Broadcastpro Media Pack 2019 by CPI Trade Media

Media Pack 2019

Introduction Raising the Bar BroadcastPro Middle East is a monthly publication covering television and radio broadcasting technology as well as filmmaking trends in the Arab world. The magazine focuses on the entire broadcast chain from content acquisition and editing to media asset management, and playout and transmission across both traditional and new media platforms. Official BroadcastPro ME is the official media partner for CABSAT, the regionâ&#x20AC;&#x2122;s largest broadcast show. The Editor of BroadcastPro ME is also the only representative from the Middle East to be part of the jury for the IBC Innovation Awards. We bring our readers the most significant stories from the market either by way of news, market trends, product reviews, case studies or industry updates to enable regional media players to identify technology opportunities that they must utilise to remain successful in an increasingly competitive media environment. Target Readers Our target audience includes filmmakers, technical heads and broadcast professionals in television and radio stations, production and post production houses, cable and satellite companies as well as regional Media Free Zone players, systems integrators, distributors and manufacturers, looking to further expand into the Middle East. As part of our endeavour to be actively involved with the broadcast community in the region, BroadcastPro ME also hosts seminars, workshops and related events. We encourage industry players, who want to be involved in similar events, to get in touch with us for further details. BroadcastPro ME is published from Dubai. It is circulated throughout the MENA region. Its digital edition reaches more than 45,000 professionals the world over.

Media Pack 2019

Editorial Calendar 2019 91

January

OTT: Improving user experience

Big data analytics

February

Innovations in archiving & storage

Audience measurement and monetisation

CABSAT preview

March

Incorporating VR, AR in broadcast

IoT and broadcast

CABSAT Show issue, NAB preview

April

Cloud and broadcast: Where are we at?

Actioning blockchain tech in broadcast

Post CABSAT report, NAB show issue

May

Resilience of linear TV

Enabling quality video streaming

MENA Anti-piracy summit 2019, BroadcastAsia preview

June

Fighting piracy: The tech battle

IP adoption and standards

MENA Anti-piracy summit wrapup, BroadcastAsia show issue, BPro anniversary

July

Future-proofing MAM systems

Transitioning to UHD and HDR delivery

August

VOD: Creating content everywhere

Ingest to delivery: The hybrid world

IBC preview

September

Understanding the E-sports opportunity

Lights, lenses, cameras, drones

IBC show issue

100

October

Visual excellence in production: 4K and beyond

AI in broadcast: The use and potential

Post IBC report

101

November

SaaS Solutions: Towards a virtual studio

Live sports production: Tech & infrastructure

BroadcastPro Summit and Awards event

102

December

Remote production, monitoring and testing

Telcos, 5G and broadcast

BroadcastPro Summit and Awards wrapup

Media Pack 2019

Brand Stats PRINT

DIGITAL

7,550

60,599

Circulation per month

22,650

Readership pass on per month Distribution

AUDIENCE PROFILE

Technical directors / VP of Engineering / Broadcast engineers

28%

CEOs / MD / GM

12%

Systems integrators

10%

Production heads

Web monthly unique visitors

Cameramen and DoPs

Distributors

11,160

Manufacturers

Post production editors

Creative directors / Channel managers / Programming heads

Lighting specialists

Graphics and animation specialists

Audio engineers

AV specialists

Page Impressions per month

39,863

UAE

35%

KSA

16%

Opt in digital subscribers

Qatar

13%

*Average figures: 1 Jan - 31 March 2018

Egypt

10%

Bahrain

Jordan

Kuwait

Oman

Other

10%

Media Pack 2019

Advertising Print Double Page Spread 414mm x 270mm $8,000 p/m

Full Page 207mm x 270mm $5,000 p/m

Half Page Horizontal 175mm x 110mm $3,500 p/m

Quarter Page 175mmx 55mm $2,800 p/m

Media Pack 2019

Advertising Website Broadcastprome.com is a leading source of industry news from the region and beyond. The website has grown hand in hand with the print edition to become one of the most reliable sources of the latest news and trends in the market. Our thriving social media platforms are linked to the website to give a 360 degree view of the industry. Our Twitter feeds not only bring you breaking news but also provide an avenue for interaction between various players in the broadcast ecosystem.

60,599

Page impressions per month

39,863

Web monthly unique visitors *Average figures: 1 Jan - 31 March 2018

Media Pack 2019

Top Leaderboard 728 x 90px $3,250 p/m Extended Leaderboard 1400 x 60px $3,500 p/m

Top MPU 300 x 250px $3,000 p/m

Bottom MPU 300 x 250px $3,000 p/m

Middle Leaderboard 728 x 90px $3,000 p/m

Bottom Extended Leaderboard 1400 x 60px $2,500 p/m

Advertising Newsletter NEWSLETTER The weekly email newsletters from BroadcastProME.com are designed to offer subscribers a sneak preview of news stories and events. The newsletters are created by our editorial team and complement the content on the website, driving individual readers to specific, targeted pages.

