Houston, a city known for its dynamic diversity and thriving business community, is home to a remarkable group of women who have made significant contributions to their fields and communities. On Friday, Aug. 23, 2024, the Top 30 Influential Women of Houston Awards celebrated some of these outstanding women, recognizing their achievements, dedication, leadership, and impact. This award honors their remarkable journeys and the legacy they are building.
The Top 30 Influential Women of Houston Awards is more than a recognition event; it is a celebration of excellence, empowerment, and perseverance. Each honoree represents the best of Houston, demonstrating that with determination, vision, and a commitment to service, anything is possible.
CONTENTS
BUSINESS 04 Celebrate! How to Throw a Small Business Shower
04 Creating an App for Your Business? Here are Things to Consider 05 The Importance of Growing Black-Owned Businesses and Ways to Do It
06 COMMUNITY
06 Every Life Matters: Breaking the Silence and Raising Awareness On Suicide
35 DID YOU KNOW?
35 Kamala Harris
10 EDUCATION & CAREER
10 HEAL High School by Memorial Hermann & Aldine ISD Welcomes Inaugural Class
11 Dos and Don’ts When Creating a Resume
11 Secure Your Student’s Future with 5 College Insurance Must-Haves
34 FINANCE
34 Ways to Increase Your Credit Limit Without Asking
34 How to Manage Competing Financial Priorities
35 How to Avoid Credit Card Skimmers
13-18 HEALTH & WELLNESS
14 Ozempic Difficult to Obtain in Black and Brown Communities
15 Laser Hair Removal for Dark Skin
15 Helping Your Child Overcome Trauma and Thrive
“Learn to embrace your own unique beauty, celebrate your unique gifts with confidence.”
— Kerry Washington
We applaud these women for their remarkable journeys that included taking risks, embracing falls, believing in themselves, and remaining courageous and resilient throughout their climb. Their fearless attitudes have helped them break glass ceilings in their fields and industries. This year’s awards gala was a shining example of the strength, resilience and brilliance of Houston’s own women leaders. The honorees left the stage with awards in hand, but the real reward is their determination to make a greater impact in the future.
As we look to the future, we are inspired by the example set by the Top 30 Influential Women of Houston. We hope that their leadership, vision, and dedication will continue to inspire and guide us. We celebrate their achievements and look forward to their continued contributions in the years to come.
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28 Triple Defense: Shield Your Health with Flu, RSV and COVID-19 Vaccines
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07 “It’ll All Come Out in the Wash.”
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42 Become a More Tech-Savvy Business Owner with These Tips
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Celebrate! How to Throw a Small Business Shower
By d-mars.com
tarting a small business is no small feat. It requires vision, passion, dedication and an appreciation that your business is a vital part of local, national and global communities. Small and medium-sized businesses (SMBs) are the backbone of economies globally. According to the World Economic Forum, SMBs make up 90% of all companies and create nearly 70% of jobs and gross domestic products worldwide.
Considering the importance and impact of SMBs and the grit and determination it takes to establish your own, small business owners deserve to be celebrated. One fun way many founders are commemorating this accomplishment is by throwing a "small business shower."
What is a small business shower?
Small business showers are celebrations that recognize the biggest milestone in an entrepreneur's career - starting or scaling a business. A shower brings together friends, family, colleagues and the broader community to help support and cheer on those embarking on a new career journey, whether they are an experienced business owner entering a new market or a "solopreneur" starting their first business. By offering encouragement, business connections or resources, and perhaps even financial support, throwing a small business shower is a fun way to celebrate your accomplishments while preparing to propel your business forward. Why should I throw a shower? You may feel a little shy about throwing a small business shower. However, we throw celebrations for so many life events, from birthdays to weddings to baby showers. Why not recognize the hard work that goes into starting or expanding a business?
If you're still unsure, consider how small business showers can create an impact beyond the business owner alone. By bringing together a community of friends,
family and like-minded local business owners who can offer advice and encouragement, a network of powerful, collaborative, and supportive individuals is formed. These gatherings are a great reminder of how important it is to invest in each other's success and growth - and what can be accomplished when we do. How do I throw one?
There's no right or wrong way to throw a small business shower. The event can be virtual, in-person or both. You can host the event at home, in your business space or at your favorite restaurant. However you choose to throw your shower, have fun putting it together. Consider creating eye-catching invites, incorporating thoughtful decorations, making or catering food and setting up engaging games for your guests. Then, enjoy! And who knows? Maybe it will inspire someone you know to start their own business. Finding the right partner to jumpstart your business
As you reflect on your business, it is important to think about how you're preparing for success and future growth. One of the most critical elements to ensure your success is finding the right partners from the beginning, especially when it comes to technology.
The right tech partner will understand the unique challenges and opportunities entrepreneurs face throughout their business journey, creating an environment where leaders can navigate any challenge and drive their business to success. In doing so, they can also empower SMB owners to celebrate their successes while providing premium, reliable and quality technology. In the same way that SMBs need a community to support them, they also need the right business partners who believe in their potential.
Your accomplishments deserve recognition. Let these tips inspire you to commemorate these moments and bring your own small business shower to life.
Source: Brandpoint
Creating an App for Your Business? Here are Things to Consider
By d-mars.com News Provider
reating an app for your business involves several critical considerations to ensure its success and effectiveness.
Creating an app for your business can offer numerous benefits and is increasingly important in today’s digital landscape. Some key reasons why having an app can be advantageous for your business include brand visibility and recognition, competitive advantage, sales and revenue growth, better data collection and insights, customer loyalty, marketing and promotion, and so much more.
Here are key factors to keep in mind when creating your app:
1. PURPOSE AND GOALS
– Define Objectives: Clearly outline what you want the app to achieve (e.g., increase sales, enhance customer service, improve engagement).
– Target Audience: Identify your target users and understand their needs and preferences.
2. FEATURES AND FUNCTIONALITY
– Core Features: List the essential features your app must have (e.g., e-commerce, booking system, user profiles).
– User Experience (UX): Ensure the app is intuitive and user-friendly.
– Security: Implement robust security measures to protect user data.
3. DESIGN AND BRANDING
– Visual Design: Create a visually appealing design that aligns with your brand identity.
– Consistency: Maintain consistency in colors, fonts, and overall style to reinforce brand recognition.
4. TECHNOLOGY AND PLATFORM
– Platform Choice: Decide whether to develop for iOS, Android, or both. Consider cross-platform development if necessary.
– Technology Stack: Choose the appropriate technologies and frameworks based on your app’s requirements.
5. DEVELOPMENT AND TESTING
– Development Team: Hire experienced developers or work with a reputable development company.
– Testing: Conduct thorough testing (alpha, beta) to identify and fix bugs before the official launch.
6. MONETIZATION STRATEGY
– Business Model: Determine how the app will generate revenue (e.g., in-app purchases, subscriptions, ads).
– Pricing Strategy: Decide on pricing for any premium features or content.
7. MARKETING AND LAUNCH
– Marketing Plan: Develop a comprehensive marketing strategy to promote the app.
– Launch Strategy: Plan a soft launch to gather initial feedback, followed by a full-scale launch.
8. MAINTENANCE AND UPDATES
– Regular Updates: Plan for ongoing maintenance and updates to keep the app relevant and bug-free.
– User Feedback: Continuously gather and incorporate user feedback to improve the app.
9. LEGAL AND COMPLIANCE
– Privacy Policies: Ensure compliance with data protection regulations (e.g., GDPR, CCPA).
– Terms of Service: Clearly define the terms of use for your app.
10. ANALYTICS AND PERFORMANCE MONITORING
– Analytics Tools: Integrate analytics to track user behavior and app performance.
– KPIs: Establish key performance indicators to measure the app’s success and areas for improvement.
Creating an app for your business can significantly enhance customer engagement, improve operational efficiency, and provide valuable insights, ultimately contributing to the growth and success of your business. By carefully considering these factors, you can create an app that effectively meets your business goals and provides a valuable experience for your users.
The Impor tance of Growing Black-Owned Businesses and Ways to Do It
EBy d-mars.com News Provider
levating Black-owned businesses is extremely important for fostering economic empowerment and bridging the racial wealth gap, which has persisted due to systemic inequalities. By supporting Black-owned businesses, we not only create job opportunities within Black communities but also stimulate local economies through reinvestment. This elevation promotes diverse market solutions and innovative approaches that enrich the broader business landscape.
Moreover, successful Black-owned businesses serve as inspiring role models for future generations, enhancing representation and contributing to social equity. They play a vital role in preserving cultural heritage and strengthening community resilience, ultimately leading to a more inclusive and equitable society.
GROWING BLACK-OWNED BUSINESSES IS CRUCIAL FOR SEVERAL REASONS:
• Economic Empowerment: Enhancing the financial independence and stability of Black communities by creating wealth and jobs.
• Reducing the Racial Wealth Gap: Promoting economic equality by addressing the systemic disparities in income and asset accumulation between Black and white households.
• Community Development: Supporting local economies by reinvesting profits into community services, infrastructure, and other local businesses.
• Diverse Market Solutions: Bringing unique products and services to the market, driven by diverse perspectives and experiences.
• Representation and Role Models: Providing visible success stories that inspire future generations of Black entrepreneurs and professionals.
• Social Equity: Challenging systemic biases and promoting more inclusive economic policies and practices.
• Innovation and Creativity: Fostering innovation through diverse ideas and approaches, contributing to a more dynamic and competitive marketplace.
• Cultural Preservation: Supporting businesses that reflect and preserve Black culture, history, and identity.
• Political Influence: Increasing the political and social influence of Black communities through economic power and advocacy.
• Resilience and Self-Sufficiency: Building resilient communities that are better able to withstand economic downturns and crises.
GROW YOUR BLACK-OWNED BUSINESS WITH THESE SEVERAL KEY STRATEGIES AND RESOURCES:
• Access to Capital: Secure funding through grants, loans, or investment from sources like community development financial institutions (CDFIs), minority-focused venture capital firms, or crowdfunding.
