Carlsbad Business Journal: April 2014

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APRIL 2014

AN AWARD-WINNING, MONTHLY PUBLICATION OF THE CARLSBAD CHAMBER OF COMMERCE

May 2 luncheon will honor small business success

Celebrating the spirit of the ‘20s

The Carlsbad Chamber of Commerce will hold an inaugural awards luncheon on May 2 to celebrate small businesses as the economic engine that pushed the economy forward through the Great Recession. “The Engine that Does: Small Business is Unstoppable” will take place from 11 a.m. to 1:30 p.m. on Friday, May 2 at the Sheraton Carlsbad Resort & Spa, 5480 Grand Pacific Drive. It features a keynote address by U.S. Rep. Darrell Issa. In a time when many small-owned businesses were forced to close their doors, and much of the news about business consisted of ‘gloom and doom,’ the Chamber is celebrating the small businesses that thrived, kept their doors open, grew and created jobs. This afforded the continuing success of the city of Carlsbad and the surrounding region. “The awards luncheon recognizes the successes of those that make up the heart of our chamber and the economy as a whole: small business,” said Ted Owen, president and CEO of the Carlsbad Chamber of Commerce. About 85 percent of the Chamber’s more than 1,500 members are small businesses with 10 or fewer employee. The Chamber will present the following awards: • Best Support Staff • Entrepreneur • Excellence in Customer Service • Innovative Product or Service • Professional Services Award • Retail Business Award U.S. Rep. Issa, R-CA, will speak on the topic of “What I learned about business from serving in the U.S. Congress.” Before he was elected to office, Issa was a successful businessman serving as CEO of California-based Directed Electronics, which he founded in the mid 1990s to become the nation’s largest manufacturer of vehicle anti-theft devices, including the highly-successful Viper System. For more information about the awards or to purchase tickets, visit www.carlsbad.org.

THE ROAR OF BUSINESS — The Carlsbad Chamber of Commerce celebrated the spirit of the 1920s, the decade when the Chamber was founded, at its Annual Business Awards Dinner, held Feb. 28 at the Omni La Costa Resort & Spa. Awards were given out the in the categories of Action & Sports Manufacturing, Clean Technologies, Hospitality & Leisure, Information & Communication Technology and Life Sciences. While dressing as part of the period was not required, many attendees did.

FOR MORE COVERAGE TURN TO PAGE 10

BUSINESS SPOTLIGHT

Cozy little hotel has long tradition in Carlsbad Family-operated Beach View Lodge has thrived for more than 40 years Sitting across the street from Tamarack State Beach and at the edge of Carlsbad Village, the Best Western Plus Beach View Lodge is a cozy little hotel with a long tradition in Carlsbad. First opened in 1971, the Best Western is one of the longest continually-operating Best Western franchises in the country. During that time, it has been in the hands of the same family, which also owns and operates the Beach Terrace Inn. The family has guided its evolution from a nondescript beach front building, to the impressive Craftsman design it now sports, complete with a Torrey

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Guests of the Beach View Lodge enjoy full ocean views from the hotel’s lounge and terrace. Pine as its front anchor. Like many Best Westerns, the clientele often arrives by car and is interested in using the hotel as a hub for local exploration. “Best Western is a wildly

recognizable brand, one that has a deep history rooted in the socalled ‘Great American Road Trip,’” says Halei Young, the hotel’s new general manager. “What it affords is instant name recognition and

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WORDS OF WISDOM

TED OWEN President & CEO CARLSBAD CHAMBER OF COMMERCE

Positive Thoughts Can Help on the Road to Success Every once in a while I need to get a dose of positive thoughts to help me along the road to my own success. As I was reading some of the new publications in my mail, I selected a few quotes and thoughts to share with you. Some are funny and some are insightful, but if they make you laugh or think, then they have served their purpose of helping us cope. • The pessimist sees only the red light. The truly wise person is colorblind. • Don’t ever think you don’t have time to do something, after all there are 525,600 minutes in each and every year. • People with flexibility never get bent out of shape. • The young and the old have all the answers. Those in between are stuck with the questions. • Don’t worry about what is ahead. Just go as far as you can go, from there you can see much farther. • Minds are like parachutes, they only function when open. • A healthy attitude is contagious, but don’t wait to catch it from others. Be a carrier. • People who say it cannot be done should not interrupt those who are doing it. • An optimist is a person who sees a green light everywhere. “THE MAN WHO THINKS HE CAN” “If you think you are beaten, you are. If you think that you dare not, you don’t. If you’d like to win, but you think you can’t, it’s almost certain you won’t. If you think you’ll lose, you’ve lost. For out in the world you’ll find, success begins with a fellow’s will. It’s all in the state of mind. If you think you are outclassed, you are. You’ve got to think high to rise. You’ve got to be sure of yourself before you can ever win a prize. Life’s battles don’t always go to the stronger or faster man. But sooner or later, the man who wins is the man who thinks he can.” — Arnold Palmer Last thought for the month: “A positive attitude will not solve all your problems, but it will annoy enough people to make it worth the effort.”

Respect and the crafting of Chamber policies The Carlsbad Chamber iswell respected on a number of fronts. Our size, certainly, commands respect. We are the 10th-largest chamber in the state and the secondlargest in San Diego County, with more members than all but the San Diego Regional Chamber. Also, because we put on more events than any other Chamber in the county, our members have access to more information, seminars, networking opportunities and social gatherings than any Chamber in the region. That earns a lot of respect. Another thing that builds respect is establishing relationships with city officials and elected representatives. Our CEO, Ted Owen, has built these relationships over time by working collaboratively to understand the city’s needs and positions while educating city staff and elected officials on what our members need and want. Rarely, but occasionally, the Chamber has taken positions contrary to the city’s position. The key is respectful dialogue. But how are the Chamber’s policies developed? Who gets to decide? Generally, the Chambers policies have been developed over time with study from staff and our Government Affairs Committee. Their findings are presented to our Board of Directors, who ratifies the position. The Chamber has developed a Public Policy Manual that guides our staff’s ability to weigh in on various matters, whether it is a letter to a public agency or voicing the business community’s opinion at a City Council meeting. Two recent policy examples

FROM THE CHAIRMAN

JOHN OSBORNE Chairman of the Board CARLSBAD CHAMBER OF COMMERCE

come to mind. Each illustrates how the Chamber arrives at its policies. Our sustainability committee recently requested that the Board submit a letter to the California Public Utilities Commission on a fairly complex issue regarding decentralized renewable energy and Feed In Tariffs (FIT’s). We brought in Chamber member SDG&E to discuss the issue and see if we could reach a consensus on appropriate language that the Chamber Board could support. We also wanted to value the ideas developed in the Sustainability Committee and the input from SDG&E. Although, unknown at the time, the Sustainability Committee originally put a draft letter together, SDG&E now has a Feed In Tariff whereby, business customers can have renewable energy projects on their property and sell it to SDG&E. Several key questions remain. Is the price high enough to encourage decentralized renewable energy projects? If, SDG&E were to pay a higher price, is there an appetite among rate payers to pay more for their electricity given the benefits of decentralizing the production of energy and having to feed in to the supply locally? The Board also supported a

letter encouraging the CPUC to look further at this issue with a goal of promoting more decentralized renewable energy without increasing costs to ratepayers. Another complex issue playing out right now is how to pay for state-mandated affordable housing. Cities typically require home builders to build 15 of their project as affordable housing or pay an in lieu fee to have that housing built. This puts upward pressure on housing costs. At one time there was an affordable housing requirement in place for apartment buildings. That requirement was removed and now the city is seeking to add a similar requirement back. The Building Industry Association (BIA) tells us that adding a proposed fee of $20 per square foot of apartment housing built raises their building costs and that those costs have to be passed along to the future occupant of the apartments being built. An average scenario means the future renter will be paying an additional $1,000 per year in rent to help pay for affordable housing. It seems counter productive to me that someone renting an apartment is ultimately paying the freight for affordable housing that, in theory, benefits all of us. I believe we need to have a respectful public discussion on how to pay for affordable housing. The city has not determined what will go to Council for approval yet but they have hired a consultant whose output suggests that the city should impose such a fee.

