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j uly

Digital World Digital Work Rethinking how news is made at HT

2014

INSIDE...

J u ly 2 0 1 4 , vo lu m e n o . 2 9

COVER STORY 04 D IGITAL NEWS AT HINDUSTAN TIMES THE FUTURE NOW The evolution of news at HT over the years 10 Fever Voice of Change A unique initiative by Fever 104 FM for a better tomorrow 40 SAFAL HUA HAMARA MAHA ABHIYAAN - 'AAO RAAJNITI KAREIN' Read about how Hindustan mobilised first-time voters and women

features 14 BRIDGE SCHOOL OF MANAGEMENT - THE JOURNEY SO FAR Follow the exciting journey of Bridge School 20 Coffee with Pankaj Seith An evening of candid questions and honest replies 24 Health& Lifestyle All you want to know about detox diets

Regulars 09 L T Interview â&#x20AC;&#x201C; aRUN ANANT Arun answers some interesting questions 28 Cartoon Jayanto looks at the funny side of the media industry 30 N ews from HT World A lowdown on HT events - camps, trainings, celebrations

Contests 56 Crossword Solve and win the contest!

Rewards & Recognition 26 J ournalist of the Month Congratulating young achievers 45 Kabiley Tarif HH Journalist of the Month awards TEAM BEHIND

Design @ PealiDezine; Hindi Editorial: Sudhanshu Srivastava, Prashant Jha and team; Cartoons: Jayanto; HR Co-ordinator: Surbhi Sukhija; Pre-Production: Sudhir Wadhwa and team; Production: Noida Press

02 | July 2014 | Between Us

CEO’S message

‘Welcome to Project Butterfly’ Our CEO, Rajiv Verma, unveils the transformational plan to synergise “print + digital”

ast quarter I shared with you my thoughts on the importance of “seizing the future” and described the key strategies for achieving our 2020 vision—to become the #1 Media Company in India. A critical driver of our growth is winning in the new and ever expanding digital market place, and I’d like to share with you some of the fundamental tenets of our digital strategy. India is now at the brink of a “mobile internet” revolution driven by several technology disruptions—social, mobile, analytics and cloud—maturing and converging to create a rapidly expanding and dynamic digital marketplace. This trend will continue to accelerate – with around 200 million internet users in 2013, India is poised to become the second largest online market in the world in 2014. The majority of this explosive growth will take place on mobile platforms (smartphones, tablets, etc.), aided by advances in 3G/4G networks and devices which deliver dramatically faster, smoother experiences. This means that our consumer and advertiser behaviors and expectations are increasingly becoming “digital first”. Demand for experiences that are connected 24x7, with a hunger for video, driven through social communities and relevant through context (time of day, location) are rapidly becoming the new normal. To address these new demands and expectations we are implementing a bold digital strategy that will redefine how we operate, and provide us with the right to win in this evolving digital marketplace. The first part of our strategy is well underway: over the past five years, we’ve developed a portfolio of digital businesses—for example, Shine, HT Campus, Digital Quotient and Desimartini. Our investments in these businesses have enabled significant growth while simultaneously bringing in new revenues. These businesses have also allowed us to test ideas, develop capabilities, and gain insights into what it will take to win in the digital marketplace. While we will continue to invest in and grow digital businesses, it is now time to implement the second stage of our strategy—becoming the leader in digital news, education and entertainment. Unlike the western world, India is uniquely positioned in that print businesses (especially accentuated by vernacular titles like Hindustan) will continue to grow even as the digital transition accelerates. This gives us the opportunity to transform and re-tool ourselves into a strong “print + digital” formation. With this formation, we will not only position

ourselves to provide round-the-clock news (across web and mobile through browsers and apps), but also put in place digitally enabled people, processes and technology to produce more competitive print products. Online digital platforms will drive deeper engagement through video and social media backed by deep analytics – harnessing the power of big data to provide both our editorial teams and advertisers with new insights into the behavior of our audiences, and the tools to act on them. Achieving this will require a major transformation of literally every facet of how we gather, curate, produce and deliver content. “Project Butterfly” will bring together the three critical elements—human, technology and space—to achieve a truly integrated “print + digital” newsroom, beginning with HT and Mint. The “human” element will usher in new editorial competencies through new structures that implement new processes, including an end-to-end seamless execution with adoperations and pre-press. The “technology” element will begin with a new integrated content management system to provide cutting technology capabilities complemented with a strong mobile app foundry that will allow us to launch a plethora of news and content apps. The “space” element will literally transform the current work space in HT House into a modern integrated digital newsroom. This new space will improve our editorial workflows, foster efficient collaboration, and enable greater creativity with rich media studios and related capabilities to produce significant amount of video content. Embedded editorial, product, technology and sales teams in the new newsroom will not only foster rapid innovation, but allow us to expand to digital only properties and business models. The biggest challenge we face in this transformation is not the new technology, process, systems or tools: it’s going to be helping our people to embrace the need for change. The future is here. HT Media is “seizing the future” so that we continue to be a cutting edge organization with a right to win in the new digital marketplace. This transformation will create tremendous capability for the organization, and tremendous opportunity for anyone who wants to be a part of this exciting future – across news, radio, entertainment, education and many more. Stay tuned for more details over the next few months as we begin to execute Project Butterfly. Prepare yourself for the change, and please join me as we embark on the next stage of our exciting journey of learning and transformation towards our 2020 vision.

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Cover Story Digital News at Hindustan Times

The Future Now

Hindustan Times is leveraging digital tools to win the battle for print, mobile, and desktop audiences

Or are we? ndia is different. How often we have Scratch a little below the surface heard that assertion thrown out of the story, and a much more like a life-preserver in the turbulent complicated reality emerges. waters of the global news business? For starters, it is true that the Almost everywhere else print print growth numbers have been circulation is in steep decline, and remarkable in language papers, and revenues are tracking its fall. the extraordinary growth of Hidebound newsrooms insist on Hindustan over the past five years is delivering yesterday’s news tomorrow, an illustration of what can happen business models built on massive when a focused strategy meets investments in plant and trucks can’t fundamental social and economic survive on the thin gruel of banner changes. But for English newspapers advertising, influence is waning, given in general, the audience, byaway to start-ups, social and-large, is flat. media, the people formerly What began as an English readers tend known as the audience. be better educated and But not here. Here print urban and circulation has boomed English-language more affluent, and have more ready access to with rapid economic phenomenon will technology. And it should growth and rising literacy, become a be no surprise that they and advertisers pour are increasingly turning thousands of crores each national and to digital alternatives. year into reaching our vernacular one Just as they have with readers. television viewership and Television – the last consumer habits more broadly, these great disruptor of the Indian news trends will spread well beyond urban, business – may yammer and yell, we English audiences at increasing speed. say, but in print, credibility, breadth, Even now, internet penetration is and a deep relationship with growing by nearly 60% annually in the audience anchor our rural areas. As with television, what present and our future. began as an urban and EnglishSo let the great mastheads language phenomenon, will become a of the west take their staff-cuts, national and vernacular one. and suffer their existential The combined impact of these anxieties. For us, the future is trends is massive. India had 20.5 Cr bright and simple: print at the internet users in 2013. By 2015 that heart of things, a digital presence at number is expected to reach some 35 the margins, and an attitude to news Cr. That will make India the second untroubled by the advent of largest digital audience in the world broadband, cheap smartphones, and (after China and ahead of the US). social media. We are like that only.

