

ROCKPORT REDWOOD

Producl oi Rockp ort Redwood Co.
YOU CAII ATWAYS REIY OlI ROCKPORT
Never o question qbout quolify; olwcys fully up fo C.R.A. groding. Nofhing surposses Rockport's Certified Dry Redwood Bevel Siding ond Finish. Sqme woy with service. Rockport's mills hove modern equipment built for speed in every operotion from sowmills to fqst delivery system.
Rounds Lumber Company is excfusive dlstributor ior Rockporl Redwood ond safes dgent lor other leading Redwood rniffs. Rounds ofso represents prodvcers ol top qualily Dovglas Fir, White Fir, ponderoso pine ond Sugor Pine.
ROU]IDS 1UTIBER COTIPA]IY
srNcE 1876 Srr?filentetfd 7r*p U*&
-so tbat you can d.epend on tbe latest publisbed. ruting. Tuice each uteek you rcceite notifcation ol hundred.s of up-to-tbe-minute irerns aboa, neu) concetns, cbanges in cted,it ratings, fre losses, d,eatlts, changes in ownership and other facts tbat afrect iledi, and sales, For conaenience tbese TIYICE-A-IYEEK Sbeets are combined' into a Monthly Consolidated Supplement, eliminating the necessity ol cbecking preoiously publisbeil supplementary rnotrer.
J "J,lutt",..
FOR EVERYONE \THO SELLS TO LUMBER DEALERS
OR FURNITURE FACTORIES

OR OTHER \TOOD\(/ORKERS
4 SpaoaltVl 9ez*e Nor CoNFINED ro usE BY LTTMBEBMEN-which hcs been relied on since 1876, in extending credit cnd promoting sqles to the lurnber, Iumiture or woodworking trcde.
A"lrra/tk S"l"/ SlacnhuT- This comprehensive credit rcting book lists qucntity buyers oI lumber cnd <rllied products thruout the United Stcrtes.
O From no other source c<rn you obtain such cr complete list oI Lumber Mcrnulqcturers, Concentrqtion Ycrrds, Wholescrlers, Betailers, Commission Men, Furniture cnd other Woodworking Fcrctories cnd over one hundred other clcsses of industricrl concerns buying qucrntity crmounts oI Lumber, Veneer. Plywood, etc.
o Street crddresses cre shown in the lcrrger cities mcking possible low post<rge rate circulcrization.
For lurther inlormatlon sddress Departmeni "A" ol the neotest ofice shown befow
THE CALIFOR}-IIA LUMBERMERCHANT fackDionne,ptblislw,
How Iumber Looks
Lumber production oI 5D mills reporting to the National Lumber Trade Barometer in the week ended July 16 u'as 55/n ab<>ve the corresponding rveek in 1954; shipments were 56.9/n and nerv orders were 17.3/o above. Compared with the previous rveek ended July 9, production was 47.4%, shipments n.l% and orders 24/o higher. Lumber shipments oI 507 reporting mills in the holiday rveek ended July 9 were l8/o above production; nerv orders were 26.3% above.
National lumber production of an estimated 3,424,000,000 board feet in May exceeded April outputby 6/o and was 3/o above May 1954, reports the National Lumber Manufacturers Assn. Softwood shipments and nerv orders were both very close to the level of production; hardu'ood shipments exceeded production by 9% and orders rvere l0/o above output. For the first five months of 1955, estimated production totaled 15,809,000,000 feet.
Vcgobond Editoriols
My Fcvorite Story
ln This lssue
Throngs Attend Fir Plywood Golden Jubilee
Blonchqrd's North Hollywood Yord Rebuilt
Auto Industry Thinks Present High
Tide Will Last Ior Yeqrs-An Ediloriol
PCWHDA Holds Annuol ot Del Monte
25 Yeors Ago
Fun-Focts-Filosophy
The DFPA 'Drecrms' Aheod
Fir plyrvoocl output is expected to reach 7.5 billion square feet a 1'ear s.itirin the next 10 years, W. E. Difford told the I'lyrvood Golden Jubilee; this rvould double the 3.9 produced in 1954. To help sell the increase, the DFPA head called for "dream panels" such as one capable of being rvrapped around four sides of a house in as little as eight minutes. He also indicated he has conferred with railroad officials on the possibility of building larger cars to carry panels 48 feet long, six times the now standard length. Read the details in the Jubilee story on Page L2.
The West Coast Luml>ermen's Assn. reported f.or 177 mil1s (147 operating) in the rveek ended July 16: produ'ction, 106,704,104 feet; shipments, 116,410,492 teet (9.1/o over prodnction) ; orders, 1I5,631,344 feet (8.4/o over production). In the week ended July 9, 129 operating mills reported production 68,089,725 feet, shipments 90,359,224 feet, and orclers 99,644,124 feet.
The u.eekly average of u,est coast lumber prodnction in June u'as 188,568,000 b.f., reports Harris E. Smith, secretary WCLA. Orders averaged 199,844,000 b.f.; shipments 204,9(18,000 b.f. Six months of 1955 cumulative production rvere 5,057,157,000 b.f., compared to 4,795,305,W0 in the lirst six months <tf 1954. At the end of June, the industry's (Continued on l'age 42)

srRnl GHl... srRo JIG ...
SOtD EXCTUSIVETY THROUGH TUTIBER DEATERS
Tecbnical information: Axel V. Ped.ersen, AX I-5494
Qaotations: Phone, .arite, or uire-Ed. Fountain Lumber Co.

ED FOUNTAIN TUTNBER CO.
WHOIESAIE IU'IABER
6218 South Hooper Avenue, Los Angeles l-Telephone LOgan 8-2331
Lam-Loc Timbers are straight, glued, laminated members made to order in any size and length.They never warp, twist orcrack. .. stay p e rm a.n ently beautifu l. For heaay loads. long spans. .functional beauty specify Lam-LocTimbers.
Giant equipment =to move the giants of the forest

A friend sends me a beautiful little prayer he says he got from an old Irish woman he knows: "May every hair in your head be a lantern to light your way to heaven."
Several times latel, i ;*"papers and magazines r have read "The Sportsman's Prayer'," which is: "Oh, God, help me to win, but if in Thy inscrutable wisdom Thou willest me not to win, then, Oh God, make me a good loser."

And then there is "The Game Guy's Prayer," which is: "Oh, Lord, please help me to understand that You won't let anything come my way that You and I together can't handle." i< * ,r
Tacitus said: "Adversity has no friends." He evidently thought that the days of the Good Samaritan are over.
Plato said: "A house ;a ;*: fibrary in it has a soul." ***
Some poet, unknown to me, wrote this rhymed criticism of the philosophy of trying to buy friends with gifts: "Can gold calm passion, or make reason shine? Can we dig peace or wisdom from the rnine?"
{<tr<*
Much attention given to the juvenile delinquency problem. Long ago there was a famous teacher named Diogenes. F{e was the fellow who walked the sunlit streets with a lighted lantern, "looking for an honest man."
History tells us ,n"a *l.rJ " loy it his class went bad, "Diogenes slapped the boy's father."
The philosophy of ,t. irrilg 1" prorauty sound but, in the days we are living in, a teacher who followed such a course would need to wear a coat of mail and carrv a well-loaded pistol.
d< >k rk
The high judge in a 'Western town ordered the sheriff to put an end to promiscuous shooting and to jail everyone who tried it. The sheriff brought in a drunk cowboy who had fired into the air in a spirit of fun. "Ten days in jail," said the judge. "You might have killed an angel."
t<*>F
Someone asked Voltaire if he did not think a monarchy the best form of government, and the great French-
BY JACK DIONNEman said, "Yes, but only if the monarch is Marcus Aurelius." So we should listen to the words of that wise and kindly monarch, when he said: "We are made for cooperation, like feet, like hands, like eyelids, like the rows of the upper and lower teeth. To act against one another then, is contrary to nature, and it is acting against one another to be vexed and turn away." *t<+
A vacation thought: "God made the world, the lovely world, made every bush and tree, and the gasoline tax that builds the roads "o T. ?r**o and see."
"How are you feeling?" one friend asked another. "Swell," was the reply. "I couldn't feel better if I had just learned that there are no .more Russians."
A modern cocktail party, says a wag, is a place where the drinks disappear in a hurry, but the drunks stay all night. *{<*
The ladder of life is full of splinters, but they don't hurt you climbing up. x< * :n
An honest opinion doesn't always make friends. An aspiring vocalist had just completed a singing lesson, and she demanded of the fgxqhsl-"fo you think I'll ever be able to do anything with my voice?" Said the professor"Well, it might come in handy in case of fire."
The champion hog .";r;; asked the secret of his success, and he said: "ft isn't the sounds or lvords that make the difference-it's the appeal I put into my voice."
Benvenuto Cellini ""ia I ".i,u 1',"r, *t o have done anything of worth, if they be men of truth and good repute, should write the tale of their life in their own hand. Yet it were best they should not set out on so fine an enterprise till they have n""l"U*aniir fortieth year;'
Same as the more modern axiom that a man should never give advice until he is too old to furnish a bad example. *X<rk
One of the most famous speeches in American history, although not as well known as the Gettysburg Address, was the one that Will Harbut used to make when showing the retired Man o' War to famous visitors at Riddle's Kentucky farm. Will Harbut was a man of color who took care of the greatest racehorse to the day of his own death. Wheri the visitors were of great note and importance-and much of the world's great visited Man o' War-Will took
..THERE IS NO DUTY WE UNDERRATE SO MUCH AS THE DUTY OF BEING HAPPY."
-_*":"1 Louis Stevenson.
INTRODUCING-GALVANIZED ROOFING IN ROLLS WITH LAP-SEALER ATTACHED
0eco e?css'ssr ?agetsi- tof f rcofing
Biggest news in metal roofing today is Ceco CrossCorrugaied Roll Roofing. Made from galvanized zinccoated steel, this new patented* Roofing comes in a roll 30'wide by 31' long which does the job of a sguare
ol sheet roofing. Half rolls 15'wide by 31'long are also available. lt can also be used as siding. No other design can approach the ease and speed of application. @
2 3 4
Here are 7 advantages of Ceco Cross.Corrugated Roofing:

tWO stzEs FOR |NYENTOFV. Never out of stock-two width rolls serve all your roofing requirements.
TAKES LEss WARETIOUS.E SPACE, Rolls are stored upright in a fraction ofthe area needed to store flat roofing sheets.
SIyES ROOF NA. Continuous rolls with lap-sealed edges require 8% to 25% less material to cover same area as sheets.
s yEs EnECTtOn COS7S. Can be applied in one-fourth to one-half the time.
ln construction products
Ceco ErclrssRlrc makes the big difference
5 6 7
SyES SnEATHTNA. Solid deck not required-just roof boards on 28t/2" cenlers. Patentedr design provides necessary rigidity to bridge from board to board.
UilROLLS FAS7 FOR EASV APpLrCATrOf,. Goes on fasteasy to handle, as it unrolls like composition roofing-each 3f wide roll contains 7722 souare feet.
LEAK PROOF. Adhesive lap-sealer comes applied to rollprovides waterproof joint between courses. Extra sealer is available for use with Ridge Roll and other accessories.
'Other patents pending
CECO STEEL PROOUCTS CORPORATION
Merchant Trade Division
1450 Mirasol Street, Los Angeles 23, California

about twenty minutes of unbelievable eloquence to tell the history of the great red horse. ***
And he always finished the same way. He said: "IIe broke all the records, and he broke down all the horses, so there wasn't nothing for him to do but retire. He's got everything a horse ought to have, and he's got it where he ought to have it. He's just the mostest horse."
>r {< ,<
That "mostest" word reminds me of an East Texas farm negro who finally got to the beach and looked out over the Gulf of Mexico. He stared a while, and then remarked: "Thass the fustest thing Ah eveh seed they wuz enough of."
My lumber friend ".0 ;";" Lrr" "oo,r. taking an Eastern visitor for his first look at the Pacific Ocean, seeing it from the Santa Monica Palisades. Said Burns to the visitor: "I know you've seen the Atlantic Ocean lots of times, but the Pacific is a whole lot bigger than the Atlantic." And the visitor, straining his eyes out over the broad waters, replied: "Yes, f can see that it is." ***
Speaking of things in large quantities, my oldest friend, Dan Orr, declared his opinion that the following was the funniest and best story ever printed in these columns: An Indian chief had done so much good for his people that the Great Spirit appeared to him and told him that because of his fine leadership he could have three wishes

come true, anything he wanted. So the chief pointed to the great lake stretching away into the horizon, and said, "See great lake? All whiskey." Then he pointed to the great mountain piercing the sky, and said, "See mountain? All tobacco."
He paused and the Great Spirit said, "You have one more wish-anything you want." And the chief, after studying a moment, said, "Oh, well, a little more whiskey."
often, as r read .r,a r,J"r:r:. the status quo (which, according to Deacon Jones, means "de mess we is in"), there comes to my mind a prayer story I told thousands of times during World War One. Two colored soldiers were in a first line trench, their first experience under fire. Suddenly all hell broke loose around them as the }Iuns started a bombardment that seemed headed right at them. One of them, a former preacher in Alabama, couldn't stand the strain. He grabbed the other by the arm and dragged him down to the floor of the trench, where he knelt, raised his eyes on high, and sent his loud pleading heavenward: "Please, Lawd, send you' Son down to hep us befo' we all gits killed ! Please, please, Lawd, send you' Son down -."
At this point the other soldier cut in and took over. His voice rose loud and clear as he prayed: "Doncha do it, Lawd! Doncha do it! Don't send you' Son down! Come on down you'sef, Lawd ! Dis ain't no boy's job !" ***
And as I look and listen and read, I agree fully with that frightened soldier, that this ain't no boy's job.
ARCATA REIITT(I(III C(IMPA]IY
Pomeroy Welcomes Nine New Yords Into Membership in IMANG
Jack F. Pomeroy, executive vice-president of the Lumber Merchants Association of Northern California, has welcomed several new member firms into the association.
They include the two Pacific Coast Lumber Company of California outlets at Santa Maria-B. P. Evans, manager, and San Luis Obispo-B. W. Oberholser, manager; the Hillsdale Builders Supply Company at San Mateo-Herb Crawford, manager; the Selma Lumber & Hardware Company at Selma-Bob Cross and Richard Bennett, partners; and the Chase Lumber Company yards at San Jose-Joe Wilson, manager; Firebaugh-Hugo Rath, manager, Vallejo-Andy Rogers, manager; Western Sierra Lumber Company at Pleasanton-Pete Hohn, manager, and General Box Distributors, Lumber Division, Salinas-Ira Bounds, manager. E. H. Hipkins is supervisor of Chase Lumber Company retail yards.

Wollis, Pqtten Choir Dbqler MeeU Beckstrom Tolks on Piece Pricing
The West Side Lumbermen's Group of the Southern California Retail Lumber Association will meet \Mednesday evening, August 3, at Brand's restaurant, 11970 Venice Blvd., Los Angeles. Andy Beckstrom, Jr., Arcadia Lumber Co., will explain the merits of 'pricing lumber by the piece. Co-chairmen of the meeting will'be Tom Wallis, Learned-Smith Lumber Co., and Duane Patten, Patten-Blinn Lumber Co., both yards in llermosa Beach.
Los Angeles
, ".. . in the Sonds of Timett
Mt. J. C. Dionne, Publisher
The CALIFORNIA LUMBER MERCHANT
Dear Jack:
We recently held a meeting of the sales personnel of the eastern offices of the various members of the CRA in Chicago. There were also some of the people from the mills at the meeting. Some time before, Jim Farley of The Pacific Lumber Company had unearthed your editorial entitled: Cypress and Redwood-Two Lessons for Lumbermen, from the June 15, 1927, issue of The CALIFORNIA LUMBER MERCHANT. I might add that Alvin Huss also attended the meeting. Without introduction, f read the entire editorial to the group, and only after the reading was completed did I give them the date on which it was published. In many ways, it is as good today as when it was written, and I know you would have enjoyed the look on their faces when I sprang the catchline. If your files do not contain the issue in question, let me know and I will send you my cherished copy.
Best wishes,
Philip T. Farnsworth, General ManagerCALIFORNIA REDWOOD
San Francisco 11, California
ASSOCIATIONtlV dla,uilh Stsaq
Bf /e Saaae
Age not guaranteed---Some I have told for 2O years---Somc Less
This Swede Knew His Moth
The young Swede entered college for his freshman year, and in a short time a bunch of upper class.men got hold of him to work him over a bit. The spokesman said to him:
"Ole, I'm going to ask you a question in mathematics, and I want you to answer very promptly, and be sure you get the right answer. Understand?"
"Ay do de best Ay can," said Ole. And he looked much dumber than he really was, so that his tormentors felt sort of sorry for him. But the spokesman asked:
"Ffere's the problem. If a hen and a half lays an egg and a half in a day and a half; and if it takes a cockroach with a wooden leg seven hours to kick a hole through a cake of Sapolio-how old am f ?"
ttNice Goint!tt
Thanks for the "Keep That Boy in You Alive" editorial-Nice goin'!
Mccollum-Fortna Lumber co.

