June 2013 ` 100
Exclusive Regal
Jewels MADE-IN-INDIA INTERCOIFFURE MASTERPIECE
{
Vivienne Mackinder’s ANTI AGING
products treatments
TRENDING
Now! Matrix tweaks
red carpet glamour for Indian salons
{
AND INSIGHTS
INGREDIENTS
in focus
THE INSIDE STORY OF INDIA’S BIGGEST RAW MATERIAL SUPPLIERS
AS I SEE IT!
J
June! Wake up! Rise and shine!
As June swings past and the summer touches its peak while meandering toward the rainy season, as we wait for the showers, we wonder, what next? Do we buy more make-up or upgrade our skincare? Do we get some relaxing massages or continue with the monthly facials routine? As consumers, we are beginning to be pampered by a lot of choice in India. Though, to be sure, we have a lot more of that when we travel abroad. Case in point, Sephora in India. Relatively disappointing compared to its outlets in the US or Europe – where you are literally spoilt for choice, depth and information. Retailing in India still has miles to go, especially beauty retailing. The current situation is partly owing to cultural resistances and partly a problem with brands who do not want to invest in high quality BAs. We can see the dierence in the way a M.A.C., for instance, maintains its quality of sales professionals. Kudos! India cultivates the highest quality raw materials that are then exported worldwide. With a little focus and some investment, we can do a lot more. Why is it that we have potential but we mostly fail to realise this? Is it because of lack of commitment, discipline and self control? Just throwing up some questions, which if focused upon correctly, could well lead us to becoming the most crucial Beauty Industry Country of the world in the coming decade!!
Ritoo Jhha
Editor in Chief
Why is it that we have potential but we mostly fail to realise this? Is it because of lack of commitment, discipline and self control?
www.affinitysalon-india.com Delhi : Green Park, Vasant Vihar, Defence Colony, GK I & II, NFC, Civil Lines, Punjabi Bagh, Mode Town-II, Khan Market, South Ex-II, Rajouri Garden, Shivalik, Chattarpur, Sainik Farms NCR : Global Foyer Mall-Gurgaon, Cross Point Mall-Gurgaon, Sector 18-Noida Chandigarh : Sector 26 COMING SOON : Ashok Vihar, Meera Bagh, Dwarka, Meher Chand Lodhi Colony Market
CVPL # 98107 98889
redefining beauty since 1992
Editors’ letter Beauty is only skin deep, so they say. What do they know? As any innovation-driven cosmetics brand will tell you, it goes way beyond the epidermis. Beauty is now increasingly about an inside-out approach, as opposed to the surface gloss one typically associates with skincare and make-up. What else would explain the massive investments being made both in dermatology research and on ingredients drawn from nature? The increasingly visible back-to-basics wave across the globe is also defining how consumers view and use cosmetics products. The natural/ organic/ herbal trend, once just a fad thing (at least in the West), is now a clear direction in which both consumers and products are moving, the former driven by a need to de-clutter and detox their lives and bodies, and latter by the imperative to stay ahead of the consumer psyche curve. Aging solutions are in focus in this issue, as you will see in the inside pages. And interestingly, most beauty brands are going back in time – incorporating ancient herbs, recipes and practices – to reverse the ravages of time! However, there does exist another school of thought, which emphasises that external applications of products on the skin simply don’t work, because beauty is not skin deep. That science must be entrusted with the task of alterations, with products – however rich they may be in beneficial ingredients – playing only a supporting role. So is this a case of choosing one or the other? Not really. Without nature, science would have no precedent and no inspiration. And without science, nature wouldn’t know how to innovate itself. And innovation, like I wrote in the last issue, is not something a consumer product can afford to do without.
Editor In Chief & Publisher Ritoo Jhha EDITORIAL Executive Editor Nupur Chakraborty Assistant Editors Jhumur Nandi, Vandana Thakur, Isha Gakhar Senior Features Writer Sohani Dogra Senior Correspondent Tista Sengupta ART Creative Director Sharmistha Dutta Designer Amal Mourya Consulting Designer Kaustubh MEDIA & EVENTS Assistant General Manager (East & South India) Kaushik Karmakar (West India) Vinita Masurkar Senior Manager Abhishek Gourav Manager (North India) Subrata Mohanty Executive (East India) Amitabha Mallik Sr. Manager F&A Ajay B Jangid Administrative Executive Vikas Upadhyay Advisor G Ramachandran Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal) Advisor - Marketing & PR (West India) Bharti Shevale Assistant Manager - Circulation & Subscription Sarvesh Singh Executive - Circulation & Subscription Bharat Khedekar Beauté Espace Media Pvt Ltd New Delhi | 1500 B&C, Devika Tower, Nehru Place, New Delhi 110 019, India. Tel: +91 11 4132 4044/45/49 Mumbai | 332, Aruna Chamber, Tardeo Opp. AC market, Mumbai 400034, India Kolkata | Cl 216, Sector 2, Salt Lake City, Kolkata 700 091, India Chandigarh | SCO 47, 1st Floor, Sector 26, Madhya Marg, Chandigarh 160 019, India www.beauteespace.net | www.hairdesignertv.in
Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Amy Dodds Associate Publisher Danielle Timsit
Nupur Chakraborty Executive Editor
Beauty Launchpad India is printed and published by Ritoo Jhha on behalf of Beauté Espace Media Pvt Ltd. Printed at Thomson Press (India) Pvt Ltd, 18-35 Delhi Mathura Road, Faridabad, Haryana.121007 and published at 1500 B&C, Devika Tower, Nehru Place, New Delhi- 110019 Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 91406-2042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.
