The California Lumber Merchant - April 1927 by 526 Media Group

Devoted to the wetfare of all branches of the Lumber Industry"trlillt Yard and Individual. vol-. 5.

Index to Advertisements, Page 3

APRIL I, 1927

We also publish at Houston, Texas, The Gulf Coast Lumberman, America's foremost retail lumber journal, rvhich covers the cntire Southwest and Middlewest like the sunshine covers California.

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Sx -o\SS** ALUABLE merchandise may be ruined by water seeping through improperly built walls. Insure against these losses by the use of PLASTITE WATERPROOFED CE, MENT in your walls and basements. Concrete or stuccoed walls in which PLAS, TITE has been properly used will grow harder, more dense, and stronger as time goes on. PLASTITE therefore is your best permanent protection, and contributes to a higher resale value for anystructure in which it is used. PLASTITE WATERPROOFED CEMENT is manufactured by the Riverside Plastite is used ln walls, baeements, tunnels, ewim,

ming pools, reservoirs, and in all work where permanent reEistance to water is desirable.

Portland Cement Co., and is sold by all of the leading building material dealers in Southern California.

RIVERSIDE PORTLAND CEMENT CO. This Conpany rnanufacture.s clso ttRiversiile" and "Bea;f ' Ponlo;nd Cetnen,t, ond."Beat" OilWelt Cetnent.

724 So.Spring St.

LOS ANGELES

TRinity 595r

THE CALIFORNIA LUMBER MERCHANT

April 1, 1927

Since 1895 .

Courteous ond Etfrcient Seroice

Quolity Lumber

Hardwood Flooritg . . . PIus .. . Stanton Service Eguals

Satisfaction for Retail Dealers In addition to all'standard items of OaI( Flooring'

Mitchell's Maple, Beech and Birch Flooringr wG have the following specialties: Odd sizes-Fa"to"y Maple, Jointed or T. & G. i Oqk' Maple, Walnut, Mahoginy and Teak Planking; Border Strips; Parquetry Blocks.

-r son

E. J. Stanton

Plywoods

Hardwooil . . . Califomia Sugar anil White Pine 2050 E. 38th Street, Los Angeles

Veneers

Phone AXridge 92ll

OUR ADVERTISERS * Advertisement appears in alternate issues.

Grays Harbor Sales Corp...

.....46

Pacific Lumber Co... . .

... '.. ' ... 2L

....... 1l Gripper,JeromeC......'.....'... .'..32-33 Pioneer Paper Co'. Gritzmacher & Gunton. .....,24 Red River Lumber Co... . ... ....I. B. Cover Hammond Lumber Co..... t Hanify Co., J. R.. Riverside Portland Cement.. .. .,.I. F. Cover . . '... . . 26 Associate Lumber Mutuals. ... '. 43 RobbinsFlooringCo..... ........ 58 .... 44 Hart-Wood Lumber Co.. . . . Baxter, J. H... ,....-. t7 ....22 Santa Fe Lumber Co..... ...'..' 55 Higgins, J. E., Lumber Co... Beckstrom, L. A... .....'..44 Hillyer-Deutsch-Edwards Co..... ..,,,., 27 Schumacher Wall Board Corp.. . .O. F. Cover Beebe, W. M..... * Simonds Saw & Knife Agency........ .. 5l ....... 38 HipolitoCo..... Blinn, L. W., Lbr. Co..... * Slade, S. 8., Lumber Co.. . . . .. . .. 48 13 Hobbs-Wall & Co.. Bookstaver-Burns Lumber Co.... '.. '. '. 3 . E. & Son, J.. Ilolmes-Eureka Lumber Co............. 49 Stanton . .. . 54 Booth-Kelly Lumber Co..... 56 ....... Hardwood Co..... Strable 45 .,... Lumber Co.., . 57 Ilooper, S. C., . .. .. .. .. Brown, Geo. C. & Co.. ..'.. 34 Sudden & Christenson...... . .. ...... 6l ......... 55 tfoover, A. rr..-. Built-In Fixture Co..... 37 ....., Co..... Truck Tire Service 31 .... D., Lumber Co... C. Buttress Mfg. Co.. Johnson, ...... 40 California Panel Veneer Co........ '.... ' 19 Johnson, John, Flooring Co............' 16 Union Lumber Co.. ........51 UpsonCo.. Kneeland, Mclurg Lumber Co... .... ... ' California Redwood Association. 'Weaver-Henry Mfg. Co...'. ..... 39 25 .... .. Koehl Son, W... & Assn.. Pine Mfrs. Jno. '.. Cal. Wh. Sug. .. .... 30 .... Co.. Wendling-Nathan ........' 45 Laughlin, C. J... Central Coal & Coke Co.. . '.. .. '.. . 50 . Pipe Co... Blower & Wes-Co .... 12 Redwood Little River Co..... 61 Chamberlin & Co., W. R........... '.... West Coast Lbr. Trade Ext. Bureau. . .. . 29 9 Long-Bell Lumber Co..... Cooper Lumber Co., W. E...... \Mestern Hardwood Lumber Co..'...'.. 8 . Mills. Louisvilte Veneer 22 .. ... Coos Bay Lumber Co..... '. * 'Western Sash & Door Co.. ....'. 59 ... '. . 47 L. A. Paper Mfg. Co.. Coos.Veneer & Box Co'. . .. ...... Co... Preserving Wood Western 23 '. 56 ........ Reciprocal Assn... ........47 Lumbermen's Creo-Dipt Co..... Lbr. Co. West Oregon 59 ...". Pine Co..... Madera Sugar Lumber Index. Crov/s * 'Weyerhaeuser Sales Co..... ...... 15 ........ 14 Moore Dry Kiln Co.. Defiance Lumber Co..... * * Wheeler-Osgood Co.. .. ..... 44 McCloud River Lbr. Co..... Dodge Co., E. J... ......42 Bros.. White 18 Dolbeer & Carson Lumber Co........... 18 Memphis Hardwood Flooring Co... ..... * Morrill & Sturgeon Lumber Co.......... Wilkinson, W. W.. Eagle Lumber Co... 7 Evergreen State Lumber Co... ...,....., 4l McCormick, Chas. R., Lbr. Co.. ..... ..,. 2+ Willapa Lumber Co... .. ...... 55 Williams & Cooper. National Hardwood Co..... . '. .. . 52 Fostei Bros. fnc... . ....'. 57 . . ... '. l0 .... 44 National Mill & Lbr. Co.. Fruit Growers Supply Co..... .. .. '. 4t * Wood Lumber Co., E. K... National Paper Products Co.. 5 Gaynor Masters Lumber Co,.,.......... + Gerlinger-Stevens Engrn. Co............ 35 Nichols & Cox Lumber Co.............. 30 Zellerbach Paper Co..

.. '. . '.. ' . 58 Albion Lumber Co... .. {€ Archer Blower & Pipe Co..... Arkansas Oak Flooring Co.............. 40

Pickering Lumber Co.....

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THE CALIFORNIA LUMBER MERCHANT

J. E. MARTIN

Advcrttrlng Menrgcr

THE CALIFOR}.IIA LUMBERMERCHANT

w. H. wooDs, Mer. Su Frucim

JackDionne.futrtdttm Inccpcatod udn

Muglng Edlta

'A.M.THACKABERRY Clrohdo Muger

A. C. MERRYMAN

Ofilcs

W. T. BLACK

M3r. Pctlard Otflcc

tL! bve of Caltfmla J. E. Martfu, Vle-Prca.; A. C. Merrynm, Jr., Sccy. Pub|lchld thc lst ard ltitt of cach mth at 3lt-le-20 CENTRAL BUrLDlI\tc, LOS ANGEL-ES, CAL., TELEPHONE, VAnd&e |tsS . EntorGd ac Sccmd.chs. uttcr Septanber'6, ltt2, at tbc pctoillcc tt Loc Atrgct!+ Crlfarla, rn&r Act of Mirch !, ft t. J. C. Dlm,

Subrcription Pricc, 82.00 pcr YGrt Single Copier, 25 ccntr cach.

Prcg. ud Tru;

LOS ANGELES. CAL.. APRIL I, 1927

Agril l,lW Srn Frrncirco OEcr !01 Mrteo Blds. !8te

Phar Dawngt

Southera OGcc

hd Nadoal Bar& Bld3. Houton, Tcras

NortLwatcrn O6cc l2ltl Northvestcn Bk. Bldt Pctland, Orcgo

Advcrtirin3 Ratcr on Applicltion

How Lumber Looks During tbe lart huo weekr of March the rnarket continued to show improveurent in all partr of Catifornia. Fol. lowing the,rmunnl heavy rains of February, which in rome localitiee ran aa higtr ar 60 per cent above norrnalr tfre clear wether har brought conriderable activity in building operationr and bal giveo the market a rnuch better tone. All in. dicationr point to a good year in California. BuiHing pertitr in Loo .Ansela for tte month of March will run over 11 rnilliori dollarc. Crirgo arivalc at Los Angelel Harbor for tte month of March will nrn about 12O million feet. It ir ectimrted that the amotmt of unsold hmbcr at San Pedro ic undcr 1O nillion feet, which is conridered about norrnal. kicee in Southern California rhow no radicd changc, but the rnarkA ir encouraging and many wholealerr rtate that they are gettins an arking price for rom iternr. Telegraphic rcp6rts from San Francirco state tbat pricer have not changcd drring-the part hro weekr, but inrtead of being rncertab bave become well ertablirhed. There ir a good volume of cargo budneo bcing handled in San Francisco. The rail burines in the Sacramento and San Joaquin Valleyr har rhorun conriderable inprovement. No. 3 Connron ir a little 0nrcr, lath is rtrong, with the rhingle market

thowing rome weaknec. Big building in the territory rur. rounding the Bay District ir actlve, which includes a nurnbcr of rchool buildhga Large indurtrial inquirier frora thc Atlantic Coart are reported ilrr€ro'u!. At the Fir milb,-burines the intercoastal-burinecr is good with a good _volume of being placed for ofh[ore rhipment. With the'Middle Weet and Eartern marteb ehowins improvemnt, the rail rnarkct i! fimL Select Cqmon iteul are strong, dimcnrion b firzn with timbcn remaining about tte c|mc. The Rcdwood mar&et has a firm tone witL the Californie dernand god. Operatorc report that tte ofishore erd Eartern burincrs continucc to lhow improvement. Con rrona are f,ru end the supply scarce, with tbe market fc upp€nr tooking much better, erpecidly on eiding itemr. Split productr are strong with practically no rtockr -on h.Dd. The Califorlh White and Sugar Pine mar&et rhorvr no radical chrngerl although there ir a good volume of burine* no'ying. Tbe Texar, Oklahoma and Southwert territor5r dermnd hs been good, crpecielly for No. 3 Comrcn U6erar 13{ nricel on-thir item are firm. The milh are continuing their policy of curtailment while etoclc at the rnilh a16 1j-. ported ar about notmal for thir time of the year. .

"Bill" Woods Succeeds "Eddie" Martin With California Lumber Merchant in San Francisco Recently J. E. "Eddie" Martin was brought down from

San Francisco to Los Angeles to become Managing Editor for The California Lumber Merchant. He was succeeded on March 15th in the management of

the San Francisco office of this journal by W. H. "Bill" Woods. North of Tehachapi no lumberman need be told who "Bill'Woods is, and'even South of the line he is well and favorably known. Until a year ago he was Assistant Sales Manager for the Coos Bay Lumber Company, and held that position for ten years. His friends are legion among the lumbermen of this state. He has also succeeded Mr. Martin in the Secretarvship of the San Francisco Hoo-Hoo Club.

THE CALIFORNIA LUMBER MERCHANT

There is a marked trend toward smaller stocks and inventories in all lines of business. The Lumber busine$ is no exception. Quantities purchased are smaller, requiring closer cooperation between manufacturer and retailer. Great emphasis is placed upon speed of delivery

To meet these conditions and to satisfy this demand, we supply our Los Angeles Office every week with a complete stock list of California items already accumulated at our Mills and available for immediate shipment. This stock list customarily carries from five to eight million feet of items in current demand in this territory. We have a sailing at least once a week for California. The Retail Lumberman with a moderate stock can care, adequately, for a widely diversified demand, with such a reterve behind him. These Mill StockE are accumulated for the Retailer's convenience. USE

THEM!

Gaynor Masters Lurnber Gornpany California Representatives Puget Sound Millr 424 P etroleum S e curities B uilding'

Los Angeles, Calif . WEstmore 8803.

Stuart Builtling, Seattle, Ilash.

THE CALIFORNIA LUMBER MERCHANT

Western Lumberman Marvels at Seeing Cotton Bales Left in Weather in the South By Jack Dionne Mr. I. P. Ivory, well known San Francisco lumberman, recently rode across the South and Southwest by train, and he wrote me as follows: "While riding across your broad and beautiful State of Texas today in a Texas Pacific train seven hours late, a large n,eed for lumber has been pressing itself upon my attention. It was not the often seen implements-out-in-the-weather, though that was apparent, but the storage of baled cotton under the blue sky. At nearly every station there were hundreds of bales of cotton usually on the ground, and often in pools of water. Perhaps it don't hurt the cotton, but it can't be doing it any good, and it certainly increases the freight. Taking onJy the towns between Toyah and Abilene, I estimate there is need for not less than a million feet of common boards and dimension besides a vast quantity of shingles and other roofing. What must be the total need over the state? Further, how can that realization be awakened and the market created? I know your fertile brain has a solution for such problems and any suggestions you can offer will be deeply appreciated."

That young man hit a very interesting nail right square on the nose when he wrote this letter, but he missed when he guessed that I have a plan for turning this great nded, this great loss, into a lumber market for the lumbermen, and a saving for the farmer, and for the world. He told the truth. You see cotton lying that way in the weather all over Texas, and all over Oklahoma, and all over every other cotton raising part of the entire South. You might jump to the conclusion that exposure to the weather must not hurt the cotton, or they would not leave it that way. Wrong every time. It DOES hurt it. It hurts it badly. Sixty days of ordinary winter weather will damage the value of that cotton fully ten per centr so I am informed on the best of cotton authority. The rain and mud soaked part of the bale is cut away, and brings about 30/o of. the regular price, for refuse. The loss is a huge one every year. It runs into many, many millions of dollars in Texas alone. It runs into a huge sum in the entire South. So THERE, Mr. Lumberman of the West, Mr. Lumberman of the South, and Mr. Retailer of the South, you who are always looking for new markets for your lumberhere is a great potential one. How are we going to induce the South to house its cotton? If we can sell the lumber to build the shelter, the lumber business is going to get a big, quick boost. So far very little has been done toward selling shelter for cotton bales. It WOULD pay. Perhaps it COULD be done. The money lost every year through damage to cotton left outdoors, would build sheds to hold most of next year's surplus crop. It m'eans countless millions of feet. How are we going to get it. Let's have suggestions.

Apr'il

THE CALIFORNIA LUMBER MERCHANT

McGormtck tlmbers and

the otl lndustry I

I HE special needs of the oil industry and construction p-j".t" offer no problem too great for McCormick facilities. , Our four great mills in the heart of Americats finest timber stand are equipped to cut anything in special dimension timbers that may be required.

In quoting on special orders you can' be sure of the quickest possible delivery. Our own holdings,

t"gg"g camps, mills, docks and vessels form a complete chain of service, cooperating to give you fast delivery on every lumber order. You yill rt"d it an advantage

to get in touch vith us. Our

ned.rest representatite or sales ofu" vill gladly quote you on straight or mixed cars, or special ordcrs.

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Ghas. n. McGorrntek Lumber Co. SALES OFFICES: Potland, SanFrancisco, Seattle, Los Angeles, San Diego, Nen' York, Philadelphia. MILLS: St. Helans, Orcgon; Port Ludlon, and Poit Gamble,Washiogt-t. TREATING PLANT z St. Helens, Oregon.

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

California's Welcome to Arthur Hood Never in the history of Hoo-Hoo has any state in this union given any past Snark of the universe any such welcome and reception as California has for the past two weeks been giving to Arthur Hood, of Minneapolis, now on tour of the west. From the time he entered the California domain he has been continuously and continually in the hands of his loyal colleagues in the Order of the Great Black Cat, and everyrvhere he has been made to feel the genuineness and warmth of California friendliness and hospitality. Luncheons, din-

ners, receptions, and Con-Cats have been accorded him on every hand, all the way from the Oregon line to San Diego, and the enthusiasm in his visit has grown and developed as the news of his genial personality and radiant good fel-

lowship has spread. A fine, keen, smiling, human, friendly he-man is this Snark from Minneapolis, and California has given him a rousing welcome that he rvill never forget, but which his personal wholesomeness and constructive Hoo-Hoo statesmanship, well merits.

LAGUNA BEACH HAS NEW LUMBER STORE PAUL PEMBERTHY LOOKING OVER HARD. THAT IS DIFFERENT WOOD TERRITORY IN SOUTH most artistic and unusual buildings occupied of the One Paul Pemberthy, well known representative of the W. in Laguna Beach is that of the rehouse by a business E. Cooper Lumber Company, of Los Angeles, left SaturLaguna Biach Lumber Comp.any. This day, March 23rd, for Houston, Texas. From there he goes

to various other cities and hardwood sawmill towns in Texas, Louisiana, and Tennessee, caliing on the hardwood producing trade, seeking sources of bigger and better hardwood supply for the year to come. The business of the W. E. Cooper Lumber Company has grown amazingly in the past two years, and Mr. Pemberthy goes as an ambassador to the hardwood territory to see that the supply keeps pace with the developing business. He is particularly after gum and oak.

cently completed building houses the rapidly growing lumber, builders' s-upply, and general hardware-business. And in addition it has one depa-rtment given over entirely to a stock of artists' supplies, of whiJh this concern carries the largest stock south of San Francisco. The building is 72 feet long and 5O feet deep, oJ Norman style architeci,tte. The interior is finished in the .rouglhiwn Norman style timbers, especially stained to give the efiect of age, and the whole plant excites admiration and comment from all visitors.

Swa" Pine, White Pine, White Cedar, Spruce, Hardwood Flooring

EVERYTHING IN HARDWOODS Our battery of modern Hlru, operated under the direction of an expcrienced kiln engin€er, astunes our trade of a complete stock of correctly sealoned hardrroo& to meet the climatic conditions of Southern C-a,lifornia.

Western Hardwood Lurnber Cornpany 2Ol4 E. 15th St.

WEstmore 6161

D. J. CAHILL, Prcr.

Mail Addrcr Box 6, Sta. C

Loa Angeles B. W. BYRNE, Scc.

THE CALIFORNIA LUMBER MERCHANT

Long,Be[l Douglas Fir Ffafn€S,- a profit maker for you

trffi

tTlHE lumber dealer can redize many times the profit on

Long-Bell tnocked down Douglas Fir frames that he

can make on lumber for frames. And, more than that, they give greater satisfaction, longer life, better appearance and more serviceability. They are made of soft texture, old grourth yellow Douglas

Fir, properly seasoned and accurately manufactured. This Douglas Fir is not surpassed for frarne stock. It is durable, practically impervious to water, and aII heart! Casing, pulley stiles and sills are dll vertical grain, giving a smoothly machingd product. It takes and retains paint

and assures a free running sash. In its aonstruction, the sash sets against one shoulder of the sill, tnaking a waterproof and dust-tight joint. The other shoulder forms an insect-proof joint with the screen or a weather proof joint with the storm sash. Here is a semi-assembled frame in seven units, shipped in two metal.banded bundles. One bundle oontains the two head members and sill ; the other contains the side jambs and casing.

ALans.Bell ftame canbe assenbled in less than ten minutes!

THE LONG,BELL LUMBER COMPANY

R. A. Long Bldg. arnbermcn rince rS?5 Kansas City, Mo.

Specifications-LB 53O

These Advantages:

Sldc end Hced Jembr,

For profft, for satisfrction, for durebility, for long-tlmc scrvice, ccII Lont-BclI Dootlat

25132x+9116

Sidc end Heed Cesing,

r-rlr6t4-112

Blind Stop, 3l4x.r-5ho Parting Bce'd, 712*314

Drip Cap, 1-1/16rr-5/8

Si[, r-5/8r7-l/4

Fit Fttmcs.

Othcr Long,Bcll Fnncr

Window Framcq phln cep

with 3l4n outrldc crlng,

L-B 430

Thc sesh weight pockett ere

\ll/lndow Fremer, mooldcd crp

wlth screws, or mcrcly srwn

Wiqdow Fremcr,mouldcd cep . with l-t/r6l ouuide cerlng,

phce. Framcs erc sblppcd with

Door Fremes, plain crp wirh

facc-plete pulteyr proporly aet with acrewa; or, if pulleya are not desired, we will bore for

Door Frmes, mouldcd witb 3/,1/ oqtridc cesing, L-B 16{ Door Fremec, plein cap with l- l/16/outrld. cea'g, L-B 150 Door Fremo$ mouldcd cep with l-l/16' ouEidc cedng, L-B t6r

cut with e fine geugc rew and either are removcd end roret

with su6cicnt wood left on the cross-cut to hold th.m ln Dillon jem-proof, non-rurtlng

the pulleys apecified. Sand hOr|rnl to w iotqt tlitniI' n're*ataaioc G ao aha KauatCict ofrce<bo thtb auitt fieanwqHwititt f q ?.3imaa il toEiql ttsmq.

wlth 3/4" oucido cealng, L-B 435

L-B 535

3/,1" outclde cesing, l-B 152

Abo Brlclc Hogc Bo:, ocllcr

atdcasmcttama.

