Yorkshire BusinessWoman

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S u pp or t in g fe m al e e nt rep reneurs across the York shi re regi on

Nº8 Bi-Monthly

A TopicUK Publication

April 2022

Milly Johnson

I thought writing a book was a dream too far

Life is a journey for Siobhan Confidence for women through self defence


ALL - NEW LEXUS NX SELF - CHARGI N G O R PLU G - I N HYB RI D FEEL MORE I N EVERY MOM ENT

LEXUS LEEDS Domestic Road, Holbeck, Leeds LS12 6HG www.lexus.co.uk/Leeds

Model shown is All-New NX 450h+. Official NX 450h+ fuel consumption figures in mpg (1/100km): 256.8-313.8 (0.9-1.1). Combined CO2 emissions in g/km: 21-25. Electric NX 450h+ range in miles: 41.7-45.7. Figures are provided for comparability purposes; only compare fuel consumption, CO2 and/or equivalent all-electric range figures with other cars tested to the same technical procedures. These figures may not reflect real life driving results. Fuel consumption, CO2 produced and equivalent all-electric range can vary significantly depending on a number of factors, including the accessories fitted (post-registration), driving style, conditions, speed and vehicle load. All models and grades are certified according to the World Harmonised Light Vehicle Test Procedure (WLTP). All mpg and CO2 figures quoted are full WLTP figures. For more information on WLTP and specific vehicle types see www.vehicle-certification-agency.gov.uk/fcb/wltp.asp.


Yorkshire

Join our exclusive business club for as little as £20 per month • • • • • • •

Free* live Networking events Exclusive online members area Discounts and offers from Yorkshire businesses Support and help Space in Yorkshire Businesswoman magazine

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Sign up today at https://yorkshirebusinesswoman.co.uk/signup or for more information call Gill on 07711 539047. Email hello@yorkshirebusinesswoman.co.uk Leeds events in partnership with Dakota Hotel Leeds *Some events may incur a small charge


Contents

Group Editor Gill Laidler

Administrator Charlotte Hall

Design Rob Blackwell

Official Photographers Roth Read Photography

Printed By: Charlesworth Press Wakefield

Cover : Milly Johnson Image: ©Roth Read Photography The views expressed by the contributors are not necessarily those held by the publishers and therefore, no responsibility can be held by the publisher for misinterpretation. Reproduction of this magazine without the express permission of the publisher is prohibited. Whilst every care is taken in the production of this magazine, the publisher/editor and staff cannot accept any responsibility for errors in articles, advertisements or programme schedules. To subscribe to this magazine contact 07711 539047 or email editor@yorkshirebusinesswoman.co.uk. Published by Ghost Publishing who decline all responsibility for advice given.

To Partner Yorkshirebusinesswoman Tel: 07711 539047

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YORKSHIRES INVISALIGN QUEEN LAUNCHES NEW PRACTICE

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I THOUGHT WRITING A BOOK WAS A DREAM TO O FA R

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THE STYLE WHISPERER

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MANAGED SERVICE TO HELP BUSY ENTREPRENURS

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LIFE IS A JOURNEY FOR SIOBHAN

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W H AT I S O P T I M A L H E A LT H AND WHY SHOULD WE CARE?

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CONFIDENCE FOR WOMEN THROUGH SELF DEFENCE

YORKSHIRE BUSINESS DECLINES DRAGON’S DEN OFFER

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EditorsNotes by group editor Gill Laidler

There feels to be a new optimism in the air. All Covid restrictions are now lifted, the sun is shining as I write this, and the world seems to be busier than ever. It certainly is for us here at Yorkshire Businesswoman. Earlier this month we added in an extra member event, taking a break from Dakota Hotel Leeds and heading to the beautiful Yorkshire Sculpture Park. We had a fabulous turn out of members and guests with many vowing to return to the venue this summer. We are continuing with our very popular events at Dakota throughout the year but adding in a few extras too. In May we are meeting at Lexus Leeds and in July we will be at John Lewis Partners, a little later in the day at 7.30 when the store closes, so we can enjoy the privacy of the style department. Head over the members website to reserve your place or the main Yorkshire Businesswoman website to book as a guest.

Daniels who bravely sold her flat and many of her possessions, bought a camper van and headed off on her adventures around the UK indefinitely. You can read Siobhan’s story on page 26.

We are delighted to welcome our f i f t h a m b a s s a d o r to Yo r k s h i r e Businesswoman M illy Johnson. Author Milly features on our cover this edition, a must-read article about this funny and talented lady (see page 20).

This edition is packed with stories about inspirational women from our region. Do keep your stories co m i n g a n d w e w i l l f ea t ure a s many as possible. If you would like to join us as a member, you can sign up on our website www. yorkshirebusinesswoman.co.uk/signup and get priority on features within the magazine and attend our fantastic networking events free of charge.

Another author features this edition too. Member Ros Jones who has just fulfilled a lifetime ambition of writing her own book. My order is placed on Amazon and I can’t wait to receive this book titled ‘When I was a girl’.

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I also caught up with one of our more adventurous members Siobhan Yo r k s h i r e B u s i n e s s Wo m a n

A couple of weeks ago I enjoyed a lovely lunch from the new spring menu at The Principal in York as a guest of member Katherine Busby. Katherine organised the day to showcase some of her clients and you can read about this on page 62. I also enjoyed a day as a guest at Harvey Nichols in Leeds where I was invited to have a facial treatment with Dermalogica and a makeover with Charlotte Tilbury, read how I got on, on page 69.

Gill You can email us at hello@ yorkshirebusinesswoman.co.uk or call us on 07711 539047


Businesswoman fulfils lifelong dream with first novel published Scarborough based businesswoman, Ros Jones has fulfilled her lifelong dream of becoming a published author with the release of her first book, When I Was A Girl. Yorkshire Businesswoman member Ros, 56 says: “The subject of learned and programmed behaviours has always fascinated me. This story follows the devastating impact this can have on someone’s life and decisions but also how we are the makers of our own destiny. Writing the novel during the pandemic it also raised important issues around abuse and neglect that are unfortunately as pertinent now as they were then and how much still needs to be done to protect and

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ublished by Fisher King, the coming-of-age-novel is set in 1960s Britain and follows a family’s experience of abuse, rivalry, and isolation, alongside themes of survival and forgiveness, and the impact of lineage on their learned and programmed behaviours.

I am a believer of thinking big and have many times encouraged my clients to think about their ultimate dreams...

support young girls and women in our communities.” After a corporate career in London, Ros uprooted to move to her beloved North Yorkshire coast and became a business and leadership coach. Ros never pursued her childhood dream of becoming a writer until the pandemic hit and like many people, this challenging time inspired Ros to fulfil her lifelong desire to put pen to paper. Ros adds: “I am a believer of thinking big and have many times encouraged my clients to think about their ultimate dreams and goals. Like many during the pandemic I had more time to think about my own aims and dreams. I’d made a promise to my sister and mother before they sadly passed away from cancer several years ago that I would write a book having always said I’d love to be an author. I’ve now fulfilled that promise and proof that you’re never too old to write off those dreams you had as a child.”

With a harrowing opening scene, https://yorkshirebusinesswoman.co.uk/signup or for more information the book tackles the uncomfortable call Gill on 07711 539047 When I Was a Girl is available to order realities faced by many women ithe hello@yorkshirebusinesswoman.co.uk from Amazon, with both paperback sixties and arguably is as Email equally as and kindle available. relevant today. Yo r k s h i r e B u s i n e s s Wo m a n

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College announces new principal & CEO Shipley College has appointed Diana Bird as its new principal & CEO. Diana will take the reins from September once the incumbent principal Nav Chohan retires in the summer.

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iana will step-up from her current position as Shipley College vice-principal.

John Egan, Chair of Governors said: “I would like to thank all the staff and students that participated in the recruitment and selection process. The corporation would like to extend our congratulations to Diana and wish her every success in her new role!” Diana brings a wealth of knowledge to the role having worked in the further education sector in numerous roles,

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including many years working at Shipley College. With a Degree, and Master’s in Cultural Studies to her name, Diana is a qualified teacher and ESOL subject specialist with a background in teacher education. Diana is an expert in teaching, learning and assessment having previously held roles as head of teaching, learning and assessment and head of sector for essential skills before she was appointed as vice-principal for curriculum in August 2020. Commenting on her appointment Diana said: “I am delighted to have been appointed as principal and CEO. I have been involved with the college for many years and I couldn’t be prouder of the work that the staff do to support individuals, businesses and

communities to achieve their ambitions. I look forward to working with students, staff and our many other stakeholders to ensure that Shipley College continues to provide education and training for young people and adults that transforms lives, provides a clear line of sight to employment, strengthens communities and supports economic growth.” Nav was appointed as Principal and CEO at Shipley in 2009 where he committed over a decade to Saltaire and its local community. He will retire in the Summer to spend more time with his family after a long and successful career in education.College attracts over 3,500 students and apprentices and is rated Grade 2 “GOOD” by Ofsted.


Burendo announce new finance director Leeds -based agile business transformation leader Burendo has appointed Sadie Alton as finance director.

She joins from a competitor technical consultancy where her outstanding work led to her being shortlisted for the 2021 Northern Finance Director Award. A graduate of Newcastle University, Sadie arrives with more than two decades of experience in corporate finance. She is the latest high-profile recruit to an almost 150-strong team at the firm which specialises in empowering large organisations and SMEs to improve their agile adoption and delivery processes. Set up in 2018 by Gary Green, Glenn Crossley and Austen Bell, the firm is on course to achieve an £18 million turnover in the current financial year. Gary, people director, said: “We are thrilled to welcome Sadie. She is a leader in her field and a perfect fit for Burendo. “She has an impressive career history, having worked for some of the biggest names in business. She also headed her own consultancy for a significant period and is someone who leads from the front. It is fantastic to have her onboard.”

Sadie said: “I am excited to be joining Burendo which, in its short history, has established a formidable reputation for delivering large scale business transformation nationally and globally.

“The company attracts talented and motivated individuals who flourish in a culture which puts people first. It is a privilege to be taking up the role at such an exhilarating stage the firms development.” Yo r k s h i r e B u s i n e s s Wo m a n

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Law firm announces head of diversity and inclusion

Commenting on her appointment, Catherine said: “Gordons is a progressive firm and one which has always naturally embraced diversity and inclusion due to its long-established values and people. “As head of diversity and inclusion, I have been empowered to drive forward the firm’s existing initiatives, create new ones and forge partnerships with like-minded individuals and organisations. “Our people and our clients are fully supportive of the approach we are taking, and it is our ambition to be regarded as a diversity and inclusion exemplar in the legal sector and beyond.”

Passionate

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aw f irm Gordons has appointed commercial litigation solicitor and current Leeds Law Society president, Catherine Woodward, as its head of diversity and inclusion (D&I). The role has been created to place an even greater emphasis by the firm on its ongoing commitment to D&I, and to raise awareness of its importance within the legal sector. The firm was the first to offer an apprenticeship taking its chartered legal executive lawyers to the maximum Level 6, which is an honours degree equivalent.

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From Wakefield and state-educated, Catherine joined Gordons in 2011 and qualified as a solicitor in the firm’s dispute resolution department in 2015. She has broad range of experience including contractual disputes, professional negligence and shareholder disputes. Current G ordons D&I initiatives include focuses on wellbeing and mental health; supporting parents to provide flexibility and enable their career progression; and celebrating women solicitors at the firm.

Diversity Catherine’s commitment to D&I in the legal sector saw her, as president of Leeds Law Society, help Leeds Law Society’s D&I committee instigate its inaugural D&I conference in September 2020. This was the first conference of its type held by any UK Law Society and, following its success, is now an annual event.

Gordons partner and member of the firm’s three-person executive board, Victoria Davey, said: “Catherine is the ideal person to be our of head of diversity and inclusion. She is hugely passionate about it, and this translates directly into her drive and ambition to ensure Gordons leads from the front regarding this very important workplace and societal issue. “Everyone at the firm is aligned in wanting to further enhance diversity and inclusion in the legal sector. Catherine will ensure we continue to deliver against that objective for the benefit of our people and clients.”


Eville & Jones appoints head of global talent Eville & Jones has appointed L o u i s e Rh o d e s a s h e a d o f global talent, where she will be responsible for establishing the strategic direction and execution of world-wide hiring. The Leeds-based firm, the largest private provider of veterinary public health professionals in Europe, has increased its workforce by a fifth in the past two years despite an industrywide recruitment crisis, and has sights set on becoming the world’s leading provider of official veterinary controls. As part of the hiring drive, Louise will be accountable for both employee recruitment and retention; leading the talent acquisition team to deliver the end-to-end recruitment for the business while also coaching and developing a team of consultants, to provide dedicated onsite support to internal and external customers. Louise will work closely with the director of people and senior stakeholders to ensure a smooth delivery of high-quality recruits, which includes facilitating the hiring of 100 vets over the next 12 months.Bringing with her over a decade of experience in the recruitment industry, Louise joins from International Procurement & Logistics Ltd where she was group resourcing manager for five years. Charles Hartwell, chief executive

officer said: “We’re excited to have Louise on board to strengthen our recruitment process and help build a solid infrastructure in which to

I am delighted to have joined the team where it is an exciting time as we embark on a period of change, modernisation and growth...

grow from over the next five years. We are investing in and empowering our people, providing opportunities to make a difference for themselves, the company, and society. Louise brings with her a wealth of impressive experience and will help navigate this further, creating efficient resourcing strategies for us to meet business needs and continue as a leader in veterinary public health.” Louise commented: “I am delighted to have joined the team where it is an exciting time as we embark on a period of change, modernisation and growth. It has been a pleasure getting to know my colleagues and learn from the experts within the industry and their fields.” Yo r k s h i r e B u s i n e s s Wo m a n

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Industry veteran launches new international aesthetic laser clinics Multi-million-pound investment as business plans to open ten clinics in the UK and create 70 jobs in 2022

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n ambitious UK-based venture to create a new international, modern brand of aesthetic laser clinics, combining the latest medical grade technology with a luxury spa-like experience, has been launched. Known as Élan Laser Clinics Group, industry veteran Anna McCartney heads up the business as founder group CEO with plans to open the first clinics in the UK in the next few months as well as building its presence in Australia. Supported by a multi-million-pound investment from international investors, the business will be headquartered in Leeds and is initially targeting the opening of ten clinics across the UK by the end of 2022, creating around 70 jobs.

Anna will combine her hands-on clinic experience with a strong background in operations, customer service and business development to help create a trusted and affordable, personalised laser and skin treatment brand. With increasing demand for a range of laser treatments from laser hair removal and tattoo removal to facials, skin rejuvenation, fat freezing and body contouring, the new Élan Laser Clinics will bring together the most advanced skin treatment technology with the skills of highly trained therapists.

The Élan Laser Clinics will use the latest laser technology to provide affordable aesthetic treatments, but within a high specification...

