Indigenous-SME Business Magazine - September 2023

INDIGENOUSSME

Wetakegreatpleasureinannouncingthereleaseofoursixth publicationofIndigenous-SMEBusinessMagazine,amagazinethat highlightsthegreatachievementsofIndigenousentrepreneursand smallbusinessownersacrossCanada Overthepasttwoyears,their resilienceandunwaveringcommitmenttoadaptingtoongoing changeshavebeennothingshortofinspiring AsoneofCanada's leadingmonthlysmallbusinessmagazines,ourgoalistoprovideour readerswithimpactfulstrategies,insightfultips,andpracticaladvice tonavigatetheirbusinessjourneys

OurprimarymissionatIndigenous-SMEistoempowerevery Indigenousindividualwiththeknowledgeandresourcesnecessaryto establishandthriveintheirbusinessendeavours,regardlessoftheir profitorientation Webelievethateducationisakeydriverofsuccess, andwearecommittedtoprovidingtoolsandresourcestoaidinthis quest

ThiseditionforthemonthsofAugust-Septemberhasitsspecial focuson“BusinessgrowthdevelopmentforSMEs&Young Entrepreneurship,Innovation&Technology”,andhighlightsseveral exemplaryIndigenousbusinessesandentrepreneurswhoare trailblazersintheirrespectivefields,contributingsignificantlytoour nation'sprosperity ThisissuealsofeaturesanarticleonIndigenomics SHEsImpactonEconomicProgress:EmancipatingIndigenous Women

Weareimmenselyproudtofeature“Charlene‘CJ’SanJenko”,Founder &CEO,ofreGENmedia,asourIndigenousBusinessWomanofthe Month,shehasspentovertwodecadescommittedtobuilding frameworksdesignedtoaccesspossibilityandmorefullyexperience thehumanpotentialtocreateexpansiveimpact Theissuealso featuresarticlesaboutsomeexceptionalIndigenousbusinessesthat includeTrulyCreativeMarketing,SOARAccelerator,Deliaestelle Designs,IndigenousExportprogram,IndigenousCanadaSolutions Ltd,ThreeSistersConsulting,andmanymore

ThiseditionalsofeaturesinsightfulinterviewswithFayePangand DiscussesXeroBeautifulBusinessFundandJoeSollyofDeloitte CanadaonEnhancingtheAuthenticityofSustainableProducts

Wehopethattheinsightspresentedinthismonthsissuewillserveas valuableknowledgeresourcestostayaheadinyourbusiness pursuits

Don'tforgettosubscribetostayupdatedonthelatesttrendsand upcomingevents

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54 Three Sisters Consulting: On a path toward amplifying Indigenous voices and empowering communities

30 Paula Allen on Improving Workplace Mental Health Through Collaboration

35 Truly Creative Marketing: Inspiring Conceptualization to Realization in the Most Indigenous Way

38 SOAR: Accelerating the Ascension of Indigenous Businesses Through PreEmptive Support

19 Indigenomics SHE's Impact on Economic Progress: Emancipating Indigenous Women Indigenous Export program: Hand-Holding Indigenous Businesses Toward Prosperity & Burgeoning

Businesswoman of the Month Charlene ‘CJ’ SanJenko

Business Woman of the Month

Charlene

‘CJ’ SanJenko

Founder

& CEO, reGEN media

“We can heal ourselves and our families in three generations if we choose to keep this a sacred priority.” ~

Wenecwtsin, Wayne Christian, former Chief, Splatsin Nation

Indigenous ways of knowing, doing, and being in business feel different because they are different Grounded in a long history of community, reciprocity, and care for all our relations, a call to business is a commitment to a chosen vehicle to drive impact forward The purpose of building a sustainable business is to care for family and community, enriching lives by placing priority on what we can create rather than what we can extract One Indigenous visionary has set out to amplify and expand our understanding of this possibility through her new business venture in the inclusive innovation space – meet Charlene 'CJ' SanJenko of reGEN media, the first and only Indigenous-owned and female-led regenerative media studio

Charlene has spent over two decades committed to building frameworks designed to access possibility and more fully experience the human potential to create expansive impact Most recently, this has taken her into a newly emerging sector called regenerative media Regenerative media is defined as the kind of soulful, expansive, challenging, and transformative storytelling that deeply nourishes us and can truly lift, shape, and heal individuals and cultures

She has championed women leaders and changemakers via her first company, PowHERhouse, since 2013, enabling them to create an epic impact since she believes that imagination activates greatness. PowHERhouse celebrates 10 years of changemaking this Fall, continuing their work in utilizing the art of expression and impact amplification to actively encourage individuals and organizations to more deeply inhale and step into all of why they exist

https://www.youtube.com/watch?v=Zjsd08Q5i7w

Charlene's life serves as a bridge between two cultures, a journey she calls her ‘faithwalk’ which has now led her to start reGEN media, an alliancebuilding organization that will seed a regenerative media landscape

Alongside her co-lead and awardwinning filmmaker, Naomi McDougall Jones (Naomi’s viral Ted Talk, What it’s like to a be woman in Hollywood), she is building a full-system eject pod, exploring an inclusively innovative way to fund and distribute transformational media that is also accessible to everyone and easily incorporated into people's daily lives As SanJenko says, “Media is the most powerful lever for change in our lifetimes Regenerative media moves us beyond entertainment without being devoid of it ”

But before we actually dive into her story, the Indigenous Business Magazine proudly announces Charlene ‘CJ’ SanJenko as the Businesswoman of the Month for its August and September edition This title is accredited to her numerous achievements, efforts and contributions to making the Canadian economy inclusive and diverse. We wish her all the best in her future endeavours, and now, let’s resume our story

Inspiration for Powerful Narratives

Charlene can easily envision the broader picture and take the road less traveled to get there because of her varied experiences as a National Marketing Manager of a privately held investment firm, two-term municipal politician, competitive athlete & performance coach, and advocate for local (rural) economic development She hopes to usher in a day where brand resources for marketing and communications are prioritized on campaigns that focus on the greater good by drawing on her background in financial services, marketing and communications, politics, and impact production Charlene aims to develop "The Story of Us," an interactive documentary series that documents the unfolding tale of impact as we practice generational thinking and prioritize our resources to build the society we desire by 2030 In 2016, Charlene created a pilot series called PowHER TV

Empowering Underrecognized Voices through reGEN Media

In May of 2022, Charlene opened the first Indigenous-owned and female-led regenerative media studio called reGEN media with the intention of promoting the telling of transformational tales by underserved artists She believes that possibility and expansion lie just beyond our belief, and imagination bridges this gap Meet reGEN media here [link to intro video here] As one of the first six regenerative filmmakers in an inaugural team of six, Charlene needs to experience an ecosystem to understand how best to utilize it to influence lasting change.

reGEN seeks to investigate novel approaches to finance and integrate transformational media into society by de-risking the experimentation in the business model of media-making itself. This includes shifting the flow of advertising dollars If we change the flow of finance, we will change our future We know this through the growth of impact investment; now, we have the opportunity to create the same effect with advertising dollars which are expected to reach over $740 billion globally in 2023 Shifting from brand advertising to impact allyship could have as momentous an effect as impact investment has had We work with brands and corporate partners who are interested to learn (and unlearn) more about the emerging space of regenerative media and how it ties into their prioritized commitment to doing and being better in the areas of sustainability, DEI, reconciliation as well as telling a more cohesive story about these commitments to teams, stakeholders, and clients Impact allyship is the future of advertising, and Charlene is currently engaging industry champions who are interested to shape a better future.

Alongside her co-lead Naomi McDougall Jones, Charlene aims to eliminate roadblocks and facilitate the financing, monetization, and activation of transformative stories via congruent partnerships in the burgeoning media tech field. Together, they are focused on:

1) Bringing together practitioners from the entertainment industry, impact innovation, and the regenerative economy movement to illuminate what’s unwell with business-as-usual storytelling and develop shared analyses on what regenerative media needs to be to emerge as a viable alternative;

2) Seed funding experiments in regenerative media, leveraging integrated capital to support the creation and distribution of stories in ways that embody the tenets of regenerative media that have been identified in-community; and,

3) Change the who of storytellers, with a focus on lifting up Indigenous filmmakers, given long-standing Indigenous knowledge and practices of storytelling as a sacred force for healing and wellbeing.

To accomplish these core priorities, reGEN medias ecosystem will bring these five core components to life:

Mothers of Film relational philanthropy program

- A charitable crowdfunding program that will develop into an integrated capital social finance film fund in the future for both individual and institutional impact investment

Regenerative filmmakers - The ecosystem focuses on working in teams and cohorts rather than solo journeys for increased efficiencies, energy, and learning

Theatrical distribution network - An independent theatre distribution network brings events and screenings to (primarily) rural communities, building vibrancy, economic opportunities, social development, and connection while doing so Film hub - reGEN’s innovative media-tech showcase platform consists of streaming, ecommerce, and audience-interaction components, designed to build sustainable revenue around artists while brand advertising dollars co-create engaging campaigns. NextGEN filmmakers - The ripple of impact grows through a unique co-fundraising and community champions experimentation to further test and pilot a new model, as reGEN shares tools, support, and a film hub platform to increase the ripple of impact

A Model for Profit and Purpose

The monetization approach used by reGEN media is intended to maximize investment possibilities while reducing the burden on producers Investors and brand marketers are encouraged to join the discussions, as their participation allows them to leave a legacy of healing for people and the world Charlene's ultimate goal is to make storytelling an effective tool for social and economic change by creating collaborations that investigate such possibilities “As we heal from our roots, the societal challenges we are currently facing will heal ”

Charlene's ultimate goal is to make storytelling an effective tool for social and economic change by creating collaborations that investigate such possibilities. “As we heal from our roots, the societal challenges we are currently facing will heal. Better media = Better discussions = Better and brighter future!

You can learn more about reGEN media’s projects, services, and cohort offerings by browsing their official website at www.regenimpactmedia.com

IndigenousSME sheds a spotlight on the contributions made by Indigenous-owned businesses that distinguish themselves through the use of unique and creative approaches Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one.

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Nokonanamis and Indigenous Economic Empowerment:

Creating a thriving business model to celebrate and preserve local culture and tradition

Nokonanamis is a Sudbury, Ontario-based retailer that specializes in creating authentic Indigenous jewellery, homeware, and ribbon skirts The company has received international attention for its quality work

"There has always been a large interest in Indigenous designs, and we want to make it easier for people to purchase designs that they know are ethically created," says Jennifer Taback, one of the three founding family members. "The gap we recognize is that Indigenous artisans don't always have the capacity to wholesale items consistently, which would allow them to fit better into standard purchasing arrangements. We're hoping to explore a middle ground in our work, making high-quality pieces available to wider retail stores and markets."