• Networking and Mentorship: Connect with other Black entrepreneurs and mentors through organizations like the National Black Chamber of Commerce, Black Business Association, or online communities.
• Business Planning: Develop a comprehensive business plan that outlines your market analysis, financial projections, and growth strategy.
• Marketing and Branding: Create a strong brand identity and leverage social media, local events, and partnerships to reach your target audience. Highlight your status as a Black-owned business if it aligns with your brand story.
• Customer Relationship Management: Build and maintain strong relationships with your customers through excellent service, loyalty programs, and regular engagement.
• Digital Presence: Establish a robust online presence with a professional website, e-commerce capabilities, and active social media profiles.
• Operational Efficiency: Streamline your operations with effective management practices, technology solutions, and training for your team.
• Legal and Financial Advice: Seek advice from legal and financial professionals to ensure compliance and sound financial management.
• Community Support: Engage with your local community and other Black-owned businesses to build a supportive network and advocate for collective growth.
• Continuous Learning: Stay updated on industry trends, new technologies, and best practices through courses, workshops, and conferences.
Growing Black-owned businesses is essential for promoting economic equity, community development, and cultural preservation. Through targeted efforts in access to capital, networking, and strategic planning, we can help bridge the racial wealth gap and foster a more inclusive, resilient, and prosperous society for all. Investing in Black-owned businesses is not just an economic imperative but a step towards social justice and equity.
Breaking the Silence and Raising Awareness on Suicide EVERY LIFE MATTERS
By Frenetta Tate Contributing Writer
eptember marks National Suicide Prevention Awareness Month, a critical period dedicated to shining a light on a topic that is often shrouded in silence and stigma: Suicide. With rising rates of mental health struggles and these tragic outcomes, it is more important than ever to foster and normalize open, compassionate conversations about these issues. This article aims to address the stigma and break the silence around suicide and mental health, debunk harmful myths, and promote a culture of validation and support.
The stigma surrounding suicide is pervasive and deeply rooted in cultural, social, and historical factors. For many, the idea of discussing such a topic is uncomfortable, and this discomfort often stems from misconceptions and fear. Traditionally, taking one's life has been viewed as a moral failing or a sign of personal weakness, leading to shame and judgment. This stigma can prevent individuals from seeking the help they desperately need, exacerbating their isolation and suffering.
To effectively combat this stigma, it is essential to challenge the myths that perpetuate these harmful attitudes. We must be willing to be comfortable with being uncomfortable about these topics. This willingness can save lives!
There are at least four myths that contribute to the misunderstanding and stigma surrounding suicide. One of the most dangerous myths is, “people who talk about taking their own lives won't do it – they are just talking.” But those who are struggling express their thoughts and feelings about self-harm, either directly or indirectly, as a cry for help.
Another pervasive myth is that “suicide is a sign of weakness.” Mental health conditions, like depression and anxiety, are complex and multifaceted, and they are not indicators of a person’s strength or character. There is the misconception that talking about self-harm will encourage it. On the contrary, open conversations about these struggles are critical for prevention; they provide an opportunity for individuals to share their struggles and receive the support they need.
Beyond debunking myths, it is crucial to address the harmful attitudes that dismiss the seriousness of mental health struggles, particularly the “just get over it” mentality. The phrase “just get over it” is often used to dismiss the experiences of those grappling with mental health challenges. This mentality is not only dismissive but profoundly damaging. It trivializes the genuine pain that individuals experience, implying that mental health struggles are a
choice or a temporary mood that can be easily overcome. However, mental health conditions are real, often chronic issues that require appropriate treatment and support. When we tell someone to “just get over it,” we are failing to acknowledge their pain and potentially discouraging them from seeking the help they need.
Understanding the seriousness of mental health struggles and dispelling harmful myths are key steps in addressing the rising rates of suicide.
In recent years, the rates of suicide have been increasing, driven by various factors. Economic stress, social isolation and decline, and the pressures of modern life, including the influence of social media, contribute significantly to this rise. The COVID-19 pandemic has amplified feelings of loneliness, uncertainty, and despair for many individuals. Understanding these contributing factors is essential in creating effective prevention strategies and offering the right support to those who are struggling.
One of the most powerful tools we have in preventing these tragedies is fostering open conversations about mental health.
Normalizing conversations about mental health and the thoughts that can lead to self-harm can have a profound impact. When people feel safe to discuss their feelings without fear of judgment, it reduces the stigma and isolation that often accompanies mental health struggles. Open dialogue allows individuals to share their experiences and connect with others, fostering a sense of community and support. By encouraging these conversations, we can create a culture of empathy and understanding, which is essential for preventing these tragic outcomes. While open conversations are vital, knowing how to support someone who is struggling is equally important. Supporting someone who may be experiencing thoughts of suicide requires empathy, patience, and knowledge.
How can you help?
Start by creating a safe, non-judgmental space where they can express their feelings. Listen actively and avoid making dismissive comments like “just get over it.” Instead, validate their emotions and encourage them to seek professional help.
Offering resources such as hotlines, counseling services, or support groups can also be incredibly helpful. It’s important to follow up and maintain your support over time, showing them that they are not alone.
Knowing where to find help is crucial for both those struggling and those supporting them. There are many resources available for those who are struggling with thoughts of self-harm or mental health challenges:
• National Suicide Prevention Lifeline: 1-800-273TALK (8255)
• Crisis Text Line: Text HELLO to 741741
• Local mental health services: Community resources and support groups can provide additional help.
• Online forums and support groups: Platforms like Reddit and dedicated mental health websites offer spaces for anonymous support and connection. Every life matters.
Addressing the stigma around suicide and promoting open conversations is vital in creating a supportive and understanding environment. By debunking myths, challenging harmful attitudes, and encouraging validation of feelings, we can help prevent these tragedies and offer the support that those in need deserve. Your life matters, and so do your feelings. Together, we can make a difference. Take action by sharing this message, starting conversations, and educating yourself and others about preventing suicide and supporting mental health. By working together, we can create a world where everyone feels valued and supported.
Affirmations for Those Struggling
Finally, here are 10 affirmations for anyone who may be struggling. Repeat as often as possible:
1. My feelings are valid, and my life matters.
2. It's okay to ask for help; I don't have to go through this alone.
3. I am stronger than I think, and there is hope for a better tomorrow.
4. It's okay to take things one day at a time. Progress is progress, no matter how small.
5. I am worthy of love and care, and I deserve to be here.
6. My struggles do not define me; I am resilient and capable of healing.
7. I am not alone; there are people who care about me and want to support me.
8. I trust in my ability to overcome challenges, even when they feel overwhelming.
9. I will be kind to myself today, knowing that every small step forward counts.
10. I am strong enough to reach out for help, and I accept that it's okay to need support.
Frenetta Tate is the CEO and founder of Frenetta Tate Global LLC, a transformational life coaching and business consulting company. She can be reached on LinkedIn @ frenettatate.
“It'll
all come
out in the wash.”
This phrase means that any issues, problems, or mistakes will eventually be resolved or become unimportant over time. It suggests that things will work out in the end, much like how dirty laundry comes out clean after being washed.
With more than half a million people over the age of 65 in Harris County, the District Attorney’s
HEAL High School by Memorial Hermann & Aldine ISD Welcomes Inaugural Class
tudents in the inaugural class of the Health Education and Leadership (HEAL) High School started school on Monday, August 12, marking the first step in their journey to rewarding careers in health care.
HEAL High School is a partnership between Memorial Hermann Health System and Aldine Independent School District (ISD), which is supported by a $31 million initial gift from Bloomberg Philanthropies to Memorial Hermann Foundation. The gift is one of just 10 nationwide that was given earlier this year to bridge the health care and education systems and provide a meaningful educational pathway to prepare students for health care jobs with family-sustaining wages after graduation from a specially designed, career-technical education (CTE) high school, a news release said.
“We are excited to open our doors today and officially welcome the first class of HEAL High School,” said Dr. David L. Callender, President and CEO of Memorial
Hermann Health System. “Through our partnership with Aldine ISD, students in our region will receive a first-class, hands-on educational experience in health care that will help them secure meaningful, well-paying employment following graduation. This first-of-its-kind initiative is also helping address the gap in critical health care talent needs that exist today for nurses, technicians and more.” HEAL High School's curriculum combines academic rigor with firsthand learning to integrate health care career knowledge with job training. In ninth and 10th grades, students will participate in job-shadowing and practice their skills in simulation labs. Starting in the 11th grade, students will have access to paid health care internships, professional mentoring and other work-based learning experiences. Co-curricular programs including arts, physical education, and affinity group activities will also be offered to students. The curriculum is enhanced with off-campus and extracurricular experiences such as Memorial Hermann's Summer Infusion Program, which includes tours of hospital facilities and Memorial Hermann Life Flight® operations along with first aid training.
“This is an incredibly special day for the Aldine ISD community as we launch the HEAL program at Nimitz High
School,” said Dr. LaTonya M. Goffney, Superintendent of Aldine ISD. “Our mission as a district is to provide a rigorous and enriching educational experience that prepares every student for success in college, career, and life. This partnership with Memorial Hermann, made possible by Bloomberg Philanthropies, represents a powerful bridge between health and education systems, inspiring young people to pursue careers they might otherwise not have considered. Through this initiative, we are equipping our students with the real-world skills and foundational knowledge needed to turn that inspiration into reality, ensuring they thrive in their academic and career pursuits. I am excited to partner with Memorial Hermann and demonstrate what is possible in a visionary partnership.” Students choose from five career pathways: nursing, physical and occupational rehabilitation, medical imaging, pharmacy, or non-clinical medical administration. Each pathway provides a high-quality, well-rounded high school experience for students in the community, preparing graduates to transition directly into high-demand health care jobs.
