Because Hemlock is so beautiful, the owner and builder.of this modern home selected Hemlock siding for the interior. Its light, warm color mellows with age. Its straight grain and fine, even texture are pleasing to the eye. These characteristics, plus light weight, stiffness, and high nail-holding power, make Weyerhaeuser 4-Square West Coast Hemlock ideal for a wide range of uses. Freedom from pitch, loose knots, and splinters adds to its workability. Natural finishes or paints go on beautifully, and hold very well.
That's why this species often is called the "Ability Wood." For framing and sheathing, siding, molding, flooring, paneling, and scores of other uses, West Coast Hemlock has few equals.
Many lumber dealers are profitably featuring versatile Weyerhaeuser 4-Square West Coast Hemlock. Write for full information and sales literature.
Lumber shipments ol 523 mills reporting to the National Lumber Trade Barotneter in the rveek ended April 16 rvere ll.6/c above production; orclers vere 21.0/o above and unfilled orders were 46/c of stocks. In the u'eek ended April 9, shipments of 521 miils u'ere 2.6c/o above production; orders 2.8/r: allove. In the l'eek ended April 2, shipments of 514 mills n,ere 5.3'y' above production; orders werc 15.3% above.
Lumber production in February totaled an estirnatecl 2,881,000,000 board feet, according to the NLMA, a gain of. 5/o over January this year and 1/o greater tl.ran Febrttary 1954. Shipments .rere l/o more than production, rvhiie nerv orders w'ere 3/o above. For 1955's first two months, national lumber production of 5,629,000,000 board feet r'vas 2/o abead of 1954, r'vith a gain of 8/o in softrvoods offset by an I8/o decline in hardwoods. Nerv softwood orders ex-
Mcnch Housing Starts Exceed 1954
VcAcbond Editorials
Do-It-YourseU Mcrrket Survey
My Fcrvorite Story
SCRTA 38th Annucl Conventio"; .... :.
Is Yours c Friendly Plcce oI Business?-Editoricrl
Fun-Fccts-Filosophy
New koducts Inlormcrtion
To maintain and rehabilitate Los Angeles residential property and stop the development of nerv substandard, near-slum or actual slum neighborhoods requires an annual expenditure of more than $200 million, David Slipher, Nerv York, told members of the I{ome Builders Institute last month. At present only $52 million is spent annually on home improvements in the grcater L. A. area.
ceeded production by 3/o; hardlvood orders u'ere 187" greater than output.
The \\rest Coast Lumbermen's Association reportecl for 181 mills (159 operating) in the week ended April 16: production, 123,49 6,897 f eet ; shipm ents, 7 39,97 2,5 33 leet (13.3 % over production) ; orders, 150,024,971 f.eet (21.5/o over production). In the rveek ended April 9, 170 operating mills shou.ed production 124,N2,650 feet, shipments 121,319,094 feet, and orders l'2j,ffi1,497 f.eet.
First quarter 1955 report for the Douglas fir region rvas released by Harris E. Smith, secretary, WCLA. The rveekly average of rvest coast lumber production in March u'as 194,670,000 b.f., or 103,9% of the 195G54 average; orders averaged 198,255,000 b.f., and shipments z0z,OZZ,ffiO b.l. Three months of 1955 cumulative production was: procltlc(Continued on Page 72)
STUDs, BOARDS, DIXTENSION TUIIBER
PLANK, TII'TBERs, RAILROAD TIES, INDUSTRIAL CUTTINGS
Contractor,
Tecbnical inforrnation: Axel V. Ped.ersen, AX 1-1494
Quotations: Pbone, urite, or uire-Ed. Fountain Lumber Co.
Lam-toc Timbers are straight, glued, laminated members made to order in any size and length.They never warp, twist orcrack. stay permanently beautiful. For heaay loads, Iong spans. functianal beauty specify Lam-LocTimbers.
Appearance Grade Lam-Loc Timbers, 6 x 12-17', were used for all main vertical and horizontal structural members of the Childrens Chapel, Neighborhood Church, Pasadena.
Architects, Smith and rJ(/illiams
Roulac Co.
Lam-Loc Timbers from Olson Lumber Company
Nonfarm housing starts rose seasonally in l\farch to 117,000, completing the most active first quarter on record, the U. S. Labor Department's Bureau of Labor Statistics announced. This is only 300 under the peak of March 1950'
The 116,1C0 privately orvned units started in March represented an annual rate of 1,407,W0 private drvellings, after allowance for seasonal factors. Tl-re total estimated starts fo'r 1955's first three nronths are 16,100 ahead of 1950.
Housing activity for March and for the first rluarter of 1955 u'as about a fourth higher than in the corresponding early periods of 195.1, rvhen the current housing boom rvas not yet uncler rvay. Compared rvith March in the peak year 1950, the total number of housing starts last Marclr rvas about the same, but activity in the first cluarter as a rvhole was 6c/o higher this year.
Final reports norv available shorv that 1.220.400 new permanent noniarm drvelling units rvere put under con-
struction in 1954, compared with the Bureau's preliminary estimate of 1,215,500, issued in January 1955. Last year was the second best housing year, with total volume 11f6 above 1953 but l3/o or 775,6m starts less tlian the 1950 record of 1,396,000 housing starts.
Single-family housebuilding continued to increase in importance. It accounted for nearly 9 in 10 of all the nerv urrits started in 1954, the highest ratio since 1916. The l5)" rise in l-family housebuilding betrveen 1953 and 1954 was accornpanied by a l1/o decline in rental-type units (in 2or-more-family structures).
Among the four broad regions of the country, the South accounted for the largest proportion (three-tenths) of all the new units begun during 1954. Taking into account the differences in population density among these regions, the rate of lTousebuilding per capita in the \Mest u'as more thal 2f times tl.rat for the Northeast.
Riverside County Hoo-Hoo Club 117 has moved its second annual ladies' night and golf tournament ahead one rveek to May 7. The members and guests will convene at Deep-Well Inn in Palm Springs Saturday for a full day of fun and frolic that promises to surpass last year's u'ellremembered party. It starts lvith golf tee-off on the famons Thunderbird course anytime prior to 1 :59 p.m., and dinner is slated for 7:59. The schedule must be followed to allorv plenty of time for the many other activities, say the board of directors.
The Black Cats of Oakland Hoo-Hoo Club 39 are busily adding the last tninute touches and making final preparations to insure the complete success of the big l\{ay 6th "Reveille" to be l-reld at the Claremont hotel in Berkeley. This year's "Reveille," which promises to be the biggest yet (is that possible?), rvill get underu'ay rvith a golf tournament at the Sequoia Country Club. The prize catch of the tournament rvill be the Perpetual Trophy, norv held by Kerrnit Noble, last 1'ear's tournatnent rvinner. Norm I\{iller of Western Door & Sash Co. is in charge of the torlrnament and has advised that there'nill also be a putting tournatrrent . for the "gentlemen golfers," of course.
A last-minute check rvith Ralph Hill, Hill Lumber & Hardu'ood Co., chairman of the entertainment committec, disclosed that no "sneak prevues" rvere allorved. "Just be there, you rvon't be disappointed," rvas the rvord frorn Hil1.
Bill McCubbin, president of the Oakland club, and Bob Hogan, general chairman of the event, again suggest getting your tickets early and avoicling the usual lineup at the door. Tickets may still be obtainecl by contacting any one of the following IJav area lumlrermen: Bill NfcCubbin, Joe Pepetone, Ev Lervis, Bob Meyer, Herb Farrell, Jerry Mashek, Hollis Jones, Ralph Hill or John Pearson.
There rvill be a fashion shorv for the ladies from 3:29 to 4:59, featuring nerv spring and summer styles. The cocktail hour rvill be 5:59 to 6:59 p.m. The party r.vill again be entertained by Joanne Royer and Her Synchronized Srvimrning. This prize-u'inning swimmer has won even more honors since her exciting exl-ribition for the Hoo-Hoo last year. There will be numerous door prizes, and Jack McGrath, chairman of the golfing, assures all that rvinners AND losers rvill be rvell taken care of rvith prizes for rrearly everybody. Tl.re tournament and door prizes rvill be arvarded after dinner, rvith dancing follorving.
Steak rvill be the main course at dinner; prime meat and excellent service are promised for $5.50 per person. A 5-piece orchestra will furnish smooth music. Attire rvill be informal, rvith afternoon dresses and summer cottons for the ladies; sport outfits or business suits for the gents. Overnight reservations at Deep-Well *'ill be $5 per person if desired.
Raymond, Wash.-Weyerhaeuser Timber Co. has decided not to build a $1 million pulp mill here becattse of the potential danger to the Willapa Bay oyster industry. Horvard Nlorgan, vice-president of the company's pulp division, said costs to develop a rvater flow to neutralize toxic effect of pulp rvaste on oysters u,as prohibitive. L. V. Raymond, founder of this torvn, had offered Weyerhaeuser a free industrial site for a mill in March.
Never o question crbout quolity; olwcys fully up to C.R.A. grading. Nothing surpssses Rockport's Certified Dry Redwood Bevel Siding ond Finish. Ssme woy wirh service. Rockporl's mills hove modern equipment built for speed in every operotion from sqwmills to fqst delivery system. *
Rounds Lumber Company is excfusive distribvtor fior Rockporf Redwood ond sofes qgent lor other leading Redwood mlffs. Rounds ofso represents producers of top quolily Douglos Fir, White Fir, ponderoso pine ond Sugor Pfne.
**>l
The above statement was uttered some 25 years ago by a famous Canadian forester named Arthur Richardson. It has been frequently quoted in recent years by thousands of proponents of eternal forests, produced through human ingenuity and with the help of Providence.
**t<
In this space in our last issue we told the story of how Arkansas has risen almost from the dead in. a forestry way, my intention being the same as that of the rooster in the oldest story in,the world, who rolled a big ostrich egg into the chicken yard, not to criticize or complain, but simply to show the hens what can be done. ***
Says the Good Book: "You shall know the truth and the truth shall make you free." It took the lumber industry a mighty long time to know the truth about forests and forestry but, as the Good Book says, when it finally did start to learn, that learning unlocked the fetters that had held it in bondage for so long, and it began making trees grow where otherwise there would be wilderness. The story we told about Arkansas proves that point convincingly. ***
The writer of this piece pleads guilty to being as shortsighted as the worst with regard to forest perpetuation, in spite of the fact that the truth had been plainly shown to me. In 1918 I visited Henry Hardtner on his great tree farm in Central Louisiana, and he personally showed me the wonders he had performed and was performing in the way of growing forests scientifically. I went away and wrote about it, aqd Mr. Hardtner told me that I was the only man he knew who seemed to understand what it was all about. But even then I doubted, as did Thomas of Bible times
Mind you, even in 1918, Henry Hardtner was doing all of the things in scientific forest replacement that our ablest foresters are doing today, and he had been doing them for many years. He was a great prophet in his own right, yet he died before the industry of which he was seer and sage had recognized his greatness. Some of our most respected
BY JACK DIONNEand ,famous professional foresters admitted to me some thirty years ago that they doubted that growing comrnercial trees for market was a practical investment. The lumber industry of the South actually laughed at Henry Hardtner, just as those whb would or could not see have laughed at our prophets _"i.ti.
For Henry had unlocked the key to future forests when he thought up the theory and practical philosophy of selective instead of clean cutting, added to careful logging, and the growing and harvesting of a continuous forest; never any second-growth, just a permanent and evergrowing crop of trees. Cut the mature tfees, the defective trees, said Henry, and let the young stuff grow at double its previous rate. So it is that in the South today many are harvesting their forest in cycles, some of the faster growing species and regions taking off a crop of sawlogs every nine or ten "a"r". * * *
And now the once popular song, "Everybody's Doing ft," should be the official song of the timber industry. North, East, South and West, in all the timbered areas of the nation, they are now practicing forest growing along proven and intelligent lines, and nowhere without success. Some species grow faster than others, and some regions grow timber more rapidly, but everyone is growing trees for commercial use. As the Canadian forester remarked: "A forest is immortal; only the ignorance of .man makes it otherrvise." * * +
Long ago Southern lumber folks, criticizing the teaching of Henry Hardtner, were accustomed to saying: "It takes one hundred years to grow a Long Leaf Pine and 75 years to grow a Short Leaf Pine, so why should short-lived man be interested in financing such a crop?" Of course selective cutting and modern methods have taught the truth of that matter, but today practical men do not even flinch at providing for a far distant tree crop. Weyerhaeuser, as a worthy example, has huge 'Western forest areas laid out in tree farms that will be harvested in cycles as long as one hundred years apart. They plan, not just for the present, but for future generations. * >[
What a change in the viewpoint, the perspective, of the lumber and timber industry. In British Columbia, Washington, Oregon, California and Arizona; as well as in the Inland Empire, the growing of trees and the perpetuation oI our commercial forests is foremost in industry ambitions and performances, just as it is in Arkansas, Texas, Louisiana, Oklahoma, and the other Southern timbered states. There will always be forests and sawmills in these areas'
.WHEN A MINE IS MINED UNTIL IT GIVES OUT, IT PRACTICALLY CEASES TO EXIST AS A WEALTH PRODUCER. BUT WHEN A FOREST IS PROPERLY CARED FOR IT GOES ON FOREVER AND EVER. AS A WEALTH PRODUCE.R A FOREST IS IMMORTAL. . ONLY THE IGNORANCE OF MAN MAKES IT OTHERWISE.''
and in various others as well. Wisconsin, Michigan, and Minnesota are successful tree farming states. In Wisconsin there are modern sawmills that have been running for generations, and have an endless supply of timber. In Minnesota more people are employed today in wood using industries than there were in the days when mighty sawmills cut into virgin tor.tj..
When you stop to consider that in the Redwood industry, where there are trees thousands of years old and where the average tree is as old as Methuselah, they are practicing scientific methods of forest perpetuation, planting, protecting, conserving, to the end that there will always be Redwood for building purposes, you will understand how completely thoughts of the future have found their way into the practical ltrmber business of today. We can truly and proudly say that this*is a forward-looking industry.
Paper is one of our greatest wood products, so a recent report of the Hoover Comrnittee is interesting. The Committee reports that Uncle Sam has 750,000 full time employes in its paper departments, handling 25 billion pieces of paper a year, and costing 4 billions of dollars annually. The Committee thinks something should be done about it. Read those figures over, dear reader, and see what you think'
Bill Henry, Washington writer, says that we don't need more lav,rs with which to watch people; we need more people who don't need watching. Someone else says that we keep turning out bundles of new laws before we have time to break all the oldnones.*
Bob Witt, a thinking friend of mine, writes: "There is convincing proof that our destiny lies in our own hands, and not in the hands of little men in high places each of whom assumes that he is God's right hand man installed by Providence to run the*affairs of other people."
Woodrow Wilson wrote these hard facts that you might take home for careful study and re-reading: "America is now sauntering through her resources and through the mazes of her politics with easy nonchalance; but presently there will come a time when she will be surprised to find herself grown old; a country crowded, strained, perplexed; when she will be obliged to fall back upon her conserva-
tism, obliged to pull herself together, adopt a new regimen of life, husband her resources, concentrate her strength, steady her methods, sober her views, restrict her vagaries, and trust her best-not he; a:er1ge-members."
It has been suggested at this income paying time, that they simplify a short form for the average man that reads: "flow much did you rnake? How rnuch did you spend? How much you got left? SEND IT IN." ***
Two small shopkeepers were talking. One said: "I see where Pres. Ike says business gets better all the time. My business is rotten and getting worse." The other one said: "MAYBE HE'S GOT A BETTER LOCATION."
The American Magazine has completed a national survey covering all phases of the do-it-yourself market, including extent of participation by families, kinds of jobs undertaken, seasonal factors, equipment, sources of do-it-yourself instruction and plans for do-it-vourself projects during the next twelve months.
The printed report, available to manufacturers and agencies in the do-it-yourself field, found that participation in do-it-yourself jobs rose with incomes up to $10,000, where it then decreased sharply. Average family expenditure was $144 for materials alone, excluding tools and work clothes. Average expenditure ranged from $102 for families with incomes of less than $2,000, to $188 for those in the $7,000-$10,000 bracket, and dropped to $143 for families r,r'ith incomes of $10,000 or more.
Noting that most do-it-yourself projects were family affairs, the report also shows that the most frequent job undertaken was inside paintingengaged in by 46/s of all families. Next followed carpentry, construction and repairs (25/s), o\ttside paintinC QaVd and plumbing repairs (zWd.
Two out of every five jobs are begun in the spring, the survey showed. 35/o ol all families were found to have a home workshop, and' 32/o of them or,vned one or more power tools-the most popular type being portable drills owned by ll/o of all families.
(I don't knozu whose story this is, or I would, be glad, to giae him creilit, becau,se I thinh i,t's a szaell ya,rn, especia,lly right at the beginni,ng of the boseball sec ton. Someone sent it to me.-L D.)
Willie M"y", mighty outfielder, was walking along a
Contract awards for construction of new churches and other religious buildings set new high records last year and the outlook is for even greater activity in the field this year, it rvas stated by Dr. George Cline Smith, economist for F. W. Dodge Corporation, construction news and marketing specialists.
"As in any high level construction rate of activity," Dr. Smith said, "the question of overbuilding is sometimes raised. We are certainly not overbuilding our churches. Since church .building follows demand, and speculation is not a factor. it is doubtful whether we could ever have an
OJ 35 TilLLS in North ern Calllornio
Beller oble ro promptly ftll your every need qnd specification.
DOUGTAS FIR AND REDWOOD
STUDS . DltllENglON tUllBER
TltlBERS . RAILROAD TES AND INDUSTRIAL CUTTINGS
Wholesole ond Direcr ftlill Shipments.
street when he looked up just in time'to see a small boy fall out of a third floor window. Mays made a sensational rush for the spot, got there'in time, and caught the kid unharmed before he hit the ground.
Then, automatically, as is natural for an outfielder, HE WHIRLED AND THREW HIM TO SECOND BASE.
overbuilt church situation even in the most materialistic sense of the word." He disclosed that construction contract awards for religious buildings and related construction in the Dodge Reports for the first nine months of 1954 set a new all-time high in that category for any first nine months in Dodge's 63-year history.
He predicted that the nine-month total of $362,000,000 was so great as to virtually assure that the 1954 total would set a new high yearly reeord, above the $384,000,000 total for 1953. "Ever since the end of World War II. with the exception of a minor dip in the Korean War, religious buildings have'tended to occupy a more important place in the construction picture," Dr. Smith said.
As newly elected President Wayne F. Mullin took the gavel from retiring President Ben W. Bartels April 14 at the conclusion of business sessions at the 38th annual convention and trade show of the Southetn -California Retail Lumber Association, he said, "I believe this convention has enjoyed b^e^tter programs, heard better speakers, and seen a greater attendance than at any other meeting in our 38 years!" Certainly no one in attendance could quarrel with that.
