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FRIDAY
The Industry’s only “LIVE PUBLICATION” Come visit the Mobil Delvac booth, #18160 Today’s Weather: AM Showers Hi 65° Lo 49°
Publishers of Fleet Equipment
March 28, 2014
TODAY’S SEMINARS
“Roll Out” with a sneak peek of Optimus Prime from the new Transformers film All seminars take place in South Wing Conference Center Room B-104. All seminars are free of charge and do not require advanced registration.
10:00 - 11:00 P.M. Current News on CSA 11:15 - 12:15 P.M. ELDs-Regulatory Highlights and Benefits for Drivers and Fleets 12:30 - 1;45 P.M. Four Keys to Success as a Owner Operator 2:00 - 3:30 P.M. Four Keys to Success as a Owner Operator 3:45 - 5:00 P.M. CMV Inspection 101
Western Star Truck Sales Inc. is showcasing the newest star in its family, a powerful new Optimus Prime truck. The truck, which will star as the heroic lead in the upcoming “Transformers: Age of Extinction” movie, will be on display at the Western Star booth (#30185). Show attendees will have the opportunity for an exclusive sneak peek at the all new Optimus Prime. Developed specifically for the new Michael Bay film “Transformers: Age of Extinction,” many styling cues were leveraged Continues on page 28
Eaton, Cummins Westport offer spark-ignited NG engine for North American market Eaton and Cummins Westport, a joint-venture company of Cummins Inc. and Westport Innovations, announced an integrated powertrain package for the Cummins Westport ISX12 G natural gas engine that will provide customers with the first automated transmission to be paired with a spark-ignited natural gas engine in the North American market. The powertrain will combine an Eaton UltraShift PLUS automated transmission with the Cummins Westport ISX12 G engine. executives said this product announcement is a continuation of the long-standing collaboration between Eaton and Cummins, and builds upon the announcement one year ago of the SmartAdvantage Powertrain package for the Cummins ISX15 diesel engine. Continues on page 28
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Visit peterbilt.com/579 for more information.
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Western Star offers Alcoa announce new stainless steel light heavy-duty options from Dieter’s truck wheel Truck Accessories Western Star Truck Sales Inc. announced that Dieter’s Truck Accessories has developed more than 20 new stainless steel aftermarket accessories exclusively for Western Star trucks. Many of the new accessories will be on display in the Western Star booth during MATS. The new accessories will withstand the toughest of applications while adding even more character and personality to the distinctive Western Star trucks. The new polished stainless steel options include: • Door pocket covers for Western Star 4700, 4800, 4900 and 6900 models • Grille deflector for the 4900SB • Hood emblem accents • Multiple stainless sun visors • Bug deflectors for all models • Grille surround for 4700 • Cab skirts • Fender guards • Headlight filler panel for the 4700SF “Our customers take pride in their Western Star trucks and look for every opportunity to make their Stars shine,” said Guy Lemieux, marketing segment manager for Western Star. “Dieter’s premier aftermarket accessories will give our customers the same exceptional level of quality and style that they get from us.” Dieter’s has been manufacturing quality truck accessories since 1976 and has become one of the most respected names in the truck aftermarket industry by listening to its customers and then delivering a product that not only meets their expectations but exceeds them. To view the complete line of Dieter’s accessories, visit
Alcoa has rolled out the world’s lightest heavy-duty truck wheel. This latest Alcoa innovation, the Ultra ONE, will help trucks shed pounds for increased payload and fuel efficiency. Alcoa’s new 40-lb. wheel is 47% lighter than steel wheels of the same size. The Ultra ONE can help save up to 1,400 lbs. per rig, enabling fleets to carry more goods while meeting stringent federal emissions regulations. “Alcoa continues to reinvent the wheel. The Ultra1 wheel is truly 40 lbs. of pure muscle,” said Tim Myers, president of Alcoa Wheel and Transportation Products. To take out five pounds out of its lightest heavy-duty truck wheel, Alcoa’s experts at the Alcoa Technical Center invented a new alloy, the patent-pending MagnaForce alloy. The Ultra ONE Wheel with MagnaForce alloy is available in the industry standard 22.5 in. x 8.25 in. size for heavy-duty, commercial transportation, and is being readied in all OEM customer data books. Truck manufacturers can specify Ultra ONE using the product code ULTRAx. Ultra ONE wheels are available in all Alcoa finish options. Booth #32385 www.alcoawheels.com
www.dietersaccessories.com and click on the Western Star logo. For additional information, and to find a local dealer, visit WesternStar.com or call 866- 850STAR (7827). Booth #30185 www.westernstartrucks.com
Cummins releases 25th Anniversary Turbo Diesel package Cummins commemorated the 25th Anniversary of its Turbo Diesel engine in the Ram Heavy Duty Truck lineup by releasing an upfit package for model year 2014 heavy-duty pickups. With this 25th Anniversary package, 2014 Ram Heavy Duty pickup owners will be able to transform their truck into a unique 25thAnniversary truck with custom badges, floor mats, Katzkin leather interior and a Cummins red breather cover under the hood. Booth #30035 www.cumminsengines.com
The Mid-America Trucking Show Daily
Friday, March 28, 2014
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Volvo engines provide fuel efficiency Volvo Trucks announced its Greenhouse Gas 2014- certified engines are providing greater fuel efficiency than anticipated. The integrated engines are delivering up to a 3% fuel efficiency improvement compared with their 2013 counterparts. “We remain focused on ensuring that the ongoing phases of engine and vehicle regulations do not burden our customers, but instead create value for their operations,” said Göran Nyberg, president, Volvo Trucks North American sales & marketing. A combination of in-lab and on-road testing proved that the initially announced fuel efficiency figures of up to 2% understated the true fuel savings and value of 2014 Volvo engines. Refinements and design changes contributing to fuel efficiency improvements in Volvo’s 2014 D11, D13 and D16 engines include: Low-friction cylinder improvements, including a redesigned piston, liner and oil scraper ring developed with smoother surfaces; A clutched air compressor, which reduces engine load by completely disengaging the clutch from the engine when not in use; Advanced combustion technology of a new seven-hole injector, which offers better fuel atomization for a more even distribution of fuel within the cylinder, maximizing fuel efficiency and offering a greater savings for customers; and An improved crankcase ventilation system, which filters more oil from blow by gases before they leave the engine and at the same time improves