Weekly Frequency

11,160

Extended Leaderboard 728 x 90px $2,000 p/newsletter

Subscribers

21%

Average open rate

1.15%

Average click-through rate (CTR)

Media Pack 2019

Advertising EDM EDM (Email Direct Marketing) Email blasts are one of the most popular methods to promote products and services online and the biggest advantage is its speed and reach. Email blast creative can be designed in HTML so you can increase brand recall by using the right colours, logos and a look that is similar to your own product/website. Our database has been grown organically and presents a lucrative opportunity for clients to reach key decision makers within the industry. A post campaign report will let you know how many recipients opened your mail and clicked through in an easily decipherable campaign report.

11,160 Subscribers

18%

Average open rate

Media Pack 2019

Advertising Rate Card PRINT FORMAT (tenancy model)

COST

DIMENSIONS

Double Page Spread

$8,000 p/m

414mm(w) x 270mm(h) + 10mm bleed

Full Page

$5,000 p/m

207mm(w) x 270mm(h) + 10mm bleed

Half Page Horizontal

$3,500 p/m

175mm(w) x 110mm(h)

Half Page Vertical

$3,500 p/m

85mm(w) x 230mm(h)

Quarter Page

$2,800 p/m

175mm(w) x 55mm(h)

Outside Back Cover

$8,500 p/m

207mm(w) x 270mm(h) + 10mm bleed

Inside Front Cover

$7,500 p/m

207mm(w) x 270mm(h) + 10mm bleed

FORMAT (tenancy model)

COST

DIMENSIONS

Extended Leaderboard Top

$3,500

1400px(w) x 60px(h)

Extended Leaderboard Bottom

$2,500

1400px(w) x 60px(h)

Leaderboard Masthead

$4,000

728px(w) x 90px(h)

Leaderboard Article

$3,250

728px(w) x 90px(h)

Leaderboard Home

$3,000

728px(w) x 90px(h)

MPU Top

$3,000

300px(w) x 250px(h)

MPU Stick

$3,000

300px(w) x 250px(h)

Newsletter Leaderboard

$2,000

728px(w) x 90px(h)

Email Blast

$3,500

640px(w)

DIGITAL

*Rates do not include UAE Government 5% VAT tax

Media Pack 2019

Live Events

Media Pack 2019

Summit & Awards The ASBU BroadcastPro ME Summit and Awards is our annual flagship event. BroadcastPro ME works alongside the Arab States Broadcasting Union (ASBU) and a board of technical advisors to ensure that we offer a comprehensive one-day learning experience for the industry at the Summit, which has established itself as one of the region’s leading vendor-neutral events aimed at encouraging knowledge sharing and collaboration between broadcast professionals in the region. The gala awards ceremony in the evening is designed to recognise and acknowledge excellence in the industry. The Awards are at the heart of the industry calendar, shining a light on the region’s most acclaimed products and the talent that made it all possible. A judging panel comprising industry experts comes together to review the top entries across key categories. OPPORTUNITY Aligning your brand with the ASBU BroadcastPro ME Summit and Awards is a great way to improve your company profile with decision makers from the industry. By partnering with us, you will drive your brand awareness, while positioning yourself as a key supplier, highlighting your business to thousands of industry players and much more. We offer a variety of sponsorship and partnership packages, and can tailor them to meet your individual needs.

315

Summit 2017 Attendees

Media Pack 2019

385

Awards 2017 Attendees

Summit & Awards Awards Categories Recognise. Reward. Reinvigorate The ASBU BroadcastPro Summit and Awards cover a broad range of categories to reward excellence in various fields across the broadcast workflow, from production and post-production to traditional broadcast and new media platforms. 2018 AwardS Categories Broadcast Awards • Best Short Production of 2018 • Best Long Production of 2018 • Excellence in VFX • Animated Work of the Year • BroadcastProME Innovative Project of 2018 • Systems Integrator of the Year • Sports Initiative of the Year • MENA Broadcast Trendsetter of the Year • OTT Production of the Year • OTT Trendsetter of the Year • OTT Initiative of the Year • OTT Solutions Provider of the Year • Digital Strategy of the Year • Social Media Broadcast Initiative of the Year • Best Video Initiative on a Social Media Platform Satellite Awards • Space Initiative of the Year • Satellite Solutions Provider of the Year • Satellite Company of the Year