Grants Pass, Oregon
long llimensions..,
when you wqnt long dimensions, plonk, timber or studs cut lo specific lengths . . cqll us. We con fill your order exoctly ond promptly, by truck-trqiler or rqil, from our Ccrrlofto or Trinity Mills . . . or one of the other 33 mills in Northern Colifornio whose output we mqrket.
DOUGIAS FIR AND REDWOOD
STUDS BOARDS DIMENSION 1UMBER PIANK TITIBERS RAIIROAD TIES INDUSTRTAT CUTTINGS
There was no hesitation as Ole answered, "Forty-four." The questioner was surprised. He asked:
"How did you get that forty-four?"
"Vell," said Ole, "if you listen Ay vill tole you. My brudder Yon, he ban yust half. crazy, and he ban twentytwo."
Yole Disploy for Disneylond
Disneyland, Calif.-Turning time backward to the early 1900's is the Yale ,Lock Shop in Disneyland, one of the features of its Main Street area. From the huge key swinging outside the shop's front entrance as was the custom of the times-to the highly polished Mahogany interior, the Yale Lock Shop is constructed in the decor of America at the turn of the century. Designed primarily for educational purposes, the shop features a display showing the evolution of locks from the days of the early Egyptians to the present. Included is a pin tumbler lock of the type patented by Unus Yale, Jr., in 1861. Many different types of locks, including one that actually fired bullets at anyone who tampered with it, are displayed and described.
Ite're $till In Business!
Spontcneous crid lrom Suppliers crnd qllied concerns has mqde it possible to continue servicing our DEAIER Accounts without interruption lollowing our discrstrous lire, July 12.
Warehouse Fccilities hcrve been estcrblished crt 1650 South Alcrmedcr Street, Los Angeles, within the plcnt ol the BLUE DIAMOND CORPORATION-and we crre rebuilding our inventory for the trcrde.
YOU CAN DEPEND ON MASON SUPPLIES, INC., FOR YOUR STANDARD BRAND MATERIALS. CALL US REGARDING YOUR REQUIREMENTS. WE SHALL CONTINUE TO SERVICE YOUR NEEDS iN AN EFFICIENT MANNER.
We express our Sincere Appreciation to Our Many Friend,s lor tbeir Splendid Help and Cooperation d.aring a critical time.

fiee Gre a ter Ply w o o d Sales, 0 u ts tan dlng Pro due ts
ments, plyrvood manufacturers and panel jobbers ever gathered under one roof, Difford declared that with intelligent leadership the western plyrvood industry can beat Stanford Research lnstitute's prediction of 7.5 billion feet in annual sales in 1975 by ten years. (Sales last year rvere 3.9 billion feet.)
The dynamic elder statesman of the plywood industry warned, however, that this can only be achieved if the manufacturers are willing to face up to the need for development of better plywood products and more automation in the manufacturing process. Other high points and storm rvarnings in DilTord's hardhitting address:

1. A charge that the industry and its equipment suppliers have been so laggard in improving the manufacturing process that in effect "it is still onc step removed from tl-re blacksmith shop."
2. A bold and controversial proposal that labor and management join hands in a mutual drive to develop technological advances and new plywood markets to assure job preservation and a fair take-home pay.
3. A prediction that in five years research could break a developing stalemate in the market for panels with special overlay faces-one of the industry's potentially great products.
4. A rvarning that unless all plywood is manufactured with exterior glue-lines, the industry may close off the farm market for good.
W. E. Difford, managing director of the Douglas Eir Plywood Association, told the prospering western fir plywood industry at its historic Golden Jubilee annual meeting in Portland June 2I to invest NOW in technological research and market development or face "eventual economic collapse."
Speaking before the biggest assembly of supplier ele-
5. A charge that the industry is turning au'ay the executive leadership it u'ill need in the next 25 years by leaving highly trained, brilliant young technologists and potentially great salesmen in dead-end jobs.
Difford r,vas the noon speaker in the final day of the Jubilee plywood meeting, which was held concurrently rvith sessions of the National Ply'ivood Distributors Associa-
tforu;r rulat ,nralor if runbemablu,
1. OnIy select veneers are used. Means extra durability.
2. Every panel rehumidified to restore nattual moisture. M inimizes grain raise, warping.
3. Even smallest flaws are removed, patched with solid wood.
4. Core strips are machineedsed and butted tight. No possibilily of troublemaking gaps.
5. Harbor-develoPcd glue, the original 100'l waterproof plywood glue, bonds veneers IOrever.
Result: Super-quality, solid core, waterproof panel. This production care is standard procedure in the "SUPER" Line.
There's no confusion of grades and types in the royal family of plywoods. The quality that built the name SUPER-Harbord, exists in all these:

All solid corc, IOO/o waterproof, specially selected veneers, precision manufactued.
. BOAT PTYWOOD
. SELECT CABINET PANEI.s
O BOAT PI.YWOOD
. TAPPED SIDING
O SMOOTH PANETS GROOVED PANETING-SIDING
KNOTTY KNOTTY PTANKED CIEAR
Extremely tough, smooth, resin-imprcgnated overlays on SUPER-Harbord coreg. Perfect paint surface.
Exciting new sculptured plywood paneling for indoor or outdoor ure. Natural wood beauty at low cost.
tion to commemorate the birth of the plywood industry in Portland 50 years ago. More than 1,2N people were in attendance.

Difford concentrated much of his attentior-r on research. In discussing manufacturing techniques, he declared that while competing industries have been exploring the fantastic production potentials in automation for some years, plywood is made today rvith fern' exceptions in much the same way it lvas 25 years ago. He challenged equipment and chemical suppliers to explore the fields of electronics and automation with basic research looking toward the development of more economical production processes.
"Must we wait until the guaranteed annual wage is
thrust upon us to consider real potentialities in scientific mechanization of our plants?" he asked.
The plyr.vood executive, who has spent almost two decades as the leading figure in an industry promotion program that has sparked a spectacular growth era, also concentrated much of his attention on utilizatior-r of lorv grade veneer, a growing problem in the industry. He urged that the chemical companies join with the plywood industry in seeking a masking or overlay material that might be "flowed" onto the surface of a low grade panel to produce a premium product at competitive prices.
In analyzing the industry's position, he declared that "prosperity is probably the reason research in this field has been neglected." Today's overlays, he said, need perfect panel faces rvhich may soon result in an "economic impasse."
"If the industry is r.villing to invest the money and the brain," he said, "this potential impasse can be broken in five years."
Difford also called for more enlightened managementlabor relations. The manufacturers so far have borne tl.re full financial burden of developing markets for plyrvood rvithout help from labor and perhaps it is time to take another tack, he said. Difford recalled that in 1939 a nego-
lncorporoted Feb. 14, l9O8
SA]ITA FE G(l
sAN FRANCISCO ll, CAUFORNIA

FIFE BLDG., I DRUmm 5T.
EXbrook 2-2074
Of(ers Persona, Service
PILI NG
tiating committee of the CIC) tentatively suggested exploration of a proposal that its members approve payment of I0/o of their dues to a joint industry promotion fund. He said that although the idea has lain dormant ever since, nol may well be the time for further exploration.
Difford also strongly urged that the n.ranufacturers drop all interior glues and produce a product with nothing but r,vaterproof adhesives to eliminate confusion in the market. He said that this may be the key to development of the vast potential in plyrvood sales on the farm. He warned that relaxation of quality could kill that and other markets for good.
In discussing new products, Difford urged on the manufacturers the development of over-size panels which could be used to sheath what he called a "wraparound" house. At the same time he challenged railroad executives present at the meeting to develop the ' shipping facilities to handle products like this. Such a development could mean billions in additional sales, he said.
Difford declared tl-rat there are other great untouched markets for plyr,vood still to be developed. He said that the progress made by the industry in the past has been primarily through cooperative industrv-n'ide efforts.
This is the first time that suppliers, equipment manufacturers, plywood producers and plyn'ood jobbers have sat down together in a mass meeting, he said, adding that only the element of labor rvas missing. This suggests that the real opportunity for complete realization of this industry's great potential lies in more team rvork and a joint effort by all segments of the business in n'hich they have a stake to build for a sound, secure future.
First Plywood Panel Memorial Dedicated
\\restern fir plyu'ood manufacturers unveiled in the Forestry building in Portland on Sunday, June 19, a permanent memorial containing the first panel of fir plywood manufactured 5O years ago for exhibit at the Lervis and Clark Exposition.
The historic panel went on display in a soft flood o{ light provided in an imaginative exhibit designed especially for the purpose. The background is a dramatic semicircular shaft consisting oi tall parallel ribs of laminated fir plyrvood. Dedication of the exhibit marked the opening event in Dorrglas Fir Plyu'ood Associatior.r's three-day Golden Jubilee.
The plyrvood panel, in effect, u'ill float irr front of a semicircular ribbed shaft rvith a soft flood of light illuminzrting the background. The foreground of the exhibit consists of a circular platform, enclosed u'ith a semicircular seat-railing, rvith a rvedge-shaped shaf t bearing a brief inscription concerning the origin and significance of the display. The entire memorial is nade of fir plyu'ood.
The unveiling \vas attended by top plyrvood execntives from three western states, and plylvood distributors representing Nati<-rnal Irlyrvoo<1 Distributors Association from across the conntry. The permanent memorial display was donated to the F'orestry building, the sole remaining structure from the 1905 Exposition, by the Douglas Fir Ply'n'ood Association, which sponsored the Jubilee meeting.
The memorial rvas hailecl as "a great and fitting tribute and a permanent reminder of an industry n,hich has grown from this small panel to become a kevstone in the economy of the Northr'r,est." The curtains on the display rvere pulled by Christine Ann Autzen, the great granddaughter of Peter Autzen, co-owner of the Portlancl Manufacturing Co., lvhere this first panel n'as m:rtle. Tl.romas J. Autzen, Portland businessman, and some 26 other relatives of the family were on hand for the event. Autzen still retains an interest in M and M Wood \\rorking's Plylock division, the plant that is still producing plywood

For Better Service on the Pacific,
Speaking of independence . .
We're independent-free to hondle mony lines . ony line best oble lo do o better iob for you. For 38 yeors, we've served lhe yords ond fobricotors of Southern Colifornio leorned their problems ond supplied them well with complete stocks of the best the morket offords. This experience is yours to profit by.

Being indepsndgnl-ne1 owned by some mqnufocturev-lr7s hqvs freedom of choice in buying ond selling. YOU hqve freedom of choice in buying here your iudgmenl. plus ours, in choosing the best. Our independence is your ossuronce of unbiosed, locolly dir,ected service.
SERVICE ON: the
R, t Plywood
at the place where the first panel was glued up by hand in 1905.
It was one of ten (panels of nine other species were made) placed on display at the World's Fair. Autzen, son of the co-owner, was in charge of the 1905 exhibit, which was considered little more than an amusing specialty at the time. Inquiries about the new material rvere made later and orders followed the inquiries. Sales to door manufacturers gave the industry its start.
Although more than 40 billion feet of fir plywood has been made since 1905, the first panel has been preserved. Three years ago, when the panel began to show signs of deterioration, the Douglas Fir Plywood Association financed its complete refinishing.
In the Forestry building, a huge loghouse, are some of the Pacific Northwest's most valuable relics of pioneer days in the forest products industries, including most of the original panels.
Plywood Industry Unveils Pace-Setting Design Ideas
An unprecedented collection of design ideas-many of them highly unorthodox and possibly controversial-was unveiled June 2O in Portland by western fir plywood manufacturers at the industry's Golden Jubilee. The work of five top-flight western architectural and design firms, the ideas were shown in a breathtaking visual exposition consisting of a series of high style architectural and display settings rivaling in artistry anything ever attempted in the building materials field.
Do tt Yourself.,. with Ordinary Tools
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Designed by Chris Choate, Los Angeles architect, under the direction of Joseph Weston, field promotion director for the DFPA, the exposition in the Portland Armory included things that ranged from an abstract garden totem pole to several startling new concepts in home design and construction. There was an indoor-outdoor barbeque and kitchen area rvorthy of a 20th century mansion, a whole series of neat architectural tricks for remodeling, a series of outstanding ideas for incorporating architectural lighting with ornamentation of room interiors, an island builtin with an oriental approach tailored to American ideas of better living, and an out-of-this-world bridge display demonstrating an entirely new concept in design with plywood called Mok6.
Said W. E. Difford, managing director of DFPA, "We are tremendously excited by the possibilities developed by the architects who played a part in this program. Some of the ideas are so advanced that they may well be quite controversial. Others should challenge the design talents of professionals in the field."
The Exposition, which was arranged in a controlled traffrc pattern incorporating major settings, was organized in three sections-one intended to sum up the importance of the industry today, the other to exhibit the Golden Ideas developed for the industry by the architectural firms employed for that purpose, and the third to suggest uses and markets which will play an important role in the plywood industry of the future.
Ceiling soffits in the setting were of several kinds. One was a repetitive pattern in Mok6, a new design concept in
(Continued on Page 53)
lhe new decoralive paneling with DIMENSIONAL DEPTH ... for smart inleriors
The most dramatic interior paneling in years!
Long-Bell's FLAKEWOOD brings to traditional, contemporary, residential and commercial interiors a new, delicate distinction in wood tones accented by rich highlights and shaded depth. Available in Pine, Maple, Fir, Cedar or Philippine Mahogany, FLAKEWOOD is made of wood fibers and flakes, bonded securely together under heat and pressure. Here is a srnooth, satin-finished, easy-to-keep-clean paneling that combines modern taste with individuality. FLAKEWOOD may be stained to obtain desired color or lacquered or varnished for natural finish. For a variegl ot patterns and adaptability to- countless ins_tallations, FLAKEWOOD is available in 48"x96" panels and 16"x16" antd.
I2"xL2" tiles, l/n" thick.
See Flakewood lor yourself ! See your local Long-Bell rcpresentative or write for a FREE SAMPLE to our Kansas City, Missouri or Longview, Washington office, Factory Sales Department.

Established 1875- Kansas City 6, Mo.
Divisional Offices
Eastern DivisionKansas CitY, Mo.
Western DivisionLongview, Wash.
Building the Vqlley for 44 Yeqrs
Hqndsome Blqnchcrrd
Yord Rises from Ashes
Several thousands of San Fernando Valley homeowners and builders, members of the Southern California building materials trade and guests turned out for a gala reopening of the new Blanchard Lumber Company offices and yard recently, when officials of the pioneer lumber concern celebrated at an Open l{ouse the rebuilding of the property which was destroyed in a disastrous fire in April 1954.
The beautiful, new multi-purpose plant at 5360 Lankershim Blvd., North Hollywood, Calif., now houses offices and sales rooms, lumber storage sheds and a modern remanufacturing mill. The 870o-foot main building, completely modern in design and functional planning, is constructed entirely of wood.
When the killing fire swept through the retail yard last year, the Blanchards looked over the charred remains and determined to rebuild from the ashes one of the most up-to-date, utilitarian and attractive stores and yards in the country. How well they succeeded was apparent at every turn in the handsome new showcase of building materials, and each of the Open House visitors made it a particular point to tell the Blanchard family so at the reopening a few weeks ago.
One of the most striking examples of the utility of construction is the use of the store's walls as "silent salesmen." The walls are paneled with more than two dozen species of hardwood and softwood paneling, as well as plywood, siding and fiberboard. A11 are carried in the yard's stock. A careful blending of darks and lights in the color tones makes the interior both attractive and useful for the sales personnel.
Founded by R. W. and W. A. Blanchard
The Blanchard Lumber Company was founded in 191 1 by R. W. and W. A. Blanchard with two retail lumber-
R.
property just rebuilt. This progressive retail firm has been instrumental in the Valley's growth during the past 44 years and has supplied a large part of the lumber and building materials for its homes, churches, stores and factories.
The new Blanchard yard occupies a city-square block in the heart of North Hollywood. It is the oldest retail yard under the same management, in the same location, in the entire famous Valley. When Blanchard's started in 1911, lumber was still being delivered by horse-drawn wagons.
Today, the operation of this continually growing building materials business is still managed by the same family and one of the original owners. R. W. Blanchard, Sr., is president and active head of the firm. W. J. Blanchard, his nephew, son of the other first partner, W. A. Blanchard, is vice-president and operates the sister Burltank, Calif., yard. R. W., Jr., and Lemoine Blanchard, sons of the president, are active in the management of the North Hollyrvood yard.

"We have grown with the San Fernando Valley
AFTER THE FIRE-To build one of the most qttrqctive ond ulililariqn reloil yords in fhe counfry wos lhe gool of the Blsnchord lumber Co. How well rhey succeeded is shown in these photos of rhe rebuilding. The Blonchord men qre :hown in front of rhe beouriful new 3lorc (upper lefi) ond before rhe modern ycrd rign (lower righr). The olher scenes show the interior of the hsndsome retdfl slore, in which more fhon two dozen species of wood ore used os "silent sqlesmen." Note how shelves ond islond dirploys blend with fhe modern decor.
ldea lor you! Presdwood "Profit Gorner" combines information and sell-selling!
It seems like everybody is interested in Presdwood these days. It's a "hot" line with new products, new appeal for all kinds of customers. So why not set up this Presdwood display to capilalize on the trend? It shows the products in use, gives helpful information, lowers selling costs. It's a real "Profit Corner."
You can use this profitable idea to cash in on the growing interest in Presdwood products-new Shadowvent Siding, new Ridgewood, new Panelgroove-as well as the phenomenal Masonite@ Peg-Board* panels and other Presdwood best-sellers.
Your Masonite representative will help you gather in more of the ready profit from Presdwood@. Masonite Corporation, Dept. CLM-81, 111 Sutter Street, San Francisco 4. California.

REBUI1T YARD of the North Hollywood firm includes rhe mill
the yord inventory
the finished lumber under cover. and Southern California," the senior Blanchard told The CALIFORNIA LUMBER MERCHANT, "and we are just getting our second wind so that we may continue to offer the best in building supplies for the next half-century."
The yard maintains a complete stock of rough and finished lumber for every building purpose, name-brand building materials, paints and hardware.
New Store Is Years Ahead
The nevrr retail store and offrce quarters are "years ahead" in planning and design. The building is completely air conditioned throughout. It includes four private offices, a conference room and planning center, a storage room and a lounge-all in addition to the comfortable sales area with plenty of leg and elbow room for the store's striking displays of modern merchandise.
There is piped-in music to relax the big buyer and the shoulder trade, and an intercom system has been installed
between the office and the yard. The contemporary design provides the Blanchards not only with convenient office space and efficient sales and merchandising facilities, but was also planned to put additional stock close to customers in the nearby shed. The building was designed by the Kersey Kinsey Company.
John A. Rudbqch and Associqtes Join Los Angeles lumber Go. Sfoff
Announcement was made last month that John Rudbach, V. E. Johnson and O. D. Sandefur, formerly of the John A. Rudbach Co., Arcadia, California, have joined the sales organizat\on of Los Angeles Lumber, Inc.
According to Harry Whittemore, general manager of Los Angeles Lumber, this group will handle procurement and sales of Pine, Spruce and all specialty items for the wholesale distributing firm. Rudbach and Sandefur will conduct the sales end of
DANT & RUSSELL SALES EB.