engine backpressure for better performance. Along with fuel efficiency improvements, a two-piece valve cover on the D13 engine improves serviceability, which reduces repair time and is easier to handle than previous covers. Volvo also removed lead from the valvetrain of its 2014 engines to reduce its environmental impact. In addition Volvo Trucks’ XE powertrain package boosts fuel efficiency by up to an additional 3%. Available on Volvo VNM and VNL models equipped with 2014 Volvo engines, the XE11, XE13 and XE16 packages improve fuel efficiency by lowering engine RPM at a given vehicle speed, a concept Volvo calls “downspeeding.” Fuel efficiency improves by about 1.5% for every 100 RPM of downspeeding, so customers spec’ing the XE package can expect up to a 3% improvement when compared with another overdrive transmission in a similar operation. Booth #32125, 43055 & 91550 www.volvotrucks.us.com
Continental debuts five new truck tires Continental Tire the Americas introduced five new commercial truck tires this week at MATS. The Conti EcoPlus HS3 steer and all-position tire offers a 10% reduction in rolling resistance and a 12% increase in mileage over the previous generation long haul steer tire, according to the tiremaker. Features include an advanced decoupler groove design and a “flap style” stone bumper system — both of which result in advanced life and retreadability, Conti added. The EcoPlus HS3 will be available to in early summer in size 295/75R22.5, load range H with 19/32nd tread depth. The Conti Hybrid HS3, a steer and all-position tire for the combined regional and long haul segment, is available now in size 295/75R22.5 load range H. The Conti TerraPlus HD3 is an offroad drive tire for the high traction needs of construction vehicles, work trucks and heavy commercial pickups. The first new product introduced in Continental’s 19.5-inch tire line, the TerraPlus HD3 will be available later this spring in size 225/70R19.5. The tire features a specialized, aggressive tread pattern with open shoulder, 19/32nds tread depth and an off-road belt package. Two new bus tires also were debuted: the Conti Urban HA3 all-position and steer tire and the Conti Coach HA3. Booth #18252 www.continental-truck.com
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Bridgestone rolls out new R268 Ecopia Bridgestone Commercial Solutions has debuted a new edition to its Ecopia product line. The R268 premium all-position radial is designed for regional and pickup and delivery fleets seeking performance that stands up to high scrub environments while offering fuel efficiency advantages. With benefits such as high-traction, long wear life, and low rolling resistance, the Bridgestone R268 Ecopia not only answers customer needs, but also expands options to maximize fleet performance. Adding to the appeal is the fact that it is EPA SmartWay verified and California Air Resources Board (CARB) compliant. Visit the booth and check out the Wave Channel Design, which reduces groove bottom strain, combating the initiation and spread of irregular wear. Booth #34415 & 901550 www.trucktires.com
Peterbilt celebrating 75 years by hitting the road Celebrating 75 years in business, Peterbilt Motors Co. will host a yearlong tour that brings a new Model 579 Anniversary Edition and an exhibition trailer to scores of dealerships and industry events. The Peterbilt 75th Anniversary Tour hits the road April 1, and provides a retrospective look at, current appreciation and future hints of the industry’s most iconic commercial vehicle brand. The centerpiece of the tour is a custom-built, double-expandable, 53-foot trailer that provides an immersive experience that is both educational and entertaining, pulled by the model 579 Anniversary Edition. “This will be a hallmark moment for many–a chance to see one-of-a-kind Peterbilt memorabilia and learn about the company’s history and its role in defining what trucking means and where it is going,” said Robert Woodall, Peterbilt director of sales and marketing. The trailer features a history wall that highlights the significant accomplishments and products of the company through the years, from the first truck manufactured in 1939 to the
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company’s groundbreaking models 579 and 567. Additionally, the trailer will include cab and sleeper cutaways of two models—579 and 567. There will also be displays of the PACCAR MX-13 Engine and Peterbilt’s new models 579 and 567 cab and sleeper products. “This will very much be a hands-on experience for customers,” said Woodall. “In addition to the product displays, there are interactive kiosks that let customers configure their own Model 579 or learn of the features and benefits of our full product line with 360-degree virtual tours. Our dealers will utilize this unique opportunity to host open houses for customers and regardless of how long they’ve been operating Peterbilts or how much of a fan of our brand that they are, I guarantee everyone will walk away learning new facts from our company’s proud 75-year history.” For upcoming tour dates and locations visit the company’s website. Booth # 30385, 30392, 43025 & 91250 www.Peterbilt.com
Mid-America Trucking Show Daily