Dctailc of LB 53O

ETcmzTLUMBERg

THE CALIFORNIA LUMBER MERCHANT

April l, 1927

Price Cutting (From the "Hardware World," by C. G. Garrettson) This article was received from a prominent lumber manufacturer, with the following notation: "DOES THIS APPLY TO LUMBER?'' By price cutting I do not mean cutting under your competitor's price, but rather price discrimination; that is, where you give a lower price to one of your customers than you will give another who buys the same quantity and quality of goods at a given time. In other words, I am maintaining that in building up a definite policy, you have but one definite price and never deviate, from it. To adopt such a policy will save you many anxious moments and insure you the confidence of your trade. You can rest assured that the price is never cut and the matter kept secret. The man who received the cut price has just got to tell your competitor about it to prove that he ii a good buyer. Price cutting is an unethical practice and every unethical thing that we do is a direct financial burden to our business. Let me prove this. When we have cut prices, just what have we done ? We may have sold a bill of goods, yes, but we have put the knife into one of the biggest business assets, confidence.

How many of us but would spend large sums of money in say, advertising, if we could be guaranteed that by the

spending of that money we would absolutely gain the confidence of our customers ?

Yet, for the $1000, or $5000, or $10,000 order, the profit

on which can amount to very little, we are willing to sacrifice that confidence which we would give so much to maintain, and once we have cut our price, we have established a precedent which the buyer is going to remember and going to insist on our following in future transactions. When we have destroyed confidence, we have left in.its place fear. The buyer is afraid that he hasnlt received your lowest price. You are afraid that the information of your cut is going to leak otrt and that your competitors will retaliate. You are afraid that you are not going to get the next man's business unless you cut your price. You are afraid that your cornpetitors will get your business or that you are not going to get your share of the business. You have precipitated a condition in which each one is going to be afraid of what the other one is going to do next. Hatred always causes a fight, and all parties to a fight usually get hurt. If the fighting continues long enough, your business will have to go to the business hospital, the courts, and the receivers will be appointed. This, with all the court costs, is a direct tax on business and the matter all started when you cut your price the first time. This is one of the reasons why such a small percentage of concerns which start in business live even l0 or 20 years in business.

The NEW

Pacific Five-PIy Board (Redwood Core)

is eliciting favorable comment from all who have seen it. Write for sample and new prices. Manufactured by

NATIONAL MILL & LUMBER COMPANY "'fi r";:;i:r#T:::"f H,1li#;"""

NO. r TO NO. { COM. MON CALIFORNIA PINE

SPLENDID STOCK_THIS For, as in the famous upper grades, the soft texture, workability and ease in nailing without splitting ^re physical qualities which lathers and carpenters like and look F"i. Q Here are types of strictly utilitarian grades which work to advantage under every condition. Thickness of boards in this class runs one inch, inch and a quarter, inch and a half, and two inches. Lath come in No. I and No. 2, size 3/e' by l1/z'-48'. These are precisely sawn and extremely light in weight, eqsy uniformly graded; discolor the plaster nor buckle after to handle and do not^re installation. Q Pickering California White and Sugar Pine embraces every standard grade and size in volume sufficient to guarantee you dependable service for years to come. M"ywe quote?

PICKERING LUTVIBER COIV{PANY

KANSASCITY \

lf.S.A.

CalifarniaSales Ofres

Standard, Califomia 602 FirstNat'lBank Bldg., San Francisco; 615 Central Bldg., LosAngeles

THE CALIFORNIA LUMBER MERCIIANT

Aprtl

t9Zl

Wooden Cases By Sam L. Harpcr, Gcncral Purchaaing Agcnt, McCormick Stcarnsldp Company One of the important items in the Purchasing Agent's work is

to avoid as far as possible thq annoyance and trouble for his

company brought about through loss and damage. Nothing tends to more speedily eliminate trouble of this nature than to stipulate as definitely as possible the kind of containers in which the goods are to be shipped. A great deal of friction has been caused in the last two or three years through the indiscriminate use of fiber cases, and as d result cans. were much more easity damaged in the event of .the fiber cases being improperly handled or if hooks were used on them as is sometimes the case with careless stevedores. In these days of intense competition, retail grocers have found that it is -practically impossible to sell cans that are in any way dented, bruised or soiled, and it has been noted that in most instincei of this sort, the cases have been damaged through the injudicious tlse of fiber containers, where a case of s8onger material should have been used. In fact, it is reported that H. J. Heinz & Co. have been collecting dented cans from the grocers' ihelves and have replaced these unsalable goods with fresh tins rather than have the housewife prejudiced against the products so well thought of as those of that .well known house. Many of the retail grocers are now insisting upon jobbers and manufacturers agreeing to take back all scarred or dented cans as a protection against accu'mulation of unsalable stuff. It is even claimed that since the instances of Botulinous poisoning, which

NEW YARD MANAGER O. Ladd has been, appointed manager of the Antelope Lumber Co. yard at Lancaster. Mr. Ladd has been connected with the retail lumber business for many years and is well known to the Southern California lumber trade.

have occurred in California, writers on domestic economy have been warning housewives not to use any canned goods-which show signs of swelling, as this indicates gas, decomposition and poison. Transportation companies are not anxious to handle merchandise packed in fiber cartons when they are too light for cans, and all jobbers and manufacturers who want to give real service can be assured of making A-1 delivery of their products, in a first class salable condition, if they will take the troubte to specify so far as .possible that the wishes of the buyer should be met, and that canned goods should preferably be shipped in wooden boxes. With these facts before us. it is obvious that the.fiber container will undoubtedly be displaced by the old fashioned but nevertheless safer, more serviceable and €conomical wooden case, assuring protection in shipment and the elimination of a'great deal of annoyance caused the Purchasing Agent and the retailer through claims, contentions and the disappointment that is attendant upon.damaged goods.

It is therefore logical to affirm that the receipt of merchandise in an A-l condition is to a much greater extent guarahteed, and

the. possibility of damage minimized, if Purchasing Agents wlll give the matter of wooden cases more consideration in ordering, when they will also save a great deal of trouble and annoyance, as

well as confer a considerable saving upon the companies whom they represent.

GREGG MARSHALL A PROUD DADDY Gregg Marshall, Antelope Lumber Co., is wearing a big smile these days and is the recipient of congratulations from his many lumbermen friends. Gregg recently became the father of a fine baby girl. Ife reports that both, Mrs. Marshall and the new arrival are doing nicely.

THE

LITTLE RIVE,R REDWOOD CO. ANNOUNCES

CHANGE OF ADDRESS APRIL lst, 1927 To The

FINANCIAL CENTER BUILDING "Hfii""*tlK.i1"ffi" Davenport 94/;O

Steamere: "f[llrtALPAISrt ..WASHINGTON'

Mitlc: CRANNFI I FAIRHAVEN Humboldt C.o., California

fuIembers of California Redzuood Associ.ation

April r, 1927

THE CALIFORNIA LUMBER MERCT'IANT

"superioritu''

((ECLIPSE'' II

FLOO RIN \J -Brl

CLEARS California RePresentative

BOOKSTAVER.BURNS LUMBER CO. 616 Chamber of Commerce Los Angeles

ECLIPSE MILL CO. -.

EVERETT WASH.

THE CATIFORNIA LUMBE.R MERCHANT

ltpril l, 1927

State Retail Association Active on Legislative Matters The California Retail Lumbermen's Association is very

irresponsible contractor, the bond would soon be inadequate.

Mr. I(elsey saw the impracticability of the bill presinted and has agreed to re-draft the sami, incorporating therein Dealers in the State, whether members or non-members of many sug'gestions made by the two associations named above and will then notify all interested parties and go into the organization. session with them, presenting the new bill and getting their C. W. Pinkerton, Chairman of the Legislative Committee opinion regarding the same. Most of the trouble the Alaspent several days at Sacramento. Mrs. J. E. meda Builders' Exchange is trying to eliminate could be Fraser, Secretary of-recently the organization, was also on -hand cured by the Building & Loan and Mortgage Companies keeping in touch with all matters of interest to the lumber placing funds loaned by them for building in a trus[ fund dealers. The Association has been working.with Dudley and not releasing any of the money until ill the labor and Chandler, Mgr. of the Building Material Dea-iers Credit Aj- material bills had been paid. This is the belief of the State socia-tion of Los Angeles, on a number of bills afiecting the Association and they are in hopes that they will some day retail lumber interests. The association is particularty in- get the Building and Loan Associations and Mortgage Comterested in A. B. 105O, which refers to the liCensing of Con- panies to work with them along this line of procedure, so tractors by the State, providing a board for the introl of that the Home Owner may be plotected from-any liens for the licenses and providing a $5000 bond for contractors. labor or material, and thal the labor and materiaimen may The association fiels thai this will serve to confuse the be able to collect their moneys without having to file lieni. home builder, if a contractor has a state license and a $5,000 is very earnest in his endeavoi to help the - ML Kelsey bond, the home builder is apt to confuse the same with the building industry put thru any legislation that will better Labor and Material tsond. The Alameda Builders' Ex- conditions, and it is believed that unless he can work out changg is fostering this A. B. 1050 and Mr. Kelsey of Ala- something practical that the matter will be laid over till meda_ is presentlng the bill. The Builders' Exchange be- the next session of the legislature and in the two years interlieved that this legislation would eliminate the fly-by--night vening the Builders' Exchanges, the A. G. C. Building & con_tractor, but the Association are of the opini,on thaf it Loan League and the California Retail Lumbermen's Aisowill only tend to serve the purpose of the fly-by-night con- ciation, and other interested parties can form a conference tractor, who if he only had one small job at a timi would with machinery to compile iome sort of legislation that be bonded in a fairly ample amount under the $5,000 bond, will be practical, and agreeable to all concerned, and provide but if the contracts were pyramided, as is the habit of the ample protection for the home owner. active at Sacramento, where the California Legisldture is in session, looking out for the interest of the Retail Lumber

When you stand still in business you retreat.

Announcement We wish to announce that we have opened an office at 517 Chamber of Commerce Building, Los Angeles, with D. H. Doud as manager and will specialize exclusively in the products of our own mill. Ve operate entirely on Old Growth Yellow Fir Logs. \Ve will be pleased to receive your inquiries.

Defiance Lumber Go. Tacoma, Vashington.

Los Angeles, California.

THE CALIFORNIA LUMBER MERCHANT

lvfiade frorn the

timber Cedar finest r't

lhatcanbe .

found oryntilterel tTiHE siant. centuries-old Cedare from the Soo' I qu"lii" di"t"i"t have long been noted lor their

aad long-enduring wood. "*tett-textuled From the finest of these trees'Weyerhaeuaer im' proved Cedar Siding is cuc Only eelected gtripe go

.rrtifot-,

into thisbrand.

The manulacturing sandards are as ffae as the wood. Sizes are @rrect and uniloro. Scientificseasoningbrings out the beat in the wood and adds to its long lile. Seaeoning delecte are absena Extra care is used in pla-ingThe lace oJ each piece is satiny smooth and ftee of.uraves or rough epots. Rigid gnding, inspection and rechecking guarantee fOOTo bo"rds. Every loot of every piece in a bun' dle is usable. Spedal artention ie given to btrndling' tying and labeling. The ends of each piece are rimmed even

VcTctbectscrIaPM

&do Sidiag is enotbct

fcenrc oltbcVeyerbec*

saPla*a baying adttantagc tbat bencfits ctet1t

dczlerutbo tscs it Ask tbc

Vetrbststmar.

Put in a Trial Stock Rove to your eadslastion and your customer's that Cedar Siiing can be lar better than ordinary-. You don't ned to-olderacarload oI Weyerhaeuser Siding to try it out Let it come along with eorc other popular Sno' qualmie itemsof Cedar'Firand Hemlock aad Cedar Shittgl""-"U'Weyerhaeueer qudity stock.

Sizes : Bevel Siding, Z inch by 4, 5, 6,8 and 1O inch'

es: Bungalow Siding'.% inctr by E 1o and 12 inctres.

'$7EyERHAEUSER SALES COMPANY, Distribators of'Veyerhaeuser Forest Products General Ofrces: SPOKANE, VASHINGTON

Brancb Olfices MINNEAPOLIS ao6 Plymouth Blds'

PITTSBURGH 24or Fist Nat, Bank Bldg.

PAUL

ST. 2563 Fnnklin Ave.

CHICAGO

zo8 So. La Salle St.

TOIIDO t313 Second Nat. Benk Bldg.

PORTSMOI'ITII BALTIMORE PHILADELPHIA NEIT YORK Rhodelslend 1600 Arch Street 2a5 Madison Ave' qr2 Lxingtoo Bldg.

THE CALIFORNIA LUMBER MERCHANT

Sidelights on Proposed Merger By Jack Dionne B. H. Hewee, of Jcanncrctte, [.a., San Francirco, California, and Portland, Oregon, declared to me the other day in hir office in Su Francirco, thet he bclicvcc the time ir at hand whcn thc lumbcr indurtry of tte Wcet will rave itrelf from dertruction by thc creationr of largc rmib itr groupingr, mcrg€rq etc., ruch ar has becn done in othcr grcat indurtrier, and in tbe lumber indurtry in othcr tetritoricl, with

ryl:"ft?:

ir an authority. He ir one of thc vct€ranr of thc Cyprcr Asociation hirtoryr,a coworkcr and partncr with tht grcat lunbctrnrn Robert H. Dovmrnan, of Nw Orlcenr, and ir today, with [t[r. Downmen, hcavily interertcd in Wc*cm timber and lubbcr and mitlr for Oregon and Cdifornir both. Hc b likcwire Chrirmu of the Trade Extcnrion Conmittcc of the National Lumbcn Manufacturcrrt Arcocbtionr. and a man of many yean, intfurietc cxpericnce with thc mafkcting of lurn[er. He believcl ttat they will creatc tH Fir mergcr in trhe Northwert thrt ir now brewing, end that it will be followed by the crcation of othci ldrge unfu. Hc bclicver that in no other way caD thb gred indurtry prcvgn! thc wholcrale dertnrrction of ..The last grert rtand of tirnbcrr" without rcrnuncration to itr orticrt,

qd that the indurtry would be gcncrally end hugcly improvcd by ruch ection. l{o* the proposcd Fii rtrcrgcr. would help, hc thinb vcry simplc. He reyr that f,irtoty:rhriwr that intclligcnt gloupmg of twenty-fivc pcr ccot of thc produccrr of a conmodity, har great rtdbjtiiing infucncc on the markct Now, in thic Pacific N;rthwert (according to thc authoritative Ggureb rccently compilcd by the 4L Bullctin at Portlahd) therc arc lrzil lni[r cutting Fir and itr attendant,woodr in the Coad territory of Orcgon and lVarhinglon, and thet in 1926 they cut rlightly'ov€f 12,000rfi)O,(X)O fcGt. Of thir 1,234 milb l60.milb produccd V6/o of ,ll tte etock produccd by tlie entire numb. fre approxiruate forty millr that are n nied in tfie propocd mcrger effort in the Northwc*,ar,e thb v-t*y largat type of mills in this 160, end thb 4O'worrld undoubtcdly cut more than one-thiid of thc:76%o a, by the 160 nrillr jurt rnentioned, of a total of wctl ovcr onefourth of thc cntirc production. So, tbinkr llfir. Hcwcr, if thcy pirt ,th*'rner3€r . ovcr nuch good ir going to,bb done torrrid'itabilizi"g th" Frr market. And, scci+g thc vil* of it, ottcn will follow. ll[r. Henvcr ir a 6inLi"g man, and thcrc ir much food for thought in whit-hc reyr.

How About You? How about you. . . mc you actually getting all that you'rc cntitlcd to for your fooring.dolhr? Todayyour fooring dolhr ehould bring far more tlran mercly matcrialr of quality . . . and hcrre at the JOHN JOHNSON FLOORING CO.-

it der! It cntitlcr you to tfre yeara of cxperience of thie organization in-handling every rort of f,ooriiig problc'm . . . it entitlcr you to tIrc knorvldge gaincd fiorn that expcrienoe . . . and to tfre co.opcratiyc rcrvice tfiat we're in a poritionlto rendcr the rctail fooying

"q+.crrrtomcrr . . . C,oncidcr there faCc and thcir worth to you and your and let the JOHN JOHNSON FLOORING CO. givc you full value for your f,ooring dollar next time you buy.

JOHN JOHNSON FLOORTNG CO. 6812 Santa Monica Boubyud 4128 GRanitc 4l2€

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

SHIilGLE

SERUIGE

We represent exclusively in California one of the greatest quality shingle manufacturers in the Pacific Nortfiwest-the Saginaw Timber Company. When' ever a better stock Red Cedar Shingle is made than the Saginawr we are going to use every effort to secure t{re agency. In tfie meantime we seUr deliver and brag about the quality of Saginawa.

In addition-we make a specialty of special size and grade shingles for special purpoter. Wq are furnishing an order for 24-inch shingles a full inch thick at the butt right noyy. When you get a chance at a special rhingle order, let uE help you supply it.

s u D D

E 1l

slllTA FE

LUMBER c0

Incorporatcd Fcb. 14, 19OE

.A,. J. "Gurtt Russellts Outfit Erclurivc Reil Rqrrltrtivor il Cdifornir rnd Ariroar fc C.cntral C.orl & Coke Co. (Orcgon-American llrnber Co., Vcrnonia, Orc.) Gcnctrl O6cc Arizona Rqrrcrcntetivc So. C,elif. OGcc LOS ANGEIIS SAN FRANCITTCO pHOEN1X 397 Pacific Elcc'lric B' o' ldtwich St' ctair Blds' Btds. 419 Warhingtoo St. 16 Californir St Bruce L. litn"S"-. Phoc TUcLc 5?71

E U I G

THE CALIFORNIA LUMBER MERCHANT

April l, 7927

California Lumber Manufacturers Join Loyatly in National Advertising Campaign Mr. W. F. Shaw, of Washington, D. C., right-hand man

cisco, announced that California mill men have responded

of the National to secure $1,000,000 to be spent in advertising wood, which campaign has been going on for the past

Shaw left for the Northwest to continue his work, the total amount of subscriptions had reached $929,000, so that the million dollar mark is now entirely assured. He will ,remain in the Northwest until they have gone over the top with their solicitation. The campaig4 is thus assured of starting this year"

to Dr. Wilson Compton, Secretary-Manager of the Na- nobly to the call for assistance in this campaign, and that iional Lumber Manufacturers Association, has just left the Pine and Redwood groups of California have each California for the Northwest after spending two weeks in signed up to about 90 per cent of the total, which is a this territory. He is working exclusively on the campaign very high average indeed for any section. When Mr. year.

When he left California, Mr. H. B. flewes, President of the Clover Valley Lumber Company, and Chairman of the National Committee on Advertising, who is in San Fran-

BAUGH HARDWOOD LUMBER COMPANY HAVE MR. LEVI CRANNELL VISITS CRANNELL AND NErv\/ YARD WELL EQUIPPED SAN FRANCISCO Mr. Levi Crannell, President of The Little River RedWhen the Baugh Hardwood Lumber Company was inwood Company, has been a visitor in California for the corporated several months ago, succeeding the Paul Baugh Lumber Company, they took over the old Smith lumber yard on East Alameda Street in Los Angeles. The yard has been modernized in many rvays, the equipment improved and made more efficient, and large stocks of all sorts of hardwoods consumed in Southern California territory have been installed. They also carry a well assorted stock of Sugar Pine ready for quick shipment. Mr. Paul Baugh, Manager, says that business is very good at present, and they are looking forward to a first class year in both Pine and Hardwood.

Fot 22 Years ..CHICI(ASAW BRAND'' OAK FLOORING her been a ltrndard of

@anufacture

past several weeks, dividing his time between the plant of the firm at Crannell, and San Francisco. He lives at Ottawa. Canada. Iv\/. H. OFFICER WITH BROOKS-SCANLON W. H. Officer, formerly yard manager with the Cady

Lumber Co. at McNary, Arizona, was a recent San Francisco visitor where he spent a few days with his brother, Harry Officer, of the Santa Fe Lumber Co. He was returning to Bend, Oregon, where he will be associated with the Brooks-Scanlon Lumber Co.

D(ITBEER & GARS(I]I TUTIBER G(l. QUrtrTY

Manufacturcd By

tlemphis Hardwood Floori ng Go, Memphis, Tem. Wert Coart Reprcartativcr

C. J. LAUGHLIN 627 Petroleum Securiticr Bldg. Loa Angelee

GEO. C. CORNITIUS Amer. NatL Bank Bldg. San Francirco

SAMUEL R. NORTON Hcnry Building Portland

REDWOOD sttcE t863

SAN FRANCISCO Mcrchertr Erchragc Buildia3 Kcrrny li0?

