The California Lumber Merchant - February 1954

Make your contrcrcfors hqppy

Add Soles Volue to fheir houses

lncreose your soles

Increqse your profifs (for sheet rock insfollorion)

-. PAPER IVRAPPED

3 complete sets per' package

Each set contains Jambs, Stops and halt oval casing for both sides o( 2.9 x 69 opening

Prices comporoble to Softwood

" 6lrr, ,rrlrlr,rl uppe{tl t h' t *ll: h,,,rrn,.r "

A/so a railable of ,ourse

STOCK-- hardrrood base, mouldings, casing, ply*ood and [ancy hardwoods oI ail kinds

.ASK US.-

sAN FRANCISCO 24

2I5O Ookdole Ave. ATwqter 8-143O

WAREHOUSES

I

500 High Streel ANdover l-l600

crnd there is 3ln APMI tYpe, size ctnd grode of Qu olity Plywood for everY building need

A{A\s one of the oldest and largest producers in the indusryr Associated makes a type, size and grade of quality Douglas fir plywood for every building need:

Interior-type: For walls, ceilings, cabinets, built'ins; for sheathing and subflooring.

Exterior-t1zpe: For siding, outdoor signs, farm structures' boats of all sizes and shapes.

Seo Swirl (interior and exterior). A beautiful decorative plywood for remodeling and new construction.

Knorty Seo Swirl. A companion product to select Sea Suiil.

Verticol Groin (interior and exterior).

Philippine Mchogony ond Birch-faced plywood (interior).

Hondy Ponels (interior and exterior).

All APMI plywood is manufactured in the heart of the Douglas fir region of Oregon; is grademarked and trademarked; is available through branch sales warehouses in major building centers, sold by experienced plywood men. Your inquiries are invited.

When winler comest Springy Building is nof fq,r behind...

-

JackDiorne,pfilislw'

How Lumber Looks

Pcirtland, Oregon, Janttarv 14-Douglas fir region satr,mills set several records during 1953. Prices skidded during the vear as much as $14 per thousand feet belou' 1952 levels. Ntills in the u,estern Oregon and Washington rain llelt had a record order file for the past quarter centurlz. Thev also cut and shipped more lumber than during 1952 but fell belou'1951 record highs.

Harris E. Smith, secretary, \\rest Coast Lumbermen's Association. said the price skid l'as due to a drop in rvoriil demand f<ir West Coast lumber. U. S. and Canaclian mills diverted fir and hemlock lumber usually sold in export tr) U. S. domestic markets. I)espite a record constructiou year, this extra volume of lumber depressed prices, for it u'as just a bit mc-rre than the market could take. A number of mil1s had to close becanse of this price drop, Smith said. some permanently and some until economic condititlt-ts in the industry improve.

Production for the trvelve montl.rs, Smith said, reached rc,n2,898,A00 board feet, orders totaled 10,171,657,000 feet; and, shipments rvere 10,213,396,000 board feet.

The u,eekly average of West Coast lumber production in December rvas 165,632,000 b.f. or 87.5/o of the 194 -1952 average. Orders averaged 173,563,000 b.f.; shipments 166,473,0A0 b.l. Weekly averages for Novemberw'ere: I'rrrduction 182,82+,000 l>.1.;96.6/o of the 1948-1952 averagc; orders 179,214,0m b.f.; shipments 178,768,000 b.f.

Tn'elr'e months o{ 1953 cumulative production I0,D2,898,000 b.f.; tu'elve months oi 1952, 10J51,072,000 b.f.; tu,elve months of 1951, 10,416,432.00O l't.f

()rclers for tu.elve months of 1953 l;reakdou'n as follou-s: Raii & truck 7,016,618,000 b.f. ; domestic cargo 2,197,490,' 000 b.f ; export 51 1,915,000 b.f. ; local 415,634,00A b.t. The indtrstry's unfilled order file stood at 719,626,N0 b.l. at the end of Decernber, gross stocks at I,046,570,000 b.f. . (Continued on I'age 64)

la l/oaa .lunne

Big Business Conlerence Exudes Optimism

"You Know Whct I Think?" an Editoricl

Vcgcbond Editoricrls

My Fcvorite Story

Constitutioncl Amendment Only Ellective Protection Agcinst Trecrty Lcrw, by Frcrnk E, Holmcrn

Ontcrrio Lumber & Hardwcue Co. Expcnrd Fcrcilities

Blessed Is The Deqler, crn Editoricl

British Columbic Hcrs 697 Billion Feet oI Stcnding Timber, Reprinted lrom Lumberrnqn

Elmer Wheeler, Mcrster Sclesman, crn Editoricl

All Pcnel Home

Fun, Fcrcts, Filosophy

How To Sprecd The News For More Scles, by G. F. (Gerry) Hoppe

Building Permits

From 20 modern plants, Long-Bell dependably supplies these qualig wood products-

for Strength, Beauty, Economy !

From Cottage to Country Estate Long.Bell West Coast Hemlock fills every construction need! lt meets the strength requirements for rafters and joists. Clear grades provide beauty for natural-finish interiors and flooring, also entensively used for exterior bevel, bungalow and drop siding. Easy To Work, Ioo. Long-Bell West Coast Hemlock saws withoutlplintering and holds nails firmly without splitting. lt's free of pitch, uniform in texture! And, Kitchen Cabinets and millwork made of West Coast Hemlock are satin-smooth for perfecting painting or natural finish.

Grades Correspond with West Coast Douglas Fir. Long-Bell West Coast Hemlock meets the standard grading and dressing rules of the West Coast Bureau of Lumber Grades and inspection-rules that are nearly identical to those for West Coast Douglas Fir.

Shipping Containers made of Long-Bell West Coast Hemlock are light in weight with high-shock resistance, high-splitting resistance and great nail-holding ability! And, Long-Bell West Coast Hemlock is light in color to assure easy reading of markings perfect for food containers since it has no odors to harm natural flavors of produce! Long-Bell West Coast Hemlock means extra profits for you!

-West Coast Fir, Hemlock -Timber Fabrication -Treated Products and Cedar

-Ponderosa Pine Products

-Millwork and Factorv -Plv'rood

-Sash and Doors and -Douglas and white Fir

Hardwoods

Estabfished 1875- Kansas Ciry 6, Mo.

Frames

Bis Business ConJerence Exudes Optimism

On January l2th a momentous business conference was held in Los Angeles. Sponsored by the L.A. Chamber of Commerce and other business organizations, more than 900 business leaders, including many lumbermen and builders, gathered at the Biltmore Hotel to discuss and listen to discussions of the vital matters in which all business is now interested.

Carl P. I\{iller, Executive Director of the Wall Street Journal's Pacific Coast edition, was chairman of the meeting. The big and enthusiastic group listened to observers from Washington, to private counselors on marketing, and from teachers in the nation's business schools, and from the entire group came messages and predictions of optimism.

One of the most interestihg of the many speakers was Lothair Teetor, of Washington, Assistant Secretary of Commerce for Domestic Affairs.

"The present administration really believes in free competitive enterprise," he said. "And we can have free competitive enterprise in this country to the extent that we are willing to assume our individual responsibilities.

"We in government," he continued, "will try to keep the economic road open and clear, furnishing those services which business cannot reasonably provide for itself. Then, it will be up to you to use this highway of opportunity with intelligence and understanding to the limit of your ability. It was this concept of business-government relationship that made our

1954 "Where lo Buy" Directory

The 1954 "Where to Buy" directory of the West Coast Lumbermen's Association, being distributed to 37,000 lumber users this year, is the most used directory of lumber producers in the United States.

The details needed by the lumber purchaser in selecting mills able to furnish needed lumber, are arranged for quick availability. Information on capacities, equipment and special facilities, species and lumber items manufactured, augment the data on names of officials and addresses.

The famous large and long timbers ptoduced in the West Coast region are shown with the maximum sizes available from each mill.

Copies are available without charge from the West Coast Lumberrnen's Association. 1410 S. W. Morrison Street, Portland 5, Oregon.

country great. It will be this concept that keeps it great."

Secretary Teetor said that the outlook for business is good.

"Any speculation about a serious recession is today unwarranted by the facts," he said. "There may be some recession from the record high levels of 1953, but in our judgment the outlook for over-all business in 1954 is good.

"With our human and capital resources larger and more efficient, with income and savings higher than ever before, with the elimination of controls and the restoration of economic freedom, there is justification for business, large and small, to enter this new year with confidence."

Se.cretary Teetor listed some administration accomplishments and said. they are only the beginning. Ile mentioned that the guns are silent in Korea and that no casualty lists come from there. He said that in the last session of Congress, requests for new appropriations in the Truman budget were reduced by $13,000,000,000. In addition, he continued, the spending level provided in that budget for the current fiscal year has been reduced about $7,000,000,000. And in the next fiscal year, he said further, the President has estimated a further reduction of $5,000,000,000.

Today, he said, all agencies of government are working to reduce still further next year's budget. The will to save the people's money, he declared is genuine.

"And that is new," he said.

Round Pocific Cruise

R. R. "Bob" Leishman, with A. L. Hoover Company of San Marino, California, and Mrs. Leishman, have booked passage aboard the S. S. President Cleveland sailing March 24 for Honolulu, Japan, Hongkong and Manila. During the tour of the Orient Mr. Leishman expects to call on lumber production people in Japan and the Philippine Islands. They are scheduled to return to Los Angeles Harbor May 3.

Hoo-Hoo-Eltes Meel

Hoo-Hoo-Ettes Club No. 1 of Los Angeles met at the Rodger Young Auditorium Monday evening, January 11. President Bessie Stewart presided at the business session. The next meeting will be held on February 11 at the same place; this will be a Valentine Party.

ANNANDALE COUNTRY CLUB. Pasadena

Three 32-foot Lam-Loc Timbers, 8 x 22. ARCHITECT, Donald E. Neptune, A.I.A. CONTRACTOR. Maclsaac and Menke Co.

Lam-Loc Timbers from Flemine and Hightower Lumber Co.

srRAt GllTo. o SrRO ilG ...

SOLD EXCTUSIVETY THROUGH TUIABER DEATERS

Tecbnical information: Axel V, Pedersen, AX I-5494

Quotations: Pbone, utrite, or uire-Ed Fountain Lumber Co.

ED FOUNTAIN IU'NBER CO.

Lam-Loc Timbers are straight, glued, laminated members made to order in any size and length.They never warp, twist orcrack. stay perrnanently beautiful. For heauy loads. long spans functional beauty specify Lam-LocTimbers.

"You Know \(/hat I Thi nk?"

f've got a five year old grandson who is quite a talkative guy. I can't imagine where he gets it. But anyway, when he has something important he wants to say, he always starts out by askitg-"You know what?" You answer, "What?" And then he springs the gag.

Made up my mind a lot of years back that only a sucker would attempt to predict the lumber market a year in advance. Gave up doing it in these columns long ago. But now, with the prefacing remark that only a sucker would do it, I'm going to stick my neck out-plumb out-and try and delve a bit into the future; 1954 I mean.

I think business is going to be good. I think the building tide may grow even larger than that of 1953, in spite of general predictions of a mild decline. And I'll tell you why.

In the first place the population of this country is growing at a rate that seems utterly fantastic when you read the prediction figures. It is growing so fast that it would take a whole battery of the biggest sawmills to supply the lumber needed to build the shelter that the oncoming

Cqrlson Heods Fqbricqtors

Edwin Carlson has been promoted from superintendent to manager of California Fabricators, at Arcata, California. He succeeds Alf Westberg who has become resident manager for the,Holmes E,ureka Lumber Company. Mr. Carlson is a native of Humboldt County, and has been in the lumber business all his life.

tue like eloek watehera

o . .

when titne is moneA !

o An eogle eye. on the second-hond tells us our service is up to split-second efficiency thot you'll lose no lime on deliveries.

lf you're looking for building moteriols, relioble qs Novol Observotory lime, your seorch is ended. Rely on Col Ponel for whot you wonf, when you wont if . . priced right.

Best in plywoods of oll types Simpson lnsuloting Boord .,Mosonite Brond Products . Tile . Formico . the best!

generation must have.

In the second place, it is just naturally natural for people to build homes rather than rent, when it is financially and economically possible to do so. It is going to be financially and economically possible for people of small means to build and own their own homes this year. They will be able to borrow the honey for down payments on small homes for interest rates that make renting a folly. They will be getting building money, depending on who and what they are, for anything from no down payment to a low five percent. There is going to be tons of money available. There is going to be ample government support for such building. This nation is going to build and rebuild and remodel and improve homes at a rate probably never known before.

This is going to be swell lumber year; all lumber. Use a bit of judgment in your operations, and a flood of business is coming your way. Don't forget we told you. And don't worry.

Westinghouse Nomes Western Brqnches

Westinghouse Electric Corporation has renar.ned its Western sales offrces, according to W. J. Maytham, who is manager of the entire Pacific Coast for the company. San Francisco is named the General Pacific District, Los Angeles the South Pacific District. The region is called the Pacific Coast Region.

$o rnant waVstct us€... {.r6,s abundant a6/rtr wood

\{byerhaeuser 4-Square

OCK The "Ability Wood" COAST

F"o* West Coast Hemlock, Weyerhaeuser produces d great variety of superb lumber products, ranging from boards and dimension to siding and paneling. Used inside o,t out, Weyerhaeuser 4-Square West Coast Hemlock invariably earns the respect and admiration of builder and home owner alike. Workmen are particularly pleased with its light weight, ease of sawing, and the ability to take and hold nails firmly.

PROPER PROGESSING OF I{EMLOCK

OThrough scientific logging, accurate sawing, controlled kiln seasoning, precision surfacing, proper grading, carefirl handling and shipping, Weyerhaeuser provides this abundant "Ability Wood" in a wide range of 4-Square West Coast Hemlock lumber products.

Ilome owners are delighted to find that Weyerhaeuser 4-Square West Coast Hemlock siding, for example, stays firm and tight for decades. They are pleased with Hemlock's amazing ability to take and hold paint. The absence of pitch in this specieseliminates paint discoloration, and natural finishes bring out the straight grain, the uniform texture and the light color which mellows slightly with age.

Because Hemlock is such a remarkably vensatile wood-because it is so abundant-and because it has a long record of successful service in a wide variety of applications, dealers find it is good business to sell the outstanding characteristics and uses of Hemlock.

Write for literature that will help you sell more Weyerhaeuser 4-Square West Coast Hemlockthe abundant "Ability Wood."

Uniform lexture, stroighl groin ond the obility to toke q lustrous noturol ftnish moke Wesl Coosl Hemlock ideql for poneling.

Wesl Coosl Hemlock-the "Ability Wood"-hos served generotions os on exfro-vqlue flooring in homes, schools ond public buildingr.

I don't chew tobacco myself, but what a kick I got out of a remark on that subject made by a famous crew coach, Jim Rice, of Columbia. He said that plenty of unkind remarks are made about tobacco, but that if Adam had had a big chew of tobacco in his mouth when he was offered the apple, it might have changed the entire course of human history.

' The build it, and fix it, and paint it yourself campaign has become a national crusade. This sign was seen on the front of a Texas lumber yard: "Do it yourself ! It costs more, but it's fun !"

And if it's a smart thought with regard to taxes you are looking for, take this one,, now going the rounds. One man says: "Wish I had an income of a million dollars a year." And the other say: "I'd a lot rather have the taxes cn it." And so, in fact, he would. Nine times rather.

First prize, in our opinion, for the best introduction of the year 1953, of a luncheon speaker of renown, goes to Theodore F. Koop, who was President of the Washington Press Club during that time. He was presenting as speaker of the occasion, Secretary of Agriculture Ezra Benson, ancl the toastmaster said of Benson: "He is trying to foist revolutionary ideas of free enterprise on a planned agricultural economy. Why, I'even hear that he approves the law of supply and demand. You are familiar with that law -as long as the treasury supplies the money, the farmers will demand it.,'

The bitter fact concerning that supposedly humorous introduction is that every word of it is true. Benson IS trying to invest some semblance of free enterprise into our agricultural economy, which IS planned economy, that works with its nose thumbed toward the law of supply and demand, and so long as the U.S. treasury will supply the billions, the farmers will demand them. Not a very happy conclusion-but can its truth be questioned?

I get just a bit ill every time I think of permanent subsidies in this once land of the free and home of the brave ! Yet we've got 'em ! Got 'em galore ! That once great American, that stalwart citizen, that sound timber in our democratic life, the farmer, has become a permanent ward of the federal government ! That once proud man is on relief ! Right now battles rage on that subject, yet no one-not one-

raises his voice to suggest that subsidies should be temporary. They should be strictly for emergencies, and for no other purpose. The farm subsidies were inaugurated for temporary relief and for no other purpose. But look at them today!

Taken by and large, a subsidy is just an unintelligent e'ffort to evade an issue. Issues should be met-never evaded. For the government to pay part of the cost of a pound of butter, a loaf of bread,, or a sack of potatoes at a time when the consumer is better able to pay the full price than ever before, is just plain silly, indefensible in logic and in equity. Subsidies, when they become chronic, are political axes; bribes,

The last figures I read on the subject say that the federal government today owns two and one-half billion dollars worth of surplus food and other agricultural products, and has an additional two billion dollars loaned against crops that it will most certainly become possessed of. That's four and one-half billions of dollars the taxpayers have put out to keep the price of food high to the housewife, and profitable to the subsidy-getting producer. And in addition it costs several hundred thousands 9f dollars every day for storage and handling. Better read those figures over again. f know you'll enjoy*them.

One of the recently announced aims of President Ike's administration, is a definite change in our agricultural subsidy law. I'mr for'him on that issue. He is trying to do what a good swimmer does when he gets caught in an off-shore ocean rip-tide. If he tries to buck that terrific tide, it will kill him. Often they find good swimmers drowned and dead on the top of the water, because they bucked the tide, and it couldn't be done. But the man who knows how, instead of directly bucking the rip and trying to swim back to shore, swims with the tide, and angles his way toward the edge of the tide, and thence to shore. That, is seems to me, is what President Ike is trying to do right now with this agricultural subsidy problem.

If he tried directly a O""O *rtng billions away to farmers those millions of agriculturalists might well destroy him and his administration. They've "never had it so good," and giving up that easy money is something they would battle hard against. So it is suggested that we retreat a certain distance from this ninety per cent parity plan that has built up those incredible surpluses, and make a bit of a start toward the old law of supply and demand.

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Is there any doubt in anyone's mind that continuation of the plan we have been following might well undermine and destroy our whole economy? Billions multiply fast when shoveled out without restraint. **

So President Ike asks Congress to go along with him in an attempt to move back along the road to a sound agricultural economy.

One hundred years ago there lived in F'rance an economist of such power that he is frequently quoted.today by leading Americans of that line. And, with regard to subsidies, Frederic Bastiat said: "When the government takes from a man without his consent, the products of his toil, and gives it to another man who has done nothing to earn it-THAT is Communism." And it was farm subsidies he was writing about when he said it.

