Design Middle East July 2023

Page 34

NORD ANGLIA SCHOOL ABU DHABI

Space Zero used a holistic approach to design the campus interiors

DUBAI'S PALACE OF DREAMS OPULENT BEYOND WORDS

The Marble Palace is unquestionably the most expensive mansion in the region, shown for the first time by Sotheby's International Realty. With its lavish marble surface, geometric finery, and gilded statuaries, it exudes majesty.

Collaborating with the Dorchester Collection. Launch of the showroom at Alserkal Avenue. MAHDI AMJAD OMNIYAT N.K. CHAUDHARY JAIPUR RUGS
design-middleeast.com JULY 2023 DESIGN MIDDLE EAST
Interiors and architecture from the Gulf, Levant and beyond

Launching Sequoia, your woodland paradise

from AED 1,696,000*

A peaceful enclave hidden within the woodland.

Choose from a range of well-appointed homes, from two-bedroom townhouses to six-bedroom signature villas. Every residence at Sequoia blends nature-inspired design and features with the latest smart home technology, bringing you environmentally friendly convenience and comfort.

27232
Homes *T&C apply

EPITOME OF LUXURY

What makes The Marble Palace one of the region's most opulent mansions. Let us out!

16

OP-ED

Embrace the summer vibes

Vrushali Mhatre, Associate Professor at Heriot-Watt University's School of Textiles and Design, outlines how gaining inspiration from nature is a key component of summer home design trends.

24 PROJECT

Opulent

Mahdi Amjad, Founder and Executive Chairman of OMNIYAT, discusses his upcoming opulent projects with the Dorchester Collection.

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INTERVIEW

The art of weaving

The founder of Jaipur Rugs, N.K. Chaudhary, discusses the company's history, evolution over time, popular weaving techniques, and future growth goals.

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TÊTE À TÊTE

Holistic design

David Judge, Executive Creative Director of Space Zero, discusses the holistic approach used to design the campus interiors at Nord Anglia School in Abu Dhabi.

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INTERVIEW

Fresh & fabulous!

How NACRE Living Interiors, founded by young and dymanic female entrepreneurs in the Dubai Marina Promenade region, will diversify the high-end category.

40 REVIEW

The right chair!

Why Herman Miller's Asari chair is the answer to all of your sitting issues and productive highs

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IN CONVERSATION

One up

Ajmal Saifi, CEO of Prestige One Developments, discusses sustainable designs, the role of technology in architecture, notable trends, and how the brand is meeting the changing needs of clients.

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SUSTAINABILITY

Unleashing sustaibaility

Anilkumar Madhavan, Regional Director MEP and Deepak Bashetty, Regional Director Structures – KPM Engineering, discuss developing sustainable practises in the region.

52 WISHLIST

Thoughtful spaces

Summer living at its finest...

56 PICK OF THE MONTH

You're a jewel!

This is a priceless treasure for your warm spaces. Nicola Gallizia's lighting collection "Ebe" for Masiero is inspired by the myth of Hebe, Goddess of Youth and emblem of freshness and contemporaneity.

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 1
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Bo ok, s tay, en joy. THAT’ S

The first half of the year was filled with interesting content and new collaborations, and we are now getting ready for the second half with an incredible lineup of special editions, forums, and awards. So, the next big feature would be our Lighting Powerlist 2023, in which we are inviting the region's finest light experts to contribute and enlighten us with their ideas and exceptional achievements. For additional information, please visit our social media channels.

The July issue is all about new launches, fresh collaborations, exciting projects, and interesting ideas to brighten up your summer settings. The cover story is The Marble Palace, the region's most expensive mansion worth AED 750 million, which is being presented to the world for the first time by Sotheby's International Realty in the UAE. It is all gold in a beautiful luxury setting. Can you imagine that 70 skilled artisans spent over nine months precisely applying 700,000 sheets of gold leaf that adorn the property? Check out more of such exciting facts in our July lead story.

Moving on, we had a great conversation with two outstanding young entrepreneurs, Margarita Salionova and Surat Dzhelilova, both 27, who founded NACRE Living Interiors. Some of the ultra-premium brands to be found in the stunning NACRE showroom space include Longhi, Raynaud, Ercuis, CTO Lighting, Vaughan Designs, Bella Figura, Giobagnara, Pinetti, Dedar, Sahrai and Alivar, to name a few. Learn more about their path to passion and achievement in this edition.

We also met Mahdi Amjad, Founder and Executive Chairman of OMNIYAT, who talked about his next lavish projects, The Lana and VELA with the Dorchester Collection. Plus, my thoughts are racing around Nicola Gallizia's new lighting collection "Ebe" for Masiero featured in our 'Pick of the Month' segment.

CEO WISSAM YOUNANE wissam@bncpublishing.net

DIRECTOR RABIH NAJM rabih@bncpublishing.net

GROUP PUBLISHING DIRECTOR JOAQUIM D’COSTA jo@bncpublishing.net +971 50 440 2706

EDITOR ROMA ARORA roma@bncpublishing.net

CREATIVE LEAD ODETTE KAHWAGI design@bncpublishing.net

ART DIRECTOR SIMONA EL KHOURY

MARKETING EXECUTIVE AARON JOSHUA aj@bncpublishing.net

DIGITAL MEDIA PRODUCER ALEXANDER BUNGAS Alexandar@bncpublishing.net

DESIGN MIDDLE EAST | JULY 2023 4 design-middleeast.com For all commercial enquiries related to Design Middle East, contact our Group Publishing Director JOAQUIM D’COSTA jo@bncpublishing.net | T +971 504402706 All rights reserved © 2023. Opinions expressed are solely those of the contributors. Design Middle East is exclusively licensed to BNC Publishing. No part of this magazine may be reproduced or transmitted in any form or by any means without written permission of the publisher. Images used in Design Middle East are credited when necessary. Attributed use of copyrighted images with permission. Printed by UPP SUBSCRIBE subscriptions@bncpublishing.net PO Box 502511 Dubai, United Arab Emirates T +971 4 420 0506 | F +971 4 420 0196 /designmideast /designmiddleeast
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Editor's note

Asari Chair by Herman Miller

Discover Asari

Aedas, a leading global architectural firm, has always been a strong advocate for emerging talents and it has recently supported the Six Degrees Exit Show hosted by the College of Architecture, Art and Design (CAAD) of the American University of Sharjah (AUS) at Dubai Design District on June 9, 2023. The event, which served as a graduation show for seniors to celebrate their journey, witnessed the presentation of the Aedas Architecture Design Award 2023 to three exceptional seniors thanks to Professor George Katodrytis, Head of the Department of Architecture, and Dr Varkki Pallathucheril, the Dean of CAAD.

Ignacio Gomez, Aedas’ Global Design Principal, awarded certificates of recognition to three outstanding individuals for their design achievements throughout the years.

•First Place Award: Jude Hisham Maharmah

•Second Place Award: Zartaj

Kamran Khan

•Third Place Award: Viana Ahmadyar

Delivering the UAE’s leading

programs in architecture and the built environment, and art and design, (QS World Subject Rankings, 2023), CAAD is an exclusive design community of some of the most creative and forward thinkers in the region.

CAAD Dean Dr Pallathucheril said, ‘While we have had awards for overall academic excellence, this is the first time we have recognised accomplishments in design studio courses. I am grateful to Aedas for helping us recognise such excellence;

The college’s accomplished faculty are constantly testing the existing boundaries of design to bring its students to the forefront of innovation and transformation.

they are a valued partner in many ways. Special thanks to Ignacio Gomez and Professor George Katodrytis for making the award possible.’

Aedas is delighted to be part of the journey of these young talents by recognising and celebrating their achievements, which reinforced the company's commitment to nurturing the next generation of design visionaries. Aedas recognises the importance of providing opportunities for young architects to showcase their skills and creativity, motivating them to push the boundaries of architectural innovation.

To fortify the exchange of ideas while breeding fresh minds, Aedas believes it’s part of its responsibility to collaborate with local universities to support emerging talents in the field of architecture. With the Aedas Architecture Design Award 2023 serving as a stepping stone, the firm is determined to continue nurturing talented individuals, demonstrating its commitment to fostering the next generation of local designers. In line with this vision, Aedas is planning to undertake various initiatives in the future, aimed at providing a vast array of opportunities for young architects to showcase their skills and creativity. Stay tuned for the upcoming developments as Aedas continues to inspire and empower the architects of tomorrow.

DESIGN MIDDLE EAST | JULY 2023 10 design-middleeast.com News
A journey in support of talents: aedas’ participation in the six degrees exit show by AUS

Sobha Realty introduces Sobha Hartland II to reinvent premium waterfront living

Sobha Realty unveils Sobha Hartland II, its new flagship mixed-use community aimed at redefining luxury living. The eight million square foot project, which is located adjacent to Sobha Hartland, includes more than 30% open green space, five- and six-bedroom villas, and one- to four bedroom apartments, all of which are projected to set new expectations for luxury waterfront living. Each residential unit in Sobha Hartland II is designed to offer comfort, style, and functionality, showcasing Sobha Realty’s commitment to craftsmanship and quality. Sustainability and environmental stewardship have also been key pillars of the community. Along with a waterfront promenade, the community will also be home to vast green spaces and spacious parks that will provide residents with a serene experience and promote their overall wellbeing. In addition, residents will have an easy access to key business districts, shopping malls, leading educational institutions, and healthcare facilities, due to the community’s prime location in the centre of Dubai.

Ravi Menon, Co-Chairman of Sobha Realty, said: “Dubai’s real estate market is constantly evolving, and the recent surge in sale of luxury properties

in the emirate indicates the rise of new residential micro-markets. At Sobha Realty, we work hard to surpass our customers’ expectations by setting new benchmarks in design, craftsmanship, and amenities, which is also in line with Sobha group’s brand ethos- ‘The Art of Detail’. Sobha Hartland II exemplifies luxury waterfront living at its finest, and we are delighted to introduce this exceptional community that combines timeless elegance with modern comfort. With its prime location in the heart of the city and unparalleled amenities, Sobha Hartland II is poised to redefine the concept of urban living in Dubai and continue Sobha’s legacy of delivering world-class projects that stand out.”

