Personal background As of such, there appears to be a need/demand for a method to curb or control the spending of people in general and this, in turn, is a topic very dear to me. I, as a person who was behind the scene with the task of designing experiences to enhance the sales, marketing to survive in competition as well encouraging customers for impulse purchase due to my experience in working at Future Retail Ltd, Shankara, Frolic, as well as Layers of Existence. Knowing what I know, continuing a similar approach for my graduation project would have been disappointing not only for myself intellectually but also spiritually. Thus, I’ve worked on devising a method to curb or control the spending of people, in general, would help immensely to not only the people directly affected by over expenditure it but also to companies and the environment via reduction of waste. And thus this becomes the motivation for this project.
Image showing the chronological order of brands I had worked with in recent past.
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