The 1955 convention, staged April 12-14 at the Aml April iZ-t: Ambassador hotel in Los Angeles under the direction of ExecutiveVice-presidentorrieW.Hamilton,waSacon-fu structive meeting from the Kick-off Luncheon Tuesday noon till the last toot of Freddy Martin's orchestra at the dinner dance Thursday night.
Playing a large part in the success of this year's convention also were the SCRLA officers : President Bartels, Vice-presidents Mullin and Hal A. Brown, and Treasurer C. Gilmore Ward. The directors were H. Park Arnold, Ralph N. Baker, L. A. Beckstrom, Jr., Asa E. Fickling, Thomas J. Fox, C. Dungan Gibson, Rexford L. Hall, Robert R. James, Chester C. Knight, Lathrop K. Leishman, George Lounsberry, Russell H. McCoy, Harry C. McGahey, Wiley O. Manning, Edrvard W. Mayer, Everett C: Parker and Robert C. Witter.
The nerv slate of of;ficers for the 1955-56 year had been elected the morning of April 12 at a board meeting in the Ambassador's Lido room and were announced to the audience at the kick-off luncheon.
They are Wayne F. Mullin, president; Hal A. Brown and C. Gilmore Ward, vice-presidents, and Harry C. Mc: Gahey, treasurer. Orrie Hamilton was, of course, re-elected executive vice-president in continuing recognition of his successful administration of that office and as the association's secretary-manager.
Registration officially opened the 38th convention at 10 a.m., April 12, and the final attendance figure was weli more than 2,000. The exhibit booths and product displays were thrown open at 10:30 in the Embassy and Colonial rooms of the hotel, and distributors and manufacturers of the outstanding displays were rewarded with excellent participation at their booths during all three convention days and nights.
The exhibitors, who are listed elsewhere in this story, outdid themselves this year with the compactness and completeness of their handsome product displays, and many
sincere compliments were paid the courteous and rvellversed executives and staffs who manned the booths. They lined the walls surrounding the luncheon and dinner tables in the Embassy room, spilled over into the entrance to that room and filled the large Colonial room as well' The huge dining hall was filled to capacity for the kickoff luncheon. The service and program went smoothly witl-r a menu of baked ham. President Bartels called this first open meeting rvith friendly and sincere words of welcome and turned the program over to Vice-president Brown. After a particularly apt and carefully prepared invocation by Dr. J. Lester Harnish, Ternple Baptist church, Los Angeles, Mr. Brown introduced the only speaker of the luncheon, Roy Wenzlick, president, Roy Wenzlick & Co., St. Louis.
Mr. Wenzlick, who spoke on "Outlook for Real Estate and Construction," was optimistic on these two points,
he began, as well as retail sales and construction costs.
"The present boom has lasted two years longer than any real-estate boom in histofy," he declared. "Now the acute part of the housing shortage is over, vacancies are ' very slowly increasing. Rents are,rising and vacancies increasing because of building material prices.
:"But residential rents are only 48/o of what we'd expect them to be," he said. "The low-priced units will go up and higher-priced units are going to drop." He believed the average of all would go higher, and said the recent housing rise was due to easy credit for real estate.
Wenzlick was against the Housing Act of 1954, which he called "a subsidy of the federal government to housing agents, building material dealer, lender and agent." Later speakers at the convention made a point to disagree with Wenzlick over this and other statements.
"The next.big constrdction boom is due in 1962-63, rising to its peak in the late 60s," the speaker predicted, pointing out that the marriage rate is falling despite the recent
increases in population. Going to his large charts, Wenzlick showed the periods of readjustment between real estate booms.
"In the census of 197Q" he declared, "Los Angeles will be the second largest city in the U. S., having passed Chicago along the way in the next 15 years."
Wenzlick conducted a very lively question-and-answer period from the well-informed audience following his formal talk. This period brought out his remarks that the price of lumber will stay firm and "get a little higher," but he believes there may be some softening toward the end of this year because money will be harder to get.
Roy Wenzlick made an excellent appearance and his talk, if sometimes controversial, was applauded genuinely by his stimulated audience.
Hal Brown next introduced Jim and Mildred Mulcay, "Wizards of the Harmonica," for a splendid musical interlude, after which the luncheonrs attendance prizes were awarded. The first session was -dismissed after 3:00 p.m. to visit the equipment and products exhibit.
An open house for the trade show was staged at 7:3O Tuesday evening. Dealers, their ladies, purchasing agents, and yard personnel and invited guests were invited to examine the very u'orthy exhibit booths. There was a good attendance at this special free event for lumberyard employes, at which Director Bob James presided.
Refreshments were served at the open house in the Embassy room and a swell program of entertainment was arranged to mark it as an unusual part of the convention. Stellar acts enjoyed by the crowd were Myron Floren, accordionist from Lawrence Welk's Champagne Orchestra, and Patricia Lynn, sophisticated singer who has been featured on TV shows. Attendance prizes were again awarded.
The second day of the 38th convention opened Wednesday, April 13, with an'Oldtimers Breakfast in the Cocoanut Grove of the Ambassador hotel. A good crowd filled the huge Grove to almost half its ,capacity to honor some of the true pioneers of the Southern California retail lumber business. Everett C. Parker, a director and past president of the SCRLA, presided efficiently and with rare dispatch in handling this phase of the convention program, which included three speeches, the most of any business session.
This breakfast meeting was generally hailed as one of the most outstanding sessions of .'the entire convention, filled as it was with both genuine sentiment for the oldtimers and excellent common sense from all the speakers. President Bartels called it to order from the stand in the center of a long head table at which oldtimers were seated following an excellent breakfast menu.
Mr. Bartels first introduced Mr. Richards, credit manager of Lounsberry & Harris Lumber Co., who read resolutions previously passed by the SCRLA directors opposing current legislation deemed harmful to the industry; they were adopted.
Mr. Parker, a S0-year man himself, "backed into" his act by urging dealer attendance at the SCRLA's regular monthly meetings, participation in the cost-of-doing-busi-
Another big reason why Hyster Dealers are selling used lift trucks about as fast as rebuilding and reconditioning schedules permir is the Hyster "Personalized Iinance Plan", offering every known and accepted rnethod of financing and leasing. Individualized terms to suir your pocketbook. nothing down; rental with oprion to buy; lease with option to re-lease, etc. The Hyster "Personalized" Plan ofren makes ir possible to buy a good used lift truck directly out of the savings effected. Many businesses t<>day are taking advantage of Hyster \(arranted Used Lift Trucks to try out lift truck methods in borderline cases, or to provide individual lif t trucks f or special operuti,ons or services.
Each Hyster "Varranted" Used Lift Truck is thoroughly inspected and reconditioned or rebuilt by factory-trained mechanics. \Thether you operate a fleet of lift trucks-or are considering the purchase of one truck, call your Hyster Dialer. He may have just the right uied trucl for you, or can quickly get one from another Hyster Dealer.
orD - lil ERs Hoi{ORED ol rpcciol brccltfosr on sccond doy of rhe convention included rhis group of longtime Soulhcrn Colifornio retoil deolcrs rhown herc. At lesrt 40 yeors of servicc in thc indurtry ir necer3cry lo quolify oe on SCRTA "O I dtirncr." frlony of the "grcnd old men" of thc buriners we?o unoble lo be prescnt for vorious rcosonr bur rheir nomas war€ rcod cnd o bdef hirtory of thsir work wos given by Everet| Po]ken
ness surveys and current dealer problems. This led him into the difference in today's and yesterday's retail lumberyard operations.
Parker recalled the yard of 50 years ago, when there was no asphalt paving, no mills for remanufacturing locally, and tu'o-wheel horse carts that were loaded by hand. Yards carried only lumber and barrels of cement generally -there were no such things as wallboard, shakes, composition roofing, etc. Ferv yards had outside salesmen and common lumber was $16M; labor was $2 a day instead of an hour.
It was a real treat to watch the faces of the oldtimers present light up as Everett Parker recalled things dear to their hearts and tickled their memories.
The presiding officer then launched into the ro11 call of oldtimers who were honored at this testimonial breakfast. Not all of them named were able to be present, for various reasons, but even the absent ones were fondly mentioned. Mr. Parker counted up their years of service (at least 40 years is necessary to be an SCRLA "oldtimer") and delighted his audience with many dimly recalled incidents in their careers. These were the oldtime retail lumbermen:
Herman Loehr, 69 years' service, stated 1886 in Canon City, Colo.; now Riverside manager Suverkrup Lumber Co.
Frank Curran, 63 years, opened Pomona yard I892i flor'rr president Curran Lumber Co., Santa Ana.
Harvey L. Miner, 62 years, started bucking lumber at Santa Ana's Newport Wharf and Luniber Co. in 1893 for 20c an hour; since 1915 with Whiting-Mead Co., and now president Builders' Markets, San Diego.
Charles E. Bonestel, 51 years, started 1897 with Peoples Lumber Co., Ventura; retired in 1948.
William T. Davies, 52 years, started in Pasadena witir
Ganahl, later with Patten-Davies; president of SCRLA in l92l and retired eight years ago.
Nate Parsons, 58 years, started 1897 in Illinois; last with San Pedro Lbr. Co.
Frank N. Gibbs, 57 years, started 1898 with old California Planing Mill; now president Gibbs Lumber Co., Anaheim.
Hal W. Baly, 56 years, started 1899 with old KerckhoffCuzner Mill & Lbr. Co.; now president and still active in San Fernando Lumber Co., which he started in 1918.
Asa E. Fickling, 55 years, opened A. E. Fickling Lumber Co., Long Beach; he was president of the SCRLA in r94F4r
Chester A. Pontius, 55 years, started 1900 in Kansas and came to California in 1911 for Hammond's in Canoga Park, then known as Owenimouth; "Ponty" is now longtinte manager of Hammond's Riverside yard.
Ross W. Blanchard, 54 years, started 1901 in Oklahoma City, went with his father's Blanchard Lumber Co., Burbank, in 1911.
Grover C. Cable, 54 years, started as a Missouri lumber buckaroo in 1901, came to California in 1908 and worked for E. K. Wood Lumber Co., which had just moved to 47th and Alameda; with Hammond from 1918-37, norv president Alert Lumber Co.
Chester C. Knight, 54 years, started 1901 at Gualalrl Mill Co., Mendocino county; now secretary-manager Siur Fernando Lumber Co.
George Lounsberry, 53 years, started l%2 at Ro2r:ll Bros., Los Angeles; in 1903 organized Lounsberry & Tcagarden, Alhambra; in 1905 he and Walter Harris took over the Frank Lounsberly yard; now vice-president and secretary Lounsberry & Harris.
R. Frank Wells, 52 years, started l9AZ at Modesto Lumber Co., bought Inglewood Lumber Co. in 1930 and oper-
trom 22 modern plants, long-Bell Reliably Supplies
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ated till his retirement a year ago.
Jot tt W. Fisher, 59 years, started 1896 in Iowa, came to Long Beach in 1920 and started Century Lumber Co.; started John W. Fisher Lumber Co., Santa Monica, in 1923, sold out to Tom Fox in 1946 but remains active in ,company; was president of SCRLA 1939-40'
Syd Smith, 52 years, started 1903 at Graham-India Street Planing Mill, San Diego; opened own yard there in 1937.
Herschell G. Larrick, 51 years, started 1904 sacking sawilust and kindling, became office boy in San Francisco yard inIW and joined Benson Lumber Co., San Diego, in 1910; organized and is today president of Lumber & Builders 'Supply Co., Solana Beach.
Francis Boyd, 61 years, started as small boy in father's Butte, Montana, 51ard; came to California in 190E and in 1915 joined brother Scott in Boyd Lumber Co., Monrovia; now co-owner Boyd nlill & Lumber Co., Santa Barbara.
Connie Ganahl,50 years, Started 1905 in yard his father, Christian Ganahl, began in 1884; now president C. Ganahl Lumber Co., probably oldest Los Angeles yard now operating under the same name and family.
Ernest Ganahl, 50 years, co-owner Ernest Ganahl Lumber Co., started with his father in 1905 and opened own yard in Anaheim in 1922.
Paul Hallingby, 50 years, started with Hammond in San Francisco in 1905; came to Los Angeles in 1913, norv vice-president and general manager Hammond's southern division of 20 line yards; SCRLA president 1927-n.
Walter Harris, 50 years, started 1905 in Lounsberry & Harris, of which he is now president.
Roy L. Sandefur, 50 years, started 1905 with J. G. Gill Lumber Co., San Bernardino; now vice-president and general manager Dill Lumber Co., which he incorporated with F. H. Dill and his two sons in t926.
Everett C. Parker, 50 years, started 1905 with Consolidated Lumber Co. at 8th and Main, LoS Angeles; now president Patten-Blinn Lumber Co., which he joined in 1915 (Patten-Davies). He was SCRLA president in 1937 and again in 1951-53.
Frank.Olson, 49 years, started 1906 at Alhambra Lumber Co., purchased yard from Jack C. Cummings in 1909; discontinued yard in 1954 and now in sawmill operations.
Ernie Moss, 48 years, started l9O7 in Iowa under John W. Fisher, whom he joined at Long Beach, later following him to Santa Monica; now operates wholesale lumber business.
Albert E Rogers, 47 years, started in Missouri irirtm8, came to California in 1922 and opened Hyde Park Lumber Co., of which he is president-manager.
Gerald V. Curran, 47 years, started 1908 at Curran Bros., on same site in center downtown Pomona since 1902; now a partner.
Phit J. Curran, 47 years, started 1908 at other yards and returned to Pomona in 1915 to join father and brother with Curran Bros.; active partner since 1919.
d R. Stoner, Sr., 46 years, started 1909 and in l9l2 opened own yard, Sawtelle T umber Co.,'where he is general manager.
Marco De Nicolai, 44 years, started 191 1 at E. K. Wood Lumber Co. in San Pedro and has been there ever since.
Charles Sones, 44 years, started 1911 for Valley Lumber Co., El Centro; started Sones Lumber Co., of which he is president; in El Centro in 1915.
Howard Ware, 44 years, started 1911 in Corona Lumber Co., took over yard in 1944 with his frother when Uncle Andrew Ware died in 1944.
Walter Spicer, 43 years, started l9l2 a.nd now with Ward & Harrington Lumber Co., Newport 3each.
Hayward Dill,41 years, started 1914 with old Star Mill in Long Beach, owned by Hayward family; became lnallager Hayward Lumber Co. Rialto yard in L9l7; in 1919 opened Dill Lumber Co., Victorville, which now has seven yards.
Charles Dill, 40 years, brother of Hayward,, also spent most of life in lumber, his career paralleling his brother's; now president Dill Lumber Co.
David Roy Kincaid, .40 years, started ae president of Calexico Lumber Co., which he organized in 1915 (says his duties amounted to that of yard man) ; he! was rvith the company continuously until it was sold two u'eeks ago.
Don Suthenn, 49 years, started with Nlontgomery & Mullin in 1906 and has been with Patten-Blinn for many years.
John Strickland, 46 years, many years lr'ith Patten-Blinn and Ward & Harrington.
A. J. MacMiltran,44 years, started 1911 with E. K' Wood and then went to Consolidated Lumber Co.. of 'w'hich hc is now board chairman.
Russell Mullin,41 years, began in 1914'with Montgomery & Mullin and is now vice-president Tatzana Lumber Co.
Percy Merithew, 52 years, began in 1903 irith old South
Sp+ttg pTqssqe behind metal grudes ursures an all-weather seal against winter cold or.summer heat.
This same patented construction Permits easY removal for cleaning both sides from, inside the home.
Sash can be painted guickly, without the lnconveruence or canger of ladders and scafrolds.
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Operating R.O.W wood windows pemit air circulation during the seasons when neither heat nor cooling is nece*saryWood is a highly efficient insulator. It belongs in fine air-conditioned homes. The beauty of carefully milled wood blends naturally with residential furnighings. Cleaning or painting removable R.O.W windows is easier. Yet, they cost no more than other good windows.
\\-estern Lumber Co., joine<l ('onsoli<l:rtcrl in 1905 arrd has been lnanv vears u'ith ll. K. Wood
Marion Welch,44 ycars, practicallv all u'ith I'atten-Illirrn. IIr. Parker concludecl this portion of thc ( )lcltimers Ilrcakfast u.ith a plea for further infornr:rtion on Sorrthern ('alifornia oldtirne retailers and asked thlrt the rolls lrc kcot ruli to date.
New President Mullin Speaks
Thc nerr,lv elected president oi the SCRl..\. \\':rvnc [i'. ll ullin, \\'irs ncxt introcluced as the first spcaker of thc convcntion's lrrcakfast sessit.,n. llarking the occnsion, and rrncler thc titlc of "Changing Times." Nlullin began, "C)ur businesses u'i11 gron' old more quickly than t'e.
"\Vhat kr.ron'letlgc u-tirtlcl anv o{ tts har.e if n'e ilidn't learn from othcr lunrbcmren?" asked the president of X{ullin I-umber Co.. l-os -\ngeles. "'fhere are no secrets in this business; l-hat berrefits onc rvill lre knou'n to aii in for-rr or fir'e u'ssks-1,'a learn fronr your profits and losses, 1-ottr tictories and mistakes.
"The company that fails to change and progress is grou'-
ing old; n'e all rnust change rtith tinre or fail."
Tl.re association's rren. heacl spoke of changilrg policies that concern man:rfaellrcnt toclar'. lle cite<l a crving need for a change in cash cliscount tcrr.ns, nce<l for change in cash clelivery charges. He saicl there is onlv zl 2.76% 1rrofit ir-r retail lumber todar'. irrstea<l oi the 1-6/, enjoyed lry other industrl-.
Mr. Mullin said other industries have long since quit the discount or shortened terms. "Cash discounts are an expensive way to collect money that is rightfully yours; discounts do not affect the good payers, and will not change the poor ones," he declared.
'fherc is no u'ror.rg timing itr our lrttsiness n.hen 1100 nen' honrcs :Lre lrrrilt a mc.rnth, he pointed out, ancl said the cash rliscour.rt should be modernized \'vith the rest oi '\nrcrican inrlustrv. He aclvocatecl a drop |rom 2o/o to lib in discorrnting.
On delir,erv charges, Nlrrllin cleclared \\'e are charging too little ior clelivery, :rn<l a<lv<icated a $3.50 charge. "Delir.ery service shoulcl not be Cost, but Cost plus Profit."
Rex Clark Speaks on Grades
Everett Parker introduced Rex Clark, executive vicepresident and manager, Consolidated Lumber Co., Wilmington, Calif., as the next speaker, on the topic "Our Lumber Grades." His talk u''as rvell-informed and received with great interest.
"Any grade change must come from you individuaily as retail lumbermen," Mr. Clark told his audience. "It will not come from the mills-it cannot !" He said the Fir mills had been for a change that mills rvith kilns felt was not practical, and mentioned the WCLA Grades meeting which was scheduled for April 14.
"We have felt we could merchandise our product better rvith grade names, but we've never taken too much intercst in the names themselves if we can just get the program put over," Clark said, and pointed out, for instance, that B and C&B would become C&B in the proposed changes. "If you want this change, you will have to tell them so," he concluded after making several other strong points in his talk.