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Cover Story Growth in mobile internet access is even faster – well over 100% per year. You can now buy an Android powered smartphone for Rs. 6000, and prices are sure to drop further. Blisteringly fast 4G connectivity is already being rolled-out in urban areas, and mobile users now account for 30% of traffic on the Hindustan Times website. We expect that figure to cross 50% in the next two years. Others clearly see these trends, which is why international players will increasingly face the same like Huffington Post, Quartz, pressures. Moreover, for a news Buzzfeed, the Guardian, the New York Times and the Wall Street organization that wants to remain relevant to its readers not just early Journal are queuing up to access the in the morning, but on the commute, digital market here. at the office, and in the evening Meanwhile, the advertising must be with that pie remains relatively on phones, small, at some 3000 Cr, or Mobile users now audience laptops, and tablets, and 10% of total ad spend, but account for 30% it must be in growing rapidly, roughly traffic on the HT conversation with them 30% year-on-year in a less on platforms that it does than stellar market. website, and are The message of all of expected to cross not control, Facebook, Twitter, and as-yetthese trends is clear: 50% in the next unimagined alternatives. while print will have a two years And we must do it all longer profitable life in while getting consistently India than in the west, it

06 | july 2014 | Between Us

better at print. Better at relevance, better at quality, better at operational efficiency, in order to take on tough and well-resourced competition, and win in the format that still delivers the lion’s share of our revenue, and will continue to do so for at least the next 5 years, probably longer. Fortunately, it is in meeting these twin objectives – great print, and market-leading digital – that we at Hindustan Times – have a particularly compelling set of advantages. We have an extraordinary news operation, close to 800 editorial staff spanning the country, and print editions tailored to wrap a juicy layer of local relevance around a solid spine of national coverage. We have a powerful brand, and loyal audiences in the great metros and small towns. Our commercial team continues to deliver strong advertising sales, and our printing and distribution operations are continually being worked at for new efficiencies. Instead, being forced to innovate out of fear, and off a declining base, we can do so off this powerful foundation. What is more, by bringing digital tools into the heart of our print process, we can dramatically lift our

performance in the journalistic and production processes that most deeply affect quality and competitiveness. These are big claims. To back them up, it worth taking an honest look at where we are, and where we would like to be. On the web, an early push 8 years ago initially got Hindustan Times well ahead of the game. Unfortunately it was not sustained, and our product did not develop as rapidly as the market around it. Our site stagnated, our mobile presence was weak, and the tools we gave our team became increasingly restrictive. As the newsroom, under Sanjoy Narayan’s leadership, was becoming more willing to engage with the digital future, those limitations became more and more evident. Starting roughly a year ago, however, Rajesh Mahapatra and his team brought a new level of focus to the website, and began to experiment with closely linked web and print operations with the creation of the national edition as the template for some of our smaller regional editions. Our basic web-publishing platform – software, servers, and related technology – remained weak, but more editorial attention and resources began to have an impact, helped along by a newsroom that was more willing to file breaking news early in the day and produce web exclusives. More recently still, a new focus on social media has produced results rapidly. The combined effect of this attention is now evident. Our traffic has grown 50% in the past 7 months, hitting 45 million page views in May. People are spending

60% By 2015 number of internet users in India is expected to reach

The rate at which the internet penetration is growing annually in rural areas

35Cr.

27Lakh 45MN

Our Facebook community has grown from 3.4 lakh followers

Our online traffic has grown 50% in the past 7 months hitting

page views in May

more time on the site, and reading more stories. Our Facebook community has grown from 3.4 lakh followers to 27 lakh, and twitter from 1.4 lakh to 8.5 lakh. This means Hindustan Times is vastly more engaged in the digital discussion around news and current affairs than ever before. For the first time, video produced or sourced by our new multimedia team is consistently breaking into the top ten most popular items on the website. That these successes have been achieved by a small team working with restrictive and out-of-date technology, in a newsroom built for print, is an indication of how much potential we have for growth. Meanwhile in print, the latest Indian Readership Survey results show Hindustan Times consolidating its leadership in its traditional base, Delhi, and growing steadily in Mumbai, where it is now a clear second. These are trends we need to build on with a print product that is strongly differentiated and highly relevant to a diverse audience. In a market dominated by 24 hours news channels, mobile apps, and social media, we cannot simply collect the day’s headlines and warm them up for breakfast time delivery. We need to break agenda-setting stories, add insight and analysis, and find a voice that resonates for our large and diverse audience. That means prioritizing planning and co-ordination across our network. It means efficiency in production and the right mix of enablement and control in our editing processes. It means customization for locations and the unifying glue of a national voice. These are goals we simply cannot reach if our approach to print news

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Cover Story

remains print centric, insulated from the conversation that is unfolding in real time around us, insulated from the concerns of our readers, and too often, insulated from our own colleagues by the silos we have created around both locations and beats. Our plan in the coming months is to use the We need to give with our content, and power of digital our reporters, why. We need to give our publishing tools, and the reporters, editors and approach to news editors and production a stable, fostered by the openness production a powerful environment in and speed of the digital stable, powerful which to do their work. environment, to begin to environment to Properly conceived re-orient our newsroom do their work and implemented, a processes and cultures, Content Management to embrace new rhythms System is not just a piece of and relationships with our software, it is an enabling tool for the audiences and with each other, and transformation of our digital presence. to lift both our print and our digital But it is more than that. It is at the products in the process. heart of the changes we must bring to One key ingredient in this process our print production process â&#x20AC;&#x201C; starting is the installation of a truly world class with news planning, moving through system for content management that reporting, to production and ultimately stitches together all of our publishing analysis of our performance. across platforms and locations. We These things are vastly more need to be able to publish words, difficult to achieve on a fragmented set images, video, and social content with of technologies with some people using speed and flexibility â&#x20AC;&#x201C; straight to the mobile web, to social media or to print email, others using the Newswrap CMS, and still others using the online from them same desktop. We need to content administration system. understand how readers are engaging

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Editorial, technology, ad-ops, and prepress are currently working on ensuring that Hindustan Times is able to acquire a single platform customized for our needs, and we hope to be able to make more detailed announcements soon. Once we have finalized that deal, the real work with teams from across the business and across the country to ensure that the system works for us, will begin. We will have to look hard at the way we work. How we plan, when and what we file, for some of us, even when we get up in the morning. These changes can be difficult, even wrenching. After all, we have been living in a daily cycle for 90 years at Hindustan Times. They are also thrilling, because they connect us in powerful new ways with each other, through more transparent process, and with our audience, turning the one-way delivery of print, into a rich loop of feedback. The deepest source of energy in what we do as media professionals is the mission of public service and engagement, and that mission must be at the heart of the way we bring new technologies and processes into the heart of our work. If we get it right, we will be able to ride the revolution of rising expectation among our readers and truthfully say, that from the breakfast table squabble for the printed paper, to the mobile news update on the Metro home, we are like that only. Nic Dawes Chief Editorial and Content Officer, Hindustan Times

interview leadership team

‘My leadership style? Live and Let Live!’ aRUN ANANT, Director – Revenue and Strategy, answers some interesting questions in his inimitable style! How long have you have been with us? How has the experience been? Six months. It has been fairly hectic. How different is working in a media house from an MNC? I have not worked for an MNC in a long time. What is your leadership style? 'Live and Let Live' Is every day a Monday? I worry more about the Tuesdays. One person you admire the most in HT… The cleaner at HT House. He always has a smile on his face.

What do you think needs to be changed about the organisation? Rajiv has asked me this question several times and I have managed to duck it every time! What qualities do you dislike in your colleagues? Unnecessary aggression. What are your hobbies? Sailing - don’t get to do that in Delhi. One incident from your childhood that you can't forget… Vacations with my grandparents.

