HOME CINEMA SUPPLEMENT
MAGIC IN THE MAKING
With Habitech’s support, every integrator can own the cinema design space, says Sales Manager Timmi Thorsen. Here’s an upside to the downturn: the world is experiencing the biggest expansion of the internet and home entertainment in years. And it’s going to stick. Today, millions of bubble families are relying on digital delivery as a life preserver at work and play, generating double digit growth in SVoD and gaming entertainment. For example, 16% of the UK’s entire adult online population subscribed to Disney+ between its launch on March 24 and early July. Meanwhile, Netflix attracted 10 million subscribers in Q2, on top of 15.8 million in the preceding quarter. All this is accelerated by service stacking, which is now widespread, averaging three streaming services for every US household and two in the UK. Subscription fatigue is unlikely to reverse these dramatic home-centric shifts in media consumption when big streamers like Disney, Netflix, Comcast and Amazon are fighting tooth and nail to preserve them. Even as the bubbles pop, new habits will die hard. For your business this could be the big silver lining to the Covid cloud. New enthusiasm for home AV at every price point is driving demand to your door at a time when the IoT invasion is eroding
08 HOME CINEMA SUPPLEMENT 2020
prices in other areas of your business. The ‘back of the net’ opportunity must be to sell and support the experiences your customers cannot get from smart things. Which is why we’re here to give every integrator the power to deliver – and charge for – the wonder of complete AV immersion.
When the IoT invasion is eroding prices in other areas of your business, Habitech is here to help you sell the experiences you cannot get from smart things
GREAT CINEMA FOR EVERY BUDGET
Today, after five years of investment in people, products and demonstration spaces, we’re able to transform your cinema proposition with an endto-end home cinema design service. Whether you’re new to home cinema design, or a seasoned campaigner; whether the brief is for super discreet surround around a telly or the ultimate in bespoke home cinema luxury, Habitech will support your business with a powerful medley of design, product, demonstration and backup services. Just think of us as a one-shot tonic for your cinema design creativity: everything you need in a single convenient supplement.
BEST BRANDS, BEST DESIGNERS
Even if the prospect of tackling the largest and most complex investment in a single room within the home appears daunting, we can help you share the rewards of this market from a standing start. We’ve partnered with the best brands: Wisdom Audio, James Loudspeaker, Acurus, Arcam, Salamander, JVC, Dalite/Projecta, Panamorph, Yamaha, Sonance, to help you deliver a truly immersive cinema experience in any residential
/Essentialinstall
Wisdom Audio’s L75i-P38iP20i in-walls are part of a select product portfolio from the best brands, designed to give every integrator the power to deliver – and charge for – the wonder of complete AV immersion
@Install_mag essentialinstall.com