Under this title, Phil Creden, director public relations and merchandising manager, Edward Hines Lumber Co., Chicago, and an important vi'heel in the National Retail Lumber Dealers Association, gave one of the most forthright talks of the entire convention as the concluding speaker of the Oldtimers Breakfast meeting. Creden is a dynamic speaker and "names names" when it serves his purpose.
"If our Chicago lumberyards were on a 2.76/o proftt margin as Mr. Mullin pointed out that you are here in Southern California, we'd call a meeting tonight and meet until December to do something about it," he declared in opening his talk.
Mr. Creden upheld the Housing Act of 1954, which the previous day's speaker had run do'ivn. He wa1mly praised Norman Mason, a lumber dealer and head of FHA. "The Federal Housirlg Administration is now being run rvith New England honesty," he declared.
He praised Cy Sweet and his administration of FHA's Title I program.
Creden detailed the rise of Hines from contr:ctor to consumer business and to 27 yards. As his talk bccame more informal, he gave his eager audience many inside tips on "the bonus system which keeps Hines profit-minded" -a bonus for employes based entirely on the yard's profits.
"Advertising will make your name mean something. You can make your own grade of lumber, like we have Hines House Framing Grade, with advertising," he said in referring to Rex Clark's preceding talk.
Creden spoke of Hines' New Construction departmeut, how it operates, sells a complete job, etc. He detailed Sequence Loading, by which lumber is strapped for delivery to the job site after loading at Hines' own convenience.
"Plan your displays in relation to your sales-let the public show you the way a la supermarket operation," he declared. He went on to tell how the Hines company built up an "Economy Corner'r 10 years ago until it is now 43fo
a yard's gross sales and they have to buy by the car-
,1o"0 to keep it supplied.
'
"Self-service and self-selection are something that's corn-
into the merchandising business," Creden said, and
told of Hines' Evergreen yard's such sections. He said it
was a lumber section, from short lengths up to commer-
, cial lengths. "This is a little goldmine. It has been open
, Ior two months, open all day Saturday-and that means
, ltime-and-a-half." The section was to havg a grand opening April 16 after its two-months shakedown. "It's a
lot different from the old days when they opened with a
band and closed with a sheriff, because we got the'bugs'
out first and proved its profit potential," he laughed. , "One tallyman can keep a self-service section stocked,"
.: he ,continued ; "one girl at the checkout counter. And soon
'we'll know hou' to place the lumber in this section by the way it {noves.
fiThe same self-service principles used in giocery selling ' have found instantaneous success in merchandising. lumber," Creden declared. "Customers want to browse ancl see
price tickets. Short lengths of lumber, formerly consigned
to the incinerator, are finding ready sales when displayed
tin shorvrooms, price-marked and labeled as to type of wood.
"Do-it-yourselfers become habitues of a lumberyard,
'making small purchases, but nevertheless buying in suffi-
, , cient quantities to make the self-service methcid practical
''. and profitable."
Mr. Creden said the A&P stores found that 6OVo of.
, purchases were unplanned; that the woman shopper made
up her menus in the aisles. ("They were 85/o unplanned
when she sent her husband to buy," he threw in.)
"So who buys lumber?" Creden asked, as the lumbermen laughed their understanding.
"I see no future in the general-store type lumberyard. These oldtimers here today were lumbermen because it was profitable.. Modern methods require modern thinking. Get away from consumer price per thousand-that's the way you BUY IT !" he concluded, drawing a parallel to the way one buys a SUIT, not wool by the yard.
Following the drawing for attendance prizes, the Oldtimers withdrew to the Ambassador's Palm Court terrace for a session with the photographers, after which visits to the exhibits filled the time until the second day's luncheon meeti11g.
The convention delegates gathered in the Embassy room at 12:15 Wednesday, April 13, for the second luncheon business session. Ralph N. Baker, an SCRLA director and past president, presided for this meeting. He called on Dr. Paul Heubner, minister of the First Methodist church, Inglewood, for the invocation, after which another fine meal was served.
Following luncheon, Mr. Baker introduced the day's principal and only luncheon speaker, George M. Rideout, vicepresident, Babson's Reports, Wellesley Hills, Mass. Mr. Rideout was acclaimed as one of the most outstanding speakers of the 38th convention, bringing pleasant person-
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ality to his many pungent remarks under the title, "The Business Outlook."
"The over-reaching of labor leaders may be the factor that sets off another depression," Rideout warned his audience on the peril in present union demands. Telling of the threatened fight over a guaranteed annual rvage in.the automobile industry, he said they expect a shutdorvn due to a strike or a slorn'down due to overproduction by June, affecting steel and other industry.
"Some businessmen believe there will never be another depression because the government will not permit it. That is all nonsense !" Rideout declared. "It is no more possible to expect perpetual prosperity than to expect sunshine or happiness without interruption. There WILL be another depression allright-but notin 1955."
Rideout expressed optimism for the long pull, due to the birth rate since 1940, and research in nerv products, new methods and new industry. Predicting that the U. S. would replace England in world leadership, the economist said we must be prepared to engage in smalf ivars to maintain the peace and prevent a World War III. He compared the world-wide airstrips we must maintain for our planes to the ,coaling stations Britain used to maintain her world shipping lanes. Rideout said Babson's does not foresee WWIII this year nor even a conflict the size of Korea.
Turning his crystal ball to construction, the speaker predicted another good year in residential construction with at least 1,000,000 new units going up "because everybody wants a new home. The thing to rvatch," he said, "is the
tightening of mortgage money. Many bankers are getting worried over the policy of little or nothing down and eternity to pay."
Following the colorful talk, Ralph Baker introduced the renowned and always u'elcome Mitchell Boys Choir of age 11-16 voices, orgapized by Bob Mitchell. The magnificent young choir proved once again to its listening audience that it has no peer in its own field. They were awarded tremendous applause.
The attendance prizes were given to wind up this session and visits to the Trade Show and convivial renewing of old friendships among the crowds in the convention rooms filled the rest of the second afternon.
The 38th convention's annual banquet was staged by Orrie Hamilton in the Embassy room Wednesday evening at 7 p. m. Officiating for this always eagerly awaited event was Harry C. lVlcGahey, another SCRLA director. Excellent dinner music 'lvas provided by Jan Rubini, the violin virtuoso. The principal item on the banquet menu was stuffed boneless squab chicken narcisse.
There was a really outstanding program of topflight entertainment for the banquet. The stars were Lois Ray, a tap dancer; Frakson, "Spain's greatest magician"; The Five Skylarks, featured on stage and TV, who came over from the Statler where they were ,currently appearing; Wally Brown, the famed comic formerly featured in films with Art Carney, and Dr. Giovanni, "World's greatest pick-
pocket." Norman Hawes conducted the musical portions of this terrific Show.'
There was an overflow crowd of about 600 for the banquet, necessitating extra tables in the room. Both the show and menu were hugely enjoyed by all and the party broke up about 10:30 p. m.
The final day of the convention was opened at 10 a.m., Thursday, April 14, with visits to the equipment and products exhibit. The last meeting was largely turned over to Hoo-Hoo activitv for a now customary annual event, and Los Angeles Hoo-Hoo were joined by Hoo-Hoo-Ettes from the local Club No. 1 and San Diego Club 4. The meeting was also honored by the presence of the Snark of the lJniverse, Hoo-Hoo International, John H. Dolcater, president, Krauss Bros. Lumber Corp., Tampa, Fla., who also visited the clubs in San Francisco and San Diego while on this special visit to west coast chapters.
Once again, an overflow crowd in the Embassy roon.r brought out extra tables for the lumbermen, ladies and special Hoo-Hoo and Hoo-Hoo-Ette guests. Ben Bartels introduced H. Park Arnold, SCRLA director and past president, and Jerry Essley, vicegerent snark of L. A. HooHoo Club 2, who shared the duties of presiding at this final business session.
Mr. Arnold introduced Dr. William S. Meyer, minister, Immanuel Presbyterian church, Los Angeles, for the invocation. During another excellent menu, this time roast lamb,
Delayed deliveries can mean the difierence between profit and loss in many a lumber or building materials yard. Calaveras keeps faith with its dealers by operating the largest company-owned transport fleet in northern California on split-second schedules to fitl its delivery commitments.
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"The economical siding with the luxury appeal!" That's what builders from coast to coast are saying about new Masonite Ridgewood.
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Ridgewood is a Tempered Presdwood@ produet, %" thick-with all the weather resistance and finn protection these famous panels are noted for. Comes in convenient sizes for lap siding, panel siding and shinglesas well as for attractive interior designs.
Your Masonite represgntative can give you the full profit story. Or write Masonite Corporation, Dept. CLM-51, 111 Sutter Street, San Francisco 4, California.
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a stunning fashion shor,r, u,as staged by Caroline I-eonetti to especiailv honor the u.ir-es of the conr.ention lumberrnerr an<l the Hoo-Hoo-Ette suests. This event nas beautifrrlly hanclled, l'it1'r {:rsl-rions ironr Billie's and modeis fron.r }[iss Leonetti's agenc\'. u-hile she did the commentarl'.
Park Arnolcl then brought Snark Esslev to the tnicropl.rone and he, in trrrn, introduced the Hoo-Hoo notables at the heacl table. These ir-rcluded Al Bell ar.rd I)ar.e Dar-is. San Francisco; C. D. I-eNIaster, Seer oi the lJouse of Ancients, Sacrantento; and Dee lissley, Roy Stanton, Don Bufkin, Stark Srtn-ers, Jirn Forgie-all past arrcl l)resent notables in the local Hoo-Hoo, and Alr.ina l:lo.r.le. presi-
BEN W. BARTELS, generol monqger, Peoples Lumber Co., Venluro, wos presented o Hcmihon wrist wqtch on his retirement ofter serving the SCRIA well os president during rhe 1954.55 term, Moking the presentolion in photo ot the left is Tom Fox. right. president of the John W. Fisher Lumber Co., Sonto Monico, Mrs. Bortels looks on odmiringly in fhe foreground; in bockground moy be seen Snork of the Universe John H. Dolcoter ond Koy Murroy of the SCRIA ofice stoff. The photo ot the right shows Presidenl Bortels retiring ro his seot ofter hoving iust turned the govel over fo Woyne F. Mullin.
dcnt, anrl Anne }{urrav, a founder of the Los -\ngeles Hoo-Hoo-Ilttes.
Jerry E,ssley next introducecl George Clough. Suprerne Senior Hoo-Hoo of the local Jurisdiction VI. n'ho, in his turn, made the formal introduction to tl.re arldience of Snark of the Universe Dolcater.
John Dolcater, l'ho is a large and jovial man n'ith a big sense of humor, completely charmed his ar.rdicnce in his short acquaintance \\'ith Southern California lLrmbermen at this convention. He gave a brief historl' of Hoo-I{oo ior the benefit of the fen' non-members in the cro\\'cl, t()ld some Florida and Texas jokes for the Californians, nrade
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a few pertinent remarks on current business conditions and read a splendid Hoo-Hoo creed.
Gates Ferguson the Speaker
Mr. Arnold then introduced Gates Ferguson, director of advertising, The Celotex Corp., Chicago, as the only formal speaker of the last business meeting. Mr. Ferguson is no stranger to either Southern California building material conventions nor a speaker's rostrum, and he was as polished and well informed as ever.
The Celotex official is no word-mincer and he kept the crowd at sharp and rapt attention during his talk, "How to Make Your Entire Organization a Sales Organization." He predicted as many as 1,5@,000 new housing starts in 1955 and said the obsolescence of some homes today is startling, including some "shacks" he sees on his visits to L. A.
Mr. Ferguson recommended the building materials industry take a leaf from the book of the automotive industry in selling, advertising and merchandising. "Or follow the $8 billion travel industry, whose advertising lure is so strong that millions of Americans annually make trips to Los Angeles instead of re-roofing or painting their homes," he said.
He added he would like to see his audience become known as "building material merchants" instead of "dealers," and instead of lumberyards call their businesses "building material department stores." Pursuing his topic, he advised owners to make their employes like them by first liking their employes. "Don't come in to work unhappy, ill or discontented. Don't go to your yard that day; what affects you-affects them !" he said.
Ferguson highly recommended "bird-dogging" by yard personnel, saying employes should keep eyes and ears open for word of friends, or friends of friends, who plan repair and remodeling. "And don't forget your truckdriver; he is carrying YOUR name onto the highway. If he runs afoul of a woman driver one day, 2,0(X) women will know before the sun sets what a lousy lumberyard you have !"
He suggested providing an incentive for employes to secure sales leads, and told of a Milwaukee yard which gives l/o for tips on new business if the lead has not been rvorked on before.
"Know your merchandise, know the job. Enlist your employes in the sales crusade. Most of us manufacturers will send our representative to educate your staffs," said the Celotex executive.
His remarks on the influence of women in lumberyard sales today went over well with the large Hoo-Hoo-Ette assemblage in the audience. He finished his fine talk to generous applause.
Because the musical act at the luncheon has become a prime Hoo-Hoo favorite in Los Angeles, Jerry Essley, rather than Park Arnold, introduced The Four Tones. And continuing the tip-top parade of musical entertainment at this .convention, the very fine Four Tones generously gave encore after encore to the unending applause for their exceptional talent, directed by Emil Farnlund.
The final drawing for attendance prizes was highlighted by a winner for Asa E. Fickling, Long Beach dealer. Mrs.
llodern Moore Kilns ond coil-reducing lumber hondling equipment pqy dividends ot Andersonl
I % Million Feet eoch kiln chorge ossures high lumber produclion dried lo exocling cuslomer requiremenls!
Since 1947 Rolph t. Srnith lumber Co. hove rtecdily increored rheir drying caprrcify with additioncl lloore Kilns.
For drying output of their new Wildwood mill, 4 lfloore Gross-Girculotion Kilns of the lotest design ore being inctotled.
li'ake money witfr lloore Crors-circulstion Kilns. Wfite os today lor complctc inlosmation-no obfigotioa.
Fickling told this journal it lvas the first he'd rvon years of SCRLA conventions.
There was a rvave of appreciative affection from the audience as Tom Fox took the podium and called Ben Bartels center stage, where he was presented with a handsome Hamilton watch in recognition of the term as president from which he rvas just retiring. Mr. Bartels then officially turned over the executive gavel and as the members and lady guests rvere dismissed for a last look at the big Trade Show, another Southern California Retail Lumber Association convention went down as one to be most-remembered, as new President Wayne F. Mullin remarked at thc start of this story.
The final event of the 38th convention, the annual dinnerdance, was held in the Cocoanut Grove Thursday night, in a section reserved. Mr. Bartels presided and a menu starred by breast of capon was enjoyed. The lumbermen, mostly retail dealers, and their ladies were treated to the Grove's current sparkling show, which was Mickey Rooney and His Company, highlighting the great little star's 30th year in show business. The top dance team of Tommy Wonder and Margaret Banks was an added starter and, of course, the very danceable music of Freddy Martir, put thc final flourish to this exceptionallv fine convention.
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lor Angela
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CAsCADE CEDAT I.OG HOTTES
Long Bech
IHE CE]OTEX CORPOTATION tor Ar6eles; Chicogo
CI.ARKE SANDING TACHINE CO.
Lo Angela
t. l|. cot8 cottPANY
lor Angeler
rHE COlUmEtA mtu.t, tNC.
Lor Angeler
DOUGI.AS Ftt PTYWOOD A'SoC|AT|ON locmo, W6h.
ED FOUNTAIN IUTIIBET CO. tor Angelc
GENETA1 ENGINEETING SETVICE CO.
Lor Angcla
Graswo@, rNc.
lq Angela
A. T. GiEENSAUIi CO.
Lc Algoler
HARIOI PIYWOOO CORP. of tOUrH-
EIN CAIIFOTNIA
[o3 Angels HYSTET CO'TPANY
Lor Angelcr
INSULITE DlVlSlON, lllntrotolq t Onlo.io Poger Co.
Lq Argel$t llinneopolir
LITIREI.I. HANDWARE TINES
Lor Angela
I.UMBERMEN'! TTUTUAI, CASUATIY CO.
lor Angela
MASONITE CORPORATION
Son Frmcirro; Chicogo
D. D. 'rtcCALLUM, lNC. lor Angele
NAIIONAI PIAN SERVICE, INC.
Burbonk, Colif.; Chicogo
PABCO PnODUCTS, tt{C. South Gote; 5o Frqncirco
PACIFIC TUIABER DEAIEIS SUPPIY. tNc.
Horbor City, Colif.
PANAVIEW DOOR & WtNDOut CO. North Hollyw@d
RED CEDAT 'HINGLE BUTEAU Sedtle, Wch.
REYNOI,DS METAIS CO'NPANY lor Angele; louirville, Ky. ROBCO, tNC. lor Angele
SllrPtoN toGGrNG co.
Lq Angeldlt Seottle
SlEnuNG lNDUstilCS, lNC.
El lltonre, Collf.
SUNSET FTOOR COVCilNGt CO. Lor Angeler
UNITEO SIATE' PIYWOOD CO,TP. lor Argeler; New York Clty
WAsIIINGTON TIEET PRODUCTS, INC. Sonfo llonlco. Cqllf. wEgT' coAsT turtlEEttttEN's a950CIATION
Portldd, Orggotr
WEs?ERN PINE As'OCIAIION Boldrin Pcrl, Collf.i Podlond, Ore. wooD coNvERStoN co. lor Angeler;3t. Poul, llinn.
IT'S THE EFFORT IHAT REAI.TY COUNTS
SHE PUTS HER BEST INTO HER WORK-AND SO DO WE
It tqkes one coll to us lo secure All Stqndord Brond Producls for the Builders in your oreq. Jusl qsk the deoler who depends on us-we reolly believe in SATISFIED CUSTOIYIERS.
Douglas Fir in sizes to 24" x 24"
Redwood in sizes to 12" x 12" - lengths to 24'
Pfaner capacity for surfacing up to 24" x24"
Remanufacturing facilities for regawing up to 34" x34"
There are still a lot of business offices that have failed to learn the first big thought in selling: they haven't friendly places of business. How about yours?
Have you ever.taken inventory to see whether or not there is a barrier of red tape, inattention, or what not, that makes the caller feel that he has to force his way in? If so, get rid of it. It is hurting your business. If your business depends to any reasonable degree on the goodwill of your fellow man, then make it easy for them to get in, to reach you and the other people in the place they may desire to see.
There are still lots of business men who are possessed of the egg-headed idea that difficulty of approach is the
sign of a big man. It isn't. It's the sign of the cowrterfeit. The business world is over-burdened with Zz-caliber guys who are always "in conference," or some other stilted excuse. And the busine$s world does not approve.
Run a friendly place of business. Have someone who knows how to smile and show a friendly interest in every caller'meet your visitors. Make your callers feel at home at once. The fact is they are probably fattering you by calling.
The business man who makes himself hard to find in his own office is 6rst cousin to the guy who carries a cane; he's bound to be weak in one end or the other.
