Michelle's Interiors

Answers by Michelle Kopfer Roberts, Founder and Principal michelles-interiors.com

Give us a brief history and overview of your company.

I opened Michelle’s Interiors in 2008, following a dream of helping others by creating beautiful spaces in their homes. As a second career in my 30s, I knew a bit about growing a business, so I worked for friends for free while I was in design school, shadowed other designers, and learned the ropes. We’ve grown into a busy, full-service firm, but we retain our boutique approach and personal touch, building relationships with each of our clients.

What services do you offer?

We offer a full range of design services—from remodel designs and new construction interior designs to turnkey room and whole-home design.

What is your philosophy as it pertains to the work you do?

I see my job as helping others by creating a happy, peaceful, and safe environment in which to live, raise a family, and welcome guests. I believe our homes are an integral part of our personal joy. Spaces that uniquely express who we are, that welcome those we love, and that create visual peace quite literally change how we feel about ourselves. My goal is to create joy and peace by creating beautiful homes.

If you had to describe your style in three words, what would they be?

Classic, airy, and warm.

What do you feel distinguishes you from your competitors?

Our goal isn’t to grow as large as we can. We stay small on purpose, and I am completely hands-on with my designs. I meet clients where they are, taking their style and “waving my magic wand” to create a space that uniquely reflects what they love and what brings them joy.

What’s one thing people often don’t understand or realize about your line of work?

It is definitely more complicated than how it appears on TV! It takes an incredible depth of knowledge about everything from fabric to furniture frames to plumbing and flooring; you have to understand all about materials, how things are made, and how they should be used. The best designers are organized creatives, and they do way more than put together colors. They do drawings and renderings, they can visualize the finished product, and they are wise about how to relate to people.

What do you love most about what you do?

Getting to stand in a completed room and soak up the peace and the joy of it, and then watching the happiness of our clients when they see their new space for the first time.

What else would you like our readers to know about you?

Because of my background in counseling, communicating with clients and helping them make decisions comes easily to me. I love finding common ground between spouses with different styles, and I am good at discerning things a client has a hard time putting into words and understanding what a client needs to be truly happy in their home.