//01
BRAND IDENTITY DESIGN
SOMAREALITY DESIGNER: Csenge Győrbiró
Brand Guidelines 2021.11.30.
Brand Guidelines 2021
Contents
Brand identity
05
Logo
07
Colors
09
Font
11
Images
17
Applications
19
//02
About SOMAREALITY
Immersive VR and AR solutions At SOMAREALITY we create powerful new VR and AR formats working at the intersection of business, art, and technology. Our work includes the conceptualization of VR/AR projects and their realization. Through our networks, we have access to powerful distribution channels with global output. Our work will immerse you in digital worlds, challenge your perceptual habits, and boost your visual sensations.
//04
CSENGE GYŐRBIRÓ
Brand Guidelines 2021
//05
Brand Guidelines 2021
IMED
THE MEDICAL EDUCATION OF THE FUTURE.
Our new platform IMED enables medical students to learn
The Somareality Way
medical operations and procedures in an all-virtual environment. IMED consists of 360° learning videos, which can be watched on a normal desktop PC or a virtual headset. Once the student has understood the procedure, they can perform it interactively in virtual reality.
Family of Logos
Brand Guidelines 2021
SOMAREALITY
MAIN LOGO
SECONDARY LOGO
ALTERNATE LOGO
//08
Logo Elements
Brand Guidelines 2021
Primary Symbol
SOMAREALITY
Logo Usage
Color Schemes OTHER VARIANTS
//09
The duotone color scheme is the base of the logo variations.
Brand Guidelines 2021
Rational Design The use of the Primary Logo is appearing on the printed materials like Business Cards and Stationary.
PRINTED MATERIAL
Logo Placement DIGITAL MATERIAL
PRODUCTS AND SIGNAGE
Primary Font
Family of Fonts
FOR HEADINGS AND TITLES
//11
Aa DM SANS REGULAR
Aa
Bb
Cc
Dd
Ee
Ff
Gg
Hh
Ii
Jj
Kk
Ll
Mm
Nn
Oo
Pp
Rr
Ss
Tt
Uu
Vv
Ww
Xx
Yy
Zz
00
01
02
03
04
05
06
07
08
09
Brand Guidelines 2021
Brand Guidelines 2021
DM Sans DM SANS Dm Sans Regular Font in combination with DM Sans Medium.
Font Hierarchy
DM SANS DM Sans Dm Sans BOLD Font Version in combination with DM Sans Medium.
DM Sans DM SANS Dm Sans Italic Font in combination with DM Sans Medium.
Brand Guidelines 2021
Family of Colors
//15
Family of Colors
Brand Guidelines 2021
//15
Brand Guidelines 2021
Image Library Applied Image Treatment: Duotone.
Reflective of brand DNA
Based on brand colors
FOR USE IN BACKGROUNDS
Library of Image Treatment
//18
Printed material
Applications
Brand Guidelines 2020
PRODUCTS AND STATIONERY
//20
Webdesign
//21
Webdesign
//22
CONTACT
Csenge Győrbiró //23 PHONE EMAIL WEBSITE
+36 70 5328101 gyb.csenge@gmail.com https://www.behance.net/csengegyorbiro