How old were you when you started your career? Twenty One.

Tell us about your family. Wife and me. Wife loves experimenting with food and cooking and is an advocate. My parents live in Chennai.

Have you found your true calling in your current job? Not sure.

How many holidays do you take in a year? Two at least.

Rapid Fire Destiny or hard work? No connection.

ticket to Mumbai. Would like to do more of that.

How many cars do you own? Drive my wife’s car. Are you assessing me on my possessions?

What do you like to read? Instant google search is what I do most.

What is your favourite gadget? Men and gadgets - you don’t ask. What was the last thing that you bought for yourself? A flight

Are you religious? Very. What is your favourite dessert? I don’t like to choose when it comes to desserts. All.

The cleaner at HT House always has a smile on his face!

cover story

Fever Voice of Change Fever 104 FM and John Abraham join hands to launch radio’s biggest CSR initiative

ever 104 FM, India’s fastest growing radio company, and superstar John Abraham have associated and launched a full-fledged CSR campaign that is aimed towards addressing the major concerns that ail the country today. Christened Fever Voice of Change, the campaign urges listeners to not only wish for the change they want in society, but to be a part of that change. The campaign is soliciting responses from citizens in each city on what they feel are the burning issues that plague

Fortis Healthcare joins hands with Fever 104 FM as Healthcare Partner

06 | July 2014 | Between Us

society today. The key message is conveyed through the tagline - ‘Ab Bakwaas Band. Badlaav Shuru.’ Once the major issues are identified, Fever Voice of Change and John Abraham through the power of radio will reach out to the concerned authorities and ensure a definite closure to these problems. Each campaign under the umbrella of Fever Voice of Change is engaging radio listeners, respective local authorities, eminent citizens and celebrities. Harshad Jain, Business Head, Radio & Entertainment, HT Media says, “We strongly believe in the

28, 2014 with Women’s Safety as the first topic, and has successfully executed two campaigns under this category.

Men Against Verbal Abuse The first campaign began with the purpose of sensitising men across cities to respect women by pledging to refrain from using abusive language. The initiative was a huge success and saw the formation of radio’s biggest human chain by men who pledged to not use profanities against women or involving derogatory references to women.

MISSION TEZAAB The second campaign was launched on April 14, 2014, and aimed at the rehabilitation of acid attack survivors by attempting to bring them back into

power of radio as a medium and its ability to bring positive changes in the society. Fever 104 FM reaches over 16 million listeners across four Indian metros, and with this campaign we are aiming to provide people with a platform that will help them express their concerns. We are extremely honoured to have partnered with John Abraham, who today is an ultimate youth icon and is looked up to by millions of people in the country. With his clean image and philanthropist nature, the campaign could not have found a more responsible partner.”

Commenting on the association, John Abraham says, “I have always believed in giving back to society in whatever best way I can, and I am extremely proud to be a part of this drive. I have a long relationship with Fever 104 FM and am happy to be contributing in the best possible manner. I am sure that this campaign will become a movement in no time.” The CSR drive will take up issues under the broad categories of Women’s Safety, Road Rage, Save a Life, and Unsung Heroes. The initiative commenced on February

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cover story the mainstream. The initiative started with helping 20-yearold Tarana from Agra, who was attacked with acid by her neighbour after she turned down his marriage proposal, to start a new life. Recalls Tarana, “I was the most beautiful girl in my family and today I am scared to look at my own reflection in the mirror. At times, I cannot believe this actually happened to me at such a young age. I would like to tell other acid attack survivors that the society will always look at us with doubt, but it is for us to maintain our confidence and pride. I am thankful to Fever 104 FM and John Abraham for giving me the chance to rebuild my confidence and the opportunity to lead a normal life. I am looking forward to this transformation and aspire to study further,

travel the world, and help my family in whatever way I can.” Fever Voice of Change has partnered with an NGO called ‘Stop Acid Attacks’ to create awareness about acid attacks and their isolated survivors, and bring people together against this brutal crime. Fortis Healthcare has come on board as Healthcare Partner and is providing all necessary surgical assistance to treat Tarana. Like Tarana, more acid attack survivors will be provided medical assistance. The campaign is garnering support from listeners to help these women back into the mainstream society. Based on their skills and interest, Fever Voice of Change will help them with their education, employment, and special counseling sessions. John Abraham was recently in the Capital to meet some acid attack survivors and encourage them to confidently move ahead in life. He says, “I met Tarana in Delhi and was really moved to see her. It is commendable to see how she is coping. She is a source of inspiration for any of us. I am extremely proud to be a part of this initiative and will help in whatever way I can to make it a success.”

MISSION JURRAT

Fortis is providing all necessary surgical assistance to Tarana 12 | July 2014 | Between Us

The third campaign will help empower women to handle harassment in all spheres of life, focusing in particular on harassment in public transport, at the workplace, and at home.

THE SUCCESS OF THE CAMPAIGN Fever Voice of Change has garnered support not only from listeners but also from popular Bollywood

celebrities. Some of the highlights of the initiative are listed below: • Over 1 lakh missed calls received •B iggest human chain of radio listeners was formed •T wenty prominent Bollywood celebrities have joined • Fortis Healthcare has come on board as Healthcare Partner • Four acid attack survivors will be rehabilitated

HOW TO PARTICIPATE Fever Voice of Change is an ongoing initiative and will see many activities under each of the broad categories. Listeners across Delhi, Mumbai, Bangalore and Kolkata are invited to be a part of this change. To participate, listeners can send a text message

FEVER <space> NAME to 54242 or give a missed call on 09904104104.

FOR A BETTER TOMORROW Fever 104 FM in the past has initiated similar campaigns to help change lives, such as helping an HIV-positive person find a house on rent and a life partner, raising funds for a child’s surgery, and helping a Tihar jail inmate who had been languishing in jail due to inability to pay a nominal fine. With Fever Voice of Change, the radio channel has taken yet another step for a better tomorrow. Neha Chadha Manager, Marketing Fever 104 FM

Education

The first annual students bash at the Noida centre

Bridge School of Management

The Journey So Far I n the month of October 2013, Bridge School of Management launched the flagship PGPM program targeted at working professionals, typically graduates with 3-8 years of experience looking at accelerating their career growth. The program is being offered with four specialisations â&#x20AC;&#x201C; Marketing, Finance, Operations & Technology, and Human Resources. The first batch of 123 students was sponsored by 18 corporate giants such as Whirlpool, Pepsi, Schneider, Sapient, Polaris, Hindustan Times, etc.

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Course Content

Bridge School provides customised programs catering to industry needs. Based on inputs from leading organisations and industry stalwarts, the programs at Bridge School incorporate the latest industry trends and best practices to fill the required skill and competency gaps. The pedagogy of the programs has been designed using inputs from industry leaders to make it relevant, comprehensive and interactive. We focus on practical learning via live

projects, case studies and simulation of real life corporate situations to enhance the applied skills of employees. The PGPM program begins with a pre-assessment test aimed at assessing behavioural competencies of students and helping them identify their potential. Towards the end of the program, a post-assessment test maps the progress made during the 11 months of the program. The program requires 7 compulsory core courses to be completed before a student can opt for electives.

Specialisations in each stream involve a choice of 4 courses out of 8 on offer, allowing students to customise as per their requirement. The focus is on application orientation, meant to directly address industry needs. The content is developed in-house through ‘Program Councils’ consisting of Subject Matter Experts from the industry and academia who deliberate to frame out a particular course. Being our first batch, we had a lot of learnings in store for us. The course development process, for example, has been through several phases. The Business Strategy course was too

on ‘Diversity at the Workplace, Talent Management and Acquisitions – An HR Perspective’.