LOS ANGELES Paci6c Muturl Building

VAndihc t792

TUcLcr 76&l

EUREKA Whcn in Hunboldt Countn Virit Our Mill Sccoud rnd M Strcctr, Eurckr

Mcmberc Califorlnia Reduood A,scociation

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

Onc aiilc of ou u*chottsc thouing mctbodt of toring and bandling Pluood

Ample Stoclc errd Immediate Deliqtery of ALL varieties and sizes of PINEL SrocrrratvtNEER

OAK.. g#M,Y' Watnut-

BIRCH Philiopine-

Italngry'

rranfOCerVY White ?tu

GUM RED Au$r.rdFittd Awclected-

OREbON PINE

PLYWOOD dndVENEERS Whether your order be large or small, or in mixed selections: /ou are assured of a full and immediate delivery. This reducesyour overhead by making these choice woods avallable on twenty'four hours notice. Also a ComplctcLine of PrcssedWooilMoulilings

Senil for Price List

lifornia I o,Veneer Eom 9j1,-967 sourn ALAMEDA STREET Tclcphonc TRinhl oo57

Mail,ingAddrc.rr.'P. O. Box 96, Arcadc Station IOS ANGELES, CAUFORNIA

THE CALIFORNIA LUMBER MER.CHANT

Sash and Doors How does Los Angeles rank among the large centers of the United States in the sash and door industry? If ,we give credence to visiting experts from eastern metropolitan districts who come not only- to, enjoy our California sunshine but to irlvestigate oui factory and merchandising methods, we can safely state we rank among the l-aders in the iirdustry. . A recent survey of fifty-nine markets in thirty-four states indicates that the retail price of sash and doors in Lo's Angeles averages lowest of all. Illustrative of these price levels take a standard article, such as a two-light window. The highest price found was three dollars and fifty-five cents, the average twJ dollars and seventy-four cents and the Los Angeles market is two dollars and fourteen cents. Many other items that were compared show similar low prices.

How can this be true? Are Los Angeles sash and doors sold at less? Can we be the most efrcient? Or are labor and material prices the lowest? The aqswer is that this market is too low in price, causing the industry to operate without a fair return on the investment and this in spite of the fact-that members of the industry are efficient, pay the highest wages of any locality in the United States, and obtain no special advantage in raw material markets. effort is being put forth by local sash and door men to better the present situ- Every ation. Real co-operation exists among members of the industry in collectively doing those things which the individual can heither afiord to do as an individual nor succeeii in doing alone. Standard cost accounting has been installed in practically all of the factories, cost information is beir\g cleared ihru a central office for the beneht of the entire industry, standard practices which represent the best methods of doing business bre advocated, a1d i1 ma4y ways the collective work of groups and commit-tees are given out freely that the industry as a whole nray succeed and that no individual may fai-I. Hamlet hit thc nail on thc head whcn he quoth (with all duc apologics to Bill Shake-

speare):

To crrt, or not to cut: that is the question: Wbether'tis not bcttcr in the end To lC the chap who knows not sash and doors Havo the busincss at his cut-throat txices

Or to take up arms against his competition, And by opposing, cut for cut, end it. To cut-and by cutting put the othcr cutter Out of bueinegs-'ti8 a consummation Devoutly to bc wished: to cut-to slasht Pcrdranoe myeclf to get it in the neckAy, ttrcre's the rub: for when one starts to meet All Sash and Door men's prices like as not

He's up against disaster good and hard. To cut and slash is not to cnd confusion And tho many evils pestering the trade. Nay, nay, Pauline-'tis but the forerunner Of wages lowered such a course portends. 'Tis well to get thc price the goods arc worth And not bc bluffed to sclling them for what Sir So-and-So will sell his mcrchandise. Price-cutting doth appear indeed unseemly And only fit for him who does not know That labor for an honest wage, forsoottr, Makes men of honor and makcs goods of worth, While he who cuts is niggardly concerned In driving sliaves and cheapening honest pride Of those who strive in building well to earn Success that crowns the efforts nobly spcnt.

L rm7

April l, 1927

THE CALIFORNIA TUMBER MERCHANT

il This is Larcy Whisse started in the retail lumber business in Buffalo' N. Y

-who years ago in a very modest way, and is now

the largest lumber merchant in New York Sate politan area, with three gteat yards and two specialize in mill work and fooring.

Naturally, a business man of this every new thing that shows Promise.

L. N. Vhissel Lumber LARGEST RETAIL LUMBER DEALERS IN

Mr. Peter C. McNevin' Salec

Mr. l7hirrel'r ce-

recr nurt be en in.

centive to all pro. greuive lumber deel-

Read

Mr. Vhissel's

/Coact had the pleesure of of conversation had hir at-

Opinion

ANZAC COLONIAL

REDWOOD

wide bevel siding er stated b€fore ir

ert.

And it murt be

borne in mind ttet hic ruccelt har beeo based on good mer. chandiri-g which includer grerping new ideao prompdy.

overcome dre faul6 of all othetr inarnuch

dever* it from warping or butging, and iu mcth' dd orevent t{re weather from beating in back of

of f-act we became enthuciastic over it and im' {i^. to be included in carr coming to ur which we are lg at the present time, ar we have a cugtomer who ic ii on a buildins a8 rootl ar it arriver. , you poeted ar to tte recultr obtained, and with best wisher

He lort no tine ln

embraciog ttir nort advancbd rtep in er.

terior walt covering. WHY NOT

YOU?

of thir riding, we temain.

HE PACIFIC LUMBER CO. SAN FRANCISCO

Robt Dollar Blds. 311 California St.

SAN FRANCISCO Members of the California Redzltood Association

LOS ANGELES Standard Oil Blds.

lfth and Hope Sts.

THE CALIFORNIA LUMBER MERCIiANT

Apnl l, 1927

Hammond Lumber Company Purchase New Holdings Purchase of the Whitney Lumber Company hol<lines

n_ear Tillamook Bay, Oregon, has been announced by the

Hammond Lumber Co. The Whitney mill is one of the largest and best equipped mills in the Northwest, having a capacity of about 250,000 feet for each eight-hour shift. The company has large timber holdings, it being reported that their timber holdings amount to about 600,000,000 feet. The Hammond Lumber Co. has large timber holdings on adjacent tracts, their stand of timber being estimated at around 800,000,000 feet. The Whitney mill was constructed about six years ago. They also operated a large window frame and wood

working plant. The company have tr,velve miles of standard gauge railroad and - thiee locomotives which were employed in their logging operations. Th.. :tg.* company which will operate the Whitney mill

and holdings will be known as t6e llammond Tilljmook Lumber Co. This will give the lfammond Lumber Co. tw9-gjt\. in O:-egon, their other operations being located at Mill City. Their Oregon mills manufacture Fii, Spruce and Hemlock. The sales of the Hammond Tillamook Lumber Co. will be handled through their San Francisco office.

Defiance Lumber Co. Open Office At Los Angeles The Defiance Lumber Co., well knorvn Fir manufacturl"y.ud, they will be able to give weekly service to Southern ers at Tacoma, Washington, have opened offices at 517 California. Chamber of Commerce Building, Los Angeles, with D. H. Mr. Don Doud, who lvill act as manager of their Southern (Don) Doud in charge of their Southern California office. ern California operations, is well knowi to the lumber trade of California. He has spent all his life in the lumber busiThe Defiance Lumber Co. have been operating in the ness. Northwest for twenty-four years. Their present mill pro- plant After getting his first experiences at the company's at Tacoma, he went to Minneapolis where ne naa duction is 300,000 feet per day. They have been lirge g!gg. shippers into California in the pdst and are familiar with 1920. 9f the company's office during the years 1919 and then returned to Tacoma,-and until his departhe trade requirements of the Southern California market. ture forHeLos_ a few weeks ago, he acted as siles Mr. Doud states that they cut one class of logs entirely, manager withAngeles headquarters at the mill. old growth yellow fir, and will specialize in Rough Green Hi! father, L. L. Doud, is president of the Defiance Lumand Kiln Dry Clears and Special Cutting for their South- _ ber Co. and his brother, Lei Doud, is secretary-treasurer ern California trade. Owing to their location on Puget and general manager of their mill operations at -Taconta.

BAGAC Ffooring FOR, ft hoob-Storer-Building!-Aplrbcntt The Crrcatert Hardwood Flooring Vduc on thc MarLct

A Dark Mahogany Crlo'r that will not rhow IXrt

Ar Durable ar Maple Long Lengthr Lel us submit scmples anil quotations.

COOS BAY TUMBER CO. of California

Manufacturerr of Doughr Fir and Port Orfond Cdar

Sarvmillr, Marshfield, Oregon

Dietributing Plant

Bay Point

Annuat Production 2(X),(XX),(XX) Feet

J. E. HTGGINS LUMBER

co.

SAN FRANCIIICO PHII.IPPINE TIARI'WOOD SPECTAI.IITS

GENERAL oFFICEs H ""*3::,3jj " "

loa Angeles Oftce, tr"ft,'j:t$|f,,.

THE TALIFORNIA LUMBER MERCHANT

April 1, 1927

: lF "

|!|

:ttr :

:tr

Announcing the Removal of our Los Angeles

fitrtr

office

"Tll g1

sz6H. w. HE;;AN BUILDING I

fr-fl U

ALwAYs AT YouR sERvtcE H

,tr

Workmen'E Compensation-Public Liability-Automobile

lil

H PARTICIPATING I INSURANCE H

h,reina.".mhedincalifornia ll| ':':*]',::;,1*r1il,;*#edincariror": n,,,.

% INcRHIJILPREMIUMS

I tr over 1925. This unusual record is the result of careful -, and com- tr lil ffi service. It will pay you to consult us before rG' lll pletely satisfying lll newing your present policies. E f|

m-il U tr

IuMBERMEN'S RnctpRocAt AssoctATIoN H

m Geo. R. Christie, General Manager

Home Office-Houston, Texas

U ,",i;";"""S*,", ,"""il;il';T""r H

ilt

l5 s :tr:

506 underwood

Buitding

tr:rtr:tr

s26 Hetlman

Building

:1tr:tr

[fl

Ellil

THE CALIFORNIA LUMBER MERCHANT

Apml l,1927

BUILDING MATERIAL CONCERN REPORTS INCREASE IN FOREIGN BUSINESS Manufacturers of building materials"are playing an important role at the present time in the establisliment of

friendly relations_between California and foreign countries bordering on the Pacific Ocean, according to J. H. Plunkett, general manager of the Pioneer Paper Co., one of the largest exclusive manufacturers of composition roofing materials on the coast. { growing tendency on the part of foreign builders to seek their supplies in the Golden State is reflected in the volume of export business recorded by the Pioneer company so far this year, the executive declared. At the same time, he pointed out that rock surfaced shingles and composition roofing form only a part of the tremindous quantity of building supplies that ale being sent to other lands. On one occasion recently, the Pioneer company sent six large shipments of its products to as many different Pacific ports, Mr. Plunkett declared, the various cargoes including many thousands of rolls of assorted roofings for Shanghai, China; a shipload of insulating paper for Valparaiso, South America; several hundred tons of roofing paper for Vera Cruz, Mexico; a carload of building felt for Sidney, Australia; and a carload of roofing each to Littleton and Wellington, New Zealand. Due to the exceptional opportunities offered by the development of foreign trade, the Pioneer concern now maintains representatives in all the important ports on the Pacific, Mr. Plunkett revealed. Tremendous expansion of plant facilities during the past year has made it possible for the Los Angeles firm to compete, on a successful economic basis, with the products of other nations in these foreign ports, he stated.

HARDWOODS from

flammond's pfenaMoND l.mber stocks

I I

are always completc, an im-

portant factor for the retail lumber dealer when ttspecial orderstt need imnrediate delivery.

Hammond Foreign Hardwoods are imported direct, carefully setected and ldln dried under expert

supervision. You will find a complete assortrroent of domestic Hardwoods as well.

OUR SPECIALTIES Vertical Grain Flooring Vertical or Mirod Gnin Finilh Vertical Grain Stepprng Thick V. G. Clear K. D. Factory StocL Vertical Grain Shop

HAMMOND LUMBER COMPANY MAIN OFFICE

sAN FRAI{C|3CO 26lt Celifor:nir St.

AII made fro the tinest of OLD GROWTH DOUGLAS FIR of soft texture, dried in strictly modern dry kilns

Sallc Offiea:

Mlllc:

Pctlud

Suo, Caltfmla Mill Clty, Orcso

Scattb

llilb: Rrymond Weshin6on

Cblcago

Willapa Lumber Co.

Southern California Division

Salcr OGce: Gagco Bldg., Pordand, Orc.

Los Angeles

April 1, 1927

THE CALIFORNIA LUMBER MERCHANT

KOEHL THE MARK OF QUALITY SASII and DOOR PRODUCTS

John W. Koehl & Son, Inc. PRIVATE EXCHANGL ANgelus 1672

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

Great Steamer Line Starts Hauling Redwood From California to Mississippi One of the most notable lumber events of the past several years in the lumber industry of the nation, took place on February 23rd, when there was held at Gulfport, Mississippi, a remarkable and enthusiastic celebration, marking the opening of "The Redwood Line,l' and the sailing of the first ship of that line, a great steel steamer of 7,500 tons, the S. S. Dochet, to haul the first cargo of Redwood "squares" from the coast of California to the mills of the Finkbine-Guild Lumber Company on the coast of Mississippi. Several hundred business men of. Gulfport and vicinity gathered together at Gulfport on that day and gave the inauguration a fitting celebration. The officers of the Finkbine-Guild Lumber Company were toasted to the stars for their enterprise in attempting a commercial and industrial effort never heretofore thotrght of, and by so doing keeping their mills in operation for a generation to come in Mississippi, and helping build the Gulf Coast territory industrially and commercially. As part of the celebration a through telephone line was held open, and during the celebration the Mississippians heard the Mayor of Gulfport and the Mayor of San Francisco exchange greetings over the phone, and also heard a talk over the line from Charles R. McCormick, of San Francisco, whose firm will furnish the westward freight for the lumber carrying vessels. "The Redwood Line" is composed of five big steel steamers which the Finkbine-Guild Company have purchased as one important link in their marvelous achievement. The Dochet completed loading at New Orleans and is now on her rvay to San Francisco. When she unloads she will proceed across San Francisco Bay to California City, where she will take the first cargo of Redwood from the Finkbine-Guild yards now located at that point, and haul it to Gulfport. She rvill be followed by the Abron, the Dio, the Manhattan Island, and the Sabatowan, all steamers of about the

sarne size. All of them will be devoted entirely to hauling

Redwood logs and squares frorn California City to Gulfport, from which point they go to the trvo coast mills of the Finkbine-Guild Lumber Company, to be manufactured into lumber and other wood products. The two big Southern Pine mills will from that time become Redwood mills, and they have been refitted and equipped for this particular

purpose.

On their return trips from Gulfport they will carry general freight which the McCormick Steamship Company, of San Fra4cisco, will furnish. They anticipati no troubie in keeping the five ships well loaded both ways. The plans of the Finkbine-Guild interests have been recited before in these columns. They have bought a huge stand of Redwood timber close to the Coast of California, back of the point called Rockport. They have built a timber cutting sawmill in their timber, and here they are already in active operation, squaring and preparing their timber for transportation. The timbers are taken to the coast at Rockport, and loaded over a wire to light draft vessels and lighters, and hauled to the big yards which the company has prepared at California City on San Francisco B.y, right across from San Francisco. From here the big "Redwood Line" steamers will load the timbers, and transport them to Gulfport, from which point they are divided between the two sawmills close by. The idea of the firm is to manufacture their lumber in Mississippi rather than California, the rapidly dwindling supply of local lumber, particularly cypress, which Redwood excellently replaces, being one of the principal thoughts behind the urge. The Finkbine-Guild Lumber Company is an old and experienced lumber concern, and they have invested a huge amount of money in the various departments of this huge enterprise, and expect to have a production of about 250,000 feet of Redwood a day from their Mississippi mills, when they get going good.

Forget that you have competitors, and remember only your GUStomers and yourself,

J. R. H ANI FY Manuf acturerr-Wholegalers

co.

Millr at Ra;rmond, Warhington-Eureka (Hurnbol& County), C,alifomia

once

Lor Ansercc 522 Centrd Building

'*nl*;:":ffi' Telephone Keamy 326

portrand once Northwetern Bank Bldg.

"Eoerything in West Coast Forest Producfs"

Rail and Cargo

Douglas Fir

Spruce -

Membcn California Redwood Agociation

Redwood

April l, 1927

THE CALIFORNIA LUMBER MERCIIANT

Ghases

Waste DRIED to a low moisture contentr uniformly graded, rigrdly inspected, HDE lumber (the name on every stick) actually chases waste away from the factory which remanufactures hardwoods.

HDE has been a lsadsl-$'e almost said THE leader-in the work of assqring proper moisture content to hardwood buyers. Proper moisture content means minimum degrade in the factory kilns.

HDE lumber, with the percentage of clear and sound cuttings higher always than the grades call for, means litde lose on the cutting table. (Perhaps you know that our No. 2 Common certifies 50% of clear cuttings). The month that you use nothing but lumber with the mark of HDE on the end of every stick will be the month that you will date history from, the lowest wastage month you ever had.

The marb of

utill be on every stich.

Hillver Deutsch Edwards, lnc. Oakdale

Harduoods-Pine

Louisiana

BRANCHES CHTCAGO-ZZ3 Rrilwey E:chea3c Bld3.

GREAT BRITAIN-Suffdk Hourc. Lturcncc Pountncy Hill, London' E. C. A

MEXICO-Bo: 2353, Mcrico Citt' D. F. CONTTNENTAL EUROPENo. 5 Ruc Grctrt, Prrie, Frrnco

THE CALIFOR}IIA LUMBER MERCTIANT

Apgil l,lW

Doane Building Company are Modern Building Merchants with New Plant One of the unique and forceful retail building concerns of the State of California is The Doane Building Company of Santa Maria. Long interested and actively engaged in selling building materials and building service in that territory, this concern recently constructed, completed, and placed in the active service of the builders of that territory a very up-to-date new office, display, and sales building and department, which has attracted the admiration of all visitors, and created an additional interest in better buildings and better building methods. The accompanying photographs tell the story better than words. The new building has 175 feet of frontage on one of the principal business streets where the public gets a good and frequent vier,v of it. This building contains the office, customers' lobby, display room, and in the rear a warehouse and display department for many of their lines of merchandise. A large sliding glass door separates the customers' lobby in the front, from the display room adjacent. With the thought of suggesting home ownership and home interest to the visitors rvho call, the customers' lobby is attractive and cheerful in every particular, looks like a big comfortable living room, lvith cheery fireplace, niche, etc. The effect is very pleasing and distinctive. The office atmosphere very clearly says to the visitor-"Stay and visit with us a while"-instead of saying-"Transact your business and go"-as do most such places. In the display room next to the customers' lobby there are attractively displayed built-in fixtures and features, paints, builders' hardware, tile drains for sink cabinets, and in fact everything of a building character they sell. The Doane Building Company is not an ordinary retail

lumber company, but rather a distinctive building company. They do not carry ordinary construction lumber. Their lumber stocks consist of trim, flooring, sash, doors, etc. They carry in stock everything that goes into a home or business building rvith the exception of common construction lumber. They plan, furnish the materials, and construct anything from a bungalow to an office building, do building additions and improvements, and in fact, give delivered, completed, practical, and dependable building service. They employ crews of skilled and well organized workmen for every department. The customer can buy buildings and building things, and not just building materials. It is service that this firm sells and specializes in. They give advice, information, etc., .free to any prospective builder. Their free service is the basis of their building success. The new plant was designed by Mr. Oscar M. Doane, who is Superintendent of Construction for the Company. Dick Doane is General Manager; H. R. Meyer is accountant; C. R. Clothier is draftsman; George Waters is drafts-

man I Geraldine Doane is stenogrbpher. When they opened their new plant for business they held

open house to the public, and the town turned out to see the attractive new building institution. The crowds filed through all day and evening. They had several interesting building demonstrations in progress, one of them by a Lactory paint demonstrator, and refreshments were served to all visitors, cigars to the men, and souvenirs to the children.

A register of the visitors was kept, and has been since used as the basis for a mailing list, lvhich they have found

to be most excellent advertising. The Doane Building

Company does direct mail advertising regularly, and also uses a thirty-inch ad three times a week in their local paper, changing the copy weekly. (Continued on Page 30)

April l, 1927

THE CALIFORNIA LUMBER MERCTIANT

'This advrrtkenleru rur ifl thc Saauda Eoening it thz issue of Febtuarl ,.2, rg27. It preser* tle f acts about natutal rdorcsution in'V est C.aast tvn fotes* in an ariginal nannn-and, it tells'West and, oie-lulf million rcadns whsre to bq Post

Qoast wud,s-and wtq.