Source: Memorial Hermann Health System
7 Strategies to Save for Retirement and College at the Same Time
aving for the future is a top financial priority for most people. If you have children, then saving for their college education may also be an important goal for you. Or, you may want to pursue an advanced degree yourself. Putting away money to afford both retirement and higher education can be quite expensive. Many families face the challenge of balancing retirement and college savings. Fortunately, you don’t have to make a choice between them. There are several smart strategies that can help you strike the right balance.
Start saving money early. The earlier you begin saving for both retirement and college,
the easier it will feel to reach your goals. Set clear savings priorities. Determine how much you can comfortably save for each goal. Your retirement generally should take precedence over savings for education expenses. Remember: Loans are available for college but not for retirement. Make use of tax-advantaged accounts. Maximize contributions to qualified retirement accounts, such as 401(k)s and IRAs. For education expenses, consider 529 plans or other college savings accounts, which can offer tax benefits in some states.
Automate regular savings de posits. Set up automatic contri butions to both retirement and college savings ac counts. You could set up direct deposits or 401(k)/
TSP contributions from your paycheck, or automatic account transfers, to make the process of saving easy and painless. This ensures consistency and discipline in your savings strategy.
Adjust your contributions over time. As your financial situation evolves, revisit your savings plans. You might decide to change how much money you’re setting aside. Windfalls, pay raises, or savings from reducing expenses can be opportunities to save more mon-
Involve others in education savings. Teach your children about the value of money by involving them in the college savings process. Encourage them to contribute a percentage of their
part-time earnings or gift money to their accounts. This can help them appreciate what it takes to go to college. Additionally, let family members know you’ve set up a 529 plan and encourage them to contribute to it. Explore financial assistance options. Look into scholarship opportunities, grants and financial aid options to reduce college costs. On the retirement side, see if your employer offers a matching contribution for qualified retirement accounts. An employer match can give a significant boost to your retirement savings.
By carefully planning, setting priorities and using tax-advantaged savings accounts, you can set aside money for your retirement and college education goals.
Source: Brandpoint
By d-mars.com News Provider
By d-mars.com News Provider
Credit: Memorial Hermann Health System
Dos and Don’ts When Creating a Resume
Proofread Thoroughly: Spelling and grammar mistakes can make a poor impression. Carefully review your resume or ask someone else to proofread it.
re you looking for a new job or trying to expand your career opportunities? Creating an effective resume is a must for making a strong first impression on potential employers.
Here are some key dos and don’ts to ensure your resume lands you in the right role:
DOS
Tailor Your Resume: Customize your resume for each job application by highlighting relevant skills and experiences that match the job description.
Use a Clean Layout: Ensure your resume is easy to read with clear headings, bullet points, and consistent formatting. Stick to a professional font and keep the design simple.
Highlight Achievements: Focus on specific accomplishments rather than just listing job duties. Use quantifiable results (e.g., increased sales by 20%) to demonstrate your impact.
Include a Summary Statement: Start with a brief summary or objective that highlights your key qualifications and what you bring to the role.
Use Action Verbs: Start bullet points with strong action verbs like “led,” “developed,” “implemented,” or “achieved” to make your responsibilities and achievements stand out.
Keep It Concise: Aim to keep your resume to one or two pages. Be concise and only include information that is directly relevant to the job you are applying for.
Include Relevant Keywords: Incorporate keywords from the job description into your resume to help it get past Applicant Tracking Systems (ATS).
Provide Contact Information: Make sure your contact details, including phone number and email address, are up to date and easy to find.
List Your Education and Certifications: Include relevant education, certifications, and training, especially if they are required for the job.
DON’TS
Don’t Include Irrelevant Information: Avoid listing unrelated jobs or personal information that doesn’t contribute to your application.
Don’t Use Unprofessional Email Addresses: Use a professional email address that includes your name rather than a nickname or informal address.
Don’t Lie or Exaggerate: Be honest about your experience and qualifications. Exaggerating can backfire during interviews or background checks.
Don’t Include References: There’s no need to list references on your resume. You can provide them later if requested.
Don’t Use Jargon or Acronyms: Avoid industry-specific jargon or acronyms that a recruiter might not understand. Keep the language simple and clear.
Don’t Use First-Person Pronouns: Avoid using “I,” “me,” or “my” in your resume. Instead, write in bullet points that focus on your accomplishments.
Don’t Overload with Graphics: Avoid using excessive graphics, charts, or images. While some industries like creative fields may welcome a more visual resume, most prefer a clean, text-based document.
Don’t Use a One-Size-Fits-All Resume: A generic resume can make you look unfocused. Tailor your resume to each job you apply for.
Don’t Forget to Update: Regularly update your resume with new experiences, skills, and accomplishments to ensure it reflects your current qualifications.
Don’t Include Salary Information: Avoid listing your current or expected salary on your resume. This can be discussed later during the interview process.
Using these tools will help you create a polished, professional resume that effectively showcases your qualifications and makes a strong impression on employers.
SECURE YOUR STUDENT’S FUTURE WITH 5 College Insurance Must-Haves
consider a student health insurance policy.
No matter which plan you choose, make sure you aren't billed twice, as some schools automatically bill for health insurance.
Are you preparing to send your student off to college next semester?
As you collaborate on a back-tocollege checklist, make sure to add insurance shopping.
If you haven't considered any type of insurance for your college-bound student, the time to do so is now! To protect your peace of mind and their academic journey, consider the following types of insurance policies.
Health insurance
Whether your student gets a run-of-the-mill cold or experiences a medical emergency, you'll want to make sure they're covered. Per federal law, they can stay on your health insurance plan until age 26. However, your plan may not provide coverage if your student attends school out of state.
Check to make sure your health insurance provides adequate coverage. If not, you should
Tuition insurance
No one wants to think about their child withdrawing from school, but it may happen, and not just because of a physical illness. According to a 2024 study, 64% of students currently enrolled in higher education considered withdrawing because of emotional stress or mental health concerns.
If your student withdraws from school, getting a tuition refund can be incredibly difficult. Most colleges only offer tuition refunds within the first few weeks of the term, and virtually none provide any refunds for housing or fees. Luckily, you can safeguard your investment in your student's education with tuition insurance.
Tuition insurance plans can provide reimbursement for a variety of expenses, including tuition, housing and academic fees.
Travel insurance
Is your child planning to travel during the holidays or study abroad next semester? Then you'll need to protect them with travel insurance.
Travel insurance is often overlooked but is an important form of coverage for college students. Whether your student has to cancel a trip, loses their luggage, has a medical emergency or experiences other travel-related risks, travel insurance has you covered.
Auto insurance
If your student plans to have a car on campus, they're legally required to have car insurance. You could keep your child on your auto insurance family policy, but it's wise to compare rates. In fact, there are auto insurance policies tailored to the needs of college students that could save them (and you) money.
When shopping for student auto insurance, look for plans that offer student discounts.
Renters insurance
Beyond tuition, room and board and other school fees, you and your student may also invest in belongings like cell phones, laptops, clothing, bikes and other expensive items. Can you afford to replace them if they become damaged, destroyed or stolen?
Whether your student plans to live in an on-campus residence hall or in off-campus housing, make sure they're protected with renters insurance. Not only can renters insurance cover property damage from burst pipes and other household problems, but it can also help replace expensive items.
Choose a policy so that you can provide your student with personal liability and worldwide property coverage. Secure your student's future and protect your peace of mind. By considering these five types of insurance plans, you can help your student focus on their education and personal growth without worrying about the potential financial loss that can come with unexpected risks.
I-45 North Houston Highway Improvement Project (NHHIP)
YOU’RE INVITED PUBLIC MEETING
CHANGES FOR THE BETTER
The Texas Department of Transportation (TxDOT) invites you to attend an in-person public meeting to discuss the I-45 North Houston Highway Improvement Project (NHHIP).
The Interstate (I) 45 North Houston NHHIP public meeting will focus on the proposed detailed design changes and reevaluation for Segment 3A, seeking feedback from the public in an open house format. Segment 3A project limits are from US 59/I-69 at Spur 527 to State Highway 288. The meeting will also provide updates on Segment 3 project activities, including the status and requirements under the Voluntary Resolution Agreement (VRA) between TxDOT and the Federal Highway Administration (FHWA). A map depicting the full project limits, including all three segments, is available at: (www.txdot.gov/nhhip/project-segments/project-map.html). The virtual public meeting, which will consist of a pre-recorded presentation, will be available in both English and Spanish starting on Thursday, Sept. 19, 2024, by 5 p.m. on the project website www.txdot.gov/nhhip.
SEGMENT 3A PUBLIC MEETING THURSDAY, SEPT. 19, 2024
5 - 7 P.M.
Young Women's College Preparatory Academy 1906 Cleburne St. Houston, TX 77004
I-45 SEGMENT 3 PROJECT LIMITS
The I-45 NHHIP Segment 3 encompasses the reconstruction of the downtown Houston freeway loop system, including I-45, I-69, I-10, and SH 288. In Segment 3, I-45 will be rerouted from the west side of downtown Houston to run parallel with I-69 and I-10 until it exits the downtown area and continues north. Segment 3A, which has project limits from US 59/I-69 at Spur 527 to SH 288, is shown on the map to the right.
COMMENTS OR QUESTIONS
Feedback from the public regarding the project may be submitted in any language by mail to: TxDOT I-45 NHHIP Ombudsman, TxDOT Houston District P.O. Box 1386 Houston, Texas 77251-1386
@ Feedback may also be submitted by email to: nhhip.ombudsman@txdot.gov.
All comments must be submitted or postmarked by Friday, Oct. 4, 2024.
The public meeting will be conducted in English with Spanish interpreters available. If you need an interpreter or document translator because English or Spanish
accommodate
If you need interpretation or translation services or you are a person with a disability who requires an accommodation to attend and participate in the public meeting, please contact Gabriel Adame, Public Engagement Coordinator, at 713-802-5199 or Gabriel.Adame@txdot.gov no later than 4 p.m., Friday, Sept. 13, 2024. Please be aware that advance notice is required as some services and accommodations may require time for the project team to arrange.