IN THIS ISSUE
Beauty Preview 40
Create the perfect face with these make-up essentials
Runway Report 41
KĂŠrastase backstage at Jason Wu Spring 2013
Innovation 42
The full monty on antiaging treatments
Beauty Basics 48 Category Watch 50
56
Cover Feature
Vivienne Mackinder's stunning regal artistry
REGULARS
News Now 14
Recent updates from the world of beauty
First Look 28
A look at the latest launches in hair, skin and nails
Tool Talk 36 Events Calendar 80 Final Cut 82
New tools in the trade
Education 24 Chat Room 34 Mood Board 38 A List 39
Specialities 62
AďŹƒnity salon rewards a star
Ambika Pillai's art at Rajasthan Fashion Week Matrix rejigs the learning curve
Ancient herbs thrive as ingredients in modern cosmetics The latest in natureinspired cosmetics Suncare remains niche, but set to magnify in size
Portfolio 70
Pastel Salon's safarithemed collection straight from Dubai
Style Manual 74
The 'look and feel' drill for service professionals
Star Power 76
Celebrities who beat time with these beauty basics
Trending Now 78
Beauty events happening across the globe
HAIR & BEAUTY Event 22
Product Scan 52
Age-defying make-up tips from pros
Matrix's Hollywood Lights set to illuminate India
BODY Body Beautiful 68
Latest in spa news from around India
SPECIAL SECTION
COSMETICS INGREDIENTS IN INDIA Overview 02
Celebrated make-up artist Ellis Faas on her inspirations
India's place in the global beauty ingredients business
Conversations 06
Richy Kandasamy, Creative Director, TIGI US, on his triggers
Exclusive chat with FFDC Principal Director Shakti Vinay Shukla
Suppliers 12
India's leading ingredient suppliers and products
How The Great Gatsby's '20s chic was created
readers' LETTERS
The interview of Yann Vasnier was worth reading. It was so informative and takes forward the fragrance section you started with a previous issue. Please keep bringing in more of such pieces. It really helps people like me understand intricacies of the business. – Snehlata Ganguly, Kolkata
It was really nice getting a copy of your May issue. I must say worth the cost. Really impressed with design and contents of the magazine. – Suresh Chand Goyal, Surat The magazine gets better with every issue and the work which your team is displaying shows the level of commitment you have for the brand. Keep up the good job. – Srishti Arya, Delhi Got to know so much about suncare and the brands, thanks to your May issue. It was really informative. Looking forward to the next copy! – Asif Qureshi, Ghaziabad It’s a one-stop beauty portal for us. Thank you for doing such refined work and keeping us abreast with the developments in beauty. – Ekta Pathak, Lucknow
April 2013 20 0133 ` 100
The India Fragrance story THE BUSINESS
OF PERFUMES
FRAGRANCES
IN VOGUE A PERFUMER’S TALE A ‘MOOD’ AROMA BOUTIQUE May 201( ` 100 SCENT’S
SUMMER SPECIAL
POWER OF SEDUCTION
ONE FINE
RUNWAY REPORT
golden afternoon
CATCH THE BEAUTY TRENDS FROM WILLS LIFESTYLE INDIA FASHION WEEK
SUMMER CHIC FOR THE GREAT OUTDOORS
POP-O-GLOW! POP-O O-G GLOW!SUN-PROOF beauty
Just to let you know that I am an avid reader of your magazine and really look forward to all the research and work you are doing. It simply gets better every month. – Shashank Kakodkar, Varanasi
GETTING FRESH WITH SPRING’S FEMININE CHARMS
GE ETTI G F ETTIN ETTI FRES FRE RES SH W WIT WI WITH ITH IIT TH T HS SP PR P R RIIIN NG’S G S FEMI F FEMI MIN MIN ININE NIN N INE I CH C HARM MS
THE LATEST IN SUN CARE KNOW YOUR SPF? SUMMER’S HOTTEST LOOKS FASHIONMAKE-UP F WEEK W
LIFESTYLE IINDIA L TREND TR R DS FROM W WILLS CATC CH THE BEA AUTY
BODY beautiful
RUNW WAY REPO ORT
DAY SPAS
TO HEAD FOR
SEDUCT TION TI ON POWER OF SCENT T’S BOUTIQ QUE AR A R RO ROM O OM MA A ‘MOO ‘MO MO M OO OD O D’ D’ TAL TA LE LE
AP PER PERFUM PERF ERFU ERFUM RFUM RF R UM ME M ER’S R’S IN NV VOG OG GU UE E
TO T O HEEA AD A D FOR O OR FRAGRA GRAN AN AN NCES NCE CES CE C ES
DAY D AY A Y SPA PAS P ASS
BUSINESS skills HOW TO BEAT FEAR OF RIVAL SALONS
OF RIVAL SALONS HOW TO BEAT BEAT FEAR
BUSI BU B USIN SIN SI NEESS ESS sk skilills ls
Saw your May issue in a salon here. The sun care articles were informative, but the highlight was the one on day spas. – Alok Trivedi, Guwahati
Global *
news now QUICK UPDATES ON WHAT’S BEEN HAPPENING IN THE WORLD OF BEAUTY | BY JHUMUR NANDI |
L’Oréal creates Scientific Advisory Board Research & Innovation
1
