2024 Branson Sales Guide

Page 1

SALES GUIDE 2024

BRANSON/LAKES AREA CHAMBER OF COMMERCE, TANEY COUNTY PARTNERSHIP & CVB

1-877-BRANSON | ExploreBranson.com | 2016 SALES GUIDE b
1 2 17 20 21 28 29 31 35 2023 Chamber Key Metrics Chamber Events Taney Co. Partnership Membership/Events Vacation Guide Leisure Group Sales Meetings & Conventions Sports Digital Policies
CONTENTS

2023 CHAMBER KEY METRICS

6,555 EVENT ATTENDEES

805,896

SOCIAL MEDIA IMPRESSIONS

1 NEW CHAMBER WEBSITE

882 CHAMBER MEMBERS

44,896

SOCIAL MEDIA FOLLOWERS

2,102 EMAIL SUBSCRIBERS

37 LAKES/AREA LEADERSHIP GRADUATES

417-334-4084 | 2024 SALES GUIDE [1]

BRANSON’S BLACK TIE GALA PROJECTED ATTENDANCE: 800

The Branson/Lakes Area Chamber of Commerce and CVB’s premier event, the Black Tie Gala will be celebrating its 78th year in 2024. This evening is dedicated to honoring the community and highlighting local leaders who have made a lasting impact on the region. From elegant dresses and fine dining to fitted tuxes and first-class entertainment, this is one event you will not want to miss!

PRESENTING SPONSOR | $20,000

• 24 tickets (three premium reserved tables) to gala

• Logo featured in a prominent location

• Logo featured as “Presenting Sponsor” on:

- Invitation to all chamber members

- Sponsored social media advertising

- Member service announcements

- Program

- BransonChamber.com

• Two-minute commercial to be played during presentation (provided by sponsor)

• Opportunity to provide promotional gift for all attendees (provided by sponsor)

• Opportunity to provide champagne toast, closing gala

GOLD SPONSOR | $10,000

• 16 tickets (two priority reserved tables) to gala

• Logo featured in a prominent location

• Logo featured as “Gold Sponsor” on:

- Invitation to all chamber members

- Member service announcements

- Program

- BransonChamber.com

• 60-second commercial to be played during presentation (provided by sponsor)

SILVER SPONSOR | $7,500

• Eight tickets (one priority reserved table) to gala

• Logo featured in a prominent location

• Logo featured as “Silver Sponsor” on:

- Invitation to all chamber members

- Program

- BransonChamber.com

• 30-second commercial to be played during presentation (provided by sponsor)

[2] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

COCKTAIL SPONSOR | $7,500

• Eight tickets (one priority reserved table) to gala

• Logo featured as “Signature Cocktail Sponsor” on:

- Program

- Prominent signage on bar(s) during event

• Recognition during event

WINE SPONSOR | $7,500

• Eight tickets (one priority reserved table) to gala

• Logo featured as “Signature Red and/or White Wine Sponsor” on:

- Program

- Signage on every table

• Recognition during event

CHAMPAGNE SPONSOR | $7,500

• Eight tickets (one priority reserved table) to gala

• Logo featured as “Champagne Sponsor” on:

- Program

- Signage on every table

• Recognition during event

ENTERTAINMENT SPONSOR | $7,500

• Eight tickets (one priority reserved table) to gala

• 30-second commercial to be played during presentation (provided by sponsor)

• Logo featured as “Entertainment Sponsor” on program

• Recognition during event

AWARDS SPONSOR | $7,500

• Eight tickets (one priority reserved table) to gala

• 30-second commercial to be played during presentation (provided by sponsor)

• Logo featured as “Awards Sponsor” on program

• Opportunity to present community awards on stage during event

CONTINUED ON NEXT PAGE

BransonChamber.com | 417-334-4084 | 2024 SALES GUIDE [3]

BRANSON’S BLACK TIE GALA (CONT.)

DESSERT SPONSOR | $7,500

• Eight tickets (one priority reserved table) to gala

• Logo featured as “Dessert Sponsor” on:

- Program

- All plated desserts

• Recognition during event

CELEBRATION SPONSOR | $5,000

• Eight tickets (one priority reserved table) to gala

• Opportunity to provide “community celebration” message to attendees

• Logo featured as “Celebration Sponsor” on:

- Program

- Menu

• Recognition during event

REGISTRATION SPONSOR | $5,000

• Eight tickets (one reserved table) to the gala

• Logo featured as “Registration Sponsor” on:

- QR codes sent to all gala attendees

- Signage at registration tables

- Program

• Recognition during event

AFTER PARTY SPONSOR | $3,500

• Eight tickets (one reserved table) to the gala

• Logo featured as “After Party Sponsor” on:

- Program

- All after party signage

• Recognition during event

VALET SPONSOR | $3,500

• Eight tickets (one reserved table) to the gala

• Logo featured as “Valet Sponsor” on:

- Member service announcement to attendees pre-event

- Valet signage outside event

- Program

• Opportunity to provide each attendee utilizing valet service with promotional item

TABLE SPONSOR | $1,500

• Eight tickets (one reserved table) to the gala

• Company logo/name on table(s)

• Recognition in program

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

[4] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

PRESENTING SPONSOR | $5,000

ANNUAL MEMBERSHIP LUNCHEON PROJECTED ATTENDANCE: 250

Start the season off with the Branson/Lakes Area Chamber of Commerce and Convention & Visitors Bureau’s premiere luncheon, dedicated to all members. This event highlights how your investment dollars are being used to increase visitation, advocate for pro-business policies, and grow the economy. Small Business of the Year and Non-Profit of the Year will be awarded at this celebration.

