September 2013 ` 100
eclectic
ESHA
THE STAR SHOWS OFF HER
{
MEGA-WATT STYLE!
Here come the
brides
{
SHERRI JESSEE AND B:BLUNT CREATE NUPTIAL STUNNERS
trending
NOW! Fresh from M.A.C and Lakmé Fashion Week
i
as see it! In her latest book, Jackie Huba deciphers Lady Gaga’s style of creating a fan following, what she calls ‘monster loyalty’, which is done with a vision hitherto unparalleled in business. The emphasis is on the one percenters – instead of this mania of acquiring newer customers, you take care of the existing ones to the extent that they become your dedicated followers. This kind of dedication can only happen when a bunch of cutomers really believes in what you do. A business truly based on values is the one that focuses on the ‘WHY’ of the business. We need to question why we do business, who does it benefit and what is our long term vision? The power of social media – Twitter and Facebook – cannot be understated in her case. But what stands out is a vision, culture and symbols that unite all her fans across countries. As the Rupee takes a dip and gold fumbles, one wonders about the dangers of doing business in a financially tumultuous atmosphere. But what assuages fears is the fact that this is an industry in need! It’s a sunrise arena, where the growth potential is tremendous and if your intentions are right, you cannot go wrong in building that value for which you can create your own set of MONSTER LOYALISTS!
Ritoo Jhha
Editor in Chief
If your intentions are right, you cannot go wrong in building that value for which you can create your own set of monster loyalists!
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Conversations 48
SU IS IS
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IN T
Marketing 50
Preview 52
30 News Now 18 Retail Round-up 23 Chat Room 26 Events 102
Events Calendar 106
Preview 28 Salon of the Month 38 Showcase 40 Portfolio 42 Profile 46 Innovation 47
Cover Feature
REGULARS
Recent updates from the world of beauty The latest salon, store, spa and gym openings Savita Dhami of TBS talks of things other than business The 4th edition of the Beauty and Spa Expo and Hair Seminar by Glitz & Glamour Hair & Beauty Academy
The latest in hair care
Be inspired by The Soloist collection designed by Wella Oribe shows off skills at powerpacked Miami event Sexy Hair ups the ante on styling products
New offerings in skin care and make-up
Fragrances 58
Smell beautiful with these newest launches
Trends 62 Runway Report 66
Runway Report 70 Runway Report 74
Metals shine in Lotus Herbal’s ultra premium skin care treatment range The big four Autumn-Winter trends by MAC The top directions from Lakmé Fashion Week
BRIDAL
India Bridal Fashion Week stuns with exquisite looks Couture meets beauty on the catwalk
Portfolio 64
Spectacular bridal hair artistry by b:blunt
Portfolio 64
Sherri Jessee is live with real-life bride
Preview 84 Portfolio 86
Melissa Schleicher's classicglam salon WAHL Professional Brand Ambassador Brent Barber displays clipper cuts
BEAUTY
Inside Lotus Professional’s Beauty Carnival in Bali
Forthcoming beauty events across the globe
HAIR
Raaga Professional enters East India
Celebration 54
Skin 60 Esha Gupta smoulders in starry style
L’Oréal Professionnel ambassador Darren Fowler on striking a balance
Retail 92 Retail 96 Academics 98 Academics 101
NAILS
Latest nail hues out now Imagination runs riot with candy colours
BUSINESS
Understanding the challenges of cross-selling Kaya undergoes a strategic identity revamp Faiyaz Shaikh, Artistic Educator, Matrix India on beauty schooling in India Neu Salonz chain launches institute in affiliation with L’Oréal Professionnel
Global *
news now
QUICK UPDATES ON WHAT’S BEEN HAPPENING IN THE WORLD OF BEAUTY | BY JHUMUR NANDI |
RPC co-operation proven worth for L’Oréal range
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A first-time co-operation between L’Oréal Paris, RPC Bramlage and RPC Kutenholz is paying off for a high profile Elnett hair product bottle, in which the outer container is injection moulded in PET by RPC Bramlage. The inner bottle is manufactured in PP and extrusion blow moulded by RPC Kutenholz to a special design created by L’Oréal. The bottle and the outer container are then assembled at RPC Bramlage. Together with its distinctive trigger pump, the container provides quality packaging for a high class hair care product offered throughout Europe. The company has confirmed to Beauty Launchpad that the same packaging will be applicable in India as well. In another major development, L’Oréal has proposed to
acquire Magic Holdings in China. The proposed price is 6.30 HK dollars per share. Relying on Magic’s highly talented d management and teams, L’Oréal intends ndss to develop this Chinese brand by contributing its science based expertise, see, and using its advanced and applied research in its China Research and Innovation center and across the world. r rl rld. L’Oréal has 3,500 employees in China, a Research and Innovation center in Shanghai and two plants in n Suzhou and Yichang.
