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micael butial GRAPHIC & WEB DESIGN · ILLUSTRATION Micael Butial is a passionate designer who studied Graphic and Web Design at The Art Institute of California - San Francisco. He works as a visual designer intern at Switch Communications, Inc. in San Francisco. Micael grew up in the Philippines and started painting portraits at a young age. After moving to the United States, he continued painting at a local theme park and then decided to pursue a career in the design industry. Mticael’s top skills are typography, branding, and illustration. His works have been featured in The Dieline, AIGA Members Portfolio, Serifs & Sans, and in the CSS Design Awards. In early 2014, Micael won an award and scholarship from the Hyatt hotel chain for a design that is featured on their Canvas Merlot Wine. Micael is seeking a career in design in the technology sector and hopes to open his own design firm in the future.
01/ 11
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the fish market BRANDING · PRINT DESIGN · ILLUSTRATION THE FISH MARKET is a West Coast fish house and seafood restaurant serving an excellent selection of fresh fish, sushi and seafood. This branding project was designed to help update the look and feel of the restaurant. Vibrant colors and witty graphics are made for a refreshing presence.
Project featured in CSS Design Awards for 30 FRESH BRANDING PROJECTS FOR YOUR PERUSAL, & WACOM GALLERY
THE FISH MARKET
BRANDING · PRINT DESIGN · ILLUSTRATION
THE FISH MARKET
BRANDING · PRINT DESIGN · ILLUSTRATION
THE FISH MARKET
BRANDING · PRINT DESIGN · ILLUSTRATION
02/ 11
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typo: international design talks PRINT · UI/UX · BRANDING TYPO: International Design Talks is an annual event held in Berlin, London, and San Francisco. This promotional project is developed to market the event to the design industry. The use of patterns, sophisticated color
Project featured in CSS Design Awards for
scheme, and typography are applied to the print
30 FRESH BRANDING PROJECTS FOR YOUR PERUSAL,
collateral and mobile application
PANTONE CANVAS GALLERY, WACOM GALLERY, & THE ART INSTITTUTES PORTFOLIO
TYPO: INTERNATIONAL DESIGN TALKS
PRINT · UI/UX · BRANDING
TYPO: INTERNATIONAL DESIGN TALKS
PRINT · UI/UX · BRANDING
TYPO: INTERNATIONAL DESIGN TALKS
PRINT · UI/UX · BRANDING
03/ 11
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oh so typical PACKAGE DESIGN · ILLUSTRATION · BRANDING OH SO TYPICAL is a conceptual fruit wine brand based in California. These wines are marketed towards younger adults. Original illustrations, vibrant color scheme, and handmade logotype were created that reflect the brand's fun and unique products. Project featured in THE DIELINE for CONCEPTS WE WISH WERE REAL, an illustration-based packaging
OH SO TYPICAL
PACKAGE DESIGN · ILLUSTRATION · BRANDING
OH SO TYPICAL
PACKAGE DESIGN · ILLUSTRATION · BRANDING
OH SO TYPICAL
PACKAGE DESIGN · ILLUSTRATION · BRANDING
04/ 11
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studio un BRANDING · TYPOGRAPHY · ART DIRECTION STUDIO UN is a conceptual dance studio dedicated to providing challenging yet enjoyable dance instruction for aspiring dancers, while focusing on developing selfconfidence, teamwork, and creativity. The prefix "UN" means "not" or "reverse action". The concept was to turn “UN” into positive words like unity, unbreakable, unleash, unchained, etc. The use of fractal typography and powerful imagery communicate the studio’s presence.
Project featured in THE AIGA MEMBER GALLERY
STUDIO UN
BRANDING · TYPOGRAPHY · ART DIRECTION
STUDIO UN
BRANDING · TYPOGRAPHY · ART DIRECTION
STUDIO UN
BRANDING · TYPOGRAPHY · ART DIRECTION
05/ 11
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the art directors club EDITORIAL DESIGN · PUBLICATION DESIGN · INFOGRAPHICS
THE ART D IRECTORS C LUB 2 011–2012 ANNUAL R EPORT
This annual report for the ART DIRECTORS CLUB informs members about the company's progress and yearly events. The company's dynamic color scheme is used to continue their brand recognition. Visually appealing layout and infographics are used throughout the publication to keep the stakeholders engaged.
