The California Lumber Merchant - May 1962

IUMBER MERCHANT

THE CALIFORNIA LT]MBER MtrRCHANT

IN THIS ISSUE

WPA "Road Show' Features Help for Framing Lumber Specifications

Lumber Asi6ciation oi Southern California-Convention and Trade Show -. ..--..

West Coast Lumbermen's Association

Asks for Emergency Quota Protection

U. S. Business Clim,ate Suffers bv Comparison with Common Markei, NLMA President Charges

More than 75 Lumbermen Attend "Old-Timers Banquet" Sponsored by Inland.Empird Hoo-H'oo Club

French McKirieht Elected HPI President .-.-..---...-..-......

Fashioru, Finishes Play Supporting Roles in Plywood House of Tomorrow ....-...-.-..

RenoVating-How to Build Houses to Prevent Paint Blisters and Stains on Exteriors and Prevent Many Other Troubles .-.... ...--.-. .--------..-...-

Collins Flakeboard Plant in Operation ..---.-------

CHIP National Franchise Plan Now Offered

Jewett Lumber Sales Is "Rich in Redwood"

Georgia-Paciffc House Featured at Orange County Home Show

N-AWLA Plarx 70th Annual Meeting

May B-10

Jack Davidson Testiffes Before Ways & Means Committee; Urges Support of Administration's Trade Expansion Act .-..--.---.-.

Big Salt River Valley'Annual Baseball Nite"

Calendar of Coming Events

Fun-Facts-Filosophy

Personals

One of fhe more roc€nt entries into fhe field of retoiling in the Phoenix oreo is Golden & Son lumber Compony, 10829 Norrh 2lst Avenue, Owned ond opercled by Clork Golden (seen cenfer), formcr sowmil! operotrr from Philo, Colifornio. Golden & Son tumber is o volume lumber operotion os wall os o fosl

developing one slop cenler for the locql do-it-yourcelf lrode. New buildings include two 84'x44' sforoge *reds cnd an ollroctive 4O'x84' showroom. The 2Vz acre yord is completely pcved ond enclosed by o choin link fence. fhe firm operrte3 its own highwcy rigs os well os delivery truckr.

The average fellow likes to get away from his business occasionally, and rest his mind and nerves by thinking about other things. Like the old story of the Irishman who was pulling the wheelbarrow, with his back to it. His friend said to him, "Pat, you know it's easier to push a wheelbarrow than it is to pull it." And Pat said, "I know it, but I get so tired looking at the doggone thing."

Everytime someone comes along with a new idea that startles the world, men rise up everywhere who thought of it long before. The difference is that they only thought of it. The big question is not who first discovered a worthwhile thing, but who introduced it to the world and put it to work.

It is well to remember that the pages of history tell us that the causes that live are not necessarily those that are the most justr, but rather those that are best defended and most ably maintained.

Gold and silver became the world's accepted media of exchange early in the history of civilization. There were several primary and fundamental reasons for this. One was their indestructibility. Another was that they represented large values in small bulk.

As commerce g'rew u'e avoided the early trouble and inconvenience of weighing and testing silver and gold with each business transaction by stamping the weight and fineness of pieces of these metals. and they became money. As commerce continued to grow and the necessity for praitical exchange media g'rerv more insistent, paper representatives were substituted for the heavy and cumbersome coins of gold and silver and, for those same reasons, next there came bank checks and drafts, being promises to pay their fair value in coin of the realm. Thus money grew.

Someone once asked the late Tohn McGraw. famous leader of the New York Giants for -many years, what was the chief difference between a big leaguer and a bush leaguer. John said: "The big leaguer steps forward to meet the ball, and the bush leaguervvaits for the ball to get to him." That's pretty much the difference between big and bush leaguer in every human activity. It isn't confined to baseball.

"Punch" is a big item in business. It means do and say things in so vigorous, effective or virile a fashion that they impress the other fellorv. It is "Punch" that glues your act or argument or business effort in the other fellow's mentality. When you hear it said that a certain man has "Punch" you instinctively know that he says or does things

Women in Conslruclion Plon Bosses Nighf

Women in Construction (Los Angeles Chapter) will honor their bosses at a specially planned dinner to be held Tuesday evening, lVIay 15, Chalon Room (Furniture Mart), 1919 S. Broadway.

The cocktail hour will be held fro,m 6 to 7 p.m., dinner served at7. A surprise guest speaker will entertain guests after dinner.

For further information and reservations, please call Edith Parker, DlJnkirk 3-1281.

BY JACK DIONNE

differently from the usual. And that difference is generally an intelligent sprinkling of tabasco.

"Punch" is the tabasco of words or deeds. "It isn't so much what you do or say, as the way in which you do or say it, for what would ttie egg amount to, pray, if the hen got up on the roost to lay it?" The man who hasn't that great-quality may have fine qualities otherwise, splendid thoughts, excellent ideas, but utterly fail to impress'

Gray's famous "Elegy In A Country Churchyard" mentions many such. He -tells so feelingly of men of mighty thoughts ind powers who live and die, unrecognized, such as is-"mute, irlglorious NIilton" and other undiscovered notables. And every lvord of the Elegy is true. Gray might fittingly have ended his remarks as follows: "And all the trouble with this famous bunch was simply this-they lacked the "Punch."

"An economist," says the practical man, "is a man who knows everything, and can't do anything." An economist says, "A pricticalman is one who perpetiates the mistakes of his ancestors." So you can take your choice.

Someone once asked the great teacher Confucius about another world, and that wise man answered: "How should I who know so little about this world, know anything about another ?"

Dream a bit more. Men cursed with too literal minds, miss a great deal as they go along. Such men are usually so busy mending their nets that they have no time to go fishing.

Help{ulness is a grand thing to strive for. It is the most dazzling star in the firmament of human characteristics. Helpfuf people are God's most gracious gift to society. A man may possess no great gifts of mentality, money, or i9fluence, but if he is helpful and works at it, he stands shoulder high above the gifted, the rich, and the powerful who lack that spiritual inclination.

During the First World War the great foreign songstress I\4adame Schumann-Heink began singing "Danny Boy" as a war song. And the beautiful music and heart-broken words caught public fancy like a prairie fire. It became her favorite song and in history will be forever coupled with her name' She is gone now. But, "Danny Boy" will live as long as the human heart responds to beautiful words of love and devotion.

It is just over a year since the Los Angeles Chapter was granted and membership has grown steadily during the past 12 months. WIC's are vitally interested in the tremendous construction industry, and at this dinner bosses will have a chance to meet other bosses and learn something of the purposes and aims of this association to which they have so generously lent their support.

The Tongass National Forest in 25,067 square miles-larger than Virginia.

Alaska has an area of the State of West

;r-

TIIRMS ON ABUSE No other paneling creates such soft warmth and at the same time defies the mightiest of mights...mountain storms or wet sea breezes. Inside or out in any climate or terain Lam-Loc Pecky Cedar is at home. Tongue and groove, straight sawn, board and bat, board on board these are some ofthe ways La'"-Loc Pecky Cedar is adding new dimensions to western building. I It's adding a new dimeruion for dealers, too. One inventory takes care of either interior or exterior applications. You have a lumber product with specialty item profit going both ways. How can you beat it? We have a new three dimension brochure and merchandising plan that we'll gladly reveal if you tell w of your interest.

Ed Fountain Lumber Co.,6218 S. HooperAve., Los Angeles, Calif.

Idea Provoker This hand,somely illustroted brochure shows seueral woye Lom-Loc Pechy Ced,ar enhonces both e*teriars ond, interiors. It gives lour customcrs full informotion, including how to order. A supply is ovoilable to hond out or for mailing purpoeee with your imprint. Let ue knou how many lou want.

ln,lpoll'l'l=l)

WPA "Road Show" Features Help for Framing Lumber Specifications

Six key points--critically important but oft neglected in framing lumber specification-are spotlighted in a colorful lO-minute slide film now being presented throughout the country by the Western Pine Association's district field managers.

"\MPA Framing Lumber Makes It Your SPECIFIER'S MARKET" is the title of the fast-moving technical presentation which is designed for showing to architectural, builder, wholesaler, retailer and sirnilar lumber groups and individuals.

The program has been developed to help specifiers take advantage of new opportunities unveiled as greater volumes of framing in the \Mestern Pine Region species reach the markets, according to David Lucas, WPA field superv1sor.

"From our experience in making some 10,000 field calls a year," Lucas reported, "these six guides will cover questions most commonly asked about the selection of framing grades and species."

The Western Pine Region lumber industry's framing lumber production has jumped to more than 2l billion board feet annually in bnt a few short years, he said.

A TR,UIY DEPENDABTE SOURCE OF SUPPTY

o Quqlity producls from fie world's best Mills

o Dependoble service from quototion fo finql delivery

o Over 50 yeors experience in the export-import field

o Prime importers seruing the wholesqle lumber trode exclusively

Coll the Atkinc, Kroll rcpresenlolive neoresl you for de. pendoblc ond occurote informoiion ond quoloiionr on oll imported wood products:

Arrut t ACo.

The six featured points are:

1. Take advantage of all lumber species suited to (there is a natural tendency to return to a the job single

species repeatedly, even though others may be more available, more economical and just as usable).

Specify the proper grade for the intended use. Apply each species and grade to its proper spans. For stress grades, it's Douglas Fir and Larch.

Specify seasoned lumber.

Specify grade stamped lumber.

The framing lumber program features a recorded narration (live supplementary narration optional) synchronized in an automatic audio-visual machine well suited for desktop or small to medium-sized group presentatious.

St., Sqn Froncirco, Colif. ' Sutter l-0318

SYrlABOt OF PROTECTION of grode stomp integriiy is lhis scene from the Woslern Pine Associolion'r's nsw lO-minule film srrip, 'aVPA Frcming lumber Mokes lt Your SPECIFIER'S MARKET," Colorful, sudio-visuol show is being presented by WPA field lnonogers across lhe country lo intorestod trode groups involved in lumber specificotion, including orchitects, wholesolerr, reloilers ond builders,

ARTESIA SCORES ANOTHER With DUKE SNIDER....

(ombining "TOPS" in Sports ond "TOPS" in Entertqinment, beouriful ADCO Fold.Awoy Doors were sel*ted by Duke Snider, slor of the Los Angeles Dodgers<nd by Bing Crosby, stqr of t'he enlerloinrent world. Duke wonted THE BEST for his Follbrook, Coilfornio, home ond Bing selecfed THE FINEST for his Polm Springs hociendq in the deserl spo, For EVERY room in their homes they chose ADCO Fold-Awoy Doors for BeoutyConvenience--ond Utility.

In ony modorn home, ADCO Fold-Awoy units ploy o truly imporlonl role. They odd distinctive chorm to ony decor ond org the ultimote in comforioble living. YOUR customers, loo, deserve the finesi . becutiful ADCO Fold-Awoy

Doors belong in their homes os well. Avoilobh in oll imporled ond domestic species<ll sizes, including louver.

A neW DtrrnENStON tN CONVENTION PROGRAMn ING

VIDENTLY the coming convention of the Lumber Association of Southern California will, in addition to its announced theme of "A New Dimension in Convention Programming," have a "long dimension" also, for it is reported that there is a 300/o increase in exhibitors.

Thus, it is not unreasonable to expect a 300/o increased turnout for the lhree-day meet, to be held May 8-10 at the Lafayette Hotel in Long Beach.

States Executive Vice President Paul Hollenbeck, "This year more than ever before, the dealers feel the keen competition in business. The convention is THE PLACE for them to find HOW, WHtrRE and M/HEN. Our program is loaded with essentials for a profitable and progressive year."

Reproduced in full is the conven,tion program. In reading the program, it is difficult to single out any certain items, for all the speakers and material to be presented sound lvorthrvhile. I{owever, let us give you some background information on certain of the teatufes.

Short and Long Range Forecast for lLesidential Construction in Southern California?", is Associate Professor, and Assistant Dean, Graduate School of Business Administration, UCt,A. He also heads the Executive Training Program of the school. He is a consultant on business manag'ement and locational problems, on appraising, market and eco,nomic background analvsis. and on urban renewal studies. ilis- professional associations include American Institute of Real Estate Appraisers, California Real Estate Association, American Finance Association and Los Angeles Realty Board; lre is a 196l-62 Commissioner, L.A. Building and Safety Commission

pants, but if you check their listings in ihe program, you can readily see that eacli hai been hand-picked for an important contribution to the subject.

Relaxation and entertainment get equal emphasis with the exhibits Tuesday evening when members, guests and their faililies enjoy "FamilyNight at tl-re Trade Show." This has always been a star attraction of the convention, and with the entertainment, refreshments and attendance Prizes planned should this year draw a large and happy throng.

Tuesday's "Kick-Off Luncheon" presents two able authorities. Dr. Fred E. Case, whose subject is "What Is the

"Financing- Industry's Most Important Tool" will be discussed by Lloyd J. Sugaski, Vice President Corporate Finance Dept., Bank of America, Los Angeles headquarters.

Tuesday afternoon's Panel Discussion continues the exploration of that all-important subject-"the green stufi" -"Availability of Money for Capital Expenditures, fnventories and Consumer Sales." We won't go into the background of the numerous partici-

Wednesday begins on a cheerYand early-note with the "Pioneers Breakfast," and it is pleasant to note that Orrie \V. Hamilton, lontime head of the Association, is chairing the event. Guests will enjoy the speaker, Williarn H. Hunt, who has been highly in demand on the \Mestern lecture circuit this year. X{r. FIunt, vice president in charge of plywood and specialty sales of the Georgia-Pacific Corpora-

t rhc Lofporation, takes up "The Responsibility of the Dealers to their Distributors and 1\4anufacturers." Mr. Hunt began his career ]n 1929 as a high school science teacher and athletic coach, and in 1935 (Continueil on Page 70)

DR. FRED E. CASE

Conslruclion Foreccsler

ORRIE W. HAI'IITTON

Relurns for Pioneers' Breokiast

ART HOOD Fealured Speokar

The Convention Program

Tuesdoy, Moy 8

8:00 o.m. Boqrd of Directors Breokfost, Red Velvel Room.

9:00 o.m.-12:00 noon Registrotion cnd Reservotions, Ofi-

rERRYluttlN lobby Foyer, ond Equipmenl qnd Products Exhibit, Internotionol goliroom. '- I ' Compleling o successful yesr os Presidenl ol the Lumber Associolion

9:30 o.m.-I2:00 noon PAK Course, Comeo Room, "Point olsouthern Cotitornio. Clinic," with Doug Kennedy, Old Colony Point, ond representolives from Sherwin-Willioms ond Tuff-Kote.

l2:00 noon Kick-off Luncheon, Covolier Room.

Presiding, Terry Mullin, Presidenl, LASC.

"Whot ls fhe Short ond Long Ronge Forecost for Residentiol Conslruction in Soulhern Colifornio" by Dr. Fred E. Cose, Associoie Professor, Groduote School of Business Administrotion, UCLA.

"Finoncing-lndustry's Most lrnportont Tool" by tloyd J. Sugoski, Bonk of Americo.

Adiourn to Comeo Room; Presiding, North Swqnson.

Ponel Discussion: "Avoilobility of Money for Copirol Expendifures, lnventories ond Consumgr $qlss"-rnoderofor, Robert J. Lintner, Security Firsf Nqtionol Bonk; ponel members, Droke Moody, chief of operotions, Federol Housing Administrotion; Al Gorrell, Glendole Sovings & Loon; Mqrtin Logon, Smoll Business Administrofion; Dick Hill, Coldwell Bonker & Co.;Williqm S. Donovon, Universol

C.l.T.; ond John Toylor, Securily First Nqtionol Bonk.

2:30 p.m.-4:30 p.m. Equpiment ond Products Exhibit, lnrernolionol Bollroom.

7:30 p.m. Open 'House ond Exposition, Internotionol Bollroom. "Fomily Night ot the Trode Show." Archifects, engineers, designers, builders ond confroctors will be the guesfs of exhibitors ond deolers. Free odmission.

Choirmon qnd mosler ceremonies, George Geyer. "ll's o Lotin Americqn Holidoy," with Corol Connley ond Her Strolling Lovelies.

Refreshmenls. Aword of ottendonce prizes ot 9:30 p.m.

Wednesdoy, May 9

8:00 o.m. Pioneers' Breokfost, Covolier Room. Honoring lumber lodies ond lumbermen of Soulhern Colifornio who hove complered 40 or more yeors of service in the lumber qnd ollied products industries.

Choirmon, Orrie W. Homilton, execulive vice presidenf, retired, ond honorory member, LASC.

lntroduction of pioneer lodies ond genllemen.

"Responsibility of the Deolers to their Disfributors ond Monufqcturers" by Williqm H. Hunt, vice president, Georgio Pocific Corp.

Aword of oilendonce prizes.

9:00 o.m.-II:30 o.m. PAK Course, Comeo Room. "Kitchen Remodeling" wifh Jim Williqms, Chip Nqtionol, ond representolives from So. Colif. Edison Co., So. Colif. Gos Co., Building Supply News, Thermodor, o moior building contrqcfor ond o moior lumber deoler.

9:30 o.m.-I2:00 noon Equipmeni qnd Products Exhibit, lnlernqlionol Bollroom.

l2:00 noon Business Monogemenl Luncheon, Cqvolier Room.

Choirmon, Howqrd "Duke" SPeer.

"The Role of Business Monogement in Fulure Smoll Business" by Dr. Gunlher W. Klqus, odministrqlive ossistonl io vice presidenf of soles, Purex Corp. Ltd., ond UCLA

Exfension ond Monogemenf Troining Progrom.

Presiding, Ed Stoner, Jr.

"Lond Development" by Juny Oldhom, U.S. Gypsum. "Pfon Service" by F, O. Morion, Mosonite.

"Shell Housing" by Gordon Lowler, The Celotex Corp.

Adiourn lo Comeo Room: Presiding, Norlh Swonson.

Pqnel Discussion: "Who ls Going ro Sell the New Building Moteriols Thot Are Being Developed?"-6oderotor' lrl

E. Motheny, soles promotion monoger, Pocific South Division, U.S. Plywood Corp.; ponel members, to be onnounced, key executives from fhree moior monufoclurers ond three moior reloilers.

l:30 p.m.-3:00 p.m. PAK Course, Red Velvel Room. "Ply' wood Clinic" with Richqrd Anderson, Douglos Fir Plywood Assn., ond o represenlolive from the Hordwood dssn.

2:30 p.m.-5:30 p.m. Equipment qnd Products Exhibit, lnfernotionql Bollroom.

5:30 p.m.-6:30 p.m. No-host Cocktqil Porty, lnternofionol Bollroom.

7:30 p.m. Dinner-dqnce qnd enterloinmenl, Covolier Room. Donce to the music of Pqul Buzord, his lrumpet ond orchesiro.

Thursdoy, Moy lO

9:30 o.m.-I2:OO noon Equipment qnd Products Exhibit, Inlernoliono I Bollroom.

9:00 o.m.-ll:30 o.m. PAK Course, Comeo Room. "Lumber Groding" with Don Comsfock, Weslern Pine Assn.; Cqrl Romslrom, West Coost Lumber lnspection Bureou; Louis Ehling, Colifornio Redwood ,Assn.; Woyne Gordner ond Rod Buchon, Nolionol Lumber Monufoclurers Assn.; ond Mqrshqll Ritchie, Red Cedor Shingle Bureou.

l2:00 noon Hoo-Hoo qnd Hoo-Hoo-Elle Luncheon, Covolier Room.

Foshion Show-/Tropicol Cosuols ond Moonlile Foshions," feoturing "Jewels of the Seo" by Rose Morie Reid; "Howoiion Foshions" by Wolroh Clork; ond "Glomour Gowns ond Sweoters" by Benny's of Hong Kong. Coordinotor, Emmeline Snively, Blue Book Models; norrotor, Williqm Romoge.

(Continueil on Page 8)

Sld Smirh Retires

Sid Smith, pioneer San Diego lumberman, retired last month following more than 50 years in the remanufacturing and retail lumb,er business in the border city.

Sid started his wood products career at the turn of the century when he joined a planing mill firm on March l, 1903 where he worked in all departments of the company from production through sales and shipping. He is a native Californian having been born at Encinitas and has spent all of his adult life in the San Diego area. He has been a member of the Concatenated Order of Hoo-Hoo for mo.re than a half century and is a life member of San Diego Hoo-Hoo club 3.

"f am now going to take life easy," said Sid, "and intend to do some first class gardening, stamp collecting and just a little traveling on the side," he continued. He and his wife Helen were married 54 years ago and have two adult childrena son and a daughter.

Sid intends to remain active in the fraternal order of lumbermen an organization he has served for so many Years-so well.

In 1961, private landowners and public agencies at all levels of government planted nine trees for every man, woman and child in the United States -a total of 1.7 billion.

Lou Ohlson Heods Dont Forest Products

Lou Ohlson, vetieran sawmill opera- tor and northern California lumbermal1, was elected president of Dant Forest Products, Inc. of Menlo Park, in a reorganization move last month.

Robert E. Dant continues as chairman of the board. Other officers elected to fill management posts include Vic Clark, vice-president, and Sam Eggiman, secretary-treasurer.

Dant Forest Products, Inc. (formerly Dant & \Marnock, Inc.) is a leading rvholesaler of Pacific Coast forest products, ponderosa pine millwork, mouldings and plywood. In addition to general wholesaling, the company also has the sales exclusive on such well known brands as "White Slvan," "High Sierra," "Tahoe," and mouldings from Dant Forest Products, Inc.

Along with the ofihcers, Frank Morrisette, Bob Clark, and Bill Davis continue active in the company's lumber, moulding and millwork operations. Dan Krieger continues to head Dant Forest Products' plywood division which recently took over the sales of West Coast Veneer at Crescent City, California. West Coast Veneer produces approximately two and one half million sq. ft. of Douglas fir sheathing per mor.rth. A DFPA mill, shipments are truck and trailer to the California jobber trade.

LASC Convention Progrqm

(Continued" from Page 7)

Presiding, Terry Mullin, President, LASC. Choirmon, Horvey Koll, Snork of the Universe, tionol Concoienoted Order of Hoo-Hoo.

"Wood Promotion" by Woyne Gqrdner, Notionol Lumber Monufoclurers Assn.

"Let's Spell out o Sotisfocfory Profit" by Art Hood, Mon' oging Editor, Retired, Americon Lumbermon, Chicogo. f nstollotions of officers ond directors, yeor 1962-63. Aword of ollendonce prizes.

PAK Course, "Moteriols Hondling Clinic" Film. Progrom presenfed by Chorles Robertson ond Corol Leen, Cuckler Steel Spon Co. Equipment on disploy in oufdoor exhibit oreo.

Until Closing Equipment qnd Products Exhibit qnd No-host Cocktqil Porly, Internqtionol Bollroom.

Nctionol Forcrt Productc Week plonners conferred Morch 14 in Worhinglon, D.C. Lefi to right: R, E, Poinc, Nationol Retoil Lumber Deolers Assn.; Robert J. Avery, Richord D. Jordon, A. M, Honol, Notional lumber llonufscturerr A*n.; Ben F. Springer, Howey Koll, Internolionol €oncqlenoted Order of Hoo-Hoo; Ben G. Rhodec, Arnericon Foreat Producfr Induslrics, lnc. snd Bernord C. Hcrtung, s€cretqly, Nqlional Wood Council.

CHARTES ROBERISON "i{oferiols Hondling"

NOW ALL THE LONG LENGTH

REDWOOD BOARDS

YOU WANTAT NO EXTRA COST!

PALCO-LOC ARCHTTECTURAL QUALITY REDWOOD IS FINGER JOINTED AND ELECTRONICALLY GLUED, ACHIEVING PERMANENTLY STRONG LONG LENGTHS.

You'll like the profits you make selling Palco-Loc custom length redwood, lt's the kind of lumber your customers need! And besides the time and cost-cutting advantages they get, your inventory control is simpler-with "shorts" virtually eliminated. Available in boards and worked patterns. Also with Palcote factory-applied paint prime and protective packaging. Write for information nowl

PALCO-LOC CUSTOM QUALTTY REDWOOD

IASC Convention

(Conttnued, from Page 6) entered the business world in the manufacturing end of the plywood industry; after many years of successful sales experience, he joined GeorgiaPacific in 1957 in his present capacity. He has been active for a number of years in Operation Home Improvement, Home Improvement Council and the National Plywood Distributors Association, having acted as a director of the latter two.

Advancernent of itrg."

Science in Market-

Wednesday's Business Managemen-t Luncheon will star Dr. Gunther W' Klaus, Assistant to Vice President, Sales, Purex Corporation. Educated in Germany. Dr. Klaus has had a wide businesi experience in this country. In 1955 he reieived the "Merit Award" of the American Marketing Association, Chicago ChaPter, for a P?P!r en; titled "A Concept of Product Pricing" as "A Significant Contribution to the

Three subjects bound to draw attention to Wednesday afternoon's business session are "Land Development" -Ju.y Oldham, U. S. Gypsum; "Plan Service"-F. O. Marion, Masonite; and "Shell Housing"-Gordon Lawler, The Celotex Corp.

