Boutique Magazine August 2023

Sunny daze

Quiet luxury

Australian brands

Small business collabs

Renes Fashion

EDITOR

Gemma Ward

gemma@bpmedialtd.co.uk

PRINT AND ONLINE SALES

Julie Neill – julie@bpmedialtd.co.uk

Tel 01795 515288

Tel 07960797383

DESIGN AND PRODUCTION

Jack Witcomb – jack@bpmedialtd.co.uk

CREDIT CONTROL

Jilly Barker - Jilly@bpmedialtd.co.uk

PUBLISHERS

Julie Neill, Beccy Wells

MANAGING DIRECTOR

Julie Neill

© 2022 Boutique Professional Media Ltd, Office 2, The Old Stable Block, Crescent Road, Faversham, Kent ME13 7GU. No part of this magazine may be reproduced or stored in a retrieval system or transmitted in any form – electronic, mechanical or physical – without express prior permission and written consent of the publisher. Contributions are invited and when not accepted will be returned only if accompanied by a fully stamped and addressed envelope. Manuscripts should be type written. No responsibility can be taken for drawings, photographs or literary contributions during transmission or in the editor’s hands. In the absence of an agreement the copyright of all contributions, literary, photographic or artistic, belongs to Boutique Professional Media. The publisher accepts no responsibility in respect of advertisements appearing in the magazine and the opinions expressed do not necessarily represent the views of the Publisher. The Publisher cannot accept liability for any loss arising from the late appearance or non publication of any advertisement.

Silver linings

Grey sky and drizzle has become a familiar backdrop this summer. And while the UK enjoyed the hottest June on record, we also experienced one of the wettest Julys. According to Springboard data, the rain dampened high street footfall, with shopper numbers dropping by 1.7 per cent compared to the month before.

Despite the rain, it’s been great to see the trade show circuit returning to near-post-covid normality over the past few weeks. We visited four inspiring shows in London last month all taking place at the same time. Just Around the Corner moved to Wapping’s Tobacco Dock, offering 90 brands inside a lovely historical building with several halls, high ceilings and lots of natural light.

fashion agents that have joined forces to present 70 womenswear and footwear brand s under one roof (and if you haven’t yet visited, it’s running until 18 August).

We were also really impressed with Harrogate Fashion Week this season , which took place in the spa town just a couple of weeks later. The show increased both in size and duration, giving buyers more time to make considered selections.

ON THE COVER:

Image courtesy of Lily and Me; Tel: 01452 207 766 lilyandmeclothing.com

E: orders@lilyandmeclothing.com

Pure London, only 40 minutes away on the underground at Olympia, also offered some particularly insightful seminars and inspiring catwalk shows. Meanwhile, at Olympia West, Scoop visitors were transported to a “Moroccan paradise” with live music, boho-themed decorations and 250 premium labels.

Finally, we also visited The Fashion Huddle in Hammersmith on the same day. Just a short walk away from Olympia, it’s a collaboration between 11 leading

Quiet luxury

Trade shows have undeniably evolved over the past few years, particularly following the pandemic. But it’s clear that they’re still a crucial part of buying season. And of course, it isn’t over yet: next month we’ll also be heading to Top Drawer and Moda at Autumn Fair to find the latest fashion and accessories launches. Turn to pages 32-33 for our must-see exhibitors.

Now, here’s hoping for some late August sunshine.

G emma Ward, Editor Follow us on Instagram @boutique.magazine

Aussie rules

WE CARE WHAT YOU WEAR

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows

| EMAIL: pug@godske.com

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows

Fashion Fix

Buyers upbeat and positive at Harrogate Fashion Week’s SS24 edition

Harrogate Fashion Week returned to the spa town’s Convention Centre this month with its most extensive line-up of brands yet. Set out over four separate halls and running for an extended three days, the popular North England trade show attracted buyers from all around the UK and Ireland.

Despite grey skies and drizzle outside, the general mood at this season’s show was upbeat and optimistic.

Around 200 brands presented their collections – an almost 70 per cent increase on its February 2023 edition. The decision to add an extra hall brought an additional 1,600sqm to the show’s floor space, creating a more varied format for buyers in the process.

Occasionwear brands were out in full force for SS24, but they certainly didn’t dominate. Retailers could also choose from a strong selection of daywear, accessories and footwear collections while the

resortwear offer was also inspiring and extensive.

The Godske Group, which exhibited for the very first time, showcased a large selection of its brands in the third hall including Robell, Gomaya, Noen, I’cona, Molly Jo, Godske, Habella, Sunday, Fransden and Normann.

Leeds-based distributor Carol C Collections also brought crowds of buyers into the show’s newest hall with its popular international collections from Foil, Orientique, Tara Vao, One Summer, Tirelli, Dress Addict, UbU and Escape.

Founder Carol Capener said their move to a larger stand in the fourth hall had been extremely positive: “We’ve previously been positioned in the main hall, but buyers have been actively seeking us out,” she said. “We’ve written even more orders than last season so far when compared to the same days, so we’re really pleased with our decision to move. We’re having a great show.”

Pomodoro co-founder Noreen

Puri, who was also exhibiting, noted that the brand had signed up a number of new accounts: “We’ve had a fantastic start to the SS24 season and a really positive couple of days at Harrogate Fashion Week so far,” she said. “The show has given us a great opportunity to meet new retailers and gain some more stockists.”

Show organiser Sarah Moody, who first launched Harrogate Fashion Week with co-founder Wendy Adams in July 2018, said the show’s extra day gave retailers more time to make their selections. “It’s given the show a more relaxed feel,” she said. “Buyers aren’t having to rush to decide on what to order; they can go away for a while and then come back again to make more confident decisions. Some exhibitors have said they’re seeing stronger orders as a result.”

The next edition of Harrogate Fashion Week takes place at Harrogate Convention Centre from 4-6 February 2024.

Cult Italian footwear brand

Wushi Ruyi lands in UK

Iconic Italian trainers brand Wushi Ruyi is now available for indies in the UK and Ireland to stock via Auburn Collective Fashion and Lifestyle Agency.

Founded by Italian brothers Walter and Paolo Lorini in 1985, the brand is a cult classic in Europe known for its cool sports-inspired designs and vibrant colour palette. Currently, it is stocked in more than 800 stores across 30 international territories.

The label tested the UK market with a soft launch in 2022, gaining a range of independent stockists as well as Anthropologie. Over the next 12 months it aims to double its presence on our shores.

Mauro Di Liddo, CEO of Blackboard Group, the Milanbased company that owns Wushu Ruyi, says the brand feels it’s the right time to gain a UK and Irish presence: “The UK and Ireland are important footwear retail markets

and there is a sense of flair, heritage and individuality here that fits perfectly with our brand. We’re looking forward to seeing our AW23 designs in store soon.”

Auburn Collective’s founding director, Tanya Boyten, says she’s already seen a brilliant response from buyers: “We all know trainers are a hugely popular product and UK and Irish buyers are always looking for the next amazing look or design. Wushu Ruyi ticks all of the style boxes. We’re seeing a real demand for colour and original design quality at the moment, so it feels like a great time to be bringing the brand to a bigger audience.”

Sugarhill Brighton celebrates 20 years in business

British lifestyle brand Sugarhill Brighton is celebrating its 20-year anniversary with a series of competitions, special collections and giveaways.

Founded in 2003 by brother and sister duo Pawel and Aleks Przedpelski, the label began life as a pop-up shop in Barcelona. The original collection – known as Sugarhill Boutique - featured hand-finished Batik styles designed and produced in Bali. Following its success, the label launched in the UK - choosing Brighton as the home of its design hub. In 2018, it rebranded to Sugarhill Brighton. Today the label is best known for its hand-drawn prints and embroidery artworks. Its knitwear has also gone from strength to strength while its organic cotton t-shirts and

signature sweatshirts have become synonymous with joyful, conscious dressing.

“The growth of the collections, our team, and the support from customers over the last 20 years has been extraordinary,” says MD Pawel Przedpelski. “Our initiative to move into a socially and environmentally conscious business has also gone from strength to strength. We feel very proud of where Sugarhill Brighton is now.”

The brand unveiled a Magic Ticket incentive to mark its 20-year anniversary, which sees a voucher worth up to £100 sent out with one random online order every day. The label is also launching an Archive Collection of its best-selling prints for AW23.

Just Around the Corner impresses buyers with new venue and exciting brand line-up

Buyers headed to London’s Wapping last month for the latest instalment of Just Around the Corner (JATC). Taking place from 16 – 18 July, organiser Juls Dawson says the team made a conscious decision to align its dates with Pure London and Scoop to maximise convenience for retailers.

Located in new venue the Tobacco Dock, the show was easily accessible from Olympia via the underground. This season’s show included 90 womenswear, menswear, unisex,

footwear and lifestyle brands, with around 40 showing at the event for the first time.

JATC also ran a new Pow Wow session for buyers, hosted by industry experts Kathy O’Driscoll and Simon Platts, discussing responsible fashion. This was followed by a drop-in session in its responsible zone, where buyers were invited to ask questions on sustainable and ethical fashion.

