denver.bbb.org TomorrowsMarketplace.org
TRUST in the Marketplace
LEADER in the Community
BBB MISSION AND VISION BBB is a private, nonprofit organization that provides services and programs to assist businesses, consumers, donors. and charities. The focus of BBB’s activities is to promote an ethical marketplace by encouraging honest advertising and selling practices, effective dispute resolution, and charity accountability. BBB was established in 1912 with your local BBB Serving Denver/Boulder opening in 1951. Today there are 113 BBB’s across U.S., Canada, and Mexico, representing more than 400,000 BBB Accredited Businesses and serving millions of consumers and other companies. BBB offers services and outreach initiatives throughout a 12-county metro service area. Having more than 100 years of strength in its brand, your BBB continues to be competitive and relevant by offering educational programs and services in the everchanging global marketplace.
LOCAL IMPACT OF BBB IN 2014 T O TA L WEBSITE VISITS
BBB COMMUNITY GUIDE REACHE D
3,011,500
300,000
T O TA L PAG E VI E WS
LOCAL BUSINESS REVIEWS READ
6,514,900
4,281,331
Our Vision An ethical marketplace where buyers and sellers can trust each other.
Accredited Businesses and Charities
TWO KEY REASONS WHY BUSINESSES BECOME BBB ACCREDITED • For customer trust and confidence • For enhancement of an organization’s
Our Mission To be a leader in advancing marketplace trust. BBB accomplishes this mission by: • Creating a community of trustworthy businesses and charities • Setting standards for marketplace trust • Encouraging and supporting best practices • Celebrating marketplace role models, and; • Denouncing substandard marketplace behavior
reputation
6,514,900
1,300,000
Total website pageviews in 2014
Total Facebook impressions in 2014
*December 31, 2013: 7,723 Accredited Businesses and Charities Data collected from the Nielsen Company (2012), Alexa (2013), CBBB (2013), and MGA Communications (2013)
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SCENES from Past Events
OVERVIEW of Opportunities HIGHLIGHT YOUR BUSINESS BUSINES S•
R I• O OWTH GR
BBB ROI SERIES ®
Results of Integrity
Conventionally, ROI stands for “return on investment.” However, integrity may be the single most important practice in which a company can invest.
Join our Lunch ‘n Learn educational workshops that are designed to enhance and grow your business. Sponsorship ���������� 10+ Programs including: Packages, Panels, Workshops Event Details �������� Generally held from 11:15 am - 1:00 pm Attendance ����������� 40+ registrants Demographics ����� Professionals of all levels 2016 Topics Include:
PCI COMPLIANCE ROI WORKSHOP
MOONLIGHT OVER MONTE CARLO CO-SPONSOR
Marketing Series - Marketing for Small Businesses, Search Engine Marketing, New Marketing Channels Customer Service - How to Handle Complaints Social Media Series - LinkedIn, YouTube & Pinterest, Facebook & Twitter HR Series - Hiring & Firing and HR Laws Tickets are discounted for BBB Accredited Businesses and Charities
MOONLIGHT OVER MONTE CARLO
TORCH AWARDS NETWORKING
Each year, BBB Denver/Boulder recognizes their Accredited Businesses and Charities with an annual event. This event is a celebration and Thank You to our loyal Accredited Businesses where they can connect with other business leaders while enjoying an exciting night out! Moonlight Over Monte Carlo is a fun-filled evening of casino gaming, music, food and drinks. Plan to join us in 2016! Visit denver.bbb.org for a list of current events and workshops.
TORCH AWARDS VIP SPONSOR 3
TORCH AWARDS TABLE SPONSOR
A Fun Night of Gaming, Music, Dancing, Food & Libations!
Attracting more than 500 attendees, this event recognizes one small, medium and large business, and one small and large nonprofit that actively demonstrate ethical practices in the communities in which they operate. Over the past 12 years, the BBB and BBB Foundation has honored 26 Torch Awards recipients. 4
ANNUAL SPRING EVENT OPPORTUNITIES
Partner with us for a night of celebration as we thank our BBB Accredited Businesses and Charities. This FREE annual event is designed to bring us together in a festive atmosphere. Last year, close to 600 attendees enjoyed the evening! Review sponsorship opportunities below, and choose your level of participation.