PAGIFIC CCIAST FO REST PRODUCTS
tumBER DlvlsloN
O DOUGLAS FIR
PONDEROSA PINE
. WESTERN RED CEDAR
. CEDAR SHINGTES
O REDWOOD
. DOUGLAS FIR PTYWOOD
FrR-TEX DIVISION
. FIR-TEX IIIE-PLANK-BOARD
FIR-TEX ACOUSTICAT TIIE
O FIR.TEX HARDBOARD
FIR.TEX ROOFDEK
O FIR.TEX SHEATHING
O DOUGLAS FIR PTYWOOD
. COOS BAY HARDBOARD OVERTAY
FRESNO OFFICE
P. H. (PAD WNAN
FRESNO 9-4959
SACR,ATIENTO OFFICE
HUGH CRABB
HUnter 2-O52O
Could This Be YOUR Yord?
What women think of retail lumberyards is becorning increasingly important in this merchandising day and age. The subject has been discussed at various dealer conventions this past spring season. Generally, the ladies' thoughts have not been too complimentary. One of the best reports of a shopping tour made by a handywoman was given to the recent Middle Atlantic Lumbermen's Association convention by Mrs. Jean Schloss, and it might be well to pass along to the retailers of every area in the country, states The Mississippi Valley Lumberman, from which it is reprinted here:
"I approached this shopping tour as a retailer and as a woman. I found that a woman isn't wanted in the retail lumberyard. You are not interested in me, my problems, or my business. You don't want anything to do with me, and I felt it very strongly in practically every case.
"I have yet to find anybody who opened their arms to me and said, 'Come on in, I would like to help you,' and that was what I was looking for.
the new department, and Johnson will travel the mill country in Montana, Idaho and Canada securing material for the retail lumber dealers in the Southern California area, it was stated.
"Under the new set-up we lvill be able to combine our facilities and devote all of our time to servicing the dealer trade," Rudbach declared.
"In 27 out of 28 visits, after a half to three-quarters of an hour discussion of my building project, I was allowed to leave without giving my name, without any follow-up. Don't you know the value of a mailing list? Don't you know what you can do with names and addresses ?
"You lost me as a customer so many times during each transaction that my heart bled for you.
"I bought a roller brush, bought it in two different stores. Nobody asked if I wanted paint.
"In so many cases you have beautiful windows. In most of them you don't use the windows. Your window space is wasted, if it is not used as selling space.
"Customers like people who look attractive and businesslike. Twenty-three out of the 28 stores visited had clerks in various stages of tielessness, hats on or off or on the backs of their heads.
"Not one person asked me to come back or thanked me. Not one said, 'Thanks for your inquiry'."
New Moulding Cotclog
The Southern California Retail Lumber Association is publishing a new, 3S-page Moulding catalog with a new easier-to-find index system. The book will include Index, Stock Patterns and Detailed Patterns sections. Dealer name, address and phone will be reasonably imprinted and SCRLA members will receive a 5/o discount.

O DOUGTAS FIR
. IEDWOOD
O WESTERN RED CEDAR
O PORT ORFORD CEDAR
O PONDEROSA PINE
. CEDAR SHINGIES
O DOUGIAS FIR PTYWOOD
8AY'HARDBOARD
. FIR.TEX TITE.PTANK-BOARD
. FIR.TEX ACOUSTICAT TILE
. FIR.TEX HARDBOARD
. FIR-TEX ROOFDEK
. FIR.TEX SHEATHING
DOUGTAS FIR PTYWOOD
. CORALITE
AUTO INDUSTRY THINKS PRESENT HIGH TIDE WILI LAST FOR YEARS
The question every thinking man, and particularly those who make their living out of business of any sort, is asking these days is, how long can or will this present high tide of economy and finance last?
Are we in danger of a relapse at any time? What has business got to look forward to under present conditions?
Well, if we will look at the situation through the eyes of the automotive industry (and there is probably no better sign-post or measuring stick available) we must believe that this era of high wages, high costs, high selling prices, is going on indefinitely. For that is exactly what the top men in the auto industry undoubtedly believe, and they are acting accordingly.
That fact was given solid substance recently when the biggest of the auto manufacturers agreed to higher and still higher wages for the auto workers.
Besides that, men high in the lumber industry who have done recent researching into the auto industry and its plans, declare that the top auto men think this present economic and financial situation will continue on and on, and that we have nothing to fear otherwise.
The other day the newspapers published an interview with one of the topmost leaders of the automobile industry, and his predictions were along that same line. He said that in the next ten or fifteen years the national economy will grow much bigger than it is today, that while there
will naturally be some ups and downs, the general trend will be upward.
He thought that technological progress backed by scientific research will bring about nothing but prosperity, and that there is still no ceiling on opportunity in the business of this nation.
Such opinions from sound sources are certain to be a pick-up for the average business man, who naturally wonders if he could be sitting on a powder barrel.
Looks good, doesn't it?
USPlywood Soles $l50 Million in yeqr
New York-United States Plywood Corporation reports that its consolidated net profit {or the fiscal year ended April 30 amounted to $7,638,1@, including the profit of U. S.-Mengel Plylr,'oods, fnc., and Associated Plywood Mills,Inc., from Nov. 1,1954 and Jan. 17,1955, respectively.
The corporation's consolidated sales for the fiscal year ended April 30 were $150,565,500, compared with 9124,M7,3OO the previous year.
Net profit for the three months ended April 30, 1955, was $2,541,000 after estimated income taxes of $2,255,200. Consolidated sales for the three months ended April 30 were $48,153,000, compared with $30,997,300 in the same quarter of the previous year.

\THoLE'ALE T I M B E R S roBB'NG
Dougfas Fir in sizes to 24" x 24"
Redwood in sizes to 12" x 12" - lengths to 24'
Planer capacity for surfacing up to 24" x24"
Remanufacturing facilities for resawing up to 34" x 34''
Long-Bell Exponding in Plywood
J. D. Leland, Long-Bell president, announced July 20 that company directors have approved construction of a new plywood plant at Vaughn, Ore. This additional plant will be the company's fourth plywood plant, and carries on Long-Bell's policy of integrating operations to afford maximum utilization of its timber resources. Leland said.
Construction of the plant lvill start immediately, and it is expected to begin producing plywood by March 1, 1956. The plant will have an annual production capacity of 50 miilion square feet of plywood on a two-shift, five-day basis and will incorporate the latest improvements in equipment and design. It is expected that about 250 men u'ill be employed with an annual payroll in excess of a million and a quarter dollars.
The company's Vaughn division, under the supervision of J. M. White, Jr., general manager, includes a complete lumber manufacturing plant at Vaughn, recently completed, comprising a modern sarvmill, dry kilns, planing mill, storage ancl shipping facilities. Long-Bell also operates a small green lumber mill at Austa, Ore. These plants are located adjacent to the company's timber holdings ir, that area.
Other company-o\\'ned lumber as 'n'e11 as pl.vrvood plants on the rvest coast are located at Weed, Calif.. Gardiner, Ore., and Longvierv, Wash., and a lumber mill at Vernonia, Ore.
Seventy-eight per cent of vehicles involved in fatal cidents in 1954 r,vere traveling straight ahead.

Hardwood Distributors Hold Annual at Del Monte
Lirl of memberr, their fqmilie3 ond gvests in dttendqnce ot the convenlion!
Votouver, B. C.: Lqwrence B. Culter, J. Fyfe Smith Compony
Seottle: R. L, Heustir, U.5. Plywood Corp.
Tqcomqr Mr. od Mrs. Brvce licleqn, Generol Hordwood Co.
Porllqnd: Mr. ond Mrs. F. M. (Bvd) Rodditz, Woke Ponel Cmpony
Son Froncirco: ilr. qd Mrs. Jim Dqvis, Dovis Hqrdwood Co.
Mr. ond Mrs. P. R. Kohn, Forsyth Hordwood Co.
Mr. ond Mrs. Di.k Qusrg, Forryth Hordwod Co,
l r. ond tvlrs. Jim Higgins, J. E. Higgin: Lumber Co.
Mr, dnd Mle, John Higgins, J. E, Higginr Lumber Co.
llr, ond Mr9, L. Servenle, Seryente Hordwood lumber Co.
Mr, and Mrs. Don White ond children, White B.other
Oqklqnd: i4r. qnd Mrs. Chos. B. White, Whife Erothers
i{r, qnd ,vlrs. E. A. Gordon, Gordon-Mq(Beofh Hqrdwood Co.
Jim Overcosl, Slrqble l,umber Co.
Berkeley: filr. qnd Mrs. K. E. MocBeqth, MorBeqth Hordwood Co.
Scromenlo: L. J, Cqrr, Gordon-MocBeoth Hordwood Co.
Lo: Angeler: E. l Bquer, Atlo: lumber Co.
llr. ond Mrs. J. Wm. Bock, J. Wm. Bqck Compony
lllr. qnd Mrs. C. C. Bohnhofi, Bohnhof, Lumber Co.
Itlr. md Mrs. W. F. Foh: ond doughlerr, Colif, Ponel & Veneer Co.
llr. qnd rt{r:. C. li. Cooper, W. E. Cooper Lumber Co.
trlr, ond M6. J. W. Coopei, W. E. Cooper Lumber Co.
trlr. qnd ME, Nelson Joae:, Jonet Lumbet Compony
lir. ond Mr:. Don Reel, Reel lumber Cmpony
filr. qnd l/lrs. Ed Holligon, loddiscroft, Inc,
Mr. md Mrr. Sid Simmons, Simmons Hordwood Lumber Co.
Hqrold Simmqr,Simmonr Hordwod Lumber Co.
LeRoy Slolon,5r., E. J. Stonfon & Son
Illr. ond Mn. LeRoy Stonton. Jr,, ond doughters, E. J. Stqnton & Son
The Pacific Coast Wholesale Hardwood Distributors Association's 32nd annual convention, one of the most successful conventions since the formation of the group in 1924, was held this year at beautiful Del Monte Lodge in Pebble Beach, California, Jttne 26-29. F. M. "BLld" Radditz succeeded Charles B. \Vhite, of \Vhite Brothers, as president o{ the group for the coming year.
Other members elected to association offices for the '55-'56 year include Bill Fahs, California Panel & Veneer Co., Los Angeles, who becar.ne the neu' r'ice-president, and Bruce Mclean, Tacoma, who was named secretarytreasurer.

The board of directors elected for the coming year were : Jim Higgins, San Francisco; Carl Porter, Los Angeles; Larvrence Culter, Vancouver, B. C.; George Daly, Seattle; Jim Sullivan, San Diego; Stan Swafford, Los Angeles and Charles White, Oakland.
Mr. ond llrt. H. VonBrelon qnd doughler., Tropicol & Western Lunber Co,
^ir. ond lilrr.Ston Swofiord, E. J, Stqnton & Sor
llr. qnd Mrr. Fred Smqls ond doughters, U. 5. Plywood Corp.
llr. od Mr:. Don Broley od doughler, U. 5. Plywood Corp.
Long Eeoch: Geo6e C. Byrne qnd son, Boyord W. lll, B. W. Byrne & Sons
5o Diego: frlr. qnd llln. Al Fro:l, Jr.. Frct Hardwood Co.
Mr. qnd Mrs. Jmer Sullivm, Sullivqn Hqrdwood lumber Co.
Mr. md ilrc. Roberl Sullivon,Sullivon Hqrdwood Lumbcr Co, New York City: W. H. {Billl Hunr, U. 5. Plyrrood Corp.
W. A. {Bill}
-GUEStS-
Some 85 members, their families and guests attended the big affair which got underway Sunday, June 26. The official opening session rvas held Monday morning with T. M. "Mike" Millett as the feature speaker. Mr. Millett is president of the National Hardwood Lumber Association and his discussion regarding the problems involved in hardwood manufacture and grading was most helpful
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The lireproof building sheet which has helped
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Provides the beauty ol board and batten construclion -permanenl as stone-can be painted as desired
Johns-Manville Asbestos Flexboard is specified and used as exterior sidewall material in thousaods of new houses. Applied over J-M \Weathertite@ Sheathing and combined with wood battens, it provides a beautiful new exterior wall at unusually low cost.
Made of asbestos and cement, Flexboard offers advantages never before combined in a single building material. It is available in 4' x 8' sheets in ya" , x"" and r2" thicknesses. Sheets are also available in 1O'and

17' lengths. They can be nailed without drilling, worked with ordinary carpenter tools, and, if necessary, flexed to fit curves.
Flexboard won't rot, rust or burn. It needs no paint or special treatment to preserve it, yet it may readily be painted for decorative purposes. Once in place it provides years of maintenance-free service.
For complete information about Flexboard, write Johns-Manville, Dept. CL, Box I I L, New York, N. Y.
Mr. Millett is considered one of the foremost authorities in the hardwood field today.
A golf tournament, cocktails and dinner at the Del Monte Lodge Beach Club, plus entertainment {eaturing the association's very own talent, rounded out Monday's activities.
Tuesday morning, the group again met for business sessions and a little discusssion by Larry Culter as to just how his name is spelled. Seems the hardwood man from the Colonies of the north has had his name spelled so many wrong ways in past conventions that he really is beginning to wonder just rvho he is. (We have made a thorough check and can assure Larry that he really is Lawrence B. Culter of the J. Fyfe Smith Company in Vancouver, B. C.)
The business session officially closed with a moment of silence in honor of Frank Connolly and a high tribute to the recently deceased member was given by Clarence Bohnhoff.
The big windup golf tournament and "regatta" (sans water and a la electric golf carts) finished ofi the afternoon.
Tuesday evening, the group met for cocktails and dinner in the rnain dining room of the Del Monte Lodge.
Following dinner, Bob Heustis did an excellent job of MC'ing and presenting awards. Clarence Bohnhoff received the Bobby Byrne, Sr., Perpetual Trophy for his good work on the Pebble Beach Course. Jack Higgins was in charge of the tournament.
Heustis also took great pleasure in presenting sorue other useful awards to various members. For example: to Larry Culter, a crying towel {or his not too par excellence on the course; to Jim Sullivan, a do-it-yourself bathroom kit for winning the "regatta"; and to Bob Kahn, a nifty "Girl Watchers Guide," which should come in handy during his many trips "a broad." The evening closed with dancing to Del Monte Lodge's excellent orchestra.

Wednesday, the last day of the convention, was devoted (Continued on Page 31)
"BUD" RADDITZ (righr) wor elected president of the PCWHDA. [efi, below: Ed Holligon qnd Bob Sullivon toke their leisure at Del Monle. Below, Chorles Cooper of l.A. cnd Bob Kohn of S.F., who hos ottended every meeting since 1924.
JUNE | 955 CONSTRUCTION
Outlays for new construction rose seasonally in June 1955 to $3.8 billion, the highest monthly figure on record, according to preliminary estimates of the Departments of Labor and Commerce. Tl-re June figure brought the total dollar volume of new construction for the first half of the year to an alltime high seasonally acljusted annual rate of $41.7 billion, ll/c higher than the total of $37.6 billion of work put in place in 1954, the previous peak year.
Private Construction at Peak
Virtually all types of construction sl-rared in the 7/o rise between \Iay and June, but most of the increase resulted from expansion of house and store building and highway
ACTIVITY 5ET5 NEW RECOR,D
work. Private construction, at $2.6 billion this June, was at peak for the second successive month. Public construction activity, at $1.2 billion, was at record levels for the month.
First Six Months Ahead of 1954
For the first half of the year, the total volume of new construction was l4/o higher this year than last. Among the types of construction activity showing the greatest advances over the year were store building (2%), housing (34%), churches (33%), and public schools (19%), reflecting the widespread development and servicing of residential communities.
WIN-DRI
lf's Recrfly Dry . . . o,nd priced tor q Compefilive lllorkei
Have you noticed that the demand for high quality drv lumber is bisser than it ever has been and geiting bigger? Fiofessional builder and amateur doi-t-vouiself-ei, alike, are qulity-minded, and "second be'st" is decidedly losing groind in today's booming market.

It's to your advantage to feature \Ufinton \7INDRI. First, because it is a name that catches on quickly. Give it half a chance and it will sell itself to your customers.
Secondly, you know that once you start with \7INDRI, you can carry it through, uithout sab$itation. Vinton's 20-mill group can deliver top quality dry lumber in volume and keep it coming on scbedale to fill any demand you can create. There's no danger of being left high and dry with VIN-DRI !
Investigate IZIN-DRI today! You'll find it answers your need for a high quality dry lumber that is realioically priced for a competitive market. ITrite, wire or phone for complete details today !
Association
Headquarters
Are Handsome Showplace For Fine Hardwoods
Featuring the association's product in of6ce decor was easy and effective in the case of the Fine Hardwoods Association's new headquarters designed by Henry Glass, I.D.L Skilled blending of the various hardwoods used for wall paneling, dividers, built-ins, decorative accessories, floors and modern office furniture, has created an inviting, practical work setting that serves as a display showcase for fine hardwoods. Actual sample display panels are also integrated into the interior design theme. The offrces demonstrate how well suited hardrvoods are for contemporary interiors. With the completion of the association's new headquarters in the Arnerican Furniture Mart, 666 Lake Shore Drive, Chicago, there is now a single industry source of information on all species and forms of hardwoods.
Architects, designers and other specifiers are invited to visit the association's headquarters. Over 200 large sample panels of various commercially available hardwcrod species and figure types are available for inspection as an aid in selection. The wide range of natural wood colors and patterns w'ill suggest fresh, decorative architectural treatments of hardwoods.
In addition, Burdett Green, the executive vice-president, reports that the Fine Hardwoods Association's expanded service and educational program includes various sound-color films,
literature and other materials of value as background material for the architect and his staff. Architects and builders will also be interested in the association's continuing research on highly resistant super-finishes.