Grant helps Chamber continue emergency preparedness efforts Air Products & Chemicals, Inc. has given an $8,000 grant to the Carlsbad Chamber of Commerce that will allow the ReadyCarlsbad Business Alliance — recently added to the Chamber’s regular roster of committees — to continue serving the city’s business community. The alliance develops emergency preparedness plans and other safety-related offerings. The mission of the ReadyCarlsbad Business Alliance is to promote business emergency preparedness and response through services, educational programs and cooperative partnerships that combine business continuity with community preparedness and recovery. The grant will allow the alliance to print a brochure to be distributed to businesses, hold at least three workshops during the year and pay for an intern that will help the alliance do research and gather information and data to put together a comprehensive business emergency preparedness plan for the community. “We are very thankful for

INDEX LEGAL UPDATE.............................4 Pictured, from left, are Ted Owen, president and CEO of the Carlsbad Chamber of Commerce, Eileen Turner, Carlsbad site manager for Air Products, Chamber Board Chairman John Osborne and Deb Beddoe, chairwoman of the ReadyCarlsbad Business Alliance.

CITY UPDATE................................6 VILLAGE BEAT..............................7 MEMBER DIGEST.........................9-14

Air Products for this generous grant, which continues their financial support of this program,” said Toni Padron, executive vice president and COO of the Carlsbad Chamber. “Their support is helping us work toward creating a more empowered business community when it comes to

emergency preparedness.” The ReadyCarlsbad Business Alliance meets on the second Friday of the month starting at 7:30 a.m. at the Carlsbad Chamber of Commerce, 5934 Priestly Drive. For more information about the committee, visit www.readycarlsbad.org.

EDUCATION NEWS.......................15 HOME IMPROVEMENT.................16-17 MEMBER MARKETPLACE..............15


CARLSBAD BUSINESS JOURNAL APRIL 2014 | 3

Spy Optic’s zany bike race set for April 27 Two-day Health and Fitness fair at ViaSat campus part of the event For the third year, Carlsbad-based Spy Optic is paying homage to the Northern European tradition of grueling spring bike “classics” by hosting a one-day, 136-mile race through hilly course along North County backroads featuring 11,000 feet of punishing climbs, water obstacles and waffles. Yes, waffles. Spy’s Belgian Waffle Ride (BWR) 2014 takes place on April 27. It honors Belgium’s history as a bike racing capital, starting with a morning breakfast for riders and food and beverages along the course. Featured foods will include Belgian-themed delicacies such as waffles, moules frites and ale. A sold-out field of 500 riders (among them Olympians as well as world, national and state champions) will brave the challenging ride, which according to race creator and Spy President and CEO Michael Marckx, features more gravel, dirt, pavement and climbs than in previous years. Riders are warned to expect a “multifaceted, ugly, technical, tactical, grinding, pounding, relentless, spiritsapping, muscle-cramping beatdown in the finest tradition of long road races.” Proceeds from the event, more than $20,000, go to the Challenged Athletes

Foundation, whose mission is to “provide opportunities and support to people with physical disabilities so they can pursue active lifestyles through physical fitness and competitive athletics.” The race also includes a two-day Lifestyle and Fitness Expo, which be open to the public and be held at ViaSat’s Carlsbad campus, 6155 El Camino Real, which serves as the start and finish line for the race. The expo is from noon to 5 p.m. on April 26. On race day, the expo will start at 6:30 a.m. and run through the duration of the event (the race itself starts at 8 a.m.) Jim Miller, performance sales director at Spy Optic and event director for the BWR, said the event has grown exponentially. The first year it had a field of 150 riders, and last year 360 braved the ride. This year, the event sold out in advance of all 500 riding spots. “The word of this event has gotten around,” Miller said. “This year alone, we have people from three different countries, and 38 states are represented. The ages range from the early 20s up to the 60s.” For the public, the lifestyle and fitness expo at ViaSat, which will feature nearly 40 businesses and groups

Spy Optic is holding the Belgian Waffle Ride 2014 on April 27. It’s a grueling 136-mile race through North County backroads that starts and ends in Carlsbad. — including a booth from the Carlsbad Chamber of Commerce — provides a perfect opportunity to get a sense of the irreverence of the race without having to take on the course.

In addition to browsing through the booths, the public will be able to follow the action on the course through live broadcasts. Post-race celebrations and the awards ceremony will

also take place at the expo. “Local businesses, the cycling and non-cycling community will come together for an afternoon to celebrate fitness,” Miller said. “We’re glad to make this a

community event where we get to showcase the unique local businesses in the area.” For more information on the race, go to the event’s page on Facebook, www. facebook.com/SPYBWR.


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FMLA laws can trip up employers By now most employers are familiar with the Family & Medical Leave Act (FMLA), which allows employees of larger employers to take unpaid time off for various reasons (mainly medical). Because the employee’s job is protected while on leave, it’s important for employers to understand when time off counts against the maximum and when it doesn’t. A recent case in the 9th Circuit Court of Appeal held that the use of FMLA time (against the maximum) is not automatic. In that case, the employee asked for two weeks vacation to care for her father. She didn’t ask for FMLA time, and the company didn’t treat the time as part of her protected

STAY INFORMED

LOU STORROW Attorney STORROW LAW, APC

time off. When she hadn’t returned after four weeks, she was let go for abandoning the job. She sued under FMLA, claiming the company should have “automatically” put her on FMLA leave. The 9th Circuit disagreed, saying it’s perfectly OK for an employee to save their time off under FMLA and just take the time as vacation. While the company

T

he lesson for employers is to have clear communication about leave...

has an obligation to ask whether the employee’s leave is for FMLA purposes, this employer did ask her twice whether she needed more time, and twice she said no. So the jury’s verdict for the employer held up. The lesson for employers is to have clear communication about leave, making

sure employees understand the difference between vacation time (subject to the employer’s rules) and protected leave under FMLA (which could include the same vacation time). And to make sure that there is a clear understanding when the employee’s leave time will count against their annual limit. Also, beware of firing employees who overstay their allotment of leave. In another recent case, a California appeals court held that giving a pregnant employee more time off than the law requires might be considered a reasonable accommodation for a disability. That employer was surprised to learn that firing the employee when she failed to return after her leave of four months was over was the same as wrongful termination! In today’s suit-happy environment, employers who want to avoid risk should always get an attorney’s advice before firing anyone for any reason. Storrow can be reached at lstorrow@hrlawyer.com

Harrah’s reveals new name for resort after renovation Harrah’s Rincon Casino & Resort, a co-winner of the Hospitality & Leisure Award at the Carlsbad Chamber of Commerce’s 2014 Annual Business Awards Dinner, recently announced a new name — Harrah’s Resort Southern California — ahead of the completion of its $160 million multi-phase renovation. The ambitious expansion turns the Valley Center resort into a 1.2-million square-foot all-season casino and resort. The resort’s renovations include a new 403-room hotel tower — the fourth-largest in the county — giving Harrah’s a total of 1,065 rooms. The tower includes 52 new suites, bringing the total to 152. New this month is Spiked, a new craft cocktail ultralounge and the addition of two new eateries, Earl of Sandwich and the return of Pink’s Hot Dogs. The expansion at Harrah’s resort started in October 2012. The first phase, unveiled last July, included the opening of a pool, a swim-up bar and a 400-foot-long “Lazy River.”The second phase, which was finished in January, included the Events Center, a 53,221 square foot state-of-the-art non-smoking convention and entertainment venue that seats up to 2,200 in concert-style seating or 1,200 banquet-style. “We’re thrilled for the next chapter at the resort, and with this property-wide transformation, our focus on service and the guest experience at Harrah’s Resort Southern California will far surpass expectations and bring the resort to the next level,” said Regional President and General Manager Janet Beronio. “This official name change is concurrent with the unveiling of our most recent renovation and expansion in April, which perfectly positions Harrah’s as a premier Southern California destination resort.”

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Carlsbad’s life sciences incubator showing promise CITY NEWS

CHRISTINA VINCENT Economic Development Manager CITY OF CARLSBAD

After one year of operation the City of Carlsbad’s life science incubator, Bio, Tech and Beyond, has shown success by helping to launch six life sciences startups that could grow into fully fledged companies. The Carlsbad City Council agreed last January to lease a cityowned building where the operators of Bio, Tech and Beyond could build a space where scientific ideas could grow. As home to more than 120 life sciences firms, including such industry giants as Isis Pharmaceuticals, Genoptix and Thermo Fisher Scientific, the City of Carlsbad decided it made sense to nurture nascent firms. The city’s life sciences cluster holds more than 600 patents and provides 7,000 well-paying jobs, making it a powerful economic engine. Bio, Tech and Beyond’s founders, Joseph Jackson and Kevin Lustig, spent their first six months converting the former auto-insurance claims building at 2351 Faraday Ave. into a workable laboratory. They held a ribbon-cutting ceremony last July that was attended by more than 400 people, and three weeks later they were renting benches to scientists.