It's an exciting opportunity for the family members to pursue Nokonanamis is a partnership of Debbie Taback and her two daughters, Julia and Jennifer Taback They are Anishinaabe from Shawanaga First Nation and call Sudbury their home

The name Nokonanamis has an interesting origin, as Nokomis means "Grandmother" in Anishinaabe, and Nana is what all the grandchildren call Debbie "It's a playful word that captures what she means to our family," adds Julia.

Inspiring the work has been a lifelong learning process, exploring beadwork and cultural traditions and aligning them with new production technologies Some of the recent work includes laserengraved acrylic and wood, which give a wonderful depth and texture to the artwork and jewellery pieces "Learning and experimenting can be a challenging and expensive process, and we ' ve been lucky to have support from the Ontario Arts Council to purchase supplies along the way through their Indigenous Art Materials Grant," says Julia

Having established their online store at Nokonanamis com, their next step is pursuing advantageous partnerships that can focus on helping export products to markets that are currently saturated with culturally appropriated items, diverting support and funds from Indigenous artists

"There are countries that have their own interest in supporting the Indigenous people in Turtle Island, and I want to show them they can support artists directly, ethically, and in turn receive beautifully crafted pieces, steeped in cultural celebration," said Jennifer excitedly.

Being an Indigenous-owned business comes with a slew of challenges, but it hasn't deterred the team from finding its niche in the market "Even with our own business experience, it can feel impossibly hard to manage all the day-to-day operations of expanding a business while still being very hands-on in the creation of the work," said Julia, who is responsible for creating a majority of the jewellery items on the website. "I'm a mom of two with a full-time day job that doesn't leave much time for other things But that's the reality for many of us who want to start their own business in this industry "

At the end of the day, Nokonanamis wants to provide an outlet where ethically-minded shoppers can find beautiful items and give them a reason to abandon their fast fashion habits They also want to create an economically prosperous environment where traditional artwork and fashion can be celebrated alongside a living wage for artisans

Please check out www.nokonanamis.com for their latest releases or email nokonanamis@gmail.com for their wholesale items

CanadianSME Small Business Magazine interviewed Faye Pang, the Country Manager for Canada at Xero, to delve into the details of the newly announced Xero Beautiful Business Fund. This initiative offers a significant financial boost to small businesses in several countries, including Canada During the conversation, Faye explained the different categories of the fund such as Innovating for Sustainability and Trailblazing with Technology, as well as the criteria for judging and the process for Canadian businesses to apply. She also spoke about the regional and global prizes, and how this fund, announced on Xero Day 2023, reflects Xero's commitment to celebrating small businesses. Lastly, Faye shared her long-term vision for the fund and how it will evolve to empower small businesses worldwide.

Faye Pang is the Canada Country Manager for Xero, the global small business platform with more than 2.7 million subscribers worldwide that's dedicated to making business beautiful Prior to joining Xero,

FAYE PANG

Canada Country Manager, Xero

Discusses Xero's Beautiful Business Fund

Faye helped launch the Uber Eats app in Toronto in December 2015, scaling the business from 80 restaurants on launch day to 20,000 partners by the end of her tenure.

Xero recently announced the Xero Beautiful Business Fund, offering a significant injection of cash to small businesses in several countries, including Canada. Can you tell us more about this fund and how it presents an opportunity for Canadian small businesses?

On Xero Day (July 6), a day that marked the 17th anniversary of Xero’s founding, we announced the Xero Beautiful Business Fund, a program to support small businesses across the world, including here in Canada

Globally, the total combined prize money for all countries is approximately $600,000 CAD, meaning the winning small businesses will be able to put a significant injection of cash toward accelerating the growth of their business, something we ’ re extremely passionate about

Through the Xero Beautiful Business Fund, we ’ re excited to support Canadian small businesses as they continue to scale their growth and take the next step in their evolution, whether that’s expanding their team, introducing new services, or reaching a larger group of customers At Xero, we know the tremendous value that small businesses play in our economy and understand how important it is that they receive support Through the Xero Beautiful Business Fund, we want to equip Canadian small businesses with the financial means to access more tools and support to keep growing

The Xero Beautiful Business Fund is open to all small businesses using Xero, as well as the business clients of Xero accounting and bookkeeping partners. How can small businesses in Canada participate in this fund, and what are the key dates and deadlines the should be aware of?

Open to all small businesses in Canada that use Xero, applications will open on August 23rd, and close on October 6th, 2023 Canadian winners, along with the other winners from each country, w be announced in November

The application includes a written form and a sho video submission For small businesses who wan to learn more and receive updates on the Xero Beautiful Business Fund, information, including ke dates, application requirements, and more can b found on our website at xero.com/beautifulbusiness-fund. Full terms and conditions includin eligibility will be available when entries open.

The fund is structured around different categories, such as Innovating for Sustainabili Trailblazing with Technology, Strengthening Community Connection, and Upskilling for the Future. Can you elaborate on the significance of these categories and how they reflect Xero's values and goals?

These categories reflect the values that we at Xero celebrate in small businesses and are the same ones that we know can make a world of difference when it comes to engaging with customers and employees in a meaningful way Sustainable innovation, tech adoption, an organic connection to the community, and forward-looking growth are areas that we know are essential to success

The categories that we ’ ve chosen to evaluate businesses on were selected because they are areas we feel define the small business of the future For example, we want to celebrate businesses that are innovating in their sustainability journey by finding greener ways to package products or reduce emissions because the net impact they have will be even more positive

The Beautiful Business Fund is also for you if your small business is looking to supercharge operations by digitizing and embracing emerging technology.

We are equally excited to see how Canadian small businesses are striving towards fostering stronger connections to their local communities, through philanthropy and social good

Finally, were eager to recognize small businesses that are upskilling for the future and are looking to deepen their access to training and development for themselves or their employees as they look to grow

How will the judging process work for the Xero Beautiful Business Fund? Can you explain the selection of regional winners and the subsequent evaluation by a global judging panel?

For each of the four categories, there will be a Canadian winner identified by a judging panel of five Canadian judges In addition, these Canadian winners from each category will then be evaluated by a global judging panel and the winner from each globally judged category will receive an additional prize!

It’s a fantastic opportunity for local small businesses to get well-deserved recognition from both local and global judging panels

Looking ahead, what are your longterm goals for the Xero Beautiful Business Fund, and how do you envision it evolving to further support and empower small businesses not just in Canada, but globally?

Apart from the regional prizes, there will be one global winner selected for each category. What additional benefits or opportunities will the global winners receive?

Recognized for their excellence, regional winners in the four categories will be evaluated by a global judging panel, with the winner from each category receiving a substantial additional global prize

The announcement of the Xero Beautiful Business Fund coincided with Xero Day 2023, which marked the 17th anniversary of Xero's founding. How does this fund reflect Xero's commitment to celebrating and supporting the success of small businesses?

The anniversary of Xero Day marks when it all started for us It’s our opportunity to connect with and celebrate our small business customers in Canada and around the world We chose to launch the Beautiful Business Fund on Xero Day this year because our goal of allocating funds to support small businesses in their future aspirations is a reflection of what Xero is all about, and why it started

Our Xero community thrives on the success of small businesses and we love having the opportunity to champion these small businesses as they look to achieve success and grow We endeavor to provide them with the tools they need to get the most out of their business and are always looking to give them as much of a streamlined process as possible, so they can spend more time doing what they love

What’s really exciting about this Fund is that it’s open to businesses in Canada, Australia, New Zealand, the UK, the US, Singapore, and South Africa We’re going to be able to spotlight various small businesses that are doing big things around the world Our long-term goal is to continue building awareness about the impact these organizations are having in their communities and seek to further their reach The louder we can make the voices of small businesses, the more we can show the world the importance of their contribution to society

Indigenomics SHE's Impact on Economic Progress: Emancipating Indigenous Women

A paradigm-shifting wave is reshaping cultural norms as well as economic dynamics in the landscape of Indigenous enterprises As the Indigenous economy continues to grow, it is crucial to acknowledge and highlight the significant contributions of Indigenous women in driving this progress The narrative of Indigenous economic resurgence is intricately intertwined with their ingenuity, leadership, and vision The 2nd annual Indigenomics SHE Conference is set to take place on September 18-19, 2023, at the esteemed Fairmont Hotel in Winnipeg, MB This conference serves as a crucial platform to empower and honour the remarkable women in the field, promoting meaningful discussions, connections, and initiatives in the realm of Indigenous economic reconciliation

Indigenomics SHE is an exceptional event that offers a vibrant combination of inspiration, collaboration, and empowerment. Attendees can look forward to a transformative experience at the event, which aims to amplify the voices and contributions of Indigenous women. The event will offer inspirational breakouts, skill-enhancing workshops, and valuable networking opportunities. What’s more, the centerpiece of the event is the Unique Indigenous Market, a lively space that honours and showcases Indigenous entrepreneurship and creativity.

That's not all; Indigenomics SHE boasts an awe-inspiring lineup of over 20 accomplished Indigenous women who are at the forefront of driving economic growth within the remarkable 100billion-dollar Indigenous economy These exceptional speakers will offer their valuable insights and expertise in various fields, including procurement, investment, equity ownership, trusts, entrepreneurship, finance, and technology The event not only sheds light on the pivotal role of Indigenous women in the economic landscape but also empowers attendees with tangible strategies to foster economic advancement and equity

Echoes of Leadership and Resilience

At the core of the Indigenous economy, a beautiful harmony of voices emerges, echoing the inspiring stories of Indigenous women entrepreneurs who have overcome challenges and forged their own paths to achieve success. The Indigenomics SHE Conference goes beyond being just a gathering It serves as a platform to amplify the voices of Indigenous people, showcasing their leadership and resilience in a vivid manner In the midst of a rapidly expanding Indigenous economy, this event shines a light on the inspiring stories of Indigenous women who are creating impressive narratives of economic success, innovation, and empowerment The stories of these individuals showcase how Indigenous businesses are influenced by both tradition and modernity, reflecting the larger narrative of Indigenous resurgence

Exploring Routes for Collaboration and Maximizing Impact

The conference has a dual significance Firstly, it provides an inclusive space for Indigenous women entrepreneurs Secondly, it serves as a hub for allies, industry leaders, and professionals who are committed to Indigenous economic development The event offers a unique chance to promote collaboration across industries, going beyond conventional limits and unlocking the potential for mutual economic growth The attendees of the event include Indigenous women entrepreneurs who are paving their own path, as well as finance and economic development professionals who are committed to making a significant and positive difference. The diverse gathering of individuals fosters an environment where stories, experiences, and expertise come together, sparking discussions that generate practical strategies for building a more inclusive and prosperous Indigenous economy

Beyond Boundaries: A Platform for Growth

The Indigenomics SHE Conference offers a range of opportunities that extend beyond the event dates The event incorporates various components such as inspirational breakouts, workshops, relationship-building sessions, and a unique Indigenous Market These elements are interconnected to provide a comprehensive and wellrounded experience for attendees The Indigenous Market is a platform that not only acknowledges and appreciates the skill and artistry of Indigenous craftsmanship but also highlights the various products, services, and innovations that emerge from the Indigenous business ecosystem.