With almost 20 years’ experience in the health and beauty sector, Anna has spent 12 years with Sk:n, one of the UK’s largest chains of specialist skincare clinics. Having joined the company as a regional manager in 2007, she worked her way up to roles “Having spent my entire career in the including head of sales, operations beauty and wellbeing industry, I have director and mergers and acquisitions lots of knowledge of what to do, and director. More recently, she spent also what not to do, to create the best two years with Californian beauty clinic experience. I’m excited to be business The HydraFacial Company, bringing these learnings to a new latterly as senior director of global business where my passion and drive partnerships. can make a real difference,” explains

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Anna. “As well as being completely inclusive with treatments suitable for everyone, regardless of gender or ethnicity, we will also simplify pricing, offering complete packages for specific skin conditions, giving our therapists the freedom to offer bespoke treatment plans to meet the needs of our clients without incurring additional costs. “The Élan Laser Clinics will use the latest laser technology to provide affordable aesthetic treatments, but within a high specification, spa-like environment. We believe that the use of top quality equipment within a relaxing, luxury setting will also prove attractive to therapists – creating a positive company culture is central to our business model as it is only by caring for our team that they will be motivated to care for our clients.” Anna concludes: “We are fortunate to have the backing of international private investors to support our ambitious business plan which will see our first three British clinics open in the north of England by the summer, with a further seven expected across the UK by the end of the year. We believe thatÉlan Laser Clinics can become the leading name in skin treatment in the UK and we are also rolling-out the concept internationally as we grow our presence in Australia where we will be opening more clinics in the coming months.”


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Yorkshires Invisalign Queen launches groundbreaking new practice Qualify ing from Leeds University over two decades ago in 2001, Dr Hodgson is an internationally acclaimed cosmetic dentist and Leeds’ top Invisalign provider. This spring, she returned to Leeds as she opened her new high-tech cosmetic-focussed practice in the heart of the city centre, The Dental Architect. Her already successful, familyfocu sse d Wa ke f i e ld p ra ct i ce , The D ental Studio, which has been part of the community for over 50 years, has won countless accolades for both her practice and the team as a whole and for her work individually. The practice won awards in the Dental Awards 2020, were announced as the North’s Dental Awards Team of the Year in 2020, and Martina herself was named in the Dentistry Top 50 in 2021, amongst many other awards. The Dental Architect ‘s primary focus will be cosmetic dentistry; however, they will also offer a wide range of dental procedures for both private and corporate clients, such as – preventive hygiene, children’s dentistry, orthodontics, implants and general dentistry. Dr Hodgson is an internationally recognised Invisalign specialist and teacher who regularly speaks on Clear Aligner Therapy and Invisalign.

A top tier, Diamond-level accredited Invisalign provider, Dr Hodgson’s academic prowess meant that she was one of the first UK dentists to

I am so excited to be bringing my exciting new dentistry concept to Leeds. From being a student here more than 20 years ago to now opening the biggest cosmetic and Invisalign-focussed provider in the city, it feels so great to come full-circle.

gain a Postgraduate Diploma in Clear Aligner Therapy. Since then, her years of experience and excellence have led to her seat on the Private Dentistry Magazine’s Editorial Advisory Board. She is also a staunch advocate for women coming into the profession, as Co-Founder of Inspiring Women in Dentistry, where Dr Hodgson offers mentoring and support for women in dentistry. Dr Hodgson said: “I am so excited to be bringing my exciting new dentistry concept to Leeds. From

being a student here more than 20 years ago to now opening the biggest cosmetic and Invisalign-focussed provider in the city, it feels so great to come full-circle.” The Dental Architect is located in a stunning, historic Grade II listed building on Wellington Street. Originally a leather warehouse designed by Henry Walker in 1873, the beautiful, Victorian sandstone façade is complemented by the beautiful interior design, showcasing exposed brickwork, wooden beams and cast-iron pillars. Set over two floors, this stateof-the-art, luxury practice is a truly unique concept. The Dental Architect will offer standard dental services, but with a specialist focus on cosmetic dentistry, including In v i s a l i g n a l i g n e r s a n d te e t h whitening, Dr Hodgson has built up a solid reputation, with clients and colleagues alike often referring to her as ‘The Invisalign Queen.’ Since lockdo wn and the vast increase in Zoom and Teams calls, people have become aware of how their teeth look to others. D r Ho d g s o n s a i d : “ S i n c e t h e pandemic, we have noticed the ‘Zoom effect’ within our practice, with demand for Invisalign and teeth whitening going through the roof. We have spent so much more time looking at ourselves through a screen; patients have suddenly become so much more aware of their Dental aesthetics. The Dental Architect opened its doors on 22nd March and the practice is offering an incredible launch offer price for Invisalign, with FREE Zoom Yo r k s h i r e B u s i n e s s Wo m a n

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A rising star gets promoted through Harron’s ranks In the three years since she joined Harron as a trainee sales executive at its Royal Wells Park development in Crofton, ambitious Ellie rapidly climbed the ladder to be promoted to senior sales executive in 2021 and has started the new year on the next rung of trainee sales manager She’s now based at Harron’s office in Morley, Leeds, managing the development she previously worked at, along with two others in the Yorkshire region. “I’ve always been keen to progress and often looked to step up my responsibilities in my last role by assisting the sales managers as often as possible, so I was delighted when they put me forward for the trainee sales manager role. “I think having that site experience first was invaluable; not only do I know the teams on the developments well, I’m familiar with the challenges they face which puts me in a great position to assist them now. “Seeing a different side of the business is very exciting for me. I now have a much broader role, getting involved in the marketing and legal departments and learning new skills every day. There’s a real push to evolve the customer journey here and it’s great to be at the forefront of that. “In my time at Harron I’ve been so supported by every team, providing me with all the resources I need to develop

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professionally while being surrounded by the most gorgeous homes! I love that it’s a traditional builder delivering quality

versatile homes, so buyers are truly able to create the lifestyle they are looking for.”

Workwear specialists appoints new director Leeds branded workwear specialists Involution has appointed Nathan Cookson as its new operations director.

innovation plans, increasing turnover by 250%, 30 new staff hires, capital investment of £1.3 million and 700% physical expansion.

Nathan previously held the position of strategic development manager, working alongside department heads and directors to maximise the output and efficiencies of the business. Since joining Involution, Nathan has been integral in the company growth and

The Leeds based print, promotional and workwear supplier started in 1999 and has ambitious targets to achieve by 2025. Under Nathan’s management, Involution will be striving to double its production capacity and increase sales by 83% from £3.6M to £6.6M.


Eaton Smith strengthens personal injury team Eaton Smith Solicitors is delighted to welcome Lindsay Preston to their firm as a senior litigator in their personal injury team. Lindsay has over 25 years’ experience in all areas of personal injury law including accidents at work, fatality claims, public liability and occupiers’ liability claims. Lindsay also has extensive knowledge of the CICA scheme which enables victims of domestic abuse to claim compensation. She has supported numerous victims of domestic abuse and sexual abuse in successful applications to the CICA, priding herself on fighting for the best outcome. Lindsay Michael Ainsworth, founder and managing director said: “Nathan has been committed and driven since he joined. Integral in ‘moving the cogs’, he has had the vision and ability to get Involution where it is today, and his forward-thinking approach has allowed Involution to innovate and thrive during a time where many have struggled.” Tim Rahill, co-owner and sales director said: “This is a well-deserved promotion and reflects the significance and impact Nathan brings to our company. Now is not the time to stand still as we

is also a Trustee at Pennine Domestic Abuse Partnership allowing her to continue supporting domestic abuse charities. embark our next stage, striving for new and bold ideas. With his wealth of experience and appetite for enterprise, we look forward to Nathan embracing this next phase of innovation for our strong growth trajectory.” Nathan added: “We’re at an exciting stage of the business with impressive plans for the future. I’m looking forward to working alongside Michael and Tim to grow and digitally transform Involution. We’re making significant changes within the industry and although we have achieved a lot over this period, we have barely scratched the surface, and this is extremely exciting.”

Adele Whitfield, head of personal injury at Eaton Smith commented; “Lindsay’s appointment is important to our growth strategy and enables us to expand our personal injury work. Lindsay’s experience of working with personal injury clients is extensive and she does this work with compassion and empathy while fighting for the outcome that these clients deserve.” Of her appointment Lindsay said; “I am pleased to join Eaton Smith which is an ambitious firm with exciting growth plans. The personal injury team work hard to get their clients the outcome that they deserve while focussing their attention on high quality client service and I am proud to now be a part of that.” Yo r k s h i r e B u s i n e s s Wo m a n

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Managed Service to help busy entrepreneurs build their brand Yorkshire-based tech firm socialsendr which helps freelancers and small businesses build their brand on social media has launched a new Managed Service

Socialsendr is an app which allows busy sole traders and entrepreneurs to post on Facebook, Twitter and LinkedIn in double-quick time. But now socialsendr has launched a new Managed Service which gives growing businesses a professionally-run social media presence at a fraction of the cost of hiring its own staff.

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C r u c i a l l y, i t a l s o m e a n s entrepreneurs will have more time for other things, safe in the knowledge their social media is in the hands of professionals. As well as posting content provided by the business, the Managed Service schedules additional posts, keeping the brand visible and relevant to its customers.


like having your own social media manager but without the costs.” The Managed Service costs just £49.99 a month and puts social media output into expert hands, leaving those running businesses more time to do what they do best. Emley-based Michelle, a former sales director at Apple and Cisco who has 30 years’ experience in the world of technology, added: “As a business grows, its public face and interactions need to mature and develop too and our Managed Service brings a professional touch to lift a business to that next level. “We might take the social media management off the hands of the person running the business but they will still be involved providing the latest company news and updates while we optimize that content and create and schedule additional posts which helps develop and maintain relationships with customers.

Entrepreneur and socialsendr founder Michelle Cowan said: “Socialsendr was created because we know that for start-up businesses time is of the essence and social media marketing probably isn’t at the top of the priority list. “However, social media is hugely important to new and growing businesses and is vital to growing a brand and building a trusted reputation online. “The socialsendr app allows businesspeople to take control of their social media and our new Managed Service takes that a step further. It’s

“The socialsendr app is the perfect low-cost solution for start-ups but as the business grows and evolves so does what socialsendr can offer. Socialsendr’s Managed Service helps start-ups grow and move to the next level while giving back valuable time to the person running the business.”

As a business grows, its public face and interactions need to mature and develop too...

The £49.99 fee includes the £9.99 a month subscription for the socialsendr app and covers 20 brand posts a month. There will also be a fortnightly reminder to the business owner seeking news and updates to ensure the posts remain specific and relevant. “The Managed Service is all about giving time back and adding a professional touch,” said Michelle. Yo r k s h i r e B u s i n e s s Wo m a n

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Milly Johnson All images thanks to Roth Read Photography

Two years ago, Yorkshire Businesswoman editor Gill Laidler was a guest at the Yorkshire Society annual awards dinner in Leeds and was so impressed with the speaker, she was determined to get her not only to speak at a Yorkshire Businesswoman event but appear in the magazine too. Welcome author, poet, joke writer, speaker and Yorkshire Businesswoman ambassador Milly Johnson.Here’s what she had to say. “I can’t remember a time before I didn’t want to write. I wanted to make people feel reading my books, the way I felt reading those written by other people. As a child, I wrote stories and poems, ditties and jokes, I always carried a notebook and pen at all times,” she told us. “I discovered a stall on Leeds market that sold hardback notepads cheaply and when I was writing in them, I felt like I was writing in proper grown up books. Problem was, I thought writing books was a dream too far as a friend at school was excellent at literature and all the school prizes went to her. I did excel at drama though, so took that as an indicator that maybe I should follow that I wrote my first career instead,” book whilst I was she continued. “I still working at the enjoyed acting, but building society. It more the glamour was a paranormal of it, I had projected romance about a myself straight young woman and into picking up my an older vampire, Oscar,” she mused it was rubbish... “but as it happened all my drama training helped because I now do lots of after dinner speaking and have become a confident performer!” When she left school, Milly went to Exeter University to study drama and education. “I should have done English, I regret that,” she added. “I also wasn’t bohemian enough to do

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full on drama, so I followed a vocational degree as a teacher, that was another mistake.” After leaving University Milly got a job as a trainee accountant in a Leeds Building Society. “What a job mismatch that was. I got it because my mum knew someone who said they would give me a job, so I took it. I didn’t want to teach or act because I realised that the writing bug never left me, so I got on with the day job, got home and started to write my magnum opus,” she explained. Because Milly knew the day job wasn’t really for her, a succession of jobs followed, none of which satisfied but she did pick up a lot of life skills and experience along the way all of which gave her a scrapbook to call on when she started to write professionally. So, when did Milly write her first book? “I wrote my first book whilst I was still working at the building society,” Milly told us. “It was a paranormal romance about a young woman and an older vampire, it was rubbish,” she laughed, “but at the end of it, what a sense of achievement that I had completed it. I had no life experience so it was bland and unpublishable, but I didn’t care, I’d done it and thought if I’d completed one, I could do another. The first book I wrote that was published was in 2004.” “I chased my first agent on and off for fifteen years,” she said. “They wanted to accept me because they admired my tenacity, but I needed to be


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good enough and I wasn’t. I could not have written the sort of books I write now when I first started off, I needed to be kicked around the ring a few times and learn something about life and have something to tell. After every rejection I would try and forget about writing, tell myself I just wasn’t cut out for it and get on with normal life. Then the urge would creep upon me again and that voice telling me that this was all I really wanted to do so I had to keep trying. When I hit forty, I just went for it: it was now or never. I wrote a personal story based on my pregnancy journey which I travelled with two of my best friends. It was set in Barnsley, it was crammed to the gills with Yorkshire sayings, Yorkshire people, Yorkshire places and it was called ‘The Yorkshire Pudding Club’. I thought ‘if Barnsley was good enough for Barry Hines, then it’s good enough for me’ and lo and behold - I secured the agent at last and she got me a publishing deal from someone prepared to take a chance on me.