• 16 tickets to event (two priority reserved tables)

• Two-minute commercial to be played during program (to be provided by sponsor)

• Logo featured as “Presenting Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- Welcome signage

- BransonChamber.com

• Company’s pull-up banner to be showcased at event (to be provided by sponsor)

ENTERTAINMENT SPONSOR | $2,500

• Eight tickets to event (one priority reserved table)

• 60-second commercial to be played during program (to be provided by sponsor)

• Logo featured as “Entertainment Sponsor” on:

- Member service announcements

- BransonChamber.com

• Recognition during event

REGISTRATION SPONSOR | $2,500

• Eight tickets to event (one priority reserved table)

• Logo featured as “Registration Sponsor” on:

- Signage on registration tables

- QR codes sent out to all event attendees

• Recognition during event

SIGNATURE CENTERPIECE | $2,500

• Eight tickets to event (one priority reserved table)

• Logo featured as “Centerpiece Sponsor” on:

- All event tables

- Member service announcements

• Recognition during event

TABLE SPONSOR | $1,000

• Eight tickets to event (one priority reserved table)

• Company logo/name on table(s)

• Recognition from stage

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

BransonChamber.com | 417-334-4084 | 2024 SALES GUIDE [5]

PRESENTING SPONSOR | $5,000

STATE OF THE STATE LUNCHEON

PROJECTED ATTENDANCE: 250

Following the conclusion of the legislative session, elected officials provide updates on policies affecting business in the Branson/ Lakes Area and discuss priorities for the upcoming year. This is an opportunity to hear firsthand how you are being represented in Jefferson City and Washington D.C.

• 16 tickets to event (two priority reserved tables)

• Two-minute commercial to be played during program (to be provided by sponsor)

• Logo featured as “Presenting Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- Welcome signage

- BransonChamber.com

• Company’s pull-up banner to be showcased at event (to be provided by sponsor)

ENTERTAINMENT SPONSOR | $2,500

• Eight tickets to the event (one priority reserved table)

• 60-second commercial to be played during program (to be provided by sponsor)

• Logo featured as “Entertainment Sponsor” on:

- Welcome signage

- BransonChamber.com

• Recognition during event

REGISTRATION SPONSOR | $2,500

• Eight tickets to the event (one priority reserved table)

• Logo featured as “Registration Sponsor” on:

- Signage on registration tables

- QR codes sent out to all event attendees

• Recognition during event

SIGNATURE CENTERPIECE | $2,500

• Eight tickets to the event (one priority reserved table)

• Logo featured as “Centerpiece Sponsor” on:

- All event tables

- Member service announcements

• Recognition during event

TABLE SPONSOR | $1,000

• Eight tickets to event (one priority reserved table)

• Company logo/name on table(s)

• Recognition from stage

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

[6] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

OZARK MOUNTAIN SHOOTOUT

PROJECTED ATTENDANCE: 100 (limited number of teams)

The Ozark Mountain Shootout is your chance to (re)discover nature at America’s next great golf destination, Big Cedar Lodge near Branson, Missouri. Your team will enjoy teeing off to incredible views at the Jack Nicklaus designed par-3 golf course, Top of the Rock, and testing your shooting skills at the Bass Pro Shops Outdoor Shooting Academy. Join us for this one-of-a-kind tournament with options to extend your stay and play one of Golf Digests’ Top 100 courses in America.

TITLE SPONSOR | $50,000

• Logo featured as “Title Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- BransonChamber.com

• Four (four-person) teams to play in tournament

• Prominent logo placement throughout golf tournament

• Opportunity for teams to play Payne’s Valley or Ozarks National following tournament

• Lodging opportunity for team members to stay in Big Cedar Lodge cabins

GOLD SPONSOR | $25,000

• Logo featured as “Gold Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- BransonChamber.com

• Two (four-person) teams to play in tournament

• Featured logo placement throughout golf tournament

• Opportunity for teams to play Payne’s Valley or Ozarks National following tournament

PARTNER GIFT SPONSOR | $15,000

• Logo featured as “Gift Sponsor” on BransonChamber.com

• One (four-person) team to play in tournament

• Opportunity to present gifts to all teams at closing reception

• Prominent logo placement with partner gift(s) for attendees

CONTINUED ON NEXT PAGE

BransonChamber.com | 417-334-4084 | 2024 SALES GUIDE [7]

OZARK MOUNTAIN SHOOTOUT (CONT.)

SHOOTING ACADEMY LUNCH SPONSOR | $10,000

• Logo featured as “Lunch Sponsor” on BransonChamber.com

• One (four-person) team to play in tournament

• Prominent logo placement at Shooting Academy during lunch

• Opportunity to address all attendees during lunch

AWARDS SPONSOR | $7,500

• Logo featured as “Awards Sponsor” on BransonChamber.com

• One (four-person) team to play in tournament

• Prominent logo placement during awards ceremony

• Opportunity to address all attendees during closing reception

ENTERTAINMENT SPONSOR | $7,500

• Logo featured as “Entertainment Sponsor” on BransonChamber.com

• One (four-person) team to play in tournament

• Prominent logo placement during lunch and awards ceremony

• Opportunity to address all attendees during lunch

TEAM SPONSOR | $2,500

• Logo featured as “Team Sponsor” on BransonChamber.com

• One (four-person) team to play in tournament

Number of team sponsorships limited

ALL TOURNAMENT PARTICIPANTS RECEIVE:

• Nine holes at Top of the Rock

• Lunch at Bass Pro Shops Shooting Academy

• Sporting clays at Bass Pro Shops Shooting Academy

• Dinner at End of the Trail All-American Wine Cellar

Event Dates: TBD

Location: Big Cedar Lodge

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

[8] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

ANNUAL MARKETING PRESENTATION

PROJECTED ATTENDANCE: 150

Join us for one of the most anticipated Branson/Lakes Area Chamber of Commerce and Convention & Visitors Bureau events of the year, the Annual Marketing Presentation. Hear marketing experts in the fields of digital, television, public relations and more, present on how they are sharing the Branson/Lakes Area’s story with the rest of the nation.