Global beauty brand L’Oréal has created a Scientific Advisory Board composed of nine distinguished scientists from diverse disciplines and of varied nationalities, whose mission will be to bring unexpected ideas pertaining to L’Oréal Research’s fields of interests. The Board will meet twice a year, presided by Jacques Leclaire who will lead the Board’s discussions and reflections. Composition of the L’Oréal Scientific Advisory Board includes Prof. Bonnie Bassler, Howard Hughes Medical Institute investigator; Prof. Thomas
Bieber, Department Chairman and Professor of Dermatology and Allergy, University of Bonn, Germany; Prof. Vanderlan da Silva Bolzani from Institute of Chemistry, São Paulo State University, Araraquara Brazil; Prof. Elaine Fuchs, Professor of Cell Biology and Development, Rockefeller University, NY; Prof. Nina Jablonski, Professor of Anthropology, Pennsylvania State University, PA; Prof. Dominique Langevin, Director of Research, Laboratory of Solid State Physics, CNRS, University of ParisSud, France; Prof. Samir Mitragotri,
Professor of Chemical Engineering, University of California, Santa Barbara California; Prof. Jun Wang, Director BGI (Shenzhen) and Professor, University of Copenhagen and Prof. René Wijffels, Chairman of the Bioprocess Engineering Group, Wageningen University, Netherlands
PBA announces finalists for NAHA 2013
2
The Professional Beauty Association (PBA) has announced the finalists for the 2013 North American Hairstyling Awards (NAHA), which is scheduled on July 14, 2013 at the Mandalay Bay Resort in Las Vegas. The evening will comprise artistic presentations by Aveda, KAO/Goldwell and Dimitrios Tsioumas, recipient of the 2012 NAHA Hairstylist of the Year award. The awards have 14 distinct categories that includes Avant Garde, Editorial
14
beauty launchpad | 06.13
Stylist of the Year, Haircolour, Make-Up Artist of the Year, Master Hairstylist of the Year, Newcomer Stylist of the Year,
Salon Design, Salon Team, Student Hairstylist of the Year, Texture, and a new category has been introduced that is Men's Hairstylist of the Year. The highest honour is the Hairstylist of the Year award. The judges for the awards includes diverse and internationally renowned list of hairstylists and make-up artists from the United States, Canada, Great Britain, Australia, and Switzerland such as Vivienne Mackinder, Nicholas French and Damien Carney, along with other top hairstylists from around the world.
In brief * HJ's 2013 British Hairdresser of the Year nominees announced
3
The nominees for the most coveted award function HJ's 2013 British Hairdresser of the Year sponsored by Schwarzkopf Professional have been announced. The nominees for this year’s British Hairdresser award include top names from the industry – Errol Douglas, Tim Hartley, Mark Hayes, Gary Hooker and Michael Young, Akin Konizi, Mark Leeson,
Angelo Seminara and Jamie Stevens. Each nominee will create a collection of eight images and put together a CV to be judged independently by some of the most creative and qualified names in the industry. The deadline for the entry is June 28, 2013 and the winner will be announced on November 25, 2013 at Grosvenor House, London.
IFF announces closure of US plant
4
International Flavors & Fragrances Inc (IFF), the leading global creator of flavours and fragrances for consumer products, has announced its intention to close its Fragrances Ingredients manufacturing facility in Augusta, Georgia, USA by July 2014 and to consolidate production into existing IFF Ingredients facilities. The closing of the Augusta plant will improve efficiencies within the Ingredients manufacturing network, thereby supporting the company's objective to ensure operations are costefficient and competitive.
Coty Inc, has formed a joint venture in Brazil with Frajo Internacional, a leading Brazilian cosmetics distributor. The new venture will distribute and market Coty mass/masstige brands via retail channels across the country. “Brazil is one of the largest markets in the beauty industry,” said Michele Scannavini, CEO of Coty Inc. “Frajo is the right partner, sharing our passion
Sure antiperspirant and deodorant has unveiled a new packaging design. The new packaging features coloured infinity bands in softer shades of purple, pink, blue, green and orange that differentiate the scents. The overall design offers a proprietary look that is sleek, feminine and modern.
