HOME & ART & A Place to DESIGN // Retreat CULTURE
Sound of // The Community
PEOPLE // Leading By
Example
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PERFECTION The Team at Harry’s Steakhouse Takes Traditional Fare to a New Level
ISSUE 1 2021
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HARRY'S STEAKHOUSE THE RECIPE FOR CREATING THE PERFECT DINING EXPERIENCE By Tami Vigness
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It’s been a decade since Grand Forks last had a true steakhouse. Local businessman and entrepreneur Hal Gershman, set his sights on bringing an American culinary classic back to town and pulled out all the stops in creating the perfect space to gather, dine, and make memories.
HOME & DESIGN //
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A PLACE TO RETREAT By Marla DeFoe
A true labor of love story…one woman’s personal journey of renovating a lake house to create a space of sanctuary and respite for others.
ART & CULTURE //
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A PLAYGROUND FOR CURIOUS MINDS By Angie Laxdal
For 121 years the Grand Forks Public Library has been a place the community goes to explore, learn, and grow. What started as a small group of women each pitching in $5 for books has evolved into a place that houses so much more than just books. Inside the newly renovated walls of GFP_ you will find a playground for curious minds.
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THE SOUND OF COMMUNITY By Tami Vigness
A local company’s desire to bring the community together through live music, how they navigated the pandemic, and reemerged stronger than ever.
PEOPLE //
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LEADING BY EXAMPLE By Marla DeFoe
With just over a year under his belt, Grand Forks Mayor Brandon Bochenski has jumped into his civic duties headfirst. As part of a new group of local leadership, he is using his experience and ambition to help bring new developments and businesses to the Greater Grand Forks region and explore new opportunities to make the city even better.
SHOP & STYLE //
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FROM SIMPLE STYLE TO CHIC BOUTIQUE By Dayna Bastian
Take a peek inside three new Grand Cities boutiques and get a glimpse of the latest local fashion trends for the season. GrandLifestyleMagazine.com
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PUBLISHER'S NOTE //
We're Back We’ve all been through a lot lately.
The COVID-19 pandemic has
affected us all - personally, professionally, financially - maybe even all three. You may
have noticed this very magazine took an 18-month hiatus as businesses closed, people
worked from home and budgets were tightened. Thankfully, face-to-face meetings are now replacing Zoom calls, people are traveling, families and friends are gathering, and life in general is getting back to normal. Although there is still a long road to recovery, the future isn’t as bleak as it was a year ago.
In this issue, we are focusing on the positive. There’s plenty in our community to
look forward to and celebrate. The return of live music and events, the opening of a highly anticipated, locally owned steakhouse, leisure travel, shopping at trendy boutiques that don’t end in .com, and actually being able to try on the clothes! Things we may have previously taken for granted now are enjoyed with renewed enthusiasm.
I’d also like to take a moment to thank the loyal readers, advertisers and contribu-
tors of GRAND for your patience and support. We are so glad to be back and hope you enjoy these glimpses into our vibrant community.
As always, please reach out with story ideas or potential contributions. We’d love
to hear from you!
Until next time, take care and be well! //////////////////////////////////////
TA M I V I G N E S S EDITOR GRAND Lifestyle magazine tvigness@bbiinternational.com
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GRAND LIFESTYLE MAGAZINE // ISSUE 1 2021
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Vice President, Operations, Marketing & Sales John Nelson Vice President, Production & Design Jaci Satterlund Editor Tami Vigness Account Manager, Circulation Manager & Copy Editor Jessica Tiller Staff Writer, Account Manager, and Marketing & Advertising Manager Marla DeFoe Social Media & Marketing Coordinator Dayna Bastian Contributor Angie Laxdal Photographers Manstrom Photography
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REPRINTS AND BACK ISSUES Select back issues are available for $3.95 each, plus shipping. Article reprints are also available for a fee. For more information, contact us at 866-746-8385 or service@bbiinternational.com.
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LETTERS TO THE EDITOR We welcome letters to the editor. If you write us, please include your name, address and phone number. Letters may be edited for clarity and/or space. Send to GRAND Lifestyle magazine/Letters, 308 Second Ave. N., Suite 304, Grand Forks, ND 58203 or email to tvigness@bbiinternational.com.
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EAT & DRINK // Photos by Manstrom Photography
Harry's Steakhouse The Recipe for Creating the Perfect Dining Experience By Tami Vigness
Perfection.