Navistar Inc. is showcasing its full Class 8 vehicle “We are producing the best products that we have ever offered and we are gaining recognition for it from the industry,” said Bill Kozek, president of North America Truck and Parts for Navistar. “At this time last year, Navistar was starting its SCR transition with on-time launches of both the ProStar with ISX and the ProStar with MaxxForce 13. Today, it is incredibly satisfying to say that the very first of our SCR products has been named ATD 2014 Truck of the Year.” Navistar began its Class 8 SCR transition in December 2012 with the on-time launch of the International ProStar with Bill Kozek, president North Cummins ISX15. American Truck & Parts Today, the company’s portfolio of heavy-duty trucks also includes the International LoneStar, PayStar 5900 Set-Back Axle and International 9900i with the Cummins ISX15 engine as well as the International ProStar, PayStar, TranStar and WorkStar with the MaxxForce 13 engine with SCR. The company initiated its SCR mediumduty product transition in late 2013 with the on-time launches of the International DuraStar and IC Bus CE Series school buses with the Cummins ISB 6.7 liter engine. The company’s propriety 9- and 10-liter engines with SCR will be available exclusively on the International DuraStar and International WorkStar vehicles beginning this summer. This week at Mid-America, Navistar will also highlight new OnCommand Connection remote diagnostics system capabilities. The company’s diagnostics system is designed to increase vehicle uptime and provide increased fleet management efficiency for fleets throughout North America. In addition to supporting quicker repairs and controlling maintenance and repair costs, OnCommand Connection is the first single remote diagnostics portal to use an open architecture system with fleets’ existing telematics providers. Booth #30895, 45005 & 45125 www.navistar.com
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Peterson introduces new LumenX S/T/T light with integrated back-up lamp Peterson Manufacturing said it has expanded their innovative LumenX LED line with a revolutionary S/T/T light featuring an integrated back-up lamp. Dubbed a cyclops-style by Peterson design engineers, the new model embeds a small white lens within the main red LumenX lens, allowing one of the seven diodes to provide DOT-legal back-up functionality a true two-in-one lighting concept. All LumenX Series lights from reds to ambers to back-ups feature the latest white-diode LEDs and breakthrough optics engineered to fully illuminate the entire lens without “hot spots” or “dead zones” regardless of viewing angle. Project engineer, John Hansen, credits the cuttingedge LumenX design for making the new two-in-one footprint achievable. “The idea of integrating a white back-up light into a red lamp was a feasible extension of the LumenX architecture,” he said.” Of course, turning innovative concepts into brand-worthy Peterson products takes high expertise every step of the way.” According to Steve Meagher, vice president-sales, Peterson’s unique
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vertical integration drives the company’s success in innovating lighting solutions such as this new LumenX model. “We have the right team and all the right tools to design, engineer, test, tool and manufacture new products here at our 44-acre corporate campus in Grandview,” said Meagher. “Constant collaboration allows us to bring new products like the LumenX line to market quickly. And with our automated manufacturing technology, we can build 'Proudly Made in USA' quality at very attractive prices.” Like other models in Peterson’s LumenX LED Series, the new 2-in-1 lights are available in standard 4-in. round and 6-in. oval footprints, with grommet or flange mounting options. When used in pairs, the new two-in-one lights meet DOT requirements in any orientation. “They¹re yet another of our Solutions on the Move,” Meagher said. Booth #32000 www.pmlights.com
8th Big Rig Giveaway set for 2014 MATS Great American Insurance will once again be giving away a customized rig. The 2014 grand prize is a customized 2010 Kenworth T660. The drawing will take place in booth #69172 on Saturday.
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Johnson Refrigerated Truck Bodies on display
Carrier shows off reefers at MATS
Johnson Refrigerated Truck Bodies is displaying two of its refrigerated composite truck bodies at its booth. On display is a 19-in. deepfrozen low temperature Blizzard XL truck body mounted on a Freightliner M2 truck chassis, as well as a 13 ft. 6 in. Guardian LT truck body mounted on a GMC Cutaway truck chassis. The Guardian LT has product compartment doors on each side of the body, and features low ground to floor height for drivers to quickly and safely identify and access products. The Guardian body fits on a lighter chassis and provides protection for both fresh and frozen product delivery. It is larger than previous designs, yet offers unparalleled weight savings, the company siad. The body’s design also allows it to be used several times on different chassis. The Guardian LT’s overall thermal rating is very high, resulting in reduced consumption of the electricity and fossil fuels needed to keep the body and cargo area at the desired product temperature. Reducing energy consumption also means lower fleet operational costs. Display model features the Blizzard XL on display at the MATS show features an Arctic Therm interior liner; LED exterior lighting; LED dome interior lighting; build-in step well; All-Electric (dual low temp compressors and holdover plates) refrigeration; compressor mounting in skirt roadside and curbside; fully integrated skirted body; all-fiberglass floor; single rear door and reach-in side door (slam lock hardware); cart compartment in skirt; 11 in. step bumper with grip strut surface; diamond plate rear corner protectors. Booth #34075 www.johnsontruckbodies.com