Dermalogica on the sets of The Great Gatsby
Celebrity hair and make-up artist Diane Dusting used a range of Dermalogica products while working on the star cast of Hollywood epic The Great Gatsby. She applied Dermalogica’s Total Eye Care SPF15, UltraCalming™ Serum Concentrate, SkinPerfect Primer SPF30 and UltraCalming™ Mist for a flawless finish.
EU to restrict 22 hair dye substances "Providing innovative and costeffective ingredients for use in our Fragrance Compounds business is our number one priority and is critical to our ability to create winning solutions for our customers," said Nicolas Mirzayantz, Fragrances Group President, IFF.
Coty Inc. and Frajo announce new JV In Brazil
5
Sure innovates to attract new users
According to a notification document sent by the European Union to the WTO, the former is planning to ban 22 more hair dye substances by adding them to the Annex III of the Cosmetics Regulation. The substances include 1,4-benzenediamine, 2-methyl, 2,5-diaminotoluene sulphate and 1,3-benzenediol, among some others. With this, the amendment will apply strict conditions in terms of its usage and certain warnings will appear on the packaging, which will say ‘for professional use only.’ for beauty. Together, we look forward to introducing new Coty brands into this key market.” This deal will expand Coty’s goto-market capabilities in the region. Currently, Coty has an existing commercial partnership in Brazil to distribute certain brands through a doorto-door distribution model. The company also has a distributor representing its prestige products in the region. beauty launchpad | 06.13
15
India *
Cosmetics and Science 2013 sets out discussion agenda
1
For the first time, Cosmetics and Science 2013, organised by UBM, is taking place in a much bigger and enhanced style from June 6-7, 2013 in Mumbai, India, in association with Beauté Espace Media as a media partner, among other partners. The conference will provide participants an opportunity to have discussions and face-to face interactions with VPs/Directors/Heads of R&D and marketing of cosmetic manufacturing
Trendy makeover app by Schwarzkopf Professional
2
Schwarzkopf Professional is one of the leading professional hair brands in India and is known for offering consistent innovation to its consumers. Pushing the envelope further, the brand, in association with 1000Lookz, has developed a breakthrough virtual makeover tool, Midas, which helps young fashionistas to experiment with different hair looks and styles on their uploaded photos. The technology can be apt for clients who hesitate to try new cuts, especially the bob/ pixie, as it’s a unique artificially intelligent patent-pending technology product to photorealistically simulate hairstyle, cut and colour on useruploaded photos.
16
beauty launchpad | 06.13
companies. The two-day event will feature wide ranging discussions and sessions on multiple topics impacting the Indian
cosmetics business, including latest regulatory guidelines to simplify rules and fast-track development of cosmetic products, guidance on R&D of personal care products and cosmeceuticals, latest advancements in colour cosmetics technologies, international trends and case studies, latest natural ingredients in personal care products, consumer insights and innovations to explore untapped market for cosmetics as well as marketing opportunities in the Indian cosmetics market.
Kerala Tourism in aggressive Ayurveda promotion
3
Kerala Tourism Development Corporation's (KTDC) Age Halt Programme, which provides Ayurveda treatments on-the-go, is aiming to attract tourists – especially from Middle East and Russia – in a massive way during the monsoon season. Referring to the promotion drive,
N Prashant, managing director, KTDC said, “Our Age Halt Programme, launched last year, is a unique product that seamlessly combines Ayurvedic treatment and travel. It offers exclusive Ayurveda packages through its premium properties like Samudra (Kovalam), Bolgatty Palace, Bolgatty Island Resort and Marina House
(Kochi), etc. This is our USP and no one can replicate it, as we have around 72 properties, including nine premium ones. Besides, it’s in the government sector that ensures safety, reliability and quality.” KTDC has even tied up with Santhigiri Ashram at some properties
for providing Ayurvedic therapies. The duration of the packages ranges from 1 to 21 days, and the tariff varies from ` 1,900 to ` 1,92,500. Says Rani George, tourism director, Kerala, “To promote Ayurveda in the domestic as well as international markets. We are also planning to launch a media blitzkrieg and outdoor hoardings in the Middle East in early June.”
In brief * Eyecatchers collaborates with La Haute Coiffure Francaise
4
Eyecatchers, the leading Kolkata-headquartered salon chain, has announced its collaboration and membership with prestigious and world-renowned La Haute Coiffure Francaise. Through this partnership, Eyecatchers will now bring to its clients styles developed by the greatest names in the industry, including Alexander De Paris, Jean Luc Minetti, Jean Claude Gallon, Jean Saberny, Alexandre Zovari, Herve Boudon and many more.