Before the United s."*. :";a" once again is ttre socalled "Bricker Amendment." I have read great reams of print on this subject and listened to broadcasts galore concerning same. I have wrestled with this problem as Jacob wrestled with the angel, and my mind reaches one conclusion, and only one, namely, that the most serious problem facing the American people today-second only to Communism-is the danger of internationalism as opposed to Americanism, and that we need the Bricker Amendment. We need for evei/ man and woman to get busy with their representatives in Congress, and in every other possible way, to get this amendment passed, and remove the dark cloud of internationalism as opposed to Americanism, permanently. Not since Roosevelt tried to pack the Supreme Court, has a crisis so important arisen. ***

I admit that I don't like the United Nations as today composed and conducted. And that other outspring of the UN called UNESCO, is an evil thing that should be stamped out as though it were .a viper. These again are the times that try men's souls, as Tom Paine said. And you know what I think? I think it's going to take all the he-men and the she-women to beat the she-men and hewomen this year. The only way you could make the UNESCO thing worse, would be to make it bigger. And we should either pass the Bricker Amendment, or quit the United Nations, pronto.

.I read the other day thaq we need not worry about Red China getting into the United Nations, because, as a high U.N. official declared, "the Chinese Communists fall far short of U.N. standards of admission." Then. in God's good name, how did Russia get in? The same gang that dug long ditches in the Katyn Forest and murdered more than ten thousand Polish officers and piled their bodies in those huge graves, sit in the U.N. meetings. A government steeped in the blood of millions of innocent people sits side by side with the representatives of civilized lands, and are treated as equals. The American boys who died in Korea were not killed by the government that ordered

and conducted the war. I'm like a man I read about the other day, who said: "The greatest mistake this nation ever made was in recognizing Russia; so now, why don't we un-recognize her?"

Sure nuff, why don't *.,

i."ru 1,o.r"g Henry cabot Lodge make a speech defending the United Nations. He admitted many great weaknesses, but thought taken all around, it is worth keeping, and staying in. He's a nice, likable young man. Made a pretty good speech, I thought. But he failed utterly to make a case, in my opinion.

Here is the sort ", .nr"r"" J" ,r..u to hear often, the words, of Bruce Barton, of New York, a top citizen, and grand thinker. He said: "The world's best hope for peace is a prosperous, powerful, and intelligent United Statespowerful enough so that a majority of the peoples of the world will line up on its side, and be willing to fight; intelligent enough not to dissipate its substance all over the world, stick its nose into age-old quarrels that it cannot settle, or kid its allies with wholesale promises of more than it can possibly deliver or perform." That, good friends, is what is called talking sense.

***

To my friend Fred Wheeler, lumberman of Cairo, Illinois, I am indebted for a recent issue of the "Illinois Building News," lumber association periodical. And in that booklet I found an article righq along the line I have been writing, that I shall take much pleasure in re-printing right now. It is entitled "A Fable the Red Rodent." Ffere 'tis.

"Once upon a time a gang of rats holed up in a village and began to take over, and the village was in a pretty bad way. So the people got together and selected a head man, and they said to him: 'Go to it, Brother, and clean 'em out !' The head man, knowing something about rats, got himself a whoppin'big club and he started swinging. The first few which he laid out had long tails and rat whiskers, so everybody agreed they must have been rats.

***

"Then some of the people got excited and said: 'Hold on there ! We're in favor of what you're doing, but we don't like the way you're doing it. You're too vicious with that club; you might hit some poor innocent guinea pigs who were dumb enough to hole up with the rats. You gotta use caution and due process!'

"But, every time the ;"": :." would holler down a rat hole and say 'Are you a rat?' all of the rats would snarl back: 'I refuse to answer on the grounds that it might incriminate me.' So the head man went back to his club swinging, and the little group of people who didn't know rats began to raise quite a ruckus, and before long all the people were throwing clubs at each other. The rats? Well, they just sat back in their holes and chuckled. MORAL: There ain't no rule book on rat killin'."

STANWATU REDI"P&ANK

Easier to sell becattse the hard; utork is done ahead of time!

Anyone can install Prefinished Stanwall Redi-Plank-and the tricky, difficult job of finishing is already done. These beautiful panels are finished in the natural color of the wood, with a clear, lacquer-type finish that wiII not mar. Cost compares favorably with plastered walls, painted or papered, when the homeowner makes his own Stanwall Redi-Plank installation.

Dealers find one installation sells another ! Customers are amazed, at the Iow cost-and the way Prefinished Stanwall Redi-Plank provides a rich panelled wall of solid hardwood.

Stanwall Redi-Plank is made of random lengths of 6" and 8" widths of solid hardwood boards, 3/e" thick, edgeglued by a special electronic process intot2" by 96" panels. These large size panels speed the installation. Special lock-joint nailing flanges make installation easy...for the contractor, for the amateur. A wide choice of domestic and imported hardwoods. Prefinished ...just install-that's all !

For other installation ideas, we maintain an office displag of tsarious imported woods in many erotic finishes.

Sold Only Through Deolers

Beverly Hills Hotel Executive OfEce & Meeting Rmm Panelled in PREFINISHED STANWALL REDIPLANK Wattled Walnut. This installation sold through HOUSE OF HARDWOOD, West Los Angelc.

tlly 6]a,ro/,ifo Sfuul aa

By lach Siatua

Agc not guarantecd---Some I have told for 20 years---Some Less

New York lnsurqnce

A stranger arrived in Atlanta one morning, saw the smouldering ruins of a great cotton compress fire, a block square, that had burned the night before. Numerous streams of water still played on the smoking rubbish, and idly curious people lined the sidewalks to watch. The stranger stared at the mighty wreckage and then casually remarked to the Georgia "Cracker" who stood next to

Redwood Empire Hoo-Hoo Club Holds Dinner Dqnce

Harry Merlo, Rockport Redwood Company, San Francisco, announced recently that the Redwood Empire HooHoo Installation Dinner Dance held at the Santa Rosa Golf and Country Club, January 23, was really a gala event. This was the first event held rvith the new president, .[oe Schafer, Colombo Lumber Co., Sebastopol, at the reins of the Club, and Joe went all out for the occasion in hiring a 7-piece orchestra for dinner music and dancing.

Dependable Grades...

him:

"Big fire, wasn't it?"

The fellow spat a powerful stream of tobacco juice into the gutter, and it seemed to the stranger that there was a strong undercurrent of satisfaction in his voice as he answered:

"Yep ! They done sold it to the damn Yankees !"

Swindells Announces New Plywood Co.

William Swindells is president of the newly organized Western Veneer and Plywood Company, at Lebanon, Oregon; C. H. Wheeler is vice president; A. R. Morgans is secretary-treasurer; and Harolcl Jones is general manager.

This new company has purchased the Western Veneer Corrpany of Lebanon, a manufacturer of veneers ancl plywood, and the Mar-Linn Timber Corporation of E,ugene, Oregon. \Arestern Veneer began making veneers in 1948, and plywood a year later. It makes about four million feet of plyrvood a month.

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Chorlie Schmin With

Beton Compony

Mr. B. M. Beton recently announced.that Charlie Schmitt had been put in charge of Beton Company's lumber and plywood departments. The Beton firm is located at 597 Howard St., San Francisco, and is a prime importer of all types of hardwood plywood and lumber from the Far East.

Charlie Schmitt is well knorvn in Northern California lumber circles and is a past president of the San Francisco Hoo-Hoo Club No. 9. He began his lumber career many years ago in the Charles R. McCormick mills and later worked in the San Francisco sales office of the McCormick firm. Following that employ, he was with U. S. Plywood Corp., San Francisco, for 16 years. Following a hitch in the service during World War II, Charlie operated the Edgewood Lumber Company, San Francisco, for 4 years, and prior to his present position, was with Twin-City Lumber Company in their San Francisco office.

Charlie has complete management of the Beton Company lumber and plywood division, with a sales territory covering jobbers throughout the entire United States.

Going Awoy Porty for Jock Butler

Twenty-two Sah Francisco lumbermen got together January 11, and threw an impromptu going away party for Jack Butler, who rvas transferred to the Dant & Russell headquarters at Portland, January 15, 1954. The group congregated at Solari's and took Jack by complete surprise-his dad, Seth Butler, doing a great job of straight man for the event-Jack not guessing what was in store for him until he got to Solari's. Following a ferv cordials and a good lunch, Jack was presented a going-away present by the group-a two suiter suitcase, one to match a bag given him earlier by Seth. Bob Bonner, Hedlund Lumber Sales, Inc., made the presentation.

Besides Jaik, Seth and Bob Bonner, the following were present at the luncheon: Chuck Magnuson, Henry Winfree and Pat Tynan, Dant & Russell Sales Co.; Norm Cords ancl Bill McCubbin, Cords Lumber Co.; Wendell Paquette and John Prim, Lumber Sales Co.; Ralph Mannion ancl Art Grey, Davidson Plywoocl and Lumber Co.; Bob Hood and Mike Coonan, Tarter, Webster & Johnson; Jack Pomeroy and Don Wilson, Lumber Merchants Assn. of Northern California; Paul Overend, CRA; Max Cook, California l-umber NIerchant; Hugh Pessner, West Coast Timber Products Agency; Jim Hall, Jr., James L. Hall Co.; Herb Schaur, South City I-umber & Supply Co.; Paul McCusker, Douglas Fir Lurnber Co.; and Fred Ziese, Gamerston & Green Lumber Company.

Pat Tynan, formerly at the Dant & Russell office in Portland, rvill filI in for Jack at the Dant & Russell Sales Co. otfrce in San Francisco.

You don't hmre to go prospecting anymore when you need TOP QUAIITY REDWOOD-properly manul<lctured. . . . KD - AD - Green - qlso Split Products. Just contqct us beccruse we have a MODERN SAWMIIJ, PTANING MIII, KIINS qnd our own scwmill sales olIices to serve you promptly cnd elliciently. So, when you need nEDwooD

Charlie Schmirt

Nerrr 3 in I Roof IDecIr,

2, Itts fnsulation with exclusive vapor barrierl Meets F.H.A. requirements of 0.15. Exciusive continuous vapor barrier combines (1) a membrane laminated into each unit, plus (2) a rubber gasket that seals T&G joints. Protects against condensation in any climate. (Also available wiihout vapor barrier for moderate climates.)

3. and finished Geiling! Underside is finished with a white flame-resistant surface. Simply lay Roof Deck over nre-{'ni"hod heamq a.d lhe eeiliro is dore'Heln. aSs61[ sound, too. Makes homes quieier, more livable. Available in 2' x B' unils, I/2" , 2" and3" thick with or without Insulite's exclusive vapor barrier,

Roof

Constitutional Amendment Only Ejlective Protection Against Treaty Law

By Fronk E. Holmon, of Seotfle Post President of Ainericon Bor Associotion

The result of all the dicta and decisions of our courts, coupled with the avalanche of United Nations treaties now being proposed, many of the provisions of which, if valid, would supersede or override our Constitution as well as our dornestic laws, has been to lead to the conclusion on the part of many lawvers, including the American Bar Association, that the only way to make sure that a treaty shall not authorize what the Constitution forbids is to adopt a Constutional Amendment stating this proposition in plain and simple English. The treatymakers and the courts, as well as the American people, will then at long last know and recognize that there is no further doubt that a treaty, like a law of Congress, to be valid must not violate any provisions of the Constitution.

In connection with this grave issue it should be pointed out clearly that if our laws on the question is not settled and we drift along to where, following the doctrine of N{issouri V. Holland, it is established by the courts that a treaty can change or amend the Constitution of the United States, then the "internationalists" can by treaties accomplish the following results:

(a) Change our form of government from a Republic to a socialistic and completely centrallized state.

(b) They can put us into a World Government without the people either directlv or through the Congress passing on tl-re question.

(c) It can increase the powers of the Federal Government at the expense of the States. For example, in the so-called field of civil rights, a treaty can do what the Congress has therefore refused to do. The Congress has to date refused to enact the President's Civil Rights Program. To get around this, in spite of Congress, the I'resident's Committee on Civil Rights now proposes that the Human Rights Commission of the United Nations incorporate the President's program in treaty forrn and thus circumvent the Congress (Civil Rights Committee Repoit, paragraph 10).

(d) A treaty can seriously affect our basic individual rights as, for example, the right of a citizen to be tried in Arnerican courts and under the protection of "due process." This was openly asserted in the Report of the Section of International and Cornparative Lalv to the House of Delegates of-the American Bar Association in February, 1952, where it was stated:

"So far as the requirement of indictment by grand jury and trial by jury are concerned, these apply only to trials in the federal courts, and can have no application to ar-r international court set up by a group of nations in the exercise of their treaty-making polver-there is no reason lvhy such courts may not be created in the exercise of the treatymaking power."

In other words, it is already being claimed, that under the treaty-making po\ver provisions may be made for the trial of American citizens abroad, for offenses committed here, by

methods and in places (See Sixth Amendment) which the Constitution forbids.

Our forefathers fought a revolution that we might be free and independent to make our own laws and to govern ourselves. But now with the turn of the wheel of history and through the United Nations organization our laws are to be made by and through treaties concluded in the United Nations where the representatives of other nations have a majority voice in what these treaties shall cover both as to language and content. We are to be governed in our local affairs by laws and concepts agreeable to a majority of the other nations of the world. We are taxed to pay the expenses of these new lawmakers for we pay a very large part of the expenses of the United Nations and its various agencies. As already pointed out uucler the provisions of the Genocide Convention and the proposed new treaty for an International Criminal Court, our citizens are to be transported over-seas for trial. Make no mistake about it, this and much more is the program of those who woulcl govern us by "Treaty Law."

Benjamin Franklin once said: "Those who would give up essential liberty to purchase a little temporary safety, deserve neither liberty nor safety."

Americans in their great desire for safety and peace should not be fooled into sacrificing either their individual freedonrs or their integrity as a nation, for we can easily lose our rights and freedoms in the entanglements of international commitrrents and agreements if we permit our basic rights under the Constitution and our orvn Bill of Rights to be rewritten, leveled out, compromised and confused by nebulous and ambiguous United Nations "treaties." We can also lose our independence and integrity as a nation-financially, politically and militarily -through loose and general international committments bypassing such Constitutional provisions as that giving Congress the sole power "to declare war," which power now in the Korean situation seems to have been taken over by the lrresident acting by and through the Security Council of the United Nations.

The only effective protection against all these dangers of "Treaty Law" is an appropriate Constitutional Amendment. The text of the Constitutional Amendment should be designed to do at least three things, which, stated in simple language are as follows:

1. It should provide that no treaty is valid which conflicts with the Constitution of the United States. (In other rvorcls, our treaties should be subject to the Constitution.)

2. No treaty is to be effective until irnplemented by legislation. (This merely puts the United States on a par lvith other nations as to the initial effect of a treaty.)

3. No such legislation shall be valid if cor.rtrary to or in (Continued on Page 18)

'Weslern Dry Kiln Clubs To Meet in Eurekcr

The Redwood Seasoning Committee will be host to the sixth annual meeting of the Western Dry Kiln Clubs to be held in Eureka, May 13, 14 and 15, according to Victor H. Clausen, general chairman of the event.

The three-day session will include a day-long field trip through several of the local redwood mills with a special emphasis on drying operations, Clausen said.

Technical discussions will center around the topics of "How Wood Dries" and "What's New in Kiln Drying." In addition, the various kiln clubs will report on their activities. A banquet on Friday, May 14, will be preceded by a social hour and followed by special entertainment.

Featured speakers will include Professor Emanuel Fritz, University of California; Dr. Harvey D. Erickson, University of Washington; Lief Espenas and Robert Graham, Oregon Forest Products Laboratory i John McMillen, U. S. Forest Products Laboratory; Herb Geisenheyner, Ilonolulu ; and Harvey Rich, secretary, New England Dty Kiln Club.

A discussion of "Mixing Different Thicknesses of Lumber and Vertical and Flat Grain in the Same Charge" and "Drying of Lodgepole Pine" will be led by panels from the West Coast Dry Kiln Club and the Eastern Oregon-Southern Idaho Dry Kiln Club respectively.

Concurrent with the meeting will be a program for ladies which will include trips to points of interest, particularly the Redwood Parks.

Constitutionql Amendment

(Continued from Page 16)

excess of the powers delegated to the Congress by the Constitution.

To date the proposal for such a Constitutional Amendment has the support of more than sixty United States Senators and the support of the American Bar Association and many other national organizations-The American Legion, the Veterans of Foreign Wars, the Marine Corps League, Kiwanis International, the Sons of the American Revolution aird the Daughters of the American Revolution, as well as the support of many State Bar Associations and other lay organizations throughout the country. When and as fast as they understand the dangers of "Treaty Law," such a Constitutional Amendment will have the support of all Americans whose minds are not beguiled by the noble phrases of the "new internationalism."

Lumber Merchonts Ass'n Will Hold 5-Doy Producls Course

Jack Pomeroy, executive vice president of the Lumber Merchants Association of Northern California, recently sent out the following letter in reference to the Association's coming 5-day Products Course to be held at the Whitcomb Hotel, San Francisco, March 8 through March 12, 1954.

"As the do-it-yourself market and the over-the-counter-consumer sale becomes ever more important to the lumber merchant, it is evident that his employees must be salesmen instead of order takers.

"To assist many dealers who have neither the time nor the facilities to school and train employees, your Association will conduct another S-day Products Course. The program will follow the pattern of the highly successful course conducted in 1952, which was attended by 53 employees, and will include many innovations which will further increase the value of the course to the attending employee and to the sponsoring employer.

"Students will be housed at the Whitcomb Hotel in San Francisco for the course which will be conducted during the week of March B through 12, 1954, and the classroom facilities have been enlarged to permit attendance of 60 men.

"The instructors will be the finest avaliable on the West Coast and will approach their subject from the practical standpoint of merchandising at the 'over-the.counter' retail level with emphasis on the end-use and application of the subject."

- In addition to the courses at the Whitcomb Hotel, there will be three fidld trips: A trip to a building material warehouse for first hand insepction of products' composition, grades, sizes, colors, packaging, etc.; a field trip to home construction sites for inspection of product installation, application and use; and a trip to a local manufacturing plant.

1953 Broke Record For Auto Tourisls

The touring bureau of the Auto Club of Southern California reports that more tourists entered California by automobile in 1953 than in any previous ye'ar.

The total number of visitors entering the state was 4,484,286, and they came in 1,647,404 cars. That was a 7 per cent increase over 1952.

During the last ten years more than 28 million visitors have entered California in 70,492,203 cars.

P. lrl/. CHANTTAND AND ASSOCIATES WHOLESATE IUIUIBER,

Douglos Fir - Redwood - Western Red Cedqr - Pine - Port Orford Cedor

Shingles

By SHIP-RAIL-BARGE

TRUCK ,AND TRAILER

Representing

Coos Boy Lumber Co., Goos Boy

Inmqn-Poulsen Lumber Co., Portlond

Goost Pocific Lumber Co., Eureko

Hcnley Lumber Co., Eureko

High Sierro Pine Mills, Orovitte cnd olher

Nor'lhern Cqlifornio cnd Clregon

Ontcrrio Lumber & Hordwqre Co. Exponds Focilities

The reuovation, remodeling and expansion of tl-re Ontario Lumber & Hardware Company, Ontario, California, was colnpleted last month which increased sales display and self service space over 100 per cent.

