ESSENTIAL MUSIC ONLY SYSTEMS
ALL YOU NEED IS LOVE! Nick Fichte, Global Business Director, L-Acoustics Creations, examines the enduring power and love of music only systems.
Since the advent of MP3, the general trend in audio has been for quantity and convenience over quality, and for many people, music is sometimes just a background to daily life. Yet every day, we meet people seeking to reconnect with the emotional impact of music, both at home and in retail or luxury hospitality spaces. This allows integrators to deliver premium audio
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systems for a truly immersive music experience, not just to support video or for multizone ‘background music’ convenience. Cinema may have taken much of the attention and market share of integrators’ time over the last decade, but that is partially a function of the complexity of a multichannel AV system installation against a simple two-
channel DIY set-up. The evolution of audio and video technologies has also played its part in the current trend for video quality and audio convenience. While audio quality has improved over the last few decades, visual content and image quality have taken huge leaps in performance over the same period. Video production technology from the 1980s would be unrecognisable today. Long before this current video-centric trend, L-Acoustics was founded with the aim of elevating the listening experience of music at festivals, venues and clubs. Nearly 30 years on, we are at the forefront of reshaping the future of immersive sound to deliver something much more emotionally impactful in recorded music playback. We launched L-ISA (Immersive Sound Art) in 2016, enabling engineers to mix objectbased spatial audio to a new professional standard and opening new horizons for what we call Immersive Hyperreal Sound. L-ISA technology is now widely used in live events but also has numerous applications in high end residential, from spatial audio recordings, audio-visual content, gaming, multisensory art, commercial venues and even for wellbeing and sound therapy. This potential is the foundation of what we call immersive sound spaces.
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