Juls Dawson comments: “We are so pleased with the reaction to our new

venue, both from an aesthetic and fit for purpose perspective but also how accessible it is. It is so pleasing as a team when it all fits into place and goes so well for everyone. We thrive off positive feedback from buyers and brands and it makes it all worthwhile.”

The next edition of Just Around the Corner will take place from 11-13 February 2024.

Pure London unveils SS24 collections, trends and business insight

Buyers from indie retailers Jane Davies, Jules B, Pamela Schiffer and Galeries Lafayette attended Pure London at Olympia last month to source new products and discover the latest trends.

The show presented around 250 brands on the ground floor of Olympia’s Grand Hall. Exhibitors were split into six destinations: Womenswear, Sustainable, Pop, Jewellery, Accessories and Shoes, showing collections from brands including Gomaye, Compania Fantastica, Desigual, Frnch, Glamorous, City Goddess, Grace and Mila, Joules, Luella, Lily and Me, One Hundred Stars and Onjenu. Pure London’s catwalk and seminar

programme, meanwhile, gave attendees insight into SS24/25 trends. Highlights included a presentation from the winners of Graduate Fashion Week, trend discussions from forecaster Malaika Ewande, a panel discussion on consumer behaviour with cognitive psychologist Dr Carolyn Mair as well as a keynote speech by George Davis. Indie retailers Lesley Farrow of Niche, Velvet and Rose’s Shirley Leader and Abigail Edmunds from Domino Style also took to the stage to discuss how small businesses can thrive in the current climate.

The next edition of Pure London will take place at Olympia from 11-13 February 2024.

Boutique barometer

INDUSTRY SALES FIGURES

JUNE 2023 (VERSUS JUNE 2022)

Olympia West was bustling with buyers last month as indies travelled far and wide for the latest edition of Scoop. Founder Karen Radley invited retailers to ‘Uncover the Exceptional’ as this season’s underpinning theme, unveiling a showcase of over 250 contemporary womenswear, menswear, lifestyle and accessory brands.

Buyers were transported to a “Moroccan paradise” with patterned wallpaper, boho-themed relaxation areas, stunning floral

displays and giant potted plants decorating the space. There was also live music playing throughout the event and a bar serving mocktails and Prosecco.

This season’s exclusive brand showcase included premium labels such as Marches Rosa, Sfizio, Saint Armont, Agua Bendita, Huit8, Siamese Dreams, HIGH, Mes Demoiselles, Transit, D.A.T.E, Louise Misha, Yerse, Mos Mosh, Pom Amsterdam and Summery Copenhagen.

Average sales quantity Average selling price

+ 0.53%

-8.88% -2.66%

These figures represent findings from a cross section of independent online and bricks-and-mortar retailers around the UK. Total stock management and EPoS provider Top to Toe has compiled this industry index to offer Boutique readers an insight into what’s happening on the high street and online.

Tel: 0203 376 5888

E: info@toptotoe.com Toptotoe.com

Scoop delivers “exceptional season” as buyers praise Moroccan-themed wonderland

Organisers say feedback was positive as exhibitors commented on the “incredible atmosphere, styling of the event and strength of the retailers attending.”

Founder Karen Radley comments: “From the moment the show opened, the energy was incredible. I have loved seeing buyers’ reactions to our Moroccan wonderland and also hearing how successful the event has been for our designers.”

The next edition of Scoop takes place from 11-13 February at Olympia West.

Joyful jewellery

Creating high-tech comfort-driven footwear for over 30 years, Caprice’s SS24 collection features stylish designs, innovative features and exceptional fits. Feminine shapes feature glamorous details - from block-heeled sandals to slingbacks with rhinestones and glittering bows. £POA; Tel: 07734 247 669 E: capriceshoes@gmail.com capriceshoes.com/en

Earn your stripes

A timeless staple for every wardrobe, Sunday’s take on a classic striped sweater will be your customers’ go-to when the weather turns cooler this autumn. £POA; Tel: 0207 636 3063 godske.com

Boutique loves…

Checking in

Now in its twentieth year, British brand Sugarhill Brighton specialises in colourful easy-wear fashion such as this Iris Big City Blouse. £19.30; Tel: 01273 911 393

COVETABLE FASHION BUYS TO TEMP SHOPPERS THIS AW23 AND BEYOND

Autumn dream

Featuring graphic cut out details and a striking print, By Malina’s dreamy Sia maxi dress is sure to turn heads this AW23. £POA; E: lucy@ thebrandambassadors.london

Modern occasionwear

Offering timeless womenswear for glamorous shoppers, Pomodoro’s SS24 collection includes a statement linen jacket and wideleg trousers for a relaxed take on summer suiting. £POA; Tel: 0208 961 4000 E: info@pomodoroclothing. com pomodoroclothing.com

Every day chic

Established for over 130 years, French brand Saint James reinvents timeless staples every season to help shoppers create the ultimate offduty wardrobes. From its famous Breton stripe t-shirts to cotton knitwear and casual separates, its collection offers the perfect options for everyday chic. £POA; Tel: 0203 432 6387 E: sales@doublehagency.com

Gold rush

British female-founded brand Coti Vision has revolutionised the glasses market with its trend-led necklace reading glasses and chains. Its range includes chains, cords and holders in numerous designs. Each style can even be worn solo without glasses, too . Free display stand included with first order, from £7.50 - £35 each; E: info@cotivision.com cotivision.com

Indian summer

British indie brand From My Mother’s Garden produces floral-festooned womenswear and accessories available for immediate delivery. Its Cherry Blossom Long Robe is perfect for late summer and will instantly elevate a pair of jeans and tee.

£POA; Tel: 07825 148 040 E: info@ frommymothersgarden.co.uk

THIS MONTH’S STANDOUT WOMENSWEAR AND ACCESSORIES

Good all-rounder

A timeless staple for every woman’s wardrobe, Coster Copenhagen’s classic white shirt will be your customers’ go-to piece for seasons to come.

£POA; Tel: 0045 5084 9855 costercopenhagen.com

Wrist action Designed for men and women, Scream

Pretty’s unisex Open Claw Oval Bangle will bring contemporary style to any outfit. The sleek and weighty piece comes in silver or 18ct gold plated and is perfect for special occasions or everyday styling.

£29.50; tradescreampretty.com

Stephen Joseph | T 07734 247 669 |

Eco chic

SUSTAINABLE PRODUCTS AND BRANDS

About time

Bring some Scandi-inspired minimalism to interiors this autumn with Newgate’s Bali Wall Clock. Shoppers can choose from three dial options to suit their style, including the graphic Ocean. £POA; E: trade@newgateworld.com

Less is more

Order the exact number of pieces you need for your store with Danish slow-fashion brand by basics. Its handy made-to-order-concept allows stockists to buy one, two or even 100 pieces in the exact styles, colours and sizes they need. It’s never been easier to stock the perfect selection that’s just as unique as your customers. Contact UK agent for updates, £POA; E: jeremy@cates.co.uk bybasics.com

Pretty in print

Created by former Alexander McQueen designer Jessica Kayll, her eponymous womenswear collection features intricately hand-painted prints and 100 per cent silk fabrics. Each piece is ethically produced in London to minimise the brand’s carbon footprint. £POA; E: sofia@blackpr.co.uk

Planet kind

Sustainable pioneer Lefrik has been transforming discarded plastic bottles into high-quality backpacks, bags and accessories since 2012. Shipped in fully recycled packaging, its products are GRS certified and available for next day delivery from its UKbased warehouse. £POA; E: jarrod@lefrik.com

Blue rinse

Crafted in 100 per cent organic cotton, Samsøe Samsøe’s wide-legged Rebecca jeans are a staple shape for effortless off-duty wardrobes this AW23. £POA; E: vitus@ samsoe.com samsoe.com

#Grid goals

TOP POSTS WE’VE LIKED ON THE ‘GRAM THIS MONTH

@velvetexclusiveladieswear

“Harrogate Fashion Week - it’s a wrap! A mad few days buying up new collections for Spring Summer ‘24 - wow there’s some amazing products - you’re gonna love them…”

@doodiestark

“We…are…OPEN!!! I’ve been meaning to post all day, but it’s been a little bonkers since we walked through the door! Thank you to everyone who came today to check out our new space…”

@velvet.and.rose.uk

“Had an amazing experience yesterday @ purelondonshow fashion trade show. I was invited to be part of a panel Q&A in front of the largest audience of the day…”

Social butterflies

@minimu maximum.store

New North London fashion indie

MinimuMaximuM stocks luxury labels from established and upand-coming brands such as Prada, Adnym Atelier and Outerknown.

@gerrardsfashion

“Great day checking out the trade shows on Monday, so many gorgeous colours and such great energy. Flower arrangements were looking stunning too...”

@caragonboutique

Stocking ethically conscious products and fashion brands, Lindfield indie Caragon Boutique posts daily updates of its latest launches, promotions and product drops.