Photo by Sam Wells Photo

Jackson and Lustig said that as the new year dawned they have five full-time members who are operating six companies, which have the equivalent of 14 full-time employees. The members are often industry veterans who have been nurturing an idea, and who need a place where they can develop it. “There’s been a tremendous amount that’s happened in our first year,” Jackson said recently. “The building has gone from an unused entity to an ongoing hub of economic activity where people are generating businesses, showing there’s really a need for something like this.” The city is leasing the 6,000-square-foot building to the lab for $1 a year for five years. Bio, Tech and Beyond’s

managers paid for most of the tenant improvements and furnished the lab with scientific and other equipment, some of which was donated by local life sciences companies. The lab continues to develop a revenue stream from membership fees, corporate sponsorships, donations, event fees, course fees and grants. The facility also houses a cell culture lab that it can use to generate revenue and help make it self-sustaining. It is already contributing to the North San Diego County economy by purchasing goods and services from a variety of local firms. The ultimate measure of the Bio, Tech and Beyond’s success will be whether it helps members graduate into the ranks of self-sustaining,

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job-creating companies on the strength of a new product or technology. One of the companies housed at Bio, Tech and Beyond, Orphi Therapeutics, is a candidate to make such a transition. Its founders are researching a therapy that would treat a blood disorder, cerebral amyloid angiopathy, that causes strokes. The scientists are researching a genetic form of the disease that affects the young, and they hope to begin testing a drug therapy within two years. This is the exact idea that the City of Carlsbad had when it embraced the concept for a life sciences incubator, and the city believes it makes sense to help Bio, Tech and Beyond help others to achieve great things for our future.

Schumacher Appointed to Carlsbad City Council Michael Schumacher, a La Costa resident and member of the Carlsbad Chamber of Commerce, was appointed to the Carlsbad City Council on March 11. He filled the vacancy created when former Councilwoman Farrah Douglas resigned. The unanimous Council vote puts Schumacher in office until December 2nd when newly elected Council Members are expected to take their seats following the November 4th GenSCHUMACHER eral Election. Schumacher, who has served on the Carlsbad Planning Commission for the past five years, and chaired the Commission in 2011, filed campaign papers for the November General election for the seat he has been appointed to, prior to the Council’s decision. He was selected over 38 citizens who, following the Council’s direction, applied for the vacant seat. “I am honored and humbled that the Council has asked me to fill the seat on an interim assignment,” Schumacher said. “Over the last dozen years, I’ve been fortunate to have had the opportunity to gain an understanding of how our City operates. This has come, in part, through my current involvement on the Planning Commission and the Agricultural Mitigation Conversion Committee, and my past service on the Design Review Board,” he told the Council. Schumacher owns a Carlsbad asset management consulting firm, Enact Partners, LLC, that helps private real estate clients manage their real estate holdings. With a masters degree that focused on Tax Increment Financing from Central Michigan University, Schumacher is an expert in land-use issues, real estate investment and commercial finance, a career path he told the Council would be valuable as a city leader. For years, Schumacher has focused on helping revitalize the Village. As a Carlsbad Chamber of Commerce member, he was very involved for many years in supporting economic development issues in the community. “As a matter of fact, my work in the areas of redevelopment, historic rehabilitation and tax increment financing is what originally prompted me to get involved in the City through the Chamber’s Village Enhancement Committee in 2001,” he said.

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CARLSBAD BUSINESS JOURNAL APRIL 2014 | 7

The village of Carlsbad just keeps growing VILLAGE BEAT

ASHLEY WESTMAN

Village businesses, and the top five make up more than half. Over time, these percentages will change, especially as the Village begins to attract new employees and new residents with changing demands.

Project Manager URBAN PLACE CONSULTING GROUP

ATTRACTING THE CREATIVE CLASS

Did you know there are now more than 600 businesses in Carlsbad Village? It seems astounding, but we’ve collected data on Village and Barrio businesses to help communicate all that the Village has to offer. In general, the “retail mix” hasn’t changed much since 2012, when we first collected this data. The retail mix, or offering, is the biggest challenge in the Village’s long-term success, according to surveys of residents, business owners, visitors, and property owners. However, new businesses have opened, or are in the planning phases, that begin to fill the gaps for consumer demand. Let’s take a look at the top five business categories in the Village today:

A missing category in the Village that we often hear about is “creative office.” From small start-up firms to co-working spaces, downtowns are perfect locations for millennial workers that want to go out for lunch, shop and dine after work and be in a social and connected environment. They may even live nearby and bike or walk to work. Unfortunately, the Village has limited existing space for the flexible demands of these types of offices, but new development should incorporate it as often as possible if the Village is to attract new energy and creative, entrepreneurial minds.

1. Health & Wellness: 16 percent 2. Beauty: 11 percent 3. Financial & Legal Services: 11 percent 4. Dining: 8 percent 5. Specialty Services: 7 percent The top three categories make up 38 percent of

COMMUNICATING THE VILLAGE’S OFFERING These days, nearly everyone gets most of their information online, which is why it’s so important to have an effective online presence. To that end, we’re working on a new website for Carlsbad Village that will have a cleaner, user-friendly

Blue Ocean Robata & Sushi Bar, a Chamber member, is one of the newest additions to the Village of Carlsbad. interface and will incorporate the 600-plus businesses that are here in a visual, map-based format. The site will go live by next month, and its mobile-friendly version will be especially helpful to the thousands of tourists who visit in the summer months. If you’re a Village business, please check your business listing when the new site goes live! Westman can be reached at ashley@urbanplaceconsulting.com.

WHO’S NEW IN THE VILLAGE? RECENT OPENINGS INCLUDE: Blue Ocean Robata & Sushi Bar 2958 Madison St. www.facebook.com/ blueoceanSD

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MEMBER DIGEST

VOL. 31, NO. 4

WHAT’S INSIDE

› First Friday › Sundowner › New Members

› Calendar › Upcoming Events › On the Move

Through page 14

AN AWARD-WINNING, MONTHLY PUBLICATION OF THE CARLSBAD CHAMBER OF COMMERCE

APRIL 2014

Try a fresh approach to your Chamber membership Spring is here (can you believe it?!) and this has me thinking about the things we usually do during this time. The change of weather away from the cold (theoretically, here in Carlsbad, of course) makes us start thinking about starting fresh, whether it’s spring cleaning, adopting healthy habits or taking up new activities. So why not apply that “fresh start” concept to your Chamber membership? The idea here is to approach your membership with a new perspective, in a sense recommitting yourself to the Chamber. Here are a couple of suggestions from me — if you have any more, please share them with me and I’ll try to share them on our Facebook page or on upcoming columns.

ATTEND A NEW CHAMBER EVENT

Did you know that the Chamber holds nearly one event a day? Whether it’s

MEMBERSHIP COUNTS

BEV JORGENSEN Vice President, Corporate and Member Relations CARLSBAD CHAMBER OF COMMERCE

a workshop, a networking event (a First Friday Breakfast, a Sundowner or a Coffee Connection) a committee (refer to the calendar on page 13 or go to our website, carlsbad.org, for details), attend one new thing this spring. You never know who you will meet and what you may learn.

networking. If you’re not familiar with it, it’s a simple process if you remember that the goal is to focus on building relationships with others first and helping them with the understanding “what goes around comes around.” Keep this in mind at the next Chamber function you attend and make “netweaving” your priority.

REFRESH YOUR NETWORKING STYLE

USE YOUR DIRECTORY

Have you fallen into the same networking patterns? Maybe it’s time to try something new. As many of you know, we here at the Chamber are strong believers in “netweaving” instead of

Our Chamber directory is one of the most popular services we offer at the Carlsbad Chamber of Commerce, and it illustrates exactly why “membership counts.” The next time you’re looking for a product or service, turn

in the

to your directory and give first thought to a fellow Chamber member. Tell them you’re calling because you saw them in our directory. We’re currently working on our directory for 2014. Contact Julie Miramontes at julie@carlsbad.org or call 760-931-8400 for details. In the meantime, you can use last year’s directory or visit www.carlsbad.org for an updated list of members.

TAKE OWNERSHIP

One of the things I always do is make sure to refer to it as “your Chamber.” That’s because I want to stress that the Chamber is all about the

involvement of its members. You know how difficult it is to start and maintain your own business. Mine that passion and that determination for success and apply it toward your membership. Become an active member of the Chamber and get the most out of your membership. We need you!