AIHBA reaches Colombo
5
All India Hair & Beauty Association took top 18 nationally reputed hairdressers and beauticians to Colombo, Sri Lanka for the OMC Bronze Diploma, which is a highly coveted and prestigious OMC qualification and taught by OMC Gold Champion, Joakim Roos. The training was organised by Institute of Hairdressers and Beauticians (IHB) under the supervision of Nayana Karunaratne, President, OMC Asia-Pacific. It was divided into three
days of intense hands-on training and one day of a look & learn workshop that included various types of colouring techniques, cuts and hairstyles. The training was attended by Dr Sangeeta Chauhan (President, AIHBA), Vijay Bhardwaj (Treasurer, AIHBA), Ashok Paliwal (General Secretary, AIHBA), Harish Bhatia, Shyam Bhatia, Asha Hariharan, Uday Takke, Mrinal Dongre, Nikisha Bhatia, Sonal Chauhan, Yogi Indulkar, Sachin Takke, Shwetasha Paliwal, Pushkar Sen, Kamlesh Sen and Amit Sen.
Philips makes a shift to electrical grooming with MPower
6
Lifestyle brand Philips has taken the concept of male grooming to the next level by launching a new male grooming and styling range MPower. Unveiled by Bollywood actor and Philips male grooming brand ambassador John Abraham, the range is designed to help Indian men to make the shift from manual shaving to electrical grooming, in keeping with the technological advances in the male grooming space. The MPower range includes trimming, facial styling and body grooming solutions and offers an
Alia Bhatt is Maybelline New York brand ambassador
Make-up brand Maybelline New York has named Alia Bhatt as their new brand ambassador in India with the launch of their new BabyLips Kiss song. The brand launched the first leg of this campaign on Facebook where they invited their fans to contribute to the song with their kisses. With more than 6000 women sending their kisses Maybelline’s way, the brand created India’s first ever crowd-sourced kiss song along with a special music video featuring Bhatt.
Marks & Spencer launches Nature’s Extract range
Department store chain Marks & Spencer (M&S) has rolled out Nature’s Extract Collection, a summer-specific skin care range using fresh extracts of aloe vera, green tea, promeganate, lime and lemon verbena, et al. The Nature’s Extract range promises to be light on skin while naturally complementing a healthier skin care regime for summer.
New fragrances from Vanesa
Vanesa Care has introduced its latest series of deodorants – Envy 1000 – for men and women. Claiming to give 1,000 sprays, each fragrance contains the properties of healing herbs and exotic wood that leave a long-lasting impression.
advanced, skin-friendly and convenient solution to every man’s grooming needs. Aarushi Agarwal, Director Marketing, Personal Care, Consumer Lifestyle, Philips India, said, “Men today start their grooming journey at an early age and adapt their styling needs to different stages of life. Philips’ new MPower range is designed to empower every user, whether he is 15 or 50 years old, to experiment with his look.” beauty launchpad | 06.13
17
news now ITC forays into deodorants with ‘Engage’
7
ITC’s Personal Care Products expanded its consumer product portfolio with the launch of ‘Engage’. The range comprises three variants for both sexes – Rush (Male) & Blush (Female), Mate (Male) & Spell (Female) and Urge (Male) & Tease (Female). The variants are named creatively to express the inherent need of
couples to ‘Engage’ in playful chemistry. Sandeep Kaul, Chief Executive Officer, Personal Care Products Business, ITC Limited, said, “The deodorants category, as a segment in personal care, is experiencing swift and dynamic growth. Engage is uniquely poised to leverage this opportunity and carve a significant consumer mindshare.”
Emami targets 24 pc CAGR for FY’14, new launches in the offing
8
India’s leading FMCG firm Emami has confirmed to Beauty Launchpad that the company intends to maintain a CAGR of 24 per cent for FY 2013-14 and will be even more aggressive with its marketing and distribution activities. The Kolkata-based consumer goods maker has posted strong fourth quarter results for the year ended March 2013 with a 29.9 per cent hike in its net profit. Speaking on the subject, Naresh H Bhansali, CEO-Finance, Strategy and Business Development, Emami Ltd.
Arjun Rampal is new face of Nivea Men skin care
9
Global skin care market leader Nivea has announced the repositioning of its male grooming range with the launch of a new brand mission that aims to help men fulfill their everyday potential. The brand has engaged Bollywood actor Arjun Rampal as their brand ambassador. The new campaign, which kicked off from May 16, uses the new global punch line ‘It starts with you’ featuring Rampal.
showed optimism in the market and confirmed a series of new launches to meet the target. He said, “For the past five years, Emami has been maintaining 24 per cent CAGR in topline. All our power brands are witnessing aggressive growth leading to increase in market share. However, current penetration level is quite low. Our future growth will be driven by aggressive marketing and distribution of our existing brands, extensions and new launches to increase the market penetration level. We expect to maintain similar growth in the coming year as well.”