How readily different hardwoods combine is apparent as one approaches the FHA headquarters. The entrance features doors of exotic Oregon myrtle cluster, a name panel of a single piece of golden satinwood, and casing and pilasters of white oak with American walnut contrast.
The luxurious practicality of sturdy hardwood paneling and office furniture is dramatically demonstrated in the main roorn, which combines reception, secretarial and filing areas.
Modern, lightly pigmented walnut secretarial <lesks and reception room furniture co'mbine pleasantly lvith u'hite oak plywood flooring, woodwork and built-ins, ancl one accent wall of fine figured African mahogany paneling.
Display panels of fine woods, are hung lil<e paintings around the offices, contrasting richly with the sky-blue walls in the outer office and the rich forest green in the conference room.
Real leaves embedded in translucent white plastic panels, alternated with solid white ribbed plastic panels, create a glowing false ceiling that transmits glarefree light frorn a skylight and fluorescent fixtures concealed above.
The full beauty of dozens of fine hardwoods is probably nowhere displayed more effectively or naturally tl.ran in the large combination conference and display roorr adjoining Green's executive offrce. Imaginative interior design has succeeded in integrating the necessarv sample displays into the
entire decorative office scheme in a way that belies their cornmercial function. The leaves of 39 trees, carved by Green and his wife in the actual wood of each species represented, create dramatic interest on the end wall of the conference room. The rich, natural-finished leaves are set onto the smooth white birch plywood flush fronts of three tiers of suspended storage cabinets.
Large panels of 42 hardwood species, arranged in three rows, continue the lines of the cabinets down the long side wall. Forest green walls set off the rich natural wood colors. The handsome floating panels are readily changeable and are but a few of the more than 200 such hardwood panels the association has available for use by designers, architects and other specifiers.
Mahogany bookshelves in a modern open arrangeilent displaying books and wood carvings complete the third wall and merge with the see-through divider defining the executive office end of the room.
A magnificent conference table with natural-toned swirl mahogany top, features Macassar ebony structr-rral parts that divide the table's oval surface into quarters. Walnut arrnchairs, half upholstered in grey and half in green leather, are grouped around the table. The floor in the conference area is half inlaicl teak and half greyish brown tweed carpeting set flush with the parquet.
The executive omce area at the end of the large roorn highlights natrrral walnut plywood tile flooring in conjunction with the tweed carpet, warmly pigrnented walnut desk and upholstered furniture in a conversation grouping. Walnut buiitins hide the radiators below the wir.rdows ancl curve around the corner to join the desk.
Cherry slat draw drapes woven with gold and light and dark green stripes conceal the windows and conceal various wall charts when drawn closed. When open, a beautiful view of Lake Michigan adds to the already interesting scene. The room divider is faced with cherry veneers on the office side to coordinate with the drapes.
A large statue of "Nlodern Venus," carved by sculptor Egon Weiner from a block of solid Honduras mahogany, graces the third wall. Skilfully shaped to utilize the mahogany's natural grain and figure, as part of the sculptural design, the statue is a glowing golden color that stands. out against the forest green wall.
Although the offices were designed to display and promote the uses of fine hardwoods, perhaps the most distinctive feature about this association headquarters is that they would, without any changes, made an attractive modern office setting for any type of concern interested in pleasant, attractive rvorking quarters for its own employes and, at the same time, interested in putting its best foot forward for visitors.
Hqrdwood Men Meet ot Del Monte
(Continued from Page 28)
to "Hypotonic Relaxation"' topped off with tours through Carmel and other parts of the beautiful Monterey peninsula. A dinner dance at The Carousel in Carmel Valley concluded the PCWHDA convention and the group all joined in praising Charles White and his officers for their hard work in making the arrangements for this successful 32nd annual.
Serviee!
Delayed deliveries can mean the difference between profit and loss in many a lumber or building -aterials yard. Calaveras keeps faith with its dealers by operating the largest company-owned transport fleet in northern California on split-second schedules to fill its delivery commitments.
Take advantage of this unusual service. ft will save customers and make money for you!

llews 0rlefs.,.
Charles T. Gray, presider,t of the Stockton Box Company, announces its purchase of all the physical assets of the American River Pine Company and the Foresthill Logging Company at Foresthill, Calif. Operations started July 18 and will continue on a two-shift basis cutting approximately 30 million feet of lumber annually. Harold Foote will be in charge as resident manager. The transaction involved around $3 million. which included the sawmill, logging and automotive equipment, inventory of logs and eight million feet of finished lumber, together with 100 million feet of privately owned and Forest Service timber. Stockton Box Company was called the logical organization to purchase this mill because of its ownership of 350 million feet of timber in the Rubicon Ridge and Nevada Point areas, including French Meadorvs. This purchase obviates the necessity of the company building a mill in the timbered area as originally planned and announced.

Eugene Caldwell, vice-president and general manager of the Hyster Company, will sail from New York August 3 on a five-week management consulting tour of Chile under auspices of the Foreign Operation Administration of the Department of State. Caldwell has been selected to lead management discussions on industrial organization and financial management by the Council for International Progress in Management, which supplies FOA consultants and, unlike FOA's previous European team-tours, it will be carried out by individual authorities in respective fields. Caldwell will follow Harold C. McClelland, president of Old Colony Paint Corp. and chairman of the board of N.A.M., who has completed similar conferences in Chile on other management problems. Hyster Company, one of the leading manufacturers of material handling equipment, markets industrial trucks and tractor job attachments through a world-wide network of over 500 dealers.
As of July 12, 737 carloads of lumber were backed up in Northwestern Pacific yards, with more expected, while work progressed slowly from many delays in reopening the northern California tunnel which was blocked earlier from a cave-in.
Work was completed on a fence that makes Feather Falls, fourth highest cascade in the U. S., safe for observation. The falls are six miles from the logging community of Feather Falls and spectators can approach the brink of the 640-foot box canyon into which the Fall River plunges. Money for the fence was donated by the late Dr. O. O. Cooper, former executive of F'eather River Pine Mills.
J. G. (Ji*) Harries became manager of the Tamp.r, Florida, sales warehouse of Harbor Plywood Corporation. He was assistant manager of Harbor Plywood Corporation of California at San Francisco.
Speciolizing in L.C.L. Shipments to Retnil Lumber Deqlers throughout Southern Colifornio

RTIIWOOD SIDIIIG . CABIII I,INIIIG . GARAGI DOON $TOCK Available
WE AR,E EGIUIPPED TO HANDIE YOUR cusTom mltuNc rN volumE
Fire Wipes Out los Angeles Wqrehouse of Mason Supplies
A disastrous fire on July 72 completely wiped out the warehouse and offices of Mason Supplies, Inc., Los Angeles wholesale distribution firm of building materials and standard brand products for retail lumber dealers.
Immediately following the fire, Paul Sink, general manager of the concern, announced that temporary warehouse facilities had been established at 1650 South Alameda Street, Los Angeles, made lossible by Blue Diamond Corporation. Through the cooperation of many firms in the Southern California area, Mason Supplies was able to continue servicing its accounts without interruption by drawing on the inventory of these allied business concerns.
"Although our stock \vas completely destroyed, through
the assistance of our many friends in the industry we have been able to take care of the needs of our customers. We have enjoyed complete cooperation and arrangements are now underrvay to rebuild a modern warehouse and plant, which we hope to occupy late this fall," declared Paul Sink. "We appreciate the cooperation from our many friends, customers, competitors and suppliers. They have helped us to continue rvithout interruption," he said.
Bob McDonnell Joins MICO
Bob McDonnell, prominent Southern California lumber executive, l-ras joined the sales staff of Mahogany Importing Company, reports Ji- Mcleod, president of the Los Angeles lumber concern.
For REAL SERVICE on West Coost lumber ond lumber producls...
Elect Holes PC President
Nlorris Hales, Ceco Steel Products Corp., Los Angeles, was elected president of the Los Angeles chapter of the Producers Council at the recent June meeting. Or,r'en NlcComas, Arcadia Metal Products Co., rvas elected secretary. Special guest was William Glenr-r Balch, president of the Southern California chapter of the AIA. He spoke on the California Council of Architects convention at Santa Barbara in October, and the AIA national convention in Los Angeles in 1956.
Hales announced that the National Producers Council's traveling Caravan of Building Exhibits 'ivill be in Los Angeles for trvo days next March, with the Breakfast Ciub on Los Feliz reserved as the tentative site March 3-6. The Caravan will make this a stop on its nationlvide sr'ving of several months; it rvill comprise about 4O displavs.
Son Diego Merchqndise Mqrt
San Diego.-Construction rvill start soon on a $2 million merchandise mart and cooperative rvarehouse on a 13-acre tvaterfront site in suburban National City. Leon Bornstein, president of the San Diego Bureau of Home Appliances, the developer, said the countv merchandise mart will have 140,000 square feet of n'arehouse space and 110,000 feet in sholvrooms, parking, offices, etc.
Seqttle Permits Beqt 1954

Seattle.-Building permits here and in rural King county are running about $15 million more than last year despite some slack in June. For 1955's first six months, Seattle's permit valuation was $39,733,280, compared rvith $35,649,035 in last year's same period. King county permits totaled $45,241,239, against $34,322,307 in the first half of 1954.
Three out of four traffic accidents involve passenger cars.
2OO MILLIO]I FEET MORE To Serve You Better!
The 200 million feet of timber we just bought in Trinity Nat'l Forest brings our reserves to more than a billion board feet. This, plus three sawriills, two planing mills, and dry kiln capacity of seven million feet of seasoned lumber a month, is your assurance you can get the lumber you want when you want it, from the Ralph L. Smith Lumber Company. bood service -ik.r good friends . . *eie working constantly to serve vou better.

Our Specialty - ttixed Csrs for the lrade
Kiln Dried
Moldings cnd
lnterior Trim
Jqmbs-Framcs
lncense Cedor
Venetion Blind Slqtr
Glued-up Ponels
Cut Stock-Box Shook
MIttS AT ANDERSON. RED BLUFF, CASTELTA & WILDWOOD, CAIIF.
SATES OFFICE AT ANDERSON, CALIFORNIA
Los Angeles Hoo-Hoo End Club Yeqr in Burst of Fun
It turned out to California, Country off with the Blind
be "Spud" Jordan Day at Inglewood, Club on June 24, when he walked Bogie kitty, and won an attendance

and door prize selected by the winners, as 54
to boot. A11 of the prizes were carefully committee and well received by the lucky Black Cats of Los Angeles Hoo-Hoo
Club 2 and their guests turned nament of the season, and 100 friends came for dinner and Follorving the cocktail hour
out for the final golf tourmembers, their guests and the fine entertainment. and dinner, many valuable
prizes u.ere arvarded to the lucky members, :rlong rvith the golf troph_v l)resentatiuns.
At 9:00 sharp, \Vally Vernon, r'vell-knorvn mor.ie and TV performer, took over as master of ceremonies and, u'ith beautiful Marie Caruso and talented Dolores Gay, entertained the group r,r'ith timely stories, l.vonderful singing ancl that hne-to-rvatch dancing. Comedian Vernon told stories for one scilid hour to the delight of thc older Cats and younger Kittens.
Snark Jerry Essley (1ef t) olliciaily nominated Boris Kutner (second f rom lef t), U. S. Plyrvood Corp., Los Angeles, to serve as president of the club starting in September. His selection, along with Jim Forgie as first vicepresident, rvas unanimously approved by the n.rembership.
In the golf department, with the touruament getting uncleru'av at 10:30 in the morning, Harry lr,oand shot a 75 Ior Lou, Gross and won the Davidson Plvu,ood Cup. First Flight winners r,vere George Wilson, 1st iow net, the T. M. Cobb trophy, and Bill Marmion, 2nd lorv net, The CALIFORNIA LUMBER N{ERCHANT arvard.
Chas. Jordan was lorv net in the Second Flight, 'w'inning the Weyerhaeuser Sales trophy, and Don Golr', lvith 2nd

TUIIIBER WHOIESAIERS
P. O. BOX 367 PHONE 2-5291 Tl^'X MF 75
los Angefes Represenlative
ROBERT t. TAUBE WHOLESAIE IU'IIBER 9Ol5 Wilshire Blvd.
Beverly Hills, Colif. BRqdshow 2-8235
low net, won the "lost" E. J. Stanton cup. The committee will make an effort to locate this arvard for Don. Jim Forgie had the same experience. In the Third Flight he won the Bohnhoff Lumber Company cup and it, too, has treen lost. If these trvo awards are not located when the season gets underway this fall, the committee will arrange to l-rave them replaced, it vi'as said.
Thomas Upholds Retailers' Honor
For the third straight time, Ernie Thomas, prominent Southern California retail lumberman, won the Atlas Lumber Company award. This beautiful trophy becomes his permanent property and Eddie Bauer, of the wholesale lumber concern, will have a ne\e' prize ready come this fall. The guest award went to George Bradbiea, the Dub
'IAEDFORD, OREGON
P. O. BOX 913 EUREKA, CALIF.
prize to Bob Johnson, and the hole-in-one cash to Bob Osgood.
The last meeting of the season was truly an outstanding affaii. Watch these columns of your CALIFORNIA LUMBER MERCHANT for information concerning the big opening event of the fall and winter season.

Fred Christie Promofed
Charles Wilson, president of Warm Springs Redwood Company, Willits, Calif., recently announced the promotion of Fred Christie to the position of general manager of the big sawmill. In addition to his duties as general manager, Christie will also continue to act as sales manager of the firm, Wilson said.
SPECI ALIZING IN GIUALITY HARDWOODS
Joponese
Joponese Ash
CTEAN
Cleon, uniform stock from enclosed worehouses. . products ihot build good will os well os repeot soles!
FAST
Fosi delivery from our own worehouses or direct from monufocturers. Regulor delivery schedules in northern Colifornio.
TRUE
True quoliiy meons thot you will be well sotisfied with every order you ploce with Western Pine Supply Compony.

June Housing Stqrts| 29,OOO
Thc preliminary cstimatc of i29,000 neu. rronfarnr dn'c11ing urrits startecl in June is 12,500 rrr.rits more th:in June last 1-car. A <1on,rrn'arcl revision in the March lrgures lrror"rght the tot:rl estirnated starts for the first six months <rf this year to (J9,300. This is 109,800 aheacl of thc s:rme six months of 19.521, but 26,.100 lou-er than the first six months of the record-breaking 1.ear of 1950.
Prir-atelv on'necl housing starts in June totaled 126.500, representing a seasonallv adjrrsted annual rate of 1,320,000 units-an eclge over the annual rate for April and May, but.,1,e11 lrelou. the 1,400,000 averag'e for the fall and rvinter months of 1954-55 ancl the alltime high of 1,496,0U1 in June 1950.
The 679,300 r'reu. nonfarnr <lu-clling units (privatc zrnd public) startcd during thc lirst half oi this vcar rere 19/o abor-e thc 569,500 units bcgttn in the c()rrcsl)"rt,iing 195-l periocl, a,n<l 4/c belol Janrrary Juue r.olttme in the recordbreaking year 1950.
Final estitrates nou':rvailaltle for the Iirst quartcr oI 19.55 slrolv that the grcatcst gain in hottsing activity ovcr Jar-ru:rry-N{arch 1954 occttrred in thc \\rcst, u'here r-olttme l'as higher this year by a third.
Single-familr' houses continued to :rccottt.tt for the greatest strides in nen. nonfarm starts. Comparing first-cltlarter activity this year u.ith last, l-family housing \vas t1P l)y 28/,t, and units in ?-fanril)' houses by l6c/o. Ap:rrtlrent lrtrilding, on thc other hand, u'as tlorvn by l0/o.
T\(/ENTY.FIVE YEARS AGO TODAY
As reported in The Calilornia Lumber Merchant August 1 , l ggo
More than 2,000 people attended the fourth annual gettogether of Northern California Hoo-Hoo held at Fall River Mills, July 4, 5 and 6. Westwood Hoo-Hoo Club No. 38 was the host and sponsor. There was speaking, dancing, baseball and other outdoor sports, as well as much feasting.
During the first three months of 1930, there were exported from the United States 441,000,000 feet of lumber, a decline of 27 percent from the totals of the previous year.
The 18 national forests of the California region, U. S. Fores.t Service, established a new highwater mark in receipts when they returned to the federal treasury, from the use ancl sale of natural resources for the year ending June 30, 1930, a total of $1,647,360.
With new homes hard to sell on account of stringent financial conditions, the lumber industry of California in general is making a strong drive to sell remodeling materials. Some newspapers predict that this will be the biggest rehabilitation vear in historv.
Building permits for June in Los Angeles totaled $5,485,000,
as compared with g8 million for June 1929.In San Francisco fhe drop was very small, the 1929 total being 92,303,000, and the 1930 figures $2,232,000.
W. L. Leishman, Crown City Manufacturing Company, Pasadena, is chairman of the committee rnaking all arrangements for the conference of the Millwork Institute of California, to be held at the Hotel Huntington, August 7, 8, 9.