REFER A NEW MEMBER

Do you appreciate what the Chamber has done for you? Then share it with the world — especially with businesses that are not Chamber members. Let them know what being part of the Carlsbad Chamber member has done for you, and ask them to consider joining us. As a staff member I can go on and on about what we do, but it means more when it comes from you. Remember, there is strength in numbers.

CONTRIBUTE TO THE CBJ

Did you know that the Carlsbad Business Journal is in a unique position among Chamber publications? It recently won back-to-back first place awards from the Western Association for Chamber Executives and also won first place among trade publications by the San Diego Press Club. But here, again, it needs you to thrive. Consider writing a guest column, submitting your work for publication or advertising your business in the “CBJ”for more information, contact its editor, José A. López at jlopez@carlsbad. org

ASK QUESTIONS

Finally, please feel free to call us if you have any questions. We’re always happy to talk to you. The number is 760-931-8400. You can also email me at bjorgensen@ carlsbad.org.


ANNUAL BUSINESS AWARD WINNERS | BUSINESS IS ROARING | ANNUAL BUSINESS AWARD WINNERS | BUSINESS IS ROARING

ANNUAL BUSINESS AWARD WINNERS | BUSINESS IS ROARING

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ANNUAL BUSINESS AWARD WINNERS | BUSINESS IS ROARING | ANNUAL BUSINESS AWARD WINNERS |

INFORMATION & COMMUNICATION TECHNOLOGY AWARD

CLEAN TECHNOLOGIES AWARD

ACTION & SPORTS MANUFACTURING AWARD

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Eric Casazza, right, CEO of FMT Consultants, with presenter Carmen Rene of Thermo Fisher Scientific.

Tara Kelly, right, community developer for Sullivan Solar Power with presenter Michael Uzitas of Scripps Health.

Donovan Webber, left, vice president of operations for Forecast 3D with presenter Becky Smith of Westfield Carlsbad.

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he Carlsbad Chamber of Commerce celebrated the businesses that keep Carlsbad and the surrounding region at the forefront of key industries at its Annual Business Awards Dinner, held Friday, Feb. 28 at the Omni La Costa Resort & Spa. “Spirit of the Twenties: Business is Roaring” was the theme of the ceremony, which honored chamber members whose achievements exemplify the best in innovation, resilience and business excellence. In keeping with the theme, the event illustrated

the industrial optimism of the 1920s — the decade during which the Chamber was formed — and the advancements in science and technology that exist today. “The roaring ‘20s are a very appropriate theme for this evening,” said Ahmed Haque of NRG Energy, Inc., who serves as the vice chairman of economic development on the Chamber’s board of directors. “They were a break from the past, exciting times with new technologies … making their way to the masses and changing our way of life — and today we’re living in very exciting times as well.”

At the event, the chamber presented awards in the following categories: Action & Sports Manufacturing: Forecast 3D Clean Technologies: Sullivan Solar Power Hospitality & Leisure: Harrah’s Resort Southern California, Omni La Costa Resort & Spa (tie) Information & Communication Technology: FMT Consultants Life Sciences: Thermo Fisher Scientific (formerly Life Technologies Corp.) During the evening, the chamber also recognized the achievements of the 2013 board of directors and inaugurated its 2014 board members.

NRG Energy was the event’s p sor. The other sponsors were C Grand Pacific Resorts, L+L Com Costa Resort & Spa, LEGOLAND C Scripps Health, SDG&E, Thermo Fis Top Meats European Delicatessen Center, Wells Fargo and Westfiel Dan Cohen, co-anchor of CBS N ing and CBS News 8 at 11 a.m. ser of ceremonies. For more information, call (76 visit www.carlsbad.org.

The Carlsbad Chamber of Commerce’s 2014 Board of Directors took their oath of office at the Annual Business Awards Dinner.

ANNUAL BUSINESS AWARD WINNERS | BUSINESS IS ROARING | ANNUAL BUSINESS AWARD WINN


ERS | BUSINESS IS ROARING

Twenties

CARLSBAD BUSINESS JOURNAL APRIL 2014 | 11

LIFE SCIENCES AWARD

HOSPITALITY & LEISURE AWARD (TIE)

HOSPITALITY & LEISURE AWARD (TIE)

Carmen Rene, director of finance for Thermo Fisher Scientific, with presenter Casey Fatch of Tri-City Medical Center.

Darrell Pilant, right, vice president of operations and marketing for Harrah’s Resort Southern California, with presenter Warren Ruis of San Diego Gas & Electric (left)

Paul McCormick, vice president & general manager of Omni La Costa Resort & Spa with presenter Warren Ruis of San Diego Gas & Electric (left)

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e event’s presenting sponrs were Caruso Affiliated, L+L Companies, Omni La GOLAND California Resort, Thermo Fisher Scientific, Tip elicatessen, Tri-City Medical d Westfield Carlsbad. or of CBS News 8 This Morn11 a.m. served as the master

on, call (760) 931-8400 or .

2014 ANNUAL BUSINESS AWARDS WINNERS ACTION & SPORTS MANUFACTURING: FORECAST 3D

HOSPITALITY & LEISURE: (TIE)

INFORMATION & COMMUNICATION TECHNOLOGY:

HARRAH’S RESORT SOUTHERN CALIFORNIA

FMT CONSULTANTS

Forecast 3D has been in business since 1994. They have been providing the best in cutting edge technologies and 3-D printing with old world craftsmanship to deliver quality prototype and production components. They were named by Plastics News as one of the top 10 best places to work.

CLEAN TECHNOLOGIES: SULLIVAN SOLAR POWER

In 2013, recently renamed Harrah’s Resort Southern California created 304 new jobs by adding a new convention center that can accommodate up to 1,000 people and provide a new local concert venue, as a community partner Harrah’s has donated hundreds of thousands of dollars in cash and donations to local charities such as the Angel’s Depot and I Love a Clean San Diego, Relay for Life and a Race for the Cure. They have been recognized for their environmental stewardship, healthiest workplace and AAA four-diamond award.

FMT Consultants leverage the power of a broad array of software and hardware applications to provide innovative and cost efficient technology solutions. They have been in business for 19 years – they created 15 new jobs last year with a 93 percent retention rate, their projected growth this year is 20 percent over 2013.

LIFE SCIENCES: THERMO FISHER SCIENTIFIC (FORMERLY LIFE TECHNOLOGIES CORP.)

OMNI LA COSTA RESORT & SPA

Omni La Costa Resort & Spa was founded in 1965, and has been a valued part of the Carlsbad community – it is known as California’s original destination for mind, body and sport and draws visitors to our beautiful city from around the globe. It has received recognition as the #1 wellness spa in the nation, as well as a top 100 resort spa, a gold medal resort by Golf Magazine and a top ten family vacation spot by the Travel Channel. They are also enormous supporters of the Carlsbad Chamber’s Outstanding Educational Programs, our local Boys and Girls clubs as well as the Carlsbad Educational Foundation.

Grounded in science, Life Technologies a brand of Thermo Fisher Scientific believes in the power of science to transform lives. They support scientists worldwide by offering high-quality, innovate life sciences solutions — from everyday essentials to instruments for every lab every application. They are a strong community partner through their global volunteer day where 18,000 hours are volunteered around the world.

A TRIBUTE TO HEROES

Pictured, from left, are Sgt. Jason Pelandrano, Sgt. Leroy Johnston and his companion dog, Apache, Sgt. Jorge Hernandez and Major Byron Owen. Chamber President and CEO Ted Owen is at the podium.

D WINNERS | BUSINESS IS ROARING

During the ceremony, the Chamber took pause to celebrate four American heroes of the U.S. Marine Corps, Purple Heart recipients who were wounded serving our country in Iraq and Afghanistan. The Chamber presented “The American Spirit Award” to Major Byron Owen, Sgt. Jorge Hernandez, Sgt. Leroy Johnston and Sgt. Jason Pelandrano. To illustrate the courage and sacrifice of these men, Chamber President and CEO Ted Owen (no relation) gave an account of the battle that earned Major Owen the Silver Star Medal. During the battle, which took place Aug. 8, 2008 in the southern Afghan city of Shewan, Owen and his 30-man reconnaissance platoon encountered 250 enemy fighters and engaged them in a firefight. All of the members of the American platoon survived. “The young Americans you are about to meet are some of the best of the best America has to offer,” Chamber CEO Ted Owen said. “Each of them nearly paid the ultimate price by being wounded in battle to protect our nation. Modern technology, fast acting comrades and medical personnel working together brought each of them home to be with us tonight.”