According to data disclosed by the Land Department, Dubai recorded over 29,000 primary residential property sales from developers totalling AED 67.75 billion during Jan-May 2023, a growth of 41% over the same period last year. The real estate industry has actively played a significant role in the city’s economic expansion over the years. With the support of the government’s golden visa policies and influx of foreign investors from across the globe, the city has undergone a significant transformation, resulting in iconic skyscrapers, opulent homes, and expansive infrastructure projects.

design-middleeast.com DESIGN MIDDLE EAST | JULY 2023 11
Sobha Realty’s latest residential community launch promises a seamless and modern living experience with its wide range of amenities and high standards of comfort.

Easa Saleh Al Gurg launches three stores in one day

“Reem Mall positions us right at the heart of Abu Dhabi’s newest residential district, home to a growing population of homeowners and tenants looking to make the most of their location with products and services that speak to their lifestyle ambitions,” said Easa Al Gurg, Group CEO.

“The three stores will help these residents shape their home environments with the latest products from the world’s leading brands”.

Leading UAE retail operator, Easa Saleh Al Gurg (ESAG), opens three stores in one day. Better Life, Interiors, and Chattels & More all open new showrooms at Reem Mall

Initiating the concept of built-in appliances in the region, the new Better Life is the brand’s third store in the capital and features an extensive range of home appliances and electronics from a host of leading international brands such as Miele, Hisense, and Weber.

The Abu Dhabi footprint of the Interiors’ brand has expanded with the opening of a second showroom to follow the store in Al Ain Mall. The Reem Mall address features an all-new in-store look and consumer experience, showcasing unique furniture, accessories, and textiles from more than 100 renowned premium as well as exceptional global brands across Europe, the USA, and Canada.

Chattels & More – a home-grown ESAG retail concept that stocks furniture and accessories handpicked from around the world now boasts a huge showroom inside Abu Dhabi’s newest mall. It is the brand’s second biggest showroom in the UAE after the Mall of The Emirates and features more than 1,000 furniture products and accessories focussing on trendy, modern, minimalistic, quirky, and elegant styles.

ESAG launches a record three new stores in a single day, within Abu Dhabi’s Reem Mall. These are a flagship Better Life store, the UAE’s second largest Chattels & More, and a new Interiors showroom.

He added that the investment in the three stores demonstrates the Group’s strong belief in the economy of Abu Dhabi and the wider UAE, as well as its commitment to furthering business growth at every opportunity. According to the Dubai Chamber of Commerce and Industry, UAE’s retail sales are expected to reach $70.5 billion (Dh259 billion) by 2025, which is an annual growth of 6.6 percent. Hence, it is important for retailers to stay relevant across multiple touchpoints be it through digital engagement or own stores.

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News
DESIGN MIDDLE EAST | JULY 2023

Nikken Sekkei, a Japanese architecture firm, expands its operations in Dubai

ikken Sekkei, a leading Japanese architectural, engineering, and urban design firm, celebrated the debut of the company’s local subsidiary and new headquarters in Dubai Design District (D3) at a spectacular reception in Dubai recently. Over 130 people gathered at the luxurious five-star Palace Downtown Hotel in Dubai, including Noboru Sekiguchi, consul-general of Japan in Dubai, Nikken Sekkei’s president and CEO, Atsushi Omatsu, members of Nikken’s executive committee as well as a host of partners, associates, and developers.

The new Nikken Sekkei Dubai office is a testament to Nikken Sekkei’s pedigree in the UAE, which stretches back to 1991, with the design of the Dubai Chamber of Commerce and Industry building located on the banks of Dubai Creek. The new D3 office will complement Nikken Sekkei’s office on Sheikh Zayed Road and support the company’s expansion.

Welcoming guests, Omatsu commented: “The Middle East is a region which we greatly value for the opportunity to participate in high-quality projects. We are especially pleased with the high level of craftsmanship and beauty we have achieved with our clients and partners on recent landmark projects such as One Za’abeel. Dubai has an excellent infrastructure with which to sustain our growth, and I believe the establishment of a new company in the Dubai Design District will strengthen our capability to continue contributing to the development of this region.”

NThe consul-general congratulated the team, noting the significance of Nikken Sekkei’s achievements in Dubai.

Fadi Jabri, executive officer of Nikken Sekkei and CEO of Nikken Sekkei Dubai, said: “Nikken Sekkei Dubai is a cosmopolitan group of architects, designers, and experts who value the role of creative design and the capacity for architecture to generate value through aesthetically pleasing and functional environments for people. We have a young and vibrant team. Our signature designs are influenced by Japanese aesthetics, and we believe in the importance of nature and traditional values yet are creatively aware of embracing progress and technology.”

Elaborating on Nikken Sekkei’s design journey in the UAE, Jabri said: “When we started working on our first project, the Dubai Chamber of Commerce and Industry, it was one of the tallest buildings in Dubai. Dubai’s superior infrastructure and proximity to clients in the Middle East, India, and CIS have since supported our growth in the region. We hope to continue serving the needs of our clients and bring additional value through collaboration with the team in Japan.”

The event also showcased a range of projects the Dubai office has been responsible for designing and collaborating on the region’s office, residential, and hospitality markets during its three decades in the Middle East. Indeed, it was Nikken’s team of architects and engineers that were responsible for designing the iconic One Za’abeel development, which has a 230-meter long, 23,000ton skybridge called “The Link,” connecting the two towers 100 meters above ground, giving

it a floating

effect. The development is due to be inaugurated before the end of this year. Other iconic buildings include Emaar 52|42 towers, Emaar Forte, Islamic Development Bank Headquarters in Jeddah, Tadawul Tower in Riyadh, and Cairo Opera House. Nikken Sekkei Dubai has begun operations with a staff of 25. The new subsidiary is the company’s fifth globally and its first since 2019. It will continue to serve mixed-use, urban planning, hospitality, and high-end residential markets in the UAE and neighbouring countries by providing holistic and innovative designs.

Fadi Jabri
13 DESIG N MIDDLE EAST | JULY 2023 design-middleeast.com
Atsushi Omatsu

Chapman Taylor reveals its creative design for Saudi Arabia's Porta Jeddah mixeduse development

Chapman Taylor has unveiled its creative design for Saudi Arabia's 120,000m2 GBA Porta Jeddah mixed-use complex. Acting on behalf of Al Akaria, the project is planned to become an iconic landmark, with a variety of retail, F&B, and leisure offerings, as well as a 230-key lifestyle hotel and office amenities.

The design draws inspiration from the city's rich cultural heritage and includes elements that evoke powerful memories of Jeddah, such as the Makkah gate, the old port, Al Balad and the palace gardens.

The development is defined by a vibrant central plaza with a concept based on a journey through a sequence of themed plazas that are informed by the characteristics of Jeddah. The garden plaza offers visitors a variety of al fresco dining options within a beautiful landscape setting, the water plaza showcases

retail experiences alongside dancing fountains and interactive sculptures, and the entertainment plaza hosts a range of leisure activities centred around an amphitheatre for social engagement and curated events.

Chapman Taylor's vision for Porta Jeddah is to create a destination that has a deep connection to its context, one that captures the energy and diversity of the city and creates a strong sense of place and authenticity. The development will feature a gateway that characterises the project, embracing the central plaza and becoming an iconic architectural landmark in the city.

Olly Bradley-Barnard, the principal designer behind the project, said: "We are excited to be working on this ground-breaking project in Saudi Arabia, and we are confident that our design will create a high-quality destination that meets the client's vision and exceeds the expectations of visitors. It was important to create a vibrant and energetic design that responds to the needs of the city and its residents."

DESIGN MIDDLE EAST | JULY 2023 14 design-middleeast.com
News
Chapman Taylor is working on a number of high-profile projects in the Middle East, including Porta Jeddah.

IMAGINE YOUR S PACE

RAKCERAMICS COM Imagine a space where your inspiration can run free. A world that tells your own story, every single day At RAK Ceramics we help create the perfect living space, for you and your loved ones. Imagine your space

EMBRACE THE SUMMERVibes

As the warmth of summer wraps around us, it's only natural to seek design inspiration that reflects the season's colourful vitality within our homes. Summer is a time when we crave lightness, freshness, and a connection with nature, and our homes should reflect that desire. During this season, our design decisions should be motivated by the colourful energy that summer radiates, producing a refreshing and stimulating ambience. Taking inspiration from nature is an important component of summer home design trends.

In the same way that we are drawn to the beauty of blooming flowers and lush foliage, adding natural materials into our homes helps us to bring that organic charm indoors. During the summer months, a few home design trends have taken the front stage. These trends can allow a breath of fresh air into the living spaces, producing a harmonious and appealing ambience by embracing the beauty of natural materials, introducing refreshing colours, and adhering to sustainable design principles.

VRUSHALI MHATRE , Associate Professor at Heriot-Watt University's School of Textiles and Design, outlines how gaining inspiration from nature is a key component of summer home design trends.
OP-ED
DESIGN MIDDLE EAST | JULY 2023 16
During the summer, you should make your spaces appear lighter, peaceful, and relaxing. Choose appealing colours and use eco-friendly choices and green plants to create a natural look.

Embracing natural materials

Natural components such as wood, rattan, bamboo, and jute offer a warm and inviting touch to any area. These materials bring nature indoors, reminding us of our connection to the great outdoors. Wood, with its warm and inviting aesthetic, serves as the foundation for creating a snug and natural style. Incorporating wooden furniture, whether raw or aged, may create a rustic and relaxing feel. Rattan and bamboo, due to their lightweight and versatile nature, can be used in a variety of shapes, such as chairs, pendant lights, or decorative elements, to infuse a tropical flair into the room. Furthermore, jute rugs or wall hangings add texture and visual interest while embracing an eco-friendly aesthetic that appeals to individuals who value the environment.

Cool and calming colours

Summer calls for a palette that exudes coolness and tranquillity. The chosen colour schemes often reflect the elements of nature, bringing a sense of serenity to the interior design. Soft greens like lush greenery, sandy beiges resembling sun-kissed beaches, and subtle blues evoking the calming ocean waves are popular choices for summer colour schemes. These colours can be incorporated through wall paint, upholstery, or accessories. Combining these hues with white or cream accents creates a fresh, airy ambience. Another trending colour for summer is terracotta, which brings warmth and earthiness to the space.

