Cosmetic World JUly 19, 2010
BULLETIN
Avon Honored by Ladies’ Home Journal
www.cosmeticworld.com
®
Vol. XLV / No. 11
Givaudan Helms Revolutionary iPhone App
Capitalizing on the proliferafrom Apple’s App Store and on tion of smart phones and the givaudan.com, the program growing number of young consists of a database of 4,000 consumers who purchase scents—a nonpartisan list scents on the web, Givaudan comprising creations from all is set to revolutionize the framarketers and suppliers. Thus grance industry with iPerfumfar, the program has been er—an iPhone App that the accessed by 6,000 people company is billing as the firstacross 102 countries, noted Ladies’ Home Journal‘s Julie Pinkwater ever mobile perfume recomKate Greene, Givaudan’s vice and Sally Lee (2nd r.) with Avon’s Andrea Jung and Todd Arbogast. mendation tool. president of marketing. -Continued on Page 168 Avon Products, Inc. was recogAvailable for free download The iPerfumer App. nized by Ladies’ Home Journal Clinique Looks to for its environmental altruism at La Prairie Gets Glitzy a chic luncheon here last Lasers for New Serum for Fall Tuesday afternoon. From precious metals to caviar, Swiss With decades of proprietary research The 127-year-old magazine beauty brand La Prairie has long had a under its belt, Clinique is honing its latordained the direct sell giant penchant for the most unthinkably luxe est skin care technology with a laser -Continued on Page 170 ingredients. Now, the prestige power- focus. Inspired by dermatological laser Jane Lauder Promoted house is charting new territory by treatments, the company will bring to Jane Lauder has employing jewels as the inspiration for market a new de-aging serum entitled been promoted its latest scent trio entitled Life Threads Repairwear Laser Focus Wrinkle & UV to global presi- Gems. Damage Corrector in August. dent and general Because lines and manager of wrinkles are the top Life Threads Origins and aging concern Gems Ojon, effective across the globe— exacerbated by sun July 1. She will Jane Lauder -Continued on Page 171 exposure, stress and Avon Acquires pollution—ClinSilpada Designs ique’s latest launch Avon has announced its acquiprofesses to visibly repair damage, sition of Silpada Designs, Inc., a improve wrinkles direct seller of sterling silver and provide free jewelry in the United States, -Continued on Page 171 radical protection, Aramis Appoints s a i d D r . To m Kathleen Pierce M a m m o n e , Aramis and Following the critical and commercial Clinique’s executive Repairwear Laser D e s i g n e r success of the original Life Threads col- director of research Focus Wrinkle & UV Damage Corrector Fragrances has lection—including a FiFi win for best and development. a p p o i n t e d packaging—three new scents have been Repairwear Laser Focus is priced at Kathleen Pierce formulated by Cosmo-Fragrances’ $44.50 for 1 oz. and will be available i t s n e w v i c e Constance Georges-Picot: Ruby, at Clinique’s 2,200 counters nationwide Kathleen Pierce p r e s i d e n t o f Emerald and Sapphire. Priced at and on clinique.com. global communications, effec- $125.00 for 1.7 oz. each, each bottle is Fraxel lasers have become a popular -Continued on Page 171
-Continued on Page 170
-Continued on Page 171
Cosmetic World, founded in 1966, is published by The Ledes Group Inc. Neither Cosmetic World News of the U.K. nor Cosmetique News of France has any affiliation with our premier international newsweekly. ©2010 Cosmetic World, a division of The Ledes Group. No reproduction of material herein without express permission of the copyright owner. Reproduction by photographic or any method will be treated as willful violation of the copyright laws.
165