Inspiration So, where does the inspiration come from to write a book? “It can come from anywhere,” Milly explained. “Sometimes from a single character, sometimes from a story I’ve read in a newspaper or a personal experience and sometimes from a title I wanted to use. My last Christmas book ‘I Wish it Could Be Christmas Every Day” came from the song, I thought it was a cracking title, so I found a story to fit it. One of my favourite characters I read in the Yorkshire Post about the features in this book, is an elderly gay sale of the village of West Heslerton. gentleman called Charlie, he doesn’t ‘The Magnificent Mrs Mayhew’ came really do much but he’s like a scented from watching Melania Trump on TV candle who sits there and just emits and imaging how awful it must be to this light. I receive more letters about be so bullied and trolled. I wanted this man than any other! ‘The Perfectly to know what was going on behind Imperfect Woman’ came from a story her eyes. ‘The Woman in the Middle’

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came from my own experiences of being in the sandwich generation, worrying about children and elderly parents whilst trying to squeeze in a full-time job and a life for myself. So, inspiration comes from everywhere. So how much research is involved in


writing a book? “Well for me, as little thinks I really know what I am talking as I can get away with,” she explained. about without boring them with my “Authors can trip themselves up writing new found knowledge or making daft about things they don’t know about schoolgirl errors. and have to research so if I do have to go on a crash course to support “My most heavily researched book was my writing, I make sure I jot details one I wrote about birds of prey. It was around here and there so my reader marvellous fun flying and learning

about birds at the Falconry Centre in Thirsk where I now visit as often as I possibly can. I never assume I know something when I don’t. I once rang up a priest to ask him what he would say to one of his flock if they confessed to him that they’d been poking holes in condoms so his wife would fall Yo r k s h i r e B u s i n e s s Wo m a n

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pregnant. I’m glad I checked because what I thought he’d have said was way off,” she laughed. Another rule is not to base characters on people I know, I don’t want to get sued! Even if my characters start out based loosely on someone I know, by the end of the book they will have evolved into their own personalities.” Writing a book is a real back and forth process as Milly explains. “It takes anything from six to nine months for me to write a book depending on how

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it’s amazing what you can find inside you when you give it the space to come out...

many other things I have going on in my life at the time. I write in layers, for example I can do a first draft in six weeks, then it will go to my editor for evaluating. It’s then returned to me to make any changes. I then do another edit to pat it all into a timeline, then another to check on continuity, then another to enhance everything!” Milly also writes jokes! “I’ve always loved jokes,” she said. “I had a massive cache of joke books that I auctioned off for charity, there were thousands


do say to me that they’d love to write a book but don’t know where to start. My reply is that I don’t either. I haven’t planned any of mine, I just set off and see where it takes me and it’s amazing what you can find inside you when you give it the space to come out. Don’t make the mistake of saying you’ll do it when you retire, it’s hard work. The first couple of thousand words are easy, after that it becomes a slog and separates the devotees from the failures. If you only wrote three hundred words per day – one double-spaced side of A4 (weekdays only) - by the end of the year you’d have a book’s length.” Great advice from someone who has just finished writing her twentieth full length novel, completed a book of poetry, four ebook shorties and a novella plus hundreds of short stories.

Fact File:

collected over forty-five years and I’m still buying them. When I was earning peanuts working at the building society, I approached a greetings card firm to see if they would buy my four-line humorous verse. They told me that they were about to launch a range of cards which would feature something similar and would I like to have a go at writing something. That range was Purple Ronnie and I became its ghost writer,” she explained. “I earned more money per card than I did working at the building society for two full weeks!

Inspiration

no longer with us. Ten years later, the week before I found out I was pregnant I was made redundant so I wrote to lots of greeting card firms asking if they would buy my jokes. They did and that became my fulltime job for years and I loved it. I still write jokes now and I am working on putting them together in a joke book, a long overdue project. I also want to write a poetry book, a crime novel and my next romance novel. I love what I do but I need a better worklife balance, I find it impossible to say no, I’ve seen too many strangers over the past couple of years and not enough friends.”

“I never thought anyone actually did So, what advice to anyone thinking it as a full-time job and I have never of writing a book would Milly offer? forgotten the kindness of the man “It’s not going to write itself, so who gave me a break, sadly he is procrastinating won’t work. People

Husband: Peter – he’s an antiques dealer Children: Tez who is 23 and George who is 22 What car do you drive? A gorgeous red Jaguar Where is your favourite holiday destination? I never get tired of Venice. Where is your favourite place in Yorkshire? York. I love everything about it. What is your favourite food and drink? Everything apart from mackerel, marzipan, offal and whiskey. I am very partial to a Grand Marnier and a heavy red wine. Which is your favourite restaurant? The Ivy in York What do you do in your leisure time? I love the cinema experience. I love box sets, reading other people’s books and going to the theatre. I’m also a crafter. I used to be really good at woodwork and I’d like to get back into that again.

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Life is a journey for Siobhan As she got older, Siobhan Daniels became increasingly disillusioned with life, people were working long hours, not finding the time to spend with family and friends, herself included, she felt marginalised at work as an older women and was struggling with the menopause, so when she reached her 60th Birthday in 2019, she decided to retire from the BBC after 30 years working as a TV presenter, reporter and producer. However, Siobhan certainly wasn’t going to sit back and put up her feet, she decided it was time to embark on a motorhome adventure, travelling the British Isles to champion positive ageing. “It was a scary time,” she admits, “I put my flat on the market, sold most of my possessions then looked for a motorhome that would become my new home.” She chose an Autotrail Tribute two birth costing nearly £40,000. It has all mod cons, toilet, shower, cooker, microwave, fridge freezer and central heating, she calls her ‘Dora the Explora’! Naming her adventure ShuvonShuvoff, Siobhan set up a blog and set off on her adventures. She wasn’t always that adventurous however. Growing up, she didn’t have a burning desire to follow any career but when she left Notre Dame Grammar school, she trained as a State Registered Nurse at St James Hospital in Leeds. Her first job was as a dental nurse during the day and making coffees at The Flying Pizza restaurant after work. After her daughter Samantha was born in the late 1980’s, Siobhan

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taught herself how to type, passing her exams which enabled her to get a job as a receptionist with the BBC. “This meant I was eligible to apply for the BBC trainee reporter scheme alongside 7,500 other people, securing one of the 26 places,” she added proudly. A complete change of career followed when Siobhan started presenting her own radio programme. “I was very proud to work for the BBC and loved presenting my own radio programme. I was able to get out and about meeting people and liked being able to share their news stories.” Soon the lure of working in TV took her to Look North in Leeds then on to BBC South East Today in Tunbridge Wells where she remained for 20 years. But being in the media can be a pressure for women, particularly as they age,” she explained. “There is still a lot of work to be done to stop age discrimination in the industry in my opinion. The worst is feeling invisible and voiceless the older I got working in television news.” So, with motorhome purchased, Siobhan set off on her adventures.


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“Looking back, I cannot believe how I faced my fears. I started doing a few trial runs at camping places locally to get used to setting up, connecting the gas and electric, filling the water tank and emptying the loo!” she explained. “But once a Yorkshire lass always a Yorkshire lass and that was why I

wanted to start my adventures of van life in the county. “I started at Pool Bank Farm on the outskirts of Otley which has the most fabulous views over Wharfedale. It was lovely to walk around the Dales; I got a real sense of belonging. My plan was to

have no plan, I just wanted to go with the flow and this is really what I have been doing for the last two years, despite surviving awful storms, the worst rainfall since records began and being stuck in a field in Norfolk for five months during the lockdown. “People often ask me if I get lonely or afraid on my own, but the honest answer is no, not at all. During my travels around the UK I have written for several national magazines and newspapers, have given inspirational talks, including some at Women’s Institutes and over the two years I find myself reflecting on what I have achieved. When I was younger I wish I had followed my dream to travel more but all the good and bad times in my life have got me to where I am now and I love my life on the road and hope it inspires other women to go off and have adventures. My advice to others would be to be brave and believe in yourself. Don’t let anyone break you and make you doubt yourself, live life the best way you can and most of all, be kind, kindness is a strength not a weakness.”

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What do you know about Apprenticeships? Whatever you think you know, might not strictly be true

You could use an apprenticeship to upskill whilst in your current role. Remain in the same job, maintain your current salary and learn and develop your skillset at the same time.

Apprenticeships aren’t just for school leavers

Apprentices don’t necessarily mean one day a week outside of the business

Apprenticeships are open to anyone aged 16 or over, and although they may be more prevalent in the minds of school leavers choosing their initial career paths, they are by no means limited to this age group alone. An apprenticeship may be the perfect fit for someone later in life looking for a career change, a lifestyle change, to quantify their skills & knowledge or just looking to further develop themselves.

There is much more flexibility in the 20% “Off The Job” learning commitment than just taking a day out of the business. This could be a study day off site, but it could also be shadowing colleagues, leading a specific project or working with another team within the business. Anything that sits outside your day to day job, which allows you to grow your knowledge and develop an understanding of the qualification you are working towards, counts towards this 20% off the job learning.

Apprenticeships aren’t just for entry level qualifications If you already have qualifications, recent or historic, there are still ways for you to further your learning, using an Apprenticeship. There are offerings in levels equivalent to A-Level, Degree and even Masters that can be fully funded for up to £27,000. Source: https://www.gov.uk/government/publications/apprenticeships-off-the-job-training

Kirklees Apprenticeships for All is part funded by the European Social Fund and managed by Kirklees Council. It is delivered across the Kirklees District alongside our delivery partners; The University of Huddersfield, Kirklees College, Kirklees Active Leisure, Thornton & Ross Ltd and Connect Housing Association.

Contact the team today and find out more! Web: www.apprenticeshipsforall.co.uk Tel: 01484 221000 and ask for “Apprenticeships” E-mail: apprenticeshipsforall@kirklees.gov.uk


“Everyone has made an impact on me today and they have taught me to be optimistic. This event has really opened my eyes to other careers and the types of amazing places you can work at.”

Inspiring future generations of women Wellington Place has teamedup with Leeds-headquartered Ahead Partnership to host its annual Women of the Future event, aimed at engaging with and encouraging students from schools across Leeds to learn key life skills and meet inspirational women at all stages of their careers from the businesses based at Wellington Place. Held in celebration of International Women’s Day the leading urban quarter welcomed 42 young women from three secondary schools across the city to take part in a morning of interactive activities designed to inspire them to think about their individual skills and goals for the future. Volunteers from businesses across various sectors located at Wellington Place, including HMRC, Netpremacy

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Dominique Murray, marketing manager and head of customer experience at MEPC, the developer and asset manager behind Wellington Place, said: “We have been working with Ahead Partnership for a number of years now, helping to improve young people’s employability and life skills and enabling them to build a more confident future.

“The Women of the Future event provided attendees with the invaluable experience of witnessing first-hand the opportunities available to them through business communities and working environments such as Wellington Place. We’re delighted with the feedback from this year’s and New Street Consulting, engaged event and want to extend our with the young women through open thanks to all of the organisations discussions and guided them through and volunteers who took part to a variety of tasks relating to networking, help inspire the next generation of goal-setting and life skills, to help women in the workforce.” them realise their potential and think positively about opportunities beyond Megan Lipp, head of development at Ahead Partnership, added: “Since school. our partnership began, it has been The attendees also took part in office fantastic to work closely with tours of various businesses, taking organisations located at Wellington in modern designed workplaces and Place to help improve social mobility introducing them to the wide range in inner-city areas of Leeds. The of sectors and jobs available to them strength of the feedback that we within the city, including law, tech, have received from the students who took part in this year’s Women and the built environment. of the Future event demonstrates Following the event, a number of not only the importance of giving attendees said it motivated them to young women exposure to different work harder at school and commented employers and sectors, but also the that the e ve nt changed their positive influence that inspiring perspective of an office environment business locations such as Wellington Place can have on young women from negative to positive. considering their future career One Year 9 student commented: opportunities.”


Wild PR secures flurry of new clients PR and communications specialists Wild PR has been appointed by a pack of three new clients, strengthening its client roster for 2022.

W

ild PR has been appointed by businesses and organisations including Manchesterbased office design and fit-out specialists Opus 4, leading hair transplant and dermatology clinic Aventus Clinic based in Hertfordshire and the award-winning Huddersfield Literature Festival. The agency will be offering a range of services to these new clients including traditional and digital PR as well as social media content creation and community management. These new clients add to a further ten secured by Wild PR in the past

It’s been a really busy and exciting start to 2022 for us at Wild PR. We’ve secured some really fantastic new clients...

12 months, as the agency continues to accelerate towards doubling its turnover in 2022.

Based in Huddersfield, and founded in 2014, Wild PR works with clients in the travel, health, property, manufacturing and professional services sectors. The agency specialises in developing purpose-driven strategies and ide ntifying tactics needed to achieve the best possible results through a mix of traditional and digital PR, SEO focused content creation and social media. Katrina Cliffe, managing director said: “It’s been a really busy and exciting start to 2022 for us at Wild PR . We’ve secured some really fantastic new clients and we’re really excited to begin working on bespoke strategies for them all. “For all these new clients, we’re dedicated to achieving high-quality press coverage and supporting SEO objectives through the creation of targeted onsite content. Our team of specialists are raring to go and help these new clients achieve their wildest ambitions in 2022.” Yo r k s h i r e B u s i n e s s Wo m a n

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Charity director inspires girls on International Women’s Day

On International Women’s Day, Penny Appeal’s senior director of growth, Ridwana Wallace-Laher, spent the morning addressing a group of year seven girls from Carlton Bolling College about her path to success. During the speech, the teacher-turnedcharity director guided the girls through her own journey, the steps she has taken to reach where she is today, and the important lessons she learned along the way.

Always surround yourself with positive people. Enjoy your school life. Soak it all up. You are surrounded by phenomenal people...

Ridwana, who was recently highlighted in the media as someone “breaking down barriers in the Islamic charity sector,” oversees several of Penny Appeal’s key departments, including m a r k e t i n g , c o m m u n i c a t i o n s , a senior level, Ridwana was perfectly fundraising and donor care. As one equipped to motivate and inspire of the most hardworking and visible the girls to incorporate the values of veterans of the charity’s events and resilience and respect into their lives. fundraising work, she has become a recognisable face who is well known “I work very hard – it is difficult, and liked by many of the charity’s sometimes you are faced with challenges donors. – but you have to push yourself, keep going, and surround yourself with Being a Muslim woman who works at positive people,” Ridwana told the

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students. “Always surround yourself with positive people. Enjoy your school life. Soak it all up. You are surrounded by phenomenal people – your t e a c h e r s , y o u r f a m i l y, y o u r friends – from who you will learn a lot from throughout life. Always try your very best, because sometimes these opportunities don’t come again. Take advantage of these opportunities, so one day you can look back and think, ‘I gave it my all’ – that’s a wonderful feeling to have.” As a mother of two daughters, Ridwana is dedicated to be the best role model she can be, so that her girls are open to all the opportunities and chances that life can offer them. This International Women’s Day, she wished the same for all the girls in the audience – that each of them will go away inspired to be the best person they can be, to follow their dreams, and to do the things that really matter in life.


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WACCL was founded by three local businessmen, Tim Welton, Andy Turner and Ian Taylor and has so far raised more than £400,000 for local children’s charities.

John Horvath is the current Chairman and he and the committee are busy planning a very special occasion. The lunch, which was forced to stop due to the pandemic, made a triumphant return last year to a new venue: Capri at the Vine,

on the outskirts of Wakefield. Although, a smaller venue the event was just as special with 168 generous party goers raising over £20.6k for local charities. Proceeds from previous years’ events have been donated to various charities which support

children and their families in the Wakefield District: Levi’s Star. My Burns Club, Star Bereavement, The Laila Milly Foundation and The Performance Academy at Theatre Royal Wakefield. Tickets cost just £50 and include a sumptuous three course lunch, table magician, entertainment with lots of prizes and fun. All of this in aid of wonderful local causes. Yo r k s h i r e B u s i n e s s Wo m a n

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Wedding planners join forces to offer ultimate ‘big day’service Two of the UK’s leading wedding planners, who have worked on some of the nation’s most prestigious celebrations, are now pooling their talents in a formidable collaboration. area – there’s nothing really like this in the world of wedding planning outside London. Jane and I are both at the top of our game and the special combination of skills we each bring to the table provides a synergy that’s second-to-none.” The two experts will work together to help couples and their families plan every aspect of their dream wedding in the months and weeks leading up to it, and ensure the big day itself runs perfectly smoothly under their direction. Both are highly experienced in handling complex celebrations involving multiple sites, large numbers of guests, a huge list of suppliers from A-list musicians to toilet block providers, and VIP guests.