Biophilic designs to connect with nature

In recent years, the concept of biophilic design has gained significant attention, and it continues to thrive as a prominent interior design trend for summer. Biophilic design aims to create spaces that foster a con nection with nature, enhancing our overall well-being. This approach incorporates natural light, indoor plants, living walls, and other organic elements into the design. Large windows that invite abundant sunlight, plant-filled corners, and hanging gardens blur the boundaries between the indoor and outdoor environments, infusing a sense of calmness.

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People can create a harmonious and serene oasis within their homes by merging water elements like fountains and aquariums in strategic areas in their homes, thereby allowing them to recharge and rejuvenate during summer by inviting nature indoors through biophilic design principles.

Sustainable designs

As sustainability becomes more prominent in numerous businesses, it has

also made an impact on interior design. Summer design trends have embraced ecological ideas, with an increased emphasis on eco-consciousness. Sustainable design, which emphasises the use of recycled, upcycled, or responsibly sourced materials, provides an opportunity to create attractive places while minimising environmental effects. Incorporating eco-friendly materials such as salvaged wood and recycled glass decreases the carbon footprint while also adding character to the space. Furniture and decor constructed from reused materials add an eccentric and environmentally friendly touch.

Blurring the lines between indoors and outdoors

As the weather heats up, people can consider extending the interior design aesthetics to their outdoor regions, creating elegant and functional outdoor living spaces. The first step is to choose outdoor furniture and accessories that complement the comfort and aesthetic of the internal rooms. Choosing comfortable sitting arrangements, luxurious cushions, and weather-resistant outside textiles. To create a welcoming ambience, use outside rugs, throw pillows, and soft lighting. To create a smooth flow, use similar colour palettes, materials, and textures in both interior and outdoor settings. Furthermore, adding outdoor amenities such as grilling stations, fire pits, or outdoor bars can improve the functionality and entertainment value of one's outdoor space.

Changing the look and feel of your home to correspond with the changing seasons is both a practical and amazing way to bring vibrancy and elegance to your living area. Just as nature changes throughout the year, displaying different hues and atmospheres, our homes may mirror the beauty of the seasons. As summer approaches, it is an excellent time to go on a revitalising trip to update your living environment. Whether you choose to incorporate magnificent homeware pieces or seek professional advice, there are numerous alternatives for creating an ambience that reflects the season's revitalising character.

DESIGN MIDDLE EAST | JULY 2023 18 design-middleeast.com
OP-ED
For leisurely evenings, use outdoor furniture to create a relaxing atmosphere. Choosing a comfy seating arrangement against a plantfilled wall creates a whole different vibe.

Epitome of

luxury

What makes The Marble Palace one of the region's most opulent mansions. Let us out!

THE INTERIORS HAVE 700,000 SHEETS OF GOLD LEAF GILDING THAT WAS APPLIED OVER A NINE-MONTH PERIOD.

The Marble Palace is the region's most expensive mansion, valued at $204 million or AED 750 million, and is being displayed to the world for the first time by Sotheby's International Realty in the UAE. This one-of-a-kind trophy home is a love letter to Belle Époque architecture, radiating grandeur with rich surface treatments, geometric finery, and gilded statuaries. This is one of the largest properties in Dubai's ultra-exclusive Emirates Hills neighbourhood, spanning over 70,000sqft of land space with an additional 60,000 square feet of built-up space. Its carefully crafted design elements are inspired by the High Renaissance and Baroque eras. This home is a celebration of ultimate luxury and is

ideal for buyers looking for an exceptional lifestyle and eager to invest in Dubai's rising real estate market.

George Azar, CEO of Sotheby’s International Realty in the UAE commented:

“We’re so excited to bring this listing to the market. It is a testimony of the forward-thinking and innovative approach to property design that is rippling across Dubai.”

“Every aspect of this project reflects an extraordinary commitment of time, energy, and dedication by the team involved. In one instance, seventy skilled artisans devoted more than nine months to meticulously apply 700,000 sheets of gold leaf that embellish the property. The Palace's grandiose design is the culmination of a rigorous twelve-year research and analysis of royal palaces and residences, which entailed frequent trips to Europe. Such meticulous attention to detail is evident throughout the property, and it testifies to the unwavering dedication of everyone involved in making this project a resounding success,” added Azar.

20 design-middleeast.com Cover story
The Marble Palace, located in Emirates Hills, is a Versailles-style home built to resemble the Belle Époque architecture in Paris.
DESIGN MIDDLE EAST | JULY 2023

On the ground floor, the formal dining room stands out as a centrepiece of the property. The room is home to an 80,000 Coral Reef aquarium and this private feature serves as a unique and breath-taking element of this stunning home. The room is also complimented by a custom precious stone & crystal dining table amongst other collector’s pieces.

The Marble Palace includes two domes artistically curated over 2 and a half years, 160 elegant marble columns, adorned with elaborate Corinthian

motifs. The domes rise over 14m from the ground floor, with hand-carved glass individual pieces completed by 17 expert French artists and 20,000 carefully hand carved coloured textured glass.

The palace facade is built with hand worked marble cladding consisting of over 40 containers of natural stone and marble imported from all over the world, and the property offers pristine views of the golf course as well as city skyline views of the iconic Burj Al Arab and Dubai's coastline. >>>

design-middleeast.com
DESIGN MIDDLE EAST | JULY 2023 21

The spacious layout provides plenty of area for eating and entertaining, as well as five huge bedrooms and 19 bathrooms. A presidential-style home office with a secretary cabin, a gym with TechnoGym equipment, a bank vault, power substitution, a small lake with a pavilion, a koi pond, and an underground garage for up to 16 automobiles are among the amenities.

The Palace's grandiose design is the culmination of a rigorous twelve-year research and analysis of royal palaces and residences, which entailed frequent trips to Europe. Such meticulous attention to detail is evident throughout the property, and it testifies to the unwavering dedication of everyone involved in making this project a resounding success.

Another eye-catching installation is the koi fishpond, which is symmetrically located beneath the property's second dome, with an enormous stone block adorned with a group of The Three Graces in the manner of the 18th century Canova sculpture, acting as a notable art element. The ground level also includes an indoor pool room with mother of pearl accents, a steam room, a sauna, and a 24-carat gold jacuzzi. The property's ground level features a world-class presidential home office with a secretary cabin.

A 360sqm master bedroom and a big mini-master bedroom are located upstairs. Along with three additional bedrooms and the option for a further eight rooms. On the first floor, there is a 200sqm fully-equipped techno-gym, and in the basement, there is a carefully managed 16-car garage. Additional features include a spacious cellar and a dedicated power substation. The property’s grounds feature 50 mature trees and a small lake with a pavilion.

Cover story
DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 22

Linealuce mini 27R

High Performance Linear System

Design Jean-Michel Wilmotte / 2022

Linealuce evolves with a new, miniaturised, high performance version: a slash of threedimensional light, just 2,7 cm deep.

Linealuce mini 27R is a masterpiece of technological precision, offering patented triple optic technology that shapes light to meet any requirement.

Opulent

What makes your company’s offering exceptional?

We embarked on exceptional journey when we established OMNIYAT in 2005, establishing a goal for ourselves to offer the finest experiences. And the pursuit of these outstanding building experiences led us to the process of collaborating with the top architects in the world. Back in 2005, I travelled to visit some of the world's finest architecture firms, including Zaha Hadid, Foster + Partners, Richard Rogers, Rem Koolhaas, Santiago Calatrava, and Renzo Piano. And my goal was to inspire these worldwide

design houses to join us in our drive to construct extraordinary and create exceptional experiences.

And now, a few years later, I'm happy to say that I've had the pleasure of working with four of the six people I approached back then, and we've learnt so much from these worldwide design names. And we are here in one of the first partner-designed buildings, on which we have been working for a long period to bring to life. So, I'd say that design focus, and design for the purpose of enhancing life, is at the heart of our brand, and everything we do revolves around

OMNIYAT provides endless curation opportunities, allowing those who inhabit its spaces to customise every detail to fit their individual needs, lifestyles, and visions of themselves.

that. And that is the path we have taken over the last 17-18 years. And we will continue to innovate with that.

Our offerings are highly focussed on the elevation of the luxury living experience, with the goal of ultimately reimagining it completely. This is why we pursue elevation in our creations, which translates to the unique living experiences that we provide. Through our partnerships with world-renowned operators, architects and interior designers, we bring offerings that honour the rituals of living, so to speak, creating

DESIGN MIDDLE EAST | JULY 2023 24 design-middleeast.com Interview
Mahdi Amjad, FOUNDER AND EXECUTIVE CHAIRMAN OF OMNIYAT, DISCUSSES HIS UPCOMING OPULENT PROJECTS WITH THE DORCHESTER COLLECTION.

unequivocal space that truly explores the limits of living well.

Could you please elaborate on your partnership with Dorchester Collection?

Every one-of-a-kind experience now necessitates a one-of-a-kind operator to deliver it. Yes, hardware, architecture, and solution continue to be important pillars of the OMNIYAT, ideology. But the operation was a critical strategic component for us. So, we travelled across the world in 2014-15 to find the appropriate global operator who could resonate with our aim of creating the extraordinary and share the same brand concept and brand principles. That journey has resulted in a strategic relationship with the Dorchester collection, which we have begun. And as a result, we already have a few homes that we have as a collection today, and the portfolio has grown as we continue

to construct these unique properties. Partnering with Dorchester Collection is a testament to our dedication to creating invigorating environments for the individuals who choose to be in them. This partnership brings an untapped form of establishment to the luxury real estate market in the region: residential hospitality. Dorchester Collection is the world’s most renowned hospitality operator, and by partnering with them, we provide the level of attention to detail our prospects demand of the luxury estates they seek out, as well as the exclusivity that they expect.

How do you envision VELA contributing to the overall vision and growth of OMNIYAT as a pioneering developer in Dubai?

VELA, Dorchester Collection, Dubai builds on the success of The Lana, a distinctive hotel and residential offering operated by the Dorchester Collection

within the same luxury enclave – which is already 100% sold out. The Burj Khalifa District is where it all began for OMNIYAT with The Opus. As another jewel in the heart of Dubai, we believe that VELA’s presence in the Marasi Marina and the wider Burj Khalifa District will be a distinctive indicator of the calibre of offerings and value OMNIYAT brings to the area. This project, in particular, presents itself as a pivot towards more ambitious undertakings that we are excited to bring to the city and beyond. >>>

VELA is inspired by the Latin word for sail –bringing the calm of the waterfront to the heart of the city and merging the dynamism of urban living with tranquillity.