Luxe Pack Monaco plans new initiatives
2
The 26th edition of Luxe Pack Monaco is scheduled from October 23–25, 2013, at the Grimaldi Forum in Monaco, with some new initiatives scheduled to be introduced at the event. This international trade fair for creative packaging is a one-stop trading platform for all professionals in the packaging industry. The new initiatives include internationally renowned perfumer Francis Kurkdjian as the guest of honour. Luxe Pack Essentials is a new addition focussing exclusively on packaging trends. It is the vision of personalities having different backgrounds and influences at the international level, in order to highlight the not-to-be-
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missed products, innovations and design ideas. Moreover, the three-day event will also offer The Luxe Pack Essentials guide free of charge to all vvisitors of the show. The experts in the guide are Marc Rosen, American designer & President, Marc Rosen Associates – USA, Hannah Stodell, Insight Editor at LS: N Global – UK, Geraldine Bouchot, Head of Prospective Studies and Elodie NIGAY, Marketing Project Manager, Carlin International, France. The evening of October 23rd will see the Green Award ceremony wherein prizes will be awarded to the best innovative products.
In brief * Kryolan opens store in South Africa
3
Kryolan Professional Makeup has opened a flagship store in South Africa at Johannesburg’s Maponya Mall. The make-up brand also has plans to open Kryolan City stores in Durban, KZN and Cape Town, Western Cape. It will also establish a data base, whereby all of stockists and private clients will be kept up to date on a monthly basis, regarding any new products, sponsorships, and promotional shows. Kryolan Professional Make-up has been available in South Africa since the 1980s. During this period, it established a number of stockists throughout
Giorgio Armani Beauty has launched a new lipstick line, Rouge Ecstasy, which is touted to be the first ‘Color & Care lipstick’; the brand is calling it a ‘CC’ formula. The lipstick claims to deliver skincare benefits.
National Spa Awareness Week
the region, including agencies in Zambia, Zimbabwe and Mauritius. New agencies will be developed in Namibia, Angola and Botswana in the near future.
Croda to host e-seminar in New York
4
The leading chemical ingredient manufacturer, Croda, Inc, which hosts several e-seminars throughout the year covering a wide variety of topics, will be hosting four events during the months of September and October in New York City. From the latest market trends to the newest testing capabilities, these educational courses would offer a host of solutions to the cosmetics and skin care industry. These events will focus on several beauty trends such as seeing beauty
Armani launches CC Lipstick
from various angles and through multiple lenses (Prismatic), the hybrid of culture and geography (Glocal) and how aspirations define the public and private face (Mask), besides various others. The live attendees will get exclusive access to a new white paper focusing on the most innovative personal care products of 2013. The four-event seminar to be held throughout September and October will kick off with Croda’s trends via Chritopher Toumit’s presentation,
The UK Spa Association has announced National Spa Awareness Week 2013, from November 4th to 8th. The association has teamed up with the International Stress Management Association (ISMA) to help raise awareness of the stress-relieving treatments and therapies that the spa industry can offer.
Jane Cosmetics partners with ULTA Beauty
Jane Cosmetics has entered into a strategic retail partnership with ULTA Beauty. The brand has also introduced its new re-launched collection of cosmetics with over 120 SKUs and in more than 500 ULTA Beauty stores, with plans to expand to 65 more stores by the end of October.
‘Understanding the multi-faceted women’ which will decipher new trends shaping the personal care market.