Photos by Lucy Dennis Photography: Helen Davies (black jacket) and Jane Nordli (denim jacket)

H

elen Davies and Jane Nordli, who both live in Yorkshire, have spent years honing their skills independently as experts in their field – Helen is perhaps best known for transforming East Yorkshire’s Rise Hall stately home into an award-winning wedding venue when it was owned by property developer and TV presenter Sarah Beeny, while Jane is renowned as the former head of catering and hospitality at the

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historic Castle Howard, near York, site of some of the nation’s most glamorous events. Now, for 2022, the pair have decided to join forces, enabling them to deliver a first-class wedding planning service to couples around the globe who wish to marry in England. Helen said: “Together, we are creating a unique proposition for the Yorkshire

Both businesswomen also own fiercely guarded ‘little black books’ that give them a direct line to some of the country’s finest venues and suppliers. “We have both built up some excellent working relationships over the years as well as considerable knowledge of venues and suppliers,” said Helen. “A couple’s wedding day should be one of the most memorable occasions of their lives, and we are committed to pulling out all the stops to make sure every guest leaves with unforgettable memories of a magical occasion.” Jane has been involved in a dazzling array of high-profile events at Castle Howard, featuring Royal guests, pop stars and rock legends.


She said: “I’ve worked with internationally renowned wedding planners and understand that it’s not just one person, it’s a whole team effort behind these huge, awesome events, and Helen and I will bring that same level of class, creativity, and capability to the table. “My background in hospitality is a real asset as catering is such an absolutely crucial element of any wedding – it can make or break the day. I understand the importance of working with the best of caterers and fully appreciate their needs, too.” The duo aims to be the strongest wedding planning team in the North, based on not just their long list of considerable skills and experience, but a shared passion for delivering perfectly planned, beautiful events. Jane added: “We have known each other a long time but have never felt that we were in competition, more like allies in the wedding world! Our mutual respect

and trust has grown into a firm belief that collaboration will be a great success and the plan is simple – our clients will get the best possible wedding planning service that’s available in the North of England.” Helen and Jane can help couples and their families start from scratch by brainstorming concepts, scouting for venues, sourcing suppliers, and turning a blank canvas into a detailed picture of their dream wedding. They’re also able to support people whose wedding is already approaching but perhaps need a bit of last-minute assistance to pull all the loose ends together and be on site to manage the big day itself, alleviating the stress and allowing them to relax knowing everything is under control. Helen said: “Many people are now choosing to hold their celebration at their own home, usually with a marquee in the garden, and that can often prove more complicated than they perhaps anticipate! Jane and I also have bags of experience with this and are more

than happy to help ensure everything is in order so that the family and guests can focus on enjoying the occasion.” Kim Marsh of the Yorkshire Party Company, which specialises in finedining bespoke catering and event planning, said: “I’ve worked with both Helen and Jane for many years and think their collaboration is a fabulous idea. They each possess impressive skillsets and as a team will be simply unbeatable. “They’re wonderful to work with, so calm and unruffled, and if anything needs doing, you can rely on them to get it done – even if it’s herding escaped sheep, which has actually happened to us! “I have total confidence in their brilliant new partnership and am looking forward to working with them, nothing is ever too much trouble for them, and no problem is insurmountable. These are two lovely people who are completely committed to giving their clients an outstanding service and I wish them the very best of luck.” Yo r k s h i r e B u s i n e s s Wo m a n

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The style Whisperer Aleksandra Olenska, 42, is a lifestylist, based between Paris and the UK, who holds a fabulously colourful background from within the world of fashion and now helps an international portfolio of female clients to up-level and live authentically stylish lives. Having studied The Masters in Fashion Design at Central St Martins in London, Aleksandra enjoyed over 20 years in the heart of the fashion world working as creative director for brands including Chanel, Celine and Vanessa Bruno, with styling projects for Vogue and Harpers Bazaar. She has styled Kylie Minogue and created her own line of shoes for Topshop and a jewellery line that has been worn by Kate Moss. Following a challenging change in her own life which saw her relationship break down, Aleksandra questioned all that she knew and believed where her life was going. As she struggled through her depression, she started to question what really made her happy. She found solace in daily rituals and learnt to be kinder to herself and in having fun with fashion, expressing herself through colour and playful styling, so developed an inside out approach to supporting modern mid-life women to rediscover themselves with her signature ‘Inside Out Style Identity’.

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Having built herself back up from a depression that saw her lose weeks when she took to her bed, she has now reconnected with herself at a core level and wants to help other women who may be feeling a little lost to do the same. “Self-expression through fashion has always played a key Self-expression part in my creative life,” she said, through fashion has “and I am using this to help other always played a key high achieving women tap into part in my creative the power so they can evolve and life,” she said, “and I feel more confident.” Combining am using this to help styling with her empathic good other high achieving listener skills and all what she has women tap into the learnt on her own self development, power so they can Aleksandra helps women identify evolve and feel more who they really are so they can confident...” live the life they desire. Having lived and loved attending all the best parties, travelling the world and hanging out with the fashion pack Aleksandra has certainly experienced life in the fast lane of glamour. She believes true style comes from finding your own version of happiness, then embodying this in the environment you create


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around you, from your home, to wardrobe, to your mindset. Aleksandra was brought up in the North of England in a tight knit Polish community. Penny Martin from The Gentlewoman magazine once said Aleksandra had clearly inherited her ‘steely confidence’ from her truck driving grandmother who was in the Polish army. Speaking Polish before English, she always considered herself to be more European than English. She travelled extensively

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Her parents instilled a culture of independence and hard work, but though creatives themselves, they had academic ambitions for Aleksandra and creative fields were frowned upon for ‘bright girls’. They had ambitions for her to become a lawyer, or at least marry one!

her creativity, Aleksandra was led by her parents, teachers and academic abilities to study English literature but here she did harness her creative talents by making costumes for the plays in the media department and creating a job for herself at the university magazine as fashion editor. By the second year of her degree, she was writing for The Guardian and making jewellery at night which she sold through Urban Outfitters.

With no idea of how to embrace

“Around that time, I was lucky enough

as a child meeting powerful and interesting people including the then Polish President Lech Walesa.


Aleksandra’s steps to success:

to secure a job with Dazed and help clients discover these, to find Confused which proved a catalyst for their personal versions of happiness, me to carve out a career as a creative creating environments to support director,” she said. “An internship that,” she explained. “I believe turned into a full-time job and once that beauty and style are far from I learned that this type of job existed, superficial and are the very essence I was hooked my career was born.” of humanness because they help tell However, the untimely death of her your story.” father when she was just 30 led to her turning down an opportunity of Aleksandra’s unique Next Level You a lifetime in New York but gave her method, helps clients to discover their the opportunity to start working with ‘Inside Out Style Identity’. Her unique individuals internationally. eye, stylish wit and experience are what her clients love about her. She “In my work with private clients, I understands that the modern mid-life look at things such as grace, charm woman doesn’t want to be defined and refinement, simple pleasures, by her age but feel effortlessly stylish daily rituals and well-made things, and elegant with that cool modern the true essence of luxury living. I twist we all crave.

Step 1: Clarity – peel back the layers to discover your identity that’s linked to your core values. Step 2: Defining the evolved and refined version of you and the style that is a representation and expression of who you really are and the new reality / world you want to create for yourself. Step 3: The purge – getting rid of anything that no longer serves you, emotions, memories, beliefs, stories and of course any items of clothing that feeds into that. Step 4: Making a shopping list of items to replace and perhaps new editions. Step 5: Search and rebalance, finding and exploring the new style identity. Step 6: Styling – integrate your new purchases / new style with your current lifestyle. Showing you how to put together outfits so that they feel ready for every situation and style your new environment. Step 7: Dating yourself – this is about getting comfortable with the new you and embodying the next level so you can feel the quiet confidence and inner calm to just be present with yourself. Step 8: Continual coaching to support in order to fully step into the confidence of being the new version of you in new situations. There are a number of packages that Aleksandra offers: Evolve and Reinvent signature package in person personal styling and coaching sessions also available virtually. The Next Chapter, 2 month online; Reinvent yourself, a one day retreat available both online and in person; Restyle your Life, a two day intensive course and Evolve and Move Forward a four day complete accelerator.

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Company of the Month

Hat-trick of new recruits for growing financial firm Northern Accountants

James Heighton

Paula Kingston-Heath

Yorkshire-based firm Northern Accountants has expanded its workforce with the appointment of three key hires following a year of record growth leading to a 30% increase in revenue. The trio of recruits coincide with promotions for existing colleagues too, as the business focuses on continuing to build its industry-leading service levels and innovative products offering for small and medium-sized companies. Joining as head of internal services, Toni McCoy will oversee the internal services team to ensure clients receive the highest levels of service and delivery. An experienced management accountant, Toni previously ran her own practice and will use her leadership skills to provide specialist training and development to her fellow Northern Accountants colleagues. She heads up a team that includes newly promoted duo James Harrison and Tyler Boston who have moved into the roles of senior financial controller and junior financial controller, respectively A specialist in management accounting, James Heighton has been appointed as client manager and will be part of

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We are incredibly proud of the business we have and central to that is our people and our culture. The new team coming in are a really good fit for us...

Sally Claxton’s external services team. They will both be supported by Sarah Lockwood and Sophie Hill who have progressed in their roles to become senior financial controllers. The third hire is Paula Kingston-Heath who has joined as group business manager. Her primary responsibilities revolve around ensuring the entire organisation is running smoothly and that clients are supported with everything from accounting records to tax advice. Meanwhile, Jayne Waugh has moved

Toni McCoy

into the position of head of cloud accounting services with the aim of helping customers access real-time accounting information via datadriven technology. And finally, Shaun Lindley will manage the business’s new self assessment company. Speaking about the organisation’s growing workforce – which now stands at 16-strong – Phil Ellerby, CEO and founder of Northern Accountants, said: “We are incredibly proud of the business we have and central to that is our people and our culture. The new team coming in are a really good fit for us and are only going to make us stronger and build on already impressive service levels. In terms of the promotions within the team, they are thoroughly deserved and from our point of view, it is really important we recognise our team and consistently provide an environment where they can continue to develop.” Established in 2008, Northern Accountants has bases in Leeds, Ilkley, Doncaster and Hull, and delivers a full range of accounting services including year-end accounts, management accounts, bookkeeping, payroll, R&D and tax planning.


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Former rugby league referee donates her RL collection

A collection of unique Women’s Rugby League memorabilia has found a new home in Huddersfield - the birthplace of Rugby League.

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he collection, which belongs to former Rugby League referee Julia Lee from Huddersfield, has been added to the Rugby Football League Archive at Heritage Quay the archives service for the University of Huddersfield. The items Julia is donating include a signed England Wildcats rugby shirt, scrapbooks, photographs and a rugby ball signed by the Great Britain Lionesses who toured New Zealand in 1998 The formation of a special collection of women’s rugby league material in the Rugby Football League (RFL) archive at He ritage Quay is being funded by the National L o t t e r y

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Heritage Fund as part of a project called Life with the Lioness. Julia, the first woman to referee men’s Rugby League in the 1980s, is leading the project which aims to uncover documents, celebrate the history of women in Rugby League and inspire future generations. Julia is delighted that her collection has been accepted by Rugby League Cares, a charity which offers support to players and former players, and deposited at Heritage Quay. She is keen for other former women RL players and supporters to get involved.


“We are trying to get in contact with previous Lionesses and women who have supported rugby league throughout their lives,” she said. “If you have any items of interest you might like to share, or stories o f p l ay i n g, c o a c h i n g o r y o u r involvement in women’s rugby league please get in touch with us and help to raise the profile of the women’s game. As well as encouraging contact from former Lionesses, The Life with the Lionesses project is looking for

volunteers to help with cataloguing the collection.

We are trying to get in contact with previous Lionesses and women who have supported rugby league throughout their lives...

Dr Becky Bowd, university archivist at Heritage Quay, said: “I’m delighted to add Julia’s collection to the RFL Archive at Heritage Quay. The Life with the Lioness project is a fantastic opportunity to raise awareness of women’s contribution to rugby league. “Women are currently under-represented across many of our collections, but especially so in the RFL Archive. We hope this project will uncover stories and collections that will lead to increased female representation in the RFL Archive.” Yo r k s h i r e B u s i n e s s Wo m a n

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What is optimal health and why should we care? Author: Nicki Campbell, holistic health and lifestyle coach

Optimal Health is a term increasingly being used in the health and wellness arena, and is defined by The World Health Organisation (WHO) as “a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity” But what does this actually mean? Living with optimal health is about awareness and understanding, of

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where we are in any given moment, of what suits our bodies, what enhances our health, and what our needs are. It is a joy in living, a real appreciation of


what it is to have a healthy body & mind with which to experience the many pleasures of this world. Having faith, and ‘knowing’ what is possible in relation to health and wellbeing is fundamental to this. Studies show that less than 10% of the population live with optimal health, the remaining live somewhere within the spectrum illustrated below, the majority in a place of sub optimal health: The challenge we face in the busy, fast paced, multi-tasking world of today, is how we get to and stay at the upper end of this spectrum. When there are only so many hours in the day, it’s easy to convince ourselves that the minor niggles, physical symptoms, anxiety, low mood, and feeling tired most days is ‘normal’. Add the complexity of female hormones to the mix, and it can simply feel too much effort to do something different. But if we don’t make time for health, we soon have to make time for illness Fortunately, the body is a very clever well-oiled machine. Moment by moment, it is sensing and monitoring our internal and external environments, making minor adjustments, striving to keep it in tip top condition. It isn’t a miracle worker though! Some active participation is required to

stop us burning out these delicate and finely balanced systems and processes. Living a healthy life, is about consciously and actively helping and supporting the body we live in, providing it with the optimal environment it needs to stay in balance. When our body is in balance, so is how we feel, how we think and how we perform. Life feels pretty amazing. Upwards of 70% of chronic disease is created by our lifestyle choices - how we nourish and nurture our bodies and minds. Right now, in women’s health we have an alarming rate of heart disease, breast cancer and diabetes - to name just a few. Whilst a very small percentage of these may be gene related, the majority are influenced by the lifestyle choices we make. That’s a tough message to hear, I know. But symptoms, niggles or low energy, are warning signs that the body is not in balance. It’s our responsibility to pay attention to them. Aiming to live in a place of optimal health reduces our likelihood of developing lifestyle related disease and illness. So back to my original question, should we care? If we want to influence our health outcomes, lifespan (how long we live) and more importantly health span (how long we live with good health), then absolutely - yes.