ANNUAL BUSINESS AWARD WINNERS | BUSINESS IS ROARING

ANNUAL BUSINESS AWARD WINNERS | BUSINESS IS ROARING

Since the establishment of Sullivan Solar Power in 2004, the company has been dedicated to the commitment and advocacy of green technology throughout the region. They launched the Carlsbad Solar Program in 2011 and when it concluded; it was the most successful community campaign they had ever run and the largest collective deployment of residential solar power in the county’s history.

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RIBBON CUTTINGS

PARADISE GOURMET MARKET

NOTHING BUNDT CAKES

BLAZE PIZZA

MANTRA YOGA & JUICE BAR

2562 State St., Ste. G, Carlsbad 760-720-5314 www.paradisegourmetmarket.com

960 Palomar Airport Road, Ste. 102, Carlsbad 760-692-5211 www.nothingbundtcakes.com

5620 Paseo Del Norte, Ste. 126C, Carlsbad 760-804-9027 www.blazepizza.com

5617 Paseo Del Norte, Ste. 230, Carlsbad 760-655-3277 www.mantrayoga.com

Paradise Gourmet Market offers hand selected specialty meats and cheeses from around the world, as well as the perfect pairings for these indulgences. The Paradise vision is to provide the community with a local, gourmet market, restaurant, and personal experience unique to the area; which is in itself, paradise.

From the first bite, sweet memories of your mom’s cake, fresh from the oven, gently tug at your heart. At Nothing Bundt Cakes, two good friends have combined the warmth of nostalgia with a fresh, modern approach. Our luscious cakes are made with the finest, premium ingredients, including fresh eggs, real butter and cream cheese.

New fast casual pizza restaurant at the Carlsbad Premium Outlets. Made to order assembly line style thin crust pizza cooking in an 800 degree oven in two minutes.

Mantra is the original yoga studio and juice bar, providing fitness and nutrition in one location. Mantra has created a vibrant environment for our yoga students and juice bar customers to connect as a community and improve their health.

LEGACY BREWING COMPANY

KUMON CARLSBAD NORTH

REALTY ONE GROUP

ALL MAVEN, INC.

363 Airport Road, Oceanside 760-705-3221 www.legacybrewingco.com

2588 El Camino Real, Ste. E, Carlsbad 760-827-0600 www.kumon.com/carlsbad-north

2701 Loker Ave. W., Ste. 150, Carlsbad 760-607-3230 www.realtyonegroup.com/offices/ carlsbad-ca/

2244 Faraday Ave., Ste. 152, Carlsbad 855-462-5562 www.allmaven.com

A microbrewery specializing in English, Scottish, Irish and German style beers. Features San Diego style IPA’s as well as 12 beers, plus 4,000 squarefeet of tasting rooms.

Kumon’s after-school academic enrichment program has helped children achieve success worldwide. We strive to instill in children the desire to achieve and the motivation to learn on their own. Kumon is designed to help your child develop a love of learning.

A full-service residential real estate brokerage and market leader in the tri-state area of: California, Arizona and Nevada with over 4,500 agents.

Small Business Development for Brands that don’t just have something to sell, but something to say. Web, Social, SEO, Branding, Consulting and more, with a focus on education and emphasis on philanthropy, event marketing and small business education. Expert knowledge for all your business needs.

provides an opportunity for 8 chamber members to meet for breakfast or lunch and learn more about each other’s businesses. A Carlsbad Chamber member hosts and facilitates at a local chamber member restaurant. This program is open exclusively to Carlsbad Chamber members; and the only cost is the price of your meal. RSVP’s are required and can be made by contacting the person listed next to the date.

APRIL Tuesday, April 15 Call Kelly Bagla (760) 525-4540

Wednesday, April 30 Call Paula Anderson (760) 696-9733

For more info call: (760) 931-8400 or visit www.carlsbad.org


CARLSBAD BUSINESS JOURNAL APRIL 2014 | 13

APRIL 2014

NETWORKING OPPORTUNITIES

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Tee up leads at the next Sundowner The Canyons Restaurant inside The Crossings at Carlsbad will be the site of April’s Sundowner, the Chamber’s monthly afterwork social and networking event. Join like-minded professionals from 5-7 p.m. on Wednesday, April 16 at 5800 The Crossings Drive. We’re celebrating spring, so dress up in pastel colors and be eligible to win prizes. A sunset shootout will be held at 5:30 p.m. Weather permitting, this will be an outdoor event.

APRIL 16 The Crossings at Carlsbad Golf Course is located just north of San Diego offering tremendous views of the Pacific Ocean. With their unique culinary fare, floor to ceiling windows, multiple patios, and two private dining rooms, The Canyons offers a

ON THE MOVE Irene Stillings has joined the board of directors of Sustainable Surplus Exchange (SSE). Stillings, who recently retired as executive director of the California Center for Sustainable Energy, brings more than 30 years of experience in sustainability, energy initiatives and environmental education. During her 10 years of leadership, she grew CCSE from 7 to 90 employees and STILLINGS broadened their focus to include renewable and alternative energy, and climate change. Under her direction, CCSE became the go-to organization for balanced, objective information and a trusted advisor to elected officials, business leaders and key stakeholders in the field. “We are thrilled to have Irene join our team,” said Sue Prelozni, SSE executive director.

multitude of options for any occasion. The Canyons Restaurant

was chosen as the “#1 Public Food and Dining Facility at a Golf Course”

by Golf World Magazine in addition to the “Best Place to Take a Client to Lunch” by Southland Golf Magazine. The event is open to Chamber members only and admission is $10 cash at the door. If you are a prospective member and would like to attend please RSVP to the Carlsbad Chamber at 760-931-8400. If you are a member and need more information, or would like to donate a raffle prize, contact Kathy Steffen at 760-931-8400 or ksteffen@carlsbad.org.

FEBRUARY MEMBER RENEWALS 25-30 YEARS

Pollos Maria (26) Real Property Management (RPM) (26)

20-24 YEARS

Hennessey’s (24) Hubbs-SeaWorld Research Institute/ Leon Raymond Hubbard Marine Fish Hatchery (21) Encinitas Union School District (20) Las Flores Church of the Nazarene (20)

15-19 YEARS

Katz & Associates (19) Chamberlain Property Management, Inc. (19) Visit Carlsbad (18) Park Hyatt Aviara Resort, Golf Club & Spa (18) AlphaGraphics (15) NRG Energy, Inc. (15) In Motion, Inc. (Carlsbad Marathon) (15)

10-14 YEARS

Hilton Garden Inn Carlsbad Beach (14) Comstock & Associates (12) Buca di Beppo (10)

5-9 YEARS

Motel 6 Carlsbad (9) Howes, Weiler and Associates (9) Chef DK Catering (8) Montecatini (7) Gable PR (7) California Veterinary Specialists (7) Integrity Applications Incorporated (7) Palomar Limousine & Sedan Service (7) Ocean Pearl Spa (6) Palomar Forum Business Park (6) Cornerstone Remodeling (5) Easy Life Management (5) Believe in Signs (5) CMG Creative (5)

UNDER 5 YEARS

QLN Conference Center (Quantum Learning Network) (4) PrimeLending (4) TownePlace Suites by Marriott (4) Bottom Line Management (4) Datron World Communications, Inc. (3) Fashion Time (3) Labradors & Friends Dog Rescue (3) Carlsbad Village Athletic Clubs (3) Tinleaf Fresh Kitchen (3) Kinane Events (3) TransChem, Inc. (3) Higher Power SEO (3) Mary Kay Cosmetics (Carol Fehr) (3) Law Office of Anne B. Howard, APLC (3) Satellite Pros (2) Labor Ready, Inc. (2) Blue Star Families (Camp Pendleton) (2) Fourth on the Left (2) Simba Recycling (1) Palomar Technologies, Inc. (1) Safety Syringes, Inc (a BD Medical company) (1) Happy Feet Massaging Insoles (1) Elements Therapeutic Massage (1)

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13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Chamber Events F ree Score Business Counseling by Appointment Mondays & Fridays

APRIL EVENTS 1 Business Resource Committee

2 Government Affairs Committee

4 April First Friday Breakfast 8 Sustainability Committee 9 Ambassador Committee 10 Social Media Marketing for Small Biz | Let’s Get Productive

11 Coffee Connection 15 Technology Advisory Committee

16 Sundowner 17 The Facebook Ad Plan

for Small Biz | Let’s Get Prolific

22 Certification Workshop 23 Education Committee omen’s Workshop - How W to Communicate More Effectively With Men

24 Business Image Marketing for Small Biz | Let’s Get Photogenic


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WELCOME NEW MEMBERS

Attorneys

CPR Training

Law Office of David M. Daftary David M. Daftary 760-918-5922

Follow Your Heart CPR Cindy Tompkins 661-993-2000 www.followyourheartCPR.com

General civil litigation practice with focus on personal injury, professional negligence, landlord-tenant matters, public entity representation, real property and land use. Pillsbury Winthrop Shaw Pittman LLP Michelle Herrera 619-234-5000 www.pillsburylaw.com

Full service law firm providing broad range of services including intellectual property prosecution and litigation, business and real estate litigation, securities, mergers and acquisitions, real estate development, acquisition and financing, and employment law.