ARE MANUFACIURERS AND DISTRIBUTORS OF
%ugcl, ond Ponderosq Pine Shop ond Selects
l/Sugor, ond Ponderoso Pine Boords
fDouglos ond Whire Fir Shop and Selects
y'oougacr ond Whire Fir Dimension ond Boords
y'an""n"" cedor Boords
/R"d*ood Siding ond linish
4clnderosa Pine ond Fir Mouldings
4in"Sosh ond Ponel Doors
fn oddirion 7T*il ore octively engoged in the procurement ond distribution of qll West Coost lumber products ond mointoin buying offices in producing oreos to give the trode complete one-coll service.
Washington, D. C.-The National Lumber Manufacturers Association announces several improvements in the presentation of its statistics on lumber and hardrvood flooring. It is revising the Monthly Statistical Report orr Lumber and Hardwood Flooring to include additionll information and make the report more easily understood; it u'ill replace the monthly National Lumber Trade Barometer. At the same time, the association offered members of the lumber industry and the general public both the Monthly Statistical Report and the weekly National Lumber Trade Barometer on a subscription basis.
The weekly Barometer, which records current trends of approximately 500 reporting mills, is offered for $5 per year. The Nfonthly Statistical Report, including a semi-annual Statistical Summary, is available for $2 per year. The weekly Barometer, which has been published without interruption f.or 39 years, will be continued without change. Subscription forms are available from NLI\'IA, 1319 18th St., N.W., Washington 6, D. C.
The nerv Pacific Mutual Life Insurance Co. Northern California headquarters building at California and Kearny Sts., San Francisco, features a foyer finished in sculptured California Redwood and marble. A massive 9-foot replica of Pacific Mutual's trade mark is being carved by sculptor Spero Anargyros and will be centered on the western wall, entirely faced with 4-inch thick Redwood. To make possible the huge carving in deep relief, a laminating process was used to form the base for carving. All arrangements rvere made by the California Redwood Association. The trade mark shows "Wawona," the famous giant Redwood with the road running through its base, and shows in the foreground an early pioneer on horseback, symbolic of selfreliance.
The Ruberoid Co. expects to make gypsum products one of its major lines and intends to put up a new asphalt plant in the Los Angeles area to compensate for its 18 existing plants all east of the Rockies.
Howard Taylor, 40 years a cabinet-maker, and Bernard Duffy., his stepson, have opened Taylor & Duffy Cabinet Shop in Mill Valley, Calif., on property of the Mill Valley Lumber Co., for which they will do sublet millwork.
Caspar Lumber Co. mill employes have completed 365 days without a lost-time accident.
A high-climbing and tree-topping performance sponsored by Simpson Logging Co., Shelton, was chosen by ,,you Asked for It" TV show as one of its five best acts in 1954.
Charles E. Matkin has become manager of Rockport Redwood Co. at Rockport, and Leslie I. Ifolmes, vicepresident and general manager, rnoved to Cloverdale.
Expansion of Fortuna Veneer Co. with construction of a new plywood mill south of Fortuna was announced.
Weyerhaeuser Steamship Co. completed negotiations with Matson Navigation Co. for purchase of the SS Hawaiian Forester to extend inter,coastal service to cover shipments of lumber and products from Humboldt Bay to Atlantic coast ports. Weyerhaeuser's fleet now includes eight 10,900-ton vessels.
The maturity board on second-growth timber for Humboldt county met and ruled that about 3,000 acres should be placed on count;r tax rolls.
Pacific Board Fabricators of Los Angeles has been purchased by Masonite Corp.
Walker B. Tilley, chief forester for Masonite Corp., recently told a dinner meeting of the Cloverdale Circle of the RRCC these recommendations: be hesitant about encouraging installation of ,more sawmills but seek estab_ lishment of plants to remanufacture and further refine lumber products, promote greater utilization of trees currently harvested, and promote establishment of industries based on forest products other than sawlogs.
More than 3000 people visited Redwood Acres to see the Scout-O-Rama recently.
Forty miles west'of Healdsburg is the new milling opera- tion of California Timber Products Co., Healdsburg, ancl the new logging operation of Denney Logging Co.
Joe H. Smith has been named manager of Fairhaven,s Mutual Plywood Corp.
Purchase of a 680-acre tract of timber west of philo by Alvin M. Boldt from J. E. Higgins Lumber Co. *", recorded.
Truck-weighing stations in Humboldt county went on a ?4-hour schedule last month after numerous complaints of overloads.
"Lumber Industry Night" was held last month by the Arcata Chamber of Commerce.
Rep. Russell V. Mack (R., Wash.) asked the House Appropriations Committee for $8 million to procesd sales of beetle-infested timber from western forests.
o souRcE oF suPPtY
hove contributed ro the progress ond growth during the post holf century of the . .
colts0ullATElt tuitBER c0.
Distributors of Treordd Lumber
Douglos Fir Commons & Cleqrs
Ponderosq Pine & Redwood
Siscrlkroft - Plywood - Sheetrock
Fir-Tex Products - Mqsonite Products
- the mosf important part oI any business - have contributed fo our Progress by their. . . .
qnd we qre grqleful to lhem.
c0lts0ultATEll tuitBER G0.
(c dlvision of lhe Ghorles Nekon Co.)
Ycrrd, Docks qnd Plqning Mill
I/T{5 E. ANAHEIM STREIT
Wilmington' Celifornia
tOS ANGETES 7
122 West Jefferson 5t. Rlchmond 214l
wil.Jt^tNGTON
1446 Eqst Anqhelm St. Wifm. Termino, 4-2687-NE. 6-1 881 Long Beoch-63291
As reported in The California Lumber Merchant May 1,1930
D. G. Penzotti has succeeded E. H. Galpin as secretary of the Peninsula Lumbermen's Club, which has headquarters in Palo Alto. Mr. Penzotti has been 25 vears in the retail lumber business.
H. Sewell Morton of Oakland was the very successful concat held in Oakland on 17 kittens were initiated.
big gun at the April 14, when
William A. Pickering, president of the Pickering Lumber Company, Kansas City, and the Standard Lumber Company, of California, died in Kansas City April 15th, age 60. He came from a family that had been lumber manufacturers for three generations.
The Masonite Corporation opened a sales office in Los Angeles at 723 Pacific National Building under the management of W. P. Frambes.
Peter C. McNevin of San Francisco, general sales manager for The Pacific Lumber Company, died suddenly on a steamer in Panama waters on April 27th. He was 42 years old and a native Californian. He started working
Over a coast-to-coast network, Dr. Wilson Compton, manager of the National Lumber Manufacturers Association, told the world on April 15th of the great part the lumber industry is playing.
William T. Virgin, vice-president of the Clover Valley Lumber Company, Loyalton, California, died in San Francisco April 11, age 59.
for Pacific at the age of 15, and most popular lumbermen. became one of California's Company, Eugene, National Lumber
A. C. Dixon, Booth-Kelly Lumber Oregon, was elected president of the Manufacturers Association.
The printed edition of Douglas Fir Plywood (ninth edition) Commercial Standard CS45-55, has been issued by the Commodity Standards Division of the U. S. Department of Commerce. Copies may be purchased from the Superintendent of Documents, Government Printing Ofifrce, Washington 25, D. C., for l5c each.
Our new Southern California distribution yard is ready to serve lurnber dealers. rDTe carry all types and sizes of redwood lumber no need of you iarrying a large inventory.
You're invited to use this convenient distribution yard. There's prompt loading for your pick up-in less than carload lots-or we deliver. We also accept carload orders. Ask us for quotations.
Phone: lOgon 8-3339 TOpoz 9-0993
718l Eqsr Firestone Blvd., Downey, Colifomio
Member: Colifornio Redwood Associqlion
Meet the staff that serues you in Soutbern Calilornia
Douglos Fir . Coliforniq Redwood o Sugor Pine o Ponderosq Pine
Direct Mill Shipmenls . . . by Roil or Truck . . .
Furniture buyers and retailers from all points have attended the recent furniture markets in numbers that rvcre not. anticipated by even the most optimistic exhibitor, bringing a front page newspaper bulletin quoting Gen. Lawrence H. Whiting, president of the American Furniture Mart, that "business at this winter's home furnishings show was the best in peacetime, excluding 1946,"
The general attitude of the buyers was one of optimism for continued good business, not only among new homemakers but in older homes throughout the country where new furnishings are being bought on an increased scale. Television has had a marked effect in requiring new living room furniture. A representative of RCA predicted that a conservative estimate of television set production in 1955 was six million, boosting the number of receivers in service to 38 million.
one of l0 woods from the
Great resistancc to decay, fine dimensional stabili$' high insulation quali$ make lncense Cedar a superior wood for all weather-exposed jobs. Lightweight, workable, paintable, it is an economical wood. lts reddish-brown color, silky surface, delicate grain and spicy fragrance suit it for fine woodwork and closet linings.
lncense Cedar comes in 3 select and 5 common grades. You can order it in mixed cars-together with the other woods of the Western Pine region-from most Western Pine Association member mills.
IDAHO WHITE PINC
PONDEROSA PINE
SUCAR PINE
INCEN5E CEDAR, TARCH
DOUGTAS FIR
WHITE FIR, ENOELIAA]IN SPN,UCE RED CEDAR
TODGEPOLE PII{E
R. F. "Bob" Middleton announces that Forrest Beirne has acquired his interest in the Middleton & Beirne Lumber Co., Redding, Calif., as of April 15. Mr. Middleton wishes to thank the trade for past favors and pleasant relationships and solicits continued support of Middleton & Beirne Lumber Co.
Bob Middleton, who is a state deputy snark for Northern California of Hoo-Hoo, states that his own future business plans will be announced at a later date.
The do-it-yourself philosophy continues to sweep the country. Did we say "continues?" It is more than that. It is gathering size and momentum like the proverbial snowball going down hill. Nothing like it was even dreamed of before in the building game.
' But now comes the suggestion from insurance sources that it might be a kindly as well as a wise idea for those who sell tools and materials to the home builders of the nation that they offer with it a sage bit of advice. Tell them "handle with care."
Recently a Mr. Arthur A. Burroughs, who is an official of a large accident insurance concern, made a speech to the Greater New York Safety Council in New York City, and he told them that all this handy-man stuf is contributing to soaring totals in insurance statistical columns, because of huge increases in hurts, bumps, bruises, and cuts to the human body. That's what the man said. He said that careless amateurs doing building, repairing, painting, etc., may 'get hurt and are getting hurt in a wide variety of ways.
He said that 115,000 people are being injured every year doing home carpenter work; nearly 100,000 get hurt fixing or building furniture; about 95,000 are cut working on window glass; 33,000 get hurt working on trees in their yards, and 76,fi)0 get hurt doing painting jobs around home. He said that carpenter tools .hurt 72,000 people annually, and power tools injure 180,q)0. And the worst item he mentioned was the ladder. It may or may not be bad luck
to walk under ladders, but about 300,000 people get hurt every ye:rr climbing or working on ladders.
How's about lumber dealers who sell small stuff to home artisans handing them some advice about taking prop6r care in their work? Or why not sell them a small accident policy, and play both ends against the middle?
During the weekend of May 5, the Blanchard Lumber Company, 5360 Lankershim Boulevard, North Hollywood, will hold an open house to show the completion of its nerv buildings and offices which were constructed to replace those destroyed by fire a year ago. This beautiful ne'iv retail store is ultra modern in design and boasts every convenience for customers and employes alike.
Customers, friends and members of the lumber fraternity are expected to attend this gala event, which will continue through Saturday, May 7. More complete coverage of the new Blanchard yard and photos of its nerv facilities will be carried in an early issue of The California Lumber Merchant.
Portland, Ore.-Crown Zellerbach Corp. announced plans to build a $750,000 green veneer mill in the Columbia river area near here.
The 200 million. feet of timber we just bought in Trinity Nadl Forest brings our reserves to more than a billion board feet. This, plus three sa*tiills, two planing mills, and dry kiln capacity of seven million feet of seasoned lumber a month, is your assurance you can get the lumber you want when you want it, from the Ralph L. Smith Lumber Company. Good setvice mikes good friends weie working constantly to serve vou better.
The value of new construction put in place expanded seasonally in March to $2.9 billion, setting a new high for the month and closing out the most active first quarter on record, according to preliminary estimates prepared jointly by the Departments of Commerce and Labor. March activity brought the first quarter total to $8.4 billion, a l3/o increase over the previous January-March high in 1954.
On a seasonally adjusted basis, new construction activity in this year's first quarter reached the unprecedented annual rate of $41 billion, as compared with an annual rate of $38 billion in the preceding quarter
and actual ,expenditures of $37.2 billion for the year 1954.
Although private residential building activity increased slightly less than seasonally from the high February level, outlays were at a new peak for the month of March to complete a record first quarter with $3.3 billion of work put in place. This was a 35/o increase over January-March 1954 and, after adjustment for constru'ction cost changes, represented one-fifth more private residential building than was accomplished in the previous peak first quarter of 1951.
The world's first artificial spawning grourrd for silver salmon has also proved to be an unofficial testing ground for fir plywood. That is the evidence from the University of \\rashington, where a unique study of fish habits is being conducted. The experiment began in 1950 when salmon hatched at the school's fisheries department were released in artificial ponds there. These fish returned to spawn in 1951, the first time in history that such salmon had returned to man-made pools. scientists report.
The ponds at the University of Washington are linked to outside waters by a 42-foot fish ladder made of exterior type fir'plywood. A1though this plywood "river" has been subjected to constant immersion, the individual panels show no signs of deterioration, another dramatic demonstration of the permanence of the glue-line in exterior fir plywood.
You moke more profit because Marlite Plank and Block require less handling and selling time. This plastic-ffnished paneling is pre-packaged in hanJy "carry-oui'cartons ' pre-sold through extensive national advertising. Marlite Plank and Blocli reduce delivery costs-increase profitable across-the-counter sales.
Your cuslomers benefit from Marlite Plank and Block, too. The exclusive tongue and groove joint makes installation easy. -Soilproof. baked ffnish reiists smud-ges and stains; wipes clean with a damp cloth' And Marlite's "Compani6n Colors" styled 6y Ra).rynond !o9*y Associates, plus exciting wood and marble patteins, make it suitable f.o\-9ny roorn in the home. l{arsh Wall Product!, Inc', Dept. 508 Dover, Ohio.
Ralph F. Dreitzler, general manager of West Coast Wood-Preserving Company, Seattle, was elected president of the Westerr.r Wood-Preserving Operators' Association at its annual meeting April 13 at the SheratotrPalace hotel, San Francisco. He succeeds Paul D. Christersen of Pope and Talbot, Inc., Portland, Oregon. The association named James McGregor, McCormick and Baxter Creosoting Company, Portland, vice-president; V. C. Monahan, Cascade Pole Company, Tacoma, treasurer; and R. F. Gillespie, J. H' Baxter Company, Eugene, secretary. William Land, National Wood-Treating Company, was elected to the board of directors as representative of the California industry, and W. R. Jackson, Baxco Corp., Portland, was selected as industry director to the West Coast Lumbermen's Association board.
Weekend crashes accounted for 13,980 killed and 678,000 hurt during 1954.
a Foclory Lubrlccted-9olid Nylo Boll Beoring Roller A$urer FingedlP SlidingNoireler.
o The flhS?. PrecisiorDs rigned Hordwore to tqke q FULL 3/r-lnch ADJUSIMENI Without Removing Dool. Itlode of HEAVY GAUGE STEE!, Codmium Ploted for o Lifellne of Senice. Dor cqn bc Roired or lowered oftel Completifi of Houre, for Woll to Woll Ccrpeting; ogqln withovt removing door.
For QUI€K ADJUtlltENI. eqch sel is provldcd wilh on Angle Ofiret Wrach.
Through two summers I was paid real money for riding the prettiest little single-footing mule on the Mt. Shasta trails, with two or three pack animals stringing along. Her name was Maud, like that of a funny-paper mule in the years before World War I. Once I'd learned how to load up meat and groceries for a crew of engineers that was surveying in the high country, and secure them with squaw and diamond hitches, the job was pure pleasure.
The thin! that has given me the saddle itch again, with memories of Maud and pack mules revived, is a map of the Cascade Crest Trail from Canadl.,to,the Columbia.
South of the big river the Oregon Skylirie Trail winds along the tall ridges and around the peaks of the California division of the Pacific Crest Trail System. High ridin' country, the world's best, wilderness wonderland, haven of peace.
And for two summers-l9lo and 1911-I got paid for it ! Knew my luck, too.
In this, the Golden Anniversary Year of the U. S. Forest Service, all hands in the woods, including greenspickers and gyppo loggers, are wishing the outfit well and seeking to support its good work. fn its broadest pattern this
(MonvlactureJs ol pockets ond disfributors wanted)
SIMPTICITY OF ADJUSTMENT PER'IAITS FAR GREATER SAVINGS ON THE JOB THAN ANY OTHER I,IETHOD Mqnulactured tor:
Norfhern
This exoiic corner, developed from Tonguile Ribbon Sliced Plywood, cut into lorge.squqres. B.y olfer' noiing lhe squores verlicolly qnd horizontolly, using BAYL-AUN No. 190 Round-os o ponel divider, on interesting originol efiect is qchieved.
COIIIACI YOUR FAVORIIT DISIRIIUIOR
n rtn the flits sit dwnwith zest Wtiit, intlu monthoiltq
77u arxe ttrza lorc tle fust Js"kdZer" Ciuomrnc.
Buttluflies wlto cuttu todin rcr fud tlry *vte futtsd art sorv.
i'luir noes bnt.tlre;r Mies,sptt.
Stopped A o lYOXW0n Ecneen d&n
work is drawn out within a frame that is termed "Multiple IJse." Its divisions are commercial timber, grazing, water, wildlife, and such recreation as mountain mule riding.
The recreation and wilderness areas of the national forests are on a sharply rising curve of economic value. The new prosperity, with a growing population having more money to spend on outdoor recreation, is the source of a swelling tide of summer travel to the Pacific Northwest.
The forest indistries, especially in their smaller units, will be looking more and more to the commercial timber stands of the national forests in the future for log supply. Such supply \,vas the stated main purpose for establishing the national forests in the first place.
Development and promotion of the non-commercial, high-country f.orest areas for recreation and tourism has become a vital concern of loggers and lumbermen. Cooperation of all hands concerned in popular use of the purely recreational areas of the national forests should serve to redu,ce the popular pressure for recreational use of tree farms and other privately owned lands. Hiker's Trail and Truck Road .
Nowadays the streams around old Shasta are kept well stocked and the saddle trails range even to the snow peak. Where I packed and logged there are great, thriving tree farms, one of them a Hearst enterprise. The need there, as all along the crest and skyline trails, is cooperative work for the future of high-country use of commercial timber in the public forests and for the ,forest areas that are right and good {or recreational use onlv.
Last year the newspaper columnist, Hal Boyle, wrote about what happens to an Irishman on St. Patrick's Day. Overnight, he said, an Irishman grows a foot taller and stalks the earth like a giant. All traffic lights turn green for him, and if tlrey don't he sees red.