Amway to establish Asia Beauty Innovation centre in Seoul
5
Direct selling company Amway plans to establish an Asia Beauty Innovation Center in Seoul, South Korea, underscoring an increased global investment in research and development (R&D) and marketing strategies in China and Southeast Asia. An extension of the company’s growth through innovation business strategy, the center’s work is designed to bolster the leadership position of ARTISTRY™, the prestige beauty brand for Amway. The new Asia Beauty Innovation center, located within Amway Korea
Ltd.’s corporate headquarters, will be staffed with cross-functional experts in consumer and market research, technical and clinical research, open innovation, concept and product design, and product packaging. The team’s primary objective is to convert regional insights into new product concepts and beauty product portfolio strategies that have a direct impact on new product development for Amway. A secondary objective is to support existing global product development for Amway.
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Brown jacket and net shirt (opening page) by NIKHIL THAMPI
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CLASSIC SENSUOUS WAVES Off-shoulder top from Zara
Trench coat by
NIKHIL THAMPI
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HAIR /Innovation
NAME GAME
SHORT SEXY HAIR REINVENTS ITSELF AS STYLE SEXY HAIR, KEEPING SEVERAL BELOVED STYLERS AND ADDING THREE HOT NEW ONES TO THE MIX.
| BY FRANCESCA MOISIN |
THIS ASSORTMENT COMPRISES THE ULTIMATE TOOLBOX FOR HAIRDRESSERS.”
1
2
3
ABOVE: ➊ MOLDING PASTE IMPARTS TEXTURED SHINE. ➋ SHAPING CRÈME ALLOWS FOR SOFT SHAPE. ➌ SPRAY CLAY PASTE MOLDS TRESSES IN UNCONVENTIONAL SPRITZ FORM.
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COURTESY OF SEXY HAIR
F
rom the start, the name was something of a misnomer. “Short Sexy Hair products were always a full line of stylers, crafted by stylists for stylists,” explains Karina Lutzy, Marketing Director of Branding and Product Development. But consumers mistakenly – though understandably – assumed they were appropriate only for chopped tresses, so changing the name to Style Sexy Hair (sexyhair.com) was a natural choice. Yet the modifications didn’t stop at a new moniker. In addition to keeping the six most popular Short Sexy Hair offerings, three new stylers now round out the revamped collection. “Used individually to create one look or cocktailed together for endless possibilities, this assortment comprises the ultimate toolbox for hairdressers,” Lutzy enthuses. Fans will recognize Hard Up Hard Holding Gel – which provides ultimate control for all mane types on even the most humid days – and Blow It Up Volumizing Gel Foam, which bestows body and prevents split ends with its infusion of sage extract. Control Maniac Styling Wax boasts ozokerite, a thickening agent, to construct long-lasting bold contours, but sometimes messy-chic is the look girls long for. Enter Play Dirty Dry Spray Wax. Its patented combination of primrose and lavender oil thicken and moisturize strands for the ideal second-day sexy look. Slept In Texture Crème swells cuticles to condition as it lightly styles, while Frenzy – voted “Best Styling Product Pomade” in 2012 by Allure’s Best of Beauty – builds wild-child volume. Fresh to the family are: Shaping Crème, a balm that’s soft as opposed to strong, allowing for the gentle reforming of fibers; Molding Paste, whose beeswax adds a good bit of grit for textured shine; and – perhaps coolest – Spray Clay, the next-generation styler that emits paste in spritz form, boldly going where no mold has gone before. “The products say what they do, and do what they say,” promises Lutzy. Loyal customers love that. As for novices, newly designed sleek black bottles and vials are sure to seduce both edgy studs and foxy dames.
