European Newsletter 21

EUROPEAN NEWSLETTER September 2011 – Nº 21

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Join FIMI through CFE and get a 5% discount .................................................................................. page 1 CPM – MOSCOW. 10th Children’s Fashion Catwalk, from 5th to 8th of September 2011 ............ page 2 KIND UND JUGEND – Come and meet CFE from 15 to 18 September in Cologne ....................... page 3 Children’s Fashion Europe attended to the CBM Expo Shanghai .................................................. page 3 GRAPHIC DESIGN - New partnership for CFE's members .............................................................. page 4 NEXT DESIGN4CHILDREN’S MEETING .............................................................................................. page 4 CFE partner of Europa Media: 5% discount for all CFE members and collaborators .................. page 4

Join FIMI through CFE and get a 5% discount Children’s Fashion Europe (CFE) once again collaborates with the International Fair of Children’s Fashion, FIMI, (www.fimi.es) which will be held in Valencia (Spain) from the 20th – 22nd Of January 2012.

With this agreement CFE offers its members 5% discount on floor price.

With over forty years of experience, FIMI is considered as the second largest fair of the sector. This 74th edition expects to reach the good figures that have located it at the top of the Kids Fashion Exhibitions.

FIMI has recorded, in July, 3625 visits of which 10% are foreign visitors from 38 countries. This represents an increase of 3% over the last edition of Spring / Summer held in 2010, and shows how FIMI is developing its international facet, being every edition a little bit more the showcase of children’s fashion at a world level.

Call The deadline to participate with Children’s Fashion Europe in FIMI and receive a 5% discount ends the 17th of October.

To download the forms and beneficiate of this discount, please visit our blog: http://cfeurope.wordpress.com/2011/08/03/fimi-enero-2012/ Important: If your company is not a CFE member and you wish to participate in this action you should contact firstly Children´s Fashion Europe before sending any application form.

For further information please do not hesitate contacting us: cfe3@childrensfashioneurope.com

European Newsletter – September 2011– Nº 21 European Children’s Fashion Association C/ San Vicente 16, 4º - 1 – 46002 Valencia – Spain Tel: +34 96 391 03 34 / Fax: +34 96 315 54 84 http://cfeurope.wordpress.com www.childrensfashioneurope.com

CPM – MOSCOW. 10th Children’s Fashion Catwalk, from 5th to 8th of September 2011 For the first time in the history of Collection Première Moscow, 9 European kidswear brands will star in the Catwalk organized by the European Association, Children’s Fashion Europe.

From the 5th to the 8th of September, the Russian capital will host the proposals of Spring/Summer 2012 from nine European brands. The selected brands for participating at the 10th children’s fashion Show are: Barcarola, Blue Seven, Bóboli, Cóndor, Garvalin, Kinderit, Lea Lelo, Mayoral and Special Day. No wonder that edition after edition a larger number of companies want to join this children’s fashion catwalk, which becomes the best showcase to the Russian market. From the catwalk’s organization, the responsible of Children’s Fashion Europe, Alexandra Curatolo, emphasizes “the great reception the catwalk has every year, which brings together some of the most representative sector brands and in 2011 has been a sucess call”.

In fact in this catwalk’s edition, which will take place everyday of the fair, at 3 p.m. in Hall 8.3, will be the largest held ever, and it has counted always with the experience and professionalism of Children’s Fashion Europe.

Brands taking part in the Catwalk Barcarola, faithful to the style through which the spanish brand has become widely known, barcarola takes us to the cabaret with a collection of pink and black dresses, full of tulle, ruffles, flowers, feathers and ribbons. And, as always, the brand takes care of all the details combining accessories to give the girls this legendary elegance.

Blue Seven is back with, for the boys, denim and red & dark blue tartan as a star and, for the girls, big red flower as major pattern. Through this collection, the famous German brand is offering to the kids a urban casual look with a college spirit.

Bóboli presents a sober and elegant collection where black and white tones predominate. The trend is also based on fun prints for girls and plaids or stripes for boys, using jackets and shorts in an explosion of red, which contrasts with the sobriety of the base colors.

Cóndor, from Spain, presents its collection of swimwear for children, inspired by the joy of the colors of summer with cool shades like orange and green, transmitting energy and vitality… and a lot of fun!

Garvalin shows a collection of shoes inspired by the childhood holidays’ dreams of the designers of the company. Girls are the stars of the collection: we can note a predominance of pink and white over their sandals. For boys, beige and brown are the colors chosen for the next season.

Kinderit invites you to visit its fresh ceremony collection. The Finnish brand stays true to the style that has given it international notoriety, featuring classic and refined suits for boys and for the girls, dresses in satin and organza, totally enveloped in a romantic spirit with pink and green tones.

Lea Lelo: Nymphs and mermaids are the spirit of Susan Mazzarino's collection that will be presented at the catwalk with "Lea Lelo" footwear, brand owned by the company Lexelart. The girls will sparkle dressed as silver and gold mermaids with pearls along and white flowers. To complete this perfect picture, sandals and ballerinas will be metallic and combining fabrics and sequins.

Mayoral brings garments for childrens with modern colors predominantly blue and red. A collection inspired by the 60's through the leggings as well as the geometric patterns, combined with hats, scarves and sunglasses.

The sportswear such as polo is also a bet from the brand for next summer.

Special Day is the Italian representative of the catwalk with a casual, youthful of neutral colors, predominantly European Newsletter – September 2011– Nº 21 white. Combining plaids with accessories and denim fabric, Special Day transmits the freshness and elegance European Children’s Fashion Association of the materials "easy chic", light and feminine characteristic of the Italian firm.