Industry Associations The customised programs offered at Bridge School not only cater to industry needs, but are also based on inputs from leading international organisations, industry advocates, and interactions with industry associations such as the Society for Human Resource Management (SHRM) and National Association of Software and Services Companies (NASSCOM). Bridge School is also a member of UPCEA, a body of renowned international universities such as Northwestern University and Harvard University that offer programs through an online format.

Professors of Management Practice

theoretical, which led to revision of the course content. Other courses such as Financial Accounting and Marketing Management, however, were well appreciated. Students have recently started with their project work involving a 4-month live project with their respective companies, aided by our professors and mentors from organisations. We also engage industry speakers for guest lectures. As part of the ‘Bridge Guest Series’, we invited Dr. Shalini Sarin, Vice President - HR, Schneider Electric, to deliver a talk

Given the application orientation of the PGPM program, part time Professors of Management Practice have been employed by Bridge School. They are all industry stalwarts working as MDs, CXOs, VPs and Functional Heads with renowned organisations such as IBM, Google, Accenture, GE Capital, ESPN, Bharti Airtel, etc. Each prospective faculty member goes through a rigorous 2-week training that mirrors an actual course, and is assigned the course only on successful completion of this training. Today we have more than 50 certified and trained faculty members.

student Feedback At the end of every course taught, Bridge School reaches out to our students for feedback on teaching methodology, effectiveness of course delivery, responsiveness, etc. Here’s a peek into what some of our students have to say! “Excellent faculty, gave an insight and a detailed understanding of the concepts without too much of pressure. Course designed in an effective way. The whole learning experience was very light and effective.” “Very interactive and helpful... Good discussion led to better understanding of the course. Covered most of the subjects efficiently. Faculty had been excellent all through the course and I felt I could understand the course better with my day-to-day activities on the professional side as well as personal. The feedback was instant and encouraging.” “The faculty is very clear, loud and effective while delivering the subject. He precisely touched upon every vital part of the subject and also made me understand how one can strategically use information while making critical decisions in an organization. I feel I could understand the financial part of a company better after this course module.”

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Education Dr. Subir Vithal Gokarn in conversation with Sukumar Ranganathan, Editor, Mint

Virtual Learning Environment (VLE) The PGPM program is delivered in a blended learning format, with 80% delivery being online through our Virtual Learning Environment (VLE) that offers a highly interactive environment developed on Moodle, one of the world’s most versatile Learning Management Systems.

Learning Centres The courses have face-to-face learning sessions for 4-5 hours every week at our two state-of-the-art learning centres located at Gurgaon and Noida. Our centres have comfortable, modern and engaging infrastructure, and are fully equipped with computers, Adobe

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Bridge School plans to open 50 centres across India in the next 10 years to train over one lakh professionals Connect, VC facility, meeting rooms, socialising and networking areas – all of which allow students to interact with each other and the faculty, as well as facilitate working on live practical projects. Our centres are functional at convenient hours (9 AM to 10 PM) throughout the week, including on Saturdays and Sundays. Students can come to the learning centres before or after their work hours, during the

weekdays or on the weekend, as per their convenience.

Bridge Briefings ‘Bridge Briefings’ started with the thought of providing students a common platform for discussion and debate with stalwarts from the industry and academia. Such sessions have been regularly held over the last one year. The inaugural session was chaired by Nandan Nilekani, cofounder and former CEO of Infosys and Chairman of UIDAI, who spoke in his address about ‘Educating the Indian Workforce to Drive Economic Growth’. Recently, the second session of ‘Bridge Briefings’ was held, where the keynote speaker was Dr. Subir Vithal Gokarn, Senior Fellow, Foreign Policy,

Global Economy and Development, Director of Research, Brookings India, and former Deputy Governor of RBI. He spoke about ’What’s Next For The Indian Economy?’.

Annual Student Bash The first Annual Student Bash was celebrated with great fervour at the Gurgaon and Noida learning centres. After months of toil, the bash, with a burst of fun games, music and dance, was a welcome break for students and their families.

New Programs Bridge School now has an exclusive academic collaboration with the

acclaimed Northwestern University to launch specialized management programs for working professionals in India. We have entered into a joint venture with the Northwestern University School of Continuing Studies (SCS) to deliver innovative blended online and in-person professional certificate programs in India, with the the launch of the first program in Predictive Business Analytics in June 2014. The response to the launch has been terrific, with several enquiries from analytics professionals, and many corporates evincing interest in having their top talent enrol for the program. The selection of participants, which is being done jointly by Bridge School and Northwestern University SCS, is currently on.

The Road Ahead Bridge School plans to open 50 centres across India in the next 10 years. Targeting to provide executive education programmes to mid-level working professionals with 3-8 years of work experience, the aim is to train a total of about one lakh students in the next decade and equip them with capabilities to be better professionals. India needs to bring corporates and academia together and build industry focus in management education. We at Bridge School believe that this is the right step in the direction of meeting the demand for corporate executive education in the country. Sumiti Suhag Senior Manager, HR India Education Services

Corporate Feedback

have eleven of my employees doing the flagship course. I am delighted to say that Bridge School is doing a great job and students are extremely happy and content with infrastructure, course content, quality of faculty etc. I wish the institute and every one involved my best wishes.” Yuvraj Srivastava,

Head – Organization Capability, Pepsi Co India

e hear only good things from our employees enrolled for the Bridge School program - both the quality of content and the faculty is top class. Industry events like the ‘Bridge Briefings’ series are very well received. The interactions with the staff are always memorable.” Prashant Bhatnagar,

Director, Sapient Consulting Pvt. Ltd.

he course contents are comprehensive and I am very impressed with the delivery method which enables flexibility through the use of innovative methods such as peer group interactions and virtual learning platforms. I wish Bridge School the best for the future which looks very promising indeed.” Vinod Nair,

Head – HR, Bechtel India Pvt. Ltd.

ridge is making a unique and impressive effort to bring real life learning in a structured education format for working professionals. The uniqueness that it brings is the blended learning model of online and faceto-face approach. I was really impressed with the School’s world class infrastructure and academic delivery model.” Ashwinder Raj Singh,

EVP & Business Head, Vertex Customer Management India Pvt. Ltd.

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Family day

he second HT Family Day was organised on Friday, April 18, 2014. More than 750 people, which included HT employees and their families, attended the event that included a series of fun events. A puppet show and storytelling engaged the tiny tots while the adults enjoyed street plays by ‘Rudra’ and ‘Et Cetera’, the Dramatics Societies of PGDAV College and GTBIT College, Delhi University, respectively. A corner housed a ‘Shopping Street’ with an eclectic range of goodies to purchase, while another side had a scrumptious spread for the guests to dig into. It was wonderful to see happy faces leave the venue at the end of the day, and children sporting colourful painted tattoos. All the guests thoroughly enjoyed a beautiful day of fun and laughter.

