Do it Center Continues Transition to Dly Home Center

Do it Center, Agoura Hills, Ca., is being rebranded as the chain's seventh DIY Home Center. Its two remainins Do it Cente rsin Tuj u n ga anl Burbank, Ca.-are next. The toD-tobottom remodel includes a contemDorary new look featuring a bold blackand-red color scheme.

Having previously converted his home centers from Lumber City to California Do it Centers, owner Jess Ruf first used the latest name when he opened a store in South Lake Tahoe, Ca., in 2010.

He also operates Virgil's Hardware, Glendale, Ca., which will retain its unique, Iongtime identity.

In addition, the chain recently completely conversion of all stores from Valspar to Dunn Edwards paint.

MOTORCYCLE ride sponsored MaY 3 bY Timber Products, Springfield, Or., brought tooether Southern California customers and diitributors. The tour started at Home Depot, Anaheim, and ended at famed bike stop Cook's Corner, Silverado, Ca. Participants included (top, left to right) Eric Domanic' Weber Plywood; Randy Lambert, Timber Products: Randv Wilson, Anaheim Millworks; Matt Bradshaw,'Laminate Creations by Hand, and Matt Scane, Scane Cabinets; (boftom) Walter Maas, Bohnhoff Lumber; Jon Collins, Jon Collins Desiqn; Jackie Domanic, Donna Brothers; Mark -Brothers, Forest Plywood; Kellv & Ray Cerulli, Plastic Tops; Josh Sneiker, Hirdwoods Specialty, and Greg Nieto Jr., GNA Cabinets.

Capital Brings Wolf to West

Cascade Capital, Capital Lumber's location in Tacoma, Wa., has become the first West Coast distributor of Wolf PVC decking and caPPed composite decking to independent dealers in Washington, Alaska and Hawaii.

"With the Capital agreement, Wolf Decking has become a coast-to-coast success story," said Craig Danielson, c.e.o. of York, Pa.-based Wor-r'. "Wolp focuses on helping independent dealers separate themselves from the pack. Capital is the ideal partner because they share that focus."

WoI-n will provide CaPital's dealers with marketing support, including samples and product literature. The company will also imPlement its WolrPro program in Capital's service area, providing training, discounts and a special warranty to contractors who become WolrPros.

"Our partnership with Wor-r brings us an opportunity to present the market with a brand-new business model, along with a new product line," said Michael Darby, v.P.-marketing and business development at CaPital "Wolr will help our dealers differentiate themselves and give homeowners a unique choice in decking."

LP Backs Off Ainsworth

Louisiana-Pacific, Nashville, Tn., has dropped its Plan to take over Ainsworth Lumber, Vancouver, B'C., due to demands from Canadian and U.S. antitrust regulators that it sell more assets.

According to the U.S. DePt. of Justice, the proposed deal would have substantially lessened competition in the OSB market by giving LP a 637o market share in the Pacific Northwest and 55Vo in the upper Midwest.

The saga began last SePtember, when LP said it would buY Ainsworth for about $1.1 billion.

By Scott Simpson, BlueTarP