PHOTO: MATT WRONSKI
PROGRAM SUMMARY
Through architecture, public art, signage, and an active-learning wall, this project provides an inviting space dedicated to the community while celebrating the prominent history of the Farmers’ Market.
SUBMISSION TYPE
PROJECT LOCATION
COMPLETION DATE
PROJECT TYPE
Built Small Project
January 2020
Nashville, TN
Renovation
USE TYPE
Othercommunity/ municipal Farmer’s Market Grand Entrance
NORTH FARM SHEDS DEMOLISHED FOR THE NEW STATE MUSEUM PARKING AND LANDSCAPING
TENNESSEE STATE CAPITAL BEYOND
FUTURE FARMERS’ MARKET GRAND ENTRANCE (AT LOADING DOCK)
BICENTENNIAL AMPHITHEATER UNDERWATER DURING 2010 FLOOD
ROSA PARKS BOULEVARD AND THE FARMERS’ MARKET DURING THE 2010 NASHVILLE FLOOD
The 2010 Nashville Flood caused widespread damage to the city’s urban-core. The market sustained significant damage at this time. After the market recovered from the damage, it became a front-row spectator to the rapidly developing Jefferson Street and Rosa Parks Boulevard corridors. In 2018, the new Tennessee State Museum moved in as a neighborhood partner. In 2020, the Market’s Grand Entrance Improvements involved property boundary reconciliation, incorporation of overlay guidelines and reviews, and State coordination. This public project is one of the few buildings owned by the State of Tennessee and leased by Metro Nashville.
PATCHED CMU AND FORMSTONE
EXISTING CONCRETE COLUMN CYLINDER, DIFFICULT FOR PROPER FLASHING
INDUSTRIAL AESTHETIC OF METAL TRUSSES AND CONCRETE
TENNESSEE STATE MUSEUM BRONZEFINISHED METAL CLADDING
VERTICAL ELEMENTS OF THE TENNESSEE STATE MUSEUM
SYMMETRICAL AXIS FOR GABLE ROOFS AND FUTURE PEDESTRIAN ENTRY
EXISTING LOADING DOCK AND WASTE AREA
The Farmers’ Market has community roots dating back to the early 19th century when local farmers brought their produce into the city on horseback. In 1801, the State General Assembly authorized the construction of the Market House. During the 1996 renovations, the Market was moved to its present location. Through the years, the iconic structure became a hub for local farmers, artisans, merchants, and special events. Located within an urban setting, the market required renovations to adjust with the rapidly developing neighborhood. In peak season, the Market is a colorful labyrinth of regional produce and flowers.
ELEVATES BRANDING SIGNAGE FOR MORE VISIBLE WAYFINDING DURING THE DAY AND NIGHT
INTERIOR RENOVATION OPENS A VAST VIEW TO THE HIGH CLERESTORY WITH OPEN-JOISTS, SUSPENDED ARTWORK, AND YELLOW MARKET SIGNAGE
HI-ROOF TO CONCEAL ‘UTILITY’ CMU AND POTENTIALLY THE SCUPPER
TURNED-UP ROOF DRAWS PEOPLE IN. INTERIOR GLAZING FRAMES THE EXISTING CIRCULAR COLUMN FEATURE
COLORS MUST BLEND WITH THE NEW STATE MUSEUM AND EXISTING MARKET
WATER DIVERTED TO SIDE, RATHER THAN FRONT OF ENTRANCE. NO ROOF MATERIALS IN VIEW WITH TURNED-UP ROOF.
(INSIDE) FUTURE SPACE FOR A COLORFUL MURAL THAT DRAWS PEOPLE IN.
LOCALLY FABRICATED LED-LIT GRAPHIC CREATES A SAFER NIGHT ENVIRONMENT AND CAPTIVATING BACKDROP FOR EVENTS AFTER DUSK SCREEN HIDES MECHANICAL EQUIPMENT. PROVIDES ACCESS FOR UTILITY TRUCKS
UPWARD LIGHTING ACCENTS WOOD SOFFIT MATERIAL CREATING A WELCOMING ENTRANCE. LINEAR ‘‘NAVIGATION’ ORIENTS VIEW TO THE NEW STATE MUSEUM AND CONNECTS VISITORS TO BICENTENNIAL PARK
NEW ADDITION PROVIDES A GRAND ENTRANCE ALONG THE MARKET’S CENTRAL AXIS.
MACHINERY CLEARANCE REQUIRED UNDER CANOPY TO AVOID RELOCATING AN UNDERGROUND WATER LINE
CUSTOM-DESIGN ‘KNIFEEDGE’ STEEL DETAIL (A PLAY ON THE CULINARY FOCUS OF THE MARKET)
RAINWATER SEPARATION FROM PEDESTRIAN TRAFFIC CONSIDERED IN THE CANOPY FORM AND DOWNSPOUT POSITIONS
CUSTOM-DESIGNED SIGNAGE, BY THE DESIGN TEAM, PROVIDES DAY AND NIGHT IMPACT
WALL-SPACE AND ACCENT LIGHTING PROVIDED FOR A FUTURE MURAL.
