2020 has been a year to say the least — and the tourism industry has adapted through it all. Although many restaurants, activities and attractions in the Valley have reopened or are in the process of reopening, they look much different than before. When going out, safety measures including social distancing protocols, employees wearing masks, enhanced sanitization and advanced ticketing or reservations are required for attractions and to dine in at restaurants. However, through it all, Arizona’s tourism industry has created ways to serve customers and visitors in unique, impactful ways that deliver a memorable experience.