Carrier Transicold’s complete family of new ultra- high performance transport refrigeration units (TRUs), all of which are compliant with the U.S. Environmental Protection Agency (EPA) Tier 4 emissions standard, made its Mid-America Trucking Show debut this week. Carrier Transicold helps improve global transport and shipping of temperature-controlled cargoes with a complete line of equipment for refrigerated trucks, trailers and containers, and is a part of UTC Building & Industrial Systems, a unit of United Technologies Corp. Among the new product line-up are six fuel-efficient single- and multi-temperature trailer models, an optional emissions system designed for California operations, and six diesel-powered units for straight trucks. Products include: Vector Series—Featuring E-Drive all-electric refrigeration technology, Vector Series units now use an efficient, weight-saving fully hermetic electric scroll compressor. X4 Series—Carrier’s family of belt-driven units provide the highest refrigeration capacities available from a trailer unit. The ultra-high efficiency designs require 18% less power, 5 to 22% less fuel and achieve 35 to 50% more BTUs of cooling per gallon of fuel at AHRI rating conditions. Engine Emissions System (EES)—The Carrier Transicold EES reduces particulate emissions in accordance with the California Air Resources Board (CARB) ultra-low emissions (ULETRU) requirement for TRUs using engines rated below 25 HP. Supra Truck Units—For straight truck applications, Carrier Transicold offers five Supra 60-series single-temperature units in a range of capacities, and the Supra 950MT multi-temp unit. To learn more about Carrier Transicold trailer and truck refrigeration systems for North America visit www.trucktrailer.carrier.com. Booth #19124 www.transicold.carrier.com
VDO RoadLog capabilities expanded with online convenience and mobile connectivity Continental Commercial Vehicles & Aftermarket has expanded its VDO RoadLog portfolio with a range of new products and services that bring innovations in logbook automation and fleet management. These new technologies have grown the VDO RoadLog platform into a complete family of log automation and fleet management products. Now, the VDO RoadLog portfolio has expanded to include new options for online and mobile connectivity that not only improve operational efficiency for drivers and fleet managers, but also make the workload easier and less stressful. These new innovations include VDO RoadLog Connect, VDO RoadLog ELD Plus and VDO RoadLog Fleet Online. Drivers can now send log data directly to their home base via a smartphone with the new VDO RoadLog Connect Key, a WiFi enabled USB drive, and the VDO RoadLog Connect app. The Connect app sends the log data to the VDO RoadLog Fleet Software, where it becomes part of the complete compliance record. With VDO RoadLog Connect, compliance records can be kept up to date even when drivers are still on the road. VDO RoadLog ELD Plus adds GSM cellular connectivity to the standard VDO RoadLog ELD, enabling real-time driver and tractor performance monitoring by fleet managers, as well as wireless transmission of all log data. Users of RoadLog ELD Plus will manage their data with new web-based fleet software VDO RoadLog Fleet Online, a fleet management and complicance software that allows one or more fleet managers to access data simultaneously via an Internet connection. Booth #18252 www.continental-truck.com
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J.J. Keller puts Encompass E-Log and compliance system on display J.J. Keller invites MidAmerica Trucking Show (MATS) attendees to discover why more fleets are transitioning to J. J. Keller’s Encompass e-log and fleet management system. The system offers a bring your own device (BYOD) option and a bundled option via the J. J. Keller Compliance Tablet, as well as a BYOD service that supports E-Logs and E-DVIRs on the iPad, iPhone and 80+ Android devices. The company explained that it's the only system promoted by 36 state trucking associations—and counting. Thousands of companies are choosing J. J. Keller’s Encompass to reduce risk, improve performance and benefit from the simplicity of using the mobile devices their drivers already own. Booth #66176 www.jjkellerelogs.com
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Great American Insurance Group’s Trucking Division ‘Big Rig Giveaway’ Great American Insurance Group’s trucking division announced its Big Rig Giveaway sweepstakes for 2014, marking the eighth year of Great American’s sponsorship. The 2014 grand prize is a customized Kenworth to be awarded to a lucky sweepstakes participant. The name will be drawn at the Mid-America Trucking Show on Saturday. The winner does not need to be present to win.Drivers can register online, find details and read the official rules at www.GreatAmericanTrucker.com. Registrations will also be taken in person at Great American’s booth #69172 Booth #69172 www.GreatAmericanTrucker.com
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Yokohama Tire Corp.’s booth display shows off new tires Yokohama Tire Corp. (YTC) rolled out a trio of new commercial tires. The 902L and 709L ultra wide base drive tires will be on display in YTC’s booth and a new coach/bus tire, the 104ZR Spec-2, will be unveiled. “The theme of our MATS booth is ‘Defining the Future,’” said Rick Phillips, Yokohama senior director, commercial and OTR sales. “New products like the ones we have at MATS will play a big part in our future, especially with the October 2015 opening of our new commercial tire plant in Mississippi.” Ultra wide base (UWB) tires such as the 902L and 709L are part of YTC’s long-term plan, according to Phillips. “We’re seeing more of a demand for them because of the weight savings, which is where fleets can find an immediate benefit. It’s something tangible they can measure and calculate savings,” he said. “The 902L long-haul/regional ultra wide base drive tire delivers superior traction and high mileage,” said Phillips. “Its tread design
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makes a real difference in extreme driving conditions, such as in snow and ice.” The 902L comes in size 445/50R22.5. Highlights include: A 27/32 tread depth that creates higher traction while providing extralong treadlife; an advanced rubber compound that lowers rolling resistance and reduces heat build-up, which boosts fuel economy; seven circumferential grooves that enhance lateral stability and create long wear with an even footprint; a zero-degree mid belt that provides weight distribution for even pressure and increased treadlife; and a specially-engineered small block and sipe combo that reduces heeltoe wear, increases fuel economy and provides high snow traction. “Yokohama introduced the 709L at MATS and it will be available at the end of the year in size 445/50R22.5,” Phillips said. “It’s built for long wear and fuel efficiency, thanks to its advanced rubber compound. Plus, its special casing enhances durability for retreading.”