Professor Emanuel Fritz has been appointed editor of the Journal of Forestry, which is the official organ of the Society of American Foresters,. Prof. Fritz is a member of the staff of the Divisi'on of Forestry at the University of California, Berkeley, and one of the nation's greatest authorities.
The Pickering Lumber Company, Kansas City, Mo., announces the recent formation of Pickering Lumber Sales Company, which will in future sell all Pickering lumber products. L. V. Graham has liquidated the Chicago Lumber Company of Washington, which he has headed for several years at Oakland, and has been made general sales manager for Pickering. C. C. Stibich has been made manager of Pickering's district sales office in San Francisco.
MANUFACTURERS cnd DISTRIBUTORS
Kombercore Flush Doors

Ash, Shinq, Birch, Rotory qnd Ribbon
Grqin Mohogony Hordwood Flush Doorsqnd The Finest Hqrdboord Flush Door .
Cqll us for lowesl competitive prices on ltqliqn While Poplor Doors.
Unlimited invenlory ossures qvqiloble stock ql lowesl mqrkel prices-prompf delivery- fost looding.
PERRY DOOR GOMPANY, rNG.
Arizonq Mqy Ger Pulpwood Plonts
, Phoenix, Ariz.-Northern Arizona's economy may see an expansion of its logging industry in the near future, the Washington bureau of the Arizona Republic reported June
7. Forest service officials believe the state's vast stands of national forest timber may be sufficient to provide the base for a large pulpwood plant, or possibly several plants.
A big tree-counting job will lte started this summer. Forest personnel plan a detailed inventory of possible pulpu.ood supplies from the New Mexico line rvest to the vicinity of Prescott, Ariz., covering parts of Coconino, Sitgreaves and Tonto national forests.
One small pulpmill plant in Flagstaff, which started in 1954, has already expanded from 25- to 40-tons of production daily. It rvill use about 250,000 small Ponderosa pine trees thinned from Coconino forest.
It is reported that capital investments running up to $20 million can be expected if the inventory results are favorable. The foresters will measure the number of small trees that should be removed to improve the bigger sarvtimber stand. The regional forester at Albuquerque reported tl-re forest service should be able to make large scale offerings of pulprn'ood material by next fall. If the sales meet expectations, the ne'"v pulp mill industrv u'ill follorv. A forest service spokesman at Phoenix indicated that Flagstaff. Ariz., probably stands the best chance to gain the nerv industry. He said Southwest Lumber Mills, Inc., has already expressed interest in pulpmill possibilities.
o borgqin in beouty
llews erfufs, , i
The Ambassador hotel, Los Angeles, is converting its theatre and two adjoining wings into a 25,000-square foot convention and exhibit hall u'hich is expected to be completed in October at a cost of about $750,000. The facility can be partitioned for three separate events, and the hall will include a stage, projection equipment, power outlets, u'ater and lvaste lines, p.a. system, closed circuit television and an auto entrance. The Ambassador is frequently the scene of the SCRLA dealer conventions.
The J. Knox Corbett Lumber Company, Tucson, Ariz., established in 1890, has opened a new line yard on the east side there. William C. Bell, Jr., grandson of the founder, is managing the retail store, assisted by James Corbett, grandson of W. J. Corbett.
The Fir Plywood Jubilee Display, incorporating the most dramatic ideas from the "50 Golden Ideas"' for plyrvood construction at the recent Jubilee celebration in Portland, Ore., will tour \\rillits, Calpella, Ukiah and Sonoma in late November, reports The Willits News.
A sarvmill operating full blast rvithin sight of the city skyscrapers rvill be one of Detroit Diesel Engine division's major attractions at General Motors' Po.werama on 23 acres of rvaterfront rvhich opens in Chicago August 31. A11 exhibits and the sal'mill rvill focus attention on the lrrmber industry. Timber l ill be trucked in dailv from midrvest logging' centers and sar,ved into lurnber {or the visitors, many of u,horn rvill be smellins fresh san'dust for the first time.
How lumber looks
(Continued from Page 2)
unfilled order file \\'as 831,915,000 b.f.; gross stocks 886,458,000 b.f.
The Western Pine Association reported for 108 mills in the week encled July 9: production, 47,892,Ufi feet; shipments, 49,178,000 feet; orders, 50,024,000 feet. In the rveek ended July 2,90 mills reported production 64,385,000 feet, shipments 60,683,000 feet, and orders 68,489,000 feet.
Hones Wilh R.0.Ws Sell Foster-Stoy Sold [onger

Buyers are selecting homes with great care today. They are choosing those homes which combine beauty with comfort and efficiency features-plus ualues that set them apart. That's why some homes are sold before completion, and others carry a "For Sale" card for many months before moving. Volume production has kept the price down to the cost of ordinary wood windows. R.O.Ws have outsold all competitors for years, and their popularity is still increasing.
T. M. COBB COMPANY
The Southern Pine Association reported for \27 'r'llls in the week ended July 16: production, 20p74,0N feet; shipments, 20/82,Un feet; orders, 22,097,000 feet (10.08% above production). In the rveek ended JuJy 9,105 mills reported production 14.577,0@ feeL shipments 14.719,000 feet, and orders 15,.522,000 feet.
Fir plywood production in the week ended Julv 16 increased 52/o lrom the previous holiday rveek, according to DFPA figures. Output continued belorv normal capacity, hor.vever, with 18 mills not operating (compared to V) the previous week) and strikes keeping closed the four M&M mills. Orders climbed 47/o from the previous rveek to hit 94,000,000 feet, while production was 75,884,000 feet. Unfilled orders at week's end were 508,000,000 feet. For the year to date, plywood production n'as 2,618,880,000 feet; orders were 2.609.865.000 feet.

New Consfruction fo R.eclch q R.ecord-Breqking 941.8 Billion in | 955
Nerv construction activity is expected to reach $41.8 billion in 1955, ll/o above last year's record of $37.6 billion, according to revised outlook estimates prepared jointly by the Departments of Commerce and Labor. Prospects are that both private and public .construction will reach an all-time high in 1955, r,r.ith private expenditures probably increasing (by lac/o) to $29.5 billion, and public outlays $V a%) to $12.3 billion. These revised estimates reflect the unprecedented volume of construction activity so far this year, at ievels above earlier expectations, and indications that there rvill be virtually no abatement in the present rate during the remainder of 1955.
The outlook assumes further that mortgage funds will be adequate, on relatively favorable terms, despite anticipation of heavy demand on the credit and capital markets
occasioned by continued economic prosperity. Notwithstanding recent spot shortages of cement and gypsum wall,board, nationvuide supplies of all building materials sl-rould be suffrcient for 1955 demand. In preparing the 1955 estimates, costs rvere assumed at levels moderately above those of last year.

The projected $14.6 billion of expenditures on privately owned neu' dn elling unit construction in 1955 is about a fifth higher than in the previous peak year 1954' This increase in dollar outlays reflects not only an over-the-year rise in starts (in the neighborhood of 8-10/o), and a very large carry-over of rvork on the unseasonally large number of dwellings begun in the latter part ol 1954, but also an increase in construction costs, together with a trend torn ard larger and more expensive homes.
VA, FHA Offices in HormonY
BRUCE
Flooring Pockoge
3 Convenienl, profit-mcking pockoge for
3 gruce Rqnch Plonk qnd Bruce Fireside Plqnk Flooring
. r Easy to stock, display and price.
. Saves time in selling to "do-it-yourself" customers. '
t Easy to figure . each carton covers 20 sq. ft. of floor area.
' I L91gtE are- nested from 10" to 8' with equal lineal footage
i of 2/a" and 3/a" widths. .
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r Complete laying instructions printed on carton. .
Flooring is factorv-finished for easy installation.
OnOE\ TODAY! Bruce Ranch Plank and Bruce Fireside : c Plank Flooring in the "Do-it-yourself" Package.
BRUcE co., MEfilPHts, TENN. For literature and prices, contact:
Joint meetings are being held betrveen the Veterans Administration and the FHA offices in Long Beach and Los Angeles for the purpose of reconciling the differences in interpretations of minirnLlnl property reqrrirements. It is the hope of the three offices that major differences in the application of grading requirements and many structural requirements rvhich have caused trouble to builders in the past in tl-reir attempts to meet double standards of compliance will shortly be ended.
Redding Permits Set Record
Redding, Calif.-Building permits issued in Redding for the first six months of 1955 established a new record and topped 1954, the previous high, by $30,000. March rn'as the biggest month in this year's first half, rvith permits at $470,500. June rvas the lorv month at $90,561.
Jsck Jones Joins LM&SC
Sales Manager Bill Belau announces that Jack Jones, formerly manager of Rocklin Lumber Milling Co., has joined the staff of Lumber Mill & Supply Company, Roseville, Calif., as assistant sales manager. Jones is well knor,vn to the trade throughout Northern California and r'vill now be at the LM&SC phones for service to its customers.
Oxnqrd Building Record
Oxnard, Calif.-In 1955's first five months, this coastal city's new building volume was only $1,700,00O less than its all-time high of $8,500,000 for an entire year. The total so far rvas almost $4 million ahead of 1954 in the same period.
Excessive speed traffrc accidents in was the principal cause 1954.
of
" Do-it-you rself"
'Producls in Action' ls Theme of NRTDA €levelqnd Exposition
"Products in Action" is the challenging theme of the second annual Building Products Exposition being sponsored October 11 to 15 in Cleveland's public auditorium by the National Retail Lumber Dealers Association, according to a brochure and floor plan which has been sent to a1l prospective exhibitors.
"The principal objective of the exposition," the brochirre points out, "is to center attention on modern merchandising, marketing, and selling techniques that rn'ill sell the full production of manufacturers' products and bring into sharp focus the huge repair and modernization market that has been largely overlooked in other building product expositions."

The entire exposition program is being geared to help the manufacturer sell his merchandising and marketing ideas, as well as his products, to the thousands of alert and progressive dealers who are constantly seeking better know-how and up-to-the-minute techniques for improving their promotional efforts.
"All manufacturers who exhibit at the NRLDA Exposition are urged to design their exhibits to serve as practical demonstrations of methods that lumber dealers should use in presenting those same products to the public at the point of sale in their own stores."
All requests for exhibit space and inquiries about the exposition should be addressed to Martin C. Dwyer, Exposition Director, 302 Ring Building, Washington 6, D. C.
L.[. IIRY IIL]IS REBUITI
g,,d;I["I DOUOLAS FIR
4261 Shcilq 3f., lor Angcler, Colif. Telephono ANgclur 3-6273
We qssure our cuslomers poinsloking ond coreful hondling ond drying of their lumber.
Dee Essley, Presidenl
Morshqlt Hwords, Superinlendent
one of l0 woods from the WESITRN P/NE ngion
Rugged strengh, straightness, durability, high nail-holding ability-those are the traits that make Douglas Fir uhsurpassed for heavy construction. lt's an economical wood for residential and light construction, too, and much in demand for industrial uses, poles, ties, boxes and crates. Douglas Fir comes in 3 select, S common, 3 structural, 4 dimension, 4 factory grades. lt is available from most Western Pine Association member mills in straight or mixed cars-together with the other woods of the Western Pine region.
IDAHO WHITE PINE
PONDEROSA PINE
SUGAR PINE
DOUCT.AS FtR
TARCH
WHITE FIR
ENGETMANN SPRUCE
INCENSE CEDAR
RED CEDAR
LODGEPOLE PINE
Three lhings To Sell
By A. Merriem ConnerThe salesman has no easy jobOr so it seems to me, He's got.to sell three things before He makes a sale, you see.
Now two things that he's got to sell, No customer will buy, I'm sure that I could never be A salesman if I try.
A salesman, first, must sell himself, To woman, man, or maid; He's got to win their confidence, Before he makes a trade, He's got to know his customers, And meet them on their ground, That calls for good psychology, And other things profound.
The salesman next must sell his firm; The buyer wants to know
The firm will back its salesman up Before he says he'll go.
Its policy he wants to know, . Its will to see things through, Its standing and its honesty, fts brand of service, too.
And third, the salesman has to sell The things he's sent to sell, If he has sold himself and firm, ft's safe enough to tell That he will sell the thing he wants The customer to buy, But I could never, never be A salesman if I try.
Nolhing Personol
She was a tall, lovely looking young lady, and she was playing a practice game of golf alone. She was stooping over to tie a shoe lace when a sliced drive from the other fairway came sailing over and hit her most indelicately, not to mention severely. She was fighting mad and her eyes blazed with wrath when the handsome young rnan from the other fairway came running over to make his apologies.
"Sir," she cried, "what do you mean by shooting over here and hitting me right in the middle of the back?"
His eyes twinkled. "It didn't look like the middle of the back to me."
"Sir !" she cried again. "You're a total stranger to me. It's the middle of the back to you, see?"
Frqnklin's Helpf ulness
Ben Franklin once wrote the following note to a man who had approached him for a cash loan:
"I send you herewith a bill for ten louis d'ors. I do not pretend to GIVE such a sum; I only lend it to you. When you shall return to your country with a good character, you cannot fail of getting into some business, that will in time enable you to pay all your debts. In that case, when you meet with another honest man in similar distress, you must pay me by lending this sum to him; enjoining him to discharge the debt by a like operation, when he shall be able, and shall meet with such another opportunity. I hope it may thus go through many hands, before it meets with a knave that will stop its progress. This is a trick of mine for doing a deal of good with a little money. f am not rich enough ^to afford much in good works, and so am obliged to be cunning, and make the most of a little."
(A thowghtful reading of the aboae will erplain fwlly zuhy Fra.nklin has often been calletl the wisest man in American history. )
Greqf Mqnners
She was telling her neighbor about her daughter Mandy's new beau, and what polite manners he had.
"How you mean he got sich high-toned mannahs?" asked the neighbor.
"Well, jes t'give you an idee, when dat man drinks coffee, he po'es hit out in his saucah jes lak common folks. But he don' blow on hit lak we does. Nossuh ! He don' blow on hit ! He jes fans hit wid his hat."
Ingersoll on Country Living
It is no advantage to live in a great city, where poverty degrades and failure brings despair. The fields are lovelier than paved streets, and the great forests than walls of brick. Oaks and elms are more poetic than chimneys and steeples. fn the country is the idea of HOME. There you see the rising and setting sun; you become acquainted with the stars and clouds. The constellations are your friends. You hear the rain on the roof, and listen to the rhythmic sighing of the winds. You are thrilled by the resurrection called Spring, touched and saddened by Autumn-the grace and poetry of death. Every field is a picture; every landscape a poem; every flower a tender thought and every forest a fairyland. In the country you preserve your identity-your personality. There you are an aggregation of atoms. fn the city you are only an atom in an aggregation. In the country you keep your cheek close to the breast of nature. You are calmed and ennobled by the space, the amplitude and scope of earth and sky; by the sanctity of the stars.

A STAR ot ony plont is rhe modern eaou- eddnCloa DRYING SYSTEM
At Flogstoff, Arizonq-Southwest Lumber Mills hove iust instolled Moore Cross-Circulotion Kilns qnd lumber hondling equipment fo reduce cosls, increqse copocity ond improve quolity.

More thqn 8,0(X) kilns of the Cross-Circulqlion longirudinol shoft design ore in doily operolion
-11q1'5 o lot of kilns!
For prices, focls, specificolions-wrile our neqresl office. There qre four modern Moore mdnufocturing plonts to sewe you!
'NOORE DRY KIIN CO.
THE PERFECT REDWOOD FINISH !
o Mode only of heot-ireoted pure oils.
o ls FORTIFIED with SRO-101 to protect the noturql beouty of Redwood from destruclive sunroys, roin ond weoiher,
o Conloins no rosin.
Leqvbs o strong duroble film which exponds ond confrocts without crocking.
o Perfected qfter 10 yeors of supplying the best Redwood Finishes to 1000's of sotisfied users.
By the Mqnufqcturers of Royol Dutch Plostic-Spor.
Oords Lurnlrcr Oornp:lnlv
Detroit ond Hoo-Hoo Going lnto High Geor jor 64th Annuol
Detroit, the Motor city, and Detroit Hoo-Hoo Club 28 will play host to the 1955 convention of the International Concatenated Order of Hoo-Hoo, September 12-16, inclusive. The Statler hotel has been designated as headquarters for this 64th annrral of the fraternal order of lumbermen. Michigan's lumber industry and all Michigan Hoo-Hoo are cooperating 'r'vith the Detroit club in its plans for entertaining the Hoo-Hoo visitors.
In addition to the official delegates of the 125 clubs, a large number of members of the order and their Ladies, a grand total of about 500 are expected to attend. They will come from every state, from Canada and Mexico. The
two clubs in the Philippines are expected to send delegates.
An interesting, challenging program is being prepared by the convention committees headed by Thomas Osborne, 53376, as general chairman. Hoo-Hoo in Michigan is directed by Detroit's Roy Leitch, Jr., 53398, u'ho represents Jurisdiction II on tl.re Supreme Nine of lloo-Hoo.
The keynote of the meeting is expressed in the nervly adopted slogan, "Through Hoo-Hoo-a United Lumber Industry." Its realization is the goal. Supreme Snark of the Universe, John H. Dolcater, 37372, will preside. The business sessions rvill be devoted to the problems of HooHoo administration, its cooperation in industry prog'rams
Eureka Redwood Lumber Co.
Seryes Lumber Merchants

distribution yard is We carry all types . no need of you
You're invited to use this convenient distribution yard. There's prompt loading for your pick up-in less than carload lots-or we deliver. We also accept carload orders. Ask us for quotations.
Phone: [Ogon 8-3339 TOpoz 9-0993
7l8l Eqst Fireslone Blvd., Downey, Californiq
Member: Colifornio Redwood Associotion
ihnililtxrruft, ilnr. Lumber Sqles Division
ros AltGEtEs
WEST COAST TUMBER PRODUCTS ARCATA

Bob Eldredge
Pete Speek
lOgon 8-4031
2620 E. Vernon Ave.
950 4rh Sr.
of education, and wood promotion. The usual Concatinitiation of new members-is always a convention feature. It is planned to have clubs exhibit material such as pictures, and bulletins, illustrating and demonstrating club activities. Uniform panels will be provided for such presentation.
Business sessions will be nicely blended with exciting, interesting entertainment. A feature will be a tour of the world's most modern automobile plant to view at first hand "Chrysler at Work." The Chrysler Corporation will be host at a luncheon and also will sponsor the hotel hospitality room open to all convention visitors. A banquet and dance program, on Friday the 16th, will climax the Iesti vities.
Car to a Lucky Hoo-Hoo
In the Hospitality room will be exhibited the prize car, "Plymouth Belvedere," to be presented to a lucky Hoolloo "winnah" by the Detroit club. A suggestion to the visitors is to look, see, buy-and drive home in a ne\,v car.
To all Hoo-Hoo the word is: "Make the Detroit HooHoo Convention the Hub of Your Vacation Plans." savs Ben Springer, 34265, secretary.
Students at Van Nuys High School won awards in the third annual plan drawing contest sponsored by the Chandler Lumber Co., Van Nuys, and the Building Contractors Association. The awards donated by the lumberyard were a drafting machine and table, another table, and a set of inStruments, said Stanley Brown, president.
925 Tolqnd 5t.
Ponderoso Pine
Sugor Pine
'Douglos Fir Cleors
Incense Cedor
rh" x 6" Ponderosq Pine
Cobin lining
UNII'YIITED SUPPLY-DIRECT FRO'YI OUR ItAIttRAII or TRUCK ond TRAILER. YARD STOCK AVAILABIE FOR I,IIMEDIATE DEIIVERY-UNLIA,IITED QUANTITY.
We
"4u, BeJha lrf@"
6-0re3
Western Mill and Moulding Co, I r61 5 Pcrmo'"" t"rlil"1:'#;"res 5e' corirornio

Ghristion Succeeds Ccrrr in FPRS
Moss B. Christian of Tallulah, I-a., was installed as president of the Forest Products Research Society at its recent annual meeting in Seattle, Wash. He succeeds Lester J. Carr, president of L. J. Carr & Co., Sacramento, Calif., as head of the 3,000-member international society. Mr. Carr will remain on the executive board as past president. Christian is the co-holder of several patents assigned to the Chicago Mill and Lumber Co., where he is director of research. One of his achievements was in the devlopment of "Craveneer," the kraft paper-covered veneer which is assuming increasing importance in the packaging industry.
Election of Ralph H. Bescher of Pittsburgh, Pa., as, president-elect for the coming year was announced. Bescher is manager, Sales and Operations, Wood Preserving division, Koppers Co., Inc. He served as vice-president during the past year and will become president at the society's 1956 national meeting. Named to the executive board for a threeyear term was Raymond H. Berry, Burney, Calif., southwest region. Other members of the executive board continuing in offrce include John D. Ritchie, DFPA, Tacoma, Wash., Northwest Region. Selection of Asheville, N. C., as the site for the 1956 national meeting and Buffalo, N. Y., for the 1957 meeting was announced.
Pqrtnership Dissolved
The partnership of Herman C. Peterman and Walter M. Singer, doing business as Consolidated Sales and Distribution Co., Pasadena, Calif., was dissolved June 24. Peterman will continue the business at 27V) E. Colorado St.
WHITE FIR,
High Altitude, Sofi Textured Growth MODERN MOORE DESIGNED DRY KILNS Manufacturer and Distributor
fhe Cqliforniq Door Compony Tokes Mystery Ouf of Steel Sosh Selling
According to Art Parkins, sales manager for The California Door Company of Los Angeles, one of the oldest concerns of its kind in the west, his firm has added a new line of steel sash for retail lumber dealers in Southern California. Reliance Steel Casements are now available in any size or quantity.

