Archi tect Te I ls

why he used Redwood for A Beautiful Florne Interior

Mr. A. S. Heineman, 510 National City Bank Building, Los Angeles, specified Redwood in the home of Mr. R. M. Adams, Los Angeles. In a recent letter, he says:

"l chose Redwood be-' cause of its excellent acoustic qualities. Because of its warm and friendly coloring and adaptability to economical finish. Because it is procurable in various width and readily milled, cut and fitted. Because, unlike most other wood it is not "heavy in effect" when used in our large wall and ceiling areas.

Because the color effect "particularly when slightly antiqued or grayed" harmonizes with furnishings and provides a charming background for women'g gowns and complexions. Because it "stays put" very satisfactorily, and requires little upkeep."

The more you study Redwood, the more you will be impressed by its all-round values, its great usefulness and its true economy.

Selling Redwood brings steady profits through repeat orders from satisfied customers.