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Our offerings are highly focused on the elevation of the luxury living experience, with the goal of ultimately reimagining it completely. This is why we pursue elevation in our creations, which translates to the unique living experiences that we provide.

You have recently launched The Lana, how do you feel about it? Vela, it's a fantastic opportunity for us to have secured this unique site, because it sits right next to the Lana by Dorchester collection, hotel and residents here in downtown Dubai, on the Marina of the Marasi Bay. And as we have developed and invested vastly in creating this destination, in the Downtown Dubai district. It was important that we continue that experience into the other side, this not gives us an opportunity to develop the sights around the Lana in a unique way, but also enjoy the experience that has been created with the first Dorchester collection hotel in Asia.

Lana will be the Dorchester Collection's first hotel in Asia and the Middle East, and 10th globally, And that's a very important milestone for OMNIYAT, as we will open that hotel by end of this year. And VELA as just a few steps away from The

Lana, right on the Marasi Bay. And I think that gives us a very unique location, we use that opportunity to create very limited 38 units in an exclusive setting with a complete views of Marina, Marasi Bay, and the entire water experience. We are trying to incorporate all of the design aspects and components that we have learnt from past palm developments, such as seamless swimming pools and the terrace experience that is normally found in beachfront properties. These elements, I believe, give us a really unique edge in product creation, on top of all of our specific features, comforts, and quality that we drive with the Dorchester collection. And in this project as well, we're collaborating with Foster + Partners, which is our design firm for this district.

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Interview

Let's speak about collaboration with architects and designers from your perspective. How do you approach them keeping in mind the project vision?

For us from the beginning at OMNIYAT,, we had a very clear understanding of what we're trying to deliver, and keeping our customers and our buyers at the centre of the need. And designing the best life experience possible for them was at the heart of our vision. That effectively required creating the specific design brief that I said before, which is a process in OMNIYAT, for every location, and then choosing the perfect architect who can actually, truly celebrate that brief and create a unique experience.

Then, for each bespoke solution, we identify the correct architect, interior designer, and landscape designer to achieve that goal. And I believe we have mastered the procedure over the last 17-8 years. And as we continue to construct these one-of-a-kind environments, surprising and exceeding the customer's expectations, and producing these amazing spaces.

How do various designers use different architectural languages on different projects?

Each project has its own set of criteria and design philosophy. We under-

stand that every partner has their own vision, which allows for highly productive conversations to take place when a collaboration begins. We could not have found a better partner than Zaha Hadid architecture firm that truly developed that experience with us when we wanted to create a very distinctive office building that reflects the future and brings the future to a current time. However, when it came to constructing The Lana, it was more about finding the correct architect who could produce that type of language. And I believe Foster and Partners were the perfect firm, given we have worked with them on this site since its inception.

How is the demand for luxury properties in the region, and do you see it growing in Dubai in the near future?

Dubai is a global city that may attract uber-luxurious, ultra-high net-worth individuals and clients. And we will continue to make products of this nature. This was even before anyone believed that such a high-quality product would be in demand and financially successful. I'm delighted to see that faith and belief, as well as the city's capacity to attract this type of clientele, have proven to be incredibly successful.

And we are now witnessing a phenomenal global demand that is increasing much faster than before. That is arriving and migrating back to Dubai. So, for me, it's been a great success in the last two years, especially since COVID-19.

With the amount of appeal that the city of Dubai is developing to become a magnet for this client base, I believe we will continue to see this growth and in the correct audience that is seeking the Uber luxury product in the city of Dubai. As a result, OMNIYAT continues to invest in this market, we will continue to lead the segment by generating even higher and more elevated items than what we have seen from them thus far. The promise we present our prospects is a life beyond luxury that they curate for themselves, and we believe our projects fulfil that promise.

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 27
VELA will translate into an architectural masterpiece through the artistic designs of Foster + Partners and curated interiors of Gilles & Boissier. The LANA is just 20 minutes from Dubai International Airport, 75 minutes from Abu Dhabi International Airport, and a 15-minute walk from Burj Khalifa and the adjacent Dubai Mall.

weavingart OF

Can you give us a brief history of your Jaipur Rugs?

I gave up a bank job and borrowed Rs.5000 from my father to start Jaipur Rugs in 1978.

The journey began with two looms, nine weavers and one two-wheeler in Rajasthan. We started with the age-old art form of handmade carpets and revolutionized the carpet industry by creating an entirely new business model- working directly with artisans and empowering them and

THE

their communities with a sustainable livelihood.

In 1986, we started to export our rugs directly thus taking the first step towards my dream of connecting artisans to global markets. In the year 2000, a sister company was formed to distribute the products in the American market and in the year 2004, we started Jaipur rugs Foundation for the betterment of our artisan community. In the year 2016, we started selling directly to the end consumer and opened our first retail store in Delhi, India. We extended our operations and began

partnering with designers and artists from all over the world as Jaipur Rugs earned recognised for its quality and artistic excellence. This resulted in the development of innovative rug designs that combined ancient techniques with contemporary aesthetics, appealing to a wide spectrum of customers.

Today, the company has 7000 looms and is working with over 40,000 artisans across the country (out of which 90% are females). Jaipur Rugs today has eight mono brand stores in India and abroad and has a worldwide distribution network.

How has the business evolved over the years?

Since its establishment in 1978, the company has grown in terms of size, reach, product range, and its approach to sustainability. Here are some key ways Jaipur Rugs has evolved:

1/Artisan empowerment/ Jaipur Rugs has always focussed on empowering local artisans by providing them with opportunities to showcase their craftsmanship. Initially, the company started with a few weavers in rural Rajasthan. However, over the years, it has expanded its network to include thousands of skilled artisans from remote villages across India.

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Interview
The founder of Jaipur Rugs, N.K. Chaudhary , discusses the company's history, evolution over time, popular weaving techniques, and future growth goals.

2/Design Innovation/ The brand has continuously embraced design innovation to cater to evolving market demands. While initially focused on traditional designs, the company has collaborated with renowned national and international designers to develop contemporary collections that blend traditional craftsmanship with modern aesthetics

3/Product range diversification/ Over the time, we have expanded our product range beyond carpets and rugs. We now offer a wide array

JAIPUR RUGS recently launched its flagship retail store in Dubai at Alserkal Avenue. Conceptualised and designed by multiaward-winning interior designer Pallavi Dean, the space provides a window into the historic, picturesque architecture of Jaipur.

Spanning over 7,000sqft, the store showcases an extensive collection of meticulously handcrafted rugs, created by skilled artisans using traditional techniques passed down through generations.

of home textiles, including pillows, poufs, throws, and dhurries.

4/Global reach/We have established a strong network of partners in various countries and also have an e-commerce platform. This expansion has not only increased our market reach but also created opportunities for the artisans to showcase their skills to a broader international audience.

5/Sustainable practices/ Recognising the importance of sustainability, we have incorporated environmentally friendly practices

into our operations. Jaipur rugs as a responsible and eco-conscious brand emphasise on using sustainable and natural materials to minimise ecological footprint.

6/Technology integration/ The company utilises modern software systems for design development, inventory management, and supply chain optimisation. We also have an in-house application which allows our artisans to connect with us on real time basis. This integration has allowed us to reduce lead time, and enhance quality control.

How do you select your artisans, and where do they come from?

Currently, we are working in five states of India and we follow a meticulous process to select and identify the artisan clusters in rural areas across India. These clusters are typically located in villages known for their weaving traditions and skilled artisans. The company scouts for regions where traditional weaving techniques are still practiced and where artisans can benefit from sustainable livelihood opportunities. We then evaluate the weaving skills, abilities of the artisans and quality of their work and most important is their

willingness to learn and adapt to new trends.

We lay a major focus on skill development and proper training as a company, and we have established many programmes for artisans to improve their weaving skills and introduce them to new and current design concepts, quality standards, and client preferences. These training programmes ensure that the artisans can make carpets that match the high standards and commercial expectations of Jaipur carpets.

Our fair-trade practises, long-term relationships with our artisans, including regular job opportunities, fair compensation, and access to healthcare and education facilities for them and their families, build a spirit of partnership and mutual growth.

How crucial is it to choose the proper carpet for your space? What factors should one consider before selecting a carpet? Choosing the right carpet for your room is critical since it may have a big impact on the overall aesthetic, comfort, and functionality of the space. Before purchasing a carpet, several elements should be >>>

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 29

addressed, including durability, appropriate material, comfort, upkeep, placement, function, and design.

Who are your target audiences?

Our rugs are designed to add warmth, texture and visual appeal to spaces such as living rooms, bedrooms, dining areas, waiting areas, hallways and we cater to wide variety of people like homeowners, designers, architects, hotels, resorts, restaurants, and art enthusiasts.

In 2004, JAIPUR RUGS founded the Jaipur Rugs Foundation. Its mandate was to reach out to remote rural areas and establish bonds with the village communities, so that they can start weaving not only rugs but also their own lives.

What is the most popular weaving technique? What are the most commonly used materials in your work?

There are four types of weaving techniques used by Jaipur rugs hand-knotted, hand-tufted, hand loom, and flatweaves:

Hand knotted/ On a loom set up with warps, an artisan ties individual knots on each warp thread, going line by line. Once a line is complete, it is locked in place with a thread of weft, before the next line of knotting begins.

Hand tufted/ Using a tufting gun, an artisan tufts yarn into a fabric that is outlined with a design. The outline guides the artisan to know which colors go where, to create the rug’s final design.

Hand loom/ This form of weaving is very similar to textile weaving on a handloom. The warp and weft are much thicker to create a thick fabric, the rug’s yarn is passed through in between the interlocking

Flatweave/ A flatweave is made entirely of interlocking warp and weft threads, the colors are based on the thread and the design is based on the different styles of interlocking.

In today's environment, how significant is e-commerce?