The X Factor STYLED FACIAL HAIR IS COOLER! A survey by Philips India in collaboration with research agency Hansa, conducted among 600 respondents between the ages of 15 and 25 in New Delhi, Bengaluru, Mumbai, Pune and Chandigarh reveals that 54% women respondents in the agegroup of 21-25 years find men with styled facial hair more attractive than clean-shaven males. While 50% women associate them with modernity, another 35% women think of them as outgoing. About 11% of women think men look metrosexual with styled facial hair. However, men seem to be unaware of the impact of facial styling on womenfolk, with 67% of them believing that women prefer clean shaven men.
18
beauty launchpad | 06.13
HOW WOMEN DESCRIBE MEN WITH STYLED FACIAL HAIR
Metrosexual 11%
Outgoing 35%
Others 3%
Modern 51%
Retail Round up *
NOVALASH ENTERS INDIA
1
Houston-based NovaLash Inc. has entered India with the opening of its first outlet at the Select Citywalk Mall in New Delhi. The 300 sq ft area space offers professional eyelash extension in different lengths, thicknesses, colours and textures. Sapna Khaitan, master franchisee of the brand in India, said: “The application process is absolutely pain-free and causes zero damage to the natural lashes, without uncomfortable tugging or twisting feeling, as we’re using the best-
quality products applied by educated and well-trained staff. NovaLash Eyelash Extensions are the first innovation in lashlengthening that can be worn daily, without nightly removal. It’s waterproof, sweat-proof and oilproof, and lasts up to four weeks.” Anirudh Khaitan, co-partner, added, “A model like this demands an investment of ` 30-40 lakh depending on space, location, etc. We will be going to all metros shortly. But our focus at the moment is to educate the staff and then expand in the current area of presence.”
STRANDS SET TO ENTER BHILAI, DHANBAD
SEACRET TO OPEN FLAGSHIP STORES PAN-INDIA
3
2
Leading salon chain Strands has opened its second outlet at Raipur in the city's Pandri neighbourhood, and a fourth unit in New Delhi at Malviya Nagar. The Raipur salon is 890 square feet in size while the Malviya Nagar Strands Lounge is spread across 1600 square feet of area. The salons provide a vast range of skin, beauty, hair, make-up and spa treatments by artists trained by experts from Wella and Strands Academy.
MONSOON OPENS FIFTH OUTLET
4
Celebrity hairstylist Rod Anker, who runs the popular chain of Monsoon Salons in the NCR, has opened a fifth outlet at Greater Kailash II, New Delhi. The multi-level salon is elegantly outfitted in a colour combination of red and white, featuring bright lights and mosaic flooring. The other Monsoon salons are located in Surajkund, Gurgaon, Connaught Place and South Extension. The chain is expanding its footprint aggressively and has identified specific locations where they aim to open more branches. The next salon in the pipeline is to come up at the Capital's Rajouri Garden area.
20
beauty launchpad | 06.13
The next destinations for the chain will be Bhilai and Dhanbad, where it will open by June 23, 2013. The company currently has 32 outlets pan-India and one in London. In India, its salons are spread across New Delhi, Chandigarh, Himachal Pradesh, Punjab, Haryana, Chhattisgarh and Kerala.
Premium skincare brand Seacret, whose products are extracted from salt and minerals from Dead Sea, is on a major expansion mode this year in India. The brand is focussing on launching flagship stores across the country with the maiden outlets set to come up shortly in Pune, Bengaluru and Chandigarh. It plans to open five to 10 exclusive brand stores by the end of 2013. The brand also plans to launch its luxury product range, prices for which will start at ` 20,000, as well as a ‘24-carat Gold’ line.
Market Buzz * NATURALS’ EXPANSION SPREE Naturals salon has forayed into Pune by opening its first salon in the city. The company plans to open more units shortly in Amritsar, Jaipur, Kolkata and Sri Lanka.
YLG OPENS TWO SALONS IN MUMBAI, THIRD ON THE ANVIL
5
Bengaluru-based leading salon chain You Look Good (YLG) opened two new salons in Mumbai recently, one each at Lokhandwala and Worli. With this, the total number of YLG salons has reached 27, while it is expanding its presence in one of country’s biggest beauty markets in West India. The salon chain is set to open its third salon shortly in Mumbai and has already finalised a location in Jogeshwari.
JUICE SALON LAUNCHES IN MULUND
6
Juice Salon has opened its 19th outlet in Mumbai. Located at Mulund, the 1,100 square feet salon has six hairstyling stations, three beauty rooms, two pedicure stations and a nail bar. Along with the regular services in hair and beauty, the salon also offers nail extensions and acrylic and gel nails. Juice has its existing salons in Mumbai, Kolkata, Hyderabad, Dubai and Pune.
You Look Good is one of the few salons in India funded by private equity from Helion Ventures in 2009 when it set up its first salon in Bengaluru under the R&R Salons Pvt. Ltd. banner.
WARREN TRICOMI TO LAUNCH NEW MUMBAI SALON
7
The leading US luxury salon chain Warren Tricomi will be opening its eighth outlet in India in July at Mahim, Mumbai, spreading across 5,000 square feet of area. The chain’s salons are currently present at The Leela Palace in Delhi, Mumbai, Chennai, Kovalam, Goa, Udaipur and Bengaluru. The salon chain was brought to India by Sanghvi Brands.
