F I F T H E d iti o n
Copyright © 2012 EEG, Inc. All rights reserved No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be mailed to Marketing Department, EEG, Inc., PO Box 2002, Pottsville, PA 17901. All content in this book (such as text, graphics, logos, and images) is the property of EEG, Inc., except when noted otherwise. It is protected by United States and international copyright laws. Exceptions: Some of the content in this book is owned by others. Some content is in the public domain. We use copyrighted material with the permission of the copyright holder. We cite the copyright holder and the author. Where the author has made his or her uncopyrighted content available to all, and asked for attribution, we provide an attribution. Where the author is unknown, we say so, and we encourage the author/copyright holder to declare his or her ownership of the property. Brief quotations are occasionally used under “fair use” rules, with no intention of exploitation or profit.
Thank you to the Following contributors: E mpire B eau t y sc h oo l s s ta f f & G raduat es : Andre Richard, owner of Andre Richard Salon and an Empire Beauty School graduate Wilfredo Estreaa, Empire Beauty School graduate from the Advanced Make-Up Program Laurence Nunes, Academic Director at Empire Beauty School in Queens, NY
NICK ARROJO go l dwe l l in t ernat iona l P h i l ade l p h ia U ni v ersi t y Fas h ion D esign P rogram : Thomas De Jesus ‘09 (green long 70’s inspired dress, and black lace shorts with ruffle top) Sara Tool ‘09 (3 metallic gray and silver, black, dresses/skirt and top inspired by magnification) Kelly Davis ‘09 (Inspired by inner turmoil, long purple skirt with ruffle high neck top, and halter top with ruffle skirt) Carrie Hansen ‘09 (Gray, purple and black halter dress inspired by walk of shame) Johanna Kozak ‘10 (Teal dress and red dress with black lace) Bethany Wilson ‘10 (Purple, teal, black sundress) Helene Curley ‘10 (red layered strapless dress) Chloe Bradbury ‘10 (red dress with orange sunflower) Nicole Macchio ‘10 (long red dress)
J aime D emarco p h o t ograp h y: Model Images: Cover, 10-11, 22-23, 38-39, 66-67, 86-87 & 94-95 Classroom Images: 28-29, 32-33, 44-45, 48-49, 56-57 & 92-93
P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
Combination boxed bob and forward fringe with lowlight foiling technique.
Why cosmetology? Why Empire? What’s best for you? How do you get started?
Ponytail long hair design.
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S t y l es and make - up b y empire B eau t y sc h oo l s s t uden t s , s ta f f and graduat es
love WHAT YOU DO! If you’re considering a career in cosmetology, you may be thinking about:
:: How much fun your dream job can be :: How much success you can achieve :: How many options could be available to you :: How you can be in demand– even when times are tough Your future starts with an education from Empire:
:: O ne of the largest Cosmetology School networks in North America
:: C ombines 75+ years of experience with industry-current technology
:: Trains about 20,000 students annually :: More than 100 locations and growing :: A ccredited by the National Accrediting Commission of Career Arts and Sciences (NACCAS)*
T o C r e ate O p p o rt u n itie s F o r Pe o p l e T o I m p r o v e T hei r Li v e s
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At Empire, everything we do is dedicated to helping our students reach their career goals by living up to our core purpose:
welcome to empire, the doorway to your future! *Our school on Chenoweth Lane in Louisville, KY is accredited by the Council on Occupational Education (COE).
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Fulya Hickey, an Empire graduate and native of Turkey, has a thriving career as a stylist at Leon and Company in Belmont, Massachusetts.
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perfect what’s the
combination
The job you want and the security you need.
:: Salon industry job growth outperformed the overall economy in nine of the last 11 years7
:: Salon and Spa industry reaches annual sales of nearly $40 billion7
:: R anked as one of the Top 30 Careers of 20098
:: M ore cosmetology professionals than lawyers2
:: More than 1.7 million professionals2
Why Cosmetology?
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E m p i r e he l p e d m e w ith m y s e l f c o n fi d e nce . . . thi s c a r ee r i s w h at
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I m a k e it t o b e . E v e ry m o r n i ng w he n I g et ou t o f b e d , I c a n no t wa it t o g o t o w o r k .
Kim Ernst Empire Beauty School 2004 Graduate 5
grow much faster
E m p loy m e n t f o r C o s m et o lo g i s t s i s e x p ecte d t o
th a n the av e r a g e f o r a l l o cc u pati o n s 8
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
Adaptation of a 45 degree cut such as the sliding wedge with a forward fringe effect.