LaVida Loca
HAIR/Profile
LATIN INFLUENCES AND AMAZING HAIR ARTISTRY ABOUND AT ORIBE’S BACKSTAGE EVENT IN MIAMI.
| BY TRACY MORIN |
W
moments happen among the standing-room-only crowd.” That night at The Show, held at the Jackie Gleason Theater, Oribe himself emerged onstage from a sports car, shimmied to salsa music and took attendees on a tour of Latin influences from AfroCuban beats to quinceañera culture. After Oribe educators took the stage in lucha libre masks, Co-Founders Kaner and Tev Finger addressed the crowd, and Carranza introduced a Mexican-themed segment that featured a mariachi band serenading models in formal wear and tear-smeared eye makeup. “Oribe gave us performance art and took the idea of a hair show in a direction I’ve never seen,” Kaner says. “He gave us a three-dimensional homage to Latin influences and acted as a narrator throughout the amazing voyage.” To demonstrate the company’s five new products – Grandiose Hair Plumping Mousse, Surfcomber Tousled Texture Mousse, Curl Shaping Mousse, Thick Dry Finishing Spray and Soft Dry Conditioner Spray – racy interludes included a Jennifer Lopez tribute, complete with sex-goddess tresses; an homage to Catholic saints
featuring “nuns” in white bodysuits; an appearance by transgender glamazon Carmen Carrera; and, to conclude, a slew of bikini-clad models and Oribe team members slinging mousseinspired oversize beach balls into the audience. The final event on Day Three found almost 400 stylists vying to become The One, who would receive a six-month internship with Oribe himself. Participants were asked to create chupacabra-worthy styles, culminating in a runway show where models strutted their savagery. Finally, Oribe announced The One as 23-yearold Kevin Green – an assistant stylist from Birmingham, Michigan, with a mere year’s experience in the industry. Everyone was thrilled with Backstage, including Oribe. “You could feel the love and the energy throughout the event,” Oribe smiles. “It was the most incredible experience of my life.”
COURTESY OF ORIBE
hat do you get when you cross Miami with Oribe? Amazing business building, amazing education and, of course, amazing hair! At the recent Oribe Backstage Miami: La Fama, more than 1,500 stylists and salon owners gathered in sultry South Beach for three days of hair-raising inspiration and education. Attendees started the soiree by hitting the links for The Oribe Open Golf Tournament or upped the ante at the 3rd Annual VIP Celebrity Poker Tournament. And what nighttime welcome party wouldn’t be complete without live mermaids and signature cocktails? On Day Two, Oribe’s first-ever idealogue: Owners’ Forum served up business education from speakers including salon owners Adam Broderick, Jack Panico and Gary Gemma; C.O. Bigelow CEO Ian Ginsberg; and Wella CEO Reuben Carranza – while the all-day Shore Thing Pool Party allowed attendees to receive al fresco Oribe-inspired manicures. “I thought idealogue was extraordinary,” says Oribe Co-President Daniel Kaner. “We found the right speakers to address real-life issues salon owners and stylists face, and we saw so many ‘aha’
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LEARNING curves
CONVERSATIONS
KEEPING THE CREATIVE JUICES FLOWING WHILE ALSO MAINTAINING A COOL HEAD FOR BUSINESS IS A CHALLENGE FOR ANY SALON OWNER. HOW DOES ONE STRIKE A BALANCE?
e has been phenomenal in running a successful business with creative passion. Award-winning hair stylist, L’Oréal Professionnel ambassador and International Artistic Director for the Clipso salon group, Darren Fowler, believes it is completely possible to balance the artistic side of a salon business with the operational nitty-gritty that are part and parcel of any business. In fact, he points out that since long-term sustainability is an outcome of constant innovation, higher creativity and higher profits are invariably intertwined. “You need to keep thinking out-ofthe-box to keep the business running. Keep inspiring and reinventing, and this isn’t only for your client or the people associated with the industry; it’s also about you and your growth as an artist. The more you create and re-create, you form an environment that speaks of creativity,” he says. But how does one balance the operational and creative sides of the business? Time management and compartmentalising tasks is the key, Fowley says. “Every month, I have certain days allocated where I spend time with the team. If I am in the country, I make sure to meet the creative team once every week, where we discuss the new innovations and creations,” he elaborates. For a creative artist, managing a