Then Hal goes on with his question repeated over and over: "'Whatis it to be frish?" And, of course, he answers his own question:
What is it to be Irish?
It is to have an angel in your mouth, turning your prose into poetry. It is to have the gift of tongues, to know the language of all living things. Does an Irishman pause and turn an ear to a treE? It is because on this day he wants to hear what one sleepy bud says to anotfier as it opens its pale green hands to the warm sun of spring.
What is it to be Irish?
Oh, on this day it is music. Not just the cornet in the parading high school band, but the deep, deep music of living, the low sad rhythms of eternity. The Irishman hears the high song of the turning spheres, the dim lullaby of the worm in its cocoon. All the world is in tun'e, and he is in step with the tune, the tune that only he can hear'
What is it to be lrish?
It is to live the whole history of his race between a dawn and a dawn, the long wrongs' the bird-swift joys, the endless hurt of his ancestors since the morning of time in a forgotten forest, the knock-at-his-heart that is part of his religion.
What is it to be Irish?
It isn't only the realization that he is descended from Kings. It is the realization that he is a King himself, an empire on two feet, striding in power, a strolling continent of awe.
What is it to be Irish?
Why, on St. Patrick's Day to be Irish is to know more glory, adventure, magic, victory, exultation, gratitude, and gl"dtt"t" than any other man can experience in a lifetime'
What is it to be Irish?
It is to walk in complete mystic understanding with Go'd for 24 wonderful hours.-(From "The Vagabond'")
"You say you served in the army?" said the restaurant manager as he sampled the new cook's first soup.
"Yes, sir. Cook for two years and wounded twice."
"You're lucky, man. It's a wonder they didn't kill you."
The bus driver called out to the passenger:
"Cut out the smoking, mister. Can't you read the signs?"
The smoker asked:
"Do I have to obey all the signs?"
T[e driver said:
"That's what we put them up for."
The smoker grinned:
"Even the one about wearing Snuggy Corsets?"
Friend, you are grieved that I should go, Unhoused, unsheltered, gaunt and free, My cloak for shelter-for my tent The roadside tree.
And I-I know not how you bear A roof betwixt you and the blue, Brother, the creed would stife me That shelters you.
Yet that same light that floods at dawn Your cloistered room, your cryptic stair, Wakes me, too, sleePing bY the hedge, To morning pt"Y"" charrotte wilson.
She had just thrown him over, and he was in the act of giving back the symbols of their blasted rom€nce' pictures, letters, etc.
"f suppose," he said, "you'll want this lock of hair back' as a souvenir?"
"A souvenir of what?" she loftily demanded.
He snapped:
"Of the time you used to be a brunette."
A customer ""-" ,ll"t:1":"?3"t"t:v store in Kentuckv, an'd wanted t9 know if they had any real cheap tobacco, the regular brands being too high priced. The grocer said he did have some he would sell cheap, because it had gotten wet and was very mustS and wasn't much good for human use'
Said the customer: "That'Il do fine' I'll take two pounds' It will be just right for my son John to learn on"'
A small farm boy, waiting for his mother in a beauty parlor while she was under the hair dryer, finally walked over to her and asked:
"Ma, how much longer are they going to keep you under that brooder?"
You can't do business from an empty wag.on.
With that in mind, west coast fir plywood manufacturers are offering lumber dealers a new inventory guide to grades lumber dealers should stock to achieve rnaximum fir plyr,vood sales. The guide is one of the first of the nerv Golden Jubilee merchandising aids developed by the manufaoturers who are celebrating fir plywood's 50th anniversary with a $2,500,000 promotion program that is expected to spark record volume plywood sales this year.
Basic stock varieties in the guide are itemized for lumber dealers according to their annual gross sales. Minimum stock recommendations are based in part on information from a careful sales and merchandising survey which reached 2Q/o of all retail lumber dealers in the United States. Recommendations in the guide are also based in part on experience gleaned from a test operation in six yards across the country.
The guide provides dealers with a standard from rvhich to measure the number of grades and thicknesses within both Exterior and Interior type fir plywood that should be carried to meet customer demand. It makes no attempt to suggest actual volume in each grade. fnventories are split into three categories for dealers doing annual gross business in these rang.es:9100,000 to 9150,000;9150,000 to $500,000, and $500,000 and over.
Sample copies of the inventory guide may be obtained free from Douglas Fir Plywood Association, Tacoma, Washington.
Moke Hogon Wholesole Building frlsterials Co. hecdquorlers for your screening requiremenls.
Complefe stocks of Dougfos Flr ond Ponderosq Pine Screen Doors-All Aluminum Screen DoorsHollywood qnd Pofm Springs Combinqtion DoorsColumbia-Mofic ond Homeshield Screens.
Also oll types of Screen Cloth feqturingr-Fiberglcs ond f(oiser Shode Screening.
P. O. BOX 913 EUREKA, CAIIF.
Portland-The retail lumber dealer plays the key supporting role in "Operation Attic," the Western Pine Association's pioneering "horv to do it" movie released April 1' The full-color fihn, 16mm and 20 minutes in running time, tells the story of a young couple rvho wish to finish iheir attic; hor,v they selected the materials rvith the dealer's help and advice, and then shows the step by step paneling of the attic itself. lt is the first of a projected series of "hou, to do it" subjects designed to show the homeowner the simple steps for remodeling and finishing in and around the modern home. It has been added to a list of Western Pine films, the first of which was produced ZO years ago as the association led the industry into the industrial movie field.
"The Bounty of the Forest," the association's awardrvinning 2S-minute documentary in full color, has been receiving heavy bookings and has also had premium viewing over most major TV stations. The new movie documents the steps needed to finish an attic properly and beautifully. Such basic requirements as proper nailing and sawing of paneling are discussed, and by word and picture, the color finishing of the paneling is also described' Both movies are available for shon'ings by retailers and other interested people. Prints may be obtained by writing the Western Pine Association, 510 Yeon Building, Portland 4, Ore.
A popular way to display the movies, some retailers report, is to have advertised, evening "how to do it"
parties at the lumberyards, inviting customers and the public in to view the movies. Such ideas open up new avenues of merchandising the wares of the yard, and enhance the business through improved public relations and understanding of lumber and the lumber industry.
Bookings should be made several r,veeks in advance of planned showings of the color films. Black and white prints of both movies are also available for television shorvings.
Bob Mathis and John Jenswold, partners in Mathis Harclwood Sales of Oakland, announce their appointment as exclusive sales agents for Plywood & Door Western Corp. of Los Angeles. The territory will include the 11 western states, with the exception of the greater Los Angeles area, where Plywood & Door Western Corporation maintains warehouse facilities. Plywood and Door has headquarters in New York, along rvith the main office and rvarehouse oi Plywood & Door Eastern Corporation. In addition to the eastern and western warehouses, which lvere set up to service distributors in those areas, there is also a Plyvi,oorl & Door Southern Corp. warehouse located in Ne.iv Orleans.
Mathis and Jensrvold will be handling Finnish Birch Plywood and are notv establishing distributors throughout the 11 lvestern states. Information concerning the nearest distribution rvarehouse for this product may be obtained by contacting Mathis Hardwood Sales, 600 16th St., Oakland-telephone TEmplebar 2-0834.
lmported snd Dornesfic
HARDWOOD PTYWOOD
Single.ply
DOUGTAS FIR & WHITE PINE PLYWOOD
Hardboard
CelotexForest Hardboard 24
Carload Quolotion on Reguesl
T0rrey 3-5731
lUdlow | -2149
Wholesqle Only
lO8O8 Nance St., Norwalk, Colifornio P.O. Box 485
NOW is o good time to Push commons, which ore in good supply. OId SupplY-ond-Demond is ploying Ned with the price ol Redwood uPpers. Higher mill costs qre cutting your morgin o{ Profit.
These common grodes with some wcrste will do prettY neqr whqt the clecn grodes do. We've got to seli more chorqcter with these common grodes it's true, but look ot the profit morgin.
We ore sitting on o big piump pile of commons. GT(lUGH
7221
Formation of the first alliance in history of the major producers, contractors and union craftsmeu of the heavy construction industry was announced March 30 in New York City. Following announcement of the Allied Masonry Council's program to raise the quality of building and reduce building costs, IJ. S. Senator Warren G. Magnuson (D., Wash.), lauded it as "an important stride forward in the progress of this nation's heavy construction industry."
Supporters of the newly-formed Council are the Structural Clay Products Institute, the Marble Institute of America, the Indiana Limestone Institute, the Building Stone Institute, the Mason Contractors Association of America, and the Bricklayers, Masons and Plasterers f nternational Union of America, AFL.
Jerry Essley, Snark of Los Angeles Hoo-Hoo Club 2, is expecting a full turnout of Black Cats at the Pasadena Athletic Club on the evening of May 13, when Loren Pratt, manager of the Hollywood Chamber of Commerce, will tell the story about the planned "face lifting" of Hollywood. The speaker will be of particular interest to all lumbermen and builders.
Snark Essley suggests all members of Hoo-Hoo bring a retail dealer and guest who are interested in the vast expansion program that is now underway to modernize the Hollywood Boulevard area from Vine Street to La Brea'
A new firm, the Coats, Huddleston-Buck Lumber Corporation, has been established in Portland, Oregon, it is announced by A. F. (Al) Coats, president' The company will feature a complete rvholesale and remanufacturing operation including resaw, planing, kiln-drying and milling in transit. Among other operations, the firm will speciilite in roof-decking, special loadings and workings, shingles, shakes and Pre-cut dimension lumber'
Company headquarters is at the newly purchased BlakeDavid plant in North Portland. Plans call for early expansion of facilities at the present location' Other officers are A. H. (Pete) Buck, vice-president, and A' J' (Jack) Huddleston, secretarY.
HATET
TOPAZ t-1281
toGAN 8-6659
The "Big Picture of Medco" is told in a colorful brochure, bearing that title, which has just been put out by the Medford Corporation of Medford, Oregon. Profusely illustrated with photographs and artwork, the 16-page booklet shows a tour through their vast forest lands and modern plant operations. Pictures taken in the great southr'vestern Oregon stands of Ponderosa pine, sugar pine, Douglas fir, white fir and incense cedar (through which wind the 70 miles of company owned railroads), shor,v log ponds, the modern logging equipment and actual woods operations.
Monufocturers
Slock qnd Detoil
P.O. Box 385 & Jobbers
Sqsh & Doors
II(l(lR$
Wirh Microline Gore
THE WEST'S FINEST FTUSH D00RS[
Phones: Texos 0'4831
Sonto Monica, EXbrook th32@
tholesrle tc
Lumber Yrrds Only
"lT'$ TlilE lor a GHA]IGE''
New York City-Johns-Manville sales securement figures for the first two months of 1955 are at a higher level than the same period last year and field reports indicate that this trend will probably continue for the balance of the year, L. M. Cassidy, chairman of the board, told stockholders at tl,eir annual meeting. He said that 1955 could turn out to be a record year and that the long term future for the country's economy and Johns-Manville "is bright indeed." He pointed out that all signs indicate that 1955 will be one of the greatest construction years in tl.re nation's history.
"During the first t',lo months of 1955 many more ne\\. homes were started than a year ago," he said. "fn fact, nen' records were established in January and February.
"At that rate, if the other ten months of 1955 follow the normal seasonal pattern, around 1,40O,000 new homes will be built in 1955, equalling or exceeding the record year of 1950.
"Construction is norv the country's largest industry, exceeding even agriculture and defense. Roughly well over one-seventh of the money spent for goods and services in 7951 rvent into construction. And this year it is estimated that the construction industry's contribution may accorlnt for close to one-sixth of the nation's total output.
"It also appears that this fast pace of construction will continue for some years beyond 1955."
A. R. Fisher, president of Johns-Manville Corporation,
rHE PERFECT REDWOOD FINISH !
o Mode only of heof-treoted pure oils.
o ls FORTIFIED with SRO-l0l to protect the nqturol beoufy of Redwood from destruclive sunroys, roin ond weother.
o Contqins no rosin.
e leqves q strong durqble film which exponds ond contrqcts without crocking.
o Perfecled ofler I 0 yeors of supplying the best Redwood Finishes to 1000's of sotisfied users.
By the Monufocturers of Royol Dutch Plostic-Spor.
Order Now-"REDWOOD Finish Fortified." Bbls. 5 Gol. Gol. Gluorts Pints
- - Buy direct ond sqve -
SECURITY R,OYAI DUTCH PAINT MFG. CO. 162l No. Indicrnq Streel, Los Angeles 63 Telephone: ANgelus l-0358
said a significant advance in the building materials field was the introduction last year of the Johns-Manville SealO-Matic asphalt shingle, a "patented, exclusive development of Johns-Manville research" considered by dealers and applicators as the "most revolutionary improvement in asphalt shingles in the last 25 years."
Equipment was installed last year for producing new types of industrial insulations at Watson, California, and company production facilities for the manufacture of floor tile and moulded packings have been increased.
When new manufacturing facilities are completed at Waukegan, Illinois, Johns-Manville expects to double its sales of friction materials, Mr. Fisher said, while completion of a synthetic silicates plant in early 1956 at J-M's Lompoc, California, diatomite mine, will add to the company's sales volume.
The first half of the "largest asbestos mill in the rvorld" has been completed at the company's Jeffrey Mine, Asbestos, Quebec, and the entire mill will be finished in 1956, Mr. Fisher said.
Other Johns-Manville expansion last year in Canada included construction of a new sales office and warehouse on the outskirts of Toronto and additional facilities for production of asbestos-cement products at the Toronto plant where, for the first time in Canada, will be manufactured Flexboard, a J-M building material rvith a big market in home, farm and commercial and industrial construction.
9aqozte,u * AOUnlzaakat, * $ittululou
Philippine'Mahogany-Japanese Oako Birch, Ash & Lauan Plywoods & Lumber
ANDOVER l -6312
The West Coast Lumbermen's Association is now distributing the 1955 "lVhere to Buy" directory of lumber manufacturers producing the major portion of West Coast lumber, including Douglas fir, West Coast hemlock, Western red cedar, and Sitka spruce. This edition of 37,@0 copies includes sawmills, lumber remanufacturers, fabricators, a wood pipe and tank -manufacturer, glue-laminating plants, and wood preservation plants.
The details on each operation given in "Where to Buy" are arranged to assist the lumber buyer in selecting the mills able to furnish the lumber that is needed. Details given include capacity, equipment, special services available, species, and lumber items manufactured. Producers of the large and long timbers for which the region is famous are indicated, as well as the maximum size which each can produce.
Copies are available rvithout charge from the West Coast Lumbermen's Association, 1410 S. W. Morrison Streei, Portland 5, Ore.
The regular monthly dinner meeting of Coast Counties Hoo-Hoo Club 114 was held April 7 at the Loma Linda in Watsonville. The Coast Counties club is headed by Ollie Lee of the E. L. Bruce Co. at Santa Clara. Vicepresident is Willard Lentz, Santa Cruz Lumber Co., and secretary-treasurer of the club is Norm Rose. Georgia-Pacific Plywood Co., San Jose and Salinas,
The sixth printing of the popular "IIow to Operate a Lift Truck" has been completed by Hyster Company and the 24page booklet is again available free to lift truck operators, supe'rvisors, safety engineers and other interested industrial and governmental personnel. The two - color cartoon technique used in the booklet is designed for easy reading and is packed with information about the operation of a lift truck, preventive maintenance, safety and basic materials handling. Drawings for setting up an obstacle course are also included. It can be studied individually by the operator or used as a guide by instructors.
The booklet is available by writing for Form I2l4 to the Hyster Company, Portland 8, Oregon; or from your nearest Hyster dealer.
The position of quality control supervisor has been created for the purpose of maintaining the high quality standards of Forest hardboard products, and Jack Mulholland has been appointed to filI the position, it is announced by O.W. Frost, general manager, Forest Fiber Products Co. By further developing new testing equipment, establishing and maintaining control points along the hardboard manufacturing assembly line, quicker and more absolute checks can be made at each step in the process rvhich will help to insure high quality standards.
Moves fo Triple Sfore Spoce
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Here's q Hot Scoop vio Jungle Gropevine
B-U-T on the West Coast ald in the Great Southwest, they get the latest Tribal News (the LUMBER Tribe, that is!) from THE CALIFORNIA LUM.
BER MERCHANT's pages. Here's How:
Leaders in the American hardt'ood plyn'ood industry appeared en masse before the Tariff Commission in \\tashington, D. C., for a four-day hearing Nfarch 22-25 to substantiate their claim that imports of foreign plys'oocl pose :r serious threat to the domestic industry. The hearirrg rvas called as a result of the Hardu,oocl Plyn'ood Institute's application for relief under the "escape clause" and "peril point" provisions of the Trade Agreements Act of 1951.
Fifty-five company executir,es, lIl'I officials and learlers of allied industries \\'ere present to support the Institrrte's application. Fourteen of them gave testimony. Respondents at the hearings \\'ere a nurnber of American importers ar.rcl counsel for foreign interests, including Japanese. Finnish, Mexican and Canadian producers. The HPI application callecl for modification of tarilT concessions and a finrling that a quota on plyrvood imports is necessary to prevent injury to the domestic industry.
HPI Counsel Robert N. Hawes made the point that the plyrvood production at issue in regard to foreign con-rpetition is "market" hardwood plyrvood, rather than container or "captive" plylvood. He pointed out that market production declined from 801.9 million square feet in 1953 to 715.4 million in 1954.
At the sarne time, Hawes reported, imports har-e increased so drastically that the ratio of imported to clotnestic lrlyrr,ood is nor'v 60.7%. Irnpcirts rose from 62.9 million sqrlare feet in 1950 to 435.5 million in 1954, an incre:rse of
588%. The proportion of the domestic market supplied by American producers has decreased from 9l/o in 1951 to 62.2% in 1954.
The Imported Hardrvood Plywood Association of America appeared in Washington to present the association's ansrver to a complaint filed against imported hardwoods rvith the Tariff Commission. The association was represented by the Washington, D. C., law firm of Sharp & Bogan.
The hearings, which drew a large crowd of interested parties from both sides of the issue, were attended by Marvin Tobias of. Getz Bros. in San Francisco, and Tack Carlow of the Carlow Company in Los Angeles. barlow is the former president and a founder of the Southern California Door Institute. Among other interested bystanders rvas M. Iwasaki, who is director of the Yuasa Trading Co. in Japan. Iwasaki was present at the hearings on behalf of the trade promotional committee for the Japanese Plywood Association.
Yuma, Ariz.-Taylor's Cashway Lumber Co. opened for business here in March. The location is on Highway 80 near Yuma Air Base. Manager of the yard is W. H. Nelson, formerly of Sheridan, Ore. Owner of the firm is J. C. Taylor of Taylor Lumber Sales Co., Portland, Ore., and Taylor Lumber Sales, Inc., Sheridan. It will be a concentration yard for common lumber, specializing in corral stock for Yuma area farmers.