A goal many strive for, yet few achieve. But Hal Gershman, owner of the new and highly anticipated, locally owned restaurant, Harry’s Steakhouse, may have achieved just that. This is no ordinary steakhouse. Especially for a modest-sized city like Grand Forks. From the first glimpse of the restaurant through the smokey-glassed front door, anyone can see they are about to step into someplace extraordinary. With a nod to the timeless era of 1940s design, you can almost imagine seeing Clark Gable enjoying an Old Fashioned at the bar or Katharine Hepburn dining in a corner booth. “Seeing the looks on people’s faces when they enter the restaurant for the first time is one of the best parts of the day,” according to General Manager, Matt Walkowiak. It’s a place unlike any other in Grand Forks. It’s impressive, but not pretentious. Moody, but welcoming. Grand, but not over-the-top. Meticulous attention was paid to virtually every detail throughout the restaurant. Simple, yet thoughtful gestures are found everywhere. Purse hooks are mounted under the polished walnut bar. The tufted booths, armchairs, and riveted barstools, upholstered in richly toned 6
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genuine leather, are generous and comfortable enough to make you want to stay awhile. Soft, warm lighting comes from fixtures appropriate to the rest of the steakhouse’s 1940s Art Deco design with globe chandeliers and table lamps. Rather than overhead ceiling lights, gold-toned sconces are placed on either side of the mirrors in the bathrooms, creating a more flattering, less harsh reflection. Crisp, white linens adorn each table, and the silver and crystal are handpolished before they are ever placed. There are different glasses for sparkling or still water, coffee and espresso cups are kept in a warmer, and specific crystal Riedel wine glasses are used according to the type of wine a customer has ordered, allowing the wine to properly aerate. More expensive wines are first poured into a crystal decanter to breathe, making the aroma and flavor more vibrant upon serving. All wine is stored in temperature-controlled wine refrigerators ensuring that each glass or bottle is served at the ideal temperature. Special consideration was also paid to the acoustics throughout the steakhouse. Rather than the exposed pipes and ductwork commonly found in many newer restaurants, Harry’s ceilings are fully finished with crown mold-
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ing and acoustic tiles with thousands of tiny holes to help absorb sound. There are fifty-eight speakers throughout the restaurant that effectively distribute subtle music so no one area is louder than another. Even the underside of each table is affixed with acoustic tile so extraneous noise is muffled. The vision for the restaurant stems from Hal’s love of classic design and timeless elegance. Every aspect of the construction and every element of the interior design was reviewed and approved by Hal. The only exception are the glasses used for sparkling water. “I ordered those all by myself,” Matt joked. Hal’s wife, Kathy Gershman, has a keen eye for design and her influence can be found throughout the space as well. In fact, the custom-made spindles separating the bar from the dining room were installed with her vision in mind. “None of us could see it, but Kathy said, ‘just trust me,’ and so we did,” Hal said. The spindles are gorgeously carved from rich mahogany and vary in shape, design, and sequence creating a visually stunning yet functional division between the two spaces.
Every Businessperson Should Act Like a Consumer
The attention to detail does not stop at the aesthetics. When it comes to the quality of the food and the service, there has been no exception. As part of and research and development trip to New York City, Hal and Matt spent a week dining at New York’s fin-
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est steakhouses, taking copious notes about what they liked and didn’t like about the food, presentation, service, and atmosphere. From silverware and plates to the server attire and overall restaurant ambience, no detail went unnoticed. According to Hal, “Every businessperson should act like a consumer.” This is a mantra he firmly believes in, and it is reflected in the way he conducts his restaurant operations. What is it that the consumer wants? A great ambience? Yes. Unintrusive service? Definitely. Delicious food and drinks? Absolutely. A memorable night out? Without a doubt. With these things in mind, the staff at Harry’s Steakhouse take great care and pride in their work. Servers spent two weeks tasting, training, and role-playing prior to the opening of the restaurant, Matt explained. They know how to read a table, open a bottle of wine table-side with ease, offer menu recommendations and explain food preparation, suggest wine pairings, anticipate a customer’s needs and nearly anything else that helps make their experience unforgettable.
The Perfect Product
Though many factors make up a great restaurant experience, the food is undoubtedly the most important. The steaks are cut to specifications and aged at least 21 days resulting in improved texture and flavor. The beef is carefully sourced and chosen from the top 2% of humanely raised Hereford cattle from ranches in the Midwest – a region sometimes referred
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to as the “Napa Valley of Beef”. The kitchen in Harry’s Steakhouse is a chef’s dream and features two state-of-the-art broilers, giving each steak the perfect char. After attending a culinary arts school in Colorado, Head Chef Lane Leech has both worked in and managed a variety of kitchTHE MIRROR ens. While living in Colorado, she was a confectionary chef at a Original to the NYC Waldorf Astoria Hotel circa chocolate factory, as well as a chef at one of Colorado Springs’ the 1930s, this off-white most legendary fine dining restaurants. To Harry’s Steakwooden mirror with gold house, she brings a vast knowledge of the art of cooking, carvings now hangs preparation techniques, recipe ideas, and management skills. above the fireplace Though the menu was primarily developed by Hal and at Harry's. Matt, Chef Lane and her team are the creative forces behind the delicious recipes that are typical steakhouse fare, but with a flare that sets them apart. “You eat with your eyes first” is a well-known adage in the culinary world. Often presentation is equally as important as taste. At Harry’s, each dish is in a league of its own. Side dishes are large, plated separately, and perfect for sharing with the table. A rich hollandaise sauce complements the asparagus, crispy pancetta adds a new layer of taste and texture to the creamed corn, the Brussels sprouts have been taken up a notch with the addition of dried cherries, bleu cheese and balsamic. And you can’t forget about the classic crowd favorite – a giant portion of perfectly crispy, golden hashbrowns. While steaks are the highlight of the menu, there are a variety of other options to choose from. Alternatives include seafood choices like fresh salmon and walleye, a pork chop, chicken marsala, traditional spaghetti and marinara featuring hand-rolled sausage and beef meatballs, and even a burger. Thoughtful meatless entrée items are expected to be offered as well. The Harry’s menu will continue to evolve as the creative culinary team comes up with new ideas, tests recipes, and brings their own unique talents to the kitchen. Like the steaks, other ingredients and menu items are thoughtfully sourced, and many come from local farms and businesses.
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Each recipe has been tested and tweaked until the results were exactly right and complemented the main course perfectly. “We probably tried five different types of onions and changed the batter recipe multiple times until we found the perfect combination for our house-made onion rings,” Matt said. Although Harry’s is an upscale restaurant, it was very important to Hal that it was also inclusive and had something for everyone. While the menu offers high-end cuts of steak like a porterhouse and bone-in ribeye, it also offers more budget-friendly options such as a sirloin and prime rib. “Our prices are based on the perfect product,” Hal explained. Preparing and serving a dish that exceeds what the customer wants and expects is a fundamental element in the Harry’s Steakhouse business philosophy. Unlike an item you can simply return to the store because of faulty or subpar manufacturing, a meal is something much more personal. To this point, from the moment you are greeted by the host to that last bite of rich New York cheesecake, the goal of everyone at Harry’s is to create a perfect and memorable dining experience.
