Maple Flools_ l in Color!

Opening a new big selling opportuniry for retail lumbermen throughout America

Now retail lumbermen m ay go after flooring business with renewed vigor-free from the worry of heavy competition from substitutes. Never before has there been an oppoffunity like this.

The public will soon be learningof a grett newvogue in flooring-Maple floors in color!

By a process recently discovered, Maple fl ooringhitheno available only in its natural golden hue-is made to take a permanent, even stain of any tone you choose.

From light, cool green to deep, mellow brown, from delicate sky blue to rich, rare ebony!

And with this transparent staining, the delightful natural paftern of the wood becomes more visible

The Maple Flooring Manufacturets Association is sparing no effort to advertise this new flooring story to the millions who will be interested in it. Some of the magazines which will be used are shown in this advenisement.

Thinkwhat all this meanstoyou!

The modern craving for coloris no longer an obstacle to hardwood flooring sales. You know the natural superiotities of MFMA Nonhern Hard Maple Flooring. You know that you can now sell this flooring on its beautiful color possibilities as well as its durability.

Plan now to cash in.Ifrite for complete information.