E-commerce in today’s world has become an integral part of the modern business landscape. Its convenience, global reach, and transformative impact make it a significant force shaping the way we shop and do business today. It has eliminated geographical barriers, allowing businesses to reach customers worldwide. Online platforms enable businesses to expand their customer base beyond their local markets and tap into international markets. This global reach opens up new opportunities for businesses and facilitates cross-border trade. Companies that fail to embrace e-commerce may struggle to compete effectively in today's market.

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com
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Interview

What can you tell us about your most recent collection?

Recently we have launched three new collections in collaboration with Ad 100 Designer Pavitra Raja Ram titled “Majnun”, Postorganic with Maria Laura Irvin and Woven Gems with Jocelyn Burton.

Majnun is rooted in the history, geography, and storytelling of carpets that originated in Persia, China, and India and made their way through time to a global audience around the world. The designs include a traditional Shikargah from the stately English homes in the 18th and 19th centuries and hypnotic tantric tiger rugs of Tibet, re-interpreted with traditional motifs. A traditional “Bid - Majnun” or weeping willow motif reinvented in the manner of a Chinese scroll painting and the folk tradition of the Afghan war carpets, adapted to our own Indian colonial narrative. Woven gems/The collection features 11 striking designs, with a limited run of only 10 pieces each. Jaipur Rugs and Jocelyn Burton chose the Tibetan and Persian construction techniques to suit each of the designs, applying different weaves to confer a distinct range of textures and tactility.

Post organic/ The Postorganic collection, designed instead by Studio Irvine, is inspired by architecture and the colours of the earth and nature, echoed in textures and materials. In an interplay of colours and patterns, an attempt is made to invite the viewer to contact the surface of the rugs to expose their tactile perception.

What are your expansion plans?

We want Jaipur rugs to be a timeless and global brand, A name synonymous with kindness, love, luxury, design, and aesthetics. Every region is unique and a one size fits all approach may not be effective. Flexibility adaptability and ongoing evaluation will be essential as we open new stores in different locations. Our initial focus in the MEA region will be on our Dubai store, leveraging locations and the opportunities it offers. Simultaneously, we are actively seeking favorable locations across the world to expand our presence. With a vision of opening 30-35 stores within five years and reaching approximately 100 stores within the next 10 years, we are committed to aggressive growth and establishing a strong footprint globally.

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desig n-middleeast.com
The company has grown to become the largest network of artisans in India with over 40,000 rural artisans out of which 90% are women operating in 600 villages across five states.
E-COMMERCE IN TODAY’S WORLD HAS BECOME AN INTEGRAL PART OF THE MODERN BUSINESS LANDSCAPE. ITS CONVENIENCE, GLOBAL REACH, AND TRANSFORMATIVE IMPACT MAKE IT A SIGNIFICANT FORCE SHAPING THE WAY WE SHOP AND DO BUSINESS TODAY.

Over 13 years we have designed more than 750 education projects worldwide. The team has specified over 12.5M items of FF&E and built spaces across the world, including the UK, Europe, UAE, Thailand, Malaysia, and China.

Design Holistic

David JUDGE

THE EXECUTIVE CREATIVE DIRECTOR OF SPACE ZERO, DISCUSSES THE HOLISTIC APPROACH USED TO DESIGN THE CAMPUS INTERIORS AT NORD ANGLIA SCHOOL IN ABU DHABI.

How does Nord Anglia International School Abu Dhabi’s holistic approach to designing campus interiors align with the organisation's character and values?

Designing with a holistic approach is the heart of what Space Zero does – we specialise in creating environments that bring out the space’s character. We begin with a strategy before even looking at the spaces. With Nord Anglia International School Abu Dhabi, we discussed the values of the school, including a personalised approach to learning, creative encouragement and wellbeing empowerment – and ensured that this was communicated throughout the spaces.

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Tête-à-tête
DESIGN MIDDLE EAST | JULY 2023

Can you provide examples of how the interior design of the Nord Anglia International School Abu Dhabi campus reflects the school's teaching methods and philosophy?

The overall interiors reflect on the school’s teaching method with Nord Anglia International School Abu Dhabi’s request to apply the theme of advanced learning and exceptional environments around the whole campus. We examined how each individual space would work by not only meeting the basic functionality of the space, but also how they might evolve in the next 5 to 10 years. We defined the spaces through three layers – character, functional requirements and how it delivers their values. The space is a communicational experience and so we think about the emotional response that the people will feel when they enter the space and how the space works overtime. It was important we designed areas to reflect NAS Abu Dhabi’s core values of inspiring creativity and encouraging well-being, resilience and purpose.

In what ways does Nord Anglia International School Abu Dhabi’s holistic approach to campus interior design cater to the evolving needs and expectations of the future of education?

Nord Anglia International School Abu Dhabi holistic approach to its campus interior designs caters to the evolving needs and expectations of the future of education in several ways.

Their goal is to give a calm and warm feeling for the students to feel like they belong. For example, the technology aspect in the primary library will be very present with devices, however this will not affect the desire for the students to read a story and collaborate with each other in the specially designed areas of the library.

What key factors or considerations were taken into account when designing the Nord Anglia International School Abu Dhabi campus interiors to create an optimal learning environment for students and teachers?

There are multiple key factors that were taken into account at Nord Anglia International School Abu Dhabi with the idea of future education and how the interiors create an optimal learning environment, as it’s not just one approach per space. For example, in the primary library we aimed to convey the idea of storytelling and so created different environments that tell different tales. The desert, aquatic, and forest locations were used to romanticise the idea of listening to words, what they signify, and how emotional responses are derived from this. It is also critical to consider children's ergonomics, so we developed a welcoming yet enjoyable environment that feels like home. We also created opportunities for cooperation in the same space, where students and teachers may work together and both feel like they belong. >>>

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com
The design team wanted to express the sense of storytelling in the primary library, therefore they built various locations that tell different stories.

How does the holistic approach to designing campus interiors at Nord Anglia International School Abu Dhabi contribute to fostering a sense of community and collaboration among students and faculty?

The holistic approach to designing campus interiors at Nord Anglia International School Abu Dhabi contributes significantly to fostering a sense of community and collaboration among students and faculty. There is a key academic principal that we refer to on the subject of belonging and the connection between the space and the person who owns this space. This means that we don’t design a space by thinking of it as just a facility – like many schools do. We believe that the idea of having it just as a functional space is a very old fashion approach. While functionality requirements are very important, we have to also consider how to give the people who are using the space a sense of belonging. We create an appropriate language for each group – considering language, communication, interior spaces, cultural integration and storytelling. We designed NAS Abu Dhabi with

the mindset that we want the students to feel safe with a sense of belonging. The more they enjoy the spaces, the more they want to stay and the better they will learn and collaborate together.

A key area to highlight is the parents’ café. It’s a space where parents can get to know each

other, as well as the teachers –and it has been designed for them as a community to interact and collaborate.

Can you discuss any specific innovative design elements or features implemented in the Nord Anglia International School Abu Dhabi campus interiors that enhance the overall learning experience and support the future of education?

The learning playground, positioned between the primary classrooms, is a highly particular innovative design element that will enrich the entire learning experience at Nord Anglia International School Abu Dhabi. We proposed using it as both a breakout room and a learning common with Nord Anglia International School Abu Dhabi. We addressed the ergonomics of young collaboration when designing this area, and it has been constructed so that students can relax and work together in a space that is theirs rather than sitting in a corporative-like space.

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Tête-à-tête
DESIGN MIDDLE EAST | JULY 2023
Parent’s café is a place where parents and teachers can get to know one another, and it's been created for them to engage and collaborate as a community.
SEE MORE

WHILE WE ENJOY A VAST VARIETY OF BOTH CLASSIC AND CONTEMPORARY STYLES TO BE SEEN AT OUR SHOWROOM, ALL OF OUR CLIENTS, BOTH NEW AND LOYAL, ARE UNITED BY THEIR SENSE OF TASTE, THE DESIRE TO TREASURE HUNT, AND THE QUEST TO SURROUND THEMSELVES WITH BEAUTY, THAT CREATES A COMFORTABLE AND STYLISH SETTING IN THE HOME. ”

FRESH&fabulous

How NACRE LIVING INTERIORS, founded by young and dymanic female entrepreneurs in the Dubai Marina Promenade region, will diversify the high-end category.

Clients who visit the showroom gallery location can expect to be inspired by the excellent choice of objects and furnishings on exhibit, and the NACRE client base is only poised to grow with new visitors, many of whom will become loyal customers.

36 DESIGN MIDDLE EAST | JULY 2023 Interview
Surat Dzhelilova and Margarita Salionova

There's something new bubbling in the region's premium category that will forever redefine the interiors landscape in Dubai.

Margarita Salionova and Surat Dzhelilova, both 27 years old, launched NACRE Living Interiors. NACRE is the first design studio and bureau under the same ownership to launch in the Middle East, following the success of its Russian predecessor design house and bureaus, Jelil Home Buro and MS Interiors.

Margarita Salionova is the co-founder of NACRE Living Interiors, which recently debuted in Dubai Marina. Salionova, who is from Moscow, is the proprietor of MS Interiors, a prominent interior design firm in the Russian city, and has an influential presence among Russian upper echelon circles.

Salionova graduated from the Cambridge School of Visual and Performing Arts in the United Kingdom and holds a degree from the Moscow Institute of Art and Industry in Moscow.

Surat Dzhelilova is a co-founder of NACRE Living Interiors. Dzhelilova, who is from Moscow, is the owner of a renowned interior design studio named Jelil Home Buro in the Russian capital. Dzhelilova's

mother acquired numerous vintage objects for their home as a young girl, inspiring her to develop a love for everything beautiful in life, and Surat grew up surrounded by exquisite and enormous collections of unique ornamental treasures and furnishings. Dzhelilova, who works with over 70 companies to supply her Moscow-based outlet and clientele, intends to build on her success with the gorgeous >>>

design-middleeast.com 37 DESIGN MIDDLE EAST | MAY 2021 DESIGN MIDDLE EAST | JULY 2023

new addition to Dubai's interiors segment, NACRE, which can be found on Marina Promenade, Dubai Marina.

As a result of their proactive international business ventures in the field of creative retail and design over the last few years, the pair has amassed an appealing portfolio of furniture brands, goods, artworks, and design services that set the tone for the ultimate in luxury, quality, and functionality. At only 27 years old, the founders make an exciting and influential example of interior design brilliance through clever and strategic collaborations with worldwide suppliers, with the inauguration of their first Dubai site currently open on promenade level in Aurora Tower, Dubai Marina.