‘FRAMED VIEW’ FOCUSING ATTENTION TO THE CONCRETE COLUMNS FOUND THROUGHOUT THE MARKET.
NEW WINDOWS PLACED TO SUPPORT FUTURE MARKET PROGRAMMING.
LOCATION FOR BRANDING VISIBILITY UPLIGHTING HIGHLIGHTS THE UNIQUE WOOD SOFFIT AND DRAWS PEOPLE INTO THE MARKET
A WOOD-SLAT CEILING CREATES A UNIFIED VIEW FROM INSIDE TO OUTSIDE. WHEN LEAVING THE MARKET HOUSE, FEATURES OF THE VESTIBULE DIRECT YOUR EYE OUTWARD TO THE NEW STATE MUSEUM.
MATERIAL CONTINUITY SEAMLESSLY UNITES THE INTERIOR AND EXTERIOR SPACES
WHEN ENTERING THE MARKET HOUSE, A VIEW TO THE OPENWEB TRUSS STRUCTURE WITH A NEW SUSPENDED SCULPTURE IS PROVIDED.
THE ‘MARKET HOUSE’ GRAPHIC SIGNAGE WITH 16 DIFFERENT LANGUAGES CELEBRATES THE MARKET’S INTERNATIONAL FOCUS
CONCRETE JOINTS ARE ALIGNED TO BLEND WITH THE ARCHITECTURE AND METAL PANEL REVEALS
DEMOLISHED CANOPY ABOVE AND BEGINNING OF OLD LOADING DOCK SLOPE
POLISHED CONCRETE TRANSITIONS BETWEEN NEW AND EXISTING CONCRETE AND LOCATION OF EXISTING LOADING DOCK WALL
‘THINK BEFORE YOU TOSS’ EDUCATIONAL SORTING STATION
NEW SOUTH SHELL SPACE (LEFT) AND NEW WASTE SEPARATING ENCLOSURE (RIGHT)
601,901 POUNDS PROJECTED BY
92,387 POUNDS DIVERTED FROM
243,354 POUNDS DIVERTED
THE LANDFILL
2020 YEAR END
243,354 POUNDS 92,387 POUNDS
2018
266,160 POUNDS PROJECTED BY
FROM THE LANDFILL
2018
2020 YEAR END
TOTAL
2019 TOTAL
22,180 AS OF JANUARY 2020
2019
2020
TOTAL
WEIGHT IN POUNDS ACTUAL AND PROJECTED Data Received from The Compost Company
600,967 POUNDS TO THE LANDFILL
435,080 POUNDS TO THE LANDFILL
WEIGHT IN POUNDS DIVERTED FROM THE LANDFILL Data Received from The Compost Company and Republic Service
The recycling/composting program began as a 2015 Strategic Planning Initiative. The Farmers’ Market Board committed to environmental sustainability and stewardship, and set the goal of having the market at zero-waste by December 2020. The program increased the capacity for compostable material containment and recycling, a significant step toward the market’s a zero-waste goal. The “Think Before you Toss” sorting station reinforces positive disposal practices to patrons and tourists. Approximately 40% of the market’s visitors are tourists, and many come from communities with different standards on recycling/composting.
LOCATION OF LOADBEARING MASONRY WALL REMOVED.
LOADING-DOCK MASONRY WALL REMOVED.
VIEW TO ABOVE FORMERLY CONCEALED BY WALLS, HIGH SHELVES, AND CEILING ELEMENTS
VIEW STANDING AT OLD MASONRY WALL
OPEN VIEW AND ADDITIONAL SPACE FOR A VARIETY OF USES AND SPECIAL EVENTS
VIEW FROM MARKET SEATING PAST THE OLD LOADING DOCK
The project awarded more than 70% of contracts to minority businesses. Tasha Kennard, Market Executive Director, says, “It’s important for us that as we grow, we’re building up our community and we’re utilizing local minority, women and veteran-owned businesses to handle the renovation project here at the Market. We’re founded on a mission to support small businesses. That’s important to us as an organization.”
EARLY CONCEPT RENDERINGS.
Throughout the design, the team maintained a design booklet which contained initial concepts provided in the Design-Build Bridging Documents and the rendered concepts shown above. The booklet allowed the team to record owner decisions, communicate design elements with stakeholders, and record technical information as the design evolved with the contractor. With the input from trade partners during design, this Design-Build relationship allowed the team to refine project details by optimizing material use, labor, durability, scheduling, and cost. Resulting in several custom-designed features on a modest budget.
COLORS FROM ENTRY MURAL ‘ADENEDI’ BY NORF ART COLLECTIVE
NEW ACCENT Approx. space from door jamb, typical
WOMEN'S ACCENT MEN'S ACCENT FAMILY ACCENT FIELD
MARKET BRAND COLORS
FAMILY RESTROOM DOOR STENCIL
FEMALE RESTROOM DOOR STENCIL
MALE RESTROOM DOOR STENCIL
MURAL & MARKET COLOR HARMONY
LETTER GRAPHIC IN CORRIDORS
LETTER GRAPHIC AT OFFICE
‘Adanedi’ by Norf Art Collective, is a two-part mural made possible by MetroArts. According to Norf, the mural tells a story of ‘stewardship, growth and humanity, touching on themes of time, life and love. The reflected images show cyclical and re-cyclical ideas of seasons and reincarnation. The mural reminds us that the reverence of our history coupled with conscientious investments of the present will yield abundance in our future.’ Using the mural as inspiration for wayfinding, the design team selected colors that harmonize with the current market brand colors. This strategy subtly united the renovation with the rest of the market.