DESTINATION SPONSOR | $5,000

• Logo featured as “Destination Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- BransonChamber.com

• Opportunity to personally invite community members via social media video

• Company messaging on stage (pending event format)

• Premium logo placement throughout event

• Table to distribute informational/promotional items

COMMUNITY AMBASSADOR | $2,500

• Logo featured as “Community Ambassador” on:

- Member service announcements

- BransonChamber.com

• Company recognition during event

• Prominent logo placement throughout event

• Table to distribute informational/promotional items

SEASON STARTER | $1,500

• Logo featured as “Season Starter” on:

- Member service announcements

- BransonChamber.com

• Company recognition during event

• Logo placement throughout event

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

BransonChamber.com | 417-334-4084 | 2024 SALES GUIDE [9]

GOOD MORNING BRANSON

PROJECTED ATTENDANCE: 125

Start your day off in-the-know with important updates from area superintendents, county commissioners, city administrators and chamber leadership! Local updates will be followed by a program focused on topics directly impacting businesses and the future of the Branson/Lakes Area.

PRESENTING SPONSOR | $3,000

• 16 tickets to event (two priority reserved tables)

• Two-minute commercial to be played during program (to be provided by sponsor)

• Logo featured as “Presenting Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- Welcome signage

- BransonChamber.com

• Opportunity to place company’s pull-up banner to be showcased at event (to be provided by sponsor)

ENTERTAINMENT SPONSOR | $1,500

• Eight tickets to the event (one priority reserved table)

• 60-second commercial to be played during program (to be provided by sponsor)

• Logo featured as “Entertainment Sponsor” on:

- Welcome signage

- BransonChamber.com

• Recognition during event

SIGNATURE CENTERPIECE | $1,500

• Eight tickets to the event (one priority reserved table)

• Logo featured as “Centerpiece Sponsor” on:

- All event tables

- Member Service Announcements

• Recognition during event

TABLE SPONSOR | $500

• Eight tickets to the event (one priority reserved table)

• Company logo/name on table(s)

• Recognition from stage

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

[10] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

BUSINESS AFTER HOURS

PROJECTED ATTENDANCE: 75

End your workday early and join your fellow chamber members for a cocktail at one of the Branson/Lakes Area’s premier locations. The connections made during this two-hour casual networking event will increase your awareness of local issues and possibly your bottom line.

PRESENTING SPONSOR | $3,000

• Opportunity to host event (pending approval)

• Logo featured as “Presenting Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- Welcome signage

- BransonChamber.com

• Company pull-up banner to be showcased at event (to be provided by sponsor)

ENTERTAINMENT SPONSOR | $1,500

• Eight tickets to the event

• Logo featured as “Entertainment Sponsor” on:

- Welcome signage

- BransonChamber.com

• Recognition during event

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

BransonChamber.com | 417-334-4084 | 2024 SALES GUIDE [11]

PRESENTING SPONSOR | $5,000

LAKES AREA LEADERSHIP ACADEMY

Since 1992, the Branson/Lakes Area Chamber of Commerce and Convention & Visitor’s Bureau has been proud to champion Lakes Area Leadership Academy, a program designed to prepare local professionals for greater roles in our community. The program consists of nine sessions from March to November, covering a variety of topics that include marketing, tourism, government policy, and economic development.

• Two people to attend Lakes Area Leadership Academy (pending application approval)

• Company logo featured as “Premium Sponsor” on:

- BransonChamber.com

- All class material during each session

- Sponsored social media

• Opportunity to welcome class on two sessions of your choice (approximately five minutes)

• Present graduation awards to each class member at graduation ceremony

ACADEMY ENROLLMENT | $1,000

• Develop the leader within yourself or one of your employees with on-site visits and detailed courses on:

- History of the Ozarks

- Conservation

- Economic Development

- Marketing and Tourism

- Healthcare

- City and County Government

- Professional Communication

• Intentional living sessions to incorporate community knowledge into the workplace

• Collaboration between class members and mentors on Lakes Area Leadership community project

Sales Contact: Shelly Vorhaben

Email: bransonleadership@gmail.com

Phone: 417-334-4084

Scan for Application

[12] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

IGNITE BRANSON LUNCHEONS

PROJECTED ATTENDANCE: 75

Ignite Branson’s vision is to foster an environment where young professionals are energized, engaged, and empowered to help shape the future of the Branson/Lakes Area. In 2024, Ignite Branson will feature quarterly luncheons at some of the region’s newest attractions.

PRESENTING SPONSOR | $3,000

• Eight tickets to event

• Opportunity to personally invite community members via social media video

• Logo featured as “Presenting Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- Welcome signage

- BransonChamber.com

• Company pull-up banner to be showcased at event (to be provided by sponsor)

ENTERTAINMENT SPONSOR | $1,500

• Logo featured as “Entertainment Sponsor” on:

- Welcome signage

- BransonChamber.com

• Recognition during event

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

BransonChamber.com | 417-334-4084 | 2024 SALES GUIDE [13]

PRESENTING SPONSOR | $5,000

BRANSON’S ADORATION PARADE

PROJECTED ATTENDANCE: 3,500

Each December, the community gathers for Branson’s longestrunning tradition, the Adoration Parade. The Parade features performances by local high school bands, floats created by area business and churches, and an appearance by the jolly old elf himself, Santa Claus. Your support will help raise awareness of this cherished community event and the true meaning of Christmas.