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SEGMENT 3A
Ozempic Difficult to Obtain in BLACK AND BROWN COMMUNITIES
By Andre ‘M. Johnson NNPA Newswire Contributor
ccording to a recent study published in Lucent, the number of people living with diabetes worldwide is on pace to more than double in the next three decades. This increase will bring the total of worldwide diabetic patients to a staggering 1.3 billion by 2025, making diabetes one of the top 10 leading causes of death and disability, in the world.
AOn Dec. 5, 2017, a little-known drug hit the market to help millions of people suffering with diabetes. The drug was called Ozempic. Ozempic was created to lower blood sugar by stimulating the pancreas to produce more insulin and has shown continual success in patients with lowering their A1-C. The introduction of medications such as Ozempic and Wegovy has changed the game for millions of people worldwide who have been struggling with diabetes. It was a once weekly auto injector that would allow patients to maintain their sugar levels and create a healthier way of life. One of its known side effects, however, was dramatic weight loss.
In early 2022, Ozempic rose to fame when celebrities who do not suffer from diabetes began publicizing the drugs’ ability to assist in fast-acting weight loss. It quickly went from a lifesaving medication for diabetics to the celebrity go-to for shedding unwanted pounds. In 2021, in the U.S. alone, prescriptions of the drug quadrupled landing the miracle drug on the worldwide shortage list creating rippling effects through many communities.
Valentine Paterson of Brooklyn, New York thought he had found a solution to his endless battle with obesity and diabetes when he was prescribed Ozempic. The effects were almost immediate and life-altering.
“I weighed more than 365 pounds and after being hospitalized for heart failure, my doctor recommended I take Ozempic,” said Paterson a 52-year-old Uber driver. “Within four months of taking the drug, I lost 65 pounds, and my doctor reduced my other medications from nine to four. It changed my life. But then I could not get my prescription filled. I looked for months; it was a nightmare. All the work and progress I was making was slipping away, all because I was unable to pay out of pocket.”
The reason Mr. Paterson could not get his prescription filled is because Mr. Paterson’s local pharmacy, like many others
nationwide, was no longer able to obtain the blockbuster medication. The craze of Ozempic and Wegovy created a nationwide shortage of medication by those willing to pay the exorbitant out-of-pocket costs getting first cracks at the available supply. So, while pharmacies in lower income neighborhoods could not stock their shelves, pharmacies on Manhattan’s Upper Eastside had a twelve-month supply of the miracle drug readily available to those able to pay $1,400 per prescription. Given this void, the question was raised as to whether anyone or anything could help.
Enter the compounding pharmacy. According to the FDA, compounding pharmacies are authorized to produce exact drugs in times of a national shortage. But what exactly is a compounding pharmacy? A compounding pharmacy makes and sells prescription medicines based on the specific formula provided to it by the FDA. When a medicine makes its way to the national shortage list, compounding pharmacies are authorized to make generic versions of those medications to assist all those in need. When a medicine is not on the national shortage list, compounding pharmacies are only authorized to make alternate forms of the prescribed drug. Ozempic has been on both the worldwide and U.S. shortage list since April of 2022. However, what happens when Big Pharma doesn’t want to let compounding pharmacies earn money they feel belongs to them even during a shortage?
“Lifeline Pharmacy” is a small compounding pharmacy run by Dr. Aisha Johnson in the heart of south Los Angeles. For years, this pharmacy has served as a beacon of hope, providing personalized care and essential medications to the predominantly Black and Latino residents. Among the most critical medications Dr. Johnson compounds is semaglutide, the active ingredient in Ozempic and Wegovy. According to the U.S. Department of Health and Human Services, Black adults are nearly twice as likely as white adults to develop type 2 diabetes. This racial disparity has been rising over the last 30 years creating a disproportionate need for these life altering medications in communities of color. Despite the FDA’s approval for compounding pharmacies to produce semaglutide, Novo Nordisk has targeted these providers in order to protect their profits and eliminate the competition.
In the Ward 8 area of Washington, D.C., a heavily populated community of Black and Latino residents, the drug remains in high demand with little to no supply. “There is definitely a monopoly on it by Big Pharma,” said Dr. Damon Ricks, Pharmacy Manager at SIP. “Small
Compounding Pharmacies are definitely within their rights and scope to create these drugs when the FDA declares a shortage.”
The impact of Big Pharma’s campaign is being felt in communities from Brooklyn, New York to Los Angeles. The misinformation spread by Novo Nordisk, stating that compounded versions of semagludies are unsafe and potentially life threating has created fear and uncertainty in those using compounded versions of the popular medication. Intensifying the problem, legislative proposals influenced by pharmaceutical lobbyists threatened to impose restrictions that would make it nearly impossible for small pharmacies to continue compounding semaglutide. For communities of color, this means losing a critical source of affordable and accessible medication.
“Big Pharma should not have a hold on these drugs. There needs to be a leveling of the playing field. I think having access to these drugs all across the board is needed. If a patient needs it for diabetes, then it should be made available to them. Prioritizing weight loss over diabetic patients is an injustice to our health care system,” said Ricks.
But Big Pharma continues to push for stricter regulations, claiming the need for patient safety. However, insufficient evidence exists to back up any of the claims made by Big Pharma. Compounding pharmacies must comply with existing rigorous standards to make any medication. They follow these standards in order to serve lower economic depressed communities of color. The popularity of these drugs has made it difficult for average Americans to afford or find these medications. These are not just weight loss medications; they are tools for survival for many diabetic patients. Due to Big Pharma’s bullying campaign, many patients have been forced to accept lower doses of these drugs to maintain any benefits even though most experience little to no progress with the reduced dosage. Yet those that truly need these lifesaving medications continue to suffer.
For communities of color, the ability of local compounding pharmacies to provide semaglutide and other essential medications is about more than access to treatment. They serve as a testament to the power of community and the relentless pursuit of a more just and equitable healthcare system.
Source: NNPA Newswire
Laser Hair Removal for Dark Skin
hair removal gained popularity fast due to the results obtained when using it. This laser features a crystal used in lasers of solid state and has a wavelength of 1064 nm, known as a safer wavelength for dark skin hair removal.
Dark Skin Hair Removal
hen laser hair removal first appeared, it was recommended that people of color not engage in this treatment, thus it could leave their skin damaged with blisters, severe burns, discoloration, and the list goes on.
Laser hair removal works by distinguishing skin pigment from hair follicles, which is why many aestheticians recommend it for people with pale skin and dark hair than for people with similar coloration in both. Thankfully, laser hair removal for dark skin made incredible advances over the past few years, leading to the procedure being safer and more effective for people of color.
Which Is the Best Laser for Dark Skin Hair Removal?
You might be wondering about the reason behind laser evolution, and this has to do with the type of laser used in hair removal procedures. YAG laser for dark skin
What to Do Before a Laser Hair Removal Appointment
To make the most out of your laser hair removal appointment, there are a few things you can do to prepare and look after your skin. First, it is recommended that you schedule a consultation appointment first so an aesthetician can take a look at your skin and determine whether it is safe for you to get laser hair removal or not. This is especially for people with acne or burns. Plus, you’ll need to discuss if you’re taking any medication or applying any skincare products that might affect the results or your skin after the procedure. Avoid tanning or waxing days close to your appointment, as well as exfoliating. The only thing you can and should do to your skin is shaving the areas you’ll get laser hair removal 24 hours before your appointment. Use a common razor for this and try to do it slowly to not get razor bumps.
Laser hair removal for dark skin is now safe and effective, but that also depends on the laser used by the salon and the experience of the esthetician. It is very easy to fall for cheap prices and then end up with a bad result that could damage your skin. Therefore, we recommend you take time to evaluate where you want to make an appointment, the equipment they use, the certifications of the place, and the people who work there.
Her Down There is a women’s health clinic run by specialized practitioners. Our goal is to provide affordable, fast, easy, and convenient healthcare for women in all areas they need. For laser hair removal for dark skin, we use the latest technology and equipment, including the YAG laser. Review our dark skin hair removal services and schedule an appointment.
Letrice Mason, MSN, APRN, FNP-C, is an accomplished women’s health nurse practitioner and proud owner of the esteemed Her Down There Women’s Clinic. She is a trusted healthcare professional within the Houston community.
Helping Your Child Overcome Trauma and Thrive
By
Life can be complicated and unpredictable. And while there is no such thing as a “perfect parent,” there are strategies that can help your child become better able to deal with difficult circumstances as they arise.
Known in the pediatric community as adverse childhood experiences, traumatic circumstances like death, divorce and poverty cause children stress, which, over time, can become toxic, impacting a child’s health now, and potentially in the future. In fact, adults who’ve experienced one or more adverse experiences as a child or who are exposed to ongoing chronic social inequities over time are at higher risk of depression, cancer, heart disease, diabetes and other health conditions during their lifetime.
On the other hand, safe, stable, and nurturing relationships can act as a powerful, protective buffer against the biological harms of toxic stress on children and are key to building resilience, according to the American Academy of Pediatrics (AAP). When children feel connected and supported in the early years, says a newly updated AAP report, they are more likely to become healthy, competent and educated citizens later in life.
After troubling events, the AAP says to remember the 3 Rs: reassure, return to routine and regulate:
1. Reassure. Remind your child that they are safe and loved, using words and touch and by creating safe spaces in the home.
2. Return to routine. Try to maintain regular daily routines and be sure to explain any changes in the schedule ahead of time. This can promote a sense of safety and normalcy for your child and let them know what to expect.
3. Regulate. Help your child learn “self-regulation” skills to calm themselves and manage their emotions and behaviors. This may include belly breathing, stretching or taking breaks.
Experts recommend turning to your pediatrician when parenthood gets challenging. Pediatricians are trained to not only monitor your child’s physical growth, but also their social-emotional health. They can help your family build a support system-- whether a child is relatively healthy, has ongoing developmental or behavioral concerns, or if your family is going through hard times.
