INTERVIEW
British Display Society
Industry Expert Interview
Barbara Chapma FBDS talking to Creative
Director Phill Welch
Phill Welch
Often my students ask me about the many different paths you can take forward from the visual merchandising industry. Phill is a prime example of how this can be done. With his roots primarily based in visual merchandising, Phill has grown and adapted and become multi skilled in the design, production, art direction and installation of TV & Film sets and Events, and is now running his own very successful East London design agency. So I think it’s safe to say that he has certainly made that transition and then some! I’m interested in how this transition occurred and the path he took to where he is today. I think you’ll agree it’s an interesting read. So Phill, tell us.... Q1. Can you give us a brief overview of your career path so far and the brands that you have worked alongside. A. I started out waaaay back in 1995 I think. I worked for many different brands...Selfridges, David Jones, Topshop/ Topman, Liberty, Urban Outfitters, Jaeger and Aquascutum And then as a freelancer and now running my own business I’ve been fortunate enough to work with.... Ascential Brands, Avalon Bars & Events, Badwolf TV, BBC, BFI, Bulgari, Cath Kidston, Chameleon Visual, Channel 4, D & D London, Dreamland Margate, Diamond Creative, Facebook, Google, Gant, James Purdy & Sons, John Lewis, Louise Kennedy, Marcus Watches, Roland Mouret, Schuh London, Skandinavisk, The Italian Embassy, Tiffany & Co and YouTube. Q2. What qualities do you feel you have learnt from each of the roles on your career path Dreamland Margate