Automobile Service & Repairs Carlsbad Exclusive Automotive Ryan Carpenter 760-476-9632 www.carlsbadexclusiveauto.com

We are committed to providing a successful and pleasant automotive service experience. We offer Master ASE Certified Mercedes Benz factory trained professional technicians who have extended their capabilities to include Audi, BMW and Porsche.

Batteries Batteries Plus Bulbs Peter Schaumann 760-940-0940 www.batteriesplus.com/store_details/309.aspx

Batteries Plus offers thousands of batteries for thousands of items. As America’s battery experts, we provide a single source solution for all your battery needs, including batteries for cellphones, digital cameras, watches, alarm systems, ups backup units, boats & RVs.

Printing Commercial/Graphics PCH Litho Bill Iwaisako 760-798-1190 www.pchlitho.com

We are an American Heart Association approved CPR Training Center, specializing in online CPR certifications and Philips Heartsmart defibrillators.

PCH Litho provides printing services utilizing both high-speed digital machines and conventional offset presses for individuals, and business/corporate customers.

Collection Agencies Pinnacle Recovery Margaret Eardley 888-831-1804 www.pinnaclerecovery.com

Collection of consumer receivables, primarily in the timeshare and student loan industry.

Consultants GreenDreamsE Tara Jeyaratnam 760-498-9665 www.greendreamsglobal.com

We are a consultancy with a passion to empower businesses and individuals to achieve their Corporate Social Responsibility (CSR) strategy and goals.

Counseling Services Carlsbad Counseling Center Kendall Wagner 760-434-9694 www.carlsbadcounselingcenter.com

Carlsbad Counseling provides counseling (specializing in assessment and crisis intervention, issues surrounding the transitions and turbulence of adolescence and also childhood developmental, educational, and adjustment issues), therapeutic supervised visitation and other services. Coastal Counseling Jennifer Semmes LCSW 888-470-4415 www.coastalcounselinggroup.com

Coastal Counseling offers a variety of therapeutic services including individual, couples and family therapy. We work with all ages and populations.

Credit Unions

Jewelry

Pacific Marine Credit Union Susan Radford 760-430-7511 www.pmcu.com

Foster’s Fine Jewelry Stephen Foster 760-434-1584 www.facebook.com/FostersFineJewelryCA

Helping members achieve financial goals by offering an extensive selection of products and services. Memberships open to all San Diego, San Bernardino and Riverside County residents.

Executive Office Suites Regus Business Centers Phia Novak 760-918-5500 www.regus.com

Financial Planning & Investment Services MH & Associates John Heilman 858-905-5555 www.mhandassociates.com

MH & Associates has managed investment portfolios for families and institutions since 1981. We are unique in our independence and service to the client.

Home Care Services Seniors Helping Seniors Mike Gans 760-591-7474 www.shssandiego.com

Lighting SolTek Renewables, LLC Mario Villalobos 619-252-3690 www.soltekrenewables.com

SolTek Renewables, LLC supplies autonomous exterior street/parking lot/pathway lighting for green design and sustainability projects resulting in long-term financial savings for property owners.

Marketing & Consulting Lear Media Solutions Ryan Doherty 760-440-5327 www.learmediasolutions.com

Combining quality, integrity & innovation, we are a STRATEGIC marketing company dedicated to creating custom campaigns to grow your business through live-lead transfers, direct television/mail and interactive services. Welcome Wagon Vicky Anchinsko 760-458-1753 www.welcomewagon.com

Welcome Wagon opens doors for you! Target your marketing dollars to the people most likely to be looking for your new business - new homeowners!

Public Relations & Marketing ByDesign Public Relations and Marketing Jeff Segall 619-887-4901 www.ByDesignPR.com

ByDesign is a strategic public relations and marketing firm. We enhance our client’s image, build their brand and promote their services, programs and business, all ByDesign.

Real Estate Ashley Dawn Realty Ashley Bedard 858-449-5383 www.ashleydawnrealty.com

Whether you are looking to buy, sell or prevent foreclosure ... we are here to help! Residential, multi-unit, land, short sales, acquisitions and more. HomeSmart Realty West Carlsbad Abe Hamideh 760-607-5900 www.hsrealtywest.com

A technology-based full service real estate company. Our goal is to provide a work environment that cultures the highest levels of integrity and customer service.

Remodeling Contractors DM Building, Inc. Daniel Montijo 760-644-0714 www.dmbuildinginc.com

Fully licensed & insured General Contractor specializing in, but not limited to: new home construction,

framing, additions, bathroom & kitchen remodels, outdoor living areas, home maintenance & repairs of both residential & industrial buildings.

Restaurants CYO Pizza & Salad Grant Gottesman 760-918-3477 www.cyopizzaandsalad.com

CYO (craft your own) Pizza & Salad is a fast-casual American pizzeria that serves all-natural food in a contemporary setting at affordable prices. Our focus is using locally and regionally-sourced ingredients to make everything in-house fresh from scratch daily. Noodles & Company Analysa Segura 760-930-1369 www.noodles.com

Offers the world’s favorite noodle dishes, sandwiches, salads and soups, all in one restaurant. Our dishes are inspired by the individuality, creativity and cultural heritage of cuisines from around the globe.

Solar Energy Independent Energy Solutions, Inc. Linda Strand 760-752-9706 www.indenergysolutions.com

Full service residential and commercial solar solution company. Specializing in renewable energy development, engineering, construction, efficiency and storage.

Wealth ManagementBenefit Advisors Labrum Wealth Management Jason R. Labrum 760-707-5555 www.labrumwealth.com

Labrum Wealth Management is a process driven, independent wealth management firm that is focused on delivering tailored financial solutions to individuals, families and businesses.


CARLSBAD BUSINESS JOURNAL APRIL 2014 | 15

Dr. Rodriguez bids farewell to MiraCosta College When I arrived at MiraCosta College in March 2009, I spoke about the transformative power of education and my commitment to a community college system dedicated to open access and student success, academic excellence and affordability. Five years have passed since my inaugural address, and I now prepare to leave MiraCosta College to serve as the chancellor of the Los Angeles Community College District. It has been an honor and a privilege to serve as MiraCosta’s superintendent/president these past five years, during which time the institution has made tremendous progress in serving the needs of our students, staff and region. Student Success: This is job one at the college and in the last five years, our

HIGHER LEARNING

DR. FRANCISCO RODRIGUEZ Superintendent/President MIRACOSTA COLLEGE

graduation numbers have more than doubled. In 2013, we awarded a record 2,455 degrees and certificates, plus an additional 52 high school diplomas. The college also has earned the distinction as a Hispanic-Serving Institution (HSI), a federal designation that positions MiraCosta for funding to bolster student success. College Enrollments and Programs: Enrollment has grown by nearly 25 percent since 2009 and the

number of military veterans and active-duty personnel has nearly doubled to 1,900, prompting us to create a veterans lounge, hire a veterans academic counselor and bolster veteran-specific services. The Honors Scholar Program has flourished, affording intensive instruction, challenging coursework and close interaction with Honors faculty. New Academic and Training Programs: A new, high-tech science building on the Oceanside Campus has helped meet student demand for science courses. A new science building also is under construction at the San Elijo Campus, where students are benefiting from a growing academic program. New programs in biomass technology and social media are arming students and

those already in the workforce with the vital skills needed in an increasingly tech-savvy world. Online Education: In 2009, we offered 208 online and hybrid courses. Today, we offer 310. A new online tutoring service allows students live access to tutors throughout the week, including nights and weekends. Community Engagement: We continue to meet the needs of the local business community. The Community Services and Business Development Program, for example, crafted a new Machinist Technology Program for individuals seeking fast-paced, high-level training for employable job skills. Our partnerships with Encuentros Leadership of North County and the

GEAR UP Program with the Oceanside Unified School District prepare students for college and careers and develop a college-going culture for all students and families. Philanthropy: Total MiraCosta College Foundation assets have grown from $4.6 million to $8.8 million and endowments have nearly doubled. This has enabled the foundation to distribute more than $1.3 million in scholarships and direct financial aid to students while also providing nearly $2 million in support of programs and priorities over the same five-year period. Fiscal and Organizational Management: Our firm commitment to fiscal prudence has guided the district through the country’s most severe financial crisis

since the Great Depression. We have also revamped our governance structure, completed our accreditation processes with strong results and we continue our string of successful financial audits. Looking back, we have much to be proud of. Clearly, MiraCosta College continues to be an exceptional institution with an unfaltering commitment to students and the community. MiraCosta is a great college with even better people. I have no doubt that the college’s outstanding reputation for academic excellence, responsive student services, and robust financial standing will attract superb candidates to serve as the next superintendent/president – someone who will build on the college’s strong foundation and bold vision to serve students and this region.