Pediatricians also want to know how parents and household members are doing and if they feel supported. At appointments, your pediatrician may invite you to share stories about your family life and the daily
stresses and struggles of parenting, as well as ask about your own childhood experiences and current living circumstances. So, bring your questions and concerns. The American Academy of Pediatrics provides tips and guidance on improving relational health, and helping children build resilience and cope with trauma. To learn more, visit healthychildren.org.
Source: StatePoint
d-mars.com News Provider
By Letrice Mason, MSN, APRN, FNP-C Contributing Writer
TCELEBRATING THE
By d-mars.com News Provider
he 2024 Top 30 Influential Women of Houston Awards Gala was an unforgettable evening of celebrating leadership, excellence, and influence. Held on Friday, Aug. 23, 2024, at the Royal Sonesta Hotel and hosted by d-mars.com, this annual event continues to shine a light on the exceptional women shaping Houston’s community. The gala recognized a diverse group of trailblazers across multiple industries, including business, education, health care, media, tech, construction, and philanthropy.
The night began with a grand red-carpet welcome, where the honorees, elegantly dressed in stunning gowns and suits, mingled with esteemed guests. The atmosphere was filled with excitement and pride as we all gathered to celebrate these women who have significantly impacted the city. This year’s honorees hail from different backgrounds, and have diverse beliefs and experiences, yet share a unified commitment to success and a passion for mentoring the next generation of leaders. Their contributions to the community exemplify resilience, leadership, and vision.
“This awards gala is a testament to Houston’s diverse leadership, recognizing individuals from all sectors. Whether through business, nonprofit, or education, these women continue to pave the way for future leaders,” Keith “MR. D-MARS” Davis, Sr. said.
2025 NOMINATIONS
As we look ahead to next year’s event, we are now accepting nominations for the 2025 Top 30 Influential Women of Houston Awards. We are seeking a diverse pool of candidates who exemplify professional excellence, leadership, and community commitment. These awards are open to women who are business owners or senior executives in the public, private, or nonprofit sectors.
Nominations can be submitted by the individual or by others and must include a 400-450 word bio in a Word document along with the nominee’s contact information. The nomination deadline is March 1, 2025, but early submissions are encouraged.
Please email all nominations to operations@top30women.com or call 713-373-5577 for any questions. For more information, visit top30women.com.
Keith “MR. D-MARS” Davis, Sr.
“ I am honored to receive the Honorable Sheila Jackson Lee Community Achievement Award. The award exemplifies the strong belief that it is incumbent on those of us that lead to lift and serve our communities. As I always say, if serving is beneath you, leadership is beyond you. The Congresswoman was a true servant of her communities. Therefore, I am honored to be recognized as a community servant by the family of the late Congresswoman. Thank you.”
- Jackie Anderson, President, Houston Federation of Teachers, Honorable Sheila Jackson Lee Community Achievement Award Honoree
“ It was a remarkable experience to stand amongst Houston’s most extraordinary women. The dedication and excellence of Mr. D-MARS and his team were evident throughout the evening’s gala. Each moment was a showcase of elegance and sophistication, leaving us in awe throughout the night. It is an honor and privilege to be a part of this amazing cohort of remarkable group of ladies and to have a seat at the table in this particular room. #Top30Hou ”
- Chartenya Cleveland, Director of Underwriting Solutions, The Hanover Insurance Group
Melinda S. Balezentis, MHA, Ph.D.
DeJuena Chizer
Chartenya Cleveland
Khori Dastoor
Robyn Doughtie
Renee’ Downey
Tejuana L. Edmond
Chelsea Edwards Dr. Margaret Ford Fisher Kathy C. Flanagan, MD
Tabitha Garcia
Jackie Anderson
Carolyn Benton Aiman
“ I am incredibly humbled and honored to have received the 2024 Top 30 Influential Women of Houston Award! I still can’t believe it! It was an incredible and joyful event full of energy and elegance! Estoy Feliz y Agradecida por la oportunidad y otorgarme esta Gran Reconocimiento ”
“ Thank you to Mr. D-MARS and the Vaskey Media family for honoring the Top 30 Women, Class of 2024! I’m honored and privileged to be in the company of such titans in the Houston community, as we join the long-standing tradition of excellence. I’m grateful to my family, friends, colleagues, and mentors who have supported me throughout my career as a lawyer, as well as in my endeavors to help others. We had so much fun at the awards gala this weekend. I was humbled at the outpouring of support and love in the room! ”
Top Row (Left to Right) Wendy Preciado; Ana Maria Brodbeck Schick; Kathy C. Flanagan, Tracee Seals, MBA, CFRE; Rhonda Scott Smith; Thanh Le; Dr. Alveda Williams; Mary
Middle Row (Left to Right) Robyn Doughtie; Tomikia P. LeGrande, Ed.D.; Kelly Woodward; Kristin Williams; Melinda S. Balezentis, MHA, Ph.D.; Carolyn Benton Aiman; Claudia Ortega Hogue; Sarah
Bottom Row (Left to Right) Liza Lawrence; Tejuana L. Edmond; Laura Moton Whitley; Monica
Ashley J. Steinberg, MD FACS; Belinda Mays; Dr. Dionne M. Hill, LPC-S; ReShonda
Influential Women of Houston
Flanagan, MD; Chelsea Edwards; Shae Keefe Jacobs; Lisa Modica; Dr. Margaret Ford Fisher; Mary M. Vitek; Eveitt Payne; Monica G. Williams, Ph.D.; Dr. Sheri L. Miller-Hoskin Williams; Rosie Nguyen; Renee’ Downey; Tabitha Garcia; Amanda Hammel; Lora L. Mayes; Brandi Harleaux; Sarah Syed; Apriél Powell Martin; Dr. Angela Okotie-Eboh, DNP, APRN; Argentina M. James
Monica R. Glover; Khori Dastoor; Sheroo Mukhtiar; Kristin L. Massey; Chartenya Cleveland; ReShonda Tate; Jackie St. Germain, LCSW, MBA; DeJuena Chizer; Dee Dee Stephens
“Receiving an award is truly humbling. I believe that our lives are stories filled with pivotal moments and influential characters. As I reflect on my journey, I am overwhelmed with appreciation for all those who have shaped my life. The Top 30 Influential Women of Houston Award is not about a singular achievement but a testament to the collective power of community, opportunity, faith, and support that are intricately woven into the tapestry of our lives. I am even more inspired to continue embracing each new chapter with grace, humility, and courage.”
“ I am deeply honored to be recognized as one of the Top 30 Influential Women of Houston for 2024. This award is a testament to the hard work and dedication of our entire team at Disrupt Gives, who tirelessly work to create meaningful change in our community. I am proud to represent an organization that is committed to fostering equity, promoting social justice, and creating opportunities for all. This recognition fuels our passion to continue making a positive impact in Houston and beyond.”
- Tracee Seals, MBA, CFRE, Foundation Director, Disrupt Gives
Lisa Modica
Sheroo Mukhtiar
Rosie Nguyen
Dr. Okotie-Eboh,AngelaDNP, APRN
Eveitt Payne
Wendy Preciado
Ana Maria Brodbeck Schick
Tracee Seals, MBA CFRE
Rhonda Scott Smith
Kristin L. Massey
Lora L. Mayes, BSN RN
Belinda Mays
Dr. Sheri L. Miller-Hoskin
ReShonda Tate
Mary M. Vitek
Laura Moton Whitley Dr. Alveda Williams
Kristin Williams
Monica G. Williams, Ph.D.
Kelly Woodward
Lisa Wright
Jackie St. Germain, LCSW, MBA
Ashley J. Steinberg, MD FACS
Dee
Dee Stephens
Sarah Syed
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PRESENTING - SPONSORS
PLATINUM - SPONSORS
PORSCHE WEST HOUSTON
SHIELD YOUR HEALTH THIS FALL AND WINTER WITH FLU, RSV AND COVID-19 VACCINES
By d-mars.com News Provider
re you prepared for the fall and winter seasons? As the cooler seasons approach, the threat of respiratory illnesses like influenza (the flu), respiratory syncytial virus (RSV), and COVID-19 becomes bigger. With overlapping symptoms and potential complications, it’s important to understand the importance of vaccinations in protecting your health. The Houston Health Department (HHD) provides essential guidance on how to protect yourself and your loved ones as the colder months ensue.
WHAT TO KNOW ABOUT THE VIRUSES
Flu: Influenza mutates rapidly, making it necessary for annual updates to the flu vaccine to match the most common circulating strains. According to the CDC, there are two main types of flu viruses: A and B. The influenza A and B viruses that routinely spread in people (human influenza viruses) are responsible for seasonal flu epidemics each year. The flu can lead to serious complications, especially in the elderly, pregnant women, and those with chronic illnesses.
RSV: RSV is a common respiratory virus that infects the lungs but can also affect the nose and throat. It spreads in the fall and winter, along with other respiratory viruses, like flu and COVID-19. According to the CDC, it usually peaks in December and January. While it often causes mild symptoms similar to the common cold, it can lead to severe bronchiolitis and pneumonia in vulnerable populations. RSV symptoms make it difficult to distinguish it from the common cold or other respiratory viruses (like the flu or COVID-19). Most people who get RSV will only have mild illness, but it can be very dangerous for babies, young children, and adults 60 and older.
COVID-19: Despite the decline in cases and severity due to widespread vaccination, COVID-19 remains a concern for many, especially with the emergence of new variants. People with COVID-19 may experience respiratory symptoms that feel like a cold, the flu, or pneumonia. Most people with COVID-19 have mild symptoms, but some are at a higher risk of developing severe disease and may require hospitalization. COVID-19 is spread primarily through contact with droplets made by people who are sick when they cough, sneeze, or talk. In some cases, a person might get COVID-19 by touching a surface or object that has the SARS-CoV-2 virus on it and then transferring the virus to their mouth, nose, or eyes, the CDC advises. Annual boosters like the flu shot are now recommended to maintain immunity, particularly for high-risk individuals.