Project featured in PANTONE CANVAS GALERRY
THE ART DIRECTORS CLUB
EDITORIAL DESIGN · PUBLICATION DESIGN · INFOGRAPHICS
THE ART DIRECTORS CLUB
EDITORIAL DESIGN · PUBLICATION DESIGN · INFOGRAPHICS
THE ART DIRECTORS CLUB
EDITORIAL DESIGN · PUBLICATION DESIGN · INFOGRAPHICS
06/ 11
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rocco's café BRANDING · PRINT DESIGN · ILLUSTRATION ROCCO’S CAFE is named after Rocco Coscarelli, an Italian immigrant who has run a successful San Francisco restaurant. This illustrated menu was inspired by the design and displays in the restaurant — from the wall clock, to the pans, the light fixtures, to the fresh produce. The fun illustrations and vibrant colors reflect the restaurant's lively employees and atmosphere.
ROCCO'S CAFÉ
BRANDING · PRINT DESIGN · ILLUSTRATION
ROCCO'S CAFÉ
BRANDING · PRINT DESIGN · ILLUSTRATION
ROCCO'S CAFÉ
BRANDING · PRINT DESIGN · ILLUSTRATION
07/ 11
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xtreme bugs BRANDING · ILLUSTRATION · PRINT XTREME BUGS is an exhibit focusing on the world of interesting, intriguing, and bizarre insects. The illustrations are based on the insects featured in the exhibit. The contrast between yellow and black bring a cohesive look. This exhibition project was developed using guiding design principles - unity, pattern, and rhythm.
Project featured in SERIFS AND SANS
XTREME BUGS
BRANDING · ILLUSTRATION · PRINT
XTREME BUGS
BRANDING · ILLUSTRATION · PRINT
XTREME BUGS
BRANDING · ILLUSTRATION · PRINT
08/ 11
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canvas wines PACKAGE DESIGN · ILLUSTRATION · BRANDING Inspired by the love of fine arts, CANVAS WINES achieve depth and richness with age. Exclusively developed for Hyatt Hotels and Resorts, the bottles present a sophistication that many of the Hyatt customers recognize. The original acrylic painting r2epresents the wine's burst of flavor. The manipulation of color creates a cohesive look that matches the characteristics of each varietal.
CANVAS ARTIST SERIES CONTEST Won a scholarship from Hyatt Hotel for a design that will be featured on their Canvas Merlot Wine
CANVAS WINES
TEMPLATES
PACKAGE DESIGN · ILLUSTRATION · BRANDING
CANVAS WINES
PACKAGE DESIGN · ILLUSTRATION · BRANDING
09/ 11
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oasis airlines BRANDING · COLLATERAL DESIGN · ART DIRECTION Oasis Airlines is one of the leading companies in the aviation transportation industry. This branding project was created to develop a visual system that reflects Oasis Airlines’ commitment to costumer satisfaction and engaging service. The idea of flight was the core inspiration for the logo which was represented by a swoosh mark and resembles an airplaine in flight.
Project featured in PANTONE CANVAS GALLERY, & PASTE MAGAZINE's 50 of the Best Business Card Designs
OASIS AIRLINES
SKETCH EXPLORATION
BRANDING · COLLATERAL DESIGN · ART DIRECTION
DIGITAL DRAFTS/IDEATIONS
FINAL MARK
OASIS AIRLINES
AIRLINES
AIRLINES
AIRLINES
½
134 C (005CB9)
AIRLINES
AIRLINES
137 C (FFA409) 300 C (FAD16C)
OASIS AIRLINES
BRANDING · PRINT DESIGN · ILLUSTRATION
OASIS AIRLINES
BRANDING · PRINT DESIGN · ILLUSTRATION
OASIS AIRLINES
WEBSITE LAYOUT
BRANDING · PRINT DESIGN · ILLUSTRATION
10/ 11
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triptip UI/UX · APP DESIGN · ILLUSTRATION TripTip is a great tool for smart traveling. It helps you find great deals and compare flights, hotels, and restaurants for your trip. This app also let you see photos and reviews of other travelers. Original illustrations, which highlight the top tourist sights of Barcelona, were created for an enjoyable experience.