With the steady growth and demand for steel sash in Southland homes and industrial construction, The California Door Company has produced a complete tariff showing the various application and uses of this building product along with the suggested retail selling price.
This price guide has been produced in simplified form to help every salesman quote prices easily and quickly. ft has eliminated the mystery discounts and mark-ups and quotes in simple language the cost to the customer.
These price sheets are available and may be had for the asking, Glen Fogelman, manager of the building materials firm, declared. "It is our desire to introduce a new direct selling technique which we hope other concerns will follow and in this manner make it easy for retail salesmen to sell steel sash, because we believe the time has now arrived to push these building items," Fogelman said.
Thirty-nine percent of the injuries due to motor vehicle on Saturdays and Sundays.
deaths and 35 percent of the accidents last year occurred
J
Geotge CI0UGH and tutflBEn
We qre in business to give you QUICK, ACCURATE WHOIESATE lUrliBER SERVICE ond our orgonizofion is fully equipped to serYe our customer3 exoctly the woy YOU wont it.
When you qre fqced wirh o problem involving c corlood or o lrqinlocd you certoinly wont to deol wifh rhe disrriburor who cqn fulftll your needs promptly ond efficiently. We moinfoin lhe proper mill connactions thot sssure the righr lumber for the iob.
SERVICE PIUS is our pledge to hcndle YOUR orders os YOU wqnt rhem hqndled becquse we reolize every. efforl musl be put forth in order lo mointqin the reputotion upon which we hove built our orgonization. Our copocity lo 36rvo you includes expericnced parsonnel ond o complele coverqge of the producing mills doily-ond 30 we sdy ogoin-
"We qlrurc you thot every order you ploce wilh us, lorge or smcll, will receive prompt, courtoou3 olteniion from axperienced paopleWHO KNOW THE IUII/IBER BUSINESS!"
Riverside Meets
Riverside County HooHoo Club 117 met July 22, with Russ McCoy reserving the popular Elk's club at H e rn e t, Calif , for the occasion. Steaks were served at 7:59 p.m. The nreeting was to discuss a club project and consider election of officers for the next general meeting of the club, in September. Announcement was made of the recent untimely death of Margery McGrath, wife of the club's past president, Jack McGrath.
Among the subjects considered as Club ll7 projects has been extension courses for retail lumber dealers, and the speaker secured by Stark Sowers and Jack McGrath for the Jrly T2 meeting was from the University of California at Riverside, who gave Hoo-Hoo the lorvdowr.r on such courses. The directors of the club believe the majority'of the members favor this project over others because HooHoo clubs sponsoring them have had much success and the knowledge gained by dealers in the courses has proved very beneficial to both yard owners and store employes.
This Deoler Keeps Informed
JulY 11, 1955
Dear Mr. Dionne:
Enclosed find check in payment of our subscription to July 1956.
The CALIFORNIA LUMBER MERCHANT iS the best investment we make in the way of magazines and papers pertaining to the lumber business. Your advice and counsel sent to us each issue keeps us informed and up to date on the condition of the lumber market and so many items connected with the industry.

"Keep That Boy in You Alive" is a gem and even though I came down through the ages I shall try always to keep it in mind.
Why 'don't you make us a visit sometime? The danger of a July snowstorm in Tucson has passed, and pay no attention to the weather reports which are often incorrect. Los Angeles papers had our temperature 108 degrees a few days ago-when it was actually only lO7/2". Be sure and call on us the first chance you have to do so.
Sincerely yours,
J. A. Mulcahy, President Mulcahy Lumber Company 501West Congress Street Tucson, Arizona
7221 E. Firesfone Blvd., Downey, Ccrlifornio
TOPAZ r-t281
LOgon 8-5659
All-Sreel
Home
Up San Francisco.-Something nerv has been added to the scenery on Belvedere-aradicalsteel home of 1O rooms, re- 'ports Herb Caen in his column in The S. F. Examiner recently. There are a fe'w hon-res of this type in Southern California but this is reported to be the first installation in the Bay or Peninsula areas.
Preservespyefs3f5[66gnts the nolurql beouty of qll rough surfqced woods. 16 beoutiful western lones - -Olympic stoin losts up to 6oolo longer, never crqcks or peels.
SO. PASADENA YARD:
855 El Genfro Streel SYcsmore 9-1197 PYrqmid l-1197
Fir Plywood's 'Golden Jubilee'
(Continued from Page 18)

plywood developed by Smith and Williams, Architects, of Los Angeles. This involves cutting slits in a panel of plywood forming pie shapes, star shapes, parallel lines and other patterns, then weaving dowels or battens through the perforations or inserting discs, squares or pegs to create a patterned visual effect. Indirect lighting through such patterns creates some beautiful effects. The decorative possibilities in Mok6, says Weston, are unlimited and it's a concept ideally suited to talented home craftsmen as well as professional designers.
New plywood products of the future were suggested with some backgrounds of a material tentatively called Texture 55, a textured panel intended primarily for a ceiling panel adaptable to softwood plywood species other than fir; an idea for joining corners with a molded ply. wood angle called a Plangle, a decorative concrete form panel and a long-span tongue and grooved lumber core panel for exposed beam roofs.
Other Highlights of the Show:
A garden storage unit by Anshen & Allen that is, a natural for the home craftsman, a light fixture by Anshen & Allen in which a pleated shade is enclosed by 12 boomerang shapes of plywood, a space divider set in a Modrianlike pattern of framed rectangles by Choate that is suitable for mass production, a two-level plywood ceiling by Campbell and Wong for lorvering the visual effect of an ugly old high ceilinged room, a bookcase of light incor-
O
O
O
DOUGLAS FIR I R.EDWOOD I PLYWOOD
PACIFXC FIR SALES
Representing Northern Colifornio ond Oregon Mills
porating an idea for non-objective sculpture in plyn'ood suggested as a new medium of the fine arts, a shade scheme by Choate featuring a handsome easy-to-execute fence pattern and a truss-shade in an elongated zig-zag that would create a fascinating patio shadow pattern, a structur.al system for rvalls and roofs for a vacation home that could be built at extreme lorv cost arvay from the site and installed u'ithout further finish or labor.
The finale in the shorv was a bridge surrounded on both sides and above in a tunnel effect of variations in Smith and \\rilliams' Nfok6 concept. They were arranged in an ascending effect so the spectator was dazzled as he left by a sunburst design tl"rat rvould make a dramatic decorative accent in many contemporary settings.
Gen. Groves Speech Closes Jubilee
The rvestern fir plyrvood industry closed its historic Golden Jubilee meeting ir-r Portland June 2l rvith a warning from the man r'vho directed the making of the first atom bomb that this country "might not survive an atomic rvar." It came from Lt. Gen. Leslie R. Groves USA (Ret), former head of the rvartin.re Manhattan Project.
Groves, rvho is presently a vice-president and director of Remington Rand Co., Inc., declared at the same time that if America should survive, "I believe it rvi1l usher in the greatest period of prosperity mankind has ever knoln."

Groves u,as the keynote banquet speaker at the threeday assembly of equipment and materials manufacturers for the plywood industry, plywood producers and panel jobbers from across the country.
Other highlights of the meeting were an adclress by
Ben llazen, president of the Benj. Franklin Federal Savings and Loan Association in Portland and past president of the United States Savings and Loan League, urging formulation by the manufacturers selling to the building industry of a home loan insurance program that would get the governmnt out of the home loan business; an election of officers in which Howard B. Garrison, vicepresident and general manager of Evans Products Co., western division, was named president of Douglas Fir Plywood Association, and a theatrical show patterned after a Broadway musical that set a pace for something dramatically different in business entertainment. The show contained an original composition for an orchestral suite inspired by the Jubilee celebration and an original comic ballet.

In the major address of the meeting, Groves warned that not a single target city in the country is prepared to survive atomic attack. He emphasized that apathy and indifference have dangerously imperiled our entire defense program. He went on to say that the atomic age is not confined to the making of bombs and he urged that atomic research development be moved as soon as possible into private industry.
Groves declared that in the field of plywood and other building materials, developments in "nuclear science are creating fantastic possibilities." He said there were already new atomic radiation processes which promise molecular changes in plywood that could revolutionize its use in the building industry.
In the welcome address to the entire meeting, which
WRIGHT TYILL TREAT
CARGO - RAIL or TRUCK and TRAILER Shipments of Ali Species Pacific Coast Forest Products
. . . Sheathing a Specialty-Timbers and Dimension Available in Quantity.
Efficient Cargo Handling-Sotting-Loading-Unloading-Wharfing-Storage and Drying facilities in Outer Harbor, including resawing and Custom Milling, available to the lumber industry at our 10 acre all paved plant.
OISETI .GARPETITER I.UMBER CO. Ul4olPlak
Douglas fir, Redwood and Pine
included some 350 NPDA members and their wives from across the country, Hazen said the present system of government-subsidized home loans is "inherently harsh, dangerous and inelastic to the borrower, (periodically forcing) foreclosures in case of default, especially under FIIA."
Hazen attacked government loan subsidies preparatory to outlining a proposal for financing of homes by free enterprise means. His proposal would involve an organization that would function in the home loan field in much the way Lloyds of London functions in the shipping field through pooling of risks. He declared that such a system would more closely fit the needs of the borrower and that he expected that such facilities would be available within a year.
In the election of other of;Ecers for the association, the following plywood leaders were named:
Vice-president-A. W. Agnew, vice-president, The Pacific Coast Company, Sonoma, Cal.; secretary-Monford Orloff, general manager, Mt. Baker Plywood, Inc., Bellingham, Wash.; and treasurer-C. Henry Bacon, Jr., vicepresident and general manager, Simpson Logging Company, Shelton, Wash.
Trustees included Martin N. Deggeller, president, Harbor Plywood Corporation, Aberdeen, Wash.; Fay L. Foval, assistant general sales manager, The Long-Bell Lumber Company, Longview, Wash.; Corydon Wagner, Sr., vicepresident and treasurer, St. Paul & Tacoma Lumber Company, Tacoma, Wash.; and Robert N. Kelly, general sales manager, M and M Wood Working Company, Portland.
In his annual report. from the policy-making Manage-
PecrFrc FoREsr PnoDucrs, INc.
\THOLESALE LUMBER

Douglas Fir - Redwood - Ponderosa dnd Sugat Pine
Moin Ofilce qnd Yqrd
9th Avenue Pier
Oqklond, Cqlif.
lWinoaks 3-9866-7
TWX OA 216
Buying Oftices
Eureko, qnd Ukiqh, Colifornio
Eugene, qnd Grqnls Poss, Oregon
Brqnch Oftice
4508 Grenshow Blvd. los Angeles 43, Coliforniq
AXminster 2-0571
TWX LA 3t5
ment committee for the association, E. W. Daniels of Harbor Plyu,ood Corporation said that last year's record-shattering sales figure of 3.9 billion feet represented a growth record in which sales have multiplied six times since the association laid the foundations for joint industry promotion and that it has tripled since the end of World War II.
Daniels forecast even greater sales of 4.5 billion feet in 1955, saying that a great mass-market selling effort is vital to the continued expansion of this fast-moving industry.

Hordwood Plywood lnstitute Plqns Increosed Aid to Refoil Deqlers
The emphasis rvas on quality control and trade promotion at the summer meeting of the Hardwood Plywood Institute in Atlanta Jl:ll'e 16-17, attended by more tl-ran 70 members and guests. Nerv qualification rules for the HPI label were approved by the membership. Promotional plans for furniture manufacturers and dealers and retail lumber and hardrvare dealers were disclosed.
The main feature of the clualification rules is an even higher performance average than the 10-cycle soak and dry test for type II plyr'vood previously in effect. To assure highest quality, HPI mills must begin an accelerated testing and quality control inspection program when a mill's performance falls below 80/o of 15 cycles.
Other provisions require a regular procedure of submitting samples to the HPI testing laboratory in Atlanta and the use of grade charts in each plant. These charts,
Representing on a wholesale, direct mill shipment basis some of the older and better Fir and Pine manufacturers in Oregon and Northern California GREEN OR DRY ROUGH OR SURFACED
By rail or truck, loro$t Products $ales Compilny
showing what veneers and characteristics belong in each grade, are placed in assembly and inspection locations in the plants. F'ollowing the quality control discussion, all in attendance visited the HPI laboratory.
Plans for Lumber Dealers
Richard D. Behm, HPI trade promotion director, described three promotional plans for lumber dealers. The first-the idea of promoting wall paneling to match flush doors-has become a "permanent" theme, because of its success and importance.
Behm said two other plans are being developed. The first involves the compilation of a "do-it-yourself" plans and idea bibliography to be placed in retail stores. The plan ideas will feature the use of hardwood plywood as a home workshop material. The aim of the. bibliography idea is to strengthen the position of the retail lumber store as the center for ideas, plans and supplies for do-it-yourself activities.

Promotional kits for retail dealers on the theme of modernization with hardwood plywood are being prepared for use this fall. The kits will contain sales aids, modernizing ideas, banners, ads and display material. The theme will be backed up by the HPI's nationwide publicity and advertising program.
The HPI membership heard a full report on the progress of the publicity program. Evidence of newspaper, radio and consumer magazine use of stories relating to hardwood plywood showed that more than one million "reader impressions" per day are being obtained.
Union Trqnsfers John Gordon lo L. A.
Sherman Bishop, sales manager of Union Lumber Company, announces the transfer of John Gordon to Union's Los Angeles office, where he will be working under Abel Jackson, Southern California district manager.

William Armstrong, formerly in the L. A. offrce, has been transferred to Union's San Francisco headquarters and will be covering the San Joaquin Valley and parts of the East Bay.
Bovard Shibley, who rvill continue to service accounts in the Greater Bay area, u'ill expand his territory to include Gordon's old territory in the Sonoma and Sacramento Valley areas, Bishop stated.
Empire Hoo-Hoo Honors Gordon
The Redwood Empire ,Hoo-Hoo Club 65 met at the Union hotel in Occidental July 8 and devoted the evening to a sendoff party in honor of John Gordon, the club's president, who has been transferred to Union Lumber Company's Los Angeles office. Past President Joe Schafer made the arrangements for the successful meeting and going-away party at the food palace long famous for its Italian delicacies. Following cocktails and dinner, the club presented Gordon with a golf bag in appreciation of his good work during his term of office.
Succeeding John Gordon to the presidency of the Redwood Empire Hoo-Hoo will be Steve Yaeger, Yaeger & Kirk Co., Santa Rosa.
The next meeting of Redwood Empire Hoo-Hoo will be the evening of August 12, and in the Willits area.
Really Covers fhe Field!
They went thataway! These folks really get out and GO! We don't iust belieue in "Sen:ice" we giue it! Like the signpost says, give us a call for a demonstration!
Our export division is under the capable management of Bill Lahmann.
tOS'CAt tUtlBER CO.
Clyde Boysinger Joins Winton
NIEWDS...irems
. During the month of June, ClYde Baysinger, formerly of Stockton, California, joined the Winton Lumber Sales Company and will handle one of the trade desks at the Sacramento office, announces Ken L. Bowes.
Baysinger, 31, has 13 years' experience in lumber, including 4l years in sales at the Stockton office of Tarter, Webster and Johnson. Previously, Clyde gained his sawmill and planing mill experience with the Stockton Box Company at Westpoint and the Associated Lumber and Box Company at Wilseyville, California. After a three-year stint with the navy during World War II, he returned to St. Mary's College at Moraga, California, graduating in 1949. Basically, his employment with Winton will keep Baysinger in the Sacramento offrce; however, upon occasion he will be free to call upon the trade as well as some of the sources of supply in the sawmill territory.
Members of the Red Bluff Chamber of Commerce and g'overnmental officials last month were guests of the Ralph L. Smith Lumber Co. and the Wildwood Lumber Co. on an inspection trip of Highway 36, better knorvn as the Beegum Road, to acquaint the civic leaders n'ith problems confronting the lumbering firms using it.

COMPTETE STOCKS OF DR,Y VERTICAL & FIAT GR,AIN
C & BTR DOUGTAS FIR CLR. HRT. REDWOOD t" lhru 6" thick f " ihru 8"'thick up fo 18" widc up to 24" wide up to 32'long up fo 24' long
PHONE-WRITE-WIR,E

Old Growth Fir and Hemlock And All Other Pacific Coast Species Available In Volurne
TRAVCO, INC.