A Gift to Grand Forks
In its brief life thus far, Harry’s Steakhouse has welcomed many people through its doors. It has quickly become the kind of place where people will entertain clients, out-of-town guests, government officials, and even prospective employees. With a hint of nostalgia, an abundance of class, and service that rivals the top restaurants in major metropolitan locations, Hal’s dream of bringing a world-class steakhouse to Grand Forks has come to fruition. Though the idea of the steakhouse has been years in the making, the renovations extensive, and the decisions overwhelming at times, it’s evident that this labor of love has been worth the wait. In the humblest of voices, Hal said, “I’ve actually heard people say it’s a gift to Grand Forks. I never thought of it that way.” G GrandLifestyleMagazine.com
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HOME & DESIGN // Photos by Dimensions Photography, Loveleigh Moments Photography, and Emberly Lietz
A Place to
Retreat
Emberly Leitz’s Journey to Create a Sanctuary to Bring People Together on the Lake By Marla DeFoe
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As Emberly Lietz sat alone on Christmas evening 2020, she pushed the “publish” button on the Facebook Business Page for The Lake House Retreat. After months of renovations, sweat, and tears, she was ready to share her dream with the world. “As I sat at the kitchen table, I was getting notifications every few minutes – another ‘like’,” Emberly recalled. “I called my sisters, so excited. In the first hours, we had over fifty ‘likes’ on our page. It became real.” The dream of “The Lake House Retreat” began in 2018, when she attended a scrapbooking girls’ weekend with her cousin, Laura Joy, in Denton, Minnesota. “I went into the weekend not knowing anyone,” Emberly said. “By the end of the weekend, like magic, lifetime friendships were formed.” Two years later, in November 2020, the home adjacent to her sister on Cameron Lake in Erskine, Minnesota was available to purchase. Emberly took it as a sign. “I called my sister and told her I was going to purchase the home and renovate it into a retreat house. It was a tumultuous time in my life, and I felt that this was a project that I wanted to take on, to find respite,” Emberly said.
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The Lake House Retreat has a long history. The house was built in 1954. It served as the Sisters of St. Joseph’s Convent, located in Red Lake Falls, Minnesota. It was moved to Cameron Lake by previous owners twenty-five years ago. One of the things that Emberly loved most about the home was the original craftsmanship in the interior. “Every room has a story,” Emberly said. “I really wanted to make a cozy retreat full of the most modern conveniences, but still retain its historical charm.” All the bedrooms are former classrooms, and you can even see the sign that says “Classroom 2” in one of the rooms. The Lake House Retreat is 3,000 square feet with 150 feet of lake shore, including a private dock. There are 5-7 bedrooms, which sleep up to 10 people, and 2.5 baths. The retreat home also includes a reading nook, living room, large kitchen and dining room on the main level, and a large recreation/crafting room on the second level. The home has a large lakefront deck with seating and beautiful lake views. There is also a private fire pit. When Emberly purchased the home in 2020, there were many renovations that needed to be
made before her dream of a retreat home could be realized. The home was only seasonal, the plumbing and wiring needed to be upgraded, a boiler heating system installed, and a fresh coat of paint was needed in every room. That’s where she turned to family and friends. “This was a huge project,” Emberly said. “The house made me be vulnerable. I had to learn to ask for, and accept help. There is no way I could have done this alone.” For four months, Emberly spent every spare minute at The Lake House Retreat. She works full time as the Director of Development at CVIC. She is also the mother of four children: Derrek, Aaron, Ella and Brynn. She recalled, “There were many times I doubted myself. Could I do this?” Her friends and family stepped in to help her with so many projects. “When I talk about the retreat, you will hear me say ‘we’ more than I,” Emberly says. “So many people were such an integral part of the renovations, that part of this home belongs to all of them.” Emberly’s sisters, Brandy Chaffee and Peggy Raddatz, were a huge part of the renovation process. “Handy” Brandy spent every weekend at the house, even when Emberly could not be there. “She became a master at cutting 45 degree angles,” Emberly laughs. “My sisters and I spent many hours painting, sanding, staining.” Her parents were also a big help, giving a hand with everything from removing copper pipes to painting.
'We have had guests from all over the country, including Texas, New York and Oregon. I am so grateful to be giving back to the community of Erskine. These guests are supporting this small community.' Emberly Lietz GrandLifestyleMagazine.com
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In March of 2021, The Lake House Retreat was ready to host its first guests. A scrapbooking group out of Hankinson, North Dakota travelled to Lake Cameron for a fun weekend of crafts, laughter and bonding. Since the first guests arrived, the house has hosted over 200 people, most who have never been to Erskine before. “We have had guests from all over the country, including Texas, New York and Oregon. I am so grateful to be giving back to the community of Erskine. These guests are supporting this small community.” Emberly is proud to help be a part of revitalizing the town and helping it grow. Since its first guests, The Lake House Retreat has hosted a multitude of events, including family reunions, girls’ weekends, scrapbooking, quilting and crafter retreats. It has also hosted class reunions, wedding parties, writing and wellness retreats. “That’s the thing that makes this house special. It brings people together, new relationships form, and old relationships are made stronger,” she said. “I am proud to provide a space for people to ‘retreat.’ We all need to let go sometimes – to be better for ourselves, our families, our friends, our jobs.” The peaceful tranquility of Cameron Lake provides that respite. The small
EAT & DRINK //
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lake is not a recreational lake, so there aren’t many boats that pass by. It is perfect for swimming, canoeing, and kayaking. “One of my favorite spots at The Lake House is at the end of the dock,” Emberly said. “I spend most mornings there with a cup of tea, watching the sun rise. It’s so quiet.” The interior of the house is filled with sentimental items that have been in Emberly’s family for generations. Her goal is to make each guest feel like they are the first people to ever stay at the house. Guests are greeted with a unique welcome basket filled with items specifically chosen by Emberly. Her sister Peggy, owner of PJ’s Baking, provides custom cookies which are included in each welcome basket. “I have never made two baskets that are the same. If there are young children, I put children’s
books in the basket. If they are a group of women who love wine, I include a bottle.” It’s all part of what makes a visit to The Lake House Retreat unique and special. Guests each find a spot that connects with them. For many, it’s the seating area in front of the glass doors. The different themed bedrooms provide a special connection for many of the guests as well. One of the bedrooms, labeled the “Joy Room,” holds a very special place for Emberly. Brandy and Peggy, along with Emberly’s children, worked in secret on the room, revealing it to her during a special Facebook Live video. The room was named after Emberly’s cousin, Laura Joy, who inspired her to start this adventure. Laura Joy passed away unexpectedly a few years ago, so this room has special meaning to Emberly and her family.