GREEN TRENDS LAUNCHES THREE MORE UNITS Green Trends recently launched two salons in Kolkata, marking the chain’s entry into West Bengal. Two more salons in Bengaluru, and one in Cuddalore have also opened. With 117 current salons, the chain is looking at further expansion.
FOREST ESSENTIALS ENTERS CHANDIGARH
8
Leading luxury Ayurvedic skin and body care brand Forest Essentials has opened its first retail outlet in Chandigarh at Elante Mall. This is the 21st store of the brand to be opened across India. The store brings to life the philosophy of Ayurveda with Sanskrit shlokas adorning the walls of the store imparting ancient knowledge on beauty. It stocks a complete collection of Ayurvedic skin, beauty care, hair care and wellness products.
HEADMASTERS SALON AND SPA LAUNCHES NEW FORMAT
THE BODY SHOP TO OPEN 150 STORES BY 2014
10
The Body Shop, which currently has 95 stores across 30 Indian cities, aims to reach 100 stores by the end of May. The chain has set itself a target of 150 stores in the country by 2014. The stores will be opening in malls, high streets and in department stores depending on the presence of potential customers. Varun Sharma, General Manager – The Body Shop India, said, “We have had an excellent response from tier II and III cities. This has encouraged us to boldly enter new territories. We will soon be opening a store in Raipur.” DAILY RETAIL UPDATES ON BEAUTEESPACE.NET
Chandigarh-based salon and spa chain Headmasters has launched a new format named as Scratch Salon with its first outlet in New Delhi at Lodhi Colony. The new format is based on the concept of a neighbourhood salon in residential areas. With the interiors given a European look and feel, the salon offers all kinds of hair, beauty and nail services. In terms of expansion the company is planning to open four to five salons in Delhi in the next 12 months. It is also targeting Punjab as it plans to open salons in Amritsar, Jalandhar, Patiala, Ludhiana and Bhatinda in a span of four months.
beauty launchpad | 06.13
21
event
creating that GLAM ETHNIC LOOK
| BY MEHER CASTELINO |
CREATE THE RIGHT FACE AND HAIRSTYLE TO BEAT THE HEAT AND LET IT GO THE ETHNIC WAY, IF POSSIBLE. ACE MAKE-UP ARTIST AND HAIRSTYLIST AMBIKA PILLAI AND HER TEAM CREATED MAGIC ON THE RAMP AT THE RAJASTHAN FASHION WEEK HELD IN JAIPUR RECENTLY. TO MATCH THE HOT COLLECTIONS BY THE FAMOUS DESIGNERS, AMBIKA PILLAI’S CREATIVITY FOR THE CROWNING GLORY AND THE MAKE-UP WORKED PERFECTLY IN UNISON FOR THE GARMENTS. HERE ARE SOME INTERESTING WAYS OF TAMING LONG HAIR, WHICH WILL LOOK SUPER ELEGANT AND STYLISH WITH THE RIGHT HAIR ACCESSORIES. THE SIDE SWEEP CLUSTER OF CURLS This is a style that is so feminine that any woman with luxurious curls and long shoulder length hair can look like a femme fatale with this creation. For designer Debarun Mukherjee, Ambika kept the hair naturally loose on one side with large slashes of blue shadow for the eyelids and soft pink lips. Keeping the hair side swept, Ambika gave starlet Evelyn Sharma – showstopper for Sonaakshi Raaj – some heavy eye make-up and bright red lips. When it came to Miss India 2013 Navneet Kaur Dhillon who stopped the show for Shivangee Sharma, the long lustrous waist length locks of the beauty queen were swept to one side, with the face hued in soft eye shadow and delicate orange lipstick. For designer Kavita Bhartia it was also the side sweep, but with heavy eye make-up and bright saffron lips that matched the black ensemble perfectly. THE TOP KNOT Keep it away from the face and neck to create the cool look that will help during the hot summer days in the desert of Rajasthan. The top knot by Ambika Pillai was given a three-tiered look, which will go perfectly with Indian and Western wear as created by designer Ramesh Dembla for his label Krishna Dembla. But it was the exotic eye make-up spangled with
22
beauty launchpad | 06.13
blue sequins and the almost pale pink lips that glittered under the arc lights and created magic on the ramp. THE BOUFFANT RETURNS Regal and grand, the bouffant returned for Neeta Lulla’s glamourous line of ethnic and western wear highlighted with a sparkling head piece. Kohl-lined eyes, a hint of eye shadow and nude lips completed this very 1960s look that Ambika created with a 21st century twist. THE EXOTIC SAMARKAND STYLE To match the exotic collection called “A Slice of Smarkand and A Bite of Bokhara” by designer Poonam Bhagat, Ambika let her creativity run wild as she moulded the hair into a stylish imposing eye catching bow, which was set at a rakish angle over the slicked back hair. Eyes were lined to accentuate the earthy look, while lips were bright pink. THE RUSTIC VILLAGE BELLE LOOK When it’s colourful lehengas, cholis, dupattas and saris by Poonam Patel, the hair has to match these gorgeous Rajasthani creations and colours. The long waist-length plait was highlighted with colourful ribbons and baubles that added a festive touch to the face, which had