THREE INSPIRATIONAL INSTAGRAM ACCOUNTS TO FOLLOW NOW

@lemonjelly shoes

Specialising in sustainable and vegan footwear and accessories, Lemon Jelly’s Instagram page features stylish photography and inspiring product choices.

THE VERY BEST OF FASHION UNDER ONE ROOF

B THREE (New) • ERFO • FRANK WALDER • JUST WHITE • KRIS FASHION

• MANISA • MARINA V • RELAXED BY TONI • TONI

SHOWING SUMMER 2024 17th JULY – 31st AUGUST 2023

THE COLLECTIONS WILL ALL BE IN OUR LONDON SHOWROOM AND WE ARE VERY WELL EQUIPPED FOR VIRTUAL APPOINTMENTS IF YOU ARE NOT COMING TO LONDON.

Stock Up

WHAT TO BUY NOW

Out of office

If you haven’t already finalised your new season buying plans, read on for some of the best brands, collections and emerging trends that are guaranteed to pique shoppers’ interest next year…

SHOW DATES:

London Hotel Show - Asia House - 16th-20th July.

Harrogate Fashion Week - Stand M1 - 30th July-1st August.

Harrogate Bridal Fair 10th-12th September.

Agents Showrooms 10th July-14th September.

Quiet luxury

PERFECT TIMELESS ELEGANCE THIS SEASON WITH AW23’S MOST UNDERSTATED TREND

Described by British Vogue as “more of a mood than anything else,” the quiet luxury trend is expected to intensify in AW23. It’s basically an understated ‘old money’ aesthetic, so think premium basics such as nonchalant trousers, sculptural jackets, cashmere turtlenecks and trophy jewellery. But whatever you do, stay away from anything loud and practical such as that “ludicrously capacious bag” famously ridiculed by Tom Wambsgans in Succession …

INFINITY COAT, NOTES DU NORD, £POA

LEONA LOAFERS, BY MALINA, £POA

SKIRT, RABENS SALONER, £POA

COAT, GOMAYE, £POA

SHIRT, MISIRLI1951, £POA

RING, SCREAM PRETTY, £21.50

ATP ATELIER E: sales@atpatelier.com, BY MALINA E: lucy@thebrandambassadors.london, CHALK wholesale.chalkuk.com, COSTER COPENHAGEN Tel: 0045 5084 9855 costercopenhagen.com, GOMAYE Tel: 0207 636 3063 godske.com, MISIRLI1951 E: emrekaripcin@misirli1951.com/ ugence@misirli1951.com, MUNTHE E: hlm@munthe.com, NOTES DU NORD E: sales@notesdunord.com, QUE Tel: 0207 636 3063 godske.com, RABENS SALONER E: julie@rabenssaloner.com, SAMSOE SAMSOE E: vitus@samsoe.com, SCREAM PRETTY tradescreampretty.com

EARRINGS, CHALK, £POA

EDDISON SUIT, MUNTHE, £POA

CARDIGAN, SAMSOE SAMSOE, £POA

JUMPER, COSTER COPENHAGEN, £POA

MINI HANDBAG, ATP ATELIER, £POA

JANE FLATS, ATP ATELIER, £POA

JUMPER, RABENS SALONER, £POA

LUXURY SOCKS, CHALK, £2.50

MYA PANTS, BY MALINA, £POA

SHIRT, QUE, £POA

Autumn inspiration

AS THE UK’S PREMIUM DESIGN-LED RETAIL SHOW, TOP DRAWER IS THE ULTIMATE DESTINATION FOR BUYERS

Re tail’s golden quarter is almost upon us, which can only mean one thing: Top Drawer’s AW23 edition is just round the corner. Taking place from 10-12 September, Olympia London will be filled with an expertly curated selection of products by new and established brands. Buyers will be able to explore nine different sectors from the full lifestyle spectrum, including Fashion, Home, Gift, Greetings and Stationery,

Craft, Food Emporium, Play, Wellbeing and Launchpad. Key brands signed up for this season’s show include Alex Monroe, Branch Jewellery, By Eloise, Cabaia, Caroline Svedbom, Estella Bartlett, Fruu Cosmetics, Hotlips by Solange, Lisa Angel, Kind Bag, My Doris, Pure Fashion, Roka London, Scream Pretty, Swole Panda, Vurchoo, White Leaf, Last Angel and more. Plus, for those looking for something new, Launchpad is the place to be. Curated in

CONTACT: Register now via topdrawer.co.uk

collaboration with the University of the Arts London, it offers an exclusive showcase of fresh talent from across all categories. Alongside sourcing, visitors will also be able to learn from industry experts at the show’s RetailFest stage, with keynote presentations, panel discussions and masterclasses covering a variety of topics. Finally, the show’s trends installation from partner The Better Trends Company is sure to provide lots of inspiration for next season.

Products made from plastic waste

For over a decade now, Lefrik has been committed to extending the lifespan of recycled plastic bottles by using them as raw materials for the production of our products.

We are a group of individuals passionate about the way color and innovative materials can connect with the senses, and we incorporate this passion into the design of our high-performance backpacks, bags, and accessories, which are both functional and stylish.

From Madrid. Since 2012.

www.lefrik.com

Contact: jarrod@lefrik.com

Accessorise all areas

MUST-SEE ACCESSORY AND FOOTWEAR BRANDS

SHOWING AT SEPTEMBER’S LEADING TRADE SHOWS

SUZIE BLUE

SHOWING AT: Moda at Autumn Fair (7A41/ 8F42)

Working closely with artisan manufacturers in India and Indonesia, family-run supplier Suzie Blue specialises in ethically produced and responsibly sourced jewellery and fashion accessories. For AW23, its short order collection features hand-made pieces boasting bold designs, seasonal colours and tactile materials. Buyers can expect vibrant jewel tones alongside silver and gold-plated designs. Meanwhile, there’s a range of bold homewares and seasonal accessories. With new collections introduced every season, no minimum quantities and low minimum order requirements, the brand is a great choice for independent retailer stockists.

AVERAGE WHOLESALE PRICE: necklaces from £5.90 each

MINIMUM ORDER: £100

CONTACT: Tel: 01636 704 042 E: sales@suzieblue.com suzieblue.com

ISKIN SISTERS

SHOWING AT: Top Drawer (175/177)

Created by half-Brazilian half-Argentinean siblings Gabriela and Karina Iskin, accessories brand Iskin Sisters produces contemporary designs for modern women. The duo draw inspiration from architecture, modern art and natural landscapes to produce unique head-turning designs. Each is handmade using unconventional jewellery materials such as leather, suede and acrylic. The range includes various striking collections such as the art-inspired Stone range decorated with colourful brushstrokes and the stunning Kate Leaves line featuring bold foliage shapes. Each piece is comfortable, wearable and lightweight and can be dressed up or down.

AVERAGE WHOLESALE PRICE: £30-70 for necklaces, £25-30 for bracelets and £15-25 for earrings.

CONTACT: Tel: 01784 482 888 E: sigal@sigaldistribution.com iskinjewelry.com

THE BAMBOO WARDROBE

SHOWING AT: Moda at Autumn Fair (stand 8E60)

With a focus on easy-to-wear womenswear made from bamboo and cotton, The Bamboo Wardrobe is perfect for customers looking for classic styles in natural fibres. For SS24, its forward order collection offers timeless pieces in 16 block colours for easy merchandising. With simplicity at its core, its garments are designed with practicality and comfort in mind. Buyers can choose from easy-wear dresses and separates in vibrant summer hues that make heatwave dressing a breeze. Key pieces include its S55 Lillibet Dress, which offers a modern take on a dress worn by Queen Elizabeth II. Its SP15

Biarritz Trousers and boxy S57 Bree Top, meanwhile, are also expected to be best sellers. Limited in-season top ups are also available on a four-week lead time.

AVERAGE WHOLESALE PRICE: £19.50 for tops to £27.50 for dresses

MINIMUM ORDER: £500 (free delivery on orders over £2,500)

CONTACT: Tel: 0208 306 3034 thebamboowardrobe.com

SCREAM PRETTY

SHOWING AT: Autumn Fair (7C54), Top Drawer (Gallery Level 146)

Award-winning independent jewellery brand Scream Pretty launched in 2016 when sisters Lucy Lee and Jessica Pearce tested the market with a small range of earrings. The affordable trend-led designs were an instant hit - and the brand expanded into a complete collection of jewellery. Today its collection is packed with stylish high-quality pieces from wear-all-day huggie hoops, cuffs and threader earrings to stunning pendant necklaces, layering chains, bracelets and stacking rings. All of its earwear is crafted using traceable recycled silver, making it ideal for retailers wanting to increase their sustainability. Buyers will be able to see a curated selection of its AW23 range at Autumn Fair and Top Drawer, including its Americana inspired charm hoops and new Lightning Bolt and Celestial collections.