Pine Shipments Expected Up; Second Gluorler Records Set
Portland.-The report for the second quarter, 1955, production and shipments of Western Pine Region lumber products and estimate of probable third quarter, 1955, shipments, was released by W. E. Grifiee, assistant secretary-manager of the Western Pine Association. The report coverecl Idaho White Pine, Ponderosa Pine and Sugar Pine-which provide 60/a of the region's production-and the associated woods.
The late spring hamperecl logging in much of the Western Pine region during April and May, causing loss of some production. Nevertheless the region during the second quarter managed to hang up a nezu production. record of 2262 million board feet,7.7/o ahead of 1954's second quarter.
Shipments also reached a new high for the quarter. Preliminary estimates place shipments at 2301 million feet, up 8.8/o from last year. Estimated mill stocks of. 1562 million feet on June 30 are down 132 million feet from a year ago and are very low in relation to the industry's current volume of shipments.
During the last year's third quarter the long lumber strike tied up as much as l5/o of the Western Pine industry's capacity for varying periods, causing the loss of about 200 million feet of potential production. Other mills stepped up their operations and, with part of the competing west coast mills shut down by the strike, managed to ship 2286 million feet. This year the prospects are that labor conditions will be stable. Car shortages may reduce' west coast shipments somewhat during August and September, though the extent of such
c@
B,rr//il$"r,& Go.
WHOIESALE DISTRIBUTORS

Doors - Plywood - Mouldings - Hsrdboqrds
Monufocfurers of Pre-hung Door Units
9015 G Sfreei * Ooklond 3, Cqlifornio * lOckhoven 2-47OO
reduction is very uncertain. Some local shortages doubtless will occur in the Western Pine Region, delaying eastern shipments. Ifowever, many mills in the Western Pine region deliver a good deal of their lumber by truck and some actually can sell and ship more when a shortage of cars restricts shipments from western Oregon and Washington.
Based upon current lumber demand, the predicted trend in residential construction and all other available information as to prospective demand, it would seem probable that, during the third quarter of 1955, shipments (consumption) of lumber from the Western Pine region will approximate 2500 million feet. This would be about IOVo over the same 1954 period.
Twin-Ciry Moves lo Son Rofoel
Hac Collins and Bill Ramsay, partners in Twin-City Lumber Company, moved the Twin-City offices from 593 Market Street, San Francisco, to Marin county on July 13. In addition to Hac and Bill, Lee LeBreton, Monty Montgomery, Fred Turkheimer and Oscar Green will also operate out of the new "Sunny Marin" ofifices.
The new Twin-City Lumber Company offices are in the Medico-Dental building at 7Il D Street in San Rafael. From the Bay area exchange, the number to call is Enterprise 12292, and the regular phone number is Glenwood 4-7754. The new mailing address is now P.O. Box 328, San Rafael, and the teletype has been changed to San Rafael 12.
The partners state that the move to San Rafael was made in order to better service the Northern California trade.
GTUATITY
lmpofied snd Domesfic
HARDWOOD PTYWOOD
Slngle Ply
DOUGTAS FIR & WHITE PINE PLYWOOD
Hsrdboard
Cefofex - Forest Hqrdboard
24 HOUR DELIVERY SERVICE
Carfood Quofofion on Reguesf
I0rrey 3-5731 LUdlow l-2119
Wholesqle Only
l4O5l So. Morquordt St., Norwqlk, Coliforniq P.O. Box 485
llARllU(l(lDS F0n Att
Speciofizing in 3/n" l&G V Jointend mqtched SOUTHERN HARDWOOD WAIL PANETING
SCTSA Heors Fine Tolk on Kilns
President Herb Geisenheyner called the June meeting of the Southern California Lumber Seasoning Association to order at 8:10 p.m. after a very fine prime rib beef dinner at Rodger Young auditorium. Secretary-treasurer Bob Inglis reported on the group's financial condition and urged members to round up a maximum attendance for the meetings so as not to miss the many valuable speakers provided throughout the year.
President Geisenheyner introduced V. A. Bloxham, Bloxham E,ngineering Co., Berkeley, Calif., as speaker of the evening on "Developments in Kiln Performance." His talk centered on important points to be considered to achieve over-all excellent performance. He named:

1. Short air travel
2. Adequate air velocity through the lumber
3. Uniform distribution of air flow through the lumber
4. Uniform temperature distribution
5. Adequate heating capacity
6. Quick response to controls
7. Effective humidification
8. Adequate reconditioning
9. Good kiln building construction, and
10. Accurate and reliable control equipment.
Mr. Bloxham finished his instructive talk with sketches of their kiln designs. A fine discttssion and question-andanswer period followed, with many good points being clarified.
Those attending the June meeting included Armand
BOBEBT S.
Schieffle; Franklin M. Cook, N{oore Dry Kiln Co. ; John R. Hults, Arthur W. Furcron, A. H. Wahl, Consolidated Lumber Co.; Earl Simon, Hammond Lumber Co.; Jo}rn Kurzhals, Sun Lumber Co. ; Arthur Koehler, consultant; Charles Lakeman, E. J. Stanton & Son; Harry Robinson, Patten-Blinn Lumber Co.; Harvey Smith, California Forest Experimental Station; Charles Beckman, Beckman Lumber Service; Russ Swift, Oscar Bark, Tropical & Western Lumber Co.; W. C. Bloxham, Shepherd Machinery Co.; H. R. Geisenheyner, Coast Kiln Co.; Ed Bryce, Ganzel Kiln Drying; Frank Kueski and Bob Inglis, Associated Molding Co.

Tom Hale Estqblishes Own Business
Thomas E. Hale, formerly r,vith West Coast Forest Products Co., started his own 'ivholesale lumber business June 1. The firm, rvhich is called Hale Lumber Company, is located at l308,Montgomery Street, San Francisco. The phone number will be GArfield 1-0555. Tom Hale received his original lumber training with the Park Lumber Company in Garberville, Calif. He later joined West Coast Forest Products Co., working in its Healdsburg sau'mill, and later at the San Mateo sales office.
A $35 million shopping center to serve the San Diego area is being designed. It will be located east of the city near Lemon Grove and will occupy 60 acres adjacent to the freeway under construction. There will be 60 stores, with completion due in September 1957.
IIATEV BR(IS.
sAltTA rtt0lllG[
P.O. Box 385
Mqnufqcturers & Jobbers
Stock qnd Detoil Sosh & Doors CRESCE]IT
BAY II(l(lR$
Wirh Microline Gore
THE WEST'S FII{EST FTUSH DtIllRS
Phones: Texos 0-4831
Sonls Monica, EXbrook 4-3209
Wholesale to lumber lrrds 0nly
,ITATH T.
#uAPDlryOODS" lNO.
Representing "HARTZEtl" Fine
P"ruood,a
Herb Crawford, manager of Hillsdale Builders Supply Co., San Mateo, and Mrs. Crawford spent the wdek of July 11 vacationing in the woods near the Oregon border.
Walter Remak and his wife plus one little lumberguy and one little lumbergal spent two weeks camping at the "Lair of the Golden Bear," the UC camp at Pinecrest up in Tuolumne county. Walt was back at the industrial sales desk of Weyerhaeuser Sales Company's Los Angeles office the week of July 11.
Dick LaFranchi, Pacific Forest Products, Inc., and Mrs. LaFranchi recently tripped to Eugene, Ore., where Dick
lmport Shipments Joponese Lumber & Plywood Philippine llohogony [umber SO. CAI,IF. REPRESENIATIVE: lew Hoyner-Posodeno SYcg,more 7-7375
transacted some business. On the way back to L. A., they stopped off to visit Ed LaFranchi and George Hull in PFP's main office at Oakland.
James W. Cooper of the W. E. Cooper Wholesale Lumber Company, Los Angeles, spent two weeks visiting the mills in northern California and the Medford, Ore., area and took in the Kamloops fishing convention at Redding and the PCWHDA convention at Del Monte (see Page 26).

Wendell Paquette, Lumber Sales Company, San Francisco, spent the first week of July in northern California on a business-pleasure trip, accompanied by Mrs. Paquette and their two children.
Jerry Huntley, E. K. Wood Lumber Co., San Francisco, spent part of last month in Whittier, Calif., where he assumed the duties of Percy Merithew as head of the procurement division in southern California.
Charlie Schmitt, lumber division manager for The Beton Company, fnc., in San Francisco, spent the first week of July in Los Angeles on business.
Art Evans, Hansen Pacific representative in southern California, returned from a trip to the company mill at Fortuna. Calif.
Harry Merlo, sales manager of Rounds Lumber Company, San Francisco, called on mill connections in Idaho the last of June.
Jack Davidson, Pacific Wood Products executive, Los Angeles, returns early in August from Europe, completing a round-the-world trip for his firm. He started on his journey to Japan and the Phiiippines six weeks ago to complete arrang'ements for importation of oak and mahogany from the Orient.
Thomas Gleed, president of Simpson Logging Company at Seattle, was recently elected a director of United Air Lines.
Les Holmes, general manager of Rockport Redwood Company, spent a week early in July conferring with A, Kilpatrick and Harry Merlo in Rockport's San Francisco sales offices.
Norman Davidson, president, Pacific Wood Products, Los Angeles, visited Hawaii last month on a business-andpleasure trip.
Dave Davis, sales manager of Simpson Redwood Company, San Francisco, flew to Minneapolis July 18 and spent a week calling on Simpson Redwood accounts with Tom
L a t serr r M e r r i lie I d, I n c, WNST COAST ]ONNST PNODUCTS
Gleed, Simpson's north-central sales supervisor with offices in Chicago.
Ed fsrael, Sr., Edwards Lumber & Mfg. Co., San Francisco, and Mrs. Israel are currently vacationing in Montana and the Yellowstone National Park area. They plan to return from the two-week trip about August B.
Frances Clark, formerly with Diamond W. Supply Co.. Los Angeles, has joined Kochton Plywood & Veneer Co. there as chief clerk. She will have charge of the billing department and general bookkeeping for the L. A. warehouse, according to Dave Van Noy, Kochton's western region manager.
Bob Raymer, partner in Raymer & McCubbin, San Francisco, spent the week of July 11 calling on mill connections along the Redwood highway.
John Beckstrom, Northwest Door & Plywood Sales, Inc., returned to his San Mateo offices July 18 after vacationing in the Tacoma, Wash., area two weeks.
Horace Wolfe, head man of Marquart-Wolfe Lumber Co., Hollywood, spent an enjoyable week at the Ponderosa Pine group's meeting at Sun Valley, Idaho, last month. He reported fine attendance for the meeting in the scenic spot.
Walter Bailey, West Coast Forest Products Co., San Mateo, took the Bailey family to Lake Tahoe for a week during July.
Dick Freeman, vice-president, So-Cal Building Materials Co., Los Angeles, left the middle of July on a S-week trip to Europe. He will return the last of August with a full report of his activities on the Continent.

Bob Macfie, Twin Harbors Lumber Co., Menlo Park, spent a week in July visiting mill connections in northern California. Twin Harbors, whose home office is in Aberdeen, Wash., recently moved into the new Menlo park quarters.
Bill Jones, Los Angeles lumberman, has just bought a yacht after cruising the slips and boatyards for the last few years. He calls it the K-Thanga, a 93-foot twin-screw Diesel cruiser with a 250Gmile range.
Di Cristinq on Vocotion
J. di Cristina & Son, San Francisco, will close the mill, office and installation departments for its annual two-week vacation, from Augu t. 13 to 29.
Anaheim
Auburn
CALIFORNIA BUIIDING PERTWTS FOR JUNE

Fullerton
Glendale
Glendora
Hanford
Hawthorne
Hiyward
Hemet
Hermosa Beach
Huntington Beach
Huntington Park
Inglewood
Kern County
Laguna Beach
Lakewood
La Mesa
La Verne
Lindsay
Lodi
Lompoc
Long Beach
Los Angeles
Los Angeles
Los Gatos
Lynwood M"d.r"
Manhattan Beach
Martinez
Marysville
Maywood
Menlo Park
Merced
Mill Valley
Monrovia Montebello
Monterey....
Monterey Park
Roseville
Sacramento
Sacramento County
St. Helena
Salinas
San Beruardino
San Bernardino Co.
San Bruno
San Carlos
San Clemente ..
San Diego
San Diego County
San Fernando
San Francisco
Sar-r Gabriel
Sarr Joaquin
San Jose
San Leandro
San Marino
Sau Mateo
San Mateo County
San Rafael
Santa Ana
Santa Barbara
Santa Clara
Santa Clara
Santa Cruz
Santa Maria
Santa Monica
Santa Paula
Santa Rosa
Selma
Seal Beach
Shasta County .....
Sierra Madr-e
Solnao County
South Gate
South Pasadena
South San Francisco
Stanislaus County
Stockton
Sunnyvale
Torrance
Tracy Tuiare
Tulare County ... .......
Olthaaaa
Fred Nutter
J. Fred Nutter, 57, founder and president of the Nutter Lumber Co., 198 Gordon St., Pomona, Calif., died at his home July 5 after a three-month illness. He had operated the retail yard bearing his name for 23 years except for military service in the last war. Fred Nutter was born in Iowa and moved to California in 7925 from South Bend, Ind. He made his home in Riverside and Pasadena before going to Pomona in 1926, where he 'ivas in the contracting business for three years. From 1929 till 1932, when he started his own firm, he was secretary-manager of the Pomona Valley Lumber Co. and also part owner. On his war record, he attained the rank of Marine captain; he was also active in civic life. Mr. Nutter leaves his rvife, Marjorie, a son in Honolulu and his father.

Ewing Stewqrt
Ewing Stewart died suddenly of a heart attack June 29
(Continued on Page 72)
Rate-Position wcnted $2.00 per column inch
All others, $3.00 per column inch
Closing dateE lor copy, Sth cnd 20th
WANTED
WANT ADS
Retail lurnberyard assistant managers and salesmen. Excellent opportunity for advancement with fast-growing company. Give full particulars. Write
W. L. Pickens, United Lumber Yards
Modesto, California
LUMBER SALESMAN WANTED
Well-established lumber wholesaler of Douglas Fir, Redwood and Pine wants aggressive Sales Representative for Southern California. Kindly give age, experience and other pertinent information iir first letter.
Address Box C-2388, California Lumber Merchant
108 West 6th St., Room 508, Los Angeles 14, Calif.
WANTED
Established Bay Area door manufacturer and jobber desires experienccd price clerk estimator. All replies confidential.
Address Box C-2378, California Lumber Merchant 108 West 6th St., Roorn 508, Los Angeles 14, Calif.
WANTED _ HARDWOOD MAN
Man who KNOWS hardwood (Western Red Alder and Maple) business in Los Angeles area. Well-rated lumber company located on Columbia River would install kilns and milling plant in either Los Angeles area or on Columbia River. Adequate sdary, expense accolmt and percentage of profits to qualified man
Address Box C-2380, California Lumber Merchant 108 W. 6th St., Room 508, Los Angeles 14, Calif.
SALESMEN WANTED
Experienced plywood salesmen. Also experienced inside plywood sales clerk.
L. A. Phone: TExas 02791
SALESMEN WANTED
Established wholesale lumber company needs services of one or two experienced lumber salesmen to sell west coast lumber and plywood in the Southern California area Salary and expenses
Address Box C-2389, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
POSITION WANTED
Young experienced lumberman with many years experience in both production and sales, desires po.sitiorr as salesman. At present located in the Southwest running both sales and buying office for large lumber wholesale concern. Would also consider something with the retail trade.
Address Box C-2385, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
BUILDING MATERIAL SALES ENGINEER
25 years experience every phase building material sales distribution as factory representative; district engineer and sales manager. Have conducted large distributor dealer sales training programs, made architect contractor product presentations. 1955 Buick, now travel extensively all states, Sales Manager Chicago company. Want to live on Coast; seeking good company where ability to produce is appreciated. No objection to non-travcling headquarters position Prefer salary, expense, bonus arrangement.
Address Box C-2384, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
Norner of Advertisers in thir Deportmcnt uting c blind oddrcls cqnnot bc divulgcd. All inquirier cnd rcplics should be oddrccced to key shown in thc cdvertirrmcnt
ExpER rEN ceo #XSaBcSf#tUo, "o""E N ow
Have had long experience in all phases of lumber and building material business, both wholesale and retail, including buying, selling, design and construction, and general management. Can handle established yard or yards, or start new operation and show high net profit. Good references, Prefer coastal area: Frisco to San Diego. Will travel for interview.
Phone ATwater 4-4036 collect for appointment
Irving O. Miller, 4515 Kensington Drive San Diegg California
WILL INVEST
Experienced lumberman with excellent distribution connections will invest for part ownership in good sawmill with timber. Will exchange references.
Address Box C-2377, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
OFFICE JOB WANTED
Experienced Lumber office man Wholesale or retail. Many years in industry. Bookkeeper, estimator, phone sales" Conversant-with all general office detail, L. A. area only, convenient to public transportation.
Address Box C-2337. California Lurnber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
WANTED_WHOLESALE PARTNERSHIP
Assets: Capital, m:rny connections among wholesalers and commission men in midwest, south and east. Seeking: Partnership in west coast office wholesale company or forming same with plrty now serving local territory.
Address Box C-2387, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
POSITION WANTED
Experienced_lumberman in wholesale yard. Thirty years in Southern California. Order clerk, yard foreman or gradir.
Address Box C-2383, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles ld Calif.
SOUTHERN CALIFORNIA LUMBER YARDS FOR SALE
(1.)-Long-established yard near Coast, about 15 miles from Los Angele* Six-year lease on acre of ground and buildings $10 per day. Inventory about $40,000. Two trucks and miscellaneous improv€rnents made by lessee; plus cabinet shop and mill with all machinery, $2O000; all subject to appraisal.