Mid-America Trucking Show Daily
The 709L on-highway ultra wide base drive tire features: Seven serpentine grooves that reduce tread movement, add rigidity and decrease rolling resistance; Double Z blocks that increase rigidity to prevent heel-toe wear for a long, even-lasting tire life while increasing wet and snow traction; a 24/32 tread depth that decreases tread block movement for stability, low rolling resistance and increased fuel efficiency; and a zero-degree mid belt that provides even pressure and weight distribution for increased treadlife and an even footprint. Phillips described the new 315/80R22.5 104ZR Spec-2 as “a workhorse that delivers longer treadwear, low rolling resistance and enhanced traction, making it ideal for coach and regional/long haul tour bus applications.” Booth #14124 www.yokohamatire.com
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Kit Masters GoldTop Rebuild Kit promotion gives away 1965 Shelby Cobra Kit Masters, a leading aftermarket fan clutch manufacturer, has a history of having great products that are simple to use and are backed by the best customer service in the business. Now, the company can add another feather to its hat: They give away the best prizes. In 2013, as a part of their summer-long GoldTop Fan Clutch Rebuild Kit promotion, they gave away a brand new, customized Harley-Davidson Fatboy motorcycle. This year, the company will show its appreciation to its loyal customers by giving away a 1965 Shelby Cobra replica. Anyone who purchases a GoldTop Rebuild Kit between April 1 and Sept. 30, 2014, will have the opportunity to enter the random drawing for the Cobra. Throughout the promotion, Kit Masters will be transporting the Shelby Cobra around the U.S. to give customers the chance to see what they can win. If you'd like to see where the Cobra is at, go to www.kitmasters.com, where you can find a map showing its current location. The lucky winner will be randomly selected on Oct. 1, 2014, and a public announcement will follow the presentation of the car. Kit Masters Inc. manufactures heavy-duty aftermarket components, specializing in remanufactured fan clutches, rebuild kits and accessories. Booth #74128 www.kit-masters.com
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Harp’s Tarps improves the tarp system Harp’s Tarps electric tarp systems combines the company’s highgrade aluminum telescopic roller bar and enclosed spring housing side arms. Harp’s Tarps provides the most value for your dollar. Dealers are welcome. Visit Harp’s Tarp at booth #63248 in the West Wing. Booth #63248 www.HarpsTarps.com
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Luber-finer features newest heavy-duty filter line Get your concert tickets from Mobil Delvac For the sixth consecutive year, the team behind Mobil Delvac will present a free concert on Friday, March 28. The Grammy award-winning superstar Gretchen Wilson will headline the free Mobil Delvac concert. You can pick up your free tickets at Booth #18160 in the North Wing. Booth #18160 www.mobildelvac.com
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Luber-finer is featuring its current products and the newest extensions to its award-winning line of filters at the 2014 Mid-America Trucking Show (MATS). Stop by the booth to learn more about the exciting 2014 line of Luber-finer products and to see why it is the brand that is “Built To Do More.” “We are excited to be attending the Mid-America Trucking Show this month,” said Alex Arango, heavy-duty brand manager. “MATS will be a tremendous opportunity for Luber-finer to meet with industry representatives and trucking professionals. We value the chance to discuss what their challenges may be and how we can work together to provide the highest level of customer service and the filter
Mid-America Trucking Show Daily
solutions that will help them be successful.” Be sure to stop by the booth to see the new line of Luber-finer products and meet the Luber-finer team to discuss how the OEM-quality filters can protect HD engines and help fleets remain profitable on the road. Luber-finer will feature its awardwinning Time Release Technology (TRT) oil filter line, which has been specifically engineered to help reduce escalating fleet maintenance costs by extending oil change intervals and increasing the protection against oil degradation in modern diesel engines. Luber-finer will also feature its innovative ExtremeClean HD premium cabin air filters with Arm & Hammer baking soda odor absorp-
tion and carbon activation technology that provides cleaner cabin air while eliminating odors and allergens such as bacteria, pollen, smog and dust. Finally, Luber-finer will be highlighting the details for the release of the improved line of premium air filters and a new line of high-efficiency fuel filters. Booth #17044 www.luberfiner.com
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Load Covering Solutions shows off ‘one-of-a-kind’ King Sling Load Covering Solutions (LCS) teams up with monster truck legend Dennis Anderson to help transport and show off his “one-of-akind,” chromed-out, show truck called King Sling. The new shine truck is coated with a revolutionary green, sprayon-chrome finish developed by Spectra Chrome. It has 53-in. rice and cane tractor tires providing a huge wing span of 101 in.
The only way to transport this beauty is to use LCS’s Sliding Tarp System. Just slide the tarp system open and there it is ready for display. The LCS sliding tarp system provides a true 102 in. of cargo space. Check out King Sling and the LCS Sliding Tarp System at the MATS booth #16060 in the North Hall. Booth #16060 www.loadcovering.com
Unique Truck Equipment highlights its pre-trip inspection tool Unique Truck Equipment announces a cost effective way to perform pre-trip inspections and comply with Comprehensive Safety Analysis (CSA). The Pre-Trip Inspection Tool is designed to allow drivers and mechanics an easy way to perform their pre-trip inspections. The Pre-Trip Inspection Tool can check the following vehicle maintenance items: Tire tread wear for both the steer and drive tires; brake stroke; brake shoe
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thickness; size of windshield cracks. By equipping an entire fleet with the Pre-Trip Inspection Tool, safety managers can provide their drivers with a convenient and efficient way to ensure that the inspections are being performed satisfactorily. Not only is it small enough to fit into the pocket of the driver, but also it can be conveniently attached to a key chain. By using the Pre-Trip Inspection Tool, fleets
Mid-America Trucking Show Daily
will save money two ways. By encouraging drivers to comply, fleets will have fewer DOT violations and citations. Additionally. if technicians are able to keep the compliant vehicles on the road longer by not pulling them prematurely, fleets won’t incur unnecessary expenses associated with replacing tires. Booth #67240 www.uniquetruck.com