AVERAGE WHOLESALE PRICE:

MINIMUM ORDER:

CONTACT: Tel: 01753 424 160 E: sales@screampretty.com tradescreampretty.com

WONDERS

SHOWING AT: London Shoe Show (Ibis, Earls Court) and Footwear Today, Birmingham

Specialising in innovative, sustainable and comfortable footwear, Wonders is renowned for its quality materials, expert craftsmanship and stylish designs. The brand’s products are all manufactured at its factory in Spain to the highest of standards using premium leather and finishes. For SS24, buyers can expect a dazzling line-up of footwear embellished with glitter, iridescence, laminates, patent leather and stones. Citrus tones such as Apple and Cyber mix with fiery oranges and Barbiecore pinks to create an energetic aesthetic. Standout details include shiny tone-on-tone embellishments, XL leather flower rosettes, transfers, laces with gold and silver details and glitter tubulars, which are perfect for elevating any daytime look into the evening.

AVERAGE WHOLESALE PRICE: £45

MINIMUM ORDER: 24 pairs

CONTACT: Tel: 07935 648 070 E: gus@crosbyshoeagencies.co.uk wonders.com

CAPRICE

SHOWING AT: London Shoe Show (Ibis, Earls Court) and Footwear Today, Birmingham

German brand Caprice has been creating high-tech comfort driven footwear for over 30 years. For SS24 its collection combines smart and feminine sophistication with a modern sporty edge. Key styles include sandals, mules and slingbacks with glittering bows and rhinestones, glamorous slippers with pearl and stone detailing as well as classic ballerinas. Sneakers are key this season and feature stylish shapes and colourways as well as light, flexible soles. Elsewhere, the heel gets a fashionable upgrade whether asymmetrical block shaped or kitten height. Expect a delicate and feminine palette of powdery pastels such as romantic rosé, light blue and lavender throughout the range. Light neutral cream and beige tones bring sophistication to the line-up, while warm and refreshing colours like turquoise, pink, and corn yellow infuse energy and vibrancy.

CONTACT: Tel: 07734 247 669 E: capriceshoes@gmail.com capriceshoes.com/en

Fashion Extras

GEMMA WARD PICKS OUT THIS MONTH’S BEST BAGS, JEWELLERY AND FOOTWEAR

Green goddess

A cold weather essential, Summery Copenhagen’s emerald scarf will add a pop of colour to winter outfits while offering protection from the elements. £POA; E: tadas@summerycopehagen.com

Weekend break

Ethically made using 20 discarded plastic bottles, Kind Bag’s new Weekender comes in a trio of prints to make overnight stays as stylish and sustainable as possible. £POA; E: hello@kindbag.co

Up ‘do

An essential for every woman’s beauty kit, Chalk’s large square tortoiseshell hair claw effortlessly keeps hair away from the face while adding a chic finishing touch to any look. £6; wholesale.chalkuk.com

Happy shopper

Emblazoned with a stylish print, Samsøe Samsøe’s fabric shopper is the perfect partner for running errands this AW23. £POA; E: vitus@samsoe.com samsoe.com

Something extra

Coordinating with knitwear in its AW23 collection, Danish label Sunday’s printed scarf will bring added interest to outfits this autumn and beyond. £POA; Tel: 0207 636 3063 godske.com

Life in plastic

Channel your inner Barbie with Toolly’s shell pearl necklace, which looks remarkably similar to the one Margot Robbie wears in the film. £POA; stockists@toolally.com

On the cards

Crafted in pony hair, ATP Atelier’s luxurious yet practical zebra card holder is perfect for keeping everyday essentials organised and safe to hand. £POA; E: sales@atpatelier.com

Double take

Worn either as a crossbody or belted around the waist, Munthe’s versatile mini Evaline Bag features a decorative jewelled enclosure and detachable logo strap. £POA; E: hlm@munthe.com

Wardrobe staple

Made in Italy using the softest leather, D.A.T.E’s 24-hour bag is the ultimate investment piece for taking the wearer effortlessly from day to night.

£POA; Tel: 07816 893 902

E: claire@goldfinchagency.com

Conscious choice

Made using recycled rPET fabric and sustainable birch wood, Original Duckhead’s bold umbrellas are designed to last - with minimal environmental impact. £POA; originalduckhead.com/pages/wholesale

Bring me sunshine

Inspired by the sun’s rays, Milly Grace’s Gold Sundial Hoop Earrings are ethically handcrafted using recycled materials such as 925 sterling silver and brass. £POA; E: hello@millygrace.co.uk millygrace.com

Cold comfort

In keeping with the label’s winterwarming AW23 collection, Rabens Saloner’s take on an ushanka hat offers an easy way to stay stylish during a cold snap. £POA;

E: julie@rabenssaloner.com

Inner calm

Created by a mother and daughter duo, Whitstable-based wellness brand Maeva Rae produces luxury scented candles with scientifically based mood-enhancing benefits. £POA; Tel: 07432 119 937 E: scarlet@maevarae.com

Planet friendly

Plastic-free supplier Planetwrapit produces eco-friendly recycled wrapping paper for boutiques wanting to lower their carbon footprint. From £1.17; planetwrapit.com/pages/ wholesale-trade-enquiries

Wild thoughts

Featuring double-cushioned insoles, Cocorose London’s new Sandringham Leopard Leather Flats will add a subtle splash of animal print to wardrobes this winter. £POA; Tel: 0208 829 8919 cocoroselondon.com

Read the room

Stylish and practical, London Mole’s affordable Hollywood reading glasses come in five different lens strengths for shoppers that need a little help with their vision. £POA; E: trade@newgateworld.com

Written in the stars

Featuring a crescent moon and four sparkling mini star charms, Luna Charles’ Vega bracelet will bring celestial magic to boutiques this AW23. £POA;

E: wholesale@lunacharles.co.uk

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows

THE FASHION TROUSERS BRAND

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows

Style selections

FROM STYLISH SCANDI DRESSES TO IMPECCABLE-FIT TROUSERS, DON’T MISS GODSKE’S LINE-UP OF BRANDS THIS SS24

Multi-brand supplier the Godske Group is presenting a strong line-up of womenswear collections for SS24. Buyers can choose from an array of pieces to suit all shoppers - from effortless Scandi styles to feminine dresses and separates, superb-fit trousers and stylish outerwear…

TIA

Made for women who don’t want to compromise on style or quality, Tia’s collection is appeals to discerning shoppers looking for everyday elegance. From jersey and jacquard to satin and Brazilian stretch fabric, its garments are crafted in quality materials carefully selected by its design team to achieve the perfect fit.

GOMAYE

Danish brand Gomaye marries Scandi tradition with international fashion trends, creating beautiful classics with a modern twist. The brand first launched in 2017 with a focus on effortless fashion with an impeccable fit. Today its collections offer timeless dresses, separates and outerwear crafted in luxurious fabrics.

NOEN

Scandi brand Noen offers timeless yet contemporary styles for fashionable women who want versatility for their wardrobes. Its comprehensive collection offers pieces for every occasion that celebrate all body types with flattering silhouettes and sophisticated colourways.

CONTACT: Tel: 0207 636 3063 godske.com

MOLLY JO

In-season womenswear brand Molly Jo offers sophisticated and elegant garments designed in Denmark. With an eye for detail and perfect fit, the label’s styles boast figure-enhancing silhouettes and details designed to flatter.

GODSKE

The first clothing line created by the Godske Group, its namesake label offers chic and feminine womenswear for every occasion. Central to its line-up are its signature dresses and gowns, which are created with flattering and commercial details such as longer hemlines and sleeves.

ROBELL

Renowned for its superb-fit trousers, German brand Robell offers a plethora of different styles, fits, lengths and fabrics in on-trend colours and prints.

I’CONA

Luxury casualwear brand I’Cona creates sophisticated off-duty womenswear with a focus on quality and comfort. Buyers can expect intense attention to detail, impeccable quality and perfect fit.

HABELLA

Creating quality womenswear for discerning shoppers, Habella’s collections are perfect for women who want to look stylish for every occasion. Its seasonal ranges feature superior fabrics such as flannel and wool as well as exceptional finishing and fit.

SUNDAY

Danish womenswear label Sunday specialises in vibrant casual styles for discerning shoppers. The brand aims to deliver its collections into stores at the right time during the season so shoppers can update their wardrobes all year round.

FRANDSEN

A leading producer of outerwear for over 50 years, Frandsen offers on-trend coats and raincoats with refreshing details, timeless design and a sporty aesthetic. The label uses robust fabrics ranging from luxurious cashmere to technical water-proof materials.

NORMANN

Designed for women of all sizes, Normann creates perfect-fit coats and raincoats whether shoppers wear petite, standard or plus-size. Its bi-annual collections include a wide variety of commercial designs that reflect current trends. Expect the highest quality fabrics, strong details, supreme finishing and outstanding functionality.