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it’s easier to choose your path when
you re ’ in
demand Every Empire student has a unique story and career goals. But they all have one thing in common: they all chose cosmetology. Here are just a few reasons why:
:: The number of personal appearance jobs is projected to jump 31% between 2008 and 20187
:: Demand for hair coloring and other advanced hair treatments has increased in recent years5
:: 6th largest growth field3 :: Nearly half of salon employees choose a flexible parttime schedule so they can balance other priorities2
:: Many workers, especially those who are self-employed, determine their own schedules5
Why Cosmetology?
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T he p r o g r a m he l p e d m e achie v e s o m uch . I h a d j o b o ffe r s b ef o r e I e v e n g r a d uate d f r o m E m p i r e .
Leah Perlman Empire Beauty School 2008 Graduate
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner N I C K A R R O J O
C o s m et o lo g y i s o n e o f the
rare fields with good job opportunities i n w hich you ’ r e r e wa r d e d f o r s tay i ng c u r r e n t o n fa s hi o n a n d d e s i g n 8
Long version of the brush cut, a 90 degree cut, with added texture using a large-barrel curling iron.
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Laura Umpierrez works on celebrities on Fifth Avenue. She says, “Empire gives you the option to do anything.” Empire Beauty School 2008 Graduate
Jade Roetz is 26 years old, has been “out of school for 5 years now,” owns her own salon, is training to be a platform artist, and just built a new house. Empire Beauty School 2006 Graduate
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Alyssa Zobian is now an Artistic Director for SuperCuts, training other stylists. She says, “My education at Empire has allowed me to live my life the way that makes me happy.” Empire Beauty School 2006 Graduate
options your
are amazing
Licensed cosmetologists and related beauty industry professionals can seek employment in a broad range of professions. Hair Stylist Platform Artist Cosmetology School Educator Salon/Spa Manager or Owner Barber Celebrity Stylist Esthetician Makeup Artist Hair Color Specialist Photo & Movie Stylist Nail Artist/Manicurist
Why Cosmetology?
Wedding Stylist Image Consultant Beauty Magazine Contributor Beauty Care Product Distributor 13
I n a r ece n t B r iti s h j o b s ati s facti o n s u rv e y, h a i r s t y l i s t
ranked #1 8
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
Sleek upsweep style with disruptive textured free-form ends.
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Jocelyn Abreu, Empire Beauty School graduate and level 2 stylist works at the notable Bell Tower Salon and Medi-Spa in Reading, PA
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make a great living doing what you
enjoy
:: The Bureau of Labor Statistics (BLS) reports that the mean yearly income for a cosmetologist is $26,510 with 10% of cosmetologists reporting income above $41,540*6
:: T he National Accrediting Commission of Career Arts and Sciences (NACCAS) reports that the average yearly income for a typical cosmetologist ranges from $30,000 - $48,000*2
:: 44% of professionals are self-employed with flexible schedules5 :: T he average salon provides services for 127 clients per week – making them look and feel great2
:: T he salon and spa industry provides first jobs and career opportunities for individuals of all backgrounds7
* See your Student FAQs sheet for an explanation of the difference between BLS and NACCAS Job Demand Survey income potential ranges. For more information about the income potential of graduates in each program as well as our graduation rates, the median debt of students who completed the program, and other important information, please visit our website at www.empire.edu/consumer-info
Why Cosmetology?
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E m p i r e E d uc ati o n G r ou p & A n d i s h av e a g r e at e d uc ati o n a l pa rt n e r s hi p. E m p i r e s t u d e n t s a r e e n th u s i a s tic , E m p i r e
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e d uc at o r s a r e k no w l e d g e a b l e , a n d the e n ti r e E m p i r e te a m i s s u p p o rti v e . At E m p i r e , e v e ryo n e w i n s !
Ivan Zoot Andis Company Director of Education and Training 17
at empire o u r e d g e i s yo u r e d g e
Natural curl pattern style smoothed with natural styling products to enhance curl.
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner D esign E ssen t ia l s 速
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the keys to our success could be the
keys to yours
:: With Certified Learning in Cosmetology (CLiC), every component works together—your mannequins, textbooks, tools and curriculum—to prepare you for a successful career.