FORCED DRAFT CIRCUTATION
HUMIDITY CONTROT INCREASED
FASTER, BETTER SERVICE ASSURED
INCREASED CAPACIW
QUATITY DRYING
tl26l Shrilo Sr., Lor Angclcr, Colif. lcleph-ono ANgrlur 3-6273
We ossure our customers poinslokingl ohd coreful hondling ond drying of their lumber.
Dee Essley, PresidentMqrchqll Edwqrds, Superintendent
Ponderosq Pine
Sugor Plne
Douglos Fir Clesrs
lncense Cedor
V2" x 6" Ponderoso Plne Cqbin lining
UNII'TTITED SUPPTY-bIRECT FROM OUR MILL_ RAII or TRUCK ond TMILER. YARD STOCK AVAIIABLE FOR I'YIMIDIATE DETIVERY-UNII'I'IITED QUANTITY.
We Are At Your Service -
c. C. (Tcd) Hoyr-Wn. J. (Bill) Bclcu-Virgil Howord Gcorgc Ennir-Dob tlollrworth Al Coronodo-Arlcy Poaer-Jock Jones
tos Angclcr 23, Col.
ANgelur 9-3280
ANgelur 3-7503
TWX: LA 1516
San Francisco-The California Public Utilities Commission announced that 57 shippers in the Redwood Empire Iumber producing area have been notified in the past 12 months that they might have to pay additional amounts for intrastate shipments of lumber by truck because they originally paid motor carriers less than the lawful minimum rates. Twenty-three of these shippers are located in Humboldt county, 13 in Del Norte, 16 in Mendocino, and five in Sonbma county. The Commission has sent similar notifications to 177 lumber dealers or brokers in other communities in California. Many of these firms are consignees of lumber from the Redwood Empire, and they received notifications because the shipments were sent collect.
The California Public Utilities Commission last month canceled the rates, rules and regulations for the transportation of logs by truck in Del Norte, Humboldt and Mendocino counties and exempted such hauling from regulation, pending further study. An interim decision of 1950, establishing hourly rates for log hauling, was revoked.
The Commission found in its decision, following a public hearing in Eureka March 8, that "present hourly rates are not being observed, are not suitable or practical for log transportation and presently do not serve any public or useful purpose." It said the testimony presented does not contain sufficient data to permit establishment of reasonable minimum rates on a workable basis for the operation.
Commission enforcement personnel and rate experts testified that the industry generally regards the houriy rates
as ineffectual and impractical for log hauling. It is customary to base such hauling upon a thousand - board - foot measurement.
A Commission engineer testified that all shippers and carriers interviewed believe rates should be based on board foot measurement, but that the same varying ,conditions of off-highway terrain rvould still make uniform rate determination difficult. In the absence of a workable rate structure the Commissiqn staff witness recommended cancellation of present rates.
Malcolm W. Hill, formerly of Harbor Plyr,vood Corporation's Chicago sales office, has been appointed manager of Harbor Plyrvood Corporation of California. Hill has been connected with Harbor Plywood since 1946, having spent seven years in the Chicago sales ofifice and two years in the organization's West Coast logging and manufacturing operations. He succeeds George A. White, who recently resigned the San Francisco post.
Harbor Plyrvood Corporation of California distributes a wide range of building materials, f.paturing SUPER-Harbord solid-core, boat-hull fir plywood and HARBORITE -a SUPER-Harbord panel with tough resin-impregnated overlay. The San Francisco sales offrce and rvarehouse also distributes Mengel flush doors, Celotex, Panelyte and hardwood plywoods. Offices and warehouse are located at 3095 Third Street, San Francisco 7.
Itwill meqn odditionol $$$$'t in your tilltoo, when you depend on JOHN W. KOEHL & SON, lNC., for those WOOP.PRODUCTS thqt ore PROFITABTE TO HANDtrWfelesel*:1o Reloil Deolers oNtY.
Portland, Ore.-Robert J. Weston of Los Angeles will represent M and M Wood Working Company in the Southern California, Arizona and New Mexico area for sales of Malarkey products, General Sales Manager Robert Kelly announced. Weston was most recently Southern California field representative for Douglas Fir Plywood Association, and prior to that manager of specialty sales for U. S. Plywood Corporation's western division.
Due to experience gained before his entry into sales work in 1947, Weston's face may seem familiar to many he meets for the first time. He was an actor in 23 legitimate stage productions in New York and in television and radio shows as well.
Oakland, Calif.-A 3-alarm fire, causing an estimated $200,000 damage, swept the block-long Monarch Lumber Co. here April 7. Coast Guard and Oakland fire department boats, plus 100 firemen, confined the conflagration to the west end of the yard and saved 2,000,000 board feet of lumber in a Zfu-hour battle with flames' There were 23 pieces of fire-fighting equipment on the scene, u'ith
flames skyrocketing 100 feet in the air and smoke clouds billowing for several miles.
Major damage was to a shed in which 500,000 feet of finished lumber was stored. Jack Evertt, partner in Monarch, first reported the fire and estimated the damage with Albert Van Dusen, Monarch manager. The fire marshal said it was apparently started by itinerants who had sought shelter in the shed of the yard at the foot of Fallon street on thc Oakland estuary.
Pacoima. Calif.-The office and salesroom of the Lynch Lumber Co., 13151 Van Nuys Blvd., were destroyed by fire April 5 but firem€n were able to save stacks of lumber in the yard. Four companies of firemen prevented the blaze from spreading to nearby stacks. The assistant fire chief said the mixture of paints and lumber created intense heatwaves that blistered the faces and hands of firemen and cracked windows within a 100-yard radius.
$100,000
A three-alarm fire April 14 leveled the Cheim Company,s old Alameda street yard and office in San Jose, with dam_ ages totaling $100,000. Cheim has recently completed a new office and yard but all its uppers, clears and plywood were still stored at the former location. Two small boys, seven years old, admitted starting the fire by playing with matches near a lumber shed. A total of $425,000 damage in the vicinity was caused, the Pacific Steel and Hardware Co. also being leveled.
O Direct Mill Shipments
O Local Service Los Angeles Area
I Long Dishnce Hruling a Specialty
O FLEET OPERATION of TRUCKS and
O TRUCKS and TRAILERS
Atgelui 2-2712
TUTBER TRUGIIilG CO.
l9t6 Sicrra Pinc Avcnue
Loc Angelcl 13, California
Dancren Timber, Inc. Timberlane Lumber Company o Western Studs
fWX Pcsa 7562 SYctp"ore 5-1340
Calaveras Cement Company's 1954 net sales were highest in the company's history, President William Wallace Mein, Jr., told shareholders in the company's annual report. Sales totaled W,649,972. as against $8,518,166 in 1953.
Exploring the outlook for 1955, Mein said Calaveras expects it to be another good year. During 1954 Calaveras spent $554,728 on plant additions and improvements aimed at increasing efficiency without affecting plant capacity' Additional capital expenditures totaling $1}69,87 approved for 1955 will result in improved service to customers and a five percent increase iq plant capacity'
The Wall Dry Kiln Co., fnc., Long Beach, California, has leased the McKinney Kilns, formerly operated by Gordan Odgers, at 118th Street and Alameda Boulevard in Los Angeles, according to Rex Wall, president of the dry kiln concern.
"This new addition to our plant will be operated and supervised by the management of Wall Dry Kiln Company," said Rex Wall. The Long Beach general offices will handle all detail concerning the Los Angeles operation and will continue to handle all inquiries regarding lumber handling. The general offices are located at 20940 Alameda Street, Long Beach, and the telephone number is NEwmark 5-4ffi2.
The Wall Dry Kiln Company now has a capacity of ap"4u,
\THOLESALE LUMBER
lloln Ofice and Yard
9th Avcnuc Plor
Ooklsnd, Gollf.
tWfnookc *9t8667
TWX OA 2t6
Buying Oftces
Eureks, ond Ukioh, Colifornia
Eugene, qnd Gronls Poss, Oregon
proximately one million board feet per month, which will mean a faster service can be expected from Southern California dealers when the facilities of the company are used. With the two well-located kiln operations, every section
nEX WAtl cxponds his Sourhlond dry kiln operqtion3. of the territory is accessible for fast pick-up and delivery, Wall declared.
Established in 1950, Wall Dry Kiln Co., fnc.,. has shown a steady growth during the past five years under the guidance of Rex Wall. who has been in the lumber business more than 18 years in the harbor district. He is considered an expert in kiln drying and processing. Five units of mobile equipment are used at both locations and five kilns are available for servicing the trade.
Bronch Ofice
45O8 Crenshow Blvd. Los Angeles 43, Golifornio
AXminster 2-0571
TWX tA 3t5
CARGO - RAIL or TRUCK and TRAILER Shipments of. All Species Pacific Coast Forest Products Sheathing a Specialty-Timbers and Dimension Available in Quantity.
Efficient Cargo Handling-Sorting-Loading-Unloading-t$Tharfing-Srorage and Drying facilities in Outer Harbor, including resawing and Custom Milling, available to ihe lumber industry at our l0 acre all paved plant.
IUST CALL TErminal 3-4437
3l'April l'
Sharply increased competition, multiple product lines, product obsolescence, and increased government controls make necessary fundamental changes in doing business, wholesale distributors of the Armstrong line of lumber dealer products were told by J. V. Jones, general sales manager of the Armstrong'Cork Company's building products division, speaking before 350 distributors, Armstrong field men and special guests attending the eighth annual meeting of wholesale distributors of Armstrong lumber dealer products.
As part of the program, five wholesale distributors of the company's products were honored for outstanding sales performances. Those awarded plaques for having increased their Armstrong business in 1954 the greatest percentage over the average of the three-year period, 195l-1952-1953,
included E. J. Stanton & Son, Los Angeles, in the western section.
Five ne'iv members of the Armstrong Cork Company Building Materials Operations Wholesalers' Policy committee were elected at the close of the annual meeting of the group. The Policy committee, made up of representatives of Armstrong Wholesalers in each of five geographical sections of the country, and five members of Armstrong management, heip in forming policy, advising on selling and merchandising procedures, and in meeting other problems that come before the group. Those elected include F'. S. Losch, of E. J. Stanton & Son, Inc., Los Angeles, representing the western section.
All inquiries resardins NE\7 PRODUCTS, New Literature 6r booklIts anI other items mentieasd io this section should be addressed to THE CALIFORNIA LUMBER MERCHA,NT, Room 508, 108 lfest 6th St., Los Angeles 14. Your inquiries will be promptly f9r' warded'by us to the manufacnrrer or dislribuior, who will then'answer yorr inquiries direct.
Complete instructions for assembling k.d. Magic-Fold doors in a move to sell the do-it-yourself market are being issued by Closures, fnc., 533 East Forest Ave', Detroit 1. The suggested retail price for each k.d. unit is $17.95. The chief "tool" needed is a pencil with an eraser, used for tucking the pladtic door cover into metal channels. Slats inserted in the fabric pockets to give body to the door are smooth, splinter-free Masonite Presdwood. Instructions for assembling the door are given in step-by-step photographs. The company reports that "a woman can put it together in 20 minutes, hang it in 15." In fully assembled form, the 76"x88" door sells at a suggested retail price of $19.95.
Anesite Company, Chicago plastic pipe manufacturers, has just introduced the new Mist-o-Matic underground lawn sprinkler system kit designed for the "Do-It-Yourself" market. The kit is packed'in a display box and provides 80 feet of flexible plastic pipe and all accessories required to cover 1000 square feet of lawn area, it is stated. It includes such features as "pop-up" sprinkler heads and an automatic drain valve. Complete planning and installation instructions are furnished, it is pointed out, so that anyone can install the Mist-o-Matic in iust a ferv hours without special tools-
Moore Dry Kiln Company's new bulletin No. 5501 illustrating and describing the Moore Setzer Sorter which it manufactures at North Portland is now being distributed. This is a new piece of equipment which Moore is now manufacturing. lt is in operation at several plants in Californiaincluding the Ivory Pine Mills, Glenco Forest Products and Setzer Forest Products. Moore is mailing this circular out to the lumber mills on the Pacific Coast and will send it to anyone interested in this type equipment.
The new Setzer-Sorter is simple and is said to radically reduce the cost of sorting lumber in the mill. One unit can sort and stack as much as 100,000 board feet of lumber per day with only three to six men, including the grader.
A new,. versatile, fast-stop gauge called the Comet "Quick" Stop Gauge has been announced by Consolidated Machinery.& Supply Co., Ltd., Los Angeles. This is said to be an ideal device for cabinet shops, furniture factories, etc., wherever pieces of various lengths are to be cut or measured. The "Quick" Stop Gauge can be adjusted quickly and with hairline accuracy, without the operator moving from his position at the saw. This is an obvious time saver. Just a quick, simple, fingertip adjustment and stop is set at desired length, then lock the lever, that is all there is to it. It is easily installed on any radial type sarv, swing sarv, boring machine, etc'
Because practically everybody has the desire to "try it" before buying, Amerock's latest special includes a free demonstrator for the popular Wintite Sash Lock and Sash Lift with the purchase of only three dozen items of window hardware. Prospective buyers can actually operate the lock and convince themselves how securely it locks the window and how tightly it seals the sash.
Compactly designed, the demonstrator measures only 5" wide by d'high and fits neatly on counter, wall, or post. The sample sash lock mounted on the demonstrator is finished in bright chromium-the sash lift in bright brass. Dealers may order the new No. 7002 Wintite Demonstrator Deal from Amerock distributors or get full information from the manufacturer.
The Structoglas division of International Molded plastics, Inc., announces the availability of a merchandising display that stimulates sales of a new ,.packaged,, door canopy kit and amortizes its own cost at the same time. This display has been developed tb introduce the decorative and functional advantag.es, ease of handling and versatility of Structoglas corrugated plastic building panels to the do-it-yourself market.
The nen' door canopy presented on the display is designed and priced for quick turn-over. Its sales appeal is based on its durable, attractive, light transmitting characteristics; lorv cost and the fact that it can be installed in 30 minutes or less with only a screwdriver and hammer. This canopy is a "leader" item that will develop tie-in sales of Structoglas for matching awnings as well as sales of standard Structoglas (Fiberglas - reinforced) building panels for a variety of indoor and outdoor applications.
Six different colored Structoglas panels and six sets of packaged aluminum brackets are furnished with each display.' These units permit the retailer to sell six complete canopy kits at a substantial profit. Installation instructions and sales promotion literature are enclosed in each carto,.r.
Two types of literature also are supplied with the display. A small folder that is supplied without charge illustrates the use of Structoglas as awnings. A detailed
booklet showing practical and widely diversified applications for Structoglas building panels is furnished at nominal cost. Entitled "2O Plans," this booklet features lists of materials and installation data for each project illustrated. It is intended to retail for 35c and thereby provide another source of profit from the display.
The new self-liquidating display is part of an intensive and integrated sales promotion program for Structoglas rhaterials. It has been designed to capitalize on the growing demand for new top-quality materials for both home improvement and new construction applications.
Complete details will be supplied upon receipt of publication inquiry or letterhead request.
Lire-Woll Ploster Announced
New York, N. Y.-E. J. O'Leary, sales vice president of The Ruberoid Co., announced a new product, Lite-Wall Plaster, a ready-mixed perlite and gypsum plaster, the first new gypsum product to be announced since Ruberoid entered the gypsum business in August 1954.
Made of perlite aggregate and gypsum blended in proper proportion at the factory, the new plaster requires only clean water to be added on the job. It is designed to be used over metal or gypsum lath or masonry and the same material is used for both the scratch and the brown coat. Lite-Wall, says O'Leary, is fu/o lighter than ordinary sand plasters, is more fireproof, more crack resistant and is more uniform in rvorking qualities than plasters which are mixed on the job.
Printed copies of Commercial Standard CS 193-53 covering standard stock Ponderosa pine insulating glass windows and sash are now available. The standard provides minimum requirements for Ponderosa pine check rail windows in l%" thickness to accommodate %" insulating glass; also, requirements for stationaiy sash in 2/a" thickness to accommodate 1" insulating glass. It covers construction, grades and tolerances for these requirements. Standard layouts are given both for the check rail window and stationary sash including the type of wood stop for glazing the sash. A charge of 10c per copy is asked-write National Woodwork Manufacturers Association. 332 South Michigan Avenue, Chicago 4, Illinois.
For the first time in history, chain saws will be insured against losses for one full year as a part of the original purchase plan. The Mall Tool Compeny, in conjunction with its thousands of dealers, inaugurated a program on February 1 which insures the purchaser of a new Mall Chain Saw against lbss from a variety of causes.
Mr. and Mrs. George Hammond of Geo. Hammond & Sons, Northridge, Califf., sailed from New York City April 1 for an extended tour of South America. The pleasure trip will take them by ship to many ports on the west coast, from where the dealer and his wife will fly to the Latin continent's east coast. The trip was arranged and given to the senior Hammonds by their two sons, Charles and Carroll Flammond, who are associated with their father in the retail yard.
Paul D. Hardy of Orderville, IJtah, has moved to Fredonia, Ariz., where he is employed by the fiiUaU Lumber Co.
"Dave" Davis, sales manager of Simpson Redwood Company, has been on a two-week business trip in the east. He called on accounts in Florida, Washington, D. C., and Chicago and planned to take in the N-AWLA convention at White Sulphur Springs, W. Va. He will return to San Francisco about May 6.
Dave Stutzman, veteran E. J. Stanton & Son lumber salesman, became the proud grandpa of Carol Sue Reeve as he rounded out 35 years' continuous service with the pioneer hardwood firm recently.
Lynn Boyd of Pampa, Texas, '\^'as a recent visitor in San Francisco and northern California. He is a past Snark of the Universe and operates Boyd Lumber Co.
Mr. and Mrs. A. T. "Bill" Taylor of Poulson, Montana, visited recently in Blythe; Calif., where he managed the yard of the Hayward Lumber & Investment Co. for several years. Taylor recently retired after 30 years rvith Hayward and bought a small Montana ranch but is reported considering moving back to Blythe.
Jim Chapman oI Ziel & Co., San Francisco, has returned from calls on accounts in the midwest.
flerman West of Lumber Carrier Service, Wilmington, Calif., spent his vacation with his parents in Spokane, Wash., and points north.
Walter Bailey and Jack Stahle of West Coast Forest Products Co., San Mateo, have been to northern California to ,complete negotiations for the use of a mill and other Redr,r'ood facilities, which will be announced shortly.
Los Angeles
Hoo-Hoo-Ette Club No. 1 met April 11 at the Old Dixie Barbecue.for a dinner session starting at 6:29 p. m. There was an unusually good attendance which r,vas believed due to the advance notice that the lumberrvomen were to hear a talk by Policewoman Geraldine Lambert of the L. A. Police Dept., Scientific Investigation division. Her ryork is with the crime laboratory and she gave the Hoo-Hoo-Ettes valuable and very interesting data, explaining incidents in the work by illustration.
The balance of the meeting was a business session and nomination of officers for the 1955-56 year. Hoo-Hoo-Ette Club No. 1 meets again Monday, May 9, at a place to be selected.