Ten years ago, during 1944, the Ontario Lumber & Hardware Company was established by C. E. McCauley on a modest scale, offering a few items of cut lumber products and building materials. Today this Pomona Valley firm stocks a complete line of standard brand building materials and hardware, along lr'ith rlany thousands of feet of all grades and sizes of lumber for every purpose. A one. stop establishment on a self service basis has increased sales of all building items, including appli,-

ances and houseware.

From a one man organization the Ontario Lun'rber & Hardware Company has grown to a staff of fourteen employees, a spacious parking lot for customers, and rvarehouse and yard facilities in excess of 3 acres, 50 per cent of which is under cover. Soft interior color finish and pleasant music are but tvvo of the n-rany features offered by this concern to help the self service customer select merchandise which is conveniently and attractively displayed. Modern methods such as these have definitely increased sales over 400 per cent, according to Harry McCauley, son of C. E. McCauley, who is in charge of harclware and appliance sales for the firm.

New office qnd rlore building of the Ontorio lum'ber & Hordwore Co. Disploy of hordwore, hourehold equipment cnd opplionces C. E, McCouley 3eqled ot desk in his otlroctively ftnished o$ce.

Blessed ls The Dealer

Blessed is the dealer who lacks knowledge of his business for he has a lot to learn.

Blessed is the dealer who does not advertise, for he has yet to find the way to business salvation.

Blessed is the 'dealer who is a community booster, for he is building from the foundation, and must have his reward.

Blessed is the dealer who fails to cater to the building needs of his trade, for he leaves so much for the other fellow to gather in the harvest.

Blessed is the dealer who has nothing to offer his trade but a stock of building materials, for verily he will have little to do.

The cldvclntsges of selling qucrlity

r We're talking about the advantages to y3u, Mr' Dealer' Of course, yott tt"'uUy get a better price and a larger profit when you sell u q""ufity Pt:d:tl:i:t' even more important, you gain ti" -Ut"ttitt that co'me from making satisfied customers ' '-"tt"orntrs-who.will 'qive you repeax business and recomm;;;; to their tTilt You also cut down compltit"' *n"li i" 'o costly to you in time and in customer t"td.Yl'\n about quality products, let's con-

,,.JT[.:';'"J;:: ii."'r"l E' L'. s'"" co does

""*,r,nG ry"'lt LTlffi*.::.1*i#,,':"ti'"i!ii

;;ril T:lJt;::f;ffi; in ad'"'rtising to t"t the home building public k"t;;; s"ttt Hu'awood Flooring is a ouality product' 'ni' giuo tlt "1li:^confidence and iJ. t" i,- T::. j!**,Hu':JlJ;"'.i*;::'"

Our rePresentaur

E. L. BR,UCE CO' MemPhis, Tennessee

An Editorial

Blessed is the dealer who keeps a close watch on his competitor, for he will have little time to give to his own business.

Blessed is the dealer who "slows up" when times get dull, for times will always be dull with him.

Blessed is the dealer who runs his business "like father used to do," for he should have a flag above his yard-at half mast.

Blessed is the dealer who runs his business in a modern and aggressive way, takes advantage of his opportunities, and has no competitor but his past 1sse1d-fq1 he shall get the, grapes.

New Custom Milling Ourfir qt Sqn Jose

United Planing Mill, Inc. is the name of a new custom milling organization formed in the Santa Clara Valley at 1615 S. 7th St., San Jose, Calif. This company will specialize as a custom mill and distribution center for saw mills, has facilities for car loading and unloading and 15 acres of storage space. Services available are resawing, sorting, grading, sticking, storage, aucl pattern milling from sticker vr''ork to tin-rber sizing.

The organization represents years of experierrce in the lumber and milling business. Chester Hensley, the manager has been connected with milling and its accounting problems for a great number of years. Clifford Reiss, general superintendent has been in and around lumber frorn furniture factories in the mid-west to pine lumber in the southern states for the past 20 years. In receut years he has been superintendent of nrilling for San Jose Lumber Sales & Milling Co. Tom Reilly, general mill foreman, has been in lurnber since his early teens from logging in the northwest to his own milling business in Santa Cruz for many years. Ed Braz, transportation engineer, has had a broad experience handling lumber hauls and storage problems that date back to pre-war days and during the war worked in that capacity for the government.

The company offers the service it sells and its location as a distribution center to mills and yards that intend to do business in and around the Santa Clara Valley, one of the fastest growing spots on the West Coast.

Moves lo New Locotion

Korach Lumber Company, formerly at Gardena, has moved to a new, much larger and more convenient location at 3118 W. Rosecrans Avenue, Hawthorne, Calif. The telepl-rone number is OSborne 5-4256.

DOUGLAS FIR

O ROUGH OR SURFACED DIIAENS!ON

. STUDSE. E. D. E. PRECISION TRI'II'IIED

CATIFORNIA REDWOOD

. ROUGH OR SURFACED

OREEN OR DRY

lNSTAtt A I$OORE Cross-Circulotion DRY KltN on the Bcrsis of PERFORTIAN CE FACTS:

CHECK THESE FEATURES

l. Automotic vcnlilolor and humidiry conrrol,

2. Ropid uniforrn crost circulotion of oir.

3. Fin pipc heoting coib propcrly ploced.

4. Duol dry bulb l€mparotur. Gonltol.

5. Aulomqtic control of circulofion revcrsol.

6. Uniform drying lo o desired moislurc contcnl.

7. Adequote recondilioning.

Lcl ur rhow you how thc Mooro CrorsCirculotion Kiln will poy its woy ql you? plonl ond help you m.cl competilion morc cffecrivoly. Writc for informqtion-do it todoy.

Moore Cro:r-Circulotion Kilnr ot Welrel-Oviqtt Lumber Cmpoy, Omo lonch, Gollfornio, produce quolify dried lumber.

ONE.

Chonges in Soles Orgonizotion

he learned of the special refining and manufacturing steps in the production of the light colored Forest tsoard line.

Monsell can be reached at 815 Wesley Street, Oak Park, Illinois. Forest Fiber Products Company's Southern California office is in Los Angeles at 237 Douglas Building-telephone MA 6-1758.

Woodworking Institute of Colifornicr to Hold Meeting

The third annual meeting of the Wooclwork Institute of California will be held at the liakersfield Inn. Bakersfield. Calif., on Friday, February 5.

The directors rvill hold an executive session at 10:30 a.m. which will be presided over bv Irresident Robert Hogan. At this session the officers for 1954 will be elected ancl announced at the luncheon meeting.

C. H. Smith, sales manager Forest Fiber Products Company, Forest Grove, Oregon, has announced two changes in the Forest Roard selling organization.

Vaughn Monsell, sales representative in the Los Angeles area has been transferred to the Chicago area. Monsell previously covered the Oregon-Idaho-Utah area.

Robert A. Darst has been appointed to the Soirthern California arca succeeding Vaughn Monsell. Darst formerly was with ldeal Chemical Company and Wesco Water Paints, Inc., both of southern California. During December, Darst completed his sales orientation at the Forest Grove plant where

F. Bourn Hayne, San Francisco architect, will be the principal speaker. His topic will deal with the mutual problems and objectives of the millwork industry and the architectural profession, viewing the situation from the state level.

Wirh Rudiger4.ong Co.

L. E. "Vern" Smith, forme:'ly rvith Lumber I)ealers Materials, Sacramento, has joined the sales staff of RudigerI-ang Co. of Berkeley, Calif.

' Mr. Smith rvill represent Tension-tite and Roll Au'ay window screens in the northern oart of California's Central Va11ev.

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British Columbia Has 697 Billion Feet Of Standins Timber-Double The Estimates of 1913

(Reprinted from

One of the proudest possessions of C. D. O'rchard, British Columbia's chief forester and deputy minister of forests, is an untitled, cloth-bound book ten inches square containing several hundred loose leaf sheets of typewritten paper.

"I'm doubtful whether any provincial or state forester anywhere can boast of having a book like this," said Mr. Orchard showing his treasure to The LUMBERMAN. "It represents a lot of work and a lot of time. and every bit of it was well worth while."

The book sums up the forest inventory that has been under way in British Columbia for several years. By merely flipping through the pages Dr. Orchard can see how much timber there is, to the cubic foot, in any one of the many sections into which the province has been divided for survey purposes.

The monumental task of ascertaining just how much mercantable timber there is in this vast province of 366,000 square miles is now up-to-date, for the first time, and when anyone asks Dr. Orchard how much wood the forests of British Columbia represent he no longer has to guess at a figure; he just picks up his lititle book, and there it is for all t'o see,

One of the nice things about Dr. Orchard's little book is that, unlike most people's bank books, it shows that there is rrore in the account than had been suspected. In other words, after more than 40 years of pretty intensive logging, there is more commercial timber in the forests of British Columbia than was estimated when the provincial forest service was first organized.

Back in 1913, H. R. MacMillan, now chairman of the board of one of the world's great forest utilization companies, who was then British Columbia's first chief forester, was writing in his first annual report to the government that British Columbia possessed about 100 million acres of forest land containing not less than 300 billion board feet of timber of all species.

Forty years later, Dr. Orchard is able to produce from his little loose-leaf book the cheerful information that British Columbia actually has 116.2 billion cubic feet of timber of all species, or roughly 697 billion board feet, considerably more than double Mr. MacMillan's estimate.

But of course Dr. Orchard is quick to point out that this isn't quite as lovely as it looks. In the days when Mr. MacMillan was chief forester, a lot of timber that is now regarded as merchantable was classed as valueless or wasn't taken into calculation at all. For instance, those early surveys ignored hemlock altogether because there was no market for hernlock, so why include it ?

When the early survey was made, vast stands of timber now being utilized profitably were classed as inaccessible and therefore not counted.

Another point in favor of the present-day figures is that

the Lumbermon)

they are far more accurate than could have been attempted a few years ago. Under the direction of Assistant Chief Forester F. S. McKinnon and H. M. Pogue, in charge of surveys and inventory, an efficient organization of over 200 men has been working through all parts of the forested province gathering data on extent of timber resources by species, and the ground tallies have been checked and double-checked by aerial photography. "The airplane has revolutionized the business of making a forest inventory," says Dr, Orchard.

The record shows that British Columbia now has 116,293,941,000 cubic feet of merchantable timber ,growing on 41,889,273 acres.

But none of these figures are final. They never will be, Dr. Orchard insists. And to him there is nothing more meaningless than a five-year or a ten-year or any other definite time limit plan for making a forest survey. Such a survey should be a continuing one, brought up to date every succeeding year.

So Dr. Orchard hopes that when the present five-year program has run its course, the governments concerned will decide to keep the process in operation indefinitely. The federal government now matches British Columbia dollar for dollar on forest inventory expenditure up to a certain limit, and the federal contribution is based on the province's average expenditure on that account for the three preceding years. In 1952-53 a total of $929,000 was spent ; just what rvill be spent in 1953-54 has yet to be determined.

The four main policy matters introduced by the British Columbia government lately have been: 1. A one per cent tax on licensed and leased timber ; 2. Ten per cent tax on profits of logging companies over $25,000 a year; 3. Compulsory restocking of logged over lands; 4. Establishment of the cubic scale of measurement.

The first two are purely financial matters ar-rd Dr. Orchard's department is not directly concerned with them. As for compulsory reforestation, Dr. O'rchard feels that it is not unreasonable. Stated in simple terms, the operator is held responsible for the satisfactory re-seeding of the area from which he has harvested the standing timber.

As for cubic measurement, Dr. Orchard denies recently published reports that the government has backed down on application of the cubic scale to industry as a whole. The cubic scale is mandatory on all government timber sales and on all timber harvested under forest management license, but industry complained about the universal establishment of the cubic scale on the ground that it would be costly and cause unnecessary confusion in view'of the fact that board scale has beetr so widely adopted. So the government agreed to hold general use of the cubic scale in abeyance, but that decision was rear:hed

(Continued on Page 28)

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LARCH

Enters 25rh Yeor os Pqgeqnt Director Of Eqsf-Wesf Shrine Gomes

The some 60,000 people who attended the East-West Shrine game at Kezar Stadium in San Francisco could not help, as in years past, applaude the excellence of the half-time pageant. The entire East-West festivities are sponsored by the Islam temple of San Francisco, and the colorful half-time pageants are the direct "baby" of Seth Butler, well known in San Francisco lumber circles, and District Manager of the Dant & Rtrssell Sales Company office located at 214 Front St., San Francisco. Seth has been at the Dant & Russell San Francisco office for over 18 years and has been Pageant Director of the East-West games for the past 25 years. He also has had charge of the parades for the last two Shrine conventions held in San Francisco and, for 18 years prior to 1948, helped put on all parades held in San Francisco.

from the 515SIER1{ PINE REGItlN

A distinctive stroight-groined wood with o cf strength, loughness of fiber ond rigidity which mqke it ideol for strucfurol ond froming members of form, home ond industriol buildings. Excellenl workobility, fine texlure ond obiliry ro foke ond hold oll types of poinls ond stoins recommend it for interior woodwork too.

This is but one of ten fine softwoods from member mills of lhe Western Pine rAssociotion. All qre monufoctured, seosoned ond groded to exocting Associoiion stondords. Lumber deolers, builders, orchilects ond wood users hove found ftem dependoble ond besl for mony construclion uses.

IHESE ARE THE WESTERI{ PII{ES

IDAHO WHITE PINE

PONDEROSA PINE SUGAR PINE

THESE ARE IHE ASSOCIAIED WOODS

TARCH DOUGTAS FIR

WHITE FIR ENGETMANN SPRUCE

INCENSE CEDAR RED CEDAR

TODGEPOIE PINE

Wrile lor lree illustroted

book obout [orch.

Address:

Westarn Pine Associolion, Yeon Building, Portlond 1, Oragon.

For a military background, Seth has had extensive experience. IIe was commissioned an offrcer at Fort Lewis, Washington, in l9l7 and was a member of the 91st Division. After training at Fort Lewis, the 91st Division went to Europe and participated in the San Mihiel and Argonne drives, the latter giving Seth some hospital time due to 3 machine gun bullets having his name on them. After World War I, he came back to San Francisco and became Captain of the California Grays until the Grays de-activated ln 1947.

Al Wohl Elected President of S.G. Lumber Secrsoning Associcrtion

The Southern California Seasoning Association met at Mike Lyman's Grill, Los Angeles, Thursday evening, January 7. Following dinner, President Bob Inglis presided at the business session.

The annual election of offcers was held and the Nominating Committee, including J. H. Patten and Cort Mason, recommended the following officers for the coming year who were unanimously elected: President, Al Wahl, Consolidated Lumber Co., Wilmington; Vice President, Armond Schieffele, Western Hardwood Lumber Co., I-os Angeles: Secretary -'freasgrer, Bob Inglis, Associated Molding Co., Los Angeles.

Arthur Koehler, retired, formerly with the U. S. Forest Products Laboratory at Madison, Wis., gave an interesting and instructive talk on "Compression Set in Woods." At the conclusion of his talk he answered a number of questions.

Harvey Smith of the Forest Service Experimental Station at Rerkeley, Calif., said the annual conference of the Western Dry Kiln Clubs will be held this year at Eureka, Calif. on May 13-15. He urged the members to attend the conference.

The next Association meeting will be held Thursday evening, February 18.

Br'irish Columbio Stonding Timber (Continued from Page 26)

months ago and there has been no change of attitude.

Dr. Orchard is personally convinced that the cubic scale is the only sinsible way of measuring wood, especially since pulp production has become such an important factor. He believes it is the only way to establish an invariable content figure, and that the board foot measurement is much too flexible for accuracy. Futhermore, he thinks that it is just a question of time before the cubic foot becomes the universal standard.

Stumpoge Prices Drop on Nofionol Forest Tinaber

Stumpage prices for government timber cut on the national forests in California show a downward trend for the second year in a row, according to a recent announcement by Clare Hendee, Regional Forester of the Forest Service in San Francisco.

The average price received for all species, under competive sales procedure in 1953 was $i5.14 per thousand board feet. Comparative 1951 and 1952 prices were g16.89 and $16.39 respectively.

Hendee explained that stumpage prices received are tied directly to lumber selling prices, and are also affected by operating costs.

The cut of national forest timber for calendar year 1953 was 631 million board meet, which yielded 9l million dollars in cash revenue to the U. S. Treasury. 25 per cent of this amount is returned to the Counties, containing national forest land, to be used for roads and schools.

At the year's end the national forests in California had under contract, uncut timber, amounting to 667 million board feet. In addition, another 350 million is ready for advertisement during the next few months. Advertised prices for this additional volume will be somewhat lower, for some species, than last years rates. This is due to a considerable drop in fir lumber selling prices which took place during the last six months.

Forest Supervisors of the various national forests can furnish detailed information as to their planned sale program for the coming year.

Ook Flooring Convenfion Oprimistic

Plans for a 1954 series of sales training clinics designbd to strengthen the lumber dealers' position in the oak flooring sales picture and extend the leadership of oak floors in the residential market were approved by The National Oak Flooring Manufacturers' Association at its annual meeting in NIemphis, 'fennessee.

Members voted a special assessment to finance the clinics, expected to be presented before dealer groups in various parts of the country.

Chairman Walter Wood of the advertising committee reported that the training course was "road tested" in thirteen cities during 1953 and proved highly successful. Offering numerous practical suggestions for more aggressive and effective selling methods, it was acclaimed by dealers as extremely valuable in pointing the way toward more profitable operations, he said.

In a revierv of the industry's over-all situation, President Thomas C. IlIatthews reported that oak flooring demancl reached near-record proportions in 1953 and promises to remain at a high level in 1954. Final tabulations of shipments in the nation's major producing areas, he said, would show a volume approximating the 957,647,000 board feet of 1952. That total has been the second highest on record, topped only by the 1,025,762,000 feet in 1950. In relation to housing .onriru.tion, he pointed out, 1952 demand was substantially greater than during the peak year. Output was equivalent to between 860 and 870 feet per dwelling unit, compared with 735 feet in 1950, when about 300,000 more houses were built.

Bonnelt-Wclrd & Knopp New 5. F. Wholescllers

A new lumber wholesale firm of Bonnell-Ward & Knapp was recently organized in San Francisco, and is now doing business at 2808 Russ Building, 235 Montgomery St., San Francisco. The telephone there is GArfield l-1842 and the teletype number is TWX-SF-I5.

J. E. Knapp, long time San Francisco businessman, has entered the wholesale lumber business with two other well known West Coast lumbermen. The partnership of Bonnell-Ward & Knapp, officially opened for business on February l, 1954, and will work with Northern California and Oregon mills handling douglas fir, redwood and pine. Direct mill shipments will be hanclled by raii and truck to yards primarily throughout Central and Northern California.

Bill Bonnell is a graduate of the University of Washington School of Forestry, and was a bomber pilot in the Air Corps during World War II. After the War, he went to work in a retail lumber yard in Seattle and later, for two years' was a buyer of West Coast lumber products for a Mid-Western line yard. He then spent one year with the Corps of Engineers in the lumber procurement branch, and then went with Clay Brown & Company in their San Francisco office. Prior to the present partnership, he had been with Middleton & Beirne Lumber Company, having established their San Francisco Peninsula offrce.