Media Pack 2019

Summit & Awards Sponsorship Packages Pre-Event Benefits

Platinum Sponsor

GOLD Sponsor

CATEGORY Sponsor

usd $85,000

usd $45,000

usd $35,000

• Branding on full-page colour advertisements promoting the event • Branding on hard and soft copy event invitation • Branding on the homepage and all subsequent pages of event website • A sponsor biography page on event website with up to 250 words description • A hyperlink on event website to clickthrough to sponsor’s site • Branding on event email campaigns

On The Evening Benefits • One table of 10 at the Gala Awards evening • Branding at the main reception and around the venue • Branding on presentation screens on the stage throughout the evening • Branding on the menu which will be on all the tables • Presentation of the category trophy to the winner • The host will thank all sponsors for their support • Opportunity to insert brochure/gifts in gift bag • Opportunity to distribute corporate literature where appropriate

Sponsor Benefits • Platinum Sponsor is only available to one company • Clearly demarked as Platinum Sponsor in all marketing collateral, signage and banners • Clearly demarked as Gold Sponsor in all marketing collateral, signage and banners • Announcement of the winners and presentations for three categories • Opportunity to distribute Corporate literature on each table/seat • Sponsor’s logo/name will be engraved on all of the trophies • An additional table of 10 at the Gala Awards evening • A special thank you note from the host • Special branding on all video footage, which will be posted on the BroadcastPro ME website • Branding on official letter that will be sent to the winners post event

TOTAL SPONSORSHIP PACKAGE *Rates do not include UAE Government 5% VAT tax

Media Pack 2019

Golf Day BroadcastPro ME Golf Day provides access to the industry VIPs you need to meet from a number of sectors, in a relaxed environment, on one of Dubaiâ&#x20AC;&#x2122;s world famous golf courses. The event aims to become the highlight of the annual calendar for the local broadcast industry to get together for tee-time. BroadcastPro ME golf days are free to attend for golf players and reserved for industry professionals only. The tournament will be played as a 4 ball, Texas Scramble, 10% of combined handicap. The tournament includes all green fees, cart hire, range practice balls, lunch and dinner as well as prizes. OPPORTUNITY This event welcomes a unique sponsorship opportunity to target key industry players within a captive space as well as to reach them via various creative formats. We offer a variety of sponsorship options and are open to hear of creative options we may have missed out.

Media Pack 2019

Golf Day Sponsorship Packages SPONSORSHIP BENEFITS • Three holes will have your logo and branding • Company logo at registration • Company logo on event website • Company logo on event print advertising • Company logo on event EDM advertising • Company logo on branding at three holes • Company will sponsor three of 18 holes • Company logo announced at the presentation • Logo on post-show email blast to all attendees on behalf of sponsor • Company logo on signage at the event • Four players from your company to be paired with potential or existing clients • Only available to six companies PRICE: $15,000 PER EVENT ADDITIONAL SPONSORSHIP OPTIONS • Golf Shirts

$10,000

• Golf Towels

$8,000

• Golf Caps

$8,000

• Golf Balls

$8,000

• Shoe Bag

$10,000

• Refreshments Sponsor

$10,000

Media Pack 2019

WorkshopPro CONNECT Roundtables give sponsors an exclusive opportunity to meet with eight to ten key end users in the market within a closed-door environment, where they can participate in knowledge exchange and network intimately with a select few customers. ROUNDTABLE We have successfully hosted workshops and roundtables along with EMC Isilon and INC, Avid, Imagine Communications as well as Dolby, Axon, Tektronix and Thomson in the past. CONTACT Please contact us directly to discuss and customise a roundtable event to help your business.

Media Pack 2019

Contact GROUP

ADVERTISING

EDITORIAL

DIGITAL SERVICES

Managing Director Raz Islam +971 4 375 5471 raz.islam@cpitrademedia.com

Group Sales Director Sandip Virk +971 50 929 1845 sandip.virk@cpitrademedia.com

Editorial Director/Editor Vijaya Cherian +971 4 375 5472 vijaya.cherian@cpitrademedia.com

Web Developer Mohammad Awais +971 4 375 5481 mohammad.awais@cpitrademedia.com

Editorial Director Vijaya Cherian +971 4 375 5713 vijaya.cherian@cpitrademedia.com

MARKETING Marketing Manager Sheena Sapsford +971 4 375 5498 sheena.sapsford@cpitrademedia.com

Web Developer Sadiq Siddiqui +971 4 375 5716 muhammad.sadiq@cpitrademedia.com

Administration Executive Zaara Khan +971 4 375 5470 zaara.khan@cpitrademedia.com

Media Pack 2019