shimmering pink eye shadow, black eyeliner and flashing magenta lips, all completed with a red round bindi. For more rural fashionable touches for the Poonam Patel creations, a casually tied turban added style to the cord-entwined plait, while the face was kept pretty with hot pink lips, eye shadow, black eyeliner and a striking bindi. THE ELEGANTLY ETHNIC LOOK For the grand creations by designer Ritu Kumar, Ambika opted for a waist long plait rising from a top knot, complemented by smoky eyes and pale pink lips for a stunning lehenga, choli and dupatta trio. But for an ornate tunic and churidar it was a cluster of curls at the top of the head with soft lips and smoky eyes. THE SIDE SWEEP CLUSTER A side parting and a cluster of curls gave a stylish look to Sumit Das Gupta’s creation but it was the giant red bindi and matching lipstick balanced with dark smoky eyes that gave that arresting look. THE SMUDGED LOOK Are you bold enough to carry this look, which has that touch of rebellion in it? Keep the hair in a straight sober plait, but give a smudged look for the deep pink lips and the bindi, add a jaunty Nehru cap and it will complete the look for the ethnic creations by Sharad Raghav’s rural style fashion presentation.
THE FLORAL FANTASY Let flowers bedeck the hair and create that Apsara look. For the very rustic formal collection by Vikram Phadnis, the long plait remained simple but the strands of mogras added an interesting crowning glory, with the make-up being very Indian with smoky eyes and bright tangerine lips. For a variation, Ambika gave the right look for the very ornate lehenga, choli and dupatta creation by Vikram Phadnis by styling a double chignon at one side but keeping the eyes smouldering and lips bright red.
A
Ambika let her creativity run wild as she moulded the hair into a stylish imposing eye catching bow, which was set at a ra rakish raki kissh h angle over the slicked back k ha hair. air. a iir.
beauty lla launchpad a un unc u ncc h n hp hpa paa d | 0 p 06. 06 06.13 6 6..1 13 3
23 23
education
m atrix rejigs the
learning curve | BY JHUMUR NANDI |
CONTINUING ITS EDUCATION PHILOSOPHY – ‘TO REACH ALL, TEACH ALL’ – MATRIX HAS KICKED OFF A 100-CITY TOUR FROM LUDHIANA. THIS TIME AROUND, HOWEVER, THE BRAND HAS DESIGNED THE TOUR IN A NEW FORMAT AND CHRISTENED IT THE MATRIX ‘SEE & DO’ TOUR.
A
s a part of the new format, participants are provided with hands-on sessions wherein they can see and also practice the techniques on their own models simultaneously. Melroy Dickson, National Education Manager, Matix India, speaking to Beauty Launchpad on the new tour, says, “In 2012, we rolled out a 100-city tour during which stylists learnt cut and colour techniques through live demonstrations on-stage. We felt the need for a more hands-on driven format, so in 2013, we’ve evolved this into a unique new education format. The See & Do format involves stylists performing the technique live on their individual models as they witness step-by-step demonstrations shown on stage.” “Over the past five years, we’ve been focusing on look-and-learn seminars, where the stylists go back to their salons and practice the techniques. We decided to execute the See & Do tour in 2013, so that each stylist can practice the look being taught under the direction of the
24
beauty launchpad | 06.13
Matrix education team and in return offer the latest colour and cut services to their clients.” He further adds that the seminar also gives hairstylists an opportunity to interact with their favourite Matrix educators and learn together with the local hairdressing community. The participating hairstylists have the opportunity to showcase their creativity by personalising the model makeover with their signature styles – resulting in multiple hair makeovers on one common platform, while the Matrix educators get the opportunity to interact and inspire the stylists. Gulnaz Khan, Owner, Maansi Beauty Salon, Indore says, “It was a great experience to learn cut and colour techniques from Melroy Dickson. The techniques were simple and easy, which can be easily executed. It’s very inspirational to learn from Dickson as
he teaches good techniques that gives amazing results.” Participant Hetal Chabra, who is also the owner of She’s Beauty Salon, Indore agrees that the concept of the event is very innovative and engaging. “Unlike other seminars, which are just about look and learn, here we got to look as well as practise on our own models. Also, as it was a one day event, we didn’t have to spend too much of our time. It’s time worthy and the see and do concept fulfils the reason to attend the event.” The See & Do tour sessions include education on one signature SoColor look and one bonus cut technique. The signature look cut is customised according to the needs of a particular region. With an aim to reach 100 cities across India wherever Matrix has its presence, the tour will travel to Pune, Bengaluru and Kolkata next.