THE IMPORTANCE OF GETTING VACCINATED
According to HHD experts, vaccination remains the most effective defense against these viruses, helping reduce the severity of illness and preventing hospitalizations. The CDC recommends that everyone aged six months and older should receive an annual flu vaccine. This year, the flu vaccine is designed to combat the most common strains that are expected to circulate.
For COVID-19, up to date with the virus still vaccinated is those at higher underlying health
“We often forget vaccines were hospitalized we have been and health prevention illness and death,” important for communities they need. We consequences to vaccines.”
CDC’S RECOMMENDATIONS THIS FALL 1. Flu Vaccine: months and older Early vaccination build immunity lations are available, adults, which
“ Vaccines are an important us from vaccine-preventable this time of year, influenza RSV and COVID-19 are widespread, mune system with safe and layer of protection, ” Houston Health Department’s Authority, Dr. Janeana White,
WITH VACCINES
COVID-19, the CDC continues to urge people to stay with their vaccines, including booster shots. With circulating and new variants emerging, staying crucial in reducing severe illness, especially for higher risk, such as older adults and individuals with health conditions.
forget what communities had to deal with before were available. Many people, young and old, were and more deaths occurred as well. Over time, been able to include vaccines in routine health care prevention strategies, which have helped reduce death,” Dr. White said. “This time of year, it’s for healthcare providers to ensure that patients and have access to vaccinations and the resources We don’t want to see people to suffer unintended consequences by not being vaccinated, or by not having access
RECOMMENDATIONS FOR FALL AND WINTER
Vaccine: The CDC recommends that babies six older receive their flu shot by the end of October. vaccination is important as it allows your body time to immunity before flu activity peaks. Different formuavailable, including high-dose vaccines for older which provide extra protection.
important instrument in our toolbox to protect vaccine-preventable infections and diseases. During influenza and other respiratory illnesses like widespread, so we must boost our imand effective vaccines to add another
Department’s Deputy Public Health White, says.
2. COVID-19 Vaccination: The CDC advises staying up to date with COVID-19 vaccinations, including any updated booster shots that target the most recent variants. As the virus continues to evolve, getting the latest booster can provide enhanced protection against severe outcomes.
3. RSV Vaccine: For the first time, the CDC recommends RSV vaccination for adults 60 years and older, particularly those with chronic medical conditions. The vaccine can help reduce the risk of severe illness and complications from RSV.
4. Co-Administration of Vaccines: According to the CDC, it’s safe to receive the flu, COVID-19, and RSV vaccines simultaneously. This co-administration can simplify the process and ensure that you are protected against multiple viruses at once, especially important for those with busy schedules or limited access to health care.
STEPS TO MAXIMIZE YOUR PROTECTION
Consult Your Healthcare Provider: Before receiving any vaccines, talk to your healthcare provider, especially if you have underlying health conditions or concerns about vaccine interactions.
Practice Good Hygiene: In addition to vaccinations, maintain good hygiene practices such as regular handwashing, wearing masks in crowded places, and staying home when you’re feeling unwell to reduce the spread of any respiratory viruses.
Stay Informed: Keep up to date with CDC guidelines and HHD recommendations, as they may change based on the latest scientific evidence and virus activity. Consulting with your healthcare provider will help ensure that you receive the most appropriate vaccines for your age, health status, and lifestyle. HHD regularly updates guidelines based on the latest research and emerging virus strains.
DEFENSE
“Remember, during respiratory viral season, if you’re feeling sick, it’s important to stay away from others at work, school, or home and consult your healthcare provider. It’s important to remember certain medications are available to shorten the course of your illness,” Dr. White advised.
As we look forward to navigating the colder months, vaccinations offer a shield of protection against the flu, RSV, and COVID-19. By following health experts’ recommendations and taking proactive steps to safeguard your health, you can significantly reduce your risk of contracting these severe illnesses and contribute to a healthier community. Remember, the best defense is a well-prepared one—so arm yourself with the necessary vaccines and stay vigilant, by any means necessary!
Sources: Houston Health Department, Centers for Disease Control and Prevention FOR A LIST OF
HARRIS HEALTH RECOGNIZED ON
List of America’s Best Employers for Women 2024
By d-mars.com
arris Health has been named to Forbes' list of America's Best Employers for Women 2024. The prestigious recognition is presented by Forbes and Statista Inc., the leading statistics portal and industry ranking provider, a news release said. The award list was announced on Tuesday, July 23, 2024, and can be viewed on the Forbes website. “Harris Health is among few organizations where half of its C-level executives and all but one of its nine-member board are women," said Harris Health President and CEO Esmaeil Porsa, MD. “Additionally, with a 74% female workforce, Harris Health is proud of the opportunities it provides women in the workplace to not only succeed but thrive in their careers."
America's Best Employers for Women were identified in an independent survey from a vast sample of over 150,000 women working for companies employing at least 1,000 people within the U.S. from all industry sectors. Over 4 million employer evaluations are considered. The result is based on the following three evaluations:
PERSONAL EVALUATIONS: Respondents were presented with a battery of statements about their current employer, in terms of topics related to Atmosphere & Development, Diversity, Image, Salary/Wage, Workplace, and Working Conditions, as well as topics women are often confronted with in the workplace: Representation & Career, Pay Equity, Discrimination, Flexibility, Family Support, and Parental Leave.
PUBLIC EVALUATIONS: Women participants were given the chance to evaluate other employers in their respective industries, or the employers of friends, acquaintances, and family members that stand out either positively or negatively.
DIVERSITY AMONG TOP EXECUTIVES/BOARD: Index based on the percentage of women among top executives and board directors.
Source: Harris Health System
The University
of Houston
continues to grow not just in student population but also in the construction of new buildings such as the John M. O’ Quinn Law Building and Tilman J Fertitta Family College of Medicine.
UH’s facilities growth includes the continuous need to procure a variety of non-construction goods and services, all of which undergirds UH’s recognition as an institutional “Powerhouse.”
Ways to Increase Your Credit Limit Without Asking
By d-mars.com News Provider
ncreasing your credit limit without directly asking your credit card issuer involves several strategies aimed at demonstrating responsible credit behavior.
Credit limit increases are important for individuals who are trying to build credit for several reasons:
• Lower Credit Utilization Ratio: As your credit limit increases, assuming your spending remains the same, your credit utilization ratio (the percentage of your credit limit that you’re using) decreases. A lower utilization ratio generally boosts your credit score because it demonstrates responsible credit management.
• Improved Credit Score: A higher credit limit, when managed responsibly, can positively impact your credit score. Credit scoring models consider both your total credit utilization and the individual utilization of each credit account.
• Access to More Credit: Having a higher credit limit provides you with more purchasing power and flexibility. It allows you to handle larger expenses or emergencies without maxing out your card, which can negatively affect your credit score.
• Creditworthiness Perception: Creditors often view a higher credit limit as a sign of trust and creditworthiness. It shows that other lenders have trusted you with larger credit lines, which can be beneficial when applying for loans or additional credit in the future.
• Financial Flexibility: With a higher credit limit, you have more room to manage your finances and can potentially take advantage of rewards programs or other benefits offered by your credit card issuer.
Overall, credit limit increases can be instrumental in building a positive credit history and improving your financial flexibility, provided that you continue to use credit responsibly and avoid excessive debt.
Here are some effective methods to getting your credit limit increased without having to make a request:
• Use Your Card Regularly: Consistently using your credit card for purchases can show that you are an active and reliable cardholder.
• Pay Bills on Time: Always pay your bills on or before the due date. A strong payment history is a key factor in credit limit increases.
• Pay More Than the Minimum: Paying more than the minimum amount due shows that you can manage your debt responsibly.
• Reduce Credit Card Balances: Keeping your credit utilization ratio low (below 30%) can positively impact your credit score and signal to issuers that you are not over-reliant on credit.
• Update Income Information: Many credit card issuers periodically review accounts and may increase limits based on updated income information. Ensure your income details are current.
• Maintain a Good Credit Score: A higher credit score increases the likelihood of automatic credit limit increases. Regularly monitor your credit report for accuracy and work on improving your score if necessary.
• Use Multiple Credit Products: Demonstrating responsible use of various types of credit (e.g., loans, mortgages) can reflect positively on your credit profile.
• Avoid Hard Inquiries: Limit the number of hard inquiries on your credit report, as too many can negatively impact your score.
By consistently demonstrating responsible credit behavior, you increase the chances of your issuer automatically increasing your credit limit.
anaging competing financial priorities can be emotionally and logistically complex, whether you’re juggling college tuition bills and mortgage payments, or you’re carving out opportunities for travel while planning for retirement. According to financial planning professionals, following these tips can help you effectively make space in your budget for everything that matters to you:
Get started early: While there is no wrong time to make a financial plan, waiting until you achieve a certain level of wealth can be counterproductive. Having a plan at the outset will help you achieve your goals faster and with less anxiety.
Set specific goals: Being precise about your goals can help ensure you’re prepared to achieve them. For example, simply saving for retirement is terrific, but having a clear vision of what you want your retirement to look like can help you map out a financial plan that gets you exactly where you want to go.
Be strategic about debt: If getting out of debt is one of your financial goals, be strategic about it. Pay off credit card bills and loans with higher interest rates first to reduce the overall cost of your debt over time and free up more of your money for your other priorities.
Maximize savings: If you can only afford small contributions to your savings right now because of other financial priorities, don’t fret. You can actually maximize every dollar that you budget for the future if you play your cards right. A professional can guide you toward savings opportunities that come with tax advantages, as well as high returns and interest yields.
Protect your wealth: Unexpected circumstances can disrupt even the best-laid plans. Account for such possibilities as market downturns, loss of income and the need for long-term care to reduce the risk of your important goals going unmet.
Stay calm: Money is the source of many emotions, including guilt and anxiety, and it is easy to get swept up in those negative feelings when you unmindfully spend money on vacations, dining out and other lifestyle experiences. Creating a budget can help you realistically balance fun, short-term goals with long-term financial security.