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In the end, Emberly is grateful for all the support she has received as she opened The Lake House Retreat. “This experience has been so humbling,” she said. “I learned that I can’t do it all alone. But why would I want to? We all have whole communities that are willing to help us, we just need to ask. Putting yourself out there, taking that risk, is transformational. I have so much to be grateful for.” G
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ART & CULTURE // Photos by Dimensions Photography LLC, Gabriel Wirtz Photography, Kim Garman Photography
By Angie Laxdal
When you walk into the newly renovated Grand Forks Public Library, you may first notice the cheerful colors of the front desk constructed out of old book spines. Or, you’ll see the hot pink pop of the swirly slide—yes, there’s a slide(!)—connecting the Children’s department to the lower level. If you look even closer, you’ll see the eyes of the people using the library. There’s a mom strolling into storytime with a gummysmiled baby, while the big brother skips excitedly into the Ferris-wheel-wrapped elevator. Upstairs, the animated librarians for the Children's department are already inspiring their love for stories and learning. Off in the corner, you spy a teary-eyed elderly woman. She recently lost her husband of 33 years, and she is quietly asking a librarian for help finding books on grief. The librarian
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shows her compassion and kindly walks her to pages filled with comforting words. Straight ahead in the computer area, a young woman is online, searching ways to apply for food stamps and printing a bus pass to get to her new job. You don’t know her story, but you see the worry on her face. The library gives her the access and tools needed to take this next step forward in life. Next to her, a new American is using the computer to learn English. He is just getting settled into his new home in Grand Forks, and learning English is at the top of his list. Transparent Language, available through the library’s digital resources, is making this major life transition a little easier for him. Spin around the room and you’ll continue to discover all the life happening in these walls. Two new friends are connecting through a video game in the Teen Zone. A group of moms are gathering for book club at the large table. A college professor is tapping his toes to rock music as he types his next book. A newly
PHOTO: DIMENSIONS PHOTOGRAPHY LLC
PHOTO: GABRIEL WIRTZ PHOTOGRAPHY
PHOTO: DIMENSIONS PHOTOGRAPHY LLC
PHOTO: KIM GARMAN PHOTOGRAPHY
divorced man is searching for empowering audiobooks to fill his free time and bring some joy back to his days. The kids in Robotics Club are laughing and learning as they construct LEGOs upstairs. And, that skipping toddler? He’s done with Storytime now and swirling down the hot pink slide. It’s the highlight of his day—a childhood memory that will stick with him forever. Perhaps someday he’ll live in New York City and write his own stories for Broadway.
Audiobooks and eBooks through Libby Board games and video games A film-streaming service, Kanopy Photo printing* 3-D printing*
Beyond Books
In 1892, when a group of Grand Forks women contributed $5.00 each for books, stored them in an office, and took turns as librarians, do you think this is what they envisioned? The library today isn’t only about books. Grand Forks Public is the community’s living room. It’s where life happens. It’s a playground where curious minds come to relax, explore,
State Park Passes Online craft classes through Creativebug *Cost associated with this service.
Monthly Take & Make art kits
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ART & CULTURE //
Ready to explore the playground for curious minds? Whether you’re looking for an escape or self-development or a unique resource or something else entirely—the library truly has something for everyone. Library cards are free for everyone in Grand Forks County. Out-of-county cards are just $5/month or $25/year. Get your library card today—stop by the front desk, or visit gflibrary.com to get started.
PHOTO: GABRIEL WIRTZ PHOTOGRAPHY
A Renovated Space PHOTO: GABRIEL WIRTZ PHOTOGRAPHY
grow. It’s a place for those looking for a cozy spot during the day. A place where everything is free and all are welcome. The magic of the library changes lives for the better.
Finding New Ways to Serve
Libraries are all about helping the communities they serve. So, in 2020 when Grand Forks Public had to close its doors for a few months to keep our community safe, staff had to think of new ways to serve the public. New inventions and offerings began to take shape. Virtual programs, including storytimes, at-home craft projects, and book recommendations, reached new audiences near and far. Curbside Pickup allowed for safe and convenient access to library materials. Take & Make art kits encouraged creativity at home. Outdoor Wi-Fi access provided countless community members internet connection for school, work, and life. The library continued to market its vast digital resources, including Libby for eBooks and audiobooks, Ancestry resources, homework help, art tutorials, language learning, and more. From printing and technology services to State Park passes for socially distanced getaways to convenient book bundle options—library staff continually found new ways to do what they do best: serve.