Further interest will be generated in the following panel discussion on "Who Is Going to Sell the New Building Materials That Are Being Developed ?"-moderator, the able Irl E. Matheny, sales promotion manager, Pacific South Division, U. S. Plywood Corp.

After a long day's concentration on matters of business, members and guests can look forward to the annual dinner-dance to be held Wednesday evening in the hotel's Cavalier Room.

The IASC Trqde Show Exhibitors

Lofoyette Hotel - Long Beqch

Spend yovr time now ond tqke o look ond sove your money later

Americon ,v{otorists Insuronce Co., Los Angeles

Angelus Consolidoted Induslries, Los Angeles

Robert H. Broun Co,, Pico Rivero

Chcrles Bruning Compony, Inc., Los Angeles

Conodion Government Exhibit Commission, Otlowo, Ontorio, Conodo

Corlow Compony, los Angeles

The Celotex Corporotion, Chicogo & Los Angeles

CHIP Notionol, Arcodio

T. M. Cobb Compony, Los Angeles

Consolidoted [umber Compony, Wilmington

Deko Producfs, Inc., Poromounl

Douglos Fir Plywood Assn., Tocomo, Woshingion

Downey Kiln Compony, DowreY

Evons-Horbor Producls Co., Los Angeles

Generol Precision, Inc., Los Angeles

Georgio-Pocific Corp., Pico Rivero

Gesletner Co.poroiion of Colifornio, Los Angeles

Gildon Disiributors with Gofiers & Stotler, Los Angeles

Goldblolt Tool Compony, Konsos City, Mo.

Golden Stofe Point Corp. & Tufi-Kote, Los Angeles

Horper & Reynolds Corporotion, Los Angeles

Hysler Compony, Los Angeles

t.B.M. Corporolion, Los Angeles

Insulite Div,-Minnesolo & Ontorio Poper Co., Minn.

l-XL Kitchens, Inc., Los Angeles

Johns-Monville Soles Corp- New York City ond

Los Angeles

Johnson-Floherty, Inc., Sonto Fe Springs

Jones Veneer & Plywood Co., Sonto Ano

Lombert Compony, Lld., Lor Angeles

I\Iain feature of the closing Thursday session will be the Hoo-Hoo and H6o-Hoo-Ette Luncheon, chairmanned

by Snark of the lJniverse Harvey Koll. On the light side, the annual fashion show; following are two effective and entertaining speakers-the illustrious Art Hood, and the up-coming Wayne Gardner of NLMA.

Littrell Hordwore linas. los Angeles

lumber & Builders Supply Co., Solono Beoch

Morsh Woll Products, Inc., Dover, Ohio

Moisture Register Compony, Alhombro

The Notionol Cosh Regisler Co., Long Beoch

Old Colony Point & Chemicol Co., Los Angeles

Quomogro Mosoics (Quolity Morble & Gronite Co.), North Hollywood

Reody Hung Door Monufocturing Co, of So. Colif., Burbonk

Red Cedcr Shingl.e Bureou, Seottla, Wosh, Son Antonio Pole Construclion, .A,rtesio

Security First Notionol Bonk, Los Angeles (Home Ofrice)

The Sheruin-Willioms Co., Hollywood

So-Col Building Moteriols Co., Inc., Los Angeles

Southwesi Plywood Corp., Compton

Torier, Webster & Johnson, Inc., Los Angeles

Thermodor, Los Angeles

Thermo-Fox Soles Incorporoted, Los Angeles

U.S. Deportment of lhe Interior, Wosh., D.C.

United Stotes Plywood Corporolion, los Angeles ond New York City

Universol C.l.T. Credir Corporotion, los Angeles ond New York City

Worren-Soufhwest, Inc., Torronce

West Coosl lumbermen's Assn., Los Angeles ond Porllond, Oregon

Western Pine Associofion, Portlond, Oregon

Weyerhoeuser Compony, Los Angeles ond Tocomq, Wosh.

Wilhold Glues, Inc.. Los Angeles

JUNY OIDHAA'I "Lond Developmant"

Instaliation of officers and directors for the year, 7962-63, will cap the program.

Not discussed in detail here but certainly worthy of everyone's time and attention a.. the PAK Courses which are a feature of each day's sessions. See your program for complete details.

A dynamic and effective program has been prepared for LASC's conYention. All that it needs to make it a big success is a big and enthusiastic attendance. We hope to see you afl there !

WITIIAi/I H. HUNT "fhe Responsibilily ol Deolers"

DR. GUNTHER W. KTAUS Morketing ExPert

PAUl HOILENBECK Execulive Yice President

Learn The Facts To Make A t0 Per Cent Profit In The Home l*proYement Field

CHIP, the Comprehensive Home Improvement Plan was conceived and developed at the Arcadia Lumber Co. to combat the effects of rising costs, margin squeeze and stiffer competition in the retail lumber business.

CHIP proved it is still possible to make a profit of at least ten per cent in the expanding home improvement field . . provided:

You have an adequate pricing system; you have time and understand how to set up a complete, efficient department; and have all the necessary business forms, drafting sheets, contracts, advertising, selling tools, personnel, financing, etc.

CHIP National Franchise Plan provides the solution to all of these problems . . . plus much more! This "much more" is really the heart of the plan because it is in this phase that the program is nourished and sparked into positive action by CHIP

National furnishing expert consultation right in your own yatd, precisely when you need it -at the very beginning of your Promotion and again a few weeks later when questions are PoPping up that need quick, experienced answers. In short, a CHIP National rePresentative is personally helping you set in motion your own home improvement department and futnishing all the necessary working tools to make it function. If you're a competent, reliable retail lumber dealer who is interested in a substantial profit in the home improvement field write or phone CHIP National.

Be sure to see our complete displays at the Southern California Lumbemen's Convention, May 8, 9 & 10 at the Lafayette Hotel in Long Beach. Look for our photographic presentation in Lanai Room 102.

U.5. Business Climate Suffers By Comparison With Common Markef, NLMA President Temple Charges

NLMA President Arthur TemPle, Jr., has pointed to the European Comhon Maiket as an example of a healthy climate for business, as opposed to the unhealthy climate which exists in the United States.

Addressing the annual meeting of the lMest Coast Lumbermen's Association in Portland, Oregon, Temple declared that in the United States "we find the national government imposing an inecluitable tax system, restrictive regulation, and other harassments of business across the board in a way which more often than not hampers tlte economic growth and opportunity of every businessman regardless of where his plant is situated and regardless of where his markets are."

Temple said that while the European Common Market is providing its member natious with the same freedom of economic homogeneity that we have in this country among our several states, "the main difference, as I see it, is that the rules for the conduct of business within a nation are still made by that nation and each nation is exerting every effort to structure its procedures in such a way that its own businessmen can have a business advantage."

He noted that, "Our own Federal Government had the foresight to help establish the Common Market to foster economic recovery and progress in Europe and yet our Federal Government does not espouse the same rules for its own business community."

The speaker asserted that unless we

as a nation move boldly into foreign trade we will be driven from the market place and relegated to a minor role in rvorld economics. With full employment in Western Europe, we have nearly five million unemployed at home, he said.

Emphasizing that the production growth and market expansion of many other countries makes otlr own industrial mechanism appear to be grinding to a halt, Temple said this malfunctioning cannot be attributed to a lack of readiness of our orvn business system.

"'fhe defects are apparent in a nebulous, confused national policy-especially in jurisdictional uncertainties among government departments as to where they stand." He added that these confusing conditions are not the fault o{ the Dresent administration alone but have p-ersisted and been compounded during several administrations, regardless of the party in Power.

"In the case of our own lumber and rvood products industry," he declared, "our main challenge of the moment is to find out what the ground rules are and who makes these rules."

He charged that "the elusive trail to decision meanders through the Department of Agriculture, the Department of the Interior, the Department of Commerce, the General Accounting Office and, now, seemingly, to the State Department.

"\Me ueed a road maD to Goverument reality l"

Citing just two segments of the lumber and wood products industry, the speaker showed how American Producers are not backed up by their orvn government.

- Imports of hardwood plywood from Japan and other countries, where wages are thirty cents an hour or less, he said. '{have taken far more than half of our American market, have caused a large number of companies to operate a[ a loss, others to close down, and, of course, have thrown thousands of workers out of jobs."

In the softwood industry, TernPle delineated five of many punitive measures against the producers:

"First, we have government timber sales practices that force the costs up to a point at which our products cannot be marketed at a profit.

"Second, there is the subsidy that West Coast lumber pays to domestic shipping.

"Third, there are other extraneous costs charged off to lumber. We are taxed for the superhighways on 'ivhich logs rarely move. At the same time we bear tl-re entire cost of building access roads to timber supply which are in large measure used and enjoyed by the public.

"Fourth, whenever our industry seeks to take the initiative to develop markets elselvhere, we have been unable to get cooperation from the government.

"Fifth, our industry has had little berrefit from the Buv American Act."

THE SEASON'S HIT

CEDAR SPECIALTI ES, FOREMOST STAI N-PRI M ING FACILITY IN THE WEST, CORDIALLY INVITES YOU TO VISIT THEIR BOOTH AT THE L.A.S.C. TRADE SHOW. LAFAYETTE HOTEL, LONG BEACH, MAY B, 9, IO.

YOU con'l offord to miss it!

THtS QUALITY PROCESS AppltES THE FtNtSH OF YOUR CHOICE TO ALL SURFACES-AUTOMATICALLY. HERE IS THE MOST ADVANCED. PRECISION STAIN-PRIMING OPERATION IN THE UNITED STATES. CAPABLE OF PRODUCING UP TO 60,000 BOARD FEET OF PRIMED LUMBER PER SHIFT.

COME AND SEE THIS EEFORE, DUR',VG, OR BUT MAKE SURE YOU

AMAZING MACHINE AFTER, THE SHOW; DO SEE IT!

More Than 7 5 Lumbermen Attend Old-Timers Banquet

Sponsored by Inland Empire Hoo-Hoo Club

It wasn't necessary to be old in years -only long on experience-to be an honored guest at the big pioneer lumbermen's celebration sponsored by the Inland Empire IIoo-Hoo club on the evening of March 23rd at beautiful Azure Hills Country Club in Grand Terrace.

But it did take the help of the California Highway Patrol, a Seeing-Eye Dog and a good sense of direction to find this "Grand Terrace" business nestled in the valley sttrrounded by the growing cities of Ontario, Riverside, San Bernardino and Redlands. Once there it was worth the trip and the leprechauns converged on Azure Hills from all Southern California cities and communities to celebrate with. and honor, the men who had stacked up

more than 25 years of continuous service in the lumber industry in this area' Many of them have been identified in lvood products for three, four and five decades and most of them have devoted all of their life to the promotion and handling of forest products.

The cocktail hour-rvhich stretched out to hours-afforded the "oldster" and the "youngster" plenty of time to reminisce, discuss new ideas, get acquainted with new fottnd friends and get full of "happy water" before president Warren Haskins sounded the dinner bell.

The cuisine, service and decor of this fine new playgrotr.nd in the kite area were perfect in every detail and immediately following the roast sirloin of beef banquet the ceremonies

for which we were there got underway under guidance of Don Derbes.

As Dron presented each pioneer with an engraved plaque commemorating this special occasion his remarks were full of wit and humor and he kePt the recipients. as well as the visitors, completely entertained throughout the i,trenirg. He did an excellEnt job as mastei of ceremonies and should be commended, along with prexy'Warren Haskins and secretary HarleY Hart, for a good job well done.

The men honored during the evening for their honest efiorts and ethical dealings starting way back at the turn of the century included:

I)ean of the lumber industry in the Inland area, Roy Sandefur, headman of Dill Lumber Co., in the busiuess 57 years; Lee

Uppcr, lcft: "Old-Timer" roccivcs ploquc from Don Derbes, choirmon tha Inlond Empirc Hoo-Hoo "Old-Timerr" Bonqu.t. Middle: Gochring lumbe Cornpony'r Norn Okon, o 36 ycor lumbrr vclcrsn cnloyl lhc fcrliviticr. light: Alro with Gorhring lumbor lr Rolph C. Bry*on o 29 'lccr mcn. Gcntcr, lcftr Thc hcod

roblc, including Don Dcrbc:, choirmsn, Uppcr, righr: Tho Slorl Soworr toblo. Illiddlc: Thc Mqc ]lcWhortcr group. Lower: Bert lloldrcn ond hL loblc. Lowe?, lcfl: Don Drrbcr, cholrmon of the succctrful evGnt wllh Hcrlcy Horf, ..cl.lq'ty of fhc club qnd Wotron Horkins, presldcnt.

Harris, Surverkrup Lumber, San Bernardino, 28 years;- Howard Ware, Corona Lumber Co., Corona, 50 years; Dill Lumber Co.'s Hay Dill, 48 years, Redlands; Chuck Dill, Difl Lumber of Redlands, 47 years; Ed Suverkrup, Surverkrup Lumber Co.,47 years, San Bernardino; Homer Wilson, Cresmer Mfg. Co., Riverside, 45 years; George Gibson, Gibson Lumber Co., San Bernardino, 44 years; Henry Arwedson, McCoy Lumber Co., Hemet, 42 years; Herb Suverkrup, Suverkrup Lumber Co., San Bernardino, 42 years; George Padgett, Hayward Lumber Co., Corona,40 years; Fred Suverkrup, Suver\rup Lumber Co., Riverside, 5S years; Dewey O'Bryant, Colton Lumber Co.. Colton, 39 years; Bob Saucke, Cresmer Mfg. Co., Riverside,38 years; Dungan Gibson, Gibson Lumber Co., San Bernardino, 37 years; Bert Holdren, Rialto Lumber Co.. Rialto, 36 years; Al Beals, 36 years, Rialto Lumber Co., Rialto; Ellis Johnson, Home Lumber Co., San Bernardino, 36 years; Norm Olson, Goehring Lumber Co., Long Beach, 36 years; Myrl Beck, Beaumont Lumber Co., Beaumont, 36 years; Russ McCoy, McCoy Lumber Co., Hemet, 32 years; Gordon Greenslade, Hale & Greenslade, Calimesa, 33 years; Elwin Hale, Hale & Greenslade, Calimesa, 30 years; Duff Sandefur, Tarter, lVebster & Johnson, Rialto, 30 years; Ralph Bryson, Goehring Lumber, Long Beach, D years; Carol Crane, Johnson Lumber Co., Redlands, 27 years; Bus Klassen. U.S. Plywood, San Bernardino, 26 years; George Lyell, Dill Lumber Co., Hemet, 26 years; Bud Bennett, Cresmer Mfg. Co., Riverside, 26 years; Walt Davidson. Inland Lumber Co., Rialto, 26 years and Walt Berlin, Cresmer Mfg. Co., Riverside, ZS years.

In closing the conclave Snark Warren Haskins called attention to all H_oo-Hoo to the special date of May 19th. On that dite Inland Empire Hoo-Hoo members, their wives ind friends rvill play golf, attend a social cocktail hour and dance all night at Indian Wells-the Desi Arnaz Spa on highway 111 enroute to Palm D-esert, just south of Palm Springs about nine or ten miles. A11 members o{ Hoo-Hoo are invited to attend this annual afiair vvhere fun and frolic prevail, new friendships are made and old friends just have a wonderful time.

Vote Aye For lumber!

A campaign to prolnote the many uses ot wood was announced by officers of the San Diego Lumbermen's Association after a recent meeting.

Flerchell G. Larrick Jr., new prtsiden_t of the group said the public needs to be told of the values, ihe beauties and the versatilities of wood. one of nature's oldest building products.

The lumber industry, he said, faces increasing competition for the use of synthetic products today. Lumber, he added, is still one of tJre basic -and most practical of building materials on the market todav.

Larrick, recently elected president fo-r.1962 is following in the footsteps of his father who wis president of tire group in 1958.

Other recently elected officers include : _O. J. Evenson, vice-president; Larry^_Ingraha_m, re-elected -treasurer, and Charles C. Conkey, named secretary-manager. Conkey, executive ofhcer of the association, succeeded V. I\I. Capesius in December.

Look Out Reno!

Reno, Nevada, which modestlv describes itself as "The Biggest Little City in The World," will-6e invaded by four Hoo-Hoo-Ette Clubs over the rveekend of May 5-6. The four clubs participating in the big annual event are th_e Los Angeles gals, the peninsula Hoo-Hoo-Ettes,-San Francisco Hoo-Hoo-Ette Club 3 and the HooHoo-Ettes from Sacramento. The Los Angeles lumbergals will flv directlv to Reno and the Northern Caiifornia 6ontingent will make the short trek up the hill and into Reno via chartered'bus. Bivouac will be at the Golden West nlotel and the gals will enjoy dinner and floor show at Reno's excellent Holiday Hotel.

_Okgh,- guys, there are the facts, so take it from there and save us a stool at the Holiday !

Tell Them You Sqw lt Advertised tn THE CATIFORNIA TUMBER MERCHANT

WE DO OUR ACT ALL ALONE But We're the Best in the Business.

We're high up at the top because we work alone. We're proud of that independence. It's a great business asset to us and to you as well. There's no nurnufacturer who can force us to push his particular brand. We buy without pressure, and you buy from us in the same fashion. Wdve been doing this same act for the last 45 years, so you can be assured that we know all the ropes by now. We insist on working alone, but at the same time we're not forgetting any of our good friends in the industry, our top suppliers, or any of our good mill sources. So dont get shaky when you come up to visit us. You know that you can buy with conffdence.

French McKnight Elected HPI President

The Hardwood Plywood Institute at its 21st Annual Membership Meeting, held March l, 1962, at the Shoreham Hotel, Washington, D.C., elected French R. McKnight, President, McKnight Veneer & Plywood, I1.., W. Helena, Arkansas, as its President for 1962. John M. Prince, General Sales Manager, Jones Veneer & PlYlv-oo-d Co., Eugene, Oregon, was elected V. Pand Claik E. McDonald was re-elected iUanaging-Director & Secretary-Treasurer.

New Directors elected fior 1962 are: George Lester, Two Rivers, Wisconsin; Bob Weber, Shawano, Wisconsin; and E. M. Magarian, Tacoma, Washinston. 1962-lq$, Carl Wheeler, Savainah, Georgia; and Bob O'Donoghue, Center, Texas. 1962-19&, Waldo Eradley, Savannah, Georgia; Al Teichmeier. New York, New York; and Leo Speltz, Memphis, Tennessee' Holdover Directors are: Leonard Wilson, Clinton, South Carolina; Dan TYler, Florence, South Carolina; and Mark \\rarren of Ste. Therese, Canada.

Product GrouP Meetings

The architectural and stock mallufacturers' meeting, led by Oscar Witt, \\'eyerhaeuser ComPanY, was highlighted by four papers: "Evaluation of A?vantages and Disadvantages of the Roller Coat Application, Spray Coat Application, and Curtain Coat Applicatioir", presented by Reland Weltgate' Georgii-Pacific Corporation; "Use -of Imported Core Stocks and Means bY ',ul-tich Georgia-Pacific Corporation Elirninates Telegraphing," also presented by 1\Ir. Westgate ; "Telegraphirrs in Lumber Core-and Problems of 3f 16" Core Stock" presented by George l-ester, Eggers Plywood Company; and "Advantages and Disadvantages of I-easing Equipment" presented bY Oscar Witt, Weyerhaeuser Contpany.

The cut-to-size manufactttrers' group rneeting, led by Raymond BaileY, -[ersey Package Company, was devoted largely to the discussion of current business conditions. Other pertinent topics discussed included an exchange of-opinions among the plant representatives as to the percentage of rejects that their respective plants were experiencing and the allowable trim from green veneer to the finished Panel.

The laminated block flooring mantlfacturers' group meeting, chairmanned by Bob O'Donoghue, E. L. Bruce. Co., consisted of discussions of specifications and their effect on the marketing of laminated hardwood block flooring. X,Iuch of the time allotted for the meeting rvas spent in visits to various government agencies and talking with government oersonnel.

Howard Gatervood, Fine Hardwoods Association, presented before each group the aims and aspirations of the Fine' Hardwoods Assoiiation ior 1962 and a summary of the accomplishments of 196l FHA program was also given.

Fulton Lewis, Jr. SPeaks

Fulton Lewis, Jr., noted radio commentator, gave the address at the luncheon. Hl capsuled many of today's national problems giving an insider's inrpression of governmental policy and the probable effects of such policy. The stimulating speech was followed by a very effective question and answer period.

Congressional RecePtion

A Congressional Reception, on the evening of March 1st, allowed members to meet personally with their Congressmen and Senators and their staff memb,ers. Congressmen attending included: Bob Sikes and Billy Matthews of Florida, Herbert C. Bonner and David N. Henderson of North Carolina; John W. Byrnes, Melvin L. Laird, Alvin E. O'Konski, and Vernon W. Thomson of Wisconsin. Edrvin R. Durno of Oregon. John L. McMillan and Robert T. Ashmore of South Carolina; William G. Bray of Indiana.

Senators attending included : Kenneth B. Keating of New York, B.

Everett Jordan and Sam J. Ervin, Jr., of North Carolina; Olin D. Johnston and Strom Thurmond of South Carolina.

Committee Chairmen Selected for 1962

President McKnight announced the selection of the following Committee Chairmen lor 1962:

Audit, Mark Warren. Mr. Warren will also serve as Canadian Regional Meeting Chairman.

Budget, John Prince. Mr. Prince will also selve as Western Regional Meeting Chairman.

Convention, Jack Ramsey, Darlington, S.C.

Cost & Technical, Oscar Witt, I\Iarshfi eld, \\'isconsin.

f,arninated Hardwood Block Flooring, Percy Badham, I-ouisville, Kentucky.

Legislative, B. E. Bryan, CalYPso, North Carolina.

Membership, Carl \\tl.reeler, Savannal.r, Georgia.

Nonrinaling, l3ob Weber. Mr. Weber will also serve as Wisconsin Regional N'Ieeting Chairman.

Prefinisl-r, Jirn Wiseman, Memphis, Tennessee.

Public Relations and Educational -\ctivities, Dan Tyler. Mr. Tyler also (Continueil on Page 22)

HPI Annuol Spring Meeting, Morch l. 1962, Shorehom Hotel, woshinglon, D'C. L' to R.r Ar McNoir, Conqdo Veneers tnc.,'Pembroke, Ontorio, Conqdo; Clnrk E. McDonqld. Monoging Direclor, HPl, Arlington, Vo'; Robert J, Weber, Retiring Pres. of HPl, weber veneer & Plywood co.. showono, -wis-c.; Fred B' Zoll, Jr', Intera;t;t Coi-iir"., wishinlton, D.b.; John Prince, v. i. HPl, Jones veneer & Plvwood Co', Eugene, Ore'

A home thot tokes odvonlcge of building lechniqucr of th. future to demonslrole o proclicol method of brecking Amcricon design oul of its prison of stroighl-line olchilcclure will bc disployed qf the Sffitlle World's Foir by rhe Douglos Fir Plywood Asrociolion with the cosponsorship of Procticol Builder mogozine. Collcd thc Ccntury 2l Plywood Home of Living Lighr, rhe houre will be equipped with futuristic frxtures ond opplionces cnd stofied by hostesres weorling disporcble clothing identicol in oppeoronce to oxpensiv. fobdcs, A speciol plywood sondwich wqll thct ir fexiblc horizontolly bul rigid verlicqlly mokes possible lhe unusuol foor plon of interlocking circles qnd ovols.

Fashions, Finishes Play Supporting

Roles in Plywood House of Tomorrow

SPACE-AGE wall finishes that U never have to be replaced and clothing that never has to be washed play supporting roles to new concepts in the use of wood in the Century 21 Plyrvood Home of Living Light, now being seen at the Seattle World's Fair.

This house of tomorrow displays advances in building tecl-rniques that may not come into general use for 50 years and a design philosophy aimed at breaking the American home out of its prison of straight-line arcl-ritecture. The house has been designed and built for the Douglas Fir Plywood Association, with the co-sponsorship of PRACTICAL BUII,DER magazine.

Undulating 'walls, windowless and fabricated to entirely new specification from plywood and plastic, follow a floor plan based on interlocking circles and ovals. The house is lighted by a series of six cone-shaped skylights that rotate on circular tracks to follow or avoid the sun and that also provide a secondarv source of ventilation to the airy interior.

Permanent wall finishes, factory applied to plywood panels, and disposable clothing identical in appearance to expensive fa"brics, are among the futuristic products that are incorporated into the house by nearlv 30 participating manufacturers.

Windows Eliminqted

Tacoma architects Alan Liddle and Robert Jones designed the house as one of an infinite number of variations made possible by the u'all material. Because land values can be expected to climb even higher in coming years, the architects eliminated windows to provide maximum privacy on a small lot. At the same time. rvalled courts

that blend into eyerv room satisfy the demands for the freedom of outdoor living that increased leisure are likely to bring.

The wall sections that make up the basic shell of the house can bb arranged in a varying pattern of curves, then connected with straight wall sections that include windows or doors. The walls must be handmade for this first use, but the plylvood irrdustry hopes to develop ways to mass-produce endless u'all sectiot.ts in the forseeable future.

