1 minute read
Morgan Farrow Interiors
by DCEO
Answers by Morgan Farrow, Principal Designer morganfarrow.com
Give us a brief history and overview of your company.
We started out partnering with a custom home builder and then branched off on our own. We’ve grown dramatically from our early roots and work with a variety of builders throughout the Metroplex and beyond. Our team specializes in turnkey residential interiors.
What inspired you to pursue this line of work?
I love working with people and creating memorable spaces. Juggling form and function in our clients’ homes is such an exciting process as we push them to explore new ideas and think outside the box.
What services do you offer?
We offer turnkey residential interior design—from pen to paper with the architects to lighting the candles for the final client reveal.
What is your philosophy as it pertains to the work you do?
Building a house is stressful, but the design process should be fun. We work hard to make sure our clients feel comfortable, special, and taken care of. Our clients are like family, and we want them to look back on their time with us fondly.
If you had to describe your style in three words, what would they be?
Eclectic. Refined. Fun.
What do you feel distinguishes you from your competitors?
Our approach to construction is very linear. We’re process-oriented and organized, which helps things run smoothly. It’s a big selling point that we have years of experience with a reputable builder. This gives new clients a sense of security!
Will you take on projects of any size or scope?
We work hard to vet our projects to make sure they’re a fit for our team in personality, style, timing, and budget. We prefer full scopes and are not currently set up to take on smaller projects.
What do you love most about what you do?
The last day of an install is the most rewarding part of the journey with our clients. We’re deeply yoked by that point and feeling their joy at the end gives me chills every time.