Ben Ward is a graduate of Oregon State College School of Forestry, class of 1937. His experience includes more than a year as a rigging logger in California and Oregon; two years in a sawmill at various jobs : a four year hitch in the Navy as a Lieutenant; three years with United Lumber Yards at Modesto, California; six years with E. K. Wood Lumber Company at Los Angeles and Portland, in retail and wholesaie positions, and during the latter three years gaining valuable experience as a buyer, calling on Oregon mills. Prior to entering the partnership, Ben had been a limited partner at Lamon Lumber Company, wholesale lumber, San Francisco, for two yeafs.

James Knapp has a long successful business career dating back to the turn of the century. At that time, he worked for the Hazel Gold Mining Company in Shasta County, California, and at the same time operated a small sawrnill cutting mining

timbers. He then entered the Joshua Hendy Iron Works at San Francisco, and becamg vice president of that firm, which is now Westinghouse at Sunnyvale. Mr. Knapp then organized the J. E. Knapp Company, San Francisco, and was president of that concern. He later became president of the Western I{napp Engineering Company, San Francisco, and then president of the Pacific Brewing and Malting Company, headquarters in San Francisco, and plant at San Jose, California. President of the Spruce Creek Mining Company, Yukon Territory, was his next business venture and prior to his retirement, Mr. Knapp had been president of the Calso Water Cornpany of San Francisco. His re-entry into the lumber business in this partnership marks a complete cycle started fifty years ago.

Ship Arrivols in Los Angeles Horbor lncreqse

The Maritime Excl.range reports that ship arrivals at Los Angeles and Long Beach harbors for 1953, were the highest in a decade. During the year 5,907 ships with net tonnaS;e of 25,027,822 arrived in this harbor.

The report shows that 299 lumber carriers plied tlieir trade coastwise to and from this harbor, and that they registered 1,667, arrivals during the year.

Twenty-three foreign countries sent 2,157 ships into Los Angeles ancl Long Beach Harbors during 1953, the British Empire leading with 385 ships, Norway 380 and Japan 365, an increase of 130 over 1952 and indicative of the growth of Japanese shipping. Panamanian registered ships totaled 220, Sweden 160, Uberia 96, Denmark 77, Gteece 76, France 69, Italy 69, Netherlands 68, Mexico 65, Honduras 35, Philippines 28, Chile 17, Costa Rica 13, China and Germany 11 each;I-ire 5, Finalnd 4, and one each for Morocco, Peru and Argentina.

Wirh G. P. Henry & to.

Tom NIabin has joined the sales staff of C. P. Henry & Co., Los Angeles. 'l'om has been associated with the wholesale lumber business in Southern California for a long period and is well known to the lumber trade.

WESTERN RED CEDAR

KILN DRIED DOUGTAS FIR UPPERS

KIIN DRIED REDWOOD UPPERS

CUT JA'YIB STOCK_SHOP REDWOOD

Ofiice ond Yord

34OO Eosr 26th Streel los Angeles 23, Colifornio

Buildins Profits For 1954

The nation's home builders for the fifth straight year started more than 1,000,000 homes in 1953.

The year's total of about 1,100,000 dwelling units was only a shade below 1952's total of 1,130,000 despite a shortage of mortgage money and fears of a recession. And the 1952 total was the biggest since the record year of 1950 when 1,400,000 homes were started.

The 1953 achievement blasted some pessimistic forecasts that the nation had caught up with postwar shortages and that needs for new housing would run henceforth to only around 750,000 units a year.

For 1954, government estimates are for a l0/o drop in residential building to about 990,000 starts. Some private economists look for a 900,000 or 950,000 total.

Dick Hoover, A. L. Hoover Company of San Marino, California, wholesale lumber distributing firm, left the middle of Januarv to spend one week at the mills at Fortuna and one week at Scotia, California. Bob lfoover will be at the mills during the month of February and Stuart Jones will leave for the timber country in March. This is in line with the company policy to keep staff members abreast with production and distribution problems and follow through on customer orders.

But the drop below the 1,000,000 mark could be averted by a number of factors;

Lower down payment in credit requirements for which real estate interests are clamoring; further relief for the mortgage money scarcity which has already eased, and Federal action arising from Washington's new housing policy now being formulated.

The government estimated that 1953 construction outlays in all fields were 934,720,000,000. The forecast for 1954 shades this down to a flat $34,000,000,000.

Cash outlay for residential construction in 1954 is expected to drop to 9II,225,O00,000 from this year's g11,715,000,000. But the repair and modernization item included in these totals is expected to rise from last year's $1,104,000,000 to $1,300,000.000 in 1954.

Jerry Huntley, Fairhurst Lumber Co., Oakland, recently hopped into one of the two Cessna's that Fairhurst owns, and flew to Arizona for a business conference. On the way back, he by-passed Oakland and flew up to Fairhurst's main office in Eureka, and returned to Oakland lanuarv 10.

Paul Gaboury, Golden Gate Lumber Co., Walnut Creek. spent the first week of the new year calling on mill connections in Oregon.

Williom L. (Bill) Bonnell, Jr. Vincent D. (Ben) Word Jomes E. (Jim) Knopp

Plywood qnd Door Weslern Gorporotion Opens Son Frcrncisco Brcrnch

The Plywood and, Door Western Corp., with headquarters at Nerv York and sales warehouses at New Orleans, Chicago and Long Beach, recently opened a fourth branch u,'arehouse at 19O Napoleon St., San Francisco. The official opening date of the sales warehouse in San Francisco was January l, 7954, and, as in the other branch locations, the San Francisco warehouse will stock a complete line of Birch plywood in various sizes and grades and will also furnish Birch plywood cut to order.

Elected o Long-Bell V. P.

Don R. Bodwell, manager of eastern sales for the LongBell Lumber Company, Kansas City, Mo., was elected a vice president of that company at a meeting of the board of directors on December 11.

S. (Ji-)

The branch manager of the San Francisco warehouse is a well known Bay Area lumberman--[ames

Chipman-formerly with San Francisco Plywood Companv and the Bay Plywood Company of Oakland, Californi:,r. For those who would like to give Jim a buzz at his new location, the telephone number is VAlencia 4-2547.

The "Duke" Visits South

M. L. "Duke" Euphrat, head man of the Wendling-Nathan Company, San Francisco wholesale lumber concern, spent a week in January in Southern California. He spent most of his time in company with Gus Hoover, and the situation was thoroughly investigated by the two. Mr. lloover represents the "Duke" in Southern California in a variety of ways. Not only is the "Duke" nationally famous as a lumber wholesaler of skill and sagacity, but he is likewise a handicapper of no mean ability. A good time was had by all. They were accompanied in their travels by their old friend "Lucky" Eastin, of Fresno, who lends much dignity to the group.

Mr. Bodwell's election to an office in the company, is not only a recognition of his ability as a lumber sales executive but also a reward for more than 48 years of service with the company. Don started with the company as an assistant manager of the company's yard at Independence, Kans., in 1905. Starting in 1909, he worked at the company's manufacturing operations in Louisiana until l9l2 when he was brought to the Kansas City office. He then was sent east as Long-Bell sales representative with headquarters in Philadelphia, but returned to the headquarters office in 1914. He was manaqcr of lumber sales until 1943, when he was appointed manager of eastern sales.

Appointed Director of Sqles

Harbor Plywood Corporation announces the promotion of H. W. Van Natta to the position of director of sales for the company effective January I, 1954. Mr. Van Natta succeeds E. W. Daniels who will devote his time to special undertakings utilizing his long eperience with the plywood industry.

Mr. Van Natta, who has been associated with Harbol Plywood Corporation for 24 years in the capacities of sales warehouse manager and Supervisor of Sales Warehouses, has moved his family from Atlanta, Georgia to Aberdeen and w'ill make his headquarters at the Aberdeen ofifrce of the company. He will have overall charge of all sales activities of Harbor Plywood Corporation and its subsidiaries.

\(,HoLEsALE T I M B E R S

o Douglas Fir in sizes to 24" x 24"

ToBBING

Redwood in sizes to 12" x12" - lengths to 24'

Planer capacity for surfacing up to 24" x24"

Remanufacturing facilities for rasawing up to 34" x34"

Photo Showing Rockport Redwood Compony/s Cloverdole Operotion

RRCC Holds Annuol Meeting ot Ukioh

Robert W. Matthews of Eureka was re-elected president of the Redwood Region Conservation Council at its annual meeting held Saturday, January 9, at the Palace Hotel, Ukiah.

The Council met in a day-long session to review the activities of the past year and to outline a program for 1954.

Harold Robinson of Willits was elected treasurer to succeed F. C. Riley, Eureka, who was appointed to the executive committee. Other officers are Philip T' Farnsworth, San Francisco, executive vice president; and Ben S. Allen, Lower Lake, secretary.

The Council voted to intensify the first prevention program durin g 1954 by organizing better local Keep Green activties for greater distribution of materials and to encourage local youth groups to participate.

IJnder the leadership of Walker B. Tilley, Ukiah, the RRCC-sponsored Junior Logging Conference will again be held during the year. The conference, launched last year at Mendocino Woodlands, was the nation's first.

In addition, the tree planting program which included participation by college, high school and elementary stuclents and was conducted on private land, 'ivill be enlarged this year, the Council decided. Last year's plantings were conducted on a "pilot" basis in Humboldt County.

High schools in the region which have not included forestry and lumbering in their curricula were urged bv resolution to do so.

The Arcata Redwood Circle, local chapter of the RRCC, was alvarded a certificate by the program committee as the Circle which accomplished the most during 1953.

The membership amended the byJaws of the organization to increase the size of the board of directors lrom 12 to 15 and elected for terms ending in 1957 Lloyd tsittenbender, Ukiah; Russel Foote, Ukiah; Fern Freeman, Eureka; Harold Robinson, Willits ; and Henry K. Trobitz, Klamath.

In order to fill vacancies resulting from the by-laws change, the directors appointed Arthur Schilder, Ukiah and A. E. Galli, Cloverdale, to serve for one and two years respectively.

The morning session was devoted to committee meetings followed by a luncheon. During the afternoon, the membership met first with the 1953 directors and after the election with the directors for 1954.

Over 60 persons attended representing the public and the forest products industry from Santa Cruz to the Oregon border.

Quolity ond Integrity ln Cedor Product Soles

At0llA BRAIID Red Cedar Lumber Products

For two generations, Aloha Brand Red Cedar Lumber Products have been recognized as the standard of the industry. Order the following items in straight or mixed cars:

Green or Kiln Dried Cedcr Lumbcr

BevA sidins

Finirh

Bost Lumber

Knotty Cedor Poneling

SEAL-0-CEDAR Shingles and Shakes

This company is the largest Oedar shingle source in the United States. The Seal-O-Cedar brand name is backed by prompt delivery on order,unzurpassed quality. Order straight or mixed cars of the following shingle and sbake products, or include cedar lumber if desired:

Cerfigrode Shingler (oll groder ond lenglhs)

Stoined Shokes (brush cooted' infrodried)

Sloined Shokes (prime cooted)

Nqturql (unrtoined) Procer Shckes

Hcndrplil Cedor Shcker (oll typ*)

Elmer \Vhe eler, Master Salesman An Editorial

One Elmer Wheeler, of New York City, is a selling specialist.

IIe represents 240 corporations throughout the country, as selling consultant. He is a teacher of salesmanship, and he teaches the employees of his customers the fine art of modern selling.

He is the man who years ago taught the restaurants of the country to sell "sizzling" steaks. They suddenly appeared on all cafe menu cards. He told them to "sell the sizzle, not the steak." They did, and sold countless steaks in that way.

He started the idea of having gas station attendants say to the customer "Fill her up?" instead of "ffow many?" He says that he caught one gas station man going e'ien a step farther along that line. Ffe asks the customer "shall I feel her up-or spill it over?" There can be but one answer to that. "Just fill her up- don't run her over."

He taught soda jerkers throughout the land to ask drinkers of malted milks, "One egg, or two?" They have sold millions of eggs that way."

Mr. Wheeler was a newspaper reporter in a big city. He wasn't making enough money to suit him, so he switched to the advertising department. He specialized in training department store clerks. He taught clerks, for instance, to pull hard at a button on a shirt, and say to the

woman customer, "See these buttons are sewed with extrastrong thread; they won't come off in the wringer."

He says sales people should always ask "which" rather than "if." He says a salesman should hold up a big package and a small package, and should hold the big package higher up than the small one, and ask "which?" That trick makes the larger package look even larger.

Ife says everyone should employ selling ideas. His little boy, just five years old, always says to him, "Daddy, do you want to take me to a movie this afternoon or tonight?" He leaves no room for a no.

Mr. Wheeler says that nobody under 30 years of age in this country today knows how to sell. He says the late war brought about that sad condition. People for years got into the habit of pointing to a thing and saying, "I'.ll take that." They just tried to beat the other customer to it. He says those days are gone, and everybody has got to learn to sell intelligently. The buyers market is gone.

Mr. Wheeler, according to the papers, admits that he is the world's boss salesman. Apparently plenty of other folks think so, too. He teaches business executives how to sell, and leaves it to them to pass it on to their sales people. With so many corporations for clients he can hardly reach the rank and file.

JUST ADDED:

4 More Dry Kilns. Out Capaciry now lty'a MilIion Bd. Ft. per Charge.

WINTERIS HERE Loggers are Coming Out of the Woods BUT WE NEVER STOP IYIANUFACTURING Ponderosa and Sugar Pine from our own large resources top quality kiln-dried interior trim, jambs, frames, incense cedar venetian blind slats, glued-up panels, cut stock, box shook WHAT YOU WANT. WHEN YOU WANT IT !

RATPH L. SMITH IS YOUR DEPENDABTE SOURCE OF SUPPLY

lrene Ridgewoy ond rhe Hoo-Hoo-Elles

FOR YOUR PROTECTION. CATAVERAS reriridiTsgsd CETJIENTS!

Here is a picture u'ith an interesting story.

The lady in bed is Irene Ridgeway. Her visitor is Lynn Martin, of the Los Angeles Hoo-Hoo-Ettes. The place Rancho Las Amigas, hospital.

Four years ago Irene Ridgeway was struck down by polio. Hearing of her case a group of Los Angeles lumbermen raised the money and bought her an iron lung. She still owns it, and occupies it part of the time. It is her own property, which she loans to others in the hospital when she is not needing it hersel f.

Polio has kept its hard grip on this smiling and brave girl, and she is still almost a complete paralytic, yet so bright and ambitious that she is now practicing and learning painting. She has to hold the paint brush in her teech. Her arms are valueless.

Every step of the Calaveras manufacturing process is under careful laboratory control. The uniformity of the resulting high quality product is your protection against customer com- plaints. You take no chances with Calaveras Cements!

Orderthese fine cement products today from a single source: Calaveras regular, Calaveras plastic and Calaveras white.

The Los Angeles Hoo-Hoo-Ettes have decided to take Irene Ridgeway under their knidly wing to some extent, and this picture shows one of their members, Lynn Martin, visiting the prostrate girl, and presenting her with $25 cash, to buy paint supplies. Both seem to be enjoying the visit.

Lynn Martin takes a particular interest in polio patients. Just a year ago she was stricken with the dread disease, but has made a complete recovery.

Nice job for the Hoo-Hoo-Ettes. Nice folks, Nlisses Riclgeway and Martin.

Sells Big Order of Mqsonite

Some 200,000 square feet of Masonite Underlayment were sold by LaMesa Lumber Co., LaMesa, Calif., for use in the $2,500,000 Belleview Center apartments in San Diego. T'he development was built by Belleview Properities, Inc., owners, and there are 508 units. The underlayment is covered with linoleum in some units and asphalt tile in others.

New Plywood Dryer

The Humboldt Plywood Corporation, Arcata, California, has installed a third dryer in its plant at that point. It is a 15- seb: tion, 4-line Coe unit.

Weyerhqeuser Hqrdboqrds lntroduced

A line of versatile hardboards, manufactured by a neu'ly developed, flexible process, goes into full-scale production this month in Weyerl-raeuser Timber Company's Klamath Falls, Oregon, branch plant.

These hardboards are the first to be made b1,' the drv process from defibrator whole-wood fibers.

C. C. lleritage, Weyerhaeuser's director of development, and Hugh B. Campbell, the company's Klamath Fails branch manager, describe these new hardboards as e11tirely different in rarv material, performance, and characteristics from anytlting previously knorvn in the forest products field.

"Instead of limiting production to a single line of hardboard products," Heritage said, "these nerv facilties lvere designed so that '\ re can manufacture a line of customtailored boards to meet the exacting needs of various industrial users and processors."

Campbell reported tltat the basic raw material for thc harclboards is rvhite fir (abies concolor) which occurs, abundantly on the company's western pine area tree farms in Oregon. Ilesearch and development have shorvn t'hite fir fiber to be superior to other species for hardboard lrrocessing.

f n manufacturing hardboard, Weyerhaeuser literallv takes a tree apart, processes the ultimate t'hole-lvood fibers, and reconstitutes them into a new form of rvood which then has a host oi added qualities. Asplund defibrators reduce the lvhite fir chips into fiber, unchangecl {rom its natural condition in the tree, by rubbing the chips apart under an atmosphere of moderate steam Pressure. Additives can be introduced for tailored uses during the defibrating process.

After defibration, the fiber is continuously felted from air suspension, then hot-pressed into boarcls, humidiliecl to prevent \\rarpage, trirnmed, and cut to specified size.

Three types of hardiroard are being made at Klama'rh Falls : standard, treated, and tailored-to-the-use. The latter category is in a class by itself. It can be designecl to take various stresses and pressecl to different densities and surfaces for bending, die-cutting, or for various finishes, <lepending upon specific customer requirements.

Both the standard and treated \\'e1'erhaeuser hardboards score highly in their basic characteristics. In appearance, they have an attractive color (light tan), smoothness, sttrface texture (fiber fineness), and gloss; the surface is harC, the edges clean-cut and rugged. They have ttnusual durability-stiffness and transverse strength, impact and abra-r sion resistance.

The boards are easily handled, transported, applied, and finished by choosing from a range of surface tiimensions, thickness, and densities. In regard to permanence, the boards have the ability to u'ithstand, rvithout undue change, exPosure to moistttre, heat, sunlight, air, microorganisms, vermin and rodents; they are dimensionally stable.

These boards are exceedingly workable, having the ability to be die cut, polished by buffing, easily and cleanly drilled, punched rvithout burring, bent to permanent contours, sau'ed, flexed, sanded, paintecl 'lvithout bleed-throug'tr, and to take all types of finishes.

In the more important characteristics, the boards harte good uniformity, especially in color, thickness, density, ancl smoothness. The treated board, by choice of rarr materials and processing conditions, including pressing to higher den5ities, pror.ides a board of superior characteristics and 1>erIormance.

\\reyerhaeuser hardboards may be smooth on one side and a screened impression on the other, or smooth on both sides. These hardboards have great internal-bond strength 'ivhich permits short-radius bends and close edge-nailing lvithout breakout damage, and provide good gluing characteristics either to hardboard itself or to other materials.

