KARBON & BC ALPINE
PARTNERSHIP of Excellence
2022-23wasarecord-breakingseasonforBCAlpinewiththehighest numberofregisteredmembersandfulloperationof35skiclubsacross theprovince.Belowaresomeofthehighlights...
MEDALS, CANADA WINTER GAMES IN PRINCE EDWARD ISLAND
STARTS FOR BC SKI TEAM (MEN & WOMEN)
BC success stories
2022-23 SEASON
CAMERON ALEXANDER
BRODERICK THOMPSON
13 NATIONAL TEAM SKIERS
21
WORLD CUP MEDALS
1 WORLDCUPCRYSTALGLOBE
SKI CROSS
MARIELLE THOMPSON
3 WORLD CHAMPS MEDALS
REECE HOWDEN COURTNEY HOFFOS ZOE CHORE INDIA SHERET TIANA GAIRNS
HighlightsfromMarketing&Communicationsfrom2022-23.
E-NEWSLETTER:
SENT TO ALL MEMBERS & ALUMNI
62% OPEN RATE
14 SENDS OVER 7 MONTHS
108,000 INBOXES REACHED
DIGITAL & SOCIAL MEDIA:
TIKTOK REACH: 189,000
INSTAGRAM REACH: 96,318 (24% GROWTH)
FACEBOOK REACH: 45,593. (27% GROWTH)
NEWSWIRE TO MEDIA E-STORE LAUNCH
MOVING FORWARD
Overthecourseofthepast 12months,theStrategic PlanningCommittee–madeupofadiverse groupofpeoplefrom acrosstheprovince–reviewed,evaluated, brainstormedand eventuallycreateda blueprintforournext5 years.ThisStrategicPlan willbeformallylaunchedin Juneinadvanceofthe 2023-24season.
VISION: Inspire skiers for life and develop world-class athletes.
MISSION:TosupporttheBCAlpineski communitywithastructured,openand safesportenvironmentthatempowers eachmembertobecomethebestversion ofthemselves,oneturnatatime.
THe BC ALPINE FAMILY
PARTNERS
TECK
U14andU16TitleSponsor
KARBON
OfficialclothingsupplierforBC
AlpineandtheBCSkiTeam
SPORTING LIFE
OfficialRetailPartner&
PresentingNGSLPartner
HAYWOOD
BCSkiTeamHeadSponsor
ANTHEM
BCSkiTeamSponsor
CTS
BCSkiTeamSponsor
GREG GARDNER GMC
OfficialVehicleSupplierforBC
SkiTeam
LE BENT
BaselayerSupplierfortheBC
SkiTeamandBCAlpine
Video: season recap
Thankyou! FOR ANOTHER GREAT SEASON!