1. A fun storytelling event for the tiny tots

5. A n informative Street Play in progress

2. Deepa Nailwal, Vice President - HR, interacting with Ms. Shama, the storyteller

6. A range of products beautifully displayed at the Shopping Street

3. The charming hosts for the day – Shubha Dubey, Sub Editor cum Reporter, Hindi Editorial (L) and RJ Rhicha Vyas, Fever 104 FM (R) 4. Children enjoying an engaging puppet show

7. C hildren enjoying an interactive puppet show 8. R ajiv Verma, CEO, HT Media Ltd., with ‘Rudra’, the Dramatics Society from PGDAV College, Delhi University 9. K ids try out their creative talent at the Craft Corner

Between Us | june 2014 | 19

coffee with the leader

‘We are not Managers but Corporate Athletes’ Pankaj Seith, Vice President - Consumer Insights, talks about the future of print and digital domain and the importance of knowing why our customers switch to us

his is a unique employee engagement initiative where HT leaders interact with employees over a cup of coffee. Conducted every two months, this hour-long session starts with the leader introducing himself and talking about his role and responsibilities, followed by a Q&A session with the employees. The latest session on June 6, 2014 was with Pankaj Seith, Vice President - Consumer Insights. Given below are excerpts from the session. Hi everyone, I’m Pankaj Seith. We’ll start with a little about my background. I did my engineering and MBA nearly twenty years ago, and have broadly been in the marketing stream throughout, with a few years in sales and product development. I have worked with Hindustan Unilever, then financial services, and have been with HT Media for six years now. I was briefly the Business Head for Mumbai, and for the last five years I have been in this role. What we focus on in Consumer Insights is how to make our customers happier and how to grow our customer base. We work closely with Editorial for content, with Education and Digital, with Business and Circulation people

20 | july 2014 | Between Us

at a senior level to identify what makes our customers happier than they are with the competition. It is important for us to know why our customers should spend more time on our paper and why non-readers should switch to us. On a personal level, I enjoy watching movies. I also try and stay fit; our CEO says we are not managers but corporate athletes. My wife is a teacher; currently she is on sabbatical and works part-time. My son is in the crucial stage of Class 12. Q: Do we do any kind of satisfaction surveys? We have more than 300 lakh consumers and about 10,000 advertisers across our products, which means we have 3,000 times more consumers than advertisers. Though it is not possible for us to meet every customer, and they keep adding on every day, we meet about a lakh of our readers every year. Since we cannot meet everyone, we do several sample surveys, take feedback, and share it with the editorial and business leaders. Q: Is this data for external consumption? We do have a lot of data that we share in weekly LT meetings, and it can be shared in MM meetings too. Anything that is truthful and helps sell our products better can be shared. Some

Employees from various departments interact with Pankaj Seith at the Coffee session

data that has the potential to negatively affect sales may not be shared. Q: We have done very well in UP but still our clients there are not satisfied and do not come to us automatically. Why? In UP we have moved to No. 2 very rapidly. Clients are used to a particular media buying behaviour. Hence revenue will grow, but grow with a lag. Buyers push back to different papers in different ways. In certain reader segments we may not be the first pick, therefore response may be slower. Q: What is our strategy in the mobile and digital domains? On the digital front, we have a three-pronged approach â&#x20AC;&#x201C; (1) digital businesses, (2) digital transformation through efficiency, and (3) online news consumption. The first refers to our digital businesses - Firefly, Shine, HT Mobile, etc. The second focuses on the effective use of technology such as SAP, CRM, EIDOS, etc. Then comes online news consumption. Online readers of HT and Mint are more than our print readers, and online news consumption is disrupting the industry since readers do not pay for it and ad rates are also very low. On mobile we are going big by tapping increasing usage of mobiles and especially smartphones.

Our online readers of HT and Mint are more in number than our print readers

Q: What is the future of news organisations? Is digital the only way forward, or will print continue to exist? Big brands will survive for sure, but 50 years later newspapers in exactly the same format that we know currently may not exist. Readers may not subscribe to the same formats as they do today, but they will continue to read news, so the form will morph into partly print, partly digital, even partly radio. We cannot gaze that far right now, though we keep studying global trends. Q: What is the companyâ&#x20AC;&#x2122;s outlook on magazines such as Nandan? We work a little less on magazines, but we do nonetheless. The group is very emotionally attached to Nandan; however, it is important for us to stay relevant in todayâ&#x20AC;&#x2122;s times. Nandan appeals to the readers, especially children, and has great print quality. However, we have to understand that preference for stand-alone magazines is on the decline, and that is a fact. Nandan still has a lot of brand equity and helps us differentiate against Bhaskar or Jagran in some markets because they do not have Nandan. Thanks for being a very engaging audience! Wish you all the best, do well, and hope all of you spend many productive years with us.

Between Us | july 2014 | 21

PHOTO FEATURE

It Happens only in India

1. Tooti Chhat Ke Neeche Sanwarta Bhavishya Nasim Malik HT Editorial, Bijnor 2. Riot of Colours Sheila Aswani Sales, Mumbai 3. G od Himself Checks Delhi Out Anurag Iyer Shine Sales, Gurgaon 4. Na Saanp Na Sapera ... National Zoo ka Asli Chehra Dheeraj Trigunait Sales, Jhandewalan 5. I Can Fly Abhishek IT, Bhopal

6. Pensive Soumalya Biswas Media Marketing, Mumbai

Health & lifestyle

The How and Why of detox diets D

Here’s everything you must know about detox diets

oes the word detoxification sound like a mystery to you? Well, it is simply the process of helping your body organs to perform their jobs better. Though modern day nutritionists advocate eating balanced meals regularly over this cleansing diet, there is no reason why you should not indulge in detoxification for some extra pepme-up. “Eating a healthy balanced diet is a better idea. But, make sure to add citrus fruits, blueberries and seasonal vegetables to your detox shopping list,” says Sandhya Pandey, Chief Clinical Nutritionist, Fortis Memorial Research Institute. So if you want to switch to a healthy lifestyle, ease into it with a detox diet. Nutritionist at fithowellness, Prachi Gupta says, “Exercise is one of the best natural detox. Increase your servings of green salads and seasonal fruits to pack in an extra punch.” Below is a quick primer on the how and why of detox diets.

Causes Day in and day out, our bodies are subjected to a long and varied range of toxins, particularly in urban environments plagued by air pollution. Certain medications or hormone treatments, while they may be essential for other aspects of our well-being, can contribute to a buildup of toxins. Alcohol, tobacco, and even certain cooking methods such

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as grilling or charbroiling also contribute to toxins entering our systems.

Defence systems Fortunately, our bodies are well equipped to keep toxins from entering the system and to eliminate them when they do find their way inside. The warriors in this battle against toxins are found in our intestines, kidneys, lungs, and even in our skin that eliminates some types of waste through perspiration. But the commander-in-chief of this battle is the liver, which is capable of metabolising both fat-soluble and water-soluble toxins into their inactive components through its enzyme-rich cells called hepatocytes. The main principle behind any detox diet is simply to boost these natural defence and detoxification systems.

Seasonal transition The end of winter offers an invitation to head into spring with restored health, particularly for those who may have overindulged somewhat while welcoming the New Year, or who spent the cold season ingesting medication due to seasonal maladies.

In general, patients taking a cocktail of medications on a regular basis are advised to carry out two detox diets per year, always under the supervision of a professional.

Shopping list A detox diet starts before you bring your groceries home, so it is important to develop healthy shopping habits, including placing fruits and vegetables at the

Eating a healthy balanced diet is a better idea. But, make sure to add citrus fruits and seasonal vegetables to your detox diet top of your list, and buying organic and/or locally grown produce whenever possible. Opt for cruciferous vegetables (cabbage, broccoli, bok choy, kale, etc.), artichokes, dandelion greens (for boosting liver function), endives, and

cucumbers (for their diuretic properties). Add anise, rosemary and turmeric (a time-honoured detox agent, to be combined with oil) to liven up your meals while helping to set the detox process in motion. Finally, make a list of foods to avoid for one week: all types of processed foods, pre-packaged meals and sauces, foods rich in saturated fats (butter, red meat, bacon, pastry crust, etc.), foods with added sugar (soft drinks, cakes, candy, sugary breakfast cereals). Rest assured, the idea is to avoid these foods for one week before indulging in them again with moderation, and preferably separately, after the end of your detox diet.