My top 5 suggestions to start your journey: 1.

Let go of the belief that ageing and disease is inevitable and start believing that you have as much influence, as the steps you’re willing to take.

2.

Accept that ‘one size does not fit all’. Some people need to put more effort in than others, and the approach that works for your friend may not work for you.

3.

B e c o m e a w a re o f y o u r diet, your sleep patterns, your thoughts, your level of activity and if you ‘know’ you can improve these areas, take some action, one small step at a time.

4.

Seek help - if you acknowledge you are not likely to get started on your own, connect with one of the amazing health and wellness experts out there who can help you take small manageable steps that have a big impact, and will change the course of your health in an instant.

5.

When procrastination prevails, always keep in mind that prevention is better than cure.

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Yorkshire business declines Dragon’s Den offer A small rurally-based North Yorkshire business which was offered £40,000 by a Dragons’ Den panelist has seen record growth despite saying no to the offer.

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the country, including over 160 Waitrose stores, Ocado and Yorkshire Morrisons.

ast year, Rachel Kettlewell, founder of children’s jam company Fearne & Rosie, appeared on the show and was offered the huge sum by Vitabiotics CEO, Tej Lalvani. Rachel was moved to tears by the offer as he was the ‘dragon’ she had hoped to secure. She explained: “Fearne & Rosie really is my little dream. To have somebody of Tej’s expertise show interest meant a lot”. “He was the person I wanted to work with and I have a lot of respect for him. I think he’s got such strong industry expertise and that is what I needed for our business.”

The company is currently going through its first round of fundraising and aims to raise £250,000 to support the next phase of growth.

Fearne & Rosie really is my little dream. To have somebody of Tej’s expertise show interest meant a lot...

She finally found the right formula and a family of four will save 800 sugar cubes a year by switching to her child-friendly jams.

But following filming which took place in September 2020, Rachel a change of heart. She added: “We didn’t follow through with the partnership because the business needed something different. After growing so quickly, the priorities of the business changed and “it was guidance and the ‘how to’ that I needed as a founder.”

Fearne & Rosie launched in 2018 after Rachel wanted to find a low-sugar jam option for her daughters, and she spent most of her maternity leave perfecting the jam recipe.

The business scaled the kitchen table to three of the UK’s largest retailers in under two years.

Instead she chose the backing of food and drinks investor Giles Brook who also gives her handson mentoring support. Now the reduced-sugar jam brand is in many major retailers across

Rachel who still has a good relationship with Tej’s team, left her teaching job in 2021 to focus solely on the business after huge growth. Fearne & Rosie is passionate about making a positive impact and having a jammy good time along the way! Yo r k s h i r e B u s i n e s s Wo m a n

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Is clean beauty best? Facts & fiction By: Janet Milner-Walker - Founder of Bespoke Advantage

Clean beauty is a buzzword that is back on our radar, but what does it mean, and should we prioritise brands that are ‘clean’?

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he word itself is confusing, because why would we not expect products that we apply to our face, hair, and body to be clean, particularly when we are referring to beauty products? To make matters more confusing, there is no true definition of what constitutes ‘clean beauty’ – therein lies the problem itself. Some define clean beauty as products that are sustainable, and that don’t cause harm to the planet. Others base their decision on whether the products contain toxic ingredients, a word that raises alarms. Based on certain reports for a product to be considered ‘clean’ the ingredients should not contain parabens, fragrances, aluminium compounds, formaldehyde, silica, or refined petroleum amongst others. It can be difficult to prove how clean a brand is, however, there are certification bodies like ECOCERT which through rigorous testing, can validate products are free from chemicals and toxins. For a brand to be certified by ECOCERT they need to meet stringent criteria in terms of their ingredients, their sustainability standards, scrutinising everything from their manufacturing to their packaging, and the way in which they recycle.

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Our interest in clean beauty arose as we became more conscious of the products we were using, and their impact on our wellbeing. As consumers we have become far more aware of ingredients – leading to the rise of skintellectuals – avidly reading ingredient labels as if we have a degree in chemistry, to understand their benefits, how and where they were sourced from and the impact the brand has on the health of our planet. Neta-porter recently reported that consumers are searching for brands based on ingredients – with retinol, hyaluronic acid, niacinamide and Vitamin C up almost 700 percent since 2020. Ingredients that protect the barrier function and help to clear clogged pores, are said to be key trends in 2022 and 2023, and several brands have positioned themselves by ingredients – like Deciem, and The Ordinary and The Inkey List. Goop and The Honest Company were two of the earlier brands that created transparency around ingredients in beauty products. We have become a lot more knowledge about irritations caused by synthetic ingredients, and preservatives, with 60 to 70 percent of women and 50 to 60 percent of


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men complaining about sensitive skin. With the rise of the 10 step Korean skincare regime, it could be that we have over sensitized our skin through using too many different products. Whilst we want our skin to glow through removing dead skin cells, we can thin out the layer of our skin. So, coming back to the question, are clean beauty products better for us? Let’s d e bun k some m y t h s b y addressing some of the jargon used – starting with the word toxic. This is often used when referring to chemicals, but it is not the chemicals that are necessarily bad for us but the level at which they are used, that can create harm. Parabens and silicones are considered ‘nasty’ when used in the context of beauty products with more and more products claiming to be ‘paraben free’, suggesting that this is best. Silicones serve a purpose in several beauty products including skincare and make-up, ensuring that these glide onto our skin, providing a silky feeling, but

Using the word ‘natural’ conveys a feeling of trust, that the products aren’t harmful, and that they must be better than using products that contain synthetic ingredients...

they have received bad press as some report that they block skin cells and are not suitable for people suffering with acne prone skin. Some dermatologists disagree with this, whilst the bad reports on parabens stem from a study conducted over 15 years ago, relating to breast cancer, with some arguing that parabens are one of the safest ingredients we have. ‘Paraben-free’ products often must be recalled due to a growth in bacteria. Whether parabens disrupt the way in which our bodies work, is still under further research. Cancer Research UK’s website states that whilst parabens have similarities to oestrogen, and high levels may increase the risks of certain cancers, they are far weaker, and any effects are likely to be overwhelmed by natural oestrogen produced in our body, or similar chemicals found in our diet. The inclusion of preservatives, a natural alternative to parabens, in products, is misleading – just because they are ‘natural’ doesn’t mean they are safer - they haven’t experienced the same rigorous testing as parabens and there is no guarantee of their long-term safety. In addition to this, many brands are using much higher concentrations of natural preservatives, thinking that as they are natural, they are safe, which can lead to further skin irritation. On a natural and fragrancefree note … ‘Natural’ is confusing in the beauty industry, this is mostly used to describe products that are created through plant-based ingredients. Using the word ‘natural’ conveys a feeling of trust, that the products aren’t harmful, and that they must be better than using products that contain synthetic ingredients. This is not necessarily the case, and

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ABOUT JANET MILNERWALKER

plant-based ingredients, and certain essential oils, can cause a high degree of irritation to your skin.

causing greater irritation. If your skin is considered normal, then fragrance isn’t damaging to your skin.

Many of us have heard that fragrancefree skincare is best. So, is this true? For those suffering with sensitive skin, it is often recommended that they use fragrance-free skincare, as fragrance can aggravate the skin. Fragrance-free skincare can be beneficial to those of us suffering with eczema, rosacea, and psoriasis, as the barrier of the skin has been disturbed, and the fragrance will penetrate deeper into the skin,

Upon review it is difficult to say whether clean beauty is better for us. It is important for us all to support those brands that are most sustainable, and if you suffer with sensitive skin, ‘naturally’ you need to be mindful of ingredients and how your skin may react to these ingredients. When it comes to the jargon used around ‘clean beauty’ it can be very misleading and is not at all squeaky clean.

Janet is the founder of Bespoke Advantage, a brand manage me nt company that build brands across the beauty sector, she writes for several publications on the topics of beauty and wellbeing, she is also a consultant, and a speaker. O ver the past twenty years she has developed and launched products and brands for M&S, Harvey Nichols, Boots, Body Shop and Crabtree & Evelyn as well as worked with many startups. Bespoke Advantage’s award-winning portfolio of clients include beauty and wellness brands, professional spas and salons, retailers, investors, and entrepreneurs based in the UK and internationally – www. thebespokeadvantage. com. Yo r k s h i r e B u s i n e s s Wo m a n

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Of course, they also provide you with wonderful memories. And for us, they are great fun to photograph! All in the planning

Why you need to capture your event

Lincoln & Perrin from Yorkshire BusinessWomen officially appointed agency Roth Read Photography, contine to share their advice with us: Let the good times roll Business owners are planning their events now that Covid restrictions are lifting. Events are a fantastic way to enhance hype around any business brand, don’t you think? As well as promoting your business, events encourage personal connections, celebrate employees and best clients alike, illustrate transparency and develop trust. The Yorkshire Businesswoman members always look forward to seeing the photos we capture at the exclusive YBW networking events. So why photograph an event? Because it is the very best way to share all those positives with the outside world. Professional images give your event substance and makes your business look credible and professional. In truth, you stand out from your competitors.

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To get all you want, and more, from your images work closely with an events photographer. We need to understand the running order, all the key highlights as well as any significant shots you require (such as a VIP guest with the business owner). Having a point of contact on our radar during the day is incredibly helpful and ensures we are up to speed with any developments. Hidden in plain sight On the day it is our job to capture all the action – and the reactions. Firstly, we always meet the behindthe-scenes staff because we work alongside one another. Arriving early not only enables us to run through the programme with them, but we can capture all the location and preparation shots too. We find it much easier to connect with guests by saying hello and introducing ourselves. Capturing those first steps into the venue is a gentle introduction to us and our cameras. When people are comfortable having us around, they are more responsive to us. All this sets the scene for us to be hidden in plain sight – we become one of the crowd. And it’s not long before the guests are asking us to photograph them! After the event you realise how important these images are, so don’t leave your photography to chance. Especially as it is the only investment that will last long after the event has finished. Lincoln & Perrin Roth Read Photography www.rothreadphotography.com


Enjoy the fun, glitz and glamour of Royal Ascot in Leeds

Think big bets and bigger hats for the biggest event of the year with lots of fun and prizes for the best dressed. £5 from each ticket sold will be donated to the #BeMoreMandy fund in memory of Bibis much loved colleague Mandy Taylor who lost her battle with cancer in December. Tickets cost £70 per person and include welcome drink, music and entertainment, a sumptuous three course lunch and the experience of a ‘day at the races’

Fo l l o w i n g o n f ro m t h e success of the 2019 event, Bi b i s I ta l i a n i s s i m o a re once again bringing the fun , f inesse and all the glitz and glamour of Royal Ascot Ladies Day to Leeds on Thursday 16 June.

Guests are invited for Pimm’s on the ‘lawn’ from 12.30pm, before taking their seats to enjoy a ‘day at the races’ whilst enjoying a fabulous three course meal. Bibis will broadcast the entire afternoon live on projectors and speakers from the Royal Procession to the final race.

To reserve your seat at the event of the year call 0113 243 0905 or visit the website www.bibisrestaurant. com

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Eight steps to get over the fear that’s preventing your success Fear is the biggest emotion in business and in life generally!

By Ros Jones - Business Coach

What are we afraid of? Usually it ’s fear of failure, fear of success, fear of being judged, being found not good enough, fear of what people might say, fear of being evicted from the group. Fear is everywhere even when you think it isn’t (we’ll often justify things to ourselves rather than admitting fear). Fear has become so much a part of daily life during the Pandemic that it’s almost become acceptable or “normal”. Fear is the number one thing that holds us back in business. It keeps us staying small, keeps us in our socalled “comfort zone” (even when it’s not a very comfortable comfort zone) and prevents us from letting people know how we can help them. Nobody wins.

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How can we break down the walls of fear? 1.

2.

Let yourself come up with a super exciting vision of where you want your business to be. Your vision is what will motivate you to get out of that place of dissatisfaction where so many people spend their lives and inspire you to take action. We need a BIG juicy goal. If where you are right now is far away from your business vision, you’ll be in danger of paralysis. There’s a big risk that fear will set in again and stop you moving forward. The trick is to take a small first step out of your comfort zone, then another small step, then another and another. Over time your comfort zone will expand until you’ve finally achieved your goal.

3.

Keen self-awareness is crucial in business if you are to move from where you are now to where you want to be. What is the fear that is holding you back and preventing you from achieving your goals? When you understand what that fear is, dealing with it will very likely be the key to your success.

4.

Next, you get to decide who you have to be to achieve your goal. Do you need to learn new skills? Do you need to change your beliefs, your values, your


identity even? Do you need to change the people you hang around with or the physical environment you work in? 5.

6.

about because we worry about what happened in the past or what might happen in the future. The best way to keep out of fear is to stay in the present. If you haven’t tried meditation, that’s a good way to practise staying in the present.

every step we take to overcome our fears and every goal achieved however small. In this way we train ourselves to keep going with the expectation that more opportunities to celebrate will continue.

Finally If this article has been helpful or if you’d like a chat about anything to do with business wellbeing and growth, I’d love to hear from you. Drop me an e mail at rosjones@ businesswellbeing.club

Plan the actions you have to do every day that will move you forward towards your big juicy goals. The best way of doing this is in small chunks. You might just want to plan for the next quarter what action you have to take that will move you forward step by step towards the big long-term vision.

7.

Find someone to hold you accountable. As human beings, it’s very easy to lapse back into old ways and come up with reasons why we have to take the day off.

Lots of fear and anxiety comes

8.

It’s important that we celebrate

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The Model Industry By : Bernade tte Gled h i l l - Fa sh i on Con su l ta n t

As a model, as a trainer of catwalk models and as a fashion show production and event organiser, all exciting times over my years in business.

Many agencies over the past 10 years have recognised the need to provide models of all ages, sizes and ethnicities to their books which has provided a much more realistic and fresh approach to catwalks and advertising.

Life as a model is very different now from the late 1970s - 1980s which were the important years of my catwalk career from training to becoming a successful full time model. Working as a model during this period was seen by many as not being a ‘real career.’ I used to find this incredibly frustrating as the fashion industry has always been such a huge contributor to the economy.

Model groups now include juniors, teens, families, couples, character, petite, plus-size, curve, fitness, mums to be, new faces, classics, mature and one of the most important of all the rise of the influencers. All categories now provide huge inspiration on all social media platforms.

I am thrilled to see so many years on that the Industry is changing constantly for the better.

It is now a known fact within the model industry that when a client is interested in working with you that not only do they check your portfolio of images but your instagram account too. Brands will contact your agency or booker to discuss a collaboration, the model will then share the brands product in return for gifted products or receive financial compensation. An influencer model that receives many likes and positive comments can grow to demand a much higher remuneration.

It is no longer the main criteria to be a certain height and size to apply to join the top agencies.

I returned to work as a classic model during the pandemic as I was missing the buzz of the

This perception probably did not change until the power of The Supermodels in the 1990s when suddenly PR and high-profile models were hitting the headlines with Linda Evangelista being quoted as saying “We don’t wake up for less than $10,000 per day!!