Therets romance and drama in

the lumber business facts seldom make interesting |OLD V reading for the general public. But

when these facts have a romantic setting, people read them eagerly. Our nationwide advertising of Douglas Fir and other'S7est Coast woods porcrays the romance back of the lumber you sell. It causes your customers, actual and prospectiv., to think of the drama bae,k oI the production of Doug las Fir in your yard.

But few will know you handle Doug'Sfe las Fir unless you tell the world. have therefore prepared various adver-

tisements-all ready to use in your local newspapers-by means of which you can tie up your business with our campaign.

If, like most up-to-date lumber dealers, you are already advertising, you will

immediately see the advantage of using the striking advertisements we will be elad to serid vou-advertisements that ire just as much yours as any you would write yourself. \Uhy not send your name and address for complete details offer. of this profitable dealer tie-up -Burea.r, e4d.dress','West Coast Lumber

5560 Stuart Building, Seaftle,'\ilUash-

ington.

funabk,

Ailiifrlas Fir odm:*ffi*,

Importnnt'West Coast'Voods

Douglas Fir

West Coast (Sitka) Spruce

tT6' Cpast Hemlock - Western Red Cedar

Apml l, lW7

THE CALIFORNIA LUMBER MERCHANT

(Continued from Page 28) They are merchandising enthusiasts, and find that with every step of progress they make along the lines of business development, creation and merchandising, the better results they get, which resulted in their new plant, and

their enlarged and improved scope of business. The people of Santa Maria can go shopping for their buildings, building improvements, building additions, and building ideas, just as they can for any other commodity, and the town is very proud of their new building store.

Interior, Shozaing Office

Display Room

Retail lumbermen in rural districts should push the thought that better homes will keep the children on the farms.

lVendling-Nathan Co.

Perfect Wtrhing-

WHOI-ESALE LUMEER AND ITS PRODUCTS We are able to give

QUALITY and SERVICE From the

BEST and LARGEST MILTS Send Us Your Inquiries

Main Office

San Francisco l l0 Market St.

A. L. Hoover, ABt.

Los Angelea Standard Oil Bldg.

Closc your eyes and run your 6nger ovcr thc stccl-polishcd surface of scveral picccr of "8vcr. lasting" fooring, and you will not bc ablc to detcct wherc they arc iri."d, so pcrfect is the natching. Such qudity ir echicvcd only by ctetnd vigiLncca :, stcm of rigid inspection continuour throughout men;fecfirre. Nicbob & C,ox Lunber Co., Grrnd Rrpidr, Micbign

hat of fr. *oodl.o*hg

April 7, 7927

THE CALIFORNIA LUMBER MERCHANT

C. D. JOHNSON LUMBER CO. Portland, Oregon Car and Cargo Shipments

o#j'Fitf&8'ffi ,1:?:'*"h*

Ships-S. S. Robert Johnson, S. S. C. D. Johnson III. Specier-Old Growth Yellow Fir and Sitka Spruce

sales Offices: #3

:Sff!fr*?ffi,|*

Anscrer'

Lpril t, L977

T}IE CALIFORNIA LUMBER MERCHANT

Yocsnite Rocl3

TbeJambo Snip

*seffiflmg lPalllkoo T)IONEER Yosemite Rock Surfaced backed up with concrere Jl Sttingles areonselling

evidence . . . .

talk" that sells be-

cause it describes very defiiite advantages in a prod-

uct the buyer wants ! To every home owner in the west Pioneer Yosemite Rock Surfaced Shingles' selling points are buying reasons-'money-saving reasons ! And to the Pioneer Dealer they mean increased sales and greater profia.

Any one of the following advantages means much to the customer. Think what it means to the deder to combine them all in Pioneer Yosemite Rock Surfaced Shingles at an marzingly low price.

Standard

Indigidilal

Nafilratl, Non,sadtng Gonors Shingles are heavily surfaced

-Pioneer with crushed Yosemite rock in non-fading shades

of Red, Green, Blue-Black, Golden Brown-or variegated Blends-a doubly effective buying reason for yoru customers because pennanml colors eliminate the expense of paint and stain.

IEndlorsedl lFire I

strong buying feason becaus the rock surfacing have given Pi gles the Class C Label of the Nar lowers insurance rates on both h

lnsutlationwher

cause theylet little or no heat r and because they repel the sun

Yosemite Rock Surfaced Shingles comfort... a good buying reaso

UT there is another factor in the steadily growing demand for Pir

steadyr persistent advertising backed t

in the manufacture of super

Standard Sqaare Batt Strip

IPIONtrIBTR IPATPIB.

Erc.bf

PORTLAND

SEATTLE

LOS ANGEI.ES

1203 Spalding Bldg., Pbone BDVY 7485

747 Dexter Horton Bldg., Pbone MAIN 9863

55th cr Alameda, Pbonc DEJutan 2177

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

SHINGLES

That Seffisg

Tbe Hex Strip

Appllled rigfrt over old woodl slhlng[@s-still another money saving appeal to the custorner. Iq re-roo{.g with PioneerYosemite Rock Surfaced Shingles there is no additional expense for tearing off and cleaning up the old shingles.

llrue lBeono[my - true economy

does not mean the lowest first cost but the loutest f.nal cost, Pioneer Yosemite Rock Surfaced Shingles are the most economical money will

Snstamee-another fire retardant qualities ot

Yosemite Rock Surfaced ShinBoard of Underwriters, which and contents.

meedledl-be-

pe through the roof in winter riving heat in summer, Pioneer fuel bills and increase year'round the eyes of every home owner.

buy because they give flawless beauty and ptotection at a Iower cost Per year over a longer period of years!

A Gomnltlete lltme to elhoose

Suber lumbo

Srom-a most important buying reason because it means that you can give the

thaii;a"at

customer what he wants.. . . the widest range ot natural, non-fading colors obtainable anywhere and a complete assortment of styles and sizes for every roofing or re-roofing requirement.

's favor that is priceless . . . it is the Products that has been built with unblemished reputation of 35 yeafs udity roofings and shingles.

COEffIPANYT llme" raat

SAN FRANCISCO lfearst Bldg., Phone KEARNEY 3788

SPOKANE 424 Symons Block, Pbone MAIN 5135

Standard Cat Comer Strip

DENVER

525 lJ. S. Nat Bank Bldg., Pbone MAIN 6823

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

Short Lengths Save Costs in Home Building Wcst Coast Mills Build Demonstration llouse to Encourage

Nationd Conservation Progressiv_e West Coast lumber manufacturers are planning a eight feet, the total short length lumber used in the demonstration perpetual industry. Because of climate, soil and a most unusual lree house would 'amount to 29.A9 per cent of the whole bill. If another growth, this region has the fastest growing softwood forests in the third of the random lengths used were eight and nine feet, this,

world. A perpetual forest industry is forecasted on these natural facts and on the lurther belief that better methods of utilizing the products of the forests will be forthcomin! year by year. Utilization Most Important The most important step in better utilization of forest products taken during recent years by the people of the United States. in the judgment of the West Coast lumber industry, has been the work begun by the National Committee on Wood Utilization, United

States Department of Commerce, under the guidance of Secretary Iloover on the use of short lengths of lumber in building. This committee, appointed by President Coolidge, comprises over

100 members, representing manufacturers, distributors, and consumers of lumber and wood products. It works in close co-operation with other official and private organizations, notably the U. S. Bureau of Standards, and the U. S. Forest Products Laboratory. Saving for Home Owners "Every year $2,000,000,000 is invested in small houses and farm buildings in the United States," is the significant statement made in the first published report of this National Committee. "Employment of short length lumber in these structures would mean a saving to the small home owners and farmers of tens of rnillions of doilars annually. This is not guesswork; the survey on which this report is based demonstrated its truth in actual computations, and the-tables in which these computations are summarized put the actual dollarsirnd-cents savings squarely before the prodpective home owner through pointing out definite instances." Members of the West Coast Lumber Trade Extension Bureau. 9r'r1r-ting timber and manufacturing lumber in the Pacific northwest, believe that the number of smalf home builders can be greatly increased by de-creasing the cost of individual homes throulh a inore general use of_ short length lumber. The resulting increasi in building volume should be, the Bureau believes, of mutual benefit to lumber dealers and the home owning public. Demonstration House Built

The Fu-reau,. vitally interested in demonstrating the economic

value of short lengths and aiding lumber distributois to dispose of such short lengths, has just 'uuilt a typical small house, which-utilizes short lengths wherever possible. I-umber eight feet oi less in length has been used in this demonstration house Jor sills, headers, bridging, sruuqrng, urt, studding, soearnrngr sheathing, stotng, siding, unqer under floorlng, flooring, floorlng, flooring, and hnlsh. fin finijh. 'I

he structure was built built on on the roof garden of of the "nd Winth Winthrop Hotel, Tacoma. Tacoma, Washin Washington, as a d'emonstration house for the annual meeting of the Western Retail Lumbermen's Association at rcoma, F Tacoma, February 24,25 reDruary 24.25 21, z5 and, and,26. zo, 1927. and,26, l9z/. The lumber bill for this five-room house totatled 14,450 board feet.

The .fra-ming and finisl,r lumber for rvhich certain fiied lengths ari pe. cent ce.ri of ihe ihilotal total fgguired amounted to 5,950 board feet or 41.18 per l9.quire4 bill.^ ,-I Drll. he r-a,ndom random lengths which must be 1,/3 short shbrt length and could ,The be 2/3 to 3/3, made a total of 8,500 feet or 58.82 per perlent. cent. May Use 60 Per Cent Shorts

. Analyzing the {raming and finish lumber bill, it was found that

le.lgth.s ot seven feet or less amounted to 9.48 per cent of the whole bill; eight and nine-foot lengths to 10.38 per cent; and lensths of l0 feet or over to 21.32 per cenl of the whol; bill. A.su-ine-that oniv

one-third of the randonr lengths were actually short len-gths under

with the eight and nine-foot lengths of the framing and finish lumber, would be 29.99 per cent of the total, or 59.08 per cent of the

whole bill would be in lengths less tharr l0 feet. Thus, the short lengths which may be used in a small five-room bungalow, similar to the demonstration house, vary from 30 per cent of the total lumber bill to upwards of 60 per cent, depending upon the interest taken in the use of short lengths. One-third Lcss Than Eight Feet These figures compare well with those from the Central Committee on Lumber Standards which recently made a survey in connection with the Department of Commerce on the same subject of buying short lengths for house construction. This study shows that in 20 houses in the east and middle west, taking 46,842 pieces of lumber, 32.7 per cent of the lumber is under eight feet; 10.9 per cent, eight to nine feet; or a total of 43.6 per cent nine feet and shorter. That is, one-third of the lumber which was delivered to the jobs in long lengths was cut into lengths less than eight feet during the process of construction, while an additional ll per cent was cut into eight and nine-foot lengths. Three Types of Short Lengths The short and odd lengths used in any house may be divided

into three types: l. Fixed short lengths governed by the size of openings, 3s for instance the studs below anC above windows and doors. In the demonstration house the studs required under the front windows are only I ft. 8 in. long; under the small windows on either side of the ireplace, the studs are 4 Lt. 2 in.

2. Random short lengthsa. Those governed in actual length by the spacing of the joists

atrd studding. Sheathing, though it may be in random lengths, must break joints over studs, and under flooring must break joints over J

OlStS.

b. Any length-the finished flooring and siding may be any length since the ends do not have to break over joists or studs because of the under flooring and sheathing, Weat'Coast Woods Used Throughout House The demonstration house, in addition to showing the use of all of these types of short lengths, also shows the uses to which West Coast woods may be put in home building. Douglas fir, West Coast hemlock, Sitka spruce, and Western red cedar-the four principal West Coast species are all used in a variety of items and grades for

the entire house construction. A special feature of the living room is the floor which is laid in four rr sections; one of vertical vertical grain hemlock flooring; one of flat grain- hemlock flooring; of vertic-a1_grain. fir flooring; and the -onefourth of vertical grain fir flooring of D grade, trimmed to give a perfect floor of clear grade in short lengths. Sand-Blasted Douglas Fir Another distinctive feature of the living room is the use of wood paneling, featuring Douglas fir and West Coast hemlock. The fireplace etrd of the room is paneled in sand-blasted Douglas fir, three flat grained panels decorate each side of the fireplace; a large vertical grained panel, stenciled in an attractive design, is over the fireplace; and smaller vertical grained panets encircle the opening. The opposite end of thJ room is paneled in flat grained- West Coast hemlock, each panel being framed with vertical grained rails.

SUDDENLUMBER & CHRISTENSON AND SHIPPING

6th Floor-Hind Bldg.

23O California St., San Frrrncirco Ab.rd.cn Lunbcr e t#f;"*"

STEAMERIT

,nncrrcu Mru co., eu.ra..oh.tlfrdeen' wash'

Ednr CtrDGl Rrynod BroLlyr Gnyr Hubc EdDr Chrlrtcnm

wash. F##,fit: $,.iHno,3- Hoquiam, wash.

HffiH

Hutbcrt Mut co. Abcrdeen. 'it:t"i:h "PFi.ffi,ramond,

Bend' wasb'

Irwb .Mllb & Tlnbc 6.-South Bcnd, Wash. J. A. LwL Shtrylc Co., Sott SJnd,-Wish.-'

.to o3llt.,,Slub Blds.

500 Edrer& & Wildcy Blds.

Lor Argclcr

Juc Chrlrtcm Annie Chriltcrr:m

Edwln Chrlstcm Cathcrlnc G. Suddco

Elcuc Chrlrtem Chrhr Chdrtem

tlll Portcr Blds. Portlend

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

The Hydraulic Load Lift Autornatically Binds the Load

The action of binding a load with the GERLINGER HYDRAULIC LUMBER CARRIER is entirely automatic. A mere shift of a lever a thrust that is steady, even -1hsn and twice as quick as any other carrier without jerking or straining. It's the hydraulic pressure, always present, that does it ! Thus there is no possibility of stripping couplings, knuckles, and breaking cables or screws-as there are none to strip or break. This is the big feature of the GERLINGER HYDRAULIC-iI insures against accidents and loss of production time which means rnore lumber handled at a less cost per thousand feet.

A Catalog will gladly be mailed upon request.

Gerllngcr Hlrdraullc f":t.i.l.::,Xi*

GERLINGER

HYIDNAULIC CARRIER GERLINGER'STEYENS COIIPAN.r PACIFIC BUILDING, PORTLAND, OREGON for Oregon, Vashington, fdaho, Montana and British Columbia Distributors '26

California Salca Ofice: MAILLER.SEARLES, INC.

l3J Fremont Street, San Frencirco, Cal.

Bartern Sales Ofice:

V. M. VAN OSTROM, Manaser

26O7 Gtand Central Terminal Bldg.

New Yort, N. Y.

Telephone Vanderbilt 4J87

Phntc: DALLAS MACHINE & LOCOMOTM WORKS, Dallar, Ore.; SALEM IRON WORKS, Sdem, Ore.

THE CALIFORNIA LUMBER MERCHANT

April l, 1927

Modern Equipment Makes Huge Reduction In Logging Costs Chas. R. McCormick reports with undisguised elation that by means of their modern equipment and modernized logging methods employed in their new camps in Northern Washington, they have reduced their logging costs to a point that would not be possible with any less ingenious and efficient equipment and operation, and believes that this method of logging will revolutionize the logging methods of that territory, and cut down production costs materially. Here is a picture of one of their big skidders and loaders in operation at Camp Talbot. Note that the logs are all full length trees. The logs being handled in this picture were 96 feet long. The full length tree is skidded and loaded through this operation. This great Lidgerwood machine

is of the latest steel spar type. No longer do they use the expensive and dangerous spar tree. A great steel spar 100 feet high runs up from this skidder, and from this the wires run out 2,@0 feet. The machine skids a circle all around it 2W feet in radius, or 4,000 feet in diameter, nearly four fifths of a mile, at each setting. The trees are felled, the limbs trimmed off, and the skidder brings in the whole tree and loads it, the trees go to the log pond in this shape, and there they are cut up at minimum expense with a gasoline saw. While their logging cost figures are naturally confidential, Mr. McCormick believes thev are the lowest in the historv of Fir logging.

One of the McCormick Skidders and Loaders in Oleration

LOGGED-OFF LAND REFORESTED BY LONG-BELL LUMBER CO. Planting of. 25O acres of logged-ofi land near Ryderr,r'ood which was cut over in 1924, is being finished by a crew of the forestry department of the Long-Bell Lumber Company. One hundred and sixty acres of the area is being planted to Douglas fir, forty acres to mixed Douglas fir and Sitka spruce, thirty acres to Port Orford cedar and ten acres to

Sitka spruce. In addition several acres have been planted as experimental seed plots, as a part of the program to develop if possible a rodent-proof method of direct seeding. About half of the stock came from the Long-Bell nursery at Ryderwood, and the remainder from natural growth and purchases from the University of Washington forestry prolect.

In the nursery now are a million and a half year-old seedlings, 600,000 seeds germinated and another million ready for planting as soon as weather permits.

CHARLES S. KEITH ON PACIFIC COAST Charles S. Keith, president of the Central Coal & Coke Co., Kansas City, was a recent visitor in the Pacific Northwest where he was conferring with officials of the company's Portland office. He was in telephone communication with A. J. Russell, manager of the Santa Fe Lumber Co., San Francisco, their California representatives, around the middle of the month, advising that he contemplated a trip to California before returning to the Middle West.

c. D. JOHNSON LUMBER CO. OPENS NEW SALES OFFICE IN ILLINOIS C. D. Johnson Lumber Co., Portland, Ore., has recently opened a new sales offrce at Springfield, Ill. Elmer F. Xanten, lately with H. J. Anderson Lumber Co., Portland, and formerly on the sales force of Weyerhaeuser Timber Co., will be in charge of sales in that territory.

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

Delays.ooooooo and

Profits Trucks in the lumber industry must be kept operating continually-for delays means profits lost. The complete facilities of TRUCK TIRE SERVICE, including three convenient locations . . . . skilled mechanics . . . . and modern service equipment are at your disposal to eliminate delays caused by tire rouble.

In addition, we will gladly make a study of your tire requirements and recommend the nght type Goodyear Tires so that your tire investment may be placed on a more profitable basis.

"As I'm talhing to fellers whot is *sed to sauiflg uooil I'll sa! noth;ft' b*t that

ue is got all the aryunents tor sellin' you, but ue

cafr't lrozte 'em *n. lcss yor giae us a chance,"

J Tt,rcJor 8ae r; Jle eJ"

Truc

GE GO. LONG EEACH

220'EastAnahelm Telephone - 622-79

r244.East 8!l Street - MDtroPolitan 6f9l CALI TOR'NIA IJOS ANOEI'ES

Yours, Hi.

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

MY FAVORITE STORIES By Jack Dionne

Age not guaranteed-Some I have told for 2O years-Some less

He Could Figure Time Himself A certain Deacon in his local church received from a and left it there until the Preacher left in the afternoon. relative in foreign climes, a most valuable and clever parrot. The only trouble about the bird was that there was a considerable mixture of profanity in his talk. Yet the Deacon became so attached to the bird that he kept him in spite of this vocal failing. ft seems that the Pastor of his church was a bachelor, and it was his custom to iqvariably eat Sunday dinner with this Deacon who owned the parrot. So, to prevent any opportunity of the parrot shocking the good preacher, the Deacon had a hood made for the parrot cage, and every Sunday morning they slipped the hood over the parrot cage,

The parrot became accustorned to this regular affair, and he never talked when hooded. One Sunday the preacher came and left as usual, and during the time he was there the parrot cage was hooded and in darkness. Monday mor4ing the Preacher dropped in to ask for his gloves, which he had forgotten on leaving the day before, and when the Deacon saw the parson coming in, he rushed to the parrot cage with the well known hood in his hand, and started to envelop it, much to the iqdignation of Polly. "Hell's fire !" he roared; "this has been the shortest D-n week I ever saw."

CLOVER VALLEY LUMBER COMPANY START

NORRTS WENTWORTH VTSTTS A. J. RUSSELL

California, lost its planer and factory by fire on January 20th. A splendid job of rush reconstruction has been done

Company, in San Francisco. Mr. Wentworth is President and senior partner of Mr. Russell in the Santa Fe. They have been associated together continuously for twentythree years. While he makes his home in Michigan, Mr. Wentworth has been actively identified for a full generation with lumbering and milling enterprises on the Pacific Coast, and knows this entire territory very thoroughly.

IN SAN FRANCISCO ABour _{tSToRY Mr. Norris Wentworth, of Bay City, Michigan, has been The Clover Valley Lumber Company, at Loyalton, the guest of Mr. A. J. Russell, of the Santa Fe Lumber NEw PLANE^1f;H

in the replacing of these departments, the result being that they expect to be operating again early in April in both pl4nts. The planer that was destroyed was brand new, of the very latest type of equipment, entirely motor driven, etc. The new planer is practically a duplicate of that one, and the new box factory is of the most modern sort, also entirely motor driven, so that the efficiency of the plant hereafter will be materially increased. The sawmill is a double band headrig plant, that manufactured over 48,000,000 feet of lumber in 1926. The office of the company is located in the First National Bank Building in San Francisco.