In the current landscape of Indigenous businesses making significant progress, Indigenomics SHE emerges as a catalyst for transformation It promotes cooperation, inclusiveness, and the elevation of marginalized perspectives. The conference offers a range of workshops, networking opportunities, and a platform for Indigenous women to share their perspectives It aims to go beyond being a simple event and instead serve as a catalyst for a new era of economic prosperity This prosperity will be guided by principles such as respect, partnership, and growth

The event's impact is primarily driven by the exceptional speakers, consisting of more than 20 Indigenous women leaders. These leaders represent various fields, such as procurement, investment, equity ownership, trusts, entrepreneurship, finance, and technology. The combined knowledge and experience of these individuals go beyond specific industries, shedding light on various ways to achieve economic growth in Indigenous communities. Attendees are able to gain a comprehensive understanding of the Indigenous economic resurgence through the sharing of insights, challenges, and successes. This provides a broader perspective on the complex and interconnected nature of this resurgence.

Come join our hands as we make real endeavours to empower and emancipate Indigenous women in the Canadian business and trade sector; log onto https://indigenomicsinstitut e.com/events/she/.

IndigenousSME aims to highlight the valuable contributions made by businesses owned by indigenous individuals, which are characterized by their distinctive and innovative approaches Please consider following our Twitter page, @IndigenousSme, for further updates on these businesses Additionally, you may choose to subscribe to Indigenous Small and Medium Business Magazine by visiting the following link: https://bit.ly/42RxQuA.

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Ways Small Businesses

Can Win with Consumers During Inflation

By Lynsey Walker, VP of Marketing & Communications, CHFA

Since the pandemic hit, Canadians have been more concerned about proactively managing their health The growing appetite for healthy living offers an enormous opportunity for Canadian brands to tap into the natural, organic, and wellness market But with growing concerns around inflation, Canadian consumers are also becoming more mindful of what they put their dollars behind So how do brands compete to get inside shoppers' baskets during these high-priced times?

As Canada's largest trade association dedicated to all things natural, organic, and wellness (NOW), we are committed to helping our members get more healthy living products into the hands of more Canadians One of the ways we help our members excel in this industry is by arming them with relevant Canadian data.

To help our community navigate inflation, we commissioned a study to determine how inflation impacts Canadian consumers and their shopping choices We conducted our latest study in February 2023, seeking specific insights into how inflation affects different categories of food, beverage, and natural health products (NHPs), like vitamins and supplements We were searching for answers to questions like 'How do natural, organic, and wellness (NOW) products fare compared to conventional food and beverages?' 'How are consumers shifting the shopping across channels?' and 'Are consumers shopping for organic in more discount banners?'

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Help Manage the Cost of Groceries

83% of those surveyed said they were looking for a deal when shopping for groceries and supplements Take a look at your yearly promo plan and ensure you are maximizing opportunities to offer your customers a chance to save To score a deal, those surveyed said they are checking flyers more, clipping coupons, and shopping at the stores that offer them the lowest price Looking farther down the line, are there opportunities for alternate packaging formats, materials, or internal processes where you can reduce costs without impacting product quality or integrity? Are there any opportunities where innovations or technology can also help reduce costs?

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Promote products as being "Free-From."

When Canadian consumers shop for better-for-you foods, snacks, and supplements, products promoted as being "free from chemicals" have really resonated Brands and retailers can highlight products that are free from chemicals and add third-party certifications to add validity and emphasize this attribute.

Create and promote products that are suitable for the entire family. 2.

When we asked what matters most to Canadians, we found consumers are seeking products that can please everyone in the family Can you create family-size packaging or bundle or highlight family-friendly features through your marketing or merchandising?

Whether your business is in food, beverage, or natural health products, inflation is seriously impacting how Canadians shop for your products Inflation has impacted each category quite differently, and understanding the nuances will help your company respond in the best way forward If you want to uncover more insights into how inflation has impacted the Canadian shopper and how your business can adapt to this new consumer, head to chfa ca and dig into the data with our sample report CHFA Members get access to our full reports – join our community to get more insights

National Consumer Sustainability Leader, Deloitte Canada

Joe Solly, National Consumer Sustainability Leader at Deloitte Canada, recently spoke to CanadianSME Small Business Magazine about his professional role and Deloitte's recent sustainability report He spotlighted the disconnect between consumers and brands over sustainable products, noting a trust deficit due to confusion surrounding sustainability claims In the interview, Joe detailed the report's recommendations for companies to circumvent greenwashing risks and stressed the importance of leveraging brand trust to enhance product authenticity He suggested effective methods for businesses to articulate the value of sustainable products to consumers, and shared strategies for navigating the potential risk of greenwashing accusations, a concern for 41% of Canadian businesses pursuing sustainability goals.

Joe Solly is a partner with Deloitte’s Risk Advisory practice and is also the national consumer leader of the Sustainability and Climate Change practice Joe provides strategic advisory, consulting, and risk assessment/management to clients to review and solve complex problems in business processes including environment, health, safety, sustainability & climate change, circular economy, sustainable products, quality management, and general operations

Joe Solly on Enhancing the Authenticity of Sustainable Products

When did you start your journey? And what are your responsibilities as a partner, risk advisor, and national consumer leader for sustainability and climate change at Deloitte Canada?

My journey began when I enrolled in the inaugural Environmental Studies program at York University and then took on roles in the automotive, consulting, and retail industries My current role is to advise and provide solutions to clients on complex problems as it relates to business processes including environment, climate change, circular economy, sustainable products, complex climate modeling, and reporting.

Can you elaborate on the key findings of Deloitte Canada's report, particularly on the disconnect between consumers and brands regarding sustainable products?

Our first annual consumer sustainability study reveals that there is a major disconnect between how consumers and brands regard sustainability in products and services From the survey, we learned that almost half of Canadians (49 percent) are skeptical about the authenticity of brands’ claims Even more surprising, we found out that business leaders think the public has a significant (71 percent) or at least moderate (28 percent) level of trust in the authenticity of those claims

Acknowledging and closing this perception gap with authenticity represents a significant opportunity for companies, especially with more rigorous regulations about sustainability claims on the horizon. It’s also a chance for companies to get ahead in the marketplace.

The report suggests a majority of Canadian consumers feel confused and untrusting when it comes to sustainability claims made by brands. What factors, according to your research, contribute to this trust deficit?

The report reveals that 57 percent of consumers don’t believe most “ green ” or sustainability claims brands make. Only about a quarter (26 percent) of Canadian consumers feel trusting and tend to believe sustainability claims. This lack of confidence is also reflected in how consumers value sustainable products, with nearly half (46 percent) not willing to pay extra for sustainable products because of how hard it is to identify those that are genuinely sustainable

The root problem is one of lack of trust With a proliferation of sustainability claims in the marketplace and no established system to ensure clear and trusted standards, consumers are at a loss and the burden has been put on them to make sense of it all We think there is a huge opportunity for proactive brand actions, combined with stronger policy, to elevate practices and level the playing field around sustainability claims If you think about how nutrition labels helped to clarify consumers ’ expectations We need to work towards an equally effective mechanism with regard to sustainability to help companies aim for specific standards, drive concrete gains for the health of our planet, and empower consumers with clear information

What according to you are the effective ways through which businesses can leverage their purpose and brand trust to enhance the authenticity of their sustainable products?

We propose six initial actions businesses can take to build trust and address consumers ’ sustainability skepticism To foster trust in their commitment to sustainability, demonstrate the authenticity of their products sustainability, and help consumers make more sustainable purchase decisions, companies can start by:

Clarifying their purpose, which should be grounded in transparency, sustainability principles, and values

Engaging consumers on sustainability efforts at both the product and brand level, as opposed to only at the product level or at the point of sale

Identifying the product attributes that can have an environmental or social impact across the product’s full life cycle and identifying practical solutions to improve them.

Creating a strategy to incorporate sustainable sourcing into the supply chain, taking into account traceability and verification

Creating a marketing strategy to promote sustainable products, explaining the facts backing the claims, and communicating the company ’ s sustainability commitments

What advice does the report provide for companies to avoid the risks associated with greenwashing accusations?

Greenwashing occurs when claims are unsubstantiated, overblown, lack pertinence, or appear as self-serving as opposed to genuinely intended for the good of the planet If businesses want to avoid greenwashing accusations and risk jeopardizing their reputations, they need to ensure they can back up what they’re telling consumers and demonstrate that they are authentic about their commitment Not doing so only widens the confidence gap with consumers

Given that 46 percent of consumers are not willing to pay extra for sustainable products due to a lack of clarity, trustworthiness, and authenticity, how can businesses effectively communicate the value of their sustainable products to consumers?

Consumers tell us they expect sustainable products and are willing to pay for those options – but only if there is validated, authentic value To earn consumer trust and justify higher product value for sustainable options, companies need to take a close look at their claims

The most credible sustainability claims commonly include the following attributes:

They’re clear and address known environmental and social issues across the value chain of a product

They’re rooted in a standard or body of requirements backed by science, such as a life cycle assessment, or in global climate science

They align with regulatory requirements and require evidence of compliance with applicable laws

They include data verification at multiple levels of the supply chain

They’re endorsed by a leading climatefocused entity, such as a non-governmental organization

They’re regularly reassessed and refined companies must undergo formal assessment and evaluation to obtain some form of assurance or certification

How can businesses navigate the perceived risk of greenwashing accusations, considering 41 percent of Canadian businesses feel at risk when pursuing sustainability goals?

Consumers are increasingly worried about the prevalence of greenwashing in the marketplace, primarily because sustainability and green claims can be so easily made by brands –sometimes without validation The rise of greenwashing has led to a sense of skepticism among consumers The number one step to counter this phenomenon is for brands to be authentic about their sustainability journey Companies that are isolating sustainability to a single product or initiative are making a good step forward However, the strongest position for companies to be in is when sustainability is holistically embedded as part of the company ’ s purpose, when it is integrated into the complete value chain, and when efforts are clearly communicated to consumers Its when companies think they can ``sell sustainability`` that greenwashing risks arise

CanadianSME Magazine recently had an enlightening conversation with Roi Ross, SVP & President, Small and Medium Business (SMB) at TELUS Business to discuss the #StandWithOwners program, a key initiative for Canadian small businesses.