Generally, Weyerhaeuser hardboads rvill go to four classes of customers : retail lumber dealers, distributors, industrial firms rvho 'rvill use it in their products, and to fabricators rvho n'ill cut, shape and process the board for industry.

The end-uses for hardboards are practically limitless, in that nerv uses constantly are being developed. Horvever, some of the current items in rvhich hardboard appears are television cabinets and backs, auto parts, floor underlay(Continued on Page 61)

Another Good Building Year Predicted

our complele inventory of rooftng ilems will be ot your disposol so don'f lurn owcy ony business on moleriols nof in your yords. Keep in mind the ftne fomily of Olympic products designed to help you "gel more in 54"

SO. PASADENA YARD:

SYcomore 9-1197

PYromid l-1197

855 El Cenlro Street

Se"orotiue Fly.oottfor Fonrling anl'ilatch,ing

Cobiret flinirh

Orientol Ash - Rotory Cut

Orientol OakRifi Grqin

Orientol Birch - Rotory Cut

Philippine Mchogony - Rotory Cut

GARDENA YARD: Plymouth 6-1112

llEnlo 4-1196 1858 W. Rosecrons Ave.

Slae /883

"Zralpa foz e@ry Pecryu"

PTYWOOD * FI.OORING * MARTITE

UPSON BOARDS * FIR * REDWOOD

PINE * FI.INTKOTE INSUI.ATION

PANEI.YTE PTASTIC SHEETS *

MASONITE PRODUCTS * SPRUCE * ond CEDAR

Pleosqnl

C. E. Strait, vice president, Cstling Manufacturing Company of El Monte, California, announced last month the all panel home in Garden Grove Calif., for which his company furnished material, has been completed on schedule. The three bedrr-rorn unit was constructed in three work weeks ready for occupancy by Henry C. Cox, builder of Brookhurst Park Estates in Orange CountY.

The interior and exterior, including the roof, of this modern <lwelling are completely furnished with 100 per cent treated panels. All windows are sealed plate glass, none opening, and the interior panels and detail are completely finished with Philippine Mahogany. All exterior panels are Forest Board and the kitchen cabinets are finished in Birch. A1l air entering this model home is filtered and dust free as the unit is air conditioned throughout.

To complete the efficiency of easy California living so necessary in present day construction, this new residence is electrically equipped with air-cooled refrigeration aird forced air furnace. A built-in Thermador range, a wall oven with garbage dispcisal ancl electric dishwasher offers the latest in modern convenieuces to the home owner.

The staff of the Ostling Manufacturing Company has been working on this new development for over a year and all panels, detail an<l intent are patented, but construction of these homes will be franchised in all areas, according to Mr. Strait.

Henry C. Cox informed The California Lumber Merchant representative that within the immediate future his firm plans tract construction of the new Ostling panel home and building will get underway in Orange County early this month. This

new home can now be seen at Lampson Avenue and Edith in Garden Grove. The reasonable cost of the new unit has met with ready acceptance by the prospective houe ot't,ner, according to Mr. Cox.

Al! Ponel Home Under Construction

Inlerior Ponels Being Insfolled

L. W. llocDonold Co.

U/4alPAoh -errrn lten a*d S/4r?frrn?

Rcprcscntfng

lccr Llvcl lgmbcr Co., Sontlr Fork, Collf. Douglas Fir and Redwood Dry Pondcrosa Pine

4/f4 N. Bedford Drive, Room 2OlBeverly Hills, Colifomio

Telephones: BRqdshow 2-5l0lCRestyiew 6-2414

Hordwoods!

"NOTH'NG BUI THE BESI''

Religion

They have killed in this ancient town (Jerusalem), killed until every alley was fooded with blood. Not a wall in all this maze of walls but has rung with the groans of the dying. Skulls beyond counting have been cracked on these flags; throats unnumbered have been slit in these dark doorways. They've murdered, and pillaged, and raped in this old holy town till now it is all but one Golgotha, one bloody Hill of Skulls. And if you would know why,'you need only look into the eyes of these hurring phantoms. Readily they will tell you; explicitly. Men have slaughtered and ravished in Jerusalem because they had religion. Men have gouged eyes and ripped bellies because they-believed. Believed in what? In God? Hardly. No, they have believed only in mere vocables-Yahveh, Christ, or Allah; those vocables that are the fingers wherewith men try to point to God. Strange potency, this thing we call religion. It has made man do barbarities quite beyond the reaches of credence. For it, men have done foulnesses below the foulnesses done even by beasts. Yet for it also men have done benevolences such as transcend the benevolences of angels. If men have killed and died for religion, men have also lived for it. Not merely for it, but by it. That cowering Jew slinking in the shadow of the archways sloughs pff his terror and becomes a king when he enters his synagogue. His bent shoulders straighterl his sagging knees becorne firm and the blessedness of peace lightens his eyes. That blind Arab beggar, a mere frame of bones, hung over with smelling rags, becomes a sultan when, he stands at prayer in his mosque. He stands there healed of his ailments; he becomes a changed man, with vision reaching his world to Paradise. That dark-eyed Syrian girl, poor trull whose lips have carassed the flesh of twenty races, becomes clean once more when she kneels at the feet of the virgin. Strength foods into her tortured bones, healing comes to her fesh. Strange potency, this thing we call religion. It came into man's world untold centuries ago, and it is still in man's world today. It is still there, deep and tremendous; a mighty draught for a mightier thirst, a vast richness to fill a vaster need. No matter where one turns in time or space, there seems to be also a spirit or God; wherever there is human life, there is also faith. One wonders about it. What is it, this thing we call Religion? Whence did it come? And why? And how? What was it yesterday? What is it today? And what will it become tomorrow?Lewis Browne in "This Believing World."

Robert Burns

What Raphael is to color, what Mozart is to music, that Burns is to song. With his sweet words "the mother soothes her child, the lover woos his bride,_ the soldier wins his victory." His biographer says his genius was sQ overmastering that news of Burn's arrival at the village inn drew farmers from their fields and at midnight awakened travelers, who left their beds to listen, delighted until morn.

One day this child of poverty and obscurity left his plow behind, and entering the drawing rooms of Edinburgh, met Scotland's most gifted scholars, her noblest lords and ladies. Mid these scholars, statesmen and philosophers he blazed "like a torch among the tapers" showing himself wiser than the scholars, wittier than the humorist, kinglier than the courtliest. And yet, in the very prime of his manhood, Burns lay down to die, a broken-hearted man. He had sinned much, suffered much, and being the victim of his own folly, he was also the victim of ingratitude and misfortune. Bewildered by his debts, he seems like an untamed eagle beating against bars he cannot break. The last time he lifted his pen upon the page it was not to give immortal form to some exquisite lyric he had fashioned, but to beg a friend in Edinburgh for the loan of ten pounds to save him from the terrors of a debtor's prison. By contrasts with the lot of other worthies Robert Burns seems to have been the child of good fortune. In the last analysis the blame is with the poet himself. Not want of good fortune without, but want of good guidance within, wrecked his youth. Save Saul alone, history holds no sadder tragedy than that of Burns, who sang "the short and simple annal's of the poor."-Newell

Dwight Hillis.

No Lingering

Let me live out my years in heat of blood !

Let me die drunken with the dreamer's wine !

Let me not see this soul-house built of mud

Go toppling to the dust-a broken shrine.

Let me go quickly-like a candle-light

Snuffed or,rt just at the heyday of its glow;

, Give me high noon-and let it then he night !

Thus would I go !

And grant that when I face the grisly thing, My song may trumpet down the grey perhaps;

Let me be as a tune-swept fiddle-string

That feels the master-melody and snaps !

Musicol AnywoY

..Salesman: "Did you like that cigar I gave you? Five hundred of those coupons and you get a banjo."

Clerk: "If I smoke five hundred of those, I'd need a harp."

DIRECI

Douglos Fir Ponderoso Pine Associoted Woods

Lumber

'DURO" BRoNzE

"DUROID" El".tro Galvanized

"DURALUM" Cladded Aluminum

DOUGLAS FIR I REDVYOOD r PLYWOOD

PACXFIC FIR SALES

T\TENTY-FIVE YEARS AGO TODAY

As reportad in The California Lumber Merchant February 1, 1929

The Hammond Lumber Company recently shipped 3,500,000 feet of Redwood railroad ties to Guatamala on the steamer Missoula. They lvill be used to construct a railroad in that corlntfy.

The C. D. Johnson I-umber Cornpany, of Portland, Cregon, announces that is has transferred Russell T. Gheen from their San Francisco office to Los Angeles, and Arthur Il. Griswold from l.os Angeles to San Francisco. They just traded territories.

Yurla district Hoo-Hoo staged a successful concat at Yutlla, Arizona, on Saturdal', January 26th.

Orven S. King w-as elected president of the San Diego HooHoo Club for the ensuing year. He succeedecl Fred I{. White.

Chester A. X'Iinard, Cutter Mill & Lumber Company, Sacramento, 'rvas appointed Snark of the Sacramento district.

I-. H .Eliot, Valley Lumber Company, Locli, was elected president of the Central California Lumbermen's Club.

A joint meeting of the directors of tl're California Retail Lumbermen's Association and of the Millu'ork Institute of California was held at the Hotel Californian, iu Fresno, recently, to discuss changes in the lien law.

Eddie Tiejen, Sudden the new secretary of the & Christenson l,umber ConrPanv, San Francisco Hoo-Hoo Club.

Eddie Peggs, sales mauager for W. R. Chamberlin Company, is the new president of the Douglas Fir Club, in Sau Francisco.

Announcement is made that C. Stowell Smith, San Francisco, has resigned as secretary of the California \\rhite & Sugar Pine Association. J. M. White, Long-Bell Lun.rber Company, Weecl, California, was elected presiclent'of the association, and Bernard Scott was natned acting secretary succeeding \{r. Smith.

"For over 42 years we have been furnishing custom mude VENEERED DOORS, SIAB DOORS, PANET DOORS ond STORE DOORS-ony size, thickness or detsil-to the Retoil lumber Deolers of Southern Cslifornio exclusively. The mony items we furnish ote cuslomer pleosers -ond mighty profitcble ro hondle, too.,,

How to Sprecld rhe News for More Scrles

(To help dealers do a better job zuith their direct mail program., Insulite recently prepared a series of attention-gettitr,g direct mail folders. Tkese are selxt out in a portfolio along wi'th some ideas on hozu a d,ealer can get .the most from his direct mail adaertising. The following article by G. F. (Gerry) Hoppe, Insulite Sales Promotion Manager, is a surnary of these id'eas.)

Want more business ? Then let lJncle Sam's postmen make sales calls for you !

Dealers who want to deliver sales messages to prospects effectively and at low cost are finding direct mail advertising made-to-order for them.

llere's what direct mail advertising can accomplish for the building materials dealer:

x It can locate new prospects, cover a large area and rnake hundreds of times the number of calls a dealer or his salesmen can make personally. Response is, naturally, from people who are good prospects.

* Direct mail can keep dealers in touch with old customerspeople who have bought from them before and are their best prospects. They can advise these people of new services, such as special offers, new products and announcements.

x D'ealers can promote extra business during slack seasons with direct mail advertising. This is not only the time when they want and need additional business, but also when they can keep offrce help busy typing and sending out direct mail material.

Is direct mail read-does it increase sales ? Here's what dealers who have put direct mail to work for them have to say about the plan offered by Insulite:

Fred L. Watkins, Jr., president of the F. L. Watkins Co., Seat Pleasant, Maryland, says: "Last fall, when business was not too good in our area, we sent out four Insuliie 'how-to-do-it' folders. We realized an 18 per cent increase in September business and a 31 per cent increase in October lusiness (both months compared to the preceding year)."

In Arlington, Virginia, William Ames, Jr., of Murphy & Ames, reported, "We received 850 inquires within eight days from the time we made our Insulite mailing. Had to order 200 more basement folders to meet the 'do-it-yourself' demand !"

Al Mansfield of Universal Supply Co., Santa Cruz, Cali' fornia, comments: "The Insulite direct mail plan doubled our fiber board sales in the last 12 months. 'Do-it-yourself' sales are especially profitable for us."

"Inquires from our Insulite direct mail program brought us $1,200 worth of extra sales," says Abner T. Mitchell of the J. E. Mitchell Co., Glenoiden, Pennsylvania, "and it cost about $25 to get this business."

Those are just a few of the many dealers from coast-tocoast who have added business with direct mail advertising.

Plan Your Obiectizte

As in any advertising program, a dealer must first determine what he wishes to do-in other words, plan his objective. 'fhe most obvious objective is more sales, but there are many other reasons for advertising.

A dealer may want to build good will with old customers, feel out a new territory, offer a new service. Does he want to get sales by mail, get additional store traffic, push a seasonal line of goods; whatever it is, he must be sure that he knows what he is trying to do.

In addition, the direct mail message must promise a benefit, showing the reader how he can do such things as save money, buy better, get greater comfort or protect his health and his family's. The message must appeal to the reader's personal interests-then tell him how the dealer can help him, and prove it. The primary purpose of a mailing is to get the prospect to do some specific thing-usually to send in a reply'card, to phone or to come in and see the dealer. The closing of the message should be specific and to the point. Ask the prospect to do something-and do it now !

(Continued on Page 48)

Al Monsfield

G. F. (Gerry) Hopc

lloin Oftlco ond yord

9th Avenue Pier

PecrFtc FoREsT PnoDucrs, lNc.

\THOLESALE LUMBER

Douglas Fir - Redwood - Ponderosa and Sugat Pine

Ooklond, Colif. 6th

Triftnookr &986&7

leletype OA 216

Pacific Electlic Bldg. & Main Slreets, los Angeles 14 fUcker 1232-1233

Bronch Ofice qnd Yqrd

Gqlifornia Ave. ot So. 4rh 5f. Fresno, Colif.

Phone t|-.5234

Buying Offices: Eureko, Colifornio; Eugene, snd Grqnts Poss, Oregon

HARDWOOD DOORS

To Architecl's Specificotions

Flush Doors

X-Roy Leod lined Doors

Grounded Doors

Stondord Ponel Doors

Audirorium Doors

Riverbonk Sound Insulqfing Doors

Custom Monufoctured By

TIARDWOOD PRODUCTS CORPORATIOil

NEENAH WIgCONSIN

Represented in Southern Colifornio

By JOHN EETLS

EXCELLENT SOURCES OF SUPPLY!

Ponderoso Pine

Pine Mouldings

Sugor Pine

Douglos Fir White Fir

Studs lncense Cedor

Speciolizing in Direcl Mill Shipmenls

Vio Rqil - Truck & Troiler

MIDDLETON & BEIRNE LUMBER CO.

Wholesale Lumber Distribufion

Lyle lt Brewsler

Monoge: Southern Coliforniq Solas Oftce

127 Eoxl Dyer Rocd, Sonlo Ano, Colifornio

Phonc: Klmberly 24717

TWX Sqnto Ano 7135

Generol Ofices fhomos "Tom" Rollinson

1024 Tehomo Strcet, l/lcncacr

p. O. Box 734 Bcy Areo Sqlcr Oftce

Reddinq, Californio l2O4 Burlingome Avc. Burlingamc, Californio

Phone: 2940 phonei Dlomond 3-g1g7

TWX nG 49 fWX San Motoo 33

ROY FOREST PRODUCTS CO.

LUMBER \THOLESALE ONLY

6310 VAN NUYS BLVD., VAN NUYS, CALIF., STate 5-1141 TELETYPE VN ZSEO Slate 0-601r

Specializing in Truck and Trailer Shipments From Oregon and Nortfiern California

How To Spreod the News for More Soles!

(Continued from Page 46)

Follow Through for Sales

The mere mailing of a direct mail piece isn't enough. The dealer and his salesman must follow through to capitalize on the interest created by the mailing. Here's how:

Say the mailing was an attention-getting folder on making a playroom out of a gloomy, dark basement. 'fhe prospect gets interested and stops by. Now it's up to the dealer. His sales force should be well informed as to the mailing program, so they can do a selling job on prospects. He should show the prospect pictures in manufacturers' literature, take him into the idea room-or the dealer's room where interior finish materials are shown in use; show actual samples of products and tell the prospect how easy they are to apply.

lf the prospect calls for more information, the dealer can send a salesman out as soon as possible, complete with samples, literature, cost facts and financing. If he hasn't a salesman to send, phone the information ancl invite the prospect to come in.

If the sale isn't made after the first interview-follow up later !

In other words, direct mail advertising will help you get more prospects in the shortest possible time-but landing them is up to the dealer.

The Maili.ng List

Planning a dealer direct mail program hinges on the mailing list available. Perhaps the dealer has logical areas and lists for specific mailing pieces. For example: In an area where homes were largely constructed without a garage, send out a garage "do-it-yourself" folder. As long as the dealer is on the right target, he can hit with a'specific mailing.

For a general list, such as dealer customer list or regular mailing list, he can send out a general mailing piece-one that covers a variety of "do-it-yourself" subjects. Offer the benefits of increased living space, then offer the specific help. A dealer can tell the reader he can get the specific help free, just by asking for it.

A good axiom to remember in direct mail advertising is: "Don't waste your money on shotgun coverage-use a rifle instead." The success of a dealer direct mail program is based on obtaining qualified leads at a low cost. This, in turn, depends upon the quality of the mailing list.

D-M Help Is Available

Many manufacturers offer dealer direct mail help-folders,

Locqle new prospecls

booklets, literature, envelope stuffers and other sales promotional pieces. Insulite, for example, offers a comprehensive "do-it-yourself" direct mail program. This dealer service was a part of the overall direct mail advertising progratr that won Insulite the Direct Advertising Association'5 "Best of Industry" award for 1953 (industrial building material classification ).

The Insulite dealer D-M Sales Plan, a portfolio chuck-full of colorful "do-it-yourself" folders, can be the backbone of a dealer's direct mail program. It contains material with specialized appeals-basement, attic, extra room and garage expansion-and a general folder that will create interest in home remodeling. Direct mail is a big and important advertising, medium that building materials dealers will not want to overlook when planning their advertising program. Wise use of direct mail can increase business !

Don't expect that one rnailing will do the job-use a planned series of mailings. Remember that repetition, in direct mail as in any other type of advertising is the necessary element for

Gridley Lumber Yqrd Sold

The Collins Pine Lumber Company, Chester, California, has purchased the Linn Lumber Company yard at Gridley, California. R. A. and Dyer Linn were the owners, and they recently improved the property by installing new offices and display fooms.

New Gong tnill

Glen Koennecke is constructing a Swedish gang sawmill near North Plains, Oregon, to cut from 75 to 100 thousand feet a day. It will be in operation by early spring

LOS.CAl TUTIBER CO.

lhc Originol crystol-cleoi Spor finirh for blond woods, whirc pinc, knony pine, redvood ond all hord woods. Usc on Coors, doorr, bqrr, ltstion wogons, linoleum.

rA[E FRtEilllS illfiE ]r0ltEl

witlr secu rity "RoY AL DUTCH" Products

Monufoclurcrs of highorl grode pointr, enomels, varnirhes. rcdwood f,nirhc:, roof cootings, rubbcrizcd f,at woll points; olro olkyd-bcsc housc pcintr, eot enomels trnd vornirhec. Wholesolg only.

