Taxi Hawk - Case Study

CASE STUDY Executive One Shuttle Service, Taxi Hawk and Endless Success

HOW EXECUTIVE ONE SHUTTLE SERVICE IS USING TAXI HAWK TO GROW ITS BUSINESS AND CUSTOMER BASE

ABOUT EXECUTIVE ONE SHUTTLE SERVICE Back in 1984 when hiring a cab was considered to be an elite thing, Executive One Sedan started in Georgia with one car and one goal; to provide its clients the finest and economical ground transportation services. Realising the surging need of an elite transport service in the Atlanta Metro Area they relocated themselves here. In a short span, with a flawless transportation experience offered by them, Executive One became the talk of the town with an overwhelming response from Justin’s Restaurant Buckhead, The Marriott Hotel, Chateau Elan, Convention Center, CNN, Turner Field, Just to name a few.

Apart from being a concierge service for high profile athletes, actors, celebrities, corporations its a highest class of professional transport service available.

Whether you have an urgent meeting, visiting clients, or coming from a business function, Executive One Sedan offers door-to-door service at affordable rate with their corporate shuttle service, and for all you frequent travellers they have airport shuttle to help you go to and fro from the airport. This family-owned business treats every customer as a part of their family.

BUSINESS CHALLENGES With all the major taxi companies across the globe going the mobile way to expand their businesses, the Executive One Sedan Team knew that they need to take the business to the next level to stay in the race. To keep at par with the ongoing trends in the cab industry, they needed to focus upon 2 major aspects- enhancing customer experience and improving business efficiency.

One of the major challenges which the elite taxi company faced in the long run was to provide the customers an experience like never before, by providing an instant taxi service without any hassle and improving the service response time. They; in order to, enhance the efficiency of the business; wanted to improve the overall operational system to serve more rides, improving the quality of the drivers and reducing their free time. A central management system which could help them have a bird’s eye of the business revenue and to keep a check on the driver’s was among their wish list.

The major priority of the team was to have a competent and responsive communication system between drivers and passengers in the app which would, thereby, reduce the customer response time. The behaviour of drivers as well as that of passengers is a crucial link in managing cabs on the road efficiently.

Therefore, they were in a dire need to have an easy-to-use review system to keep a track of both the driver and the customer too.

It was a herculean task for them to shift from traditional taxi operation system to a tech friendly solution. They endlessly started searching for an outsourcing taxi hailing app solution to help them get out this dilemma and here’s where Taxi Hawk entered.

WORKING WITH EXECUTIVE ONE SHUTTLE SERVICE Click Labs started working with Executive One Service with a vision to connect people in need of rides to local driving services with a user-friendly app experience. Taxi Hawk is a basic wireframe that incorporated all the functionalities which Executive One Sedan could dream of: driver and passenger reviews, in-app payments, traffic heat maps, GPS directions, trip history, real-time communication, and many more.

It was easier, faster and cheaper than ever for a company like Executive Sedan, who was looking for a high-quality app to look across Click Labs.

We understood their need for having an effective customer service solution which would lead to an uprise in Executive One Sedan’s loyal customers. We jotted down their needs and made a white label solution which could easily integrate into their cab management infrastructure, and provide them with an easy to use and manage mobile app for multi-platforms. Apart from catering to the above mentioned needs, it also satisfied various other needs of the client such as real time tracking and GPS based management.

The app also helps them to generate monthly reports enabling the management to review their drivers’ statistics and customer reviews and also get further insight into business through analytics and statistics.

THE SUCCESS STORY Executive One Team came in touch with Click Labs while looking for a skilled development company. Click Labs, with a strong base in making great white label solutions for various sectors, ability to work on design changes and new feature requests, made app development a memorable experience for them. Success came as a cherry on the cake after the deployment of the app in the market.

ENHANCED PRODUCTIVITY AND SATISFACTION: The Taxi Hawk solution helped the Executive Sedan Team to improve their communication system between the drivers, passengers and the management. The process of real time monitoring considerably reduced customer response time thus, enhanced their efficiency..