C/ San Vicente 16, 4º - 1 – 46002 Valencia – Spain

For further information cfe3@childrensfashioneurope.com Tel: +34 96 391 03 34 / Fax: +34 96 315 54 84 http://cfeurope.wordpress.com www.childrensfashioneurope.com

KIND UND JUGEND – Come and meet CFE from 15 to 18 September in Cologne

Kind und Jugend, which this year is taking place for the 51st time, is the world's biggest trade fair for baby and toddler outfitting products. For more than 50 years, the German and international children's outfitting sector has been using Kind + Jugend to present its new products and innovations.

Last year, over 19.000 trade visitors came to the world's largest trade fair for baby and toddler outfitting products and 80 per cent of them were from abroad. Like every year, Kind + Jugend impressed buyers with "ideas and innovative products".

This year, for instance, about 850 companies from 42 countries, including all the market leaders, will provide a comprehensive overview of the international range of baby and toddler outfitting products.

Promotional booth CFE Our association, Children’s Fashion Europe, will count, once again, with a promotional booth to attend our members and other companies interested in joining us.

Kind und Jugend's fair will be a new occasion for us to give information and promote European brands of children’s fashion and childcare through the diffusion of our new catalogue, which will be offered to all the professionals who will visit our stand.

We will also enjoy this moment to provide information about the progress of the European projects developed and give some fresh news about our new project in China.

Do not hesitate, come and visit us! CFE will be available from 15 to 18 of September, in the hall 11.3 – stand D035.

For further information please contact: cfe3@childrensfashioneurope.com

Children’s Fashion Europe attended to the CBM Expo Shanghai The European association of children’s fashion and childcare products, Children’s Fashion Europe (CFE), has counted with a promotional booth at the 11th edition of Children-Baby-Maternity Products Expo, from 20-22 July 2011, which is considered as the largest children, babies and maternities’ products expo in Asia today with an exhibition area of 80,500 square meters. The Children Clothing and Accessories Expo alone occupies an exhibition area of 20,000 square meters, becoming the largest child wear exhibition in great China.

The Expo has set a new record in terms of number of visitors, exhibitors and exhibiting brands. The fair had around 3,700 stands in total, attracting more than 1,600 exhibiting brands covering a full range of categories, from mothers’ and children’s care products to children’s wear.

The Expo successfully attracted thousands of professional visitors, including many of China’s prestigious wholesalers, agents, retailers and franchisees of maternity-baby-children products and children’s wear, and numerous renowned department stores, hypermarkets, pharmacies and overseas purchasers.

European Newsletter – September 2011– Nº 21

For more information do not doubt contacting:

European Children’s Fashion Association

C/ San Vicente 16, 4º - 1 – 46002 Valencia – Spain

Celia Navarro, c.navarro@gmail.com Tel: 0086 216 329 560 4808

Tel: +34 96 391 03 34 / Fax: +34 96 315 54 84 http://cfeurope.wordpress.com www.childrensfashioneurope.com

GRAPHIC DESIGN - New partnership for CFE's members maem.ca disseny | publicitat | marketing offers a 18% discount on graphic design, web and packaging services to all CFE’s members.

The above discount is applicable on the following designer jobs: 1. Graphic Design: a. Generating or modifying logos b. Development of corporate identity manuals c. Design and creation of advertising material (brochures, catalogues, flyers, merchandising material, etc.) d. Others, depending on the need for the company 2. Web Design: a. Corporate websites b. Virtual Catalogues c. Newsletter d. E-mailings e. Others, depending on the need for the company 3. Packaging design a. Structural packaging design. b. Graphic design applied to packaging. c. Individual packages d. Packaging group e. Point of sales display f. Others, depending on the need for the company This discount of 18% is applicable to any design project requested to maem.ca disseny, except for the work of programming, printing and materialization.

For more information and to beneficiate of this discount, please contact us: cfe3@childrensfashioneurope.com

NEXT DESIGN4CHILDREN’S MEETING Once again CFE will meet with its international partners to work on the following steps for the development of the Design4Children project.

A year has already passed, and the first 2 work packages on Biomechanical & physiological criteria for enhanced comfort and functionality and on Childcare and Product Related Processes’ Characterization have been successfully completed: the partners will now be meeting in Tel Aviv, home of one of the partners of the Consortium, Browzwear, on the 19th and 20th of September, to discuss the results of this first year of research, the management of the whole project and the first draft for the exploitation of the results.

To find out more on the Design4Children project do not hesitate visiting our webpage: www.design4children.eu or contacting CFE: cfe@childrensfashioneurope.com

CFE partner of Europa Media: 5% discount for all CFE members and collaborators!

CFE has been registered for the Europa Media Partner program. From now on you all our members can benefit from a 5% discount at the Europa Media courses by indicating CFE’s Partner Program Number at the registration. This discount can be combined with other EM discounts as well.: you just need to contact CFE and ask for the code before registering for a course.

You can find details on all upcoming http://www.eutrainingsite.com/trainings.php

courses

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Please feel free to contact us if you have any questions concerning the partner program, application procedure and other For further information do not hesitate contacting us by e-mail or telephone: Europa Media services.

European Newsletter – September 2011– Nº 21

E-mail: info@childrensfashioneurope.com - Tel.: 0034 96 391 03 34 European Children’s Fashion Association C/ San Vicente 16, 4º - 1 – 46002 Valencia – Spain Tel: +34 96 391 03 34 / Fax: +34 96 315 54 84 http://cfeurope.wordpress.com www.childrensfashioneurope.com