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Behind the scenes, a full renovation of the main floor continued, transforming the library into an imaginative, modern space. The “playground for curious minds” now includes a giant pink slide, thick wooden swings, bright lights, ADA-compliant restrooms and aisles, fresh carpet, and cozy, colorful new furniture throughout. The library has been one of Grand Forks’ favorite places for connection, innovation, curiosity, and creativity for the past 121 years. In May of 2021, the community joyously gathered again, celebrating the library’s 121st birthday and grand reopening of the beautiful new space. Whether you’re the mom strolling into storytime, the widow looking for words of comfort, or the professor writing his next book, know the library is a place for you. Welcome to our community’s living room, where all are invited to learn, connect, relax, or simply be. The library truly has something for everyone. G
PHOTO: DIMENSIONS PHOTOGRAPHY LLC
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PEOPLE // Photos Submitted and MJD Photography by Monica Danielson
'I’ll never stop looking forward. This is an amazing community. This is my home.' Brandon Bochenski
LEADING BY EXAMPLE A Look at Mayor Brandon Bochenski’s First Year of Leadership By Marla DeFoe
28 GRAND LIFESTYLE MAGAZINE // ISSUE 1 2021
Most people in the Greater Grand Forks region know Brandon Bochenski. The 39-year-old Blaine, MN native came to Grand Forks to attend the University of North Dakota in 2001 as a highly-touted hockey player. After three seasons at UND where he was named an All-American and a Hobey Baker Award Finalist, Brandon went on to a successful 15-year professional hockey career that took him all over the world in the AHL, NHL, and KHL. After retirement from hockey in 2017, Brandon and his family returned to Grand Forks, ND to make it their permanent home. “I always knew this is where we wanted to end up,” said Brandon. “Grand Forks is a great place to raise kids and be part of a community.” Brandon and his wife Jenny have three children: Sylvia (12), Henry (9), and Charlie (7).
One would think that after years of the day-to-day grind of professional hockey, the late-night travel, the early morning workouts, and sleeping in hotel rooms night after night, that he would be content with putting his feet up during retirement. You would be wrong. After returning to Grand Forks, Brandon finished his degree in Business Economics from UND. He got into property development and construction, and established KHL Investments, LLC and Barys Construction. Not to mention attending various soccer, volleyball, softball, baseball, and hockey games for his kids. Grand Forks has truly become his home. So what more could a former professional athlete/businessman/family man do for his community? Why not run for Mayor. After a successful campaign, Brandon was elected Mayor of Grand Forks in June of
2020. When asked why he decided to run for mayor, Brandon said, “This was my way to give back to the community that has supported me.” He continued, “With my travel throughout the world, I felt that I could use that experience to be more involved in city leadership.” Never one to shy away from a challenge, Brandon took his oath of office amid an unprecedented global pandemic. That didn’t stop him from always looking forward. “We never stopped planning for the future,” he said. “We could come out of the pandemic in a limp or a sprint. We chose to sprint.” Brandon’s forward-thinking and business-focused mind has already returned dividends in his short time as mayor. Grand Forks has seen four big mixed-use developments approved with tax incentives ushered by the City and other taxing entities – BEACON, Block “V”, Memorial Village, and Lyon’s Auto, $116 million worth of development, are all moving forward in Grand Forks. Recently announced is
an agriculture industry development and enhancement facility that will bring hundreds of new jobs to the region. Even with the city’s recent success, Brandon continues to look forward. He sees redevelopment for both the Grand Cities Mall and Columbia Mall with qualityof-life amenities as part of public-private sector partnerships and continued commitment to infrastructure development and improvement of essential city services. Brandon’s move into politics as mayor is part of a larger shift in local leadership. Grand Forks Sheriff Andy Schneider was elected in 2019, Colonel Timothy J. Curry was named Vice Commander of the 319th Reconnaissance Wing at the Grand Fork Air Force Base in 2020 and Andy Armacost was named UND’s new president in 2019. “We all bring new energy and new ideas to our positions,” Brandon said. “We all have had big shoes to fill, and I feel like we are using our experience and new ideas to further the community as a whole.” GrandLifestyleMagazine.com
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PEOPLE //
PHOTO: MJD PHOTOGRAPHY BY MONICA DANIELSON
Brandon chooses to lead by example. “I am willing to put in long hours and do the work,” he said. “I would never ask anyone to do something I myself would not be willing to do.” Brandon would also be the first to admit he can’t do all of this work alone. He credits his city staff as a key to his success. “I inherited a good team.” Any strong leader needs a strong foundation to lean on. Brandon credits his family and faith with his success. “My faith helps me lead,” he said. “I came from a broken home, and my faith gives me the confidence I need to be strong and fearless.” He also credits his wife and children
for building a strong family foundation. “I look at it like this: if I personally have my life in order, I can have a stronger family. If I have a solid family life, I can help build a strong neighborhood. If you have a solid neighborhood, I can build a strong city. But it all starts with me, and at home.” As he looks toward the future, he sees opportunity for Grand Forks to continue to grow and be a destination for people looking for a community with business growth, friendly people, recreational activities, and job opportunities. “I’ll never stop looking forward,” Brandon said. “This is an amazing community. This is my home.” A home that he will continue to work to make better every day. G
Life is for making memories Family owned for more than a century, we’re proud of our past, and the future we’re helping shape, one customer, one family, one transaction at a time. At First International Bank & Trust, our goal is to help you live first. From financing your first home, to setting up a retirement we have a solution for that and everything in between.