What new funding model means for school district Carlsbad Unified, like all school districts in California, is grappling with a new school funding formula and accountability plan, slated to go into effect on July 1. This past June, after 40 years under an antiquated school funding model, the State of California adopted the Local Control Funding Formula (LCFF) and Local Control Accountability Plan (LCAP). This new funding and accountability system: 1) Provides a uniform funding level for every

CARLSBAD SCHOOL NEWS

SUZETTE LOVELY, ED.D. Superintendent CARLSBAD UNIFIED SCHOOL DISTRICT

student in California based on their grade span (elementary, middle or high school). 2) Establishes an incremental approach to reducing grade K-3 class size over

the course of the next seven years. The intent is for all primary grade classes across the state be at a 24-to-1 by the year 2020. 3) Provides additional revenue to serve students with the greatest needs, such as our English Language Learners, children from low income families, and foster youth. 4) With fewer strings attached, gives our school board and local community a greater say in how district funds are spent. Because property taxes

within CUSD’s boundaries are slightly higher than the funding proposed under LCFF, Carlsbad is currently a “Basic Aid” district, and would not receive state funding under LCFF. However that could change depending on future property tax revenuesr. While we’re excited that CUSD will be experiencing some much-needed improvements to our budget in 2014-15, it must be said that this new funding model does not address California’s

low level of school funding. The accountability measures under the new LCAP are aligned with eight statewide priority goals. These eight priority goals are: Student Achievement; School Climate; Credentials & Materials; Implementation of Common Core Standards; Other Student Outcomes; Parental Involvement; Course Access; and Student Engagement. Many of the requirements under the LCAP are already being addressed in Carlsbad

Unified’s existing work to raise student achievement, but we still have some work to do before the Board adopts CUSD’s LCAP plan in June. We invite all the Carlsbad community to share your perspectives on our spending priorities as they relate to the eight statewide goals. Carlsbad Unified looks forward to collaborating with the community as we create the best possible educational opportunities for our worldchanging students.

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760.268.0100

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As mortgage consultant with Wells Fargowith HomeWells Mortgage, one of the Asa home a home mortgage consultant Fargo Home Mortgage, one of the At Edward Jones, you’ll get more than respect. We can help your nation’s leading retail mortgage lenders, I can provide home financing options to nation’s leading retail mortgage lenders, I can provide home financing options business gain a to financial advantage. Together, we can design an meet a variety of homebuyer needs.

Your homebuying goals meet a variety of homebuyer needs. Whether you’re looking to buy your first home, a second home or an investment deserve attention property,my I’m ready to give you the service and attention you deserve to help you

individual program for your business, with the kinds of tools and options you’ll really use, such as: PMS 5535

Whether you’re looking realize your homeownership goals. to buy your first home, a second home or an investment As a home mortgage consultant with Wells Fargo Home Mortgage, one of the • 401(k)s and Other Retirement Plans property, I’m ready give youhome the financing serviceoptions and attention you deserve to help you Call me today. nation’s leading retail mortgage lenders,to I can provide to • Insurance Strategies for Business Continuation meet a variety of homebuyer needs. realize your goals. (such as buy/sell and key person) Karlahomeownership Patino, Home Mortgage Consultant PMS Black Black • Wide Range of investment Options and Strategies Garden Ct., Stea 208, Encinitas, Whether you’re looking700 to buy yourView first home, second home orCA an92024 investment 760-271-5000 • Insured Bank Deposit Program* Call today. property, I’m ready me to give you the service and attention you deserve to help you karla.patino@wellsfargo.com, www.KarlaPatino.com realize your homeownership goals. *More information PMS about the Insured Bank Deposit Program, including the program NMLSR ID 448603 White Karla Patino, Home Mortgage Consultant PMS 5535

Call me today.

700 Garden View Ct., Ste 208, Encinitas, CA 92024 760-271-5000 700 Garden View Ct., Ste 208, Encinitas, CA 92024 760-271-5000 karla.patino@wellsfargo.com, www.KarlaPatino.com karla.patino@wellsfargo.com, www.KarlaPatino.com NMLSR ID 448603 NMLSR ID 448603

Wells Fargo Home Mortgage is a division of Wells Fargo Bank, N.A. © 2013 WellsWhite Fargo Bank, N.A. Patino All rights, reserved. NMLSR ID Consultant 399801 AS988617 Expires 6/2014 Karla Home Mortgage

JR Phillips Your homebuying (760) 402-5321 goals www.TheJRPhillipsGroup.com deserve my attention

disclosure, is available from your financial advisor or at www.edwardjones.com/bankdeposit.

PMS 5535

Call or visit today Matt Leonard, AAMS® | Financial Advisor 2588 El Camino Real Suite L, Carlsbad, CA 92008 760-434-7083 PMS 5535

Wells Fargo Home Mortgage a division of Wells Fargo N.A. © 2013 Fargo Wells FargoisHome Mortgage isBank, a division of Wells Wells Fargo Bank, N.A. © 2013 Wells Fargo Bank, N.A. All rights reserved. NMLSR ID 399801 AS988617 Expires 6/2014

Bank, N.A. All rights reserved. NMLSR ID 399801 AS988617 Expires 6/2014 Black

License# 01433264

As a home mortgage consultant with Wells Fargo Home Mortgage, one of the nation’s leading retail mortgage lenders, I can provide home financing options to meet a variety of homebuyer needs.

PMS Black White

PMS 5535

Logo with Registration Marks

www.edwardjones.com Member SIPC


16 | WWW.CARLSBAD.ORG

Home projects with the most bang HOME IMPROVEMENT

Home improvements are exciting, right? Whether these improvements are necessary or voluntary, it is important to consider the benefits for future resale. So the question is: what home improvements give the seller the most BANG for their buck? In the hottest housing markets, a kitchen or bath remodel is a sure-fire investment, often returning more than 100 percent of the cost. Kitchens and bathrooms are the areas in a home a prospective buyer can tell money has been spent. These spaces are the most expensive in terms of construction and historically where people spend the most time in their homes. According to Moneycrashers.com, a homeowner can expect to recoup on average 90-120 percent of their investment with a kitchen

HOME PROJECTS

MARIA ROLLER Owner and Real Estate Consultant CALIFORNIA RESIDENTIAL CONSULTING

remodel. It is important, however, that the kitchen remain cohesive to the rest of the home and not be “too fancy” for the neighborhood. Think traditional: all-wood cabinets, commercial-look appliances, natural wood or stone floors and stone countertops. The second most profitable home improvement is a bathroom addition. Adding one more bathroom to a home can add twice the value of a new bedroom. One important consideration: don’t spend money remodeling the bathroom if it’s the only one you have. Your money is better spent adding a second bath, according to hgtv.com. Finally, adding square footage is number three on the list. A room addition can be an expensive project and costs can get out of control rather quickly. As long as you stay within budget, you can typically recoup almost three quarters of your investment. Of course, your return on your investment depends on various factors including the value of your house, the value of houses in your immediate neighborhood and how soon you sell after making improvements, and the quality of the project itself (again, per hgtv.com). It is important to keep in mind if you are not planning to sell in the near future, spend your money

I

n the hottest housing markets, a kitchen or bath remodel is a surefire investment, often returning more than 100 percent of the cost.

