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Trendsetting Feeding a population of around 1.3 billion, the World Bank has predicted that Africa’s Food & Beverage (F&B) market will reach over US$1 trillion by 2030. While the industry has faced significant challenges since the onset of Covid, especially in terms of delivery and supply chain management, the crisis has also served as a catalyst for innovation.
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ith international research forecasting a 7.99 per cent compound annual growth rate for the African foodservice market over the next five years, Evan Schiff, portfolio director of food, hospitality and trade at dmg events said that the continent’s food and beverage industry has been quick to respond to changing consumer
10 Business Events Africa May 2022
tastes and behaviour, to ensure a robust and agile transformation. The top trends driving this transformation will be explored at this year’s Africa’s Big 7 retail-ready food and beverage trade show, running from 19-21 June 2022 at the Gallagher Convention Centre in Johannesburg. Co-located with Africa’s most established multi-sectoral trade show, SAITEX and
the Halal International Trade Expo, the three-day event typically welcomes around 5,000 visitors and will showcase over 250 of the best local, regional and international partners within the food and beverage business, with exhibitors hailing from 26 countries across the continent. “Consumer-centric trends continue to drive food and beverage innovation,” Mr Schiff said, “and food professionals at www.businesseventsafrica.com
