Creative Direction: UI, UX, App Design, Illustration Duration: 1 Month
SEAN CONNOLLY
Brief Description Chelsesa Westminster charity exist to make care better for patients at and their families through pioneering research, innovation, art and design. The brief changed throughout the middle of designing for it. The second/latest version: Create an app that helps visitors and patients know what events and activities are going on within the hospital at a click of a button.
Research / Inspiration
Development Throughout the development it was crucial that there was a constant awareness of how the target audience (hospital patients) would be using the app. This helped the design become stronger and more effective. There is a video on the USB memory stick under “Brief 4 CW�.
Evaluation Designing an app was an interesting experience, primarily because it was one of my briefs which primarily relied on the target audience. This influenced and made clear to my own design practice that the target audience is crucial to consider when designing. If this brief was to be extended, it would include advertising the app, building a website and promoting the app.