• Logo featured as “Presenting Sponsor” on:

- Sponsored social media advertising

- Member service announcements

- BransonChamber.com

• Opportunity to personally invite community members via social media video

• Four seats on parade grandstand

• Opportunity to help judge floats in categories of non-profit and for-profit

CHRISTMAS AMBASSADOR | $2,500

• Logo featured as “Christmas Ambassador” on:

- Member service announcements

- BransonChamber.com

• Two seats on parade grandstand

• Opportunity to help judge floats in categories of non-profit and for-profit

Event Dates: TBD

Location: TBD

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-3633

[14] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

MEMBER SERVICE ANNOUNCEMENTS

EMAIL SUBSCRIBERS: 2,100

SOCIAL MEDIA FOLLOWERS: 45,000

Member Service Announcements (MSA) are a one-page announcement sent to the entire Branson/Lakes Area Chamber of Commerce membership. MSAs are the most efficient and cost-effective solution for reaching all key decision makers in the Branson/Lakes Area.

EMAIL AND SOCIAL MEDIA | $350

• 8.5” x 11” (PDF or JPG)

• Includes company URL link

• 2,100 + Chamber member representatives

• 45,000 + social media followers

EMAIL ONLY | $200

• 8.5” x 11” (PDF or JPG)

• Includes company URL link

• 2,100 + Chamber member representatives

SOCIAL MEDIA ONLY | $200

• 8.5” x 11” (PDF or JPG)

• Includes company URL link

• 45,000 + social media followers

Sales Contact: Laruen Hustead

Email: lhustead@bransoncvb.com

Phone: 417-243-2131

Materials & Payment Due: 48 hours prior to MSA scheduled date and must be at 72 dpi.

Baker’s Dozen: If you prepay for 12 MSA’s you will receive 1 free. They are non-transferrable to another member. If MSA’s are not consumed, no refunds will be issued on the unused portion.

Cancellation Policy:

Due to the high volume of MSA’s, all correspondence must be via email and sent to lhustead@bransonchamber.com. If you request a date and it is reserved for you, all artwork, payment, and forms are due 48 hours before the run date. Failure to send all documents will result in a fee of $100 to be paid before reserving any future advertisements.

BransonChamber.com | 417-334-4084 | 2024 SALES GUIDE [15]

THRESHOLD 360 VIRTUAL TOUR

Your Branson/Lakes Area Chamber of Commerce and Convention & Visitors Bureau has partnered with Threshold 360 to create 360° virtual tours of your business! The platform is proven to significantly increase online engagement, meeting/convention sales, and direct bookings. Threshold 360 partners with photography professionals to create a virtual tour of your business in an easy capture session that typically takes less than 90 minutes.

FULL BUSINESS VIRTUAL TOUR

360 virtual capture of every meeting room, room type, amenity, and food and beverage space that you want captured at your business or location

SALES TEAM SHARE PAGES

Sales team share pages can become an integral part of your bids or requests for proposals (RFPs), providing important information and an interactive experience for potential customers

GOOGLE MY BUSINESS LISTING

Content capture is automatically added to your Google listing page

ENHANCED LISTING PAGE

Upgraded virtual tour content on ExploreBranson.com and BransonChamber.com

SOCIAL MEDIA SHARING

Use your share pages in your social media efforts to promote your business/location within your social posts on LinkedIn, Facebook, Twitter and Instagram

THRESHOLD 360 PARTNER

$250 CAPTURE (ONE-TIME)

$99 PER MONTH

Sales Contact: Grant Sloan

Email: gsloan@bransonchamber.com

Phone: 417-844-36

[16] 2024 SALES GUIDE | 417-334-4084 | BransonChamber.com

2024 COMMUNITY WORKFORCE SUMMIT

The Community Workforce Summit is an annual event that takes place at the beginning of each year to provide a State of the Workforce for Taney County, share data and progress on programs, and bring in speakers from the region and national subject matter experts to help our community move the needle on the issues facing Taney County in the areas of workforce and economic development.

LUNCHEON SPONSOR | $2,500

• Recognition at event, logo included on calendar, website and on all event materials

• Special recognition prior to lunch speaker, plus five to ten minute speaking opportunity

• Table of eight at Community Workforce Summit

NETWORKING HOUR SPONSOR | $1,000

• Recognition at event, logo included on calendar, website and on all event materials

• Recognized during networking hour (7:30-8:30 a.m.)

• Four tickets to Community Workforce Summit

COMMUNITY SPONSOR | $5000

• Recognition at event, logo included on calendar, website and on all event materials

• Two tickets to Community Workforce Summit

Closing Date: January 5, 2023

Sales Contact: Jonas Tavares

Email: jtavares@taneycountypartnership.com

Phone: 417-243-2146

ImagineBransonMO.com | 417-334-4084 | 2024 SALES GUIDE [17]

SPONSORSHIP INCLUDES:

2024 BRANSON BRIDGEUSA COMMUNITY SUPPORT GROUP

The Branson BridgeUSA Community Support Group helps create an environment of comfort and belonging by offering support to Summer Work Travel (SWT) exchange visitors. The group, managed by the Branson/Lakes Area Chamber of Commerce, and comprised of City of Branson staff, Visa Sponsors, local police and fire departments, community members and partners, assist in providing a safe and fun experience for those in the program that temporarily live and work in the community.

