Pride Newsletter - Issue 1

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PRIDE 2022 ISSUE 1 X

WHAT’S INSIDE What will we be achieving this month? Where did it all begin? Calendar of events Panel Introduction


What we will be achieving this month Our theme for the month is Amplify, Educate, Celebrate 🌈 At Cult Beauty, we believe everyone has the right to be accepted and feel safe to be themselves. Everyone has the right to express themselves and their own unique beauty in a way that is authentic for them. We support and uphold individuality and the basic human right to love whomever, in whichever way you identify. This is why we stand unified against discrimination and in support of all members of the LGBTQIA+ community. We will be hosting events throughout the month including an weekly newsletter, panel and DRAG makeup masterclass! We will be amplifying voices from within the community. We will be providing you with education. resources, and showing you how you can show your support. Finally, we will be hosting a pride themed summer party. Please RSVP to the invite that has landed in your inbox! We have lots of exciting things planned for the day. 🥳

A sneak peek at some of the things to come in the following newsletters? 👀 1. Internal interviews 2. LGBTQIA+ Cult brands 3. Pride in London events 4. Resource library ..... and much more!


Where did it all begin? In the 1950s/60s police raids on gay bars were frequent, during a typical raid the lights were turned on and customers were lined up and their identification cards checked. Female police officers took customers dressed as women to the bathroom to verify their sex, upon which any people appearing to be physically male and dressed as women would be arrested. Those without identification or dressed in full drag were arrested; others were allowed to leave. Women at the time were required to wear three pieces of feminine clothing and would be arrested if found not wearing them. Typically, employees and management of the bars were also arrested during these raids.​ At 1:20 a.m. on Saturday, June 28, 1969, four plainclothes policemen, two patrol officers in uniform, a Detective, and a Deputy Inspector arrived at the Stonewall Inn's double doors and announced "Police! We're taking the place!“. Those dressed as women that night refused to go with the officers, men in line began to refuse to produce their identification, and so the police decided to take everyone present to the police station. Those who were not arrested were released and began to form a crowd outside. Within minutes, between 100 and 150 people had congregated outside, some patrons of the Stonewall and others after noticing the police cars and growing discourse. As a woman was escorted from the bar by police, she was hit on the head with a baton after complaining that her handcuffs were too tight. The crowd turned to fight when she looked at bystanders and shouted, "Why don't you guys do something?“.​ A riot broke out that lasted for several days and became a turning point for the LGBTQIA+ community with queer rights organisations growing over the next few years, becoming the basis of what pride is today.

Christopher Street Liberation Day, on June 28, 1970, marked the first anniversary of the Stonewall riots with an assembly on Christopher Street; with simultaneous Gay Pride marches in Los Angeles and Chicago, these were the first Gay Pride marches in U.S. history. The next year, Gay Pride marches took place in Boston, Dallas, Milwaukee, London, Paris, West Berlin and Stockholm. Now currently, an estimated 60+ countries celebrate pride every year!


Calendar of events

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28 1st June- Drag Make Up Masterclass with Niall Taylor 14th June- Pride Panel Talk: Shiva and Lisa (moderator) featuring Cult Beauty team: Gordon, Olivia & Ryan. 22nd June- Ruuby manicures (minimum £10 donation*) 23rd June- PRIDE PARTY! + Pride eye makeup looks and manicures for a minimum £5 donation* 28th June- Closing Pride talk with Jude ALL THURSDAYS - 9th June - 7th July (except the 23rd!) Heartstopper Drinks and Nibbles *all proceeds will go to The Outside Project which is a local LGBTQIA+ charity


Drag Make Up Masterclass To celebrate Pride, we are hosting a Drag Make Up Masterclass in-person on 1st June held by our very own Niall!

We are looking for a lovely model, so please fill out this form to express our interest. If you're interested in attending the masterclass, please fill out this form. Please note there are limited spaces, so be quick!


Our Panel Name - Shiva Raichandani Pronouns - they/them Who are they? Born in Hong Kong, raised in Dubai and Indonesia, educated in India, and currently based in London, Shiva is an ideal example of a global citizen with rich sensitivity to diverse cultures. Having competed in Britain’s Got Talent, Shiva has gone on to feature in an exclusive Netflix short film, delivered a TEDx talk, performed at Cannes Lions and danced in Hollywood films. As a designer, illustrator, model, host, speaker, and consultant on inclusive LGBTQIA+ practices for corporate and non-profit organisations, Shiva is indeed a multi-faceted talent. Past clients include Instagram, Ted Baker and Google. Instagram handle - @shivaraichandani

Name - Lisa Adkin Pronouns - she/her Who are they? Lisa is an Inclusion Consultant and has been working in the diversity and inclusion space for over eight years, with a background in financial services and technology. Passionate about mental health and wellbeing Lisa is also a qualified counsellor. Lisa drives impactful inclusion activity to make positive change, an advocate for equality for all and a strong believer in taking an intersectional approach to inclusion. Lisa believes inclusion is rooted in empathy, respect, and behaviours. A champion for LGBTQ+ inclusion, Lisa has led LGBTQ+ employee networks throughout her career and has a Trustee role at Salford Pride. Authentic and happy to share her own story and truly role model inclusive behaviours, Lisa has a naturally empathic approach and believes deeply in the power of community and networks.


Internal panel Name: Gordon Cooper Pronouns: he/him Who are they? Gordon is our Head of Finance at Cult Beauty: protector of profit margin and party animal. You'll usually see him in the office attentive to the numbers, but he is always happy to have a chat in kitchen. He loves a boogie, so watch out for his killer dance moves at Cult parties!

Name: Olivia Morris Pronouns: she/her Who are they? Hi, I'm Olivia but you can call me Liv I'm from the Social team and you can usually find me making a cup of tea while trying to schedule our latest meme if I'm not there you'll find me in the bar with a G&T. In my spare time, I like to hang out with my friends, visit my family in Scotland (even though some of you think I'm Australian) and eat all the food. The current soundtrack to my life is Music for Sushi Restaurants by Harry Styles 🎺

Name: Ryan Notman-Watt Pronouns: he/him Who are they? I have been so fortunate to have had such a culture and geographic mix that's made me who am today From Brazil, UK & the UAE, and now for the foreseeable future, 90% of my personality is now made up of Heartstopper quotes and memes!

When: 14th June 1pm-2pm Where: HQ Boardroom/Zoom What: Shiva will join Cult Beauty colleagues to discuss a variety of LGBTQIA+ related topics.


You may have noticed a recurring theme throughout this newsletter... We are OBSESSED with Heartstopper (available to watch on Netflix) which was originally a graphic novel written by Alice Oseman. These sketches of leaves (alongside stripes, stars and squiggles) feature in heavily in various scenes of the show! Keep an eye out in Issue 4 for our recommendations for the best LGBTQIA+ shows to watch! You'll have seen the invite about our Thursday Drinks takeover, featuring Pride - we'd love for everyone to get involved and enjoy the screening of the hit show!


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