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30 GRAND LIFESTYLE MAGAZINE // ISSUE 1 2021
ÀǘȲȌɐǐǘ ȌɐȲ ǿƵǿƦƵȲȺǘǞȯ Ǟȁ ɈǘƵ wƊɯȌ !ǶǞȁǞƧ !ƊȲƵ yƵɈɩȌȲDz ةǶɈȲɐٚȺ ƮȌƧɈȌȲȺ ƧƊȁ ɩȌȲDz ƮǞȲƵƧɈǶɯ ɩǞɈǘ wƊɯȌ !ǶǞȁǞƧ ȺȯƵƧǞƊǶǞȺɈȺ خ jȁȌɩǞȁǐ ɯȌɐȲ ƮȌƧɈȌȲ ǘƊȺ ȺȯƵƧǞƊǶ ƊƧƧƵȺȺ ɈȌ ɈǘƵ ƵɮȯƵȲɈǞȺƵ ȌǏ ɈǘƵ ׁحȲƊȁDzƵƮ ǘȌȺȯǞɈƊǶ Ǟȁ ɈǘƵ ȁƊɈǞȌȁ و ɈǘƊɈٚȺ ȯƵƊƧƵ ȌǏ ǿǞȁƮخ
ƊǶɈȲɐخȌȲǐشǿƊɯȌ GrandLifestyleMagazine.com
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THE
SOUND
OF COMMUNITY
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ART & CULTURE // Photos by Shawna Noel Photography
Do you remember your first concert? For me, it was Reba McEntire at the Fargodome
How a local sound and light company helped bring Grand Forks to life By Tami Vigness
'After the flood, live music really took a hit in Grand Forks. We saw an opportunity to bring it back to life on the Greenway.' Jamie Lunski
somewhere around the mid-nineties. I was probably 14 and not yet too cool to go to a concert with my parents. The house lights dimmed and a hush fell over the audience as a shiny white plane rolled onto the arena floor. I’ll never forget seeing Reba step out of that plane with her signature teased red hair to a roaring, sold-out crowd. In that moment, I fell in love with live music. Thanks to the tape of Reba’s Greatest Hits my mom played on repeat (or shall I say rewind) every Saturday during our weekly house-cleaning, I knew every song. I’m pretty sure I still have that ticket stub – along with many others – rubber cemented in my childhood scrapbook. It’s creating moments and memories like these that are the driving force behind why event planners and promoters do what they do. For Jamie and Tricia Lunski, owners of HB, an audio-visual company with headquarters in Grand Forks, it’s no different. Although their company focuses on audio-visual production and technology, in recent years they’ve also added concert and festival promoters to their hat. It makes sense. Having set stages, rigged lighting, and run soundboards for hundreds – maybe thousands – of concerts over the last 25+ years, the crew at HB know a thing or two about the concert world. And when you’ve been in the industry as long as they have, you make a few connections. With relationships built with everyone from the road crews to booking agents coupled with their own vast knowledge of event production, HB was well-positioned to tackle producing an event of their own right in their own backyard. For years, the Lunskis dreamed of bringing an event to the Grand Forks community that showcased not only local and regional talent but national big-name artists as well. After the flood of 1997, when the Greenway was developed into what it is today, Jamie and Tricia saw so much potential in the new, more easily accessible space. They envisioned not just a concert, but an entire weekend full of activities, food trucks, games, and of course, live music in the beautiful, though underutilized, green space downtown near the river. “After the flood, live music really took a hit in Grand Forks,” Jamie said. “We saw an opportunity to bring it back to life on the Greenway.” GrandLifestyleMagazine.com
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ART & CULTURE //
They had the imagination, the concept, and the equipment…they just needed a plan to execute.
When the Vision Becomes Reality
In 2017, that dream finally became reality. “We were in a marketing meeting and I stepped away for forty-five seconds,” Tricia recalled with a laugh. “When I got back, we were doing a festival!” Suddenly years’ worth of imagining hosting a community event was about to come to life. Through long hours, hard work, and collaboration with other local arts organizations like Alley Alive, Happy Harry’s Blues on the Red, Big Forkin’ Festival and the North Dakota Museum of Art, the inaugural Greenway Takeover Festival was born and produced in just five short months. With virtually no budget, the Lunskis had to get creative. Word-of-mouth and social media were key elements in their grassroots marketing efforts to spread the word about the festival. Anyone who has ever been in sales or fundraising can tell you that it’s not always easy to ask for money. As an established company that has been very involved in the Grand Forks community and region, HB was fortunate to secure sponsorship dollars to help offset production costs. Asking for money for an event that didn’t yet exist was no easy feat. But ultimately, HB’s goal for the Greenway Takeover Festival was for it to become a selfsustaining event whose purpose was to give back to the community and celebrate all it has to offer. With that in mind, several area businesses and organizations bought in to the Lunskis’ vision and committed dollars to the event. Over the course of several days, HB semitrailers made trips to the Greenway and the crew unloaded staging, lights, truss, soundboards, and tents. Generators were brought in to supply power to all the equipment. Fencing encircled the event area, food and beverage vendors positioned their trucks, and locals and out-of-towners alike came down to the river to see what all the fuss was about. They weren’t disappointed. What was previously a flat, grassy space relatively unused
34 GRAND LIFESTYLE MAGAZINE // ISSUE 1 2021
but for dog-walkers, joggers and bicyclists, had been transformed into actual festival grounds. In that first year, more than 10,000 attendees enjoyed live music in a way they had never before experienced in Grand Forks. After a successful first year, it became clear that The Greenway Takeover Festival was here to stay. Energized by the response and participation of the community, Jamie, Tricia, and the HB crew immediately began brainstorming about how to grow the event and make it even better. HB became the presenting sponsor and other sponsorship revenue came in more easily as local businesses recognized the positive effect the festival had on the community and the economic impact it had to the city of Grand Forks. In 2018, they added games, additional vendors, and hot air balloon rides. In 2019, they realized an additional stage was needed to accommodate the growing number of performers. The Greenway Takeover Festival was evolving into so much more than just a weekend of games and music, it was truly becoming the highly anticipated communitydriven event they had dreamed of. And then COVID happened.