remodeling in a way that you will most enjoy. Even if you get less than what you invested, you may become richer over time because

of the memories you have madeusing the wonderful space! Roller can be reached at Mariaroller@calresinc.com

GREYHAWK BUSINESS CENTER BUILDING FEATURES

BUILDING FEATURES

• Space from 854 - 3,500 SF

• Flex/R&D Buidings for Sale, Lease or Lease Option • Buiding Size: 4,608 - 12,058 SF • 30-65% Office Build Out • Electrical Service: 400 amps per 5000 SF • Gas Available • On-Site Sales Office

• High Quality New Construction • High Visible Identity at the Corner of Palomar Airport Road and Melrose Avenue • Parking Ratio 3.3/1,000 • On-Site Leasing Office 3146 Tiger Run Court, Suite I-108 Carlsbad, CA 92010 Shelly Tinder (760) 599-6111

3146 Tiger Run Court, Suite I-108 Carlsbad, CA 92010 Shelly Tinder (760) 599-6111

DRE# 01394870

Celebra more thting an

30 Years!

760.438.0800

|

www.LUNDTEAM.com


CARLSBAD BUSINESS JOURNAL APRIL 2014 | 17

A complete health system in your home

Here at Direct Carpet Unlimited, we know that you have a lot of options when choosing a flooring store for your project. Owned and operated by Tommy and Rebecca Laspada, we feel our handson approach to serving you is one of the many ways that makes our company so special. From our friendly and knowledgeable sales staff to our expert installation crews, you are treated like family the moment you walk into our showroom and we strive to give you the very best service and selection when it comes to choosing flooring for your home. Our motto is

Buying a home or renovating your house into the home of your dreams is a big investment. So why not add a complete health system by installing the UltraStream from Alkaway, the world’s most advanced and affordable water filter, alkalizer and ionizer with beneficial infused molecular hydrogen gas. The UltraStream not only removes more contaminants than most standard filters, it also adds a sea of essential minerals and an ocean of alkalinity, antioxidants and molecular hydrogen to every glass. You’ll never taste more delicious, and silky water! The UltraStream is easy to install, easy to use, easy to

Rebecca and Tommy Laspada, Direct Carpet owners. “We’re not happy, until you’re happy!” and we live and breathe that every day for you! We carry the top brands in carpet, wood, laminate, tile and vinyl and you will be well educated about the choices you have in flooring before and long after your installation is completed.

Our goal is to be your flooring store of choice for every project. We invite you to come into our showroom, kick off your shoes and shop for flooring in a comfortable, relaxed environment – feel like you’re a part of our family. Because where Tommy comes from, it’s always “Family first!”

Let us help bring the BEAUTY of TRUE CRAFTMANSHIP to your home.

put under the sink, easy to own at $499 and will save you money over the cost of bottled water. You’ll never need to haul water again. The UltraStream is the first ever natural water ionizer proven to infuse massive amounts of beneficial hydrogen gas into your purified drinking water. In normal daily use it’s been

tested and shown to give three times more hydrogen than an electric water ionizer almost 10 times the price! That’s 10,000 times the hydrogen gas in tap water. It also infuses magnesium into your water - something electric systems can’t. Magnesium has been shown to be best taken up in water rather than food.

The right financing is the perfect framework for your new home.

SERVICES • Bathroom Remodeling • Custom Kitchens • Design Build • General Contracting • Renovations • Room Additions • Second Story Additions • Window and Door Replacement

Work with an experienced mortgage lender. Call me today for more information!

Our construction financing includes these flexible options: • Disbursements for the construction of the property through the initial phase of the loan

OUR PHILOSOPHY

• Interest-only monthly payments on the outstanding balance during the construction phase

“Create the highest quality products while meeting the needs of our customers.” CONTACT US

PROUD MEMBER

U.S. Bank is strong and stable, with the people, expertise and market knowledge to work for you. Let us help you make the right mortgage financing decisions for your family.

300 Carlsbad Village Drive Suite 108A #437 Carlsbad, CA 92008 Phone: 760-644-0714

• Lot loan financing Purchasing an existing home? JEFF BARTON Mortgage Loan Originator 770 Carlsbad Village Drive Carlsbad, CA 92008 C: 760.803.0305 jeff.barton1@usbank.com NMLS #: 282330 usbank.com/mortgage

• JUMBO financing is available

Borrow up to $2,000,001-$3,000,000 in California only. Loan approval is subject to credit approval and program guidelines. Not all loan programs are available in all states for all loan amounts. Interest rates and program terms are subject to change without notice. Visit usbank.com to learn more about U.S. Bank products and services. Mortgage products offered by U.S. Bank National Association, Member FDIC.

HOME IMPROVEMENT

Shop for flooring, feel like family


18 | WWW.CARLSBAD.ORG

The full ocean view breakfast lounge is available in the afternoon and evenings for private events.

OTEL › HContinued from Page 1 Western recently divided the brand into three distinct tiers: Best Western, Best Western Plus and Best Western Premiere. “As a Best Western Plus, we are required to maintain higher standards than most brands in our competitive set would demand,” she added. You’ll notice that rooms at the Beach View Lodge feature upgraded beds, furniture and other comforting touches that are not found in other similar hotels. Young is also proud that Best Western allows each independently-owned and operated hotel to capitalize on all of their unique advantages, location, product and customer loyalty. For example, the Beach View Lodge has amazingly close proximity to the beach, complimentary breakfast, Wi-Fi and newly decorated rooms filled with locally sourced art and accents. “Our decorative tile comes from Oceanside Glass Tile, a local Carlsbad company. Our exterior facade was designed by Kip McBane and Associates, a Carlsbad firm. Even the photographs in our rooms are from Southern California.” Young notes that buying local and domestic wherever possible was a huge priority for the hotel’s ownership during recent property enhancements, including domestically made furniture and fabric. The hotel’s new rooms boast contemporary seaside colors, shutters, custom furniture, and granite. The hotel has 41 rooms ranging is size from 450 square feet to 800 square feet. Depending on the type, rooms have such unique features as ocean view balconies, fireplaces and family suites comprised of a bedroom, generous living room and a kitchenette. All rooms come with a microwave, refrigerator, coffee maker, flat screen television, free beach chair ‘rental’, and, of course, the opportunity for Best Western Rewards points for members. You may find the Best Western Plus Beach View Lodge online at beachviewlodge.com or by visiting bestwestern.com. The hotel may also be reached at 760-729-1151 or 800-232-2488.

BEST WESTERN PLUS BEACH VIEW LODGE 3180 Carlsbad Blvd., Carlsbad, CA 760-729-1151 www.beachviewlodge.com

Rooms at the Beach View Lodge feature many upgrades.

The hotel’s new rooms boast contemporary seaside colors, shutters, custom furniture, and granite.

The hotel has 41 rooms ranging in size from 450 square feet to 800 square feet.

The Business Spotlight is a paid advertorial feature. To get your business in the spotlight, contact Julie Miramontes at julie@carlsbad.org.


THIS

EVENT WILL

SELL OUT!

PRESENTS

THE ENGINE THAT DOES KEYNOTE SPEAKER

U.S. Rep. Darrell Issa,

Congressman 49th District

! E S L U B B L L A A P M P S O T S N U S S E N I

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Buy tickets at www.carlsbad.org or call 760-931-8400 ALL ABOARD!

DEPARTURE DATE

The Carlsbad Chamber of Commerce is celebrating small business. The event will honor the small businesses that thrived, kept their doors open and created jobs during a time when many small businesses were forced to close their doors, and much of the news consisted of “gloom and doom.”Their success ensured the continued prosperity of the city of Carlsbad and the surrounding region. This Awards Luncheon recognizes the successes of those that make up the heart of our chamber and the economy as a whole: small business. The Chamber will present the following awards: • Best Support Staff Award • Entrepreneur Award • Excellence in Customer Service

• Innovative Product or Service Award • Professional Service Award • Retailer of the Year Award

DON’T MISS THE TRAIN! Fares (cost of admission) Corporate Sponsor Table of 10 ................ $5,000 Small Business Sponsor Table of 10 ......... $3,000 Table of 10 ..................................................$795

PRESENTING SPONSOR

FRIDAY, MAY 2, 2014

DEPARTING FROM

SHERATON CARLSBAD RESORT & SPA BOARDING TIME DEPARTURE TIME

Individual Tickets Members ...................................................$75 Prospective Members ...........................$125

11:00 A.M. 1:30 P.M. EVENT SPONSORS


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