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fashion industry when live fashion but if we carry on how we are we feel shows and events were postponed we are well on our way.” or cancelled. Although the industry has always been my life I found that I also caught up with Jessica Ludlam I still have such a lot to learn!!! The who along with her sister Samantha personal social media aspect was Fry established the hugely successful completely new to me but it’s such J’adore Models in Manchester. an exciting introduction to make the model industry much more accessible. “We established J’adore Models to showcase real, diverse talent who represent more than just beauty we Expanded I recently met up with my personal booker Liv Palmer at J’adore Models and this is what she had to say. “The modelling industry is always evolving and over the last few years the publicity and use of classic models has skyrocketed. You are now seeing beauty, fashion, high fashion and catwalks all using classic models. Why? This is because fashion has no age, no matter how old you are you can look fabulous and smash the fashion industry. We are seeing on social media how brands are using models of all ages to promote their product and share how it can be styled whatever your age. There is still a lot more we can be doing in the industry to increase inclusivity and diversity

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The modelling industry is always evolving and over the last few years the publicity and use of classic models has skyrocketed...

we wanted to put these voices and faces in front of global brands and have our city’s talent taken seriously. We were the first agency in the North with both Curvy and Big & Tall boards, with talent signed internationally and booking global campaigns. We have now expanded our boards to represent image talent, reach influencers, classics and families working to galvanise the same industry buzz by curating premium portfolios and guiding bespoke content creation across social media platforms. Chance

were looking for energy, personality, and authenticity. If we were bored of standard beauty ideals, we knew we couldn’t be alone.

We added diversity as our fourth core value, committing to educating ourselves on these industry issues and striving to tackle obstacles that prevent progress. Diverse and inclusive representation should not be performative to simply ‘fill a gap’; we want long term success for our talent so by listening to their needs and experiences, alongside creating regular safe spaces for conversations around diversity helps us support each other along the journey”

Manchester is bursting with varied life experiences and perspectives, and

I hardly ever go through a week without someone contacting me as


to how they, a family member or a friend could get into the world of modelling. As a style contributor I thought this was a perfect chance to share the in’s and outs of how the industry works, what to avoid and how to apply. •

Contact a trustworthy and reputable agency

Do not pay for photographs to be taken in advance

Forward a selection of natural pictures, face and full length taken by a mobile phone is absolutely fine. Good advice for Females is to be natural or use minimal make up only

Juniors and teens must always have the support of a parent or guardian

All agencies have an online application form attached to their website which is simple to complete for potential models. However, many agencies receive a large number of applicants so you may not always receive a reply.

My final advice to anyone thinking of entering this world is to always have a fall back plan and to the younger generation ensure that you establish a career that you could work alongside. It is an important fact that work can never be guaranteed. If you do make it, it can be an extremely rewarding and fulfilling career but ALWAYS keep plan B!

Bernadette Gledhill www.bernadettegledhill.com www.jadoremodels.co.uk Yo r k s h i r e B u s i n e s s Wo m a n

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Spring lunch in York By: Gi l l Lai d le r, Yo rk sh i re Bu si n esswoma n ed i to r

It was a pleasant spring day as I headed out to catch the train from Wakefield to York to attend a lunch organised by Yorkshire Businesswoman member, Katherine Busby from Busby & Bear to showcase a number of her clients at the Principal Hotel. Greeted by Katherine in the hotels pretty Ebor room where a number of her clients were already chatting to a number of guests, Katherine introduced me to Lily Hartley the founder of Salt and Steam, a company who create beautiful salts, steams, scrubs and candles. Lily set up the business a little over a year ago and is the company’s

photographer, marketeer, customer service etc. Based in the heart of North Yorkshire, the firm handcraft salty stuff that does great things for your body and mind. All products are full of plant-based goodness that give great results. Products are one hundred percent vegan and cruelty free and packaging is eco-friendly using responsibly

sourced ingredients. I was delighted to find one of their Glow products containing eucalyptus, lemon, rosemary and salt in my goody bag, a steam I can’t wait to try out. Next was Satya Ro the must have brand for every woman in business. The Leeds based brand was founded by Isabella who created it after being uninspired by conventional accessories and is now looking to inspire a generation by empowering through offering sustainable limitless handbags and accessories, featuring removable and changeable interior linings. All handbags and make up bags are made from quality leather

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and hand finished to the highest standards. “The idea for the changeable linings came about when I spilled make up in one of my bags, staining the lining, spoiling the inside and of course rendering it virtually worthless if I wanted to sell it,” Isabella told me. Each of her stylish handbags and make up bags sport small poppers inside making changing the waterresistant linings easy to remove and are fully machine washable. Linings come in three colours, black, pink and red.

creates today. All her clothes are fun, ethically conscious and handmade using unique prints, natural fabrics and repurposed clothing. Finally, Bethan Sian who specialist in lash extensions, semi-permanent make-up, nails and eyebrow waxing and tinting, a service our host Katherine was keen to promote as one of their clients. Time to sit down for lunch which was provided from the Principal’s new

spring menu. Salmon, Asparagus, French beans and new potatoes followed by lemon parfait with shortbread. A must if you are visiting York and want to book somewhere for lunch. Leaving with a lovely goody bag of salts, refillable cosmetic bottles courtesy of The Principal and a gorgeous leather make-up bag with interchangeable linings, I headed back to Wakefield on a very quiet Cross-Country train!

Colony Kidswear is was the brainchild of Charlotte Hazell a designer from Malton in North Yorkshire. After the birth of her first son Seth, Charlotte began to be increasingly interested in the environment and the impact it is having on our planet. She read about waste and landfill and the impact of our every day shopping habits. This spilled over into her work and her fabrics setting the tone for the beautiful childrenswear she Yo r k s h i r e B u s i n e s s Wo m a n

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A fascination with the human mind leads to career Charlotte Armitage is a psychologist and psychotherapist, specialising in the Film & TV Industry, particularly, psychological duty of care processes in production, and therapeutic services for on-screen contributors, production teams, journalists, and social media influencers.

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ith practices on Harley the UK and internationally where Street, London and required. Her film & TV clinic offers Kirkstall Road, Leeds, support for those working across Charlotte works with clients in the media sector. both the North and South of the country. She also works on-set in “For as long as I can remember, I

have been fascinated with the human mind and the psychology behind our beliefs and behaviours. My e x p e r i e n c e w o r k i n g a s a businesswoman, owner of a film and TV educational establishment and agent, place me in a unique position to understand the psychological implications of working in the film and TV industry.” Charlotte regularly works as a psychologist on screen and radio, providing insight and commentary on mental health. She has helped individuals manage media exposure which comes as part of their career, including working with elite athletes, actors, influencers and journalists. Yorkshire Businesswoman editor Gill Laidler caught up with Charlotte recently to find out more about Charlotte and her fascinating career. Fantastic

Growing up, Charlotte had no idea what she wanted to do, but was always fascinated with the human mind, so always thought that a career along the acting and psychology routes would be where she would head. After leaving school, Charlotte studied a BSc (Hons) in Psychology at the University of Leeds then an MBA at Leeds Beckett, followed by a Professional Doctorate in Psychology

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at Teesside University. She has also undertaken multiple post graduate trainings in psychotherapy. “My first job was a little business I set up myself when I was 12,” she

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explained, “selling sweets at school. I used to go to the cash and carry to buy sweets in bulk to maximise the profits on my penny sweets. My first ‘real’ job was working in a bank.

Charlotte went on to work in a number of positions. Her psychologist training began 19 years ago when she began working in Occupational Psychology for the National Policing Improvement


Agency. She has worked as an actress and started her own business YAFTA nine years ago.

A typical day for Charlotte starts with dealing with emails. This might be followed by a particular project she is working on, which could be a TV show or a media project for a PR firm which might involve TV or radio interviews.

to be valued, respected and to do whatever I wanted to. I really struggled with my confidence and horrendously low self-esteem growing up and it had such a negative impact on my life, I made so many bad choices because I didn’t think I was worthy or capable of the better option.

“The film and TV industry are quite difficult to succeed in if you’re Northern, but I feel that this attitude is changing now. When I first started “Each day I usually have some media out modelling and acting, I always commentary to do, providing expert had to travel to London for castings psychological input. I work in this “One example, I didn’t think I was which is a big commitment,” she field for large corporate organisations, clever enough to pass my GCSE’s and said, “considering that there might for sports institutes and also private ended up so unwell with the stress be multiple auditions every week that practice. My work in large corporates that arose because of that negative you have to fund yourself. Luckily, the can involve providing individual self-belief, that I only sat half of them. requirement for travel to London for psychotherapy for employees or When I look back now, as someone auditions is reducing now with the running webinars on a variety of with multiple degrees under my belt, introduction of self-tape and zoom mental health topics for thousands of I wish I felt like I was good enough, auditioning, this is the best thing to people internationally. When working but I just didn’t feel like I was. This happen in the industry for a long with elite athletes, my work focuses on was the mindset I had about myself time and more auditions are taking helping them to manage the increase throughout every aspect of my life and place in the North too,” she explained. of media exposure as a result of their it’s taken a lot status, how this might impact their of work to start sports performance and how to cope thinking more Fantastic positively about I love the variety with that level of media exposure. myself on that that my role “I love the variety that my role gives me, it allows me to have lots of “Every day I oversee the running of dee pe r core gives me, it strings to my bow and every day is YAFTA Talent Agency and spend time level. It’s a big allows me to different and filled with opportunities working on the development of YAFTA, focus at YAFTA have lots of and successes. Job satisfaction is auditioning new students for our because I know strings to my off the chart,” she added. “I love diploma programmes, meeting with how important bow and every helping people succeed in the teachers to discuss student progressing, healthy levels of day is different... industry, watching them train and mentoring diploma students or looking self-esteem and grow into fantastic performers at growth,” she continued. “We are self-confidence then, watch them go off and secure planning on opening a YAFTA in LA in having is for work in the sector. In my role as a the coming years, so the groundwork future success in all areas of life; for psychotherapist, it is satisfying to help is being conducted for that at the mental health, relationships, social people work through their difficulties, moment, it’s a very exciting time. I relating, parenting and occupational coming out stronger, healthier and also still work as an actress so some functioning. Something makes me more empowered to make better days I’ll have auditions or filming. Last feel incredibly proud is that, through choices for themselves. There is a week I was filming a part at Coronation research, we found that YAFTA has downside of course,” she continued. Street then came back home and had helped to build the self-esteem and confidence of its students, these are “I dislike having to tell people that an audition to do for Emmerdale.” important areas of psychological they haven’t landed a job that they health that will help those students had been through three rounds of Success in everything they go on to do in life. I auditions for and when working as a psychotherapist, the hardest thing Looking back, we asked Charlotte what hope to be able to offer YAFTA acting can be seeing the impact of significant advice she might give to her younger sessions in schools throughout the UK trauma in the individual but not self? “I’ve have told myself to have in the future to help all children with having the length of time required more confidence in myself, to believe the development of these important to be able to help them.” that I was worthy and good enough skills,” she concluded. Yo r k s h i r e B u s i n e s s Wo m a n

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Is your skin spring ready? By: Gi l l Lai d le r, York sh i re Bu si n esswoma n ed i to r

As we all begin to look forward to the warmer weather, many of us start to think about shedding layers of clothing and exposing skin that hasn’t been visible for many months. During the winter skin can become dry and flaky due to sudden changes in temperature or cold winds and it has to fight harder to hydrate. One specialist dermatologist told us that when it is cold, our skin is affected by taking hot showers and the use central heating adding to the dryness problem. Now that we are heading for warmer weather, our skin will change again and as it adjusts skin can feel greasy and heavy as oil can trap on the surface. Time then to give your skin the boost it needs to face the new seasons. Yorkshire Businesswoman editor booked in for a facial treatment with Dermalogica, courtesy of Harvey Nichols, for their Pro Skin treatment to share with readers one option you could look at this spring. “I have had many facials over the years but never one in a department store, so I didn’t really know what to expect. I was welcomed by Dermalogica area manager Isobel Farnworth who began running through some general skincare and health questions with me. “After a few minutes I was shown to a small room within the department

where I was surprised to find a fullsize treatment bed, lots of products and lots of equipment. Isobel left me to change into a gown and settle myself before she returned to start my treatment. She recommended I had the Pro Skin one-hour treatment at £90 (a mini 30-minute treatment is also available at £50 for those pressed for time or popping in during their lunch hour). This is the ultimate customisable treatment. Depending on your skins needs it may include enhanced technologies such as microcurrent, ultrasonic, LED light therapy ad a combination of professional grade activities. Every treatment includes well-being touches to elevate the experience. “ I s e t t l e d b a c k to e n j o y t h e experience. The treatment began much like other facials I have had with cleansing, exfoliating and of course a treatment mask. What was different was the microcurrent which felt like a small hoover that Isobel said was basically sucking impurities from my skin. This was followed by the LED light therapy. My eyes were covered but I could still see a bright blue light through the mask. This is a

safe, natural and highly effective device clinically proven to treat acne, reduce inflammation and promote anti-aging effects. The blue light goes where creams, lotions and serums don’t go, penetrating the skin epidermis to combat bacteria whilst being gentle and drug free. “After the 60 minutes were up, I felt relaxed but more importantly, my skin looked great, plumped up and much more hydrated. Will I return? Yes of course, I can recommend the treatment because as I write this many days after, my skin is still glowing. Other treatments are available such as the pro power peel and pro nano needling, as well as targeted concern treatments for brightening, calming, firming and clearing. An add on treatment is also available that targets the eye area, brightening the eye area through intense stimulation. “Leaving the treatme nt room completely void of make-up, I made a hasty dash to the front of the store for my next treat, a make-over at the very popular Charlotte Tilbury counter. “Here I was greeted by Halinah who was to do my make-over. Again, we started with a brief discussion about my skin type, the colours I Yo r k s h i r e B u s i n e s s Wo m a n

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in fair. There are an incredible 44 shades to choose from. She then applied a light powder and airbrush bronzer, again another product in my make-up case. Cheek to Cheek blusher in Ecstasy followed before she began working on my eyes and eyebrows. Here she applied Legendary brows in soft brown which gives a feather like appearance then shades from the Golden Goddess luxury palette, showing me how to contour and make my eyes look smoky. Pillow Talk push up mascara completed the look. “Finally, it was time to glam up the lips where Halinah chose Lip Cheat Pillow Talk medium and Viva La Vergara finishing with Rosy Glow lip gloss, another of my make-up bag favourites. favoured, the products I usually used etc before Halinah explained what she was going to do. “First, we started with a moisturiser, not that I really needed one having just had the facial, but she wanted to show me each step. Halinah applied Charlotte Tilbury’s very popular magic cream which was made and named by Charlotte herself when she worked as a make-up artist.” “It was so good, the models she used it on used to ask her for some of her magic cream, and that’s where the name came from,” she explained.