• Recognition at all Branson BridgeUSA events

• Logo listed on Branson BridgeUSA website

• Logo listed in 2024 Branson BridgeUSA Handbook (printed and online)

• Mention on social media events and posts

• Special recognition at community forums

CULTURAL EXCHANGE SPONSOR | $2,500

WELCOME ORIENTATION SPONSOR | $1,000

COMMUNITY SUPPORT SPONSOR | $500

Closing Date: January 5, 2023

Sales Contact: Jonas Tavares

Email: jtavares@taneycountypartnership.com

Phone: 417-243-2146

[18] 2024 SALES GUIDE | 417-334-4084 | ImagineBransonMO.com

2024 TCP PARTNERS MENU OF SERVICES

The Taney County Partnership is a public/private partnership providing fundamental economic development services for any businesses within Taney County, Missouri. The 2019-2021 TCP Action Plan focuses on the following three main areas; 1) Business/ Industry Attraction & Marketing, 2) Business Retention & Expansion and 3) Workforce Development. Benefits to investors in the TCP will also include, but may not be limited to:

• Participation in developing and supporting strategies to attract and welcome new business and retain and expand existing business

• Participation in developing and supporting strategies to develop, retain, attract and place workforce talent

• Participation in developing and supporting comprehensive incentive policies and programs

• Participation in regularly scheduled partnership meetings

• Participation in economic development roundtables

• Benefit from activities of regional marketing and legislative outreach activities

• Access to professional economic development staff and resources

• Access to a repository of demographic, tax, employment, economic and other data

• Access to state and regionally generated data, materials and leads

• Invitations to national, state and regional economic development conferences and events

• Participation in and support of local, regional and statewide economic development legislative initiatives

• Receive regular updates on economic development legislative activity in Jefferson City and Washington, D.C.

• Participation in the development of economic development marketing materials

• Assistance with business retention/expansion activities

• Inclusion in the TCP website

• Invitation to participate in consultant site visits outside of the county

• Invitation to participate in “in-market” consultant events

• Invitation to participate in consultant familiarization tours of the county

• Invitation to participate in special economic development events

The TCP Board of Directors is comprised of all TCP investors (public sector and business sector). Business sector investors have a minimum annual level of $2,500. Public sector members have varying levels of annual investment. Please contact Jonas Arjes, Executive Director, for additional information by emailing jarjes@taneycountypartnership.com.

COMMUNITY CHAMPION INVESTOR | $50,000+*

EXECUTIVE COMMITTEE INVESTOR | $10,000+*

COMMUNITY INVESTOR AND BOARD MEMBER | $5,000-$9,999*

BOARD OF DIRECTORS INVESTOR | $2,500-$4,999*

*Annual rate for three years

ImagineBransonMO.com | 417-334-4084 | 2024 SALES GUIDE [19]

OFFICIAL 2025 BRANSON VACATION GUIDE

The Branson Official Vacation Guide provides potential travelers and in-market visitors with an all-encompassing guide to where to stay, where to go, and what to do! Now’s the time to join the best of Branson in this go-to resource for those seeking vacation inspiration.

Materials & Payment Due: November 1, 2024

• Published: January 2025

• Print Circulation: 200,000+ annually

• Distributed: January-December 2025

• Ad Close Date: October 18, 2024

• Submit ad materials to vacationguide@bransoncvb.com via DropBox or by email

• No contracts will be accepted after the deadline

• invoiced by and payable to Branson/Lakes Area CVB

Sales Contact: Tricia Wisbrock, Destination Sales Specialist, Branson, MO

Email: twisbrock@maddenmedia.com

Phone: 314-914-7916

The publication size, ad sizes, ad options, ad rates and due dates are subject to change.

*Premium positions are subject to right of refusal of the previous advertiser. Positions are based on placement within the editorial in the first 1/3rd of the guide. Ads that are not premium will be placed where applicable.

[20] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com
AD SIZE RATE Two-page Spread - 17.5”w x 8.75”h $12,137 Full Page - 8.75”w x 8.75”h $5,894 Half Page (H) - 7.75”w x 3.625”h $3,020 Half Page (V) - 3.75”w x 7.5”h $3,020 Quarter Page - 3.75”w x 3.625”h $1,526 PREMIUM POSITIONS RATE *Single, Full Page - 8.75”w x 8.75”h $6,779 *Two-page Spread - 17.5”w x 8.75”h $14,279 2024 OFFICIAL BRANSON VACATION GUIDE EXPLOREBRANSON.COM IN PARTNERSHIP

2024 ABA BRANSON DINE-AROUND

NASHVILLE, TN – JANUARY 15, 2024

The Branson CVB will host an exclusive dine-around event at ABA in Nashville, TN, on Monday, January 15, 2024. Dinner is scheduled from 6:00 pm to 8:30 pm at Nelson’s Greebrier Distillery.

PARTNERSHIP | $545

• Food and beverage for one person

• Company name listed on signage at event

• Branson logo gift item

• Network with ABA tour operators at star-studded event

Materials & Payments Due: November 3, 2023

• Please call within 24 hours of sending form to ensure it was received

• Forms sent after the due date may not be accepted

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [21] Leisure Group Sales

2024 ABA ICE CREAM BOOTH

NASHVILLE, TN – JANUARY 15, 2024

The Branson CVB will sponsor the Branson Ice Cream Social Booth at the ABA Marketplace. All partnerships include the following:

• Company name listed on ABA registration insert provided by the CVB

• Opportunity to volunteer at the ice cream booth

SINGLE SCOOP LEVEL | $595 (Limited to first six businesses)

Chair Back Cover Partnership

• Includes company name on chair back cover (x2)

• Includes sponsorship benefits above

DOUBLE SCOOP LEVEL | $1,200 (Limited to first four businesses)

Ice Cream Name and Chair Back Cover Partnership

• Includes naming an ice cream flavor

• Includes company name on chair back cover (x2)

• Includes company video played in a loop on 4 large screens at booth

Materials & Payments Due: November 3, 2023

• Please call within 24 hours of sending form to ensure it was received

• Forms sent after the due date may not be accepted

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

[22] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com

2024 BRANSON LIVE IN DALLAS

DALLAS, TX – FEBRUARY 6, 2024

Explore Branson is bringing back the Branson Live event series in 2024! Partner with us in Dallas for a marketplace and networking lunch with buyers from the Dallas/ Fort Worth area. Attendees will include tour operators, travel agents, reunion planners, music educators, church planners, bank, youth, sports & meeting planners, as well as media & travel writers.