While explaining its application process, the significant grand prize packages, and the extended benefits for winners, Ross shares TELUS’ motivation for launching the program annually, recognizing the vital role of business owners in fueling innovation, economic growth, and social change

TELUS Business's #StandWithOwners: A Deep Dive with SVP Roi Ross

SVP & President, Small and Medium Business (SMB) at TELUS Business

And while the pandemic is now behind us, we are continuing our commitment to supporting Canadian small businesses through our #StandWithOwners program In fact, since 2020, we ’ ve committed $3 5 million through funding, advertising and technology to enable these owners to thrive

Can you provide an overview of the #StandWithOwners program and its significance for small businesses in Canada?

#StandWithOwners was initially our response to the pandemic, where we pivoted our marketing dollars to put them in the hands of business owners We wanted to ensure these businesses were supported at a time where they were hit the hardest

What motivated TELUS to launch the fourth annual #StandWithOwners program? How does TELUS see the role of business owners in driving innovation, economic growth, and social change?

With each year, we ’ ve re-defined the focus of #StandWithOwners.

This year, we ’ re celebrating game-changers Business owners that are driving innovation in their field, serving their customers and communities in meaningful ways and using technology to differentiate and grow their business

We know that innovation – both big and small – exists in every field and we want to recognize the critical role they play in fueling innovation, propelling economic growth and driving social change

Could you explain the application process for businesses interested in participating in the #StandWithOwners program? Are there any specific criteria or requirements they need to meet?

We’ve kept our application process simple and easy to complete

To help make your application stand out, there are really a few key things we’re looking for:

Every business has a story Tell us how it started Be sure to let your passion shine through Explain how your business is changing the game and what you are doing differently from your competitors

Share with us how you ’ re using technology to differentiate and grow your business.

Last, we are looking for owners that are contributing to their community in a meaningful way, beyond the day-to-day running of their business

What are the grand prize packages that TELUS and its partners are offering? Can you highlight some of the key components and benefits for the winners?

This year, we have five grand prize packages, valued at over $125,000 each, including $50,000 in cash, $50,000 in advertising, over $25,000 in technology and business services from TELUS and our partners, a round-trip package to Vancouver to celebrate their achievement, as well as access to customized mentorship through the TELUS advisory panel.

In addition, 15 finalists will each receive $20,000 in funding, technology and additional prizing

In what ways is TELUS leveraging its technology to support the Canadian business community and enable them to do things differently? Are there any specific tools or solutions that TELUS provides to help businesses grow and differentiate themselves?

As a global communications technology leader, TELUS empowers businesses to thrive in a digital world Our powerful, world-leading networks and technology keep businesses connected to the things that matter most to them, their business, team, family and community

From internet and smartphone plans, to security and Managed IT - we see technology as a path to growth and differentiation for owners, leaders and teams.

Looking ahead, what can we expect for this year’s #StandWithOwners winners? Are there any plans or initiatives in store for them beyond the prizes they receive?

This is the largest prize package that we ’ ve offered to date We’ve seen first hand how access to funding, advertising and technology can significantly impact a small business Additionally, we understand the incredible value that recognition and exposure from winning a program like #StandWithOwners can provide to business owners

That’s why we see #StandWithOwners as the beginning of a partnership with TELUS, where we work with small business owners to understand the best ways we can help further support their growth

Global Leader of Research & Client Insights at TELUS Health

CanadianSME Small Business Magazine had the privilege to engage with Paula Allen, the Global Leader of Research & Client Insights at TELUS Health, in an insightful conversation about her professional journey and role Paula discussed the significant findings from the TELUS Mental Health Index, highlighting the correlation between collaboration and improved mental health scores among workers She further elaborated on the impact of team conflict on mental health, an issue reported by over a quarter of managers last year. In light of the consistent Mental Health Index score, which indicates ongoing mental strain among workers, Paula shared her perspective on necessary steps to mitigate this situation She also offered advice on ensuring the mental well-being of independent workers and emphasized the importance of fostering a positive collaboration environment within organizations to bolster mental health

on Improving Workplace Mental Health Through Collaboration

Paula Allen is the Global Leader, Research & Client Insights at TELUS Health Paula is a well-recognized expert in all areas of workplace mental health

Building on a clinical background, she has more than 20 years of experience relating to workplace research, product development, and operational leadership.

Paula is also a sought-after speaker by media, organizations, and conferences for her knowledge and expertise in current issues and the future direction of health, well-being, productivity, and related risk management

Paula is a Director on several Boards given her expertise in health and health innovation

When did you start your professional career? And what are your responsibilities as the Global Leader, Research and Client Insights, and Vice-President at TELUS Health?

Building on a clinical background, I have more than 20 years of experience related to workplace research, product development, consulting, and operational leadership I started my corporate career in Disability Management, which later led to various other roles, all of which included research In every role I’ve had, two things have been constant: the need for evidence-based analysis and an unrelenting focus on people-centered solutions

In my current VP role as the Global Leader, Research and Client Insights at TELUS Health, I lead a team of data scientists and researchers that explore data science as it relates to our total health business. Our objective is to:

Provide data-driven insights to the global market through our TELUS Mental Health Index report at conferences and in publications.

Provide valuable analytics to our clients to help them make informed decisions about their organizational needs and workplace health strategies.

Provide relevant analytics to TELUS Health to improve its evidence-based practices, client relationships, and product development processes.

Mental Health

Our data shows that managers who encounter team conflict experience lower mental health scores compared to managers who don’t, with an 11-point difference Our data also revealed that 12 per cent of managers have to deal with instances of harassment and bullying within their teams, a responsibility that takes a tremendous mental toll on many people

The TELUS Mental Health Index has revealed that workers who collaborate with others have better mental health scores. Could you further explain why you think collaboration positively impacts mental health?

Collaboration brings people together through a shared experience

Good, healthy interactions make workers feel valued, and enhance their sense of purpose and belonging – all of which are critical to maintaining positive mental health and wellbeing

Despite the many benefits of remote and hybrid work, the risk of social isolation is significant. However, if and when employers intentionally create opportunities for collaboration, the risk of isolation decreases. Manager training, team building activities and group brainstorming sessions are ways in which employers can cultivate collaboration and positively impact the mental health and wellbeing of their workforce.

With over a quarter of managers reporting team conflict in the past year, what role do you believe this conflict plays in the mental health of workers?

Conflict within a team is something that should always be addressed sooner rather than later In a previous TELUS Health report, we found that 46 per cent of workers in Canada are more sensitive to stress now than before the pandemic This materializes in more cynicism, anger and conflict in addition to lower wellbeing

The overall Mental Health Index score in Canada has plateaued at 64.6 for two consecutive months, while workers continue to experience mental strain What are your thoughts on these findings, and what steps should be taken to improve this situation?

The TELUS Mental Health Index score has been concerning for quite some time It appears that our collective mental health has fallen to a level much lower than it was in 2019, prior to the pandemic Theres no denying that the mental strain we experienced over the pandemic has had a lasting impact

Today, 33 per cent of workers in Canada have a high mental health risk, with anxiety and isolation being at its worst level for 13 consecutive months These numbers help drive awareness to the very real crisis unfolding in workplaces across the country, while also highlighting to employers the real need to offer resources so that their workers can get to better health

Implementing proactive measures such as comprehensive workplace mental health programs, work-life balance offerings and opportunities to collaborate will help to rebuild healthy workplaces and give employers an advantage in the marketplace

TELUS Health programs like Total Mental Health and Virtual Care are great examples of employer-provided solutions that not only help improve wellbeing but also recruitment and retention. With 77 per cent of employees willing to consider changing jobs for better wellbeing support, it’s imperative for organizations not to delay in offering more personalized support that fits the unique needs of their workforce.

A significant number of workers don't need to collaborate in their roles, which appears to have a negative impact on mental health scores. How can organizations ensure the mental well-being of workers who work more independently?

Even in roles where collaboration is not a primary requirement, organizations can foster well-being Taking advantage of moments that allow for collaboration, like training and brainstorming sessions, are effective but they are not always sufficient in improving mental wellbeing among workers Robust employee assistance programs (EAPs) and mental health services are vital Implementing support such as confidential counseling, therapy sessions or a mental health helpline demonstrates a firms commitment to the employee in supporting their total wellbeing

Investing in employee mental health, especially for those who aren’t in collaborative roles, sends a powerful message throughout the organization, and arguably to the organization’s industry, that wellbeing is valued and supported regardless of job title The key is regular communication and promotion of these employer-provided services to the employee base to ensure there is broad awareness of these supports and to help normalize use

By prioritizing employee mental well-being and understanding the unique needs of a workforce, organizations can enhance overall productivity, reduce absenteeism, and cultivate a healthier and more engaged workforce It is a strategic investment that leads to happier, more resilient employees who contribute significantly more to the success of the organization.

With almost 73% of workers describing positive experiences when collaborating, there's a clear correlation between collaboration and mental health scores. How can organizations foster this positive collaboration among their teams?