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Makeover complete, I was delighted with the results. Like many others I haven’t changed my make-up for many years... “There is also a night cream which I use regularly.” “Halinah then concentrated on the foundation, first applying a UV primer, followed by airbrush flawless foundation

“Makeover complete, I was delighted with the results. Like many others I haven’t changed my make-up for many years so it is quite refreshing to pop in and as for a makeover as there is lots to learn and you can discover fabulous new products that can transform the way you look. I would recommend both treatments to everyone, just call to make an appointment, you won’t be disappointed. Oh and I left with a fabulous goody bag full of Charlotte Tilbury goodies.“Now I couldn’t leave Harvey Nichols could I without partaking in a cheeky cocktail in the fourth-floor restaurant?


Lister Room until 23 May – all free of charge to view. So it really was wonderful to finally launch “Sophie Ryder at The Piece Hall” last month. Sophie herself braved the storms to join us and say a few words about what this show means to her. The winds were strong but what really blew us all away (pun intended) was just how at home the sculptures look here. Wouldn’t it be great if we could display one on a more permanent basis..?

Big things are happening at The Piece Hall By: Nicky Chance-Thompson DL, CEO The Piece Hall Trust

Big things are happening at The Piece Hall in 2022. As much as I’m sworn to secrecy, it was pretty impossible to avoid the big name stars who were in residence back in January for a big production coming to our small screens sometime soon. And this big news, which has put Halifax in the global headlines, has really set the tone for what promises to be our biggest year to date.

I

f you’ve visited us this month or even walked past the gates, you can’t fail to have noticed that we’ve welcomed some huge sculptures! And it’s not just the scale of the works I’m referring to, it’s the stature of their creator, world renowned artist Sophie Ryder. Her art has been shown all over the world, in America, Canada and Europe; one sculpture even took pride of place at the Glastonbury Festival, and now here they are in Halifax. And what a coup for the town, we’re honoured to be hosting the global premiere of the beautifully emotive “Girl with Knees Up”, while

the imposing and captivating “Dancing Hares” is on display for the first time in UK. Photos of the works in situ at the Piece Hall have already made both national and international news. The exhibition has been three years in the making, with the pandemic proving a major obstacle, but I was determined to bring Sophie’s work to The Piece Hall as I truly believe the value of arts and culture to our wellbeing cannot be over emphasised. Thanks to support from the Arts Council we’re able host six imposing stunning pieces in The Courtyard and a selection of Sophie’s drawings and smaller works in The Gallery and The

More big news this year is the announcement of our new partnership with promoters Cuffe and Taylor, who are part of Live Nation - the world’s leading live entertainment company, who will programme our summer seasons for the next five years. This means we can guarantee more world class acts will be coming to Halifax. The Piece Hall always strives for the very best deals for our tenants, visitors, customers and of course The Trust itself, and we will always make positive changes when necessary. The Piece Hall prides itself on being diverse, inclusive and accessible but we are also hugely ambitious for the venue and for Halifax itself. We’re fully committed to supporting and nurturing local talent and artists throughout our year long programme and the more successful we are the more we are able to fulfil these aims Increasing our profile and reputation on the global stage in no way diminishes what we are at our core. We are local, we are independent, we are Halifax, but we are also big news.

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New managing partner for Lake Legal “I first worked with Lyn Ayrton over 20 years ago as a work experience student, and she has supported my career ever since that time. When I joined Lake Legal over 12 years ago, I knew that I was joining a unique law firm that is a great place to work.”

Lake Legal has appointed Claire Glaister as managing partner as the specialist family law firm gears up for growth.

T

he firm will see founder Lyn Ayrton, who remains the senior partner, concentrate on strategic development and growing arbitration practice.

Alongside the management changes, the firm has made two new appointments. Brooke Dempsey, who originally joined the firm as a paralegal, is appointed as a newly qualified solicitor and Rhianna Cameron, who graduated from law school in 2021, is a paralegal. Commenting on the developments, Claire Glaister said: “Lake Legal has grown to become a highly respected family law firm, and it’s thanks to our ability to recruit and retain the best talent. As we look forward to our

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It’s a proud moment for me to see Claire become managing partner, as we continue to grow and attract new talent to the firm...

next growth phase, it’s great to see young lawyers like Brooke and Rhianna developing their careers with us.

In the industry bibles, Chambers & Partners and Legal 500, Lake Legal has consistently been ranked in the top tier while Lyn and Claire are singled out for their expertise in family law. Lyn is one of only a handful of solicitors in the region qualified to arbitrate cases rather than clients having to resort to the court, which is an expensive and lengthy process. Lyn Ayrton said: “It’s a proud mome nt for me to see Claire become managing partner, as we continue to grow and attract new talent to the firm. I set out to build a family law firm that put its people and clients first, and this approach continues to drive the firm forward.” Lake Legal is celebrating 12 years as a niche legal practice. The firm has delivered double-digit growth every year for over a decade and earned widespread recognition for championing legal initiatives. It operates nationally from its office in Leeds. It supports a range of charities across the region, from Leeds Community Foundation to Moor Alle rton Bo wls Club and Thackley AFC ladies team.”



Marketing Agency heads up digital marketing for Northern Fashion Week MarketingAdventures “MA” are delighted to announce that they will be heading up all of the digital marketing for Northern Fashion Week.

event in May that will provide a snippet of the big event coming to Manchester in July. Amongst this, the team at MA are working with all the northern designers, brands and fashion influencers to deliver what is promised to be an unforgettable event. Brogan Huntington, creative director from team MA said “ Northern Fashion Week is an incredible project for us, it is highlighting fashion, diversity, culture and the importance of empowering the north. Siobhan owner of NFW is an incredible woman who inspire and empowers everyone she meets including us.”

Emily & Brogan

MA services are proving to have a positive impact on the fashion industry as a whole, helping the fashion industry to grow digitally, allowing the fashion stores and boutiques to ensure that their digital presences are as strong and as influential as their physical ones. Alicia

Jolie

A movement that is set to change the way we see the Northern fashion industry and its talent for good, team MA are working closely with the NFW team to promote, organise and deliver

the events that are taking place across the north.

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MA are currently working with Harvey Nichols Leeds organising an exclusive

If you are interested in getting involved in Northern Fashion Week, attending the event or using our services please contact: brogan@ marketingadventures.co.uk



The Club by Sarah Restrick The Club Manchester, The Club Leeds and The Club Liverpool An exclusive Members’ club creating valuable networking opportunities for businesses through luxury events. Mo r e t h a n j u s t Ne t w o r k i n g , connecting Business Leaders, Owners, High Level Executives and HNWI through a schedule of luxury events at 5* Venues across the North. Building relationships and strategically making key introductions to facilitate business return. An affinity of like minded individuals supporting business growth across all sectors. Providing a concierge service for Members across multi sectors. We work on a one to one basis to strategise and plan connections, building a close, personal relationship with our Members and providing opportunity for Me mbe rs to establish relationships and highlight opportunities to do business which in turn brings tangible results.

during the private dining events. Allowing Members to meet one another and give substantial time to discuss mutual opportunities. One to one meetings can be set up at any time between members to make an introduction.

Up to 15 Complimentary Events across 3 Locations

Upcoming Leeds events include:

A Minimum of 6 Payable Events at Members’ Rates (Sports Events, Staycations, Charity Galas). Opportunity to bring your Guests.

Sponsorship Opportunities for High Profile Events

A range of Members’ Benefits including special Rates and Details in Luxury Hospitality and Retailers

Membership is for the individual, not the business so that a consistent relationship can be developed. Members have to be the decision maker /autonomy within the business.

Direct Access to a Network of Business Leaders, Investors, Philanthropists and HNWs

Small intimate numbers at bespoke events have proved to work the best for establishing strong relationships

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We work with Luxury, Quality Businesses who both bring and receive benefits from being within our Network. Businesses are either referred to us from current Members or targeted as part of our Business Development Strategy.

• Thursday 24th March, Tattu Restaurant Leeds • Tuesday 29th March, Boodles Launch Leeds • Thursday 7th April, Dakota Hotel Leeds Business Lunch with Guest Speake • Tuesday 19th April, Boodles Lunch Leeds • Thursday 5th May, Grantley Hall Private Dining with Sean Rankin Michelin Chef and Charles Mitchell Wines To find out more about membership call: 07921 507 442 or visit the website www.theclubbysarahrestrick.com


What will you be wearing to the

most glamourous event of the year?

The annual black-tie Gala Fashion Show is arguably the most keenly awaited and must go to event of the year with an outstanding reputation gained over the past 24 years.

The unique feature of the event is seeing high profile business leaders and employees take to the catwalk to raise awareness for their chosen charities whilst modelling the latest fashion trends from both famous and local designers, alongside high street brands. Catwalk partners announced

f o r t h i s y e a r a r e R e i s s , Te d Baker, John Lewis & Partners, All Saints, Mango, Hugo Boss, Jigsaw and Hawes & Curtis. These will feature alongside a professional team of stylists and hair and makeup experts. Would you like to be involved? Feeling brave and want to model? Get in

touch today, no experience is needed, and everyone is welcome, the only requirement is to have fun! A night of glamourous networking awaits at Dock Hall Leeds, with a dazzling party. Join us for glitzy drinks reception, 3 course dinner, live fashion show, Yorkshire Hero Awards, dancing and VIP after show party!

To reserve your place contact Lisa Darwin, event director: lisa@fbfashionball.show Yo r k s h i r e B u s i n e s s Wo m a n

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Confidence for women through self defence West Yorkshire based company, Blossom Self Defence originated a number of years ago, when Founder, Madeleine France set up a woman’s only self-defence class, after hearing from a number of friends that they had a desire to learn how to defend themselves, but didn’t feel comfortable taking part in a martial arts or combat style class.

Along with Rachael Allen, Blossom Self Defence offers a safe and inclusive environment for all ages to learn and develop where everyone is welcomed with opened arms. Yorkshire Businesswoman editor Gill Laidler caught up with the two Yorkshire Businesswoman members to learn more. Growing up, the ladies had different ideas of what they wanted to do. Rachael wanted to become a vet because of her love of animals,

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with Madeleine wanting to be a nurse, or part of a mountain rescue team! Neither followed those particular career paths. Nor did they choose University, Rachael has recently been studying for her certificate in company directorship with the Institute of Directors and Madeleine has progressed her career specialising in all industries by means of private tuition and training in her specialist fields. Rachael’s first role was in the British Army. “At a young age I learnt my

trade in telecommunications and on leaving the army followed a civilian career in IT. Before we started Blossom in August 2021, where we run monthly courses, I was employed as the operations director for one of the UKs leading IT managed service providers,” she explained. It took me 24 years to become confident enough to run my own business and drive the success of someone else’s. I think IT is generally very accepting of women because it’s about the certifications and quality of work. However, I have had many experiences in the boardroom where men can be intimidated just by a woman’s presence, especially when they turn out to be competent and capable. I always focus on me, my team and my role and not get entangled in any of the office politics and that has generally stood me in good stead. From a self-defence perspective, martial arts are very male dominant and the environments can be quite intimidating hence our USP in the style and tone of training we provide.” In complete contrast Madeleine’s first job was as a teenager working at the Kings Arms, Heath and after leaving school as a quality control warehouse operative for Redcats, formerly mail-order company Empire Stores, progressing into the buying department. Today she holds three positions. “Since 2000 I have worked in the nail and beauty industry, 21 years owner manager of a hair and beauty salon including a photography studio,” she explained. From 2014 an FMA instructor in martial arts and special educational needs specialist for vulnerable children. I’m also a martial arts instructor teaching Wado Ryu Karate including being founder of


Blossom and since 2018 a freelance behaviour management positive handing restraint and therapeutic handling specialist with React UK working in schools and the care sector. “I love helping and supporting other women and watching them blossom as their ability and confidence grows,” continued Madeleine. “But hate to hear stories of other women who

Rachael fact file: What car do you drive? Jaguar F-Type Whatdoyoudoinyourleisuretime? I act as a mentor for York city Council supporting young people. I love spending time with friends and family. Going to watch my childhood football team, Burnley FC with my Dad. Where is your favourite restaurant? Gaucho, Leeds What is your favourite food and drink? G&T, Scallops Where is your favourite holiday destination? Borneo or Malaysia Where is your favourite place

Rachael. The gym keeps my stress levels under control then I will concentrate on Blossom, social media and networking in the evenings. In the future, I would like to see Blossom build and become a full-time role as working with the community is something, I am passionate about. I’ve come from fighting for humanity and trying to bring positive change in some of the most troublesome places on earth, to now where I make lots of rich corporate partners even richer, have suffered violence and domestic the latter doesn’t sit well with me abuse, this is where we can help them despite me being very good at it.” “For me it’s just busy, busy, busy through Blossom.” doing lots of things that I love,” So, what is a typical day like for the added Madeleine. “I would like ladies and what are their plans for to develop Blossom too, sharing the future? “For me a typical day our knowledge with positivity and will include a full day in my IT job, empowerment through self-defence planning, design, issue management, to as many vulnerable people within then maybe lunch with a teenager the community, teaching life skills as part of my mentor work,” said saves lives,” she concluded. in Yorkshire? Malham Cove and Kirby Lonsdale What is your favourite gadget? My iPad goes everywhere with me What couldn’t you live without? Chocolate (I’ve tried, I always fail)

Madeleine fact file: Partner name: Christopher Children: Joseph 15 What car do you drive? Alfa Romeo GT What do you do in your leisure time? Martial Arts, fitness, walking my dogs, music and spending time socialising with friends.

Where is your favourite restaurant? I love home cooking, although the best ever mushrooms and poached egg on toast is at the Pavilion Victoria Park London What is your favourite food and drink? Mushrooms & Wine Where is your favourite holiday destination? Corfu Where is your favourite place in Yorkshire? My childhood playground Half-moon woodlands at Kirkthorpe & Heath What is your favourite gadget? My Phone What couldn’t you live without? Starting my day with a morning cup of Yorkshire Tea…. And my safe space the dojo where I’m me. Yo r k s h i r e B u s i n e s s Wo m a n

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IoD awards Fellowship to leading Yorkshire business figure A Yorkshire business leader has been awarded Fellowship of the IoD – one of the highest accolades granted by the directors’ organisation

Caroline Pullich, managing partner at NFU Mutual is a member of the IoD North Yorkshire branch. IoD Fellowship is exclusive and by invitation only. It is for directors of the highest standing who epitomise the IoD’s founding values of integrity and enterprise. Membership is granted through a strict qualification process considering seniority, business experience, contribution to the director community, commitment to the IoD and achieving the Institute’s prestigious Chartered Director status. Caroline is responsible for setting the vision, values and strategy of NFU Mutual, which provides insurance and

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My role at NFU Mutual provides the opportunity to build new and existing relationships, promote the IoD and support businesses...

financial services for farmers, growers, businesses and rural communities. Prior to joining NFU Mutual, Yorkshire Businesswoman member Caroline

spent more than three decades in banking with senior leadership roles at Barclays and NatWest. She is chair of IoD North Yorkshire, board member for Maggie’s Yorkshire Cancer Charity and sits on the leadership group of Leeds Chamber of Commerce. Caroline said: “I am delighted to have been awarded Fellowship of the IoD. My role at NFU Mutual provides the opportunity to build new and existing relationships, promote the IoD and support businesses. I am passionate about creating better directors for a better world through connections, professional development and influence.”