PARTNERSHIP | $495 (one representative) | $525 (two representatives)

• Table-top booth at tradeshow at the Lorenzo Hotel

• Networking lunch featuring Branson entertainment

• Opportunity to invite buyers to the event (CVB will be managing guest list, contact for more details)

• Access to 1-on-1 breakout room for appointment taking

• Access to preferred negotiated rate and group room block

Room Block Information:

• Rooms have been contracted at the rate of $169 per night + tax (cost not included in partnership)

• Contact Michelle Clagett for link to book your room online

• You may also call the Reservations Manger, Matthew Jones, at 214-258-6333 – group block name is, “Branson Live in Dallas.”

*Participants are responsible for all expenses related to transportation, lodging, and meals outside of scheduled events

Materials & Payments Due: November 3, 2023

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [23] Leisure Group Sales

2024 TEXAS MUSIC EDUCATORS ASSOCIATION DINE-AROUND

SAN ANTONIO, TX – FEBRUARY 8, 2024

The Branson CVB will host a dine-around at TMEA in San Antonio, TX on Thursday, February 8, 2024. Dinner is scheduled from 6:00-8:00 pm at the Hard Rock Café where we will entertain tour operators, band directors, music educators, and other buyer attendees from the conference.

Buyer attendees and Branson partners will receive a Branson logo gift item at the dinner.

PARTNERSHIP | $275 (one representative | $350 (two representatives)

• Food and beverage for one person

• Branson logo gift item (x1)

• Network with TMEA buyer attendees

Materials & Payments Due: January 19, 2024

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

[24] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com

2024 EXPLORE BRANSON FAM & MARKETPLACE

BRANSON, MO – APRIL 16-18, 2024

Explore Branson will host the FAM and Marketplace for invited and qualified tour operators, travel agents, bank groups, church groups, affinity groups, and military & reunion planners. These travel buyers are introduced to Branson with a two-night, threeday Branson trip with an itinerary that highlights lodging, shows, attractions, dining, sightseeing, and more. This event includes business trade session appointments with Branson sellers and travel buyers as well as networking meals with the travel buyers.

PARTNERSHIP | $400

• Scheduled business trade session appointments

• Booth at marketplace

• Distribute profile sheets and business cards

• All event meals included, networking meals

• Transportation provided to offsite events

• Option to provide welcome bag gift

• Buyer attendee contact information

DINNER & MIXER PARTNERSHIP |

$1,200

• Everything included in the Explore Branson FAM & Marketplace Partnership

• Co-branded signage at the Dinner & Mixer

• 7 minutes of speaking time at the Dinner & Mixer

• Option to provide branded gifts at event (gifts subject to approval by CVB)

• Limited to one sponsor, on a first come basis

FULL-DAY LUNCH PARTNERSHIP

| $1,200

• Everything included in the Explore Branson FAM & Marketplace Partnership

• Co-branded signage at lunch event

• 7 minutes of speaking time at lunch event

• Option to provide branded gifts at table settings (design subject to approval by CVB)

• Limited to one sponsor, on a first come basis

CLOSING BREAKFAST PARTNERSHIP

| $1,200

• Everything included in the Explore Branson FAM & Marketplace Partnership

• Co-branded signage at breakfast

• 7 minutes of speaking time at breakfast

• Option to provide branded gifts at table settings (design subject to approval by CVB)

• Limited to one sponsor, on a first come basis

Materials & Payments Due: February 29, 2024

• Please call within 24 hours of sending form to ensure it was received

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [25] Leisure Group Sales

2024 SYTA ICE CREAM BOOTH

NEW YORK, NY – AUGUST 9-13, 2024

The Branson CVB will sponsor the Branson Ice Cream Social Booth at the SYTA Annual Conference in New York City. Partnership includes the following:

SINGLE SCOOP LEVEL | $595

(Limited to first six businesses)

Chair Back Cover Partnership

• Includes company name on chair back cover (x2)

• Opportunity to volunteer at the ice cream booth

DOUBLE SCOOP LEVEL | $1,200

(Limited to first four businesses)

Ice Cream Name and Chair Back Cover Partnership

• Includes company name on chair back cover (x2)

• Includes naming an ice cream flavor

• Includes company video played in a loop on 4 large screens at booth

• Opportunity to volunteer at the ice cream booth

Materials & Payments Due: May 10, 2024

• Please call within 24 hours of sending form to ensure it was received

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

[26] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com

2025 GROUP TOUR & REUNION PLANNER

The Group Tour & Reunion Planner is distributed upon request and used as the primary sales collateral for leisure groups of all types including motor coach tours, church groups, youth and student groups, affinity groups, family, class & military reunions.

DETAILS | $350

• Published and distributed: January 2025

• Print circulation: 2,000 annually

• Digital component: Hosted on ExploreBranson.com

• Added Value: Digital Planner included in Newsletters and E-Blasts to Leisure database

• Partnership forms are based on business category and include:

- Shows

- Attractions

- Lodging

- Dining

- Catering,

- Shopping

- Excursions

- Travel Packagers

Materials & Payments Due: August 14, 2024

• Please call within 24 hours of sending form to ensure it was received

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [27] 2023 GROUP TOUR & REUNION PLANNER EXPLOREBRANSON.COM

2024 CONNECT MARKETPLACE ICE

CREAM BOOTH

MILWAUKEE, WI – AUGUST 27-29, 2024

The Branson CVB will sponsor the Branson Ice Cream Booth at Connect Marketplace in Summer of 2024. This exclusive partnership is limited to only four businesses and offers premier placement on tradeshow floor in addition to the following benefits:

EXCLUSIVE PARTNERSHIP | $895

(Limited to first four businesses)

• Name one of four ice cream flavors served

• Your company logo on the back of four chairs

• Opportunity to volunteer and engage with planner at ice cream booth

• Company name on signage

• Company video to be played during booth hours on multiple screens

Materials & Payments Due: May 28, 2024

• Please call within 24 hours of sending form to ensure it was received

Sales Contact: Reed Warner

Email: rwarner@bransoncvb.com

Phone: 417-243-2105

[28] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com

BRANSON SPORTS – EVENT SPONSORSHIP OPPORTUNITIES

Which visitors are your customers? Reach sports event planners to customize a package to fit your budget!