OFFERS

WOMENSWEAR

Producing beautiful, affordable and responsible clothing for all, Lily and Me’s collections are designed in Gloucestershire, manufactured at its own factory in Nepal, then distributed from the UK. Working closely with global fabric suppliers to deliver more sustainable options each season, its SS24 collection is its most responsible to date. Here are some of our favourite pieces…

LILY AND ME’S SS24 COLLECTION

CONSCIOUSLY MADE

FOR EVERY SHOPPER

01. Organic cotton Camellia Cardi

02. EcoVero Lenzing Viola Maxi Dress

03. EcoVero Lenzing viscose blend Laburnum Top and Marine Twill Shorts

04. Organic cotton Midi Dress with linen and EcoTang Viscose blended Drift Trousers and Alicia Vest

05. EcoVero Lenzing Jasmine Maxi Dress and stretch cotton twill Clovelly Jacket

06. Tencel Lyocell Edith Jumpsuit and organic cotton Victoria Tee

07. Organic cotton Dune Dress and Tencel Lyocell Breeze Jacket

08. Organic cotton Quatro Meadow Jumper

Liquid metal

SHINE ON THIS AUTUMN WITH LAMÉ DRESSES, SEQUIN SEPARATES AND MOLTEN METALLICS

Christmas is coming early this year as lamé, sequins and metallics dominate the AW23 collections. Shiny fabrics and embellishments are rarely absent for party season. However, last year we saw the trend really come into its own with the emergence of sequinned separates for the daytime. Expect everything to turn up a notch as we move into the cooler months, with inspiration coming from the standout silver tasselled coat at Gucci, mermaid-esque emerald gown on the Bode catwalk and Blumarine’s head-to-toe lamé. Whether shoppers are looking for party gowns, trophy jackets or liquid metal separates, they’ll be spoilt for choice this season. Just let it shine!

FELINA BODY, NOTES DU NORD, £POA

GANNI AW23 TRAINER, D.A.T.E, £POA

FREJA BAG, SAMSOE SAMSOE, £POA

RAVEN BLAZER, SAMSOE SAMSOE, £POA

LORAINE SKIRT, MUNTHE, £POA

DRESS, NOTES DU NORD, £POA

IVETTA PANTS, NOTES DU NORD, £POA

LYKKE DRESS, SAMSOE SAMSOE, £POA

Conscious dressing

DUTCH LABEL B THREE PRODUCES EUROPEAN-MADE WOMENSWEAR WITH A FOCUS

ON QUALITY AND

FIT

Now available in the UK via Partners in Fashion, Dutch label B Three offers stylish womenswear for modern and selfconfident shoppers. The brand’s small team works with European manufacturers and suppliers to create long-lasting slow fashion with minimal environmental impact. Its forward order range includes high quality jackets, dresses and shirts offered at commercial price points. Central to the collection are its impeccable-fit jackets and blazers, available in EU sizes 36-46, which

come in various shapes, colourways and prints. The range also includes coordinating dresses and separatesmeaning buyers can create complete outfits and story edits for their own specific customer base. Each of the label’s pieces is crafted in premium quality fabrics sourced from across Europe. Meanwhile, the production of its garments takes place at workshops based in Poland to maximise quality and reduce its carbon footprint. SS24 collection showing at Partners in Fashion, 35 Percy Street, London, W1T 2DQ from 17 July – 31 August.

CONTACT: Tel: 0207 636 4207 partnersinfashion.com

Jewel display

ENHANCE YOUR WOMENSWEAR LINE-UP WITH DANTE’S QUALITY JEWELLERY

Established for over 30 years, Dante supplies quality jewellery in a wide range of designs and colourways to complement mainstream womenswear collections. Sold in-season, its extensive range includes statement necklaces, vibrant pendants and coloured pearls. Buyers can choose from a wide selection via its catalogue or website, while the company also offers stockists postcode exclusivity. Renowned for its use of colour, the brand’s ranges are designed to enhance the latest fashion trends and palettes. Retailers can create their own unique product edits by selecting individual pieces from its extensive branded range. For AW23, the collection offers a huge choice of pieces - from small solitaire earrings and a comprehensive selection of pearls to easy day wear necklaces, clip and pierced earrings and chunky statement necklaces.

CONTACT: Tel: 01260 226 588 dantejewellery.co.uk

This season’s colour palette includes rich tones of blue, berry, purple, brown, ochre, orange and green alongside animal prints. Hero pieces include a matt gold necklace, handmade painted resin and agate necklace in animal print and stunning silver necklace with large jet crystals.

W holesale prices are around £11-14 for necklaces on average while there is no minimum requirement after the first order; Dante’s sales agents cover Scotland and South England, or buyers can visit the brand’s website to view its full digital catalogue.

Every occasion

From summer weddings to far-flung holidays, Pomodoro’s hardworking summer dresses offer a stylish option for every occasion. For SS24, its signature styles come in an array of flattering shapes, vibrant colours and show-stopping prints. Standouts include its best-selling shirt dresses in myriad fabrics, intricate broderie anglaise sundresses in eye popping hues and delicately embroidered versions in chambray and denim. Just add heels and statement jewellery to dress up for a special occasion

or pair with trainers or flat sandals for effortless everyday style. Meanwhile, for shoppers that prefer wearing separates, its tailored linen blazer and coordinating trousers offer a stylish and modern alternative. For the new summer season, the British label’s colour palette combines vibrant shades of pink and coral, serene sea and meadow green as well as ocean and pacific blue. And if shoppers are looking for sophisticated neutrals, try its timeless silhouettes in chic black and cream with luxurious golden accents.

Feeling hot

With a focus on easy-to-wear womenswear made from bamboo and cotton, The Bamboo Wardrobe is perfect for customers looking for classic fashion in natural fibres. For SS24, its forward order collection offers timeless pieces in 16 block colours for easy merchandising. With simplicity at its core, its garments are designed with practicality and comfort in mind. Buyers can choose from easy-wear throw-on dresses and separates in vibrant summer hues that make heatwave dressing an absolute breeze. Key pieces this

season include its S55 Lillibet Dress, available in hot pink and coral or navy and denim, which offers a modern take on a dress worn by Queen Elizabeth II. Its SP15 Biarritz Trousers and boxy S57 Bree Top, meanwhile, are also expected to be new season best-sellers. Limited in-season top ups also available to independent stockists throughout the year on a four-week lead time; wholesale prices range from £19.50 for tops to £27.50 for dresses on average while the minimum order requirement is £500 (free delivery on orders over £2,500). Showing at Moda at Autumn Fair.

Aussie rules

SIX OF THE BEST BOUTIQUE-FRIENDLY FASHION BRANDS FROM DOWN UNDER

ORIENTIQUE

Combining exclusive prints with flattering silhouettes, natural fabric specialist Orientique has been creating boutique-friendly collections since 1976. Its unique hand-drawn and hand-painted prints are created by its in-house designers or independent artists in Europe, creating a highly distinctive aesthetic. Each garment is crafted in carefully selected cotton, linen and rayon from some of the world’s finest mills. For SS24 its collection pays homage to the ‘treasures of the Mediterranean and beyond’. Pink, yellow and blue tones borrowed from Turkey and Persia merge with stunning pink and coral hues inspired by Japan. Meanwhile, vibrant zesty orange and blue India-inspired designs sit alongside vivid bright prints influenced by Mexico. Standout pieces include its hero Godet dress, printed Ponte biker jacket in soft stretch fabric and its essential contemporary organic cotton swing tees available in 10+ prints. Wholesale prices are around £16 for tees and £28 for dresses on average.

CONTACT: Tel: 0800 612 9009

E: info@carolccollections.com carolccollections.com

EMU AUSTRALIA

Established for over 25 years, Emu Australia enlists the continent’s best natural fabrics to create its merino wool, leather and sheepskin footwear and accessories. Sustainability has been at the core of the brand since the very beginning. With a focus on slow fashion and enduring craftsmanship, it chooses Australia’s best natural biodegradable fibres that pose minimum environmental impact. Central to its range are its classic slipper boots and iconic Mayberry slippers in numerous colourways. The brand also offers a line of waterproof boots boasting hightech materials and details to protect against all weathers. The label also launches collaborations, including recent partnerships with Rebecca Minkoff and Barbie.

CONTACT: Tel: 0207 713 2080

MNK ATELIER

Founded by sister duo Milly and Kobe Kan, MNK Atelier offers longlasting luxurious wardrobe staples and investment pieces created using sustainable production methods. Its debut Sea Collection embodies the founders’ love of the ocean and beaches. Combining sophistication with sustainability, the line includes 16 pieces uniquely designed to be worn individually or mixed and matched. Standouts include elegant shirts, intricate cut-out detail dresses and relaxed tailoring. Selecting ethical high-quality fabrics such as premium botanic dyed organic cotton and recycled Japanese PET, each piece in its collection is designed to last.

CONTACT: E: hello@mnkatelier.co mnkatelier.co

ALQUEMA

Sydney-born occasionwear label Alquema creates stunning special event wear for every occasion. Its designers adopt ancient Japanese Shibori pleating techniques and modern fabrics to create distinctive silhouettes. Available in numerous colourways each season, its elegant and timeless garments are perfect for shoppers looking for something unique. For SS24, standout styles include its best-selling three-quarter sleeve Smash Pocket Dress in a large selection of prints and colourways, which can be dressed up or down. Meanwhile, its long Estrella ombre dress and long Collare ombre coat, available in myriad print and colour options, offers an elegant outfit combination for special occasions. Wholesale prices are around £75 per piece on average while the minimum order requirement is 28 pieces.