May 19, 2016 Baldoria On The Water, Lakewood
SPONSORSHIP LEVELS LEVELS PRESENTING PLATINUM
AT EVENT
PRE-EVENT
AVAILABILITY
A Fun Night of Gaming, Music, Dancing, Food & Libations! 5
Logo in All Event Promotional Material Logo on BBB Website Moonlight Over Monte Carlo Event Page Logo on BBB Website Moonlight Over Monte Carlo Sponsorship Page Logo on BBB Website Homepage Carousel (Receives More Than 250,000 Web Visits Per Month) Logo in Event E-Blasts to Nearly 30,000 Businesses and Consumers Weekly Logo on Name Badges Worn by Event Attendees Signage Outside Venue Logo on Electronic Signage at Event (When Applicable) Logo or Name in Event Program Opportunity to Greet Guests Opportunity to Provide a Gift to Each Attendee (To be distributed at your table) Table at Event - Opportunities for One-on-One Conversation with Each Attendee Logo on Event/Gaming Table
Exclusive
GOLD
SILVER
BRONZE
3 5 7 10 Available Available Available Available
NETWORKING 15 Available
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
NAME ONLY
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
YES
$1,000
$500
YES YES
YES YES YES
YES
YES
YES
TOTAL INVESTMENT $ 10,000
$7,500
YES
$5,000 $2,500
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SERIES Event Sponsorship BUSINES S•
Customize
Your Investment
Sponsorship ���������10+ Programs including: Packages, Panels, Workshops Event Details �������Generally held from 11:15 am - 1:00 pm Attendance ����������40+ registrants Demographics ����Professionals of all levels 2016 Series Topics Include: Marketing, Customer Service, Social Media Series and HR Law and Issues
R
I• O OWTH GR
BBB ROI SERIES Results of Integrity
Workshops are discounted for BBB Accredited Businesses and Charities.
Join our Lunch ‘n Learn educational workshops that are designed to enhance and grow your business.
These BBB programs provide a cross section of professionals the opportunity to discuss best practices, lessons learned and applicable business practices to grow their businesses. Series sponsors get a unique opportunity to target their message to an exclusive group of industry leaders and business professionals, elevating brand awareness.
SPONSORSHIP LEVELS LEVELS PRESENTING AVAILABILITY
PRE-EVENT
Logo in All Event Promotional Material Including Event Branding Banners Logo on BBB Website ROI Series Event Page Logo on BBB Website Homepage Carousel (Receives More Than 250,000 Web Visits Per Month)
AT EVENT
GOLD
Exclusive
Exclusive
Available
PREMIER PLACEMENT PREMIER PLACEMENT
ELEVATED PLACEMENT ELEVATED PLACEMENT
YES
ELEVATED PLACEMENT
YES
Logo on Name Badges Worn by Event Attendees Logo on Electronic Signage at Event (When Applicable) Opportunity to Provide a Gift to Each Attendee Verbal Recognition at Event Opportunity to Introduce Speakers at ROI Events Opportunity to Provide a Panelist or Moderator for One Event (Depending on sponsor company’s expertise, this could be someone from sponsor company or a guest speaker sponsor coordinates.)
YES
YES
YES
YES
YES
2 EVENTS
1 EVENT
Tickets to Each Series Event to Use How You Like (You can send guests from your company, other companies, clients, etc.) TOTAL INVESTMENT
YES
YES PREMIER PLACEMENT
Logo in Event E-Blasts to Nearly 30,000 Businesses and Consumers Weekly
7
PLATINUM
YES YES YES
YES 10 TICKETS
5 TICKETS
2 TICKETS
$5,000
$2,500
$1,500 8
TORCH AWARDS EVENT OPPORTUNITIES
TORCH AWARDS EVENT OPPORTUNITIES October 20, 2016 Infinity Park Event Center
SPONSORSHIP LEVELS
HIGHLY ACCLAIMED PROFESSIONAL BUSINESS EVENT WITH ENHANCED SPONSOR VISABILITY
LEVELS PRESENTING AVAILABILITY Logo or Name in All Event Promotional Material
MORE THAN 500 ATTENDEES IN 2015
PRE-EVENT
Plan to join us for BBB’s celebrated Torch Awards, one of our largest events of the year. This highlyacclaimed professional business event honors businesses and nonprofits that demonstrate ethics and integrity. Over the past 12 years, the BBB has presented Torch Awards to 31 Recipients including small, medium and large businesses as well as to small and large nonprofits.