Rigid, Yet Flexible Wqlls

The panels essentially wdu,{d be sand'i'r'iches, with a plastic core material inside two permanently-finished plywood layers. The walls will be flexible enough in the horizontal directions to follow any reasorlable curve, but rigid

enough vertically to support the necessary roof loads.

"So'me clay it may be possible to deliver a big reel of wall material to a job site," according to \\I. E. Difford, executive vice president of the ply"r'ood association. "All the builder has to do is unroll what he wants, cut it off, and put it in place. The material will have characteristics something like the corrugated paper used today for shipping containers."

Recent plywood developments, such as tongue and groove 2.4.1 floor panels, also are incorporated into the house.

House Hqs Wide Appeol

Many of the innovations l-rave a strong appeal to two vastly different kinds of people-the hardheaded businessman and the woman seeking her dream home.

The lighting versatility that gives

This

cutowoy section of the Century 2l Plywood Home of living lighr demonslroles the relotion of the unusuol, coneshoped skylights to the inlerior of the house, which will be disployed ot the Secttle World's Foir by rfte Douglos Fir Plywood Associotion in co-sponsorship with Procticol Builder mogozine. The cones rolole on circulcr trocks, moking it possible to follow or ovoid the sun.

the house its name is an example. The elimination of windolvs in favor of the skylight simplifies construction and makes light control vastly more simple, especially when the natural light is combined with the luminous ceilings and indirect lighting fixtures arranged in the living area.

Plastic pipe and advanced plumbing fixtures cut subcontracting costs and the fixture design eliminates cleaning pro,blems. Factory - applied finishes speed building and the low-maintenance feature of every finish in the home makes the housewife's life easier.

Closets ore Expondoble

A heat pump, used to cool and warm the house, is far easier to install than a conventional furnace and is easier and cheaper to operate. A complete, ultramodern kitchen is being designed that will be put in place as a unit and rvill put every imaginable labor-saving device within easy reach.

Closet space isn't expected to be the problem in future dwellings that it is today. If ostesses who will staff the house will be wearing disposable clothing that looks and feels like rich fabric, but is made to be discarded after use. Last year's ball gown won't take up storage space, although the free-standing closets designed by Liddle and Jones can be enlarged as the need develops.

Furniture will really fit the space age theme. Space is all there will be under some of it. Free-standing beds, for instance, will cantilever'out from lvalls and the other furnishings will be just as futuristic-and easy to care Ior,

A Dreqm in Solid Form

Difford is quick to admit the association's house still is iust a dream in solid form.

"There is no possible r,vay we can put a house like this on the market at reasonable cost today," according to Difford. "At this stage of the art in building technology, what we're showing is somewhere in the future.

"Look back 15 years at what the automobile industry was putting on display as the cars of the fuiure. \.\,'e're driving them, today, and they looked pretty far out then. At the rate things are rnoving today, you could be living in a house related to this one in a decade or two."

Difford said that the Centurv 21 house represents a research study in advanced design by the plywood manufacturers on behalf of the building industry.

"Oui research engineers feel that by combining kno.ivn plastic structural elements such as foamed cores and honeycombs with plyrvog{ skins carrying new permanent finishes, components like those suggested by this design are entirely possible."

lhis ir rhc unusuol fioor plon of thc Century 2l Plywood Home of Living Lighr. The curued wolle are conlinuous lengths of o specicl sondwich ponel mode up of outside lcycrs of fir plywood wifi o plostic core. lhis mq. teriol is rigid enough verlicolly lo supporf the ncce3scry roof loods, bul 0exible enough in rhe horizontol dimension to eosily follow ony req!onoble, room-size orc.

Moy Be Hqrd To

Swollow

, Commenting upon possible response from the public, Difford said: ' "We wouldn't think of building this house in any other context. The 21st century atmosphere of the fairgrounds is going to make the design look much different from the way it would appear in a tract of conventional rambleis.

liked it, but maybe not to live in. Now that we've looked at it for awhile. we think we might like to live there, after all.

"There will be a lot of reactions like that. Once the iolt to vour thinking wears off, you'Il-be able to see the very real advantages in beauty and cost that are a part of this house."

DESIGN AND JOB CREDITS

Architectsr liddle & Jones, AlA, Tocomo, Wosh. londscope Designr Richord Hoog & Associqtes

Interior Designer: Jomes Jocobs

Building: Robinson & Stewort, in coniunction wirh the Home Builders Associotion of Greoler Seoftla co-sPoNsoRS

Americon Cyonomid Compony-Ploslic domes

Arlcresi Producis Compony, Inc.-Luminous ceilings

Borg-Worner Corporotion-Plostic pipe

Philip Corey Monufocluring Co.-Both occessorieg

Cose Monufocturing-Bolhrcom fixturcs

Condon King Compony, Inc.-Firahood

Cutler-Hommer ncorporoted-{ircuit breokers

E, l. duPont de Nemours Co.-Hypolon finish, roof ond wolls. lucite skylights

Formico Corporoiion-Kitchen counler iops, vonity tops, bothroom wolls

Gordner-Toylor Advertising-Phonfom bed

H-P Products lncorporoted-Vocu-flo buih-in vocuum Hotpoint Compony-Kitchen ond loundry opplionces lnternotionol Poper Compony-Kitchen cobinets

Kimberly-Stevens Corporotion-Disposoble gorments

Lqwndole Industries Incorporoted-Kitchen sink ond foucet

lennox Induslries Incorporoted-Heot pump

Minneopolis-Honeywell Regulotor Co.-Regulofors ond oir cleoner

Modernfold Door-Folding doors

Notionol Lock Compony-Locksets, cobinet hordwore Nulone Incorporoted-Chimes, siereo, inlercom, both fons, ronge hood

Overheod Door Corporotion-Goroge door ond eleclronic operotor

Showe#old Door Corporoiion-Tub ond shower enclosures

Simpson Timber Compony-Doors, ceiling file

Tree Products Compony-Sculpt-o-grille

United Sfotes Plywood Corporotion-Woll ponels

"As far as the public is concerned. the design is such- a radical departure from the norm in present housing it may be hard to swallow."

He said the feelings of hirnself and his staff have gone through three stages.

"At first we were startled and wary of the design. Then we decided we

Weyerhoeuser Compony-Woll ponels

Wood-Mosoic Corporotion-Flooring

Need More Be Sqid?

According to the 1960 Census, one in five of all employed persons worked for the Federal, State or local governments.

Principols in the Century 2l Plywood Home of Living lighf for fhe Scottle World's Fcir forsook o trodirionsl ground-breoking celemony. Instead fhey personolly hommered the first ponel of plywood in the house into ploce on the fioor froming, At work qre W. E. Difford (lefi), executive vice president of Douglos Fir Plywood Associotion, sponsor of lhe house, qnd John H. Morlinson, DFPA presidenf. Robert Jones (center) q porlner in the orchitecturol firm of Liddle ond Jones, supplied the necessory noib.

by John R.eno Polco Redwood

How to Build Houses to Prevent Paint Blisters and Stains on Exteriors and Prevent Many Other Troubles

\Aralls and non-wood siding or brick exteriors will become damp if the applicable precautions described herein are not followed.

It is easy to guide your builder customers so that they clo not have troubles with paint blistering and staining. Just get them to observe the following' recommendations. It will be profitable for lumber dealers to stock and sell the various products mentioned hereafter.

RECOI\4MENDATIONS

1. Wide tight eaves and roof extensions on gable ends are important. An overhang of 18 inches or more is recommended.

2. Extended roof sheathing and paper beyond outside of wall siding so that any condensation on underside of roofing material runs off outside of siding and not into stud space or back of siding. Lower edge of frieze board to be against outside of siding, not on top of it.

3. In Canada and in any p'art of the United States where it gets cold enough to install insulation in house walls, a vapor barrier with a vapor transmission rate of less than one perrn should be applied properly on the warm side of all exterior rvalls.

4. A similar vaDor barrier should be installed on the underside of an insulated ceiling of a room below an unheated attic.

5. Ventilate unheated attics, especially those that have insulated floors.

6. Ventilators from bathrooms, kitchens, washing and living areas should be open to the outside-not into the attic.

7. Plaster should be dry throughout its thickness before applying the second and third coats of paint on the siding. This is not so important if a good vapor barrier has been installed in the walls behind the plaster. Leave windows open during drying of plaster.

8. Properly install flashing over all water tables and drip caps at doors, windows and elsewhere, extending metal down over edges and ends of well sloped tables and caps to prevent water getting back of siding or frames of doors or windows. Edge of siding should not rest down tight against near-level water tables.

9. Make sure the sheathing paper is not a vapor barrier.

10. Be sure sheathing is dry when siding is installed

11. Prevent movement of moisture from crawl spaces to stud spaces by placing a soil cover with a vapor transmission rate of one-half perm or less on the ground. Lap the joints about four inches and place tight against all walls and piers. First remove all sharp stones and pieces of wood off the ground. When soil covers are used in crarvl spaces FHA requires at least two wall

ver-rtilators with a net free ventilating area of not less than 1/1500 of the area of the crawl spaces. Houses with basements will be drier and the basements more suitable for living quarters if a similar soil cover is placed under the basement floor and extending up outside of foundation wall to grade level.

Vegetation should be at least twelve inches from walls. Earth around houses should be sloped away from the walls to prevent accumulation of rain water.

For bevel siding use clear, vertical grain-no knots. -t'or Devel When flat-grain drop siding is wanted specify that the oattern or face side be run on the "bark" side of the pattern slde board-and no knots.

Use siding 'ivith a moisture content of 9 percent to 14 percent. Keep siding dry in storage and at building site. Generously coat the backs and ends of siding with a good water-repellent preservative unless the stock has been dipped in such a solution previously. In any case siding ends freshly cut at job site, should be coated liberally with a water-repellent preservative. Do not back prime u'ith ordinary paint. If lvater repellent gets on face of siding, make sure it is thoroughly dry before applying first coat of paint.

19. Use hot dipped galvanized, aluminum or stainless steel nails.

20. Place nails in thick butt of bevel siding so they just miss or nick ttre tl-rin edge of piece underneath. In board and batt siding, do not place nails on extreme edges of siding, as this could cause splitting due to holding the siding too tight against shrinking and swelling.

21. Encls of sidings against sloping roofs should be trimmed back at least 3,4" and should be treated with a waterrepellent preservative.

22. Leave no open joints when installing siding. When ends are butted against corner boards, casings and er-rds of acljacent pieces of siding, including mitres, nrake sure thev are really tight. Experience has showtt that placing the corner boards over ends of drop siding keeps tl.re encts drier. NIetal comer pieces must be tight or they will cause decay and paint trouble.

23. Lowest course of siding should be at least 6" above ground-on house, garage, and breezeway.

and

24. Dip treat all door, window and screen frames rvindows in a u'ater-repellent preservative. Slant all outside vi'indorv sills to the outside. Coat steel, copper and bronze screens lvith-paint, screetl enamel or varnish.

Make garage cloors with smooth outside surfaces, with boards running vertically and rvithout cross braces on the outside.

WHOTESATE

28.

29. 30

Set porch columns on metal stools and ventilate columns at top and bottom.

Don't paint on a damp day or too early in the morning lr'hen der,v is still on the wall, or on too cold a day. If siding is rained on, let it dry thoroughly befoie applying any paint coat.

Try to follow the sun arouncl the house ; that is pair-rt all area after the sun has passed over it. Use a good paint with ample thickness of prime coat to prevent derv or rain getting through to wood to cause staining.

32. In damp Iocations where there is danger that mildew rvill occur on the paint, a paint with a mildewcide in it should be used.

In industrial areas where there is a sulphurous atrnosphere use a paint lvithout lead in it. Apply seco'nd coat of paint rvithin two weeks of appli-

35.

cation of prime coat if there has been good drying weather.

For best results, total paint thickness should be about 5 mils made up of 3 coats. Prime coat should be l)/a to ll mils thick with balance of thickness evenly divided between the two remaining coats. When repainting, use a paint that is compatible with the paint already on the siding.

Do not paint over too many layers of old paint. For remedies for paint blisters and stains on existing houses, see "How l'o Locate Causes of Paint Blisters and Stains on Siding."

Redwoo<l pipe in the Philippines and Hawaii has given service for 30 years and more because of the natural resistance to decay and termite attack afforded by natural chemicals in redr,vood heartwood.

36.

37. 38.

Noturol wood kitchen cobinets will be shown for the first time in Southern Cqliforniq qt the Lumbermen's Shoq Lofoyette Hotel, Moy 8-9-IOth.

A deluxe kitchen line of q competitive price.

For deoler intormqtion see us of Eoofh "G."

Here is foshion in wood thofr olwoys a fovorite with designerc, decorolors, ond the lody of rhe house. And now-omoringly birch is more beostiful thon ever! Birch kirchens thot glow with high-fidelity loveliness . . . becouse of fhe super microsecl process lhat bring out oll the sctiny depth, oll fhe luxuriont shoding of the nofural groin.

[ong.Bell Cabinets

Collins Flakeboard Plant in Operation

Collins Pine Company has announced that its new flakeboard plant at Chester, California, is now in operation. It is producing high quality flakeboard under the name "Collins' Flakeboard" and an under-layment board called "Collins 28" lvhich conforms to the F-ederal Housing Authority's "IJse of Nlaterial Bulletin UM 28." Plant capacity is 24 million square feet annually on 3A inch basis.

Construction started on the Flakeboard plant in the winter of 1959, following several years of research by the company staff and several independent research organizations.

The Flakeboard plant is adjacent to the saw mill operation in the Collins Almanor Forest, where company foresters are managing the timber on a sustained-yield basis.

'Ihe plant utilizes selected Sierra soft wood residue from the saw mill operations. The sawdust, planer shavings, and the bark are used as fuel for the powerhouse for production of steam and electricity.

The process and design of the new plant was developed by the Industrial f)evelopm.ent company of Tacoma, Washington, managed by Dale Schubert. It utilizes the latest design, equipment and methods to produce a high quality flakeboard exhibiting the characteristics of smooth surface, excellent workability, uniform texture and tight edges desired by a rapidly increasing number of flakeboard consumers. These

include furniture and cabinet manufacturers, builders and the do-it-yourself trade.

Both "Collins Flakeboard" and "Collins 28" are produced in panel sizes from 4'x& to 5'x10, in /s" to ,/qn' thicknesses. Facilities also provide fo,r special densities, odd panel sizes and cut-to-size.

The raw material utilized by the plant is sorted by species on a large concrete pad. The material is selected from the ^various sorts on the pad for delivery to the flakers. By this means, the comoosition of the raw material is rigidly -controlled. The material is flaked, dried, mixed with the necessarv additives. and formed into a uniform mat. After pressing in the 20 opening, simultaneous closing, 5'x10 hot press, the panels are automatically separated from the aluminum caul and conveyed to the cooler. The panels then pass thru the skinner and trim saws, the sander and cut up facilities, to the warehouse and/or truck and railroad loading areas.

The olant has excellent laboratory facilitiei under the direction of e*perienced wood technologists to provide constant product testing and quality control, as well as extensive product develooment and research. Laboratory facilities are located in the rnain building close to the production line so that constant surveillance can be maintained.

Technical service representatives,

rvho also are wood technologists, operating in the marketing areas, provide assistance to customers and aid in designing products tailored to the customers needs.

The flakeboard plant is a part of the Collins Pine Company's overall plan for providing a permanent integrated operation. for steady.employment for a prospering community, and a dependable year-around shipment of wood products.

The president of the Collins Pine Comoan^v is Trnman W. Collins; manager'is "El-et R. Goudy; manager of the flakeboard division is Allen C. Goudy ; sales manager of the Collins Pine Company is Paul W. Foote; assistant sales manager in charge of flakeboard sales is Richard Grahlman; technical director is Harry M. Demaray.

A list of the equipment used is as follows : Dryer, Hardinge; Surge bins, f ink Belt Co.; Press, Baldwin-LimaHamilton Coro.: Loader and unloader, American Manufacturing ; Sizing saws, l\4lereen Johnson ; Sander, Yates American ; Cyclone, fans and sheet metal rvork, Archer Blou'er & PiPe Co.; Chemical additives proportioning system, Controls and Communications Co.; Blender, felter, pre-press, panel separator and cooler and caul conveyi"g system, Industrial Development Co.

HPI President Elected

(Continued' trom Page 76) will serve as Va.-Carolina Regional Me'eting Chairman.

Regional Meetings. South, Peter Stern. Greenville, Florida.

Future Meet

Tl-re Annual Fall 1962 Meeting of HPI rvill be held in Chicago. The Board of Directors and Committee Chairmen have been invited by HPI's 5 Canadian members to hold their next meeting June l5th in Montreal.

lVlaniging Director Clark E. McDonald gave a colored slide presentation of t[e highlights of the Institute's 196l activities including: publication of CS35-61, CS35 Wall Chart, and CS233-60; and the Hardwood PlYwood N{anual, a 15,000 word technical work. The HPI {irectory of members, "Where to Buy," continues to be one of the HPI's most poprrlar publications. 7962 activities will incltrde research and publication of data ou the acoustical values of hardwood ply'w'ood panels. "The Story of Hardwood PlYwood" has been written by HPI's Laboratory Manager, William Groah, for use bY teachels and students. 100,000 copies will be distributed by the American Forest Products Industries, Inc.

Generqt interior view of new Collins Flokeboord plonr. Ar left ore skinner ond trim sows; in cenler ore coolersl dghr of cantar i3 tho 20 opening 5' x l0' hot press; squore oluminum room al righl houses the feher or forming equipmenti dt .rhome right is rhe blender.

CHIP National Franchise Plan Now Offered

Frar.rk rr\'. Click, for 13 years nranager of the \,\reyerhaeuser I-os Angeles clistributiorr yard, l.ras been namecl Nlanagenerrt Consultant for the new CFIIP National Franchise Plan it u'as announced irr Arcadia, California this rveek bv It. T. \\Iilliams. rnanaser of CHIP Naiionai.

Click, who retired in 1960, was associatecl with the Weyerhaeuser concern for 32 years, representing them in Detrver, Tacoma and Los Augeles.

He brings zr wealth of knorvledge and managerial experience to CHIP (Comprel-rensive Home Improvemetrt Plan) rvhich is now in the process of setting up franchise arrangements for retail lumber clealers in the rapidly expanding home improvement field.

The CHIP National Franchise Plan is designed as a complete package, bringing pricing, management, advertising and selling tecl-rniques to the Iumber dealers as r,vell as providing all

the necessary forms, promotion material and selling equipment needed to set up a complefe home irnprovemerlt department.

It is unique in tl-rat consultation time right in the clealers' yard is also included in the plan at the outset of the program. There will also be a valuable collection of continniug services mak-

ing it possible for the dealer to l.rave the latest information on materials, i<leas, financing and personnel.

"We're fortnnate to be able to bolster our stalT lvitl.r such a cornpetent, rvell-rouncle<1 consultant," Williams states, "and I'm sure tl-rat he rvill adcl strength to our long range prograrl."

The CHIP National office is nor,v locatecl at 33 llast Huntington Dr., ,,\ rcadia.

It's not surprising to learn tl.rat a \\,onlan helped fashion the first barberlrvire. The first barbed-rvire f encing that used double strands twisted together to hold the barbs in place n'as made in 1874 by Joseph F. Glidden on his homestead in DeKalb, Il1. Glidclen fashioned the barbs with his r,r'if e's coffee grinder and twisted 16-foot lengths of wire on the small crank of a grinds'tone, with Mrs. Glidden supplying the turning power.

o Phone SUtter l-752O

o lO5 Montgomery Streel SAN FRANCISCO 4

FRANK W. CI.ICK

DEFIES SPII(E HEELS

SPECIFY IR'-SIATE

It's the combinction of extros which TRI-STATE odds to DFPA stomped Douqlos Fir thot mokes the difference.

'NIER'OR IONGUE & GROOYE

4 9.PLY CONSTRUCTION

S SMOOTHTY SANDED B FACE

* ACCURATELY MACHINED + I OO% DOUGLAS FIR SOTID CORE VENEER UNDER FACE COMPETITIVELY PRICED

Avoiloble, T&G 4 edges 2 edges squore edged

Jewett Lumber Sales ls "Richin Redwood"

Jer,r'ett Lumber Sales, after several months of careful planning, is now able to offer the California trade a complete program of both Kiln Dried and Air Dried Redwood.

From the accornpanying pictures, it is obvious that a great deal of care has gone into the Redwood product that Jewett is distributing from their Long Beach yard. Since the formulation of their plans, nothing but prime old growth stock has gone into their Redwood drying program. Exacting attention is given to all phases of handling and sticking of these upper

grades to ensure the customer of a cluality product.

The experience of Don Jewett and Joe Petrash has caused them to conclude that there is a consumer demand for both Air Dried as well as Kiln Dried uppers. As a result, they have geared their sales to fit the customer's particular requirement. A full line of Finish is available in both Kiln Dried and or Air Dried.

It is fully realized by JLS that Redwood finish is an expensive lumber commodity. Consequently, great attention is given to the milling and trimming to ensure the customer of "toD notch" material. Their policy to deliver full value and careful mattufacturing is definitelv partl of this comp.anies advanced programming.

With an excess of a million feet of

Upper Grade Redwood available at their Long Beach distribution yard, Jewett/Petrash are offering one more service in their marketing of Redwood .They are convinced that the Retailer can increase his profit margins by stressing the sale of Redwood. Other species are constantly offered, but in JLS opinion, none quite fills the nitch of Redwood.

"RICH REDWOOD" is quickly available from Jewett Lumber Sale's distribution yard in Long Beach. They also have direct mill shipments by rail car, and fast, convenient Truck and Trailer. Jewett is of the opinion that they can be of "experienced" assistance in setting up a pro{itable customer program in Redr"i'ood. Your call will be courteously and intelligently handled-phone rrorv

,'Rich in Rcdwood" is no idle booct of Jewetf Lumber Sole:, os evidenced by lhese pholor lcken ot tho Jewetl Long Beoch dislribution yord. lt tokes ccreful hondling ond sfickering to produce ruch on orderly yord.

YOU ARE SEEII{G

DD.OO.UU.BB.[[-EE !

Double Service Double Dependobility

Double Fqcilities:

HAR,DWOOD DIVISION:

3855 E. Woshington BIvd. Los Angeles 23, Galif. ANgelus &.6A44

SOFTWOOD DIVISION:

423O Bqndini Blvd. fos Angeles 23, Colif. ANgefus 2-4148

FINE DOMESTIC AND IMPORTED HARDWOOD FOR EVERY PURPOSE. Meeting the exoct requiremenrs of Retoil Deolers.

Att SPECIES OF PACIFIC COAST SOFTWOODS-. . Douglos Fir, Hemtock, White Fir, Spruce, ponderoso ond Sugor Pine, Redwood-qll grodes, ond speciolty items.

%ffiSIAll[ruffii'ffiffii;;*

Georgia-Pacif ic House Featured at Orange Counfy Home Show

Thanks to Georia-Pacific corpora- held April 4 to 8 at the orange county tion the orange County Home Show, Fair Grounds, Costa l\{esa. "California

w-as highlighted with the presen.tation of a four bedroom, two-bath home. the Georgia-Pacific.

The home, which is the largest ever to _be given away at the Home Show, valued at $24,500, contained GeorsiaPacific Hacienda Siding I x 16, 6ak Flooring and Interioi Pre-Finished Pareling, all courtesy of the company.

C)range Coast College studentj constructed the house under the direction of the Westport Development Company for the more than 250,000 who 'lvere in attendance at the annual event.

lost Lumber Creqtes

Coqstol Choos

A lumber rush of sorts took place along the coast from Half Moon- Bay to Monterey, last month when a barge carrying 1.5 million board feet of lum- ber capsized in Bodgea Bay and caused an estimated $15-0.000 w6rth of construction-grade lumber to start floating along the Santa Cruz County coastline.

fhousands of do-it-your-self scav, erlgers battled on the beaches for pieces of the Douglas Fir, while others put out to sea where, one fisherman reported, "ft was so thick you could walk on it."

Power boats and skiffs ioined the commercial fisherman in the hunt. They came ashore with thousands of dollars worth of Fir lashed to their decks.

-Bob Hebarle-odnirer_porquet-8oor in Georgio-Pocif,c houre ot tfie Gtrango County Home Show. Top, next: Norm Rose, los Angaler Worehourc Illonoger for thc Gcorgis-Pociftc Goiporotion. Next Bob Heboie, lcft, ond Kcn Conwo,y, oficiols of Georgio-Pccific who wero octive in the Orongc County proiect. Bortrn, righri Extcrior vicw of rh6 $24,500 homc, which wcr givcn owot/ qr rhe orange'counry Honj show.

N-AWLA Plans TOth Annual Meeting May 8-10

"Key to the Future" is NationalAmerican Wholesale Lumber Association's theme for its 70th Annual Meeting in Chicago, MaY 8-10, 1962. APproximately 300 r,r'holesalers, mill men, ind euesti are expected to attend the three--day session at the Edgewater Beach Hotel, according to J. J. Mulrooney, Executive Vice President.

