Fordyce-Crossett Mills are Pioneer Enterprises

Fordyce, Ark., July 25.-Movie and radio fans may know Arkansas for its Bob Burns, Dick Powell and Lum n' Abner; but the California building trade knows it as a state which produces a tremendous volume of excellent qrralitv lumber products, among rvhich is Royal Oak Floorirg.

This flooring, so popular with Pacific Coast architects, brrilders and property owners, is manufactured by the Fordyce Lumber Company and Crossett Lumber Companv, pioneer Arkansas enterprises. It is distributed by the Fordvce-Crossett Sales Company, western sales being handled at Fordvce and the Crossett office taking care of central and eastern states distribution.

Referring to a condition affecting all finished wood flooring, said to be peculiar to the west coast area, an official of the Sales Company remarked, .,ft is most unfortunate that the majoritv of sub-floors in the west coast territory are being constructed of green or inadequately seasoned material. Every dealer, builder and architect knolr's that green lumber shrinks after installation. When this shrinkage occurs in sub-floors, it creates tension or pull in the finished floor, resulting in opening up of side and end-matching. As a consequence, wood flooring producers are often unjustly criticized for faulty seasoning or manufacture, rvhen, as a matter of fact. the trouble lies entirely in the sub-floor, for the reasons indicated. Unless the use of such green material is discontinued, the trade will be paving the way for substitute finish flooring materials, few if any of which are sold by lumber dealers.,' In addition to Royal Oak Flooring. available in both standard strip and plank, the Fordyce and Crossett mills produce a complete line of hardwood lumber items in all Southern species, including FAS White Oak, plain and quarter sawn and are leading producers of Arkansas Soft Pine trim, mouldings and lumber. Specialties include Cedar Closet Lining and a wide range of glued-up stocks. Both Fordyce and Crossett maintain large pressure-treat- ing plants for the "Wolmanizing', of pine lumber and timbers. At Wauna, Oregon, the Crossett 'Western Com_ pany, an allied enterprise, also operates a pressure-treating plant for the "Wolm anizing', of Douglas Fir, Western

I'BUY TROil A TIHOI.ESAI,DN]'

NEVER-Your Competitor

Hemlock and Spruce. All are units of Crossett Watzek Gates Industries, Chicago.

Behind Royal Oak Flooring and other Fordyce-Crossett products is an interesting history dating back to 1999, when a group of northern lumbermen established the Fordyce Lumber Company at Fordyce, Arkansas. Ten years later saw the birth of its sister company at Cros_ sett, Arkansas. Founded on the policy of sustainecl opera_ tion, both companies have adhered rigidly to that lrin- ciple through the ensuing years. Thousands and thousands of acres of timber have been harvested and reharvested to feed mills rated among. the finest and most complete in the South. Yet today these same forest lands are reproducing a recurring supply of commercial timber which is being harvested systematically as a crop to as_ sure a continuing supply for years to come.

With sustained yield as its underlying principle of operation, Fordyce-Crossett's manufacturing facilities are kept abreast of new developments and imfroved produc_ tion methods. Also, these producers are continually seek_ ing wider uses and distribution for products to which its comprehensive variety of timber and products may be best adapted. By this practice, sustained yielcl in timber sup_ ply is matched by sustained progress in refinement of output with attendant good service to tlre lumber dealer and his customers.

s. J. HATHAWAY SELLS MONROVTA YARD -GOES TO OCEANSIDE

The Sunkist Lumber Co., Monrovia, has changed hands and S. J. Hathaway, who managed this busine* .on""rn for many years, and his family will make their home in Oceanside.

Mr. Hatharvay came to Monrovi a in 1923 from Colorado and started in the retail lumber business. Later he added to his interests lumber yards at Riverside, Temecula, per_ ris, San Bernardino and Oceanside. The Riverside and San Bernardino yards were sold several years ag.o. At the present time the Monrovia and perris yards are being sold. Mr. Hathaway will retain the C)ceanside Lumber Co. and Temecula Valley Lumber Co.