Lifestyle factors Certain habits can be just as important as diet, and perhaps the most important among them, of course, is physical activity. It is no secret that sweating helps your body to expel certain toxins, so regular workouts (at least for an hour, twice or thrice a week) are essential to any detox regimen. Shara Ashraf Lifestyle Editor HT City, New Delhi

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RewARDS & RECOGNITION

Celebrating Excellence in Journalism

Marc

WINN

Proud winners of the “Journalist of the Month” Award for the months of March 2014 and April 2014 - Congratulations! Abhishek Sharan Senior Assistant Editor, New Delhi

Ashok Kumar Mishra

Parwaz Khan

Senior Assistant Editor, Patna

Principal Photographer, Ranchi

For the exclusive stories ‘CBI will quiz PM advisor TKA Nair’, ‘Counter-terror probe against Indian Mujahideen (IM)’ and ‘IM attempting to raise funds through extortion’.

For filling in details for larger stories, writing several copies for ‘In Focus’, writing a wonderful profile of Lalu Prasad Yadav, and recounting exclusive details for the poll page.

For an exclusive interview with and rare photographs of the generally reclusive Maoist leaders at an undisclosed location on the JharkhandChhattisgarh border.

Danish Raza

Vijayanand Gupta

Furquan AMEEN Siddiqui

Special Correspondent, New Delhi

Special Photographer, Mumbai

Senior Reporter, New Delhi

For an outstanding story ‘Cheaper than Cattle’ that exposed trafficking of women in Haryana, Punjab and Western UP.

For his outstanding pictures of the tragedy that struck INS Sindhuratna amid watertight security at the Naval base.

For the story ‘Pushed to the Boundaries’ on the conflict between the Mizos and Brus in North East India, giving a detailed insight into the rampant militancy and an account of the recent incidents.

Subrata Biswas

Sandip Bardhan

Khimi Thapa

Photographer, New Delhi

For the story ‘Cheaper than Cattle’ on bride trafficking in Haryana, and on displacement of artisans from Kathputli Colony.

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ERS

Ashok Nath Dey Deputy Chief Photographer &

Snigdhendu Bhattacharya Senior Reporter, Kolkata

For their visit to Jhiling Sereng, one of the poorest villages of West Bengal, where no one had ever heard of Mamata Banerjee, and devoid of roads, electricity and drinking water. No one had visited the village to campaign for the Lok Sabha polls.

Sahil Magoo

Senior Copy Editor, New Delhi

Senior Staff Editor, New Delhi

For being the Online team's ace source for breaking news, esp. in the Devyani Khobragade case, BJP denying Jaswant Singh an election ticket, and the IAF Hercules crash.

For consistently coming up with good ideas for the editorials, and spotting and correcting errors on the edit page on several occasions.

Reporter, New Delhi

For successfully anchoring the very popular ‘HT Youth Nexus 2014’ that covered 16 college festivals and received over 40,000 page views online, the highest ever in several years.

Apr

Darpan Singh Assistant Editor, New Delhi

For a breaking story on the systemic land grab in Delhi’s lone wildlife sanctuary that has wiped out 400 acres of land.

Yogendra Pratap Singh Reporter, Bhopal

For his breaking story on how the government violated the model code of conduct by printing ads on train tickets. Siddhant Jumde Trainee Illustrator, Mumbai

Paramita Ghosh

Principal Correspondent, Bhopal

Assistant News Editor, Chandigarh

For his story on Shahnawazuddin, brother of the slain Sohrabuddin, campaigning for the BJP in Madhya Pradesh.

For the story ‘Caught in the Straits of Sorrow’ on the awful plight of the forgotten Sri Lankan Tamils in refugee camps of Tamil Nadu.

For executing the ‘What Young India Wants’ campaign with first-time voters in nine cities across Punjab for over two weeks.

Osama Salman

Pawan Dixit

Mou Chakraborty

Trainee Journalist, New Delhi

Principal Correspondent, UP

Principal Correspondent, Kolkata

For working hard on the location stories from Uttarakhand, Rajasthan and Jharkhand.

For singlehandedly covering Varanasi through crisp stories on demand, routine and special, for two months.

For her coverage of Moonmoon Sen’s campaign ing in Bankura becoming an instant hit on social media.

Namita Kohli

Sanjeev Verma

Rohit Jain

Special Correspondent, New Delhi

Senior Reporter, Chandigarh

Photo Sub Editor, New Delhi

For his bold stories revealing how every third judge in the High Court has his/her kin working in the same court.

For playing a pivotal role in aggregating all final photos for the ‘My India My Vote’ pages in the print edition.

For a brilliant feature ‘Smiling in Varanasi’ that gave readers a real sense of what was happening there.

Manas Gurung

Kunal Purohit Principal Correspondent & Anshuman Poyrekar

For his illustrious work on ‘HT Explains’ and 'If I Were PM'.

Aarish Chhabra

Senior Assistant Editor, New Delhi

For his illustrations in the outstanding “Your India, Your Vote, Make it Count” editorial jacket.

Trainee Journalist, New Delhi

TEAM WINNERS

Saeed Aizaz Khan

Sandeep Pai

Principal Photographer, Mumbai

For their 5-km walk on Election Day along with polling officers (and in the presence of commandoes) in remote and Naxal-infested regions to bring us extraordinary visuals and stories.

Principal Correspondent, New Delhi

For exposing Modi’s false claim of only 1 farmer suicide in 10 years in Gujarat.

For spectacularly executing the very wellattended ‘Delhi's Most Stylish’ Awards. HT City Team New Delhi

WINN il ERS

HT City Team & City Reporters Lucknow

For the HT Woman Awards where for the first time acid attack victims were invited.

Between Us | july 2014 | 27

giggle gag

Evolution of the Media Industry The changes in print media with the advent of technology made Jayanto look at the funny side of the industry

28 | july 2014 | Between Us

Between Us | july 2014 | 29

HT news JHANDEWALAN

Annual Sales Conference T

he year that has gone by has been full of heartland and posing stiff challenge to multiple challenges, be it on the trade front, readership competitors, entering new markets and front or the circulation numbers. dominating them from the word “go” - we have As the front-end team for the organization, we achieved them all. And the credit for these ‘big have battled against all odds that met our way and wins’ goes undoubtedly to the entire Sales team, I have great pride in saying that we have come out who untiringly strived to make their presence felt Ashu Phakey victorious. In fact, this is not just the story of in the market place. National Head – Circulation & Delhi/NCR, but also that of Mumbai and the The year ahead will be even more challenging Business Head – Kolkata Hindi heartland. It was a battle for supremacy in with the daunting goal of staying not only ahead Delhi, of turning the Mumbai market into a virtual of the competition, but leading the herd, and I two-product market annihilating the third competitor, of have no doubt in my mind that we, as a well-knit team, improving our market shares in all regions of the Hindi shall achieve the milestones that we have set for ourselves.

Sher-e-Dilli The Delhi Annual Sales Conference was organised with great fanfare on May 26-27 at Hyatt Regency, Gurgaon. The objective of the conference was to share the organisational achievements of FY 2013-14, recognise the top achievers, and set the course for the next year. The theme ‘Sher-e-Dilli’ summarised the achievements of the Delhi team that set them apart from the competitors.