Navigating the “New Normal”
There’s nothing like a worldwide pandemic to suck the wind out of your sails. Almost overnight, the events industry came to a screeching halt as we were urged to stay home, social distance and mask up. Around the globe, artists rescheduled concert dates only to ultimately cancel their tours entirely, meetings and conferences were held virtually, and we all wondered if this was the “new normal”. The headliners G. Love & Special Sauce, Trampled by Turtles, and Soul Asylum had already been announced for the 2020 Greenway Takeover Festival. With the festival slated for its usual weekend after Labor Day, the Lunskis were optimistic that by September, everything would be
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back on track. No one predicted that two weeks of “hunkering down” would turn into well over a year of no mass gatherings or live events. As the COVID-19 pandemic raged on, workers were furloughed, businesses tightened their budgets, and some were forced to close altogether. Hotel rooms were cancelled, flights were grounded, and leisure activities restricted. Restaurants began offering take-out and curbside service in an effort to remain open, and grocery stores implemented delivery for those confined to their homes. Employers hurried to submit paperwork for PPP loans to say afloat and all non-essential employees were encouraged to work from home. The events industry was hit hard. Stagehands, AV crews, booking agents and event promoters saw their jobs become obsolete in a matter of days. Suddenly they needed to adapt and figure out how to keep their heads above water while the
industry they knew and loved came crashing down around them. “It was a stressful time to be in the industry,” Jamie recalled. “Many companies like ours didn’t survive, we were lucky.” Thankfully, the Lunskis are nothing if not creative. Jamie built mini studios in the HB office building and within two weeks of the shutdown, was helping clients run their meetings and conferences virtually. When graduation season rolled around, the HB crew helped area schools accommodate drive-thru graduation ceremonies. When the Alerus Center hosted a drive-in Metallica concert that fans could enjoy from their cars, HB was there with LED screens, lighting, and speakers. Even though the live music and event industry had been put on hold indefinitely, they were able to rely on their other areas of expertise to help clients navigate this new virtual reality.
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Back and Better than Ever Slowly but surely, things are getting back on track locally and worldwide. Almost as quickly as live events cancelled, they came back with a vengeance. Artists resumed their tours and the people responded. Live events were back and better than ever. For Jamie, Tricia, and the crew, the first hint of normalcy came in May. After fourteen months of wondering what the future looked like, HB once again had a fully-booked schedule. They spent the summer juggling rescheduled conferences, concerts and of course, organizing the Greenway Takeover Festival which had been cancelled in 2020. Luckily the stars aligned, and HB was able to secure the same headlining bands they had lined up in 2020 along with many other artists, performers, and groups. The festival was shaping up to be the biggest and best yet. A third stage was added that
ART & CULTURE //
included performances from local arts organizations and interactive experiences for the audience. The weather was the best it had ever been for the 2021 event. Festivalgoers came down to the Greenway in droves and it was more than evident that everyone was eager for what was likely their first real live concert in well over a year. Over the course of four days, thousands of people enjoyed games, food and drinks, performances, concerts and even a 220’ zip line. More than ever, the communities of Grand Forks, East Grand Forks, and the surrounding area rallied together to support the festival; realizing the importance of live events, the impact they have in the community, and role they play in overall well-being. In re-
sponse to the enthusiastic crowd, artists performed with renewed passion. Experiences previously taken for granted were enjoyed in a way they hadn’t been before. In spite of the fears and challenges that plagued 2020 and the uncertainty that weighed heavily on the minds of business owners like Jamie and Tricia, something positive came as a result. They learned that the community they know and love, the sponsors that supported their vision, the volunteers who put in countless hours, and the artists that shared their time and talent, did so with the same mission in mind: to bring people together and make the Greenway Takeover Festival the community-driven event it was always meant to be. G
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SHOP & STYLE // Photos by Dayna Bastian, GRAND Lifestyle Magazine
From
Simple Style to Chic
Boutique 3 New GRAND Cities Boutiques By Dayna Bastian
Having lived in Grand Forks for nearly seven years, I have grown to appreciate even more - shopping local. Grand Cities boutiques have a special charm that you just don’t find elsewhere. The business owners know your name and what styles you typically like to purchase, and the customer base is extremely loyal. The three boutiques I am covering in this article may be new to the Grand Cities but they've have frequent shoppers begging for a store to open in town for a while. Now their requests have been answered.
Simply
223 Demers Avenue, East Grand Forks, MN
Located just across the Red River, Simply Boutique on Demers Avenue in East Grand Forks, first started in Warren, MN. If you are looking for one-of-a-kind pieces or comfy-cozy everyday wear – Simply will likely have it in their selection. Their clothing aesthetic features a variety of casual items as well as high fashion pieces in all sizes: XS – 3XL. Simply also offers a wide selection of accessories and gift items, including candles, gourmet treats, and home goods. Whether you are looking for a unique gift for a friend or a cute outfit for yourself – make sure you stop by Simply Boutique.
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Dakota Styles Boutique
310 Kittson Avenue, Grand Forks, ND
What started as an online boutique and graphic drink and print-wear business run from the basement of her home to a beautiful downtown Grand Forks storefront, owner Ashley Beland has women and girls clothing for everybody and every body. From vibrant colors to rustic chic, the main theme throughout Dakota Styles Boutique’s selection is comfort and versatility with sizes ranging from XS – 3X. Kennedy’s Corner, named after her daughter, features a fun selection of cute and comfortable girls’ clothing, sizes XS – XXL. If you are looking for a fun custom printed mug, accessory, or clothing item – be sure to check out Dakota Styles Boutique!