SECURITY ROYAL DUTCH PAINT IYIFO. CO. 162l No. Indionq Street, Los Angeles 63

lefephone: ANgelus l-0358

KltN DRYING and ST0RAGE

4251 Sheilo 5r., Los Angeler, Colif. Telephone ANgelus 3-5273

We ossure our cuslomers poinstoking ond coreful hondling ond drying of their lumber.

Dee Essley, Presidenl

Mqrsholl Edwords, Superintendent Telephone 3:16l I

GEORGE CLOUGH tU

MB

A N D ER

No moller how hord you lry, you lust con'l gel squore Pegs in round holes. By lhe sqme loken, it's impossible to get QUAIITY lumber from "iusl ony old source."

When you wqnt GOOD lumber, ol the FAIREST price, delivered WHEN you wonl il, lhen you SHOUTD get in touch with us.

Yeors of experience in the lumber business hos tought us mony things. We hqve found thot stondords of QUALITY, SERVICE qnd DEPENDABIIITY ore lruty importonl. Reloilers ore bonking more ond more on squore deol lumber Policies from the wholesoler. A reputotion isn't mode over night ond we know thot the repulolion we desire will toke yeors of seryice lo ocquire. We're so proud of our 1953 efiorf, we qim lo hong on lo it in 1954 qnd see lhol more qnd more deqlers become ocquoinled with our Performonce.

DOUGLAS FIR PLANK ond

Tttl^BERS, .REDWOOD, SHINGIES, PONDEROSA PINE' BOARDS, qnd DIMENSIONmixed cqls or stroight-no motler whol Your requiremenls mighr be-iust diol

DUNKIRK 2-2214 qnd see lhot we "proclice whol we preoch."

Pqint Your Own Woll Paper

Cleveland-A new material and a new technique being introduced by Sherwin-Williams Co. will enable any amateur decorator to paint his own "wallpaper."

The big paint company calls the new product "Applikay." It's a new type of translucent paint with a special chemical affinity for the company's latex-based "Super Kem-Tone." It gets applied with one or more special rollers, which come in five basic patterns, to create thousands of wall designs. It must be applied over a Super Kem-Tone base, but company officials insist that most amateurs could design-paint an average-sized room in an hour.

Applikay's formula is patented, and the company won't reveal its ingredients, except to say that some of them were "laboratory curiosities as short a time as ayeat ago."

Says Arthur H. Burt, vice president in charge of sales: "This is the most fabulous thing that's ever happened to us. Ifven before the announcement and with no advertising of any kind, orders have already gone to several million dollars."

Tree Fqrmers To Meet in 9.F.

At the recent convention in Seattle of the Western Forestry and Conservation Association it was decided to hold the 1954 meeting at the Fairmount Hotel, in San Francisco. The date will be set later.

Los Angeles Hoo-Hoo Club Will Hold Dinner Dqnce FebruorY 19

John Lipani, president of Los Angeles Hoo-Hoo Club No. 2, announced last week all plans had been completed for the annual dinner dance to be held on the evening of February l9 in the beautiful Blossom Room of the Hollyrvood Rooseveit Hotel.

Cocktail hour will get underway at 7:09 p.m. with entertainment by the Glee Gates Trio. They will also furnish dance music prior to the dinner hour, which has been set for 8:30 p.m. sharp.

A full evening of entertainment has been schedulecl with dancing from 9:00 p.m. until 2:00 a.m. Door prizes for the laclies, special vaudeville acts and a full evening of goodfellowship will be enjoyed by those members who are fortunate enough to secure reservations, continuecl Mr. Lipani. One of the most popular dance bands in the Southlancl has been engaged for this private party, Hal Sandak, and his seven piece orchestra.

All members are urged to make reservations early by calling DUnkirk 2-7942.

On Round The World Cruise

Russell Mullin, of the Burbank Lumber Company, Ilurbank, California, ancl 1\{rs. Mullin are on a five months' roundthe-world-cruise via the American President lines S. S. Presirlent Monroe. Following Christmas, which was spent ir.r Honolulu, they embarked for Japan, China, Philippines thence on to Penang, India, Egypt and Europe. They expect to rettlrn to Southern California the latter part of April.

7221 E. Fireslone Blvd., Downey, Coliforniq

TOPAZ 9-7614

TOPAZ 9-7712

John L. Aram, manager of the Boise-Payette Lurnber Company, Boise, Idaho, is president of the association, and Emmit Ashton, woods manager for the Biles - Coleman Lumber Company, Omak, Washington, is vice president.

393,564 Fqrmers See This Ad Eqch Month

Advertised Products sell better, qnd Windeler odvertises Redwood Tonks. You find this Windeler odvertising in the Coliforniq Former, Coliforniq Form Bureou Monthly, Oregon Former, Woshing- lon Former, ldoho Former, ond ihe Utqh Former. Our responses tell us formers ore inferested. You con sell Windeler wood storoge ond wotering fonks.

White Brothers Expond lnto rhe t'Do-lt-Yourself n' Field

Recognizing the growing momentum of the "Do-It-Yourself" trend, White llrothers, located at 2150 Oakdale Ave., San Francisco, and at 500 High St., Oakland, recently announced that they now manufacture "Do-It-Yourself" cofree table kits. Each kit contains a top of fine hardwood with mitered matching mouldings, mitered parts for the legs, with forming blocks, glue, nails and screws. The only tools required, are a hammer, nail set and a screw driver. The coffee tables can be easily and economically assembled at home, and when completed, make a beautiful addition to any living room. Prices are as follows: Oak, Birch or Philippine Mahogany kits, $19.95; Walnut kit, $22.95. White Brothers also offers the same kits with four cold rolled steel legs substituted for the hardwood legs. Prices of the coffee table kits with metal legs are as follows: Oak, Birch or Philippine Mahogany kits, $15.95 ; Mlalnut kit, $17.95. White Brothers intend, as time goes on, to furnish parts for other pieces of furniture and eventually to be able to offer all types of kits in a variety of fine hardwoods. The prices quoted above are retail.

In keeping with the recent "Do-It-Yourself" trend, White lJrothers now feature a compelte line of "Wybro" solid tongue ancl groove wall paneling. This material is manufactured in fu" thickness with V edges and is available in either a 5" or 7" face, or a combination of both. The back has been rabbetted, so the paneling will lay flat, and the lengths are predominantly 8' and 9' in order to present a minimum amount

Loguno Beqch Yqrds Consolidote

A merger has been affected between the Ward and Harrington I-umber Company and Public Mill and Lumber Company, both operators of retail yards in Laguna Beach, California, the combined business continuing under the Ward and Harrington name.

For the time being they will operate through both olhces.

Fred Case manager of the Ward and Harrington operations since 1945 is manager of the combined operation, and Les Steffensen, owner of Public Mill and Lumber Company, continues in charge of sales for the combine.

Announcement \ /as made that both concerns have been limited for want of space, and that their combination will permit expansion to suit the needs of the locality. Nlr. Steffensen

Ook, Birch, Brczilion Porono ond Philippinc Alohogony.

of waste. Other lengths, however, are available for higher ceilinged rooms. This fine paneling is available in Oak, Birch, Brazilian Parana and Philippine Mahogany.

has lived in Laguna Beach for twenty years, and Nlr. Case for thirty-three years. The two locations affected are 630 South Broadway. and 860 South Coast Boulevard.

Grqlon & Knighr

Graton & Knight Company, Worchester, I{ass., has appointed James Hawkesworth manager of its district sales office. at San Francisco.

Moore Gqs Kiln At Corvollis

The Corvallis Plywood Company, Corvallis, Oregon, has recently installed a new Moore propane gas-fired dry kiln. It dries green veneer in from 3 to 15 minutes, and lvill dry about 30 million feet monthly.

Hcrc ir Whitc Brolh.E, "Do-lt-Yourcelf" cofiec roble kir, bcforo and oflcr orcmbly. Pcrtly showing ro rhc lefi, is onc of rhc kit with melol legr. In lh. top contGT of the dirploy, orc samplcr of rhe "Wybro" solid tongue and groovc wcll poncling. Panoling ir ovoilablc in

Oli;tuaaaet

Williqm Edwqrd Cooper

William Edward Cooper, of Los Angeles, an honored and distinguished mernber of the lumber fraternity of this city since 1920, died at his home in Flintridge, January 12, 1954, after a brief illness. Funeral services were held on January 14 in the Chapel of Turner, Stevens & F-Sgleston, South Pasadena, and interment took place that day in Mountain View Cemetery, Rev. Bob Shuler, Jr., officiating.

Mr. Cooper was born on a farrn near Madison, \\risconsin, on X{ay 13, 1873, and began his business career in the lumber business at Merrirnac, Wisconsin in 1893, when his fatl.rer took him into his lnmber business as a partner, the fim.r being NI. M. Cooper & Son. The following year he bought out his father, and became sole owner of the business. Thus began an impressive series of business .succe3ses of various kinds.

In 1896 he establishecl a branch yar<l at Dane, Wisconsin, and ir"r 1900 he becarne associated with T. J. Hughes of Wales, Wiscor-rsin, and opened a lurnber yard at that place. In 1902 he purchased yards at Dousman and Nashotah, Wisconsin, and about tl-rat tirne he and F. W. Graves organized the Cooper and Graves Lumber Company with yards in Northern \\'isconsin and N{ichigan.

Tlvo years later, leaving the Merrimac yarcl under the supervision of his brother, the late Franli A. Cooper, l.re rnoved to X{ilwaukee and engaged in the wholesale lun-rber business.

\Ir. Cooper ancl Mr. Hughes also became interested in land ancl real estate and in 1910 ancl 1911 established the CooperHughes Investment Company ancl the Cooper-Hughes Land ct Lumber Company lvhich corporatious still maintain lal'ge holdings in the vicinity of Great Falls, Montana.

During these years in Wisconsin, Mr. Cooper becatnc ow'ner or co-owrler of many retail lur.r.rber 1'ards; alnonfl them the Cooper & Utter Lurnber Con.rpar.ry with yarcls at Nashotah and llertor.r, the Delafield Ltturber & Fuel Cion-rpanv :tt Delafieltl, anrl thc \licldleton Lurnber Company at Miclcllcton. 'fhese yar<[s lrre norv uncler thc supervisiolt of L. E. Utter r,r,'ith the cxception of thc lIi<1<llctorr 1'artl rvltich is ttrt<ler the <lirection of A. C. Utter.

ln 1912 llr. Cooper :rntl his fatnily tnovecl frrtnr Xlilu'aultee to Llalifornia.,\t that tinie he u':ts financialll, interested in fourteen corprlrations atrcl paltnerships, rvhich he had organized.

In 1920, in company with his son Charles M. Cooper, he organized the W. E. Cooper Lumber Company in Los Angeles, which concern has played a prominent part in the lumber life of the area ever since.

In 1946 Mr. Cooper developed a heart condition, since rvhich time Charles M. Cooper has lleen in entire charge of the Cooper lurnber operations in l.os Angeles. He has with him his t$'o sons, James, u'ho has been active in the wholesale department for the past four years, and William G. Cooper, u,ho recently joined thern.

The business includes two lumber yards, one wholesale and the other retail, the first locatecl at 4848 West Pico Boulevard, and the other two blocks away on the same side of the street at 4650.

The late W. E. Cooper was a Mason, and one of the first 20 members of the Jonathan Club, in Los Angeles. He lived ior 40 years in the San Marino and South Pasadena area, maintained a home in Santa Barbara, and spent much tirne in recent years grorving rare florvers in his gardens.

He is survived by his rvidou', Mrs. Opal Han<lrich C.roper, a son Charles M. Cooper, t\\'o daughters, N[rs. George Bradford, of Bakersfield, and Mrs. Robert Garrison of Glendora, California, as u'ell as seven grandchildren ancl three greatgrandchildren.

Wqlter George Brix

Walter G. Brix died sudderrly in Renborv, California, January 8, at ths age of 53. \tr Brix.'ivas a native of Astoria, Oregon, and rvas president of Walter G. Brix, Inc., Briceland, California. Prior to forming the \\ralter G' Brix, Inc. firm, \Ir. Brix has spent a long career in logging operations in \\'restern \\rashington.

He is survived by his wife, Mrs. N{arie E. Brix; trvo daughters, N{rs. Enid \\rakefield of Rriceland ancl Mrs' Kathleen Kirbach rif Seattle, Washington; trvo brothers, H. H. Brix of Los Angeles, and E. A. Brix of San Carlos, California; trvo sisters, Mrs. Helen Dunbar of Boulder, Colorado, and Mrs. Ann Hauschildp of Portland, Oregoir, and four grandchildren.

Services rvere held by tlte Nfasonic Lodge of Garberville, at Cooper's Nfortuary, Eureka, California, January 12.

Pqul B. Kelly

l'aul B. Kelly, president of the Kellv Developmcnt Co. and on'ner of the Kelly Lunr'ber Co., Santa Ros:r, died suddenll' I)ecember 30, in Prineville, Oregon, l'here he had gone for the Christmas Holirlays. He n':ts (r.5.

Mr. Kelly formerly had been in the lumlter bttsilress irr the Northu,est and about four years ago establishcd the Kelly I-uml>er Company at Santa Rosa. I-ast fall, he {ormccl the Kelly Development Company. u'hich is building a lcigging road South of Cloverdale to develop timlrcr tracts near the citv. The 2.5-mile ro:rd is nou' one-half comitletetl and is under contract bv Hulbert and Nluffly of Cloverclalc.

Surviving are his s'ife, :r claughter, X{rs. N'[ilttxt ZelI of Portlancl, Oregon, and trvo grandchildren. Emilv arrd t\lcxancler Zell, both of Portlancl.

N{r. Ke1lv \\'its a natir-e of Seattle aucl a \\'-orl<1 \Var I veteran. F'ttneral services \\'ere held Januarv 2, at St' Anclreu.s Episcopal Cl"rurch, Prineville, Oregolr.

Representing on a wholesale, direct mill shipment basis some of the older and better Fir and Pine manufacturers in Oregon and.Northern California GREEN OR DRY

ROUGH OR SURFACED

By rail or truck

[orest Products $ales Conpilny

Joseph l. Steel

Joseph I. Steel, president of the Moore Dry Kiln Company of Oregon, died in Portland on December 27.,He was elected to the presidency of the company in May, 1953, suceeding Forrest Cobb, who died March 19, 1953. A memorial card from Charles J. Williams, chairman of the board, and associates, announced the death of Mr. Steel "with profound sorrow.', Mr. Steel joined the Moore organizati,on in 1922.

Riverside County Fqir qnd Dqte Festivql Opens Feb. l7

Indio, Jan. 13-A record number of exhibits to exceecl last year's 3,876 are expected for the 1954 Riverside County Fair & National Date F'estival to open here Feb. i7, fo, a si*-day run through Washington's Birthday, Feb. 22.

Feature displays of American dates and desert citrus, as lvell as community county and farm organization exhibits, are ex_ pected to be more elaborate than in previous years, said F-air Manager Bob Fullenwiden.

Due to early demands for commercial ancl industrial exhibit space, Manager Stewart yost of this department is urging ex_ hibitors to contact him immediately at the Indio fairgrounds for reservations. Nlost of these exhibits will be housed in the huge, modern Commercial Bazaar builcling of Moorish design aircl under a big-top tent covering 12,800 square feet of flooi space. Outdoor space will be available for concessions.

This year, added features to the comrnercial exhibit depart_ ment will be the auto show, farm implement show, trailer coach and sportsrnan show, a huge military exhibit, and a safety exhibit to be put in by the California State Highway patroi, along with other special and new displays.

Csloverqs Holds Four.Doy Sqles Meeting

All sales records were broken during 1953, Calaveras Cer,rent Company executives announced at a four-day conference of the company's sales personnel held at the company's plant in San Andreas.

Vice Presindent and General Sales Manager Mel J. London, who presided, predicted another large volume year during 1954. He said the company is starting the year with a sizeable backlog of orders. Among the large projects currently in progress or soon to begin are Folsom Dam, Lookout Point Dam and the Waldo Tunnel Project on Highway 101.

It was annodnced at the meeting that Execut?.ie Vice President H. C. "Pat" Maginn is leaving his Calaveras post in order to devote full time to his new position as president of Blair Holdings Corporation. Maginn will continue as director of Calaveras.

President William Wallace Mein, Jr., pointed out that the company has produced $61,000,000 worth of cement during its lifetime-three times the dollar output of the famous Utica Gold Mine at Angels Camp, a top producer of California's historic Mother Lode.

During the four-day sales meeting, the Calaveras field men were given an intensive training course in cement technology by Plant Manager Grant N{etzger and members of his staff.

In the fourth year of the S-year control program for the spruce budworm epidemic in Oregon, a total of 3,161,114 acres have been treated with DDT solution sprayed by planes flying at heights betrueen 100 and 250 feet above treetops.

AR,cATA REDWOOD G0.

ARCATA, CAIJF. ***

PRECISION BAI{D SAWN

LUMBEN CUT FROM OtD

GROWTH HT'MBOI.DT

REDWOOD TIMBF;R ***

sAI-Es oFFICES

Arcctc Lumber Sales Co. Southem Ccrlilornic l. l. Bea 5410 Wilshire Blvd., t. A. 36 WYoming ll09 420 Mcrket St. Scsr Frcnrcisco YIJkon 6-2067

Associoted Mills Monufocture Hordwood Foced PlYwood

Production of hardwood faced plywood has been announced by Associated Plywood Mills, Inc', Eugene, Oregon' The new department is established at the Associated plant at Willamina, Oregon. Manufacture of hardwood faced panels follows a long period of research and experimental work, and the installation of special machinerY.

Quolity control session on hordwood foced pcncls of Birch ond Philippine Mohogcny ot Associoled Plywood lrtills, Inc', Willomino' Oregon. Verner Brondl, plont mcnoger, dis' cusrer production with members of the Associotad hqrdwood foced ponel deporlmenl'

Accorcling to Verner Brandt, Associatecl manager at Willamina, the company is producirrg solid core panels faced with veneers of Birch and Philippine Nfal-rogany, in sizes up to antl including 4' x 8' and in r/4" and /4" thickness'

The'f" (3 ply) panels are used in home and office building and modern ization ; %" (7 ply ) panels are employecl extensively in the manufacture of cupboard cloors, radio and television cabinets, and other types of wood work.

Stocks are available at Associated warehouses located in San Francisco, Dallas, Houston, St. Louis, Charlotte, N' C', Greenville, S. C., and various jobbers throughout the country'

Red Cedcrr Shingles

FROM SKAGIT COUNTY' WASHINGTON-IHE HEART OF THE RED CEDAR SHAKE INDUSTRY

Heovy SPlil Resown Roof Shqkes

Tdper SPlir Roof Shokes

o Rustic Hand Split Cedqr Fencing

ITTffTEDIAIE DEIIVEN,Y ! Inqui:ies Invited

Construction Acriviry Sets New Record in 1953

Expenditures for new construction put in place totalled $34.8 billion in 1953, according to preliminary estimates of the U. S. Department of Labor and the U. S. Department of Commerce. This represents the highest volume recorded in the 39 years for which these data are available. The year was marked by a continued increase in most types of construction that had been retarded earlier because of war and defense needs.