E,mphasis will be Placed on examinine the distribution channels now existing in the forest products indu.stry. The first panel discussion will biine together an outstanding group of nianuf-acturers from Southertr Pine,

\Arestern Pine, West Coast, Redwood, and Canadian regions. Topics such as the following will be discussed: How do manufacturers regard present distribution systems in maintaining wood products in the market? What can we do to strengthen the existing distribution channels to improve the position of our products? A panel of wholesalers from different sections of the country will approach the same subject from the wholesaler's viewooint on the second day of the meeting.

Nlodern marketing methods rvill be explored with excellent panel discus-

Jock Dovidson Testifies Before Woys & Meqns Committee; Urges Support of Administrolion's Trqde

"NIy entire business life has been in the piywood industry. Presently I am a prinlipal in a- domestic Douglas fir ply'"r'ood manutacturtng company' a flywood distributing company' 11d ixecutive vice-presidint of the Pacific Wood Prodrrcts ComPanY, a substantial importer of hardwood plywood."

Thesi were the oPening words of Tack Davidson, speaking on behalf of ihe Impotted Hardwood Plyrv-ood^As^sociation and in suPPort of HR 9900 before the House of Representatives Committee on Ways & Means in Washinston, D.C., March 30, 1962'

Davidion stressed the difference between hardwood plywood and softwood plvwood, noting that "There is no plywood being imported into this country which is similar in nature and use to the vast softwood plyrvood production on the West Coast. Douglas fir PIYwood is a structural Product for a variety of building uses in floors, decks, roofing and cabinet work' Its inherent sales Jharacteristic is not in its beauty. but in its structural strength and utility. It is not considered suitable for natuial finish and it has no inherent beauty in its natural state." Davidson told the Committee.

Davidson also answered a charge made by Congressman Knox duling the first day of hearings which rl-ealt rvith the closure of some Atlas Plywood Company mills in Northern Michigan, due to the imPact of imported hardwood plywo'od on the market:

"At one time I was President of a wholly-owned Atlas Plywood subsidiary,;' Davidson qualified, "and I rvas rather intimately connected with their operations througout the Northeast, tFe South. and the lltiddle \Mest. Atlas operated two mills in Newberry and I\4unising, Michigan (the mills in question), which produced only con-

tainer grade plywood in the small sizes and low grade suited for the packaging of such products as refrigerators, water-heaters, etc. The packaging of these products has now been captured by the corrugated paper industry, or the v'ire bound box industrv. both of which are domestic. No imported plywood is going into containers. So the closing of these two mills was the result of domestic competition," Davidson emphasized.

sions on materials handling techniques and a special session devoted to explaining- the role of Associations in inarketing of lumber. Mr. Thurman Sensing, Execrrtive Vice President, Southein States Industrial Council, will discuss the position of today's business men in relation to governmental activities. Dr. Laurence J. Taylor, Hillsdale College, Hillsdale, Michigan, will crystalize the thinking rturing the three-day meeting by conducting a participation conference. All lumbermen are invited to register and frrlly participate in the business sessl011s.

into the mass market at the price level of imported panels," Davidson disclosed.

Davidson further pointed out that hardwood plywood imports have stimulated the entire hardwood plywood industry and created a much broader market, principally by "bringing decorative plywood paneling out of the board room and onto the walls of the working man's home."

In summation, the IHPA spokesman told the Committee on Ways and Means that "This general stimulating effect of imports oro the domestic economy is not limited to hardwood plyvvood. N{any other imported commodities have the same effect, and that is why, in the general interest, we support this (HR 9m0) proposed legislation."

Hoo-Hoo-Ette No. I Nominqtes Officers

Noting that it is entirely possible for the domestic hardwood plywood industry to compete with imports, f)avidson cited the case of Jones Plyrvood & Veneer Company of Eugene. Oregon. "This dynamic company six or seven years ago rvas wholly a producer of softwood plywood," Davidson noted. "but by resourcefulness and the utilization of-veneers brought in from the Philippines, they grew to become the world's largest producer of Philippine mahoganv plywood-and at a price level which we as importers found most difficult to meet.

"Others in the rnid-West have also demonstrated a like resourcefulness and have utilized veneer core stock and face veneers from various parts of the world in combination with their own manufacturing facilities and knowhor,r' to make substantial penetration

Hoo-Hoo-Ette Club No. 1 meeting was held at Julie's Restaurant on April 9th. The Nominating Committee read their recommendations for officers for the coming year and nominations were also received from the floor. Members rvill vote on the nominees by mail and arlnouncement of elected officers will be made at the May meeting, with installation to follow in June.

This Club has several members who have been in the lumber industry for over forty years and all are eligible to atterrd the pieneer Breakfast to be held in May. The members of this distinguished group are: Ann Baker, Oriirda Hazin, Alvina Boyle, Bessie Steu'art and Mabel Staser. All plan to attend the breakfast with the exception of Bessie Stewart who will be unable to attend.

The May 14th meeting will be held at Cockatoo Inn, 4334 West Imperial Blvd., (Hawthorne & Imperial)- This rvill be a clos,ed meeting for Concat rvith at least seven kittens to be initiated.

Exptlnsion Act

JACK DAVIDSON

GR,ADE V\Iest

FREE SELLING FACTS

F

(lefi ro righr) Mike Medigovich, Cottonwood Lumber, Cottonwood, Arizono ond Sedonc Lumber. Sedono, Arizonc; Wolly Pensinger, Southwestern Gloss & Millwork, Phoenix; George Rothfuss ond Jim Lewis, Prescotf lumber & Rofing, toking in lhe sun. IEFT CENTER: (lefi lo righr) Toking in the shqde we find Joe Tordy ond Roy Slonlon Jr., Arizonc Hordwoods, Phoenix. wirh Ed Sprogue qnd Horold Keebler, Cluerc Mill, Phoenix' RIGHT CENTER: Dick Brech' eisen, Coclus Lumber Co.. Phoenix, smiles ofter enioying "Annuol Boseboll Nire."

TOP:

TOP RIGHT: Lumber ond speciolties solesmqn Mory Selzer, Mollco Distributors, Phoenix. MIDDIE ROW: [EFT: Harold Spotts, generol credit moncger for oll O'Molley retoil yords in Phoenix, stonds with Bill Walker, mqndger of Arizono Box & Lumber, Phoenix; IEFI CENIER: Horold Brir, Foxworth-Gqlbrqirh, Phoenix, stonds behind Alon Thumb of O'Mclley-Reod, Phoenix; RIGHT CENTER: (lefi to

righr) Wolt Howord, Arizons Retqil Lumber & Builde/s Supply Assn., Knute Vonemon, Cluers Mill, Phoenix, ond Horry ferrill. ossocioted with his fother in the Phoenix wholesole tumber business, Pouse lo smile. RIGHT: les Doddington' Bernie Borber & Associoles. Fresno slcnd before sports Piclute3 wilh (righl) Pere Pollock, Clifton Lumber & lmprovemenl Co. BOTTOI/i ROW: LEF[: Refrerh' ment tim€ ond Poul Coviness, Arizonc Lumber Co., Phoenix, ond (stonding) Jim Knox. qnd Chuck Pensinger, both of Koiser Gypsum, with Dole Britt, Eritl Lumber Sqles, Phoenix; IEFT CENTER: Hol Hirsch, Cocfus Lumber Co. seqfed before cclendcr on big nighr; RIGHT CENTER: Chet Brown, O'Molley lumber's reloil division operolions mncger (lefi) cnd Arom Msrdion, Glen Mor, Inc.' A. C. "Ace" Moson, O'Molley's Scofisddle, ond Deon "Smiley" (il soys hare) Drqke, O'Molley's Tempe. BOTTOM RIGHT: Mollco Disrributo/s Bob Tomlinson.

Big Salt River Valley "Annual Baseball Nite"

Some 200 members and guests attended the "Annual Baseball Nite" meeting sponsored by Salt River Valley Hoo-Hoo Club 72 at the Thunderbird Country Club in Phoenix, on March 22. Included in the guest roster were several members of the San Francisco Giants, including "his honor" llorace Stoneham, who was hale, hearty and optimistic after spending several weeks in Arizona watching Al Dark apply the spring training polish to the Candlestick Marauders.

Over 150 members and guests enjoyed an afternoon of

golf on the excellent Thunderbird course. The tournament was followed by a little "hooking" at the 19th hole and a big banquet at the clubhouse. Congratulations to Prgxy Pe1 Van-Voorhis and his committeemen for a fine meeting.

Circle May 5 on your calendar for a big Arizona State Concat at Superstition Ho, Apache Junction. The concat will be conduited by Salt River Valley lloo-Hoo Club 72, and Vicegerent Snark George Ross will be included on the program for the Annual Convention of the Arizona Retail Lumber & Builders Supply Association.

!EFT:

SERVING

OtD GROWIH REDWOOD

"Complete ltwenlory-All Sizes & Grodes, Green ot Dry-lor every purpose"

CAI,INDAA OT COMING [Y[MS

MAY

IHPA-May 2. Monthty Luncheon, Commer'cial Club, San Francisco.

Arizona Retail Lumber & Builders Supply Association-May 3-5. Annual convention at the Superstition Ho in Apache Junction. G. R. Michaels, Association secretary-manager, 4740 N. Central Avenue, Phoenix 12.

Humboldt Hoo-Hoo Club 63-May 4. Second annual Humboldt Bav Cruise Georgia-Pacific Cookhouse Loggers Dinner at Samoa. Leave 5:59 p.m. Coggeshall Launch & Towboat Company dock at foot of "F" Street, Eureka, and arrive at Samoa at 6:59 p.m. Free cocktails while cruising. Big feed and fun time in Samoa. Chairman: Bud Peterson, Georgia-Pacific Corporation, Samoa.

Hoo-Hoo-Ette "Reno Holidette"-May 5-6. The Golden West Motel in Reno. The four clubs participating in this big annual everrt are those of Los Angeles, San Francisco, the Peninsula and Sacramen,to. See your local club secretary for furth'e'r details.

National Lumber Manufacturers Association-May 7-lO. Board of Directors and Committees, Spring meeting. Beverly Hilton Hotel, Beverly Hills, Calif.

National-American Who,lesale Lumber Association-May E-10. Annual meeting, Edgewater Beach Hotel, Chicago.

American Hardboard Association-May 8-10' Semi-annual meeting, Hotel lJcrrson, Portland, Oregon. Donald Linville, executive secretary, 2Q5 West Wacker Drive, Chicago.

Lumber Association of Southern California-45th Annual Meeting and Trade Show-May 8-9-f0. Lafayette Hotel, Long Beach.

San Francisco Hoo-Hoo Club $-Santa Clara Valley Hoo-Hoo Club 170-May 10. Joint Concat and Dinner, Chez Yvonne Restaurant, Mt. View.

CENTRALLY LOCATED IN THE GREATER LOS ANGELES INDUSTRIAL AREA

tCL FR(IM YARD _ FAST PICK.UP

DIRECT SHIPMEI{TS VIA RAIL (lR

TRUCK & TRAILER-10 CAR S. P. SPUR

TRACK-ADJACENT T(l ALL FREEY{AYS

COMPLETE MILL FACILITIES AT OUR 10 ACRE WHOLESALE DISTRIBUTION

PLANTNATIONAL SHIPMENTS OF ALL PRODUCTS

"There is no SUESTlfUfE lor EXPERIENCE!"

1UMBER COTPANY

"SERV|CE is our poro,mounl stock-in-lrade"

Los Angeles Hoo-Hoo Club #2-May 10. To be held in conjunction with innual convention of Lumber Association of Southern California. Luncheon at 12:00 noon in Cavalier Room. Lafayette Hotel, Long Beach. Hoo-Hoo-Ettes are co-sponsoring.

Sacramento Hoo-Hoo Club lO9-May ll. Tenth Annual Golf Tournament at Haggin Oaks Golf Course, dinner and entertainment at Country Club Lanes, 2600 Watt Avenue, Sacramento.

San Francisco Hoo-Hoo-Ette Club 3 and Peninsula Hoo-Hoo-Ette Club-May 11. Joint Concat, Torino's Restaurant, San Francisco.

Hoo-Hoo-Ette No. 2 Co,ncat-May 14. To be held at the Cockatoo Inn,4334 West Imperial Blvd.

\lllomen in Construction (Los Angeles Chapter)-May l{. Gala Bosses Night, Chalon Room, Furniture Mart at 1919 S. Broadway. Cocktails, 6-7 p.m., dinner, 7 p.m. Tickets $4.00. For reservations: Edith Parker, DUnkirk 3-1281.

Black Bart Hoo-Hoo Club 181-May 16. Place to be anuounced.

D,ubs, Ltd.-May 18 l{onthly Tournament to be played in conjunction with Reveille Tournament, Castlewood Country Club, Pleasanton.

San Diego Hoo-Hoo Club 3-May 18. Open meeting at the Bahia's Bay Room on Mission Bay, San Diego. Featured speaker will be William "Bi11" Bradley of U.S. Plywood Corp., San Diego.

Oakland Hoo-Hoo Club 39-May 18. Annual Reveille and golf tournament, Castlewood Country Club, Pleasanton, tsill Johnson chairman.

Inland Empire Hoo-Hoo Club-May 19' Annual golf tournament and "Ladies Night" dinner-dance. Desi Arnaz' Indian Wells Hotel' Numerous door prizes for the ladies.

(Continued' on Page 57 )

Spring ls Time To lmprove Home Exteriors

$"ng improvement projects, like installing new roofing and siding, building a garage, carport or porch, and laying out a patio, are ideally done in the spring, according to thi National Retail l,umber Dealers Association

As the weather warms up, jobs of this nature can be done faster with a few or no interruptions, Thomas T. Sneddon, executive vice president of NRLDA, explains

"There is an increasing interest on the part of home owners to up-grade their homes," Sneddon said. "The home is now the number-one status symbol-when people have extra income to spend, most want to spend it on the home first.

"Actually," Sneddon continued, "a lot.of extra cash is not needed for even the more extensive home improve- ments. An increasing number of commercial banks, sivines and loan institutions, insurance companies and consumir

finance organizations are anxious to make home improvement loans, especially since FHA liberalized its loan insurance practices last year.

"The majority of our association members," Sneddon added, "are taking the responsibility for a complete one-stop remodeling service. People interested in improving their homes no longer need to check with separate contractors, decorators, material dealers, banks, and so on. A single call to their local number and building materials dealer will answer most questions on practical design, cost, time and material."

NRLDA, working with dealers, material manufacturers and leading consumer magazines, has worked out an industry-wide Home And Property Improvement (HAPI) program to help home owners get remodeling jobs done with a minimum of "shopping around." Sneddon said this is the way people want to buy today and the building materials dealer is responding to consumer demand.

GIO-TONE

Seq Dreqms

Why must I always dream of ships at sea?

For years I have not felt beneath my feet

A tilting deck, nor seen the long waves beat, In far, eternal pulse, unceasingly.

Wl-ry must this dream forever press on me?

Not o,nly in my dream, but in the street

Like an old friend it hurts the heart to meet?

Why must I always dream of ships at sea?

Am I not settled? Am I not secure?

In all the ordered ways that ought to be?

Through which the smaller certainties endure?

Why can I not put by what I have known?

Why will the waves not let my heart alone?

- Harry Kemp.

The Mogic Number Nine

Write down these numbers : l-2-3-4-5-6-7-8-9. Pick out any one of the above digits and multiply it by 9. Take 6 for example. 9 times 6 is 54. Now multiply 54 by 123456789. Result 66666(16606. Try it rvith another number and you get the same result. Surely 9 is a magic number.

Whqt Wqr Money Would Buy

Charles Sumner wro,te : "Give me the money that has been spent in war, and I will clothe every man, womau, and child in attire of which kings and queens would be proud.

ILOSOPHY

I will build a school house in every valley over the whole earth. I will crown every hillside with a place of worship consecrated to the gospel of peace."

Should Be A Coptoin

Police Commissioner (examining applicant) "How would you g'o about it to disperse a mob?"

Applicant: "I would pass around the hat and take up a collection."

Commissioner: "You'll do. Get measured for your uniform."

More Dictionory Revisions

EPIGRAM: Any remark made by man of wealth and power. - SPECIALIST: Man in white coat who can say "fifty dollars, please" without blushing.

HOME: The little building that stands on the same lot with the garage.

PAYROLL BANDIT: The Missus.

Reduced Roies

A Scotchman, wishing to know his fate. telegraphecl a proposal of marriage to the lady of his choice. The answer did^not come untillate at night, but was in the affrrmative.

A friend said to him : "I'd think twice before marrying a girl that kept me r,,r,aiting all day."

"No," said the Scot, nthe girl who waits for the night rates is the right girl for me."

lI's lI's

ENGINEERED PRESERVING PROTECTS YOUR CUSTO'UTER'S HO'NE AGAINST TER'UTITE INVASION! HELP HIM rO BUILD FOR I.ASTING PN,OTECTION

wARREmfuiNc.

3OO Mcple Ave. SPruce 5-2491

Remodeling Exponsion Brings promotion ldeq chonges

Changes in the remodeling market, vi'ith larger loans under FHA iust beginning to become a factor, have resulted in a changing outlook for some of the nation's top building materials sales promotion people. -

One of the largest of the current rernodeling sales programs, a nationr,viCe "New Faces for Old Rooms" campaign that enlisted retailers from coast to coast and some 6500 contractors the past summer and fall, is about to be expanded from the "rooms" concept to "the entire home."

, Georgia-Pacific Corp., the plywoodlumber-hardbo,ard manufacturer that instigated the highly successful "New Faces" prog'ram, is replacing superrnarket-type banners and point-of-purchase cards, ad mats, radio scripts and other materials with a completely new set of sales aids. They will use an "Expand-A-llome" theme to cover the full scope of remodeling forecast under the more liberal FHA terms, expected to become more generally available early in 1962.

A behind-the-scenes concept of what is happening among harried sales pro- motion men, because of this changing scope of the market potential, is inai-cated in the comment of K. C. (Red) Swanson, warehouse division merchandising manager for G-P.

Srvanson, at least partly serious, explains that "our own sales promotion people have paraphrased tlre ;New Face For Old Rooms' theme for their own private use. Their unofficial version of it notv, as new remodeling market reports arrive daily, is 'New Faces For Old Sales Promoiion Programs,' which isolates a current sales problem very nicely."

The new "Expand-A-Home program, whiclr gradually will replace the'iNew Faces for Old Rooms" theme into the early part of 1962, will include large color banuers, pennants and othir sales aids.

They will push, besides G-P's own forest products, such non-G-P retailer items as paints, tools and hardware in what Swanson explains is a general comp,any_program "to help the really merchandising bu i1 di ng materiaLs dealer in his efforts to eatablish his business as a one-stop supermarket for all types of building supplies."

.th9 n9w "corporate image" program rvill find its way into about 2000 retailers' sales areas, a few hundred more than the current prog'ram.

Included in the new sales aid kits. for which G-P is bearing the cost, are three new color brochures aimed at inspiring customers who have vague remodeling ideas in mind.

E,ach brochure includes an estimating sheet to indicate the cost for wall paneling and a. new ceiling in a wide variety of room sizes. There are sug- gested plans for a remodeled kitchen, a. new family room and a new recreatron room.

"New Foces For Old Rooms" bqnners qnd other coordinoted point-of-purchose soles oids qre being disployed in building moteriol retcil centers notionwide rhis foll, port of o moior home remodefing rcles promotion program, Photo shows disploy oreo of Frozer Plywood Supply in Portlond, Oregon. lt is one of neorly 2,000 retqilert that cooperqted with Georgio- Pocific Co:p., which furnished the soles oids. Nexr specicl progrorn feotures on,,Expond-A-Home,, theme. It olso ir coq3l-to{oo3f.

Boliden Solt

TORRANCE, CATIFORNIA FAirfcx 8-3165

"Best by Test - Buy Warren Southwest" It builds customer satisfaction

PIRSONAI,S

Ernie Mead, manager Maple Bros. San Diego and Arizona territory warehouse at El Cajon, and Mrs. Mead, visiting with their daughter and son-in-law in Whittier last month.

The golfers in San Diego are expecting "Cream Puff" Ken Conway to settle up his debts and return for another match. Ken covers the waterfront in the San Diego area, for Georgia-Pacific lumber division. Or, should lve say (?) the golf course.

Bill Smith, Walton-Smith wholesalers, to the Sacramento area in earlv Aoril for a mill visit.

Martin J. Combs, manager of O'Malley's Buckeye branch s'ince 1940, was recently named 'manager of the company's store at 247 North 4th Avenue, Tucson, Arizona. Mar.tin's slot in the Buckeye branch has been filled by Ronald Foreman who was previously assistant manager of O'Malley's Glendale store.

John Osgood, ,president of Imported Hardrvood Plywood Association, spoke on March 27 at a meeting of the Federal Trade Association of Southern California; ,his subject: " Ihe Lumberman Becomes a World Trader." John is one of the principals of the Los Angeles firm of Robert S. Osgood.

Terry and Diane Mullin back home after a pleasant trip to the Hawaiian Islands. Terry is the well-known retailer of San Fernando Valley and currently president of Lumber Association of Southern California.

Diantond Gypsunt Wallboard

Robert Cassel recently joined the Lumber & Mill Employers Association, Oakland, California, as a staff assistant, according to executive vice-president Dwight Steele. Bol) is a recent graduate of Boldt Hall, Universi,ty of California, Berkeley.

E. V. "Mac" McClanahan, manager oi O'Malley Lumber at Nogales, recently return,ed to work af ter a severe bout vvith pneumonia.

Les Doddington, "Knight of The Road" for Bernie Barber & Associates, ancl the Doddington family, are currently enroute to Seattle to take in the World's Fair for a n'eek or two.

Stan Eznekier, western division nallager for E. L. Bruce Sales Co., spen't the secoutl week in April in Denver on business.

Congratulations to El Cerrito lumber merchant Jim Doherty on his victorious campaign for election to the El Cerrito City Council. Jim, who op€rates El Cerrito Lumber Company, was elected by a landslide at the polls on April 10.

Pat Patterson, former assistant manager of Sterling Lumber Company's Red Bluff b.ranch, has been named manager of thc company's Placerville operation, according to Lloyd Carter, general manager of the concerl-1.

Tony Padilla, formerly assistant managclof Foxworth-Galbraith at Nogales, has becl naned 'manager of the company's Yuntit' Arizotra branch.

UI{IFORM CORE

Carrol Doan was recently named tnanagcr of C. M. O'Connor Lumber Co., 1835 Broadrvay, Vallejo, succeeding Ed Thompson whrr lias joined Fair-Hipsley Lumber Co. Carrol rn'as formerly associated with Beaver I-urrber Co., San Leandro.

Ralph Heisser, Mallco salesmanager, wott the Arizona state title for handicap singles at the Phoenix Trap and Skeet Club meet recently. Ralph, who is president of the club, topped the field with a 94x100 score shooting from the 2l Yard line.

A. D. "Mac" MacDonald was recentll' named manager of Foxworth-Galbraith Lumber's Chandler, Arizona, yard after serving as manager of the company's Gilbert operation. Mac's position at Gilbert has beerr filled by Clifiord Calkins, former assistant nlanager under Jack Rowe at Casa Grandc, Arizona.

Ed Flagg was recen'tly named managel oI O'Malley Lumber's Sunnyslope operation rcplacing Melvin Walker who resigned. Ecl had been sales manager of the Sunnyslopc branch since Augus,t 1960.

Blue Diamond gypsum wallboard possesses all of these qualities to a high degree.

Blue Diamond uniformity is valued highly by gypsum wallboard craftsmen as an aid in fast production of smooth surfaced walls and ceilings.

Doris Carr and Merv Kjer, K,/D Cedar Su,pply Co., Hayward, are currently on a 10 day busine,ss trip through the Pacific Northwest and Canada, whe're they will confer w,ith officials of McDonald Cedar Products, Ltd., Lamford Cedar, Ltd., and Tumac Co., Inc.

Tom Jones, former driver for Stockton Box Company, was promoted to a territory salesman last month, according to Nifty Gay.

Mr. and Mrs. Horace Wolfe of Los Angeles were mid-April visitors to Santa Barbara, deserting their usual weekend retreat to La Quinta for a change of scenerY.

(Continued on Page 47)

tOS ANGELES, CALIFORNIA

SHIPPERS OF QUATIIY WESI COAST TUilBER

Mixed or Straight Cors - - Rcil, Corgo, Truck & Trailer

DRY or GREEN - - Rough or Surfoced

PACXFIC F'trR SALES

-

PHONE THE

the Finesl Mills in the Industry

After working one year for the Illinois Central railroad, he moved west to San Francisco, before the 1906 fire and earthquake, :rn<l was cn.rployecl by Carr, Adams & Collier (then Carr, Ryder & Adams) of Dubuque. A year later he moved to Scotia, ('alifornia and started with the Pacific Lumber Company, working in the mill, 60 hours a week at 20 cents an hour. lle was pronrotecl to the office after a year and eventually becanre assistant superintendent of manufacture and shipping.