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Spectra Premium introduces 13 new heavy-duty truck radiators Spectra Premium releases 13 new radiators for heavy-duty trucks, covering popular Freightliner, International and Kenworth trucks, as well as Bluebird/Carpenter buses. The coverage also extends to late-model trucks such as the 2013 Freightliner Cascadia Series. In addition to being engineered, developed and validated in the company’s Canadian facilities, these 13 aluminum radiators are also manufactured in its Laval plant in Quebec. This ensures a stringent quality control process from development to production. Certain design improvements were performed such as the redesigning of the OE mounting structures allowing a thermal expansion in the Spectra Premium radiator, which will eliminate tubeto-header leaks. All radiators are fit tested on the very same trucks they are developed for to ensure a perfect fit and utilize a brazed seam over gaskets in plastic-aluminum radiators for a more robust solution. Radiators also undergo rigorous product validation including thermal cycling tests to simulate thermal expansion and real-time operating conditions to meet rigorous demands of the North American trucking industry. Booth #68160 www.spectrapremium.com
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TA, Petro Stopping Centers customers enjoy 'the freshest roast on the road' TravelCenters of Americas, operator of the TA and Petro Stopping Centers brands, introduced World Blends Coffee, with premium whole bean blends ground on-site just before brewing. World Blends Coffee is available exclusively at TA and Petro locations. Tom O'Brien, president and chief executive officer of TravelCenters, commented, "We understand that customers choose TA and Petro for a wide range of reasons—cleanliness, space to park, food options, a friendly atmosphere, convenience. The list is as individual as the driver coming in from the highway. So, we strive to have our locations meet as many driver needs and wants as possible, including the freshest roast on the road." TravelCenters set out to provide the best cup of coffee on the road, and believes drivers will agree they have succeeded. Drivers simply need to follow their nose and the tantalizing aroma to the nearest TA or Petro to get the 'freshest roast on the road.’ Booth #19156 www.ta-petro.com
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Ford puts 2015 F-Series Super Duty
to the test Ford’s F-Series Super Duty offers engine and chassis upgrades for 2015 that together deliver best-in-class horsepower, torque and towing capacity, according to the company. Ford’s second-generation 6.7-liter Power Stroke V8 turbo diesel now boasts 440 HP, up from 400 HP, and 860 lb.-ft. of torque, up from 800 lb.-ft., across all Super Duty models from F-250 to F-450. The 2015 F-450 tops the F-Series Super Duty pickup truck lineup with maximum towing capacity increasing to a class-leading 31,200 lbs., a gain of 6,500 lbs. The truck’s gross combined weight rating increases to a class-leading 40,000 lbs., a gain of 7,000 lbs. F-350 increases maximum towing capacity as well, to 26,500 lbs., from 23,200 lbs., and the gross combined weight rating goes up 5,000 to 35,000 lbs. The improved ratings are a result of designing and engineering the truck as an integrated system. The approach enabled Ford engineers to optimize performance across the full Super Duty lineup. “Our chassis people work in unison with our
powertrain people to develop more than a great truck, it’s a machine engineered for work,” said Doug Scott, Ford Truck group marketing manager. “Our chassis people have worked in unison with our powertrain people to develop more than a great truck—it’s a machine engineered for work.” The 2015 Super Duty achieves best-in-class towing performance with a second-generation 6.7-liter Power Stroke V8 turbo diesel engine that was further developed to provide more power, torque and efficiency. “The 6.7-liter Power Stroke was already a stout engine,” said Robert Fascetti, Ford vice president powertrain engineering. “The improvements we’ve made essentially give Super Duty customers an engine designed for our larger F-650
and F-750 trucks. They may not realize how tough this engine really is.” The F-350 is available with a high-capacity towing package that includes new front springs and a wide track axle, increasing the gross combined weight rating with the 6.7-liter Power Stroke engine from 31,900 to 35,000 lbs. Improvements to the F-450 that allow it to handle the increased tow rating include commercialgrade 19.5-in. wheels and tires; upgraded rear Ujoints and suspension components, including new rear leaf springs; front and rear stabilizer bars; and shocks. The steering system has stronger gears and linkages and the fifthwheel/gooseneck has an increased towing capacity. Booth #32045 www.commtruck.ford.com
FlowBelow touts ‘Quick Release’ wheel covers FlowBelow’s ‘Quick Release’ aerodynamic wheel covers offer the simplest and most cost effective solution for reducing aerodynamic drag at the wheels. With the FlowBelow wheel covers, mechanics and drivers can obtain instant and tool-free access to the wheels for regular wheel-end maintenance and inspection. Simply push a button and rotate the wheel cover to remove or install in seconds. In addition to the quick release wheel covers, FlowBelow offers a complete aerodynamic solution for trucks called the Tractor AeroKit. With the Tractor AeroKit, fleets and owner/operators can save up to three times as much fuel as wheel covers alone. Stop by the FlowBelow booth to see the ‘Quick Release’ wheel covers and Tractor AeroKit installed on an actual truck and learn how this aerodynamic technology is saving fuel and increasing profitability for fleets and owner/operators across the country. Booth #11080 www.flowbelow.com
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Shell Rotella SuperRigs
goes big
SPOTLIGHTS
The 32nd annual Shell Rotella SuperRigs will be “Going Big,” with beautiful big rigs, more than $25,000 in cash and prizes, access to two races at Charlotte Motor Speedway, a live concert and much more. Truckers and their families are invited to come to the zMAX Dragway, which is part of Charlotte Motor Speedway in Concord, N.C., from May 15-17 for the biggest SuperRigs ever. Shell Rotella SuperRigs will be part of the Sprint All-Star weekend at Charlotte Motor Speedway. Contestants in Rotella SuperRigs will be provided with one ticket to both the North Carolina Education Lottery 200 Camping World Truck Series for Friday night and the Sprint All-Star Race on Saturday night. Additional tickets will be available at a 30% discount for Shell Rotella SuperRigs participants. Attendees will be treated to a free concert by country music star Jake Owen prior to the Saturday All-Star race. Texas rock musician Phil Pritchett will debut his new song “Going Big” during a SuperRigs concert on Thursday night at zMAX Dragway. The song was written to honor Shell Rotella SuperRigs and the hard working truckers that participate in the contest.