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salon business may take away from a primary role, that of being a trainer/ mentor. Is it possible to be both a mentor and an able administrator? At many times, salon owners will have to choose or indeed, eed, may like, one role over the other. While hile it is a tricky situation, Fowler personally nally enjoys both roles equally. The strategy trategy is always to develop a very competent second-rung that manages things while the he creative head invests in mentoring/ ntoring/ training others, he says. ys. “I am fortunate unate to have a great team at work, especially those who work rk directly under me. So that helps elps me to travel more across the he globe and work on moree projects, be it for celebrities or fashion shows, or even conduct training sessions for aspiring hairdressers.” ressers.” Talking of training, many salon owners are deeply eeply insecure about investing in staff taff, in fear that a ‘star stylist’ may not ot just leave, but also take away some part art of the business. Fowler, however, ver, believes that an employee’s yee’s loyalty may bee directly proportional to o the employer’ss investment in him or her. “My My theory at workk is if you aren’tt
GUTTER GUT GUTT GU T ER ER CREDITS CRE REDI D TS DI T
H
| BY TISTA SENGUPTA |
busy with your client client, you should keep learning in order to grow in career. Having extensive training advantages for my hairdressers perhaps works as a motivation for them to stay with the salon,” Fowler says. As examples, he instances the Saturday meetings at his salon that are designed to exchange notes on industry news. “Also, our art directors run artistic training and presentation training that all the hairdressers need to thoroughly take part in. We also ensure that the salon is shut for three days every six months, in order to train our hairdressers extensively. So, our hairdressers are always occupied at work or in training classes; they’re constantly growing.”. While creative skills are paramount for a salon outfit, customer service is the lynchpin of any service business. In fact, a new report by AT Kearney on
“BE ORIGINAL, TWEAK YOUR CREATIVITY TO CREATE SOMETHING EXTRAORDINARY AND NEW. WITHOUT BEING PASSIONATE ABOUT YOUR WORK, YOU CANNOT MAKE IT BIG. YOU HAVE TO LOVE WHAT YOU DO.” -DARREN FOWLER
the beauty and grooming business says success is only as deep as the customer experience. And salon teams must be constantly motivated to deeply imbibe a service culture. “You simply need to go above and beyond. You need to have the vision to always create something new. You should offer services before clients even ask for them. Never think that you are too good at your work. Always try to learn new things that you haven’t done or heard of earlier,” Fowler suggests.
“We make sure that we communicate with our clients before and after they come to the salon. This enables us to know about whether they are contended with our services or not. If any client has any issue with any of our services, we make sure that he or she is given priority when they come back to the salon to get the issue fixed,” he adds. Like all greats, Fowler knows that at the heart of a great salon team is a culture of learning. “Consciously staying humble may be a challenge for those who achieve success early, but it is critical at every stage of your career,” he emphasises. “There’s no end to learning. I personally think that you can take inspiration from another’s work but by mere copying, you can’t really think of reaching the top. Be original, tweak your creativity to create something extraordinary and new. Without being passionate about your work, you cannot make it big. You have to love what you do.” beauty launchpad | 09.13
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BEAUTY/Runway Report
ROUGE
gallery
Lakmé Fashion Week Winter/Festive 2013 had a variety of looks for hair and make-up, which were feminine or dramatic by turns. Many designers preferred the pale, no-make-up nude look, while others gave lips and eyes all the attention. Hair too was given a stylish touch for each collection, at times sober and slick, and very avant garde and stylish at others.
| BY MEHER CASTELINO |
NIKHIL THAMPI
MANISH
MALHOTRA
Braided to perfection on either side of the head, the look was matched with a hint of eye shadow and soft lipstick.
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ARCHANA KOCHHAR Long tousled hair with or without a bandana matched with dark eyes and neutral lips.
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DEBARUN
It was not the bells on her fingers and toes, but ghungroos on her slickedback hair that created that feminine touch. Crimson lips and a hint of eye shadow completed the image.
Side swept hair was caught at the back in a low bun, while the face had a hint of nude eye shadow and pastel lips, creating a natural look.
Tightly slicked back hair, heavy eye make-up and nude lips balanced this look.
PHOTOS: SHWETA WALAVALKAR; LAKMÉ FASHION WEEK WINTER/FESTIVE 2013
SOUGAT PAUL
PRIYADARSIHINI
RAO Cluster of curls at the top of the head, softly highlighted eyes and pretty orange lips gave a casual look.