The starting point is always – and out of necessity – a safe and inclusive culture, where people feel accepted and respected With that as a foundation, connection and social support can flourish

Organizations can also establish clear goals and expectations for collaboration, ensuring that it is integrated into the workflow and measured Additionally, regular feedback and recognition for collaborative achievements can motivate employees to engage in ways they may not have considered before. Providing opportunities for team-building activities, both within and outside of work settings, can further strengthen relationships and foster a sense of connection Ultimately, by nurturing a culture of trust and support, organizations can grow faster and stronger

The cost of doing business has increased sixfold and Canadian entrepreneurs are feeling the pinch In a recent study, we found out that the cost per unit has grown approximately six times more between 2020 and 2021 than the average annual cost growth between 2013 and 2019

While inflation is slowly returning closer to its target, an aging population, the energy transition and global geopolitical issues will continue to exert pressure on costs In such challenging economic times, it's imperative to prioritize profitability

Our study looked at what SMEs are doing to cope with rising costs and found that there are three winning strategies you can adopt to mitigate escalating costs and ensure the long-term growth of your business

Prioritizing Profitability:

Top Tips for Coping with Rising Costs for Canadian SMEs

By Paula Cruickshank, Senior Vice President at Business Development Bank of Canada (BDC)

Strategy 1: Modernize Your Business Processes Through Automation

Investing in technology and operational efficiency may seem counter-intuitive during a period of high costs However, automation technologies have the potential to increase revenues at a faster pace than the incremental increase in associated costs Moreover, there are simple and inexpensive ways to get started such as the Government of Canada’s Digital Adoption Program (CDAP) which offers grants and 0% interest loans for SMEs to implement new technology By automating business processes and repetitive tasks such as invoicing, inventory management, and purchasing, you can free up your employees for more value-added activities as well as mitigate current labour shortage challenges

Marketing automation tools have become increasingly prevalent and are no longer limited to large corporations. Top-performing companies of all sizes are using these tools for lead generation, ecommerce, and customer service (to name a few) and many of the smaller businesses we talk to every day are benefitting from accessible and cost-effective solutions tailored to their needs We always recommend working with trusted advisors to determine when and where to invest in automation in order to achieve maximum results

Strategy 2: Reduce Your Carbon Footprint

While some entrepreneurs may perceive a conflict between decarbonization and business longevity, the two objectives are more aligned than you might think SMEs that map and reduce their carbon footprint throughout their operations not only mitigate rising energy and transportation costs but are almost eight times more likely to achieve strong growth – fueled in part by buyers increasingly looking to support sustainable businesses

Procurement which considers environmental, social, and governance (ESG) criteria opens up wider market opportunities for SMEs as larger companies increasingly demand environmentally-responsible suppliers In fact, sustainable procurement is now unavoidable: in a previous study, we found that the proportion of major buyers that will require ESG reporting from their suppliers could reach 92% in 2024! Without ESG reporting, your business could be left out of big contracts

Strategy 3: Minimize Your Costs Through Solid Financial Management

Implementing solid accounting practices is crucial for you to understand your business’s financial standing and enable informed decision-making Accurate bookkeeping practices and modern accounting software are essential prerequisites for real-time operational insights Once these fundamentals are in place, costing exercises can help identify profitable areas and re-evaluate unprofitable ones, while cash-flow management tools will enable you to stress test assumptions and generate short and long-term forecasts

One phenomenon we see a lot of is “ revenue leakage,” where business owners give away services that they could be charging for and write them off as “costs of doing business ” Analyzing the cost of these “free value-add” activities and calculating their returns is important for profitability, especially as in many cases your clients may well be willing to pay for them. Good

financial management and reporting can help unearth these opportunities as well as counter other risks such as fraud, embezzlement and cost overruns that can go unnoticed or unchecked for long periods and significantly impact your bottom line

Despite a business landscape plagued by escalating costs, Canadian SMEs can adopt new measures, strategies and tools that can enable them to thrive We are seeing it every day Embracing automation, reducing your carbon footprint and proactively managing your finances are proven ways for your business to cope with rising costs As Canadas bank for entrepreneurs, we stand ready to assist you on this journey and drive your success in the years to come

Paula is Senior Vice President, in Ontario, overseeing BDC’s financing and consulting services across that province, bringing more than 25 years of experience in the banking industry to the role.

Paula joined BDC in 2009 as Vice President, Securitization, taking over the management of the Canadian Secured Credit Facility, a $12 billion program by the Government of Canada to help restart the asset-backed securities market following the 2007–2009 financial crisis She also launched BDC’s Funding Platform for Independent Lenders (F-PIL) to provide capital to smaller financing and leasing companies. In 2015, she assumed responsibility for both Syndicated Financing and Indirect Financing (formerly Securitization), rebranding the unit as Wholesale Financing in June 2016 In 2017, Paula was appointed Senior Vice President, of British Columbia and North, successfully growing the bank’s financing and consulting services throughout that region In 2020, Paula transitioned into the role of Senior Vice President, Ontario with the objective of growing the region’s portfolio. She also took on the role of Business Lead for BDC’s Digital Transformation in Ontario from 2021 to 2023, in which she focused on ensuring digital investment decisions and strategies for segmentation, omnichannel, and client teams were aligned and continued to serve BDC’s clients

Marketing is a vital facet of any organization or business operations because sales or revenue generation thrives on it. Perhaps this is why marketing has been evolving over time, especially as tech and innovation have soared to newer heights With the advent of digital or social media marketing, already creating a niche in the Canadian business ecosystem, one organization owned by an Indigenous woman entrepreneur is causing a stir for all the right reasons Truly Creative Marketing has all the elements to carve its own path to success, which, quite frankly and much to our amazement, it has

Led by Chana Trudel, a passionate Marketing Specialist, and skilled CEO, the organization is dedicated to delivering exceptional results through effective marketing services and strategies Truly Creative Marketing has been at the top of its game to help business owners reclaim their time and invest it in doing what they love, all while prioritizing simplicity and straightforwardness

As a member of the Indigenous Cree Metis, Chana Trudel has been nominated for two highly esteemed awards in Canada These include the 2023 Indigenous Entrepreneur Award from Alberta Women Entrepreneurs and the 2023 Indigenous Entrepreneur Award from Pow Wow Pitch. She was also awarded the 'Medal of Honour' by the Town of Slave Lake for her efforts during the Slave Lake May 2011 Fire and Recovery, which was the largest fire in Alberta's history The event is believed to

have destroyed approximately 40% of the houses in our community, as well as all of the essential infrastructure She volunteered at the emergency call center in the country, and her family was among the first to assist in coordinating the return of residents. Today, Chana closely coordinates with the Metis Nation of Alberta Region 5 Team, an illustrious client of Truly Creative Marketing. Besides that, she teaches cultural art lessons that entail learning about the art & culture of the Metis Nation, including making earrings, beading, dreamcatchers, dot art painting, etc

Tailor-made Marketing Packages for Tapping Full Potential

Since every business is unique and has a distinctive set of challenges to overcome, Truly Creative Marketing takes precedence by diving deep down into its core vision and goals With a team that truly becomes invested in the success of their client’s businesses, they take the time to learn about their client's business objectives

The personalized approach enables them to develop tailor-made marketing plans or packages that perfectly align with the objectives of each individual business By offering an array of services that are designed to drive visible business growth, Truly Creative Marketing spans its action plan from crafting visually engaging websites to implementing comprehensive SEO, social media management, and marketing strategies As such, the company ensures that every aspect of its services works cohesively together

Facilitating Financial and Time Efficiency for Business Owners

Entrepreneurs often find it overwhelming and tedious to navigate through the complexities of running a business and digital marketing Truly Creative Marketing simplifies and streamlines the entire marketing process to effectively make sense of everything while also working on delivering solutions This way, business owners can save ample time and resources just by letting Truly Creative Marketing take over the entire process

The newfound time freedom enables entrepreneurs to concentrate on their true passions and devote more energy to their core business activities And this is how the company ' s approach focuses on achieving results, ensuring that marketing efforts effectively attract new clients and customers

Passionate Expertise at Your Service

Truly Creative Marketing thrives and functions by combining passion and expertise, all owing to their Indigenous roots The team is genuinely enthusiastic about their work, which is clearly reflected in their high output quality They combine the talents of creative individuals and strategic thinkers to create visually stunning designs and impactful marketing campaigns that successfully convert potential customers into loyal patrons The company ' s approach is centered around minimizing stress and prioritizing the client's needs This ensures that the entire process is smooth and enjoyable, leaving clients satisfied and happy every step of the way

Chana Trudel was recently diagnosed with ADHD, a mental disorder where the affected person struggles with focus and management of emotions She is learning to navigate day-to-day challenges through ADHD and has hired a team that could fill the gaps where she lacks as the captain of her ship Chana has not allowed this disability to affect her professionally or her business and has actually gained strength from it With ADHD, Chana’s able to perceive things better, have the intuition to make better decisions and offer guidance to those who are unable to see the bigger picture With her visionary leadership, she wants to change the stereotype related to those struggling with a mental disorder and the notion that such people can be difficult to work with Chana has ensured to incorporate adaptability, compassion, and a team of neurodivergent (ADHD) ladies who love to help, learn and influence Her team has reaffirmed their trust in her and shown gratitude for the positive impact they exert as a team

As businesses leave their marketing needs in the capable hands of Truly Creative, they gain the freedom to focus on what they love, knowing that their marketing is in expert hands The company ' s fame lies in empowering its clients to achieve their goals on their terms, making them an indispensable ally in the journey toward entrepreneurial triumph For those ready to take their businesses to new heights, Truly Creative Marketing is the beacon to light their way.

Chana supports her team members as they each embark on their own unique journeys of reconnecting with the Métis culture It is truly a remarkable experience to witness their progress and growth In her personal life, Chana devotes her time to volunteering and has recently taken up teaching cultural classes Through these classes, she aims to pass on her knowledge and teachings to both elders and youth She offers a variety of lessons, including beading, dot art painting, and more. Due to its location in Northern Alberta, there are limited opportunities available for students who have completed their post-secondary education in graphic design, website design, or advertising

Truly Creative Marketing is actively working to bring about change in that regard

So if you’re looking for solutions to your digital marketing challenges your way, log onto the official website of Truly Creative Marketing at www.trulycreativemarketing.com and embark on the road to entrepreneurial success today!

IndigenousSME sheds a spotlight on the contributions made by indigenous-owned businesses that distinguish themselves through the use of unique and creative approaches Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one.

Based in Northern Alberta, Truly Creative Marketing aims to tackle the issue of limited opportunities for graduates in the fields of graphic design, website design, and advertising. The company is actively engaged in the process of hiring, shaping, and training young artists to join their subcontractor team. This opportunity provides them with valuable experience in the field. They are deeply committed to nurturing creativity and fostering cultural connections, which motivates them to make a positive impact not only within their community but also in wider spheres.

As the Canadian business landscape evolves and progresses with changing times, initiatives championing diversity and inclusivity play a crucial role in nurturing the growth of underrepresented entrepreneurs. SOAR, a grassroots Indigenous business accelerator is striving hard to pivot this movement, pioneering the unification and helping Indigenous entrepreneurs and businesses thrive

The organization is a dynamic ecosystem that empowers Indigenous business owners, entrepreneurs, and industry partners

It is driven by Indigenous-led organizations and aligned industry partners working together to foster growth and development for both current and aspiring Indigenous business owners SOAR's 2023 flagship programs, presented by Square and BDC in collaboration with Futurpreneur, are rooted in Indigenous values and teachings These programs aim to provide a supportive environment for Indigenous entrepreneurs to share, learn, and connect with one another

Banding Indigenous Entrepreneurs at the SOAR Digital Gathering

One of the main goals of SOAR is to promote connections and collaboration among Indigenous entrepreneurs. The SOAR Digital Gathering, which is set to take place on September 21, 2023, is an innovative platform that aims to unite more than 1,500 makers, creators, and leaders This event is open to all Indigenous entrepreneurs and is free of charge It aims to provide a safe and inclusive environment where participants can share their experiences, gain insights from industry experts, and establish meaningful connections

The Digital Gathering provides a special opportunity for Indigenous entrepreneurs to come together, learn, and support each other, all while being guided by sacred teachings and fostering encouragement and friendship. It is a platform where they can grow and thrive collectively.