San Francisco Hoo-Hoo-Ette Club 3 held its regular monthly dinner meeting Aprll 12 at the Bellevue hotel. Harry Lorvell of the California Redwood Association was the guest speaker and the Mexican trio of "Juanita, Lolita and Jose" provided musical entertainment.
The club is open to all girls in the lumber industry and membership rolls will be kept open until the full club quota of 99 members is reached, reports Florence M. Barnes, publicity chairman.
San Diego Hoo-Hoo-Ette Club 4 celebrated its first anniversary April 5 with a dinner at the Park Manor hotel and a bang-up "white elephant" auction, rvhich netted a nice amount for the lumber gals' treasury and provided many laughs for the members. Photographs were taken of the birthday party and will be displayed at a later date, reports Gladys Berner, first vice-president of the club.
Forest products were described as the most important resource of the Willits area in a recent talk bv Russell H. Ells, president of the California Redwood Association and the Willits Redr,vood Products Co., to the Willits, Calif., Chamber of Commerce. The annual lumber payroll in the Willits area rvas estimated at $6 million.
Inglewood
Monterey
Mountain
Shasta County Sierra Madre
Solano County
South Gate
South Pasadena
South San Francisco
Stanislaus County
Stockton
Sunnyvale
Torrance
Tracy
Tulare
Tulare County
Turlock
Ventura
Ventura County
Vernon ;..,...
Visalia
Watsonville
West Covina
Whittier
Woodtand
Yreka
Yuba City
PHONE: SUtfer l-752O lO42 MILIS BUllDlNG, SAN FRANCISCO 4, CAllF. TWX S.F. 864 SIADlUrrl, BIEACHER ond OUIDOOR SEATINO. HEAVY CONSIRUCTION llAIERlAlS, PO]E5, tlEs, PA[Er5, POSIS, PltlNG
PORT ORFORD CEOAR (Whit. Ccdor or lcwron Cypror)-A[ASKA (Ycllow) CEDAR-DOUGLAS FIR rED CEDAR-REDWOOD (Spllf & Sown)-SlTKA SPnUCE-WESIERN HEIIIOCK-sUGAR PINE-PONDEROSA PINE
Bob Mathis. the "Ntathis" of N[athis Hardrv<-rod Sales in Oakland, took a recent ltusiness trip to Los Angeles. The Nfathis firm t'as recently appointed sales agent for Plyrvood & Door \\,-estern Corp. of Long Beach.
A 7-pound-9-ounce son, Gregory Lorve, was born to Mr. and Mrs. Robert Lowe Taube at Cedars of Lebanon hospital, Los Angeles, April 13. Bob and "Penny" Taube have a daughter, I(aren, tho is one and one-half years old. The llobert L. Tarrbe n'holesale lumber office is in Beverly FIills.
Hac Collins, Tu,in-City Lumber Co., San Francisco, and his rvife "Nonie" returned to home base April 7 alter a trvo-u,eek rracatir-in in La Paz and another fortnight touring the nricln'est and southern states, rvhere they took in the Texas retail convention at Fort Worth.
W. E. Calhoun, I)onover Company, Inc., Beverly Hills, made a trip to Arcata and Eureka last month.
Tom Jacobsen ancl his n'ife are on a five-uteek vacatiolr trip through the east. They plan to retnrn about mid-N{ay to the Sun Valley Lumber Co., Lafayette, Calif., rvhicir Tom operates rvith Cris Sechrist.
Bill Womble, operator of the William R. \\romble lvholesaie lun.rber concern in Corpus Christi, Texas, paid a recent visit to \\rest Coast Forest Products' ofFce in San N{ateo to r-rcgotiate a large order of 6/1 California Redrvood.
LeRoy Stanton, Sr., president of E,. J. Stanton & Son, Inc., I-os Ar-rgeles, left the last of April on a combined business-pleasure trip in Mexico, Central and South America. His destination is Santiago, Chile, but during his sixl.eek air tour he u'ill visit all major rvood-producing countries in Latin America seeking Balsarvood and hardwogds frtr the southern California urarket. He l'ill retum about June l.
Carl Watts, Carl \\'. \\rertts \\/holesale Lumber, Oakland, spetrt the first \\'eek of -,\pril calling on mill connections in northern Californi:r.
Ben Ward of Bonnell-Warcl & Knapp in San Francisco, sllent the.first part of April in the northern California lvoods caUing on nill connectiorrs.
Vic Roth, head man of Triangle Lumber Co. in Oakland, took a business trip to northern California April 4 and spent a rveek calling on mill connections.
Wholesole Lumber
Douglos Fir - Redwood - Whire Fir Concenlrqtion Yqrd qt Fort Brogg
lruck or Roil Shipmenfs
Fred Holmes Cqrl Force Box 987, Fort Brogg, Colif. Phone 7681
Rcie-Position wcnted $2.00 per column inch
All others, $3.00 per column inch
Cloaing dates lor copy, Sth cnd 20th
WANTED
EXECUTIVE TYPE Lumber Assistant Sales Manager. Fine op- portunity with old line concern. Experience necessary. Age 30 to 35 years. Preferably College man. Some traveling and field work involved.
Address Box C-2360. California Lumber Merchant
108 West 6th St., Room 50E, Los Angeles 14, Calif.
WANTED LUMBE"RMEN
Fast growing and aggressive retail lumber concern needs young lumbermen capable of managing line yards. Please give full particulars.
Address Box C-2353, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
SALESMAN WANTED
HARDWOOD Lumber salesman wanted to call on retail lumber yards and industrials. Previous experience essential.
Address Box C-2329, California Lumber Merchant 108 West 6th St., Room 56, Los Angeles 14, Calif.
WANTED_SALESMAN
Hardwood Salesman wanted to call on industrials and retail yards. Previous experience and good following essential, Excellent oppor- tunity for right man.
Address Box C-2359, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
SALESMAN WANTED
Experienced wholesale lumber salesman to conduct personal and tclephone solicitation in Southern California for an established Los Angeles lumber concern. Carload and truck sales of {est Coast softwoods and plywoods only. Promising, well paying futuf,e assured for young aggressive man, now conducting successful selling Fb. State qualifications and references in first letter.
Address Box C-2352, California Lumber Merchant
l0B W. 6th Street, Room 508, Los Angeles 14, Calif.
LEASE OPPORTUNITY or ASSOCIATE WANTED
Offering a modern lumber yard; 4 plus acres, modern office and show room, large warehousing space in rapidly growing Ventura
(l) Located one hour's drive inland from Los Angeles. One ownership over fifty years. R.R. lease with spur track $10 per day. All buildings and gquipment including two trucks $30,000. Inventory about $5O,00O. We can thoroughly recommend this yard. Fine living conditions.
(2) San Fernando Valley yard in large town; one ownership 27 years. Long lease $10 per day. All office and yard equipment, including two trucks, only $2,000 (yes, that is right). Inventory about $l1.(X)0. This is a steal if I ever saw one,
(3) Los Angeles city yard, long established (but now closed) on main thoroughfare, three blocks from Scars store; spur track. Lease $10 per day. Fine location for handling Do-It-Youreclf-Trade.
TWOHY LUMBER CO.
Lumber yard and sawmill brokers for over forty years. 714 W. Olympic Blvd., Los Angeles 15 PRospect 87tt6
LUMBER BUSINESS FOR SALE
Owner hospitalized. Established in Salinas in 1937. Excellent drop-in trade and established customers. Sell or lease buildings and property, WOODS LUMBER COMPANY
E. Market at Sanborn Road, Salinas. Calif.
ilsmes of Adverfisers in this Deportment udng o blind qddrerl connot be divulged, All inquiries ond replicr should be qddrersed to kay shown in fhe advertirenrcnt
OFFICE JOB WANTED
Fxperienced Lumber office man. Wholesale or retail. Many years in, industry. Bookkeeper, estimator, phone sales, Conversant-with all general office detail. Available at once,
Address Box C-2337, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif,
POSITION WANTED
Counter man or. yard salesman with 15 years' experience, including inside and outside sales, estimating, bookkeeping, inventory, purchasing and yard management. Want position-witfr opportuttiiy for advancerrcnt after ability proven. Prefer Southern California. Presently ernployed. Excellent references.
Address Box C-2358, California Lumber Merchant lOE West 6th St., Room 508, Los Angeles 14, Calif.
SALES MANAGER AVAILABLE NOW
Sales Manager, presently employed, available April f5 for Wholesale lumber-both Hardwoods and Softwoods. Wide experience in Southern California market with retail lumber yards and- industrial.
Address Box C-2321, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
POSITION WANTED
Desire position that offers return for reliable, conscientious work, 12 years' expef,ience in retail building materials (lumber, roofing, millwork, paint, hardware, etc.). Experience covers yaf,d manatement, inside and outsidc sales, collections, purchasing, estimatec from blueprints. Prefer town of less than 25,000 population. Available now. Age 34, family. References, Gerald (Jerry) Henry, 15327 Vassar Avenue, San Lorenzo, Calif. FOR LEASE
Factory Building in Burbank with Fire Sprinklers, and Air Pollution Incinerator, Brick Buitding, Arch Truss Roof 8dxl24'-Loading & Storage Area 250O feet roofed over. Office space 1000 feet. Parking space for 6 cars in front of office. Total area 16,560 feet. Phone: Vlctoria 9-3213 or Address Box C-2343, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
BEATTONBUSINESS OPPORTI'NITJES BROKEN SPECIALISTS IN: INDUSTRIAL PROPERTIES
LUMBER YARDS HARDWARE STORES BUILDING SUPPLY STORES
MANAGEMENT-LIQUIDATI ONS
HayWa[d r.o-r"r & tnverrrnerr Goo srNcE 1910
FOR SALE_MILL
20M mill closc to Arcata; pond, 50 ft. burner, electric set and air dogs. Locatecl on state highway and railroad.
Address Box C-2298, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
sr;B; 8f,il.*"
o
35T SOUTH ROBERTSON BOUTEUARD
TETETYPE: BEU H ?289
Located in one of the fastest growing areas anywhere. 60 miles from Los Angeles, Calif. On main boulevard, in town of 16,0fi) populati'on. Ample buildings, approx. 10,000 sq. ft. under roof. Yearly gross over $100,000; high net profits. Prefer to sell land, inventory, equipment and business on one dcal. $30,000 cash required. Books open to principals only,
Address Box C-2306, California Lumber Merchant
10E West 6th St., Room 508, Los Angeles 14, Calif.
Special on Surplus DOWELS
At Less than Half-Price!
150,0$ Plain
Smooth, Birch DOWELS
/+" x2'1"
In Original Factory Shipping Drums
$2.00 per Thousand
F.O.B. CALCRAFT Company
1622 So. Magnolia Monrovia, Calif.
Phone: Elliott 83269
f Sorting to Lengths
* Stick for Air-Dry
fr Loading & Unloading
f Free 1955 Printed Rates
HANDLING
CRANE & CO.
5143 Alhambra Ave. Los Angeles 32, Calif. CApitol 2-8143
FOR SALE
14'x45' completely mobile 4-chain sorting table with hydraulically 'adjustable incline. $1500.
E. J. STANTON & SON P. O. Box 3816, Terminal Annex Los Angeles 54, California
FOR SALE-LIFT TRUCK
Ross used Lift-lsHT. 7/z-ton capacity, hydraulic steering. Has 90-day Warranty. R'EASONABLY PRICED.
COMMERCIAL REPAIRS & SERVICE
1115 North Alameda.Street, Compton, Calif.
Phones NEwmark l-82692 NEvada 6-4805
Nearly new very little.
STICKER_FOR SALE
Hermance 8" Sticker, with belts, motor, etc. Used
COOR-PENDER & LONG COMPANY
1753 Blake Ave., Los Angelees 31, Calif. NOrmandie 3-3238
BEYERLY HlLlS, CAtlt0RlllA
TEIEPHOI{ES: BRADSHAW 2-2131 . CRESTYIEW 6.9u
Liquidating entire shop
Too numerous to mention
Phone : CApitol 6287-or-LYcoming 4-4020
RC-150 LIFT TRUCK; latest 1954 model. Excellent condition. Hydraulic steering. $790G-Terms. CARLSBAD. CONSTRUCTION CO. 513 Vista Way Oceanside, California SAratoga,2-8211
FOR SALE_ROSS LIFT TRUCK
4 Ton44" forks. Only 4 years old nrith very light use. A good buy. Call COOR-PENDER & LONG COMPANY 1753 Blake Ave., Los Angeles 31, Calif. NOrmandie 3-3238
Fork Lifts and Straddlc Trucks. Complete shop and field service. Portablc Welding, Special Fabrication, Steam CleSning and Painting. Scrvice Available 7 Days a Week. All work guaranteed.
COMMERCIAL REPAIRS AND SERVICE
lll5 North Alameda Street, Compton, Calif.
Phones: NEwmark l-8269, NEvada 6-4805
MACHINERY FOR SALE
Sawmill machinery complete for mill. Circular Saws, High Line and New (never set up) Gunderson 54" Re-saw with L. H. merry- go-round and rolls. Has been dismantled. For information contact PAUL SCHMIDT
310 Twenty-sixth Avenue, San Mateo, Calif.
HAIF tnlltlON FOOTAGE of Those Old Coloniql HARDWOODS: BIR,CH-BEECH.CHERRY
GENUINE
'YIAHOGANY ftIAPLE-OAK.WAINUT
They lcst forev€r even beourify with oge
BESIDES, we qre SPECIAIISTS in SUGAR PINE UPPERSone lo four inch lhickness -
*Adverliling qppeqrt in qhernqle isiver
Ace Door Compony -.----.-.-.------.,.----.--....-.. *
Angclur
Arcqto
A:!oGloled
Atlor Lumber Co. .....-.-...........-......-.-------....-69
Bqch
Borler & Co,, J. H.
Bli$ & Gqter Lumber Co. -......-.--.--.-----..
Blue Diqmond Corporqflon ..-..........-..-..--.
Bohnhofi [umber Co. .-.-......-.............-.....-.66
Bonnington Lumber Co. --..........-.-----.........51
Bonnell-Ward & Knopp -.-....-.........-..........59
Bruce Co., E. t. ..---.---....-..-........------......--. {t
Brurh fndurlriol Lmber Co. .-..--....--..--71
Corr & Co., 1,. J. ....--.-........-...............-... t
Cqscqde Pwi0c Lmbcr Co. .-..---.-........----- I
Celolex Corporqtion, lhe ...-..---- -. --.-...-. I
Centrol Volley Bor E Lumber Co. ....-.---..- |
Chqnff 6d & Aliociotet, P. W ' ----.---......67
Chrirlenren Lmber Co. --.....-------...-...-----,. *
Ch.irfqnrbn Lcmber Co.,--,---...-.--.------,-..--.58
Clough Lumber Co.
Cobb Compony, T. l
Conrofidqted Diitribution Co. -.......--.-----..--42
Conrolidqted Iumber Co, .-....--.-.....--.-.,-....33
Cooper Wholerole lunber Co., W. E. *
Cordr Lumber Co. .......-.--.-..--.....-.....--..,.......53
C.otrell lumber Co. ...--..-......-....---.-............ t
Dotton, R. W. & Co.
Dqnt & Ruttell Soler Co. .----.-...-..--...-.......19
Dwldron Plywood & Lumber Co. ---......--- |
De!fryood, Inc. -.-.--.-..-.-..,..---.--,......---..,-.... *
Dimond W Supply €o.
Dollqr Co., The toberl .-.....-.-..-.--,-........--..45
Dolly Vorden Iumber Co.,..---.........--..........66
Donover Co., Inc. ....-...-..-.-..-....-.----.-....-.-../l5
Douglor Fir Plywood A3tociqlion ......1.F.C.
Droker 8oy lumber Co. ,,---....-...-----..,.......-- t
Etkrtrom Plywood t Door Co..-..-----.-....... *
Edwcrdr Lumber qnd l tg. Co. -----.--.....--,66
Emrco Pfywood -......--..---62
Etrley ond 9on, D, C. ...-.------.....--..-----.---...52
Eurekq Redwood lunber Co. --.-....--.-...--...35
Erchonge Smilb Sqler Co. -.........-..---.,-. *
Fqirhurrt Lumber Co. of Cqlifornio -----..--..- 0
For Werl Fir 5oles Co. -.-....-.-...----...-.......57
Fern Trucking Co.,.-......-........--.----......-..-.-. *
Fldler'r Alqnufqcturing Co. --..-.....--.-.---....-. *
Fir-Tex of 9outhern Cqlifornio
Firk & Moron
Fountoln, Ed Imber Co, --.....-.---.........-----
Fo.e3t Fiber Produclr Co. -.-....---.-.....,..-..--- |
Foresl Produ€tt Sqler Co. ....-.--..........-.-.-62 Freemqn & Co., Stephen G.
Hofey Bros. .----.....---.--...-44
Hqll Co., Jom$ L. -.-....-..--...--..-.........-..---.69
Hollinon ,|tqckin Lumber Co,, In(, .---,.--..56
loop Lumber & llill Co. -.......-....-..............3t,
lor Angefer Lvmber, Inc. ........-............... 2
Los-Cql Lumber Co. ..,-,,-.-.-------.---.------......55
Lumber lrtill Supply Co. -.--..-.-.-..-----.-..-.-56
Lumber 5oler Co. .-..-.--.-..-.....--......-.-........-35
Lunber Trucklng Co. ------..,-------......-.-.-....-.59
Lumber Wholerolerr .-.--..-....-..-..........-....-....46
Forresl B. Trull
F. B. (Joe) Trull, 65, manager of the Valley Lumber Company, Hanford, Calif., died in a hospital there March 24 lrom a heart attack. He was active in Kings county civic affairs. Joe Trull lvas a native of Kansas and went to San Diego, Calif., in 1913. He went to the'San Joaquin Valley in 1919 and was associated in various phases of the lumber industry. In 1939 he moved to Hanford from Delano and supervised construction of the Hayward Lumber Company yard, which he then managed until 1945, when he became manager of the Valley Lumber Co.
Elbert Horris
Newqcirl, Jqmer W. .-..--.....-..-.-......-.-...-..60
Norlhern Redwood Lcmber Co. ---....-,--.--:t
Nodhwert Door & Plywood Sole:, Inc..-....43
Ol.en-Corpenter Lunber Co. -......-..........--55
O6q Lcmber Cmpony -.......,--.-...-.-,------,. *
O3good, Roberl S. ......--------.......---......--.-....6I
Orlling ilfg. Co, --......-..-......--.-...-...,---....*
Pqcific CoGt Aggregqte!, Inc. --.......--.-..... :l
Poci0c Fir Sqlcr .-....-.-.--...-..----------.-.--------.63
Pqcific Forert Producrt, lnG. ...-......-.-.----..61
Pqciec Hordwood 5qler Co. .....---.......-.-.....51
Pocific lumber Co., The ....-------.--.---------.-.. *
P*ific lumber Deole.r Supply, Inc,..--..-.67
Pocin( We.torn Lmber Co, -......-..............35
PqciC< Wire Pioduct3 Co. .----...-----..-----.--...51
Pon Ariqtic Troding Co. ..-.--..---.---....---.-,...-.58
Poul Bunyon Iumber Co. ...-.-...-...-.,....--....50
Pormco, lnc. -.......--.-...... *
Penbeilhy Lumber Co, .--...-..,--..--.--.-------.--..53
Perry Door Co. --..-..---------..--.-----.....-.........-..38
Phippr Co., The
Proteclion Productr llfg. Co.
l. 3. Plywood Co.