RANNA GILL AMIT AGARWAL Very aggressive looking Mohawk hair-do with a gold serpent in the centre parting, ending in long strand of gold for a pony tail was just right for the futuristic collection. The make-up had hints of dark shadow and nude lips.
ANITA DONGRE Towering hairdos rigidly perched on top of the heads were balanced with extended double ďŹ sh eyes and pale lips.
A small top knot but it was all in the eyes with deep blue eye shadow heavily applied to match the Mauritius theme of the show, along with soft peach lips.
ROCKY S For the hair it was a bunch of curls on the top with a white blossom highlighting the look. But it was the eyes with heavy green or blue shadow covering the upper lid with a black crease and a dark line for the lower lids that were emphatic. The lips were painted deep burgundy to match the all-black collection.
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BRIDAL /Runway Report
e t u Ha té u a e B
THE RUNWAY OF THE INDIA BRIDAL FASHION WEEK (IBW) ‘13 WAS GLORIFIED WITH STATEMENT-MAKING TRENDS – BE THEY SIMPLISTIC OR COUTURE. BACKSTAGE BEAUTY-CREATOR, AMBIKA PILLAI, GAVE ENDLESS HAIR AND MAKE-UP CHANGES TO THE MODELS, IN JUXTAPOSITION WITH COUTURIERS’ BESPOKE ENSEMBLES AND IMAGINATION.
| BY ISHA GAKHAR|
Spangling Eyes
T
hough we have said au revoir to IBW, we’ve got you some interesting cues that can drive a bridal beauty wardrobe for the upcoming season. Backstage pro Pillai declares that traditional will always be in.
“The core of Indian bridal hair and make-up styling has to be extremely traditional; it’s only between colours like rust, pink, orange, maroon, green or blue that a Hindu bride wears. However, the hair and make-up have to balance out both.”
This season, excess of everything is good. Feel free to wear glitter (on the lids), but in an artful way. “Most fashion designers choose neat eyes with a wash of gold, paired Suneet with anVERMA extended liner and thick lashes. But JJ Valaya and Ashima-Leena preferred the ever-lasting trend of dark smokey eyes,” she describes. Rohit Bal’s bridal collection was as mindblowing as ever. To complement his pieces, Pillai gave nude eyelids (with a brown highlight) and chunks of lashes to the models.
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BRIDAL /Portfolio
here
comes the bride Celebrated stylist Sherri Jessee created magic for the recent wedding of her daughter Amy Lauren. She shared images of exquisite hair artistry exclusively with Beauty Launchpad. Photographs by Nathan Mays “Amy wasn’t sure how she wanted to wear her hair for her wedding. Her bridal trial was a great opportunity to do a bridal session in our salon photo studio,” says Sherri. “Amy loves braids so we began first with the Braided Bun. We then added accessories like a rhinestone comb and a bird cage veil.”
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For the next look, Sherri tried a style with Amy’s hair down. She curled the hair on a double barreled iron to create a soft wave pattern. After gently combing through the hair, a vintage necklace was draped in as a tiny tiara.
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ACADEMICS
Partners in
Preparation GURGAON’S LEADING SALON CHAIN NEU HAS ENTERED THE EDUCATION DOMAIN WITH THE LAUNCH OF NEU INSTITUTE IN AFFILIATION WITH L’ORÉAL PROFESSIONNEL’S ABSOLUTE ROUTE TO HAIRDRESSING (ARTH) BEGINNERS’ DIPLOMA.
T
outed as a contemporary and progressive style of hairdressing school based in Gurgaon, the institution’s objective is to provide extraordinary hairdressing education at par with international standards. The seven-salon chain hopes to set a new bar in hairdressing education with the L’Oreal Professionnel association, thanks to the latter’s global leadership in hair styling, product research and academic networking. “Our intensive and interactive courses are conducted in a vibrant salon like environment where students are put through the best theoretical and practical aspects of hairdressing. In this fast paced industry our candidates need to hit the ground running which is why our students work on live models right from the word go. We ensure that each student graduates with both the technique and confidence to be a world class hairdresser,” says Naviin Gupta, director, Neu Salonz (top left). L’Oréal Professionnel’s aim is to make the ARTH Diploma the benchmark qualification for all hairdressers in the country. “Diploma holders are assured of a job anywhere in the country and potential employers are assured of hiring highly trained professionals that add value to their business,” says a L’Oréal spokesperson. The ARTH diploma course teaches students the latest colouring and styling techniques as well as inter-personal and retail skills. Neu’s affiliation with ARTH comes as a result of L’Oréal Professionnel’s ‘Partner Academy Project’, which allows the brand’s key partners (existing chain of salons) to run ARTH (beginners diploma) in their own academies. All Partner Academy trainers are trained by L’Oreal Professionnel at the brand’s Mumbai Academy and every student that enrolls for the ARTH course is eligible to take the ARTH diploma exam. This exam is independently conducted and evaluated by L’Oréal Professionnel.
