PERFORATED ROCK

Perforated Rocklathsells lor litde. iI any, more than old-fashioned, combustible lathing materials-is a good proftt producer lor dealers.

f f you are not carrying Perforated Rocklath or are not l"-iliarwith its profit possibilities, write for complete details to UNITED STATESGYPSUM COMPANY. 30O West Adams Street, Chicago, Illinois.

(Continued from Page 6) bined have had as great an effect on our modern civilization as the telegraph, the telephone, and the steam engine, were: the creation of the internal-combustion engine; the discovery of petroleum in great quantities; and the discovery of the gasoline tax. I have spoken of these before, but their importance grows in my mind. We have had oil production in small quantities since the middle of the last century. When the internal-combustion engine came along we couldn't use a great many of them because of lack of motor fuel. In 1901 the Spindletop Oil Field came in at Beaumont, Texas, and since that time we have had gasoline galore. Naturally the motor car industry sprang into tremendous life. But in a fewlears it had to slow down' We had plenty of engines to burn gasoline, and plenty of gasoline, but we had neither roads nor bridges, nor the countless wealth required to build them. Then, in 1919' the State of Oregon discovered the gasoline tax, which in twenty years has criss-crossed the continent-and other continents-with highways, and built the millions of necessary bridges and crossings, making possible the mighty motor car and petroleum industry of today. And every year both these industries are improved and developed by new research and new brains and new efforts' Truly, the world do move. ***

The idea of building, and developing, and perfecting better HOMES for mankind, has permeated the mentality of the race ever since time began. Better homes for man and his family; better housing for his possessions; more safe, comfortable, sanitary, convenient, luxurious, and generally satisfactory places of SHELTER is the big idea that men in every generation have worked on since John Stonehatchet hollowed out his first cave, and dragged his first wom:m into it by the hair. The result is evidenced in every town and city and hamlet of the land. Perfection has not been reached. There is plenty of opportunity yet for inventive mankind to fashion new thoughts and things to go with the making of human shelter. The work goes on. Every generation sees our people better housed than the generation that preceded. And there will continually arise new men to continue the good work.

The lumber conventionl";"Jis now over. rn all parts of the country mel in the same line of business have met, discussed their mutual problems, renewed their friendships, and gone home with a better feeling in their hearts because of the meetings. Someone has said that in England a convention does nothing but "meet, eat, belch, and adjourn." It's different in this country. Conventions are practical and useful outpourings of an industry's cooperative ideas. Lumber associations have done untold good to the lumber industry. It is only through association work and activities that the things vital to the industry as a whole can be handled, and every man share in a common cause'

The lumber association is the sole means by which the lumber industry can become active in its own defense in time of need. It is the sole means by which uniformity of methods, rates, rulesr grades, purposes' etc., vital to every industry, can be arrived at. It is the sole means through which the best thought of the industry can be put into practice. It is the sole means through which wTong practices can be eliminated. It is the sole means by which the Government, in time of stress, can call upon the industry' Without lumber associations there would be no lumber industry. The spirit of cooperation is the redeeming spirit of the age. "God helps those who help each other" is the fundamental of association work.

Every young man reaches a point in his career where he has to choose one of two courses. If he chooses to be clever, he will meet with a great deal of competition. If he chooses to be just plain, old-fashioned, and honest, and work like a demon, he will be so unique that he will make an immediate success.

And yet you can't hand out the same advice to youthful hustlers trying to get somewhere in the world that you used to. For instance I have used this advice frequently years ago in writing for the attention of ambitious employes: "Do you remember Christ's injunction to the Jew? 'If a man compel thee to go one mile, go TWO'! Show me the employe who comes to work early, loves to work, and is not afraid to stay a little longer on the job in the evening, and I will show you an employe who has the spirit of the second mile; an employe who is certain to get ahead"' Not today. We don't have that sort any more. For one thing, the wage and hour law wouldn't permit it. And if the employer permitted it, he would have to pay time and a half to that voluntarily ambitious employe. No friends, for the time being at least, lagniappe has gone from business. Burning the. midnight oil and doing the extra turn, as did men like Abraham Lincoln, is no longer the order of the day. And, until it comes back, things will be as they are today. Don't doubt it. Some day Ambition will return from her long vacation, and then men will begin again to think, to strive, to hustle, to create, to do more than just the measure of the law. The treadmill of men and money that has dulled the last few years, will give way to the old American race for supremacy in every way and in every fashion. Then our millions of unemployed men and our billions of unemployed dollars will take down the too-general sign: "Work Wanted."

Made by the l{EW GERTAIil-TEED CAIIE-WEAUE PR0CESS

Certain-teed's new, complete line of structural insulation -C-S-I----covers every need for sheathing, lath, wallboard or interior finish. Wherever it's used, it INSULATES and adds structural strength!

C-S-I Structural Insulation is a network of thousands of strong, tough cane fibers, interwoven by the Cane-Weave Process. Vast numbers of imprisoned dead air cells give C-S-I its high insulating value. Inter-weaving also provides the structural strength which prevents C-S-I from sagging or pulling away from the framework. These advantages are powerful selling points for houses built with C-S-I.

A]{0THER EXTRA YATUEC-S-I is licensed under Ferox Process patents. Under this process every square foot of C-S-I is dry-rot proofed and termite-proofed.

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C-S.l lt{SUtATltlG 80ARD-Use as sheathing, interior finish or a base for decorative treatments. Available in three colors, three textures, quick and easy to apply, may also be grooved or beveled. Excellent base for paints, etc.

C-S-l tllllsH PtAllK Allll TltE B0ARD-Ideal for interior finish. Provides efficient insulation, plus permanent, attractive walls and ceilings. Three colors, three textures.

C.S-l ASPHATTED SHEATHII|G-Use under brick veneer, siding, shingles or stucco, also as roof sheathing under pitched roofs. Sides and all edges coated with asphalt and one side coated with aluminum compound. Insulation, plus vapor barrier, plus structural strength.

C.S.l KEY-LAP IATH-Textured plastering surface and "Key-Lap" joint creates exceptionally strong plaster board. Long edges shiplapped, all edges beveled to reinforce plaster against cracking.

C.S-l ASPIIAIIED IGY-LAP IATH-same as above but asphalteil to provide a vapor barrier.

C'S'l R00F lt{SutATl0ll-Use on pitched roofs under certain types of roofing, under built-up roofing on flat roofs, and as protection course for membrane waterproofing.