Roioh lunber Co.
Roymer & liccubbin Whole:ole [umber,.----60
Red Cedqr 5hingle Bureou
Regol Door Compony
Riccl E Krue Lmber Co.
Rol lmber Sqler 2t Rcy Forert Producfr Co. .-..............-..-...,....55
Rcdboch t Co., John A. --.-..-......-...........*
Rurco Prime Window Co. -----.-....---........-.-- i
Sompron €ompony ----...--------..........---.......--*
Sonford-Lurrier, In<. -...-.--.--.-.....--.---......--.- a
5qntq Fe Lumber Co. .--..--.----..------.--.-------.23
security loyol Dulch Pqint llfg. Co..-49, 70
Shively, Alon A. -.-....-.......-........---....-......-..- a
Sierrq Lumber t Plywood, Inc. -.-....-..-....... *
Simmonr Hqdwood Lumber Co. .-..........--50
5imp:on Logging Co. -..------....-.-....-...--------,1
Slmp:on ledwood Co, ..-.--.-.-.-..,....-....----..-- 9
smith, Hemon, Whlre Lumber Merchqnt--.. *
Smith lumber Co., Rolph t. ..--,--..,-------.-.39
50-Cql Buildlng Mqteriol: Co., lnc. --......34
South Boy lumber Co. .-----...--.---........-------29
Southern Cqlilornio lumber 5oles -.....-----*
Southwett Plywood Corp. .-.....--....-.-...-.-.--.42
Solhweale.n Porllqnd Cemenf Co. ..--------..,i
9tondord Lumber Co., Inc. .--.---.-....-..........59
*
Hmond lumber Co. --..-.-.--...-......-.-----.---. *
Hqnren Wholerole lvmber Corp. .----.--........ *
Hebor Pfywood Corp. of Colifornio ---.---.-- 7
Hobor Plnrood Corp. of 3o. Cqliforniq-.-. *
Horrir, L. E. Lumber Co. --............-.-----..,-... *
Hoyfotk Lumber Co. ------.-.----..---.----..-........ *
Heorin, F. L. Imber -----...---.--.-...............--- |
Hcdlund lumber 5oles, Inc. .-.....-..------.--*
Higgin. Lumber Co., J. E. -...........--....-..---63
Hill, loy Lmber Co. ....-...-.........--.-..-..,..,.43
Hiff & Morton, Inc. .-....-.....-.--.....-.--.-...--..--26
Hobbr Woll Lumber Co. .---........-..-........-. *
Hogo Wholerole Bldg. Moteriolr Co. --45
Hoffow Tree Redwood Co. -...-.--.---..---.--37
Holmes Eurekq lumber Co. ---.--.-----,,-..---,. *
Holmer Lmber Co., Fred C. .-----..-.........--69
Hoover Co., A. 1,. .---..--,,-.---.,-..-........-.--*
Hugh* Brolherr ..-..-..-.-.65
HyslGr Cofipqny ..........-.13
Inlqnd Lumber Co. ......--.-..--.--..-------..--.----*
Internotionql Lcmber & Plywood Co. ..-..- ,r
Johnr-Mqnvif e Corporolion ...--...........--.-..--27
Johnron Lmber Co.. C. D. ...,...-.....-......21
Jordon Sqrh & Door Co., F. L. -,--.-..-.-------.52
Kelley, Albert A. -.---..,.-,-...--.--------..--.-------'l
Kendqll lumbbr Di:tribulorr .---.'...-....---.-,-.31
Kochton Plywood & Veneer Co., In<. -.-----. tl
Koehl t Son, ln<.. John W. ...--..--.-..-.-....57
Koll Ploning rltill, W. A. *
Kopper Conpony. Inc. -..--..-..-....-..........-*
1,. A. Dry Kiln & 9toroge, Inr. -.-...---,......55
lmon Lumbsr Co, -...------...-....---.......-.-.....39
lorren-llerrineld, Inc. .,,-.,...---.-----..-.--.-.-..71
Lowrence-Philipr Lumber Co. .-.-,.....----,-..--']
terrolt Lunbcr Co, -......-.......,--.-........,--.-...--'l
LonE-lcll Lumber Co. ...-..--......-...............15
Stqnton & Son, E. J. ..........-.----,..-.---..-.-.,..*
5teel Door Corp. .-.....-.....-.-.-.......-.-----.......*
Sterling Induitries, Inc. .......-.,........-......-.... *
Stewqrt Pfyw@d Co., O. W. .-.-...-..----.-..47
Stroble Lumber Co. ...--.,.-..-.-.------.-------.-----*
Tocomq Iumber 5oler, Inc. .----.-.-.-.-.-----..--.49
Tordy, Joe .--........-.--..--*
Torter, Webrter & Johnron, Inc. ....-.-.......-.32
Tqube, lobert t. *
lrqvco, In<. ......--.....-..-.66
Triongle Lvmber Co. ---...-...----.-........---......:l
Trinily River Lumber Solec --.-..-,-----------...-- I
lropicol & We5l€n fumber Co. .-.-......-.....'l
Twin Horborr Lvmber Co. -----.--.,----------,--.----'lr
U. 5. Plywood Corp. -.---,-.-,--..------.---.------- t'
Vqn Oolting, Pefer J. .-.-..,-.-...-..-...---.-......*
Wdl Dry Kiln Co., Inc. .-------....--.---...........*
Wq.ren Soulhwetf, Inr. .....-..---.--.-----........-. *
Wqtle, Cqrl W. .-............,.,,------.,------.--..----*
Wendling-Nqthqn Co. -.....--..-...,..,-..--.---.-.--22
Welf Coqrt Forert Produ(i5 Co. .-,-.....------. *
Wert C@rt Lumbemen'r A$n. ---------------*
WeJl Co*t Screen Co. ..-.----..-..-.........--..-.. l.
Wdit Coqrt Timber Producta Agency.------- lt
Wetlern Doq & Sqrh Co. ---.-..-..-.-.....--.-.... *
Werlern Dry Kiln .----------.-.---.--..............-.--....67
Weitern liill & Lumber Co, -......-.........--*
Wertern l ill & i'lolding Co. ----,--.--..------60
Wqlern Pine Arociqlion --....------.-.--,------36
Weyerhoeurer Sqler Co. ...-....--.---.-.-.---.----. I
Wheeloc&, E. U., Inc. ......-..,...--......-------.*
White, Hcry H. .----.......----.....-..--...--,----...*
White BrolherJ .-..,.O.F.C.
Windeler Co., lrd,, George -..--.......--.-...-.. *
Winlon Lumber Sole: Co. -.------.-.........-.-.. *
Wood Convenion Co. --....-..-.-.-......-...,--,...- l
Wood Lmber Co., E. K. ---.-.--.-....-....-.-....54
Wright Iumber Co. .......-.......---.----.--..-.----..61
Zeermo Plywood Co. -..-..----.-.........-O.8.C.
Zlel I Co., Inc. .-..................................--.-..41
Elbert Harris, 73, retired Southern California lumberlnan, died April 16 at his home in Los Angeles. He lvas a North Carolinian and had resided here 34 years.
Ben G. Gurrie
Ben C. Currie, 79, rvho served two terms as president of the National Hardr,vood Lumber Association, 1926-28, died recently at his home in Sharon Hill, Pa.
Jqmes C. Wqlsh
James C. Walsh, 73, prominent hardrvr.od Chicago lumberman and a longtime officer and director of the NHLA, died April 9 in Chicago. President T. M. Millett, Vicepresident Franklin T. Griflin and Secretary-manager Joseph L. Muller represented the hardwood association at his funeral.
(Continued from Page 2) tion, 2,541,476,N0 feet; shiprnents, 2,421,803,0m feet; orders, 2,413,@4,000 feet. The industry's unfilled order file stood at 795,525,000 b.f. at the end of March; gross stocks ar 998.088.000 b.f.
The Western Pine Association reported for l13 mills in the r,veek ended April 16: production, 75,395,000 feet; shipments, 81,728,000 feet (8.4/c above production); orders, 90,978,000 feet (20.7/o above production). In the rveek ended April 9, 115 mills reported production 75,535,000 feet, shipments 83,131,000 feet, and orders 79,D7,000 feet. In the rveek ended April 2, 111 mills reported production 78,587,000 feet, shipments 79,554,000 feet, and orders [J9,221,0N feet.
The Southern Pine Association reported for 122 rnills in the rveek ended April 9: production, 19,643,000 feet ; shipments, 19,701,000 feet; orders, i9,610,000 feet. In the week ended April 2, 127 mllls reported production 19,326,000 feet, shipments 18,934,000 feet, and orders 17,142,000 feet.
Fir plyu,ood orders (100,000,00C feet) continued higher than productian (97,959,000 feet) in the week ended April 16, according to the Douglas Fir Plyrvood Associatiorr. Orders slipped 4.7/o lrom the previous week and u'ere off nearly l2/o lrom the corresponding week a year ago, tvhen orders reached the l-righest weekly point for 1954. Production rvas d.ott,n 2/o from the previous week but was 23.39b above a )'ear ago.
Arcoic Redwood Co,........
Boalell-Wqrd d Kncpp
Bonnington Lumber Co.
Christensoa Lumber Co.....
Dont & Russell Scles Co,...
Drc&es Bcy Lunber Co..
The Robcri Dollqr Co.......
Edwcrds trunber cnd MIg.
BUYER'S GUIDE
SAN FRANCISCO
.....GArlield l.l8{2
The Long-Bell f,unber Co.. .EXbrook 2-8696
Lunber Sqles Co,..... ....lUniper 6-5700
McCloud Lumber Co..
Gqmerslon
(WcIEui Creel) ..YEllowstone 4-4415
Hill d Morton, Inc...... .ANdover l-10?7
Kelley, Albert A. (Alcmedc). ..LAlehurrt 2-2754
Loop Lumber d Mill Compcuv (Alcmedc)
LUMBEN
Andersoa-Hcnson ....SUnset I-6178 (Studio City) .STcnley 7-4721
Arcotq Redwood Co. (J. J, Rea)..WYoming ll09
Atlog Lunber Co.. ..TRinitv 2326
Avrqn Lunber Co...... ..RY<ru i-8733 (Lc Ccacdc) SYlvcn 0-5545
Bach Lunber co. Bfyn# i:l#8
Bcck, J. William Lumber ,.........ADcns l-4361
Bcugb, Carl W. (Pasadera) ......BYqn l-6382 SYcamore 6-2525
Bliss d Gctes Lunber Co..BAynond 3-1681-3-3454
Brusb ludustrial Lunber Co, (Montebello) .........BAynoud 3-3301
Burng Lunber Compcny... .....WEbster 3-5881
Ccrr d Co., L. t. (W. D. Duaning) PRospect 8843
Chqatlcnd cnd Associctqs, P. W..AXminster 4-5296
George Clough ..TOpcz l-1281 (Downey) ......Logca 9-6659
Couolidated Lunber Co..........Rlchmond 2l4l (Wifmiagton) ......NE. 6-188r Wih. Ter. 1-2887
Cooper Wholesale Lumbor Co., W. E...YOrk 8238 Dalton 6 Co., R. W. (San Moriao)PYrsnid
l-2127
9-017{
(Beverly HiUs) .....CRestview
4-5ltl3
Essley, D. C. 6 Soa ...BAymond 3-1147
Fcirhurst Lumber co. oI cotil. Topcz 9-0993 (Los Angeles Lumber, Iuc,).....Mltdison 6-9134
Fcr Wgat Fir Scleg Co...........B8cdshqw 2-4353 (Eeverly Hitb) .....CRestview 5-8634
Fisk d Mcson (So. Pcscdenc)....PYrcnid l-1197 SYccnore 9-1197
Forest Producls Scles Co,, (Inglewood) PLecscnt 3-ll4l
Founlcin, Ed., Lunber Co..........LOgcn 8-2331
lreemqn d Co,, Stephen G. (Newport Becch) I ........Hqrbor 2024
Hcllinqu Mqckin Lumber Co.. .ANgelug 3-4161
Hcnmnd Lumber Compcty.......PRospect ?I?l
Hcusea Wbolesale Lumber Corp. (Sbemo Oqks) .....STmloy 7-8510 STcte 9-755I
Hcrris, L. E. Lumber Co, .......BRqdshqw 2-1023
Hill 6 Morton, luc.. .BRodsbcw 2-43?5 (Beverly HiUs) ....CBestview 6-3164
Hollow Tree Redwood Co, Long Becch LB 7-2781 NEvcdc 6-4056
Holmgs Eurekc Lumber Co.........MUtucl 9l8l
Hobbg Wqll Lumber Co, (Alhcnbrc) ..ATlqntic 2-5779
A, L. Hoover Co. (Scn Mcrino)......RYcn l-9321
Kendau Lumbor Disrriburors. itiH;:"i-f3li
Lqrsen-Merrilield, Inc, (Beverly Hills) ....CRestview 6-9149
Lcwrence-Philips Lunber Co, (Beverly Hitf;) . .BRcdshqw 2-437?
Lerretl Lumber Compcny........BAymoad 3-472?
Tbe Loug-Bell Lunber Co. .DUnkirk 7-1347
Los Angeles Dry Kiln Storcge, Inc.
Los Ansetes Lumber. rnc...... ft*i"tH 3:3?ll
Lor-Ccl Lunber Co...... .LOgcn 5-5311
Mcrliaez Co,, L. W....
Pacilic Luober Co., Tbe... ...GArlield l-9717
Bcymer d McCubbin. ...DOuglcs 2-1067
Ricci & Kruse Lumber Co..........Mlssion 7-2576
Co, (Scn .EXbrook 2-70d1 .EXbrook 2-3844
Rockport Redwood Conpcuy........YUkon 6-0912
Scntc Fe Lumber Co.. ...EXbrook2-2074
Tcrter, Wgbster d lohngon, Inc,...DOuglcs 2-2080
Trinity Biver Lumber Scles Co.....SKylire 2-2040
Union Lumber Conpcuy. ..SUtter l-6170
We;dlilg-Ndthdn Co. SUfter l-5363
OAKTAND - BERKETEY - ATAMEDA
HANDWOODS
MccBecth Hcrdwood Co. .......THornwcll 3-4390
tOS ANGELES
Lunber Mlr d suppry co. Ng:i$ l:g,z$l
Stdnddrd Lunber Co., Inc. (Inglewood) ..OBegon 8-2141
Stanton, E, t. 6 Son..............ADcru 4-92II Slewqrt, O. W. Plywood Co, (Norwar*) "t?"'"T l:ill3
Tqcomq Lumber Scles, Inc,.......MAdisoa 6-8831
Tcrdy, loe .....WEbster 3-0327
Torler, Webster G lohnsot, Iac.....ANgelus 9-?231
Robert L, Tcube (Beverly HiUs) ....BBqdshcw 2-8235
Tropiccl d Westeru Lunber Co.....LOgca 8-23?5
Twin Hcrbon trumber Co. -_-(C.__-P. Henry 4 Go.)....... .....PRospect 6524
Wendling-Ncthan Co. .....BYin f -932f
wesrern Miu G Lumber co... tfiisi;: l:lil3
Weyerhceuser Scles Co. .Blc-hmond 618l
E. U. Wheelock, Inc. ...Mlchiqau Zl3? White Lumber Co., Hcny H.. Blchmond 5309
Winton Lunber Scleg Co,........ANgelus 3-695I
E. K. Wood Lunber Co. (Whittier) .RAymond 3-{80I-OXIord 4-7483
WriEht Lumber Co. (Ternincl lslcnd) ....TErmincl 3-4437
CNESOTED
(Tustin). .....Klnberlv2-0077
I.UMBER_POLES_PILING_TIES Bqter, l. H. C Co.. ....DUnkirk 8-9591 Koppers Compcny Inc. MAdison 6-5818 Warreu Southwest, Inc,. ..NEvada 6-2983 (Wilmington) TErminat 4-2561 West Cocat Foregt products Co. Bcxtet, l. H. C C, (Sqn Mcteo) .........Dlqmond 2-145I Hctt Co., Ismes L. West Cocst TimbEr Products Agency YUkon 2,0945 Wosler! Lunber Scles Co..... .....YUkon 2-0{28 Weyerhceuser Scles Co..........GArliold l-897{ Windeler Co., Ltd., George......VAleacic l-18{l E. X. Wood Lumber Co...........EXbrooL 2-0736 IIARDWOODS J. E. Higgias Lunber Co.,........VAlonciq l-8741 Whit€ Brothers .ITsctcr 8-1130 sAsH-DOOnS-PLnilOOD Fir-Tex ......Yllloa 6-5392 Hcrbor Plywood Corp. ol Cclil...VAleacic 6-2{ll Uaited Stalos Plywood Corp.......ATwcter 2-1993 CNESOTED LUIVEEN_POIJS_ 6 Co.. ......YULon 2-01100 SUtter l-7520 Koppers Coapcuy, Inc...........DOuglcs 2-336t! Weldliag-Ncthcn Co. Mlchigcn 1854 Rusco Prime Wiadow Mcthis Hcrdwood Ssles.. .......TEmplebcr 2-0834 Strcble Lumber Conpcnv......TEaplebcr 2-558{ White Brothors ...:.. PANELS-DO OnS--Sf, SH-SCnEENS PLYWOOD_MILLWONT Cclilornic Builders Supply Co,..LOclhcven 2-{700 Emsco Plywood .....XEllog 6-{733 Hogan Wholescle Bldg. Mctericls TEmplebcr t!-876? | Uaited States Plywood Corp.....TWinocla 3-554{ Westeru Door d Scsh Co.......TEnplebar 2-81100 SASH_DOORS MILLWORT--SCNEENS PLYWOOD_BUTI.DING MATENIAIS Ace Door Compqnv (No. Hollywbodt ....STcntey 7-1915 AssocictEd Moldiag Co.. .RAynond 3-3221 Cqlilornia Door Co. ol L. A. - - Xlnbcll 2l4l Cclilorniq Panel d Veneer Co.......TRinitv 0057 Ccrlow Compcay ..ADaDs {-0159 Cobb Co., T. M. .....ADcns l-llU Dcvidgon Plywood d Lumber co...ANs;sif-3331 Dicmond W Supply Co, (Vernon) RAymond 3-{861 Eckstrom Plywood d Door Co.......ADcma 3-t!228 Fidler's Mcnulccturiag Co,.... .OBegoa 8-8991 Fir-Tex oI So. Gclil.. ....ADos 2-8101 F. L, fordcn Scrsh d Door Co.....Pleascnt 8-4168 Hcley Bros, (Santc Monicc)........TExc 0-{831 Hcrbor plywood Corp. oI Soulhen Cclilonic