“We are proud to only work with the best on offer from the design industry and the art and architectural world, giving our clientele a unique opportunity to enjoy top-of-the-range furnishings that ooze the best in luxury and quality,” said Surat Dzhelilova, co-founder, NACRE. She continued: “The NACRE team is rapidly expanding, and we hope to continue to attract the best brands, partners and talent in the region and beyond.”

Some of the ultra-premium brands to be found in the stunning NACRE showroom space include Longhi, Raynaud, Ercuis, CTO Lighting, Vaughan Designs, Bella Figura, Giobagnara, Pinetti, Dedar, Sahrai and Alivar, to name a few.

“While we enjoy a vast variety of both classic and contemporary styles to be seen at our showroom, all of our clients, both new and loyal, are united by their sense of taste, the desire to treasure hunt, and the quest to surround themselves with beauty, that creates a comfortable and stylish setting in the home. Treasures become the future generation’s family heirlooms, and we love to play such a central role in our customers’ individual interior design stories”, added Margarita Salionova, cofounder NACRE.

The NACRE founders are starting to work on fit-outs for commercial spaces, luxury hotels, and residential buildings, which will be a growing area of the business in the future years. Their primary goal is to develop NACRE as a highly influential design studio in Dubai. Dzhelilova is currently working on a second design project for clients in Dubai, which will be released later this year.

/ In conversation with Margarita Salionova /

How did your wide background in architecture, the arts, and interior design lead to your entrepreneurial path with NACRE?

I had a strong urge to accomplish what I do now since I was a child, possibly around the age of 14. I've always had an entrepreneurial attitude, which, paired with a passion for the home and interiors. I studied at the Cambridge School of Visual and Performing Arts in the UK before going on to learn with the prominent UK interiors platform Elle Decoration. I also have a diploma from the Moscow Institute of Art and Industry. Although I had a thorough understanding of the sector, when I opened MS Interiors Design Studio in Moscow in 2019, it felt like a risky move. I think there is always some risk with any new entrepreneurial activity. And of course, this was my first foray into independent trade.

38 design-middleeast.com Interview
DESIGN MIDDLE EAST | JULY 2023
THE NACRE GALLERY FEATURES A NUMBER OF ULTRA-PREMIUM BRANDS, INCLUDING LONGHI, RAYNAUD, ERCUIS, CTO LIGHTING, VAUGHAN DESIGNS, BELLA FIGURA, GIOBAGNARA, PINETTI, DEDAR, SAHRAI, AND ALIVAR. New NACRE Living Interiors showroom gallery launches in prestigious Marina Promenade area.

Why did you decide to start your business in Dubai?

There was a clear gap in the market for what NACRE offers, as I don’t think there are many offerings that are comparable, and I believe we are meeting a unique demand in the market. As a city, Dubai is an incredibly exciting place and there is a high potential for reward for entrepreneurs. I wouldn’t dream of changing our new location.

How do you decide which designer brands to exhibit in your showroom?

We combine our own industry expertise and discoveries with timeless favourites from our existing loyal customers. Naturally, since NACRE is a new brand and Dubai's market is different from Moscow's, we enjoy experimenting with purchases to discover how lovely artwork, furniture, collectibles, and other treasures are received by new consumers. Nothing less than beautiful is kept at NACRE.

Who are you targeting and what are your expectations?

Although we have a strong foundation of individual, private, and interior designers as clients, we are also pursuing more b2b endeavours. We would want to collaborate with some of the biggest hotel chains and upscale property developers in Dubai. We are fortunate to have the ability and resources to furnish substantial projects and spaces, therefore we wouldn't restrict ourselves when it comes to larger commercial orders.

How did your childhood shape you into the person you are now and influence your decision to pursue a profession in interior design?

I believe that my love for beautiful interiors and a sense of style began in childhood. Even though I was still very young, it was always exciting for me to participate in dialogues with designers when my father produced projects

on his own. I was allowed to select the furniture for my room as well as the materials for my dressing room and bathroom. In my adult life, I've frequently relocated and have always enjoyed furnishing my home. I must thank my parents for constantly providing me with opportunities and choices at such a young age. Today, it gives me a lot of confidence to go on, to be fearless, and to do whatever I want.

You've had success in Moscow and are now expanding into Dubai; how different are these markets for you?

Although Moscow has an older history than Dubai, I believe Dubai has far more multi-culturalism than Moscow due to its big expat population, and its economy is relatively recent. Although there are many Russians in the UAE, it is very different from Moscow in terms of style and taste, as it receives influences from all over the world while remaining famous for its uunrivalled luxury.

Which of your favourite brands do you want your clients to experience in Dubai?

We exclusively work with the top designer brands and premium home products, so picking favourites is really difficult! If I had to give an example of how our items differ from those found elsewhere, I would point to our Italian powerful Nespresso machine edit from Giobagnara, which is covered in luxury leather skin.

What plans does NACRE have for the coming years?

We want to keep working hard to make NACRE the go-to brand for private clients looking for high-quality home furnishings and collectibles. We are excited to work with some of Dubai's most prestigious hotel groups, interior designers, private residential spaces, and real estate developers.

design-middleeast.com
Surat Dzhelilova
/ In conversation with Surat Dzhelilova /
DESIGN MIDDLE EAST | JULY 2023

The team devised innovative methods to make the form in order to accomplish the clean stitching and aesthetics and assure the chair would fit our stringent criteria. The end product is a beautifully made chair design in which every form, stitch, and curve is important: a really iconic piece of furniture.

CHAIRTHE RIGHT

Why Herman Miller's Asari chair is the answer to all of your sitting issues and productive highs.

If you're looking for an ergonomic chair that's suitable for both home and workplace use, Herman Miller provides a terrific option for you.

Herman Miller and Tokyo-based designer Naoto Fukasawa present the Asari Chair by Herman Miller (Asari), a new chair that provides sophisticated ergonomic performance in a soft form, as well as a design that is as comfortable as it is beautiful.

With extended seated work hours, health and comfort are more important than ever. Your back may become tight, and your legs may become fatigued as a result of not getting up frequently enough or going for long walks. This is all due to bad ergonomics, lack of body awareness, and a poorly constructed workplace chair.

DESIGN MIDDLE EAST | JULY 2023 40 design-middleeast.com
Review

Tokyo-based designer Naoto Fukasawa is wellknown for his meticulous attention to detail and keen observation. His latest design, Asari Chair by Herman Miller, is a harmonious marriage of beautiful sculpture and everyday function.

So, a good office chair is an excellent investment in your health, happiness, and productivity.

Asari’s design is influenced by organic forms found in nature. Its name, which translates as "clam" in Japanese, is an anthropomorphic metaphor for the curve of the chair's back, which comes in high and mid-back heights.

The best part of this chair is the sculptural design is accentuated by eight colour flood options that feature one hue throughout the base, arms, and chair body. There are also bespoke blended possibilities available, with over 180 colour combinations available. So, in whatever colour scheme, Asari comes in a variety of attractive colours that will mix in well with your style.

Asari is a solution to all of your sitting difficulties since it combines cutting-edge technology with elegant design. As professionals have developed remote and hybrid work arrangements that incorporate specialised workplaces or multi-purpose living spaces, there is a demand for ergonomic and refined aesthetic chairs. Simultaneously, firms that are returning to physical premises are adopting a more residential setting in which the office becomes a destination with the comforts of home.

“The evolution of work means the needs for spaces both

at home and the office have transformed,” says Ben Watson, President, Herman Miller. “Asari, created with visionary designer Naoto Fukasawa, delivers what today’s workers need through intuitive adjustment, new leather and fabric offerings, clean aesthetic, and ergonomic performance.”

“My goal was to inspire joy and create a new form, ultimately becoming the next upholstered icon,” says Fukasawa. “A core part of my design ethos is to simplify the way we live, imbuing each creation with an attraction that makes people feel dear to it, a timelessness and longevity that enhances a human process.”

According to studies, if a person is more comfortable with his sitting location, particularly a comfy chair, he/she is more productive and contributes to a more positive work atmosphere.

Seating comfort is essential for any chair to be a success, and this chair leaves no stone left in offering you the needed comfort in an upholstered environment with the long-term benefits expected from a work chair. Asari provides the initial instant tailored for the user, a synchronous self-adjusting tilt provides natural movement while PostureFit® adjusts to fill the void that exists between the lower back and the back of the chair, providing natu-

ral alignment of the spine. It also includes a contoured seat pad to help reduce pressure spots and provide maximum support.

The fabric of an office chair is often overlooked, despite its importance. The fabric should be breathable and comfortable to wear for extended periods of sitting. In addition, the fabric should have enough cushion to support you without exposing the chair's base. Herman Miller creates world-class chairs using some of the greatest carefully chosen materials and leather.

To bring new materials to the office seating line, Herman Miller teamed with premier interiors textile producer Maharam, a brand inside the MillerKnoll group. Two textiles and a leather have been curated to suit the nature of the chair, guided by the experience of the Maharam Design Studio: Meld, Luce, and Stow. Maharam's Meld and Luce woven textiles are made from wool and polyester sourced sustainably around Europe.

Maharam’s Stow leather is sourced from a boutique tannery in Northern Italy and reflects the brand’s carefully honed techniques passed down over generations as one of the oldest leather producers in the world.

Without a doubt, Asari is the ultimate solution for keeping you happy, healthy, and productive.

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com
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Asari can be purchased online or through Herman Miller & MillerKnoll dealers for contract customers.

ONE UP AJMAL SAIFI

, CEO OF PRESTIGE ONE DEVELOPMENTS, DISCUSSES SUSTAINABLE DESIGNS, THE ROLE OF TECHNOLOGY IN ARCHITECTURE, NOTABLE TRENDS, AND HOW THE BRAND IS MEETING THE CHANGING NEEDS OF CLIENTS.

What is the overarching architectural vision for the recently launched projects, and how does it align with the values and goals of Prestige One Developments?

The architectural vision for our projects, Vista and The Residence, is rooted in our commitment to long-lasting quality. From concept design to collaboration with consultants and designers, we prioritize aligning our projects with Prestige One Developments' values.

