It’s safe to say that in 2020, nothing is permanent and the future is unpredictable. Maybe one of the only things we know for sure is that masks are here to stay—for the foreseeable future at least. Although they may not be our favorite thing to wear, they are now an essential component of our looks. Why not make them fashionable? This is the question FIT alumni Samantha Lopez asked herself in the midst of the pandemic. As a former student at FIT, she understands how image-conscious our generation is and that there is great business to be made in fashionable masks. I spoke with Sam about Green Velvet’s emergence and it became clear that the pandemic brought her a blessing in disguise: a way to start a brand and business that she had always dreamed of.
WHY NOT MAKE THEM FASHIONABLE? 26
FASHION