PUBLIC ART
IHEARTNASH (INTERNATIONAL STAMPS)
PHOTO: MATT WRONSKI. ARTWORK: NORF ART COLLECTIVE
In June 2019, the Market unveiled the “I Heart Nash” sculpture to celebrate immigration heritage month. The artwork is part of the “I stand with immigrants initiative”, a national effort to encourage people to talk about their immigrant heritage. A similar statue was unveiled in Philadelphia, PA and Boulder, CO. The local murals and art work were made possible through the Mural Arts Program. Both the “I Heart Nash” and the “Adaned” murals are located within the space provided by the new renovation.
‘TURNIP GREENS’ - SEITU JONES
PHOTO: MATT WRONSKI
Suspended from the green trusses in the market house, “Turnip Greens” welcomes visitors and community members alike into the market from the newly renovated North Entrance. Dedicated on November 2, 2019, at the market’s annual Turnip Greens festival, the large-scale aluminum sculpture features an overflowing bushel of turnip greens and serves as an iconic suspended sculpture. Seitu Jones is a seasoned public artist based in St. Paul, MN. By eliminating the loading dock along the main building axis, this renovation project affords an expansive view to the suspended sculpture with the backdrop of the iconic open-web trusses.
FF 2” LETTER SIZE FONT SIZE 258 PT
WORD SEARCH LETTERS AS BACKGROUND OF FLORA DESIGN WITH VEGITABLE AND FRUIT NAMES. 2 MOST COMMON LANGUAGES IN NASHVILLE USED. A 1” FONT IS USUALLY READABLE FROM 50’
3/8” PERFORATION TO MATCH ‘OFF THE SHELF’ PERFORATED PANEL.
1” LETTER SIZE FONT SIZE 128 PT
FONT MOCK-UP SIZE OPTIONS
11 GAUGE STEEL LASER CUT MOCK-UP AT FULL SCALE
STEEL PAINTED WITH A ENAMEL FINISH
FABRICATION MACHINE
PANEL DESIGN CONCEPT
ADOBE ILLUSTRATOR TO MS DOS FABRICATION TEST
The vertical equipment screen created a high-impact element that we envisioned as “more than just a wall.” We imagined it as an activity-based learning experience for families and educators. The word search integrated into the screen includes names of both produce and Tennessee specific words in English and Spanish – the two most predominant languages in Nashville. There are over 80 words, in english and spanish languages, that are hidden in the mural.
LASER-CUT MURAL BY THE DESIGN TEAM
LANDSCAPING AT PROPERTY LINE
IRIS (TENNESSEE STATE FLOWER)
TRI-STAR EMBLEM
The Market’s concept of “Growing Together” is a prevalent theme throughout the project. The image above features vegetables grown in Tennessee, the state “Tristar” emblem, and native flowers such as the Iris. The mural, between the Tennessee State Museum and the Market Entrance, is within a highly-visible location with the primary function as a screenwall concealing unsightly utilities. At night, the mural illuminated, serving as a focal point in an inviting plaza. Located in a transitional setting between two public buildings, the color of the mural is intentionally selected to blend colors found at the Museum and Market.
MULTI-LINGUAL ‘MARKET HOUSE’ WELCOME SIGN
‘KNIFE-EDGE’ STEEL DETAIL
The “Market House” sign was translated into 16 languages. Each language used reflects the unique spirit of one of Nashville’s international communities.
Tennessee specific elements and native-flora, were incorporated into the screen graphics. Furthering the concept of inclusion through the use of permanent visuals. The steel “knife-edge” detail plays on the Market’s culinary focus.
HEAVY-GAUGE METAL VALLEY-GUTTER PAN WITH CONTINUOUSLY WELDED SEAMS, SLOPED TO DRAINS.
INTEGRAL SCUPPER FLANGE WITH HEMMED EDGES AND WELDED SEAMS
STANDING SEAM ROOF SYSTEM WITH CONCEALED FASTENERS AND SNAP-ON WEATHER-SEAL TEES
‘SLIP’ TRANSITION FROM BOX GUTTER TO DOWNSPOUT.
MULTI-PIECE SHOP-FINISHED GALVALUME METAL SNAP-ON FLASHING WITH HEMMED EDGE. NO VISIBLE FASTENERS.
SHEATHING, METAL FRAMING, AND PANEL SYSTEM OMITTED FOR CLARITY
FLUSH-MOUNT DOWNSPOUT ALIGNED WITH FACE OF COMPOSITE METAL PANELS AND DRAIN CONNECTION BELOW (NOT SHOWN).