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A true pioneer in the world of beauty

Karen Betts is considered to be a true permanent make-up pioneer in the UK, beginning her PMU journey over 20 years ago here in Yorkshire when Karen owned a small beauty salon in South Elmsall and rented a room to a tattoo artist for extra income. “I founded my business in a small Yorkshire salon, after a close friend of mine was diagnosed with breast cancer. Seeing the treatment she received strip my friend of her hair and confidence was devastating, so I went upstairs, got my tattoo gun and started to tattoo her brows, nipples and areolas. She was delighted and seeing the confidence boost she got from this made me realise that I had to learn to do this professionally so I could help other people regain their confidence and sense of self.

One of the UKs most esteemed permanent makeup and microblading artists, Karen was one of the earliest pioneers in micropigmentation and today she is leading an elite team of artists closely trained under her tutelage. She is one of a few UK professionals to be recognised by the American Society of Permanent Cosmetics Professionals because of her contribution to the industry. She

“There was nobody doing this in the UK at the time, so I travelled to the US to train and when I returned, I set up the Karen Betts Professional Clinic,” she told us. “Alongside our award-winning K B Pro training academies which now also operates in Harley Street, London and Alderley Edge in Cheshire, to broaden the accessibility of these life-changing treatments by giving aspiring artists the chance to do the same rewarding work. Almost immediately after I opened my salon, brow treatments became popular and demand grew for my courses, and it wasn’t long before I spotted a gap in the market for lash and brow treatments, this led me to launching Nouveau Lashes & HD Brows.”

Everyone, young or old, fit or seriously ill deserves to look their best...

also sits on the board acting as the educational and international outreach chairperson for the SPCP. It’s clear that Karen’s passion for permanent makeup has pushed her to the forefront of the industry. “During my career as a trainer, mentor and employer, in an industry dominated by women, I’ve been proud to support other women in their careers. I think one of my proudest moments was being awarded ‘Woman of the Year’ at the

NatWest Every Woman Awards in 2014. “Everyone, young or old, fit or seriously ill deserves to look their best. Because I believe this strongly, I give as much of my time as I can do undertake charity work to help amazing women coping with side effects of chemotherapy,” she continued. “I also support the Katie Piper Foundation, using my medical tattooing skill to help people living with burns and scars feel more confident. Over the past few years, I’ve had the privilege of working with the Alex Lewis Trust. Alex and I were delighted to be jointly awarded the Safety in Beauty Inspirational Person of the Year Award in 2018 in recognition of our work,” she concluded. Today, Karen owns a number of businesses: H D Brows; Nouvea Lashes; K B Pro and Karen Betts and has an impressive clutch of awards: Micropigmentation UK Lifetime Achievement Award 2018; English Hair and Beauty PMU Specialist of the Year 2018; Safety in Beauty Outstanding Career Award 2017 and SPCP Industry Leader 2015.

‘There is no limited to what we, as women can accomplish’ Michelle Obama. Yo r k s h i r e B u s i n e s s Wo m a n

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At present, our digital infrastructure is outdated, with almost 70% of homes in the UK still relying on legacy technology that was originally installed to carry telephone signals. This is no longer fit for purpose in 2022 as it cannot support the volumes of data we consume today, the number of connected devices being accessed simultaneously, nor the consistent speeds and reliability we need for a range of services. Fortunately, a solution exists, and more and more homes are gaining access every day: full fibre networks.

Is the internet now an essential utility? Which utilities in our homes are essential? Are there household items we couldn’t manage without? In a world where technology has never been more engrained in our lives, most of us will agree that internet access is now an everyday essential. But just how important do we consider it compared with universal needs like heating and running water? At CityFibre, we wanted to know more about the role the internet plays in peoples’ lives, so we asked over 2,000 people to rank the importance of a range of items and services in their homes. As you might expect, after nearly two years into a pandemic, internet access scored second only to lighting. But, perhaps less expected was the fact it scored ahead of the TV, the kettle and even the smart phone, although, of course, many of these items now need internet access to deliver many of their main functions. This the me continued whe n participants were asked which utilities they couldn’t live without. Internet

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access ranked more highly than gas for heating and cooking, and even waste management– only electricity and water were considered greater needs. This shows that the internet, which just a few years ago would have been viewed as a luxury, is now something households depend upon and expect to work when they need it. In fact, 90% of our research participants said they now recognise their internet service as an essential utility, alongside the likes of electricity, water, and gas. So, it is clear we all now depend on it and like any utility, we need more investment to ensure our networks are fit for purpose.

Full fibre networks are designed specifically to carry data, taking fibre optic cables 100% of the way from the exchange to the home. This technology is not only faster - carrying data at light speed - it is significantly more reliable and is capable of scaling to support data consumption as it inevitably grows in the years to come. It really is the best technology for the job. Given the vital role the internet now plays, the networks that carry services to our homes and devices deserve attention and investment, and every household across the country should have the option to improve and future-proof their connectivity with full fibre. That’s why at CityFibre, we are investing up to £4 billion in extending our full fibre network rollout to reach up to eight million homes, 800,000 businesses and 400,000 public sector sites. Currently we are building in 285 cities, towns and villages across the UK including here in Yorkshire. To find out if you can connect to full fibre with CityFibre and to see which service providers are available, check the postcode checker at www.cityfibre.com


All-Female Headliners for Underneath the Stars Festival

2022

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Imelda May - IM.Press

Underneath the Stars festival returns Friday 29th – Sunday 31st July with an all-star, all-female headline bill to Cinderhill Farm, Barnsley. Returning for its eighth year, the arts and music festival boasts fantastic family workshop activities, and spectacular live performances from a host of musical styles ranging from ska, soul and indie, to brass bands and folk.

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eadlining the family favourite event on Friday is Imelda May. One of Ireland’s most celebrated female artists, Imelda has performed with Bono, Tom Jones, Noel Gallagher, Elvis Costello and Van Morrison, and joins Underneath the Stars for 2022, performing favourite hits and

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songs from her extraordinary album, 11 Past the Hour. Fan favourite and Barnsley’s own nightingale, Kate Rusby will perform Saturday. Often hailed as the ‘first lady of folk’, and an Underneath the Stars festival figurehead, Kate celebrates 30 years of touring this year.

Closing the weekend in spectacular fashion, Suzanne Vega, will mark the final performance. Regarded as one of the foremost songwriters of her generation, her self-titled debut album sold 1 million copies with her follow-up Solitude Standing nominated for three Grammys, including Record of the Year. Further highlights of the action-packed weekend include: This Is The Kit, revered for crafting music of great beauty, wonder and illumination. Mercury Prize nominated indie band, The Big Moon, rich in tight vocal harmonies and cinematic rolling grooves. Arthur Jeffes’ much-loved collective, Penguin Cafe, will perform their eclectic array of genre-


Kate Rusby.(c)DavidAngel

defying evocative pieces. Also performing is the most famous brass bands in the world, The Brighouse & Rastrick Band, and The Young’uns, acclaimed singer-songwriter and acoustic based musician, Billie Marten, and Davina and the Vagabonds, renowned for their high energy shows, US folk and fun band, the joyful Dustbowl Revival, and Lanterns On The Lake. There will also be an appearance from psychedelic, funk-fuelled groove machine Tankus the Henge, Sam Kelly & The Lost Boys, Kinnaris Quintet, and the darlings of the international soul scene, Hannah Williams and the Affirmations. Underneath the Stars favourite, Damien O’Kane will be joined by legendary banjo player Ron Block, with special guest Mike McGoldrick, Described by Frank Turner as ‘one of the best songwriters in the UK’, Will Varley will perform as

will, The Trials of Cato, and master musician N’famady Kouyate. Closing the weekend is 12-piece super group Intergalactic Brasstronauts, known for their brass, global rhythms, reggae and sci-fi, and feel-good music from South Africa, wrapped in rhythmic soul from Stone Jets. Underneath the Stars will have two covered stages beneath big top tents, so festival goers are guaranteed to enjoy classic live music performances without an umbrella. The tents will have no walls ensuring an unrestricted view of the two main stages for festival goers sat outside, and better ventilation for those inside. Plus, with a new layout and standing areas, audiences have the perfect spots for dancing in their wellies! Festival Director Emma Holling

says: “We’re thrilled to be welcoming an incredible line-up of all-female headliners to this year’s festival. Matched with the return of the big top tents, a fantastic diverse musical line-up and more of our loyal fans being able to attend this year’s event, what else could you possibly need? “What’s more, we saw from last year’s event that being a green and sustainable festival is as important to us as it is to our audience, after only one bag of rubbish was left on site following the entire 2021 event. And this year will be no different, as a core value of Underneath the Stars is our commitment to promoting environmental sustainability.” Weekend tickets are now available to buy, which include three days of music, fun and festivities in the beautiful corner of Yorkshire at Cinderhill Farm, Barnsley. Yo r k s h i r e B u s i n e s s Wo m a n

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#Proud of you project Recently, Leeds based independent fashion retailer, The Style Attic, asked people from all across the country to nominate women that they’re proud of as part of their #proudofyouproject. After an overwhelming response, three women were chosen.

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hese women were treated to an overnight stay at Thorpe Park Hotel & Spa, a pamper, styling session and photoshoot with The Style Attic before dinner and drinks at popular local restaurant, Gino’s Italian. Founder Leigh Unwin said, “We wanted to shine a light on incredible women who have faced adversity over the last few years and who deserve some time for themselves. We couldn’t have expected the amount of nominations we received, we did read some stories of unbelievable strength and courage.” The women who attended the event were all nominated by loved ones

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for various reasons. Kirsty Nicholson, aged 29, was one of these women. In May 2021, Kirsty was diagnosed with breast cancer at just 28 years old. As a radiography student, Kirsty found the tables turning as she prepared herself to endure countless doctors’ appointments and consultations. After a long stint of treatment including a mastectomy, chemotherapy and radiotherapy, Kirsty finally finished chemotherapy just before Christmas and was nominated for The Style Attics #proudofyouproject by a friend. Yo r k s h i r e B u s i n e s s Wo m a n

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Lexus Rx

is premier performer It doesn’t matter where you go, you are guaranteed to run into some roadworks eventually. Various attempts to make the traffic flow better, invariably slow things down. Stop-start driving is now a way of life. It’s expensive too because it ruins your fuel consumption. The bigger the car, the worse it gets. 4x4 drivers who enjoy the bulk, height and security of a chunky car, are the first to suffer. Thankfully, there is a way around this is. Get a Lexus RX450h…and if you want extra space to be able to carry

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7 people like we do, go for the RX-L long wheelbase version. You won’t sacrifice the wonderful, dominant driving position or the sleek yet hunky lines. You sit in an interior that oozes quality and solidity. Oh, and you can enjoy the silence. Silence? Yep….total hush as you cruise along in the traffic

with the electric motors doing all of the work. The RX 450hl, starting at £55,150, is powered by a 3.5 litre petrol V6 hybrid which has excellent performance and, for such a big 4x4 car, really good economy. At low, town speeds, a pair of electric motors waft you along using zero mpg. When you need speed or acceleration, the engine bursts into life. As you cruise or slow down, the battery


is recharged. Put both together and you end up with a thumping 308bhp which gives performance of 0-60mph in 8.0 seconds a top speed of 112mph and a realistic fuel return of around 34 mpg if you make full use of the hybrid system. Actually, the RX 450hl feels quicker than those figures suggest because, thanks to the electric motors, power is instantly available. These are hugely impressive figures for a sizeable vehicle. Low CO2 emissions also mean the 450hl is a cost-effective company car. The Lexus RX is rewarding to drive. Okay, most people will use this Lexus for long distance cruising, but it also makes a serious case for when you need to do stop-start driving on something like the school run, shopping trips, commuting etc. In terms of kit, the RX450hl is fully loaded. Even the entry level model comes with air con, sat nav, leather upholstery, 18-inch alloys, electrically operated front seats which are also heated and ventilated; reversing camera,

front and rear parking sensors, powered tailgate, DAB radio and Bluetooth. The interior is supremely comfortable and, when it comes to reliability and customer service, Lexus is number one. The RX Lexus 450hl has style, wonderful cruising ability, excellent performance and, if you go steadily, decent economy for such a big car. It’s also one of the safest cars on our roads. If you want a premium, luxury 4x4, make sure the Lexus 450hl is on your list of test drives. Yo r k s h i r e B u s i n e s s Wo m a n

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Sunny future for ibiza

By: Graham Courtney - Motoring Correspondent SEAT can do no wrong at the moment. Their Arona, Ateca and Tarraco SUV models continue to rack-up 5-star awards and both their Ibiza and Leon hatchbacks and estates have always been extremely popular. SEAT arrived in the UK in 1985 and the car leading from the front was the Ibiza. Since then, it’s grown-up and matured into a brilliant family supermini. It still represents great value for money with the entry level SE trim kicking off at £17,165. This includes air con, Bluetooth, a decent audio s y s te m , DA B r a d i o , p o w e r e d mirrors and front windows, LED headlights, and a load of safety kit. You get a choice of two 1.0 litre petrol 3-cylinder engines offering either 79bhp or 94bhp. Both return mid 50s mpg but the bigger engine gives you more performance with 0-60 coming up in around 10.5 seconds. The 79bhp model can feel a bit tired if you’re travelling with a decent load on board. For single person commuting…it’ll be fine. Further up the range there’s a 108bhp 1.0 litre engine, but we reckon the 94bhp will be ideal for most folk. Add £1000 (we would) and you move up to SE Technology trim. This gives

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you satellite navigation and a realty smart 0.25-inchcolour touchscreen. For some serious performance, head for the SEAT Ibiza FR. The suspension is stiffened and you can choose a 108bhp TSi engine which uses a 6-speed manual gearbox. You can also get an auto. 0-60 is a lively 10.3 seconds; top speed is 121mph. You can still expect 51mpg. The ride is one of the best around for this size of car. There’s the happy compromise of supple at slow speeds, but taut when you’re pressing-on. Handling is top notch and utterly predictable. The Ibiza is a joy to drive. The interior is roomy, comfortable and has a genuine feel of quality. O ur favourite? Go for the SE Technology trim and one of the more punchy petrol engines. They’re lively, well priced and economical. What’s not to love. It’s one of the best small hatchbacks currently available in the UK.


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Businesswomen visit Yorkshire Sculpture Park This month saw an extra Yorkshire Businesswoman networking event when members descended on the beautiful Yorkshire Sculpture Park at the beginning of March. More than 60 ladies joined us to listen to guest speakers Helen Feathe rstone from Yorkshire Sculpture Park and Perrin Read from Roth Read, whilst enjoying a

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glass of Sculpture Park Gin made with botanicals from the park.

The next event is at Dakota Hotel Leeds 10th June with guest speakers Baroness Sayeeda Warsi and Ruth Richardson . Book y our place now : editor@ yorkshirebusinesswoman. co.uk


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