CONTACT: Tel: 07734 942 382 aptcollections.co.uk

HAVEN

Dreamt up in paradise to bring shoppers a dose of Australian sunshine all year round, Haven creates free-spirited fashion in eclectic prints and effortless silhouettes. For SS24, striking patterns and bright colours will bring holiday happiness to boutique edits. Botanical florals sit alongside bold stripes to create a playful edit of suitcase essentials with strong commercial appeal. Its line-up includes colourful throwon dresses, effortless kaftans in eye-popping prints and superstylish coordinates made with care and integrity. Wholesale prices range from £20-32 on average while the minimum order requirement is £1,500.

CONTACT: Tel: 0161 273 7898 E: kally@jamagent.co.uk jamagent.co.uk

AQUA BLU

Known for its lush fabrics, directional designs and statement prints, swim and resortwear brand Aqua Blu offers modern confidenceboosting holiday essentials. Since launching in 2002, the label has built a cult following thanks to its use of quality materials, expert craftsmanship and glamorous styles. Led by creative director Kristian Chase, its designers work with premium fabrics in a kaleidoscope of prints to create maximalist bikinis, one-pieces and cover-ups that stand out from the crowd. Expect a vibrant range of attention-grabbing pieces that celebrate femininity. Wholesale prices range from £28-35 for swimwear and £46-90 for apparel while there is no minimum order requirement.

CONTACT: Tel: 01423 885 374 E: info@ patricia-eve.co.uk patricia-eve.co.uk

CELEBRATING INDEPENDENT

FASHION RETAILERS AND SUPPLIERS

Entry Deadline: 31st August

Ticket /sponsorship information: please contact – julie@bpmedialtd.co.uk

17 awards / 3 new categories

RETAILER AWARDS

Fashion Independent of the Year

Independent Group of the Year

New Independent of the Year

Creative Visual Merchandising

Independent of the Year

Social Media Strategy of the Year

NEW: Sustainable Advocate of the Year

NEW: Community Hero of the Year

SUPPLIER AWARDS

NEW: Female-Founded Brand of the Year

Sustainable Brand of the Year

Accessories/Footwear Brand of the Year

Agency of the Year

British Brand of the Year

International Brand of the Year

Fashion Distributor of the Year

NOMINATION AWARDS

Lifetime Achievement

Newcomer

Outstanding Business

Down to Business

INSIGHT FOR FASHION INDIES

Perfect partnerships

Type ‘Barbie movie’ in Google’s search bar and your entire screen will turn pink and sparkly. The film of the summer, if not the year, has led to an army of brand collaborations that have helped bring the Mattel toy to an adult audience. Here three retail experts reveal how linking up with other like-minded brands can help grow your own customer base and increase sales - albeit on a much smaller scale…

Better together

THREE SMALL BUSINESS EXPERTS REVEAL WHY JOINING FORCES WITH OTHER RETAILERS AND BRANDS CAN HELP DRIVE ENGAGEMENT AND BOOST SALES

Mattel has given us all a recent masterclass in the power of collaborator marketing with its Barbie-themed products for all ages. But joining forces with other brands isn’t just for the likes of Gucci and Disney – a similar strategy, albeit

on a smaller scale, can produce numerous benefits for indie retailers too. You could collaborate with a supplier on an exclusive product launch, link up with another like-minded indie for an in-store event or get your high street’s best local shops together to publish a

monthly magazine. Whatever you decide, pooling all your resources and customer bases can be a great way to engage shoppers and boost sales. Here three small business experts reveal how to find your ideal collaborators as well as highlighting some key aspects to consider before your big launch...

EMU AUSTRALIA X BARBIE

“Collaborations create something new, exciting and engaging for your customers to talk about. By adding new products, services or elements to your business, you’re driving the narrative and creating news for your customers. Business growth should, with well paired partnerships, come naturally from there as your audience expands and sales rise.

“Often small businesses struggle with newness and keeping a buzz going around their brand. So, as well as producing something great, collaborations are also a good opportunity for conversation and for your brand advocates to spread the word about you.

“There aren’t set goals all brands should have when entering into a collaboration, but I’d say you’d want to be sharing an audience with your partners, creating a buzz around both or all brands (it might be three or four brands collaborating), and increasing visits to your store and website.

“Choosing which brands to work with really depends on your core values and customer base. I don’t think choosing local businesses is

a necessity. Always consider your core values; if your store is centred around local artisanal ingredients, fabrics or sentiment, for example, then it might be best to search for a brand near you that has an obvious link. If you’re more focused on British-made, then a brand based in the UK could be a great option. It’s about your customer and staying true to your brand values at all times.

“That said, I’d also urge you to think about different audiences in order to get the most from a partnership. The best collaborations don’t need explaining but will put your products or services in front of a new demographic.

“Ultimately, it’s best to collaborate with brands who offer something different to you - be that products or services. These collaborations won’t take away sales from you but will help add to your loyal following.

“A great example is Mattel, which has recently modernised the Barbie nostalgia with a wealth of collaborations across many different categories and brands. By creating limited editions for everyone to love, and sticking to a

genuine theme, they are bringing Barbie back to a range of different demographics and age ranges.

“I’d consider looking for potential collaborators on social media, or at the stores and brands physically near you, as they might have similar values, core customers or offerings that merge well with your own. Ideally, they will be able to give you something as well as you adding value to their brand, too. Think about who might be best placed to do that.

“For smaller businesses and indies in particular, setting up a clear and purposeful collaboration is a great way to engage new customers, and give something new to your current ones. Pooling resources where possible will do the same, adding to the overall value of the collaboration for both brands. Ensuring that your audience is spoken to is crucial, so anything you can do to amplify that can only bring benefits.”

Wizz Selvey is founder of retail and brand strategy consultancy agency Wizz and Co. Follow her for insight and updates on Instagram @wizz.and.co and Facebook @wizzandco.retail, visit wizzandco.com or search for Wizz & Co on LinkedIn.

“It’s best to collaborate with brands who offer something different to you”

WIZZ SELVEY, FOUNDER AND CEO, WIZZ AND CO

“Brand collaborations are fun and they can help small retailers reach a wider audience. By partnering with the right collaborators, you can gain trust and credibility with a new audience.

“The main benefit is that you get access to the other brand’s customer base. From their recommendation alone you are escalating the customer journey, just like you would on a fast train that doesn't stop at every station.

“The end goal can vary. It may be that you want to grow your social media audience or newsletter list. Whatever your aim, you need a strategy to convert those new audience members into paying customers. For a collaboration to be successful, it's important that you both have similar end goals as the other business, so always discuss these upfront.

“Sometimes the most successful collaborations can be those where brands think outside the box. Just look at the Barbie movie; the marketing team has collaborated with all sorts of brands that can fit into the characters’ worldfrom Airbnb to Burger King and more.

“Fashion indies should do the same when considering who to join forces with. Think about your customer and what they like – whether it’s makeup, accessories, weekends away, wine or homeware. Create a whole persona around your customer, and then collaborate with brands that fit into that.

“One of the most important things to consider is that the other brand appeals to your customer base and that you share the same ethos. If your store is striving to become more sustainable, you probably wouldn’t want to collaborate with another business using single use plastic, for example.

“There's enough business to go around for several brands to be successful in one marketplace and I really believe in collaboration over competition. We can learn so much from each other. If small brands work together, they can appeal to a wider and bigger audience and stand out against bigger businesses.”

Therese Oertenbald is founder of Small Business Collaborative, which helps small brands grow their wholesale divisions; smallbusinesscollaborative.co.uk

“I really believe in collaboration over competition - we can learn so much from each other”

THERESE OERTENBALD, FOUNDER, SMALL BUSINESS COLLABORATIVE

“Collaborations are an effective tool for marketing as they allow businesses to expand their customer base and gain access to new audiences. By leveraging each other’s reach, businesses can engage a wider audience and increase awareness of their brand. Collaborations also help to build credibility and trust, as customers see that the businesses have partnered up with respected brands.

“Fashion indies should consider partnering with businesses that have a complementary but noncompetitive product. For example, choose a beauty salon or a shoe shop if you don't carry footwear. The idea is to consider who already has a relationship with your ideal customer - whether that's another shop, or even a restaurant.

“Another great source of potential collaborations are the brands you stock. This can not only drive sales, but also really cement your relationship with your favourite suppliers.

“It’s important to consider the values and beliefs of any brand or business you collaborate with. You want to find someone who resonates with your own company values and has a similar relationship with their customers - as this will help ensure that the collaboration is beneficial for both businesses. Don't forget that by collaborating with another brand, you are effectively recommending them to your customers, so it's important that you are happy to do so.

“There are lots of ways indies can join up with other like-minded brands. In South East London, for example, there is a shop called Better Things that sells a variety of products from fashion to homewares. It hosts frequent in-store events in partnership with the brands that are stocked there, which keeps a buzz around the shop and also benefits from tapping into the audiences of all the brands that they work with.