Project featured in APP DESIGN SERVED
TRIPTIP
BRANDON GROTESQUE ABCDEFGHIJKLMNOP abcdefghijklmnopqrstuvwxyz 1234567890 !@#$%^&*() TYPOGRAPHY
COLOR PALETTE
UI/UX · APP DESIGN · ILLUSTRATION
NAVIGATION WITH HAMBURGER BUTTON
TRIPTIP
1
2
3
EXPLORE PAGE ILLUSTRATIONS
4
5
UI/UX · APP DESIGN · ILLUSTRATION
TRIPTIP
FLIGHTS
FLIGHTS
FROM San Francisco – CA-SFO International Airport TO Barcelona, Spain – Barcelona Airport
FLIGHTS
SFO – BCN | SEP 08–15/2015
BRITISH AIRWAYS 2:35PM >
> 9:10PM
10:45PM >
> 1:32AM
BRITISH AIRWAYS 6:00PM >
> 8:25PM
12:45PM >
> 6:40AM
SFO – BCN MONTHLY 2015
$1,135
SFO – BCN MONTHLY AVERAGE FLIGHTS FOR 2015 1800 1600
$1,156
1400 1200 1000 800 600 400
BRITISH AIRWAYS 2:35PM >
> 9:10PM
10:45PM >
> 1 :32 AM
BRITISH AIRWAYS 1:20PM >
> 5:20PM
10:45PM >
> 1:32 AM
$1,135
$1,205
200
BRANDING · PRINT DESIGN · ILLUSTRATION
GETTING AROUND
WEATHER
BARCELONA IN A NUTSHELL
ON FOOT
MONDAY | 10/23/15 | 9:35 AM
87˚ CURRENT
1,026
236
756
H 92˚ | L 67˚
BARCELONA, SPAIN
55%
CHANCE OF PRECIPITATION
You can walk most places in Barcelona's old city, or through the main districts of interest in L'Eixample. But it's a good idea to use public transport to a starting point and then set off on foot to explore. BY BIKE Stunning city to explore by a bicycle. The Metro is also very extensive and covers the entire city.
HOURLY FORECAST
10 AM
11 AM
12 PM
1 PM
Scattered Clouds
Partly Sunny
Sunny
Scattered Rain
77˚
81˚
85˚
68˚
BY TRAIN | 5AM - 2AM Metro system consists of six main lines; it crisscrosses the city more frequently and with greater efficiency than the bus network.
TRIPTIP
WEATHER PAGE
UI/UX · APP DESIGN · ILLUSTRATION
WEATHER
WEATHER
MONDAY | 10/23/15 | 9:35 AM
MONDAY | 10/23/15 | 9:35 AM
87˚
87˚
CURRENT
CURRENT
H 92˚ | L 67˚
BARCELONA, SPAIN
55%
CHANCE OF PRECIPITATION
LATERAL SWIPPING
BARCELONA, SPAIN
H 92˚ | L 67˚
55%
CHANCE OF PRECIPITATION
DAILY FORECAST
HOURLY FORECAST HOURLY FORECAST
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
SATURDAY
SUNDAY
DAILY FORECAST MONTHLY FORECAST
10 AM
11 AM
12 PM
1 PM
Scattered Clouds
Partly Sunny
Sunny
Scattered Rain
77˚
81˚
85˚
68˚
Sunny
Scattered Rain
Partly Sunny
Scattered Rain
Cloudy
Sunny
Partly Sunny
87˚
64˚
82˚
69˚
66˚
82˚
69˚
77˚
62˚
65˚
64˚
60˚
68˚
64˚
11/ 11
CHOCOLATE
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little chocolate monsters PACKAGE DESIGN · ILLUSTRATION · BRANDING LITTLE CHOCOLATE MONSTERS are created to be enjoyed by children and adults who are kids at heart. Quirky characters and a handmade logotype bring excitement to the package design. After the chocolates have been eaten, kids can cutout the monsters and play with them for an out of this world experience.
Project featured in THE DIELINE for CONCEPTS WE WISH WERE REAL, an illustration-based packaging, PANTONE CANVAS GALLERY, WACOM GALLERY, & THE ART INSTITTUTES PORTFOLIO
LITTLE CHOCOLATE MONSTERS
PACKAGE DESIGN · ILLUSTRATION · BRANDING
LITTLE CHOCOLATE MONSTERS
PACKAGE DESIGN · ILLUSTRATION · BRANDING