A unique stay and experiences
in Cancun
Hospitality
In a very short time, TAFER Hotels & Resorts has positioned Garza Blanca Resort & Spa Cancun as the travelers’ choice by offering the attributes of high standards by which the chain is distinguished.
Prpduced by Jassen Pintado Interviewee Susana Ramírez Horta, Corporate director of Sales & Marketing at TAFER Hotels & Resorts Translation by María Murgui
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Garza Blanca Resort & Spa Cancún
he TAFER Hotels & Resorts chain takes the “Grand allinclusive” concept in Mexico to a
opened in December 2021. It received a boost through different
new level through unique stays in its
sales and marketing strategies created
proprieties in the Mexican Caribbean,
by the team run by Susana Ramírez
Los Cabos and Jalisco. Among its most
Horta, Corporate Director of Sales and
luxurious resorts we can mention Garza
Marketing at TAFER Hotels & Resorts.
Blanca Resort & Spa in Cancun, in
Garza Blanca Hotels in Puerto Vallarta
the area of Costa Mujeres, 30 minutes
and Cabo San Lucas have managed to
aways from the airport. Besides being its newest and most innovative property, Garza Blanca Cancun is designed to be visited during a family vacation as well as for romantic getaways, besides having adult-only exclusive spaces. Garza Blanca Cancún started its
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positioning at the end of 2020 to be
be distinguished by its innovative fidelity programs and successful alliances with key business partners in the US and the international market, thus expanding the Garza Blanca brand to a new destination, Cancún Quintana Roo.
Hospitality
Reasons to Stay at Garza Blanca
“We are ranked as the number
Since 2012, Ramírez is part of
one resort in Cancún at Tripadvisor,
TAFER Hotels & Resorts. She first
according to the travelers’ experiences joined TAFER as Sales Director at ranking”, pointed out Ramírez Horta. Garza Blanca Preserve, Resorts & VOCATION TO CARRY OUT IMPORTANT TASKS For 20 years, Ramírez Horta has
Spa, in Puerto Vallarta, Jalisco. Her career is distinguished by having developed strong management and
worked in the hotel industry in chains
leadership skills, which has led her to
such as Hoteles Buenaventura and
oversee important projects such as
Grupo Velas.
the opening of Hotel Mousai -also in
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Garza Blanca Resort & Spa Cancún
“We are ranked as the number one resort in Cancún at Tripadvisor, according to the travelers’ experiences ranking” - Susana Ramírez Horta, Directora Corporativa de Ventas y Mercadotecnia en TAFER Hotels & Resorts
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Hospitality
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Garza Blanca Resort & Spa Cancún
Puerto Vallarta- in 2015, ranked as the first and only resort to be awarded the AAA Five Diamonds certification
ATTRACTIONS FOR AN UNFORGETTABLE STAY Garza Blanca has got a capacity of
in Puerto Vallarta and in the State
452 rooms, including different types
of Jalisco. After the great and
of suites with a modern design,
successful opening, Ramírez Horta
offering unmatched sea and garden
also played a leading role in the
sights and even “swim-up” rooms.
opening of Garza Blanca Los Cabos and Garza Blanca Cancún. Since May 2021, Susana Ramírez
Fun spreads throughout the six heated pools, including an “ infinity pool” on the rooftop for
Horta runs the business area at TAFER adults-only use. Hotels & Resorts in Cabo San Lucas, Cancún and Puerto Vallarta.
The wellness element is seen in Spa Imagine, a space that offers different
Spa Imagine
Roof top I nf i n it y Poo l
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Hospitality
Restau rante Blanca Blue
massage treatments and therapies, besides a very complete beauty parlor. Garza Blanca is also the ideal host for important events such as weddings
PLENTIFUL POSSIBILITIES FOR DEMANDING APPETITES AND TASTES At Garza Blanca Cancún we can find multiple possibilities to satisfy our
and other celebrations, as it has an
appetite: gourmet restaurants, a food
events hall with a capacity for 220
truck and a gourmet hall which offers a
people, a great scenario for different
great variety of international cuisine.
celebrations. “We have kept an eye on every
Undoubtedly, the Blanca Blue restaurant stands out, having obtained
detail to offer the most extraordinary
the Excellency 2021 recognition from
services”, commented the executive.
the Wine Spectator Magazine. The
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Garza Blanca Resort & Spa Cancún
array of possibilities provides a world-
attributes such as excellency,
class gourmet cuisine experience,
quality and creativity, with the aim
also including a unique atmosphere
of affording an extraordinary vacation.
outdoors with oceanfront options. One can also cool off with
This purpose is undoubtedly witnessed at Garza Blanca Resort
refreshing beverages prepared by our
& Spa Cancún, as well as in other
mixologists, as Garza Blanca offers
properties managed by TAFER.
two conceptual bars, each one with a unique atmosphere.
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BEYOND THE PANDEMIC Having again the possibility of
THE ADVANTAGES OF BEING PART OF TAFER TAFER Hotels & Resorts
traveling and staying at fantastic
specializes in the design of
generated by the COVID-19 pandemic
luxurious experiences, displaying
currently requires taking strict
destinations after the restrictions
Hospitality
“2021 has been a year of recovery for all the TAFER hotels and 2022 will follow the same path, with great and successful results” - Susana Ramírez Horta, Corporate Director of Sales and Marketing at TAFER Hotels & Resorts
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Garza Blanca Resort & Spa Cancún
measures to keep guests, hotels
results”, declared Ramírez.
collaborators and even the staff from the supplying companies for each property safe. Garza Blanca Cancún is not an
Shot-term future offers good signs for the Garza Blanca Resort & Spa
exception and has got health and
Cancún guests. The TAFER chain
disinfection protocols in all the hotel
focuses on the obtention of the Five
areas for the safety of all the people
Diamonds certification from the AAA
in these spaces.
(American Automobile Association),
“Thanks to our strengthened business structure, 2021 has been a year of recovery for all the TAFER
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WIDENING FUTURE EXPERIENCES
and soon will also be part of Preferred Hotels & Resorts. One of the most important projects
hotels and 2022 will follow the same
is planned for the spring 2022 with
path, with great and successful
the opening of “Tierra Luna Cancún”,
Hospitality
“Garza Blanca Cancún will become a high-level hospitality referent all around Quintana Roo and will also be an icon of the Cancún essence” - Susana Ramírez Horta, Corporate Director of Sales and Marketing at TAFER Hotels & Resorts
a shopping mall under the “shopping village” concept, which, besides
FOUNDED:
prestigious shops and boutiques,
2021
will also offer a hall for weddings and
INDUSTRY:
events, crafts exhibitions, attractions
Hospitality
such as a merry-go-round and other
CONTACT:
attributes to offer a family plan. “Garza Blanca Cancún will become a high-level hospitality referent all around Quintana Roo and will also be an icon of the Cancun essence”,
Desde EEUU 1 (877) 929-7329 www.taferresorts.com/garza-blanca-resort-cancun
susana.ramirez@taferresorts.com
concluded Susana Ramírez Horta, Corporate Director of Sales and Marketing at TAFER Hotels & Resorts.
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