Partner with a professional: A certified financial professional can help you juggle competing financial priorities gracefully. Not only will they sit down with you to identify your objectives, but they also possess the expertise to guide you to the tools and strategies that will help you most easily reach your goals. A professional is also someone you can trust. They commit to act as a fiduciary and provide financial advice that is in their clients’ best interests.
From buying a house or car to financing your child’s education or wedding, smart strategies can help you meet life’s many exciting adventures with confidence.
Source: StatePoint
How to Avoid Credit Card Skimmers
By d-mars.com News Provider
The Texas Financial Crimes Intelligence Center (FCIC) and the Texas Department of Licensing and Regulation (TDLR) have released a new public service announcement with helpful tips for avoiding possible credit card skimmers in gas pumps.
A video on TDLR’s YouTube channel discusses how thieves sometimes attach credit card skimmers on gas pumps to steal payment card information from customers when they purchase fuel.
Most skimmers have been placed deep inside the cabinet and it won’t be obvious that something’s wrong, but there are still some things consumers can check for before using a credit card at a gas station:
• Look at the pump and cabinet – does it look damaged, or look like it’s been tampered with?
• Wiggle the card slot – is it loose?
• Look at the keypad – is it loose or does it look like something has been placed on top of it?
Here are additional ways consumers can protect themselves:
• Always use a credit card, not a debit card, if they’re not going to pay cash – this protects the PIN and prevents access to a bank account
• Set card usage or transaction alerts for bank and credit card accounts. Most major banks offer apps that allow real-time monitoring of accounts.
• Regularly monitor credit card and bank statements for fraudulent charges or suspicious transactions
• When possible, don’t swipe the credit card – use tap to pay or use a trusted payment app on a mobile phone to pay for fuel
Whether a credit card skimmer is found by a consumer, a service technician or a merchant, the merchant is responsible for immediately notifying law enforcement and disabling all dispensers where skimmers have been located until law enforcement or TDLR investigators can remove the device. Merchants also are required by state law to notify TDLR within 24 hours. Merchants and consumers should report skimmers via the TDLR website: https://www.tdlr.texas.gov/Skimmers.
The FCIC, which coordinates law enforcement investigations into organized financial fraud, was the first statewide unit of its kind in the United States and operates as a partnership between TDLR and the Smith County District Attorney’s Office. TDLR regulates motor fuel metering and quality and collects consumer complaints and merchant reports related to credit card skimmers. The Smith County DA aggressively investigates and prosecutes criminals engaging in organized financial crimes such as fraud related to gasoline pump skimmers.
Source: Texas Department of Licensing and Regulation
DID YOU
KNOW?
Following in the trailblazing footsteps of Shirley Chisholm, who ran for president 52 years ago, Vice President Kamala Harris became the first Black woman to receive a major political party’s nomination for president while speaking to a packed house at the United Center in Chicago. The Democratic National Convention served as a celebration of Harris’ historic nomination.
Kamala Harris
Credit: NNPA Newswire
Nearly 2 in 5 Americans Say Their Pets Inspire Good Money Habits: New Study
By d-mars.com News Provider
an your dog help you save? New Empower research shows that Americans associate pet ownership with positive money habits, with 39% of people saying it inspires them to be more financially responsible, and 36% saying it motivates them to reach their financial goals.
KEY TAKEAWAYS
• More than a third of Americans (35%) say their pets motivate them to work harder and seek higher pay.
• Over half of Americans (57%) include their pets’ needs in long-term financial planning.
• 31% of Gen Zers (28% overall) would take a pay cut for a job with flexible hours so they could spend more time with their pet; 34% of millennials (30% overall) would turn down a higher-paying job to spend more time with their animal companions.
• 41% say they’d be more likely to return to the office if they could bring their pet to work; 26% say their dream job would offer pawternity leave (time off for getting a new pet).
• One in five Gen Zers have a dedicated savings account for their pet’s needs.
THE PET EFFECT
The majority of pet owners (94%) consider their four-legged friends part of the family, and more than half (57%) include their pets’ needs in long-term financial planning. Nearly two in five (39%) report becoming more financially responsible due to owning a pet. Close to a third (31%) saved up for pet expenses before getting one.
About seven in 10 pet owners want to spoil their animal companions (71%), while almost a third buy things for their pets when they feel guilty about not spending enough time with them (32%). Income may also play a role in pet spending: 42% say the more money they make, the more they splurge on their pets.
What would you do if your pet suddenly needed a trip to the vet? Over three-quarters of Americans (77%) would tap into their savings or emergency fund to pay for an unexpected medical expense. Enrolling in pet insurance is one way to be prepared.
SIT. STAY. SPEND.
Americans spent an average of $1,355 on their pets in the past year, and nearly one in five (19%) plan to spend more in 2024. On average, they spend $1,200 on food and $828 on vet bills each year. As for birthday and holiday pet gifts, Americans say they spend an average of $24 on those occasions.
Dog owners spend an average of 14% more on their pets than cat owners. But what about spending on pets versus people?
One in 3 (33%) pet owners say they buy more things for their pets than themselves, and over 2 in 5 (42%) spent more on their pets than on their closest friends. Some (16%) spent more on their pets than their significant other.
PAWS AND PAYCHECKS
More than a third of Americans (35%) say their pets motivate them to work harder and seek higher pay. For some, time is money: 34% of millennials would decline a higher-paying job if it meant more time away from their pets (30% overall). Another 31% of Gen Zers (28% overall) would consider a pay cut in exchange for a job that offers flexible hours so they can spend more time with their pets. People’s love for their pets often extends into their workplace preferences, with 41% of pet owners being more likely to return to the office if allowed to bring their pets. Methodology: This study is based on online responses from 1,000 pet owners in American commissioned by Empower from April 11-12, 2024.
Source: Brandpoint
At Comerica Bank, these words don’t describe what we try today. They define what we do and who we are.
That’s why 52% of all Comerica managers are female, and almost one-third of senior leaders are racial minorities. And that’s why we’ve been named a Best Place to Work for LGBTQ+ equality. Because actions always speak louder than words.
Can Your Home Withstand a Natural Disaster?
By d-mars.com
ith the frequency of natural disasters on the rise, it’s a good idea to think about the components of your house and whether they are built to withstand wicked weather.
Fortunately, manufacturers are stepping up to the plate to create home building products that are stronger and more reliable in the face of hurricanes, wildfires and other disasters. Here’s how you can take advantage of these innovations:
Roofing
If you’re building a home or re-roofing your current property, be sure to talk to your contractor about what roofing products they are using and ask about innovative steel products best-suited for your region. Whether you live in a hurricane-prone coastal community or in the path of wildfires, steel roofing can offer additional protection for your home. Steel roofs are non-combustible, have wind-resistant components and can help mitigate the risk of fire damage from chimneys, fire pits or wildfires.
Strong Windows
For optimal protection, you’ll want to ensure that your windows exceed your state and county’s strictest codes and requirements and are made from materials that will not only make a big difference during weather events, but also improve your everyday comfort and safety. For example, hurricane-impact windows that can withstand high-speed impacts typically offer more soundproofing than standard windows, dimming the roar of your neighbor’s early morning lawnmowing. They also make forced entry more difficult, providing an additional layer of security. And for those in wildfire-prone areas, dual pane tempered glass windows provide protection against flames and embers while offering enhanced insulation, a great benefit in extreme temperatures. During key times of year, install storm shutters or fire-rated shutters as an additional safety barrier.
Flooring
Just as your house’s exterior can benefit from the right materials, so too can your interiors. If you live in a coastal or other flood-prone area, traditional hardwood flooring is probably not the right choice for your ground floor or basement, as it can be prone to mildew, mold and warping. Instead, opt for newer flooring material options, such as vinyl meant to mimic the look and feel of real hardwood or engineered hardwood, made of composite materials with a thin, treated hardwood layer. Likewise, fire-resistant flooring can reduce the spread of flames through your home when every second counts. Thanks to the array of beautiful design options that are available today, popular fire-resistant choices include stone and concrete. By relying on the latest engineering innovations, you can help safeguard your property from top to bottom.
Source: StatePoint
Biden-Harris Administration Takes New Steps to Lower Housing Costs, Speed Up Construction
By
n Tuesday, Aug. 13, the Biden administration announced a series of measures aimed at reducing housing costs by streamlining federal regulations and accelerating the construction of affordable homes. The new actions are part of President Joe Biden’s broader strategy to address the nationwide housing shortage and ease the financial burden on American families.
The administration’s Housing Supply Action Plan, launched last year, has led to more homes under construction than ever in the past five decades. The administration said it aims to build over 2 million new homes to alleviate pressure on the housing market, which has seen soaring prices and rents due to a lack of supply.
As part of the new measures, the Department of Housing and Urban Development (HUD) announced that it’s making $100 million available through its Pathways to Removing Obstacles to Housing (PRO Housing) program.
The grants will help communities identify and eliminate barriers to affordable housing development, such as restrictive zoning laws and lengthy permitting processes.
The Treasury Department and HUD have also introduced changes to the Federal Financing Bank’s Multifamily Risk Sharing Program to provide more significant interest rate predictability for state and local housing finance agencies. Administration officials said the improvement should lower the cost of financing new housing developments and make more projects financially viable.
The Department of Transportation (DOT) has also issued new guidance to simplify the loan process for residential projects near transit hubs. This includes allowing certain projects to bypass detailed environmental reviews, potentially reducing approval times by several months. Meanwhile, the Advisory Council on Historic Preservation (ACHP) has proposed tools to expedite historic preservation reviews for federally funded housing projects, which could lower costs and speed up the delivery of affordable housing, especially in historically significant areas.
In another move, HUD is launching a Legacy Challenge to encourage communities to use up to $250 million in low-cost loans through the Section 108 Loan Guarantee Program for housing investments, including converting commercial buildings into residential units. In a fact sheet, the White House said the program offers flexible terms to attract more participants.