EXAMPLES OF SPORTS EVENTS AND SPONSORSHIPS:

• Courts – Basketball, Volleyball, Dance, Pickleball, etc.

• Fields – Baseball, Softball, Soccer, etc.

• Courses – Golf, Disc golf, Triathlons, etc.

• Audio

• Banner

• Course

• Court

• Driver

• Event

• Field

• Host

• Start/Finish Line

• Team

• VIP Viewing Area

ANNUAL SPONSORSHIP RATE | $500-$25,000

Sales Contact: Terra Alphonso

Email: sports@bransoncvb.com

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [29]

EXPLORE BRANSON SPORTS –ATHLETE PROGRAM

Reach 50,000+ athletes, coaches, family members and fans visiting Branson in 2024!

Include your message in our exclusive Sports Partner promotions:

• Tournament/ Event Organizers will share your offers prior to their arrival so your business reaches visitors before they visit Branson.

• Promotional items and materials distributed by Explore Branson staff, partners, and volunteers at sporting events hosted in Branson.

• The opportunity to have a representative at Explore Branson Sports welcome tables.

• Your business included in welcome videos shared via social media with event organizers, athletes, family members and fans!

ANNUAL SPONSORSHIP RATE | $1,200

Less than two cents per reach!

Present a discount offer, introduce a social media campaign, advertise your services or develop a special item that will allow you to track ROI.

Requirements:

• Save your company money – NO need to print brochures or coupons

• High-res logo (.ai or .eps)

• High-res image (300 DPI)

• Description of up to 50 words (discount offer/social media campaign message or a description of services)

Materials & Payment

Due: December 1, 2023

Sales Contact: Terra Alphonso

Email: sports@bransoncvb.com

[30] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com

EXPLOREBRANSON.COM NATIVE ADS

Feature your business in formatted, advertorial text and pictures in the same font/style as ExploreBranson’s editorial content. There is very limited availability for native ads; two spots on ExploreBranson.com will rotate between up to six rotating advertisers per category. The spots are sold per month and multiple months can be purchased. There are seven landing pages available: Lodging, Attractions, Live Shows, Dining, Golf, Outdoors, Shopping. First-come, first-serve.*

NATIVE ADS

• Dimensions: 120w x 106h at 72 DPI

JPEG format, less than 10KB in size (no logos or other artwork)

• Headline: Up to 26 characters

• Body: Up to 200 characters

• Click-through URL

LODGING & ATTRACTIONS | $650 per month

LIVE SHOWS | $450 per month

DINING, GOLF, OUTDOORS, AND SHOPPING | $250 per month

Sales Contact: Tricia Wisbrock, Destination Sales Specialist, Branson, MO

Email: twisbrock@maddenmedia.com

Phone: 314-914-7916

*See page 35 for full ExploreBranson.com digital policies.

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [31]
ExploreBranson.com
IN PARTNERSHIP

EXPLOREBRANSON.COM BANNER ADS

Partner-supplied banners appear on ExploreBranson.com and influence users as they seek information during travel planning. Two ads can appear per page. All ad impressions are run-of-site on all editorial pages. Unlimited spots sold in three-month increments.

BANNER ADS

• 300w x 250h

• JPEG, GIF, or SWF

• Can include animation, but no sound or video

• Animation can loop, but entire loop should be 10 seconds or less

*See page 35 for full ExploreBranson.com digital policies.

[32] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com
THREE-MONTH PACKAGES TOTAL NET COST PER QTR. TOTAL IMPRESSIONS PER QTR. Bronze $300 15,000 Silver $470 25,000 Gold $825 50,000 Platinum $1,490 100,000 Sales Contact: Tricia Wisbrock, Destination Sales Specialist, Branson, MO Email: twisbrock@maddenmedia.com
314-914-7916
Phone:
IN PARTNERSHIP

FEATURED LISTING | $150 per month

Place your business at the top of the business listing section and before the randomly ordered listings.

SPONSORED EVENT CALENDAR LISTING | $125 per month

Place your event at the top of the event listing section and before the date-ascending listings.

Sales Contact: Tricia Wisbrock, Destination Sales Specialist, Branson, MO

Email: twisbrock@maddenmedia.com

Phone: 314-914-7916

*See page 35 for full ExploreBranson.com digital policies.

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [33]
EXPLOREBRANSON.COM FEATURED AND SPONSORED EVENT CALENDAR LISTINGS
IN PARTNERSHIP

EXPLOREBRANSON.COM EMAIL NEWSLETTER

Reach a highly qualified list of Branson visitors with the Explore Branson newsletter. Sent monthly, the newsletter is a great channel to announce upcoming events and/or timely deals and to push visitors to your website.

1. FEATURED SPONSOR | $1,100 per month

Dimension: 223 X 136

Title - up to 40 characters with spaces

Copy - up to 450 characters with spaces

Callout - up to 25 characters with spaces

Link URL (can contain tracking code)

(One available per month): Premium position; receive maximum exposure with a large call-out that links directly to your website.

2. DEALS & PACKAGES | $275 per month

Dimension: 108 X 71

Title - up to 50 characters with spaces

Copy - up to 210 characters with spaces

Link URL (can contain tracking code)

(Three available per month): Drive conversions by advertising a special deal or package and setting your business apart from the competition.

