2 minute read
COME AND Poems of Contrast GONE
Come
The Building Material Merchant has come And he's making affairs in the old town hum' He's opened a store on the village square With a plate glass d.oor and filtered air, Ancl bins and shelves and store house fiIled 'With everything one might need to build A nest for two Or three or four, Or five or six, Or seven or more; And take it from me, he's a housing fan, This Building Material l\[erchant Man
To make a sale he doesn't try, His one big aim is to help you buy. You want a home and you want it good, And he has shingles and brick and wood, And he knows exactly what others have done To make a home for "the only one,"
Arrd he asks you
To take a look
At a plan or tv'o In a nifty book, And the only thing you'll have to say Is: "This is my choice and that I can pay."
You need not hire an architect To show the earpenters what to erect. Your B. M. M. has all the dope That you could. wish or need or hope. He has the plans, he has the stuff' And even the labor-and that's enoughFor he can say
He'II build your flat tr'or what )'ou'll PaY'
And, surely, that Is better than dickering all around With the seller of lime and the leaser of ground.
The Building Material Merchant today
Is a wonderful man, and he's here to stay. He's a builder of homes and munieipal life, Ile's a smoother of troubles and fixer of strife, Antt with the constructive advice he is giving He makes the old town much more decent to live in.
Please recollect
That now you can
A home erect
With just one man'
And the work that he's doing wiII atlcl renown
To you and to ine and to all of our town.
Gone
The retail lumberman has gone; That man of good intent, Who used to deal in " Shingles, Lath, I-rime, Lumber and Cement."
No more we'll see his junky yarcl Down by the railroad track. IIe's one of those of rvhom men say : " IIe neYer can come back. "
He used to make it hard to buy (Thus making hard to build) The 2x4's and panelled doors With which his yard was fiIled.
We had to deal with twenty men And many a clique and faction; That method cost us beaucoup yen And gave dissatisfaction.
One had a plan and one a saw, And one a stoek of lumber, One laid the floor, one hung the door; But why detail the number ?
The retail lumberman has gone. He lacked co-ordination And failed to give the needed aid Towards housins of the nation.
Slogans
Here are some slogans, printed on lumber letterheads arriving at our editorial desk, that have caught our eye:
"W.E HURRY," Tate Lumber Co., Huntington Park, Cal.
..WE SPECTALIZtr" IN TAKING CAR,E OF OUR CAIJIFOR,NIA CUSTOMERS IN TIMES OF ABUNDANCE AS WEITIT AS TIMES OF SCARCITY," Holmes-Eureka Lumber Company, San Francisco.
'' MATERIAI-JS FORr BETTER, HOMES, " Diamond. Match Co., Chico, Cal.
"HEADQUARTERS FOR HOMES," Brey--Wright Lumber Co., Porterville, Cal.
BUIIJDING MATERIAL, 1\{ER,CHAN'I.S,'' MiNtON LUMber Co., Mountain View, Cal.
..I/UMBER, AND BUIITDING MATER,IAIJ MERCHANTS, " Bentley-Schoeneman Lumber Co., Glendale, Cal.
"THE HOME BUILDERS," Citizens Lumber Co., Richfield, Utah.