UPRISE IN THE EARNINGS: Reduced waiting times, minimised driver down time and rising number of rides not only increased Executive One’s revenue, but also helped them give an efficient and revamped services for wonderful customer experience.

EFFICIENT MANAGEMENT: Before the taxi booking app, Executive One faced problems like mismanagement, low level of communications etc. But after the incorporation of the Taxi Hawk cab solution it became easy for the management of Executive One Sedan to keep in touch with all the aspects of the system, their customers and drivers.

INCREASED CUSTOMER LOYALTY: The app brought about several happy customers and helped them retain the existing ones with the efficient service and an user-friendly app.

SAFETY: The foremost thing which every customer demands while boarding a taxi is safety, with a well managed communication system, the know abouts of the driver on the fingertips, GPS integration and several other awesome features Executive One Sedan made every ride for their passenger safe and comfortable.

ABOUT TAXI HAWK A white-label Cab Management Mobile Solution, TAXI HAWK is designed to give your customers an experience like never before. It includes advanced functionalities for easier, faster and cheaper rides - driver and passenger

reviews, in-app payments, traffic heat maps, GPS directions, trip history, real-time communication, and many more. Its engaging user interface makes communication and flow of information convenient and fun. Moreover, Taxi Hawk offers separate, yet well connected, interfaces for Cab Drivers, Passengers and the Admin Manager.

These three sides of Taxi Hawk serve everyone involved in the communication, booking and management process: PASSENGER: To increase customer satisfaction and loyalty for your cab company, customers will be able to enjoy the following features: View and instantly book a nearby taxi Get access to your favorite locations for easy booking Enables live tracking of status of the cab Enables the customer to review and rank his/her driver Before confirming the ride, check the reviews and rankings of the Driver Report no show or late drivers Easy, Cashless Payment through the app Provide feedback directly to the company Share the experiences on social media Get an upfront fare estimate for the ride Option to get payment by SMS using Zaypay SDK Number Masking and SMS integration using Twilio API Customer can manage his profile

Referral program for providing monetary points to a customer on inviting his friends.

DRIVER: To give drivers the support they need as well as the help to secure a more stable income for them, Taxi Hawk provides a number of benefits from securing a longer-lasting, more experienced work force for your company to:

Instantly accept/reject ride requests View scheduled pick-ups or next assignment Provides turn-by-turn directions to customer’s location Enables the driver to chat/call with the passenger prior to pick up Allows cancellation of ride if necessary Manage your personal profile Option to generate invoices after ride completion Ability to provide feedback about customers Available for download on iOS and Android

ADMINISTRATOR: As a company’s Administrator or Shift Manager, the backend management panel provides:

Automatic, manual and interactive scheduling of the daily tasks of the driver Review the driver’s statistics and the customer’s reviews for his perfor-

mance report Ability to get live status of all the drivers Ability to edit and update the elements, contents and features of the app Generates monthly financial reports Ability to set tiered pricing structure for taxis Interactive Landing Page for better online presence

DISPATCH SYSTEM Get Status of all Present Rides Get live Status and Location of all Drivers View Ride Requests by Passengers and assign the request to available driver Assign Drivers to Regions with max ride requests, with the help of User Heatmaps Breakdown Ride Requests by Time (30min interval) to know when max number of ride requests are made.

Send push messages to Drivers as well as Passengers Want to know more about what Taxi Hawk can do for your taxi company?

Get in touch for a free consultation on how to keep drivers, provide a better passenger experience, and increase your bottom line through higher communication efficiency.

ABOUT US Click Labs is a full Service Technology Solution Provider, currently working in 5 verticals - Startups/ MVP Solutions; Mobile gaming; Enterprise Mobility; and Internet of Things. Tech Solutions created by us spans around mobile, cloud, web and desktop.

Our recent thrust in creating B2B solutions for Enterprise Mobility has resulted in white label solutions for hospitality, moving and taxi companies; while we are in the process of creating solutions for retail, finance, food chains, education institutions and pharmacies. Our expert team of designers, developers and strategists have already executed more than 100 successful mobile applications, enterprise mobility and white-label solutions in a less than three years.

Reach us for a free consultation for your next app idea. We’ll be happy to help.

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