ESSENTIAL SPEAKER SUPPLEMENT
SNAP ONE FOR AUDIO Snap One, the partner for Audio in the custom installation channel, examines five key areas where integrators can think differently about their choice of speaker to give their clients an uplift in audio performance. We operate in a fast-moving industry that is constantly evolving, whether that’s around technology innovation, our lifestyle needs, or often, both. Snap One is all about making life easier for integrators and their clients so that they can keep pace with these changes and take advantage of opportunities. Nowhere is this clearer than in the audio market. In loudspeakers, Snap One brings together two exceptional brands – Triad and Episode – which offer a great range of products and solutions to meet your needs and those of your clients.
HOME CINEMA DESIGN
Take home cinema design as an example. Clients who have not ventured abroad or been able to enjoy visits to the movies during the pandemic have spent disposable income on the entertainment set-ups in their homes. This has been great news for home cinema and media room installers. In Snap One’s view, there’s never been a better time to create luxurious home cinemas that can do justice to the high-quality content available from streaming services, TV and
10 SPEAKER SUPPLEMENT 2022
movie channels and on Blu-Ray. Delivering a Dolby Atmos cinema, in particular, offers great opportunities for many integrators to create as full, rich and immersive an experience as possible. Snap One audio brand, Triad, is aligned with Dolby and has been for many, many years. Triad was selected by Dolby Labs as their Development Partner for Home Atmos, creating a long and fruitful relationship. It resulted in Triad teaming with them to demonstrate Home Atmos for the first time at CEDIA in 2014, even before Atmos capable electronics were released. This puts Snap One in a great position to advise integrators on the best way to demonstrate and deploy these high-quality immersive cinemas for their clients. Whether you need a professional design service that supports you in creating an incredible conventional Hi-Fi system, or you wish to take it to the next level by building the ultimate cinema to the Dolby Atmos specification, Snap One has you covered.
EASING SPEAKER INSTALLATION TO MAXIMISE RETURN
Another opportunity for growth is the multidwelling unit space. Equipping properties for sale with multi-room audio is frequently in the
spec for a smart home, but there’s often so little in the budget that integrators are forced to compromise. The result is that they will fit low quality, affordable in-ceiling loudspeakers to tick a box for the developer at little or no margin - or benefit to themselves. One way to maximise your return on such a project would be to fit a pre-install trim ring from a range (such as Episode’s Signature series) with no actual speakers in the majority of rooms. Then, when the property is sold, it’s an immediate upgrade opportunity to remove the speaker grille and add in a full speaker. With this approach, you can build a direct relationship with the new owner and offer a quick and easy route to full installation with a “Good, Better or Best” option. Every single category from the Episode range can provide a good margin for the integrator as well as allowing you to meet your client’s budget and audio quality expectations. The result is a great solution that keeps everybody happy. It’s also better for the environment. Where there are cheap speakers already installed, then, there is every chance that the homebuyer will tip them out and replace them with better quality products and the cheap speakers will end up just going straight to landfill. Currently, that unnecessary wastage happens far too much in the industry.
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