Art was transferred to tl.re compa,ny's sales department in Los Angeles in 1910, and in 1914 started in for himself and stayed in the rvholesale lumber business in the Los Angeles area until his retirement in 1961.

tle was also well known for his work as a licensed broker in the sale of lumber 1'arcts and sawrnills in Oregon arrd California.

In addition to hib extensive work in the Iunrber industry Art was active in his hobby of antique cars. He was the founder and chalter president of the Horseless Carrige Club, which now numbers 8,000 members, owned the largest library of autonrotive literature in the United States, and was the first lumber salesman in Los Angeles to drive a company car. lle owned dozens of antique cars, among them a 1902 one-cylinder Pierce-Arrow, 1905 Buick and a 1906 White Steamer. He also belonged to antique car clubs both in the U. S. and abroad.

cst Grove, Oregon, died suddenly in \['ashington, D.C. on March 19. He was in the nation's Capital to act as chairman of a group of retail lumber dealers meeting to a<lvise NRLT)A on legislative action.

For rnany years Mr. McCready was extremely active in civic and trade association affairs. He'r,r'as a past president of the Westerrr Retail Lumbermen's Association an<l at the time of his death was a director of N]RLDA.

Born in Toledo, Iowa, he atten<led Pacific Urriversity in Forest Grove and graduated from the University of Washington. He had been a member of the Ro'tary Club of Forest Grove since 1934, and served as a district governor of Rotary International.

For his civic lyork Mr. McCready was namecl an honorary citizen of San Fran,cisco and l)allas. In 1957 he received the honor of being "Firs,t Citizen of Ballad Town, U.S.A." (Forest Grove, Oregon).

For the past two years he actively participatecl in the NRLDA Building Materials Exposition.

Oral D. McNitt. 50. died in rnid-tr{arch with funeral services held in Phoenix, Ari7.ona on March 21. He was director of industrial relations for the affiliated O'Malley companies.

Mr. Iwohy, a highly popular and highly respected member of the lumber business had been in the lumber industry 56 years, 50 of them in the Los Angeles area. Mr. Twohy was born in Dubuque, Iowa, March 6, 1886.

He rvas survived by his widow, Doris R. Twohy; a son, Richardson J. Twohy: a daughter, Mrs. Thomas J- Toohey; a brother, Charles G. Twohy; and six grandchildren.

Mr. McNitt came to Phoenix for health rcasons a year ago. He was formerly personnel manager for the Spicer D'ivision of Dana Corporation at Pottstown, Pennsylvania, manufacture,rs of the majority of differentials for trucks and autos in the U.S. He is survived by his wife, Violet, at their Phoenix home.

At any time of the year, giving to your W. J. McCready Lunrber Company in For- favorite charity is a worthwhile cause.

William W. McCready, p,resident of the

ARTHUR E. TWOHY, longtime lumber wholesaler and lumber yard broker in Southern California, died April 4. He was 76.

54 Wolfe Grade Kentfield, California Glenwood 6-5510

ARTHUR E. TWOHY

Sqcromento Lumbermen In Wood Promotion

Sacramento lumbermen are tlow banding together in a hard-hitting local wood promotion organization to encourage and asiist architects and builders in the modern use of wood. The group, presently known as the Lumber Joint Action Committee of Sacramento, has developed a first year program of minimum cost, offering an efiective service in the interests of rvood as a prime building rnaterial.

At a recent preliminary meeting in Sacramento, the following officers r,vere elected: chairman, Bill Baird, Arden Lumbtr Company; treasurer, Bill Haskin, U. S. Plyryood Corp.; directors-Ferry Beckstrom, Diamond National Corp.; Jack Hackard, Economy Lumber Company; and Cal Setzer. Setzer Forest Products.

The Membership Committee consists of Harry Lausmann, Lausmann Lumber & Moulding Co., Loomis, chairman; Max Thomas, Georgia-Pacific Corp. ; and Jack Steiner, Hedlund Lumber Sales. The organization's Watch Dog Committee, charged with keeping abreast of local legislation and building code developments, consists of Roy Miller, Burnett & Sons Planing Mill & Lumber Co., chairman; and Mead Kibbey, Black Diamond Company.

The basic program will include preparation of complete, attractively-bound wood technical files for presentation- to architects -and other key construction people; sponsorship of educational meetings for architects, engineers and builders ; and publication -of a regular bi-mdnthty bulletin o{ current inlormation on the development and use of wood.

This minimum cost program, according to Chairman Baird, will bring big returns for a few dollars investment' "We have develope-d a method of dues based on type of business and size," Baird explains. "It is our goal to have the participation of all local wood products firms in retail, wholesale ind manufacture. With this kind of team-work

we can accomplish a real job for wood in the Sacramento area."

The new organization becomes a part of the nationwide network of local wood promotion groups now being formed with the cooperation and assistance of the National Lumber Manufacturers Association and gives strength at the consumer level to the current National Wood Promotion Program.

Cqlifornio Fire Prevention Commitfee Plqns Annuol Meetings

In consideration of the fact that members of the California Fire Prevention Committee are distributed over a wide area and represent many forms of endea.vor, this year's annual meeting will be split in two---one meeting to be held in San Francisio from 9:30 a.m. until noon on May 1, in the Pacific Telephone Auditorium, 26th floor, 140 New Montgomery St.;-the second rneeting to be held in Los An{ele.s irom 9:30 a.m. until noon on May 8, in the Southern California Edison Company Auditorium, 1st floor,601 W. stlr St. States F. H. Raymond, committee chairman and State Forester, Department of Co'nservation: "We know that every membei of the. Committee has a stake in -protection of our natural resources from destruction by fire. He is aware of available facilities which might be put to work in a mass media program. Substantial quantities of printed and another materials are available from the pro'tection agencies for use in the program. At the meetings, plans for efiective distribution and utilization of media and facilities will be discussed. Your attendance at one of the meetings will lend additional prestige to a program in 'ivhich every Californian has a direct interest and an individual responsibility even beyond that associated rvith a public service."

Bill Chorhqm Re-elected President of LAMEA

Bill Chatham, Loop Lumber & Mill Co', was recently re-elected president of the Lumber & Mill Employers {t"o- ciation (LAMEA), 1610 Harrison Street, Oakland' Other new officers include Harry Benson, Benson Manufacturing Co., elected vice-president; Abner Read, Pemline Manufacturing Co., second vice-president; Dwight Steel,.executive vici-president, secretary-treasurer and general manager; and Lu Green, assistant secretary-treasurer.

"Directors elected for the new years are: Chatham, B-enson, Read, Green, Al Stockton, A. L. Stockton Lumber Co'; gud Hubbard, Hubbard & Johnson Lumber Co.; Don Kesselring, U.S. Plywood Co.p.; Emil Solve, Rolando Lumber do.; Tom Jicobsen, Jr., Sun Valley lqtnlgt C.o.: Charlie Lund, Hess iumber Co.;Jim Higgins,l' E. Higgins Lumber Co.; and Bob Cheim, Cheim Lumber Company'

Coution: fVten At Work

The 430th Terrible Twenty Tournament was played out March 27 at Annandale Golf-Club, as Dr. Paul Rekers tied Paul Guignet in the low-handicap- bracket. The- high bracket *i. *ott by Syd Alling. Semi-final matches had to be cancelled when iour N'f atch Play contestants defaulted.

In the finals to be held in May at Lakeside it will be Rekers vs Maule, Allings vs Oliver, winners to play Rekers and Bowles for the chimpionship' There will be no finals in the low bracket if Rekers beats Maule.

Iohn Parr. president of Parr Contractors, Inc., will be a ."i,did.te in May. He was nominated by Paul Guignet and has been approved by the board of directors.

The Mafch Game'with the 19'ers will be held June 22 at the California Country Club near Whittier. The losers pay expenses according to Bob Dilworth who is in charge of arrangements.

CUSIOil iIIttI]IG - DEIAIL TUIOUtIDIl{GS - KIlJI IDRYIlIG

rltutual Atoulding and Lumber oo.

Veleron George Melville

Announces Retirement

From Simpson Timber

George S. Nlelville, who is widely known in wholesale lumber. plywood and door circles and who for 27 vears was regional^sales manager for Simpson Timber Com_pany, has recently r'eureo lrom that hrm.

Melville handled the cargo lumber sales for Simpson prior to World War II, and when the firm entered the plywood and door sales field in 1942 George had charge of sales in the Southwestern region.

Last June he was named consultant and served in that capacity until his retirement on April tst of this year.

Flowing Wells Lumber Co. Bids for Tucson Trqde

Mr. and Mrs. Norman Porter have entered the retail lumber business under the name of Flowing Wells Lum- ber Co. at l5l2 West Prince Road. Tucson, Arizona. New to the ltrmber business, the Porters will concentrate on the walk-in trade ancl small remodeling contractors.

Johnson Lumber,

Eloy, Arizonq, Renomed Pincll Lumber Co.

Herschel Johnson, owller of Iohnson Lumber Co., P.O. Box 968, EIbr'. Arizona, has changed the name -of ni. operation to Pinal Lumber Co. Elov is located in Pinal County, Arizona.

GEORGE MEIVItlE

Geo,rge Melville is going to continue in the lumber, plywood and door business and will announce his plans in the near future.

The Hordwood Plywood Monuql Published By HPI

"The Hardwood Plywood Manual" is the title of a 50 page, 15,000 word technical work on hardwood plywood written by T. R. Truax for the Hardwood Plywood Institute. Chapters cover principles of plywood construction, manufacture, kinds, properties, applications, and finishing of l-rardwood plywood. The Appendix covers calculation of dimensional change due to moisture, calculation of weight of plywood, basic veneer stresses, and calculation of recommended design stress values. Tables cover average strength and related properties of hardwood plywood, recommended loads for nails and screws in dry hardwood plywood and physica1 properties of woods used in hardwood plywood. Figures cover typical hardwood plywood constructions, rotary and sliced face

Ot*b"rt Long Dimension

Rough Dirnension

Other Douglos Fir ltems

HUFF LUA,TBER COAAPANY

Sonlo Fe Springs division:

13535 Eosl Rosecrons (Eorr ofi Rocecrons Turnoff, Sqntq Ano Freewcy)

Los Angeles: 116 West ll6th Street (Eost ofi lmperiol Turnoff, Horbor Freewoy)

FOR YOUR REQUIREfTAENTS_ Coll

vcneer effects, methods of matching veneers, and hardwood plywood breaking radiusthickness curves.

"The Hardwood Plywood Manual" is being distributed at no charge to every architectural and engineering college in the United States and Canada; also lJniversities with courses in lighrt construction.

Copies may be purchased for $2.50, post paid,. from: Hardwood Plywood Institute, P. O. Box 6246, Arlington 6, Virginia.

New Slide Film in Color Tells Southern Pine Story

A new, full-color slide film presentation, "The Southern Pine Story," complete with sound, is now being offered to Southern Pine Association member compauies and dealers.

Prepared by SPA's Public Relations Committee. the firm consists of 79 dramatic

scenes illustrating the importance of the industry to the region's economy and the superior features of Southern Pine. It also highlights the advantages of seasoned Southern Pine used in home, church, school and industrial construction. For this reason, it is especially adaptable for showing to a crosssection of audiences.

"The Southern Pine Story," which runs about 14 minutes, is on 35 mm. film for convenience. It also comes with a sound clisc clescribing the scenes and the disc fits any conventional record player.

Narration is provided by Mel Leavitt, leading 'Ielevision, Radio and Cotnm'ercial commelltator.

The entire "package"-film and recording -is available on loan or may be purchased. For further information, write Southerrr Pine Association, National Bank of Commerce Building, New Orleans, Louisiana.

srNcE t898

Broodwoy at the Estuory

Personols

(Continueil trom Page 36)

Earl Hofrman, well known retired lumberman, who spent a lifetime in the west at all levels of the business is planning his sixth trip to Alaska next June. While in the Paci'fic Northwest the Hoffman couple will also visit the fair in Seattle It was just a year ago that Earl and Mrs. Hofiman returned from an extended trip through Europe.

Ray Van Ide of Ray Van Ide Lumber Sales, Pasadena, just returned from a trip to Phoenix and Tucson.

Snark lfarvey Koll, in town for the local Hoo-Hoo Club's March concat, a news itenr in Frank Rhoades' column in the San Diego Union.

Wholesale T I M B En $ hbblng

o Dougfos Fir in sizes 24" x24"

o Plqner copocity for surfocing 1o24" x24"

Re-Mfg. fccilities for resowing 1o34" x34"

CATIFOR,NIA Phone LAkehurst 3-5550

Getting away from it all. Herschell Larrick, Jr., Solana Cedar & Miling Co. of San Diego, Jim Forgie of the Robert S. Osgood firm of Los Angeles, and Don Lapeham of San Diego, on a five-day flying and fishing junket to Ilaja California.

AFPI Literoture Tecrches lmportonce Of Wood to School Children

Tomorrow's customers are today's school children. They are potential custoners not oniy for wood products but for the products of wood's competitors. Wood's conrpetitors are aware of this and seize every opportun- ity every medium to condition growi,ng minds. American Forest Products Industries. Inc. has the answer for the subject of wood irr the schools. The AFPI "Bibliography of Teaching Aids," 16 pages, lists available teaching aids for grades 4 to 12 which the

teacher can order from AFPI. The materials advance the concept of wise forest lnanagement and the importance of wood products in our economy. The bibliography in the teacher's hands today will help to sell wood products in the future.

Most recent of AFPI's efforts along this line is a 24-page booklet titled, "Why We Must Have Multiple IJse Forest Manage- ment." Its aim is to help teachers, civic leaders, writers and others to understand better the forest resources picture. Another AFPI booklet, 20 pages, titled "Our Forest Bounty," presents a popular version of multiple use forest management. It also describes the programs of the forest industries to encourage full use of commercial forests.

Copies of all three rnay be obtained irr quantity at no charge by writing to AFPI, 1816 N Street, N. W., Washingto,n 6, D.C.

EFFICIENT DISTRTBUTTCDN WESiT CCDAST LUIU|BER

VI.A NAIL OR I?UCK + TRAII"ER SHIPMENTS

Old-Growrh Bond-sown REDWOOD from Boiock Lumber Co., Monchesler

Old-Growfh DOUGTAS FIR from Spocek Bros. Lumber Co., Monchester

Precision-trimmed STUDSDouglos Fir o Whire Fir o Redwood

REDWOOD AIR-DRIED And KILN-DRIED REDWOOD POSTS ond FENCING

FRED

C. HOLMES TUMBER COMPANY

specializing in tixed Shipmenfs of Dovglas Fir & Redwood

Ukioh Ofice:

XIARION WARD

HOmestead 2-7254

TtltlX: UR 57

o

Producfion & Home Ofice: Fred HOLMES/ Ca:l FORCE/Jim BUCKNER

P.O. Box 987

Fort Brogg, Cclif.

TWX: Forl Brogg 49

Phone: YOrktown 4.4O58

Bay Area:

PHlt GOSSUN-Ooklond a

fWX: OA-592-U

Arcqla Ofrce: FRAN HOTTIES

VAndyke 2-3657

TWX: ARG39

ALAMEDA,

to Serve All Southern Colifornio Deqlers

l7O3 N. 8th Street

COTTON' Colifornio

TAlbor 5-0672

7862Burnert Streei

VAN NUY$ Cqliforniq

TRlangle 3-2936

Slote 5-5421

738 Ecst 59fh Street

tOS ANGEIES, Gqlifornio Pleossnl2-9137

68O7 McKinley Avenue

lOS ANOELE9, Golifornio

Pleqscnt 2-3136

25lO N. Ghico Street

EL tnONTE, Colifornis

Gllbert 3-7345

GUmberlqnd 3-?303

iloRGAll I!00RS for Every Use

Itl4ll0 lnterchangeable Panels

Entrance lloors-All lypes

SEDORC0 louvers & Hardwood Southern Aires

FTUSH DO(IRL ASH-iIAH(lGAIIY -BtRCltillAsollITE-BEECH

FIR PTYWOOD,APAIIESE PTYW(I(|D

NORDCO DOORS

touvER DooRs

3 PANEL DOORS F.3

FOUR PANET RAISED F-4,1

X.BUCK FRONT DOORS

sAsH DOORS F-r3

RAISE PANET IOUVER DOORS

SCREEN DOORS

FRENCH DOORS

DUTCH DOORS

FANCY FIR DOORS (ENTRANCE)

[ouvER EHNDS

MONTEREY TYPE DOORS

"SOUTHERN AIR" DOORS

Esroblished 1896

WHOTESALE ONIY

tcmblr

Soulhcrn Colifornio Door ln.litut

letters

From A Long-Time Reqder

The California Lumber Merchant Gentlemen:

Many thanks for publishing the obituary and tribute to Alfred J. Little. I know that it will be read and appreciated by hurtdreds of his friends.

My kind regards to Jack Dionne, an old family friend of over 55 years standing. I knew Jack when I was a school boy and he was a red-headed reporter for the Marinette (Wisconsin) Star.-

Edgar B. Culnan, Chula, Vista, Calif.

Breakfost to Honor

Arr Hood

A specially planned "Workshop Breakfast" honoring Art Hood has been scheduted for all his "graduates" during the LASC Convention in Long Beach. It will be held Thursday, May 10, 8:00 a.m.. in the Red Velvet Room, Lafayette Hotel, Long Beach. A big crowd is anticipated.

LASC Show io Include Show lmprovement Progrom

Many lumber dealers are currently involved in, or about to become involved in, remodel, repair and kitchen programs. The CHIP National organization, (Comprehensive Home Improvsrnent Plan) which is now in the proces's of setting uP franchise arrangement.s f or retail lumber dealers in the rapidly expanding home improvement field, will sponso,r an importan,t Panel on this subject, Wednesday morning, May 9th, 9 to 1l:30 a.m. in the Cameo Room of the Lafayette Hotel, l-,ong Beach, at the Lumb,ermen's 45th Annual Convenition and Trade Show.

The CHIP National Franchise Plan is designed as a comPlete package, bringing pricing, rnanagement, advertising and selling techniques to the lumber dealers a,s well as providing all the necessary forms, Promotion material and selling equriPment needed to se t up a comPle,te home improvement dePartment.

Display booths designated A, B, C and D bv CHIP will also be included at the three day sh,ow.

New Drcfstop filogic'Seol Threshold To Be Introduced By The Roberts Co.

Claimed as "the first break-through in threshold design ,in years," this addition to the DRAFSTOP line of weatherproofing products 'combines a handsome threshold and automatic door bottom in one easy-toins,tall unit. According to Lowell E. Johnson, Director of Marke'ting of The ROBERTS Co., City of Industry, Calif., the Magic-Seal Threshold has been consumer-tested for almost two years with actual installations in more than 1500 homes.

(36" All-Purpose) $4.15; No. D'501 (32' AllPurpose) $3.98; No. D-502 (36" Hi-Carpet) $4.60 per unit.

Further information on DRAFSTOP Magic-Seal Thr.eshold is available from The ROBERTS Co., 600 N. Baldwin Park Blvd., City of Industry, Calif.

Douglos Fir Use Book

A new revised and expanded edition of the award-winning Douglas Fir Use Book is off the presses, reports the West Coast Lumbermen's Association.

This 1961 edition contains 326 pages, with addition of new chapters on HyperbolicParaboloid Shells and Wood Tanks and Pipe, states T. K. May, WCLA's technical director.

Some revisions have been made to bring the 1958 edition of the big, green-covered volume entirely up to date, such as a change in allowable loads for timber connectors.

Its structural data and design tables are invaluable for practical use by architects, engineers and students, May points out.

The Douglas Fir Use Book won the 1959 Certificate of Exceptional Merit in competi- tion sponsored by the American Institute of Architects and Producers' Council, Inc.

units with all necessary parts.

Informatiorn on availabili,ty and distribution of F'ence-Lifters may be obtained from The IVlaryland Company, P.O. Box 284, Hyattsville. Md.

PATCO Announces New Addirion to Sales Stoff

Tom Hinckley has joined Palco's eastern sales staff, it has been announced by Larry H. Sabey, Eastern Sales Man.ager.

Following several weeks orientation in the Chicago Sales office and a tour of The Pacific Lumber Company mills in California, Hinckley is now working with Palco wholesalers in sales of redwood, fir lumber and fir plywood products in the northern territory.

Hinckley had a year of mill experience and almost six years in eastern sales with Weyerhaeuser before joining Palco. Prior to that he had worked in his parents' lumber yard in Massachusetts.

The Threshold features a patented lif,t-bar with a vinyl bulb seal. Simple lever action raises the lift-bar automatically when the door is closed to seal out drafts. moisture. wind and sand. As the door opens, the bar' retracts flush to the threshold. In addition to its weatherproofing qualities, the Magic-Seal Threshold prevents the loss of heat and air-conditioning cooling. Because the new Thr,eshold does not require removal or alteration of existing doo,rs, it is a real boon to do-it-yourselfers and remodelers. It is a timeand-labor saver on new construction.

The Magic-Seal Threshold will be individually packaged in see-through poly envelopes, punch-holed at the top, to permit effective display on pegboards and walls. Colorful display cartons hold l0 Threshold units. The top of the carton can be lifted to expose the Thresholds and create an eye-catching, selfservice display f or t,raffic areas. Free merchandising aids are available to re,tailers. Available in both 32" and 35" lengths, the Magic-Seal Threshold is offered in two styles: ALL-PURPOSE for use when installed to wood, linoleum-covered or medium-pile carpeted floors and HI-CARPET for use when installed to floors covered with deep-pile carpeting.

Suggested retail prices for th,e DRAFSTOP Magic-Seal Threshold are: Item No. D-500

WCLA's technical staff prepared the volume under guidance of a committee rep- resenting architects, structural engineers, lumber manufacturers, timber fabricators and wood preservers.

The cloth, 811 x ll-inch book is available at $5 ,prepaid from West Coast Lumbermen's Association, 1410 S.W. Morrison Street, Portland 5, Oregon.

For owners of the 1958 edition. a seDarate corrtaining the principal revision and the trvo new chapters will be available at no charg:, early in 1962 on request sent to WCLA.

Lqwn Trimming Mode Easy

Lawn trimming at the base of chain link fenc'es need not be a bothe.rsome, backstraining t'ask, thanks to a new product by The Marylan'd Company of Hyat,tsville. Called a "Fence-Lifter," the device is installed quickly with no special tools and is inconspicuous in appearance.

Once installed, the fencing can be raised t,o a height providing clearance for lawn mowers, wheel barrows and similar equipment. The woven fence fabric is attached to an aluminum st,rip which slides up and down an aluminum track secured to .the fence oast, For the average residence, only one sit of Fence-Lifters is needed for each straight run of chain link f encing. Each se,t retails f or approximately $14 and contains two complete

He graduated from Tabor Academy, Marion, Mass,achusetts in 1951, and then served in the U. S. Marine Corps for three years. He lives with his wife and family in Indiana, Pennsylvania. Hinckley will assist Harold Royer, northeastern sales manager, in covering Ohio, Kentucky, Tennessee, Pennsylvania, New York, New Jersey, the New England states, and eastern Canada.

Hodgson's to Distribute lnsulite

D. N. Hodgson, president of Hodgson's Building Materials, 1395 Cazad,ero, San Luis Obispo, Calif., has announced the appointment of his firm as a wholesale distributor of "Insulite" building, decorating and insulation products. Addition of the complete Insulite line, he stated, was in keeping with the policy of his company to expand its sales and merchandising service among building material dealers of the area.

Estabished in 1958, the Hodgson firm operates exclusively as a wholesaler in San Luis Obispo and Santa Barbara counties. The concern operates a warehouse with 11,000 sq. ft. of storage capacity on Edna road and maintains several large trucks for prompt delivery service to all parts of the trade territory. In addition to D. N. Hodgson, officers of the company are Mrs. M. E. Hodgson, vice president, and J. W. Hodgson, secretary.

Hodgson reported the company is now handling the complete line of Insulite products including Primed Siding, Roof Deck, sheathing, acoustical and decorative tileboard, hardboard and Fiberglas insulating woo1.

Roberts Drofstop Mogic-Seol Threshold

Nqlion's Lorgest

The nation's largest plywood manufac' turer, Portland-headquartered Georgia-Pacific Corp., has been revealed in another key role-the nation's largest lumber exporter as well.

The company, which also is a major supplier of domestic lumber in all parts of the U.S., has been quietly building its export business for many years and reached a peak of 150,000,000 board feet in 1960, it has been reported.

Julian N. Cheatham, G-P's vice president in charge of lumber sales and export, said company agents now are selling U.S. lumber world-wide for G-P in over 40 foreign centers.

The huge volume is mostly fir and redrl'ood lumber from the West Coast, yellow pine and hardwood lumber from the South and hardwood lumber from the Appalachian region, plus specialties such as hickory ski blanks for Europe, dogwood and persimmon shuttle blanks to several textile producing countries, hickroy "picker sticks" (also used orr textile machines) for England and India, plus thousands of ash baseball bat blanks to Japan, Cheatham indicated.

Major export offices now maintained by Ci-P are in Portland for the West Coast. New York for the East Coast and Atlanta for the South.