BOB OSGOOD VISITING IN TACOMA Bob Osgood, of I-os Angeles, manager for the great door making firm .of Wheeler, Osgood Company, is now in Tacoma for several weeks' visit at the home offices of the company, as well as at the home of his parents. This is his first trip to the factory in more than a year.

THE L. '\ry'. BLINN LUMBER COMPANY Lunber

Mtll WoNL Smh & Doorr Nrllr Gorcnl O6col

Rooir3

2501 South

Crnot Plr.tc

Ahnrdr St Lor rlnjrlcl

\ilell Borrd Evrr;thir3

b ttr

Buildia3 Lllo DbfdboUrt Yerdr eld Whrrvor, Foot ol McF.rlDd Avo. Lor A4slor H.1td, ATrr-r-1o, fr|.

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

MONOLITH CEMENT COMPANY CREATES WONDERFUL ARCHITECTURAL BOOK ON SPAIN "Architectural Details Spain and the Mediterranean" is the name of a loose leaf architectttral volume just being issued by The l\{onolith Portland Cement Company, of Los Angeles.

It is probably entirely safe to remark that this is one of the most practical, beautiful, and wonderful creations of its kind ever issued to the building trade of the United States, and one so complete and lovely in its conception and development both, that it lairly amazes the eye. This progressive concern, interested in educating the public in the way of more beautiful ideas in buildings, sent Richard S. Requa, A. I. A. to the Mediterranean for many months, giving him carte blanche to bring back with him pictures, photos, and plans of unusual and beautiful Spanish architecture. These wonderfully chosen pictures rvere printed on heavy sepia paper, the engravings and printing being as perfect as the subjects themselves, each sheet is eleven by fourteen inches in size, and there are in the group one hundred and forty four of these lovely pages, printed one side only, thus, with stiff paper separators, making a loose leaf book more

than two inches thick, and bound attractively in a stiffbacked, box-made book.

The wonders of Spanish architectttre in every detail,

homes, and home details, are brought out in this marvelous

volume.

The California Lumber Merchant acknowledges with pride and satisfaction the gift of one of these wonderful books.

WHOLESALERS TO DISCUSS ARBITRATION Since the Directors' meeting in November the members of the National-American Wholesale Lumber Association have been considering a Referendum which rvill bring out the viewpoint of the members on the application of the principle of compulsory arbitration to non-members of the National-American, whose membership in other associations does not involve the compulsory arbitration requirement. Heretofore, the National-American has bound its members to arbitrate disputes, not only with other members but with members of any other recognized trade association and this requirement has been in effect since March, 1923.

The National-American expected that its operation of the compulsory plan would result in other lumber associations enacting similar provisions. The National-American's own experience with arbitration has been so successful, and it was so hopeful that the principle would become generally adopted in the industry, that it has been willing for nearly five years to obligate its members to'compulsory arbitration without the slightest degree of reciprocity. That is, it obligated its members to arbitrate with others who could demand arbitration under the Association by-laws but could themselves deny the privilege to Association members under reversed circumstances. There has been a feeling among the members that after this five-year leadership on the part of the National-American, it is norv only fair to give some consideration to requesting reciprocity on the principle of compulsory arbitration. This is one of the subjects which will be considered at the Association's Convention at Atlantic City, April n-21.

Todav's Profim ate _,_ _

q"iir.rv-sn""t--",1161ch'Cllstomersatisfacdorf Vhat a satisfaction it is, to sell a product like Veaver Roofing-to know that in years to come t{reretll be no dissatisfaction. Therets always a tttomorrowtt in bueinese.

WEAVER. HENRY MFG. CO. SucceesorE to

Veever Roof Company

3275 Bax Slaucon Avenue Los Angeles Telephone Mldland 2f41

a\rer

THE CALIFORNIA LUMBER MERCHANT

Apnl l, 1927

Lumberman's Reciprocal Association Reports 1926 Very Satisfactory Year and Plans Bigger One for 1927 In announcing the removal of their Los Angeles office from the Central Building to 528 Hellman Building, Lumbermen's Reciprocal Association, general offices Houston, Texas, report enthusiastically on their rapidly growing business in California territory. This great organization, composed originally of a large group of the most prominent and important lumber manufacturers in the Texas-Louisiana milling district, entered California three years ago, and since that time by reason of their splendid service, dependability, and usefulness, have built consistently and surely in the lumber industry in California. The first two years were naturally years of

hard struggle, but the year 1926 saw their business come into its own, and during that year they showed a premium increase of.68/o over the previous year 1925. This rate of increase was most unusual, and decidedly satisfactory, according to Mr. George R. Christie, General Manager, and one that they are working hard to keep up with in 1927. Lumbermen's Reciprocal Association has come to stay in California, just as it did in the old South, and they are going out after new business as well as working to hold theirold business this year harder than ever. Their office in San Francisco is located at 508 Underwood Building.

B. W. CADWALLADER TO SAIL FOR PHILIPPINES W. W. WILKINSON ON SICK LIST B. W. Cadwallader, Cadwallader-Gibson Co., T os AnW. W. Wilkinson, the well known Los Angeles wholegeles, will sail from Los Angeles on April 2 f.or the Philipsaler, is on the sick list and has been confined to his home for several days. His many friends hope that he will con- pine Islands. Mr. Cadwallader plans to be away about valesce quickly and that he will be back at his desk again three months and will make an inspection of the company's mills and holdings on the Islands. He will return to Los so_on. Angeles around July 1. LUMBERMEN TAKE PART IN DOMINO A. T. SHOW WITH BOOTH.KELLY LUMBER CO. TOURNAMENT H. C. Clark, Southern California and Arizona representaA domino tournament rvas held at the Commercial Club, tive of The Booth-Kelly Lumber Co., with offices in the San Francisco, on Thursday, March 17, between the Com- Central Building, Los Angeles, announces that A. T. Show mercial Club and the Athenian Club of Oakland. The lum- has been added to the selling force. No lumberman in the ber fraternity was represented by George Weir, A. H. Paul- Los Angeles territory is more favorably known than Mr. son and Frank Colin of the Coos Bay Lumber Co. and Joe Show and he will doubtless be a valuable assistant to Mr. Fife of the Fife Lumber Co. It is reported along the Cali- Clark. Mr. Show will retain his cargo business as in the past fornia Rialto, that it was through the good work of the above named that the San Francisco Commercial Club won and can be reached through The Booth-Kelly Lumber Company.

the match.

u1{t01{ LUMBER C0. Mcmbcr Grlifornie Rcdwood Arocietion OFFICES:

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et Sen Pcdro

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UNION DEPEI\DABLE SERVICE C.ALIFORNIA REDWOOD

A three story house uith "Perfectiott" ort oll three

Mrs. B. C. Bsll'c rcsidocci 614 Laurcl Avcnue, Portland, Orcgm. ic r Darticularly cttractivc modified English type. Thc arcbitct, A, E, Doylc. ind thc @ntractors, McHolland Broa., agreed tbat only thc bcrt oak f,orils obtaimble would serve in sucb a home, Brand Oak Flooring, using clear qustercd whitc They chosc oak on the 6rat floor, clcar plain whitc oak on thc accottd flmr, and rchct olain white oak on thc third. As ym see it today, thc rich natural finisb has a bcautilul lurtrc. Thc terturC is such that gcncratims from now these same foors will rctain their original beauty. Yet "Perfectio" costs no more thu a numbcr of other brands. T-here's a sirc and gradg of ''Fcrfectim" Brald Oak Floriag for cvery tlrpe of ctructure, new oi old. For full infumtion write today.

ARI(ANSAS OAK FLOORING CO. PINE BLUFF, AnrL

Fenpeer'n9N' Brand Oak Ftrooring

April l, 1927

THE CALIFORNIA LUMBER MERCIIANT

J. N. BOSHOFF NAMES NrNE FOR re27 N. Boshoff, Vicegerent Snark for the 'Westwood, Cal., J. District, has named his degree team to officiate at Concatenations during the remainder of the year. All of the officers are associated with the Red River Lumber Co. Vicegerent Boshoff will not serve on the team himself, giving the honor of the Snark's position to Chester E. Priest. However, the Vicegerent will be in charge of the activities of the team, which is composed of the following in addition to Brother Priest: Senior Hoo-Hoo, Jewell Lowe; Junior Hoo-Hoo, Judge Marshall Trout; Bojum, Maxwell Jayne; Scrivenoter, Garfield Oates; Jabberwock, D. Pershing; Custocatian, William Laughead; Arcanoper, Walter Johns;

Gurdon, E. W. Clays.

CONCAT TO BE HELD AT HILT ON MARCH 30 A. E. Stonehouse, 33778, of the Fruit Growers' Supply Co., Vicegerent Snark for the Hilt, Cal., District, is preparing the onion beds for the tender feet of a class of kittens, to be enrolled March 30. It was intended originally to stage a Concat during the visit of Snark of the Universe Hood, March 11, but a luncheon was arranged for the latter date instead and the Concat set for March 3Q when there will be a goodly bunch'of purblind neophytes awaiting admittance to the gardens of the right and left.

CAPT. ROBT. DOLLAR ADDRESSES DOUGLAS FIR CLUB Capt. Robt. Dollar, Dollar Steamship Line, was a visitor at the meeting of the Douglas Fir Club at San Francisco onMarch22. He spoke on conditions'in China, especially Shanghai, and stated that their trouble would efiect business conditions there considerably. In referring to the presence of the American and British marines at Shanghai, he stated that their presence was very essential.

VERGREEN

LEWIS LONG DIES AT SHELBYVILLE, KY. R. A. Long, president of The Long-Bell Lumber Company, left.Kansas City on March 9 for Shelbyville, Ky., upon hearing of the death there last night of his brother,

Lewis Long, 68 years old. The brotherwas a retired lumberman and had been connected with the Long-Bell company twenty-five yeais. He died in a hospital after having betn stricken with a-heart attack yesterday morning. Mrs. Fannie Smith Long, his widow, has been a patient in the same hospital several weeks.

T.ewis Long was a native of Shelby County, Kentucky, and leaves also a.sister, Mrs. P. R. Slater, Shelbyville. Funeral services were held at 2:3O o'clock March 10 at the

Shelbyville Christian church.

SNARK HOOD VISITS THE REDWOOD REGION Snark Hood and Mrs. Hood were guests of the Humboldt County Hoo-Hoo on March 16 where they received their first glimpse of the giant Redwoods of Humboldt County. Snark llood, who is a keen student of reforestation problems, visited the Redwood Nursery of The Pacific Lumber Co. at Scotia and also familiarized himself with the reforestation program of the Redwood operators. An inspection trip was also made through some of the redwood mills. Mr. and Mrs. Hood were very much impressed with their visit to the Redwood District.

INSTALL BUILDING SERVICE PLANS Floyd Dernier, Lumbermen's Service Association, Los Angeles, announces that he has installed Building Service Plans at the Perris Valley Lumber Co., Perris, Elsinore Lumber Co., Elsinore, and the Antelope Lumber Co. offices at Lancaster and Palmdale.

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W. W. WTLKINSON

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TUclrer 1431

EVERGREEN STATE LUMBER COIVTPANY Abcrdocn, Warhington

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Manufactured by

E. K. WOOD LUMBER CO. ..GOODS OF TIIE WOODS"

47Ol Santa Fe Ave. Los Angeles

April l, 7927

THE CALIFORNIA LUMBER MERCHANT

DUST AND ASHES By Berton Braley Once in a while in the public prints, Some well known party his molars gnashes, And says success is a lime, a quince, A combination of dust and ashes: That he is tired of praise and fame He's bored to death with the spotlight's glare, But if you follow the calcium's flame You'll find this Johnny is standing there.

The Game, he'll tell you, is seldom worth The tallow candle; but none the less Not dl the candles around the earth Would he accept for his own success. He's weary often-as who is not? He's bored with glory-hear him abuse it; It's "Dust and Ashes," the fame he's got, But boy, Oh Boy, how he hates to lose it !

I know some Winners in fortune's strife. I knqu' a lot of losers too. Who has the pleasanter time in life? I know the answer and so do you! That "Dust and Ashes" remark is old; Success than failure is better far, For the dust is mostly the dust of goldAnd the ashes are those of a good cigar! NO DIFFERENCE proud father, looking over the junior's said the son" "My report card, "why do you stay at the foot of the class?" "But, daddy," said the youth, "it really doesn't make any difference; teacher gives us the same lesson at both ends."

YOUR MIND your business. That's the fire that your on mind Turn the wheels that make your busithat turns makes the stearn ness GO.-Robert Buxton.

A HOLE IN ONE

"I didn't know he was from Los Angeles until I saw

him in the shower. "IIow was that?" "He had a dent in his stomach from carrying cafeteria trays."-Stanford Chaparral.

THE ACCIDENT OF BIRTH

It isn't the ancestral shadow you cast, but the light you bear, that makes the way easy for you and others.

Many of our first families-as you come into town-have ancestors that came over in the Mayfower. Other Mayflower descendants have managed to live it down and they dwell in marble hdls with the nabobs on Snob-Hill; but their neighbors came over in, an ash can. A family picture should be the place for background and ancestors. Let the dead rest in peace, but you should be up and doing instead of leaning on a coffin. Pedigrees are for pups and prigs. The only aristocracy should be that of service.

Ancestors are good only as measuring sticks. If they are famous, you must hustle to measure up to them. If ordinary, you must hustle to keep your head above the swamp of mediocrity. Pride should be vested in praiseworthy personal performance. No medals should be given out for'an accident of birth. Your great-grandfather WAS-not IS. You borrowed your years from eternity-when you finish paying back, you are history. As you pass the Historian's Camera be sure you register as more than a carbon copy.-Strubble in Nautilus Magazine.

SHE WAS DEAD SURE positive," inquired the Prosecutor, "that your you "Are husband was at home with you the night this crime was committed?" "Efen he wasrft" replied Mandy, "Ah dun busted a rollin pin oveh some innercent man's haid."

Fiflbh"',a Brannan Sts.- San Fancisco

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

..WEST COAST WOODS ARCHITECTURAL COMPETITION'' Announcement tvas made on March 2 of. the details of the nation-wide architectural competition for the best designs for a residence and garage built principally of wood, with $3.500 in cash arvards offered by C. W. Stimson, prominent Seattle lumberman and the West Coast Lumber Bureau.

This contest is sponsored bv and conducted under the

auspices of the Waihington Stite Chapter American Institute of Architects and is knorvn as the "West Coast Woods

Architectural Competition." It is open to any architect, architectural firm, designer or draftsman in the United States.

J. Lister lfolmes, A. I. A., of Seattle, has been selected as professional adviser and architects composing the committee on competitions for the state chapter are : Harlan Thomas, chairman; J. Lister Holmes, vice chairman; William J. Bain: Da;id J. Myers and Robert F. McClelland, all of Seattle and Nelson T. Morrison of Tacoma. The competition will close at 5 p.-. on August t, 1927, and the first prize design rvill receive $2000 in cash, the second prize $500 and ten designs receiving favorable

mention will be awarded $100 each. The program of the competition provides that the subject of the design shall be an attractive all-year-round residence and garage, built principally of lr'ood, the house containing not more than seven principal rooms confined, with the garage, to an immediate site of 12,000 square feet. The garage may either be a part of the house or detached. The plans shall be convenient in arrangement and adapted to general living conditions. The jury of arvard rvill consist of five architects of national repute selected from representative sections of the United States. The program of the competition provides that the jury of arvard shall give consideration to the following points: "I. Novelty and originality in the treatment and use of rvood native to the Pacific northwest. "2. Excellence and ingenuity of plans. "3. Architectural merit of the design and fitness of the application to a frame house. "4. Practicability of construction. "5. Fitness of the design as a whole to meet the needs of the problem." Excellence of dralving also will be given consideration by the jury, but will rate a small percentage in proportion to the other points. The competition will be conducted under the code of the American Institute of Architects. "The special purpose and intent of this Competition" according to the statement of the committee of architects in charge, "is to develop and bring forth the uses, applications, and methods of construction and finishing of the rvoods of the Pacific Northwest, Douglas Fir, West Coast Hemlock, Sitka Spruce and Western Red Cedar. It is the thought of the Bureau that the methods of use and the beauty in treatment of these woods has as yet been merely touched upon and that applied ingenuity will bring forth new and effective developments, both in using and beautifying these products. It is hoped that the most competent architectural designers rvill be encouraged to bring their talent to bear in ingenious ways torvards most artistic results."

STEAMERS

ttClaremonttt

'Quinault" "Solano" "Hartwood" "Point Lom8" "\f,fillapa" "Point Arcna" "San Diego"

20 YEARS SERUIGE Twenty years of fair dealing with the Iumbermen of California has convinced the trade that we are entirely dependable and reliable. There is no gambling when you buy from us.

Hart-Wood Lumber Co. Lor Angclcr 633 Petroleun Sccuriticr Bld3.

HERMAN ROSENBERG RETURNS FROM NORTHERN TRIP Herman Rosenberg, Hipolito Company, Los Angeles, has returned to his desk after a week's trip to the Bay District and other northern California points. Herman attended the meeting of the East Bay Hoo-Hoo Club at Oakland on March 15 rvhen Arthur Hood. Snark of the Universe. was the guest of honor.

ttAvalontt

WErtmorc 0299 Sen Fnncirco

Fifc Bldg.

Portlend Garco Bldg.,

Kce;tny XEB

Main 3565

Apnil I, t927

THE CALIFORNIA LUMBER MERCHANT C. W. STIMSON ELECTED PRESIDENT OF

INSPECTION BUREAU C. W. Stimson, of the Stimson Timber Co., was elected president of the Pacific Lumber Inspection Bureau at the annual meeting of the organization held at Seattle recently. He succeeds E. G. Ames, president of the bureau since its organization 24 yearc ago, Other officers elected are: Vicepresidents, O. M. Clark, William Donovan, A. J. Hendry, W. H. Turner, A. A. Scott and J. H. Jeffrey; treasurer, C. E. Hill; secretary-manager, F. W. Alexander; board of trustees, P. J. Brix, L. L. Chipman, O. M. Clark, R. W. Condon, Neil Cooney, R. L. Dickman, William Donovan, Sr., C. M. Fridlender, A. J. Hendry, Yale Henry, J. A. Hgmbird, E. E. Johnson, T. D. Lewis, H.J. Mackin, J. E. Manley, A. W. Middleton, F. H. Ransom, J. A. Ryan, A. A. Scott, C. W. Stimson, J. W. Thompson, W. H. Turner, J' H. Prentice, J. H. Jeffrey and D. L. Cameron. Edwin G. Ames, retiring president of the bureau, was tendered a dinner at the Rainier club bv 46 trustees and former trustees of the organization. LOS ANGELES HOO.HOO CLUB Al Williams, physical culture specialist, San Francisco, was the speaker of the day at the regular club luncheon on Thursday, March 10. Harvey Bolles, Long-Bell Lumber Co., acted as Chairman of the Day. President B. W. Byrne presided over the business session. "Old Timers' Day" brought out a large crowd at the meeting held on March 24. Dave Woodhead was the speaker of the day. Others called on for short talks were: Frank Curran, Curtis Williams, Iferman Rosenberg, Joe Means and Jack Dionne. Jerome Gripper won the attendance prize. Vicegerent Snark W. B. Wickersham told of plans for the Concatenation to be held on Saturday evening, March 26, at which Arthur A. Hood, Snark of the Lfniverse, will be the guest of honor.

CLOYD GARNER IS PRINCIPAL SPEAKER AT MEETING OF ROTARY CLUB Cloyd Garner, manager of the Hayward Lumber & Investment company, Escondido, was the principal speaker at the regular meeting of the Escondido Rotary club Thursday, March 10 at Hotel Charlotta. In line with the custom of the club to hear from various members in regards to their respective trades, Mr. Garner spoke on the lumber industry. The speaker related facts about the history of lumber. He presented information which shows that lumber formed one of the first industries of mankind. First, it was used for weapons. Later, it came into use in the construction of dwellings and for fuel. New England was the first section of the country to take the lumber industry seriously, Mr. Garner stated. However, the speaker said, that section of the country's supply became fairly well exhausted and now more than 5O per cent of the lumber in this country is secured along the Pacific slope. The speaker gave facts and figures in regards to the standing of countries in the lumber industry. He said that Russia and Canada were first and second in production, with this country third. Mr. Garner told of the wavs to conserve lumber and spoke of the necessity of coniervation. He also told of the various uses of certain wood and of substitutes now generally used.

LOGGING FIRMS COMBINE Port Angeles, Wash., March l5.-Organization of a logging and financial combination, which may eventually control more than 2,00O,00O,00O feet of timber on the Olympic peninsula, was announced here today by The Charles Nelson Co. Officers of the organization are Joseph lrving, president; A. A. Scott, vice-president; J. Jerome, secretary-treasurer, and Petrus Pearson, manager.

