'Gold Bond ldea" lnvades \(/est Coast

Joins Forces with "Friendly Dealers Servicet'

Bv Ernest H. Mintie Pacific Coast Regional Manoger

A new factor has entered the building materials business in the West Coast area. The "Gold Bond Idea" of new, scientifically improved wall and ceiling products, sold strictly through legitimate outlets, is ,sponsored locally by the Geo. E. Ream Company, exponents pf "Friendly Dealers Service,"

Mr. Ream says, "For over fifteen years 'Friendly Dealers Service'has been known throughout Southern California. It stands for highest quality produgls, prompt delivery, close cooperation on sales problems and genuine appreciation of the retail dealer's patronage.

"Today, with the added impetus and prestige of the 'Gold Bond Idea,' we have a world-beating combination of materials and service for California's builders and the home owning public."

The makers of Gold Bond Wall; a,nd Ceiling Building

Materials sum up their attitude in a statement issued by R. F. Burley, general sales manager of National Gypsum Company, Buffalo, N. Y.

"Twelve years ago, when our company was founded, we had one plant and one product. Today we have twelve plants and furnish a complete line of over one hundred and forty building products, each one the finest modern methods can produce. What has made this amazing growth possible? Why have over ten thousand leading dealers allied themselves with Gold Bond ?

"The answer simply is honest.merchandise, honest prices and honest distribution policy. That's the'Gold Bond Idea.f And because the Geo. E. Ream Company, with its spirit of 'Friendly Dealers Service' represents that idea so perfectly, we're more than proud to announce them as distributors of our products."