:: Learn by seeing and doing with interactive white board technology and digital textbooks.
:: Future Professionals Expo features top platform artists and stylists, the latest tools and products, interviews with employers, competitions for great prizes and more!
:: Our strategic partnerships with Nick Arrojo and Regis Corporation, provide vast networking, advanced training and employment opportunities.
:: At Empire, it’s not just an education, it’s an experience. We think you’ll embrace our comfortable and enriching culture.
Why empire? 21
valuable affiliations
mASTERS
2011-2012 National Supporter
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of
P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner N I C K A R R O J O
BEAUTY
Adaptation of the L-Cut.
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learn the art and master the craft with
nick arrojo
Empire Education Group’s exclusive partnership with worldrenowned stylist, educator, business mogul and 2-time Platform Artist of the Year, Nick Arrojo, exposes Empire Beauty Schools’ future professionals to the skills needed to build dream careers.
M a s te r i ng You r C r a ft Nick Arrojo will join you in class via video to share his tips, tricks and creative inspiration through your entire education. Benefit from Nick’s success in the beauty industry as he shares his business know-how and teaches you the interpersonal and communication skills you’ll need to succeed as a professional stylist!
T r e n d Re l e a s e s Nick and his creative team of master stylists work with Empire’s Education Team to keep you on-trend. Experience the latest fashion right from your classrooms as we give life to seasonal trends set by Nick Arrojo and his team in New York.
G o l dw e l l Pa rt n e r s hi p
Why empire?
Nick Arrojo just announced his exclusive partnership with Goldwell Color, bringing two of Empire’s strategic partners even closer together. As a student, you will use the same tools, speak the same language, and be inspired and educated by two of the salon industry’s biggest innovators.
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You r o p ti o n s e x pa n d w he n you ’ r e l ice n s e d t o p r o v i d e a b r o a d
rangeservices of
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
Loose curled hair design with cascading curls created with a curling iron.
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at empire we believe
practice makes perfect :: S tudent-centered educators & staff :: Real-world training and student salons :: C areer opportunities with leading salon organizations :: L earn to attract and keep loyal clients
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Why empire?
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I g o t m y fi r s t j o b w ithi n day s
o f l e av i ng E m p i r e .
Richard DiGianni Empire Beauty School 1997 Graduate 29
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
“around the world & back. c o s m et o lo g y h a s ta k e n m e
I t h a s g i v e n m e o p p o rt u n itie s t o w o r k o n m o v ie s ,
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fa s hi o n s h o w s , p h o t o s h o o t s , m u s ic v i d e o s ,
ce l e b r it y p h o t o g r a p h y, a n d te l e v i s i o n — f r o m C lu b M T V t o D o n a l d T ru m p ’ s C e l e b r it y A p p r e n tice . Don Francis Session, celebrity, television and runway stylist, and salon marketing expert
Elegant upswept look with bow-designed ends and hair additions with texture for added contrast.
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Certified Learning in Cosmetology (CLiC) has been developed to support your creativity. We know that you learn best when you can visually grasp concepts and immediately apply hands-on techniques. With CLiC, you will prepare to successfully graduate, pass your State Board Licensing Exam and pursue your career in the cosmetology industry.
:: S ucce s s Dy n a m ic s Increase your income potential by preparing to generate new business, retain clients and recommend retail products. Build confidence in your skills and abilities by creating a portfolio, developing a resume and practicing interviewing skills.
:: C L i C C e rtific ati o n Impress employers and strengthen your resume – tailor your credentials to appeal to future employers based on topics you find most interesting and excel in.
:: E d uc at o r T r a i n i ng All instructors become CLiC Certified Educators as part of Empire’s Educator Training.
Why empire?
the e m p i r e a p p r o ach You arrive in a classroom designed specifically for future cosmetology professionals. You learn all about fundamental haircuts, color, design, and proper techniques. You apply your skills to your mannequins, practicing daily under the guidance and helpful hand of your educator. 33
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S t y l es and make - up b y empire B eau t y sc h oo l s s t uden t s , s ta f f and graduat es
We h a v e r e d efi n e d the w o r d
“textbook”
Tussled textured long layers cut with free-from finish.