Good luck has a trick of lighting on the shoulder of the fellow who's running to meet her. IV. M. BEEBE

J. H. BAXTER & CO.

SorthereHARDWOODS-Southcrn

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E. J. DOIDGE CO. tG C,alif. St.

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California White and Sugar Pine Lumber Millr at Suranville and Hilt, CaL 1SOrOOO'0OO Feet Annual Capacig

B. W. ADAMS, Mgr. Sales Dept. San Francisco First National Banlc Bldg. -

l, 1927

THE CALIFORNIA LUMBER MERCHANT

ARTHUR A. HOOD GUEST OF LUMBERMEN'S CLUBS joint At the meeting of the Sacramento Valley Lumbermen's Club and the Central California Lumbermen's Club, held at the Hotel Senator, Sacramento, on Saturday, March L2. Arthur A. Hood, Snark of the lJniverse, Minneapolis, was the guest of honor and delivered an excellent address to the Valley lumbermen. Major John Bree, chaplain at the State Penitentiary, Folsom was also a guest of the Club and made a short talk on Salvation Army work. In the evening, there was a dinner dance which was attended by many of the lumbermen and their wives. The following were present at the meeting: Arthur A. Hood, Snark of the Universg Minneapolis. John Bree, Salvation Army Chaplain, State Penitentiary, Folsom.

C. D. LcMaster, Sacramento. J" R. Ncylan, Booth-Kelly Lumber Co., San Francisco.

W. L. Fox, Bellingham, Wash. S. J. Irwin, Irwin Lumbcr Co., Sacramcnto. C. J. Cockrarl Owens Oregon Lumber Co., Medford. J. M. Montgomery, Silver Falls Timber Co., Stockton. C. C, Moorehca4 Irwin Lumbcr Co., Escalon. Waltcr Baker, Friend & Tcrry Lumbcr Co., Sacramento.

F. K. Emura4 Sacrameoto Lumber Co., Sacramento. Rod Hcndrickson, Hendrickeon-Godard Lumber Co., S. F. C. A. Minard, Cutter MiU & Lumber Co., Sacramento. W. F. Knox, Superior Lumber & Fuel Co., Sacramcnto.

H. C. Henry, Booth-Kelly Lumber Co., Sacramcnto R. L. Ustick, Stanislaus Lumber Co,, Modesto. S. H. Rothermel, Ccntral Lumbcr Co., Stockton. W. B. Dcarborn, Ccntral Lumbcr Co., Stockton. E. T. Robic Auburn Lumber Co., Auburn. O. H. }tiltcr, Knox Lumber Co., Sacramento, W. H. Bceeckcr, Tildcn Lumbq & MiU Co., Clakdalc. O. D. Rusc, Tildcn Lumber & Mill Co, Stockton. J. U. Gartin, Stanislaus Lumbcr Co., Modceto. Gco. L. Meiencr, Vallcy Lumber Co., LodL L. R. Bakcr, Tilden Lumbcr & Milt Co., Sacramento. W. H. Miller, Knox Lumber Co., Sacramento. I. E. Brink, Diamond Match Co, Chico.

Apnl l, 1927

WESTWOOD HOO-HOO INITIATE 37 KITTENS Snark of the lJniverse Arthur A. Hood was tendered a wonderful reception on Monday evening, March 2t, at Westwood. Thirty-seven Kittens were initiated and led through the Onion Patch from darkness into the light. Snark Hood was presented with a beautifully engraved album showing views of the Westwood District. Vicegerent Snark J. N. Boshoff, with the assistance of the Westwood Nine, were in charge of the initiation.

HILT HOO.HOO HONOR SNARK HOOD On their arrival in California at 10:00 p.m. on March 10, Arthur A. Hood, Snark of the Universe, accompanied by Mrs. Hood, were welcomed to the Golden State when they embarked from the train at Hilt by A. E. Stonehouse, vicegerent snark of the Hilt District. Mr. and Mrs. Hood rvere guests that evening at the home of Mr. Stonehouse. On the following day, they were guests at a large luncheon that was provided for by the ladies of the town. The men folks at the mill knocked off work at noon, went home and put on their Sunday clothes, and returned to attend the luncheon. At the conclusion of the luncheon. Snark

Hood made an excellent address on Hoo-Hoo and the aims of the Order, Following the luncheon, Mr. and Mrs. Hood were driven by Mr. Stonehouse to McCloud, where a Concatenation was scheduled for that evening. C. C. Bir4 Stockton Lurnber Co, Stockton.

O. V. Wilson, Prce. Central California Lumbermen's Club,

Stockton"

W. A. Waldron, Prcs. Sacramcnto Vallcy Lranbcrmen's Club, Gridlcy. C. H. Tercll, Char. R. McCormick Lba Co., Sacramcnto. W. E. Dopkins, Hamnrond Lumber Co., San Francisco. H. M. Iscnhowcr, Holmcs Eureka Lumbcr Co., Sacramcnto.

When You Get

..GRAYS HARBOR BRAND'' RED CEDAR SHINGLES You Get The Best In California We Are Specialidng in 5-2 Starr tW% Clear tt. S. Gov't. ttB" Grade XXXXX, or IJ. S. Govtt. "Att Grade Northern Cel.ifornia Repreecntativcr

Hendrickson - Godard Lumber Co, 112 Marlret St, San Fnncirco

Grays Harbor Sales Corporation HOQUIAM, WASH. Whose Slringles Cannot Be Excelleil

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

SNARK HOOD ATTENDS CONCATENATION AT McCLOUD, INITIATE THIRTY KITTENS Arthur A. Hood, Snark of the lJniverse, was the guest of the Mt. Shasta District IIoo-IIoo, at a Concatenation at McCloud on Friday evening, March 11. Upon their arrival from Hilt, Mr. and Mrs. Hood rvere guests of the McCloud River Lumber Co. at dinner in the

NOW AVAITABLE Large and Assorted Stocks of

company's guest house.

Under the supervision of C. T. Kernohan, vicegerent snark, and the members of his Nine, thirty Kittens were led through the onion patch, emerging as full grolvn Cats rvith their tails properly curled. Following the Concatenation, Snark Hood addressed the meeting. At the conclusion of the festivities, Mr. and Mrs. Hood rvere driven to Dunsmuir, where they boarded the train at 1 :30 a.m. for Sacramento. GUEST OF EAST BAY HOO.HOO CLUB Arthur A. Hood, Snark of the Universe, rvas the guest of the East Bay Hoo-Hoo Club, at a noonday luncheon at the Hotel Leamington, Oakland, on March 15. He gave an excellent talk on Forestry and Reforestation, which was very interesting and instructive to the large gathering' Carl Moore, J. E. Neighbor's Lumber Yard, composed several songs that were sung at the luncheon and rvere very fitting for the occasion. J. W. Oliver, Boulevard Mill Lumber Co., sang several excellent vocal numbers.

Milt Henderson led the community singing. There lvere two attendance prizes that were won b1' Frank Trower and R. L. Turner. The prize for the oldest Hoo-Hoo member present was won by Harry L. Call, No. 9959.

Following the rneeting, Snark Hood was taken on an auto tour over the East Bay District, which included in inspection of the University of California at Berkeley.

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THE CALIFORNIA LUMBER MERCTIANT

Bay District Concatenation Initiate Twenty-Two Kittens Nearly two hundred were present at the dinner and concatenation given by the Bay District Hoo-Hoo on Monday evening, March 14, at the Mark Hopkins Hotel, San Francisco. Arthur Hood, Snark of the lJniverse, was the guest of honor. During the dinner hour, there was an excellent entertainment program which included several singing, musical and dancing numbers. Bob Grant, snark of the Bay District, acted as chairman of the evening and introduced Fred Roth, state Hoo-Hoo counselor, who acted as toastmaster. Walter Kelly, president of Hoo-Hoo Club No. 9, made the address of welcome to Snark Hood. Among the speakers who made short talks were: Paul Grady, J. H. McCallum, J. E. Neighbor, president of the East Bay Hoo-Hoo Club; A. E. Stonehouse, C. D. Le Master, Al Hubbard, P. C. McNevin, Frank Trower, and Jack Dionne. Bob Grant in a few well chosen remarks presented Snark Hood with a beautiful Redwood gavel as a remembrance from the Bay District Hoo-Hoo. In addressing the gathering, Snark Hood spoke on cooperation of lumbermen through Hoo-Hoo and the HooHoo Clubs which he states would result in great benefits to the lumber industry. He also discussed Wood Utilization and Reforestation in a very able manner. The committee which provided the excellent entertainment for the evening consisted of Eddie Chamberlin and Homer Maris. Special thanks was also extended to Bert Johnson, scrivenoter of the Bay District, for his earnest efforts in making the party such a successful affair. Following the dinner, there was a concatenation under the direction of Snark Bob Grant and the Bay District Nine, who successfully piloted twenty-two Kittens through the mysteries of the Order and all emerged from the Onion Patch with their tails properly curled. There were seven reinstatements made. Following is the list of Kittens and Reinstatements. Initiated Manuel Joseph Rogers, Tynan Lumber Company, Oak-

PAUL S. FOSTER RETURNS FROM

NORTHWEST TRIP Paul S. Foster, of Foster Brothers, Inc., has just retdrned from a two weeks' trip to the Puget. Sound and Portland territories, visiting the various mills whose stock they handle and arranging for a wider field from which to supply the California market He reports that the mills are feeling more optimistic with reference to the contemplated merger and states that the feeling in that territory is that it will be a decided step in the right direction if consummated.

land, Calif.; August Bernhardt Gritzmacher, clo Gitz-

macher & Gunton, San Francisco, Calif.; Bernard Francis Scott, clo California White & Sugar Pine Manufacturers Association,. San Francisco, Calif.; Charles James Schmitt, clo Chas. R. McCormick Lumber Co., San Francisco, Calif.; Robert Lee Duvall, clo L. J. Woodson, San Francisco, Calif.; Ieonard M. Barker, Tynan Lumber Company, Oakland, Calif.; William Vevian Ferrill, Foster Bros., fnc., San Francisco, Calif.; Archie Phillips Jordon, Tynan Lumber Company, Oakland, Calif.; Oscar Fred Leibeskind, S. P. Milling Company, San Francisco, Calif.; Casper Hex-

berg, clo Union Lumber Company, San Francisco, Calif.; Oscar George Olsen, Acme Planing Mill, San Francisco, Calif.; Phillip J. Gosslin, clo Chas. R. McCormick Lumber Co., San Francisco, Calif.; Albert Fred Helf, Creo-Dipt Company, Inc., San Francisco, Calif.; Austin Lawrence Black, clo California White & Sugar Pine Manufacturers f ssociation, San Francisco, Calif.; Chas. Lindsay, clo Wm. Smith Lumber Company, San Francisco, Calif.; Chas. Leroy Walker, Built-In-F'ixture Co., Berkeley, Calif.; Austin Taylor Gheen, clo C. D. Johnson Lumber Company, San Francisco, Calif.; David Stephen Painter, clo Fruit Growers Supply Co., Lumber Division, San Francisco, Calif.; John Raymond McDonough, clo Fruit Growers Supply Co., San Francisco, Calif.; Frank Portman, Portman's Planing Mill, San Francisco, Calif.; Stephen Sturtevant Burnett, clo Pacific Lumber Company, - San Francisco, Calif.; Ray Edward Danaher (Life Member), clo BoothKelly Lumber Company, Eugene, Oregon. Reinstatements John Edward Courtney, San Francisco, Calif.; F. W. Schmitz, clo Pacific Tank & Pipe Co., San Francisco, Calif.; Emery John Nutting, clo Herring & Nutting, San Francisco, Calif.; Miles Jerome Burnes, clo Foster Bros., Inc., San Francisco, Calif.; Rex H. Morehouse, clo National Assn. Wooden Box Manufacturers, San Francisco, Calif.; Paul S. Garni, clo Anderson Bros. Planing Mill, San Francisco, Calif.

FLAMES DESTROY PLANING MILL Fire, said to have been caused by an unattended incinerator, on March 20 entirely destroyed the Van Nuys Planing Mill, Van Nuys, resulting in damages of $50,000. The plant, covering an acre, consisted of offices, a planing

mill and lumber storage sheds. Two Van Nuys fire departments, aided by companies from Los Angeles, fought the fire. The lumber company was olvned by Carpenter Brothers, Inc.

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T}IE CALIFORNIA LUMBER MERCHANT

The Only Successful Sale Any sale that does NOT bring benefit to

both the buyer and seller, is an unsuccessful sale, if the seller ic a merchant who murt depend on continued selling for his livelihood. When you hear a merchant chuckling over the extra profit he made on tome sale, you know hc may be a DEALER, but he is NOT a MERCHANT. Successful merchandising depends abrolutc-

ly upon CONTINUITY OF SELLING.

Selling aman onse, and getting an extra ptofit out of him that time, ic the rmd to merchan. diring deetruction. Much is ssid and written in this day and age about ealesmanship, but there ir one firrt fundamental in selling upon which all other cales ideas must depend, and that is the necessity for making the sale aqd the purchare MUTUAL

LY BENEFICIAL The dealer who asks too high a price on a certain onder, because for come realon or o(mbination of reasons he can get it, is doing wTong.

The customer who through co,rnbination of circuurstances buys goo& fiom a dcaler by forcing or securing the cutting of pricea to a disastrous level, has perhapr not helpcd himrclf

LUMBER COMPANY PURCHASED Purchase of the Smith Lumber Company's Burlingame yard on Bayswater avenue at the Southern Pacific right-ofway by the Johnson Lumber company was announced on March 15 by the latter firrn. The purchase price is being withheld. Aceording to the purchasing company, extensive improvements to the yard will be made immediately and an announcement of the firm's policies will be made in the near future.

in the long run, for the dealer will alwayr be waiting for a chance to "get eyen"t'

It must be what the old Getman comedian Sam Bcrnard uscd to sall-"s mutuality." A succesrful cale is one, the result of which makes ttre buyer glad to come bach and buy again, and mahes the dealer glad to sell him again. It ie simply a equare deal. The good old Golden RuIe again. Undentand, we don't believe,in the "Customer always right" rule for the retail lumber businegg. Not by a iw full! That ruIe may have ma& Wanamaker milliona in the deparuent ctore buriners, but it would totally dertroy the retail lumberman if he tried to follow it.

"A rquare deal for eyeryone, myrelf included" rvould be a mighty good doga,n for the retail lumberman to ure, and follow. CONTINUITY OF SF,LI ING CAN ONLY BE HAD WHERE BOTH SIDES ARE PLEASED Af.lD BOTH SIDES WILL BE PI.E,ASED ONLY WHEN BOTH ARE BEN. EFITED. One time rcllcrc and one time buyerr.don't get far in thic world.

LUMBER YARD EXPANSION ANNOUNCED Expansion of the Pacific Sash and Door Company lumber yards at Burbank of which the Walker Lumber and Mfg. Co., of this city, formerly known as the Burbank Planing Mill Co., is a part, is announced with the purchase of three more acres of land from J. W. Fawkes, adjoining the com-

pany's property. With this purchase the company now owns all of the former Fawkes tract lying between Lake street and Victory boulevard, and east of the Southern Pacific drill track, and also a 200 foot frontage on Olive avenue.

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THE CALIFORNIA LUMBER MERCHANT

Aprtl \ 1927

ARTHUR HOOD GUEST OF' COAST COUNTIES

tJt\flti*It

The coast counties Hoo-Hoo, t.s.thto*itT?ft, lY;iffi.t"o-Hoo clubs throughout the country, and gue-sts, gevg a splendjd reception to Arthur Hood, which he itated would make a united aid prosperous lumSnark of the lJniverse, on Sa'.urday evening, March 19, at ber industry. 'There the Sainte Clair Hotel, ,San Jose. wire over 150 in Bob Grant, vicegerent snark of the Bay District, assisted attendance. Mrs. Hood, who is accompanying Mr. Hood by the Bay Distiict Nine, had charga of the initiation. on his trip, was also at the dinner. During the dinner hour fhere *ere 19 Kittens initiated and tio Reinstatements. there was an excellent musical program. There was a The Concatenation was one of the most successful ever splendid entertainment program following the dinner, con- held in the Coast Counties District, and Al Hubbard, vicesisting of musical, singing and dancing numbers. The en- gerent snark, and the other members of his Nine were tertainment was in charge of Howard Milholland, an- [igtrty complimented for making the partl' such an enjoynouncer of Radio Station KGO. abJe ifiair. At the conclusion of the entertainment program, Al Hub- The Kittens initiated were: bard, vicegerent snark of the Coast Counties District, acted Kittens as master of ceremonies and called on Fred Roth, state Arthur E. Flores, McElroy-Cheim Lumber Co., San Jose; Hoo-Hoo counselor, for a few remarks. Mr. Roth spoke on P. K. Ellis, Ellis Brothers, Menlo Park; G H_. Wallin, Hoo-Hoo activities in the state and told of the wonderful Smith Lumber Co., Oakland; Gust Manuels, Peninsula receptions that Snark Hood had received in the various Planing Mill, Redwood City; M. E. Herwig, Watsonville districts of Northern California. Lumber Co., Watsonville; W. T. Gray, Tynan Lumber Co., qailgr:-B' B'- Bailey Lumber co" Los (Gus) A. J. Russell was the next speaker introduced and lan Jose; F' Campbell, Tynan Lumber Co', Salinas; E' H' intermixed his well chosen remarks *ith delightful Gatos; M' -B'^B' ".lr.r"l .3*pri- g*ff,Jllj.l,ljil?.tt,*r'1t"..""C#/';:'-I#;.fj.ll#; stories.. Ee p"ia.snark Hood severar aeiigrriiui ments for his excellent work for Hoo-Hoo, and stated that :i'l'" :r, r' ry :""lYll Y"'l i""':Co"-'.Y-': R' McCormick Lumber San -Francisco; W' H' he made such a hit in the Northwest that they named a Chas' -"'T? P' Newmeyer, mountain for him. In closing, he siat.d ih"t t. had not at- Johnsol, Tynan Lumber co', Salinas; -Geo' Tilden H. Roper, Santa Lumber-Co', Cruz C1uzlJ. Santa tended a Concatenation in s7" yo*.1"". rmi, r"t rr-"p.a Lumber T'-G' Ryan-, Mill & Co', Santa Ctuz; they would have another soon, so that he would have anJlnan LumSalinas;'O' E' Schnabel, Glenwood Lumber Co', oth-er opportunity -' of looking'at the meticulous sox of bei Co', rr"iry b'.iruru". lan Jo99_; c_. \ry. _Scofield, Santa cruz Lumber co., Sa_nta Jas' Mr. Hood was the.last speaker or the evening.and made r?;,T*:lt't]it1? &:Hrl"Cc*salinas; a delightful talk. He expressed great appreciation to the Reinstatements Hoo-Hoo members of California for the wonderful recep- E. W. Schnabel, Glenwood Lumber Co., San Jose; W. M. tions tendered to Mrs. Hood and himself since their arrival Stalker, Hubbard'& Carmichael Bros., San Jos'e. in the Golden State. He sqoke on Hoo-Hoo as a "Service" Honorary Member order and told of the wonderful work that was being carpeter B. Kvne. Author. Sin Francisco.

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April l, 1927

THE CALIFORNIA LUMBER MERCHANT

PURCHASES SANTA ROSA YARD "Every Dealer Has a Direct E. U. White, E. U. White Lumber Co., Santa Rosa, purchased A. Blanken yard at Santa Rosa. The the J. His to Responsibility Blanken yard was formerly owned by Percy Brown, the has

Community"

well known Redwood manufacturer. Mr. White plans to operate both these yards in Santa Rosa.

It is a careless doctor who recommends paris green to cure a stomach ache.

BAY DISTRICT LUMBERMEN VISIT SOUTHERN

And so, too, it is a careless lumber oi building material merchant who recommends one product for certain uses which other products better fill. After all, a dealer should not be content with selling mere buildings of lumber, wallboard, or shingles. He should also sell an advisory service. Only in this way can he establish a CONFIDENCE in his customers that he is a good man to deal with.

The lumber merchant has the definite responsibility to know his products. And he should know the rightful uses for each product he handles, rather than to blindly endorse the multitude of uses recommended by over-enthusiastic manufacturers.

For example, we as a manufacturer know that there are better products than Upson Board for use as a plaster base though Upson Board can be used for that purpose. -even Neither do we claim that it is "fireproo1"-yet it is an excellent fi re-retardent.

We recommend Upson Board for only its legitimate and rightful uses. We know that it is the best product on the market for walls, ceilings, and partitions-that it is a splendid insulator-that it can be used to excellent advantage in the manufacture of many different products.

And so it should be the dealer's responsibility to know and recommend only the rightful uses for each product that he handles. He is the advisor-the building expert-on building materials in his community. And his customers have a right to expect this service from him.