The big volume of lumber exports does not include sales to the U.S. government for use overseas "since we do not count this as a bona fide export," Cheatham explained.

NUYfA Grqnt Estoblishes Groduste Fellowship Timber Engineering

A giaduate fellowship in tin-rber engineering has been establi,shed in the University

of California's Depar,tment of Civil Engineering through a grant from the National Lumber Manufacturers Association.

The granrt was announced by Dr. Nicholas V. Poletika, member of the NLMA Special Committee on Technical Studies and vice president of research at the Union Lumber Company, Fort B,ragg, California.

E,stablished under the National Wood Promotion Prograrn of NLMA, the $3,000 fel- 'lowship is intended to encourage an interest in timber engineering both as a major topic for graduate srtudy and as an attractive career field.

"We also hope the fellowship will cncourage greater irrterest in timber engineering among the students and faculty," Dr. Poletika said, "and that it rvill encourage the wood industry to become bertter acquainted wi'th the work of the Departmen.t of Civil E,ngineering."

The holder of 'the fellowship, to be selected from among qualified engineering students, will conduct advance<l s'tudies in the field of timber engineering leacling to a Masrter's or Ph.D. degree.

At ,the U.C. Berkley campus, receipt of the NLMA gran,t was acknowledged "with very deep gratitude" by Professor Howartl D. Eberhart, Chairman of the Department of Civil Engin,eering, and Dr. Fred E. Dickinson, Director of the University's Forest Products Laboratory.

According to Professor T. Y. Lin, research in timber engineering already forms an impontant p'a,r't of the p,rogram of the Structural Engineering Materials Labo,ratory and the Division of Struc'tural Engineering and Structural Mechanics at Berkeley.

Professor Lin, as head of both the Lahoratory and the Division, will supervise the

graduate study program for the holder of the NLMA timber engineering fellowship.

OPPORTUNITY lN TltlEER-A groduale fellowrhip in timber engineering hos been estoblirhed in the University of Colifornic'r Depa?tment of Civil Engineering lhrough o gront from the Notionol Lumber l/lonufoclurers Associolion.. Here Profesror Howord D. Ebarhorr, Choirmon of the Deportmcnt of Civil Engineering on lhe Berkeley compu3 (second from leff) receives the fellowship check fro:n Dr. Nicholos V. Poleriko. member of rhe Nlf,lA Specicl Committae on feclnicql Srudies qnd vice president of reseorch ol ihe Union lumber Compony, Forl Brogg, Colif. Looking on ore Dr. Fred E, Dickinson, Director of lha U.C. Forest Products loborotory or Richnond (left) ond Professor T. Y, [in, Director of dre Structurcl Engineering Mcieriols Loborolory qt Berkeley.

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WHOLESALEJOBBING

Timbers o Redwood

Douglos & White Fir

Plywood

Ponderoso & Sugor Pine

t.c.t.oRAil,.cARGo Truck and Trciler DOUGTAS FIR

REDWOOD. HEMLOCK PONDEROSA

SUGAR PINE CEDAR . WHITE FIR

H. m. NEtSol{

Here's lhe holtesl ilem to hit the poinl business in 25 yeorsl

Fleclo Yarothane is on omozing new cleor plostic ftnish lhol losts fwice os long os vornish, goes on ony kind of wood-inside or out, Dries dusffree in minules, needs no seoler. perfecl for siding, tloors. lobles. doors, even boots. Gfoss or sofin finish , , Big advertising push for Fleclo Vorolhone feotures tlFE, POPUTAR MECHANICS ond Sundoy supplemenls. lf lhere's o higher dollor proft item we don'r know obour if, Fosrest dollor turn-over foo. Order lodoy.

Colqverqs Clpens Aufomoted ptant

First shipments were made todav from lire nation's most highly automatcd cement nranufacturing plant.

The $15,000,000 installation approximately tt'n nriles north of Redding is operated by Calaveras Cement Company, a division of 1l'he l.'lintkote Company. It is northern Califolrria's first new cement manufacturirrg plant in nearly a quarter of a century.

The first ra.il ,car of bulk cement to leave the new plant went to Wildish Sand & Gravel in Eugene, Oregon. Three Redding tran,s'it mix companies drew lots for the first truck load of bulk cement. the shinnrent finally go,ing to Elledge & Davis Ready tr{ix Concrete. The first truck load of sack cement was shipped to Diamond National Corporation in Chico.

Civic leaders and company officials participated in brief ceremonies on the loadine rlocks. They included James Herbert, director of ,the Shasta County Planning Co,n-rmission; Jack Reiser, president of the Reddine Clramber of Commerce: Phillip Perrin, president of the Shasta Dam Area Charnber of Commerce; Wm. Wallace Mein, Jr., presiclent of Calaveras Cemen,t Company and a director of The Flin,tkote Conrpany; and Mel I. London, Calaveras vice-president in charge of markerting.

Mein saicl the electronic instruments which control mos,t plant processes are so sensitive and accurate 'that they are revolutionizing quality standards of the cenrent industry.

The Calaveras plant, with a production capacitl' of 1,500,000 barrels of cemen,t a year, will operate wi,th a normal comolement of 85 nren. On week-en<ls it will iun with a crew of five.

Phoenix Mon to Hesd New Forest Industries Group

James M. Boyd, vic.e president, Southwest Forest Industries, Inc., Phoenix, has been appointed chairm.an of the newly organ,ized Arizona Forest Industries Committee. acco,rding to an announ,cement by James D. Bronson, president, American Forest Products Industries, Inc., Washington, D. C.

Royd will serve on AFPI's National Coun-

cil during the coming year representing Arizona's fore'st indus'try, along with other sitate chairmen and industry leaders from all over the nation.

Also named in the announcement as members of the statewide groups with additional duties were Mrs. George H. Nagel, Nagel Lumber & Timber Co., Winslow, chairman of a women's affairs subcommittee; L. P. Dunford, Southwes,t Forest Industries, Inc., Flagstaff, chairman, We,stern Pine Association forest practice committee; Aram Mardian, Glen-Mar Door Manufacturing Co., Phoenix, chairman of a w'ildlife and recreation subcommittee; Ralph Ililby, Babbitt Bros., Flagstaff, chairman of the educa,tion subconlnittee; and Jay Whiting, Kaibab Lumber Co., Flagstaff, chairman of the public relations advisory committee.

Others on the statewide comnrittee include Jay O'Malley, O'Malley Lumber Co., Phoenix; J. Knox Corbett, J. Knox Corbet,t Lumber Co., Tucson; Charles Mann, Arizona Sash Door & Glass, Phoenix; Bob Carlock, John II. Page Land Co., Phoenix; Wilfred Shurnrvay, Whiting Brothers, St. Johns; Harold Britt, Foxgal, Inc., Phoenix; L. D. Porter, Western Lumber & Moulding Co., Heber; Les Holmes, Navajo Forest Products Industries, Ft. Defiance; Charles Ray, Ray Lumber Co., Phoenix; and A. Louis Peterson, Peterson Lumber Co., Prescott.

Among other projects which the commi,ttee has undertaken are assistance to 4-H forestry, Boy Scout forestry programs, and multiple-use management of commercial forest acreages in Arizona. As a result of the M.arch 27 organizational meerting, Arizona became the 39th wood-producing state to join in the nationwide forest industry education and information program.

Wm. Wollcce Mein. Jr. (extreme right), president of Colqveros Cement Compcny ond o vice-president of The. Flinrkore Compony, wcs on hond to help cofch the first sock of cement as it left the convayor lino oi the compony,r new $15.000,000 plont north of Redding, Colif. Wirh him were representorives of Diom:nd Norionql Corp., to which rhl first shipment of sock cement wos mode. fhey cre (left ro righr( W. J. "Bill" Horris, osrisiont divisionol -onog..;L" ftlcGee, Redding msnogeri and Chel Hinshow. wesr coqst reto;l divisionol monoger.

Simpson Timber Compony Nqmes

C. Henry Bqcon' Jr., President

Directors of Simpson Timber Company have announced the election of C. Henry Bacon, Jr. as president succeedng Thos. F. Gleed who has served as chief executive of the firm since 1951.

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FERN TRUCKING COMPANY MINES BANDINI, lnc.

l2OO Mines Avenue o Montebello, Cqlif. (On Union Pqcific Roilrood SPur)

and the National Assn. of Honle Builders. A native of Seattle, ll.re becomes Simpson's eighth president since the company's founding in 1895.

Gleed left the presidency of the SeattleFirst National Bank a decade ago to become president of Sirnpson. He continues to serve as a director of Simpson and of numerous regional and national financial and industrial companies.

During the decade of his leadership, Sinrpson increased from operations in {our communities to 12; ex'panded from nine production plants to 20, and its payrolls grew from 2,5@' to 5,500 employees.

Simpson Timber Contpany today has over 500,000 acres ttnder pernlanelrt forest management and serves national market with lumber, plywood, doors, insulating board, hardboard, acoustical products and wood tarrks and pipe.

C. HENRY BACON, JR.

Chairman W. G. Reed said the promotion of Bacon from executive vice president, a position he has held since 1958, became effective foltowing a meeting of Simpson directors in Seattle on March 6. Gleed has accepted a new responsibility in Simpson management as chairman of the finance committee.

Bacon has been in executive capacities with Simpson since 1945 and ,is past president of the Douglas Fir Plywood Assn.; former vice-president of West Coast Lumbermens Assn.; and has been a director of the National Lumber Manufacturers Assn.

Pocific Wood Products Compcny hos onnounced lhe appointnent of Edword J. Beoumont qs Vice Presidenl-Finonce"

During the post six monlhs Beoumont hqs served PWP in on odvisory copccity. ond now ioins monogemenl to direci lhe conpcny's finonciol oclivities ond cordinote rhem wirh those of its foreign and domestic qf,iliotes.

Prior to ioining PWP, he heoded his own mqnogement consulting firm, ond is o Director of the Nctionsl Associotion of Accounlonls, post President ond present Inf€rnolionol Director of fhe Systems ond Procedures Associolion.

TWENTY.FIVE YEARS

AGO-OR TODAY

YOUR BEST BUY IS STILL THE CATIFORNIA TUMBER MERCHANT

I Yeor$3.00

2 Yeors$5.00

WHY NOT TODAY?

fI

EDWARD J. BEAUIAONT

Redwood is Personql Ghoice of Architects

The California Redwood Association. in preparing the current edition of REDWOOD HOMES, found, as in the past, that many architects were using redwood in homes designed for their own families. Of those who answered the questionnaire seeking information for the new edition of the booklet, 890 <lesigned their own home, and 647, or 73 per cent, used redwood.

More redwood, proportionately, was used by architects of the Pacific Coast states. Eighty- six per cent of the architects replyinglrom Washington, Oregon, California, Hawiii and Alaska used redwood in their own homes. This is not surprising, of course, because redwood is native to the Coast-but 78 per cent of the architects replying from the Lake states also used redwood f or their family home. Apparently, architects find redwood equally suitable for homes in sunny Califor_ nia and the contrasting climate of the Lake states.

The smallest proportion of redwood users were in the Southern states, where architects naturally make use of native pine species. But even here, more than half of the respondents said redwood found a place in their iromes.

Of the 2,380 architects who answered the questionnaire, 1,924 sajd. they would use red_ rvood in a future home. Another 139. who specifically noted that they had not used redtvood in their current home. said thev would use it in the future.

The architects said they used the redwood as siding, interior paneling, beams and trim. They used it for contemporary design in nell, homes, and for remodeling houses originally built as long ago as 1834. Manv of their aoplications of redwood are shown in the bool-

let. You may obtain your free copy of REDWOOD HOMES by writing California Redwood Association, Dept. RH-2, 576 Sacramento Street, San Francisco 11, California.

Although the architects thought of redwood first as a material for homes-"I use redwood on all residences," said a Milwaukee architect -they also used it for their offices. More than a third of those who reported that they designed their own offices used redwood. In the far western states, 59 per cent of the architects replying had redwood offices. One used the new Redwood Acoustical Datterns to good effect.

Although modern technology is constantly developing new building materials, and architects find many uses for them, they still pre- fer the natural materials-wood and stonefor their own homes. Redwood is a distinctive and durable building material, offering a wide range of effects which appeal to an architect when he is most free to design the way he wants-when he is designing his own home.

Dr. Clork Monoges Northwest

Hqrdwood Associqtion

Dr. Donald H. Clark, of Seattle. was named manager of the Northrvest Hardwood Association by its Board of Directors, at its semi-annual meeting, April 6th at the Marion Hotel, in Salem, Oregon.

It was Dr. Clark, who called the orieinal meeting of a group of men interested in hlrd_ woods together in 1955, while he was Director of the Institute of Forest products at the University of Washington. He acted as temporary chairman of the group until they were organized, and later incorporated iir Sept., 1955, by the state of Washington. He has served as consultant to the gro*up since that time. In 1959, he was given a citation

ilV alaaoniJe Shul

The Fincl Gluestion

"Now listen," said Father_tersely, "f've done nothing but alls\.ver questions for you.all evening. Now I'm only {oing to answer one more question, and then you're going, to bed-, and I'm. going to read in peace. Now what do y"o, *rri to ask ?"

"Just this," said ten_ year old Johnnie : ,'Supposing you and Ma hadn't married each other, but had eai'h one"mar_ ried some one- else, a.nd each of these couples had a boy. Now, which of those boys would I be, and'who would the oth_er-one be, and rvhat relation would r.l,e be to each other, and if so, why?"

by the group, and declared to be ,,Mr. Hardwoods of the Decade."

Dr. Clark has been pleased to see the first grading rules defined by this group for the Northwestern hardwoods. They are now official and appear in the National Hardwood Grading Rules. He has seen red alder, birch, maple and cottonwood trees of the Pacific Coast, grow in popularity among the manufacturer and consumer. He has watched an industry develop, largely due to his efiorts to spread the word among foresters and forest owners about the beauty and adaptability of the woods. Stands of alder, which used to be poisoned, now are carefully managed, and the market is red-hot. At the present time, all alder and maple mills are finding logs in short supply.

Dr. Clark, besides being a leading au- thority upon forest products, is an author. lecturer, and authority upon the history of the Pacific Northwest. He has received national recognition as the founder of CHAOS -Cannon Hunters Association of Seattle. a group of explorers. He received his bachelor. master, and doctor of philosophy degrees from the University of Washingtbn. He is soon to have a new book published dealing with Northwestern historv.

For Home Grqftsmen

All-purpose aluminum wire for use by home craftsmen has been added to the Reynolds Do-It-Yourself Aluminum line.

_ The wir.e is single strand, .035 inch gauge. It comes in 60 foot ralls, mountea onl +y_ inch-square cardboard. Suggested retail price is 29 cents. It is strong, more flexible ihan steel wire and will not rust. Applications in_ clude gardening, flower arranging and boat_ lng uses.

Awful Smort

Two ladies of the neighborhood had come to call on a newcomer, and lvere met at the door by a very little Sirl, who ushered them into the living rooml asked ifr"- 1"- UJ seated, told them that mama woilld be'dotvn "t ;";e;;;; who then satdown.gravely to entertain them in the mean_ whrle. I hey looked her over, and she looked about five years of age.

One of them said to the other guardedly: ,,She's no,t very p-r-e-t-t-y, is she?"

And promptly. the little_ girl cut in : ,,No, she's not very p-r-e-t-t-y, but she's awful i-m-a-r-t.',

Volleio Lumber Co. in process of Liquidqtinq

Long e-sta-blished Vallejo Lumber Co.'is .urr"itly in process of liquidation. Property at Monterey and M..v_ land Streets where the firm is located has been sold a;d inventory will be liquidated by July 1

TltENTY-FIlfE YEARS AGCD TCDDAY

As Reported in The California Lumber Merchant, May 1, 1937

Ralph Mannion, former Stanford basketball star has joined the sales .staff of J. E. Higgi,ns Lumber Co., San Francisco.

J. W. Mcleod, vice-presi'deni of the Cadwallader-Gibson Company, Los Angeles, recently returned from a five-weeks business trip ,to New York, Boston and other Eastern points. He found business excelle,nt.

Burns Steamship Company, Los Angeles, recently purchased the steamer Caddopeak from the Charles Nelson Co. The Caddopeak is one of the larger Point ,type vessels, and has a lumber carrying capacity of 21100,000 feet. It is equipped between decks for carrying northbound general cargo. I.t will be put into se'rvice between Los Angeles and Puget Sound.

The Fifth Annual Reveille of central an'd northern California lumbermen, sponsored

'Story of tlonogemenf Told

ln

DuPont Booklet

The creative role of American management is one of the prime reasons the nation's economy has soared to unforeseen levels of output and efficiency. This is the theme of "The Story of Management," a booklet published today by the DuPont Company.

Management has becone an art of bind-

by East Bay Hoo'Hoo Club 39, and held at the Hotel Leamington, Oakland was held Friday April 23. Rod Hendrickeon, former lumberman, and now a radio star known from coast to coast as "Colonel Rod," gave a short talk and ,told some good stories.

Flash fnom Hollywood-Paul Collier, Don Montgomery, and Kenneth Smith, all new n,ames in the firmament of motion pictures have important roles in the screen's newest hit-"Here's How." It was specially written and pr'oduoed for the Red Ceda,r Shingle Bureau. It is another step forward on the part of the Red Cedar Shingle Bureau to assist dealers to see and hear about the applications and sales of the famous Red Cedar product.

John G. Ziel, of. Zeil and, Co., San Francisco explains that the scarcity of Philippine mahogany is due pa,ntly to the excellenrt

ing together the creativity of many people the booklet says. "Without its force to pro- vide direction and momentum. the nation could not have attained its present stature, and lvould have no prospects for progress in the future."

Drawing a distinction between methods and purposes, the 32-page illustrated booklet shows that management is more than simple stewardship, more than bookkeeping and warehousing, more than hierarchies and

demand for this wood and partly to the scar.city of s.teamer space. During the maritime strike a majority of Trans-Pacific vessels were laid up on this side of the Pacific, so that it took nearly 60 days before regular service could be resumed. Mr, Zeil does not expect the 'l'rans-Pacific steamer space situation to be back ,to norrnal until at least 90 days from now.

The Diamond Match Co. has completed the modern'ization of lumber, building materials offices and display rooms at its Lodi yard. The walls and ceilings of the office an'd store are finished in Celotex of various shades, textures and patterns, giving the inte'rior a very at'tractive appearance.

Ernie Miller, prominently known in California architectural circles, is now affiliated ll'ith Woods Brothers Lumber Co. of Sanrta Cruz as manager of its home building service.

chains of command.

The booklet points out that while "management" is generally considered a synonym for busirress executives. the function is not restricted to large business firms, nor even to the commercial sector of modern life.

For more information write to E. I. DuPont de Nemours and Company, Inc., Pub- lic Relations Dept., Wilmington 98 Dela'\Arare.

New Profit$ New Sales ldeas in NBW PRODUCT$

FWD Announces New lrqctioneer Line

Clintonville, WisconsinFWD Corporation, heavy-duty truck manufacturer here, today took its first bold step into serving a broader market with the announcement of an all-new truck line.

Designated as the "Tractioneers," the new vehicles are claimed to achieve new performance levels in the on-off highway truck market.

(TeIl

,hem gott dtu it in The Califomb Lumber Merclwnt)

faccd discs, one set splined to the differential case, the other to the shaft. Hydraulic pressure compresses the discs, locking case to shaft and limiting differential action. The torque on any single shaft is restricted to a lcvel well below shaft capacity.

'l'he systen-r locks instantly, unlocks instantly. By letting the driver make the decision to lock or unlock, the driveline is protected from needless excessive stress and shock when the truck is operating on-highrvay or under other good tractive conditions.

Transfers in 6 x 6 and 4 x 4 models are cquipped with torque-proportioning differentials, available in ratios to meet varying loaclcarrying requirements.

The new FWD "Gittar" axles provide great strength and maximum resistance to load deflections and torque stresses, the atrnouncement said. The ring gear and pinion section of the housing allows better clearance top and bottom and blends with the box section design.

Significont new feqlure of rhe FWD froctioneer line is the driveline system which utilizes driver-controlled oxle ond tronsfer difierentiol Troctionlocks. Elecrricolly-initioted, hydroulicollycctuoled, the locking device engoges gnd disengoges simuhoneously with the Cick of o dqsh swirch (inrer).

Many new operating features are claimed for the line, which, f or the first tinre, includes both rear-drive and nlulti-drive trucks. The most significant of these is a new driveline system which utilizes FWD's driver controlled axle and transfer differential Tractionlocks. In over-the-highway use, or under other good tractive conditions, the system provides free-working differential action throughout the driveline. In tough traction, however, the driver flips a single dash switch, engaging all differential TractionLocks simultaneously, and assuring power to all driving wheels.

The Tractionlocks operate on a simple clutch principle, with alternate steel and fiber-

Al1 new Tractioneers use constant-section, straight-side-bar frames, providing uniform frame strength for front, rear or center nrounting of a wide variety of allied equiplllellt.

The new line boasts a completely restyled cab with five-day ventilation. Cab, fenders, fuel tank and skirting are independently mounted, isolating them frorn the twisting forces of the chassis. The cabs are available in standard, all-steel coup'e and 4-man steel and fiberglass tilt versions.

Al1 Tractioneers offer a wide range of transmissions, auxiliaries and gasolene and diesel engines.

The 4-wheel Tractioneers are offered in GVW ratings starting at 18,000 pounds; the 6-wheelers start at 36,000 pounds GVW.

The addition of a complete line of 6 x 4 trucks puts FWD squarely into the on-off highway segment of the heavy truck market. The company's major activity so far has been largely in the all-wheel-drive rnarket.

REDWOOD HOMES-Promote wood houses with thc lotest edition of the Coliforniq Redwood Associq' tion's beoutiful bookler, REDWOOD HOI/iES. This yeor's edilion is four poges longer, with more houses, more color, rnore idess for home-ownersideos thqt con leod to lumber sqles for you. Twerty poges, btock qnd white ond color. Write the Colifornio Redwood Associclion, Depr. RHT,575 Socrcmento Street, Son Fronci:co ll, Colifornio for your free somple copy. J$oke sure your cusfomers hove c copy by giving lhem one yourself. Order ol o discounl rhrcugh your CRA wholesoler distribulor or ct cosl ($I5.(X) per hundred) from CRA.

Simple To Stick lt !

Two new adhesives with simplified application features have been introduced by Formica Corporation.

Formica Super Fast Dry Contact Cement requires an initial drying .time of only 10 or 20 minutes, yet remains workable up to six hours under normal humidity conditions. Its consistency allows a variety of applicators to be used, including brush, metal spreader or roller. The new adhesive requires no stirring or agitation and has an extended shelf life of at least 12 months.

It is available in pints, quarts, gallons, fivegallon and 50-gallon drums. One gallon will cover at least 160 square feet.

Formica Spray Mix Contact Cement has been developed for high-speed fabrication of both flat and postformed plastic laminate surfaces. It has a two-hour bonding range and can be applied with a variety of spray devices. The adhesive has a red color for visual inspection of the spray coating. High initial grab strength and extended shelf life match Super Fast Dry qualities.

Marketed as companion products for Formica laminated plastic surfacing and Flakeboard corestock materials, both adhesives are available through the company's nationwide distributor network.

For free product literature, write: Formica Corporation, 4614 Spring Grove Ave., Cincinnati 32, Ohio.

Shown obovc

Troclionecr. The 6-wheelers storl ol 35,000 poundt GVW

Specialists in 0uality lmported Hardwood Plywood

PAN

Klomoth Lr.nnber & Box

Klamath Lumber & Box Company of Klamath Falls, Oregon, until now operated as a division of Di Giorgio Fruit Corporation, has been eitablished as a separate corporation and wholly owned subsidiary of Di Giorgio, the parent company has announced.

Henry L. Kerr, formerly general manager of Diamond National Corporation, Spokane, Washington, has been elected executive vice president and a director of the new subsidiary. He takes over general supervision of the lumber operation from Keith P. Hudson, former executive vice president who now becomes president and a director. Hudson is also a vice president of Di Giorgio Fruit Corporation with his headquarters in Sarr Francisco.

Kerr was a director of the Western Pine Association and Timber Products Manufacturers Association.

TRADING COTITPAI,IY, INC.

Rollin A. Cantrall, who continues as general manager of the Klamath Lumber & Box operation, has also been elected a vice president and director of the new subsidiary, and Charles S. Glidden, assistant secretary and director.

The 42-year old lumber mill operation was recently moved to the 138 acre site of the former Klamath Basin Pine Mill Company on the Klamath River. Di Giorgio acquired this property, plant and equipment last year. Facilities for an annual capacity of 60 MM' include a sawmill, dry kiln, storage shed, planing mill, yard and box factory.

Moior Forest Producls Reseorch Center Aulhorized

A new forest products research center, designed to become one of the major private forest industry scientific centers in the na-

tion, has been announced by Georgia-Pacific Corp. {or 1962 construction.

It will rise on a suburban l0% acre wooded tract west of Portland, Ore., near Cedar Mill Park along the Sunset state highway.