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our textbooks make the world of cosmetology come to life :: V isually stimulating and interesting :: E ngaging and involving :: T rue works of art :: E ach text progresses from simple to intermediate to complex skills
:: A s you master each level, you develop skills in key stylistic theories and practices
Why empire?
the e m p i r e a p p r o ach Every subject becomes easier to understand with visual, real-world examples. You’ll easily relate every concept and technique to real-life experiences. Everything you learn is formatted so you can think about it in the context of an actual salon environment.
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“ never had to search for work. I h av e m o v e d a r ou n d the c ou n t ry a n d h av e
p r o fe s s i o n a l s h av e n e v e r b ee n b ette r ! Geno Stampora Consultant and Motivational Speaker
Adaptation of the Brush cut and disputed bob cut with forward movement.
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner N I C K A R R O J O
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O p p o rt u n itie s f o r s a lo n a n d b e au t y
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B E NDABL E E ARS : Another unique feature that makes CLiC mannequins easier to use is their life-like ears.
UN I V E RSAL NON - SL I P RUBB E R BAS E I NS E RT: CLiC mannequins feature a base that snugly fits all stands, providing stability for any procedure you choose to perform.
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NAT URAL H A I R I MPLAN TAT I ON a n d D E NS I T Y Hair is implanted at different angles to represent how it would grow naturally on a human head. Density also varies in different areas on a CLiC mannequin. As a result, the hair reacts to styling in a more natural way.
E Y E LAS H E S Realistic eyelashes and high-fashion makeup add a special finishing touch when you work on a CLiC mannequin.
NAT URAL C U T I C L E AL I GNM E N T Each hair is aligned with the cuticle in the same direction, mimicking the qualities of a natural head of hair. This creates a smooth look with extra durability under styling stress.
to simulate a rich variety of clients, you receive
five different mannequins Why empire?
We’ve combined hair implantation technology with artistry and refinement to bring you these beautiful, life-like mannequins.
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Le a r n a n d p r actice w ith the
tools of your trade
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
An adaptation of the L-Cut with longer lengths in interior, styled tight on sides and back with a loose bold top.
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you’ll use the same
toolsin the classroom as you do in your career
Your tools are progressive in the industry including:
:: B rushes and irons with ceramic & thermal ionic technologies
:: P rofessional-quality air former and shears :: M arcel curling iron for realistic salon performance :: F lat iron with microprocessor for faster heat-up & tourmaline ceramic plates for an easy glide
:: 2 pieces of Empire-branded luggage for easy storage & transportation of your kit
Why empire? 45
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
C a r ee r - Re a dy means
being prepared t o p l e a s e e v e ry c l ie n t i n you r s a lo n
Combination of the boxed bob with forward fringe layers, tussled finished style.
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your educator
will be there to guide you every step of the way You’ll always be involved in one of three classroom activities:
Learning from the educator
Watching a demonstration
Practicing the technique yourself
You’ll use real professional products in the classroom:
:: The top five Stylist Choice Awards; products voted on and used by professionals
:: A diverse mix of professional products— because different hair types react better to the right products
Why empire?
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B o th G o l dw e l l a n d ARROJO h av e a n e x ce l l e n t r e l ati o n s hi p w ith E m p i r e E d uc ati o n G r ou p. No w th at ARROJO a n d E m p i r e E d uc ati o n G r ou p a r e b o th e x c lu s i v e G o l dw e l l u s e r s a n d a dvo c ate s , m o r e o p p o rt u n itie s c a n b e f ou n d th at b e n efit th ou s a n d s o f f u t u r e p r o fe s s i o n a l s . Cory Couts President & CEO of KPSS
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A s a n e d uc at o r , te achi ng i n a n d ou t o f s ch o o l s n ati o n w i d e , I h av e f ou n d E m p i r e t o b e the b e s t: at the t o p o f e d uc ati o n , f o rwa r d -thi n k i ng a n d p r o fe s s i o n a l .
get the best education.
E m p i r e g r a d uate s d o
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Dennis Bernard Founder/CEO, Dennis Bernard, Inc. “Power tools for haircolor”
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S t y l es and make - up b y empire B eau t y sc h oo l s s t uden t s , s ta f f and graduat es
Upswept finished texture style.