(2.)-Thirty miles from Los Angeles, ideal city. You will like it for your home, that is why present owners have kept it for over nrry years, same lI'. r(, (only Dru.uu qay). All butldrngs ?gd equiprnent including two trucks $30,000.00; inventory about $50,qX).00. Marshall & Stevens appraisal available. $50,(nO.0O.
fifty years, on same, R R. lease (only 910.00 per day). All buildings per day lease. No inventory to eles. three blocks from Sears: buy; located in south end of Los Ang-les, Se-ars:
(3.)-Here is another yard on a 910.00 per lease, ground about an acre; 5,00O sq. ft. of sheds. Spur track Start a "Do'.It-Yourself" business; let them load it themselves and pay you cash as you sit at the gate.
(4.)-Riverside County yard-handy for Palm Springs weekends. Two year old;30,0O0 sq. ft.; with good store building and lots of sheds. Price for ground and buildings 929,000; equipmint 95,000.00; inventory about $20,00O.00. Located on main highway.
TWO,HY LUMBER CO.
If
JOBBING STOCKS
oho ?Lratood
Clr. Hrl. Redwood Rough - Dry pandzroaa, ?.aa
GAIN E RSTO
FOR SALE
il
535 Tunnel Ave. &
GREElI
Phone JUniper 5-6083
ESTABLISHED BUILDING SUPPLY BUSINESS
Located in one of the fastest growing areas anywhere. 60 miles from Los Angeles, Calif. On main boulevard, in town of 16,fiX) population, Ample buildings, approx. 10,000 sq. ft. under roof. Yearly gross over $100,000; high net profits. Prefer 1e sell land' inventory, equipment and business on one deal. $30,000 cash required. Books open to principals only.
Address Box C-2306, California Lumber Merchant lOE West 6th St., Room 508, Los Angeles 14, Calif.
LUMBER BUSINESS F'OR SALE
Owner hospitalized. Established in Salinas in f937. drop-in trade and established customers. Sell or lease and property.
WOODS LUMBER COMPANY
E. Market at Sanborn Road, Salinas, Calif.
FOR LEASE
LUIUIBER CO.
Son francisco 24
SAVE! FORK.IIFT BARGAINS SAVE!
HyrterRossClorkTowmolor
Ured-Good or Rebullt & Gucronleed.
Ross l9 HT 6,000 lb. cop., used-good -------..--..--..-----.------.-.----..---..-----..--$1950
Clork 6,000 lb. cop., rebuilt & guqrqnlecd --.------.-.......--$1650
Towrholer LT11 , , .4,000 lb. cop., ur&ood .--.--....-.--.---$l/t5c Brg Dttcovn t on New Surplus Parts IoJ Att ,,,dkes ond ,,,odcls NEW SURPLUS PARTS FOR CONSTRUCTION EQUIP'ITENT
CoterpillorlnternotionolLe Tournoqu
Excellent buildings
JOSDPH
Up-to-date sawmill with pond, burner, etc., near RR.spur' Capacity 45,00O to 5Q000 feet per day, drying yard and sorting chain with dry kilns and planing rnill available next door. It is operating and can be s€erl any time.
Have 100 million feet of timber; Douglas Fir, White Fir, Ponderosa and Sugar Ptne. Will give a good deal to responsible people. Will lease with option to buy, owner will stay on and superviseimmaterial to him.
Address Box C-2386, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
FOR SALE-MILL
20M mill close to Arcata; pond, 50 ft. burner, electric set and air dogs. Located on statc highway and railroad.
Address Box C-2298, Cdifornia Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.
FOR SALE-z CARRIERS,2 LIFT
TRUCKS
9-ton ROSS Fork Lift; 6-ton ROSS Fork-Lift; 66-inch wide GERLINGER Carrier, 54-inch wide ROSS Carrier. For Complete Info,rmation-Call or Write ORBAN LUMBER COMPANY 77 South Pasadena Ave', Pasadena, California RYan 1-8,101 SYcarnore 6-4303
FOR SALE
One Overhead Shepard Cran*7/2-ton capacity, $350.
MULLIN LUMBER CO.
1950 Wcst Slauson Ave. Los Angeles 47, Calil. AXminster 4-6191
Everyone Reqds These Poges-Just Like You
Cqliforniq Lumber IUIERCHANT-|ZE
All Your Wcrnts Here
Loroin - BuckeyeEuclidNorlhweitelc. New 3-fon Choin Hoists Spur GecredlO fr. Choin Fall..-.. & s0Ns.INC. EsTAEtlsHED leo6
TER'IIS AVAITABLE
I2324 CENTER STREET HOTTYDALE, SOUTH GATE, CALIF
NEVADA 6.3322 METCALF 0-3105
LUMBE.R TRUCK FOR SALE
l9+7 KB-7 International 161 roller bed, two-speed axle lumber truck, fully equipped in excellent condition. PricF$1,195.
L. A. Phones: TOpaz 9-0993 or LOgan 8-3339
"Gipo" LUMBER HANDLING
f Sorting to Lengths
* Stick for Air-Dry
f Loading & Unloading
fr Free 1955 Printed Rates

CRANE & CO 5143 Alhambra A.,". Los Angeles 32, Calif. CApitol 2-8143
B UY_SELL-REPAIR_SERVICE
Fork Lifts and Straddle Trucks. Complete shop and field scrtice. Portable Welding, Special Fabrication, Steam Cleaning and Painting. Scrvice Available 7 Days a Week. All work guaranteed.
COMMERCIAL REPAIRS AND SERVICE
1115 North Alameda Street, Compton, Calif.
Phones: NEwmark l-8269, NEvada 6-4E05
*** FOR SALE
immediate delivery ***
STETSON-ROSS all-electric, ball-bearing 6'lO'Al (15" x8" ) PlanerMatcher in practical'ly new condition; complete with feed table; profile yolks, all top and bottom and sidc hcad equipment; complete sxinding and joining machine together with portable knife L'rindei inclutling hoods for collector; also other spare heads built for this machine, etc., supplies
NOW IN OPERATION-Can Be Inspected.
Stetson-Ross statc replacement cost of above equipment $,+0,000. Our price, net, F.O.B. Cars Chicago:
$25,750
HUSS LUMBER COMPANY 1350 Fullerton Avernre Chicago 14, Illinois Phone: Llncoln 9-1700
ADVERTISERS INDEX

'tAdverliring oppeor: in qlle.note iiruer Ace Door Compony .-..---.----.-........,...--..,... * Afre.iGod Hordwood Co. --.-..-...,,-.----..-----.57
Lumber Wholerolert
Hordwood
0ltfuaaat
(Continued from Page 69)
Bruce Co., C. l, ......--.............--------..-.-......44
Bru:h fndurtriql Lumber Co. ............-.......62
Surn: lcmber Co. ..................-......-.----------*
Coloverc Cement Co, .......-.....
Cqlifornio Builderr 5upply Co. -.........,.--..,,6J
Coliforniq Door Co. of l. A. --,-....--..--.--.-*
Colifornio lumber 5qler --.-,,..--.---..---.-,....,*
Colifornio
Corr
Cq:<qde
Ceco
Celofex Corporofion, The
Cenlrol Volley Box
Dovidron Plywood
Doherty Lumber Co,, R.
Dollor Co., The
Donover Co., Inc.
Douglor Fir Plywood Atro.iqtion
Drqkes Boy Lumber Co.
Eck:trom Plywood t Door Co....,..-.,,...,..--
Edwqds Lumber qd Mfg, Co..,-...--.---.--.65
Em:<o Plywood ............67
E::ley od 5on, D. C. .-..........--.---.-.--..,,..--.69
Eurekq Redwood Lcmber Co, ..................4a
Exchonge 5wmillr 5qles Co. ..----.-..,,..,,.. *
Fqirhur:t lumber Co. of Cqlitorniq .-.--.--..10
Fqr Wett Fir Soler Co. ...--.....,-.59
Fern frv<|<ing Co. ......-.....--.......,..,,....-----.,,- :l
Fidler'r r{qnufo.turing Co. -...--.--....-.....,,*
Fir-Tex .-..-.-.-...-... ,,..,,..,,.. :l
Firk & Alqson .........,-..,-.53
Founloin, Ed Lvmber Co. .-.--.---..,---.--.---..-- 3
Forert Fiber Produ.lr Co. ..-..,--.-...---..-- --. *
Forert Productr Soler Co. -.............,.,,..-.-.58
Freemon E Co., Stephen G. ...,-..............-.. *
Gqlleher Hqrdwood Co. ..--...-.--..-.....-..,..,,-,i
Gmertton & Green Lumber Co,....-.......--71
Gerlinger Corrier Co. --......-...........---.-.-.--.-..65
Getr Bror. t Co. -.........,,..,-..-.-,,---.,-------*
Golden Gqte Lumber Co. .-..--...-----------..-.--69
Got!lin-Hqrding Lsmber Co. --.-...,--...-..-.-*
Greqt Bqy Lumber 5oles --,,..-,- ,.....,..-, -.. *
New, Hqrold A. ----...,,--_,,-.-...-__.-.--.....--_-.--60
Newqvi!1. Jme: W. --..------..--....---...,..,-..,..59
Nilkel, R. F. lumber Co, ...,,..--.,,--....-..-,.59
Norlhern f,edwood lumber Co. --,...,-.,..-,..,. *
Olien-Cqrpenler Iumber Co. ......,..,-.-,,.,.56
Orgood, Robert S. .-.....--.------.....,....,...,.,,..65
Oslling Xlf9. Co. ......-.,-........-.........-..:.,,..,-. *
Pq<iflc Coort Aggregoler, lnc. ---....-,,,.-,..-:*
Pq(ific Fir Sqler ---.--...----,----
Pqci0c Forerl Producfr, Inc.
Pqcific Hordwood Sqles Co.
PqGifi. Iumbe] Co., The -.,------.-------.--..--.*
Pocifi< Lumber Deolerr Supply, !n......-.-.67
PqciR. Wetleln Lumber Co. ---,------..--.---.,-.43
Poci0c Wire Productr Co. .----.--.....-..........57
Pq A!ioti. Troding Co. ---.--..---.-.-.------..----52
Pormco, Inc. .-...,.......... *
Povl Bunyon Lumber Co. .--..-..-...,-..,-.,--.,-.5t
Penberlhy Lumber Co, .-...........-................41
Perry Door Co. .-..,,.---..
Phipps Co., The..-....
Plywood, Inc. -..-..........
R. S. Plywood Co. .-..--..------...-..-,..,-,,,-.,...--.18
Royne. E McCubbin Wholecqle Lumber--,,51 Red Ccdor Shingle Burequ .--,,-.-,-..,--,------,*
Regol Door Compony .--...---.----.-..---.--.-..-.,-., *
Ricci & Kruse Lumber Co. ..--..,.-,------,---.--. *
at his home in Modesto, Calif. He had been a salesman with Winton Lumber Sales Co. the past seven years, calling on the retail trade betrveen Modesto and Bakersfield. Mr. Stervart's vast experience included sawmilling, retailing and u'holesaling, and Winton expressed deep appreciation for l.ris years of loyal service. His many friends in the lumber inclustry throughout the San Joarluin Valley tvill miss his friendly and consistent visits.
Rupert C. Kendqll
Rupert Charles Kendall, 74, retired lumber company executive, died late last month in Hanforcl, Calif., where he had lived (r5 years. Over a 4}-year period, Kendall served as manager of the old Lucerne Lumber Co. Tilden Lumber Co. and the Valley Lumber Co. He spearheaded the movement for the first Kings County museum and was associated rvith its history for 28 years, serving as curator. He leaves his wife, two sons and t\\ro grandchildren.
Ernest G. Dudley
Ernest Grisrvold Dudley, 74, nationally knorvn conservation leader and former member of the California State Board of Forestry, died last month. Funeral services were held in Palo Alto.
Moynord T. Bledsoe
Rockport Redwood Co. ----..--..--
Roddirtrolt, Inc. .------.-............ t.F.c. ...._49
Rorr Lumber Sqler --..,-..--..--...,..-..-..........--..32
Roy Foresf Prodc(t' Co. .........------.-------.--.-69
Ru:co Prime Window Co. ....,,.,--........-.....--
Sonfor4.Lussier, ln<.
sonlq Fe Lumber Co.
5e<urily loyql Dut(h Pqint Mtg. Co.-....---42
Shively, Alon A.
5ierro Lunber & Plywood, Inc....-...-..,---..-.
Sierro Redwood Co.
Maynard T. Bledsoe, Federal Housing Administration construction examiner in Los Angeles since 1937, died at \\radsworth Veterans hospital July 1 after a brief illness.
Hardwoods!
Holey Bror.
Hqll Co., Jqmer L. ..6i
Hqllinq llqrkin Lmber Co., In(..,....-...,.59
Hmmond Iumber Co. ----..,-..-.-.-..-.-..,....-. *
Hqrbor Lumber Co., Inc. .............,...,-.-..55
Horbor Plywood Corp. of Collforniq.-......-.13
Horbor Plywood Corp. ol So. Cql;forniq..l3
Horrir, L, E. Lumber Co. --.--.-.-...... .,.,,. f
Heorin, F. l. lumber ----..--.-------.---.. --..-...-.. '!
Hedlund Lumber 5oler, lnc. ....-,....,...,-.... *
Higginr Lumber Co., J. E. .-.--.---...-- -.Al
Hiff t lrlorton, Inc. ---.------..---------....-----...17
Hobb: Wqll Lumber Co. -.,,..,,-.-.-,,,,-.,--.-..-*
Hogo Whole:ole Bldg., Moteriols Co.,-..64
Hollow Tree Redwood Co. ....--........----.-....41
Holme: Eureko lmber Co. -------------.--...-.. lt
Holmer lumber Co., Fred C.
Hyrter Compqny
Inlond Lumber Co, .-.-..-..---..
Johnr-Mqnville Corporqlion
.6r
Johncon Lumber Co,, C. D. ......-....-.-,--.,. *
Jolly Gicnt lumber Co. --..-.-.-.------...---..--.. f
Jordqn Sosh & Door Co., F. t. ---.----.---.- --.53
Kelley, Alberf A. -......-.-,,.......-...,,.........-..-.. *
Kendqll Lmber Di3tributorr .--.----.-.-.----..,.6.
Kochlon Plywood E Veneer Co., Inc..-..-*
Koehl & 5on, Inc., John W..--.----..--...,.,,,2j
Koll Ploning Mill, W. A.
Woll Dry Kiln Co., Inc, ,-.---...-.--..-._--..,--._*
Wqrien Soulhwert, Inc. --.,-.---.-------.--.-.,.--. *
Wqttt, Cqll W. ---,--.---.......,..--...........-.,,.-----*
Wendling-Ndlhqn Co. --..--...-..-..........--.-..-.. 8
Wert Coo.f Fore.l Produ.tr Co. --..--.--.------
Wetlern Dry Kiln -......--...-..................-........67
Werlern Hordboord Solet Co.
Weilern
White, Horry H.
White Brotferu .-......----,.----...--.........
Windeler Co., Ltd., George Winton Lumber Soler Co. l9 Wood Conve[ion Co.
2\ Wood Iumber Co., E.
2 Wright Imber Co.
t' Zeermon Plywood Co.
UYER'S GUTD
sAN FRANCISCO
OAKTAND - BER,KELEY
Lumber Scles. .KEUog 4-1004
Lumber Compcnv .........Pledmont 5-8456
Gqmerslon 6 Green- Lu-mber Co.....KEUog 4-6464
Golden Gqle Lumber Co. (Wclnut Creek) ..YEllowstone 4-{416
Gosslin-Hcrding Lumber Co. (Wclnut Creek) ..YEllowstone 4-8774
Hill d Morton, Inc...... .ANdover l-1077
Kelley, Albert A. (Alcmedq). ....LAkehurst 2-2754
Loop Lumber 6 Mill Compcny (Alamedc )
LUMBER
Anderson-Hcnson ....SUnset I-6178 (Studio City) .STonley 7-4721
Arcalc Redwood Co. (1, J. Req)..WYoming ll09
Atlcg Lumber Co...... .....TRinitv 2326
Avrcm Lumber Co...... ....nYcn i-8733 (Lc Ccncdc) SYlvcn 0-5545
Bscb Lumber co' " Filili."i l:43?i
Back, J. Willicm Lumber ...ADcms l-4361
Bcugh, Ccrl W. (Pcscdenc) ......RYcn l-6382 SYcamore 6-2525
Bliss d Gctes Lumber Co..BAymond 3-1681-3-3454
Brush Indusirial Lumber Co. (Moalebello) .........RAymond 3-3301
Burag Lumber Compony. .WEbster 3-5861 Ccrr 6 Co., L. I. (W. D. Duuing)...............Rlchmond
Couolidcted Lunber Co..........Rlchmond 2l4l
ATAMEDA
l-1197 SYcamorl 9-1197
Foregt Products Scles Co" (I"sltrtxld]oor 3-lul
Fouatcia, Ed., Lunbgr Co..........LOgca 8-2331
Freemqn d Co., Stephea G. (Newport Beach) .....Hstbot 20?A
Hcllircn Mackin Lunber Co.......ANgelu 3-116l
Hcnmond Lumber Conpcny.....Rlchmoud 9-7171
Hcnis, L. E. Lumber Co. .......BRcdshqw 2-1023
Hill d Morton, Iuc.. .BBcdrhqw 2-{375 (Beverly Hills) .. ....CRertvirw 6-316'l
Hollow Tree Bedwood Co.
Long Becch LR 7-n8l NEvcdc 6-{056
Holmes Eurekq Lumber Co........ .MUtucl 9l8l
Hobb; wcu LumbEr Co, (Alhcmbrc) ..ATloiic 2-5779
A. L. Hoover Co. (Scn Mcriao)......RYca l-9321 Syccmore 5-{3{9

Kendqll lumber Distributors.....Rlchnond 9-5341
Lqrsen-Merrilield, Inc. (Beverlv HiUs) ......CReslvicw 6-91{9
LawrencE-Philips Lumber Co. (Beverlv H:lll) BRcdshqw 2-4377
Leirett Lirmber Conpcny. .RAyoond 3-4727
The Lonq-Bell Lumber Co. .....DUnlcirk 7-1317
LOS ANGELES
Mcrqucrt-Wolle Lunber Co.....HOllywood 4-7558
McCloud Lunber Co.. ...VErmont 8-4963
Mclntosh Lunber Co.. .BBqdshcw 2-4353 (Beverly HiUs) ....CRcstview 5-6634
Meier, Herb Lumber Co. (Arccdic)... .RYcn l-8181
Mount Wbitaey LumbEt Co., Inc....ANgelus 0l7l
Neimo-Reed Lumber Co,. .STcnley 7-1129 (Vqu Nuys) .....STcte 5-8873
Nelson Lumber (Monrovic).........Ellioti 9-5421
Hqrold A. New-Whsle. Lbr, (Pcscdenc) .........SYcamore 5-3192
Jcmer Newquist Lumber Soles (Pcr<rdenc) .BYcn l-8t186 SYccmore 5-1340
Olsen-Ccrpcnter Lumber Co, (Beverly Hills) .BRq&hcw 2-6651
Osgood, Robert S,. .......DUakirk 2-8278 pcctric Fir Scles (pcrcdeo") ...t"*"-"o;: i:3183
Pccllic Lumbcr Co., The ...RYcn l-9321 (Scn Mcrino) ........SYccmore 5-{3t19
Pccilic Forcst Productr, Inc.....lXninricr 2-0571
Pccilic Wcslern Lunbor Co., ol Cclil., Inc. (Pcrcdcnc) SYcsmorr 8-8869-L.4, BYcn l-8123 Phipps Compcny, Tte ..........RAymond 3-5326
E. L. Beitz Co., Occcu Crnlor Bldg. (Long Becch) .....Long Bocch 6-98{7 Roddiscrqlt, Inc., Lumber Scles Div, .LOgcn 8-{03I Boy Forcrt Productr Co. (Vcs Nuyr) STat. 5-ll{l llcn A. Shively (Gbndclo) CHcpncn 5-2083 South Ecy Lumbrr Co.. ..Orborno 8-2281 (Hqwthone) ..ORcgon 8-1597
Soulhrn Colilornic Lumber Sales (Monrovio) Elliott 8-l15l
.....ORegon 8-21{l
..ADcmr {-9211
.}LAdigon 6-6831 ..LUdlow l-0778
.ANgelur 9-7231
Wc8lcrr Mill 6 Lumbcr Co. w;t;-rhd;";r S"t." Co. -....
E. U. Wbcclocl, Inc.
Whito LuEbor Co., Hcny H.. Winton Luber Scles Co..
E. X.