Our goal is to create properties that withstand the test of time and retain their value. We prioritize quality and longevity, going beyond immediate gratification to deliver developments that remain highly esteemed for years to come. We prioritise the best value over the best price, carefully considering durability and sustainability when selecting materials. This ensures that our projects possess enduring quality, resilience, and environmental responsibility.

Could you share the inspiration behind the designs of these projects? What elements influenced the architectural vision?

The designs of our projects, Vista and The Residence, draw inspiration from various elements to create unique architectural visions. For Vista, we collaborated with LACASA, a leading consultancy firm in the region. The design process was fortunate to start with a large plot size and a low Floor-Area Ratio (FAR). This allowed us to maximize the available space for amenities and create an exceptional living experience. We worked closely with LACASA to position all our units to face the golf course, except for the studios, which overlook the back. This exclusive feature of having units facing the golf estate is rare in the Dubai Real Estate market. The design also emphasizes abundant natural light and spaciousness, taking into consideration the principles of feng shui to create a harmonious living environment. >>>

DESIGN MIDDLE EAST | JULY 2023 42 design-middleeast.com In conversation
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design-middleeast.com
"THE DESIGNS OF OUR PROJECTS, VISTA AND THE RESIDENCE, DRAW INSPIRATION FROM VARIOUS ELEMENTS TO CREATE UNIQUE ARCHITECTURAL VISIONS."

In the case of The Residence, we collaborated with Model Engineering and ZNera, the latter being renowned for their design of the loop around the Burj Khalifa. Our vision for The Residence was to create a boutique development with fewer than 100 units. We worked closely with the authorities to design the layout in a way that deviated from the traditional L-shape and instead formed an open V-shape. This unique design choice allowed us to maximize the space between units, offering better views and increased sunlight. By incorporating these architectural elements, we aimed to provide residents with a distinctive and comfortable living experience within The Residence.

What are some unique design elements incorporated into these projects that set them apart in the industry?

Our projects, Vista and The Residence, stand out in the industry with their unique design elements. First, we prioritize square units to maximize usable space, promoting functionality and comfort for residents.

Secondly, both developments offer exceptional amenities. Vista features a jogging track, outdoor cinema, and various spaces for relaxation and entertainment. The Residence emphasizes amenities and floor design, ensuring residents can enjoy their stay and make the most of the available facilities. In addition, we have chosen a timeless pastel color palette that adds elegance and sophistication to the projects, blending seamlessly with different design styles. Through these unique design elements, we have crafted extraordinary living spaces that prioritise functionality, luxury amenities, aesthetic appeal, and an enhanced resident experience.

How does Prestige One Developments prioritize sustainability in its architectural designs? Can you highlight any specific sustainable design elements incorporated into the projects?

Sustainability is a core focus in our architectural designs. We incorporate electric car stations in our parking lots, prioritize green procurement practices, and select energy-efficient air conditioning systems.

These elements demonstrate our commitment to promoting sustainable transportation and minimizing our ecological footprint. By integrating environmentally conscious practices, we aim to create developments that contribute to a greener and more sustainable future.

In what ways does technology play a role in the architectural designs of Prestige One Developments' projects? Are there any notable examples of technology integration?

Technology plays a crucial role in our architectural designs. We utilize technology to optimize design and layout, collaborate with authorities for traffic management, and integrate smart technology into our units. By leveraging technology, we enhance functionality, comfort, and efficiency in our developments. Our goal is to create modern living environments that embrace smart technology, improve the overall living experience, and promote sustainability.

Prior to commencing construction, we conduct thorough tests using technology to assess factors such as sun position, wind patterns, and energy flow. These tests help us optimise the design and layout

Vista apartment means retreating to your own private haven with serene golf views. Interiors are elegant contemporary. As one room flows freely into the next, each space is enhanced by soft tones, natural elements, and natural lighting.

of our projects to ensure maximum efficiency and comfort for residents.

We also collaborate with relevant authorities, such as the Roads and Transport Authority (RTA), to incorporate smart technology solutions for traffic flow management. This can help us design efficient parking facilities and ensure smooth incoming and outgoing traffic patterns, enhancing convenience for residents and visitors.

Our units feature smart technology integration, which includes temperature control and the use of sensor lights to optimize energy consumption. These features not only provide convenience but also contribute to energy efficiency and sustainability.

By leveraging technology in these ways, we aim to create modern and innovative living environ-

44 design-middleeast.com DESIGN MIDDLE EAST | JULY 2023 In conversation

ments that embrace the advantages of smart technology. Our focus is on enhancing the overall living experience, optimizing energy usage, and promoting sustainable practices throughout our projects.

How does the company incorporate natural elements into its architectural designs? Can you provide examples of how nature is integrated into the projects?

We prioritize the integration of natural elements into our architectural designs. By considering sun position and natural light, incorporating expansive views, courtyard views, and ample green spaces, we create a harmonious and serene living environment for our residents. Additionally, our studio designs allow for larger windows and a stronger connection to the outdoors, further enhancing the integration of nature into our projects.

In Vista, we have positioned all our units to face the golf course, providing residents with stunning views of the surrounding natural landscape. This integration of natural scenery creates a sense of tranquility and connection to nature. Our studio units are designed to be over 500 sq.ft., providing residents with more space and flexibility. This design choice allows for the integration of natural elements and the inclusion of larger windows, which further enhances natural light and a connection to the outdoors.

In The Residence, we have incorporated courtyard views for most of our units, ensuring that residents can enjoy a serene and green outlook. By incorporating natural elements in the design, we enhance the aesthetics and create a soothing ambiance within the living spaces.

By incorporating these natural elements, we aim to create a sense of balance and well-being within our architectural designs. Our intention is to provide residents with a living >>>

45 DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com

In conversation

The Residence’s interiors are elegant and very modern. The superb craftsmanship exudes ease and calm, allowing residents to rest and revitalise in the environment.

environment that seamlessly integrates with the surrounding natural beauty and promotes a harmonious lifestyle.

How does Prestige One Developments strike a balance between aesthetics and functionality in its architectural projects? How do the design elements contribute to the visual appeal while enhancing the living experience?

At Prestige One Developments, we prioritize functionality while striking a balance with aesthetics. Our design approach integrates form and function, emphasizes thoughtful space planning, and pays attention to detail. By creating spaces that are both visually appealing and highly functional, we provide a harmonious and enhanced living experience for our residents.

We firmly believe that functionality is essential in creating spaces that truly serve their purpose. Before fine-tuning the aesthetic aspects, we rigorously test and evaluate the functionality of each element. This includes conducting mock-ups and simulations to ensure that the spaces are practical, efficient, and cater to the needs of residents. While functionality is paramount, we also recognize the importance of visual appeal. Our design process aims to seamlessly integrate form and function, ensuring that the aesthetic elements enhance the overall living experience. We pay careful attention to space planning to optimize the flow and functionality of the living areas.

How does the company ensure that the architectural designs meet the evolving needs of residents and occupants?

By conducting thorough research, adopting a user-centric approach, collaborating with experts,

incorporating flexibility and adaptability, embracing technology and innovation, and fostering a culture of continuous improvement, we strive to create architectural designs that not only meet but exceed the evolving needs of our residents and occupants. Our commitment to understanding and addressing these evolving needs is at the core of our mission to provide exceptional living experiences.

Are there any specific features or considerations that address these changing needs?

We prioritize enduring functionality to meet changing needs. We focus on sustainable design, flexible spaces, well-planned amenities, timeless aesthetics, and future-proof infrastructure. By creating functional, sustainable, and adaptable spaces, we provide long-lasting value and a high-quality living experience.

We prioritize sustainable design practices that not only benefit the environment but also meet the evolving needs of residents. This includes incorporating energy-efficient systems, utilising eco-friendly materials, and integrating smart technologies to optimise resource consumption and enhance the overall living experience.

Our projects feature carefully curated amenities that cater to the diverse needs of residents. These amenities are designed to enhance the quality of life, promote social interaction, and support overall well-being. While functionality is our primary focus, we also recognise the importance of creating visually appealing spaces that stand the test of time.

Our focus on creating functional, sustainable, and adaptable spaces allows us to provide long-lasting value and a high-quality living experience that remains relevant and desirable for years to come.

DESIGN MIDDLE EAST | JULY 2023 46 design-middleeast.com

Could you elaborate on the collaborative process between the Architect and Interior Designer at Prestige One Developments? How do they work together to bring the architectural vision to life?

The collaboration between the architect and interior designer is crucial for bringing our architectural vision to life. They work together from the start, aligning the vision, considering functionality, integrating design elements, and maintaining continuous communication for a cohesive and visually stunning result.

Before engaging with the architect, we establish the vision for the project, including the desired interior design elements. This involves creating templates and floor plans that align with our goals. By having a clear vision upfront, we can effectively communicate our expectations to the architect and interior designer.

By fostering a collaborative working relationship between the architect and interior designer, we can ef-

fectively translate our architectural vision into cohesive and visually stunning spaces that are not only visually appealing but also highly liveable and functional.

How does interdisciplinary collaboration influence the design choices, material selection, and overall execution of the projects at Prestige One Developments?

Interdisciplinary collaboration plays a vital role in shaping our projects' design choices, material selection, and overall execution.

Architects, interior designers, and consultants work together from the project's start, ensuring that design choices consider both aesthetics and practicality. Each discipline contributes unique expertise. Architects provide spatial planning and structural knowledge, while interior designers create functional living spaces. Consultants offer specialised insights into sustainability and engineering. By leveraging these strengths, we make informed design decisions.

Involving interior designers and consultants early helps assess practicality, evaluate materials, and consider factors like maintenance and cost. This ensures long-lasting, high-quality projects. Embracing interdisciplinary collaboration allows us to make informed design choices, select suitable materials, and execute projects precisely. This approach creates exceptional properties that align with our vision, meet client needs, and stand the test of time.

What emerging trends do you see in the architectural industry, and how is Prestige One Developments adapting to these trends in its future projects?

We closely monitor emerging architectural trends to ensure that our future projects meet the evolving needs and preferences of our clients. We incorporate designs that maximise natural light, such as floorto-ceiling windows and open floor plans, creating a sense of spaciousness and enhancing the living experience.