The

SOAR Accelerator: Propelling High-Growth Indigenous Businesses

For high-growth Indigenous-led businesses seeking to achieve exceptional growth within the next 12 months, the SOAR Accelerator stands as a game-changer The Accelerator also opens doors to significant supply chain opportunities, enabling Indigenous entrepreneurs to amplify their market presence and achieve unprecedented growth As a result, participants in the SOAR Accelerator gain the resources and networks necessary to propel their businesses toward remarkable success.

Promoting Success and Economic Empowerment

SOAR's mission is centred around a strong fervour to establish an empowering ecosystem for Indigenous entrepreneurs SOAR ensures that participants are equipped with the tools they need to thrive sustainably by offering programs and resources that are grounded in Indigenous values and teachings In addition to providing support to individual businesses, the efforts of SOAR also contribute to the larger objective of promoting economic empowerment within Indigenous communities SOAR aims to promote Indigenous entrepreneurship, which in turn creates a ripple effect that has a positive impact on the economic landscape and future generations of Indigenous leaders

The dedication of SOAR to helping Indigenous company owners succeed is indicative of a revolutionary trend in the corporate world SOAR is a great example of the positive effects that may come from working together as a community and is driven by Indigenous-led organizations, entrepreneurs, and aligned industry partners. All members of the Indigenous business community will feel welcome at the 2023 flagship programs, which are delivered in partnership with Square, BDC, and Futurpreneur

The SOAR Digital Gathering is a one-of-a-kind chance for Indigenous business owners to network, exchange ideas, and grow as a community. The Digital Gathering helps people develop and gain confidence by providing a safe and welcoming space for them to do so The SOAR Accelerator is also revolutionary because it helps fast-growing Indigenous-led enterprises achieve new heights of success

Participating in the Accelerator equips businesses with the customized assistance, media exposure, and important buyer relationships they need to accomplish extraordinary growth and significantly increase their market presence

Finally, SOAR aims to help Indigenous communities improve their economic standing. SOAR helps Indigenous leaders and their communities have a better future by creating an enabling environment and encouraging Indigenous entrepreneurship As the trip continues, SOAR symbolizes optimism and advancement, demonstrating that collaborative efforts can bring about real, long-term improvement in the corporate world and beyond

To learn more about the events by this accelerator, visit the official website soarcircles.org

IndigenousSME sheds a spotlight on the contributions made by indigenous-owned businesses that distinguish themselves through the use of unique and creative approaches

Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one.

Stephanie Peltier-Leger, a talented member of Wiikwemikoong Unceded Territory on Manitoulin Island, has woven her love and passion for Indigenous beadwork into the heart of DELIAESTELLE DESIGNS Stephanie is a gifted member of the Wiikwemikoong Unceded Territory on Manitoulin Island Stephanie's beading reflects her ingenuity and her respect for her Indigenous background via its blend of traditional and contemporary methods and styles She uses porcupine quills, shards of deer antler, and the meditative and complex caribou tufting process in her work

Stephanie's path has led her to create a one-of-akind "beginner beading kit," sharing her skill and enabling people to connect with their culture via beadwork in the same way that she was inspired to do so by her auntie Christine.

Beadwork as a Mediator between the Past and the Present

Stephanie's beading journey began with visiting the Wabano health center and attending beading workshops, which passed down various techniques, from peyote stitching feather earrings to crafting baby moccasins As a creative thinker, Stephanie saw a window of opportunity to teach others who were interested in learning about Indigenous beading the techniques she had perfected The inspiration for her "beginner beading kit," which introduces novices to Indigenous modernized beaded, came from this insight Stephanie's beading gracefully bridges the gap between the past and the present by combining traditional features with current techniques to create works that speak to contemporary audiences while yet paying homage to Indigenous history

Beading Kits with a Mission: Inspiring the Youth and Fostering Cultural Revitalization

Beyond being a creative endeavour, DELIAESTELLE DESIGNS' "beginner beading kit" serves a higher purpose Stephanie's kits have made their way to a number of important venues, such as the Manitoba Mukluks workshop and the Northern Youth Abroad They are used in youth programs all throughout the Ottawa region Her beading kits have more implications than mere aesthetics; they become a means of personal growth and cultural rediscovery As a result of Stephanie's efforts, a niece of survivor of residential schools relatives and daughter of Indian day school, was able to rediscover her strength, resilience, and cultural identity This life-altering experience has given Stephanie a voice to teach others about the healing potential of Indigenous beading.

Embracing Culture with DELIAESTELLE DESIGNS

The essence of DELIAESTELLE DESIGNS is rooted in Stephanie's profound connection to her culture and her aspiration to share it with the world The beading kits she offers are more than just products; they serve as vessels for cultural preservation and celebration and teaching cultural appreciation versus appropriation Stephanie, an Indigenous entrepreneur, is dedicated to utilizing her platform to enhance the recognition and appreciation of Indigenous beadwork's beauty and cultural significance Through her creations and the beading kits she shares, she implores others to embrace the vibrant tapestry of Indigenous heritage and actively contribute to its ongoing preservation

Stephanie Peltier-Leger, the gifted personality behind DELIAESTELLE DESIGNS, has skillfully combined her passion for Indigenous beadwork with a strong sense of purpose. The beadwork she creates beautifully combines traditional and modern elements, showcasing the enduring artistic heritage of Indigenous cultures and captivating present-day viewers Stephanie has been able to empower youth and individuals who are looking to reconnect with their culture through her "beginner beading kit " Her work showcases the profound impact of Indigenous art as a catalyst for healing and resilience

Deliaestelle Designs exemplifies the strength of entrepreneurship when driven by culture, heritage, and a profound sense of purpose Stephanie's journey has evolved beyond mere artistic expression; it has transformed into a significant pathway for honoring and safeguarding Indigenous traditions Stephanie is inspiring, sharing her craft, and empowering others through her beading kits She weaves the threads of her culture into the tapestry of the modern world, serving as a beacon of inspiration

Through DELIAESTELLE DESIGNS, Stephanie Peltier-Leger extends a warm invitation to everyone to appreciate the exquisite artistry of Indigenous beadwork. Beckoning us to embark on a meaningful cultural celebration and empowerment journey.

To learn about this business, the products and beading kits, browse DELIAESTELLE DESIGNS’ website at deliaestelledesigns.com

IndigenousSME sheds a spotlight on the contributions made by indigenous-owned businesses that distinguish themselves through the use of unique and creative approaches Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one

Five Game Changers of CRM

With the advent of the latest tech trends already in place for the past couple of years, theres a growing demand from small businesses to integrate technology to streamline their operations Since generating sales and potential customers hold paramount importance for any business, one-way entrepreneurs view this aspect is by capitalizing on the best CRM software available in the market But even as small businesses are trying to stay relevant and manage their overall cost of operation, choosing the right kind of CRM software that is apt for your niche and business, in particular, can be tricky

But before we go on about how to choose the apropos software, let’s just briefly understand the importance of CRM for a small business So what does CRM software exactly do? Well, right off the bat, it keeps a tab on various aspects of your customer base and their preferences, helps you understand the buying patterns, the different rush hours, and several other touch points where your business can excel and improve. All in all, CRM can help you generate or even maximize your sales by identifying patterns.

However, here’s the million-dollar question; what software brand should you really prefer? In all honesty, there’s no one answer to this question, but we can sure help simplify the selection process for you Of course, their utility depends on the type of tasks you need to get done because every software is designed to focus on certain aspects of a business So without wasting any time, let’s dive into this

Salesforce CRM

This software uses AI tech called Einstein GPT to deliver personalized customer experiences It also helps you manage your customer base with the help of Data Cloud and Customer 360 This CRM software facilitates the consolidation of your teams around your customers, the extraction of actionable insights from data, the attraction of prospective customers, and the maintenance of loyal customers Salesforce CRM can handle a wide variety of client contact channels, including phone calls, email, online forums, news outlets, and social media Salesforce purportedly manages all aspects of client connections, including advertising, customer service, and sales Click here to find out more www salesforce com

Method CRM

If you are facing difficulty in the workflow of your business and want to maximize your sales and productivity Then this is the apt CRM software for you It keeps track of time and simplifies lead management, besides quick and easy invoicing For new and growing enterprises, Method CRM is a must-have tool It provides some fundamental email marketing functions and aids with the organization of contacts, prospects, and the sales funnel Intuit Quickbooks and Xero are just two

examples of accounting software that might benefit from Method's integration with their CRM features It has four pricing editions, from the free trial version to $85, which you can choose per your business’s requirements

Learn more here www.method.me

1CRM

One of the most important touch points of any business is sales and marketing, but not anymore 1CRM is here to assist you with exactly that This software is adept at sales and marketing using AI, along with project management With 1CRM, organizations can access a cloud-based CRM system with tools for handling customer support, sales, and other administrative tasks Besides managing projects, resources, customer cases, and human resources, 1CRM's order management capability allows for creating bids, tracking orders, and generating bills

To know more about it, visit 1crm.com

Zoho CRM

This software has an inbuilt user-friendly interface and customizable dashboard, which helps manage social media and information of customers besides streamlining sales Zoho CRM enables business-to-business (B2B) organizations to maintain control of their sales processes by centralizing account information management, transaction tracking, payment processing, and reporting It allows companies to build a unified system for communicating with their suppliers, customers, and other business associates.

For further information on this, tap here www.zoho.com/in/crm

This is one of the most robust software used by big corporations to boost their overall performance and sales This CRM has three distinct platforms for sales management, marketing, and organizing customer services HubSpot is an integrated system designed to improve team collaboration, gather actionable data, and track prospects for expansion To do this, it integrates Marketing Hub, Sales Hub, Service Hub, and Content Management System Hub and provides access to hundreds of third-party interfaces Simply said, HubSpot is a CRM solution that helps you keep track of your contacts as well as your sales, pipeline, digital marketing, and lead nurturing

Take a tour by clicking this link www.hubspot.com/products/crm.

With a centralized database to collect and manage client information, CRM software can evidently help small companies perform at their peak by facilitating more customized experiences and higher levels of customer interaction Its acumen in lead management, sales pipeline management, and other sales process spells efficiency

Best of all, CRM software enables small businesses to enhance their marketing and sales efforts by providing useful information through analytics and reporting. By leveraging CRM tools, small businesses can enhance customer satisfaction, boost sales generation and ultimately drive growth. So, yeah, in the end, it's all win-win for you and your business entity.