To be substantially larger than the company's present laboratory in the same area, it will serve as central headquarters for all G-P research facilities and will allow an expanded program in development of new wood products, chemicals from wood, and in related fields, according to J. L. Buckley, G-P vice president for research.

The site is part of the new 7O-acre Western Industrial Research Parlg which Beaverton interes'ts are devetoping as a suburban scientific center for use by a number of companies,

Architectural and engineering work is expected to be completed by early spring.

rHE PRTCE IS RTGHI WHEN YOU ,,BUY AlAER IC AN"

LOOKlt/s Good News Todoy

John Hallinan, Hallinarr Lumber Company, of "Strappack" and "Lumberpack" fame, has done it again. Under his capable guidance a modern sawmill with a band headrig, a new barker and chipper, is being erected in Tillamook, Oregon.

The mill will produce in excess of 50M board feet of lumber per eight hour shift, and will fit nicely into Hallinan's modern merchandising program. The project will go a long way to satisfy his "Strappack," "Lumberpack," hungry customers. Roy Stanwood, formerly of Drairr, Oregon, will manage the mil1. Kiln Dry Hemlock will be the principle product, and w-ill supply 2x4 thru2xT2up to2f in length.

The whole thing developed from the efiorts of E. E. Roberts, Field Represerrtative, Spaulding Pulp & Paper Co., and R. F. Hutchinson, Hallinan Lumber Co. towards greater utilization of logs in the Tillamook area. Because of these men, Spaulding will have another source of chips, Hallinan will have more lumber, and f illamook will have another payroll, and mole saleable products from Tillarnook logs.

Mert Whipple, Sales Manager, Hallinan Lumber Co., says, "Wow, this will improve our customer service." Call lfert for the Tillamook story and some of that good "Strappack" and "Lumberpack" lumber.

Nicholson 601 Automotic Lothe Chorger of Medford Corporution-no operoto; required: Gives occurole, fdsl cenlering.

New, Self-Cenlering Lothe Chorger

A fully automatic, pre-centering lathe charger that eliminates operator error is norv available to the plywood industry, he Nicholson Manufactur'ing Companl' has announced.

The new development is the "Nicholson 601 Lathe Charger" that gives fast, accurate centering for all types and sizes of veneer latl.res. The log moves by a traveling carriage into the lathe and is controlled by the lathe opcrator. The nruch-needed machine saves tnanpower and greatly increases veneer recovery as logs are automatically ceratered eliminating operator error.

An installation of this new charger may be seen at the Medford Corporation, of Medford, Oregor.r, feeding an eight-fo,o,t lathe.

Further information may be obtainecl b1' writing the Nicholson I\f anufacturing Company, 2525 A Street, S. E., Auburn, Washington.

WPA lssues Grode Supplement 4

Several changes in the Western Pine STANDARD GRADING RULES went into effect April I with publication of Supplement 4 to the 1961 edition of the rules book. The revisions were approved and ordered into effect by the Association Grading Committee and Board of Directors at the recent annual meeting in San Francisco.

One new provision sets up stress grades and table of values for framing lumber of Ponderosa Pine, Idaho White Pine, Sugar Pine, White Fir, Engelmann Spruce, Lodgepole Pine, Incense Cedar and Red Cedar. It provides for stress grading these species in the "Joists and Planks" and "Industrial Light Framing" categories, with special unit working stresses when graded as "Light Framing."

For Irrcense Cedar and Red Cedar, the new grade of "Foundatiorr Lumber" makes its debut in the rules as part of the supplement. The grade is selected from heartvvood and is free of heart center, making for material ideally suited to foundation uses.

Another provision applies to knot sizes in the Board grade of Utility, first written into the Grading Rules with Supplement l, made effective last year.

A clarification points up that "MC 1-5" provisions (15% moisture content) relating to specific stress grades of framing luntber apply only to stdck 2" or less thick.

Copies of Supplement 4 may be obtained by writing to thc Western Pine Association, 510 Yeon Building, Portland 4, Oregorr.

New Wood Seoler-Finish For Potio Furniture

Patiolife, a new wood sealer-finish designed for maximum weatherability, protects and beautifies outdoor furniture, latticework. fences and other patio and terrace structures.

As a water-repellent, the vehicle guards against warping, splitting, and checking caused by moisture absorption. Light-fast pigments produce a rich redwood finish without building up a thick varnish-type surface film. It will weather evenly without chalky rub-off and patchy" color changes, and is guaranteed not to blister or peel.

The new sealer-finish is available in 16ounce aerosol spray cans, quart and gallon containers. One gallon covers 400 to 500 sq. ft. Application is quick and easy. For later dress-up coats, the surface is simply wiped clean and refinished.

Sales aids include a merchandising kit,

color chip brochures, and copy for local newspaper and TV publicity. As a special introductory offer available to dealers until April 1, one case of aerosol cans will be given free with the purchase of two cases

in any combination of aerosol cans, quarts, or gallons.

For further information write Protectior-r Products Manufacturing Co., Dept. SR, Kalamazoo. Mich.

BOITNINGTOIT LUMBDB OO.

New Mqteriqls Avciloble For Builders, DevetoPers Of House

After a year of additional research an'd experience with House of Freedom, D'ouglas Fir Plywood Association's retirement home design, the association has pro'duced revised plans for panelization and prepared a complete sales promotion kit for builders and developers interesrted in this market.

the American Association of Retired Persons. the National Retired Teachers Association and Douglas Fir Plywood Associa'tion' First shown at the White House Conference orr Aging in Jan'uary, 1961, at Washington, D.C., House of Freedom is being built and so,d in many sections of the country.

To assist the increasing number of builders and developers working with the House of Freedom design, a highly useful promotional kiit has been prepared and i's available free of charge. Called "House of Freedom Ill,odel Homi Promotion," the kit guides advertising and publicity for a local campaign with sample newspaper ad layouts' 6toihure ideas, tips on radio and rtelevision ads including sample copy, direct mail suggestions and a selection of billboards and iign designs for a model horne showing.

In addi,tiorn, the kit contains a handy order card w,ith which builders an'd developers can obtain additional promotiornal materials' These include sales leads in given areas, news storries and photographs for publici'ty purposes, a 4 x S-foot posrter show'ing former Preiident Eisenhower examin'ing a scale model of the House of Freedom, an l8-minute sound motion picture demonstrating successful House of Freedom promotions and the permrissi'on for endorsemenrts from the sponsoring organizations.

-

fhis promolion kit for rhc Hourc of Frccdom for rclirci pcrsonr conloins cll thc informotion needed ro condud o fir3l-rqle locql qdverti:ing cnd publicity compoign The kir is ofiered to buildsr cnd dcvelop.ts -of ihc Hour of Frccdom by lhe Douglos Fir Plywood Asociotion, lllg A Streel, focomc 2, Worhington.

House of Freedom was conceived, designed and built through the cooperative eftorts of

New plans are also available for a panelized veriion of ,the retiremen't house called House of Freed'om II. Construction with panels is faster and results in a quali'ty job at lower oost.

Hrouse o{ Freedom II is identical to the orieinal model on which construction plans hav"e atready been available' The only difierence in the plans them'selves is th'at the panelized lrersion does not describe interior details like doors, shelves, etc.

Working drawings for the House of Freedom in standard and panelized versions together are $2 each. House of Freelom II ievised plans are 50 ce,nts. All plans and the free promotional kits are available from D,ougias Fir Plywood Association, 1ll9 A Street, Tacoma 2, Washington.

fhir hondromc ond functionol derign cnd plonning ccntcr will bc the focol Point of c regirlcred dcoler'l Dcrign Scwice Counscl octivily for cutlomcn ond homc imprcvcm.nl ProtPoclt. Besidcr rcrving or c dcrk ond dirplcycr of Maronilc hordboord produclt ond literoturj, it givcr impoct to fic idcs: ',\firsolizc bcfore you modernize," or pointed out by Ecd W. Hodlond, gcncrol ncrchondire nonagcr for llloronitc Corporotion.

Chipt onl. Sawl,ufi

James C. Nelson has been appointed District Manager for Owatonna Tool Company's 12 county district; south of San Francisco, by S. L. Richmond, sales manager, Tools & Equipment division, Owatonna Tool Co., C)watonna, Minnesota.

James R. Connell has been elected to the board of directors of Flintkote Co. He replaces H. J. Robertson on the board. All other directors were re-elected at the meeting. Connell became a director of Orangeburg Manufacturing Co., Inc. in 1939 and ln 1942 joined its management staff as vicepresi<lent in charge of sales. Orangeburg was bought by Flintkote in 1958.

John E. Majors has been appointed assistant logging superintendent of the Chelatchie Area woodlands, it was announced by Ali J. Sandoz, woodlands manager of International Paper's Long Bell division. He joined the company in 1941 as a timber faller at Ryderwood, Washington and was later assistant logging superintendent for I-P at Grand Ronde, Oregon.

Los Angeles industrial sales manager for 'Weyerhaeuser, Walter A. Remak, has been elected a director of the Los Angeles chapter of the Forest Products Research Society.

The appointment of R. Ben Jones, Masonite Corporation building iproducts salesman, to the newl5'-created position of sales manager for the company's hardboards to the horne manufacturers and mobile home industries has been announced by F. O. Marion, vice-president of sales. Jones joined the company in 1936.

Stephen Kling of Redding, a junior in the University of California Schooi of Forestry at Berkeley, has been named to be the first recip'ient of the Charles Bunting Memorial Scholarship, given by the Redding Forum. The award is given to encourage and recognize scholastic achievement and leadership ability among forestry students. Kling has been employed during summer months by the U.S. Forest Service in fire control and timber stand work.

Martin H. Hankinson has been appointed new assistant advertising manager for Filon Corporation, manufacturers of translucent fiberglass reinforced plastic building panels.

Civil Engineer D. Lee Narver was awarded the Southern California Construction Industries Achievement Award for 1962 at the 27th anwal Gridiron Banquet held recently in Los Angeles. Narver, 73, is chairman of the board of the engineering firm of Holmes and Narver.

Robert J. Weston has resigned as general manager of the Bellwood Door division and vice president of Packard Bell Electronics Corp. to assunre full management of Marketing Forces and Robert Weston & Company, two management consultant firms.

The Flintkote Company has announced the appointment of four men to positions on the company's research staff. The men, all longtime Flintkote employees are: Dr. A. J. Hoiberg, Grier Leach, W. L. Butterfield and E. R. Wengenroth.

The election of four vice presidents and a treasurer by Simpson Timber Co., Seattle, Washington has been announced by C. Henry Bacon Jr., president. The n,ew vice presidents are R. B. Hutchinson, finance; Starr W. Reed, timberlands; J. L, Robins, marketing, and R. J. Seidl, research. F. C. Rockerfeller has been promoted from comptroller to treasurer, succeeding Hutchinson.

Secretary of Agriculture Orville L. Freeman has announced the retirement of Richard E. McArdle, 63, as Chief of the Forest Service, and the appointment of Edward P. Clifr, former Assistant Chief in charge of National Forest Resource Management as the new Chief Forester. In announcing Dr. McArdle's request for retirement, Secretary Freeman expressed regret, and said, "Your reputation for leadcrship and foresight has been more than borne out by your dedication. On behalf of the I'resident and the department I commend you for long and outstanding service to causes close to the heart of the American people."

James Brennan has been appointed Research Chemis't for Homasote Company of Trenton, N.J., a leading supplier of insulating-building materials. According to the announcement made by Basil Outerbridge, president, Mr. Brenna.n will head up a riew product design and development group with lie'adquarters at the firm's home office in Trenton.

A Ventura man, Glenn W. Barrett, a lnember of the Diesel service staff of the Gem Equipment Company, has qualified for one of six national merit awards issued annually to GM Diesel service craftsmen by the Detroit Diesel Engine Division of General Motors.

Emmctt J. Norris, Jr., has been appointed assistant treasurer of Calaveras Cement Company, a division of The Flintkote Company, it was announced today by Arnold M. Ross, Calaveras vice-president in charge of finance.

Ross also announced the appointment of N. N. Presson as Calaveras controller.

Thomas T. Sneddon, executive vice presid.ent of the National Retail Lumber Dealers Association, has been elected a member of the board of directors of the National Home Improvement Council, it has been announced by Carroll K. O'Rourke, manager consumer markets, Weyerhaeuser Company and NHIC president. At the same time NRLDA has rejoined NHIC as a supporting member'

In announcing this action and Sneddon's election, O'Rourke said "NRLDA's Home and Property Improvement program will encourage thous,ands of lumber dealers throughout the country to establish home improvement centers. This will provide much needed remodeling outlets for literally millions of homeowners seeking quality work at fair prices and it will establish dealers as a stroilg and important factor in remodeling.

Williams & Lane, Inc., GM Diesel distributors for Northern California with headquarters at Berkeley have opened complete sales, service and parts facilities at 775 Sutter Street in Yuba City. The branch is operated under the direction of R. M. Stevens.

Three partial scholarships totaling $750 will be awarded to winners of a residential kitchen design competition underway among full-time second-year students at the University of Southern California School of Architecture.

The rprizes, which will apply on f.all 1962 tuitions, launches the first annual Southern California Association of Cabinet Manufacturer's scholarship program to the USC school.

T. L. "Linc" O'Gara, manager of market pianning for Weyerhaeuser Company's Wood Products Division, r.etires this month after a business career spanning 43 years.

Andrew J. Watt has been appointed vice president of marketing for United States Gypsum Company. The announcement was made by Graham J. Morgan, president.

Robert F. Moller, formerly assistant comptroiler of United States Plywood Corporation, has been appointed treasurer of Western Plywood Company Ltd. and WeldwoodWestply Ltd., the company's Canadian affiliates.

Cqlendqr of Coming Events

(Continued, trom Page 32)

Salt River Valley Hoo-Hoo Club No. 72-May 22. Golf. tournament, ll:59 a.m., Paradise Valley Country Club. Dinner, Annual membership meeting and election of 1962-63 officers,

JUNE

National Association of Women in Construction-June 9. Second annual forum of the Pacific Region. Wotkshops, discussions and luncheon at Ilollyhock House, Barnsdall Park, Vermont & Hollywood Blvd., Los Angeles. Evening entertainment at Disneyland. For details, contact Florence Barbour, Pacific Regional Director2053 Meadow Valley Terrace, Los Angeles 39, phone: NOrmandy 3-8651.

Western Dry Kiln Clubs-June l+15. l4th Annual Meeting, to be held in the Student Union Building, University of California at Berkeley. The Central California Dry Kiln Club will be host.

Las Angeles Home Show-June 21 through July 1. Sports Arena. For space reservations, contact William Satterwhite, assistant manager, 6399 Wilshire Blvd., Los Angeles 48. Phone: OL 3J5,24 or OL 3-8610.

National Plywood Distributors Association-June 27 -29. 20th Annual Convention, Bayshore Inn, Vancouver, British Columbia.

PIEASE KEEP IHE CATIFORNIA TUMBER I'IERCHANT ADVISED OF YOUR FORTHCO'IIING EVENTS

Neu: Produet Profits

Power lools Reveol Line

A broad line of radial saws including 10 basic models was unveiled recently by Power Tools, Inc., Chicago manulacturer formed in December with the purchase of Skil Corporation's entire product line of radial saws.

The machines are available with horsepower ratings of. 2, 3, 5 and 7l for single or 3-phase current, 50 or 60 cycles. Cutting capacities range up to 5l inches, miter capacities to 19 inches, and rip capacities to 33/a inches:

of the table. The tables themselves are said to have almost twice the customary area, Iot ease in handling work.

Prices range from $'625 to $1,100. A number of accessories, including extended arms for such operations as cutting wide countertops in a single sweep, are available. The machines can also be equipped with automatic stops for continuous, accurate cutting of work in equal lengths or widths.

New Brochure Ofiers Tips On Ordering Wolnul

A new 6-page informational brochure, "The Many Faces and Moods of Walnut," is now available without charge from the American Walnut Manufacturers' Association, Secretary-Manager Donald H. Gott has announced.

The booklet answers many questions about walnut which may arise among architects, cabinet and furniture manufacturers and other specifiers and users of the wood.

It tells, for example, what is available in walnut lumber and walnut veneer, gives suggestions for ordering lumber, matched panels and matched doors, and describes four systems for finishing walnut.

American walnut, the booklet points out, "is the high performance wood unexcelled for many technical applications such as gun stocks or the finest furniture. More importantly, it 'goes with' most other woods and natural materials providing the desirable relief and friendly atmosphere to otherwise austere interiors. It maintains its unique beauty for a lifetime."

Copies of the brochure may be obtained by writing the American Walnut Manufacturers' Association, 666 Lake Shore Drive, Chicago 11, Illinois.

Simpson Announces New Redwood, Re-Sswn Plywood

All redwood plywood with a distinctive, rough-textured, resawn surface is now available from Simpson Timber Company.

A S$orsepower, single-phose rqdiol sow ir ono of lO bosic rcdiol sow models inlroduced recenily by Power fools, Inc., Chicogo, lo ilre conslruclion, woodworking, lighr metolc, plostics ond olher industdes. First deliveries werc scheduled in l/lorch, fhe cquipnent ir being sold rhrough outhorized deolers.

Trade-named "Tops Power Saws," all models feature an exclusive "Retracto-Glide" arm which moves on eight ball bearings through ,the supporting head. This is said to provide extreme accuracy, eliminate overarm interference, permit easier visibility of layout marks, provide more usable working area on the table, and reduce set up time as mu.ch as 30 per cent.

The retractable arms also make the equipment uniquely adaptable to automated production, with the use of air cylinders to power automatic feed and cut-off, the company stated.

The Power Tools radial saws were described as useful for even the most critical cabinet making applications, as well as for other woodworking operations requiring extreme accuracy.

Blades and guards are interchangeable among all models. This permits mounting of blades and gjards up to l8 inches for light cutting applications where great depth of cut is needed or, for exarnple, mounting of a l4-inch blade and guard to assure extra safety in a difficult grooving operation.

Tapered pin locks on the cutting head automatically set the head at all common 4! and 9O-degree cutting angles. Controls are conveniently positioned, including a depth adjusting handle beneath the forward edge

106 aNcas rr wllHolD otu:s, lLc. orK^Go rr ?-900-4t2

This new rubbcr cemenl ollows poper to stick ond re-stick cgcin ond ogoin.'Jusl brush Wilhold Pecloff on one surfqceJet dry ond you arc reody lo stick ovcr ond ovcr ogoin. Popers pecl-ofi clccnly. Use Wilhold Pccl-ofi for photor, wroppingr, bulletinr, rchool block boords, potferns and rcnding discs. lAony urcr in rha Oftce, Homc, rhop or clcrlroom. Two ouncc Brurh-fop bonlc rcllr for 50c. Ark your deolcr or w?itc fol frec totolog; Wilhold Glucti. lnc.,.. Lor Angclor 31, Chicogo I2.

Shown is o new oll-redwood plywood wirh o dil' linclive, rough-lexturcd, to-stwn surfsce which ir now ovailoble frorn Simpron limber Compony' Called Ruf-sqwn, thir product combines lhe wormlh ond rtobiliry of Colifomkr redwood wifi the cconomy one sll.ngth of plywood. View -ot leh shows riding cpplicotion using molching 1"x3" rough sqwn redwood bclten:, View ct right shows interior poneling instollqtion. Ruf-3own ig ovoiloblc in iull *b", 1/2" snd 9/o" lhicknosses. widrhl of 15". 32" ond 48" ond lcngths of 8', 9' qnd l0'.

Called Ruf-sawn, this product combines the beauty and stability of California redwood with the economy and strength of plywood. Its rough texture provides a rustic, decorative effect. Both sides are treated with a clear water repellent sealer that protects against absorption of moisture or risk of staining.

While Ruf-sawn may be used for interior or exterior remodeling, it is particularly ideal for new home construction. Like all Simpson redwood plywoods, it is constructed with an exterior glue line. Being all redwood, Rufsawn has a natural resistance to decay and insect attack and is easily painted, stained or finished with a clear natural finish.

For additional information on Ruf-sawn, write: Simpson Timber Company, 2043R Washington Building, Seattle 1, Washington.

Fostening Method Chorts ond Schedules Avoiloble

Littrell Hardware Lines, Inc., Los Angeles, factory representatives, has announced the availability of new fastening charts, schedules, test data, etc., as supplied by the following manufacturers :

Independent Nail Corporation has a new nailing schedule which lists in "chronological" order size, type, finish, spacing' etc., of nails for 'their most common applications.

Miracle Adhesives Corporation has released a set of three bonding charts which tell the adhesive for each use: No. I for bonding various wall covering materials to plaster, concrete, gypsum board, etc.; No. 2 for bonding various insulation materials to various base materials; No. 3 for bonding various types of tile, glass, marble, etc., to different base materials,

Timber Engineering Company has available new design manuals for use of timber connectors, trussed rafters, framing anchors' etc.

The Littrell organization can be contacted at .312L.,Rast .12lh.,.Str"eet". Los Angdes 23. Telephone: ANgelus 1-0164.

Porking Lot Booklet

"FACTS ABOUT PARKING LOTS,'' A booklet compiled from ten years of actual construction experience is offered FREE to all parking lot owners by makers of DurO-Line Markers.

Dur-O-Line plastic parking lot markers are celebrating 10 years of service to parking lot owners all over America. Over l0 million Dur-O-Line markers have been sold

since 1951. Many of these original markers are still in service, proving the manufacturer's design will last ten years or more.

The tough, durable Tenite plastic made by Tennessee Eastman Company is used to mold the marker. Colors, white or yellow, are the true traffic colors.

Dur-O-Line markers are self-cleaning and stay bright and colorful giving an attractive appearance to any parking area.

A Dur-O-Line lot will pay for itself at least five times in 10 years. Normally, a Dur-O-Line installation will pay for itself in one to two paint jobs. On a new asphalt lot, two to three paintings are required the first year. Think what can be saved in ten years.

..FACTS ABOUT PARKING LOTS" iS a booklet free for the asking. Write: Traffic Safety Supply Co., 2324 S.E. Umatilla St., Portland 2, Oregon.

Green & Dry Uppers

Quolity [(el,*"ol

Less fho n Corlood Lots

Pockoged lofs -- Truck-&-frqiler Shipments

E. L. Bruce Reports Record Soles

Despite a decidedly mixed picture n the curent building materials market, E. L. Bruce Co. Incorporated, large southern hardwood flooring and paneling producer, has reported record first quarter sales gains.

This word came ,today from Edward M. Gilbert, New York in'dustrialist and Bruce president. Consolidated Bruce sales for the quarter ended March 31 totaled in excess of $11,800,000--up an impressive 35% from the comparison qualter last year, Gilbert said.

Although an earnings figure for the periocl is not yet available, it is expeoted 'to be "substantially higher" than for the first quarter of 1961, according to Gilbert. The firm's 196l financial repor,t, issued late last month, reflected a new record in yearly sales, with an increase of $1.17 per share in operating eartrings over the previous year.

All 1l plants in'the Bruce production setup are operating at capacity as a result of favorable business since January l, the executive indicated. Orders backlogged for future delivery now total nearly $11,000,000, a record 52/o increase from the same dat'e last year.

Although all divisions and subsidiaries of the parent firm are ahead for the year, building supply products were chiefl1' responsible f or the company's impressive first quarter szrles showing. Recent industry-lvide price increases on flooring and panelings rvere major

contributing factors.

"A developing shortage oi ber may work to push thc even h'igher," Gilbert said'

Aiax Hqrdwqre Offers Nbw Disploy Cotolog

hardu,'oocl lumflooring market

Ajax Hardware Corporation nolv offers a complete ,l-page, 2 color, catalog featuring <tisplay boards and demonstrator units. All Ajax Display Boards featuring the "Kitchen Jewelry" line of cabinet hardware are shown and complete description of the hardware on each board is provided. Ajax demonstrator models featuring Ajax catches, pin hinges, clrawer slides and door grills and knockers are also shown in this new catalog.

The catalog is available from Ajax Hardu'are Corporation, 825 S. Ajax Avenue, City of Industry, California. Ask for Catalog D-l'

Service Plus Promotion Deolers Success Formulq

Shown here are some of the 660 homeowner-customers who attended three in-store shows and demonstrations at the Bruno Movrich Company store at 3542 West 59th St., Chicago, on Dec. 7, 2 and 3.

Bruno Movrich, and his wife and partner, Jo, continue to prove that the combination

of a long record of personalized service to its customers and promotions such as these shows and demonstrations, proves a paint and wallpaper dealer can make what it has to sell a substantial part of Christmas planning, buying and giving for people in its area. IJp to Dec. 15, the store reports sales were up 15 per cent over the same period in 1960.

'I'hrough direct mail, store displays and local advertising, customers and prospects were invited to visit the store on these dates to learn and see the latest in color and design for easier living through usage of paints and wall coverings.

They were told they would be able to acquaint themselves with the latest in fabrics, design, decorative murals, accessories, color harmonies, room planning and layouts available to them through the following "Four Point Program."

1. DO-IT-YOURSELFPainting and decorating supplies furnished with "How To Do It Right" instructions. A trairred staff available to advise customers in proper planning for interior painting.