We optimise space utilisation and ensure a seamless flow between different areas by analysing traffic patterns and strategically placing elements within the property. We provide well-designed communal areas like gardens, fitness centers, and lounges to foster a sense of community and social interaction among residents. By adapting to these trends, we create architectural designs that are visually appealing, highly functional, and sustainable. Our commitment to staying ahead of the industry

ensures that our future projects meet the expectations of modern living and provide an exceptional living experience.

Can you discuss the company's vision for incorporating new technologies and sustainable practices into its future architectural projects? How does Prestige One Developments stay ahead of the evolving demands of the market?

We are committed to incorporating new technologies and sustainable practices into our architectural projects. This includes smart home automation systems, energy-efficient appliances, and renewable energy solutions. By leveraging these technologies, we enhance comfort, convenience, and sustainability for residents. Sustainability is at the core of our architectural designs. We minimise environmental impact by utilising energy-efficient systems, and eco-friendly materials, and exploring renewable energy sources like solar power. We consider the life cycle of materials, aiming for durability and a low carbon footprint. In addition to all of the above, we also follow international trends, we do this by closely observing what some of the best hotels around the world are doing and translating that into comfortable but sophisticated living spaces. By embracing technology, prioritising sustainability, and fostering collaboration and continuous learning, we create architectural projects that provide exceptional living experiences for our residents.

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 47

Sustainability

UnleashingSustainability

Anilkumar Madhavan, Regional Director MEP and Deepak Bashetty, Regional Director Structures – KPM Engineering, discuss developing sustainable practises in the region.

PROJECT: /Mixed-use development, Mecca/

This 4.5 million square foot multi-use complex in Mecca includes hotels, serviced apartments, and retail space. KPM Engineering (KPM) had various chances to apply a variety of sustainable engineering methods, including greywater recycling, condensate recovery, groundwater recharge, and overhang balconies, due to the project's magnitude.

Greywater recycling is an environmentally friendly practice that involves cleaning and reusing water from domestic appliances such as washing machines, showers and sinks. Although unfit for drinking, this water can be cleaned and used efficiently for irrigation, toilet flushing, and even industrial applications.

By implementing greywater recycling systems, KPM significantly reduced the strain on freshwater resources and decreased the demand for more energy-intensive water treatment and distribution. This approach not only conserved water but also saved energy by reducing the need for pumping and treating fresh water, making it an essential sustainable engineering strategy for water and energy conservation.

In air conditioning and refrigeration systems, condensate is formed when warm air comes into contact with a cold surface, resulting in moisture condensing. Instead of letting this water go to waste, KPM utilised condensate recovery systems in buildings to capture and collect condensate for reuse. By recycling this water for secondary uses, including landscape

DESIGN MIDDLE EAST | JULY 2023 48 design-middleeast.com
Anilkumar MEP (left) and Deepak Bashetty - Regional Structures at KPM Engineering

irrigation or non-potable water usage, we can effectively conserve water resources. Furthermore, as condensate recovery reduces the need for additional water supply, it also contributes to energy conservation by reducing the energy required for water pumping and treatment processes.

Groundwater recharge aims to replenish existing underground water sources. KPM designed the stormwater systems to capture and direct excess surface water, such as rainwater or stormwater runoff, into the ground to recharge aquifers. KPM effectively restored groundwater reserves by applying techniques such as rainwater collecting, permeable pavement, and infiltration basins. This method

not only helps to keep the water table stable, but it also adds to energy saving. We can eliminate the need for energy-intensive procedures, such as pumping water from deeper aquifers or remote sites, by replenishing groundwater sources, resulting in significant water and energy savings.

To reduce incident solar radiation and subsequently decrease air conditioning loads, KPM suggested overhang balconies. By incorporating strategically designed overhangs on buildings, especially those with the most sun exposure, KPM created shading that prevented direct sunlight from entering living spaces during peak heat periods. This helped to reduce the cooling demand and reliance on air conditioning systems, thereby conserving energy. Overhang balconies not only provide passive cooling but also offer additional benefits, such as creating outdoor spaces that can be utilised for recreational purposes and promoting sustainable architecture that harmonises with environments. In summary, implementing practices such as greywater recycling, condensate recovery, groundwater recharge, and overhang balconies can significantly contribute to water and energy conservation efforts. These approaches not only help preserve precious water resources but also reduce the demand for energyintensive processes, including water treatment and pumping. Through the implementation of these sustainable strategies on project sites, KPM moves towards a more environmentally conscious future and ensures a better balance between water and energy needs. >>>

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By recycling, the water for secondary uses, including landscape, irrigation or non-potable water usage, we can effectively conserve water resources.
DESIGN MIDDLE EAST | JULY 2023

Sustainability

Double Tree, Jeddah: During this particular project, the generated construction waste was repurposed as backfill material on-site.

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DESIGN MIDDLE EAST | JULY 2023

PROJECT / Ministry of Culture Parking, Jeddah /

The Ministry of Culture project was part of the initiative to upgrade the Allegiance Square area. The plan included the development of two levels of underground parking with access to the Corniche via underground pedestrian tunnels. Considering the location and the number of people expected to use the facility, the client wanted to explore options to make the parking area more suitable for pedestrian use. As the temperatures in summer in the region are high, one of the avenues KPM explored was to look at the possibility of cooling the area with minimum energy costs.

KPM proposed evaporative cooling as an effective and energy-efficient technique to significantly reduce temperatures without relying on traditional air-conditioning systems. This method utilises the natural process of evaporation to cool the surrounding and is particularly suitable for dry and arid climates where humidity levels are low.

The outcoming air is cooled down between 10 to 15 degrees Celsius, and unlike traditional air conditioning, evaporative cooling does not recirculate warm, polluted indoor air. Rather, it ventilates 100 per cent fresh, filtered, clean, and cooled air into a room or building. As a result, the indoor air quality substantially improves. We achieved considerable cooling benefits using approximately 10 per cent of the energy required for mechanical cooling.

Introducing skylights in underground parking areas is another innovative method to maximise natural lighting in what are typically dark and enclosed spaces.

Underground parking structures rely heavily on artificial lighting, which not only consumes energy but also fails to provide the benefits of natural sunlight. By strategically placing skylights in the roof or walls of the parking structure, we allowed

KPM proposed for Ministry of Culture Parking project, the evaporative cooling method as an effective and energyefficient technique to significantly reduce temperatures without relying on traditional air-conditioning systems.

The addition of natural light also improved the overall aesthetics and user experience, making the subterranean parking feel more open, safe, and comfortable to move through.

natural light to penetrate into spaces, creating a brighter and more inviting environment. This not only enhanced the visibility for drivers and pedestrians but also reduced the need for artificial lighting during daylight hours, leading to significant energy savings across projects. The addition of natural light also improved the overall aesthetics and user experience, making the subterranean parking feel more open, safe, and comfortable to move through.

PROJECT: / Double Tree, Jeddah /

Commercial construction operations typically yield a solid waste output ranging from 2 to 2.5 pounds per square foot, a significant portion of which can be recycled. The process of salvaging and recycling construction and demolition (C&D) waste can have a substantial impact on diminishing the need for new resources and mitigating associated environmental consequences.

To achieve this, the implementation of a comprehensive construction waste management plan is crucial, which KPM designed and implemented. The primary objective is to minimise the volume of materials destined for landfills during the construction process by facilitating the reuse of construction waste. During this particular project, the generated construction waste was repurposed as backfill material on-site. Furthermore, concrete waste underwent crushing procedures to transform it into fill materials suitable for occupying void spaces within the structure.

It is possible to reduce contamination concerns and extend the operating lifespan of existing landfills by implementing effective construction waste management practices, including the proper handling of non-recyclable materials.

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 51

SpacesThoughtful

Summer living at its finest...

ALL ROUND, ALL MINI ALL ROUND MINI BY Victor Foxtrot adds personality to every environment with its sculptural shape, whether standing alone or in an ensemble, by the sofa, on a desk, windowsill, or sideboard.

www.victorfoxtrot.de

STUNNING

Gautier's gorgeous setting demands your attention.

www.gautier-furniture.com

MAXIMUM POSSIBILITIES!

The Essential nesting tables bring essential furniture of unpretentious shapes and old typologies back into the conversation. Each table is the collective image of universal furniture: it brings to life everyone’s childhood drawings.

www.aleup.mx

DESIGN MIDDLE EAST | JULY 2023 52 design-middleeast.com Wishlist

www.panhomestores.com

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 53
WOOD IS GOOD The premium wood Blakstad lounge chair is a must-have item for your tranquil space.

DESIGN & INNOVATION

Vivium Holding and Kettal announce strategic partnership to expand presence in the UAE. With a strong focus on sustainability and the use of premium materials, Spanish brand Kettal is known for its outdoor furniture.

www.kettal.com

JUST DONE RIGHT!

Just the appropriate outdoor atmosphere with minimal furniture for relaxing weekends with family and friends.

www.voxfurniture.ae

TAKE ME HOME

This soft and incredibly cosy chair is ideal for folks who seek perfection in all aspects of their lives.

www.chattelsandmore.com

54 design-middleeast.com
Wishlist

TOO CHIC!

This stunning lightcoloured sofa is the focal point of the lovely living room.

www.ebarza.com

DESIGN MIDDLE EAST | JULY 2023 design-middleeast.com 55

Jewel! You're a

This is a priceless treasure for your warm spaces. Nicola Gallizia's lighting collection "Ebe" for Masiero is inspired by the myth of Hebe, Goddess of Youth and emblem of freshness and contemporaneity.

The result is a series of jewel lamps (wall, table, and floor) in which metal and precious stones combine with brass wire to produce luminous geometries of austere, timeless beauty.

Light passes delicately through the weave of the rich brass wire mesh lampshades, illuminating interiors with tenderness and charm.

The base in natural Onyx, an ancient and precious stone used in antiquity to make jewels, makes the lamps ethereal.

www.masierogroup.com

56 design-middleeast.com Pick of the month
DESIGN MIDDLE EAST | JULY 2023
Inspiring Solutions For Tomorrow IDEAL STANDARD MENA T + 97148042400 | E idealstandardgulf@idealstandard.com IDEAL STANDARD DESIGN & SPECIFICATION CENTRE Building 7, Happiness Street, City Walk, Dubai, UAE | T + 97143096000 www.idealstandardgulf.com

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