franchising feature
FEATURE ARTICLE
Franchising on the
move
Two years of a global pandemic have changed life enormously, and the need to adapt inspired enormous innovation. Business has moved with the changes; working from home is a new normal, and opportunities for working small and quick, on wheels, have never been more varied or exciting. With business and living de-centralising from the cities, regional development is humming and home-based businesses thriving. Franchise opportunities can barely keep up with the ever-growing landscape of marketable territories, niche businesses and the services all of them require. In today’s market, mobile franchising remains on top in terms of affordability, lifestyle and range of options. For the franchisee, operating out of a van means lower overheads and the elimination of issues such as maintaining business premises, management relationships and lease requirements. In many ways there’s never been a better time to become a franchise business owner, especially one that’s mobile. Starting a new business from scratch is daunting, but purchasing a franchise means most of the work: a business plan, equipment, procedures, and a territory of ready clients, is already done. A van is a small and manageable workspace; each day is varied, immediate, and satisfying. Training is included and franchisees join a network of like-minded people who understand what’s involved. Ongoing support is a click or phone call away. Home maintenance services are in high demand as people set up a home office, cater for visiting customers or, being at home more, 30 business franchise MAGAZINE
are simply more mindful of what needs doing. Home-based workers require business-related services, while time-poor workers of all kinds need help with domestic jobs to balance work and lifestyle. These days, a home-cleaning service may be part of the employment package.
To start the search for an inspiring franchise business, take a look some opportunities we have showcased below.
Grayson’s Gutter Guard
Almost any service you can imagine, from accountancy to tool supplies, has a mobile, home-visit option and operating a mobile business from home gives the business owner greater autonomy, room to juggle work/life balance, and there are tax benefits, too.
Founded as a one-man business in 2001, Grayson’s Gutter Guard, for example, has grown to four regional suburban Melbourne locations and is offering franchises throughout Victoria. Being operational throughout the pandemic has been a bonus, as the business is Covid-safe and gutter cleaning is an essential service.
The satisfaction of personal accomplishment through giving good service to customers is a great way to build financial security and ongoing employment. For those choosing (or forced) to find a new career, or who wish to move from employee to self-employment, look to a field that you enjoy, find interesting or feel passionate about.
A Grayson’s Gutter Guard franchisee investment includes a proven business model and a fully kitted-out custom-built vehicle, plus hands-on training in all aspects of operation and safety. Ongoing support is provided through a cloud-based operations manual, so a new Franchisee can be confident of the right guidance at all times.