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Twelve drivers will also be selected to have their truck featured in the 2015 Shell Rotella SuperRigs calendar. “Having the Shell Rotella SuperRigs competition become part of the Sprint All-Star Race weekend continues the strong growth the event has experienced over the past few years,” said Chris Guerrero, global brand manager at Shell Rotella. “We expect to have a great weekend of competition for all the hard working truckers that attend SuperRigs and to offer them a chance to see some great racing and other events at Charlotte Motor Speedway.” The traditional Friday night SuperRigs Truck Parade will take place at Charlotte Motor Speedway prior to the Friday night truck series race. Fifty lucky truckers will be selected as Truck Parade participants by the Shell Rotella team. There will be a fireworks display on Friday night and Saturday night as well. Drivers that register by April 28 for Rotella SuperRigs will receive a VIP gift bag and VIP parking space. Booth #14125 www.rotella.com
SPOTLIGHTS
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SPOTLIGHTS
SPOTLIGHTS
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Detroit showcases innovative solutions Detroit Diesel Corp. (Detroit) is showcasing its most innovative solutions, which includes the Detroit DT12 automated manual transmission, Detroit axles, Detroit engines, and the newest addition to the family—Detroit Connect. Available in the Freightliner Cascadia Evolution and part of the Detroit product offering, the DT12 combines the operational ease of an automatic with the efficiency of a manual transmission, resulting in enhanced fuel economy, vehicle performance and safety. Shearing noted that customers have committed to the DT12 because of innovative features such as creep mode, which modulates the clutch to improve low-speed maneuverability, making backing up to a loading dock or maneuvering through tight city traffic easier. Skip Shift, which automatically skips gears, enables the transmission to run through lower gears faster to achieve cruising speed sooner. Another feature that has accelerated the acceptance of the DT12 is the shifter—with easy access to all the features (i.e. Jake Brake, Forward, Reverse, etc.) a driver needs. The DT12 delivers what fleets and drivers are looking for, simplicity. The DT12 comes standard with a 5-year/750,000-mile warranty, and a 3-year/350,000mile warranty on the clutch. The Detroit Customer Service network provides immediate access to maintenance information, and with hundreds of authorized locations in the U.S. and Canada, factory-trained technicians are always available. Show attendees also see a detailed cutaway of the DT12 showcasing the single countershaft, and helical cut gears. There will also be detailed cutaways of the DD15 engine with the proprietary asymmetric turbo and tandem axle with precision cut gears.
Heil Trailer announces stainless steel technology
For 2014, Heil Trailer launches into the stainless steel segment with a line of general chemical tank trailers that are built with an enhanced focus on quality and performance, similar to the standards of excellence applied to the company’s aluminum tank trailers. The new stainless steel technology provides state-of-the-art, customdeveloped, ultra-high-definition laser cutting for a tighter barrel fit-up and size-optimized, laser-welded barrel joints that ensure little to no grinding or post-processing after fit-up, which creates ultra-clean interiors and maximizes durability, regardless of the product. A proprietary heat panel design on the new products outperforms current dimple panel designs and channel heat designs. In the near future, the new stainless steel technology will offer up to 3-A sanitary compliance, the highest of sanitary standards for critical food grade and other material requirements. Heil Trailer also introduced larger capacities to its dry bulk portfolio, allowing customers more options when it comes to the type of commodities they transport. The ultra-cleanable 1611 trailer, a unique dry bulk trailer, will be introduced for the food grade industry. Booth #16252 www.heiltrailer.com
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Western Star Continued from cover page from a new Western Star on-highway vehicle that will be unveiled in fall 2014. The new Western Star truck will be badged as a 5700. “When the producers of the film approached us to create the new Optimus Prime, we knew we already had the perfect truck in the works and that it would be an ideal partnership to showcase our dedication to engineering, design and building the most rugged and reliable trucks in the industry,” said Andy Johnson, brand manager for Western Star. “Being a part of the Michael Bay Transformers film franchise is a unique opportunity where vehicles are stars, and we’re thrilled that Western Star is a major part of this iconic franchise.” “Transformers: Age of Extinction” opens in theaters on June 27, 2014 in North America. Booth 30185 & 99150 www.westernstartruck.com Eaton and Cummins Westport Continued from cover page The UltraShift PLUS automated transmission offers maximum power capacity, superior acceleration and low-speed maneuverability. Paired with the ISX12 G, the new powertrain package will be available for limited application release for linehaul and regional haul in mid-2014. The Cummins Westport ISX12 G natural gas engine with heavyduty durability is based on the Cummins ISX12 diesel engine, and operates on 100% natural gas, which can be carried on the vehicle in either compressed (CNG) or liquefied (LNG) form. Ideally suited for regional haul applications, the ISX12 G has a robust power band at 1,500-1,800 rpm, and delivers excellent responsiveness, with peak torque at 1,200 rpm. This industry-leading heavy-duty natural gas engine is available with horsepower of 320 to 400 HP (239-298 kW) with 1450 lb.-ft. (1966 N•m) peak torque. Booth# 32175, 99300, 99350, 99400, 99450 www.eaton.com
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Chevron showcases lower-viscosity oils Chevron Products Co. will conduct a live teardown of a DD15 engine, with over 400,000 miles of service using Delo 400 XLE 10W-30, during the show. The event is designed to demonstrate the ability of lower-viscosity oils, like 10W30, to provide comparable protection to a 15W-40 grade, while at the same time improving fuel economy. “There’s a misconception that lighter viscosity oils don’t offer the same level of protection as heavier oils,” said Jim Gambill, North America Commercial and Industrial Brands Manager, Chevron Products Co. “We’re here to dispel that myth. ” Chevron will also debut the newly updated Delo Truck, an 80-ft. rolling education center that serves as a mobile ambassador for the Delo brand. The Delo Truck features all-new graphics, a new interactive proof of performance display, an updated DD15 engine cutaway display and an area dedicated to Tier IV emissions, and is designed to educate customers on key market issues, Delo technology and the importance of premium performance heavyduty engine oils, lubricants and coolants. Chevron will also have Edgar Hansen, chief engineer of the fishing vessel Northwestern in its booth now through Saturday. Hanson, whose business uses Delo lubricants and is featured on Discovery Channel’s “Deadliest Catch,” will take photos, sign autographs and answer questions. While at MATS, attendees will also have an opportunity to have their picture taken with the Delo Parts Guy and take home Delo-branded gear. Booth# 32495 www.cherondelo.com