2. SHARE THE WORK-Custonrers do the easy-to-get-at areas they are capable of doing well; the balance of the work can be

done by the store's trained craftsmen and material sup,plied for the complete job and only that part of the labor the customer requires.

3. RELAX WHILE WE DO THE WORK-The store to furnish all labor and matcrials for cleaning or painting and decorating job. Expert color and decorating layouts furnished at no additional cost. Fully insured for the customer's protection.

4. CONSULTATION SERVICE-Do it right the first time. Professional service on room layouts, color schemes and painting specifications at nominal charge. Customers not obligated to purchase materials under this plan, but consultation fee can be applied toward such purchase.

The store also tells its customers and prospects all or any of the four plans can be arranged on time payments.

Movrich, which has been a full-line O'Brien dealer for the past four years, is both a paint store and decorating firm and thereforc has much to offer. According to Bruno, "more than ever before, people want solirl information and "know-how." Wherl they find out where this is available and that we sell only the top quality brands of basic material, they come to us."

Shown are some of ihe 550 shows ond demonslrqlions. inferested Bruno Movrich Compcny cuslom6t3 oilending thethreein-3loro

"The Timberline"

Appropriately named "The Timberline," this road scooter and mountain climber should fill many uses not only in lumber camps but also ar:.ound lumber yards where fast, light transportation is necessary. "The Timberline" comes completely equipped for only $324.95 and has many special features---one being the "hill retarder" rvhich retards the descent down steep grades without locking front wheels and losing control in soft dirt.

HALEY BROS.

SAilIA iIO}IICA

P. O. Box 385

Monufocturers

Stock ond Deroil Flush Doors

CRESCE}II BAY DOORS With Microline Core

THE WEST'S FINEST FTUSH DOORS

The front seat can accommodate two persons, the rear seat one. Lou' gear one to 12 m.p.h., high gear one to 45 m.p.h. Four eyelets for tying on pack-g1 a deer, if you're lucky enough to get one. Light weight but rugged, weighing only 128 pounds. For further information, contact Pahnini Engineering Corp., 3156 N. San Gabriel Blvd., South San Gabriel, California. Telephone: CUmberland 3-6M7.

Wotch Soles fcrx Collections!

Retailers have been warned by the California State Board of Equalization that when discounts are taken and allowed on prices, the sales tax reimbursement charged to their customers must be ad-- justed accordingly.

In an interpretation of its ruling adopted in furtherance of a change rrracle this year in the tax law, the Board reminded retailers that they are now prohibited from retaining amounts collected as tax reimbursement in excess of the taxes that they must pay to the State. The Board said that it had learned of instances in which discounts had been allowed but the tax reimbursement had been collected on the elrtire sales prices before discount. This was described as contrary to tlre law. By way of example a $100 sale, subject to a2O per cent discoullt, was cited. Tax reimbursement was figured at 4 per cent of the gross price or $4, but the $20 discount was subtracted from the retailer's taxable receipts so that he paid only $3.20 to the State, that is, zl per cent of $80.

In its bulletin to the retailers, the Board told them that under such circumstances the 80 cents of excessive tax reimbursement would have to be returned to the customer or the retailer would be required to pay the amount over to the State on the same basis as tax regularly due. The bulletin concluded by saying that a retailer cannot deduct from his taxable receipts the amount of any discounts that have been

Sold Through lobbers to lumber Yards Only

"We think we make REAI D00RSnot just everyday doors " allowed and taken unless he has allowed his to that part of the sales prices represented customers to apply these by tax reimbursement.

Monthly Lumber Fqcts

Douglas fir region sawmill production, orders and shipments for March have been reported by the West Coast Lumbermen's Association.

The weekly average of West Coast lumber production in March was 160,513,000 b.f. or 101.2% of the 1957-61 average. Orders averaged. 754,420,@0 b.f.; shipments 166,408,m0 b.f.; weekly averases for February were production 156,404,@ b.f., 98.6% of the 1957-61 average; orders 154,503,000 b.f.; shipments 143,258,000 b.f.

Three months of the 1962 cumulative production 1,949,466,@0 b.f.; three nronths of 1961, 1,905,867,000 b.f.; three months of 196A,2,233,641.000 b.f.

Orders for three months of 1962 break dorvn as follows: Rail and Truck 1,474,430,000 b.f.; Domestic Cargo 351,613,000 b.f.; Export 83,271,0W b.f.; Local 74,139,WA b.f.

The industry's unfilled order file stood at 504,303,000 b.f. at the end of March, lumber inventory at 1,105,323,000 b.f.

Al

BUYER'Is GUIDE

tOS ANGETES

LUTIER AND IU'IiBER PRODUCTS

Atlqs Lumbor Co.--.--.----.-.---..-.-.--..--.MAdison

Avrom Lumbcr Co.----.---........-.............C[inton

Eack Lumber, J. Williom.-....--.-........-.REpublic l-8726

Slirc Lumb.r Co., Inc,--.-....RAymondt 3-l 681-3-3454

Eohnhofi Lumber Co., Inc.-.........-.....Rtchmond 9-3245

lond Lumbcr Co., ArL-.-..............--.-.!Amberf 5-1127

lrucc Co., Inc., E. L---....-.---.--...-....--SPring 2-2131

lrurh lndurtriol lurnbsr Co...-.....--.-RAyrnond 3.3301

Californio Pociffc Soler Corp.........OVerbrook 5-641i0

Ccdor SpecioltiGs .....-.......-....-..-..--..-.--.-..TOpoz l -31 l6

Cloy Lumbcr Co...----..--.---..-.....-....----Pleosont 3-l l,fI

Cook, D. O., Inc---..-.--.-.....--..........-..-..ORcgon 8-7859

Dovidson

Dovier lumber Productr, Corl........CHopmqn 5-1212 Del Volle, Kohmon & Co.-.-.--.-...--....-HUnrlcy 2-8011

Diebold Lumbcr Co. Corl..--..--......-.CHopmon 5-3131

Dooley & Co.--.--.------------.-.-.--...-...EDgcwood 6-1261

F ond D Solcr Co...*..-..-----....--.-.....FAcuhy l-5240

Ed Founfqin Lumbcr Co..--------....-.--.....LUdlow 3-1381

Ersley & Son, D.

Fqirhursl Lumbcr

lmporting Compcny.......-..MUrroy 2-2801

lAcrquort-Wolfc lumber Co......--.HOllywood 4-7558

A{cCloud Lumbcr Co.--...-...-.......---......VErmonf 8-4963

lAutual Moulding ond lumber Co.......FAculty l-0877

Neimon-Reed lumbcr Co.-.--..--..........TRicngle 3-1050

Nelson Lumber Co., H. AA.----............RAymond 3-O243

Neth Lumbcr Soler, A. W..........-.-..-.TRiongle 3-2663

Newquist Co., Jos. W.---.....-----...-.-..--.--MUrroy l-0645

Oliver Lumber Co..-..----..-.---..-..-.-.....RAymond 3-0053

Olsen Co., T. E..--.-.-.-...--...-...-..----....BRodshow 2-7913

Oregon-Pocific Foresf Prod. Corp.....PArkwoy 2-1520

Orgood, Robcrt S.--.-.-......--..-...............DUnkilk 2-8278

Owens-Porks Lumber Co.-.,-...--.......--...-ADoms 2-5171

Oxford tumber Co., Rex--.....-........AXminster 3-6238

Pocific Fir Soles-----.------....-..-.-............MUrray 2-3369

Pqcific Lumber Co., Thc-..--.-......-.-CUmberlond 3-9078

Pocific-Modison lumber Co.--....-.-.-------.SPruce 3-2292

Pqcifi c Wood Productc......--.---...........-MAdison 8-7261

Pon Asiotic Troding Co., Inc..-..-...-.Rlchmond 7-7521

Pcnberthy Lumber Co..................--.----tUdlow 3-4!ill

Philips Whsle. Lumber, Don Jr...-.G[odstone .l-5018

Qudlity Ploning A ill.-.....-....-.---..-.--.....ANgelus 8-2868

lcifz Co., E. t..-......,...-......--......-...--.-...ORiolc 3-1270

Roy Forest Produclr Co..-.......-..---.....TRiongle 3-1857

lygcl [umber So1as.................--.----........SPruce 5-3211

&nford-Lusricr, Inc...-.--.-.-.-.....-..-...AXminrtcr 2-91 8l

Shivcly, Alon A.-..-...-.-...---.--.-....-..CHopmon 5-2083

Siarro Lumbcr & Plywood, tnc.-.......TRiongl. 3-214A

8'8351

Ulrich, Hcrmqn H...............................--FRonfier 4'I07I West Coosl Screen Co.....-...-...............-ADorns l'1108

SPECIAL SERVICES

Atlied Building Crediis, Inc..........-------DUnkirk 8-6lll

Asrocioted Molding Co...-........-...-.-RAymond 3.3221

Berkot Monufscturing Co.---.-.-.........-.-..-----.-..877-l 163

Colif. lbr. Inspection Service..-..-..NOrmondy 5-5431

CHIP Notionol -..-.-...-.-Hlllcresr-.6-6918

Coost Ploning Mill. ............-...-.-.........MAdison 2-l l8l

Downey Dry Ki1n..........--..............-..-..--TOpoz l-3116

E-Z Glide-...-----. --..CUmberlond 3-2046

Gildon Distribulors....-.....-.-.-....-.-.....--...ADqms 2-3491

Houslon Woterproofi ng lrtfg. Co..--.---.ATlontic 2'21 9 5

Lumber Center Milling Co.----........ED9ewood 6-1261

Son Antonio Po1e.......-..-..--.-..-...-...--.UNdcrhill 5'1215

Security Point Mfg. Co..-..........--..--....ANgelus l-0358

Superior Fireploce Co.-.-..--...--..-.....-...MAdison 5-0457

Wilhold Glues, Inc....-.-.-..............--......CApirol 5-2201

BUYEFI'Is GUTDE

SASH-DOOR3-WtNDOWS-MOUtDtNGS

BAY AREA

I.UIABER AND I.Ui,IBER PRoDucTS

Lumber Soles, Eor1e..........-.ANdover l-7260

lumbai Co., The........-..-......-.--GArfield I-3717

Ricci & Krusc Lumber Co,......-...-....-...--.Mlssion 7-2576

Sowmill Sqler Co..............-....-..--.-...DElowore 4-15I6

Slondord Lumber Co..--.-...---._....-..DAvenporl 6-9689

Torter, Websler & Johnson, Inc.......--pRospect 6,4200

Twin Horbors lumber Co...-...-.----.-DAvenpori 4-2525

Union Lumber Compony--.-...--.-.....--...-.-SUtter l-6170

Unitad Stot€s Plywood Corp..-..........-.JUniper 6-5005

Word & Knopp.........-.-..----.........-..-.---GArfield I-1840

Wendling-Nothon Co....-..--..--..........---..-..SUtter l -5363

We3t Coosl Timber Products-.-..-....GRoystone 4-3931

Weslern Forest Products of S.F...---.-.[Ombard 1-8750

Wcstern Lumber Compony..............--......Plqzo 6-7I I I

Weyerhoeuser Compony....-...-.-.......-..-....P[ozq 5-6781

Whofesole Building Supply, Inc...-...TEmplebar 2-6964

Woodside Lumber Co.......-....-..-.......-.Dlomond 3-5644

Ziel & Co., Inc...-....--...-.........,....-........-...YUkon l-0210

ADr'ERTTSERS INDEX

:*Adverli:ing qppaqt ln oltendo laausr (Tell them gou sorD it inThe Califonb Lumber Merchant)

Douglos fir Plywood Assn.---...-..--- * Huff Lumber Co.--..---.-..-----..--------.-..40

Downey Kiln Compony------------...-.--.13

Sqcrqmenlo

Bqck Co., J. Williom---...-.--..----.--

go,rar a'ci., .1. H.......:::-....:.:.:.:.:-

Bcndcr lumbq Sqlcr, Eorle---........-

Barkot Mqnufocturing Co.----------...-

8ig Bcn So.h & Door Co.-...-.-....---

Blirt Iumbrr Co., Inc.-...-.--......-.....

Eluc Diomond Compony.---..----.-.-..--36

Bohnhof, lumbcr Co.-.-...-------.----.---57

Boldt-Bdcon Iumber Co,------.-.----. I

Eond lunbcr Co., Art-----.--..-.-...---*

Eonncll Lumber Co.....--..-.----.--.--.---21

Bonnington Iunbcr Co.----.."-.-..-.----54

B. C. Forcrt Products. Ltd.-..-...--.-. *

Brokr-Sonlon

Eruo Co., Inc., E. l,--------------.... *

Brurh Induttriol Lunbq Co..--.-.-. 35

Euilding A{qleriol Diilributors.....--. *

Holcy Bror.-...-------.---."-.--.-..-...---.-..-.61

Holl Co., Jomcr [.-.-.-.-..-..,--.......--24

Hollinqn Iumbcr Co..-.--.-.._--..-....--*

Hollinqn Mockln Lumbcr Co...---...--53

Hqrbor Kiln Compony-._.--...-......--_*

Hqrbor Lunbcr Co., Inc............-.... *

Hcdlund lumbar Soler, Inc.---.....--'

Horin lumbcr Co.----.---.----.---...---.--4,t

Haird Iumbd Co.--.-.--.---.------.----.--.. *

Hcndrick Co., r. W.-.--.....-....----..--59

Hcxbcg Iumbor Sole:.....-..---.---.--.*

Higgiu Iumbcr Co., J. E.--....--.--_55

Hill & |lqton. Inc.----------,-.---.--.. *

Hill Whrl. Lbr. & Suppty Co.--......44

Hobb. Wqll lumber Co., Inc..--.-- t

Hollow Tro Rcdwood Co.---......--... *

Dovldron Wutcrn Plywood-..-.---.... r

Dcl Vollo, Kohmqn & Co.----..-.---.-.48

Dl.bold tunbcr Co., Carl..-........-.*

Dooloy & Co................-..-..............-.. r

Holmo. lunbsr Co., Frcd C,..--....4'l

Howr Co., A, L..-.-....-----.----..-...-.-- t

Houtton Wqldprafing lrtfg. Co,....

Huanrn. Hqndlirs Co.....---.-.......--3,1

K. D. Cedor Supply Co..--.-----.-....- 8 Kcllcy, Albert A.--.--.--..--.-------._-__--* Kont Whlrs. lumber, Poul---.-----_-.59 Kilgore. Rob6rl P.-.--.-..-.--..-----____-..* Kin Ton Iumber Co.----.------...-.----_._. * King'r Riyer Lumbw Corp..-.-,---------2,1

L. A. Dry Kiln & Storoge, Inc.-----* Iomon Iunber Co.---....-------.----------31 Lqrco Indurlrier....--------.--......----------- * Ioshley Iunbar, Inc.---.------------------59 le Iumbcr Hquling---------------.-.---_ * Iev Iunber Co.--.--.-------,---..-.----.----.. I Lop lunber & [{ill Co.-------------.--41 Lo:-Col Lumber Co.--.-------.-----------.12 Lumber Centcr ^tilling Co..----_--.-..64 [unbor Deqlcrr l4otcriolt Co._-_.--.. r

A{oorc Dry Kiln Co.--,--..-.-...._-.-.--.-*

Neinon-Reed Lunbs Co...-._-___--_--48

Nclron Lumber Co., H. A{.....--..---.,t5

Neth Iumbor Sole5, A. W.-----.......,13

Newquiri Co. Jos., lV..__-.-_-----..----.-

Nikkel lumber Co., R. F.--.-.--._.--...

Norco Dirlribuliag Co.--.--.-.-.--..---.-*

Tqcono lumbcr Solcr. Inc.--------....61

Tqrltr, Wabtirr & Johnron..-.Covir 2

Trionglo lunba Co,------.-..-.------.--.--'

Tri-Stotc Plywood Co....-.-....-.--..-.--25

Twin Horbqr Iunbcr Co.-.------.-.... t

U, S, Plywod Corp..----,-,--,----'..-'

Ulrich, Hcrnon H.-----,--.-----.--,-,------.. I

Union lumbar Compony---...---------.--, Unitcd Whkc, [br. Co...-.--.---.-----.-

Vqn ld. lunbd Solq. Roy---.---.--57

Wolrh lumbq Co.----.------.--,.,-.-------'

Wolton-Snith & Co., Inc.-.---.,.----.. t

Wdd & Knqpp-------------------.-.-.--.--... t

Worren Soulhwcrl, Inc..------.----------35

Wcndling-Nqtfion Compqny.-.-------.-53

Wcrt Coort lunb.rmen'r A:rn,-..-29

Wet Coorl Sqq Co.--,,-.--,------.---- t

Wert Coott Timbd Paoductt----------39

Wertcrn Dry (iln-----------.----.-.--.-...-59

Wcatm Ftr6t Productr of S.F.---- |

Wclfdn Fo.qlt Producfr Co.-.--.-....57

Quqlify Plonins A,lill.-.......-..,..,....-*

W6ldn lumbc Co....-..-.------.-----..-59

Rcqdy lruns Door rrarg. co....,_....... : W::ffi |li,'l l,*:i*i.".:._.....:::::.

Rccol-Door compony..........-...- : ii;.;; ii;;!il;;];6':-..

Ric.i & Krure [umbcr Co......---..,.. ] W"i"it*ii-Cifrljo"v_................

Robqfr co.. rhc......,.,_........... : iv;i;;;i-"1.,1...11...'...................ga

Rockporr R.dwood co.........._......-._l ii'iijriaiil"bllirjrlii-3uppi". rn....rs

Roy For.rt Producrr co..-.........-. 59 wii;i;;;ii FJiJli"Fr.-aiiJi co....... r

Ryscl runbcr 5o1c............-...........'iiiiiilT'6r;;'i"::.:_.:_::.............. , son,anronio.porc conrr. co...,,.-..-. : Wj:::ir:"ffitbY'A:::..::..:...:....::: i illil'?j'llif;;,i^i;;:.....:......::.:...:zi wrieht Lunbcr 5or4, Pour............5e Sownill Sqlcr Co.--.-.-----.--..-..--.---.--socorify Poinl lrtfu. Co.---..---.-..------ ?wail & Co., H...-.--....--.. Shivcly, Allon A. --.---..-.----.....--.-.-.-- Zl.l & Co., Inc...---.----.-

CLASSIFIED ADVERTISII'lG-Posltlon Wantcd tl.50 per llne, mlnlmum 93.00; Help Wantsd and others 92.00 per llne, mlnlmum $4,00. Two lines of addrsss (your address or oul Box number) count as one line, Closlng dttes tor copy, sth and 20th.

CTASSIFIEII ADVERTISEMEl{TS

Names of Advertisers in this Department using a Box Number cannot be divulged. All inquiries and repties should be addressed to 8ox shown in the advertlsement.

HELP WANTED EOUIPMENT FOR, SALE

RENO, NEVADA YARD NEEDS experienced lumber & building material man capable of pricing sales tickets, figuring estimates, reading blue prints, keeping up price books and accounting for incoming material. Box C-85. The California Lumber Merchant, 108 West Sixth St, Bldg., Room 508, Los Angeles 14, Calif.

WANTED: ASSISTANT SALES MANAGER. Young man as assistant to Sales Manager in Sawmill office-experience preferred but agreeable to training sonreone with iumber manufacturing experience, Apply Box C-86, The California Lumber Merchant, 108 West Sixth St. Bldg., Room 508, Los Angeles 14, Calif.

POSITION WANTED

EXPERIENCED LUMBERMAN, OWNED AND OPERATED

OWN LUMBER YARD FOR 25 YEARS. I am seeking employment within a 15G200 r,adius of Iros Angeles. Would be interested in order desk work or ass,istant managetship of retail lurnber yard. Write: Box C-83, The California Lumber Merchant, 108 West Sixth Street Bldg., Room 508, Los A,ngeles ld Calif.

EXPERIENCED WHOLESALE LUMBERMAN available for new connection-presently employed, will go anywhere. Box C-82, The California Lumber Mer'chant, 108 West Sixth Street Bldg., Room 508, Los Angeles 14, Oalif.

MANAGER WITH NINETEEN YEARS PROFITABLE operation of Retail Lumber Yards in Southern California-the last five vears managing successful D,o-It-Yourself Lumber Yard, Excellent references. Write Box C-84, The California Lumber Merchant, 108 West Sixth Street Bldg., Room 508, Ios Angeles 14, Calif.

BUSINESS OPPORTUNITIES

LUMBER YARD FOR SALE in Santa Barbara, one of California's best and srteadiest growing communities. Approximately 2l acres orr Southern Pacific Ry lease wiith shed and office, fully ecluipped with Fork Lift and rolling stock, fenced, spur track adjo ning. Terms for negotiation. Total price approx. $100,000 rnore or less re-inventory at cost or market whichever is lower. Contact Fra.ncis E. Boyd wi,th Saling Reaity, 1423 S,tate St. Ph. 5-1045 or WOodland 2-6462, San,ta Barbara, Calif.

FOR SALE-REDDING, CALIFORNIA. 'Oppo'rtunity for experienced lumber wholesaler. Take over going resaw operation on spur. Conrtacts provided. Possibie $1500.00 month profit for owner/ operator. Full price, $15,m0.m. Te'rms. ContacLt P. O. Box 416. Cloverdale, Calif.

FOR SALE-Used, dependable 150 Hvster Fork Lift. Good condition. 1950 Chevy flat-bed 2 ton truck with lumb'er roller. Twospeed axle, in good shape, sacrifice. Malibu Lumber Co', 23419 West Pacific Coast Highway, Malibu.

RC. 150 HYSTER WITH SIDE SHIFT_EXCELLENT CONDITIONI-$8,000. Wall D,ry Kiln Co., Inc', call NEvada 6-3488.

3-Hyster Fork Lift RT 150

l-Gerlinger Fork Lift PH %2 wi'th side shift

l-Ross Fork Lift 15 SH

'

l-Ross Carrier Model 80

May be seen at Mackay Mill Service, 822-49|th Avenue, Oakland 2l' Calif. NEotune 8-9428.

WOODWORKING MACHINERY-Special Mattison 276. Yikine Machinery, 1000 Foothill Blvd., LaVerne, Cal,if. Phone: LYcoming 3-3021.

'UTISCETLANEOUS FOR SALE OR TRADE OR WHAT HAVE YOU. HOUSE, air-condi,tioned, two bedrooms, living-room 18x24, kitchen & kitchenette, dinning room. I-arge carport, patio, guest house. Corner lot 75v200 surrounded cemen,t block wall-beautiful view. Location: Rancho Mirage, Hyway 111, halfway between Thunderbird Country Club and Shadow Mountain Club. Palm Des'ert. Brush Industrial Lumber Co.,7553 Telegraph Rd., Montebello, Calif. RAymond 3-3301.

WANT BARGAIN OR BONEYARD DOORS-any size or tvpe. Southern Lumber Company, l4M So. lst St., San Jos'e, Calif.

'VIERCHANT for TWO YEARS for Only $5

(Eirher c two-yeqr Subscription for your' self ot rhe yord or ofiice-or-o on.'ycol deol for yourself AND onothcr onateol deol for your home, your yord employcr, or som€ volued friend borh for $5)

QUALITY AND SERVICE WHEN

YOU SELEGT

STANTON PRODUCTS

o lmported and Domestic Hardwoods

o Stanwall

o Cork Board

o Pacific Coasf Softwoods for Every Purpose

o Acoustical and Decorative Ceilins Materials

STANTON SPECIATTIES NOW AVAIIABIE:

Philippine Mohogony Bevel Siding 3/nxlO

"Stqnwood" Philippine Mohogony Finish S4S t x5, 8, lO & 12" Pocific Coqst Alder, Mople, Birch, Bolsq Wood, Genizero

"Fqstest Delivery. . fo oll oI fhe Souf hwest!"

EI

lo Jo J INCORPORATED

4770 District Boulevord Box 3816 Terminol Annex

Vernon, Coliforniq

LUdlow 9-5 5 8l

The Brarrd New STRAIT PLACAROL FLUSH DOOR is presently being produced in VOLUME at our El Monte plant for the u,estern market at the rate of SIX doors per minute.

We have the exclusive franchise for the KONSTANDT machine, which is made in Germany and produces the wood spirals that form the CORE of the modern, new flush doors automatically.

This new method of production has many desirable features including the elimination completely of the telegraphing of ribs, even if the doors are coated with a high gloss ffnish.

And the use of spiral core assures complete sealing, as all plywood door-skins are coated with glue inside and are structurally better, a desired feature in areas of cxtrcmc weuther changcs.

All exterior l3.z.r" STRAIT HOLLOW CORE DOORS are now produced with WOOD SPIRAL CORE exclusively and carry a 2-year guaranty,

QUATITY FTUSH DOORS PRODUCED IN THE WEST FOR WESTERN USERS !

Hollow wood spircls ore ploced in this door core. The process givcs Stroil Flush Doors exlrq strength qnd durqbiliiy.

The new Konsfondt mochine lurns out c continuous supply of hollow wood spirols.

Even a durobility torture test such qs this fqils to domoge q Stroit Hollow Core Door.