30 | July 2014 | Between Us

It was an all-round achievement for the Sales team in the cities where we are present. In the Delhi-NCR region, HT has further strengthened its No. 1 position, as evident from the recent ABC and IRS results. There has been an unparalleled increase of 6 lakh HT readers as a result of great efforts to add new households and retain existing customers. In the current year, we surpassed the competition by a mammoth margin.

In Mumbai, not only did HT establish itself as No. 2, but has also become a challenge to the leadership position by narrowing the gap and virtually knocking off the third player out of reckoning, thus turning Mumbai into a dominant two-product market. HT is committed to invest in and strengthen all its pillars – People, Process and Technology. Planned IT interventions have been mapped throughout the year for the Delhi-NCR

WINNERS

team, with sound investments being made in software such as Customer Relationship Management and Subscription Management System for reader acquisition and engagement. Management consultancy firm Price Waterhouse Coopers has been roped in to propose preferred back-end practices and transform the existing acquisition engine to enable higher subscription and delighted customers.

Top performers and super achievers were rewarded and felicitated at the conference by senior Leadership Team members such as Benoy Roychowdhury, Executive Director, Pankaj Seith, VP – Consumer Insights, Shantanu Bhanja, VP – Marketing, Venky Venkatesh, Business Head – North & East, and Vishal Chaddha, Business Head – Media Marketing. Super Silver Club Prem Prakash, Sachin Dalmia, Tarun Arora, Vikas Sood, Arif Nabi Siddiqui, Dhananjay Kumar Singh, Ajit Singh Sheoran, Kunal Singh, Arun Kumar Singh, Vineet Sharma, Amit Dutt, Bakshi Ravikant Singh, Dinesh Singh, Devender Rai, Divyanshu Kumar Singh, Kumar Amit, Rajiv Grover, Jatin Kushwaha, Amit Thapa, Satya Pal Sharma, Kirti Prakash.

‘Go For Gold’ Winners Ranjeet Kumar Pandey, Rajesh Prashar, Dinesh Singh, S N Poddar, Dinesh Singh, Amit Dutt, Arif Nabi Siddiqui, Arun Kumar, Bhagwan Singh Tomar, Dhananjay Singh, Harshit Anand, Brij Kishore Mishra, Devendra Rai, Pradeep Khanna, Jatin Kushwaha, Rana Gaurav Singh, Soib Ullah, Naveen Gulati, Rajiv Grover, Sushil Chaudhary, Kirti Prakash, Satya Pal Sharma.

Super Gold Club Bhagwan Singh Tomar, Shiv Narayan Poddar, Nakul Shukla, Jatin Kushwaha, Soib Ullah, Pradeep Khanna, Braham Jot Singh, Rajiv Grover, Satya Pal Sharma, Kirti Prakash, Deepak Gulati.

Way Forward In the current financial year, the key indicators that will continue to remain in focus are healthy acquisition, reflection, unsold, retention rate, and near zero unsecured outstanding, all the while remaining deeply entrenched in the core organisational values. Durgesh Nandni Assistant Manager, HR, New Delhi Trip to Thailand Winners Nakul Shukla, Rajesh Prashar, S N Poddar, Dhananjay Singh, Braham Jot Singh, Rajiv Grover, Amit Thapa, Ajay Shukla, Sanjeev Virmani, Deepak Gulati.

Champions of Champion Club Bhagwan Singh Tomar, S N Poddar, Rajesh Prashar, Vikram Pratap Singh, Rajiv Grover, Pradeep Khanna, Amit Thapa, Ajay Bhatia, Rohit Dhawan.

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HT news

CHANDIGARH

HT Editorial Team Offsite at Nalagarh A

spirited 30-member team from HT Editorial, Chandigarh learnt team building and communication skills the fun way during the 'Metamorphosis' workshop organised on March 15-16 at the scenic Nalagarh. Besides being a great opportunity for the team to interact with each other, the workshop also helped the participants identify strong and weak links in the team and to understand how these gaps could be filled through teamwork. Day 1 focused on several group activities that required them to carefully choose their team leader and team members in order to complete a given task within set deadlines. Participants were

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encouraged to think out of the box while taking the entire team along. Later in the evening, the participants transformed into daredevils and literally walked on fire. Overcoming their fears, they enjoyed walking again and again on the hot coal bed. As a reward, they were in for a treat â&#x20AC;&#x201C; a dance party followed by dinner. Continuing with the spirit of

adventure, day 2 saw the participants make an attempt at rappelling. This was followed by an immensely enjoyable session of play-acting, where they were required to depict a scene with all the characters unmoving and mute. The idea was to work on the detailing and understand the impact that one bad performance can have on the desired results. The participants brainstormed on how to improve the HT products, processes and communication systems. Several interesting takeaways emerged from the discussion. Priyanka Jain Chief Copy Editor, HT, Mohali 6

2 1. Participants enjoying a team building game 2. A team activity in progress 3. Ramesh Vinayak, Senior Resident Editor, walking on a hot coal bed 4. Rappelling down a steep cliff 5. A fun activity involving play-acting 6. HT Editorial team from Chandigarh unit 7

7. Partying the blues away!

Interaction w ith employee s' ch 3 ildren

- Dressed in Republic Day tional Flag Na e th of s colour

HT news DELHI/NCR

Employee Engagement

1. A fun game in progress at Gurgaon Office 2. S onal Kalra, National Editor - Lifestyle and Entertainment, in conversation with Manish Malhotra 3. A carrom match in progress 4. S trategizing during a chess match oli Special 5. H Antakshari at HT House 6

6. C olourful Holi at Gurgaon Office

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UTTAR PRADESH

Benefits & Welfare

Hindustan Education Fair 2014 – Agra The best ever Hindustan Education Fair was organized by Agra unit on June 7-8 with a footfall of more than 7000 people. Manoj Kumar Rawat, Principal, Agra College was invited as the Chief Guest and lighted the inaugural lamp along with Neeraj Shukla , Unit Head and Mridul Tyagi, Senior News Editor. Stalls were put up by 23 of our education clients. There were 27 spot admissions that conveyed a positive message to our clients.

Clockwise: General Health Check Camp at Gorakhpur Unit Consultation during Obesity Awareness Camp at Moradabad unit General Health Check Camp at Aligarh Press Employees smear Avinash Kumar, Unit Head, with cake at the Sixth Anniversary Celebrations at Dehradun Unit Mock Fire Drill at Agra Press

Sixth Anniversary Celebrations – Dehradun Employees at the Dehradun unit celebrated their 6th Anniversary on May 23. The office complex was specially decorated for the occasion. Avinash Kumar, Unit Head, cut a cake in the presence of all employees. Health Check Camp – Gorakhpur A general health check camp was organised on May 23 at the Gorakhpur unit. About 50 employees participated. Dr. Ajay Kumar Srivastava, MD (Chest), Aditya Chest Hospital shared several valuable health tips. Health Check Camp – Aligarh A general health check camp was organised on May 17 at the Aligarh Press. About 60 employees

participated. Basic tests such as ECG, Blood Pressure, Blood Sugar, etc. were carried out and test reports were provided to the concerned employees. Obesity Awareness Camp – Moradabad An obesity awareness camp was organised on April 24 at the Moradabad unit. Obesity specialist Dr. Magan shared a diet plan for effective weight control. About 50 employees participated. Fire Drill – Agra A mock fire drill was conducted at the

Agra Press on March 8 under the guidance of Dr. B N Patel, Fire Safety Officer, Fire Department, who laid out a detailed fire fighting plan with theoretical inputs and practical illustration. The employees took a Safety Pledge. Nagesh Shukla, Plant Head, shared valuable inputs on industrial safety measures. Ravi Shankar Singh, Assistant General Manager, HR, Meerut Mohammad Ashique Lari, Deputy Manager, HR, Gorakhpur

Between Between Us Us || June july 2014 | 35 33

HT news JHARKHAND

Work, Play and Conscience Holi Celebrations – Ranchi The festival of colors was celebrated on March 17 at the Ranchi unit. The festivities began with a ‘tilak’ ceremony by Samrat Nayak, Business Head, Jharkhand. Music, dance, games and gujiyas were enjoyed by all present.