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EVENTS
Beauty and
WELLNESS IN SYNC THE 4TH EDITION OF THE BEAUTY AND SPA EXPO SAW A GOOD TURNOUT, REPORTEDLY OF 6,115 VISITORS AT PRAGATI MAIDAN, NEW DELHI, ON JULY 30TH AND 31ST.
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GUTTER CREDITS
R
uchi Batra, Head, Beauty and Spa Expo, said, “We visualise taking our clients’ brands to many cities and providing them with business and brand promotion in several parts of India. Many foreign brands also participated at the show, with the objective of securing a distribution partner.” “Visiting the event served as a good networking platform to source new products,” said Christine Hays, Director of Spa Operation at Oberoi Hotels. Making his comments about the event, Vishal Sharma, Founder of Affinity Salon,said, “Having heard a lot about Beauty Expo, this time we decided on attending the show and must say that we found several good brands and stage shows that announced the beginning of a global beauty culture in India.” Giving the entire experience a further edge, stage shows put together by some of the leading brands and celebrity artists ensured elaborate technical education for the attending professionals and artists. Celebrities such as Marvie Ann Beck, Cory Wallia and Gurpreet Seble showcased the best techniques in their respective fields. Key highlights of the two-day event: • Schwarzkopf Professional, the Hair Trendz Show Sponsor, had Najeeb Ur Rehman, PPS Manager India for the brand present a curtain raiser for Hair Trends 2013. • Streax Pro consultant, Agnes Chen, conducted the opening of the stage shows with an exciting hair ramp display, showcasing the ‘Fantasy Fall Collection’ for 2013-14. Chen shared with Beauty Launchpad that the colours used to create the looks were all base shades, which are primarily used for grey coverage. • TIGI took up the initiative of providing global education in styling for long hair, which was conducted by Sam Overton, Creative Director and H2D Ambassador. • Technical know-how on airbrush make-up was disseminated by Temptu Pro Hollywood artist Tiffaney, who taught the art of flawless airbrush make-up. • Information on the latest skin treatments was given out by renowned cosmetologist Mohit Narang, who also divulged details on the latest in Botox effects.
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No of Issues Term Cover Price (`) Saving Discount Amount (`) Amount Payable (`)
12 1 Year 1200 30% 360 840
24 2 Years 2400 40% 960 1440
36 3 Years 3600 45% 1620 1980
Please fill in the order form and mail with your remittance to : Subscription Department - Beauty LaunchPad India, Beauté Espace Media Pvt. Ltd. 1500 B & C, Devika Tower, Nehru Place, New Delhi - 110019 Tel: 011 41324044/45 Vikas Upadhyay: + 91 - 9716717533 Sarvesh Singh (North): + 91 - 8586931155 Bharat Khedekar (West): + 91 - 9892771995 Amitabha Mallik (East): + 91 - 9163255919 Url: www.beauteespace.net; www.salonnspaguru.com Facebook: https://www.facebook.com/BeauteEspace.net
Terms & Conditions : This is a limited period offer. Rates & offer valid in India only. Allow 3-4 Weeks for processing of your subscription. Payment can be made only through cheque, demand draft and not cash. Beauté Espace Media Pvt. Ltd. will not be responsible for postal delays, transit losses or mutilation of the subscription form. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi/New Delhi only. Beaute Espace Media Pvt. Ltd. reserves the right to accept or reject any or all forms at their absolute discretion without assigning any reason.