CALIFORNIA Eddie Peggs, W. R. Chamberlin & Co.; Joe Rolando, manager of the Sudden Lumber Co., and Eddie Sudden, Sudden Lumber Co., all of San Francisco, were Southern California visitors around the middle of the month. While in Los Angeles, they made their headquarters at the oflice of W. R. Chamberlin & Co., where they were the guests of Jack Rea, Southern California manager for the Chamberlin interests. They attended the Coftroth Handicap at Tia Juana on March 13, and reports along the Los Angeles rialto were that Joe Rolando is a good picker and had a very successful dav at the racesi Thev returned to the

gav District on Mirch 15.

NEW OFFICE FOR BURBANK LUMBER CO. A new business office, to cost when completed and furnished, approximately $5,000, rvill be constructed by the Burbank Lumber company, this spring, according to an announcement by officials of the company. Work has started on the building, and it is expected to be completed by July, and ready for occupancy as the headquarters foi ihe large Burbank lumber company's yards.

The new office rvill be located, just below the lumber yards, near the railroad tracks. It will be 24x4O feet in dimensions. The building will be of Spanish architecture.

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That is why The Upson Company, in selling Upson Board, has endeavored to advertise and recommend it only

for the uses for which it is properly fitted.

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April l, 1927

THE CALIFORNIA LUMBER MERCHANT

We Did Less Business Than Last Year and Increased Our Profits Over 2OO Per Cent How we madc the retail lumber business as fascinating as a Kcntucky horse race by turning our stock elevcn times during the ycar.

F. C. SIMONSEN

(From the Weyerhaeuser Log.)

I am a thorough believer in maximum stock turns, as it has been proven to me to be a big profit producer. In these days_of keen competition against your ielling efiort from every conceivable angle, it behooves any retail lumber dealer to watch very closely his increase stock turns. I know your old time lumber dealer will

say "I turned my stock four times this year, that is the average over the country, so I am upholding my end of the great responsibility that the people of my community have entrusted in me by allowing me to exist.." If there is any one way to justify your existence, it is by being a community-serving, profit-producing institution, and this cannot be reached in its fullness without the

maximum stock turnover. In order to increase stock turns, it is very necessary to first sell your salesmen on the idea. This usually is nbt nearly as hard as getting the idea over to the yard foreman, as he is accustomed to keeping in stock a certain number of pieces of each kind, or a pile of about a certain height, and he does not feel that the yard looks just right with any less. This same objection, however, may be raised by the salesman if he visits the yard often. Therefore, in order to overcome all these objections it is quite necessary to sell your own organization on the value of increased stock turns, and we have accomplished this in part by the following method: 1. We have adopted a method of departmentized merchandising such as is recommended by the National Retail Lumber Dealers Association, By this I mean that our lumber business is divided into three departments, as follows: (A) Lumber Department. This department includes every' thing sold by the board foot. (B) Building Material Department. This department includes everything not sold by the board foot with the exception of cement and plaster, etc. (C) Mason Supplies. This department includes cement, plas-

you sell in a given time, it is not hard to determine how much you_should buyrand the result of this careful checking is that your stock will automatically become balanced, which in-the end will

tend to increase turn-over. In our institution the salesmen meet every Tuesday and Friday A. M. for about.30 minutes. at which time wL discuss-the items of stock that we are long on, and it really is surprising to note how [his creates friendly competition in our selling force which has as jts sole; object-.the lowering of over stocked items, for we do not give any special price as an inducement. The workability of this plan is clearly seen when I tell you that last year our avLrage in.ventory turned between l0 and ll times. We have turred our i;tock 3tA times in the last quarter of this year, and our purchases Trom other local yards is below the average. You might ask, "Does this close watching pay?" My answer would be that the kick it puts into the game more than pays me for the time spent to say nothing of the dollars and cents value.

The retail lumber yard that I was connected with last year turned its stock between l0 and 11 times, and proved beyond all question of a doubt that it is one of the most advantageous ways to make increased profit in face of any kind of difficulty. For an example, .we did less business that year, but increased our proft ovet 200Vo as compared to the year before, and the amount of working capital that we used in the business was less than was required the previous year.

, ti SI,. would stop to figure what it actually means to turn a

$50,000.00 stock, carrying a 2570 gross profit l0 times a year, figures

would show that the gross profit amounts to 9125,00O.00. Now if this same stock were turned four times a year, the gross pro6t would amount to $50,000.@. It is self evid-ent that if pays very m4terially to increase the stock turns. This can be accomplished without necessarily increasing working capital. I agree with you that you cannot increase sales as you please and still maintain your proper margin of mark up, but you can reduce stocks to the proper ratio as compared to sales. I find myself applying the same principle of stock turns not alone to stock, but also to money outstanding in the form of accounts receivable. This I find furnishes a stimulus to hold accounts receivable to due date and not to extend them to an unreasonable date. This, of course, reduces the amount of capital necessary to successfully carry on the business. Turn-over in accounts receivable is iust as necessarv as turn-over in stock, and it has been my experience if one wilt hotd their accounts receivable to not to exceed 60 or 75 days business,.and increase their stock turns, to say 8 or l0 times a year. then the retail lumber business will become as fascirlating as a Kentucky Horse Race, and will always insure the owners of a fair return on the

ter, lime, etc.

This method of bookkeeping gives us information regarding the total sales of each department, the total board feet used in each department, and total cost of material sold in each department. These

records are carefully compiled each week, and furnish us a barometer as to how much we should purchase in order to maintain a certain stock level. As our sales increase, our purchases naturally increase, and as sales decrease, purchases decrease. It is, however, quite necessary that the management determine in advance the amount of

stock the yard should carry to do the average monthly business

with a degree of safety. Careful analysis of your sales record will clearly show whether your stock is too high or too low in any

given line.

If you know how much stock you should have, and how much

money invested.

Never forget that your business tomomows can be nothing but the fruits of your yesterdays.

The more ways of using building materials you can show the pubIic, the more they win boy.

L J. Byar

W.4.9. Fortcr Prul S. Fortcr

Braj. B. Fortc

FOSTER BROTHERS, INC. BIG TREE REDWOOD SHINGI-ES

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THE CALIFORNIA LUMBER MERCHANT

April I t927

California Lumber Merchant Advertising Has Put "Eclipse" Flooring on Map Says Bookstaver-Burns It pays to advertise in The California Lumber Merchant. So says L. G. Burns, of the Bookstaver-Burns Lumber Company, of Los Angeles. Herewith is the exact text of a letter written by Mr. Burns to The Lumber Merchant. It was entirely voluntary, and unsolicited. The continued growth of "Eclipse" flooring popularity, evidenced continually by the fact that the small town dealers demand "Eclipse" when they order flooring, has convinced them that the Merchant, their only publicity medium, really pays. Therefore this fine letter, rvhich is much appreciated "Eclipse" Flooring is manufactured by the Eclipse Lumber Company, at Everett, Washington, in a mill that makes a particular science of making Fir flooring. Every log is chosen, and every move of manufacture, seasoning, and dressing, is in the direction of the most perfect possible flooring. They manufacture 100,000 feet of flooring every day, which is SOME flooring, and California is taking the bulk of it through Bookstaver-Burns.

NIr. Burns' letter follows : Los Angeles, March 24, 1927. The California Lumber Merchant, Central Building, Los Angeles, California. Gentlemen:

Attention Mr. Jack Dionne Prompted by a desire to give the devil his dues, we would like to say that your publication has had no small part in the building up, in California, of an enviable reputation for "Eclipse" brand Vertical Grain Flooring. We believe the success of "Eclipse" fooring has been due primarily to two essentials in successful merchandising-a quality product, plus a medium of publicity that is read by the highest percentage of prospective purchasers. While we feel that, because of its high standard of quality, "Eclipse" fooring eventually would have become known and recognized, we also feel that your publication has furnished an efficient salesman at a very nominal cost.

In the light of past experience we can unhesitatingly recommend The California Lumber Merchant to anyone desiring to rerch the California lumber dealers 100%. As for ourselves, we will continue to cover the field exclusively by using yotfi rnagazine, as v.re have found it unique in the trade journal field, in that each issue is actually looked forward to and consequently read and digested by everyone engaged in the lumber business in California. With best wishes for your continued sucess, we are, Your very truly, BOOKSTAVER.BURNS LUMBER CO. (Signed) L. G. Burns.

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

B. !\/. BOOKSTAVER RETURNS FROM AUTO TRIP

TO BRITISH COLUMBIA B. W. Bookstaver, of Los Angeles, of the Bookstaver-

Burns Lurnber Company, has returned from an automobile

trip that took him to Vancouver and other parts of British Columbia, where he called on the mill trade. He likewise

visited a number of mills on the Sound, notably that of the Eclipse Lumber Company, at Everett, Wash., whose exclusive representative in California is his concern. His was strictly a business trip, and he reports with satisfaction on the success of his visit. He will make early announcement of some important new accounts that have been added to the Bookstaver-Burns list as a result. He reports that the mills of British Columbia and of Puget Sound seemed to be well supplied with orders, and that the mental condition of the mill men of those territories is much better than it has been for some time. Mrs. Bookstaver accompanied her husband on the long trip and did part of the driving. They left Los Angeles on Saturday morning and got to Portland Sunday night, which was excellent time for winter driving. In British Columbia they struck severe winter weather, and plenty of snow.

"Book" is feeling pretty optimistic over conditions and

prospects for the next few months in Southern California.

PORTLAND HOO HOO CLUB HEARS INTERESTING SPEAKER Capt. F. G. Forster, representing the Department of the

Interior of the Dominion of Canada gave an interesting talk to Portland Hoo Hoo Club at their March 17 luncheon on the subiect -of of "Conservation of Wild Life." A wonderful picture wild life in the forests of Eastern Canada was shown, and the only complaint was that the show was too short.

Harry Potter, president, and Fred Roblin, secretary-treas-

urer are doing good work, particularly in the matter of getting good speakers for the luncheon meetings. PACIFIC NORTHWEST MILLWORK ASSOCIATION TO HOLD CONVENTION IN SPOKANE The 1927 convention of the Pacific Northwest Millwork Association representing plants in Oregon, Washington and British Columbia will be held in Spokane in June. This will be the first time that'the convention will be held east of the Cascade Mountains. TACOMA WILL HAVE HOO, HOO CLUB Arthur A. Hood, Snark of the lJniverse, suggested on his recent visit to Tacoma that the Tacoma Lumbermen's Club might possibly affiliate with Hoo Hoo. This matter was brought up at a meeting of the club, and at the suggestion of Roy Sharp, secretary it was decided to form a junior club of the younger lumbermen to affiliate with Hoo Hoo.

THREE LUMBER FIRMS GIVE LONG BEACH GOOD CARGOES FOR FEBRUARY Long Beach received cargoes of more than 11,500,000 feet of lumber in February. Of this amount Patten & Davies tumber Company brought in 5,300,000 feet during February, practically all of it from the Pacific Northwest. The Cadwallader-Gibson Company brought in 2,750,N0 feet from the Philippines, mostly mahogany, with some' .

panels and veneering. The Baxter Lumber Company, who have their own wharves on Channel No. 2, received 3,500,000 feet of poles, piling, shingles and lumber from the

Pacific Northwest.

NEW MEMBER ADDED TO E. A. JOHNSON LUMBER COMPANY Mt.J. T. Gales, an old lumberman from Wisconsin, and a man of large financial resources, has become interested as a stockholder in the F. A. Johnson Lumber and Mill Company, of Baldwin Park, and will be an active corvorker in the concern. INTERESTING AND PROGRESSIVE PUBLICATION "Enclosed please find my check for $2.00 as subscription to your interesting and progressive publication. With best wishes for the continued success of The California Lumber Merchant." P. J. Thiele, Fresno, California.

CHAMBER TAKES UP FORESTRY

At a recent Chamber of Commerce luncheon Hbrvey S. Bissell, President of the Conservation Association of

Southern California, outlined plans whereby Southern California is to have full benefit of a special program of reforestation. Harold S. Ryerson, Vice-president of the organization, recently returned from' a six-weeks' stay at the national capital, where he was instrttmental in securing an appropriation of $100,000.00 for the forests of the Southland. The money is to be expended where floods and forest fires have worked the greatest havoc, and will be welcome news to business men of Los Angeles and surrounding cities who have given this subject much concern. DODGE MENTZER TRAFFIC MANAGER Owing to the increased volume of their eastern business, the Cadwallader-Gibson Co., Los Angeles, have appointed Dodge Mentzer traffic manager with headquarters in their Los lA,ngeles omce. Mr. Meitzer has been-associated with

the traffic business for many years and was formerly Freight

Traffic Manager for the Union Pacific in Los Angeles.

The Booth-Kelly Lumber Co. Eugene, Oregon General Salec Ofice, Portlan4 Oregon

We own our timber and loggng road3, and modern 'nilh at Springfield and Wendling. California Oficcc

SAN FRANCISCO 4024 Mar:vin Building J. R. Neytan, Sales Agent

LOS ANGELES 730 Central Buildng H. C. Cla*, Sdee Agent

April l, 1927

THE CALIFORNIA LUMBER NIERCHANT

PLAN TRADE PROMOTION CAMPAIGN FOR HEMLOCK Plans to place West Coast hemlock in its proper place before the 6uilders of the rvorld for its many specialized uses were agreed on at a special hemlock meeting on March 2 of interested lumber manufacturers held at the Winthrop Hotel, Tacoma. An advertising and trade promotion campaign for this purpose will be launched at once by the West Coast Lumber Bureau, Seattle, it was announced.

J. D. Tennant, president of the Bureau and chairman of-the meeting, stated that more than 50 publications will be used by thC Bureau in the first broadside of the hemlock campaign. This advertising, scheduled for May this year, includei popular weeklv magazines, architectural, building' engineering, and lumber journals. At the same time the Bureau 'rvill hane ready for distribution to prospective customers a book on hemlock, written both from a technical and a popular viewpoint.

..TilPtE

SPECIFY S'' BRAND IN YOUR NEXT ORDER FOR

II(IUGTAS FIR FT(I(IRI]IG A TRIAL ORDER WILL CONVINCE YOU OF ITS FINE UNIFORM QUALITY

L. A. BECKSTROM Ncw

62? Pctrolcum Securitier Bldg.

Lor Angeler, California.

Phone

WErtrnore 9758

It was agreed by the manufacturers at the meeting .t!at West Coasl hemlock should be advertised as a specialty wood. "We can recommend West Coast hemlock finish for flooring, interior trim and like purposes as the equal of any other soft wood anywhere and we can say truthfully that our hemlock is the equal of any other soft wood for ordinary house and barn construction," declared Georg,e S. Long, geueral manager of the Weyerhaeuser Timber Company. -Other speakers stressed the necessity for advertisttses of West Coast hemlock. In addition ing the special to these -pecial uses, the sale of common grades of West Coast hemlock for home building will be emphasized, the Bureau announced.

Thqe' s Money in this Kitchen for YOU We are Specialists in Supplying the Trade with OAK

THE modern way to sell casework is to handle it com' plete, just as you would doors.You never sell just the

material for a door-why sell just the material for all new built,in conveniences? Sell them complete. The Pnrnr.Bss line of built,in furniture consists of more than 8o different units. Every one of them is popular and a good seller. We give exclusive agencies. 'W rite 19z6 Catalog ond

for

BEECH

trO0Rrll|G

BIRCH

TR Y U$-THATS ALL

t{ATtol{At HARDWtl0lI C0. TRinity 1189 634-646 Alico Street

Loa Angeler

&,obr ProPosition.

DEERLESS Fowniture fgult-in

BUILT,IN FDTTURB CO. 26o8 Sm Pablo Avenue, Bcrkeley, Catifornie .Werten Avenue, Lor Angeler l160 N. HOOSIER'PEERLESS DISTRIBUTORS 2625 Elm Strcct, Dallar, Texac

THE CALIFORNIA LUMBER MERCHANT

ANNUAL MEETING NATIONAL LUMBER MANUFACTURERS ASSOCIATION Announcement has been made that the twentv-fifth annual meeting of the National Lumber Manufactuiers Association will be held Thursday and Friday, April 28-29, at the Congress lfotel, Chicago. 'fhe first day will be devoted entirely to Committee work. The Nominating, Trade Extension, Publicity and Waste Prevention committees will probably meet in the morning and the Economics, Tax and Standardization committees in the afternoon. The Annual dinner is scheduled for Thurs' day evening. A dinner will be given in honor of the representatives of the trade press on Friday evening. The second day, Friday, April D, will be devoted to stockholders' and directors' meetings. Due to the mass of work before the Trade Extension Committee, preliminary meetings may be held a day or two before the general meeting dates above mentioned, likewise in the case of the Waste Prevention Committee, which has to consider a large number of entries in the waste prevention contest. The National Lumber Manufacturers Interfnsurance Exchange committee will likely meet on the afternoon of Wednesday, April 27. The National Associationrs annual meeting this year stands out as one of the most important.in the history of the organization, not only because it marks a quarter century of service to the industry, but also is the beginning of a broader service through the impending National Lumber Trade Extension Campaign. The observance of American Forest Week, fixed by presidential proclamation for the week of April 2430 inclusive, will have an important place in the Association's program.

Apnl l, 1927

EASTERN DEALERS VISIT CADWALLADERGIBSON PLANT H, K. Whitmer, Whitmer-Jackson Co., Buffalo, New York, and Gene Curtis, Curtis Co., Clinton, Iowa, w€r€ r€. cent visitors at the Cadwallader-Gibson plant, Los Angeles.

!h9 Whitmer-Jackson Co. are the exclusive agents fol the Cadwallader-Gibson Co. in Bufialo, Rochestei and Cleveland.

SECRETARY HOOVER APPOINTS NEW MEMBERS TO WOOD UTILTZATION COMMITTEE Four new members, all prominent in the American lumber industry, have been appointed by Secretary Hoover to serve on the National Committee on Wood Utilization, of which he is chairman. The new appointees are: Harry B. Krausz, Manager of the Dimension Department, Pearl Valley Lumber Company, Canton, Mississippi; E. F. Lindewirth, Manager, Dimension Sales Department, Chicago Mill and Lumber Q_gryPanl, Chicago, Illinois; Charles Dregge, President, Nichols and Cox Lumber Company, GrandRapids, Michigan; and A. L. McBean, General Manager, Edward Hines Hardwood and Hemlock Company, Parli Falls, Wisconsin. By the appointment of these men the National Committee on Wood Utilization has secured the services of four of the foremost authorities on the manufacture of small dimension stock in this countrv. in the ooinion of Axel H. Oxholm, Director of the Committee. fhe efiorts of the Committee to educate the consumer to a more general use oJ that type of lumber are directed to the perpetuation of the resources of the United States and to mbre efficient utilization of the material available.

Service is not a physical thing, but a demonstrative force.

Strable Hardwood Cornpqny

CREOSOTE STAINS AND W@D PRESER,VERS

Dietributora

STR,\BI.EWOOD Q'U,{N.NTY HARDWOOD LUMBER

USE CREOLINEUM WEATHERPROOF STAINS

AND CREOLINEUM WOOD PRESERVER

.€

VENEERED PANELS

"Standard in tfic Soutfiuest Sincc 1892"

HARDWOOD FLOORING

Wettern lVood Prererrlng Go.

FIRST AND CLAY STREETS

OAKLAND

CALIFORNIA

7fi)6 Stanford Avc.

Dqalers Write For Quotatiotts

f.s .ADSclGr

THE CALIFORNIA LUMBER MERCHANT

April l, 1927

TO BUILD NEW YARD AT MADERA CHARLES HUBBARD TO REPRESENT GAYNOR The Little River Redwood Co' has purchased a site MASTERS LUMBER CO. a 38o-foot frontage on North F Street, Madera, where with Mr. Charles (Charlie) Hubbard, formerly assis-tant- to they will build a new- lumber ya1d. The construction of Paul Hallingby,'sales manag'er of the Hammond L,umber the new yard will be in charge of Jim Chase, the popular Co., Los Anlgeies. has left Seattle to take uq his dqties as .and prominent retail lumberman. salesman for"the Gavnor Masters Lumber Co. in the Los Tlie Little River Lumber Co. have recently completed Angeles territory. Mr' Hubbard has been in Seattle for the building of a very attractive and modern lumber yard the"past few years after leaving th-e Hammond Lumber at Arcadia. The company have their large Redwood manuCo., and is returning to California. He will make his headfacturing operations at Crannell. quarters in the company's Los Angeles office. AUSTIN HATHAWAY COVERING COAST TERRITORY FOR MCCORMICK Austin Hathaway, San Francisco, is now covering the Coast territory {or-the Chas. R. McCormick Lumber Co', his territory iircluding Marin and Sonoma Counties and as far South .. Satt Luis"Obispo. He has been connected with the company's San Francisco office for the past two years, and prior t6 his going out on the- territory, was. assistant to "Jimmie" Atkinson, manager ot--the co_mpany-s r-all depart-ment in their San Franciico ofifice. His mairy friends ire wishing him success in his new position. A. M. MCNAIR SPENDS FEW DAYS AT HOLLISTER A. M. McNair, manager of the McNair-McKinnon Lrtmber Yard, St. Helena, Jccompanied by Mrs. McNair, were recent visitors at Hollister where they were the guests of Mr. and Mrs. A. D. McKinnon. Mr. McKinnon is manthe McKinnon Lumber Co' of Hollister. ager "In of speaking of conditions in his territory, Mr:-M.cNair states that thiy are now showing improvement. Owing to the rains, he says that it slowed up building operations- considerably. fne St. Helena section has had 38 inches of rair' to date. he states.