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classroom technology enhances your educational experience
Empire uses classroom technology like interactive white boards, digital textbooks, and integrated videos. Every Empire educator is trained to:
:: A nimate concepts in your textbook :: D raw on a textbook page to illustrate important points :: S ave images and email them to students :: Integrate videos into your classroom education
Why empire?
the e m p i r e a p p r o ach Your Educators are trained to bring your classroom experience to life through our interactive technologies that have been woven into every curriculum of your pre-salon education. You will not just see concepts, you will see them come to life! 53
“
T he c o s m et o lo g y i n d u s t ry i s u n pa r a l l e l e d i n o p p o rt u n itie s . I ’ v e s h a r e d s o m a n y h a p p y m o m e n t s a n d he l p e d s o m a n y th r oug h th o s e t oug h ti m e s . Bei ng a p l atf o r m a rti s t h a s l e d m e a r ou n d the w o r l d g i v i ng m e d i r ecti o n a n d p u r p o s e i n e v e ry thi ng I d o .
there are no limits “
t o w h at you c a n e x p e r ie nce i n the b e au t y i n d u s t ry.
Suzie Bond Owner of Perfect 5th Salon, Color Educator, Platform Artist, and Member of L’Oréal Professionnel Portfolio Artistic Team
Long layers texture enhanced with red tonal colors.
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S t y l es and make - up b y empire B eau t y sc h oo l s s t uden t s , s ta f f and graduat es
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you’ll learn to build your own
bookguests of and keep them coming back Put your skills to work before you ever leave school:
:: E nvision and execute your own creations :: G et referrals to expand your business :: S uggest and sell products that meet your guests’ needs
:: P ractice cutting, styling, makeup application, manicuring, pedicuring and chemical application, in a simulated salon environment
Why empire?
the e m p i r e a p p r o ach Our schools are fitted with different types of equipment and products found in a wide variety of salon environments. For example, you will learn to mix colors in both the English and Metric Systems. 57
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
“excited to go to ‘work.’ I wa k e u p
I g et away w ith e x p r e s s i ng m y i n d i v i d ua l s t y l e a n y way I wa n t. I fee l m uch s ati s facti o n f r o m he l p i ng a c l ie n t w ith he r h a i r ch a l l e ng e
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a n d e n j oy l aug hi ng w ith he r w hi l e c r e ati ng s o m ethi ng n e w t o b o o s t he r c o n fi d e nce . I a m s o luc ky t o b e a h a i r s t y l i s t ! Brig Van Osten Owner of p!ay hair lounge Stylist & winner of Shear Genius 3
Heavily textured finished style.
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expand your
horizons at
At our Annual Expo, you can:
:: A ttend classes led by top platform artists and stylists :: S ee demonstrations of the newest, hottest and most innovative products
:: C ompete with future professionals from all over the country at our National Competition
:: Interview with potential employers for practice or a possible job offer
Attendance at Future Professionals Expo is optional; an additional charge will apply. See your Student FAQs sheet for additional information.
c o m p etiti o n i s p r e pa r ati o n
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Why empire?
Empire Graduate Jimmy VanBoxel Jr., member of the United Olympic Hair Styling Team, represented the Olympic Team during the Chicago Hair Show and World Championships of Hairdressing, promoted his company, Uberzoot! Hair Co. and displayed his talents in a documentary about competitive hairstylists. He says: T he b e n efit s o f c o m p etiti o n s a r e th at you ’ r e s o w e l l t r a i n e d . . . th at i n a s a lo n it ’ s e a s y.
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Empire students b e n efit f r o m
powerful partnerships
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
Combination adaptation of the disrupted bob and sliding wedge with ribbons of color technique applied to a non-oxidative base.
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T he M a s te r s o f Be au t y w o r k s h o p s a n d c l a s s e s w i l l e nc ou r a g e s a lo n p r o fe s s i o n a l s t o pa rtici pate i n a dva nce d e d uc ati o n , l e a r n n e w s k i l l s , a n d g a i n the c o n fi d e nce a n d c r e ati v it y r e qu i r e d
t o m eet a n d e x cee d the e x p ectati o n s o f t o day ’ s c o n s u m e r s . M a s te r s o f b e au t y p r o v i d e s i n s i g ht a n d i n s p i r ati o n , a n d he l p s
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s ta b i l i z e a n d e n h a nce the c a r ee r s o f b e au t y p r o fe s s i o n a l s a l l
o v e r the c ou n t ry. I t ’ s a fa n ta s tic o p p o rt u n it y t o c o n ti n u e ou r c o m m it m e n t o f r a i s i ng s ta n da r d s i n the h a i r d r e s s i ng c r a ft. Nick Arrojo TV personality and industry icon, owner of Arrojo Studio in Soho, 2-time Platform Artist of the Year, and Empire Partner in Masters of Beauty Advanced Education Program 64
gain access to empire’s
exclusive mASTERS of
BEAUTY
As an Empire student you:
:: Gain access to exclusive Masters of Beauty courses and work hands-on with the Nick Arrojo Master Styling Team
:: Hone your technical skills and increase your income potential :: Learn the techniques developed by Nick & Empire Beauty Schools :: E arn your advancement seal toward Masters of Beauty certification :: P erfect your skills in Hair Cutting, Hair Coloring, Finishing Techniques or Makeup Artistry
Attendance at Masters of Beauty programs is optional; an additional charge will apply. See your Student FAQs sheet for additional information.