Logo or Name on BBB Website Torch Awards Event Page Logo on BBB Website Torch Award Sponsorship Page Logo or Name in Event E-blasts to More than 30,000 Businesses and Consumers Each Week
15 AWARDS GIVEN IN 2015! 9 BUSINESSES AND 6 NONPROFITS
Logo in VIP Reception Invitation E-blast Logo on Name Badges Worn by Event Attendees
Exclusive PREMIER LOGO PLACEMENT PREMIER LOGO PLACEMENT YES PREMIER LOGO PLACEMENT YES YES
VIP Exclusive LOGO
LOGO YES LOGO
PLATINUM 5 Available ELEVATED LOGO PLACEMENT ELEVATED LOGO PLACEMENT YES ELEVATED LOGO PLACEMENT
GOLD 10 Available
SILVER 15 Available
LOGO
NAME ONLY
LOGO
NAME ONLY
YES
YES
LOGO
NAME ONLY
Logo on Electronic Signage at Event (when applicable)
AT EVENT
Opportunity to Provide Gift to Each Attendee Verbal Recognition by Emcee During Dinner Verbal Recognition at VIP Reception Logo on Reserved Sponsor Table(s) Event Tables VIP Reception Tickets
Stephen George Diversified Radiology 2015 Torch Award Winner Large Business Category
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ASSOCIATE
Exclusive Available Available
YES
EXCLUSIVE LOGO
Logo or Name in Event Program
VIP PARTY AND AWARDS EVENT
TABLE
YES
Targeted Branding
DEMOGRAPHICS: ENTREPRENUERS, POLICY MAKERS, ACADEMICS, BUSINESSES, NONPROFITS
DESSERT
YES FRONT COVER LOGO PLACEMENT YES YES YES YES 3 TABLES OF 10 10
YES
LOGO
YES YES YES 2 TABLES OF 10 15
ELEVATED LOGO PLACEMENT ELEVATED LOGO PLACEMENT
YES
YES
YES
YES
YES
LOGO
NAME ONLY
NAME ONLY
NAME ONLY
NAME ONLY
YES 1 TABLE OF 10 4
YES 1 TABLE OF 10 2
YES YES 2 TABLES OF 10 8
1 TABLE OF 10 2
YES 1 TABLE OF 10 2
Event Tickets
TOTAL INVESTMENT
$15,000
$10,000
$10,000
$5,000
$2,500
$3,500
$1,000
$500 10
SERVING Twelve Counties Boulder
Better Business Bureau (BBB) is a
Broomfield
private, nonprofit organization that
Denver
Gilpin n
Adams Jeff ers o
Clear Creek
Douglas
Arapahoe
Yuma
provides services and programs to assist
Washington
Elbert
consumers, businesses, donors, and charities. The focus of BBB’s activities is to promote an ethical marketplace by encouraging honest advertising
BBB DENVER/BOULDER 12-COUNTY SERVICE AREA
and selling practices, effective dispute resolution and charity accountability. The
services and programs offered by BBB, help consumers be more informed, and help businesses “grow” with integrity at their core. The BBB’s history dates back to 1912 making it one of the most successful nonprofit organizations in the U.S. Originally, the BBB started out as Advertising Clubs, established to correct abuses in advertising. They very quickly broadened their function to monitor other marketplace activities and business performance. Today, there are 113 Better Business Bureaus in the U.S., Canada and Mexico. Each BBB is responsible for monitoring businesses that are headquartered in its region. BBB Denver/Boulder is proud to serve 12 counties and millions of consumers, and more than 100,000 businesses in the area since 1951.
BBB Denver/Boulder 3801 E. Florida Avenue, Suite 350 Denver, Colorado 80210 Denver.BBB.org
Carol Garton Vice President, Marketing Teri Martinez Director of Events & Outreach tmartinez@denver.bbb.org