Finally, HUD is advancing updates to its Manufactured Home Construction and Safety Standards, allowing for the first time the construction of duplexes, triplexes, and fourplexes under the HUD Code. The change is intended to lower costs and increase housing density in urban areas. According to the fact sheet, the administration has already facilitated nearly $20 billion in housing investments through the American Rescue Plan and other federal programs. It pushes state and local governments to follow suit by repurposing land and easing regulatory constraints.
Source: NNPA Newswire
Stacy M. Brown NNPA Newswire Contributor
Crème Brûlée
DIRECTIONS
CBy d-mars.com News Provider
rème brûlée is a decadent French dessert known for its silky, custard-like base and a contrastingly crisp, caramelized sugar top. The rich custard is infused with the delicate aroma of vanilla, creating a luxurious experience with every spoonful. After being baked to a perfect set, the custard is chilled, allowing the flavors to meld together. Just before serving, a layer of sugar is torched or broiled until golden and glassy, providing a satisfying crack as you break through to the creamy layer below. The blend of textures—smooth and creamy with a crunchy top—makes crème brûlée an elegant and indulgent treat.
Here's a classic crème brûlée recipe that’s rich, creamy, and has a perfect caramelized sugar top:
INGREDIENTS
2 cups heavy cream
1 vanilla bean (or 1 tsp vanilla extract)
5 large egg yolks
1/2 cup granulated sugar (plus extra for topping)
A pinch of salt
1. Preheat Oven: Preheat your oven to 325°F (160°C).
2. Prepare the Cream:
• If using a vanilla bean, split it lengthwise and scrape out the seeds.
• In a medium saucepan, combine the heavy cream, vanilla bean seeds (or vanilla extract), and the pod (if using).
• Heat over medium heat until the cream starts to simmer. Do not let it boil.
• Remove from heat, cover, and let it steep for about 15 minutes to infuse the vanilla flavor.
3. Prepare the Custard:
• In a medium bowl, whisk the egg yolks, 1/2 cup of sugar, and a pinch of salt until the mixture is pale and slightly thickened.
- Gradually whisk the warm cream into the egg yolk mixture. Do this slowly to avoid cooking the eggs.
- Strain the mixture through a fine-mesh sieve into another bowl to remove any cooked egg bits and the vanilla pod.
4. Bake the Custard:
Divide the custard mixture evenly among 6 small ramekins.
Place the ramekins in a baking dish, and carefully pour hot water into the dish until it reaches halfway up the sides of the ramekins.
Bake for 40-45 minutes, or until the custards are set but still slightly jiggly in the center.
Remove the ramekins from the water bath and let them cool to room temperature. Then refrigerate for at least two hours, or overnight.
5. Caramelize the Sugar:
• Just before serving, sprinkle a thin, even layer of granulated sugar over each custard.
• Use a kitchen torch to melt and caramelize the sugar until it’s golden brown. If you don’t have a torch, place the ramekins under the broiler in your oven for one to two minutes, watching closely to avoid burning.
6. Serve:
- Let the crème brûlée sit for a minute to allow the sugar to harden before serving. Can be garnished with cinnamon sticks or an assortment of fruits.
Tips to Stay Connected During Natural Disasters
By d-mars.com News Provider
o matter where you live or what time of the year it is, individuals, families, businesses and others nationwide should be prepared for unpredictable weather and natural disasters – from hurricanes to tornadoes to wildfires. With some researchers forecasting a potentially record-breaking hurricane season and above normal risks for wildfires for some portions of the country this year, it’s important to be ready.
Effective communication is vital during disasters for receiving updates, talking with loved ones and reaching first responders. One of the most important things you can do ahead of time is learn how you can stay connected. Here are some tips on ways you can prepare and get the information you need to stay in the know when it matters most.
Keep phones and devices fully charged, and store back-up chargers and batteries. There’s nothing quite like losing power when your phone has a low battery, so keep devices full of juice. And make sure you have back-up chargers, portable chargers, and/or batteries so you can keep your devices on if your power goes out. You’ll also want to have a charger handy if you’re traveling. If you get stranded or stuck while driving, you’ll want a way to stay connected with loved ones or emergency services.
Add important numbers in your contacts. Most of us have friends, family and co-workers programmed in our phones. But in an emergency, you may need to contact local police, fire departments or power companies. Program these numbers now so you don’t spend precious time looking them up during an emergency.
Text instead of calling and keep calls short. Sometimes during a severe weather event or natural disaster, too many calls and texts at the same time can cause telecommunications networks to become congested. If you have trouble making calls, try texting instead. Text messages are more likely to get through than phone calls because they take up fewer network resources.
If you don’t have mobile service, try Wi-Fi calling. If your power and Wi-Fi connection are still on but your mobile service is down, you may be able to call someone via Wi-Fi.
Stay safe and calm. Network engineers prepare for weather conditions throughout the year so they can restore service if needed as soon as possible. But hazardous conditions may cause delays. Downed trees, power outages and other obstacles can hinder restoration efforts. Engineers will make repairs as soon as it’s safe to do so.
A few simple steps can help ensure that even during natural disasters and unexpected events, you’re able to connect with first responders and the people you love.
Source: StatePoint
Become a More Tech-Savvy Business Owner with These Tips
By
hat do you know about technology?
Becoming more tech-savvy is crucial for business owners to stay competitive, streamline operations, and drive innovation. Here are several in-depth strategies business owners can adopt to enhance their technological skills and understanding:
Invest in Continuous Learning and Development
Online Courses and Certifications: Platforms like Coursera, Udemy, and LinkedIn Learning offer courses on a wide range of tech topics. Business owners should consider investing in courses related to data analytics, cybersecurity, digital marketing, and software development to build a foundational understanding.
Workshops and Webinars: Regularly attending industry-specific workshops and webinars can help business owners stay updated with the latest tech trends and tools. Many organizations offer these sessions for free or at a low cost.
Reading Industry Publications: Subscribing to tech magazines, blogs, and newsletters can provide insights into emerging technologies and how they impact various industries. Publications like Wired, TechCrunch, and MIT Technology Review are good resources.
Adopt and Experiment with New Technologies
Cloud Computing: Transitioning to cloud-based services like AWS, Google Cloud, or Microsoft Azure can optimize operations and reduce IT costs. Business owners should explore cloud solutions for data storage, CRM, and project management to understand their benefits.
Automation Tools: Implementing automation tools like Zapier or Microsoft Power Automate can streamline repetitive tasks. Experimenting with these tools can help business owners understand how automation can improve efficiency.
Artificial Intelligence (AI) and Machine Learning (ML): Exploring AI and ML tools can provide insights into customer behavior, improve decision-making, and personalize marketing efforts. Tools like Salesforce Einstein and IBM Watson offer AI capabilities tailored for businesses.
Collaborate with Tech Experts
Hire or Consult with IT Professionals: Bringing in IT experts or consultants can help identify the right technologies for the business and provide training to the team. Business owners can learn from these experts and apply the knowledge to their operations.
Join Tech-Focused Networks and Groups: Participating in tech-focused business groups or forums, such as local business incubators, chambers of commerce, or LinkedIn groups, allows owners to network with tech-savvy professionals and learn from their experiences.
Leverage Data Analytics
Use Business Intelligence (BI) Tools: Tools like Tableau, Power BI, or Google Analytics can help business owners make data-driven decisions. Learning how to analyze and interpret data from these tools can lead to more informed strategies in marketing, sales, and operations.
Develop a Data-Driven Culture: Encouraging a data-driven approach within the organization can help business owners and their teams understand the importance of metrics and KPIs. Regularly reviewing and discussing data insights can foster a deeper tech understanding.
Explore Digital Marketing Techniques
SEO and SEM: Understanding Search Engine Optimization (SEO) and Search Engine Marketing (SEM) can significantly impact a business’s online visibility. Business owners should familiarize themselves with tools like Google Ads, Moz, and SEMrush to optimize their digital presence.
Social Media Management: Platforms like Hootsuite or Buffer allow businesses to manage multiple social media accounts from one place. Experimenting with these tools can provide insights into effective social media strategies and analytics.
Email Marketing: Tools like Mailchimp or Constant Contact can automate email campaigns and provide analytics on engagement. Learning to use these tools effectively can enhance customer communication and retention.
Engage
in Hands-On Learning
DIY Projects: Taking on small tech projects, such as building a simple website using WordPress or experimenting with coding through platforms like Codecademy, can build practical tech skills.
Hackathons and Tech Challenges: Participating in hackathons or tech challenges can provide real-world experience in solving problems with technology. These events also offer networking opportunities with tech professionals. Implement Cybersecurity Measures
Basic Cybersecurity Training: Business owners should familiarize themselves with basic cybersecurity practices, such as using strong passwords, enabling two-factor authentication, and recognizing phishing attempts. Tools like LastPass or Bitdefender can help in managing cybersecurity.
Regular Audits and Updates: Conducting regular IT audits and ensuring software is up-to-date can prevent vulnerabilities. Business owners should learn to use tools like Nessus or Qualys for vulnerability scanning.
Stay Updated on Legal and Ethical Tech Issues
Data Privacy Regulations: Understanding regulations like GDPR or CCPA is crucial for businesses that handle customer data. Business owners should keep abreast of these laws to ensure compliance.
Ethical AI and Tech Use: Business owners should educate themselves on the ethical implications of technology, such as AI bias and data privacy concerns, to ensure responsible use of tech in their operations.
Foster a Tech-Savvy Culture Within the Organization
Training Programs for Employees: Offering tech training programs for employees (if you have them) can create a more tech-savvy workforce, which in turn can support the business owner’s own learning.
Encourage Innovation: Creating an environment where employees are encouraged to experiment with new technologies can lead to innovative solutions and a deeper tech integration in the business.
By systematically adopting these strategies, business owners can enhance their tech-savviness, positioning their businesses for greater success in an increasingly digital world.