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Navistar enhances oncommand connection system offerings Navistar Inc. announced it has integrated Mitchell 1 Repair-Connect.net and in-bay service tools from Nexiq Technologies and Noregon Systems into its OnCommand Connection remote diagnostics system. The company’s diagnostics system is designed to increase vehicle uptime and provide increased fleet management efficiency for International truck customers. “OnCommand Connection was designed to help our customers more efficiently manage their fleets by allowing them enhanced visibility into the health of their vehicles — regardless of make, model or telematics provider,” said Brian Mulshine, director of parts and service technology, Navistar. “The addition of Nexiq Technologies, Noregon Systems and Mitchell 1 expands the capabilities of this system so we can provide our customers onestop access to the entire repair ecosystem.” Nexiq Technologies and Noregon System offer in-bay diagnostics service tools that integrate scanned data from vehicles into the OnCommand Connection portal, allowing fleet managers to view the health of their entire fleet through a single portal. The addition of Mitchell 1 Repair-Connect.net allows customers to access their repair manuals and other maintenance documents from a direct link within the OnCommand Connection portal. With a single login, fleet managers get a complete, easy-to-navigate information resource with scalable wiring diagrams, digital photos, component locations and more. NEXIQ Technologies—a Snap-on brand—provides vehicle diagnostic products ution. Noregon Systems specializes in the creation of custom diagnostic and vehicle data softwarens. Booth #30895 www.navistar.com
The Mid-America Trucking Show Daily
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Advertisers’ Index & Exhibit Locator Booth
North Wing Exhibitors 10000 Axalta Coating Systems 27 Cobra Electronics 23 Continental Tire The Americas, LLC 31 Denso Products & Services America, Inc. 30 Espar Products 10 ExxonMobil Cover 3 FlowBelow Aero, Inc. 6 LCS - Load Covering Solutions Spotlight Luber-Finer 15 Maxzone Auto Parts Corp Spotlight Petro Stopping Centers 7 Road Gear Truck Equipment, LLC 26 VXi Corporation 29
17084 14152 18252 18205 12064 18160 11080 16060 17044 16205 19156 14180 16073
NORTH
WEST WING
NORTH LOBBY
East Hall Exhibitors 20000 Alliance Truck Parts - DAIMLER 11 24185 Allison Transmission 5 24155, 99200
Lobby Exhibitors 40000 API (American Petroleum Institute) 22 Peterbilt Motor Co Cover 2 Volvo Trucks North America Inc 3
40345 43025 43055
West Wing Exhibitors 60000 A & R Loglistics Spotlight Maxion Wheels 9 Spectra Premium Industries 25 Towne Air Freight Spotlight VDO RoadLog 15
67028 65208 68160 61056 65213
Pavillion Exhibitors 70000 AFV Natural Gas Systems Spotlight Kit Masters 14 MIT Automobile LLC. Spotlight Montreal Radiator Spotlight
74174 74128 72185 72136
EAST HALL
O EX UTD HI OO BI R TS
SOUTH WING A LOBBY
BOOTH NUMBERS 10000s ....................NORTH WING 20000s........................EAST HALL
OUTDOOR EXHIBITS
South Wing Exhibitors 30000 Alcoa Wheel Products Front Cover 32385 Arrow Truck Sales 20 32455 BorgWarner Turbo Systems 12 36290 Bridgestone American Tire Operations Llc 19 34415 Fleetguard 17 30035-1 Great Dane Trailers 1 34075 Mack Trucks Inc Cover 4 30245 Peterbilt Motor Co Cover 2 30385, 30392 Peterson Manufacturing Co 13 32000 Trail King 2, Spotlight 34105 Volvo Trucks North America Inc 3 32125
WING
30000s....................SOUTH WING
RIDE-N-DRIVE
Page
PAVILION
Advertiser
SOUTH WING SOUTH WING B LOBBY
40000s ..................LOBBY AREAS 60000s ......................WEST WING 70000s ..........................PAVILION 90000s ....................OUTDOOR & RIDE-N-DRIVE
Outdoor Exhibitors 90000 Allison Transmission 5 Bridgestone American Tire Operations Llc 19 ExxonMobil Cover 3 Fleetguard 17 Mack Trucks Inc Cover 4 Peterbilt Motor Co Cover 2 Volvo Trucks North America Inc 3
99200 90150 90400 92500 99225 91250 91550
Non-Exhibiting
CRC Industries Safety First Sleep Solutions
Page
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Dana’s new Spicer E-Series steer axles on display Dana Holding Corp. introduced additions to the company’s family of Spicer E-Series steer axles that deliver best-in-class performance and durability with up to 35 lbs. less weight. Available in the first half of 2015, these steer axles feature a steel-forged beam design that reduces axle weight while still delivering the strength and torsional stiffness needed for superior vehicle braking response. The axles are targeted for on-highway, city delivery and bus chassis applications with gross axle weight ratings from 10,000 to 13,200 lbs. This new steer axle system is the latest in a lineup of robust Spicer technologies that reduce weight and improve vehicle performance, enabling original-equipment manufacturers to offset the added weight associated with important technologies such as new fuel-efficient engines, diesel particulate filters and urea injection systems. The benefits of the new Spicer ESeries Steer enable OEMs to further maximize chassis weight distribution and may also allow fleets to forego the higher rated, more expensive tires
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needed to support heavier front steer axles. “We have applied our global engineering resources to deliver new Spicer E-Series steer axles that support the highest levels of performance, offering fleets weight savings that increase efficiency and reduce the total cost of ownership,” said Pat D’Eramo, president of Dana Commercial Vehicle Driveline Technologies. The new lightweight steer axles build on patented, market-leading advancements already offered by Spicer E-Series axles, such as a larger diameter king pin, two- drawkey king pin retention, compressible king pin inserts, and tie rod end sealing. These features work together to enhance durability, reduce maintenance and improve alignment capability. Booth #30455 www.dana.com/commercialvehicle
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