Print Innovation Asia Issue 11 2021
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The sustainability warrio disrupts digital packagin With the first HP PageWide C500 in the region, the family business sets off on its mission to deliver high quality, sustainable print alternatives on a mass production scale. Italiya Graphics will install the first ever HP PageWide C500 press in Asia Pacific. The HP PageWide C500 acquisition propels Italiya Graphics to the forefront of high graphics and sustainable digital packaging printing in Australia. Based on HP Thermal Inkjet technology, The HP PageWide C500 provides offset print quality for an array of corrugated packaging and display applications on both coated and uncoated sheets. With the new installation, Italiya Graphics is uniquely positioned to drive mainstream production of high quality digital prints with ground-breaking time to market.
technology that open the doors to new possibilities.” “With the C500 press Italiya and their customers can deliver packages faster to the market, meet tight deadlines, and with a higher flexibility to make last minute changes. Being a sustainable solution, there would also be less waste and obsolescence. This is unique to digital production which the C500 can provide to Italiya,” said Price.
Founded in 2017 by cousins Vimal and Paras Italiya, Victoria-based Italiya Graphics prides itself as being a family business. In recent years, Italiya Graphics has emerged as one of the most breakthrough success stories in Australia. “We live by one rule: Can-Do,” said General Manager, Paras Italiya. “Quality is expected, but we go above and beyond for customer service, and
“We love disrupting the market. Being a water-based, single pass press that has inline aqueous coating, the C500 is the perfect press to ensure that our clients’ work is 100% recyclable & compostable, while meeting and exceeding their quality requirements,” said Vimal Italiya, managing director of Italiya Graphics. “We are proud to partner with Italiya Graphics, a company that shares our bold vision to innovate and provide the best solutions for the world,” said Nick Price, Asia Pacific Business Manager, HP PageWide Industrial. “We understand the growing focus for brands to offer both high-quality and sustainable solutions, especially in the digitally printed packaging industry. Our PageWide Corrugated Presses are designed to promote and contribute to a circular economy, to grow our customers’ printing portfolio with true water-based inks and proven
Vimal Italiya, managing director of Italiya Graphics