Why empire?
Register to see Nick LIVE during his hands-on and personal training workshop. Or, attend our Skill Certification Classes led by Arrojo Master Stylists. Sign up today at mastersofbeauty.com
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M y l ife i n c o s m et o lo g y c o n ti n u e s t o b e a t r e a s u r e I a p p r eci ate e v e ry day. Bei ng a b l e t o
help a person feel better,
b ei ng a b l e t o c r e ate b e au t y, b ei ng a b l e t o te ach
“
o the r s h o w t o e n h a nce ou r w o r l d . . . a l l o f th at he l p s m e d efi n e m y p u r p o s e . I fee l I wa s b o r n t o ‘ c o lo r the w o r l d .’
Beth Minardi Celebrity hair colorist and salon owner, acclaimed hair color educator, and 2010 North American Hairstyling Awards Lifetime Achievement Award Winner
Mid-length layers adapted from the Savage-180 degree cut, styled close
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner N I C K A R R O J O
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our
industry partnerships are an investment in your future career
You’ll benefit from our relationships with some of the most creative, innovative and forward-thinking names in the industry, like Regis Salons.
Re g i s S a lo n S Our strategic alliance with leading salon brand Regis Corporation provides you with the brand power to pursue the career of your dreams with thousands of job opportunities nationwide in salons such as: Regis Salons, MasterCuts, Super Cuts and Jean Louis David.
p r e pa r e d , the m o r e s ucce s s f u l you a r e g o i ng t o b e . E m p i r e o ffe r s you the b e s t o f o p p o rt u n itie s . E m p i r e ’ s c u r r ic u lu m a n d tech no lo g y b r i ng the c l a s s r o o m t o l ife . A n d h av i ng a pa rt n e r s hi p w ith Re g i s i s a g r e at b e n efit – w he n you a r e
Why empire?
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I t ’ s a t r e m e n d ou s i n d u s t ry. T he m o r e you a r e
lo o k i ng f o r th at j o b a s a s t y l i s t, the r e ’ s a n o p p o rt u n it y f o r you t o g o f r o m E m p i r e i n t o o n e o f the Re g i s d i v i s i o n s .
Gordon Nelson International Creative Director and Executive Vice President Regis Corporation 69
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
“live what you love i s m y p e r s o n a l b e l ief o f h o w t o d efi n e a s ucce s s f u l
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l ife . A s a h a i r p r o fe s s i o n a l , I a m b l e s s e d t o u s e the ta l e n t i n m y h a n d s a n d the c a r i ng i n m y he a rt t o he l p m y g u e s t s lo o k a n d fee l b e au tif u l f r o m the i n s i d e ou t.
Debra Penzone President of Charles Penzone Salons Motivational speaker and author of the MyTrueBeauty series
Adaptation of the renegade cut.
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Empire Beauty School graduate, Laura Umpierrez, works as an assistant at the famous Julien Farel Salon on Madison Avenue in NY.
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at empire, we celebrate your
individuality While we pursue a common mission, “to create opportunities for people to improve their lives,” we know that every student is unique and has personal:
:: C a r ee r G o a l s :: D r e a m s :: C r e ati v e E x p r e s s i o n Our job at Empire is to empower you to do what you want—in your way. Empire’s Core Values: Integrity Customer Dedication Co-Worker/Team Focus Continuous Improvement Passionate Commitment
Why empire?
We want you to start working toward your career goals, and because we know that life doesn’t always go exactly the way you plan we’ve created the Empire CARES Student Assistance Program. When you experience personal challenges that might stand in the way of your success, you can reach out to our dedicated staff member who will help you work through these hurdles so you can keep moving forward.