IndigenousSME highlights the contributions of Indigenous-owned enterprises that set themselves apart via innovative methods To learn more about these companies, follow our Twitter page @IndigenousSme or subscribe to Indigenous SME Business Magazine https://bit.ly/42RxQuA.

Siera Hancharyk Founder, Inaabiwin Wiigwaas

Inaabiwin Wiigwaas, which translates to Lightning Birch Bark Tree, is a celebration of culture, heritage, and creative expression Founder Siera Hancharyk, an artist from Wiikwemkoong, Odawa, and Potawatomi, has transformed her passion for beading into wearable artworks that embody Indigenous traditions' essence Based in Treaty 13 territory, Toronto, Siera's work goes beyond mere commerce; it serves as a bridge between cultures and an opportunity to appreciate and support Indigenous craftsmanship

Indigenous culture and heritage have always shone their light on the world through sheer creativity and objectivity that’s directly inspired by nature. And one Indigenous business that is taking it quite literally with leaps and bounds is Inaabiwin Wiigwaas, a beading work business inspired by the Indigenous legacy.

Beading as Wearable Art: A Cultural Expression

Beadwork is more than a hobby for Siera Hancharyk; it's a medium through which she can express the essence of Indigenous culture and tradition in a form that can be worn Siera's beading reflects her diverse origins as an artist, including elements of both her Odawa and Potawatomi roots from the Wiikwemkoong Unceded First Nation Reserve and her Irish and Dutch ancestry Each artifact is a remarkable creation that conveys the wisdom of generations past and is a vital form of cultural expression and pride

Strengthening Indigenous Youth and Communities

Inaabiwin Wiigwaas is driven by a deep dedication to bolstering the Indigenous community, particularly the young To improve the future, Siera thinks it's important to consider the seven generations before and beyond us Siera hopes to revive a feeling of community and establish settings where Indigenous artists may flourish by drawing on pre-colonial Indigenous commerce and entrepreneurship as a model. A secure and welcoming place where Indigenous talent can shine, and non-Indigenous people can learn about and appreciate the richness of Indigenous culture is what Siera envisioned when she envisioned launching an Indigenous Cafe/gift shop

Cultural Appreciation over Appropriation

The heart of Inaabiwin Wiigwaas beats with a call for cultural appreciation rather than appropriation. Siera believes that supporting Indigenous retailers and artists goes beyond commerce; it is an acknowledgment of the community and a celebration of their heritage By educating buyers about the background and significance of each piece, Siera fosters cultural harmony through knowledge and understanding Through this lens of appreciation, Indigenous traditions and stories find a place of honour and respect in the wider world

The Indigenous bead enterprise Inaabiwin Wiigwaas, founded by the visionary artist Siera Hancharyk, is a symbol of so much more It helps people express themselves, gain confidence, and value their heritage Siera's wearable art not only celebrates the richness of Indigenous culture but also personifies the values of independence, originality, and innovation Siera's ambition of opening an Indigenous Cafe/gift shop is a bold and inclusive vision of a future she hopes will come true for the Indigenous community.

The voyage of cultural appreciation and understanding begins with a purchase from Inaabiwin Wiigwaas, where customers can discover unique and exquisite handcrafted goods Each intricate piece of beadwork is a living testimony to the strength and wealth of Indigenous culture The success of Inaabiwin Wiigwaas is a source of inspiration for Indigenous people everywhere and an invitation to the rest of the world to appreciate and honour Indigenous artists Embrace the vibrant colours of the Indigenous cultural legacy by acquiring a piece of jewelry from Inaabiwin Wiigwaas Check out Siera’s lovely collection of handmade beadwork at https://inaabiwinwiigwaas-designs.square.site/.

IndigenousSME sheds a spotlight on the contributions made by indigenousowned businesses that distinguish themselves through the use of unique and creative approaches Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one

BeamingintheThirdSpaceEngagement

SceneandGuidingOtherstoSuccess: IndigenousCanada SolutionsLtd

Maynard Angus

Some businesses hinge their success on helping other businesses or entrepreneurs achieve their end goals and serving as a bridge of understanding and mutual cooperation. One such organization that’s pioneering this very concept in the Indigenous business scene is Indigenous Canada Solutions Ltd, under the able leadership of Founder Maynard Angus

Indigenous Canada Solutions Ltd (ICS) stands at the intersection of Indigenous culture and the corporate world, serving as a thought leader on Indigenous and corporate cultures With a legacy of 26 years in the corporate sector and a lifetime of understanding First Nations' cultures, ICS is uniquely positioned to close the gap between Corporate Canada and Indigenous leaders Guided by a two-fold goal, ICS aims to foster trust and meaningful conversations, build human capacity within First Nation communities, and pave the way for successful Indigenous leadership

Cultivating Third Space Thinking: A New Way Forward

ICS stands out as a thought leader in Third Space Thinking an innovative approach that embraces challenges and seeks solutionsbased results Understanding the nuances of the traditional opposition to economic development, ICS navigates Third Space situations skillfully By creating a coalition of equals and finding common ground, ICS brings together governments, businesses, and Indigenous culture into a place of discovery This Third Space becomes the site for changing conversations and fostering collaboration.

President at Indigenous Canada Solutions Ltd

From "My Way" to "Our Way": Bridging Indigenous and Corporate Cultures

ICS has a long history of bridging " my way " and " our way " cultures, thanks to its Indigenous heritage and its substantial business background This one-of-a-kind combination creates openings by encouraging openness and sincerity in discussion The critical economic topic of bridging the gap between the corporate sector and Indigenous peoples is at the heart of ICS's mission. These two worlds' understanding, respect, and collaboration are cultivated via ICS's Indigenous Intelligence teaching and physical involvement

Commitment to Uniting Indigenous and Business Communities

Indigenous Canada Solutions Ltd (ICS) is a leading organization committed to uniting Indigenous and business communities in Canada Third Space Thinking is in the essence of ICS, which uses it to provide creative responses to problems, reframe discussions, and encourage teamwork Indigenous and corporate cultures may learn from one another and develop together in harmony when they are brought together

Founder Maynard Angus: A Visionary in Indigenous and Corporate Engagement

Maynard Angus, the company ' s visionary founder, has extensive experience connecting Indigenous and business cultures Maynard served as the Public & Indigenous Relations Manager for the Prince Rupert Port Authority, where he established and managed Indigenous engagement and cultural competence projects He sheds light on the difficulties of Indigenous and Corporate interaction by drawing on his extensive experience and distinctive approach

Maynard has an illustrious record that includes establishing and leading the Prince Rupert branch of the Community Futures Development Corporation. His qualifications were bolstered by his studies in Leadership Management and Public Relations Management at Royal Roads University, where he also took courses in Crisis Management and Strategic Communication

Finally, Maynard Angus is an Indigenous and corporate interaction expert who founded ICS, a company that depends on his wealth of knowledge and signature approach to successfully negotiate the intersection of these two sectors ICS sets the path for effective Indigenous leadership and a more equitable future by investing heavily in developing human capacity inside First Nation communities Indigenous Canada Solutions is reshaping the landscape of Indigenous and business partnerships via its thought leadership and revolutionary approach, helping to create a more unified and prosperous Canada

For more information on the services of ICS, check out their official website at www.ics2020.ca

IndigenousSME sheds a spotlight on the contributions made by indigenousowned businesses that distinguish themselves through the use of unique and creative approaches Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one

Indigenous Exportprogram:

Hand-HoldingIndigenous BusinessesToward Prosperity&Burgeoning

A country’s overall progress is measured by the economic condition of its minority groups. This is why Canada has decided to help its Indigenous community set up scalable and profitable businesses to contribute to the Canadian economy But where do you find such resources to help you expand your business to the International market?

The Trade Commissioner Service (TCS) runs an Indigenous Export program that gives Canadian Indigenous-owned enterprises a leg up when entering new international markets. This initiative prioritizes helping Indigenous business owners by providing a wide variety of resources for them to expand internationally, build connections, and encourage diversity in the supply chain. These programs help Indigenous companies successfully negotiate the challenges of exporting and compete on a global scale.

Export Funding for Growth and Success

Thanks to the Indigenous Export Program’s services and support initiatives, Indigenous business owners receive the tools they need to take advantage of international expansion prospects Businesses can obtain support to manage their finances in several ways, such as through business loans and government grants Women and Indigenous people are two examples of underrepresented groups that would benefit from the program ' s allocation of resources to their companies

CanExport, for instance, provides financial assistance to Canadian companies on the lookout for novel export markets Market access in places that recognize certification, such as the United States, is facilitated by CanExport funds covering the yearly supplier diversity certification expenses for enterprises owned by women, Indigenous peoples, visible minorities, and 2SLGBTQI+ people beginning in 2022.

Global Networking via Trade Shows and Delegations

By coordinating overseas trade trips and events with the Trade Commissioner Service (TCS), the Indigenous Export program helps Indigenous-owned businesses gain access to previously inaccessible global markets The relationships made during these excursions are what ultimately lead to the success of Indigenous firms on a global scale Indigenous business owners can boost their market share by participating in trade missions and events where they can network with like-minded individuals and learn about the dynamics of global markets and how to capitalize on them

Fostering Diversity in the Supply Chain

The program actively encourages supplier diversity by incentivizing Indigenous firms to get certification as Indigenous-owned Accreditation opens the door to lucrative contracts for these firms with government agencies and Fortune 500 organizations Increased competitiveness in local and international markets may be achieved via supplier variety, which benefits Indigenous enterprises The Indigenous Export program helps qualifying Indigenous enterprises become certified because it knows that having a diverse pool of suppliers is good for business and helps the economy flourish

Canadas Indigenous business community would not be where it is now without the Trade Commissioner Service (TCS) and its Indigenous Export program The initiative helps Indigenous enterprises succeed in foreign markets by providing critical export finance, arranging international trade trips, promoting supplier diversity, and encouraging Indigenous entrepreneurship. Indigenous business owners can boldly broaden their horizons, create meaningful connections, and make an impact on the global stage by working together and thinking beyond the box

The Indigenous Export program ' s focus on increasing Indigenous peoples' economic involvement indicates the government's efforts to promote broadly shared prosperity and fortify Canada's economic foundations. By taking advantage of this program, Indigenous enterprises may continue to promote Indigenous culture, tradition, and enterprise while positively impacting the global economy.

To learn more about this particular program in detail, log onto www.tradecommissioner.gc.ca/indigenous_bu siness-entreprises_autochtones/index.aspx? lang=eng.

IndigenousSME sheds a spotlight on the contributions made by Indigenous-owned businesses that distinguish themselves through the use of unique and creative approaches. Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one.

