VM Spotlight from The British Display Society

Page 40

HIGH STREET

Improving the customer experience Here are two examples of before and after work by Zaida de Las Heras. in Santander, in the North of Spain. We changed the height of some walls to improve visibility and exterior light. Some decorative items were replaced making the whole area more interesting. We created new zones with the corridors wide and free of obstacles and tried to create an atmosphere in each space, making it feel comfortable.. In short, we improved the customer experience.

Before

After


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Articles inside

Meet the BDS Council

2min
pages 72-73

Willow & Stone - Falmouth

1min
pages 50-51

Creating new customer experiences 66-67B BDS VISUAL MERCHANDISERS’ DIRECTORY

3min
pages 52-53

Yarnton Home & Garden, Oxford

2min
pages 48-49

Paul Brooks

5min
pages 46-47

Pairings Wine Bar, York

1min
pages 44-45

The Merchant Life

3min
pages 42-43

Improving the customer experience

0
pages 40-41

Industry Expert Interview

5min
pages 30-33

The future of retail Store layout

1min
pages 36-37

Atkins Pharmacy

1min
pages 34-35

Marmelo Kitchen

1min
pages 28-29

Save the High Street

1min
pages 24-25

An Independent’s Tale of Our Times

2min
pages 22-23

Christmas in July, at Pret

2min
pages 26-27

Kat Maclennan

0
pages 20-21

The Langport Stores

1min
pages 14-15

Petter Pharmacy

1min
pages 12-13

10 reasons to shop locally

3min
pages 6-7

Petter Pharmacy - Crouch End

1min
pages 10-11

Craft Coop

1min
pages 8-9

Joyful Living

2min
pages 16-17

Edit

2min
page 5

Yujia Huang

3min
pages 18-19
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