BROWN'S

SUPERCEDAR CLOSET LINING -gQ

psls6nt or More Red Heart

-1OO

Percent Oil Content

Gcnuine Tennerrcc Arometic Red Ccdar, accuratcly manu' facturcd, tonguc and groovcd and cnd netched. Cortr no

morc then unknown brendr. Mads by Gcorgc C. Brown & Co, Memphir, wortd'r largcrt manufacturcr of Tcn' n.r3.c Arometic Rcd Cedar. Seated in doublc-facc 6brc boerd cartonr againrt duat, dirt, dempneu or damage in rhipping or rtoragc.

For circular and quotation address: E" J. STANTON &

SON J. E. HIGGINS LBR. CO.

LOS ANGELES

Distributors f or Southern California

SAN FRANCISCO Distributors f or Northern California

TO ADOPT INTENSIVE FIRE PROTECTIVE SYSTEM FOR TIMBER LANDS An intensive fire protection system for its thousands of acres of choice timb^er above Sonora has been decided by the Pickering Lumber Company for the app-roaching summer season. The plan is to cooperate wrth the natronal forest service by June 1, by placing a crew of picked men in the field on fhe part of the lumber company' The government will furniih lookouts on all the high peaks and communicate fire discovery to the company's guards. IttS lumber concern will fight all fires on its own property wlth its orvn crews.

CONGRATULATIONS, WALTER J. Walter Kelly has been the recipient of many congratulations during the past two weeks, the occasion being the arrival of a six and a half pound baby girl on March 14. Both Mrs. Kelly and the new arrival are doing nicely, he states. Walter is sales manager for the Chas. R. McCormick Lumber Co., with headquarters in their San Francisco othce. He is also president of Hoo-Hoo Club No. 9' Cutltr lVllUur

Wllfrcd T. Copcr

.YOUR BUSINESS OUR PERSONAL CONCERN"

WLLIAMS&COOPER 807 Pacific-southwest Bank Bldg. LOS ANGEITS, CAL TUchcr 59lE

LUMBER FROM RELIABLE MILIS ONLY Cargo and Rail SbiPmentr .FOR 30 YEARS IN LUMBER AND LOS ANGELES"

THE CALIFORNIA LUMBER MERCHANT

CADWALLADER-GIBSON COMPANY PLANNING ENLARGEMENTS TO WATERFRONT PROPERTY ON CHANNEL No. 3, LONG BEACH Mr. B. W. Cadwallader, head of the Cadwallader-Gibson Lumber Company, expects to leave about March 28th for the Philippines, where he rvill arrange to open up more of the company's mahogany holdings on the ishnd of Luzon. When he returns, in June, the company expects to._have supply enough to double their present output, and will manufacture veneering, and possibly panel work, in their Long Beach mill. 'fhis rvork is now all turned out in the Philippines and shipped here by water. They plan to build the wharf first. then the drv kilns and then the

mill.

W. YALE HENRY ELECTED CHAIRMAN OF BOARD OF TRUSTEES

Mr. W. Yale Henry, President of the Henry Mill & Timber Co., Tacoma. *as elected Chairman of ihe Board of Trustees of the Gaynor Masters Lumber Co. at their last meeting. Mr. Henry is prominent in the lumber industry of the Northwest and has been associated with the mill business in Tacoma for manv vears.

AL NOLAN ON ARIZONA TRIP Al Nolan, The Pacific Lumber Co., San Francisco, rvas

a recent visitor to Arizona. He was in attendance at the Traffic Convention that convened at Phoenix. A1 reported a wonderful trip and a very instructive convention program.

April l, 1927

SOUTH SAN FRANCISCO CONCERN MOVES rO NEW YARD The South City Lumber & Supply Co., South San Francisco, are now located in their new modern lumber yard. W,.D. (Bill) De-nn_ing, popular Bay District lumberhan, is the manager of this concern. GRAYS HARBOR SHINGLE STRIKE ENDS Five of the 15 shingle mills which had been closed at 9-t"yg $-"rbgt for more than a month resumed operations March 11. The mills reopened after reaching an agreement with the shingle weavers' union that all m1n affected by the strike were to be re-employed at the old wage scale. The other ten mills were expected to start soon.

HENRY WILLS A SAN FRANCISCO VISITOR Hglty Wills, Central Lumber Co., Gilroy, was a recent ^

San Francisco visitor where he spent a few-days calling on

the lumber trade. Henry reporls that conditions in: his section are progressing nicely and that the Coast Counties District will have a good demand for lumber during the spring months.

PURCHASES STOCKTON YARD The Melrose Lumber & Supply Co. of Oakland has purchased the Pioneer Lumber Co. of Stockton. Mr. iack ?"llo-",- prominent East Bay lumberman, is managei- of the Melrose Lumber & Suppiy Co.

More advertising will be done in the lumber industry in 1927 than during any previour year.

ATBION IUIYTBER CO.

REDWOOD

Robbins

Ftooring Go.

R'LL STOCKS GREEN LUMBER

RHINELANDER, WIS.

COMMON AND UPPERS AT MILI.S. AIR DRY UPPERS AT SAN PEDRO

6nest that hae ever been, or ever will be produced.

'Mair Selcr O6cc

Hobart Bldg. SAN FRANCISCO

Lor ,lngclcr Officc 397 Pacific Electric Bldg. Phonc TUcker 5779

In "Robbins" Flooring you are aseured of thc very Our geographical location, tfie modern machin6ry in our mill, and tfie type of men who make our flooring. all go to make this statement pocsible. "Robbins" Maple and Birch Flooring is the best.

Mernberc California Reduood Assocrafron SAN DIEGO 320 Spreckclr Bldg.,

Mein 2lll5

Southcrn Cdifornie:

Notthern Califontr:

C. J. LAUGHLIN,

GEORGE C. CORNIT|US,

aClt PatrolcuE Socurltlc

Is Angclo

Bldg.,

Ameriqn F--L BIdr.,

Srn Frucirco

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

Douglas Fir Leads World in Total Cut Region Weet of Rockics Produccs 50 Per Cent of Country's Lumber Today Preliminary estimates of the lumber cut from the timberlands west of the Rocky \Iountains during 1926, place the total at not less than 18 billion board feet or approximately-one-half of the entire production of softwood lumber in the United States during average years according to studies jdst compiled by the West Coast Lumber Trade Extensio-n Bureau, Seattle. The nation's woodlot, as predicted. by leading lumbermen years ago, is now west of the Continental Divide'

Nearly Two Million Houses

Eighteen billion board feet of softwood lumber. is enough to

hundred thousand five-room bungalows, acbuildone million eight cording to builders. - This great quantity of- lumber was taken from more than 1,100. billio-n board feet of timber virginlorests "estimated totalling

by national forest authorities three. years ago {or the Senate Commiitee on Reforestation. The year's cut west of the Rockies, is therefore 1.63 per cent of the total timber standing in the

same area at the last tally.

Atthough there are more than 15 commercial softwood species of lumber rn'anufactured west of the Rocky Mountains, Douglas fir of and Oregon accounted for more than half of the total Washinston "produced durlng 1926 or approximately. nine- billion board Iumber feet. or about one-fourih of the entire softwood production of .the Uniied States. West Coast hemlock, Western red cedar and Sitka

It doesn't make much difference

who your father was-the ques' tion is, WHO IS HIS SON?

spruce all from the territory west of the Cascade Mountains in these sime two states, aggregated a production of between two and three billion feet, thus giving these lwo states, in their western sectlons,

approximaiely tw-o-thiids of the entire western- produ-ction. 4 ciieful studj 'of production conducted by the T,oyal Legion of Loggers ,and Lumbermen at Portland, Oregon, showed the total

lumber production of the Dougtas fir region for the past year to be 12,008,950,000 board feet. Greatest Singlc Speciee Production It is now established beyond question, according to studies made by the Bureau that there is more Douglas fire logged- and man-tt fictured into building material than of any other individual soft-

wood species. Douglas fir from the West Coast is now being shipped-from modern plants to 35 different countries.. It is, being cufit the rate of nine-billion.board feet per year and reproduction on the cut-over lands of the region is estimated at three billion board feet, while the old stands are adding bnother five billion board

feet annually

The Atlairtic Coast and the state of California were the largest customers for lumber from the Douglas fir region, the Bureau states,

each taking in the neighborhood of two billion board feet during 1926. Japin, the largest foreign user bought one and three-quarters

billion board feet.

H. W. STUCHELL VISITS CALIFORNIA ON REGULAR WINTER TRIP Harry W. Stuchell, of Everett, Washington, is now in San Diego, after visiting for several days in Los Angeles. He will lemain in Southern California for several weeks' He is President of the Eclipse Lumber Company, of Everett, and one of the most popular mill men in the Pacific Northwest.

M.dera Snr., Pin. A Truc White Pinc Water CureLAir Dried Nothing could be bettcr for pattcrn rtock and planing mill lumbcr for all purpoleq than our wide, thick, coft textured lumbcr. lt comcr from California Sugar Pine treec, which are famour for thcir cxceptional oize and quality.

Large

One Size Only 7/6x7/6

for.Any

lg/a

Car

Eno,ugh

MADERA SUGAR PINE C(). uanufacturor!

'The Western"

CALIFORNIA SUGAR AND WHITE PINE

GARAGE DOORS

Bor Shooh and Cr*-up Mrtorirlr Capacity 300,001, Fcct llrlly

Madera, Calif.

Net Price to Dealers Per Pair, ungLazed

Per Pair, glazed

.$7.OO

... 8.5O

Western Sash & Door, Co,

THE CALIFORNIA LUMBER MERCHANT

Lpril l, 1927

Agricultural Series. Bulletin No. 8 (By the California Reilwood Ass'n.)

REDWOOD SELF.FEEDING MASH HOPPER TYPE

I (Jnng stu,\sizcs and erorpmical bngths and gr&,s of Colifornia RedutooJ htmber.

______-_-t, .l

MASI-I HOPPER NOI

Desigrcd by Max E. Ccrl\, Farmstcad Enginea , Agricttlanal Dc$tmqt, Colifunia Rtducrd Aswiation. Copyr;ght ;9z7 .

QELF-FEEDING mash hoppers require refilling 1)less often than do Dry Mash Feeders (See Bulletins No. 7 and 7-A) although they do require frequent inspection to insure against the feed clogging

in the throat. The hopper illustrated above, of sloping bottom type, may be built (if desired) with 1" x 4" adjustable feed regulator or "follower" as illustrated in Type 2, Bulle-

tin No.8-A. Partitions to form different iompartments, though trot shown, may easily be installed as desired. Feed trough cover may be held open by a turn button or by a hook and eye. Height and length may be varied to suit individual reluirements. This Hopper should be placed 12 to 18 inches abo'r,e the floor.

Type t hopper is similar to one recommended in Purdue University, Agricultural Experiment Station, Circular No. 100. Should a hopper of this type be required for outdoor use, build cover same as shown in "Self-Feeder for Hogs" (Bulletin No. 9). ONCE NAILED-NAILED FOREVER Nailed to its studs, plain bevelled Redwood Siding forrns the walls of the McSwain post office and inn, famous in Central California seventy years ago. Today, racked and twisted by a five-mile haul, unpainted and neglected for forty years, this building still stands--on the Campidonico ranch near Delhi-mute evidence that Redwood, once nailed, is nailed forever !

Presented bg

Dealers Name Here

April l, 1927

THE CALIFORNIA LUMBER MERCHANT

Los Angeles Concatenation Follorving the initiation, there was an entertainment proArthur A. Hood, Snark of the lJniverse, was given a rousing welcome on Saturday evening, March 26, when gram in which the Kittens took a prominent part. Herman over 150 members of the Southern California Hoo-Hoo met Rosenberg, acted as master of ceremonies during the proat the New Elks' Club, Los Angeles, for a dinner and Con- gram. Herman with his Chic Sale make-up was good. The entertainment numbers included the opening speech of welcatenation. Following the dinner W. B. Wickersham acted as chair- come, a movie act with Clint Laughlin acting in the caman and introduced Jack Dionne, Publisher of "The Cali- pacity of movie director, a song and dance act, magician fornia Lumber Merchant," as toastmaster. Jack was never act, and a roller skating act. A large delegation from San Diego, and other Southern in better form and kept the crowd in a happy mood with sections, were in attendance at the meeting. . his witty introductions and fine repertoire of stories. Fred Roth, state Hoo-Hoo counselor, San Francisco; Following is the list of Kittens: Phil B. llart, Supreme Gurdon, Los Angeles; Fred HamB. A. Haman, Long Beach Sash & Door Co., Long ilton, introduced as the Mayor of San Diego and Tia Juana Beach; R. H. Minniear, Hammond. Lumber Co., Los Anand Jerry Sullivan, Sr., vicegerent snark of the San Diego geles; J. A. McNeil, Lounsberry & Harris, Inc., Los AnDistiict, were called on for short talks. Dave Woodhead, geles; M. R. Gill, Union Lumber Co., Los Angeles; R. II. Los Angeles, made an exellent address of welcome to Mr. Pignet, Lounsberry & Harris, Inc., Los Angeles; A. C. Hood. Pascoe, Cadwallader-Gibson, Los Angeles; B. S. Beless, Arthur A. Hood, Snark of the lJniverse, Minneapolis' was E. Stanton & Son, Los Angeles; A. R. Coope, E. J. Stanthe last speaker of the evening. Mr. Hood paid the state tonJ.& Son, Los Angeles; C. N. Waddington, E. J. Stanton of California a splendid compliment for the part that they & Son, Los Angeles; B. N. Cartwright, E. J. Stanton & are playing in Hoo-Hoo, and especially thanked the T os Son, Los Angeles; W. H. Buford, E. J. Stanton & Son, Los Angetei Hbo-Hoo for the wonderful Christmas party last Angeles; F. P. Trappe, Hammond Lumber Co., Los Anyear when they entertained over 300 orphals of the city, geles; Bill Hart, Hart-Wood Lumber Co., Los Angeles;. wnicn he stated, is the finest thing we do. He also spoke S. Haverfield, E. J. Stanton & Son, Los Angeles; G. C. on Cooperation in Lumberdom, Wood Utilization, Refor- J. Lockwood, Los Angeles. estation and Hoo-Hoo activity in Public Affairs. Reinstatments W. B. Wickersham,'snark of the Los Angeles District, P. Kratz, Frank Graves Door & Mill Co., Los AnH. r,vith the assistance of the Los Angeles Nine, put on the Lumber Co., Ventura; C. E. geles; E. E. Peoples Smith, mysput the through initiation work when 15 Kittens were Kendall, Wilson Bros. & Co., Los Angeles. teries of Hoo-Hoo.

Kindliness is the only commodity in the world in which the height of extrava$ancg is the last de$ree of ecornony.

If you uant Fir Seroic or Redwood Seraice, call up

HOOYER A. L. 33GUS'' "the

Standard Oil Bldg. Phone VA. 8532

Personal Seraice IWan"

LOS ANGELES

W. R. GHAilBERLI]I & GO. GARG0 and RAlt

OPERATING STEAMERS

Dirtributing Agentr in Southcrn California

W. R. Chamberlin, Jr. Barbare C.

for

Little River

Redwood Company

PORTLAND

SEATTLE

9(X) Porter Building

Oll Skinner Bldg.

Phyllic

Den F. Hanlon

Stanwood S. S. Alvarado

S. S. Ycllowrtone

SAN FRANCISCO LOS ANGELES 618 Mataon Bldg.

256 Chambcr of Commcrcc Bldg.

THE CALIFORNIA LUMBER MERCHANT

Aonil l. 1927

WAI\T:ffii"tffiits"

is for: This column of "wants" "[f The Fellow Who Wants to Buy The Fellow Who Wants to Sell The Fellow Who Wants'Wants to Hire The Fellow pei Who to Be Hired Ro.c; 82.50 cotutnn inch BEST LITTLE LUMBER BUSINESS IN THE BIG'BORGER'' FIELD. LARGEST OIL FIELD IN THE WORLD $200,000.00 sales past eight months, with gross profits creditable to much larger investment, wonderful diversified. stock (all Fir), books open to bona-fide buyers-Prospects very bright for doubling 1926 record in l927-Will turn it to you clean and handle all our book accounts. $30,000 necessary-Offer open to PRINCIFALS ONLY, NO SHOE-STRINGERS NEED REPLY. IT'S .A PARTNERSHIP GONE HAYWIRE. Address

ATTENTION MILLWORK PLANTS What have you to offer in way of employment to a General Manager-years of experience, high class executive as well as practical man. Can come at once.

Box C 103, care California Lumber Merchant. 3-15-1

Wanted to buy for cash. Good retail yard, preferably in interior of California. Give full details as to amount of investment, sales by month, etc. Address Box C-106, Care The California Lumber Merchant.

RETAIL YARD FOR SALE Will sell one of the largest and best retail yards in Seattle. If interested write SEAT'TLE, care California Lumber Merchant.

Address Box C 107, Care California Lumber Merchant.

RETAIL YARD WANTED

POSITION WANTED

YARD FOREMAN

35 years of age, nine years Northern lumber mill experience, last six years in Southern C4lifornia retail yards, open for position. Best of references. Address Box C, 104, c-o Calif. Lumber Merchant.

Experienced retail lumberman, competent to manag€ yard, estimate millwork, desires position manager oi assistant manager, or office work. San Francisco or Oakland preferred. References. Address Box C. 105. c-o Calif. Lumber Merchant.

Advice to every retailer, wholesaler, and manufacturer of lumber, which, if followed, would bring certain proslpr{V lo_ the_ 1qdustry: "DON'T SELL ANYTHING AT ANY TIME TO ANYBODY THAT DOESN'T BRING YOU A REASONABLE PROFIT." HOO.HOO DINNER AT FRESNO FOR SNARK HOOD Arthur A. Hood was the guest lJniverse Snark of the of honor at a dinner given by the Fresno District Hoo-Hoo on Thursday evening, March 24, at Fresno. The dinner was largely attended with all sections of the San Joaquin Valley being represented. There were also several guests present from the Sacramento Valley and the Bay District. Snark Hood made an excellent address to the gathering on Hoo-Hoo activities throughout the country, and urged cooperation among the various branches of the industry for a united lumberdom. Following the meeting, he left for Los Angeles for the Los Angeles and San Diego meetings. He was accompanied by Mrs. Hood.

E. T. ROBIE LUMBER CO. INCORPORATES The E. T. Robie Lumber Co., with headquarters at Auburn, has been incorporated. The directors of the company are: E. T. Robie, Ina S. Robie and Wendell T. Robie, itt irf eulurn; Edwina Robie Robbins of Yuba City and E. S. McBride of Davis. EDGAR \v. PACK MOVES TO SEATTLE OFFICE Edgar W. Pack, buyer for the Hammond Lumber Co. in thJ Northwest, has moved to.a new office at 960 Stuart Building, Seattle, Washington. Mr. Pack was formerly connectEd with the Portland office of the Hammond Lumber Company.

THE COMPLETE SERVICE FOR DEALERS AND IYIANUFACTURERS The Red River Lumber Company, with one organization at one spot, logs, mills and manufactures over 200,000,000 board feet of California White and Sugar Pine annually. Operation is continuous trhe year round. Company owned forests contain hundreds of thousands of acres of the finest quality of California Pine standing,-a supply for generations to come. Lying East of the Sierra Nevada Mountains, Westwood enjoys favorable rates East.

Mixed Cars from Westwood Offer Many Advantages

PAUL BUNYAN'S PLYWOOD PANELS SASH ^A,ND DOORS, MOULDING, FINISH LAMINATED AND SOLID CUTTINGS LATH, LUMBER, BOX SHOOK Tradc Mark

"Producers of White Pine for Over HaIf a Cenlury"

The RED RIVER LUMBER CO. MILL FACTORIES and SAI F's, WESTWOOD, CALIFORNIA Distributing Yards, CHICAGO and LOS ANGELES SALES OFFICES:

Monadrock Bldg.,

Rcgirtercd

E07 Henncpin Ave, 360 N. Michigan Blvil. 7O2 E. Slauron Avc,

SAN FRANCISCO MINNEAPOLIS '

CHICAGO

LOS ANGELES

Base Your

Screen Door and Window Screcn Business

on this GUARANTEE The Hipolito Company, matrufacturers of Hipolito Screen Doors, guarantce all Hipolito Doors to be thoroughly satisfactory to the consumer-the ultimate

user. There are no. strings to this. If the purchascr of each Hipolito Screen Door is not entirely satisfierl rvith the door he gets, it will be cheerfully replaccd by the dealer from whom purchased, who will in turn be reimbursed by the Hipolito Company.

HIPOLTTO COMPANY 2lst and Alameda Sts.

Phone WEstmore 6131

Los Angeles, C-alif.