Protect Your Business with Onyx Cloud IT: Your Reliable Partner in IT Solutions

Having reliable and secure IT assistance is essential for modern organizations, which increasingly depend on technology to run their operations. Here is where Onyx Cloud IT may be of assistance. This forward-thinking supplier of information technology solutions is committed to defending companies against possible internet dangers, assuring the safety and dependability of their systems, and boosting the productivity of their staff members It should come as no surprise that Onyx Cloud IT is rapidly becoming a partner of choice for organizations in a wide variety of fields, given their dedication to delivering the most excellent possible quality of service to its customers

Onyx Cloud IT understands the challenges that growing businesses face on a daily basis As an evolving business, they know having the proper IT support is critical for success That’s why they only work with growing businesses, providing tailored solutions that fit their unique needs. With their products and services used across various industries, including finance, nonprofit, manufacturing, healthcare, and more, Onyx Cloud IT has proven expertise in providing IT solutions that enhance business operations and increase productivity.

They understand that businesses have different needs, and that’s why they take the time to understand their clients’ unique challenges and goals before recommending the most appropriate IT solutions By partnering with Onyx Cloud IT, businesses can focus on what they do best while leaving IT support to the experts Onyx Cloud IT’s customer-centric approach, unmatched services, and expertise in various industries make them the ideal partner for any growing business looking to stay ahead of the competition

Exceptional Help with Technology Issues

Top-tier, client-focused IT services are what we specialize in here at Onyx Cloud IT Their allencompassing services aim to boost firms’ efficacy and productivity in a variety of ways, from preventative monitoring and maintenance to cloud-based solutions Experts at Onyx Cloud IT stay abreast of emerging technologies so that their customers always have access to cuttingedge services

Their cloud-based offerings stand out because they provide organizations the adaptability and scalability they need to remain competitive Virtualization, data backup and recovery, and other cloud services from Onyx Cloud IT help organizations save money and operate more effectively

Superior Protection against Cyber Attacks

Cyberattacks are a continual danger for modern enterprises Onyx Cloud IT has an unrivalled dedication to security, with leading-edge safeguards foiling 80 attempted hacks every week on average. They use the newest techniques and technology to create many layers of defence against cybercriminals, malware, and other online dangers The security of a company ’ s systems and data is paramount, and with Onyx Cloud IT, that worry is eliminated

Help Desk Services That Prevent Downtime

When it comes to IT assistance, Onyx Cloud IT is always one step ahead, doing all in its power to avoid downtime and fix any problems as soon as they arise Their cutting-edge monitoring equipment allows them to spot problems before they escalate into costly headaches for enterprises With their professionals on call 24/7, companies know they can get help for any IT problem whenever it arises

A dependable and efficient IT support system is essential in today’s fast-paced business environment. Onyx Cloud IT’s unrivalled services and solutions are designed to accommodate the specific requirements of expanding enterprises. Their broad range of services is geared at boosting efficacy, output, and safety, and they provide everything from cloud-based options to proactive IT assistance to unmatched cybersecurity safeguards Onyx Cloud IT’s dedication to excellence has made them a go-to partner for companies in a wide range of sectors Having Onyx Cloud IT as your trusted IT partner will provide you with the peace of mind you need to focus on running your company.

So if you’re looking to boost your business’s security and potential, then visit the official site of Onyx Cloud IT at www.onyxcloudit.ca

IndigenousSME sheds a spotlight on the contributions made by Indigenous-owned businesses that distinguish themselves through the use of unique and creative approaches. Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one.

Taking Subscription Boxes to a Whole New ‘Indigenous’ Level:

Hawklene Lawton Founder, Simply Indigenous

Generally speaking, businesses are often established due to products or market demand gaps, which can subsequently take the shape of a niche Many entrepreneurs have made significant contributions to the Canadian economy only by identifying such gaps and tapping the potential to maximize profits As online shopping becomes a new norm, the power of subscription boxes lies in their excitement and surprise During the peak of the pandemic lockdowns, Hawklene Lawton noticed a significant market gap while shopping online She realized that there was a lack of subscription boxes that exhibited Indigenous merchandise and supported Indigenous businesses

Fueled by this realization, Hawklene Lawton founded Simply Indigenous, an online subscription box company with a mission to promote and support Indigenous-owned businesses, artists, and entrepreneurs across Turtle Island. With her platform, she strives to honour the vibrant culture and exceptional talent of Indigenous communities. On top of that, she offers her customers the chance to make a positive difference through their purchases.

The Beginning of a Vision

The concept of Simply Indigenous originated during a period when numerous individuals sought comfort in online shopping due to pandemic restrictions Hawklene, who is a fan of subscription boxes, observed a noticeable absence of Indigenous products in the market Motivated to address this gap, she came up with the idea for Simply Indigenous, a platform designed to highlight and support the wide range of products and services offered by Indigenous businesses, artists, and entrepreneurs

The name "Simply Indigenous" perfectly captures the essence of the Indigenous roots of her business It represents a simple and direct way to support multiple Indigenous peoples by purchasing a single subscription box With a clear vision in mind, Hawklene wasted no time and quickly got to work In just a few months, she successfully launched her first monthly box in June 2021

A Journey of Growth and Inclusivity

Hawklene continued to listen to her consumers as Simply Indigenous gained momentum She found out that some customers wanted the freedom to choose the items they bought for themselves, making individualized service a priority She responded by introducing the "Create your own Box" idea, which allowed clients to choose which Indigenous-owned businesses they wanted to receive items from each month

This inclusive approach not only catered to individual preferences but also expanded the platform's reach, attracting a diverse audience looking to make a positive impact through their purchases.

Another major facet of this Indigenous business is the provision of information on the Indigenous craftsmen, companies, artists and enterprises on their website as well as their physical store Not only that, they take the promotion of Indigenous artifacts and artists one step further by adding brief descriptions of the artwork and biography of the artists The idea, of course, is to grant them the due recognition and prominence these craftsmen deserve

Paving the Way for Indigenous Entrepreneurs

Simply Indigenous's impact extends far beyond providing subscription boxes The company serves as a powerful platform that amplifies the voices and talents of Indigenous businesses and artists Simply Indigenous plays a vital role in empowering Indigenous entrepreneurs by promoting their products and creating a space where their offerings shine Through collaboration and support, Hawklene envisions the platform growing to showcase even more talented Indigenous individuals across Turtle Island As Simply Indigenous flourishes, the ripple effect of its mission spreads wider, creating a thriving ecosystem of Indigenous creativity and success

Providing Appropriate Acknowledgement: Concern for the Greater Community

Perhaps Simply Indigenous’ exclusivity and success lie in the fact that they do not ask for a subscription to their services They do not wish to lock people into a program that they could eventually want to opt out of or not like one or more products that they sell What sets precedence for Simply Indigenous is their commitment to ensuring that their customers can afford to purchase their products. Plus, they want their customers to experience real Indigenous art and traditional creativity as they hand-pick their display items. A majority of their business revolves around promoting Indigenous artists and enterprises; this is coupled with making Indigenous art and culture accessible to the wider market

As the company continues to expand, its goal is to become a leading advocate for the richness and uniqueness of Indigenous culture. Additionally, it aims to empower Indigenous entrepreneurs, enabling them to thrive and succeed By subscribing to a box or placing a custom order, customers not only receive products but also join a significant movement that supports and celebrates the diverse contributions of Indigenous communities throughout Turtle Island Simply Indigenous is more than just a business It symbolizes the incredible potential of entrepreneurship when fueled by a vision that values inclusivity, empowerment, and positive impact

Since businesses like Simply Indigenous require wider support from patrons and audiences, our collective responsibility is to extend our assistance and encouragement in whatever capacity we can These small businesses will one day grow and contribute to the larger community and drive economic prosperity across Canada. For more information on this business, visit simplyindigenous.ca

IndigenousSME sheds a spotlight on the contributions made by indigenous-owned businesses that distinguish themselves through the use of unique and creative approaches Follow our Twitter page at @IndigenousSme for more information on these businesses, or subscribe to Indigenous SME Business Magazine at https://bit.ly/42RxQuA to read more articles like this one

Three Sisters Consulting:

On a path toward amplifying Indigenous voices and empowering communities

In Southwestern Ontario, nestled on the banks of Thames Rivers, is the quaint town of Chatham Three Sisters Consulting, a dynamic and impactful Indigenous small business calls this town home Born with the aim of making a significant difference in the lives of Indigenous communities across Canada, Three Sisters Consulting dedicates its services to empowering Indigenous voices and bridging the gap between Indigenous communities, businesses, and government entities

As an Indigenous womanowned and operated business, Three Sisters Consulting has a deep commitment to incorporating Indigenous cultural values and two-eyed seeing into their approach. As a core organizational value, the ability to view the world through both Indigenous knowledge and Western perspectives, promoting a holistic understanding forms the basis of all the services they provide.

The team at Three Sisters Consulting is a diverse mix of strong Indigenous and non-Indigenous individuals, all trained in GBA+ (Gender-Based Analysis Plus) and OCAP (Ownership, Control, Access, and Possession) principles This perspective allows the organization to offer well-rounded services based on a profound understanding of the challenges faced by Indigenous communities in Canada

Through their engagements, Three Sisters Consulting seeks to foster conversations and relationships with Indigenous communities, recognizing the lack of trust that stems from historical injustices Their work aims to build meaningful connections with communities

To bridge gaps, Three Sisters Consulting utilizes Indigenous values, including the Seven Grandfather Teachings, Clan System, and Circle Facilitation Model, to guide their methodologies These values form the foundation of their trust-building approach, ensuring that open and constructive conversations lead to action and ideally, partnership opportunities.

Since it was founded in 2018, Three Sisters Consulting has partnered with a wide range of clients, including Indigenous communities, government departments, and businesses seeking to collaborate with Indigenous perspectives Their work has been widely recognized, with various organizations seeking their expertise in complex public engagements, team building, strategic planning, and more

The company ' s programs and services are tailored to meet the specific needs of each client, emphasizing diversity, training in hiring practices, day-to-day operations, and management Their training extends to board members, encouraging inclusivity and cultural understanding sensitivity within organizations

Some of the organizations that Three Sisters Consulting has worked with include the Government of Canada, namely RCMP, Justice Canada, Public Safety Canada, and Health Canada, along with corporations and Indigenous communities and organizations

Through their work, Three Sisters Consulting envisions a future where Indigenous voices are elevated, barriers to Indigenous employment are removed through cultural training, and workplaces become diverse and inclusive Their dedication to building bridges between Indigenous communities and a variety of sectors highlights the importance of authentic, respectful, and purposeful engagement