Private construction was up 8 per cent from 1952 to $23.6 billion in 1953, and public outlays rose 4 per cent to g11.2 billion. New records were established in 1953 for private spending on commercial, religious, educational, and public-utility construction, and for public outlays on schools and highways.

The year 1953 was at peak in terms of physical volume also (expenditures adjusted for price changes), with an inclicated gain of almost 5 per cent frcm 1952.

Federal funds expended for new construction in 1953 amounted to almost a seventh of total outlays (private and public) for new work done during the year-about the sarne proportion as in 1952.

Private spending for residential building rose 7 per cent from 1952 to almost 912 billion in 1953, and for the eighth consecutive year exceeded total expenditures for all public construction activity. Commercial building, freed from the materials and credit lirnitations of prior years, soared to $1,8 billion in 1953-up 58 per cent from 1952. Religious building and private school construction, each of which had slumped to annual expenditures ranging from only $6 million to $31 million in the war years, rose about a fifth from 1952 to peak levels of $474 million and 9425 million, respectively, in 1953. Spending on social and recreational building gained by 30 per cent last year thus reversing the sharp downtrend that occurred in this work during 7950-52.

The only types of private work to show a 1952-53 decline were industrial plant (down slightly to 92.2 billion), farm

construction, and hospital building. The latter two categories have been declining from the peak levels of 1951.

The 1952-53 rise in public construction expenditures mostly reflected gains in highrvajrs, schools, Federal industrial plant, and sewer and water construction. Over a fourth ($3.2 billion) of total public construction expenditures in 1953 went for new highways. Public-school construction rose alrrost B per cent from 1952 to $1.7 billion in 1953, compared with a wartime low of $41 million in 1944. In contrast, public outlays of 91.7 bilIion for industrial plant, up slightly from 1952, amounted to just about half such outlays as peak expansion during World War II. Military and naval construction held at about the same level as in 1952, but public spending for housing was 15 per cent lower in 1953, and for new hospitals 27 per cent lo',ver.

The usual decline in construction activity in the closing months of the year was no more than seasonal in 1953, as most types of construction remained strong. December expenditures, totaling almost $2.7 billion, were down 11 per cent from November, but were 4 per cent above the December, 1952 total.

Nqmed Chief of Division of Personnel For Forest Service

Bernard A. Anderson, Assistant Regional Forester in charge of personnel for the Pacific Northr.vest Region of the Forest Service since 1951 has been named Chief of the Division of Personnel Management'in Washington, Richa:d E. McArdle, Chief of the Forest Service in the U. S. Department of Agricultu're. announced.

He succeeds H. f)ean Cochran, rvho has been named Regional Forester for the North Central Region. I!Ir. Anderson's promotion will be effective January 17.

Before taking over personnel work in Oregon and Washington, Mr. Anderson \\'as administrative officer in Portland, Ore., representing the Forest Service, and serving as alternate to the Department of Agriculture's representative, on the interagency committee for agriculture and conservation in the Northrvest.

J(lE TARIIY Tfiffii*

I hove iust completed my ftrst full yeor in business for myself, ond wonl to thqnk my good friends for neorly $7OO,OOO of business they gove me. I hope t deserve such conftdence.

IiILLS: Pleose nqfiss- | need o good STUD ,ylill rhot cqn deliver to 5o. Colif. by truck qnd troiler. Also one for dimension qnd boqrds.

Phone: WEb:ter 3.Oi!27

Add.: loit 3. tonsfield

P.O. Box 1596 lor Angeles 36, Colif.

412

COilIFER 1UMBER SA1E3

DRIII FLAMDR

WHOLESALE LUMBER

Eedwood-IDouglas tr.ir Ponderosa Pine

733 'V/est Fourteenth Street

Long Beach, California

Phone Long Beach 6-5237

Teletype LB 88-029

Direct Mill Shipments

U/4olzac,lp aad I oltltiq

Sinac 1888

700 6th Ave.

Ooklond 4, Colif.

Glsncourt l-6861

Los Angeles 14, Cclif.

TRinity 0374

Peana,ah

Dave Davis, Simpson Logging Co., San Francisco, NIrs. Davis, and their son. Donaltl, spent the last tlvo rveeks t,f Deceml>er vacationing in Mexico. They spent Christmas at Taxco and celebrated tlte New Year at Acapulco. Thcy traveled both u'ays by plar-re and l)ave u'as back at Silnpson's San Francisco office January 'l-sporting ir great tart too.

Hac Collins, Tn'in-City Lumber Company, Sarr Francisco, recently left on a comltined bnsiness-vacation trip. He r"'ill call on accounts through the Sottthn'est, enrling ttp at Nerv Orleans about February 1. He then plans to take a Caribbean cruise and visit parts of South Americzr, and u'i1l return to San Francisco the latter pzrrt of Februarl-.

Joe Terrell, president Lerrett Lumller Con.rpany, has established headquarters for his firm at the A. K. \Vilson concentration vards in Coruptou, California. Complete custom milling and kiln drying is avail:rble in conuectiorr n'ith the rvholesale distribution of Recls'ood.

Peery Brothers, rvholesale lumber concern of Los Angeles, has leased yard space from Dant & Russell Sales Company in tl-re central manufacturing district. The preselt adclress of Peerv Brothers is 4484 East 26th Street.

C. E. "Charlie" Strait, vice-president, Ostling Nlanufacturing Company, El Monte, California, spent t\vo rveeks during lanuary calling on mills in Northern California. He also visited door manufacturers in San Francisco and the Bay Area prior to his return to Southern California.

Jim Barron, general manager Sand Door & Plywood Company, Los Angeles, covered Northern and Southern California last month calling on dealers enrdute through the San Joaquin Valley to Sacratnento and south to San Diego and the Imperial Vallel'.

Tom Philips, Larvrence-Philips Lurnber Company of Beverly Hills, California, and his family, spent two rveeks last month at the company mills in Scotia, California.

VARDEN LUMBER COMPANY

lfuld D. ?/,ihe

Stan Preble, general sales manager, Walter G. Brix, Inc., with lumber mills in Briceland, California, \\ras a recert visitor in Southern California. During his stay in Los Angeles he called on the trade with Harry White and Sterling Wolfe, of the llarry H. White Wholesale Lumber Company, sales represenative for the Brix organization in the south. Enroute home Mr. Preble spent several days rn San Francisco and the Bav area.

Mercedes Estrada, secretary to Charles Kendall, Kendall Wholesale Lumber Distributor, Los Angeles, became engaged to marry Raul Arredondo, Southern California engineer and member of a prominent early California family. The wedding will take place early this spring in Los Angeles.

W. C. Nelson, general sales manager lJnderrvood Veneer C'ompany, Wausau, Wisconsin, was a recent visitor in Southern California calling on jobbers -and wholesalers with John Eells, Southern California representative of the manufacturing concern.

Dee Essley r,vas co-host with George Ryness and Harry Whittaker to the Terrible Trventy u'arriors January Zl at Hacienda Country Club, LaHabra, California. Dee norv uses an "Electric Cadillac" to negotiate the hills at his home club. He declared it was either purchase the porver driven car or find a mountain goat.

Bob Bufkin, his son ancl wife, were recent visitors in Alhambra, California. They spent the first trn,o rveeks of January with Don Bufkin, Hobbs-\\rall Southern California representative. Bob is in the lumber business in Northern California.

Sqcrqmento Hoo-Hoo Club Holds Jonuory Meeting

The Sacramento Hoo-Hoo Club held its first meeting for the new year at the Old Tavern, January 20, starting time 6.29. The host for the meeting was the Gordon-MacBeath Hardwood Company of Oakland.

The next big event for the Sacramento Club will be a golf tournament and concat, scheduled for mid-Mav.

3845 FUITON 5T. r SKyline 2-1184 SAN FRANCISCO t8, CAUF.

CATIFORNIA BUITDING

PER.TIITS FOR, DECEINBER, CITY

JAMES L. HALL CO.

PHONE: SUtter l-752(' lo42 Mltls BUID|NG, SAN FRANCTSCO 4, CAuF. .- TWX S.F. g64 trADlult, BIEACHER ond ourDooR sEArtNo, HEAVY GoNStRucnor t AriRtArs, pot:s, TtEs, pAttETs. posrs, p1.tNc PORI OnFOtD CEDAR (Whirc Codcr or lcwron Cyprors)_AtASKA (ycllow) CEDAR_DOUGLAS Ftt rED CEDAI-TEDWOOD (SPIIT T SCWN)-SIIXA SPTUCE-WESTERN HEMIOCK_SUGAR PINE-PONDENOSA PINE

Normqn Dqvidson Esfqblishes New Compony

Norman Davidson, former president of Davidson plywood and Lumber Company of Los Angeles, has opened offices in the Statler Center for his new firm, the pacific \\'oocl products Company, and u'ill engage in the importation of Foreign plywoods and \/eneers.

"The Pacific Wood Products Company has been established for the express purpose to furnish imported and domestic plywoods and lumber to wholesale organizations ancl clistributors in the \\'restern States and will be operated on a cargo and direct shipment basis," said Nf r. Davidson. The companv also expects to handle domestic plywoods and lurnber as it presently represents mills in the Pacific Northwest for this purpose.

XIarch lst IIr. Davidson u.ill leave for an extensive survey trip to the Orient and will open procurement offices in Osaka, Japan and Manila, Philippine Islands. He expects to return during June to Los Angeles before making a European trip later in the summer. His firrn will handle both Criental an<l European plyrvoocls and veneers for the west coast trade.

During his absence the Los Angeles office will be handled by Hilda Adkins, well known in Southern California, Washington and Oregon lumber circles.

Weyerhoeuser Hordboqrds Introduced

(Continued from page 38)

ment, mirror backs, furniture panels, drarver bottoms, slid_ ing cabinet doors, display racks, core materials for veneers and metals and plastics, perforated board, ply.rvood-andhardboard combinations called "Plyron," die-cut boarcls, template boards, interior dry-wall panels, tiling, millrvork items, toys, novelties, containers, u'indorv valances, home radiator covers, n'indol' seats. card table tops, bed headboards, rvaste-baskets, door panels, and many others.

The regular types of Weyerhaeuser hardboard are being made in four thicknesses : 1/l0th-inch 1/8th-inch, 3/1(iinch, and l/4th-inch. The board intended for floor underlayment rvill be 7/32nds of an inch thick. Tailored boarrls can be made in varying thicknesses, densities ,and types. Panel sizes for all types and thicknesses rvill be 4 feet rvide and up to 16 feet long.

Incluiries should be addressed to Hardboarcl Sales, Weyerhaeuser Sales Company, St. Paul, N{innesota.

lliltEns0il UilotESAtE LBn. $LES

36 N. Mcrengo Avenue

Posadeno f , Colifornio

"foketee" Doug. Fir WHOLESALE ONfy

ldoho Whire pine Di?ect mill

Ponderoso Pine

Shipments

Sugcr Pine illl1s

Incense & Weslern Gedor Xlomoth Fclls, Ctregon Oregon White Fir Redding, Gotiforniq

RYqn l-7559

TWX-Poso Cq'l.7259

Sycqmore S-275s

Pacitic Lumher lfealers $upply Im.

25914 President Ave., Hortor Clty, Collf. P. O. Box 567

Telephone DAvenport 6-6273

Monufoctureri ond Jobberi of SASH AND DOORS

TO THE RETAIL LUTTBER, DEATER

WANT ADS

R<rte-Position wcmted $2.00 per colurnn incb

All others, $3.00 per colunn inch Cloriug dctes lor cop& Sth cnd 20tb

LUMBER BUYER AVAILABLE

Reliable established buyer with excellent mill connections would like to contact wholesaler who would be interested in direct mill buying representation in Oregon and Northern California.

Address Box C-22L4, California Lumber Merchant

108 West 6th Street, Los Angeles 14, Calif.

FOR SALE

Lumber and Builders Hardware business-l952 sales $250,000.001953 will be over $300,000.00. Fastest growing community in Orange County. Three trucks, One-7{-ton 1951 Hyster-power sawmodern store building built in 1951-lumber sheds. A real goirrg business. Buildings and equipment $25,000.00, plus inventory at our cost.

Address Box C-2OL, California Lumber Merchant

108 West 6th St., Room .508, Los Angeles 14, Calif.

POSITION WANTED

Sales Manager for Southern California available. Hardwood and softwood lumber, plywood and doors, Have directed sales to over 2,flX) dealers and industrial users. Volume potential limited only by available captial.

Address Box C-22L6, California Lumber Merchant 108 West 6th Street, Room 508, Los Angeles 14 Calif.

LEATHER LUMBER APRONS

Sturdy lumbermen'e aprons made of top qudity reclaimed lcather, furnished in both single and double ply, approx. lA'x24" with or without belt and buckle. Special discounts to jobbers.

HENDRIE BELTING & RUBBER CO.

1105 Towne Ave., Los Angeles 13, Calif.

Phone TRinity 77E6

CAR UNLOADING CONTRACTORS

FREE f953-54 printed price list malled upon request. Our-eleventh year, furnishing experienced labor fo unload and sort lumbcr cars. One-day service.

CRANE & COMPANY

1417 E. t2th St. Los Angeles, Cal. TR. 6973

SALESMAN WANTED

Mill Distributor desires Lumber Sales Representative to contact major Contractors and Industrial Lumber Accounts in Southwest Teiritory. State age, experience and qualifications.

Address Box C-2217, California Lumber Merchant 108 West 6th Street, Room 508, Los Angeles 14' Calif.

B UY_S EL L_REPAIR_S ERV I CE

Fork Lifts and Straddle Trucks. Cdmplete shop and field service. Portable Welding, Special Fabrication, Steam Cleaning and Painting. Service Available 7 Days a Week. All work guaranteed.

COMMERCIAL REPAIRS AND SERVICE

1115 North Alameda Street, Compton, Calif.

Phones: NEwmark 1-8269, NEvada 6-'18O5

Noncr of Advcrlircr In thi. D.pothont udng o bftd oddrclt cannol bc dlvulgcd. All inqoidcr ond nglr rhould bo oddrcstcd lo kcy rhown 3n tho odvodlrornril

SMALL LUMBER YARD FOR SALE ( Do-it-yourself -trade)

Good 2-man operation in fast-growing suburban area 10 miles from center of Los Angeles on main Blvd. Over 270O sq. ft. -of modern masonry buildings, paved.pa.rking, alley at rear.- Price $1000 for Dodge roller lumber trutk, elec. power ,saw, -jointer, counter and misc. equipment plus inventory at our wholesale cost. Phone Owner, Mr. Rowley, days 10 a.m. to 4 pm' at 'RYan 1-8188' write 34 North Raymond, Pasadena l, Calif. Eves and Sunday only' phone DOuglas 7-1301.

SITUATION WANTED

In retail yard in Los Angeles area by married man. Thoroughly experienced on counter work and yard operations. Call Los Angeles phone ARizona 7-5167

FOR SALE

Used Gerlinger Carrier Highway Model 7866-N, 66-in. bolsters. 30,000 pound capacity. Excellent condition-low price.

BURNABY ANd WILLIAMS

Van Nuys, Calif. Phone STate 5-6561

WANTED

Lady for lumber office in Beverly Hills. Age 25 to 45. General office work. Must be good typist with lumber experience. S-day week

Address Box C-2218, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14' Calif.

FOR SALE

Wholesale lumber yard and mill, fully equlene{ doing cju-s}om mill work for over 50 retail lumber yards in the San Gabriel Valley.

Address Box C-2177, California Lumber Merchant f08 W. 6th Street, Los Angelcs 14, Calif.

WANTED BLDG. MATERIAL SALES JOB

Age 27. College graduate. Prefer wholesale bldg., material in Norlhern California. Three years retail lumber yard experience. Ilave some money to invest.

Address Box C-7213 California Lumber Merchant 108 West 6th Street, Room 508, Los Angeles 14' Calif.

FOR SALE

1951 Six Cylinder Ford Lumber Truck

I Addressograph

I Electric Typewriter

1 Ditto Machine

I Marchant Calculator

Phone ADams l-4361 204 East 32nd Street, Los Angeles 11, Calif.

LUMBER YARDS FOR SALE

We have some fine lumber yards for sale, and will be glad to give you full information. Call us if you are interested. If you want to sell your yard, give us a ring and we'll see what we can do.

TWOHY LUMBER CO.

LUMBER YARD AND SAWMILL BROKE'RS

7L4 W. Olympic Blvd., Los Angeles 15, Calif. PRospect 87'f6

CAR UNLOADING_HAUIING

Lumber and Freight RAY-HOW CO.

FOR SALE

Los Angeles 3 PL r-32t0

1951 Ford Lumber Truck, 6 Cylinder, Roller Bed. J.Wm BACK LUMBER CO.

Phone ADams 4-4361

Berkeley Gets Foresl Reseorch Units

Berkeley-Two new research units have been established in the California Forest and Range Experiment Station of the U. S. Forest Service to conduct forest insect and disease investigations, it is announced by Station Director Stephen N. Wyckoff. The tno are units transferred to the Forest Service from other Department of Agriculture Bureaus under the plan of reorganization put into effect by Secretary Ezar Taft Benson on November 2, 1953.

One of the units is the Berkeley Forest Insect Laboratory, formerly administered by the Bureau of Entomology and Plant Quarantine, rvhich becomes the division of foresi insect investigations in the experiment station. The transfer brings to the station the Laboratory's 9-man staff and the accnmulated results of nearly 50 years of forest inser:t research in California.

C. B. Eaton, in charge of the Laboratory, will be chief of the experiment station's new division of forest insect investigations. The division will continue to occupy quarters in the Forestry Building on the University of California campus, where the U. S. forest experiment station is headquartered.

Also being transferred to the Berkeley station is the 3-man stafi of the former San Francisco Branch, Division of Forest Pathology, Bureau of Plant Industry, Soils and Agricultural Engineering. This branch has conducted research in the West since 1910. It becomes the station's division of forest disease investigations.

Dr. Willis W. Wagener rvill be chief of this new divisior,, which will deal with both forest tree diseases and problems in the deterioration of forest products. Work on diseases of shade and ornamental trees formerly conducted by the Branch of Horticultural Corps, Agiicultural Research Service.

Correspondence and inquiries formerly directed to the Forest Insect Laboratory, 29 Forestry Building, Berkeley, or to the Division of Forest Pathology, 720 Appraisers Building, San Francisco, should be addressed to the Director, California Forest and Range Experiment Station, P. O. Box 245, Berkelev 1. California.

West Coast hemlock is softwoods of the United one of the three strongest commercial States.

WANTED

Salesman experienced in Hardwood and Softwood Plywoods with local following. Excellent opportunity for the right man. GOLDENBERG PLYWOOD & LUMBER CO.

351 South Avenue 17, Los Angeles 31, Calif.

Telephone CApital 5-1311

LUMB ER MAN-F IR_PINE-R EDWO O D

Thirty-one, married, graduate of University of Washington, HooFfoo, wholesale buying and selling experience. Wants mill represen- tation in the Los Angeles area. In Los Angeles call CHurchill 9-2849 or

Address Box C-2219. California Lumber Merchant

1O8 West 6th Street, Room 508, Los Angeles 14, Calif.