“Indie retailers can collaborate with other small businesses

and bigger brands by creating unique, limited-edition products or collections that capture their customers' imaginations. It's a great way to boost interest in both businesses and increase the variety of products offered to customers. In-person events are also really great collaboration opportunities. But it could also be as simple as a joint giveaway, or a joint event such as an Instagram Live.

“Collaborating with other businesses is a great way to increase visibility and reach more customers. By pooling resources, small businesses can benefit from tapping into the audiences of all the other businesses that they work with. If you keep focusing on the idea of complementary but non-competitive, it can help you identify the most beneficial businesses to collaborate with.”

Catherine Erdly is a small business consultant, retail expert and founder of The Resilient Retail Club – a membership group and consultancy; resilientretailclub.com

“Indies should partner with businesses that have a complementary but non-competitive product”

CATHERINE ERDLY, FOUNDER, RESILIENT RETAIL CLUB

Shop Talk

Family values

Based in Lancaster for almost 70 years, womenswear indie Renes Fashion is well known for its standout service and international brand mix. The business has remained in the family throughout its history, with its original founder’s granddaughters - cousins Tiffany Moore and Amanda Parkinson –catapulting it into the modern day. Here we speak to one half of the duo to find out how they’re moving with the times while staying true to the iconic store’s past…

TIFFANY MOORE AND AMANDA PARKINSON

RENES FASHION PARTNER TIFFANY MOORE REVEALS HOW THE LANCASTERBASED BUSINESS HAS REMAINED CURRENT FOR ALMOST 70 YEARS

Family-run womenswear indie Renes Fashion (pronounced ‘Reeny’s’) is something of an institution in its hometown of Lancaster. Having first opened in 1955 when Winston Churchhill was still in office, it has undergone several incarnations over the years. However, its early ethos to offer outstanding quality and service remains. Today, with its original founder’s granddaughters at the helm, it continues to lure fashion fans of all ages. Here we speak to partner Tiffany Moore to find out how the team stays ahead of the curve seven decades on…

What’s the story behind Renes Fashion?

The shop is a real family affair with a lot of history behind it. My grandmother, Irene Newby, first started the business almost 70 years ago with my mother, Pamela. It was extremely popular and offered the latest fashion and bridalwear, becoming the go-to shop for local girls to buy their wedding dresses or weekend

outfits. My mother’s sister Brenda also joined the business, followed by her daughter Amanda at a very young age. There have been various incarnations of the shop around Lancaster over the years, but the most iconic spanned over three floors with a quadruple frontage. I joined the business full-time in 2014 but sadly, just a year later, my mum fell ill and passed away. From then on, we kept the business going with myself and my cousin Amanda taking over the reins.

How has the business evolved over the years?

Renes Fashion has always been successful, but when I came on board 10 years ago, I noticed that it hadn’t really moved on with the times. We had very little presence online and, while we did have a website, it was more like a holding page. Even that felt quite neglected and out of date. I came in with a fresh pair of eyes and realised we needed to focus more on the digital side of the business. My mum, who was an amazing businesswoman and

“So much has changed in the past few yearsI really think the cost of living crisis is having an even bigger impact than the pandemic”

TIFFANY MOORE AND AMANDA PARKINSON

loved the idea of social media, wasn’t convinced. I was met with quite a lot of resistance in the beginning, and it was difficult to implement any big changes because the shop had been running in a certain way for so many years. However, I set up a Facebook page, followed by Instagram, and also began updating the website with new product information to offer some insight into what was available in store. This slowly but surely started to make a difference to our footfall.

When did you decide to start selling online?

We moved into e-commence as soon as the pandemic hit. I remember it well, as we’d just been forced to close our doors when new spring stock began to arrive. Couriers literally began dropping boxes and boxes of clothing on our doorstep in the space of a few days. Obviously, a bit of panic set in: how were we going to sell it all? Six weeks later, after working day and night with a local company, our transactional website was live. That really kept us going – we probably wouldn’t have survived without it.

How did you promote the business during that time?

Like a lot of other retailers, we really upped our social media presence and that’s something that has continued. After we’d got the e-commerce site up and running, we focused on creating really engaging content for our customers. We tried all sorts: TikTok Tuesdays, lives in the garden, lockdown diaries and

even broadcasting from local tourist attractions –whatever would keep us in our customer’s minds. One of our posts actually went viral with 38 million views. I can’t say it particularly increased orders, but it did boost our followers across all platforms. We mixed up our content instead of focusing just on selling. For instance, we filmed at the local park memorial and castle to show our followers how great Lancaster is to try and tempt them to visit the town and shop once the restrictions lifted.

What percentage of your sales are now in-store versus online?

E-commerce was really growing but, since the start of the energy crisis, I’d say it has now dropped off a bit. We’re probably selling around 80 per cent of our stock in the physical shop. We’re finding people are more worried about what they’re spending in general, plus many of our customers are looking for a personal service.

What are your core brands?

Our clothing collections include Joseph Ribkoff, Gerry Weber, Marc Cain, Nu Denmark and French Connection. We also stock jeans from designers including NYDJ, Liverpool Jeans and wonderful outerwear from Rino and Pelle. Our Elie Beaumont bag collection is extensive and we stock accessories from Sabbot, Envy and Pilgrim Jewellery. We have new arrivals every week both online and in-store.

What would you say you’re best known for?

Renes Fashion is all about the personal service. We’ve had years of experience in fashion and helping shoppers find their perfect outfit for every occasion. We’re so used to looking at customers and second guessing what they need. Often people go into shops these days, mostly the big chains, and they don’t receive a good service. The people working there don’t really care if they buy anything or not, or if the product fits or even looks nice. We go the extra mile for all of our customers. Obviously, you get some who don’t want to be served or haven’t got a lot of time. We will always gauge the individual and act accordingly.

How do you stay current?

Social media helps us attract a younger shopper and we work hard to spread the word that we’re not just for an older demographic. As a shop that’s been around for so long, I think that can be a danger as girls think we’re just for their mums and grandmothers. Recently we used our Instagram page to tell our followers about a personal shopping session we hosted for an 18-year-old girl about to start university. We served fizz and cake while creating a capsule of clothes we thought she might like. She was very happy and left with a big bag of new clothes that she absolutely loved. I think it’s about reminding people that we offer a very mixed selection of clothing for all ages, sizes and styles.

What challenges have you faced over recent years and how have you overcome them?

So much has changed in the past few years and I really think the cost of living crisis is having an even bigger impact than the pandemic. People had just started to come out again after covid, but now they’re worried about

spending. Everyone is in such turmoil; it’s been tough. Then the weather this summer has had a huge impact on footfall. People don’t want to go out when it’s raining – and it hasn’t stopped for almost two months now. For us, it always goes back to offering a brilliant service that people will want to make a special trip out for. You always worry too that September and October will be warmer than normal, which doesn’t help when selling AW23 stock. But we remain optimistic.

How do you try and drive extra footfall?

Some of our suppliers are brilliant at working with us on special events and promotions. We seasonally host in-store shopping events with Gerry Weber and Joseph Ribkoff, which our customers love. We’ll probably host a fashion show in the autumn at the shop as they’re good fun and help bring more people in and generate sales. We also work with local charities on special in-store events, helping raise muchneeded funds. We do a lot of fundraising for the local St John’s Hospice – it is so important to support our community.

What will be your main focus over the coming months and how do you plan to continue to stand out?

We just want to keep going and overcome these challenging times. I’m proud we’ve managed to keep the business alive through such adversity. My mother Pamela adored fashion and was a real icon; it means a lot to me to be able to carry on her passion. It’s hard as things have changed –and keep changing – so much and so quickly. So really, for us, it’s about keeping up and staying one step ahead of what our customers want. We have some fresh ideas in the pipeline, so we’re constantly striving to evolve and improve.

I’m often asked what makes a good high street. Given the job I do at the British Independent Retail Association (Bira), I will naturally always put retail at the heart of any great example. There is no doubt that of all the business sectors that trade there, retail can offer the most diversity.

However, the more I look at high streets, the more I’m convinced that retail cannot do everything on its own. The vibrancy, energy and diversity that characterise a successful high street reflect all the businesses present. Success is achieved by all the stakeholders – the business owners, the property owners and the local authorities - working together with a shared, single purpose.

By speaking to our members around the county and visiting different places as much as possible, I’m privileged to witness so much good work. (I also see plenty of disappointing local authority decisions, but let’s focus on the positives for now!)

One of the best examples I know is a group called the Stoke Newington Business Association. It first started because a business owner (who happens to be a Bira member) contacted other owners, social enterprises and small-scale manufacturers with the idea to join forces. In the end, there were as many as 70 businesses working together. Interestingly, it was formed out of adversity because the local authorities had implemented traffic reducing schemes, blocking access to one of the main streets.

The approach was also slightly different because they adopted a proactive approach to counteracting the road closures by applying for a grant from the council’s High Street Recovery Fund. There’s a lesson to be learned here: funds are available from myriad sources, and it’s always worthwhile taking the time to do some research and apply.