Oral Health Check Camp – Jamshedpur An oral health check camp was organised on May 21 at the Jamshedpur unit. Prominent dental surgeon, Dr. Shadab Hasan, shared several valuable tips on dental care. Participants were then screened for pyorrhea, oral cancer, and general dental health.

Holi celebrations at Ranchi unit

Cheers for Peers – Ranchi The HR team at Ranchi unit introduced the “Cheers for Peers” initiative, a forum for employees to acknowledge their peers who have been helpful, have done a great job, or who they generally want to thank. It has proven to be a great morale booster.

Candle March – Ranchi In view of the General Elections, the Ranchi unit organised a candle march on April 16 to educate voters about their right to vote. Thousands of residents formed a human chain, carrying posters and placards with information on the correct use of EVMs and the need to choose the

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Candle March organized by Ranchi unit

NEW DELHI

Fire Safety Drill at HT House A

Fire Safety Drill was organized at HT House, New Delhi on April 19 under the aegis of NC Gautam, DGM – Fire and Safety, Hindustan Times Ltd., and in collaboration with the Delhi Fire Service as part of their Fire Service Week. The event included live demonstration of various fire fighting equipments as

Right to Vote - Awareness Campaign by Ranchi unit

Oral Health Check Camp at Jamshedpur unit

Participants try out fire fighting equipment

right candidate free of bias. Dinesh Mishra, Senior Resident Editor, applauded the initiative. Among the participants were the Ranchi DSP and SSP, President of the Women’s Commission, prominent members of the Chamber of Commerce and Indian Medical Association, and several social organisations and NGOs.

well as in-built fire protection arrangements available in the building premises. A mock fire drill focusing on quick and safe evacuation of building occupants in case of any emergency was conducted. Participants appreciated the initiative and greatly benefitted from it. Yogesh Dhiman Head –Facilities (Delhi/NCR) New Delhi

Sheela Kumari Linda Deputy Manager, HR, Ranchi

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GREATER NOIDA

Work and Play Ninth Anniversary Celebrations The Greater Noida Press celebrated their 9th Anniversary on May 1 with a Vastu Puja. Senior leaders like Anjan Mazumdar, AVP – Quality & EHS, Gururaj Shastry, Plant Head, and Prasada Naik, Production Head attended the ceremony.

Mock Fire Drill A mock fire drill was conducted at the Greater Noida Press on May 12 to create awareness among employees about safety norms and ideal behavior during an emergency. Senior leaders such as Anjan Mazumdar, AVP – Quality & EHS and Prasada Naik, Production Head were also present. Sudeep Banerjee Assistant General Manager, HR, Greater Noida

kolkata

Victory Lap

his image titled ‘Victory Lap’ by Ashok Nath Dey, Deputy Chief Photographer, Kolkata has won the ICV Greenvoice International Photo Contest 2014, Switzerland. It has been chosen from a total of 4500 images submitted. This image had also won the Friends of the Earth International Photo Contest 2009, Netherlands, in the category ‘Biodiverity Preserved’.

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Bronze, The Colour of Success T

he 13th edition of the WanIfra annual Asian Media Awards at Hong Kong saw a record 534 entries from countries from all over Asia and the Middle East competing for excellence in printing quality, design, infographics, photography, editorial content, newspaper marketing and community service. No less than 29 distinguished judges from international media organizations evaluated these entries to finally select the 45 awards winners who were honoured at a gala dinner on April 24, 2014. Hindustan Times bagged a bronze for being one of the best newspapers with a circulation of over 150,000 copies. Our coverage of the November 2013 State Assembly Elections through the feature ‘My India My Vote 2013’ won another bronze in the ‘Best Editorial Content’ category.

FAMILY TIME

Congratulations! Wedding bells and bundles of joy - we love to share our most memorable moments Tarang Agarwal, Assistant Manager Sales, Fever 104 FM, Mumbai, got engaged to Hetal Desai on May 31, 2014

Neelam Kothari, Sub Editor, Hindustan Yuva, New Delhi, got married to Mukesh Badoni on April 19, 2014

Pramod Kumar, Senior News Editor, Hindustan, Patna, got married to Priyanka on May 24, 2014

Achlendra Katiyar Chief Sub Editor, Hindustan Yuva, New Delhi, got engaged to Alka Patel on June 5, 2014

NEW BORNS

Ani k

ya na A

Kriti Jain, Executive - HR, Jaipur, got married to Abhishek on April 21, 2014

Ankita Singh, Manager - HR, New Delhi, and her husband Naveen Singh are blessed with a daughter Anaya on March 3, 2014

Diksha Tewari, Senior Executive Sales & Operations, Studymate, and her husband Aviral Misra are blessed with a daughter AnIKa on May 26, 2014

Between Us | july 2014 | 39

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BETWEEN US | JULY 2014 | 55

fun zone CRYPTIC CROSSWORD 8. Fetor 9. Adapts 10. Tumour on mucous membrane 11. Telekinesis, eg (abbreviation) 12. Number of lines in printed material 13. Secured area within another secured area 14. Capital of Iran 21. Desk item 23. Altdorf is its capital 24. Aromatic solvent 28. Nourishment 30. Sue Grafton's '___ for Lawless' 33. Straw hat

Across 1. Fireproofing fibres 9. Portable computer program with limited features 15. Apportion (hyphenated) 16. Trig function 17. Disinfect 18. Settle definitely 19. Anita Brookner's 'Hotel du ___' 20. Deserted 22. A pint, maybe 23. Arm bones 23. Fast talk 25. Money substitute 26. Long-jawed fish 27. Wingdings 29. ___ and cheese 30. Bulgarian units of money 31. '___ alive!' (contraction) 32. Airline's home base 34. Japanese stringed instrument 36. 100 centavos 37. Flight data, briefly (acronym, pl) 38. Constellation near Cygnus and Andromeda

56 | JUly 2014 | Between Us

41. Cabernet, eg 42. '60 Minutes' network 45. Brio 46. And so forth (abbreviation) 48. Zen enlightenment 50. 'Crikey!' 51. ___ preview 53. City in central Georgia 54. 'The ___ Daba Honeymoon' 55. Kind of control 57. Cold and wet 58. Alehouse 60. Moving as a throng 63. Causing vomiting 64. Camp outhouses 65. Mexican shawl 66. And so forth

Down 1. Balaam's mount 2. Bordelaise ingredient 3. Mad 4. True heath (pl) 5. Undertake, with "out" 6. Drudgery 7. Anise flavoured liquor (pl)

35. '___ President', children's book by Lane Smith 36. Ballpoint, eg 38. Emissaries of the Pope 39. Georgia neighbour 40. Dead body 42. Addictive narcotic 43. More deeply tanned 44. Anger, eg 47. Bovid mammals 49. Natural asphalt deposit (2 words) 51. Bacon bit 52. Fort Knox unit 56. Campus military org. 59. Pilot's announcement, briefly 61. Bauxite, e.g. 62. Fed. construction overseer

cryptic crossword solution