Amcrteur Builders Gef lots of Hurts

The Do-It-Yourself trend sweeping the country has turned thousands of American men-and some women, too-into spare time carpenters, bricklayers and painters, and up to now it has seemed a lot of fun.

But now an insurance company comes forward with the dismal information that an average of 638,000 persons annually suffer everything from broken fingernails to broken legs while doing home repairs and construction.

The company is not trying to halt the trend. It merely urges amateur carpenters to be careful and to use the right equipment. It does not say where or how it gets its statistics on minor accidents, but one wonders whether they include the fellow who reshingles the roof of his house without even hitting a finger with a hammer, and then slips on the soap in the shower and breaks a leg.

Bunco Mcrn Works Lumber Yords

A bunco man who specialized in making small profits from lumber yards in Southern California, was arrested recently in Inglewood. This was his scheme:

He would order a quantity of lumber, specified sizes, for delivery to an address that always proved fictitious. He would pay for the lumber vvith a bad check, and then ask for.2 per cent cash discount on the business, and get 2 per cent in cash from the lumberman. He seldom made more than $5 on a deal. The lumberyard was then stuck with a load of lumber and the cash discount. Long Beach police had a warrant for his arrest when he was picked up.

L.A. Enioys Huge Convenlion Income

Earle M. Jorgensen, chai'rman of the Visitors Committee of the Los Angeles Chamber of Commerce, reports some remarkable facts concerning the huge convention business enjoyed by the city in 1953.

He says that conventions held in the city during 1953 brought something over $20,000,000 in spending. Of this amount, spent by 158,559 delegates to 240 conventions, spent something more than four million dollars with hotels, nearly four million dollars at retail sto'res, and more than four million-dollars in restaurants of all kinds.

This was second only to the 1950 records for convention spending. In that year the American Legion and the Shriners both held huge meetings that shoved up the spending total rnountain high.

ADVERTISERS INDEX

Lobor Bureou Reports

On Buildins

Housing starts in 1953 fell 2 per cent under the year before, but still topped 1 million for the fifth cdnsecutive year.

The Bureau of Labor Statistics estimated total non-farm residential starts last year at 1,102,400, compared with I,127,' 000 in 1952 and the record of 1,396,000 in 1950'

llqron Supplier

ll(Coy Plqning Mill

liiddlelon &'Belrne Lumber Co.

Almost all of the decline was in public housing, the BLS said. At 35,000 units, it was 39 per cent below 1952, while private housing, at I,066,900 units, was only 1,600 under the year before.

The rate of starts throughout the year had indicated that the total would exceed I million, the BLS said. Seasonally adjusted the annual rate was higher than 1.1 million for five months of the year, and was above 1 million for all months except August, when part of the slowdown was blamed on work stoppages.

Although starts declined almost steadily from the Peak in April, the rate of decline in the closing months of the year was less than seasonal, the report said.

How lumber Looks

(Continued from Page 2)

Eqrthore lumbe] & Mill Co.

Co.

Gompony

Sonti Fe Lcm'ber-Co.

Edwordr Lumber t Mf9. Co. ............--,----,59 Sonford-Lulier, Inc.

Ellion, F. W. ..........-...-..-----

Emrro Plywood ..........----..--....59 5r. Pdul f lccmq Lumber Co.

E$ley & 3on, D. C.

Exchonge Sflmillr Sqler Co...-...---,---..--..-

Foirhurt Lumber Go.

Security noyol Dutch Point mtq. Co.

Shively, Alqn

si--on. Hqrdwood Lumber Co.

Simpton Logginq Co.

Lumber shipments of 518 mills reporting to the National Lumber Trade Ilarometer werc 4.4 per cent belorv production for the week ended January 9, 1954. In the same week new orders of these mills were virtually the same as production. Unfilled orders of the reporting mills amounted to 32 per cent of stocks. For the reporting softwood mills unfilled orclers were equivalent to 20 days' production at the current rate, and gross stocks were equivalent to 61 days'production.

5o' -col Buildlng lloleriolr Go' ' Inc' ""--"21

Firk & ltoron 3!t Soulhe'n Collfornio Lunber Soler """""" *

IIT-':: ,'-.:lL^:';:" """""' ' ".'.""" ':"':.il :::li3L' tJH:". t,r:::...--..-.-.-::1!

;ffiIr'"#:T11ffi,'il.'........::..............-. ; :q{hw^sl?n.?.odrond cement co. .---. .---. * Foreif product. Solet Co. .-...-.--_----.-..--...-SS Springield llillr Co. ---------------------------.-.., * Fountoln Lunbe. Co., Ed, --..--.. """ "'-; Stdton t son' E' l' --------------------------------ll Freemcn & co. stephen G' .-...-...-..-:.:-...-.:: f grdlc Hordvood Co' """""""""""""""-' * Sltu.lurol iloloeriols Co. -----------------......* Gqlleher Hordwood Co. ...-.----,--.,,...--..--..-- * Suporlor Lumber 5sler -....----.-.-.,-..-...-......... i Gronerrlon & Green Lumber Co..........---61 Gqrciq Trqfiic seryrce, B. r. .:-.............:-i I:::T" l"Ib"t Sqler' Inc' """""'-""""""52 Gelinse; cqrrier Go. .... .................rr lllt:

For the year-to-date, shipments of reporting identical mills were 4.4 per cent below production; new orders were virtually the same as production.

Compared to the average corresponding. week in 1935-39, production of reporting mills was 150.0 per cent above i shipments were 108.9 per cent above; new orders were 93.5 per cent above. Compared to the corresponding week in 1953, production of reporting mills was 9.2 per cent below ; shipments were 11.2 per cent below;and new orders were 12.5 per cent below.

The Western Pine Association for the week ended January 9, 118 mills reporting, gave orders as 57,588,000 feet, shipments 56,769,000 feet, and production 54,032,000 feet. Orders on hand at the end of the week totaled 200.608.000 feet.

The Southern Pine Association for the week ended Janlrary 2,75 units (97 mills) reporting, gave orders as 7,218,000 feet, shipments 7,400,000 feet, and production 9,017,000 feet. Orders on hand at the end of the week totaled 30,585,000 feet.

Johnr-Monvllle Corporqllon

W::Hl Tll.l.t^X:115?.;"'........................r1

Johnron Lumber Corp., D. C. .-------------.--... * Weyerhoeurer Soier'Co.

7 Jordm Sorh & Door Co., F, t, ................41 Whielock, lnc., E. U.

l(ellcy, Albeil A. 't lhlte lrorh€r

Kendoil Lmber Dlttrlbutorr....-..---..-.-..--.....27 Whltc, Horry H. ..-..-.....--...-.---.---.----..--..-... :3 (oehl E ion, Inc., John W. --....-...-...-..--.45 Wholerqle lmber Dlrfributor:, lnc' """"57 Kuhl tunber to., Corl H. -.,-.---...-.-...-..-...-... * Wllron' A. K.,

The West Coast Lumbermen's Association for the week ended January 2, 178 mills reporting, gave orders as 100,966,000 feet, shipments 96,478,000 feet, and production 72,599,00O feet. Unfilled orders at the end of the week totaled 438,990,000 feet.

For the week ended January 9 these same mills reported orders as 110,048,000 feet, shipments 101,547,000 feet, and production 1O7,252,000 feet. Unfilled orders at the end of the week totaled 447,490,000 feet.

Co.. .GArlield l-7752

Holnc Eurekc Lumbcr Co........GArfield l-1921

Lqmon Lumbcr Co... YUkon 2-{3?6

The Loog-Bell Lumber Co..... EKbroot< 2-8696

LI'I\48EN

Cclilomic Lumber Scles KEUog 4-100{

Eagtsbore Lunber cnd Mill Co.....KEUoq; 3-Zl2l

Fairhuret Lumber Co, ol Colil.. .Twiuoqk; 3-2939

Gcmcrstoo 6 Green Lumber Co. KEUog 4-E{64

Golden Gcte Lumber Co. , (Wclnut Creek) .YEltowstone 4-rt4l6

Gosslin-Harding Lumber Co. (Wclnut Creek) ..YEllowstone4-877rt

Hill d Mortou, Inc...... ..... ANdover l-107?

Kelly, Albert A. (Alcmedc). .Lolchurst 2-2754

LI'IUBEN

Anderson Wholesole Lunber Sqleg (Pcscdcnc) .....Ryan l-?S59 Syccmore 5-2755

Arcotq Bedwood Co, (I. ). Rcc) Wyomiag I l0l!

Atlcniic Lumber Co, (C. P. Hcrry 6 Co.) PRorpect 652{

Atlog Lumber Co. ... TRiaiiy 2it26

Bcck Lumber Co., l. Wn. ADamr l-439t

Bcush' ccrl w' (Pcscdeno) s""*,".11 l8lil

Bliss d Gcles Lumber Co,.R.l,ymond 3-168l---3-3r!54

Brush Industricl Lumber Co......RAymond 3-3301

Buns Lumbcr Conpcuy .WEbrtcr 3-5861

Ccrr 6 Co., L. t, (W. D. Dunuing) PBospect 88,13

Chcnllod cnd Asrocicter, P. W. AXoiuistrr 5296

Chency Lunbcr Co, (Burns Lumber Co.)

Eoorgc Clough .... .WEbster 3-586t .....DUnkirk 2-2214

Coacolidotcd Lumber Co. .Blchnond Zllt (Wilminglon) ......NE. 6-1881 Wiln. Ter. 4-2687

Coopol-lleygqa Lunbcr Co, Wlllrrd T. Coopcr Lbr. Co. (Gtudatc)n 5_4800

Coopcr Wholcsale Lumber Co., W, E. ..yOrL g2itg

Dclloa d Co., R. W. (Sca Mcriro)

Dcat d Buraoll, Sqlcr Co.

Donovcr Co., Inc..

Essley, D. C. G Soa

Eureka Eedwood Lumber Co. (Long Becch)

Fcirhurgt Luber Co. ol Cqlil. (Loe Aagoloe Lumber , lac.).

Fisk G Mcron (So. Pascdcnc)

UYER'S GUTD

SAN FRANGISCO

Lumbcr Salcs Co. .VAlenciq 6-{9?0

McCloud Lumbgr Co. ...EXbrook 2-Z0r[

Mcrtiaer Co., L. W.. .EXbrooL 2-3644

Middleton d Beine Lumber Co. (Burlilgqmo) .........Dlcmond 9-969?

Milne, Lloyd D....... .....Skytine 2-1184

Pcsfic Lumber Co., Tbc. .GArlield l-3ZlZ

Pqdulq Lunber Compcny, E. A. ..EXbrook 2-5524

Pope 6 Tclbot, Iac., Lumbcr Division

Ricci d Krugc Lunber co. on?rl:L"i ?:ff91

lockpo:t Bedwood Compcny .YUlcon 6-0912

Saata Fq Lunber Co..... - .....Ej(brciolr 2-2O71

Tcrtor, Webgter d Jobrson. hc....DOuglcs 2-2060

Agercy.YUlon 2-@4S

OAKLANDBERKETEYALAMEDA

Loop_Lumber G Mill Compcly (Alcmedq) Pacilic Fir Scles Pacific Forcst Products, tuc-. M. R. Snith Shinste Co. (Berkeley)

Lumber Co........

Weat Oregou Lumber Co.. weyerhceis-r-S"i.i c...

Co.. Ltd,, GeorgE. E, I(, Wood Lumber Co,.

PYrmid l-2127 .ADcns tlOl

CRestvicw {-5103

Brcdshcw 2-4167 ..BAynond 3-1147 .......L.8. 40-9901

.MAdison 6-913{ .. PYrcnid l-1197

SYccmorc 9-2674

Er& Flcmcr (Long Bcach)..L.8. B-S232; NE 6-tZ4

Foresl Producls Sales Co. (Inglewood)

Frecncn G co., srcpheu c. o"u.?ifr?iit l ztlzl

Ed. Fountoia Lunbcr Co. .LOgca 8-Zi!31

Hcllino Mcckin Lumber Co.. .ANqelus 3-4t61

Hannond luber Compcny .......PRospect Zl?i

Hoberb d Co., R. l. (Comptoa) ..NEvqdc 5-2595

Hemmings Lumber Co.... .......NOncudv l-21{3

llill 6 Morton, Inc. ...BRc&hcv; 2-d;S7S

H'r Lumber co., Rcy .:lf:::fJi 3:313i

Hollow TreE Redwood Co. (Long Becch) .........LB 7-2781 NEvadc 6-4058

Holmes Eureka Lumber Co. .MUrual 9l8l

Hobbs Wcll lunber Co. .MUtucl 6306

A. L. Hoover Co. (Scn Morino)......RYan l-932t

Iqnieos !.um!er d shinsle "". ..t"l'ffff! 3:lil?

Kendqll Lumber Distributore ......P-Rospect 5341

Kubl Lumber Co.. Ccrl H,

8. S. Ossood ...TRiaity 8225

Lcwrence-Philips Lumber Co, ..Bnsdshd'r2-43?7

Thc Long-Bell Lumber Co. DUaLirk 7-1347

Los Angclee Dry Eiln 6 Storcge, Ioc.

Lor Aasorcs Lumber, tac. .... *".in 3-3?31

Lor-Cql Lumber Co. ..JEfierson 623{ Lunbrr ltfiII 6 Supply Co. ........ANgclus 3-7503

HANDWOODS

....LAkehurgt 3-5550 ...TEmplebcr 6-1313 ....TWinocke 3-9886 ....Ashberrv 3-7050 ...TEnplebc; 2.5855 .LOckhcven 8-3284

Brucc Co,, E. L.... ..GlloE 3-667? Strcble Lunber Conpcny ......TEmpleba; Z-SS84

BBodebaw 2-5101

McCoy Plcning Mill ...ANcelus g-821G

Mohogcny lmportilg Co. ...TRinitv 96St

Middleton 6 Beime Lumber Co. (Scata Anc) ..Klmberlv 2-4717

Mouqrch Lumber Co, ol So. Catit. Revmonla g-iZAi IINion 8-4679

Mount Whitaey Lumber Co., Iac. ..INgelus 0lll

]cnes Newquist Lumber Scles (Pcscdeac) ......RYaa l-8488 SYcqmoro S-I340

Olsen-Ccrpcalcr Lunbcr Co. (Bcvorly Hillr) ..BRqdghtr 2-56St

Oasood, Bobort S. .......DUaLitL 2-8228

Pccilic Fir Sclor (porcdoa", ...tt*"-rg !:l?61

Pccific Lumber Co., Thc S';"ll"rl l?l?l

Pccific Forcet Productt, Inc, (Dick LcFrcnchl) tIIcLcr 1232

Pc.cific Wcstcn Lunbcr Co. ol Cclil., tac. (Posodeac) SYcauorc 6-8859-L.4. RYm l-8t23

Pope 6 Talbot, Inc., Lunbcr Division PRoapcct 8231

E. _L. Re& Co., Occca Ccntcr Btdg. (LonE Bccch) ......f,on! Becch 6-96rt7

Roy Forort Produclr Co. (Von Nuys) STcto S-ltfr

Budbcch d Co., John A. .......DOuglcs 7-0ggg

Alcn A. Sbively (Glendale) ....CHcpmcn 5-2083

Dry Eiln Co.. MccDoncld Co., L. W. McCloud Lumber Co..... Soutbcrn Lunbcr Co.

E. I, 6 Son

.VEmont 8-4983 .........TRiaity 03?{ .......ADms 4-9Il

2288

Ec}gtrom Pllmood 6 Door Co. ...ADams 3nt228

Southern Cclilonic Lunbcr Scles (Monrovio) Elliott 8-l15l

Tqcomc Lumber Sqlcs, Inc. ......MAdigoa 6-6831

Tcrdy, Jor .WEbrtor 3-lXl27

Tqrlcr, Wcbrter d Johnson, Inc. ...ANgelus g-Z?31

lgu-be d Bergstron ...BRcdshcw 2-8235

Timber Sales Inc. (Downey)........TOpc2 2-6512

Tobin Foresl Products (Long Beqch) L,8...906-359

Tropicol il Wcctora Lunber Co,....LOgca 8-2lt75

Twil-City Lunrber Co. BRadrhaw 2-1674

Twia Hqrbon Lunbcr Co. (C. P. Hcary d Co,) ..PRopect 6524

Uuiou Lunbcr Conpoy ...TBinity 228?

Doncld P. Vogt l.unber Scles (Wilmiuston) .NEvada 6-1532

Wendling-Ncthor Co. .Bycn l-9S21

weyerhceuser ssles co.

"tl"iHl'i;--tft'; Western Hardwood Lumber Co.....PBospect 616l West Oreson Lunbcr co. ,t.""'lhi*fl_ ,_0r.,

WheElock, E. U. ...Mlcbiscn 2137

Wilsoa Lunber Co,, A, K. ...NEmcrk l-8651 NEvcdc 6-?383

White Lumbcr Co., Horry H.. .Rlchmoad 5309 E. K. Wood Lunber Co. .IEflersoa 3lll

CRESOTED LI'MBER-POLES_PILING_TTEII

Ancriccn Lumbcr d Troating Co...MAdison 6-5818 Boxrer J. H. 6 Co, .......DUaLirk g-g591 Pope 6 Tolbot. Iac., Luober Divisioa PBospect SZll

Fidler's Mcaulacturing Co. ......Pleascat 3-1132

Fir-Tex oI So. Calil.. ........ADqms 8l0l

F. l. Jordcn Strsh G Door Co.....Pleascnt 8-{168

Goldeoborg Plywood 6 Lumber Co. ...CApitol 5-l3ll

Hcley Bror. (Scntc Monicc) TExcs 0-tl83l

Hqrdwood Flusb. Door Co.. Inc.. .LOgat 8-7X28

Horbor Pllmood Corp. ol Southern Cclilornic Mlchigcn 1854 ANgelus 9-8191 Whittier 4-{003

Koehl, John W 6 Son Mcple Bros. (Wbirter)

Mcrtia Plywood Co, .BAymond 3-3661

Mutucl Moulding & Lumber Co..Plymouth 5-6630

Nudor Mlg, Corp.... .....STcnley 7-3723

ostlins Mcnulccrurins co cu_bl?:i g:?ff8

Pccilic Lumber Declers Supply Co., Iac. (Hcrbor Ciry) .....ZErilh 1156; Lomitc 1156

Perry Door Co,, Inc. (Burbank)..BOckwell 9-2451

B. S, Plywood Compcny... .Klmberly 2-3595

Busco Prime Window Co. (Scntc Aac) .Klmberly 2-0077

Scmpson Compcny .........RYcn l-6939

Sinpson Loggiag Co. .DUukirk.8-0655

Soutbwest Plywood Corp.

as etonomi e*l as it is beoufi {"1.

A meri eun Be""tq Series tlo.l'.

( both d.oncer ond plqu.nod, {ho,roh of 1a? easle.n oli1i,ft' of I nour trulrt 't,\t,e,ican BtoutitJ