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
ou r s t u d e n t s a r e
involved in the cause
A short version of the boxed bob or zero-degree cut.
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F r a n k ly S p e a k i ng F r a n k Sch o e n e m a n ’ s ta k e o n Phi l a n th r o p y & C o m m u n it y
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Empire Beauty Schools has always been a family business, and you will see that we have the values of a family. As the third generation of the Schoeneman family to lead Empire, and with a fourth on board, we will always give back to the communities where our schools are located. That is why I am proud to lead the Empire Gives Back program. It gives me another chance to live Empire’s core purpose every day…creating opportunities for people to improve their lives. Through this effort, our students, educators and administrators have helped thousands of people in need all across the country. I could not be more delighted with our team’s efforts and can only see it growing with our continued expansion.
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Frank Schoeneman Empire Education Group Chairman and CEO
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2011-2012 National Supporter
:: Over the past 5 years Empire has raised nearly $1 million in support of causes and in communities across the country
:: Empire partners with and supports CUT IT OUT, which helps bring awareness to domestic violence and provide support for victims Every one of Empire’s cosmetology schools are involved in:
e n h a nce d s t u d e n t t r a i n i ng p u b l ic awa r e n e s s a n d e d uc ati o n
v icti m s u p p o rt f u n d r a i s i ng p u b l ic s e rv ice a n nou nce m e n t s
m e d i a ou t r e ach ...and
more
:: E mpire students receive training to identify signs of domestic abuse and refer clients to people who can help
:: S chools participate in fundraising for local shelters – where victims of abuse can go for help
Why empire?
:: On National Day of Beauty, 100% of service revenues are donated to local women’s shelters across the nation
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner D esign E ssen t ia l s 速
i n d u s t ry a r e
limited only by your imagination, “
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You r c a r ee r o p p o rt u n itie s i n the c o s m et o lo g y
c o m m it m e n t a n d pa s s i o n t o s uccee d ! Martin Dale VP Matrix Education
Natural curl finished style with long layers.
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empire loves the
color green
Empire is dedicated to protecting the earth and our precious natural resources. To reduce our carbon footprint, we are:
:: R ecycling hair to create hairmats used to soak up oil spills
:: R educing energy usage by approximately one third
:: U sing more environmentally-friendly salon products—including Regis Designline PURE Results
:: Inspiring future salon professionals to be environmentally-conscious
the e m p i r e a p p r o ach
:: 5 0% water reduction devices : : 40% savings in natural gas : : L ow voltage halogen lighting and motion sensing light controls
:: :: :: ::
Why empire?
Our new environmentally-friendly concept schools in Lauderhill & West Palm Beach, FL, Pineville, NC, Springfield, PA, Morrow, GA, Paramus, NJ, Speedway, IN, Savannah, GA & Greensboro, NC. Our Lauderhill, FL school won “Green Models of the Future;” and was winner of the Green Conscious Salon Certification.* F loors made of 100% recyclable material G reen paint products H eat recovery ventilation system Custom-built recycling centers *From the Florida Association of Beauty Professionals
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S t y l es and make - up b y empire B eau t y sc h oo l s s t uden t s , s ta f f and graduat es
o f E m p i r e — a l l I c a n s ay i s ‘ k ee p u p the g o o d w o r k you a r e d o i ng a n d k ee p s e n d i ng
talented graduates.
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I h av e a lway s u s e d the g r a d uate s t u d e n t r e s ou r ce
Tony Fanelli Concept Elite Salon New York
Smooth long lengths style with feather eyelashes.
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empire attracts media recognition
Empire in the news:
:: Empire’s charitable efforts were recognized on Fox, A&E, BET Jazz, Food Network, HGTV, TLC, Hallmark Channel, TV Guide, and many more.
:: Make-Up Artist Magazine featured Empire’s acquisition of the famous M.G. Westmore Academy of Cosmetic Arts, and Empire’s plans to expand the program across the country
:: A merican Salon Magazine produced a special insert featuring National Cosmetology Association’s adoption of CUT IT OUT. Empire was described as an industry leader for bringing the program into schools nationwide.
:: Seventeen.com featured Empire student Sylvia Winfield in an article about her 1st place finish at Future Professionals Expo just months after she graduated.
Why empire? 85
your passion
M ay you fi n d a n d p u r s u e
Adaptation of the disruptive bob with highlights and texture.