The newly formed association set about making ‘Stokey’ interesting and a place worth visiting. They

focused on social media, community engagement and events to attract people, including an ‘invisible people art trail’ and ‘constellation star light project’ that involved local art studios, a nearby school and samba band. One of the co-chairs of the business group said: ‘We know that the high street is changing, and the only way we will survive is to make sure that we are an integral part of our community. Our community needs to know the people behind the businesses and the stories they have to tell, and why we, as business owners, are invested and in turn why they should be, too. The high street is so much more than a bunch of shops, restaurants and pubs. It’s at the heart of the very fabric of society - and it needs protecting!’

It was a wonderful project and a great example of businesses and the community working together. It goes to show what can be achieved when people share a vision and passion (as well as having the backing to deliver it). Sadly, the council decided not to continue with the funding, but the group has carried on regardless.

What makes a good high street?

Previously, I said businesses. But in reality, it is the passionate people behind it who really care about the place and are brilliant at engaging others. If we could invest in more of these people (and they are everywhere), we would see more and more successful high streets all around the UK.

“The more I look at the high street, the more I’m convinced retail cannot do everything on its own”

BIRA’S ANDREW GOODACRE ON THE POWER OF WORKING WITH OTHER HIGH STREET BUSINESSES

PHOTO BY ARTUR KRAFT ON UNSPLASH

Our showrooms are based 5 miles from the City centre of Manchester on the East Lancashire Road, within easy reach of surrounding motorways or a short taxi ride from Piccadilly Station. We have ample free parking directly outside.

We have a varied selection of international brands to suit all ages and budgets. If you would like to come along and view any of our collections or for more details, please do get in touch.

Warmest wishes from Amanda and the Team

DORIS

BARLIOCHE

ONE LIFE

TINTA

Accessories

Euroleathers

Euroleathers are a supplier of premium shoe and leather care products and accessories.

HQ: Ibex House, Ferrofields, Brixworth, Northampton NN6 9UA

T: 01604 881 097

E: sales@euroleathers.com

W: www.euroleathers.com

From My Mothers Garden

Contact name Penny Callaghan

T: 07825 148040 / 01308 426517

E: info@frommymothersgarden.co.uk

W: www.frommymothersgarden.co.uk

Scream Pretty

Company name - Lily Charmed Ltd

Brand names - Scream Pretty

Contact name - Lucy Lee

T: 01753 424160

E: trade@screampretty.com

W: tradescreampretty.com / screampretty.com

Tempest Designs

Fashion Jewellery, Handbags & Accessories

Contact: Sarah Tempest

T: 01656 842102

E: enquiries@tempestdesigns.co.uk

W: www.tempestdesigns.co.uk

Business

Futura Retail Solutions Ltd

The Old Forge, The Street, Tidmarsh, Reading, Berkshire, RG8 8ER

T: 01189 841925

E: sales@futurauk.com

W: www.futura4retail.co.uk

Top To Toe

Lyonsdown House

23-29 Hendon Lane, London, N3 1RT

Software Systems

T: 020 3376 5888

E: info@toptotoe.com

UKP WORLDWIDE

UKP Worldwide (UKPW) are a customs agent specialising in customs clearance of low and high value eCommerce parcels including fully managed returns logistics and duty reclaim.

UK Office | Unit 18-19 Wornal Park | Menmarsh Road | Worminghall | Aylesbury | Bucks HP18 9JX

T: +44 (0) 1844 398 880

W: ukpworldwide.com

Events and Exhibitions

Boutique Star Awards

Organiser : Boutique Professional Media Ltd

T: Tel 01795 515288

E: Julie@bpmedialtd.co.uk

Harrogate Fashion Week

Harrogate Convention Centre

W: harrogatefashionweek.com

T: +44 (0)1423 623 701 / 07551329675

E: sarah@harrogatefashionweek.com

Show Dates : TBC

Home and Gift

Harrogate Convention Centre

Organiser: Clarion Events

W: homeandgift.co.uk

Indx womenswear and footwear

Cranmore Park Exhibition Centre

Organiser: indx shows

W: www.indxshows.co.uk

Just Around the Corner

Contact: Juls Dawson

E: juls@justagroup.co.uk

Messe Frankfurt France

E: visitorservice@france. messefrankfurt.com

Moda/ Autumn and Spring Fair

Organiser: Hyve Group

Website: www.moda-uk.co.uk

Pure London

Organiser: Hyve Group

Website: www.purelondon.com

T: +44 (0)203 855 9550

E: visitor@purelondon.com

Show Dates: 11 – 13th Feb 2024

Scoop

Organiser: Hyve Ltd

Website: scoop-international.com

Show Dates: 11 – 13th Feb 2024

-Olympia West

Top Drawer

Olympia – London

Organiser: Clarion Events

W: topdrawer.co.uk

Show Dates: 10 - 12th September

Footwear

Caprice Shoes

T: 07734 247 669

E: Capriceshoes@gmail.com

W: www.capriceshoes.co.uk

Facebook: /capriceshoes

Lofina

Agent: Joanna Edwards Agency

T: 07989014141/ 07512550346

W: www.shoebox.dk

Womenswear

Apt Collections:

Brands: Alembika, Alquema, Elsewhere, Igor, Ozai n Ku, Philomena Christ

Contact: Nigel Hughes

T: 020 7580 3202

W: www.aptcollections.co.uk

By Basics

Contact UK Agent: Jeremy@cates.co.uk

W: Bybasics.com

Carol C Collections

Brands : Foil, Orientique ,Tirelli, Oopera , Moke , Tara Vao

Contact : Carol ,Andrew and Lisa

T: 0800 6129009

E: info@carolccollections

W: www.carolccollections.com

City Goddess/Goddiva/ Goddiva plus

T: 0044 208 597 2744

E: sales@citygoddess.co.uk

W: www.citygoddess.co.uk

Double H Agency

Brands: Eden Park , St James .

Contact: Marc Querol

Linkedin - Facebook - Twitter -

Instagram -

W: www.doublehagency.com

T: 02034326387

Extravagance

Brands: Sarah Pacini, Thanny, Caraclan

Contact: Nazma Chaudhry

T: 07881 622 888

E: nazmachaudhry@gmail.com

W: www.sarahpacini.com

W: www.ny77design.com

Frank Lyman

UK Customer Service

07368 175176

W: www.franklyman.com

E: ukinfo@franklyman.com

From My Mothers Garden

Contact name Penny Callaghan

T: 07825 148040 / 01308 426517

E: info@frommymothersgarden.co.uk

W: www.frommymothersgarden.co.uk

Leap N Link Ltd

Brands: Pause Café , Fuego Woma –Oliver Philips – Bleu d’Azur

Contact : Pierre & Bhavna

T: 0161 713 1803

E: info@leapnlink.co.uk

W:www.leapnlink.co.uk

Lily & Me

Amari Designs Ltd, Unit 15, Gabwell Business Park, Quadrant Distribution Centre, Hardwicke, Gloucester, GL2 2JH

T: 01566 779477 / 01566 772121

E: enquiries@lilyandmeclothing. com info@lilyandmeclothing.com

W: www.lilyandmeclothing.com

MDA INTERNATIONAL

Brands: Blueberry, Mama B, Mes Soeurs Et Moi, Kedziorek, Thing, Papucei.

E: office@mdainternational.co.uk

T: General: 020 7971 1084

Hannah: 07813925975

W: www.mdainternational.co.uk

Instagram: mdainternational

Nomads

9 Western Road, Launceston, Cornwall, PL15 7AR

Contact: Shallon and Jo

T: 01566 777 338

E: info@nomadsclothing.co.uk

W: www.nomadsclothing.com

Olivia Darcy

Luxury Womenswear, designed and made in Yorkshire

E: info@oliviadarcy.co.uk

W: www.oliviadarcy.co.uk/

Partners In Fashion (2019) LTD

Brands: Erfo – Franks Walder – Just White – Kris Fashion – B Three –Manisa – Marina V – Relaxed by Toni – Toni

35 Percy Street London W1T 2DQ

Contact: Cathy Vandeputte

T: 020 7636 4207

E: cathy.vandeputte@ partnersinfashion.co.uk

W: www.partnersinfashion.com

Pomodoro

Contact: Noreen and Hemant

E: info@pomodoroclothing.com

W: pomodoroclothing.com

T: 0208 961 4000

Sally Dawes Agency

Brands: ESTHEME CASHMERE, SFIZIO, INDIES, BLEU BLANC

ROUGE, PRET POUR PARTIR

T: 0776 997 03 87

E: sally@sallydawes.com

W: www.sallydawes.com

Tate Fashions

Brands: Lizabella, I.nco, Ella Boo, Bella Premium & Gracie B

E: tatefashions@hotmail.com

T: 07712398549 01132459064

Tempest Designs

Brand names: Sarah Tempest Fashion Jewellery, Handbags & Accessories

Contact: Michael Webster

T: 01656 842102

E: enquiries @tempestdesigns.co.uk

W: www.tempestdesigns.co.uk

Tor Fashion Brands: Cream, Frank Lyman, Orientique, Tirelli, Ispirato, MOKE

T: 07855 481651

E: info@torfashion.co.uk

W: www.torfashion.co.uk

Instagram: torfashionltd

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