W
inter Trends Cropped flare jeans and pants paired with a boot or bootie. Versatile for the Summer. • Flare jeans from the 70s and 90s are back in full swing. Flare ranges from bootcut to big bell. • Velvet fabrics are a must-have this winter season – Tops and bottoms. • Shacket. A jacket worn as a shirt or a jacket. Great for layering in any season. Need I say more? Go get one! • Blazers! From casual to dressy – there’s something for everyone. • Plaids and buffalo plaids. Great for layering with cozy sweaters and leggings. • Lounge wear. It’s cold outside. Be comfortable and fashionable all at the same time. • Outerwear: Quilted jacket! •
Upcoming Trends
SPRING
• Bright colors. • Cropped Flare Jeans and Flare Jeans continue. • Dressier tops & dresses for those spring holidays, graduations and weddings.
Stay tuned!
The Silo Boutique
12 S 3rd Street, Suite B, Grand Forks, ND
With a storefront facing the newly renovated downtown 3rd Street, this boutique originally opened in Warren, MN and is a must-visit for any woman looking to boost her confidence with that perfect outfit. Owner Ashley Anderson, and her team collectively pick styles for women of any age, shape, and size. With sizes from XS – 3X, The Silo Boutique team is helping women feel beautiful inside and out. Stylish pieces range from the working woman to boho, country, and chic! If you don’t love shopping – you will after a visit to the team at The Silo Boutique! GrandLifestyleMagazine.com
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MARKETPLACE //
Plains Chiropractic & Acupuncture
Norby's Work Perks
Edward Jones
Altru Family YMCA
Plains Chiropractic & Acupuncture
At Plains Chiropractic & Acupuncture we see you as an individual with a unique set of needs, and we view chiropractic care as a system of health care that can help you reach improved levels of wellbeing. Allow our combination of experience, evidence-based care, and collaborative mindset help you reach your health goals. 3750 32nd Ave. South Suite #103 Grand Forks, ND 58201 701-775-1034 PlainsChiropractic.com
Edward Jones
Edward Jones ranks highest in investor satisfaction with full service brokerage firms, according to the J.D. Power 2021 U.S. Full Service Investor Satisfaction StudySM. Why? Because we work to provide you with the individualized answers and attention you need.
Brian Fedje, CRPC® Financial Advisor 424 Demers Avenue Grand Forks, ND 58201 701-746-1260 www.edwardjones.com/ brian-fedje
Norby’s Work Perks
Norby’s is your turnkey solution for all office interiors; ranging from fully ergonomic office chairs to a complete smart building designed by us with modular walls, flooring, and adaptable furniture. We have evolved and we will keep adapting to the most current trends in design principles for Interior Spaces while never losing our commitment to our customers to provide “Service, Service, Service in everything we do”. 11 S 4th St Grand Forks, ND 58201 701-746-9441 sales@norbys.com
Altru Family YMCA
We are committed to strengthening our community with quality facilities, programs and services for people of all ages and abilities. Our members also enjoy Nationwide Membership (which allows members access to over 2,600 YMCAs in in the U.S.) plus membership privileges at Choice Health & Fitness. The Y: We’re for Youth Development, Healthy Living and Social Responsibility. 215 North 7th St Grand Forks, ND 701-775-2586 gfymca.org
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MARKETPLACE //
Each office is independently owned and operated
Nodak Insurance Company
Ashley Cota
Paint the Town
GRAND Lifestyle Magazine
Nodak Insurance Co.
In 1946, a group of farmers and ranchers started an insurance company to protect the livelihoods of North Dakotans like themselves. For 75 years, Nodak Insurance Company has continued that tradition of service and peace of mind for policyholders. Talk to us about insuring your autos, homes, farm and small business. With local agents and competitive rates, Nodak Insurance can provide the protection you need. 1913 S Washington 701-757-1613 kmoen@nodakins.com
Paint the Town
The Grand Forks Area’s Premier Live Music Band. These days it’s hard to find a band that can play songs that everyone can agree on for weddings, corporate events and outdoor festivals. But, guys and gals today know where to find it and the band Paint the Town is “for real.” Based out of Grand Forks, Paint the Town can bring your event to the next level and be a crowd pleaser for all ages – playing All Hits.
Follow us on Facebook: paintthetowngf paintthetowngf@gmail.com
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Coldwell Banker – Forks Real Estate
As a realtor, my first priority is to make my clients happy and I do that by listening to their wants and needs. My goal is to achieve the best outcome in every transaction with a fun, easy, and stress-free process. Your Friendly Realtor!
Ashley Cota 218-280-7278 acota@forksrealestate.com forksrealestate.com
GRAND Lifestyle Magazine Defined by the compelling people, places and offerings of the region, GRAND Lifestyle magazine showcases the finest elements of the place we live in, work and play—helping us all achieve the life worthy of the publication’s name.
Infused with stunning imagery, experienced storytelling and a sophisticated design, GRAND is intended to highlight the impressive possibilities present in the Grand Cities region and surrounding areas. service@bbiinternational.com 701-746-8385 GrandLifestyleMagazine.com
KEEPING YOU IN THE GAME FOR 49 YEARS
*(55(//6 +2&.(< *6 632576 :25/' Gerrells Sports Center 1004 S Washington St, Grand Forks, ND 58201 701-775-0553 HockeyWorldGrandForks.com GrandLifestyleMagazine.com
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308 2nd Ave. N., Suite 304 Grand Forks, ND 58203