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner N I C K A R R O J O
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weyou help
decide what’s right for you
At Empire, we work individually with each student to make all the important decisions:
:: Be I n f o r m e d : We want you to have all the information you need to make the decision that’s right for you. For more information about the income potential of graduates in each program as well as our graduation rates, the median debt of students who completed the program, and other information, please visit our website at: www.empire.edu/ consumer-info
:: C h o o s e a s TART DAT E We’ll help you determine the best time to start classes— based on your personal circumstances.
We offer full and part-time schedules at most campuses, so you can balance your education and your life.
what’s right for you?
:: C h o o s e a Sche d u l e
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P h o t o cour t es y o f E mpire beau t y sc h oo l s par t ner G o l dwe l l I n t ernat iona l
yours to define
SUC C E SS I S
Disrupted bob with long textured lengths in frontal area.
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we work together
make your education affordable No two students have exactly the same financial circumstances. So we:
:: P rovide a workbook that helps you apply for federal student aid
:: W alk you through the steps to complete the financial assistance* application process
:: G ive you access to Empire’s FA website: http://financial.empire.edu
:: C reate an individualized financial plan based on your application and eligibility
what’s right for you?
:: E ncourage you to research and apply for scholarships and other outside funding
*Financial assistance available to those who qualify.
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nurturing, passionate & ever-evolving.
t o t ouch s o m a n y p e o p l e i n a m e a n i ng f u l way. thi s i n d u s t ry i s
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A c a r ee r i n e s thetic s h a s o ffe r e d m e the a b i l it y
I a m a n e s thetici a n a n d a C E O , a n d I l i v e m y d r e a m e v e ry s i ng l e day ! Lydia Sarfati Founder/CEO Sarkli-Repêchage, Ltd.
Disrupted texture with low lights.
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S t y l ed e x c l usi v e ly f or E mpire B eau t y S c h oo l s b y N ick A rrojo
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Susan Santolucito, an Empire graduate and current hairstylist works at the high-end Acote salon in Boston, MA
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dream career your
is within reach
If cosmetology is the career for you and Empire is the place to get you there, you’ve already made the important decisions. Your next steps are:
:: E nroll in the program, schedule and start date of your choice :: C omplete your financial planning process :: A ttend orientation, where you’ll meet fellow students and educators—bring your family and friends along with you
:: S tart school – expand your knowledge and skills :: S uccessfully graduate :: E arn your cosmetology license :: S tart your career and celebrate your success!
how do you get started?
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T he d eci s i o n you m a k e t o b e g i n you r c a r ee r w i l l o p e n s o m a n y d o o r s . I s ta rte d m y c a r ee r i n
thi s i n d u s t ry a s a n E m p i r e s t u d e n t m a n y y e a r s
a g o a n d h av e h a d a n i nc r e d i b l e j ou r n e y. You w i l l t o o if you s tay f o c u s e d o n the v i s i o n you
h av e f o r you r f u t u r e a n d n e v e r l et a n yo n e thi s p r o m i s e t o you r s e l f a n d you w o r k h a r d
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o r a n y thi ng s ta n d i n you r way. I f you m a k e
a n d c o m e t o s ch o o l e v e ry day you a r e i n f o r a c a r ee r th at w i l l b e b o th r e wa r d i ng a n d f u n . Catherine Klepeisz Empire Education Group Senior Vice President of Education
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picture yourself in your new career
1. Bureau of Labor Statistics, U.S. Census Bureau; 2006/2007 figures 2. Job Demand in the Cosmetology Industry, 2007, National Accrediting Commission of Cosmetology Arts & Sciences, December, 2007 3. Occupational Outlook Quarterly, United States Department of Labor, Fall, 2007 4. Occupational Outlook Handbook, 2008-2009 edition, Bureau of Labor Statistics, U.S. Department of Labor, December, 2007 5. Occupational Outlook Handbook, 2010-2011 edition, Bureau of Labor Statistics, U.S. Department of Labor, December 2009 6. Bureau of Labor Statistics, Occupational Employment Statistics, Occupational Employment & Wages, May 2010 http://www.bls.gov/oes/current/oes395012.htm 7. Professional Beauty Association, Economic Snapshot of the Salon & Spa Industry, June 2011 8. U.S. News and World Report, Liz Wolgemuth, The 30 Best Careers for 2009, December 2008 http://money.usnews.com/money/careers/articles/2008/12/11/the-30-best-careers-for-2009.html
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