3. PROMOTION AD | $750 per month

Dimension: 580 x 250

(JPEG or GIF, no animation)

Link URL (can contain tracking code)

(One available per month): Utilize this double column photo opportunity that will catch the eye of the reader.

Sales Contact: Tricia Wisbrock, Destination Sales Specialist, Branson, MO

Email: twisbrock@maddenmedia.com

Phone: 314-914-7916

*See page 35 for full ExploreBranson.com digital policies.

[34] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com
IN PARTNERSHIP

EXPLOREBRANSON.COM ADVERTISING POLICIES

GENERAL POLICIES

Tourism-Related Businesses in the Branson/Lakes Area Tourism Community Enhancement District are eligible to be listed on ExploreBranson.com. Tourism-related businesses outside of this district may be listed if the Branson CVB determines that a tourist would reasonably assume that business to be a part of the greater Branson area.

Qualifying businesses receive a free listing, which may include:

• Business name, address, phone numbers and map

• Web, social media and e-mail links

• Text description

• One primary photo and additional photo slideshow

• Operating schedule

Area businesses are encouraged to manage their listings at http://data.explorebranson.com. Specific guidelines for the listings are detailed in the “listing policies” below.

Maintaining the accuracy of business listings and schedules, as well as honoring any deals offered, is the responsibility of the business listed.

The Branson CVB retains final editorial approval of any content on ExploreBranson.com and may edit or reject any submission deemed to be inappropriate, incomplete or misleading in any way.

EXPLOREBRANSON.COM LISTING POLICIES

Businesses are assigned (or may choose) one primary business category for their business (such as live shows, hotels, museums, etc.). Businesses may request additional placement in up to four more business categories if they can demonstrate that the categories apply to their business.

• Businesses may not use ALL CAPS anywhere in their listing unless it’s part of a business name

• Descriptions should be thorough but brief; Descriptions longer than 1,000 characters may be rejected or edited

• Descriptions that mention awards must include the name of the organization that gave the award; it is highly recommended whenever possible to list the year that the award was given (i.e., 2020 TripAdvisor Traveler’s Choice Award, Vocalist of the Year – 2020 Best of Branson Awards)

• Use of unsubstantiated or unverifiable claims (i.e., “official” or “the best”) is prohibited

• Businesses may not use the trademarks, likeness, brands or names of other businesses unless they can provide the CVB with written permission from the other business that allows for such use

• Images used for business listings and slideshows must be photographs and not contain any superimposed artwork, words or logos

• Images used for deals may be either photographs, logos or artwork

• Businesses may select any amenities or details that reasonably fit their business. NOTE: The exception to this rule is that live shows are limited to choosing no more than three show “types.” This helps ensure that the show filtering remains as relevant as possible for site visitors.

• Businesses may use the “Related Listings” feature to link one listing to other listings that share one property (i.e., a hotel with a restaurant and marina) or another property that is closely related to the first property (i.e., Hilton Convention Center and Hilton Promenade). Links that do not fit these criteria will be removed.

• Deals must either be value-added (premium, etc.) and/or discounted (no more than 30% below retail value of the items/services being offered). Businesses may enter as many offers as they would like (within reason). Only text is allowed in the description of deals. If an offer requires attendance at a presentation, an other purchase or any other kind of participation, those details must be listed in the Disclaimer section.

EXPLOREBRANSON.COM CALENDAR OF EVENTS POLICIES

Events may be listed in the ExploreBranson.com calendar if they meet the following criteria:

• Whether ticketed or free, the event must be open to the general public

• The event must be deemed by the Branson CVB to be of interest to Branson visitors

• Businesses or shows that are represented elsewhere on ExploreBranson.com may not list their company’s operations as an event unless:

• The event is a one-time or limited-time occurrence (i.e., New Year’s Eve Party)

• Details about the event cannot be included with the businesses’ main listing

EXPLOREBRANSON.COM AND EXPLOREBRANSON NEWSLETTER ADVERTISING POLICIES

The Branson CVB offers a number of paid digital advertising opportunities that businesses may use to supplement their free presence on ExploreBranson.com.

To qualify to purchase advertising, a business must meet the geographic and eligibility requirements listed above in the general policies.

The size restrictions, dimensions and guidelines for each ad position are spelled out in the most current advertising specifications sheet, which is provided to each advertiser before purchase. If you do not receive this separate document with your ad contract, contact the BLACVB as soon as possible.

• An advertiser’s ads, images and keywords can only use trademarks, company names or brands that the advertiser owns, controls or represents. Exceptions may be made if the advertiser has written permission from a third-party business for such use

• Any competitive claims or awards mentioned in ads must be attributed to the source making the claim (i.e., “Branson’s Best Show – SomeWebsite.com”)

• Use of unsubstantiated or unverifiable claims in ads or key words (i.e., “official” or “the best”) is prohibited

• Any ad that makes an offer but requires participation, a sales presentation or other terms must specify that “conditions apply,” “participation required” or “see offer terms” and then clearly state in an obvious manner the terms of the offer on the ad’s landing page

• On contracts longer than six months, advertisers may change the creative once per quarter during the ad term

The Branson CVB reserves the right to edit or reject any ad that it determines to be inappropriate, misleading or unacceptable in any way.

ExploreBranson.com | 417-334-4084 | 2024 SALES GUIDE [35]
!

PAYMENT POLICY

Payments are due when contracts are received. Contracts without payment will be held until payment is received. Advertising and sponsorship opportunities may be forfeited if payment is not received with contract. Opportunities are secured only with completed contract and payment. All deadlines are firm.

The easiest and quickest way to make your payment is on the Branson Convention and Visitors Bureau portal: https://www.explorebranson.com/industry-portal/form/pay-your-cvb-invoice

[36] 2024 SALES GUIDE | 417-334-4084 | ExploreBranson.com

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.